&EPA
            United States
            Environmental Protection
            Agency
           Office of Research and
           Development
           Washington DC 20460
EPA/600/R-94/179
September 1994
Germany,
Garbage, and the
Green Dot

Challenging the
Throwaway Society

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                                                 EPA/600/R-94/179
                                                   September 1994
GERMANY,  GARBAGE, AND THE GREEN DOT
              Challenging the Throwaway Society
                       Bette K. Fishbein

                        INFORM, Inc.
                     New York, NY 10005
            EPA Cooperative Agreement No. CR-817087-01-0
                        Project Officer:

                       Emma Lou George         !

       Waste Minimization, Destruction and Disposal Research Division
                Risk Reduction Engineering Laboratory
                     Cincinnati, Ohio 45268
          RISK REDUCTION ENGINEERING LABORATORY
            OFFICE OF RESEARCH AND DEVELOPMENT
           U.S. ENVIRONMENTAL PROTECTION AGENCY
                   CINCINNATI, OHIO  45268
                                              Printed on Recycled Paper

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                              DISCLAIMER
      The information in this document has been funded wholly by the United States
Environmental Protection Agency under Cooperative Agreement CR #817087-01-0 to
INFORM, Inc.  It has been subject to peer and administrative review, and has been approved
for publication as an EPA document. Mention of trade names or commercial products does
not constitute endorsement or recommendation for use.
11

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                                 FOREWORD
       Today's rapidly developing and changing technologies and industrial products and
practices frequently carry with them the increased generation of materials that, if improperly
dealt with, can threaten both public health and the environment.  The U.S. Environmental
Protection Agency is charged by Congress with protecting the Nation's land, air and water
resources.  Under a mandate of national environmental laws, the Agency strives to formulate
and implement actions leading to a compatible balance between human activities and the
ability of natural systems to support and nurture life.  These laws direct EPA to perform
research to define our environmental problems, measure the impacts, and search for
solutions.

       The Risk Reduction Engineering Laboratory is responsible for planning,
implementing, and managing research, development and demonstration programs to provide
an authoritative, defensible engineering basis in support of the policies, programs, and
regulations of the EPA with respect to drinking water, wastewater, pesticides, toxic
substances, solid and hazardous wastes, and Superfund-related activities.  This publication is
one of the products of that research  and provides a vital communication link between the
researcher and the user community.                               ;

       This report, Germany,  Garbage, and the Green Dot:  Challenging the Throwaway
Society, funded through the Pollution Prevention Research Branch, is a major project in the
area of the Cleaner Products Program, which funds research for methods to support the
design and development of products whose manufacture,  use, recycle and disposal represent
reduced impacts on the environment.

       This report is an in-depth study of Germany's legislated approach to municipal solid
waste management.  It provides informative discussion on methodology, implementation and
impacts of a mandatory system based on the premise that "the polluter pays"  - the Green Dot
program. Comparisons to parallel solid waste issues within the United States provide
provocative alternatives for solutions to our solid waste crisis. Product design from
manufacturing, to marketing and ultimate disposal is an integral component of the equation
for innovative source reduction and  responsible waste management. The reader is
encouraged  to contact the author or project officer for more information concerning this
project and  report.

                                                               •I
                               E. Timothy Oppelt, Director
                         Risk Reduction Engineering Laboratory
                                                                                     111

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                                   ABSTRACT
       For US policymakers and citizens who are grappling with the question of how to
handle this country's mounting municipal garbage and commercial wastes, this report offers a
revolutionary approach taken by Germany to promote both recycling and source reduction.
The sweeping new German legislation is stimulating industry efforts to reduce packaging and
product waste by requiring that the businesses producing packages and products be
financially responsible for taking back their used materials and recycling, reusing or
disposing of them.  The Germans call the concept underlying their legislation, "making the
polluter pay."  Their approach is especially intriguing because it directly rewards business
innovation.  Businesses that move most rapidly and effectively to cut back packaging wastes
and to make products that last longer and are more easily repaired and recycled will incur the
lowest recycling and disposal costs.

       The US public and private sectors are trying to deal with an increasing solid waste
crisis - 252  million Americans produce more than 4 pounds of garbage per person per day -
a rate that is projected to increase; how to manage  196 million tons of municipal solid waste
generated each year; about the costs and political resistance to new landfills and incinerators
for waste disposal; and about the complex and expensive processes  required to advance
recycling.

       This  report describes what Germans have done in solid waste policies, the difficulties
they are confronting and the impact on wastes to date. It discusses the environmental
problems that the US and other industrialized countries face, identifies practical solutions:
programs and policies that work to conserve our valuable air, land, water and natural
resources and enable us to live and do business less  wastefully.

       This  report was submitted in partial fulfillment of Cooperative Agreement
CR #817087-01-0 by INFORM,  Inc., under the sponsorship of the U.S. Environmental
Protection Agency.  This work covers a period from October 1, 1990 to September 30,
1993, and was completed as of August, 1994.
IV

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Table of Contents
Chapter 1: Why Look at Germany?	1
    What is Municipal Solid Waste?	\	1
    Municipal Solid Waste Problems in Germany and the United States	2
    Solid Waste Policy Options	3
    Learning from the German Approach	;	.	4
    Impact of the Packaging Ordinance	6
    An International Laboratory	6

Chapter 2: Putting Germany in Perspective	8
    Higher Population Density	.:	8
    Proximity to Other Nations	,;	8
    Concern Over Damaged Forests	...i	9
    Comparable Economic Strength	,	9
    Strong Environmental Commitment	i!	10
    Waste Generation: Difficult to Make International Comparisons	10
    Similar Solid Waste Management Structures	,i	.	11
    Green Party Promotes Environmental Agenda	,!	11

Chapter 3: German Ordinance on the Avoidance of Packaging Waste.	13
    Making the "Polluter Pay"	13
    Background on the Passage of the Ordinance	,	14
    Provisions of the Ordinance	;	15
    Packaging Statistics	,	17
                                                              	20
                                                              	20
Role of Consumers	
The Ordinance and the European Community

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Chapter 4:  Transport Packaging	21
    Case Studies: Reusable Transport Containers	22

ChapterS:  Secondary Packaging	27
    Secondary Packaging is Reduced	27
    Just a Few Problems	28

Chapter 6:  Primary Packaging and the Dual System	31
    The Primary Packaging Waste Stream	31
    Establishing the Dual System	32
    Recycling and the Dual System	33
    Financing the Dual System	38
    Harmonization of DSD and the Waste Management System	44
    Packaging Changes in Germany: The Impact of the Ordinance	46
    Case Study: Tengelmann Supermarkets	48

Chapter 7:  Maintaining the Refillable Beverage Container System	52
    Refilling and the Packaging Ordinance	52
    Refillable Plastic PET Containers	59
    Case Study: Development of a Refillable PET Bottle for Juices	60

ChapterS:  Plastics and the Packaging Ordinance	63
    The Plastics Industry Resists	63
    A Plastics Glut	64
    The Role of Chemical Recycling	66
    Who Will Invest in Plastics Recycling?	67
    Environmental Concerns about Polyvinyl Chloride	68
    Exporting Used Plastic Packaging	70
    System's Success Hinges on Plastics Recycling	70

Chapter 9:  Criticisms of the Packaging Ordinance and the Dual System	72
    Criticism in Germany	72
    International Concerns	78
    The "Polluter Pays" Principle Outside Germany	81

Chapter 10: ProposedWaste AvoidanceandRecycling Legislation forProducts	84
    The Closed-Loop Economy and Waste Management Act	84
    Proposed Ordinance on the Reduction and Recycling of Waste from Automobiles	86
    Proposed Ordinance on the Reduction and Recycling of Used
    Electric and Electronic Equipment	90
    A Revolution in Thinking	94
VI

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Chapter 11: Local Waste Management Initiatives	97
    Local Source Reduction Strategies	..	97
    Case Studies: Heidelberg and Wuppertal	100

Chapter 12: The German Packaging Ordinance and the European Community	103
    Waste Policy in the European Community	103
    EC Directive on Packaging Waste	106

Chapter 13: Implications of the German Approach for US Waste Policy	110
    Some Lessons from Germany	110
    Eleven Questions For US Solid Waste Policymakers	112
    Conclusions	123

Epilogue	127
    DSD Faces Another Financial Crisis	127
    Amending the Packaging Ordinance	129
    European Community Packaging Directive	130

Appendices	133
    Appendix A: The Ordinance on the Avoidance of Packaging Waste.	133
    Appendix B: Conversion of 1992 and 1993 Green Dot Fees to Dollars	153
    Appendix C: Interviews	154
    Appendix D: Bibliography
Index.
Figures
156
164
Figure 1-1: The German Packaging Ordinance at a Glance	5
Figure 6-1: The Dual System	34
Figure 6-2: Comparison of Recycling Quotas with Recycling Capacity	37
Figure 6-3: Comparison of 1992 and 1993 Green Dot Fees	43
Figure 7-1: Use of One-Way Glass Bottles in West Germany, 1966-1990	56
Figure 8-1: Packaging Changes Made by Companies in Germany to Eliminate or
           Substitute for PVC, Composites, and Blister Packs	69
                                                                                vu

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Tables
Table 2-1:  A Comparison of the United States and Germany	9
Table 3-1:  The Ordinance's Collection Quotas for One-Way Packaging	16
Table 3-2:  The Ordinance's Sorting Quotas for Collected One-Way Packaging	17
Table 3-3:  Implied Recycling Quotas for One-Way Packaging	17
Table 3-4:  Packaging Consumption in Germany 1991	18
Table 3-5:  Packaging Consumption Covered by the Ordinance 1991	19
Table 4-1:  Comparative Prices for One-Way vs. Returnable Transport Containers	24
Table 6-1:  Share of Primary Packages by Material	32
Table 6-2:  1992 Green Dot Fees	39
Table 6-3:  1993 Green Dot Fees	40
Table 6-4:  Estimated DSD Costs and Green Dot Fees for 1994, by Material	41
Table 6-5:  1993 Green Dot Fees for Packaging One Liter of Beverage	42
Table 6-6:  Changes in Total Packaging Consumption in Germany, 1991-92	47
Table 7-1:  Volume of Beverages in One-Way and Refillable Containers in Germany	54
Table 7-2:  Refill Quotas for Beverage Containers -Draft Ordinance on Reflllables	55
Table 7-3:  Costs of One-Way and Refillable Packages for Beverages in Germany	57
Table 7-4:  Selected German Supermarket Beverage Prices and Deposits	58
Table 10-1: Proposed Recycling Quotas for Materials in Automobiles, Draft Ordinance	87
Table 10-2: Estimated Quantity of Waste from Used Electric and Electronic Equipment	90
Table 12-1: Organization for Economic Cooperation and Development,
           European Community, and European Free Trade Association
           Member Countries	106
Table 13-1: Waste Management Funding Mechanisms andlncentives	113
Table 13-2: Recycling Rates for Packaging Materials	 116
V1U

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Acknowledgments
    Preparing a report on German legislation and
public policy presented INFORM with the chal-
lenge of understanding programs in a foreign
country and, particularly, with the difficulty of
getting accurate English translations of techni-
cal information. INFORM is indebted to the many
people in Germany, Brussels, and  the United
States who helped bring this project to fruition.
    First, I wish to thank each of those people
listed in Appendix C who took the time to meet
with me in Germany and to  provide informa-
tion. They include: Olaf Bandt, Jan C. Bongaerts,
Bernd Buckenhofer, Bernd Franke, Rolf Friedel,
Renate Fries, Hubert Gehring, Wigand Kahl,
Sibille Kohler, Eberhard Kraft, Petra Locker,
Marlene Miihe, Jiirgen Maas, Hans-Jiirgen Oels,
Helmut Paschlau, Anja Raffalsky, Maria Rieping,
Erwin Rothgang,  Frieder Rubik, Hans-Dieter
Schulz, Rafaella  Schuster, Wolfgang  Schutt,
Michael O. E. Scriba,  Cynthia Pollock Shea,
Karl-Heinz  Striegel,   Clemens  Stroetmann,
Matthias Wellmer.
    Special  thanks to  Markus  Hesse,  and
Marianne Guinsburg for identifying those in Ger-
many knowledgeable about waste  policy and
arranging many of these appointments. Also
thanks to Maggie  Heller, who provided a con-
sumer perspective, and to Carla Schulz-Hoffman,
Rainer Lucas, and Uta von Winterfeld for their
hospitality.
   I was able to keep informed on changing de-
velopments through those in Europe who were
willing to  answer my many questions and pro-
vide current information and documents. Spe-
cial thanks to  Ines  Siegler at Duales System
Deutschland GmbH for her help and the volu-
minous statistics and press releases she provided.
Also to Ursula Schliessner and Timothy Feighery
in Brussels for keeping me up-to-date on devel-
opments in the European Community (EC). Very
special thanks to William D'Alessandro who
provided invaluable judgment and guidance in
understanding the complexities of EC environ-
mental regulations as well the new German waste
policies.
   I am very grateful to Sigrun Wolff Saphire
for her excellent translations of the technical ma-
terials that were essential to this work.
   Many reviewers offered helpful suggestions
and I especially  thank James McCarthy,  Reid
Lifset, Jack Azar,  Karl-Heinz Ziwica, Bruce
Smart, and Gerhard Stark for their comments.
   At INFORM I wish to thank Joanna D. Under-
wood, president,  for her support and guidance,
                                                                                    IX

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and Warren Muir, iNFORM's science director, for
contributing his technical expertise. Thanks to
Sharene Azimi, editor of this report, for her inci-
sive analysis and her major role in bringing clar-
ity and style to the final manuscript, and to Elisa
Last, production coordinator, for creative design
and for assistance before and during production.
Thanks also to the INFORM staff who  reviewed
the manuscript: Mimi Bluestone, David Saphire,
John  Winter, Carolyn  Nunley,  and Joseph
Mohbat, and to Rona Hampton for her assistance
in communication with Germany. Thanks to Illy
Valyi and Emery Valyi for additional translations
and technical advice.
   Finally, INFORM thanks the Risk Reduction
Engineering Laboratory of the Office of Research
and Development of the US Environmental Pro-
tection Agency for support for this research and
the American Council on Germany for support
for the travel in Germany. Although the infor-
mation in this document has been funded almost
wholly by the United States Environmental Pro-
tection Agency under assistance agreement num-
ber CR-817087-01-0 to INFORM,  it does not
necessarily reflect the views of the Agency and
no official endorsement should be -inferred.
   While this report benefitted from the help of
these and many other individuals,  the contents
and analysis expressed are the sole responsibil-
ity of INFORM.

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Notes to the Reader
   Reporting  on such a dynamic subject as
Germany's packaging legislation has entailed
dealing with rapidly changing events. The main
text of this report includes information gathered
up to mid-1993, when the editorial and produc-
tion  processes began. The Epilogue highlights
three major developments between mid-1993 and
the end of that year, when the report went to press.
These are:
   1)  The  resolution  of  Duales  System
       Deutschland GmbH's financial crisis of
       September 1993.
   2)  The German Federal Environment Min-
       istry's proposed amendments to the 1991
       Packaging Ordinance.
   3)  The political agreement reached in De-
       cember 1993 on the European Commu-
       nity Packaging Directive.

   The fact that changes are being proposed to
the Packaging Ordinance makes it even more
important to understand the original ordinance
and why the need for change developed. Ger-
many has not altered its goals or the principles
upon which its legislation is based; rather, it is
proposing a slight reduction in the mandated re-
cycling rates and a delay in the dates by which
they must be achieved.
                    •
Technical Notes     ..
    German unification: East and West Ger-
many became unified on October 3,1990, to form
the Federal Republic of Germany. All national
data in this report refer to the unified country
unless otherwise specified.
    Units of Measure: 'The metric system is used
in Germany and throughout the European Com-
munity. This text refers to both "metric tons" and
"tons" — the latter being the measurement used
in the United States. The conversion table on the
next page illustrates how to convert from com-
monly used metric measurements to US figures.
    Currency: The basic unit of German currency
is the Deutsche Mark, abbreviated DM. All mon-
etary conversions in this report are based on aver-
age exchange rates from1 January 1992 through the
first quarter of 1993. During this period the rela-
tionship between the Deutsche Mark and the dol-
lar hovered about 1.6:1. However, when interpreting
cost data, the reader is reminded that international
monetary values fluctuate.
                                                                                     XI

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Conversion Tables
To Convert:
From
Kilograms
Metric Tons
Liters
Liters
Meters
  Units of Measure

To
Pounds
US tons (short)
Ounces (beverages)
US gallons (garbage)
Feet
                   Currency
To Convert to Dollars:
From
Deutsche Marks (DM)
European Currency Units (ECU)
British Pounds (£)
French Francs
Multiply by
 2.2
 1.1
33.8
 0.26
 3.3
                    Multiply by
                    0.6
                    1.3
                    1.7
                    0.2
    Terminology: Translating from German to
English has posed difficulties for this study be-
cause a single word in German may have a num-
ber of different English translations. INFORM has
tried to make the terminology in this report con-
sistent and clear for the US reader.
    Translations of packaging materials catego-
ries presented a particular challenge. In German,
packaging made of mixed materials is called
"Verbunde," which was translated in source ma-
terials as "composite," "compound," or "lami-
nate." This report  refers to  "Verbunde"  as
"composite." The literal translation of the Ger-
man packaging material category called "Fein-
blech" is "thinsheet," which is not meaningful
to the non-technical reader. This category will
be called "steel," as it consists of steel barrels,
drums, transport containers, pallets, and straps.
In the case of paper-based packaging materials,
categorized as "Papier/Pappe/Karton" in Ger-
man, INFORM will call the category  "paper/pa-
perboard." This is consistent with terminology
used by the United States Environmental Pro-
tection Agency  in Characterization  of Munici-
pal  Solid  Waste in the  United States,  1992
Update, prepared by Franklin Associates, Ltd.
This category includes all paper-based packag-
ing materials, including corrugated containers.
    For names of laws or ordinances, INFORM has
used translations by Germany's Federal Environ-
ment Ministry, when available.
xii

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      THE
 REUNITED
 GERMANY
                             SCHLESWIG-
                              HOLSTEIN
                                                 MECKLENBURG-
                                                 WESTERN POMERANIA
                                                                    RLIN   \
                                                                            (

                                                             BRANDENBURG   I
            NORTH RHINE-
            WESTFALIA
             • Dortmund
SAXONY-
ANHALT
 (    • Diisseldorf
(           •  Wuppertal
 Cologne «
 \   Bonn
                  Dresden  \>  *
                          Heidelberg


                             • Stuttgart
Note: Reunited Germany consists of 16 independent Lander, or states. Three major cities, Berlin,
      Hamburg, and Bremen are also independent states.
Key:  ^^— indicates the border between the former East and the former West Germany, prior
      to reunification in 1990. The city of Berlin was divided between the two countries.
                                                                                         xiii

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Chapter 1:  Why Look at Germany?
The Federal Republic of Germany has initiated
the world's most ambitious national solid waste
policy. Aimed at promoting source reduction,
reuse, and recycling, Germany's new legisla-
tion is having international repercussions. The
Packaging Ordinance, passed in 1991, extends
industry responsibility for its packages to the
end of their life cycles, including the cost of
recycling after consumers discard the packages.
Germany is already circulating similar proposed
legislation to extend industry responsibility for
its products, specifically automobiles, electronic
equipment, newspapers, and batteries. The idea
of shifting responsibility for waste management
from the public sector to private industry is
sweeping Europe and is under consideration by
some policymakers in the United States.
   This report offers a detailed description of
Germany's new approach — not to advocate
adoption of the same policies here, but rather
to increase our understanding  of the German
experience. This  understanding can help us
make  informed judgments as to  whether
Germany's policies might help solve US prob-
lems and, if so, how they may be adapted to the
specific needs of the United States.
What is Municipal Solid Waste?

The particular waste stream addressed in this
report  is municipal solid waste, commonly
called garbage. In the United States, it consists
of materials discarded by the residential, com-
mercial, and institutional sectors, and includes
paper, food, packaging, yard waste, clothing,
and appliances. Commercial wastes such as cor-
rugated boxes, wood pallets, lunchroom waste,
and office paper waste are included in munici-
pal solid waste, but industrial wastes, sludge,
and ash are not. Thus, the term "packaging
waste" does not include waste generated in the
production of that packaging.
   The definition of municipal solid waste is
generally the  same in Germany, but materials
collected for recycling in Germany are not in-
cluded in the waste stream data. Other discrep-
ancies in definitions and methodologies of mea-
suring  waste  preclude comparisons of waste
generation between the two countries, as  dis-
cussed in Chapter 2.
   In this report, the term "waste" is used in
its broadest sense: to describe materials dis-
                                                                 Why Look at Germany?

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carded by their end users — households, busi-
nesses, and institutions. Packaging waste there-
fore includes all discarded packaging, includ-
ing the portion that is ultimately recycled. This
definition is used by the US Environmental Pro-
tection Agency and by the European Commu-
nity, which divides waste into two categories:
waste for recovery and waste for disposal. How-
ever, it differs from the German definition,
which classifies discarded materials as either
Abfall (waste) or Wertstoffe (valuable materi-
als). The difficulty in using the German classi-
fications in this report is that when used pack-
aging is collected, it is often not known whether
it will be recycled, burned, or landfilled. Many
materials that are supposed to be recycled are
dumped illegally. Therefore, for lack of better
terminology at present, this report will refer to
all discarded materials as waste and to recy-
cling as one of the methods of handling this
waste. Consistent terminology for materials dis-
carded or recycled in the United States and in-
ternationally would be extremely useful for
public and private sector analysts.
Municipal Solid Waste Problems
in Germany and the United States

Germany is running out of disposal capacity for
the waste it generates, and Germans are unwill-
ing to site new incinerators and landfills. When
the German Cabinet approved the Packaging
Ordinance in November 1990, the Federal En-
vironment Ministry (the Bundesministerium fur
Urn welt, Naturschutz und Reaktorsicherheit, or
BMU) estimated that the former West Germany
was  disposing of about 32 million metric tons
of municipal solid waste per year and that dis-
posal capacity  would run out in two to five
years. "In order to head off a threatened waste
disposal emergency as early as possible," the
Ministry said, "it is necessary to take decisive
waste avoidance measures."1 (The name of this
ministry includes "the environment, protection
of nature and safety of nuclear reactors," but is
referred to in this report simply as the Federal
Environment Ministry.)
   Many landfills in Germany are closing, ei-
ther because they are filled or because they do
not comply with strict new environmental regu-
lations. The number of landfills in the former
West Germany dropped from 4,000 in 1975 to
300 in 1991. In the former East Germany, there
are 11,000 dump sites, but most of them are
unregulated. About 24 percent of the waste that
is disposed of in Germany is incinerated, and
the remainder is landfilled. The former West
Germany has 49 waste-to-energy (incineration)
plants in operation, with  10 more planned or
under construction, while the former East Ger-
many has one.2
   The crisis in Germany emanates primarily
from a decline in disposal capacity, not from a
surge in waste generation. Germany's popula-
tion density makes it difficult to locate disposal
facilities far from population centers. Opposi-
tion to the siting of new disposal facilities is so
intense in Germany that election to local pub-
lic office is virtually impossible for officials
who support such facilities.3 A proposal for one
incinerator in Baden-Wurttemberg generated
more than 100,000 complaints and lawsuits.4 A
new technical law mandates that valuable land-
fill space, in 10 years, be reserved for the resi-
dues from waste-to-energy plants, and will pro-
hibit the direct landfilling of municipal  solid
waste.5
   In the past,  West Germany exported much
of its waste to East Germany and other Euro-
pean countries. It shipped about 700,000 tons
2 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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to France each year until August 1992, when
France closed its borders to German garbage,
leaving cities in southwest Germany — Heidel-
berg and Ulm, for example — searching for a
place to dispose of their waste. Since the fall of
Communism in Europe, Eastern Europe no
longer provides cheap disposal options. The
new European Community regulations  on in-
terstate shipment of waste, discussed in  Chap-
ter 12, aim at severely curtailing the export of
waste for disposal and making countries self-
sufficient in waste management. These mea-
sures will increase the pressure in Germany to
solve its waste problem.
   The United States also faces a solid waste
problem. Parts of the United States are running
out of places to dispose of garbage that are en-
vironmentally and politically acceptable. New
York and New Jersey export waste across the
country,  while states such as Indiana, Michi-
gan, Pennsylvania, and Kentucky that receive
this  waste  are seeking to  restrict these ship-
ments. Legislation in California subjects locali-
ties  to large fines if they do not reduce the
amount of waste they send to disposal.
   The US municipal solid waste stream has
more than doubled since 1960, partly owing to
increased population and partly because the av-
erage US resident produces  1.6 more pounds
of garbage  per day than 30 years ago,  for a to-
tal of 4.3 pounds per day in 1990.6
   As in Germany, landfills are closing in the
United States, and the public has expressed in-
tense opposition to the siting of new landfills
and incinerators. Only 6,600 landfills were in
operation in 1989, down from 20,000 a decade
earlier. Between 1987 and  1991, plans for 121
proposed waste-to-energy plants were canceled,
mainly as a result of public opposition  to the
siting of the facilities.7
   Environmental concerns are feeding the
popular antipathy to disposal facilities known
as the NIMBY (not in my backyard) syndrome.
Society has come to realize that the term "throw-
away" is misleading:  in practice there is no
"away." Refuse can no longer be burned and
dumped without intense scrutiny of the result-
ing environmental effects.
Solid Waste Policy Options

To address the solid waste problem, the US En-
vironmental Protection Agency's hierarchy of
solid waste policy options designates reduction
of waste at source as the number one strategy,
followed by recycling, with treatment and dis-
posal last. Reducing the amount and/or toxic-
ity of waste generated is called source reduc-
tion. Although source reduction has become a
widely acclaimed strategy, it has been limited
in practice.         •
   In recent years, some municipalities  have
focused predominantly on recycling as the so-
lution to their garbage problems. However, ex-
panding recycling has not been simple because
it requires additional collection, sorting, and
processing systems. Moreover, the amount of
materials collected has greatly outstripped the
demand for these materials. Although it is de-
sirable to recycle waste that has already  been
generated, there is  no reason to devote scarce
resources to recycling waste that need not have
been generated in the first place.
   Waste management professionals tend to
focus on the environmental effects of disposal,
but far greater environmental damage may re-
sult from the excessive and inefficient use of
raw materials in the extraction and production
processes. Thus the question of how to manage
municipal solid waste may be seen as part of a
                                                                  Why Look at Germany?  • 3

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broader issue: resource management. Resource
management requires policies that encourage
reduction, reuse, and recycling not only to curb
the growing waste stream but also to conserve
for future generations our natural resources: air,
water, land, energy, and raw materials.
Learning from the
German Approach

Germany's waste policy incorporates a new
approach that, by shifting responsibility and in-
centives, aims to promote improved resource
management through both source reduction and
recycling. Understanding the German system
in some detail is necessary if US policymakers
are to learn from Germany's recent initiatives,
particularly with respect to the top waste policy
option in the United States — source reduction.
What is Germany trying to accomplish? What
strategies are being used? How much do the
systems cost? What problems and successes can
be documented? By providing such informa-
tion, this report aims to contribute to the dis-
cussion of the viability of the German approach
as a model for policy in the United States.
    Figure 1-1 provides a snapshot view of the
"Ordinance on the Avoidance of Packaging
Waste," Verpackungsverordnung, passed in
 1991. In  considering whether a  similar law
could be adapted to US needs, one should view
the ordinance's elements both collectively and
separately, because they are not always mutu-
ally dependent. Some of the policies and strat-
egies might be applicable here, others less so.
We might choose to shift responsibility for
waste management to industry but select a dif-
ferent way of doing this, such as by imposing
advanced disposal fees (charging producers for
the cost of recycling and disposal), rather than
making industry take back what it produces.
Goals and Philosophy

The United States shares Germany's goals of
reducing the amount of waste sent to disposal
and developing a sound materials policy. The
German  philosophy, however, raises a basic
question for policymakers: who should be re-
sponsible for waste?
    The philosophy behind the Packaging Or-
dinance is based on what is known in Germany,
and in the field of resource economics, as the
"polluter pays" principle: those who produce
waste are responsible for recycling and dispos-
ing of it. In the United States today, waste man-
agement is a public  responsibility, like educa-
tion and fire protection, funded by taxpayers.
Some critics contend that funding waste man-
agement with public money subsidizes waste-
fulness.8 By shifting responsibility for waste to
private industry, Germany aims to influence
industry as early as the design stage to make
less wasteful packages and products. Shifting
the responsibility, in effect, "internalizes" waste
management costs — building them into pack-
age and product prices. Key policymakers in
the United States,  including  Senator  Max
Baucus, chairman of the Senate Environment
and Public Works Committee, are raising the
crucial issue of shifting responsibility:  Should
it be done here? If so, how?9
 Strategy

 Germany's basic strategy is to make industry
 take back what it produces. Its approach per-
 mits industry to decide on the specific imple-
 4 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Figure 1-1: The German Packaging Ordinance at a Glance
 Underlying Principles
 Goals:        1. Reduce packaging waste requiring disposal.          '•
              2. Develop a sound materials policy.
 Concepts:     Industry should pay for managing the waste generated by packages.
 Strategy:     Make industry take back, reuse, and recycle packaging materials
              independent of the public waste management system.
 Implementation
                Government-mandated recycling rates
                Government-mandated refilling rates for beverages   :
                Materials industries' responsibility for recycling
                Industry-imposed packaging fees
                Convenient collection from consumers
                Installation of bins so customers can leave outer packaging in stores
                Preservation of existing waste management system
mentation mechanisms, rather than having the
government micro-manage  the system. The
German government has imposed no taxes or
fees and is not involved in creating markets for
recyclable materials. In fact, industry has been
allowed to develop and operate its own system
for taking back and recycling packaging waste,
provided it meets the government quotas for
recycling and refilling. This strategy relies on
two basic assumptions:  1.) Industry is key to
waste and materials policy because it deter-
mines what packages and products are pro-
duced; and 2.) Incentives are a more effective
public policy tool for modifying industry prac-
tices than extensive government regulations.
Some of Germany's strategies may not be ap-
plicable to the larger, more populous United
States, with its different political and legal con-
straints, and some may even prove unsuccess-
ful in Germany.
Implementation Methods
The implementation methods outlined in Fig-
ure 1-1 could be used collectively or as stand-
alone measures. For example, requiring retail-
ers to provide bins so consumers can leave outer
packaging in the stores could be one part of a
comprehensive packaging law in the United
States, as it is in Germany. Or it could be a sin-
gular measure taken at the federal, state, or lo-
cal level to give retailers an incentive to encour-
age their suppliers to reduce packaging. The
methods need not be implemented in the United
States as they  are in Germany. For example,
mandated recycling or refill rates could be set
at different levels from Germany's, or the fees
that have been set for German packaging could
be a used as a model for advanced disposal fees
in the United States.
                                                                 : Why Look at Germany?  • 5

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Impact of the
Packaging Ordinance
Although the Packaging Ordinance was not
fully implemented until January 1993, some
early indications of its impact were evident
when this report was prepared for publication.
Some companies have changed their packages
in direct response to the ordinance, or in antici-
pation of its implementation.
    From 1991 to 1992 in Germany — a period
in which the economy was growing — packag-
ing was reduced by more than 600,000 metric
tons, or about 4 percent. This reduction indi-
cates a reversal in the trend of annual increases
and represents packaging that was eliminated,
reused, or made  of  lighter materials.  But
changes in packaging are not limited to reduc-
tions in weight: some companies have switched
to materials that are more easily and cheaply
recycled, e.g., substituting paper for plastic.
    Changes made by companies in Germany
include:
    •  Eliminating outer boxes,  blister packs,
      and wrappings
    • Reducing the size of boxes or amount of
      outer wrappings
    * Developing reusable shipping container
      systems
    • Selling liquid and powdered products in
      concentrated form
    • Using refill bags or bottles for cleaning
      products
    • Replacing packaging made of mixed ma-
      terials with a single material that is easier
      to recycle

    Moreover, the new packaging fees based on
 material  and  weight  (introduced in October
 1993) are expected to  accelerate  packaging
changes by providing stronger financial incen-
tives for companies to reduce the weight of
materials and switch to materials that are easier
to recycle. Recycling of packaging materials has
increased in Germany, and with it have come
new technologies — particularly for recycling
beverage cartons and plastics.
    At the same time, refill rates for beverages
have increased, exceeding the requirement that
the volume of beverages sold in refillable con-
tainers not fall below the level when the Pack-
aging Ordinance went into effect.
    Besides packaging, some manufacturers
have also changed their products in anticipa-
tion of legislation that would apply the "pol-
luter pays" principle to products such as auto-
mobiles and electronic equipment. Companies
in these industries are volunteering to take back
some of their products and have extended their
concern about their products to the end of the
life cycle. Thus auto and electronics manufac-
turers are incorporating reuse and recycling con-
siderations into their materials selection and de-
sign processes.
    In sum, application of the "polluter pays"
principle in Germany  is linked to a change in
the way manufacturers think. Many companies
are thinking about the environment when de-
signing packages and products, as demonstrated
by the innovations on  the  market.
 An International Laboratory

 As might be expected with such a bold new
 approach, the German system has experienced
 substantial difficulties. Still, it contains elements
 that merit serious consideration in the United
 States. The system's problems may be due in
 part to the high level of the mandated recycling
 6 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
rates and  the speed at which they must be
achieved, not to the basic concepts underlying
the system. For the United States, Germany
serves as a laboratory for innovative municipal
solid waste policies and will provide much use-
ful data on their impact — even given the two
nations' social, political,  and cultural differ-
ences, described briefly in the next chapter.
    The German legislation is relevant to the
United States beyond the  potential for apply-
ing similar steps to alleviate US municipal solid
waste problems. Many US companies sell prod-
ucts on the German market and must comply
with German laws.  US companies also com-
pete with German companies in the global mar-
ketplace and need to understand the new rules
under  which  German  industry is operating.
Moreover, the German policies have already
extended well beyond Germany. The "polluter
pays" principle is sweeping Europe: legislation
has already been enacted in France, Austria, and
Belgium, and is under consideration in many
other European countries; and the European
Community is adopting a modified version of
the German approach in its own Packaging Di-
rective. The Canadian government is also us-
ing Germany as a model for its new system of
shared responsibility for packaging waste.
Notes
 1. Federal Environment Ministry (BMU), "Packaging
   Ordinance Approved:  Abandoning the Throwaway
   Society," press release, Bonn, November 14, 1990.
 2. B ureau of National Affairs, "New Directive Sets Pa-
   rameters for Incineration, Landfill Disposal," Inter-
   national Environment Daily, Washington, DC, Sep-
   tember 22,1992.
 3. Hubert Gehring (BMU), "The German Packaging
   Ordinance," Institute of Packaging Professionals
   Conference: Environmental Packaging Legislation,
   Baltimore, MD, July 16,1993.
 4. Hubert Gehring (BMU), telephone interview, April
   22, 1993.
 5.  Hubert Gehring (BMU), interview, Baltimore, MD,
   July 15, 1993.      :
 6.  Franklin Associates, Ltd., for the US Environmen-
   tal Protection Agency, Characterization of Munici-
   pal Solid Waste in the United States: 1992 Update,
   Prairie Village, KS, p. ES-6 and 5-2.
 7.  INFORM (Bette K. Fishbein and Caroline Gelb), Mak-
   ing Less Garbage: A Planning Guide for Commu-
   nities, New York, 1992, p. 14.
 8.  Senator Max Baucus, keynote address, US Confer-
   ence of Mayors: Reality-Based Recycling II Con-
   ference, Washington, DC, April 1, 1993.
9.  Ibid.
                                                                     Why Look at Germany?

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Chapter 2:  Putting Germany in Perspective
Noting the context in which the German policy
was developed, and some key similarities and
differences between the two countries that af-
fect waste policy, will help US policymakers
discern the relevance of Germany's legislation
for the United States.
Higher Population Density

Germany is far more crowded than the United
States. Its population density is more than eight
times greater, as indicated in Table 2-1. This is
comparable to one-third of the US population's
living in an area the size of Montana. The United
States has roughly three times as many people
as Germany in an area 26 times larger.  Conse-
quently, Germany has less land available for dis-
posing of its waste, and its solid waste crisis is
far more acute. Germany's greater population
density has also affected the level of environ-
mental concern in that country.
Proximity to Other Nations

Germany's proximity to other countries and its
suffering from their environmental problems
have increased its residents' sensitivity to en-
vironmental issues. Unlike the United States,
Germany is  not geographically isolated  by
oceans; rather, it borders nations that generate
pollution, including airborne and water-borne
toxics, without regard to national boundaries.
   The 1986 Chernobyl nuclear accident in the
former Soviet Union produced serious conse-
quences in Germany — particularly in Bavaria,
which suffered extensive radioactive contami-
nation. Cesium 137 activity, which may induce
genetic mutations, increased by a factor of four
to six throughout Germany but by a factor of
15 in Bavaria.1  Milk and milk products were
contaminated, as was the water in the Baltic Sea.
Such events have contributed to a greater aware-
ness among Germans of the fragility of the
earth's environment, together with a sense of
 8 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Table 2-1: A Comparison of the United States and Germany - Selected Data (1991)

Population (millions)
Land area (OOOs square miles)
People per square mile
Number of states
GDP ($ trillions)*
GDP per capita ($)
* Based on new measures develooi
United States
252
3,539
71
50
5.61
22,204
3d bv the International
Germany
80
135
588
16
1.25
19,500
Monetary Fund to compare








   Gross Domestic Product based on purchasing power parity rather than exchange rates.

Sources: 1.) United States Census Bureau, Statistical Abstract of the United States, 1992;
and 2.) Organization for Economic Cooperation and Development, National Accounts Main
Aggregates Volume 1 (1960-1991), 1993.
urgency to solve environmental problems. The
Chernobyl accident led Germany to establish a
Federal Environment Ministry.
Concern Over Damaged Forests

The Germans' love of their forests runs deep
and has a long historical tradition. According
to a study of green consumerism, "the upsurge
in concern about the environment (in Germany)
really began...when it became clear that acid
rain was destroying the much loved forests."2
German forests are not abundant: forest area
per capita there is 1.3 square kilometers as com-
pared to  11.8 in the United States.3 The visual
impact of dying forests has played a major role
in developing a consensus on the need for en-
vironmental protection policies. The problem
is particularly serious at higher altitudes, where
large expanses of forest on mountain summits
and crests are disappearing, presenting highly
visible evidence of environmental damage.4 In
the former East Germany, one-third of the for-
ests are damaged; in the former West Germany,
 16 percent.5
Comparable Economic Strength
                     i
A country's per capita gross domestic product
(GDP):— its output of goods and services — is
an indicator of its economic well-being and
capacity to fund waste management. In this re-
spect, the United States and Germany are simi-
lar. GDP in the United States in 1991 was $5.61
trillion — about four times Germany's GDP of
$1.25 trillion — but per capita GDP in the two
countries was $22,204 in the United States and
$19,500 in Germany, as shown in Table 2-1.
   The financial commitment to environmen-
tal protection was similar in the former West
Germany and the United States. West Germany
spent about 1.6 percent of GDP on environmen-
tal protection in 1990, compared with about 1.4
percent in the United States. In both countries,
industry contributed 59 percent of this expen-
diture.6 Data for the former East Germany are
not available.         i
                                                             Putting Germany in Perspective   • 9

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Strong Environmental
Commitment
Germany's raw material and energy resources
are more limited than those of the United States;
consequently, it has a tradition of conservation.
Through a month-long series of personal inter-
views with German industry, business, govern-
ment, consumer,  and environmental represen-
tatives, INFORM found a general commitment
to protecting the environment and working col-
lectively and individually to that end.
   INFORM's impressions are consistent with
survey findings in Europe that "for German
consumers environmental awareness  is the
norm not the exception" and that "German con-
sumers are much 'greener' than the Dutch or
the British."7 A world environmental survey
found that Germany was not quite in the same
league as Sweden, which the survey rated the
"greenest" nation worldwide, but that Germany
has been "recognized as a green opinion leader
for many years" and that "West German regu-
lations have been among  the toughest in the
world."8
   Consumer participation in environmentally
favorable practices is widespread in Germany.
As discussed in Chapter 7, Germans bring back
most of their beverage bottles for refilling. They
are accustomed to depositing recyclable mate-
rials such as glass and paper at the drop-off
containers conveniently placed throughout cit-
ies and towns. Even in cities, Germans use bi-
cycles as a mode of transportation more than
US residents do.
   In German hotels, signs in the bathrooms
note  that, to help the environment, fresh towels
are provided only on request. Plastic bags are
not generally provided in hotel rooms, nor are
the free bath and beauty products commonly
provided in the United States. Furthermore,
Germany's industrial output per unit of energy
is higher than that of the United States, partly
owing to policies that favor efficiency.9 Gaso-
line, for example, is taxed much more heavily
in Germany and in  all of Europe than in the
United States, resulting in higher prices and thus
incentives to make or buy more fuel-efficient
cars.10
    While not comprehensive, these examples
indicate the context in which the  Packaging
Ordinance was passed: in a country marked by
pervasive concern for conserving materials and
energy at the individual, institutional, and na-
tional levels and driven by a high level of gen-
eral environmental concern.
Waste Generation: Difficult to
Make International Comparisons

According to data published by the Organiza-
tion for Economic Cooperation and Develop-
ment (OECD), waste generation in Germany is
318 kilograms per person per year as compared
to 864 kilograms per person per year in the
Unites States.11 This might suggest that the av-
erage person in the United States generates two
to three times as much garbage as the average
person in Germany. However, data for the two
countries are not comparable: the German data
do not include materials collected for recycling,
nor do they include some commercial waste,
both of which are included in the US data. In-
ternational comparisons of waste generation are
usually unreliable because countries use differ-
ent data collection methodologies and differ-
ent definitions of waste.
   An estimate of per capita generation in Ger-
many that is somewhat more comparable to that
10 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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in the United States can be made by adding re-
cycling quantities to the German data. Germany
disposes of about 40 million metric tons of
municipal solid waste each year and recycles
an estimated 10 million metric tons,  meaning
generation is about 50 million metric tons, for
an estimated 625 kilograms per person per year
(compared with 864 in the United States).12
Nonetheless, other discrepancies remain, and
reconciling waste generation data for the two
countries is beyond the scope of this report.
INFORM's observations in Germany support
the hypothesis that, on average, less waste is
generated per person in Germany than in the
United States, but accurate  data to confirm
this are lacking.
    Germany's attempts to compile waste sta-
tistics were complicated by the unification of
the country in 1990. Until then, West Germany
collected data, but East Germany collected very
little. German reports indicate that the average
household waste per person per year, prior to
unification, was twice as high in West Germany
as in East Germany, but generation in the former
East Germany has increased rapidly, reducing
the disparity.13 A reminder: throughout this re-
port, data for Germany refer to the unified coun-
try unless otherwise specified.
Similar Solid Waste
Management Structures

Both the United States and Germany are fed-
eral democracies. Germany is a federation of
16 Lander that have a role roughly comparable
to the 50 US states. The allocation of responsi-
bility for solid waste management across the
levels of government is similar in the two coun-
tries. Solid waste management is primarily the
responsibility of local and regional governments
(cities and counties), although the federal gov-
ernment has played a much larger role in waste
policy in Germany.
Green Party Promotes
Environmental Agenda

In the 1980s, Germany was home to the world's
largest, most dynamic, and most successful
Green Party (Die Griineri).14 Founded in the late
1970s as a protest group opposed primarily to
nuclear power, the Greens broadened their en-
vironmental agenda and increased their vote
from 5.6 percent in 1983 to 8.3 percent in 1987
— giving them 42 seats in the Bundestag (Par-
liament) in 1987.15 The Greens greatly increased
Germans' awareness of environmental issues and
promoted environmental legislation. However,
they suffered from internal dissension which ulti-
mately caused the Green Party's decline.
    Nonetheless, much of the Green agenda has
been adopted by the traditional parties. Indeed,
Environment Minister Klaus Topfer of the con-
servative Christian Democratic Union (CDU)
is driving the innovative policies on municipal
solid waste. The Greens still hold elective of-
fice at the state and local levels and remain pow-
erful in some regions.
    In May 1993, the Green Party of the former
West  Germany  and the former East German
party  Alliance '90  merged. The new party is
called Alliance '907 Greens, but will use Greens
as its abbreviated name. The merger's purpose
was to enable the Greens to regain enough po-
litical strength in the 1994 elections to become
the country's third largest  political party after
the Christian Democratic Union and the Social
Democratic Party (SPD). The new party will
                                                           Putting Germany in Perspective  • 11

-------
be committed to "human rights, ecology, de-
mocracy, social justice and the equality of men
and  women," and will  try to  reconcile the
agenda of the ecology-minded western Greens
with that of the former  East  German group,
which was founded to support human rights and
oppose the former Communist regime.16
Notes
1. Federal Environmental Agency (UBA), Facts and
   Figures on the Environment of Germany: 1988/89,
   Berlin, p. 218.
2. Michael Peters Brand Development Division and
   Diagnostics Market Research Ltd., Green, Greener,
   Greenest: Tlie Green Consumer in the UK, Nether-
   lands and Germany, London, September 1989, p. 19.
3. Organization for Economic Cooperation and Devel-
   opment, OECD Environmental Data 1991, Paris,
   1991, p. 87.
4. Federal Environmental  Agency (UBA), op. cit.,
   p. 89-90.
5. "German Forests Continue to Die," Europe Environ-
   ment No. 398, Europe Information Service, Brus-
   sels, November 17,1992, p. 12; and Federation of
   German Industries (BDI), "International Environ-
   mental Policy—Perspectives 2000," Cologne, May
   1992, p. 11.
6.  INFORM estimates based on GNP data in  BDI,
   "International Environmental Policy," op. cit., p. 8.
7.  Michael  Peters Brand  Development Division,
   op. cit., p. 127 and 146.
8.  John Elkington, The Green Wave:  A Report on the
   1990 Greenworld Survey, compiled by Sustainability,
   London, 1990, p. 51-52.
9.  Organization for Economic Cooperation and Devel-
   opment, op. cit., p. 193.
10. US Energy Information Administration, Interna-
   tional Energy Annual, Washington, DC, 1992; and
   International Energy Agency, Energy Prices and
   Taxes 1992, Paris, 1993.
11. Organization for Economic Cooperation and Devel-
   opment, op. cit., p. 133.
12. Hans-Jurgen Oels (Federal Environmental Agency
   [UBA]), telephone interview, April 27, 1993.
13. Thomas Rummler and Wolfgang Schutt, The Ger-
   man Packaging Ordinance: A Practical Guide with
   Commentary, Hamburg: B. Behr's Verlag GmbH &
   Co., 1990, p. 3.
14. Jonathan Porritt and David Winner, The Coming of
   the Greens, London: Fontana Collins, 1988, p. 212.
15. Ibid., p. 214.
16. Stephen Kinzer, "Green Party Merges with an East
   German Group," The New York Times, January 20,
   1993, p. A7.
 12 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Chapter 3:  German Ordinance
on the Avoidance of Packaging Waste
On June 12, 1991, the German Packaging Or-
dinance requiring industry to take back, reuse,
and/or recycle packaging materials went into
effect. Klaus Tb'pfer, head of the Federal Envi-
ronment  Ministry (Bundesministerium  fiir
Umwelt, Naturschutz und Reaktorsicherheit, or
BMU), had earlier claimed that "this ordinance,
unlike any other regulation taken up to now,
marks the final abandonment of the throwaway
society."1  By making industry take back its
packaging, the ordinance shifts the burden of
managing packaging waste from municipal au-
thorities to manufacturers, distributors, and re-
tailers. The goal is to give private industry the
incentive to consider the solid waste conse-
quences when it designs packages — to envi-
sion how the package will be reused or recycled,
and what that will cost. Clearly, the company
can benefit financially if the package is elimi-
nated or reduced.
Making the "Polluter Pay"

For the first time anywhere, the ordinance ap-
plied the "polluter pays" principle to munici-
pal solid waste. According to the Federal Envi-
ronment Ministry, "Public financing of all en-
vironmental protection measures from taxpay-
ers' money is not the way to go. The German
key concept, rather, is the polluter-pays prin-
ciple. The costs of preventing and reducing
damage to the environment must be born by
those who make use of it."2 Public funds will
no longer be used to manage packaging waste.
   Under this pioneering legislation, industry
retains responsibility for its packages after they
have been discarded by consumers. Consum-
ers, however, share the cost. Industry is ex-
pected to incorporate the pollection, sorting, re-
cycling, and disposal costs into the price of
packages and products. The legislation contains
no specific mandates for consumers.
   The mandate for industry to "take back"
packaging is not meant literally; very few com-
panies will physically take back their own pack-
ages under the Packaging Ordinance. To this
extent, take-back is more of a theoretical con-
cept than a practical strategy. Government, busi-
ness, and environmentalist  leaders agree it is
impractical to require the extra shipping that
would  be entailed in making producers liter-
ally take back billions of packages each year.
                                        German Ordinance on the Avoidance of Packaging Waste • 13

-------
The strategy entails a shift in financial respon-
sibility to industry, but companies may arrange
for third parties to actually manage the waste.
Thus waste continues to be collected by a combi-
nation of municipal workers and private carters.
Background on the
Passage of the Ordinance

The authority for  the Packaging Ordinance is
Germany's "Waste Avoidance and Waste Man-
agement Act," Abfallgesetz, of August 1986,
which empowered the federal government to
regulate the flow of packages and products so
they can be  returned for  "environmentally
friendly" reprocessing. At first, Germany tried
a voluntary approach, asking industry to reduce
packaging and increase  recycling. When this
tactic failed, the government introduced the leg-
islation that became law  on  June 12,1991.3
    When the Bundesrat, the upper house of Par-
liament, was considering  the proposed new law,
the Ldnder, or states, demanded stricter mea-
sures, including regulation of excessive and en-
vironmentally damaging packaging, labeling of
plastics, and higher mandated rates for refill-
ing beverage containers. The federal govern-
ment argued that such regulations required no-
tification to the  European Community and
would cause lengthy  delays in passing the or-
dinance. The states' representatives in the Bun-
desrat agreed to drop their proposed amend-
ments but adopted a resolution calling  for
supplementary measures to  strengthen the or-
dinance. One such proposal, on refillable bev-
erage containers, was being circulated in mid-
1993, as discussed in Chapter 7.
    The driving force behind the Packaging
Ordinance was Dr. Klaus Topfer, who has been
Germany's Environment Minister since May 7,
1987, longer than any other environment min-
ister in the European Community. Topfer, a
former professor of economics  and  regional
planning, has also held high-level leadership po-
sitions in the Christian  Democratic Union
(CDU)—the party of Chancellor Helmut Kohl.
   The Packaging Ordinance is but the first in
a series of German ordinances based on the
"polluter pays" principle. It is the prototype for
proposed ordinances that would require indus-
try to take back automobiles, electronic equip-
ment, newspapers, and batteries — to "internal-
ize"  the  costs of  waste  management, an
approach long advocated by economists but
never before implemented for municipal solid
waste on such a broad scale.
   Internalization of costs is an economics term
used, in this case, to mean  that producers of
packages and products are made to pay the costs
of collecting, sorting, recycling, and disposing
of their materials. They are prohibited from
placing the financial burden on the public waste
management system. However, these internal-
ized costs are expected to show up in increased
prices of those packages and products.
Why Target Packaging?

Packaging was targeted in Germany because it
accounts for about 50 percent of the volume
and 30 percent of the weight of municipal solid
waste, making it one of the largest sources of
municipal solid waste in Germany. Of the pack-
aging sent to disposal, about 70 percent is land-
filled and 30 percent incinerated. The capacity
of these disposal facilities is fast running out.4
   Another reason for targeting packaging was
the long dispute with the European Commis-
sion —  the European Community's executive
body  — over Germany's ordinance requiring
the return of and mandatory deposits on one-
14 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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way plastic beverage containers. The EC Com-
mission argued that legislation singling out one
type of packaging was discriminatory. To avoid
such charges, the Packaging Ordinance extends
the return and deposit mandates to all packaging.5
Provisions of the Ordinance

The Packaging Ordinance, which is reprinted
in full in Appendix A, requires that industry,
not the public waste management system, take
back, reuse, and/or recycle all one-way pack-
aging, including packaging on imported prod-
ucts. It applies to all one-way packaging on the
German market except materials with hazard-
ous residues, subject to other regulations. Haz-
ardous residues include waste contaminated by
pesticides, disinfectants, solvents, acids, and
mineral oils.
    The ordinance sets out four major objec-
tives:6
    1. Packaging should be made from "envi-
      ronmentally responsible" materials com-
      patible with recycling.
    2. Weight and volume should be minimized.
    3. Packaging should be refillable, if feasible.
    4. Packaging should be recycled if it can-
      not be refilled.

    While these are objectives rather than legal
obligations, they do indicate the high priority
the government gives to  waste avoidance and
refilling.
    The ordinance divides packaging into three
categories:
    1. Transport — packaging used to ship
      goods to retailers  (e.g., crates, pallets,
      corrugated containers).
    2. Secondary — additional packaging  de-
      signed to facilitate self-service sales, to
      prevent theft, or to advertise and market
      the product (e.g., outer boxes, foils, blis-
      ter packs).       ;
   3. Primary — the basic package that con-
      tains the product (e.g., soup can, jam jar,
      soap powder box).

   The Federal Environment Ministry distin-
guishes among these categories based on when
the package "loses its function." Transport pack-
aging loses its function at the store when goods
are stacked on the shelves. Secondary packag-
ing, always a second or third layer around a pri-
mary package, loses its function at the retail cash
register. Primary packaging, typically used un-
til the product is consumed, loses its function
with the consumer.
   The ordinance sets (leadlines for industry
to begin taking back, reusing, or recycling each
of the three packaging categories:
   •  December 1991. Manufacturers and dis-
      tributors had to take back transport pack-
      aging,           i
   •  April  1992.  Retailers  had to install
      marked bins so customers could leave
      secondary packaging in the stores.
   •  January 1993. Customers could return
      primary packaging to retailers. A mini-
      mum mandatory deposit is imposed on
      nonrefillable beverage containers, wash-
      ing  and cleansing agent containers, and
      emulsion (water-based) paint containers.
      The deposit on beverage and cleansing
      agent containers of 0.2 liter and over =
      DM0.50 ($0.30), 11.5 liter and over =
      DM 1.00 ($0.60); the deposit on paint con-
      tainers of 2 kg and over = DM2.00 ($ 1.20).
                      i
   The regulation of transport and secondary
packaging went into effect as scheduled. How-
ever, the ordinance provided an exemption to
the primary packaging regulations if industry
proposed an alternative, privately financed plan
                                          German Ordinance on the Avoidance of Packaging Waste • 15

-------
that could meet the specified goals for collect-
ing and sorting packaging materials and for re-
filling beverage containers.
    That exemption  was granted for such an
alternative industry plan. Known as the "Dual
System," it is run by  the  private company
Duales System Deutschland GmbH (DSD),
which is described in Chapter 6. The exemp-
tion means stores need not take back primary
packaging  and collect the mandatory deposits
described above, provided that the collection,
sorting, and refill quotas specified in the ordi-
nance are met. If DSD fails, retailers will have
to accept primary packages returned to the store.
    The ordinance specifies two sets of goals
related to one-way primary packaging in Ger-
many:  the quotas for collecting packaging
waste and  the quotas for sorting the collected
materials. Assuming all sorted materials are de-
livered to recyclers, the recycling quota is the
product of the collection and sorting quotas set
out in the ordinance. These goals are illustrated
in Tables 3-1 through 3-3.
Collection Quotas

The collection quotas stipulate, for example,
that by January 1993,60 percent of glass con-
tainers and 30 percent of paper (by weight) had
to be collected. These lower initial rates repre-
sented the transitional phase for operating the
Dual System, allowing time for establishment
of an expanded recycling system. From  Janu-
ary 1993 through June 1995, the individual quo-
tas are to be waived if 50 percent (by weight)
of the collective sum of these packaging mate-
rials are collected. By July 1995,80 percent by
weight of each of the materials must be col-
lected. This ambitious figure assumes that, if
waste is collected from every household, Ger-
man consumers will have placed 80 percent of
Table 3-1: The Ordinance's Collection Quotas for
One-Way Packaging
January 1993
Material (% by weight)
Glass 60
Tinplate 40
Aluminum 30
Plastic 30
Paper/Paperboard 30
Composite* 20
July 1995
(% by weight)
80
80
80
80
80
80
*  Mixed materials as described on page 19.

Source: Federal Environment Ministry (BMU), Ordinance
on the Avoidance of Packaging Waste, June 12,1991.
these recyclable packaging materials into the
proper bins for collection.
Sorting Quotas

After collection, packaging materials must be
sorted (separated) and sent to recyclers at the
rates specified in Table 3-2. For example, by
January 1993,60 percent of the collected paper
had to be sorted for recycling; by July 1995,80
percent must be sorted. As in the case of col-
lection quotas, lower initial rates, particularly
for plastics and composites, allowed time to set
up new sorting and recycling facilities and took
into account the contamination of some of the
materials collected. Given the July 1995 sort-
ing quotas of 80 to 90 percent, the ordinance
allows a 10 to 20 percent margin for nonrecyc-
lable, or contaminated, materials.
   A major dispute erupted in June 1993 over
whether the sorting quota for plastics applied
to the amount of material required to be  col-
lected or the amount actually collected; i.e., how
should the system handle the plastics collected
in excess of the collection quota? The dispute
16 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Table 3-2: The Ordinance's Sorting Quotas for
 Collected One-Way Packaging

Material
Glass
Tinplate
Aluminum
Plastic
Paper/Paperboard
Composite
January 1993
(% by weight)
70
65
60
30
60
30
July 1995
(% by weight)
90
90
90
80
80
80
 Table 3-3:  Implied Recycling Quotas
 Calculated from the Ordinance's Collection
 and Sorting Quotas for One-Way Packaging
 Source: Federal Environment Ministry (BMU), Ordinance
 on the Avoidance of Packaging Waste, June 12,1991.
and its resolution are discussed in Chapters 6
and 8.
Implied Recycling Quotas

Although the legislation does not include ex-
plicit recycling quotas, the effective recycling
quota (as shown in Table 3-3) can be calculated
because the ordinance calls for all sorted mate-
rial to be delivered to recyclers. Thus, the recy-
cling quota is the product of the collection and
sorting quotas. By July 1995, for example, 80
percent of glass containers must be collected
and 90 percent of that amount must be sorted,
for an effective recycling rate of 72 percent. The
recycling rate in this context is the percentage
of primary packaging delivered to recyclers and
does not take into account processing losses in
recycling facilities.
   Incineration, called "thermal recycling" by
some industry advocates when it is used to re-
cover energy from burning waste, is not per-
mitted as a method to meet the quotas. How-
ever, "chemical recycling" of plastics, a set of
processes that break down plastics into their
basic components, such as liquid petrolem (as


Glass
Tinplate
Aluminum
Plastic
Paper/Paperboard
Composite
January 1993
(% by weight)
4.2
26
18
9
18
6
July 1995
(% by weight)
72
72
72
64
64
64
 Source:  INFORM. The recycling quota is the product of
 the collection and sorting quotas shown in Tables 3-1
 and 3-2.
 described in Chapter 8), will be permitted. No
 quotas were set for materials whose contribu-
 tion to packaging waste; is small, such as wood,
 ceramic stoneware, and fabrics.
    To qualify for the exemption from the pri-
 mary packaging take-back and deposit man-
 dates  in  the  ordinance,  Duales  System
 Deutschland (DSD) must ensure that the refill
 rates for beverages do not decline below  the
 average refill rates in West Germany in 1990.
 The refill rate for milk must not fall below 17
 percent, and the refill rate for all other bever-
 ages (beer,  bottled water, soft drinks, juices,
 wine) must not fall below 72 percent nation-
 wide. Moreover, the refill rates in each state
 must not fall below the average rate in that state
 in 1991, when the ordinance took effect.
Packaging Statistics

The ordinance requires the federal government
to publish packaging statistics in the Bundesan-
zeiger (Federal Bulletin) every three years.
These must include the average amount of pack-
                                         German Ordinance on the Avoidance of Packaging Waste   • 17

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Table 3-4: Packaging Consumption* in Germany 1991 (thousands of metric tons)
[Total packaging, less toxics, less refillables = packaging covered by the ordinance]


Material
Glass
Tlnplate**
Aluminum
Plastic
Paner/Paoerboard

Total
Packaging
4636.8
793.1
124.0
1606.5
5206.6


Toxics
4.7
77.1
1.3
60.1
18.7


Refillables
819.3
-
172.4
19.6
Packaging
Covered
by Ordinance
3812.8
716.0
122.7
1374.0
5178.3
Composite
   a. Beverage cartons
   b. Paper-based
   c. Plastic-based
   d. Aluminum-based
     Composite total
Subtotal (quota materials)

Steel***
Wood, cork
Other

Subtotal (non-quota materials)

TOTAL
198.2
177.9
 28.0
  6.8
2.8

0.1
          198.2
          175.1
            28.0
             6.7
        410.9
      12.777.9

        305.8
       2249.9
          13.5
        2.9
       164.8

       99.7
                            99.7

                           264.5
1001.3

 187.3
1188.2
   408.0
11.611.8

    18.8
  1061.7
    13.5

  1094.0

12,705.8
 *   As discussed in Chapter 1, Germany classifies discarded materials as waste (Abfall) or valuable materials
     (Wertstoffe). The total amount of packaging consumption includes both Abfall and Wertstoffe, and corresponds
     to the US term "packaging waste."
 **  Coated steel cans for consumer goods, mostly food and beverages.
 *** Steel barrels, drums, transport containers, pallets, and straps.

 Source: Federal Environment Ministry (BMU), prepared by Geseilschaft fur Verpackungsmarktforschung (GVM),
 Bundesanzelger, January 16,1993.
 aging consumed per person in each state, clas-
 sified by type of packaging material. The sta-
 tistics will form the baseline data against which
 the amounts collected will be compared; the
 data may be used to calculate changes in the
 amount of packaging used. The official 1991
 data were published, several months behind
 schedule, in January 1993. Tables 3-4 and 3-5
 summarize those data, which were prepared by
 the Group for Packaging Market  Reserach
 (Geseilschaft fur Verpackungsmarktforschung,
 or GVM), a private packaging market research
 firm under contract with the government. The
 German government is also required to publish
                      annual data on the percentage of beverages sold
                      in refillable containers. These data, also pre-
                      pared by GVM, are presented in Chapter 7.
                          As shown in Table 3-4, the take-back re-
                      quirement of the ordinance covers approxi-
                      mately 12.7 million metric tons of packaging,
                      of a total 15.3 million metric tons consumed.
                      The difference is accounted for by packaging
                      that has  been contaminated by toxics and re-
                      fillable packaging not subject to the take-back
                      provisions.
                          Table 3-5 shows the breakdown of packag-
                      ing covered  in the ordinance by package cat-
                      egory and material type. About one-third of this
 18 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Table 3-5:  Packaging Consumption* Covered by the Ordinance 1991 (thousands of metric tons)
 [Secondary + transport + primary packaging = packaging covered by the ordinance]
Material
Glass
Tinplate**
Aluminum
Plastic
Paper/paperboard
Composite
a. Beverage cartons
b. Paper-based
c. Plastic-based
d. Aluminum-based
Composite total
Subtotal (quota materials)
Steel***
Wood, cork
Other
Secondary Transport
- -
1.8
- -
9.5 314.4
46.5 2867.3

_
0.3
0.2
-
0.5
56.0 3184.0
9.7
0.7 1030.5
-
Industrial
Primary Primary*
3812.8
703.4
122.7
927.6
1553.5

198.2
174.7 0.1
27.7 0.1
6.7
407.3
7527.3
1.7
28.7
6.1
_
10.8
;'l —
122.5
711.0

,!
",
[
'
0.2
844.5
7.4
3.8
7.4
Packaging
Covered
by Ordinance
3812.8
716.0
122.7
1374.0
5178.3

198.2
175.1
28.0
6.7
408.0
11.611.8
18.8
1061.7
13.5
Subtotal (non-quota materials)        0.7

TOTAL                         56.7
        36.5

     7561.8
                                                                      863.1
*    As discussed in Chapter 1, Germany classifies discarded materials as waste (Abfall) or valuable materials
     (Wertstoffe). The total amount of packaging consumption includes both Abfall and Wertstoffe, and corresponds
     to the US term "packaging waste."
t    Primary packages for goods shipped to large companies.                       ,
**   Coated steel cans for consumer goods, mostly food and beverages.              i"
***  Steel barrels, drums, transport containers, pallets, and straps.                  \
                                                                        il
Source: Federal Environment Ministry (BMU), prepared by Gesellschaft fur Verpackungsmarktforschung (GVM)
Bundesanzeiger, January 16, 1993.
total is transport packaging,  and about two-
thirds is primary packaging. Secondary pack-
aging represents less than 0.5 percent of the
total. The materials aggregated in the subtotal
for non-quota materials will  be collected by
DSD but are not subject to specific collection
and sorting quotas.
    Throughout this report, "composite" de-
scribes packaging made of mixed materials —
called Verbunde in German. Packaging falls into
this category when the consumer cannot sepa-
rate the constituent materials: for example, the
layers of plastic and metal bonded together in
an aseptic milk or juice carton. (Aseptic pro-
cessing entails ultra-high heating of a product
and immediate cooling. The sterilized product
is packaged in a sterilized multi-layer container,
which can preserve its contents for months with-
out refrigeration.) Mixed-material  packaging
that can be separated —j for example, foil and
paper wrappers around a chocolate bar — are
not composite packaging. Composite packag-
ing has been differentiated into four groups
(shown in Table 3-5).
                                            German Ordinance on the Avoidance of Packaging Waste • 19

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Role of Consumers
As noted earlier, the Packaging Ordinance im-
poses no direct obligations on consumers. The
ordinance's success, however, depends on their
cooperation in putting used packaging in the
proper bins and returning refillable containers.
Some local laws prohibit placing recyclable
materials into regular garbage bins, but there is
no such federal law.
The Ordinance and the
European Community (EC)

The German government took great care to en-
sure that the Packaging Ordinance did not con-
flict with EC law; the ordinance contains no
technical provisions that would require formal
notification of the European Community, as this
would have delayed implementation. An unof-
ficial guide to the ordinance, The German Pack-
aging Ordinance — A Practical Guide -with
Commentary, states: "The ordinance does no
more than impose behavioural obligations on
manufacturers and distributors and does not ad-
ditionally establish restrictions on packaging.
For this reason there  are no rules relating to
mandatory identification of packaging, nor to
the composition of packaging. If it is decided
in the future that regulations need to go further,
as requested by the Bundesrat on 19 April 1991,
the need for such regulations to be notified in
accordance with [an EC directive]... should be
taken into account."7  The relationship of the
Packaging Ordinance to the European Commu-
nity is discussed more fully in Chapter 12.
   The guide from which this quotation was
taken was written by Dr. Thomas Rummler, who
is responsible for administering the Packaging
Ordinance within the Federal Environment
Ministry, and Wolfgang Schutt, an industry con-
sultant, who played a major role in developing
the Dual System. Published in English and Ger-
man, the guide explains in detail the ordinance's
provisions and provides commentary on why
certain provisions were included. Environment
Minister Klaus Tb'pfer, in his introduction to the
guide, wrote:  "I am convinced that the book
looks set to become a standard reference work
for the practical implementation of the Pack-
aging Ordinance." Although the guide was pub-
lished privately and is not  an official govern-
ment  document, it offers  the best material
available on the ordinance and the thinking be-
hind it. It is a principal source in this report.
Notes

1. Federal Environment Ministry (BMU), "Packaging
   Ordinance Approved: Abandoning the Throwaway
   Society," press release, Bonn, November 14,1990.
2. Federal Environment Ministry (BMU), "Germany -
   The Federal Environment Ministry," Bonn, August
   1992 edition, p. 7.
3. Hubert Gehring (BMU), "The German Packaging
   Ordinance," Institute of Packaging Professionals
   Conference: Environmental Packaging Legislation,
   Baltimore, MD, July 16, 1993.
4. Federal Environment Ministry (BMU), "Packaging
   Ordinance Approved," op. cit; and Thomas Rummler
   and Wolfgang Schutt, The German Packaging Or-
   dinance: A Practical Guide with Commentary, Ham-
   burg: B. Behr's Verlag GmbH & Co., 1990, p. 4.
5. Rummler and Schutt, ibid., p. 12.
6. Federal Environment Ministry (BMU), "Ordinance
   on the Avoidance of Packaging Waste" (Verpack-
   ungsverordnung) of June 12, 1991.
7. Rummler and Schutt, op. cit., p. 33.
 20 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Chapter 4:  Transport Packaging
The first part of the German Packaging Ordi-
nance, the rules for transport packaging, took
effect in December 1991. Transport packaging
accounts for about one-third of packaging waste
covered  by the ordinance.  It is defined  as
"drums, containers, crates, sacks, pallets, card-
board  bo^es,  foamed packaging materials,
shrink wrapping and similar coverings which
are component parts of transport packaging and
which serve to protect the goods from damage
during transport from the manufacturer to the
distributor or are used for reasons of transport
safety."1
   The ordinance requires manufacturers and
distributors to "take back" transport packaging
and reuse or recycle it independent of the pub-
lic waste management system. However, the
requirement to "take back" is not meant liter-
ally, as unnecessary shipping of waste is unde-
sirable for economic and environmental rea-
sons. It makes little sense for a supermarket to
return shipping containers to a consumer prod-
uct company, which would then have to send
them to a recycler. Instead, the law allows manu-
facturers  and distributors either to arrange for
third parties to  pick up used packaging or to
pay the retailers to arrange for recycling.
    Before the ordinance was passed, retailers
had to pay to recycle or dispose of transport
packaging. Under the new legislation, transport
packaging must be reused or recycled, rather
than burned or landfilled, and the manufactur-
ing sector — which controls packaging deci-
sions — is financially responsible for these
steps. Although the take-back provision is in-
tended to make manufacturers and distributors
financially responsible for the reuse or recycling
of the packaging, the law does not specify how
payments are to be allocated; industry is free to
decide how to fulfill its obligation. Companies
need not take back the specific packages they
shipped; rather, "the take-back obligation is lim-
ited to packages of the quantity, type, form and
size" that they shipped.2 The Federal Environ-
ment Ministry (Bundesministerium fiir Umwelt,
Naturschutz und Reaktorsicherheit, or BMU)
recommends that manufacturers obtain a cer-
tificate of recycling or reuse from third parties
to prove that they have complied with the law.3
    The manufacturers and distributors respon-
sible for transport packaging have proposed the
establishment of a company, the Group for
Take-Back and Recycling of Transport Pack-
aging (Gesellschaft zur Rucknahme und  Ver-
                                                                    iTransport Packaging  • 21

-------
wertung vonTransportverpackungen, or RVT),
to manage the recycling of transport packaging
waste nationwide. Modeled after Duales Sys-
tem Deutschland (DSD), RVT would collect
fees from manufacturers and distributors for this
service. The possibility of having DSD man-
age the transport waste was discussed, but the
Federal Cartel Office (Bundeskartellamt) ruled
this out.
   Manufacturers and distributors, in general,
have chosen to compensate retailers for man-
aging the waste. Fee schedules are generally
based on the materials and quantities involved.
For example, Procter &  Gamble GmbH, the
German subsidiary of the large US-based con-
sumer product company, pays retailers approxi-
mately DM785 ($471) per metric ton to arrange
for plastics recycling and approximately DM250
($150) per metric ton for corrugated recycling.4
Some smaller producers have arranged to com-
pensate the retailers about 0.1 - 0.3 percent of
the value of the goods shipped.
   Transport insurers have reevaluated their
insurance rates out of concern for an increase
in damages that might result from over-reduc-
tion of packaging.5 However, the ordinance has
spurred innovation  that could reduce product
damage in transport: the design of new reus-
able shipping container systems that are stur-
dier than the one-way containers they replace.
According to information sheets published by
the Federal  Environment Ministry, "the most
sensible ecological and economic solution may
be multi-use [i.e., reusable] packaging."6
    No data are available on changes in trans-
port packaging waste resulting from the Pack-
aging Ordinance. However, many new reusable
packaging systems have been developed in re-
sponse to the ordinance. Different systems have
been developed for particular products such as
fish, fruits and vegetables, medicine, bicycles,
and furniture, as well as a system for the gen-
eral line of consumer products sold in super-
markets. Two of these systems are described in
the following case studies.
Case Studies: Reusable
Transport Containers
Multi-use Returnable Transport
Packaging System (MTS)

MTS is an example of a reusable transport pack-
aging system, developed in response to the
Packaging Ordinance by Schoeller International
at the suggestion of Tengelmann. Schoeller and
Tengelmann are privately held companies with
international  operations.  Schoeller,  which
manufactures plastic packaging, developed the
ubiquitous plastic crate for refillable bottles that
it manufactures and distributes throughout the
world for beverage companies, including Coca-
Cola and PepsiCo. Tengelmann, described more
fully in  Chapter  6, owns large supermarket
chains in Germany, the United States, Canada,
the Netherlands, and Austria.
    The MTS system, shown in the photographs
on page 23, consists of modular plastic contain-
ers designed to maximize use of the standard-
ized European shipping pallets. The crates and
the straps that bind them are made of a single
plastic resin, polypropylene, to facilitate recy-
cling. The containers consist of trays on top and
bottom with side frames that enable users to
stack them to different heights; their five basic
sizes can be built up to five different heights.
The pieces disassemble and collapse to facili-
tate storage, and the trays may be used for dis-
playing products on retail shelves.
 22 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Multi-use Returnable Transport Packaging System (MTS)
                     The system components:
                     1, Tray for bottom and ltd
                     2, Frame for side walls
                     Closed container:
                     2 trays, 2 frames
                     Open container
                     1 tray, 1 frame
Self-supporting packaging
with 2 trays
Source: Tengelmann and Schoeller International, Munich. (Patent pending.)
                                                                                          transport Packaging   • 23

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Table 4-1: Comparative Prices for One-Way Corrugated Containers vs.
Multi-use Returnable Transport Packaging System (MTS) Containers
Selected
Container Sizes
Corrugated
(including disposal costs)*
MTS Rental Fee
*Dlsposal costs Included range from DM0.02 to 0.05.

Source: INFORM, based on estimates by Schoeller International, June 1993.
MTS Deposit
(millimeters)
300 x 200 x 150
300 x 200 x 225
400 x 300 x 150
400 x 300 x 225
DM
0.51
0.58
0.77
0.85
1$1
(0.31)
(0.35)
(0.46)
(0.51)
DM
0.36
0.45
0.65
0.80
ID
(0.22)
(0.27)
(0.39)
(0.48)
DM
2.10
2.80
4.20
5.40
ill
(1.26)
(1.68)
(2.52)
(3.24)
    A promotional videotape for MTS claims
that its primary purpose is its "immense eco-
logical advantage" over single-use containers,
because the system fulfills the three "Rs" —
reduce, reuse, and recycle. Use of MTS as a
display tool at retail stores is being promoted
as a major improvement over existing shipping
containers. The system also eliminates the need
for cutting corrugated cartons with a knife, a
significant cause of personal injury and prod-
uct damage in supermarkets.7
    According to Schoeller, the MTS crates are
expected to last 10 years and  complete six to
eight cycles a year, for a total of 60-80 cycles.
The material  can then be recycled four or five
times into new MTS containers. Schoeller esti-
mates that widespread use of MTS could help
reduce transport packaging waste by 1 million
metric tons per year.8 Primary packaging may
also be reduced, because the sturdy MTS crates
will permit use of less primary packaging with-
out causing product damage.
    Schoeller has patented the crates, which are
to be leased by the piece for each cycle and are
not for sale to manufacturers. The containers
will be serviced by MTS Okologistik GmbH &
Co. KG, a  company comprised of partners in
                        industry and trade, including major chain stores
                        such as Tengelmann, Metro, and Rewe. The
                        service company plans to buy the  MTS con-
                        tainers from Schoeller and its licensees, deliver
                        them to manufacturers, and retrieve the empty
                        containers from the store after a single use. The
                        MTS containers would then be transported to de-
                        pots all over Europe, where they would be sorted,
                        washed, and stored for the next delivery.
                           Schoeller estimated that rental costs of the
                        MTS containers would be lower than current
                        purchase costs for single-use corrugated, as
                        shown in Table 4-1. For  the sizes shown, the
                        purchase  price of cardboard  ranges  from
                        DM0.51- 0.85 ($0.31- 0.51). This price includes
                        the cost of disposing of the cartons, which
                        ranges from DM0.02- 0.05. ($0.01-  0.03). The
                        rental fee per  trip of the MTS containers is
                        lower, ranging from DM0.36- 0.80 ($0.22- 0.48).
                        This fee includes all servicing plus amortiza-
                        tion and administrative costs. The deposits on
                        the MTS containers are  about six times the
                        rental fee; however, these deposits  are gener-
                        ally accounting transactions, with  no money
                        changing hands unless MTS containers are lost
                        or stolen. Given that stores must pay to recycle
                        or dispose  of one-way containers,  and waste
24 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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management costs are rapidly rising, Schoeller
claims its system will be cheaper, stating that
the "growing disposal expenses of one-way
packages result in a growing cost advantage of
MTS."9
    Pilot tests have been conducted with such
major companies as Hertie, Karstadt, Rewe,
Woolworth, Colgate Palmolive, Henkel, Kraft,
Lever, and Procter & Gamble. More than 70,000
trays and frames have been tested for products
ranging from food to office supplies. Life-cycle
analysis has been conducted by the Fraunhofer
Institute for Food Technology and Packaging
in Munich  (Fraunhofer  Institut fur Leben-
smitteltechnologie und Verpackung), an inde-
pendent institute specializing in food technol-
ogy and packaging. The institute, which studied
raw materials use, air pollution, water consump-
tion, water pollution, and waste, found MTS
harms the environment less than cardboard car-
tons in all of these areas. INFORM has not as-
sessed the assumptions on which the life-cycle
analysis was based.
    Schoeller expected MTS containers to be
on the market in early 1994, and predicted they
would become a standard shipping container
throughout Europe, similar to the standardized
European shipping pallets.10 Schoeller is in con-
tact with leading chain store groups, some of
which have already tested MTS in Scandinavia,
Belgium, the Netherlands, Luxembourg, Swit-
zerland, and the United Kingdom.11
    Procter & Gamble GmbH (P&G), a major
consumer goods manufacturer, points out that
it would have to invest in new  filling equip-
ment and redesign consumer packages to fit the
new containers. Although MTS conforms to the
outside measurements of the standardized Eu-
ropean shipping pallets, the walls of the MTS
containers are thicker than those of corrugated,
reducing the inside container measurements and
requiring a change in the dimensions of the
packages shipped. P&G believes a reusable
container system like MTS may be viable if it
is economical and internationally usable, and
if it becomes standard throughout Europe. Ac-
cording to P&G,  MTS has not yet met these
conditions.12
    Schoeller says it will take 10 to 15 years
for MTS to gain its expected market share of
50 percent for "suitable products." (MTS will
not be used to ship fish or produce.) Schoeller
"assumes that, owing  to the growing demand
for standardized packaging dimensions and to
the continuing brand innovations, most produc-
ers will redesign the consumer packages of their
products anyway in the next years. These con-
sumer packages can then be changed accord-
ing to the inside dimensions of MTS without
additional  cost. The same applies to filling
equipment and other maichinery."13
International Fruit Container (IFCO)

Schoeller has also developed an International
Fruit Container (IFCO) — a reusable, collaps-
ible food container for fruits and vegetables that
is also made of polypropylene. Like MTS, this
shipping system was developed in direct re-
sponse to the Packaging Ordinance. Schoeller
expected that the IFCO crates, which entered
the market in 1992, would have a delivery ca-
pacity of 20 million per month by the end of
1993.14 The rented IFCO containers come in
eight sizes and will have their own service com-
pany — IFCO-International Fruit Container Or-
ganization GmbH.     ;
   Fruit and vegetable suppliers' complaints
about IFCO may portend difficulties for other
reusable container systems. When a major Ger-
man supermarket chain, Metro International,
sent  letters to its fruit and vegetable suppliers
saying it would "whenever possible buy  only
                                                                   Transport Packaging  • 25

-------
goods delivered in IFCO crates," the suppliers
directed a deluge of protests to the European
Community. Metro, in response, gave assur-
ances that the system would not be "compul-
sory" or "exclusive."15 Standardization is re-
quired for the economic viability of reusable
systems:  the challenge lies in reconciling stan-
dardization with antitrust and free trade concerns.
    Besides working with Schoeller to develop
MTS, Tengelmann has published a packaging
guide for the producers from which it purchases
goods. With respect to transport packaging, it
advises producers to use standardized, reusable
shipping containers and to minimize packag-
ing. It also suggests that, if one-way packaging
is used, it be made of recyclable materials and
be labeled to identify the materials used.16
Notes

1. Federal Environment Ministry (BMU), "Ordinance
   on the Avoidance of Packaging Waste" (Verpack-
   ungsverordnung) of 12 June 1991, p. 4.
2. Thomas Rummler and Wolfgang Schutt, The Ger-
   man Packaging Ordinance: A Practical Guide with
   Commentary, Hamburg: B. Behr's Verlag GmbH &
   Co., 1990. p. 79.
3.  Federal Environment Ministry (BMU), "Key Point:
   On the Spot Recycling and Reuse of Transport Pack-
   aging," Bonn, p. 2.
4.  Klaus Draeger (Procter & Gamble GmbH, Ger-
   many), telephone interview, April 19,1993.
5.  Michael Scriba, "Pack Leaders," Environment Risk,
   May 1992.
6.  Federal Environment Ministry (BMU), "Key Point,"
   op. cit., p. 2.
7.  Schoeller International (Munich), "Multi-use Return-
   able Transport Packaging System (MTS)" video.
8.  Ibid.
9.  Tengelmann and Schoeller International (Munich),
   "MTS Returnable Transport Packaging System,"
   p. 10.
10. Sibille Kohler (Schoeller International, Munich),
   written communication, June 16,1993.
11. Kohler, ibid.
12. Klaus Draeger (Procter & Gamble GmbH, Ger-
   many), telephone interview, April 15,1993.
13. Kohler, op. cit.
14. International Fruit Container Organization (Diissel-
   dorf), "A System of the Food Trade."
15. "Germany's Fruit and Vegetable Suppliers in Plas-
   tic Crate Scare," European Environment, No. 411,
   Europe Information Service, Brussels, June 8,1993,
   p. IV-8.
16. Unternehmensgruppe Tengelmann, "OKO-Logis-
   tische Verpackungsanforderungen" ("Environmen-
   tal Packaging Requirements 1990"), p. 8.
 26 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 ChapterS:  Secondary Packaging
 The German Packaging Ordinance's rules for
 secondary packaging took effect in April 1992.
 Secondary packaging consists of materials, be-
 yond those needed to contain and safeguard a
 product, that are designed to advertise, facili-
 tate self-service, or prevent theft. It is distinct
 from second layers of packaging that are nec-
 essary to protect goods, or that insure durabil-
 ity or sterility — these are classified as primary
 packaging. Secondary packaging includes outer
 boxes, blister packs, or wrappings around the
 primary package, e.g., a  box for a bottle of
 whiskey. (Blister packs are made of rigid plas-
 tic that is heat-sealed to paperboard, as shown
 in the first photograph on page 29.)The 56,000-
 plus metric tons of secondary packaging waste
 in Germany in 1992 accounted for less than one
 half of one percent of all the packaging waste
 covered by the ordinance.
    The ordinance requires that retailers either
 remove the secondary packaging or provide
 marked bins near the point of sale so that cus-
tomers may leave secondary packaging in the
store. Like transport packaging, retailers must
reuse or recycle secondary packaging indepen-
dent of the public waste management system.
 For health and safety reasons, pharmacies are
 exempt from this provision.
    The provisions for secondary packaging are
 aimed at waste avoidance in the belief that much
 secondary packaging is unnecessary. The guide
 to the ordinance says, "Decisions about dimen-
 sions of packaging should not be based prima-
 rily on marketing criteria.! Packaging should not
 be used if it is there punjly for marketing rea-
 sons."1
Secondary Packaging is Reduced

Making retailers  responsible for secondary
packaging waste gives them an incentive to
pressure suppliers to reduce or eliminate these
materials — and retailer,? have done just that.
Duales System Deutschland (DSD) claims that
secondary packaging has been reduced by 80
percent.2 The Munich Department of Sanitation
estimates reductions in secondary packaging of
about 40 percent.3 Environment Minister Klaus
Topfer claimed in January 1993 that secondary
packaging had "largely disappeared."4
                                                                 Secondary Packaging  • 27

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   DSD has published before-and-after pho-
tographs of secondary packaging reductions.
Some of these photos appear at the end of this
chapter.
   Although official statistics are not yet avail-
able, it is evident that secondary packaging is
being reduced as a result of retailer pressure on
manufacturers. Food industry retailers are pow-
erful in Germany because they are highly con-
centrated:  seven or eight leading companies
control about 75 percent of the market. Tengel-
mann, one of the major food retailers, claims it
has been urging suppliers to reduce packaging
for years but that manufacturers have been more
responsive  since the ordinance was passed.
Tengelmann says it cannot refuse to carry prod-
ucts with secondary packaging that has not been
reduced, as this would prevent it from getting
the amount of merchandise it needs, but it con-
tinues to pressure its suppliers and has published
brochures advising them how to reduce their
packaging.5 Large department store chains such
as Hertie and Karstadt have announced their in-
tention  to eliminate all secondary packaging
from their stores.
    Toothpaste has become a symbol of the re-
duction in  secondary  packaging. Shortly after
the ordinance was passed, Colgate began mar-
keting toothpaste in its tube only, without the
box. Other companies have followed suit, and
industry observers expect most toothpaste will
soon be sold without the box in Germany.6 The
tubes are displayed on the  shelf in different
ways: some stand on their caps and are inserted
into holes  in display  trays;  others lie in open
cartons like candy bars.
Just a Few Problems
According to Tengelmann and the Bavarian Re-
tailers Association (Landesverband des Bayer-
ischen Eizelhandels e.V.), problems due to re-
ductions in secondary packaging have been few
and manageable. The Bavarian Retailers Asso-
ciation at first expressed concern about prod-
uct damage resulting from packaging reduc-
tions.7 Tengelmann reported that when the
wooden box was eliminated from Camembert
cheese, and it was sold in a film wrap only, sales
dropped 30 percent. They have since recovered
by about 20 percent, leaving a net reduction of
10 percent. It may be that consumers are more
sensitive to changes in packaging for food than
for non-food items:  consumer reaction to other
packaging  reductions  has   been  slight.
Tengelmann's discount stores reported some
increase in theft, but the retailer countered by
placing products in different locations.8
    Supermarkets and department stores seem
to have their bins in place, but many smaller
retailers were not immediately complying. A
July 1992 survey by the National Retailers As-
sociation (Hauptverband des Deutschen Einzel-
handels or HDE), showed that, of 1,480 stores
surveyed, only 51 percent had the required bins,
three months after the secondary packaging re-
quirements went into effect. A survey in Munich
indicated that 66 percent of retailers had bins,
but some were  not placed correctly. Munich
imposes fines up to a maximum of DM 100,000
($60,000) on retailers who refuse to set up bins
or fail to inform customers about leaving pack-
aging in the store.9
 28 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Before and After Photographs of Secondary Packaging Changes
 CelaTlor GmbH plant food: eliminated blister
 pack.
 Asbach & Co. brandy: eliminated plastic wrap.
 Croldino Schneider hand creme: eliminated
 box.
 Brilliant AG hair dryer: substituted paperboard
 for blister pack.            ;
Canon GmbH "Prima" camera: reduced size of
box and substituted used paper for polystyrene
casing.
Denta-Clin toothpaste: eliminated box;
developed display tray.
pase
                      Deutschland- "Date" und Fasten zum Gmnen Punkt: Der Okologische Wandel bei Verpackung-

                                                                                1992'
                                                                             Secondary Packaging   • 29

-------
Notes


1. Thomas Rummler and Wolfgang Schutt, The Ger-
   man Packaging Ordinance: A Practical Guide with
   Commentary, Hamburg: B. Behr's Verlag GmbH &
   Co., Germany, 1990, p. 57.
2. Michael Scriba, "Pack Leaders," Environment Risk,
   May 1992.
3. Helmut Paschlau (Landeshauptstadt Miinchen, Amt
   fuT Abfallwirtschaft [City of Munich, Department
   of Sanitation]), interview, October 9,1992.
4. Renter European Community Report, "German Anti-
    Rubbish Law Cuts Down on Excess  Packaging,"
    January 4,1993.
5.  Anja Raffalsky (Tengelmann, Mulheim) interview,
    October 27,1992.
6.  Rafaella Schuster (Landesverband des Bayerischen
    Eizelhandels e.V. [Association of Bavarian Retail-
    ers] Munich), interview, October 9,1992.
 7.  Schuster, interview, ibid.
 8.  Raffalsky, interview, op. cit.
 9.  Schuster, interview, op. cit.
  30 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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    Chapter 6:  Primary Packaging and the Dual System
   Primary packaging is by far the largest compo-
   nent of packaging waste in Germany, account-
   ing by weight in 1991 for about two-thirds of
   the total covered in the ordinance, or 8 4 mil-
   lion metric tons. Primary packaging includes
  closed or open receptacles and coverings used
  to contain goods until they are consumed (e g
  the can for soup, jar for jam, box for soap pow-
  der). Disposable dishes  and cutlery are also
  considered primary packaging. In short, primary
  packaging is basically the packaging that con-
  sumers actually take home.
    The Packaging Ordinance states that retail-
  ers had to "take back" primary packaging as of
 January 1,1993, and reuse and recycle it inde-
 pendent of the public  waste management sys-
 tem.  The ordinance also mandates deposits on
 nonrefillable containers for beverages, deter-
 gents, and paints as described in Chapter 3 1
    However, the ordinance allows an exemp-
 tion from the mandatory deposits and from the
 requirement to take back primary packages if
 industry devises an alternative system that will
 meet the specified collecting,  sorting, and re-
 filling quotas. With the exemption, the German
government gave industry the option to design
and operate its own system. Called the "Dual
   System," the alternative is run by an industry-
   operated company, Duales System Deutschland
   (DSD). (The provisions for the exemption are
   described in Article 6(3) of the Packaging Or-
   dinance, reprinted in Appendix A.)
  The Primary Packaging
  Waste Stream

  In 1991 there were an estimated 183 billion pri-
  mary packages in Germany's waste stream -
  160 billion discarded by households and 23 bil-
 lion by industry. Table 6-1 shows the share of
 packaging for each material by number of pack-
 ages and weight.       i
    At 46 percent of packaging, by weight, glass
 accounts for the most tonnage of the materials
 to be collected, although it comprises less than
 9 percent of the number of packages. Paper is
 the next largest contributor of tonnage- it rep-
 resents 27 percent, by weight, and more than
 one-third of the number of packages. Packag-
 ing materials other than glass and paper are  of-
ten referred to in Germany as the "light frac-
tion."  These  include plastics,  metals, and
                                                   Primary Packaging and the Dual System
                                     31

-------
Table 6-1: Share of Primary Packages
by Material


Material
	 . 	 • 	 	 —
Glass
Tinplate
Aluminum
Plastic
Paper/paperboard
Composite
Other
Total
Number of
Packages
(percent)
8^87
5.94
1.83
28.69
34.49
20.12
0.06
100.00
Weight of
Packages
(percent)
	 '
45.6
8.5
1.5
j f\ C
12.5
26.9
4.8
0.6
100.00
  Source: INFORM, based on Gesellschaft fur Verpack-
  ungsmarklforschung (GVM) data.	

  composites and account for 27  percent, by
  weight, and 57 percent of the number of pack-
  ages Plastics alone account for 29 percent of
  the packages, although they contribute only 12.5
  percent of total packaging weight.
   Establishing the Dual System
   Getting the Exemption
   	—	
   Implementation of Duales System Deutsch-
   land's proposed alternative plan for taking back
   primary packaging was dependent on approval
   from Germany's 16 LSnder, or states. The states
   have the authority to grant or deny the exemp-
   tion for an industry-run system and may revoke
   approvals if they determine that the quotas are
   not being met.
       With support widespread in Germany tor
    the underlying principle of the Packaging Or-
    dinance — making the "polluter pay" — some
    critics argue that the ordinance is not strong
enough; they are particularly critical of the in-
dustry-run Dual System. Several states, nota-
bly Bavaria, had threatened to deny the exemp-
tion for reasons discussed in Chapter 9, such as
its lack of sufficient attention to waste preven-
tion Despite the criticisms, all states granted
the exemption by January 1,1993, and the Dual
 System went into effect as scheduled.
    Implementation of the Dual System relieved
 retailers of the task of taking back more than
 100 billion packages each year, averted the high
 deposits on one-way packages mandated by the
 ordinance,  and  provided consumers with
 curbside collection of a portion of primary pack-
 aging. Under the ordinance, the minimum de-
 posit for a soda can would have been DM0.50
 ($0.30)	two-thirds the price of the soda it-
 self, and more than three times current deposits
  on a refillable bottle.
     Still,  the political battles are  by no means
  over The states of Bavaria, Lower Saxony, and
  Baden-Wiirttemberg gave the exemption with
  limitations that will be very difficult for DSD
  to meet. In June 1993, DSD faced a crisis with
  many of the states, led by Rhineland Palatinate
  and Lower Saxony, threatening to withdraw the
  exemption. Intense negotiations  between DSD
   and the states appeared likely to continue.


   Membership in DSD	

   In September 1990, 95 companies, including
   retailers, consumer product manufacturers, and
   packaging manufacturers, founded DSD to op-
   erate the Dual System for reducing and recov-
    ering primary packaging waste. As of April
    1993, nearly 600 companies had joined.2 Mem-
    bers contribute working capital to DSD, each
    paying a onetime fee of DM5,000 ($3,000), but
    they reap no direct profits, as DSD is a not-for-
    profit company. Members do, however, receive
     32 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 valuable information and participate in deci-
 sions important to their industries. DSD notes
 that it "enjoys the support of" the Federation
 of German  Industries (Bundesverband  der
 Deutschen Industrie, or BDI) and the Associa-
 tion of German Chambers of Industry and Com-
 merce (Deutscher Industrie- und Handelstag, or
 DIHT) — the major industry organizations in
 Germany.3
 Drop-off and Curbside Collection

 To meet the ordinance's ambitious goals for
 recycling,  collection must be convenient for
 consumers. The DSD system includes a com-
 bination of drop-off and curbside collection.
 Figure 6-1 illustrates  the  flow of materials
 through the Dual System for different types of
 packaging.
    Many of the igloos and containers for col-
 lecting glass and paper shown under the "Drop-
 off section of the figure were in place long
 before DSD was created, as municipal govern-
 ments had previously collected glass and paper
 for recycling.  DSD has required expansion of
 the extensive existing system for glass to a ra-
 tio of one group of drop-off bins for every 500
 people. There are separate bins for clear, green,
 and brown glass. DSD also required expansion
 of the number of the  existing drop-off bins for
 paper to one for every 500 people. Other exist-
 ing paper collection  systems, which differ by
 locality, will be maintained. Materials other than
 paper and glass, including plastics, aluminum,
 tinplate, and composites, are collected curbside
— like regular household garbage. DSD pro-
vides yellow bins and bags  for this waste and
picks it up free of charge to the households, as
the funding is  provided by the green dot fees,
discussed later in this chapter.
   DSD's plan to pick  up primary packaging
 from businesses was challenged by the German
 Cartel Office (Bundeskartellamt), as described
 in Chapter 9.
 Recycling and the Dual System
 Guaranteeing Recycling

 Duales System Deutschland is licensing its
 trademark green dot (der Grune Punkt) —
 shown on the cover of this report — as a sym-
 bol to be placed on primary packages, signify-
 ing that they will be recycled. Most retailers in
 Germany will not carry packages without the
 green dot. A company must meet two prerequi-
 sites to qualify for a green dot on its packages:
 a guarantee from a designated recycling com-
 pany that the specific type of packaging mate-
 rial will be recycled, and a contract with DSD
 indicating that the license fee has been paid.
 DSD says its members receive  no preference
 in the awarding of the green dot.
    DSD has designated recyclers for six dif-
 ferent materials:  glass,, tinplate, aluminum,
 plastics, paper, and composites. When these re-
 cyclers make general guarantees that packages
 made of certain materials will be recycled, in-
 dividual agreements for these materials are not
 necessary. For materials without general guar-
 antees, the manufacturer must provide detailed
 information on the materials in the package; the
 recycler then  determines whether to guarantee
 that the material will be accepted for recycling.
 If the guarantee is not given, the manufacturer
 — to keep its  retailers — will most likely have
 to change the package. From the outset, gen-
 eral guarantees  have been given for glass,
 tinplate, aluminum, some composite beverage
containers, and most paper packaging. Guar-
                                                     Primary Packaging and the Dual System • 33

-------
Figure 6-1: The Dual System














Consumers
Dual System/
Green Spot









Recycling
guarantee





i
Ck







Igb
used
-*—• —
($(

^—^
•
sfor
glass
— — *^
>«)

Dropoff
1 J
ar Green Brc





G
Ind.






ass
jsny





>wn











•







Conl
for use
1 •

==U-^
liners
i paper
K^«

Drop-off
1
Types





Interse
paper






ohAG/
ndustry













Packaging bin
(*?_. nft





1 ' '
1 »*lB"'e
Curbsldo collection I \_J




Rlr








ns Po
BIL
pa
Verw
gebr!
wen


Plastics
1




LI
^


)



1
Laminated
board for




ts/ Bottles Foams
ter
±s
VGK*
rtungsges*
lUchteKun
xickungen



r '
Uschaft
ststoff-
mbH





liquid




Re-C
Gir

loc
HP



A




arton
bH













Metals
1


Tinplate


S
Ind



:el
iistiy





Aluminium




Deutsche
Aluminium
Verwertung
Recycling
GmbH
(DAVR)













 * In June 1993, DSD extablished a new company, called DEKUR-Kunststoff Recycling GmbH, to assume the tasks of
   plastic recycling formerly performed by VGK.

 Source: Thomas Rummlerand Wolfgang Schutt, The German Packaging Ordinance: A Practical Guide with Commen-
 tary, Hamburg: B. Behr's Verlag GmbH & Co., 1990.                                            	
                 A Munich resident uses the typical recycling "igloos" for glass and paper.
  34 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

-------
  antees for plastics have changed over time. As
  of April 1993, 60-70 percent of the packages
  on the German market already carried green
  dots.4 About  12,000 companies had  already
  signed contracts for the green dot, among them
  1,900 companies based outside of Germany.5

  Fees for Plastics

  Companies have not always been given their
  recycling guarantees free of charge. While the
  general guarantees have all been free, the recy-
  cler originally designated for plastics, the Re-
  cycling Group for Used Plastic Packaging (Ver-
  wertungsgesellschaft Gebrauchte Kunststoff
  Verpackungen mbH, or VGK), charged 25 per-
 cent of the green dot fee for the guarantee, ow-
 ing to the high cost of recycling plastics. Thus
 consumer product companies  incurred addi-
 tional costs by using plastic packaging. Because
 the plastics industry  was not making sufficient
 progress in creating additional recycling capac-
 ity, a  new company, DEKUR-Kunststoff Re-
 cycling GmbH (DKR), was formed in June
 1993 to assume the tasks previously performed
 by VGK, as discussed in Chapter 8.

 Recycling Incentives

 The German legislation mandates recycling
 even if it is not economical. The theory is that
 if industry must pay for recycling, it will have
 an incentive to build up markets for recycled
 materials by increasing use of recycled content
 and by using materials that are more economi-
 cal to recycle. The ordinance relies on incen-
 tives to industry for the creation of markets for
 secondary materials; the government is not in-
volved in creating these markets. According to
a DSD brochure, "Recycling costs are charged
to packaging manufacturers, included in their
  cost calculations and passed on to the consumer
  goods manufacturer."6 ,j
     Theoretically, the cost of recycling is incor-
  porated in the price of packaging. As consumer
  product companies start, paying less for pack-
  aging materials that are easily and economically
  recycled,  and more for materials that are diffi-
  cult and expensive to recycle, the Dual System,
  by internalizing the costs of recycling, should
  alter the relative competitive advantages of the
  different packaging materials.
                       !

  Monitoring Recycling
                       j
  A group of private companies, called Tech-
  nische Uberwachungsvereine, or TUVs, that
  perform technical inspections and certify prod-
  ucts that must meet government specifications,
  will monitor DSD's recycling activities to as-
  sure  that materials collected are actually re-
 cycled. DSD  established a working group of
 TUVs "to inspect  the sorting and recycling
 plants and to submit regular reports on incom-
 ing and outgoing materials."7
    By March 1993, the JTUV in Cologne had
 investigated 120 plastics recycling facilities, 85
 in Germany and 35 around the world. TheTUV
 in Essen was inspecting paper-recycling facili-
 ties, and the TUV in Munich  was inspecting
 glass facilities.8
                       I
                       ,\
Recycling Capacity     \
	.	t
                       n ~         •	
Estimates of capacity compared
with quotas            i
Consumer and  environmental groups have criti-
cized  DSD for licensing its green dots before
sufficient recycling capacity was in place. DSD
claimed that recycling capacity in 1993 would
exceed the amount of materials required to be
recycled under the quotas set by the ordinance.
                                                     Primary Packaging and the Dual System  • 35

-------
Figure 6-2 shows estimates of the amount of
each material required to be recycled in 1993
and 1995 and DSD's estimate of the recycling
capacity for that material in 1993.
   DSD has not indicated how much of this
capacity is outside of Germany. As discussed
in Chapter 9, green dot packaging materials are
flooding the world markets and lowering prices
for secondary materials. Countries that are re-
ceiving these materials, particularly those that
are members of the European Community (EC),
have protested the shipments and may curtail
them in the future, thereby reducing DSD's
recyling capcity.
    The 1993 recycling quotas (shown in Table
 3-3) ranged from a low of 6 percent for compos-
 ites to a high of 42 percentfor glass. For 1995, the
 mandated rates range from 64 percent  to 72 per-
 cent Thus, even if the recycling capacity exceeds
 what is needed to meet the 1993 quotas, it is far
 short of what will be needed for some materials
 in 1995. For example, about 600,000 metric tons
 of plastic will have to  be recycled in 1995, far
 exceeding the 1993 recycling capacity DSD esti-
 mated at about 200,000 metric tons. Paper and
 tinplate are the only materials for which DSD's
 estimated 1993 recycling capacity exceeds the
  1995 recycling quotas. Plastics are the only mate-
 rials for which DSD has acknowledged difficul-
 ties in reaching the recycling quotas.

  Recycling of Specific Materials
           Cartons. DSD appears to have had
  considerable success in beverage carton recy-
  cling, which is guaranteed by Re-Carton GmbH.
  Two companies are recycling beverage cartons:
  Strepp, with a capacity of 20,000 metric tons
  per year in 1993 and 35,000 in 1995, and PWA
  Industriepapier GmbH, with  a capacity  of
  25,000 metric tons per year in 1993 and 58,000
  in 1995.9 The typical composition of these car-
  tons is: 70 percent paper; 22 percent polyeth-
ylene; 5 percent aluminum; and 3 percent bind-
ing agents. The recycling companies employ
two recycling methods. One method separates
the materials before recycling. DSD expected
that technology would be operative by 1994 to
recycle not only the paper components, but the
plastic and aluminum as well.10 The second
method shreds the mixed-material cartons and
presses them into plates similar to chipboard.
The plastic melts in this process and acts as a
bonding agent. The end product can be used in
furniture   and  construction.11 Despite  the
progress made in recycling beverage cartons,
the estimated recycling capacity falls far short
of the 1995 quota.
    Glass. In 1992,2.31 million metric tons of
 glass packaging was recycled in Germany and
 170,000 tons was exported for recycling. This
 amounted to a total glass packaging recycling
 rate of 62 percent and a domestic recycling rate
 of 61 percent. The Packaging Ordinance re-
 quires that 42 percent of glass packaging be
 recycled in 1993 and 72 percent in  1995. The
 production of one-way glass packaging is de-
 creasing in Germany owing to increased use of
 refillable bottles and substitution of other pack-
 aging materials for glass. DSD says temporary
 reprocessing problems could be solved by bet-
 ter color separation and increased reprocessing
 of used glass abroad.12 Given the decline in the
 use of glass packaging, the 1993 recycling ca-
 pacity may be adequate to meet the 1995 quota.
     Pnppr/Paperboard. The three DSD-autho-
 rized guarantors for paper recycling in Germany
  are recycling paper within the country and ex-
  porting used paper packaging to TUV-certified
  recycling facilities in Hungary, Poland, Austria,
  Italy, Taiwan,  Thailand, and Indonesia.  Evi-
  dently, Germany is also shipping to other coun-
  tries, as France and the United Kingdom have
  complained about German paper being dumped
  on their  markets, as described in  Chapter 9.
   36 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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   Figure 6-2: Comparison of Recycling Quotas with Recycling Capacity
                                                  unlimited
    05
    c
    s
    o
    o
    CO
    T3
    CO
    CO
                 Recycling quota, January 1993

                 Recycling capacity in 1993

                 Recyling quota, July 1995
                Glass
                             paSoard    T'nP'ate      A'UmInum    C™*>*^      P.ast.c

 DSD claimed to have the capacity to recycle
 1.5 million metric tons of paper in 1993 _ more
 than the ordinance requires by 1995.13
    Metals (Aluminum nnd Tinplatp) DSD es-
 timated that 25,000 metric tons of aluminum
 would be collected in  1993, and that a recy-
 cling capacity of 30,000 tons would be avail-
 able. DSD asserts that "this capacity can be in-
 creased rapidly."" Tinplate containers do  not
 appear to pose a recycling problem. According
 to DSD, capacity for recycling tinplate, which
 has traditionally been recycled by the steel in-
 dustry, is unlimited in the long run because it is
a small percentage of the scrap steel recycled
in Germany.15
     Elastics. DSD faced a crisis in June 1993
 because it was collecting far more plastics than
 anticipated and lacked the capacity to recycle
 it, and because 20 percent of plastic material
 collected did not have  the green dot.16 DSD
 claimed it was being overwhelmed by its suc-
 cess and that it collected four times as much
 plastic packaging (400,000 metric tons) as it was
 required to recycle in 1993. A major political
 debate erupted over what to do with the addi-
 tional plastics. The state of Rhineland-Palatinate
 threatened to withdraw the exemption for plas-
 tics, but DSD claimed it would be unfair to pun-
ish the system for collecting more plastic pack-
aging than the ordinance required.17 A detailed
                                                       Primary Packaging and the Dual System
                                       • 37

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discussion of the plastics crisis is presented in
Chapter 8.
Financing the Dual System
 DSD Revenues and Costs
 .,     	•	
 DSD originally estimated the costs of collect-
 ing and sorting primary packaging at DM2 bil-
 lion per year ($1.2 billion) and calibrated the
 1992 fee schedule to generate this level of rev-
 enue. In April 1993, DSD raised its cost esti-
 mate to DM4.2 billion ($2.5 billion) for 1994.M
 Much of this increase was due to DSD's deci-
 sion to assume some of the cost of recycling
 plastics, which was not included in the prior
 estimate. Estimates of what the Dual System
 would  actually  cost have been uncertain. A
  study conducted at the Berlin Technical Col-
  lege (Technische Fachhochschule in Berlin, or
  TFB) concluded that DSD's 1992 green dot fees
  were not sufficient to cover its collecting and
  sorting costs, which TFB estimated could reach
  DM6-9  billion ($3.6-5.4 billion) annually by
  1995.19 In July 1993, the Federal Environment
  Ministry  (Bundesministerium fur Umwelt,
  Naturschutz und Reaktorsicherheit, or BMU)
  estimated DSD costs at DM5-6 billion  ($3-3.6
  billion) per year.20
      Revenues from the green dot license fees
   cover DSD's administrative costs, as well as op-
   erating costs for collecting and sorting packag-
   ing waste. DSD employs about 200 people in
   an administrative system costing more than DM2
   million ($1.2 million) per year.21 The fees also
   cover expenses for public education and adver-
   tising. As discussed  in Chapter 8, DSD pays
   part of the cost of recycling plastics. All other
   recycling costs are the responsibility of the ma-
terials industries. To the extent that recycling
generates profits or incurs costs for manufac-
turers, these will be reflected in lower or higher
materials prices. The sorted packaging materi-
als, including valuable materials such as glass
and aluminum, are given to manufacturers free.
    Aside from DSD's operating costs, the or-
ganization estimates that the waste management
industry will incur DM? billion ($4.2 billion) in
investment costs in infrastructure, including
 sorting facilities. It had already invested DM5
 billion ($3 billion) in the 18 months prior to
 May 1993.22 Moreover, the materials industries
 have to expand the infrastructure for recycling
 glass, metal, and paper, and develop a system
 for plastics and composites almost from scratch.


 DSD's Financial Crisis

  DSD faced a financial crisis in May 1993. An-
  nouncing a shortfall of DM500 million ($300
  million) for the remainder of 1993, DSD began
  to negotiate a solution. As industry operates the
  Dual System and did not want it to fail, it agreed
  to make up the shortfall. First the retailers, who
  feared they would have to take back packaging
  if the system failed, agreed to contribute DM200
  million ($120 million).23 Private agreements
  determined how much each company would
  pay. The waste management and utilities indus-
  tries that manage the waste under DSD con-
  tracts agreed to contribute DM 180 million ($108
   million).24 The Federation of German Indus-
   tries (BDI) and DSD  decided that users of the
   green dot (primarily consumer product manu-
   facturers) would be asked to pay their dot fees
   two months in advance — thereby giving DSD
   an interest-free loan. As  a result of the agree-
   ments, DSD announced in June that its finances
   were "assured."25
       Industry's contributions,  however, were
    38 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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   conditioned on DSD's reducing its costs, and
   on June 25 DSD announced "a drastic, unpar-
   alleled cost cutting program" aimed at saving
   DM240 million ($144 million) in the remaining
   six months of 1993.26 DSD began renegotiation
   of contracts with waste management firms and
   localities. In the latter case, DSD claimed that
   40 percent of the materials placed in the DSD
   yellow bins were not packaging and that the
   localities would have to pay DSD to collect this
   portion.27 The localities claimed that only 20
   percent of the materials in the bins was not pack-
   aging, and both sides ultimately agreed that
  waste composition studies would be undertaken
  to resolve the dispute.
     When DSD made its financial problems
  public, it claimed that it was a victim of its suc-
  cess in that it was collecting far more than the
  ordinance required. But there were other causes
  of the financial  difficulties:  operational costs
  were high, and  many companies were delin-
  quent in paying the green dot fees. While print-
  ing the green dot on their packages, some com-
  panies were paying their fees late and, in  some
  cases, not at all. DSD claimed it was receiving
  fees for only 50 percent of the primary pack-
  ages on the market, even though 90 percent of
  the packages carried the green dot symbol in
 August 1993.28To address this problem, DSD
 announced that  it intended "to take action
 against 'joyriders' [sic] who use the green dot
 without paying for it by introducing a computer-
 aided controlling system and tightening up sur-
 veillance."29
    In early September 1993, DSD was again tee-
 tering on the brink of insolvency. This crisis, and
 its resolution, is discussed in the Epilogue.

Setting the Green Dot Fees

DSD originally based the green dot fees on the
filling  volume of individual packages, but in
   Table 6-2: 1992 Green Dot Fees
   Packaging Volume
                               DM per package
                                    .0
                                    .01
                                    .02
                                    .05
                                    .20
<50 milliliters
50 - 200 milliliters
>200 milliliters - 3 liters
>3 - 30 liters         :
>30 liters

Note: See Appendix B for table converted
  to ounces and dollars.
  Source: Duales System Deutschland, "The Green Dot-
  Don t Let Packaging Go to Waste!"
                      i
  March 1993 it announced a new schedule based
  on weight and package, material. According to
  DSD, the new 1993 fees were designed to re-
  flect the actual cost of handling the different
  materials. A comparison of the two fee sched-
  ules is of interest from a US policy perspective
  because they could be used as guides for pack-
  aging taxes or advanced disposal fees.
     The new fee schedule differs from the old
  one in three key respects:  1.) the fee is differ-
 ent for each material; 2.) fees are based on the
 weight of the package, not the volume of the
 product; and 3.) the total projected revenues
 from the fees have doubled. DSD estimated that
 green dot fees would generate DM4.2 billion in
 1994 ($2.5 billion) compared with about DM2
 billion ($1.2 billion) previously.

 The 1992 Green Dot Fees
 In 1992, the DSD licensing fees per package
 ranged from DM0.01 to 0.20 ($0.006-0.12),
 based on the filling volume of each package as
 shown in Table 6-2. These green dot fees pro-
 vided the revenues to fund the collection and
sorting of packaging waste. Recycling  costs
were not included because they were to be born
by the individual materials industries. Although
                                                      Primary Packaging and the Dual System • 39

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Table 6-3:  1993 Green Dot Fees
(Effective October 1,1993)
Material
...      —
Plastic
Composite
Aluminum
Tinplate
Paper/paperboard
Natural materials
Glass
                   DM per kilogram
                       3.00
                       1.66
                       1.00
                       0.56
                       0.33
                       0.20
                       0.16
 Note: See Appendix B for table converted to
   dollars per pound.
 Source: Duales System Deutschland.  	^


 the Dual System did not officially go into effect
 until January 1,1993, green dots became preva-
 lent in 1992 when companies began applying for
 the dots and DSD began collecting the fees it
 needed to begin operating the system.
     About three-quarters of the packages on the
 German market fall into the 200-milliliter to
 three-liter category, meaning most packages had
  a green dot fee of DM0.02  ($0.012). For ex-
  ample, a 330-milliliter can of Coca-Cola that
  cost DM0.70  ($0.42)  had a green dot fee of
  DM0.02 ($0.012), amounting to about 3 percent
  of the price, while a two-liter  bottle of fabric
  softener that cost DM3 ($1.80) also had a green
  dot fee of 0.02 DM, in this  case amounting to
  only 0.7  percent of the price. As the 1992 fee
  schedule was based on filling volume, all pack-
  ages containing the same amount of product in-
  curred the same fee, regardless of the material
  or weight of the package. The fees, therefore,
  did not affect manufacturers'  choice of pack-
   aging materials.

   The 1993 Green Dot Fees
   A new  fee schedule based on material  and
   weight went into effect October 1, 1993. The
fee for plastics was originally set at 2.61 DM
per kilogram in March 1993, but was raised to
3.00 DM per kilogram in July 1993. Some of
the supporting data in this section are based on
the 2.61 DM-per-kilogram fee.
    The 1993 fees, shown in Table 6-3, reflect
DSD's actual costs for managing materials. For
example, glass bears the lowest fee because it
requires virtually no sorting, as consumers drop
off different-colored glass in separate bins.
    Because the new fees are based on package
 weight,  they provide an incentive for source
 reduction — reducing package weight. DSD
 asserts that weight-based fees are fairer than
 those based on product volume, because, for a
 given material, lighter packages will have lower
 fees.30
     Table 6-4 shows DSD estimates of the ton-
 nage and costs for each material. These are the
 figures DSD used to calculate the green dot fees
 in March 1993. For example, DSD estimated
 the costs for paper at DM587 million ($352 mil-
 lion). Dividing by the tonnage of paper pack-
 aging bearing the green dot (about 1.7 million
 metric tons) yields a per-ton fee of DM334, or
 DM0.33 per kilogram — the amount of the green
  dot fee. The green dot fees differ from DSD's
  actual per-kilogram collecting and sorting costs
  because they are based on the number of pack-
  ages bearing the green dot, which is greater than
  the actual number that DSD will collect. More-
  over, the costs represented in the fees include
  not only waste management, but also  general
  administrative, operating, and public education
  costs, allocated to each material. DSD has esti-
   mated the costs for collecting and  sorting at
   DM198 ($119) per metric ton for glass, DM349
   ($209) for paper, and DM1915 ($1149) for all
   other materials combined.31
      Plastics account for more than half of the
   estimated DSD costs because they are expen-
   sive to collect and sort and include some recy-
   40
. Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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  Table 6-4: Estimated DSD Costs and Green Dot Fees for 1994, by Material

Material
Plastic
Composite
Aluminum
Tinplate
Paper/paperboard
Glass
Total

DSD Costs
(in millions of DM)
2197
523
99
335
587
458
4,198
Packages*
with green dot
(per 1000 metric tons)
842
314
100
594
1,753
2,870
6,473

Average Fee
(DM per ton)
2,610
1,660
1,000
563
334
160


Fee
(DM per kg**)
2.61***
1 6fi
^.m\J\J
1.00
0 56
x/» \J\J
0.33
0.16

                                                ' * *»>**• ™«W *»' the green dot.
 ***  Later estimates raised the fee to DM3.00.
 Source: INFORM, based on "Informationen zurneuen Gebuhrenordnung"
 ("Information about the New Fee Schedule"), Duales System Deutschland, April 1993.
 cling costs, whereas the cost of handling other
 materials includes collecting and sorting only.

 Material and Weight vs. Filling Volume
 Because the new fees are based on the weight
 of the package, not the filling volume of the
 product, it is difficult to compare the 1992 and
 1993 fee schedules. For example, in 1992 the
 fee for a one-liter bottle of soda made of either
 glass or plastic was DM0.02 ($0.012). The 1993
 schedule sets the fee for plastic 19 times higher
 than for glass: DM3.00 as compared to DM0.16.
 However, this comparison is misleading, be-
 cause the fees are based on the weight of the
 package, and plastic is lighter than glass. A bet-
 ter perspective is that of a company deciding
 what packaging material to use to deliver a cer-
 tain amount of product.
    To illustrate this comparison, Table 6-5
 shows examples of the 1993 green dot fees for
 different packaging materials containing one li-
ter of beverage, based on the weight of the pack-
age. These package weights, from the  Berlin
 Technical College (TFB) study of DSD costs,
 are not necessarily representative of all bever-
 age containers.32 Most of these materials are not
 sold  in the one-liter size, but they have been
 standardized here for comparison. For example,
 the weight for aluminum is based on three
 0.330-liter soda cans.
    In the table, the glass bottle weighs more
 than  12 times as much as the plastic bottle	
 0.360 kilograms compared  with 0.029 kilo-
 grams. Under the 1993 fee schedule, the green
 dot fee for this one-liter glass beverage bottle
 will be DM0.058 and the fee for  the one-liter
 plastic beverage bottle will be DM0.087. In this
 case,  the fee for the plastic bottle is 50 percent
 higher than the fee for the glass one — a differ-
 ence  far lower than  what the fee chart might
 indicate at first glance. The lowest fee corre-
 sponds to the lightest package — the compos-
 ite (aseptic) beverage carton. Note that the high-
 est green dot fee  for delivering  one liter of
beverage is only two and'a half times the low-
est — a much narrower range than the per-ki-
                                                      Primary Packaging arid the Dual System  • 41

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Table 6-5:  1993 Green Dot Fees for Packaging One Liter of Beverage
Type of
package
bottle
box
can
can
bottle
Package weight
(kilogram per liter)
0.029
0.021
0.048
0.106
0.360
Material
^—
Plastic
Composite
Aluminum
Tinplate
Glass




 and green dot fees.
Fees per kilogram
(DM)
3.00
1.66
1.00
0.56
0.16
Fees per liter
(DM)
0.087
0.035
0.048
0.059
0.058
 logram fees for the various materials them-
 selves, which vary by a factor of 19:1.
    Note also that the relative weights of the
 different packaging materials may vary by type
 of package and product. For example, accord-
 ing to Coca-Cola Foods data on the different
 materials used to package orange juice, a glass
 bottle weighs about 10 times as much as a plas-
 tic bottle, whereas the TFB data in Table 6-5
 puts glass at 12 times  the weight of plastic.33
 Likewise, the ratio of the weight of a plastic jar
 to a glass jar could vary for different products,
 such as cleaning fluids and peanut butter.
     Despite these variations in relative weights,
 the new fees are generally higher for plastics
 on a per-package basis and may cause shifts
 from plastics to other materials. Figure 6-3 com-
 pares new and old green dot fees for selected
 packages in Germany. These comparisons are
  based on the DM2.61-per-kilogram fee for plas-
  tics. In the case of a light plastic bag for potato
  chips, the increase from the 1992 fees to the
  1993  fees  is  small:  from  DM0.0200  to
  DM0.0206. For a heavy plastic  bottle of fabric
  softener, however, the fee increases from
  DM0.0200 to DM0.1623. This illustrates the dis-
  advantage of heavy plastic packaging under the
new fee schedule. Obviously, DSD's increase
of the plastics fee to DM3.00 per kilogram will
augment these differences.
    According to the Rudolph Wild Company
in Heidelberg, the Packaging Ordinance, and
particularly the new fee schedule, has led to a
stagnation in the market for one-way packages
and a boom in refill pouches for a variety of
products. Wild says the higher fees for heavy
plastic detergent bottles may encourage the use
of composite refill pouches.34 When a question
arose about how to assess the green dot fees for
composite packages that are mostly plastic,
DSD ruled that if plastic accounts for more than
half of the package weight, it incurs the DM3.00
fee for plastics rather than the DMl.66 fee for
composites.
 Applying for the Green Dot

 To determine the amount a company must pay
 DSD in green dot fees, the company must esti-
 mate the number of packaging units it expects
 to sell on the German market in the following
 year. Adjustments for over- or under-payments
 are made at the end of the year.35 Applications
  42 • Germany. Garbage, and the Green Dot: Challenging the Throwaway Society

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 Figure 6-3:  Comparison of 1992 and 1993 Green Dot Fees for Selected Packag.es In Germany
0.18

0.16

0.14 •

0.12 •

 0.1 •

0.08 •
    Q  0.06 •
       0.04 •
                                                                                  DM0.1623
                                                             DM0.0447
              DM0.0200  DM0.0206
             Potato chips, plastic
             bag (200 g)
                          Canned peas,
                          tinplate (400 g)
Margarine, plastic
container (500 g)
Fabric softener, plastic
bottle (1000 ml)
 * Based on plastics fee of 2.61 DM/kg.                                        \

 Source:  Duales System Deutschland, "Comparison of License Fees" ("Lizenzgebuhren im Vergleich").
 for the green dot are usually made by consumer
 product companies. For imported goods, appli-
 cations may be made by the importer or the
 manufacturer. DSD originally intended to moni-
 tor the accuracy of company reporting through
 spot checks. Following the financial crisis of
 September 1993, a new monitoring system was
 established, as described in the Epilogue.
    In the case of products sold in individual
 packages within a box, the 1992 fee schedule
 required separate dots for each of the packages.
 For example, the Wild Company, which manu-
 facturers a juice drink sold in  boxes of 10 indi-
 vidual servings, each in its own  aluminum
pouch, had to pay for 11 green  dots: one for
each pouch and one for the large box. Under
the 1993 fee schedule, the number of packages
per box will no longer be relevant, as the fee will
be assessed on the total weight of the packaging.
                                         Packages Outside the Green Dot System

                                         The green dot system was designed primarily
                                         for the kinds of packages sold in supermarkets
                                         that contain foods and small household items.
                                         Supermarkets and department stores are requir-
                                         ing green dots, and the suppliers are applying
                                         for them. However, primary packaging in some
                                         other industries, particularly for large items such
                                         as computers, appliances, and furniture, is
                                         sometimes being handled differently.
                                            A computer manufacturer, Apple Computer,
                                         for example, found that many of the small com-
                                         puter retailers want to take the packages back
                                         because this brings the customers back to the
                                         store. Even before the new 1993 green dot fees
                                         were announced, Apple was  not getting the
                                         green dot for its packages sold by small retail-
                                        ers and was paying retailers directly to take back
                                                       Primary Packaging and the Dual System  • 43

-------
the packages. Apple was getting the green dot
for its computer packages sold through major
department  stores,  because the department
stores required it.
   The 1993 green dot fee schedule gave com-
puter manufacturers an added reason to find
alternatives to the green dot because shifting to
fees based on weight and material resulted in
substantial cost increases for large containers.
According to Apple Computer, the new sched-
ule will increase the average green dot fees for
its packages six to eight times. Under the 1992
fee schedule, the maximum fee for containers
larger than  30  liters was DM0.25 ($0.15) —
DSD's DM0.20 fee plus a surcharge for plastics
recycling. Thus the fee for the 277-liter pack-
age on Apple's 21-inch monitor, for example,
would have been DM0.25. Under the new sched-
ule  based on weight and material, the fee on
the package, which consists of corrugated card-
board and plastic weighing more than five ki-
lograms, increased more than 16 times.36 Al-
though  Apple  does not expect to redesign
existing packages, it does plan to design pack-
ages for its new products that contain more card-
board and less  plastic, thereby minimizing the
 need to pay the higher fees for plastics.37
     Alternative systems for handling primary
 packages are permitted under the ordinance,
 provided the manufacturer pays for taking back
 the packages and for their reuse or recycling,
 independent of the public waste management
 system.
 Harmonization of DSD and the
 Waste Management System

 The relationship between DSD and the locali-
 ties is at the heart of the Dual System. The pro-
 vision allowing for an exemption from the pri-
mary packaging regulations requires that the
Dual System "be harmonized with existing col-
lection, recycling, and reuse systems run by the
authorities for waste disposal in whose area it
is set up."38 This requirement was intended to
ensure that existing systems and facilities be
properly utilized and integrated into the new
system, and to prevent the development of an
entirely new waste management system.
    True to its name, the Dual System will in
fact constitute a packaging waste management
system that literally operates parallel to exist-
ing municipal waste management systems. DSD
has signed separate contracts with local waste
management authorities throughout Germany.
As of April 1, 1993, almost all localities had
signed — 534 out of 549 — and negotiations
were under way with the remaining communi-
ties.39 The contracts specify how packaging waste
will be managed, who will do the managing, and
what fees DSD will pay the localities.
 Revenue for Municipalities

 The Dual System can be lucrative for local solid
 waste management authorities. As communi-
 ties negotiate their own contracts with DSD,
 some get better terms than others. DSD may
 agree to manage all packaging waste, in which
 case the locality is relieved of the responsibil-
 ity and can save the money it normally would
 spend on managing this portion of its waste
 stream — one-third, by weight. Alternatively,
 DSD may pay the locality as a subcontractor to
 manage some or all of the packaging waste.
     For example, the city of Wuppertal, with a
 population of 390,000, had an annual munici-
 pal solid waste budget of  DM35 million ($21
 million) per year and was to receive DM 10 mil-
 lion ($6 million) per year under its contract with
 DSD. Wuppertal negotiated a contract that en-
  44 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
  ables it to manage waste as it did before, using
  municipal sanitation workers who will now be
  paid in part by DSD. The city sees this arrange-
  ment as protecting its interests:  if DSD fails,
  Wuppertal will have its sanitation system in-
  tact. The city has arranged to retain control over
  the glass and paper drop-off bins, because col-
  lections from these facilities  in  residential
  neighborhoods can be noisy, and Wuppertal
  wants to maintain local control over this proce-
  dure. DSD will share the costs, however. It will
  pay all the costs of the glass bins because all of
  the glass  brought to these bins is packaging
  waste. It will pay 25 percent of the cost of the
 paper bins, because 25 percent of the paper de-
 posited in them is estimated to be packaging;
 the remainder is newspapers  and other printed
 materials. City workers will collect recyclable
 materials from the drop-off and curbside (DSD)
 bins and direct them to sorting and recycling
 facilities.
    DSD will pay Wuppertal based on the ton-
 nage of packaging waste the city collects and
 sorts. The city will  also receive the standard
 payments that DSD  makes to all localities of
 DM1 ($0.60) per person per year for public edu-
 cation advertising and DM0.5 ($0.30) per per-
 son per year  to fund local waste  advisers who
 provide information to the public. Wuppertal
 will receive a total of DM585,000 ($351,000)
 per year for these purposes.
Shifting Financial Responsibility

Prior to the advent of the Dual System, munici-
palities had often funded solid waste manage-
ment by charging households based on the
amount of waste  they  generated  (per-bin
charges), and also partly through general tax
revenues. In effect, the Dual System shifts the
  financing of managing packaging waste from
  the municipal solid waste budgets to the green
  dot fees, which are like a sales tax in that com-
  panies pass the fees on to consumers through
  higher prices. At the same time, many locali-
  ties are running out of disposal capacity, and
  DSD relieves them of responsibility for about
  one-third of their municipal solid waste, reduc-
  ing the pressure to site additional waste disposal
  facilities.
    To the extent that DSD expenditures repre-
  sent a shifting of costs from localities to the Dual
  System, the money spent by consumers in green
  dot fees should be offset by savings in the local
  solid waste budgets. These local budgets  had
  been slated for huge increases, so the savings
 may be in the form of smaller increases rather
 than actual reductions. To some extent, how-
 ever, the green dot fees represent a real increase
 in costs, and these will not be offset locally. Es-
 timates are not available on the incremental
 costs of the Dual System compared with the
 former costs of managing primary packaging
 waste.
    Ultimately, the public pays for managing
 packaging waste one way or another. The shift
 from taxpayers to industry means costs  are
 passed on in higher product prices; thus the in-
 dividual ends up paying as a consumer, rather
 than through local taxes or garbage collection
 fees. With DSD costs of about DM4 billion ($2.4
 billion) per year and a German population of
 80 million, the green dot  fees average DM50
 ($30) per person per year or DM200 per year
 ($120) for a family of four. However, this DM4
 billion was not the full cost of the system, given
 that recycling costs arej born by industry and
 also  passed on in higher prices. Polls  have
 shown that 76 percent of German consumers
 believe the costs of managing packaging waste
should be included in the price of products.40
                                                      Primary Packaging and the Dual System  • 45

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Packaging Changes in Germany:
The Impact of the Ordinance

Assessing the ordinance's impact on the use of
primary packaging in Germany is difficult be-
cause the primary packaging provisions of the
Packaging Ordinance have been in effect only
since January 1993; thus as of mid-1993, when
this report was being completed, results were
just beginning to emerge. In some cases, when
packaging changes can be documented, it is not
clear whether they occurred in response to or
in anticipation of the ordinance, or if they would
have occurred anyway, without the legislation.
    One consequence, however, seems certain:
the political debate and publicity surrounding
the ordinance have heightened public aware-
ness of the impact of packaging on the  envi-
ronment. According  to Dr. Jan Bongaerts,
 Director of the Institute for European Environ-
 mental Policy (IEEP) (Institut fur Europaische
 Umweltpolitik), "The Packaging Ordinance has
 drastically changed the attitudes of consumers
 an(j — even more so — the retail trade. Strate-
 gies for 'greening' packaging materials and
 packaging systems are increasingly considered
 as marketing instruments that have a promis-
 ing future. As things stand, a return to the past
 is out of the question."41 Bongaerts concludes
 that the ordinance is leading to source reduc-
 tion and the use of more recyclable materials;
 he specifically cites reduced use of polyvinyl
 chloride (PVC), blister packs, and polystyrene
 cushioning, as well as increased use of lighter
 packages and a trend to "avoid" packaging for
 many appliances.42 (Many German environmen-
 talists want to ban the use of PVC, as discussed in
 Chapter 8.)
                                             Reduced Packaging
The first official report on packaging changes
was prepared by the Group for Packaging Mar-
ket Research (Gesellschaft fur Verpackungs-
marktforschung, or GVM), for the Federal En-
vironment Ministry and released in July 1993.
It found that packaging consumption of mate-
rials with quotas in the ordinance was reduced
by 514,000 metric tons from 1991 to 1992, as
shown in Table 6-6.
   The total packaging reduction was 661,000
metric tons. The data is for all packaging, as
shown in Table 3-4. No separate data were re-
leased for primary packaging; however, this is
the largest packaging category. Composite drink
cartons were the  only type of packaging  that
increased; they may increase even more under
the new green dot fee schedule, because they
are light and will have lower fees per container
relative to other materials.
    GVM says its 1995 projections are conser-
 vative and  do not include major packaging
 changes that may occur, such as a big shift from
 corrugated containers to reusable plastic ship-
 ping containers.  Still, the forecast  puts total
 1995 packaging, by  weight, below the  1991
 total. GVM assumes a decrease in packaging
 weight, particularly with the new fee schedule,
 but expects the number of containers to increase
 by 1995 because of economic growth.43 DSD
 has noted that the reported decrease in packag-
 ing between 1991 and 1992 occurred in a pe-
 riod when Gross Domestic Product increased
 in Germany, before the onset of the recession.
     Environment Minister Klaus Topfer ex-
  pressed satisfaction with the GVM study results:
  "The fact that the amount of packaging  used
  has already been reduced two  years after the
  introduction of the Packaging Ordinance proves
  that we are following the right course," he said.44
  DSD points out that, prior to 1992, the quantity
  46 • Germany. Garbage, and the Green Dot: Challenging the Throwaway Society

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 Table 6-6: Changes in Total Packaging Consumption* in Germany, 1991-92 (thousands of metric tons)
Materials
Glass
Tinplate**
Aluminum
Plastic
Paper/paperboard
Composite
a. Beverage cartons
b. Paper-based
c. Plastic-based
d. Aluminum-based
Composite total
Subtotal (quota materials)
Steel***
Wood, cork
Other
Subtotal (non-quota materials)
TOTAL
Actual
Packaging
Consumption
1991
4636.8
793.1
124.0
1606.5
5209.3

198.2
177.9
28.0
6.8
410.9
12,780,6
293.4
2249.9
14.0
2557.3
15,337.9
Actual
Packaging
Consumption
1992
4426.3
752.2
114.8
1542.1
5035.3

201.6
168.1
26.8
6.4
402.9
12,273.6
259.0
2131.6
12.5
2403.1
14,676.7
Change
1991-1992
-210
-41
-9
-64
-174

(+3)
-10
-1
0
-8
-514
-34
-118
-2
-154
-661
Percent
change
-5
' -5
-7
-4
-3

1 (+2)
-6
. -4
-0
-2
A
-12
-5
'I -14
£
-4
Projected
Packaging
Consumption
1995
3980.5
722.6
105.6
1498.5
5107.7

205.4
164.5
23.9
6.1
399.8
11.814.7
269.6
2064.9
12.1
' 2346.6
14,161.3
Note; INFORM has confirmed with GVM that the slight difference in the 1991 figure for paper in this table as compared with Tables
   3-4 and 3-5 is due to a correction GVM made after the baseline data was published in January 1993.

*   As discussed in Chapter 1, Germany classifies discarded materials as waste (Abfall) or valuable materials (Wertstoffe). The total
    amount of packaging consumption includes both Abfall and Wertstoffe, and corresponds to the US term "packaging waste."
**  Coated steel cans for consumer goods, mostly food and beverages.
*** Steel barrels, drums, transport containers, pallets, and straps.

Source: Entwicklung des Verpackungsverbrauchs 1992/1995: Vorausschatzung/Prognose (Development of the Use of Packaging
1992/1995: Estimate/Forecast), prepared by Gesellschaft fur Verpackungsmarktforschung (GVM), for the Federal Environment Minis-
try (BMU), July 1993.                                                          I
of packaging used in Germany rose steadily
each year, increasing 11.7 percent in 1990 and
3.5 percent in 1991; DSD also believes the data
demonstrate the success of the Packaging Or-
dinance and the Dual System.45
    DSD has also conducted several surveys to
document packaging reductions. As those cited
here were conducted before January 1993, any
company actions in response to the ordinance
were taken either to comply with the provisions
on transport and secondary packaging or in an-
ticipation of the Dual System for primary pack-
aging. The surveys do 'not distinguish among
the three packaging categories.
    Between August and November 1992, DSD
surveyed 8,689 companies that had obtained
green dots  for  their  packages;  1,062  re-
sponded.46 Respondents included many large
companies that produce more than 21 billion
packages a year, more than  one-tenth of all
German packages.     ;j
    Four of five companies reported "optimiz-
ing" their packages in!the last two years by
1.) reducing the materials, 2.)  making them re-
                                                           Primary Packaging:and the Dual System • 47

-------
usable or returnable, and 3.) changing materi-
als to make them more recyclable or to use re-
cycled content. When asked their plans for
1992-1994 with respect to reusable packaging,
12 percent expected to increase reusables, 73
percent to use the same amount, and 1 percent
to decrease reusable packaging; the remaining
14 percent did not respond. The companies re-
ported a decrease in the use of plastics, blister
packs, and composites. In response to questions
on blister packs, 77 percent reported not using
any, 8 percent planned to decrease their use, 11
percent planned to use the same, and 4 percent
to increase use.
    Following are the responses of the compa-
nies in the DSD survey reporting on their plans
for 1992-1994. (Some companies reported mul-
tiple plans, so the percentages do not add up to
100.)
    • Use less material-38%
    • Reduce the number of materials - 18%
    • Replace composites - 12%
    • Replace blister packs - 9%
    • No plans-25%

The motives for "optimizing" packaging were
reported as follows:
    • Packaging Ordinance - 55%
    • Environment - 49%
    • Pressure from retailers - 42%
    • Technical - 30%
    • Pressure from consumers - 20%
    • Cheaper-20%
    • Design-11%
    • Use more recyclable materials - 7%
    •  Increase shelf life and stability - 5%

    These responses indicated that the Packag-
 ing Ordinance was having a significant impact.
 Not only was it cited as the top motive, but the
 next two categories, environment and pressure
 from retailers, are driven by the ordinance.
   DSD has published before-and-after pho-
tographs of primary packages that have been
reduced. Some of these appear on the follow-
ing pages.
   Some  companies say  their  packaging
changes were not affected by the Packaging
Ordinance. Procter & Gamble GmbH (P&G)
says it has always worked to minimize packag-
ing and reduce the weight of packaging materi-
als, and that its policies are not based on reac-
tions to legislation.47 P&G cites its initiatives
in developing the refill pouch for fabric soft-
ener and in selling soap powders in concentrated
form as examples of policies to reduce packag-
ing that predated the Packaging Ordinance. At
the same time, P&G says toothpaste tubes sold
without the carton meet consumer demand, which
is, to a degree, influenced by the ordinance and
the accompanying public discussion.48
 Case Study:  Tengelmann
 Supermarkets

 Large retailers can exert great influence on con-
 sumer product companies to make packaging
 changes. Tengelmann is a large, privately held
 company that operates more than 4,400 super-
 markets in Germany.49 It owns a controlling 53
 percent of the common stock in the Great At-
 lantic and Pacific Tea Company in the United
 States, which operates such supermarket chains
 as A&P, Food Emporium, Waldbaum's, and
 Borman's, and also produces food products.
 Tengelmann's sales, including its foreign sub-
 sidiaries, are estimated at $24 billion per year.
    Because Tengelmann claims to have had an
 active environmental program since 1984, it is
 difficult to determine which activities were ini-
 tiated in Germany in response to the Packaging
 Ordinance. However, Tengelmann says the or-
 48 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Before and After Photographs of Primary Packaging Changes
 Lever GmbH "Sunil" laundry detergent-
 concentrated formula, reduced size of box,
 used recycled plastic for handle.
Procter & Gamble GmbH "Ariel" laundry
detergent: developed light-weight refill bag.
                                 L&L Feinkist
                                 Handels GmbH
                                 salmon:
                                 replaced
                                 composite
                                 container with
                                 glass jar and
                                 metal lid.
 Hans Maler flower bulbs: reduced size of box
 by almost 50 percent.
Henkel KGaA "Pril" dishwashing liquid:
developed bottle with 30 percent recycled
content.
                    Thompson GmbH
                    "Sidolin " glass cleaner:
                    concentrated formula
                    and developed refill
                    bottle.
                                         r  ,   .  ,           Punkt: Der Okologische Wandel bei Verpackun-
                                         Ecological Change in Packaging"), November 1992.
                                                             Primary Packaging and the Dual System  • 49

-------
dinance has made its suppliers more responsive
to the company's long-standing appeals to re-
duce packaging.50
    Besides working with Schoeller to develop
a reusable shipping container (as described in
Chapter 4), Tengelmann says its environmen-
tal efforts have included these packaging ini-
tiatives:
    • Technical assistance to suppliers on re-
      ducing packaging -1988
    • Withdrawal of PVC bottles - 1989
    • Press advertisements to promote packag-
      ing reductions -1990
    • Pilot project to recycle yogurt containers
      -1990
    • Placement of recycling  containers in
      stores -1990
    • Making  available, for a fee, reusable
      shopping bags -1990
     • Use of Chep brand wooden reusable ship-
      ping pallets -1991

 Tengelmann says its environmental policies for
 packaging between 1989  and 1991  have had
 these results:
     • Reduced 6,800 metric tons of cardboard
       and 486 metric tons of foil through pack-
       aging modifications in cooperation with
       industry
     • Directed that 200,000 one-way pallets be
       replaced by reusables
     • Sent  to recycling:   168,000 metric tons
       of paper and paperboard, 380 metric tons
       of foil, about 5 million wooden vegetable
       and fruit boxes, and 67,000 one-way pal-
       lets
     • Returned about 6.1 million wine bottles
        to wine growers for refilling
     •  Eliminated 400,000 fruit and vegetable
        boxes by shifting to reusables
   Tengelmann supermarkets were also test-
marketing reusable containers for detergents,
with deposits, and testing detergent-refilling
machines that allow consumers to refill and re-
use  their own bottles.  Tengelmann-owned
Wissoll Chocolates was even experimenting
with a packaging material made of starch and
sugar.
51
Notes
 1. Thomas Rummler and Wolfgang Schutt, The Ger-
   man Packaging Ordinance: A Practical Guide with
   Commentary, Hamburg: B. Behr's Verlag GmbH &
   Co., 1990, p. 102. The Packaging Ordinance targets
   detergents because many are sold in bulky plastic
   containers that cause disposal problems. The man-
   datory deposit does not apply to the soft refill
   pouches many companies now offer for these prod-
   ucts. Among paints, only emulsion (water-based)
   paints are targeted because other paints are consid-
   ered hazardous and will be covered under a differ-
   ent ordinance.
 2. Ines Siegler (Information Officer, Duales System
   Deutschland), written communication, April 23,
    1993.
 3.  DSD, "The Green Dot: Don't Let Packaging Go to
    Waste," Bonn, p. 1.
 4.  Siegler (DSD), written communication, op. cit.
 5.  Ibid.
 6.  DSD,  "Packaging Materials are Raw Materials,"
    Bonn, August 31, 1992, p. 10.
 7.  Ibid., p. 19.
 8.  Cynthia Pollock Shea (Bureau of National Affairs),
    "Packaging Ordinance Leads Most Firms to Reduce
    Packaging, Improve Recyclability," International
    Environment Reporter, Washington, DC, March 24,
    1993, p. 231-232.
 9. Siegler (DSD), written communication, August 10,
    1993.
  10. DSD, "Beverage Cartons," Bonn, April 1,1993.
  11. Siegler (DSD), written communication, August, 10,
     1993.
  12. DSD, "Report Regarding Quantity and Reprocess-
     ing of Secondary Raw Materials Anticipated for
     1993," Bonn.
  50 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
  13. Ibid.
  14. Ibid.
  15. DSD, "Stand der Verwertung" (State of Recycling),
     (Graph), DSD Business Report 1992, Bonn.
  16. Jan C. Bongaerts (Institut fur Europaische Umwelt-
     politik e.V., [Institute for European Environmental
     Policy (IEEP)], Bonn), written communication, Sep-
     tember 13,1993.
  17. DSD, "Problems in Rhineland-Palatinate  Being
     Solved," press release, Bonn, June 16,  1993.
  18. Siegler (DSD), written communication, op. cit.
  19. Technische Fachhochschule Berlin,  (Dr. Dieter
     Berndt, et. al), Abschatzung dergegenwartigen und
     zuktinfiigen KostenfUr das Sammeln und Sortieren
     von Verkaufsverpackungen imdualen System (Trans-
    parente Modellrechnung) (Estimate of Present and
     Future Costs for Collection and Sorting of Sales
    Packaging in the Dual System), Berlin, August 1992,
    p. 18.
 20. Hubert Gehring, (BMU), interview, Baltimore, MD
    July  15, 1993.
 21. Siegler (DSD), written communication, August 10
    1993.
 22. DSD, "Business Sector Strengthens Duales System,"
    press release, Bonn, May 27, 1993.
 23. Ibid.
 24. DSD, "Drastic Reorganization at Duales System,"
    press release, Bonn, June 25, 1993, p. 2.
 25. DSD, "Duales System Finances Assured in the Long
    Term," press release, Bonn, June 20, 1993, p. 1.
 26. DSD, "Drastic Reorganization at Duales System,"
    op. cit., p. 2.
 27. Ibid.
 28. DSD, "Duales System Presents Consolidation Con-
    cept," press release, Bonn, August 28, 1993.
 29. DSD, "Drastic Reorganization at Duales System,"
    op. cit., p. 3.
 30. DSD, "Informationen zur neuen Gebiihrenordnung"
    (Information about the New Fee Schedule) April
    1993.
 31. Ibid.
 32. Technische  Fachhochschule Berlin, (Dr. Dieter
    Berndt, et. al.) op. cit., p. 14.
33. Harry Teasley (Coca-Cola), "Presentation to Imple-
   mentation Subcommittee/Packaging Standards Com-
   mittee," Source Reduction Council of the Coalition
   of Northeastern Governors, Boston, MA, April 24
    1990.
  34. Eberhard Kraft (Rudolph Wild Company, Heidel-
     berg), telephone interview, July 1, 1993.
  35. Rummler and Schutt, op. cit., p. 27.
  36. Joachim Tabler (Apple Computer GmbH, Germany),
     panel discussion at INFORM-US EPA: "Seeing Green:
     A Workshop in Business Waste Prevention," Los An-
     geles, CA, June 8, 1993.
  37. Joachim Tabler (Apple Computer GmbH, Germany),
     written communication, September 8,1993.
  38. Ordinance on  the Avoidance of Packaging Waste
     (Verpackungsvewrdnung), Article 6 (3), June 12
     1991.
  39. Siegler  (DSD), written communication, April 23
     1993.
 40. Pollock Shea (Bureau of National Affairs), op. cit
    p. 231-232.
 41. Jan C. Bongaerts (Institut fur Europaische Umwelt-
    politik e.V., [Institute for European Environmental
    Policy (IEEP)], Bonn), "The Packaging Ordinance
    in Germany and its Implementation, First Experi-
    ences," Report for European Congress:  Packaging
    and Environmental Strategies, Brussels, November
    26-27, 1992, p. 12.
 42. Ibid., p.  13-14.
 43. Gesellschaft   fur   Verpackungsmarktforschung
    (GVM)  (Association for  Packaging  Market Re-
    search),  Entwicklung des  Verpackungsverbrauchs
    1992/1995: Vorausschittzung/Prognose (Develop-
    ment of the Use of Packaging 1992/1995: Estimate/
    Forecast), Wiesbaden, July 1993, p.3.
 44. DSD,  "Two Years of the  Packaging Ordinance,"
    press release, Bonn, July 21, 1993
 45. Ibid.
 46. DSD,  "Daten und Fakten zum Griinen  Punkt: Der
    Okologische Wandel bei Verpackungen" ("Data and
    Facts about the  Green Dot: The Ecological Change
    in Packaging"), Bonn, November, 1992.
 47. Klaus  Draeger  (Procter & Gamble GmbH, Ger-
    many), telephone interview, April 15, 1993.
 48. Klaus  Draeger  (Procter & Gamble GmbH, Ger-
    many), written communication, September 27,1993.
 49. Rosemary Baumeister (Tengelmann, Mulheim), writ-
    ten communication, April 30, 1993.
 50. Anja Raffalsky (Tengelmann, Mulheim), interview
    October 27, 1992.
51. "Recycling ist nur der zweitbeste Weg" ("Recycling
   is the Second Best Choice"), Der Spiegel, 25/1993
   p. 50.
                                                             Primary Packaging and the Dual System • 51

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Chapter 7:  Maintaining the Refutable
Beverage Container System
 INFORM observed in Germany that refilling
 bottles is a way of life for residents: the tradi-
 tion of refilling is long-standing and enjoys
 strong public support. Before passage of the
 Packaging Ordinance, Germany already had
 one of the most extensive refilling systems in
 the world. Maintaining  the existing refilling
 system while promoting recycling of one-way
 packaging materials is a major element of the
 ordinance. The Bundesrat, the upper house of
 Parliament, has even sought to increase the use
 ofrefillables.
    But the beverage market is changing. The
 introduction of plastic refillable bottles has led
 to shifts away from glass. And the number of
 one-way  beverage containers sold is  increas-
 ing because, even though refillables are increas-
 ing their  share of the market, the overall con-
 sumption of beverages is increasing. The result:
 a highly charged controversy over the relative
 environmental impact of one-way and refillable
 containers. This chapter explores the use of
 refillables in Germany, the impact of the ordi-
 nance on refilling, and recent trends and inno-
 vations.
Refilling and the
Packaging Ordinance
The Packaging Ordinance requires that refill
rates be maintained if industry is to be exempt
from the mandated deposits on one-way con-
tainers and the requirement to take back pri-
mary packaging. That is, the ordinance speci-
fies that, as a condition of industry's exemption,
the refill rate for milk must not fall below 17
percent and the refill rate for all other bever-
ages combined (beer, water, juices, soft drinks,
and wine) must not fall below 72 percent. These
were the average refill rates in West Germany
in 1990. The ordinance also specifies that the
refill rate in each state must not fall below the
 199 Irate in that state.
    The threat of mandatory deposits is a strong
incentive to prevent the refill rates from fall-
ing. If DSD loses its exemption for beverage
containers, the federal government will impose
 a DM0.50 ($0.30) minimum deposit on all one-
 way containers, increasing to DM 1.00 ($0.60)
 for a 1.5-liter bottle. With deposits of this mag-
  52 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 nitude, one-way containers would lose the ad-
 vantage of convenience over refillables, as con-
 sumers  would have to return them to redeem
 the deposits.
    The DM0.50 mandatory deposit on one-way
 plastic beverage containers that Germany im-
 posed in 1988 was dropped  January 1, 1993,
 when the provisions for primary packaging went
 into effect. Under the ordinance, plastic bever-
 age containers are treated no differently from
 containers made of any other material. A major
 reason for removing the deposit on plastic bev-
 erage containers was to prevent retaliatory ac-
 tion by the European Community (EC). As de-
 scribed in Chapter 12, the EC has been battling
 Germany for years on the issue of restrictive
 trade policies; the European Community op-
 posed the earlier mandatory deposits on plastic
 beverage containers. Germany  has  crafted its
 Packaging Ordinance to avoid future EC chal-
 lenges and has set no material-specific refill-
 ing quotas. The ordinance  further protects
 Germany's position by seeking to maintain the
 status quo rather than seeking  an increase in
 refillables, which might be viewed in the Euro-
 pean Community as a restrictive trade policy.
 The ordinance supports refillable systems with-
 out prohibiting one-way containers.
    In their guide to the  ordinance, Rummler
 and Schutt point out that it contains no legally
 binding provision to maintain the 72 percent
 refill rate. Protecting this rate is a condition for
 exemption from the primary  packaging take-
 back and deposit regulations,  and industry de-
 cides whether to seek that exemption.1


 The Environmental Debate

The relative environmental impact of one-way
vs. refillable beverage containers remains con-
troversial. The Federal Environmental Agency
 (Umweltbundesamt, or UB A) commissioned an
 "eco-balance," or life-cycle analysis, to deter-
 mine the environmental impact of different
 types of packaging. (UBA is the government
 agency responsible for implementing environ-
 mental policy.) The study was conducted by the
 Fraunhofer Institute for Food Technology and
 Packaging in Munich (Fraunhofer-Institut fur
 Lebensmitteltechnologie und Verpackung) in
 conjunction with the Institute for Energy and
 Environmental Research in Heidelberg (Institut
 fur Energie- und Umweltforschung, or IFEU)
 and the Group for Packaging Market Research
 in Wiesbaden (Gesellschaft fur Verpackungs-
 marktforschung, or GVM). Using a computer
 model, the study group compared packaging
 systems  for fresh milk, such as refillable glass,
 gable-top cartons, aseptic brick-shaped cartons,
 and polyethylene pouches. Similar analysis was
 done for beer packaged in steel cans, aluminum
 cans, one-way glass, and refillable glass.
    The Fraunhofer group published its data in
 September 1993, showing the packages' envi-
 ronmental impact, including air and water emis-
 sions and raw materials consumption. More
 than  200 measurements — for example, the
 amounts of carbon monoxide and nitrogen ox-
 ides released to the air — were made for each
 packaging system. Hov/ever, the Fraunhofer
 study draws no conclusions as to which pack-
 aging system is best for the environment, or
 whether refillables are better than one-way con-
 tainers. The Fraunhofer Institute has said the
 study  was  not intended  to  find   whether
 refillables are better than one-way containers,
 but under which circumstances each system is
 preferable. The institute noted the importance
 of transport distances for all containers and the
number of trips made by refillable bottles in
assessing environmental impact. It further noted
that the study data may tie used to identify op-
portunities for improving  the environmental
                                           Maintaining the Refillable Beverage Container System • 53

-------
performance of current packaging systems —
both refillable and one-way.2
   As Environment Minister Klaus Topfer
pointed out, life-cycle analysis does not end but
rather begins with such a study.3 The Federal
Environmental Agency (Umweltbundesamt, or
UB A) faces the difficult task of evaluating the
data. As there are no objective standards for
comparing different environmental  effects,
UB A must determine the criteria—partly based
on political judgments.
    The Rummler-Schutt guide to the ordinance
cites previous studies indicating that refillable
containers "promise very positive eco-balances"
where trippage  rates are at least 20.4 The
trippage rate is the number of times a container
is refilled. Rummler and Schutt assert that the
refill systems—particularly those for beer and
mineral water, which constitute the largest share
of the beverage market and the highest refill
rates — "make an impressive contribution to
waste avoidance."s
     When the Packaging Ordinance was first
 circulated, environmentalists expressed concern
 that its emphasis on recycling would undermine
 the existing system for refilling beverage con-
 tainers:  consumers might think a recyclable can
 with a green dot was as good for the environ-
 ment or even better than a refillable bottle. So
 environmentalists who support refilling — as
 do  many German consumers — succeeded in
 getting the refillables quota inserted in the or-
 dinance.
     Developments in the former East Germany
 provided another impetus to include a refill pro-
 vision in the ordinance. After the unification of
 East and West Germany, the local refill systems
 in  the former East Germany collapsed. The
 number of one-way beverage containers in-
 creased, causing a 1 - 2 percent decline in the
 national refill rate. The refill provision was in-
 tended to counter that trend in eastern Germany,
Table 7-1: Volume of Beverages in One-Way
and Refillable Containers in Germany
                         1991       1992
                    (Jan-June)  (Jan.-June)
                       percent      percent
All Drinks
Refillable
One Way
glass
cans
composites
Mineral Water
Refillable
glass
plastic
One Way
glass
cans
composites
Noncarbonated Drinks
Refillable
One Way
glass
cans
composites
Carbonated Soft Drinks
Refillable
glass
PET
One Way
glass
cans
Beer
Refillable
One Way
glass
cans
Wine
Refillable
One Way
glass
composites
100.00
72.60
27.40
11.65
7.83
7.92
100.00
91.73
91.38
0.34
8.27
7.25
0.53
0.50
100.00
35.14
64.86
19.22
0.09
45.55
100.00
73.91
64.35
9.56
26.09
10.24
15.85
100.00
82.32
17.68
5.28
12.40
100.00
39.26
60.74
56.97
3.77
100.00
74.61
25.39
11.16
7.00
7.23
100.00
91.66
90.83
0.83
8.34
7.28
0.45
0.61
100.00
37.12
62.88
18.95
0.08
43.85
100.00
75.90
61.92
13.98
24.10
9.98
14.13
100.00
83.61
16.39
4.87
11.52
100.00
39.65
60.35
56.32
4.03
    Milk
                             Not available
  Source: Gesellschaft fur Verpackungsmarktforschung
  (GVM), Wiesbaden, 1992.
  54 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 as well as to protect refillables throughout Ger-
 many.6

 Pressure for More Refillables

 Table 7-1  shows the refill rates compiled for
 the government by Gesellschaft fur Verpack-
 ungsmarktforschung (GVM) and published in
 September 1992. They indicate that the refill
 rate increased from 72.60 percent in the first
 half of 1991 to 74.61 percent in the first half of
 1992 for beverages other than milk. Most one-
 way containers in Germany are glass, and only
 about 7 percent of beverages were sold in cans.
 Refill rates were highest for mineral water and
 beer — 91.66 and 83.61 percent, respectively.
 Refill rates for noncarbonated drinks, prima-
 rily juices,  were lower but rose to 37.12 per-
 cent in the first half of 1992, from 35.14 a year
 earlier.
    As  a condition of passing the Packaging
 Ordinance, the Bundesrat insisted that the Fed-
 eral Environment Ministry (the Bundesminister-
 ium fur Umwelt, Naturschutz und Reaktorsich-
 erheit, or BMU) draft a separate ordinance to
 increase the refill quotas to 76 percent by 1996,
 78 percent by 1998, and 81 percent by 2000.7
 The government's draft in response to this de-
 mand specifies refill quotas as shown in Table
 7-2.
   Despite refill quotas that seem high from
 the US perspective, environmentalists in Ger-
 many remain concerned  about  the growing
 number of one-way containers. As noted ear-
 lier,  beverage consumption is increasing in
 Germany, so even though the refill rate has held
 steady, the number of one-way containers is
increasing.
   The German Federation for the Environ-
ment and the Protection of Nature (Bund fur
Umwelt und Naturschutz Deutschland e.V., or
BUND), the largest environmental organization
 Table 7-2:  Refill Quoitas 'Sot Beverage
 Containers - Draft Ordinance on Refillables
                 1992  1997  1999  2002
                 (actual) (quota)  (quota)  (quota)
Mineral Water
Noncarbonated
Drinks
Carbonated Soft
Drinks
Beer
Wine
Milk
91.66
|
37^12

75.90
83.61
39.65
N/A
92

45

78
87
45
26
93

50

82
91
50
31
94




94


 Source: Die Verbraucher Initiative (DVI), Bonn, 1992.


 in Germany, with over 200,000 members, notes
 that West German consumers  used approxi-
 mately four million one-way glass bottles in
 1966. At that time the glass industry, organized
 in the Bundesverband Glas, launched an adver-
 tising campaign with the slogan "Ex und Hopp"
 (drink and chuck), which BUND describes as
 "the most disastrous attack on the environment
 ever launched by the packaging industry."8 The
 ad campaign increased the  popularity of the
 "modern" one-way glass bottles, which rose to
 4 billion in 1985 and 5 billion in 1990.9 Figure
 7-1 shows the increase in one-way glass bottles
 (in filling volume), rising  to more  than 2 bil-
 lion liters by 1990.
   Even though the market share of refillables
 has increased recently, BUND focuses on  the
 increased number of throwaway packages, and
 specifically the 10 billion throwaway drink con-
 tainers in 1991.  BUND, dissatisfied with  the
 provisions on refillables in the Packaging Or-
 dinance, wants to limit or ban one-way contain-
ers.                !
   As can be calculated from the GVM data
 (Table 7-1), about 44 percent of the volume of
beverages sold in one-way containers in  1992
                                            Maintaining the Refillable Beverage Container System  • 55

-------
Rgure 7-1: Use of One-Way Glass Bottles in West Germany, 1966-1990
      S2
      I
      •&
      
 Source: BUND. "The Returnables Roundabout- Requirements for an Environmentally Friendly System of Returnable
 Drink Containers, Bonn.
 was packaged in glass. Cans and composites
 like Tetra Pak each accounted for about 28 per-
 cent. There were no one-way plastic beverage
 containers, such as those used widely in the
 United States. After one-way polyethylene
 terephthalate (PET) bottles were put on the
 market, the German government, in 1988, im-
 posed high mandatory deposits on one-way
 plastic bottles. This requirement resulted in re-
 moval of the bottles from the market. The Coca-
 Cola Company withdrew  its one-way PET
 bottle and introduced a refillable PET bottle.
 Coke now sells 74 percent of its drinks in re-
 fillable bottles — glass and PET — which the
 company says are cheaper than one-way con-
 tainers.10
    Table 7-3 illustrates the relative costs of one-
 way and refillable packages. BUND cites such
 studies as evidence that refillable bottles are no
 more expensive than one-way packaging.
    The data in Table 7-3 are based on the as-
                                    sumption that the refillable glass bottles make
                                    15 trips. BUND  concludes that a returnable
                                    bottle system creates jobs because it requires
                                    labor-intensive  services, whereas one-way
                                    packaging mostly involves consumption of en-
                                    ergy and raw materials. Packaging materials
                                    account for only 36 percent of the cost for re-
                                    fillable bottles, compared with about 87 per-
                                    cent for one-way containers.11 Washing the
                                    bottles accounts  for about 20  percent of the
                                    packaging cost of refillable bottles.
                                        BUND proposes five key strategies to opti-
                                    mize the use of refillable bottles:
                                        1. Minimize transport distances to save en-
                                          ergy and avoid emissions.
                                        2. Reduce throwaway components, e.g., lids
                                          and labels.
                                        3. Make all materials completely recyclable
                                          when they can no longer be refilled.
                                        4.  Achieve highest possible trippage.
                                        5.  Standardize shapes, sizes, and materials
 56 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 Table 7-3:  Costs of One-Way and Refillable Packages for Beverages in Germany
 (based on 1 liter of beverage)
Refillable One-Way
Glass Bottles Glass
(15 fillings) Bottles
2 x 0.5 liter
Beverage Aluminum
Carton Cans
(costs in Pfennigs*)
Packaging Costs
1-liter beverage container
twist-off cap
label
racks/box/films, 300 reuses
Recycling Costs
green dot price 1992
reprocessing costs
primary packaging
reprocessing costs
transport packaging
Bottle Cleaning
Additional costs for handling
for retailers (taking
back empties)
for wholesale
(redistribution)
Total Packaging Costs

2.1
4.5
1.5
0.3

0
0.1

0

5

7

3

23.5

23
4.5
1.5
3.9

2
2

1

0

0

0

37.9

18.5 28
0 0
0 0
1.2 1.8

2, 4
2 4

0..3 0.5
,i
0 0

0 0

0 0

24 38.3
* 100 Pfennigs = DMl.OO. All costs are based on 1992 prices.
Source: BUND, "The Returnables
Roundabout
Environmentally Friendly System of Returnable
- Requirements for an
Drink Containers," Bonn.



      to allow companies to refill and recycle
      bottles that are not necessarily their own.
Costs and Deposits

Germany has an established system for refill-
ing mineral water, beer, and soft drink contain-
ers, and the retail prices of these beverages are
usually cheaper in refillable bottles. As for milk,
however, the systems are not as established, and
milk in a refillable bottle often costs more at
retail than milk in a one-way container. One li-
ter of milk in a refillable bottle typically costs
about DM 1.89, including the DM0.30 deposit;
one liter of milk in Tetra Pak (aseptic) typically
costs DMl.19. When consumers bring their own
bottles to the store and fill them at a dispenser,
called a "steel cow," the cost is generally the
same as the purchase price of milk in a refill-
able bottle.         I
    Deposits on refillable bottles in  Germany
are high relative to the price of the product —
undoubtedly a factor  in achieving the high
trippage rates. Table 7-4 shows prices and de-
posits for selected beverages by container type,
based on data collected by INFORM  in super-
markets in Bonn and Hanover. The data illus-
trate the relationship of deposits to prices.
    German consumers frequently buy bever-
                                             Maintaining the Refillable Beverage Container System • 57

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Table 7-4: Selected German Supermarket Beverage Prices and Deposits by Product and Container Type


Product
Becks Beer
Becks Beer
Becks Beer
Lowenbrau Beer
Coke
Coke
Coke
Coke
Mineral water
Melkland milk
Melkland milk


Container
can
RFG
1-way G
RFG
can
RFG
1-way G
RFPET
RFG
RFG
Tetra Pak

Volume
(liters)
6 x 0.33L
20 x 0.5L
6 x 0.33L
0.5L
0.33L
12xlL
6 x 0.33L
1.5L
12 x 0.7L
1L
1L

Price*
(DM)
5.99
21.99
4.99
1.25
0.69
15.99
4.49
2.09
9.99
1.59
1.19

Deposit
(DM)
0
6.00
0
0.15
0
6.60
0
0.70
6.60
0.30
0
Price
per liter
(DM)
2.99
2.20
2.50
2.50
2.07
1.33
2.50
1.39
0.83
1.59
1.19
Price per
liter incl.
deposit (DM)
-
2.80
-
2.80
-
1.88
-
1.86
1.38
1.89
-

Deposit
(% of price)
-
27%
—
12%
-
41%
-
33%
66%
19%
—
 Note: l)6x 0.33 liters means 6 cans of 0.33 liter each. In cases of multi-packs, the deposit is for the containers
      and the crate; for single containers the deposit is for the container only. 2) Price relationships may fluctuate
      with special sales promotions.
 Key:  RFG = refutable glass. 1-way G = one-way glass. RFPET = refutable PET.

 * Price not including deposit.
 Source: INFORM, supermarket prices recorded October 1992 in Bonn and May 1993 in Hanover.
 ages by the crate, paying a single deposit to
 cover all of the bottles and the plastic reusable
 crate. A typical deposit for a case of 12 one-
 liter bottles of Coke is DM6.60—41 percent of
 the DM15.99 price. A case of twelve 1.5-liter
 bottles of mineral water also carries a DM6.60
 deposit. As the mineral water is cheaper than
 Coke, the deposit amounts to 66 percent of the
 price. Deposit as a percentage of beverage price
 drops for beverages sold without a case, such
 as individual bottles of beer, and for more ex-
 pensive  beverages.  The  predominance of
 refillables in Germany indicates that the depos-
 its do not discourage their use. In fact, the hefty
 deposits encourage a high rate of return, and
 thus many refilling trips, which increase the
 environmental benefits of refillables.
Retailers and Refillables
For retailers, the refill system is more costly
than  a one-way system because  they must
handle deposit redemptions and provide space
for storing returned bottles. Some large super-
markets have separate beverage stores in their
parking lots, where customers can drive up, drop
off empties, and pick up new crates of bever-
ages. Inner-city retailers, however, must pro-
vide bottle storage  space in the store.
    Refill systems work best and are most eco-
nomical when each type of drink is  sold in a
standardized bottle. In Germany, for each' type
of beverage there is  a standard container that
companies may choose to use. Using the stan-
dard container reduces costs because a company
need not get its own bottles back for refilling,
 58 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 but simply the same number of standard bottles
 it shipped.
    Despite the inconveniences and costs to re-
 tailers, most cooperate with the refillable sys-
 tem — even very small local shops. Retailers
 cooperate because German consumers have
 demonstrated a dedication to refillables, be-
 cause many store owners believe in the envi-
 ronmental value of the system, and because re-
 filling has a long tradition in Germany. Small
 retailers may also like refillables because they
 bring customers back to the store to return the
 bottles. However, two of the major discount
 supermarket chains, Aldi and Lidl, have refused
 to carry any refillables. These stores discount
 heavily, have a high-volume business, and claim
 that they lack  the space to handle refillable
 bottles.
    For some consumers, home delivery is a
 more convenient way of participating in the
 refill system. Residents may receive  weekly
 deliveries of crates  of water, beer, and soft
 drinks and have the empty bottles  collected.
 Given that most refillable bottles are of heavy
 glass, and that many German apartments have
 no  elevators, the service is extremely conve-
 nient, but it comes at a price:  home-delivered
 beverages may  cost twice as much as those
 bought in the store.
Refillable Plastic PET Containers

Refillable polyethylene terephthalate (PET)
bottles have been a great success in Germany
since their introduction in 1988. Their share of
the carbonated soft-drink market has grown
from 1.3 percent in 1988 to 14 percent in 1992,
mainly replacing refillable glass.12 This is the
fastest growing material for beverage contain-
ers in Germany and has already captured half
the soft drink markets in the Netherlands and
Norway.13 Refillable PET bottles are not used
in the United States. (iNFORM's new report, Case
Reopened: Reassessing Refillable Bottles, pre-
sents a detailed study  of refillable beverage
containers in the United States.)
    Refillable PET's advantages are that it is
light in weight, nonbreakable and, according to
the beverage industry, can make 25 trips. It is
easier to carry and transport than glass, and it
can be  made in larger sizes, such as the popular
1.5-liter size.
    However, some environmental groups in
Germany strongly prefer glass to PET. BUND,
for example, opposes the use of refillable PET
bottles for the following reasons:
   • Low trip rate. BUND estimates that re-
     fillable PET bottles are making on aver-
     age four or five  trips, not the 25 trips
     claimed by the Coca-Cola and PepsiCo
     companies.14 Others in the beverage in-
     dustry estimate the trippage at six to eight
     but say it will increase, since the tech-
     nology is improving rapidly.15
   • Recycling isn't a closed loop. BUND
     notes that there is closed-loop recycling
     for glass but not for PET. In other words,
     refillable glass bottles are recycled into
     new glass bottles  at the end of their life-
     cycle, whereas PET bottles are recycled
     into different products, such as plastic
     lumber. Recycled PET is not allowed to
     be used for packaging that comes directly
     into contact with  food or beverages for
     human consumption, because of the pos-
     sibility of contamination.
   • Use of additives. BUND is concerned that
     various additives  are used in PET, mak-
     ing standardization difficult. The  addi-
     tives have properties, such as heat toler-
     ance,  that  react  differently  during
     washing and refilling. BUND claims the
                                            Maintaining the Refillable Beverage Container System  • 59

-------
     variety of additives could create problems
     in washing and refilling if one company
     gets back another company's bottles.
   • Long-distance transport. BUND is con-
     cerned about the energy and environmen-
     tal consequences of shipping refillable
     PET bottles over long distances. For ex-
     ample, while Coke had 20 filling plants
     for glass, it has only  five for its PET
     bottles in all of Germany. Coke says the
     large investment needed for PET filling
     plants requires it to consolidate its op-
     erations for economic reasons and run the
     plants on three shifts.16
Case Study:  Development of a
Refillable PET Bottle for Juices

While Germany has a strong tradition of using
refillable bottles for  mineral water, beer, and
carbonated soft drinks, this is not true for non-
carbonated drinks, such as juices. As shown in
Table 7-1, only 37 percent of noncarbonated soft
drinks are sold in refillable bottles. The follow-
ing  section  describes  the  Rudolph Wild
Company's development of a refillable plastic
bottle for hot-filled juices.  The case study is
based on interviews  INFORM conducted with
Wild representatives in Germany, and on infor-
mation from Schoeller Plast GmbH, one of the
companies in the partnership  that ultimately
bought the bottling equipment from Wild.
(Schoeller Plast is affiliated with Schoeller In-
ternational, the company that developed the
MTS returnable shipping containers described
in Chapter 4.)
    The Rudolph Wild company in Heidelberg
developed the refillable plastic polyethylene
(PET) bottle for its Capri-Sonne brand of juices.
The company is part of Wild  International, a
private group of companies involved in manu-
facturing fruit juices, fruit flavorings, and other
fruit products for the food  industry; filling
equipment; and refillable bottles and pouches.
Besides making bottles and pouches for its own
fruit  products,  the  company  makes refill
pouches for other products, including deter-
gents, shampoos, and cosmetics.
   Wild usually sells its Capri-Sonne juice in
lightweight aluminum pouches,  which it mar-
kets in 42 countries, including the United States,
where the licensee is Kraft-General Foods. Wild
got the green dot — that is, the recycling guar-
antee — from the aluminum industry, which re-
cycles the pouches.17 Capri-Sonne juice has
been a highly successful product for Wild, and
the company intended to continue marketing it
in the pouches as well as the refillable bottles.
Wild says both refillable and one-way contain-
ers have a place on the market.  For the latter,
Wild cites the convenience  of using them in
school lunches, on trips, and at the beach.


Green Dot Fees as an Incentive

DSD's 1992 green dot fees provided an incen-
tive to develop refillable bottles. Wild packages
Capri-Sonne juice in boxes of 10 pouches, so
 11 green dots were required for the complete
box (one for each of the 10 pouches and one
for the outer box), for a total per-box fee of
DM0.22 ($0.13). The fees represented a 5.5 per-
cent  addition to the previous DM3.99 ($2.40)
retail price. After implementation of the green
 dot system, the  retail price rose 11 percent to
 DM4.50 ($2.70). Although green dot fees do not
 account for all of this increase, they do account
 for a large portion: an increase of 5.5 percent
 at the manufacturer's level  leads to  a greater
 increase in the consumer price because distribu-
 tors and retailers mark up from a higher base.
 60 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 Wild reports that 1992 was the first year sales
 of Capri-Sonne did not increase, possibly due
 to the large price increase.
     Under the 1993 schedule, the green dot fees
 for Capri-Sonne decreased substantially be-
 cause they are based on weight, rather than the
 number of packages in the box. The fee for a
 box of 10 is  about DM0.06 ($0.04) for the 10
 pouches and  DM0.06 for the box, for a total of
 DM0.12 ($0.07) — about half of the former
 green dot fee.18
 technical Problems and Costs

 Technical problems arise in designing a refill-
 able plastic bottle for juices because they are
 not carbonated and must be filled at high tem-
 peratures. The design of a plastic bottle is dif-
 ferent for carbonated and noncarbonated bev-
 erages. The pressure within the carbonated drink
 bottle maintains its shape and prevents shrink-
 age. Because of this pressure, a one-way bottle
 can be thin and light in weight, and is thus eas-
 ily collapsed and discarded when empty. Re-
 fillable plastic bottles for carbonated drinks
 must be mechanically stable when empty; there-
 fore, they are heavier than one-way bottles. A
 refillable bottle for noncarbonated beverages is
 heavier still, as it also must hold its shape with-
 out the carbonation. A bottle for hot-filled juices
 must also be able to withstand high tempera-
 tures for filling.
    Wild fills its juices at 83°C.  According to
 the company, a round bottle would not have the
 required mechanical stability for filling at this
 temperature, so the Wild bottle is square, with
 a design that allows for contraction and expan-
 sion as the temperature of the juice changes.
These one-liter bottles can make up to 20 trips:
shrinkage — from washing and refilling—pre-
vents greater trippage. Shrinkage could be re-
  duced if the bottles were made at a higher tem-
  perature, but the higher temperatures make the
  bottles cloudy, raising problems of consumer
  acceptance.
     The bottles are laser-coded on a rim around
  the neck each time they are refilled, so they can
  be pulled from the line after the 20th trip. To
  assure that plastic bottles are not contaminated,
  Wild placed "snifters" on the filling lines. The
  snifters, which cost DM 1-2 million ($600,000 -
  1.2 million) each, can detect if the bottle has
  been contaminated by a foreign substance and
  should be removed.
     The Wild refillable one-liter bottle cost DMl
  ($0.60) to make, more than three times the cost
  of a one-way PET bottle. It had a deposit fee of
 DM0.70 ($0.42), refunded upon return of the
 bottle. Wild estimated the cost of washing and
 inspecting a six-bottle case at about DM0.20
 ($0.12) and put transportation costs at DM0.30
 ($0.18) per case, twice the cost for the  lighter
 one-way bottles. Yet,  Wild estimated that the
 refillable is cheaper than the one-way if it makes
 more than five trips and is shipped less than
 300km (about 180 miles). Wild said a standard
 truck could cany approximately 18 metric tons
 of liquid in pouches, compared with 12 tons in
 refillable one-liter plastic bottles, and nine tons
 in refillable glass bottles.
Use of the PET Bottle

The success of the refillable PET bottle used
by Coca-Cola and PepsiCo clearly encouraged
Wild to develop the new plastic refillable con-
tainer for juices. According  to Wild, consum-
ers like them because they are light and do not
break.  Wild notes PET is the fastest growing
material for beverage containers in Germany,
and all  PET beverage containers  hi Germany
are refillable.19
                                            Maintaining the Refillable Beverage Container System  • 61

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    Although Wild developed the refillable PET
bottle for its own juice products sold under the
Capri-Sonne label, it hoped to sell the bottle to
and do the filling for other companies. If the
separate Ordinance on Refillables is passed,
mandated refill rates for noncarbonated juices
and soft drinks could reach 45 percent in 1997
and 50 percent in 1999. In response to the Pack-
aging  Ordinance, two of the largest juice com-
panies, namely Granini  and Eckes, have in-
creased their use  of refillables. Wild hoped its
bottle would become the standard for noncar-
bonated drinks, but the decision will ultimately
be made by the large juice producers.
    Wild's plastic refillable went on the market
in July 1991; it was still the only plastic refill-
able for hot-filled beverages in Germany in
 1992. As of INFORM's October 1992 visit, it had
not been very successful, perhaps because of
the way new products are marketed in Germany.
To get space on retail shelves, Wild had to pay
retailers a high "entrance fee." The refillable
bottle was in only 12.5 percent of stores at that
 time,  as Wild was not prepared to pay greater
entrance fees to increase its market penetration.
     At the end of 1992 Wild sold the equipment
 for the production of the refillable PET bottles
 to a company called REF-PET SYSTEMS — a
 partnership between Schoeller Plast GmbH and
 Franz Delbrouck GmbH. REF-PET intends to
 produce and sell refillable PET bottles for both
 noncarbonated and carbonated soft drinks, and
 milk. As of mid-October 1993, it was running
 tests  on the hot-filled juice bottles to resolve
 technical problems of filling at high  tempera-
 tures and extending shelf life. It expected to
 begin marketing these bottles in the second half
 of 1994. Schoeller said two other companies in
 Germany and France are also  developing re-
 fillable plastic bottles for hot-filled juices.20
Notes
1. Thomas Rummler and Wolfgang Schutt, The Ger-
   man Packaging Ordinance: A Practical Guide with
   Commentary, Hamburg: B. Behr's Verlag GmbH &
   Co., 1990, p. 59.
2. Fraunhofer-Institut, "Okobilanzen zu Einweg- und
   Mehrwegverpackungssystemen am Beispiel von
   Frischmilch und Bier" ("Ecobalances for One-way
   and Refillable Packaging Systems Using the Ex-
   amples of Fresh Milk and Beer"), press release,
   Munich, September 8,1993.
3. Federal Environment Ministry (BMU), "Okobilanz
   fur Gertrankeverpackungen" ("Ecobalance for Bev-
   erage Packages"), press release, Bonn, September
   21,1993.
4. Rummler and Schutt, op. cit., p. 58.
5. Rummler and Schutt, ibid.
6. Rummler and Schutt, ibid., p. 106.
7. Rummler and Schutt, ibid., p. 59.
8. BUND, "The Returnables Roundabout - Require-
   ments for an Environmentally-Friendly System of
   Returnable Drink Containers," Bonn, p. 11.
9. BUND, ibid.
 10. Bernd Hader (Coca-Cola, Essen), telephone inter-
   view, October 23,1992.
 11. BUND, op. cit., p. 9.
 12. Gesellschaft  fur  Verpackungsmarktforschung
    (GVM) (Association for Packaging Market Re-
    search), Wiesbaden, 1992.
 13. Robert C. Levandoski, "Europe Eyes 90%  Recov-
    ery Rate for all Beverage Packaging," Beverage In-
    dustry, April 1993, p. 47.
 14. Olaf Bandt (BUND, Bonn), interview, October 21,
    1992; and "PET-Mehrweg-(k)eine 6'kologische Al-
    ternative?" ("PET- Refill-(no) Ecological Alterna-
    tive?"), BUND,  1992.
  15. Eberhard Kraft (Rudolf Wild Co., Heidelberg), in-
    terview, October 14, 1992.
  16. Bernd Hader (Coca-Cola, Essen), telephone inter-
    view, October 23, 1992.
  17. Eberhard Kraft (Rudolf Wild Co., Heidelberg), tele-
    phone interview, July 1,1993.
  18. Kraft, ibid.
  19. Kraft, interview, October 14,1992.
  20. Claus Trube (Schoeller Plast GmbH, Dusseldorf),
    written communication, October 25 and November
    4,1993.
  62 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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 Chapter 8:  Plastics and the Packaging Ordinance
 Meeting the Packaging Ordinance's recycling
 quota for plastics has become the Achilles' heel
 of the Dual System: the broad consensus is that
 the system will fail, and industry will lose its
 exemption unless this problem is solved. Duales
 System Deutschland (DSD), facing a crisis in
 mid-1993, completely restructured the system
 for recycling plastics. It created a new company
 to manage plastic recycling and replace the
 original one, and it increased the green dot fees
 for plastics. This chapter examines the issue of
 plastics recycling in Germany—how problems
 evolved and what is being done to solve them.
The Plastics Industry Resists

Most of the materials industries responsible for
recycling packaging waste — glass, metals,
paper, and composites — have cooperated with
DSD and have worked to improve recycling
technologies and increase recycling capacities.
The plastics industry has not. The giant chemi-
cal companies that make plastics —Bayer,
BASF, and Hoechst,  for example  — have
claimed they cannot meet the recycling quotas
 in the Packaging Ordinance and need more time.
    Three approaches to handling used plastics
 that the plastics industry considers recycling are:
 1) mechanical recycling, in which plastics are
 ground up and reused in a variety of products,
 such as carpet fiber, bottles, and pipe, 2) chemi-
 cal recycling, in which plastics are broken down
 into smaller chemical compounds, such as syn-
 thetic crude oil used as fuel, or chemicals that
 may be used to create new products, and 3) in-
 cineration with energy recovery. The big chemi-
 cal companies continue to argue that incinera-
 tion with energy recovery, which they call
 "thermal recycling," should count toward the
 recycling quotas, but the government has re-
jected this contentiori because it does not con-
 sider this technology recycling.
   The Packaging Ordinance undeniably poses
 a major challenge for the plastics industry. Of
 the 1.4 million metric tons of German plastic
packaging waste covered by the ordinance in
 1992 (shown in Table; 3-5), only 50,000 metric
tons, or 3.8 percent, was recycled.1 The Pack-
aging Ordinance mandates 9 percent recycling
of plastic primary packaging in 1993 and 64
percent by 1995, raising serious questions of
whether and how these rates can be attained.
                                                     Plastics and the Packaging Ordinance • 63

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   The plastics industry has resisted making a
major investment in recycling because of the
expense, and perhaps also the fear that recycled
resins may undermine the market for virgin res-
ins. The Berlin Technical College (Technische
Fachhochschule Berlin, orTFB) study of DSD's
costs cited in Chapter 6 estimated the costs of
bins and collection for the "light fraction" of
packaging (plastics, metals, and composites) at
DM480-880 ($288-528) per ton. This study esti-
mated that the cost of sorting plastics ranges from
DM898 to DM4,256 ($539-2,554) per ton, and that
the total cost of recycling plastics, including col-
lecting and sorting, ranges from DM2,540-6,610
($1,524-3,966) per ton—about 20 times the cost
of collecting and burning plastics.2
    The plastics industry has waged an inten-
sive campaign for government recognition of
incineration with energy recovery as  a legiti-
mate recycling technology. According to Dr.
Karl-Geert Malle of BASF, one of the world's
biggest chemical producers, "It is a lot more
difficult  to recycle  plastics than paper  or
 glass....It costs more to recycle plastics than to
 make new  plastics and incinerate used plas-
 tics."3 On the other hand, Gerhard Riischen,
 chairman of  Nestle" Deutschland  and former
 chairman of  DSD's advisory board,  says the
 plastics industry took the wrong approach ini-
 tially:  "For  too long a period they relied on
 thermal recycling, which is rejected by  public
 opinion."4
     DSD and the Federal Environment Minis-
 try (Bundesministerium fur Umwelt, Natur-
 schutz und Reaktorsicherheit, or BMU) have
 rebuffed the  plastics industry's pleas to count
 "thermal recycling" toward the mandated re-
 cycling quotas. According to Michael Scriba,
 general counsel of DSD in 1992, "the chemical
 industry needs to realize that the burning of plas-
 tics is politically unacceptable."5 Rejecting
 industry's  request to delay implementation of
the 64 percent recycling quota from 1995 to
1999, Environment Minister Topfer said, "No
exceptions involving an extension of the dead-
lines will be made for any type of material."6
A Plastics Glut

In the spring of 1993, a plastics crisis erupted:
DSD was collecting more plastics than planned
— and far more than could be recycled. Of the
roughly 1 million metric tons of primary plas-
tic packaging, DSD was required to collect 30
percent in 1993 and recycle 30 percent of what
it collected, for an effective mandated recycling
rate of 9 percent. In other words, the quota speci-
fied the collection of about 300,000 metric tons
and the recycling of about 90,000 metric tons.
DSD announced in May that it would collect
400,000 tons in 1993 — more than four times
 as much as it was mandated to recycle. A major
 conflict  developed over what DSD should do
 with the plastics it collected but was not required
 to recycle.
    The ordinance itself failed to deal with the
 issue, even though it might have been antici-
 pated that a public that had  conscientiously
 sorted packaging waste and paid green dot fees
 to have it collected separately would not be
 happy to learn that DSD was sending much of
 the material collected to landfills and incinera-
 tors. Timing was part of the problem, as DSD
 was required simultaneously to coordinate the
 establishment of a new collection system with
 the creation of new recycling capacity. While
 the collection quotas for all materials are higher
 than their respective recycling quotas, in prac-
 tice the disparities became a significant  prob-
 lem only for plastics; DSD claimed it was able
 to recycle all of the other materials collected.7
     As of June 1993, DSD reported that the
  64 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 Technical Inspection Agency (Technische Uber-
 wachungsverein, or TUV) working group had
 identified 276,000 metric tons of plastics recy-
 cling capacity for 1993:  124,000 metric tons
 in Germany and 152,000 tons abroad.8 By July
 1993, DSD had signed contracts for recycling
 161,000  metric tons:  60,000 metric tons in
 Germany and 77,000 metric tons abroad were
 slated for mechanical recycling. Another 24,000
 metric tons were designated for chemical recy-
 cling at a plant in Bottrop, Germany.9 The DSD
 contracts for recycling 161,000 metric tons of
 plastics in 1993 gave DSD a capacity almost
 double the amount it was mandated to recycle,
 but this capacity equaled only 40 percent of the
 amount of plastics DSD would collect in 1993.


 The States Protest

 As stockpiles of plastics grew in 1993, public
 concern also  rose, leading a  number of the
 states, including Lower  Saxony, Hamburg,
 Baden-Wurttemberg, and Rhineland-Palatinate,
 to protest. Monika Griefahn, the environment
 minister of Lower Saxony, threatened to revoke
 industry's exemption from the ordinance's man-
 datory deposits and from the requirement that
 stores take back primary packages. She was one
 of the three state environment ministers who
 had granted the exemption conditionally, as de-
 scribed in Chapter 9. DSD contended that, as it
 would exceed the collection quota for 1993,
 there was no legal basis for  this action.  It
 warned, "The environmental minister of Lower
 Saxony is in grave danger of letting herself be
swayed by environmentally political reaction-
aries."10 According to Griefahn, if stores must
take  back packages, they will pressure  their
suppliers  to use more refillable containers,
thereby reducing packaging waste.11
     Klaudia Martini, the environment minister
 of Rhineland-Palatinate, complained, "We are
 suffocating under mountains of DSD waste and
 we have no more storage for it."12 Martini, too,
 threatened to withdraw industry's exemption.
 After negotiations, DSD agreed to transport the
 plastics collected in Rhineland-Palatinate either
 to recycling facilities or intermediate storage
 facilities.
    Wolfram Brack, chairman of DSD's board
 of directors, contended that DSD should not be
 held responsible for the large amount of non-
 packaging plastic materials it was collecting.
 As described in Chapter 6, DSD claims 40 per-
 cent of the materials in its bins — much of it
 plastic products — is not packaging. Brack ar-
 gues that, "The problems with which we are
 currently being confronted  in  Rhineland-
 Palatinate are due to the success of the Dual
 System. Far more plastics are being collected,
 sorted,  and recycled at present than  actually
 required by the Packaging Ordinance. The fed-
 eral states and municipalities are the first to
 benefit from this. It is ridiculous to try to use
 this success against the Dual  System."13 The
 municipalities would have to collect and dis-
 pose of these materi;als if DSD did not collect
 them. According to DSD, the amount of waste
 going to landfills has declined by up to 30 per-
 cent in many localities, saving local authorities
 about DMl billion ($>600 million).14
    DSD tried to alleviate the plastics crisis by
 proposing to reduce the amount of plastics it
 sorted until the recycling capacity could be in-
 creased. Under this plan, only the plastics more
 easily recycled, such as bottles, would be sorted,
 and the remainder of plastics collected but not
 sorted would be disposed of as waste — sent to
incinerators  or landfills. "We know this is an
unpopular decision," said Brack.15 He was cor-
rect:  the decision led to widespread press re-
                                                       Plastics and the Packaging Ordinance • 65

-------
ports that DSD had approved the burning of
plastics, and the plan was withdrawn. Environ-
ment Minister Klaus Topfer acted as the inter-
mediary in a compromise negotiated between
DSD and the Association of Local Authorities
that was announced July 25, 1993. Under this
agreement, DSD would continue to sort all the
plastics it collected but would recycle more
abroad and put the rest in storage for two or
three years until adequate recycling capacity
was available. Wolfram Briick claimed that a
capacity of 700,000 - 800,000 metric tons would
be available by  1996. As part of the compro-
mise, the localities agreed to help solve DSD's
financial problems by reducing  the amount
DSD was to pay them by DM80 million ($48
million).16
 The Role of Chemical Recycling

 Germany must build plastics recycling capac-
 ity quickly to meet the 1995 quota, set by the
 Packaging Ordinance, for recycling more than
 600,000 metric tons. Although the government
 has denied industry's requests to count incin-
 eration with energy recovery toward the plas-
 tics recycling quota,  it  has  agreed to count
 "chemical" recycling. DSD believes "that the
 future of plastic recycling lies in chemical re-
 cycling processes, which reconvert used pack-
 aging into the starting product oil, into petro-
 chemical products or  gases. These robust
 processes are particularly suitable for the pro-
 cessing of mixed  plastics and  consequently
 simple sorting."17 Chemical recycling provides
 three major advantages to industry: the sorting
 process is cheaper, as mixed plastics can be pro-
 cessed with little sorting; large capacity can be
 developed in a relatively short time using ex-
 isting oil refineries; and  the end product, oil or
gas, does not compete with plastics.
   Chemical recycling experiments have been
conducted  at  the Kohleol-Anlage Bottrop
(KAB) plant run by Veba Oel AG in Bottrop.
The plant's annual plastics recycling capacity
was 24,000  metric tons per year in mid-1993
and was expected to increase to 40,000 metric
tons per year by 1994.18 It employs the hydro-
genation process, in which the long plastic
chains are cracked at high pressure and high
temperatures in the absence of oxygen; hydro-
gen is added to create synthetic crude oil prod-
ucts, which can be used in fuels and lubricants
and to manufacture plastics.
    DSD expects RWE Entsorgungs AG, Ger-
many's largest waste management company, to
chemically recycle 70,000 metric tons of plas-
tic per year starting in 1995, and it expects that
another 200,000 metric tons will be chemically
recycled at plants in the former East Germany,
around Halle, Merseburg, and Bitterfeld.19 Of
the 1995 recycling capacity identified by DSD
as of June 1993, chemical recycling accounted
for about half.20
    In response to questions about the environ-
 mental effects of chemical recycling, the TUVs
 commissioned three universities to conduct a
 technical study comparing data from two chemi-
 cal recycling plants — the KAB hydrogenation
 plant and the Energiewerke Schwarze Pumpe
 (ESPAG) gasification plant — with data from
 waste-to-energy plants.21 The universities com-
 puted "energy balances" showing the percent-
 age of energy recovered in the processes stud-
 ied.  The results indicated that only 50-70
 percent of the energy present in plastics is re-
 covered in modern waste-to-energy plants, com-
 pared with  76-86 percent at the KAB hydroge-
 nation plant and 73-76 percent at the ESPAG
 gasification plant. Wolfram Briick of DSD con-
 cluded, "These energy balances confirm that we
 are moving in the right direction....We assume
  66 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 that the results obtained will lead to political
 support for Duales System and to further in-
 vestments in recycling plants."22
    However, despite the apparent energy bal-
 ance advantages of chemical recycling over in-
 cineration claimed in the study, INFORM'S analy-
 sis finds it limited. The study does not consider
 a key question: what is done with the end prod-
 uct of the gasification or hydrogenation pro-
 cesses? Are the resulting  materials burned or
 used as chemical building blocks? Energy bal-
 ance studies do not answer comprehensive life-
 cycle questions regarding the overall environ-
 mental consequences of chemical recycling.
    Briick claims chemical recycling will be
 more economical than waste-to-energy incin-
 eration.  He says the  hydrogenation costs are
 now about DM800 ($480) per ton and that if
 large-scale hydrogenation plants with capaci-
 ties of several hundred thousand tons per year
 were built, the costs  of reprocessing plastics
 could  be reduced to about DM300 ($180) per
 ton.23 Briick has pointed to average incinera-
 tion costs of about DM600 ($360) per ton, but
 he  has not made public the basis of his  esti-
 mate. The figure seems high, compared  with
 the incineration tipping fees in the range of
 DM 100-300 ($60 - $180), reported to INFORM
 in Heidelberg and Wuppertal — a range that
 was consistent with the Berlin Technical Col-
 lege (TFB) data.24 Fees at new waste-to-energy
 plants are about DM400 ($240) per metric ton.25
Who Will Invest in
Plastics Recycling?

Should chemical recycling prove economically
and environmentally viable,  it could enable
DSD  to meet the plastics  recycling quotas.
However, building the necessary recycling in-
 frastructure requires a major investment, which
 industry has not yet made. On June 25, 1993,
 DSD announced a "drastic" reorganization of
 plastics recycling. It established a new company,
 called DEKUR-Kunststoff Recycling (DKR),
 to take over the tasks of plastics recycling for-
 merly  performed by VGK (Verwertungsge-
 sellschaft gebrauchte Kunststoffverpackungen
 mbH), the company established and funded by
 the  chemical industry.  In addition to VGK's
 failure  to make sufficient investment in recy-
 cling capacity, its loss of credibility had become
 damaging to the Dual  System. The  public
 prosecutor's office in Frankfurt was investigat-
 ing it on charges of fraud and deceit: VGK was
 suspected of illegally shipping used plastic
 packaging to France and to Bulgaria, as well as
 other places in Eastern Europe.26
    DKR will have capital of DM50 million ($30
 million), half to be contributed by the  public
 utility and waste management industries and
 one quarter each to be contributed by DSD and
 the chemical industry.27 DKR's operating ex-
 penses will  be financed by green dot fees for
 plastics, which DSD, raised in June to DM3.00
 ($1.80) per kilogram, from DM2.61  ($1.57) per
 kilogram (announced in March 1993) "to as-
 sure the long-term financing of DKR."28 As dis-
 cussed in Chapter 6, the green dot fee for plas-
 tic packaging is far higher than that for any other
 material because the fee includes some recy-
 cling costs: for all other materials,  the respec-
 tive materials industries bear the recycling costs.
   Although the chemical industry has refused
 to pay the full costs of plastics recycling, the
 incentives are working as envisioned in the or-
 dinance. Including plastics recycling costs in
 the green dot fees means these costs will be in-
corporated into the price of plastic packaging,
thereby  affecting the competitive position of
plastic relative to other packaging materials.
   The GVM report on packaging changes re-
                                                       Plastics and the Packaging Ordinance • 67

-------
leased in July 1993 (described in Chapter 6),
found that plastic packaging had decreased by
more than 60,000 metric tons, or about 4 per-
cent, from 1991 to 1992 — about the average
decrease for all packaging materials. Larger de-
creases in plastic packaging were expected af-
ter the new green dot fees took effect in Octo-
ber 1993. The fee per kilogram for  plastic is
almost 20 times the fee for glass. However,
because plastic is lighter, the per package dif-
ference in fees is not that great (as  shown in
Table 6-5).
    Despite the many opportunities  to substi-
tute other materials for plastics  in packaging,
their versatility affords many uses for which
there are no comparable substitutes. While the
ordinance discourages the use  of plastic for
single-use packaging, it encourages a  shift from
corrugated cardboard boxes to reusable plastic
shipping containers, such as the MTS reusable
container system described in Chapter 4.
    Large, well-financed companies, such as the
 utility RWE, have begun investing in chemical
 recycling facilities for plastics, assuming that
 when the take-back and recycling of products
 such as automobiles and electronics are man-
 dated (as discussed in Chapter 10), demand for
 chemical recycling will increase. Packaging ac-
 counts for 21 percent of plastic waste in Ger-
 many; the auto industry accounts for 7 percent.29
 Environmental Concerns about
 Poly vinyl Chloride

 Polyvinyl chloride (PVC) poses a particular
 problem that goes beyond the general complexi-
 ties of recycling plastics. Some politicians and
 consumer and environmental groups in Ger-
 many have demanded a ban on PVC packag-
 ing. Greenpeace has waged a major interna-
tional offensive against PVC, advocating a ban
on all chlorine production because of the toxics
emitted in the production and use of chlorinated
products. A study in the United States by Tellus
Institute, a nonprofit consulting firm, found
PVC the most environmentally damaging pack-
aging material. A study commissioned by the
German  Federal Ministry for Research and
Technology in 1989 found that "although PVC
packaging makes up only 0.5 percent of the
volume of waste by weight, it is responsible for
50 percent of the chlorine in the waste stream."30
    PVC complicates the recycling process. It
is difficult to separate PVC from polyethylene
terephthalate (PET), commonly used in bever-
age containers, because the materials look alike,
yet one PVC bottle can contaminate  100,000
PET bottles in the recycling process.31 At the
KAB plant, the mixed plastics  feedstock can
contain only 10 percent PVC because the plant
cannot handle a higher percentage of chlorides.
    As plastic packaging is not labeled by resin
in Germany,  the consumer is  not informed
whether a package contains PVC and therefore
cannot choose whether or not to purchase it.
 PVC is often used to package meats and other
 food  products, including yogurt, jam, and
 ketchup.
    In a survey published in March 1992, DSD
 contacted a random sample of 400 companies,
 315 of which returned useful responses.32 DSD
 queried the companies on the materials used to
 substitute for blister packs, PVC, and compos-
 ites. As the three pie charts in Figure 8-1 indi-
 cate, much of the substitution for these packag-
 ing materials was accomplished by actually
 eliminating the entire package or a layer of
 packaging. When substitute materials were
 used, they consisted primarily  of paper, poly-
 ethylene (PE), and polypropylene (PP).
     PVC packaging is being phased out in other
 countries, including Switzerland, Sweden, the
  68 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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  Figure 8-1:  Packaging Changes Made by Companies in Germany to Eliminate or Substitute for PVC
  Composites, and Blister Packs
 1. Elimination/Substitutions for PVC
                     Polyethylene
                      Polypropylene
                                      Polystyrene
                                                                  Paper/paperboard
                                                                                Eliminate
 2. Elimination/Substitutions for Composites

                            Polyethylene
                Polypropylene
                 Recycled paper/
                 paperboard
 3. Elimination/Substitutions for Blister Packs


                                   Polyethylene

                    Polypropylene

   Recycled paper/paperboard

      Other recycled material

                     Wood
Paper/paperboard
                                                                                Eliminate
          Paper/paperboard
                             Eliminate
aboutrn n^tT ^fJ311?' "Daten und Fasten zum Grunen Punkt: Okologische Verpackungsoptimiemng" ("Data and Facts
about the Green Dot: Ecological Packaging Optimization"), Bonn, March 1992.
                                                                 Plastics and the Packaging Ordinance • 69

-------
Netherlands, and Australia. In the United States,
Procter & Gamble announced that it would
phase outPVC by 1994.33 The large department
Stores Hertie and Karstadt and the Tengelmann
supermarket chain have said they plan to elimi-
nate packages with PVC from their stores.34
According to the Environment Ministry, "there
is no future for  PVC in packaging in Ger-
many."35
Exporting Used Plastic Packaging

Given the difficulties in building recycling ca-
pacity for plastics in Germany, it is not surpris-
ing that used plastic packaging is being ex-
ported.
    Shipments of German plastic packaging
waste have turned up as far away as Jakarta and
Singapore, and the environment senator of the
city of Hamburg, Fritz Vahrenholt, stopped the
loading of 1,200 metric tons bound for India.
"Without proof of proper recycling, nothing is
leaving here," he said. Waste managers in Ger-
 many assert that wastes from Europe, shipped
 to Third World countries, usually end up in land-
 fills.36 To prevent this, DSD has asked the TUVs
 to monitor 110 plastics recyclers worldwide.
    The new EC rules on international ship-
 ments of waste, discussed in Chapter 12,  pro-
 hibit the export of recyclable materials destined
 for landfills or incinerators.  The regulations
 require that materials shipped be actually re-
 cycled, but monitoring is likely to remain a
 problem.
System's Success Hinges on
Plastics Recycling

Recycling plastic packaging is clearly key to
the Dual System's success — and even its sur-
vival. Meeting the recycling quotas of the Pack-
aging Ordinance has been more difficult for
plastics than for any other material. The timely
development of adequate recycling capacity,
using technologies accepted by the German
government and DSD, is necessary if industry
is not to lose its exemption.
    Building adequate recycling capacity for
plastics will require an investment of billions
of Deutsche Marks. The series of crises that
faced DSD in 1993 have left the future of the
Dual System in doubt. The chemical industry
continues to hope that the crises and stockpil-
ing of plastics will force the government to ac-
cept burning plastics, "thermal recycling," as a
way of meeting the recycling quotas, even  as
some of the opposition parties and environmen-
talists oppose counting chemical recycling to-
ward those quotas. New technologies, such as
using plastics as a substitute for  coal in  steel
production, are under consideration. But until
 there is more certainty on a policy for plastics,
 it is unlikely that the massive investments re-
 quired to reach the recycling quotas will  be
 made.37
 Notes

 1. William H. Le Maire, "Germany's Precedent-Set-
    ting Dual System, AModel for the Future or a Blue-
    print for Chaos?" Packaging Strategies' Green 2000,
    Vol. 2, No. 7, West Chester, PA, July 1992, p. 12.
 2. Technische Fachhochschule Berlin, (Dr.  Dieter
    Berndt, et. al.),Abschatzung der gegenwartigen und
    zukttnftigen Kostenfiir das Sammeln und Sortieren
    von Verkaufsverpackungen imdualen System (Trans-
  70 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 3.

 4.


 5.
 6.

 7.
 9.
 10.


 11.

 12.

 13.

 14.


 15

 16

 17
 18

 19
20,
21.
 parente Modellrechnung) (Estimate of Present and
 Future  Costs for Collection and Sorting of Sales
 Packaging in the Dual System), Berlin, August 1992,
 p. 18.
 Samantha Swiss, "Pack up Your Troubles," Environ-
 ment Risk, April 1992.
 Don Loepp, "German Package Recycling Goals May
 Be Unattainable," Plastics News, November 2,1992,
 p.l.
 Swiss, op. cit.
 "Germans Heartened by First Test of Chemical Re-
 cycling," Plastics News, May 18,1992, p. 15.
 DSD, "New Sorting Criteria for Plastics: Sorted Ma-
 terial Will Be Recycled," press release, Bonn, July
 1, 1993.
 DSD, "Recycling Capacities for Plastic 1993," press
 release,  Bonn, June 4, 1993.
 Ibid.
 DSD, "Threats to Revoke Exemption for Plastic
 Packaging Constitute Totally Wrong Signal," press
 release, Bonn, June 17, 1993.
 Monika Griefahn (Environment Minister of Lower
 Saxony), telephone interview, June 30, 1993.
. Arian Genillard, "Too Much of a Good Thing," Fi-
 nancial Times, London, June 23, 1993, p. 10.
.DSD, "Problems in  Rhineland-Palatinate Being
 Solved," press release, Bonn, June 16, 1993.
. DSD, "Reform Proposals from Five Local Govern-
 ment Bodies are Unimaginative," press release July
 21, 1993.
. DSD, "New Sorting Criteria for Plastics," press re-
 lease, July 1, 1993.
 DSD, "Agreement with Local Authorities," press
 release, July 25, 1993.
 DSD "New Sorting Criteria for Plastics," op. cit.
 DSD "Recycling  Capacities for Plastic  1993,"
 op. cit.
 Ibid.
 Ibid.
 The study commissioned by the TUVs was con-
 ducted under the direction of professors at three uni-
 versities:  Dr. F. Ebert, Universitat Kaiserslautern,
Department of Mechanical Process Engineering and
Fluid Mechanics; Dr. M. Baerns, Ruhr-Universitat
Bochum, Department  of Technical Chemistry; Dr.
    E. Klose, Technische Universitat Bergakademie
    Freiberg, Institute for Energy Process Engineering
    and Chemical Engineering.
 22. DSD, "Recovery of Raw Materials from Plastic
    Packaging," press release, July 7,1993.
 23. Ibid.              ',
 24. Rolf Friedel (Stadt Heidelberg, Amt fur Abfallwirt-
    schaft und Stadtreinigung [City of Heidelberg, De-
    partment of Sanitation]), interview, October 14,
    1992; and Erwin Rothgang (Amtes  fur Umwelt-
    schutz, Stadtverwaltung Wuppertal [Department of
    Environmental Protection, City Administration Wup-
    pertal]), interview, October 28, 1992.
 25. Jan C. Bongaerts (Institut fur Europaische Umwelt-
    politik e.V., [Institute for European Environmental
    Policy (IEEP)], Bonn), written communication, Sep-
    tember 13,1993.
 26. "Recovery Loses Out to Eco-Tax Option," Europe
    Environment, No. 412, Europe Information Service,
    Brussels, June 22, 1993, p. 17.
 27. DSD, "Drastic Reorganization at DSD," press re-
    lease, June 25, 1993.
 28. Ibid.              ' i
 29. BMW, "Recycling of Plastics," 1991.
 30. Environmental Action Foundation, Washington, DC,
    Solid Waste Action Paper #8, "The Real Wrap on
    Poly vinyl Chloride Packaging," p. 3.
 31. Ibid.
 32. DSD, "Daten und Fakten zum Griinen Punkt: Oko-
    logische Verpackungsoptimierung" ("Data and Facts
    about the Green Dot: Ecological Packaging Optimi-
    zation"), Bonn, March 1992, p. 3.
 33. Environmental Action Foundation, op. cit., p. 4.
 34. Maria Rieping (Die iVerbraucher Initiative [DVI]
    [The Consumer Initiative], Bonn), interview, Octo-
    ber 21, 1992.       i
 35. Hubert Gehring (BMU), interview, Baltimore, MD,
    July 15, 1993.       !
36. "Kippe in Fernost" (Garbage Dump in Far East), Der
    Spiegel, No. 53, December 28, 1992, p. 48.
37. Joachim H. Spangenb'erg (The Wuppertal Institute),
    "The German Waste Policy," September 27,1993.
                                                                Plastics and the Packaging Ordinance • 71

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Chapter 9:  Criticisms of the Packaging Ordinance
and the Dual System
Criticism in Germany
INFORM conducted a month-long series of in-
terviews with public and private organizations
throughout Germany in the fall of 1992 that
revealed widespread support for the underly-
ing principles of the Packaging Ordinance.
(Appendix C lists the sources interviewed.)
Throughout its interview and research process,
INFORM did not find public opposition to the
principle of making industry responsible for the
waste generated by its packages. INFORM also
found that industry favored the market-based
approach that allows the private sector to work
out the details, rather than subjecting compa-
nies to "command and control" government
regulations.
    Despite generally positive reactions from
much of the public and industry, environmen-
talists, consumer groups, political leaders, and
the Green Party criticized the Packaging Ordi-
nance  early on for not promoting a program
strong enough to reduce packaging waste sig-
nificantly. Critics have focused on Duales Sys-
tem Deutschland (DSD), charging that the Dual
System is "protecting the packaging industry
rather than the environment" and that DSD is a
"giant tax machine."1 At the outset, some local
officials expressed resentment at sharing their
authority and responsibilities with DSD. Some
have questioned the effectiveness of DSD while
others,  like  the Munich Department of Envi-
ronmental Protection, have claimed that the
entire system is a "betrayal" and a "sellout to
industry."2 The Bavarian city of Munich vocif-
erously opposed the system  before eventually
joining it.
   Prior to implementation of the Dual  Sys-
tem in  January 1993, Bavarian Environment
Minister Peter Gauweiler was the program's
most vocal  critic and threatened to  withhold
DSD's exemption for primary packaging within
the Bavarian state. Ultimately, he went along
with the rest of the country, and all  the states
granted the exemption for the Dual System. Had
he not  granted the exemption, retailers in Ba-
varia would have had to take primary packages
back, and mandatory deposits would have been
imposed.
   At  a press conference in December 1992,
shortly before the January 1,1993 deadline for
implementing the regulations for primary pack-
aging, Environment Ministers Peter Gauweiler
 72 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 of Bavaria, Monika Grief ahn of Lower Saxony,
 and Harald Schafer  of Baden-Wiirttemberg
 cited four principal reasons for their opposition
 to the Packaging Ordinance and the Dual Sys-
 tem:
     1. They do not give enough attention to
      waste avoidance.
    2. They do not sufficiently promote refill-
      able bottles.
    3. They do not ban environmentally harm-
      ful packages.
    4. They mislead the public with the green
      dot symbol.

    Despite these objections, the three minis-
 ters agreed to comply with the ordinance and
 grant the exemption to DSD on five conditions:
    1. DSD had to be in place in all localities
      by March  1, 1993.
    2. The exemption for plastics was given
      only until June 1,1994, because DSD had
      not demonstrated  that the recycling ca-
      pacity existed for the volume of plastics
      that would be generated.
    3. DSD must prove that the required amount
      of plastic packaging is being recycled and
      identify the products made from the re-
      cycled material.
    4. Independent experts like the Technical In-
      spection Agencies (Technische Uberwa-
      chungsvereine or TUVs) must monitor
     DSD's sorting and recycling facilities in
     Germany for plastics and composites, and
     abroad for all materials.
    5. The Dual System  must be expanded to
     reuse and recycle natural materials such
     as wood, jute, and stoneware.3

    The three ministers argued that the Packag-
ing Ordinance is unsatisfactory and that other
 ordinances are needed to compensate for the
 inadequacies. They urged Environment Minis-
 ter Topfer to fulfill his pledge to promote an
 ordinance on refillable beverage containers and
 to compile a list of ecologically harmful or ques-
 tionable packaging that should be prohibited.
    The statement by the three ministers in-
 cludes the major objections of most of the Dual
 System's critics. INFORM heard many other spe-
 cific objections to  the system through interviews
 with  environmental and  consumer organiza-
 tions, state and local officials, academics, and
 government and industry representatives. The
 following sections describe three of the major
 criticisms voiced  by'these groups — the ordi-
 nance does not promote source reduction, the
 Dual System undermines refillables, and the
 green dot is misleading — and other complaints
 about the system.    :
The Ordinance Promotes Recycling,
Not Source Reduction

The Packaging Ordinance does not specifically
address source reduction, called waste avoid-
ance (Abfallvermeidung) in Germany, which
raises the concern that a program focused on
recycling may ultimately undermine reduction
efforts.  Similarly, DSD's stress on recycling
over source reduction in the local public infor-
mation campaigns that it funds has sometimes
created  conflict between local officials,  who
want to  stress avoidance, and DSD's focus on
recycling. Munich, for example, attempted to
enforce waste avoidance through a ban on non-
refillable beverage containers, but the federal
court later found the ban unconstitutional. DSD
has now agreed to include avoidance in some
of its advertisements.
                                       Criticisms of the Packaging Ordinance and the Dual System  • 73

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The Dual System Undermines Refillables

Most Germans support the refilling system for
beverages and take seriously any perceived
threat to this system. Although the ordinance
mandates that the refill rate not decline if the
Dual System is to retain its exemption, the
Bundesrat (upper house of Parliament) does not
consider this provision strong enough; it passed
the Packaging Ordinance on the condition that
the government pass a separate ordinance on
refillable containers that mandates higher refill
rates. A draft of this ordinance has been circulat-
ing since mid-1992 (as discussed in Chapter 7).
    Many of the ordinance's critics have called
for restrictions or bans on one-way containers
and certain packaging materials, particularly the
plastic  polyvinyl chloride (PVC).4 Some rec-
ommend mandated refill rates for non-bever-
age products, such as jams and marmalades, and
are concerned that the convenience of curbside
collection of packaging, provided by DSD, may
discourage consumers from returning refillable
bottles, thereby undermining the refillable sys-
tem. The green dot symbol is seen as a threat to
refillables, as discussed below.
 The Green Dot is Misleading

 Critics have argued that the green dot leads con-
 sumers to believe that a package is environmen-
 tally sound, when the green dot is effectively
 the symbol of a non-environmentally sound
 package because it appears only on one-way
 packaging. For example, consumers may think
 a one-way beverage can with a green dot is bet-
 ter for the environment than a refillable bottle
 without the dot, and this perspective might
 undermine the refill system. An early DSD ad-
vertising campaign that claimed the green dot
identified packages that are good for the envi-
ronment faced broad criticism: DSD no longer
makes such a claim.
   The green dot is supposed to  stand for a
guarantee that the package on which it is placed
will be recycled. However, most packages carry
the dots even though sufficient capacity for re-
cycling is not yet in place. With the system still
in transition, at best the green dot  means only
that the package  can be recycled, not that it ac-
tually will be recycled. In 1993, the number of
green dots awarded was greatly outstripping the
number of packages being recycled, thereby
damaging the credibility of the Dual System.


DSD is Stockpiling Recyclables

Owing to the lack of adequate plastics recycling
capacity, DSD has stored large amounts of used
plastic packaging. A major fire in October 1992
called attention  to the fact that recyclers were
stockpiling some plastics rather than recycling
them. The fire,  at a plastics'recycling facility
where  plastic   materials were  stored  in
Lengerich, near Miinster, led officials to evacu-
ate the area because of hydrochloric acid emis-
sions from burning PVC.  Although DSD says
the plastics were residues  from plastic produc-
 tion, not packaging materials collected by DSD,
 the incident is an example of a less frequently
 considered but nonetheless potentially damag-
 ing environmental impact from storing plastics
 for recycling, which reinforced demands for less
 plastic packaging. As described in Chapter 8,
 concern about plastics stockpiling led the envi-
 ronment minister of Rhineland-Palatinate to
 threaten to withdraw DSD's exemption for plas-
 tics in that state.
 74 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Recycling is Not Effectively Monitored

 Even though the Technical Inspection Agencies
 (TUVs) have been appointed to ensure that DSD
 is meeting its recycling goals, concern remains
 that materials will be burned, landfilled, or ex-
 ported to countries that will dispose of them in
 an environmentally unsafe manner. For even if
 the TUVs can document that a firm is recycling,
 it is difficult to monitor its total input and out-
 put. Firms abroad may be importing more used
 materials than they can recycle and dumping
 the excess. The DSD system  is complex  and
 difficult to monitor. The three environment min-
 isters from Bavaria, Lower Saxony, and Baden-
 Wurttemberg have demanded that DSD specify
 the end products of plastics recycling.
    Critics are also concerned  that  the TUVs
 are paid by DSD to monitor, and that they have
 no authority to close down plants that do  not
 meet standards.
 Life-Cycle Analysis is Needed

 Some recycling technologies may pose more
 environmental problems than disposal. The cur-
 rent compromise allowing chemical recycling
 of plastics has not undergone life-cycle analy-
 sis, and the environmental impact of this pro-
 cess has not been determined. If plastic pack-
 aging is processed into  synthetic crude oil,
 which is then used as fuel, is this preferable to
 waste-to-energy incineration, and should it be
 called "recycling?"
   The environment senator in Hamburg, Fritz
 Vahrenholt, questioned whether recycling is al-
 ways better for the environment than incinera-
 tion. He said even environmentalists admit that
modern incinerators have lower emissions than
older incinerators, and maintains  that it is bet-
ter to incinerate certain materials  and separate
 the ash than to recycle them.5
     Germany's Federal Environmental Agency
 (Umweltbundesamt,  or UBA), commissioned
 three nonprofit organizations to conduct life-
 cycle analyses of packaging. As described in
 Chapter  7, the organizations,  led by  the
 Fraunhofer Institute, prepared a database to pro-
 vide life-cycle information on issues raised by
 the Packaging Ordinance. The Fraunhofer group
 first used its computer model to evaluate dif-
 ferent packaging alternatives for milk and beer,
 but the programs may also be used to address
 such questions as the life-cycle consequences
 of chemical recycling.
 The Green Dot System
 Permits "Free Riders"

 In a report titled "Will the Dual System Man-
 age Packaging Waste?" the Kiel Institute for
 World Economics, a nonprofit think tank in
 Kiel, Germany, expressed concern over the po-
 tential for "free riders" on the green dot sys-
 tem. This report was issued in January 1992,
 before the Dual System was operative. The in-
 stitute said that retailers, particularly small ones,
 have an incentive to carry packages without the
 green dot because they will be cheaper. Kiel
 contends this lack of participation could cause
 the collapse of the Dual System. It has not so
 far been a major problem, however, because
 retailers have a strong incentive to  make the
 Dual System work: if ,it fails, they get the pack-
 ages back.          !
   But another type of free rider has emerged.
 Some companies are printing the green dot on
 their packages without paying the required fees
 to DSD, or are paying partial fees and placing
more packages on the market than they report
to DSD.6            !
                                       Criticisms of the Packaging Ordinance and the Dual System • 75

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Incentives Are Not Specific
Given the huge number of packages, it would
be virtually impossible to require each company
to take back its own packages and recycle them,
thereby creating company- and package- spe-
cific incentives. Instead, German industry is be-
ing made responsible for taking back packag-
ing "collectively." The Kiel report argues that
"the advantages of the polluter-pays principle
in terms of dynamic effects, however, may be
softened through the global reprocessing guar-
antees as they do not provide enough incentives
for the individual companies to improve their
products in terms of reprocessing costs."7 The
new 1993 green dot fee schedule (described in
Chapter 6) partially addresses this concern: al-
though the new schedule does not make incen-
tives company-specific, it does make them
material-specific.
 The Ordinance Requires
 Recycling at Any Cost

 In general, German industry has not greatly
 criticized the Packaging Ordinance because it
 wants the Dual System, which it is running, to
 succeed. However, industry has criticized the
 extension of the Packaging Ordinance to other
 products, and these criticisms reflect its under-
 lying view of the packaging legislation as well.
 The Federation of German Industries (Bundes-
 verband der Deutschen Industrie e.V., or BDI),
 has said, "Recycling at any price is not a ratio-
 nal strategy....Returning materials for recycling
 is only sensible when markets exist for the col-
 lected materials."8 The plastics industry is par-
 ticularly vociferous on this point, arguing that
 the 64 percent recycling quota is too high, and
 that the cost of recycling plastics is higher than
 the cost of virgin resins.9
DSD Contracts are Too Costly

According to a study by the Wuppertal Insti-
tute, the disposal industry's profit margins from
its contracts with DSD were as high as 100 per-
cent, supporting charges that DSD's contracts
with the waste management industry and the
localities were unjustifiably costly.10 Strategies
to control these costs are discussed in the Epi-
logue.
 Localities Lose Authority

 Localities are ambivalent toward DSD — ap-
 preciating the funding but not liking the loss of
 control over their waste management programs.
 Some localities had been working to set up re-
 cycling systems, which they did not want DSD
 to scuttle. Approval of the Dual System required
 them to negotiate which functions they would
 carry out and which would be handled by DSD.
 In some cases where DSD takes over the man-
 agement of packaging waste (rather than pay-
 ing localities  to do so), municipal solid waste
 departments have to lay off some workers. Lo-
 calities  have also pointed out that DSD is
 taking the most politically appealing part of
 waste management, recycling, and leaving the
 localities with the unappealing portion, dis-
 posal.11
 Inefficient Separation of Materials

 Critics claim that commingling metal and plas-
 tic packaging materials in the yellow DSD bins
 lowers the quality of the recyclable materials
 and increases sorting costs. These bins are used
 for foils, cans, films, composites, and all types
 of plastic packages. In fact, all packaging other
 than glass bottles and paper brought to drop-
  76 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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 off containers are put in the yellow DSD bins.
 In addition, some local waste managers believe
 it is inefficient to collect plastic packaging sepa-
 rately from plastic products, and they would pre-
 fer to collect plastics together, as ultimately they
 may be going to the same recyclers.
 DSD Violates Antitrust Laws

 DSD's dominant role in the management of
 packaging waste nationwide has put it in con-
 flict with Germany's strict antitrust laws,  de-
 signed to prohibit unfair restraints on competi-
 tion. Parties that feel they are injured have
 brought alleged infractions to the attention of
 the Federal Cartel Office (Bundeskartellamt).
 Negotiations have  been under way between
 DSD and the Cartel Office on a series of anti-
 trust-related issues.
    For example, small recyclers dependent on
 DSD for their supply of recyclable materials
 have complained that DSD is preventing com-
 petition in  the recycling industry. Companies
 managing the bottle banks that sell the cullet
 (crushed glass) complain that DSD is "killing"
 their markets by offering glass free of charge
 to recyclers.12 The nationwide DSD network has
 led to greater concentration in the waste indus-
 try:  carters and recyclers not selected as DSD
 contractors have complained to the Cartel Of-
 fice, which is investigating the complaints.
   Ines Siegler, a spokeswoman for DSD, says
 that charges that DSD is preventing competi-
 tion  are unjustified  — "The law forces us to
 have a nationwide network and therefore oper-
 ate  as a monopoly."13 According  to Frank
Annighofer of the US management consulting
 firm Arthur D. Little's European environment
 department, "We cannot say now if the recy-
 cling industry will also become monopolistic
 as a result of DSD  activities. But pressure is
 likely to grow on legislators to ensure that this
 is not the case."14
     On January 12,1993, the Cartel Office filed
 an action against DSD because of its intention
 to extend its operations to include the collec-
 tion of packaging waste from commercial en-
 terprises. The office claimed that "the expan-
 sion of DSD's activities, which have been
 pushed for by the state environmental minis-
 tries, would drive out many medium-sized com-
 panies." The Cartel Office was concerned about
 DSD's endangering the livelihood of the hun-
 dreds of independent companies that handle
 commercial waste. Environment Minister Klaus
 Topfer supported DSD's  contention that the
 expansion was requested by  the states and is
 backed by the federal government in Bonn.15
 DSD agreed in April 1993 to eliminate the al-
 legedly unfair advantages of its own contrac-
 tors, and the Cartel Office announced it would
 drop the charges.16   ;
    Negotiations continue between DSD and the
 Cartel Office on how best to minimize restraints
 of competition. On June 28, 1993, the Cartel
 Office decided that DSD would not be permit-
 ted to collect transport packaging waste.17
   Another of the Cartel Office's concerns has
 been the concentration of contractors that col-
 lect and process waste for DSD. For example,
 RWE,  a large electric utility also in the waste
 business, has bought: 70 waste management
companies  in the last four years.  The Cartel
Office was watching  me situation but had not
initiated any action as of late 1993.18
                                       Criticisms of the Packaging Ordinance and the Dual System • 77

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International Concerns
The Ordinance is a Trade Barrier

Other EC nations have argued that the German
Packaging Ordinance is a barrier to free trade
in the European Community (as discussed more
fully in Chapter 12). The Industry Council for
Packaging and the Environment (INCPEN),
based in the United Kingdom and composed of
60  major European and international compa-
nies, has lodged a formal  complaint with the
European Commission (the executive branch of
the European Community), against the German
Packaging Ordinance as has the British Depart-
ment of Trade and Industry (DTI). The Bel-
gium-based Association of European Plastics
Manufacturers is also demanding that the Eu-
ropean Community take action against the Ger-
man Packaging Ordinance.19
    At the same time, the European Commu-
 nity is working on its own Packaging Direc-
 tive, which could  overrule the German Ordi-
 nance. German officials believe this unlikely,
 however; they say they cannot be expected to
 water down their environmental policies to the
 level  of poorer EC countries such as Spain,
 Greece, and Ireland. German Secretary of State
 for the Environment Clemens Stroetmann says
 the European Community will have to make its
 directive similar to Germany's; that each month
 the German ordinance is in force will strengthen
 Germany's negotiating position, as it will be
 able to demonstrate success.20
    The German Federal Environment Minis-
 try says it would gladly defend its Packaging
 Ordinance in the European Court. "By the time
 the court ruled, we would be  recycling 70 per-
 cent of our waste....Would the judges really or-
 der us to cut that to 60 percent?"21
Recyclables are Dumped Abroad

A scandal arose when packages with green dots
were found in landfills in France in 1992. The
media reported the incidents as evidence that
the companies that handle DSD's materials are
not recycling them but dumping them abroad.
Green dot packaging materials are classified as
"recyclables" rather than "waste," yet sightings
in foreign landfills indicate they are sometimes
being disposed of as "waste." Exporting mate-
rials for recycling is legal, but tracking  these
materials to assure they do not end up in incin-
erators or landfills is difficult. DSD has denied
allegations, made on the German television pro-
gram "Panorama," that 60  percent of plastic
packaging  waste shipped abroad by VGK (the
now-defunct plastics recycling company) was
not recycled.22
    In response to these problems,  the TUVs
 have compiled a list of approved recyclers
 worldwide to which DSD  shipments will be
 permitted.  The new European Community di-
 rective on waste shipments,  described in Chap-
 ter 12, will also require permitting and tracking
 of such shipments. As the  rules on exporting
 waste in Germany and the EC are complex and
 rapidly changing, it remains to be seen whether
 the new monitoring will solve the problem of
 dumping.
 Markets are Disrupted

 The United Kingdom, France, Luxembourg, the
 Netherlands, Spain, Belgium, and Denmark
 have complained to the European Commission
 about the flood of packaging materials exported
 to their countries from Germany. Germany, in
 turn, has apologized for any "negative fallout"
 of its policy and has promised to cooperate in
 finding a solution.23
  78 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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     Companies selling raw materials for recy-
 cling in the United Kingdom have claimed that
 German exports of recyclable packaging mate-
 rials are killing the UK recycling industry. "The
 Germans are screwing it up for everyone else,"
 says the British recycling group Recoup.24 Ger-
 man plastips, paper, and bottles have flooded
 UK markets, causing prices for secondary ma-
 terials to collapse. One company reported a drop
 in the price of plastic film from £120 ($180)
 per metric ton to zero in 18 months.25 The Brit-
 ish Department of Trade and Industry reported
 that plastic waste imports to the United King-
 dom increased 450 percent from 1991 to 1992
 — mostly coming from Germany.26 Recyclers
 warned that, "Britain risked building up huge
 stockpiles of recyclable materials while  the
 Germans continued to pay for other countries
 to dispose of theirs."27 The British Plastics Fed-
 eration feared that UK recycling firms would
 turn to Germany as a source of materials, which
 "would impede the development of a domesti-
 cally driven recycling culture."28 Linpac and Re-
 prise, the  leading British plastics recycling
 firms, have refused to handle German material
 unless it is recycled for shipment back to Ger-
 many.29
    British materials manufacturers have also
 complained that, despite the drop in secondary
 materials prices, they must still pay relatively
 high prices for these materials, whereas Ger-
 man manufacturers can get them free. Glass
 manufacturers in the United Kingdom  have
 pointed out that their German competitors are
 getting cullet free from DSD and therefore have
 a competitive advantage, subsidized  by the
 German consumer through the green dot fees.
 The British Paper and Board Industry has voiced
 similar complaints. It says German mills are
 getting used paper free, while British mills must
pay £30-40 per ton ($51 to $68) for it.30 Rowena
Mills, head of the UK packaging consulting firm
  RMA, Ltd., expressed the hope that "Germany
  does not manage to export its waste problem as
  successfully as it has managed to export its in-
  flation and interest rate problems."31
     In April 1993, French paper recycling firms
  launched demonstrations throughout France,
  blocking roads and disrupting traffic. The pro-
  testers claimed that Germany was selling pa-
  per to French mills "at artificially low prices
  that French recovery and recycling firms can-
  not match."32 The flood of imported paper from
  Germany has led to a major decline in the price
  of used paper and a 30 percent decrease in the
  amount of paper waste collected in France since
 January 1993.33 The price of old  corrugated
 cardboard fell from 550 francs ($110) in 1989
 to 60 francs ($12) in April 1993. According to
 French industry, "The way things are going, the
 value of paper waste will soon reach zero, and
 the amount of waste imported from Germany
 will exceed the amount produced in France by
 the end of the decade." This could cause the
 collapse of  the paper recycling industry and a
 loss of 27,000 jobs.34 French paper recyclers
 have asked that the government extend the Au-
 gust 1992 decree that prohibits imports of gar-
 bage for disposal from Germany to prohibit
 waste paper imports as well.35 The French En-
 vironment Minister, Michel Barnier, has said
 that when recyclables arrive  with a negative
 price they should be considered waste.36
    Germany has countered that it is a net im-
 porter of packaging materials  such as paper if
 both virgin and secondary materials are counted;
 that is, it imports  moTe paper, overall, than  it
 exports. As long as other countries want to ship
 paper to Germany, it; asserts, they should not
 complain about Germany's exporting its used
paper, because the paper markets are connected.
Germany consumes 16 million metric tons of
paper per year but produces only 8 million tons.
DSD says this means that "a high recycling
                                       Criticisms of the Packaging Ordinance and the Dual System  • 79

-------
rate.. .can only be realized in cooperation with
foreign countries."37
   According to Greenpeace, imports of cheap
plastics for recycling from Germany are threat-
ening the livelihood of 200,000 impoverished
waste collectors in Indonesia. The Indonesian
recycling plants are buying directly from the
Germans, instead of from their local collectors.
Greenpeace says the income  of the local col-
lectors has been cut in half, to $1.50 per day,
and that much of the material the Germans send
is burned or dumped — not recycled.38
    In response, DSD has said that the United
States, France, and Germany have long shipped
plastics to recycling facilities in Indonesia, and
that the German plastics shipped there are pri-
marily from industrial and municipal collec-
 tions, not from DSD.39
    The amount of German packaging materi-
 als shipped to Asia has not been documented,
 but press reports indicate shipments to many
 destinations there, including China, the Philip-
 pines, and Malaysia. Some of the materials are
 not shipped directly to Asia by Germany; plas-
 tic packaging shipped from Germany to the
 Netherlands for recycling has been found in
 Singapore.40


 The Packaging Industry is a Scapegoat

 In addition to complaints about trade barriers
 and  the disruption of markets, critics in the
 United  Kingdom  have argued that there is no
 "packaging problem," and that industry is be-
 ing "scapegoated" — arguments not voiced in
 Germany. For example, Jonathan Sims, also of
 the RMA, Ltd., packaging consulting firm, de-
 clared at a July 1992 packaging conference in
 the United States that the packaging problem
 has been "identified wrongly and is being tack-
 led by  equally wrong means. Policy is being
guided by emotion and by political expediency
not by reason....Packaging has become a use-
ful scapegoat....If there is a problem, it is with
excessive consumption....More resources  are
being spent  transporting waste  packaging
around Germany, sorting it, recycling it, than
are being saved. Repeat this on a European scale
and irUhe name of environmental benefit we
will be committing environmental vandalism."41


Concerns Raised in the United States

The US Department of Agriculture (USD A) is
concerned about health effects, price increases
that will be passed along to consumers, and dis-
crimination against US  products. The depart-
ment says leaving secondary packaging in the
store can lead to deterioration of the basic pack-
age and reduce product safety. It is particularly
concerned about the health and safety impact
 of refillable bottles.
    USDA claims discrimination against US
 products on the grounds that they have longer
 distances to travel, need more packaging, and
 will therefore have to  pay higher green dot
 fees.42 However, US consumer product compa-
 nies generally package their products in Europe
 for the European market. USDA has  also said
 it is difficult for US "companies to  go through
 the application process for the green dot, but it
 has not produced evidence of  discrimination
 against non-German companies in  granting
 green dots.
    Catherine Vial, an international trade spe-
 cialist at the US Department of Commerce, has
 criticized the German law, contending that: the
 purpose of the Packaging Ordinance  is to pro-
 tect the German beer industry; "polluter pays"
 means the consumer pays_; DSD is a monopoly;
 and Germany is dumping the packaging mate-
 rials it collects on foreign markets.43
  80 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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    Aside from the specifics of the German leg-
 islation, at least one major US business organi-
 zation has argued against its relevance for the
 United States. According to Harvey Alter, man-
 ager of resources policy for the US Chamber of
 Commerce, the "dogma" that "there is too much
 packaging" cannot be substantiated. He argues
 that "we've had a garbage crisis every fifteen
 years since 1885," that packaging is not a prob-
 lem, and that incineration should count toward
 recycling goals.44
    In evaluating the  German model, US
 policymakers would do well to consider, in ad-
 dition to the criticisms described here, a key
 element lacking in the Packaging Ordinance:
 consumer incentives. The ordinance depends on
 voluntary consumer participation. It requires
 retailers to provide bins for secondary packag-
 ing but does not require consumers to leave the
 packaging in the store. If DSD fails to meet the
 recycling quotas, retailers must also take back
 primary packaging, but the ordinance does not
 require consumers to bring it back.
    Shortly after implementation of the  Dual
 System in the winter of 1993, problems began
 to develop with respect to consumer use~of the
 yellow DSD bins. Many consumers were not
 sorting their garbage correctly. As households
 pay by the bin for trash pick-up, but DSD picks
 up packaging waste in its bins free, households
 have an incentive to put non-packaging trash
 into the DSD bins.
The "Polluter Pays" Principle
Outside Germany

Undoubtedly, Germany's increased exports of
recyclable materials resulting from the Pack-
aging Ordinance have caused serious disloca-
tions in world markets, affecting recycling pro-
 grams and manufacturing companies that use
 secondary materials. What remains to be seen
 is whether these dislocations represent "grow-
 ing pains" that will diminish as recycling ca-
 pacity increases in Germany and other coun-
 tries, or whether they will remain a long-term
 problem.           ;
    The forthcoming EC Packaging Directive
 will apply to all of its member countries, with a
 combined population of 341 million, and may
 affect the implementation of the German legis-
 lation and the markets for recyclables. Still, it
 should be noted that none of the criticisms raised
 in Europe attacks the basic concept of making
 industry reponsible for managing packaging
 waste.
    Even  as European countries are protesting
 Germany's exports of used packaging materi-
 als, many of them aire adopting the "polluter
 pays" principle as the basis of their own pack-
 aging legislation. The;y differentiate between the
 exports resulting from the high recycling quo-
 tas, which they oppose, and the basic principle
 of  manufacturers' responsibility,  which  they
 support. Austria and France have adopted pack-
 aging ordinances, based on the German model,
 that make industry responsible for packaging
 waste. Austria has hired the US management
 consulting firm of Arthur D. Little to design a
 system based on the E>SD model. France's "Eco-
 Emballage"  system has adopted the green dot
 as its symbol, but it differs from the German
 system in  many respects. An important differ-
 ence is that it puts waste-to-energy incineration
 on a par with other recycling technologies, so
 "thermal recycling" can count toward meeting
 the recycling quotas.
    In January 1993, the Swedish government
proposed take-back legislation for packages and
products. It has ambitious targets, like the Ger-
man law, and would require 65  percent recy-
cling of plastics by 1997,45 Moreover, Belgium's
                                       Criticisms of the Packaging Ordinance and the Dual System • 81

-------
new packaging initiative, "POST PLUS," re-
lies on packaging taxes to make industry re-
sponsible for packaging waste, and the Nether-
lands and Denmark are pressuring the European
Community to toughen its Packaging Directive
and make it more like Germany's. Closer to the
United States, Canada is seriously considering
a system of shared responsibility between in-
dustry and municipalities for managing pack-
aging waste,  modeled in part on the German
system.
 Notes

 1.  "Waste: New German Law for Economic Recy-
    cling," Europe Environment, No. 408, Europe In-
    formation Service, Brussels, April 15,1993, p. II-2.
 2.  Wigand Kahl (Landeshauptstaclt Miinchen, Umwelt-
    schutzreferat [City of Munich, Environmental Divi-
    sion]), interview, October 9,1992.
 3.  Bavarian Environment Ministry,  press release,
    Munich, December 15,1992.
 4.  Maria Rieping (Die Verbraucher Initiative  [DVI]
    [The Consumer Initiative], Bonn), interview, Octo-
    ber 21, 1992; aMOMBandt (BUND, Bonn), inter-
    view, October 21,  1992;  and Jtirgen Maas (Die
    GrOnen, Bonn), interview, October 23,1992.
 5.  "Recycling istnurderzweitbesteWeg" ("Recycling
    is the Second Best Choice"), Der Spiegel, 25/1993,
    p. 50.
 6.  Ibid., p. 34.
 7.  GernotKlepperandPeterMichaelis, "Will the 'Dual
    System' Manage Packaging Waste?" Kiel Working
    Paper No. 503, Kiel Institute of World Economics,
    Kiel, January 1992, p. 19.
 8. Bureau of National Affairs, "Cabinet Approves
    Amended Waste Law Despite Widespread Industry
    Objections," International  Environment  Daily,
    Washington, DC, April 2,1993.
 9. "Plastikbranche macht Druck" ("Plastics Industry
    Applies Pressure"), Frankfurter Rundschau, Septem-
    ber 21,1993, p. 14.
  10. Joachim H. Spangenberg,  "The German Waste
    Policy," Wuppertal Institute, September 27, 1993,
    p. 8.
11. Karl-Heinz Striegel (Landesamt fur Wasser und
   Abfall [Agency for Waster and Waste]), North Rhine-
   Westphalia, interview, October 27,1992.
12. "World News: Germany," Warmer Bulletin, No. 36,
   February 1993, p. 9.
13. Ariane Genillard, "Falling Victim to its Own Suc-
   cess," Financial Times, London, January 27, 1993,
   p. 40.
14. Ibid.
15. Bureau of National Affairs, "German Cartel Office
   Will Examine Regulation Scheme for Garbage Col-
   lection," Antitrust and Trade Regulation Report,
   Washington, DC, January 1,1993, p. 62.
16. Bureau  of National Affairs, "German Agency Re-
   solves Concerns AboutFirm's Waste Collection Ser-
   vice Plans," International Environment Daily, Wash-
   ington, DC, April 7,1993. Clarified by Ines Siegler
   (DSD),  telephone interview, April 26,1993.
17. "Environment Ministers Reach Consensus on Waste
   Prevention," Europe Environment, No. 413, Europe
   Information Service, Brussels, July 6, 1993, p. 1-5,
 18. Quentin Peel, "German Waste Industry Under Fire,"
   Financial Times, London, January 18,1993, p. 2.
 19. "German Efforts Seen as a Threat," Chemical Week,
   New York, February 17,1993, p. 20.
 20. Clemens Stroetmann (German Secretary of State for
    the Environment, Bonn), interview, October 22,
    1992.
 21. "Environmental  Protection in Europe:  Abolishing
    Litter," The Economist, London, August  22, 1992,
    p. 59.
 22. DSD, "Verwertung von Kunstoff-Probemengen in
    Indonesien ordnungsgemaB" ("Trial Quantities of
    Plastics Properly Recycled in Indonesia"), press re-
    lease, Bonn, March 29, 1993.
 23. "Environment Ministers Reach Consensus on Waste
    Prevention," Europe Environment, No. 413, Europe
    Information Service, Brussels, July 16,1993, p. 1-4.
 24. Sonia Purnell,  "Germany's Waste-Size Problem,"
    The. Daily Telegraph, London, March  26, 1993,
    p. 23.
 25. Ibid.
 26. Emma Chynoweth, "Germany's Waste Policy Draws
    More Complaints," Chemical Week, New York, May
     12,1993, p. 24.
 27. Ibid.
 28. "German Efforts Seen as a Threat," op. cit.
 29. Ibid.
  82 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 30. Bureau of National Affairs, "German, EC Packag-
    ing Measures Will Hurt U.K. Industry, House of
    Commons Panel Told," International Environment
    Daily, Washington, DC, March 8, 1993.
 31. Rowena Mills, RMA,  Ltd.  (United  Kingdom),
    "Overview of Approved and Pending Environmen-
    tal Packaging  Legislation within Individual EC
    Member Countries," Institute of Packaging Profes-
    sionals Conference: Executive Update on Domes-
    tic and International Environmental Packaging Leg-
    islation, Alexandria, VA, July 24,  1992.
 32. Bureau of National Affairs, "French Paper Recycling
    Industry Launches Protests Against German Im-
    ports," International Environment Daily, Washing-
    ton, DC, April 16, 1993,  p. 59.
 33. Ibid.
 34. Ibid.
 35. Ibid.
 36. "Environment Ministers Reach Consensus on Waste
    Prevention," op. cit., p. 1-4.
 37. DSD,  "Two Years of the Packaging Ordinance,"
   press release, July 21,1992.
 38. "German Waste Imports Seen Hurting Indonesian
   Poor," The Reuter Library Report, March 5, 1993.
 39. DSD, "Verwertung von Kunstoff-Probemengen in
   Indonesien ordnungsgemaB" ("Trial Quantities of
   Plastics Properly Recycled in Indonesia"), op. cit.
40. "Kippe in Fernost" ("Garbage Dump in Far East"),
   Der Spiegel, Vol. 53, December 28, 1992, p. 48.
 41. Jonathan Sims, RMA, Ltd. (United Kingdom), "Cur-
    rent Status of European Community Environmental
    Legislation," Institute of Packaging Professionals
    Conference:  Executive Update on Domestic and In-
    ternational Environmental Packaging Legislation,
    Alexandria, VA, July 24, 1992.
 42. Audrey  Talley (USDA), "The EC's Directive on
    Packaging and Solid Waste and Germany's Ordi-
    nance on Avoidance of Packaging Waste:  Current
    Status and Likely Impact on the American Packag-
    ing Community," Institute of Packaging Profession-
    als Conference: Executive Update on Domestic and
    International  Environmental Packaging Legislation,
    Alexandria, VA, July 24, 1992.
 43. Catherine Vial (US Department of Commerce), "The
    EC's Directive on Packaging and Solid Waste and
    Germany's Ordinance on Avoidance of Packaging
    Waste:  Current Status and Likely Impact on the
    American Packaging Community," Institute of Pack-
    aging Professionals Conference: Executive Update
    on Domestic and International Environmental Pack-
    aging Legislation, Alexandria, VA, July 24, 1992.
44. Harvey Alter (US Chamber of Commerce), "The
   Likely Final Form and Packaging Implications of
   the Resource  Conseivation and Recovery Amend-
   ments of 1992," Institute of Packaging Profession-
   als Conference: Executive Update on Domestic and
   International Environmental Packaging Legislation,
   Alexandria, VA, July 24, 1992.
45. "Status of Proposed Takeback Regulation In Swe-
   den and Germany," Business and the Environment,
   Cutter Information Corp.,  January  1993, No  1
   voi.4.            ;
                                            Criticisms of the Packaging Ordinanpe and the Dual System  • 83

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Chapter 10: Proposed Waste Avoidance
and Recycling Legislation for Products
Industry and government in Germany are ex-
panding the "take-back" strategy to encompass
not only packaging but many products. A new
comprehensive waste act awaiting parliamen-
tary approval in Germany would employ the
"polluter pays"  principle in a law that would
pave the way for sweeping take-back ordinances
for products. Proposals for automobiles and
electronics have already affected the way in
which these products are made. Ordinances
have also been  proposed to require  the take-
back of batteries and newspapers. This chapter
looks at the proposed legislation for autos and
electronics, and at industry's response.
 The Closed-Loop Economy and
 Waste Management Act

 On July 17, 1992, the Federal Environment
 Ministry (Bundesministerium fur Umwelt,
 Naturschutz und Reaktorsicherheit, or BMU)
 issued a draft of new  waste legislation that
 would supersede the 1986 "Waste Avoidance
 and Waste Management Act" (Abfallgesetz), on
 which the Packaging Ordinance was based. The
new act is called "The.Closed-Loop Economy
and Waste Management Act" (Kreislaufwirt-
schafts-und Abfallgesetz); the "closed-loop
economy" refers to making industry responsible
for collecting and recycling its products after
they are discarded by consumers or other end
users. Under this legislation, all products, from
toys to clothes to furniture, could be subject to
take-back ordinances.
   "A comprehensive materials policy, as op-
posed to a waste removal strategy, is the focus
of our efforts," said  Environment Minister
Klaus Topfer, in describing the new act. He said
industry must be made responsible for taking
back and recycling its products if it is to prac-
tice sound materials policy at the design stage.
Tb'pfer has said that "privatizing" the costs of
recycling and disposal puts the burden on the
private sector, where it belongs, and that, in the
future, managing used products will be as im-
portant as supplying consumers with new
goods.1
    The Cabinet approved the act on March 31,
 1993, and the Federal Environment Ministry ex-
pected parliamentary approval  in about one
year. The law would take effect two years after
passage.2  Although the new waste act would
 84 • Germany. Garbage, and the Green Dot: Challenging the Throwaway Society

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 give the "polluter pays" principle the force of
 law, applying to products as well as packages,
 the Cabinet and the Bundesrat, the upper house
 of Parliament, would still have to pass separate
 ordinances for specific industries.
     According  to  the Federal Environment
 Ministry's announcement of the Cabinet's ap-
 proval of the new law, "The saving of resources
 and the avoidance of waste are the main priori-
 ties of the new law. Industry, trade, and con-
 sumers alike must make every effort in the fu-
 ture to avoid waste materials as far as possible
 and, only where the production of waste is un-
 avoidable, to fall back on recycling — in other
 words, reintroducing the waste in  the form of
 secondary raw materials into the economic
 cycle. This principle takes priority over waste
 disposal. Nothing should be treated as waste that
 can be recycled as a secondary raw material."3
     The  new act clearly defines a  solid waste
 hierarchy:
     1. Avoidance (source reduction)
     2. Recycling
     3. Waste-to-energy incineration
    4. Other processing or landfill

    Under the 1986 waste law, the hierarchy was
 more ambiguous: source reduction was placed
 before recycling, but recycling could include
 burning. This new act makes it clear that recy-
 cling is preferable to waste-to-energy incinera-
 tion.
   The new act defines "waste" as materials
 that  cannot be recycled.4 Producers will have
 to prove that their waste cannot be recycled be-
 fore  they can send it to an incinerator or land-
 fill.  Exports of "waste" will be forbidden. At
 present, materials are defined by their owners
 as either  "waste" (Abfall) or "valuable materi-
 als"  (Wertstoffe). The inconsistent application
 of these definitions has environmental impli-
cations because regulations are stricter for han-
  dling the "Abfall" man "Wertstoffe. "5
     The new act also requires companies to con-
  duct materials audits and to report every three
  years on the amount of materials recycled and
  the amount of waste that remains.
     The act gives the federal government ex-
  plicit power to promulgate ordinances requir-
  ing industry to take back waste generated by its
  products. Industry may design its own programs
  to take back waste; in fact, government bans
  and regulations are to be kept to a minimum.
  "The dismantling and recycling of used prod-
  ucts is to be made into the main priority...and
  is to be taken into account in the early stages of
 production."6
     Under the  act, waste must be disposed of
 within Germany, except  for  cooperative ar-
 rangements with neighboring countries in bor-
 der areas. Recyclable materials  may be ex-
 ported,  subject to  Euorpean  Community
 regulations and international surveillance. The
 Federal Environment Ministry asserts that the
 new waste management law is an instrument
 for adopting the EC waste legislation  into na-
 tional law and notes that the new  EC waste
 transportation ordinance, which will take effect
 in 1994, requires member states to be self-suf-
 ficient in waste management. The ministry con-
 cludes, "The step from waste disposal to a fu-
 ture-oriented waste management  and  product
 recycling system is an integral component of
 the ecological and social market  economy in
 an industrial society.''7
Response to the Waste Management Act

The Federation of German Industries (Bundes-
verband der Deutschen Industrie e.V., or BDI)
claimed in the summer of 1992 that the law was
not warranted, as industry had long worked to
conserve resources.8 BDI has taken particular
                                            Proposed Waste Reduction and Recycling Legislation • 85

-------
exception to the waste management hierarchy,
contending that it makes no sense and that in-
cineration and landfilling, if done locally, can
be preferable to reuse or recycling that requires
shipping materials long distances, sorting, and
cleaning the materials. The organization argues
that Germany needs more disposal facilities and
that politicians have not done their job in mak-
ing such facilities acceptable to the German
public.9
    According to BDI, the proposed law will
interfere with industry, increase the cost of pro-
duction, and make German industry less com-
petitive. It finds the reporting requirements ex-
cessive,  in  conflict with  the  need  for
confidentiality, and unfair in that they may be
administered differently in the different states.
    Extending product durability is not always
preferable, BDI says, because it conflicts with
consumer preferences for new designs and
"fashion" and can prevent the introduction of
new  technological improvements that could
benefit the environment, such as products with
improved energy efficiency.10
    To BDI, the "closed-loop economy" with
no waste is an illusion. It asserted in April 1993
 that "Recycling at any price is not a rational
 strategy....Returning materials for recycling is
 only sensible when markets exist for the col-
 lected materials." To BDFs objections, Tbpfer
 responded, "Industry always says it can do
 things better on its own, but without public pres-
 sure it doesn't act to develop new systems and
 technologies."11 Tb'pfer also maintained that the
 law is in the interest of business and would chal-
 lenge the "creativity of the economy and soci-
 ety."12
     Secretary of State for the  Environment
 Clemens Stroetmann says, "We know a circu-
 latory economy is not 100 percent possible.. .but
 it is indisputable that this is a sensible idea.
 Germany has no more room for landfills and
almost no natural resources left, so we need the
increasingly precious resources we have."13
   The new act's critics are not limited to busi-
ness. Members of the Green and Social Demo-
cratic parties have charged that Tb'pfer has sold
out to the chemical industry and produced a
watered-down bill that is "largely inadequate
for environmental needs."14
Proposed Ordinance on the
Reduction and Recycling of
Waste from Automobiles

A draft of this ordinance, originally proposed
in 1990, was circulated by the Federal Envi-
ronment Ministry in August  1992.  Since the
auto industry has been working to design cars
that are more recyclable, it has not opposed the
ordinance in principle, although it is negotiat-
ing with the government over specific items.
Some of the provisions, described below, may
be changed before the ordinance takes effect.
    The challenge posed by the auto  ordinance
is less than that of the Packaging Ordinance be-
cause the former entails fewer companies, fewer
units, and far less material in terms of weight
 or volume. Approximately 2.6 million cars are
 scrapped each year in Germany, compared with
 180 billion packages.  Unlike packaging waste,
 most auto material has long been recycled.
    The material composition of a typical car is
 about 75 percent metal and 10 percent plastic,
 with the remainder made up of rubber, glass,
 and other materials.15 About 75 percent of the
 materials in the scrapped cars is recycled
 (mostly ferrous metals), but a residue called
 "fluff,"  of about 450,000  metric  tons,  is
 landfilled. Fluff is primarily plastic  but also
 contains fluids, fabrics, glass, rubber,  and dirt.
 Recycling the  remaining  450,000 metric tons
 86 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 of fluff from autos is a much less daunting task
 than recycling 12 million metric tons of pack-
 aging waste. Discarded auto parts are not in-
 cluded in fluff, but most end up in landfills as
 well — only 10 percent of old parts the auto
 industry replaces are reused or recycled.


 Objectives of the Auto Ordinance

 The ordinance specifies that the auto industry
 work toward these objectives:
    1. To design and manufacture autos and
      their parts for maximum durability, easy
      dismantling, reuse, and recycling.
    2. To use materials that facilitate recycling,
      that are labeled uniformly, and that make
      possible benign disposal of the  residues.
    3. To reuse parts in  the manufacturing of
      automobiles or as  spare parts, and to re-
      cycle parts that cannot be reused.

Auto Take-Back Provisions

The draft ordinance would require auto manu-
facturers and dealers to take back scrap cars of
the brand they sell from the car's last owner,
free of charge. Auto dealers  would also have to
take back spare and replacement parts.
    In a major new approach to auto recycling
based on an EC idea, a "Certificate of Disposal"
will be introduced to certify that the  auto has
been  taken to an authorized dismantling and
recycling facility. For the owner of a car, the
certificate will be a prerequisite for the deregi-
stration of a scrapped vehicle; the owner re-
mains responsible for the vehicle unless this
certificate is filed. The goal is to encourage re-
cycling and to prevent illegal dumping.
   The draft ordinance requires manufacturers
to meet quotas for reusing or recycling the auto
materials they take back, as shown in Table 10-1.
 Table 10-1: Proposed Recycling Quotas for
 Materials in Automobiles, from Draft Ordinance

Material
Steel
Nonferrous metals
Tires
Glass
Plastics
Other elastomers*
1996
(% by weight)
100
85
40
30
20
20
2000
(% by weight)
100
90
50
50
50
30
 * Synthetic compounds with the elasticity
   characteristic of rubber.

 Source:  BMW of North America, March 1993.
    Manufacturers and dealers may engage a third
 party to manage the recycling. They will still have
 to furnish proof on the use of recycled materials
 and the method of disposal of the residues.
Auto Industry Objections

The auto industry objects to the provision that
cars must be  taken back free of charge. It is
particularly concerned about the cost of recy-
cling older cars that were not designed for dis-
assembly and recycling. The industry has pro-
posed charging the last owner for the cost of
disassembling and recycling,  currently esti-
mated at about DM200 per car ($120), but  the
government wants the industry to "internalize"
these costs by including them  in the price of
new cars.16 As negotiations continued on this
issue, industry was advocating "free pricing,"
by which the final cost or price would be nego-
tiated between the last owner of the car and the
recycling center.17
    The auto industry also  opposed the  mate-
rial-specific recycling quotas in the  proposed
ordinance (shown in Table  10-1). Manufactur-
                                              Proposed Waste Reduction and Recycling Legislation  • 87

-------
ers and recyclers claim it is feasible to recycle
20 percent of the fluff by the year 2000; that is,
20 percent of the 25 percent of auto materials
not now recycled, or about 90,000 metric tons
per year. They say they can recycle 60 percent
of the fluff by 2000 if chemical and "thermal"
recycling  (incineration with energy recovery)
are allowed to count toward the recycling
goals.18 The government has considered declar-
ing "fluff a hazardous material, which would
increase the cost of disposing of it and the pres-
sure to recycle it.
    The  question  of  who is to dismantle
scrapped cars is also at issue. The auto manu-
facturers prefer to authorize some of Germany's
4,000 "dismantlers" to handle used  cars, but
may need only several hundred. The fate of the
remaining dismantling operations has become
a political issue. Manufacturers' authorization
of the dismantlers  raises  antitrust issues. Ac-
cording to BMW, if manufacturers are required
to meet specified quotas, they should be able to
control the dismantling process because they
will be responsible for assuring that the materi-
 als get recycled; they also want to control the
costs.19  In October 1991,  BMW  named
 Preimesser, in Munich, to  be its first authorized
 dismantles BMW  said it intends to  authorize
 an additional 100 dismantlers in Germany
 within the next three years.20
    Some of industry's criticisms  of the ordi-
 nance are similar to those raised against the new
 waste act:  recycling and incineration should
 be ranked equally;  the administrative burden is
 excessive; and extending product durability will
 prevent the introduction of new, more environ-
 mentally sound technologies. Some concerns,
 however, are specific to the auto industry: re-
 use must be limited by the demands for quality
 and safety; it is unfair to make the  take-back
 requirement retroactive to cars not designed for
recycling; and industry cannot recycle imported
parts, as it does not know their material com-
position.21


Auto Industry Initiatives

With these reservations, the auto industry is
responding positively  to the proposed ordi-
nance. Led by Volkswagen, two US-owned
companies in  Germany, Ford and Opel, have
announced they will take back some of their
models free of charge at the end of their useful
lives. The guarantee is an effective marketing
tool, relieving consumers of the fear that they
may have to pay to dispose of their cars. Most
of the actual take-backs will not occur for at
least 10 years, when current models will begin
to be scrapped, with the exception of cars dam-
aged in accidents.
    Although it is not clear whether the compa-
nies will ultimately take back and disassemble
their own cars or whether they will arrange for
others to do so, the auto makers are conducting
pilot studies to determine the most efficient and
cost-effective disassembly systems and ways of
linking disassembly with new design. If third
parties handle disassembly, the auto manufac-
 turers will be able to advise on the best, most
 cost-effective system for their  cars. The Ger-
 man automobile manufacturers  association
 (Verband der Automobilindustrie, or VDA) has
 formed  an organization called PRAVDA, to
 develop a recycling strategy for the industry.
     The major initiatives already taken to make
 autos more recyclable include:
     1. Designing for disassembly: reducing the
       number of fasteners and types of fasten-
       ers  to  make  the disassembly process
       quicker and cheaper; developing special
       equipment and techniques for disassem-
  88 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

-------
      bly; and developing efficient systems for
      draining auto fluids to avoid contaminat-
      ing other materials.
    2. Reducing the number of different plastic
      resins used.
    3. Replacing plastics that are difficult to re-
      cycle  with  thermoplastics,  such  as
      polypropylene and polyurethane, that are
      easier to recycle.
    4. Coding all plastic resins for rapid identi-
      fication.
    5. Increasing recycled content.
    6. Recycling parts, e.g., bumpers and the
      precious metals in catalytic converters.

Volkswagen
Volkswagen started a pilot project for disassem-
bly and recycling in April 1990. It recycles its
bumpers in a closed-loop system: old bumpers
are used in new bumpers that have 20-30 per-
cent recycled content. Higher levels of recycled
content could be achieved if more used bumpers
were available. The bumpers are generally made
of polypropylene. The company has decreased
the use of poly vinyl chloride (PVC) and elimi-
nated chlorofluorocarbons (CFCs), cadmium,
and asbestos in all components it produces.22
    Volkswagen's  newly designed fuel tank,
with 11 fewer parts, is both easier to disassemble
and cheaper to make. Volkswagen says making
fuel tanks from recycled plastics is one of the
first successes of its recycling  project; it  de-
scribes the tanks as "visually as well as func-
tionally perfect."23 As of May 1993, these fuel
tanks  were still in the testing stage and had  not
gone into production.24 The company believes
the economics of auto recycling will improve
because cars will be designed for recyclability.25

BMW (Bayerische Motoren Werke A.G.)
BMW has developed new systems and cost es-
timates   for  disassembly,  evaluated   the
 recyclability of materials, and transferred this
 information back to its designers. The company
 has been operating a pilot recycling project at
 its dismantling plant in Landshut, near Munich,
 since 1990. It began to establish authorized re-
 cycling centers in 1991 and expected to have
 20 such centers nationwide by the end of 1993.
 BMW is also setting up such centers in the
 United Kingdom, France, and the Netherlands.
 A parallel pilot project involves 30 BMW deal-
 ers in taking back old BMWs. The company
 estimates that by the year 2000, 20 million ve-
 hicles will be taken off the road in Europe each
 year, and  about 2:50,000 of these will be
 BMWs.26
    In 1992, BMW launched a two-year pilot
 recycling project in the United States with the
 Automotive Dismamtlers and Recyclers Asso-
 ciation (ADRA), based on experience in Ger-
 many. The project is taking place in the Bronx,
 NY; Los Angeles; and Orlando, FL. Owners of
 used BMWs may exchange their cars for cash.
 The authorized project centers will take back
 any used BMW, regardless of the production
 year, but will deduct the costs of dismantling
 and recycling from the price the center pays the
 car owner for the used vehicle. (Older models
 are more expensive to dismantle  and recycle.)
 As an incentive to customers, BMW gives a
 $500 certificate toward the purchase of a new
 or dealer-certified used BMW.27
    Identification of used plastic materials is key
 to the  efficient dismantling  and recycling of
 cars. BMW has developed a color coding sys-
 tem for plastics that has been adopted by the
 German automotive industry, to be used along
 with labeling. It has also developed color cod-
ing for auto fluids  to enable them to be more
easily separated and recycled.
   Like other auto companies, BMW is aim-
ing to reduce the number of plastic resins used,
avoid composites, and eliminate toxic, nonre-
                                             Proposed Waste Reduction iand Recycling Legislation • 89

-------
cyclable materials. The company regrinds
bumpers and uses them to line luggage com-
partments; seating foam is reused for noise in-
sulation; and engines, transmission housings,
and alternators are reconditioned and sold as
spare parts with BMW warranties. In its new
Series-3 cars, 81 percent of the materials, by
weight, can be reused or recycled.28
   BMW says, "Although BMW does not sup-
port many of the requirements proposed [in the
ordinance], including  the  recycling quotas,
BMW in general is supportive of the legisla-
tion which would provide the economic incen-
tives for manufacturers and consumers alike to
achieve a greater re-utilization of the automo-
bile materials once it [sic] reaches the end of
its life cycle."29
    In an October 1992 speech, Karl H. Gerlin-
ger, President and CEO of BMW of North Am-
erica, Inc., noted that firms that pursue product
life-cycle management will have an advantage
over  those that do not.30 The "Big Three" US
auto manufacturers (General Motors, Chrysler,
and Ford) seem to concur. According to Plas-
tics News,  "Because of Germany's actions, the
Big Three believe BMW, Volkswagen and
Daimler-Benz of Germany have a strategic lead
as the time approaches  when vehicles will have
to meet any country's recycling standards."31
Soon there will be other standards to meet out-
side  of Germany: Austria, France, and the
United Kingdom, as well as the European Com-
 munity, are planning to enact legislation that
 shifts the responsibility for reduction and recy-
 cling of auto waste to industry.
Table 10-2:  Estimated Quantity of Waste from
Used Electric and Electronic Equipment

Product Category
Household appliances
Entertainment systems
Information technology
Medical
Other
TOTAL
1994*
(metric tons)
600,000
234,000
98,000
7,000
353,000
1,292,000
1998
(metric tons)
823,000
444,000
104,000
15,000
487,000
1,873,000
 * 'West" Germany only

 Source: Deutscher Bundestag-12.Wahlperiode (Lower
 House of Parliament, 12th legislative period), 12/4820,
 p. 4.
 Proposed Ordinance on the
 Reduction and Recycling of Used
 Electric and Electronic Equipment

 This proposed ordinance, originally circulated
 in July 1991 and later revised, covers a hetero-
 geneous group of products that contain electric
 or electronic parts, including large household
 appliances (e.g., washing machines and stoves);
 small  household appliances (e.g., hair dryers,
 toasters, electric razors, and clocks); entertain-
 ment  systems (e.g., stereos and televisions);
 office equipment (e.g., computers, copy ma-
 chines, and telephones); medical equipment;
 electronic tools; and large office information
 and communications equipment (e.g., data pro-
 cessing machines and telephone exchanges).32
 The July 1991 draft called for the ordinance to
 take effect in January 1994, but the ordinance
 had not been adopted when this report was pre-
 pared for publication. The timetable was slowed
 by the economic recession and  the parliamen-
 tary elections scheduled for the fall of 1994.
 90 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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    Electronic waste constitutes roughly 4 per-
 cent of the German solid waste stream. Elec-
 tronic waste was estimated at about 1.3 million
 metric tons for the former West Germany in
 1994 and 1.9 million metric tons for all of Ger-
 many in 1998, as shown in Table 10-2.


 Objectives of the Electronics Ordinance

 The objectives of the ordinance are to promote
 source reduction and recycling by:
    1. Using more "environmentally compatible
       and recyclable materials."
    2.  Making products easier to repair and dis-
       assemble.
    3.  Establishing  collection systems that are
       easily accessible to end users and  that
       achieve a high return rate.
    4.  Delivering returned equipment for reuse
       and recycling.
    5.  Properly disposing of equipment that can-
       not be recycled.33


Electronics Take-back Provisions

Under the electronics ordinance, sellers would
be required to take  back used equipment from
end users; manufacturers would have to take it
back from the sellers. Both sellers and manu-
facturers  are  responsible for delivering  the
equipment for reuse, recycling, and/or disposal,
although third parties could be contracted to
fulfill  these obligations. Complex provisions
specify who must take back what equipment,
but the take-back will  basically  be limited to
equipment that the manufacturer or seller car-
ries in its product line.34 Unlike the Packaging
Ordinance, the requirement for companies to
take back only their own products provides
company-specific incentives for source reduc-
tion and recycling.
 Electronics Industry Negotiations

 The electronics industry is actively negotiating
 the provisions of the electronics ordinance with
 the government through the association of tool
 makers (Verband Deutscher Maschinen- und
 Anlagenbau e.V., or VDMA) and the associa-
 tion of the electronics industry (Zentralverband
 Elektrotechnik-und Elektronikindustrie e.V., or
 ZVEI). Industry is pressing the government not
 to require the free take-back of electronic equip-
 ment. If companies cannot charge for taking
 back products, they will have to include these
 costs in product prices, in keeping with the Fed-
 eral Environment Ministry's support of the "pol-
 luter pays" principle. But ZVEI has voiced con-
 cern about the expense of taking back products
 that were not designed for disassembly or take-
 back. Its members are  willing to start taking
 back 1993 equipment in 1998, but they do not
 want to take back the older products still in use.
 Proposed revisions would allow industry  to
 charge for taking ba.ck  older equipment, pro-
 vided the fees charged do not exceed the costs
 of collecting, recycling, or disposing of the par-
 ticular equipment.35 The issue will not be fi-
 nally resolved until the ordinance is passed.
    Another area of contention relates  to small
 retailers. According to the Association of Ba-
 varian Retailers (Landesverband des  Bayeri-
 schen Einzelhandels e.V), small retailers are
 concerned that the ordinance will put them at a
 disadvantage because they do not have suffi-
 cient space to  store the  equipment they must
 take back. The proposed revisions allow sell-
ers with  less than  100  square meters (1076
square feet) of space to  limit the take-back to
the specific number of new pieces of equipment
bought by the end user. In other words, a pur-
chaser of one television may bring only one TV
back to a small retailer but could bring several
                                             Proposed Waste Reduction and Recycling Legislation • 91

-------
back to a larger retailer, provided that retailer
carries that brand.36
   While serious negotiations proceed over
specific provisions of the ordinance, and prob-
lems with the logistics of a take-back system
persist, ZVEI is in general agreement with the
objectives of the ordinance, and its members
are working to make their products less waste-
ful and more easily recyclable.37
Computer Industry Initiatives

In the computer industry, a number of compa-
nies — anticipating passage of the ordinance
— are already taking back their products vol-
untarily and designing them for return and dis-
assembly. Some, such as Compaq, Dell, and
Zenith, typically charge consumers between
DM30 and DM 100 ($18-$60) to take back per-
sonal computers, but Apple, NEC, and Siemens
take theirs back free of charge.38 Consumers are
concerned that localities will refuse to collect
electronic waste once the ordinance is passed;
they want an assurance that when they purchase
electronic equipment they will be able to get
rid of it. The industry also sees the profit po-
tential in taking back some equipment, particu-
larly if it contains a lot of valuable metal.
Smaller electronics companies are using third
parties to take back their products, and a new
industry for recycling electronics  has devel-
oped.

IBM
IBM has been taking back its products volun-
 tarily in Germany since 1990, and it sees de-
sign for reuse and recycling as a top priority.
 IBM reuses many of the parts and directs the
 remainder to recycling and disposal. There is a
 nominal charge for take-back to cover trans-
 portation and handling. In 1991, IBM Germany
took back 438 tons of old equipment.39
   Based on the experience in Germany, IBM
characterizes the waste in the average computer
product, by weight, as follows:
   Scrap iron                   67.0%
   Packaging materials           9.5%
   Plastics                      8.0%
   Cathode ray tubes             6.8%
   Precious metals               3.3%
   Reusable parts               2.6%
   Aluminum                    1.8%
   Nonferrous'metals            0.5%
   Hazardous waste             0.5%
                              100.0%

   IBM notes that "today, environmental re-
strictions are moving into the very heart of prod-
uct development and design."40 The company
is considering environmental questions in the
initial stages of product design, including:
    •  What components and materials can be
      reused and recycled?
    •  How can product packaging be recycled?
    •  Will any components or materials be con-
      sidered hazardous waste at the end of the
      product's useful life?
    •  What-are the ultimate disposal options for
      the product?

    At IBM, product developers are now re-
 sponsible for a product's entire lifespan — not
just its design and manufacture. The company
 has devised an environmental impact assess-
 ment (EIA) to help product managers compile
 environmental information. The company says
 the EIA "provides data on the materials con-
 tained within and used by the product, techni-
 cal data on energy usage, transportation, stor-
 age, recyclability, reuse and disposal options for
 the product, its consumables and packaging."41
    An example of the new design for recycling
 and disassembly is the Personal System/2 Mod-
 92 • Germany, Cartage, and the Green Dot:  Challenging the Throwaway Society

-------
 els 40 and 57. These computers are designed
 with a new "snap technology" in which many
 fasteners have been eliminated to facilitate dis-
 assembly. The new models use only one plastic
 resin instead of the dozens that were formerly
 used. The change simplifies manufacturing and
 recycling and saves the company money in pur-
 chasing, as the resin chosen can be bought in
 much larger quantities than before.42
    IBM now requires coding to identify plas-
 tics, based on the codes used by the German
 automobile industry, discussed in the previous
 section. The codes are molded into  the parts so
 that materials may be separated for recycling.
 Coding can increase the material's value over
 that of mixed plastic scrap.
    IBM has established the Engineering Cen-
 ter for Environmentally Conscious Products in
 Research Triangle Park,  North Carolina, to
 maximize reuse and recycling and minimize the
 volume of materials requiring disposal. The re-
 sults of the research from this center are shared
 by IBM facilities worldwide. As many IBM
 products have a standard design for the global
 market, the changes will be felt around the
 world. IBM also voluntarily takes back its prod-
 ucts in the United Kingdom, Switzerland, and
 Austria and planned to do so in France and Italy
 in 1993. IBM says its voluntary take-back pro-
 gram in Germany is in response to customer
 demand, not to the proposed German electronic
 ordinance, and that the company policy is to be
 pro-active.43

 Xerox
 Xerox, another large US company,  says it be-
 gan taking back products in the late 1960s, long
 before Germany proposed such legislation; the
 company says the German initiatives have ac-
celerated industry movement in this direction.
Xerox  says it designs its products  for global
rather than national markets and that its designs
 are driven by the market with the most strin-
 gent standards; in environmental terms, that
 market is Germany. The company also expects
 the trends set in Germany to spread throughout
 Europe.44 According to Jack Azar, manager of
 environmental design and resource conserva-
 tion, Xerox and many electronic and business
 equipment companies are treating "take-back"
 and "product stewardship" as a "given."45
    While Xerox has been taking back some of
 its products since the late 1960s, it did not de-
 velop a "design-for-the-environment" strategy
 until 1991. An asset management organization
 set up within the company now prepares de-
 signer  guidelines  that are  applied at the
 product's "concept development  stage." The
 guidelines are similar to those used by the auto
 industry and IBM. Xerox policy follows a hier-
 archy for the equipment it takes back:
    1. Redistribution to new customers if it is
      in working order.
    2. Restoration through remanufacturing.
    3. Conversion into another product.
    4. Salvaging of parts.
    5. Recycling of materials.

 Xerox says it "wants to develop new products
 that, at end of [their] life, will contribute virtu-
 ally nothing to landfills."46

    To deal with the problems posed by  plas-
 tics, the company aims to use 100 percent re-
 cyclable thermoplastic resins, 25 percent post-
 consumer recycled materials by 1995, and 50
 percent by 2000. Xerox is reducing the number
 of plastic resins it uses from more than 500 to
fewer than 50: fewer than 10 resins may satisfy
 80 percent of the resin applications.47
    In the first year of its "Asset Recycling Pro-
gram," Xerox not only reduced its waste but
saved $50 million. It contends that its efforts
are hindered by government procurement guide-
                                            Proposed Waste Reduction and Recycling Legislation • 93

-------
lines in the United  States and  abroad that
require products purchased to be "new." The
guidelines categorize products using recycled
content, particularly reused parts and compo-
nents, as "used." As government is such a ma-
jor purchaser, these guidelines create a signifi-
cant  disincentive  for companies  to  use
secondary materials and recycled parts. Accord-
ing to Xerox, the growing interest in recycling
durable goods "reflects a recognition that most
of our planet's resources are finite and should
not be squandered by discarding material  that
is still useful...the industrial community has
come to the realization that such waste repre-
sents a significant — and avoidable — busi-
ness cost."48

Other Electronics Companies
Apple Computer, a US company with no manu-
facturing facilities in Germany, began taking
back its products in August 1992 at its Munich
service center. Apple, too, is trying to maximize
the reuse of parts and to keep its equipment run-
ning longer through refurbishing and upgrad-
ing. The company takes back equipment free,
but the customer must pay for shipping. Ger-
many is the only country in which Apple takes
back its products.
    Take-back of electronic equipment in Ger-
 many is not limited to computers and office
 machines. Grundig, a German television manu-
 facturer, is offering "green TVs" that it prom-
 ises to take back. By developing experience in
 designing  and manufacturing products  with
 take-back considerations in mind, the company
 can enhance its competitive position when the
 ordinance goes into effect.49
    Siemens, the large German  electronics
 manufacturer,  is studying the  life cycle of its
 products with particular attention to the impact
 of taking its products back. It is developing a
 program, called "design for upgrade," under
which machines are designed to be easily up-
graded so that only obsolete parts must be dis-
carded.50 Siemens Nixdorf, which makes com-
puters, is working on "re-commercializing" its
machines: that is, taking them back, refurbish-
ing them, and reselling them.51
A Revolution in Thinking

In sum, the changes made by automobile and
electronics companies in Germany will likely
have an impact around the world. Five years
ago, electronics companies were developing
new models of products with little attention to
what would be done with the older ones they
replaced. This thinking  has changed dramati-
cally, and companies are taking a new look at
how they can optimize  their use of materials
for the long term. Reusing and upgrading are
new objectives in the computer industry. Ger-
many  now has two  associations for electronic
waste  recycling, and many more firms entering
the business. Both  take-back  legislation and
voluntary take-back programs are more ad-
vanced in Germany than in any other country
in the  world.
    The German government's drive for take-
back  legislation has  increased worldwide
 awareness and concern about industry's respon-
 sibility for its products, and created pressures
 that brought about  these changes even before
 specific legislation  was passed. The take-back
 strategy may lead to more leasing of equipment,
 which has long been a practice in the auto and
 electronics industries. As companies design for
 disassembly and recycling, they may want to
 have complete responsibility for their products
 from cradle to grave. Not only can taking back
 and servicing their own equipment protect com-
 panies' proprietary design features, but recy-
 94 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 cling cars and some equipment offers the po-
 tential for profitability.
 Notes


 1.  Bureau of National Affairs, "Waste Law Proposal
    Will Require Industry to Recycle All Products," In-
    ternational Environment Daily, Washington, DC,
    July 28, 1992.
 2.  Bureau  of National Affairs, "Cabinet Approves
    Amended Waste Law Despite Widespread Industry
    Objections,"  International Environment  Daily,
    Washington, DC, April 2,1993.
 3.  Federal  Environment Ministry (BMU), "The Fed-
    eral Government Passes New Waste Management
    Act," press release, Bonn, March 31, 1993.
 4.  Federal Environment Ministry (BMU), "To'pfer legt
    neues Abfallgesetz vor:  Kreislaufwirtschaft statt
    Abfallbeseitigung" ("Topfer Presents New Waste
    Legislation: Closed-Loop Economy Instead of Waste
    Disposal), press release, July 17,1992, p. 3.
 5.  Jiirgen Maas (Die Griinen, Bonn), interview, Octo-
    ber 23,1992.
 6.  Federal  Environment Ministry (BMU), "The Fed-
    eral Government Passes New Waste Management
    Act," op. cit.
 1.  Ibid.
 8.  Bundesverband der Deutschen Industrie e.V., (BDI)
    (Association of German Industry), "Grundsatzstell-
    ungnahme" ("Position Paper"), Cologne: June/July
    1992.
 9.  Ibid.
 10.  Ibid.
 11.  Bureau of National  Affaris,  "Cabinet Approves
    Amended Waste Law," op. cit.
 12.  "Waste:  New German Plan for Economic Recy-
    cling," Europe Environment, No. 408, Europe In-
    formation Service, Brussels, April 15,1993, p. II-2.
13.  Ferdinand Protzman,  "Germany's Push to Expand
    the Scope of Recycling," The New York Times, July
   4, 1993, p. F-8.
14.  "Waste:  New German Plan for Economic Recy-
   cling," op. cit., p. II-2.
15. Volkswagen, "Recycling at Volkswagen," 1991,
   p. 15 and 18.
  16. Karl-HeinzZiwica (BMW of North America), "Les-
     sons from the German Experience with Vehicle Re-
     cycling," Massachusetts Institute of Technology:
     Design and Disposal of Durable Products Confer-
     ence, Cambridge, MA, March 24-25, 1993.
  17. Ziwica, written communication, September 3,1993.
  18. Ziwica, "Lessons from the German Experience with
     Vehicle Recycling," op. cit.
  19. Ziwica, written communication, September 3,1993.
 20. Ziwica, "Lessons from the German Experience with
     Vehicle Recycling," pp. cit.
 21. BDI, "Stellungnahme zur AltautoV" ("Response Po-
     sition Paper on Automobile Take-back Ordinance"),
     Cologne, October 1992.
 22. GunnarLarsson (Volkswagen AG), "Automotive Re-
     cycling in Germany Today and in the Future," Mas-
     sachusetts Institute of Technology:  Design and Dis-
    posal of Durable Products Conference, Cambridge,
    MA, March 24-25, 1993.
 23. Volkswagen, "Recycling at Volkswagen," op. cit.,
    p. 16.
 24. Rolf Buchheim (Volkswagen, Wolfsburg, Germany)
    telephone interview, May 6,1993.
 25. Volkswagen, "Recycling at Volkswagen," op. cit,
    p. 19.              !
 26. BMW,  "A Consistent. Initiative to Protect the Envi-
    ronment:  BMW Car Recycling," July 1992, p. 2.
 27. Ziwica,"Lessons from the German Experience with
    Vehicle Recycling," op. cit.
 28. Ibid.
 29. Ibid.              ''
 30. Karl H. Gerlinger (BMW), "Market Incentives and
    the Environment," October 15, 1992,  p. 3.
 31. "Saturn Working Toward Auto Recycling," Plastics
    News, April 5, 1993, p. 19.
 32. Federal Environment Ministry (BMU), WAII 3-30
    114/7, Working Paper of 15 October 1992, "Regula-
    tion Regarding the Avoidance, Reduction and Recy-
    cling of the Waste of Used Electric and Electronic
    Equipment - Electronic Scrap Regulation," p. 3-4.
33. Ibid. p.  1-2.
34. Latham & Watkins, International Environment Net-
    work, IEN Client Alert, "German Electronic Waste
    Regulation," November 20, 1992.
35. Federal Environment Ministry (BMU), working pa-
   per of 15 October 1992, op. cit., p. 5-7.
36. Ibid.               ;
                                                  Proposed Waste Reduction and Recycling Legislation • 95.

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37. Zentralverband Elektrotechnik-und Electronikindus-
   triee.V. (ZVEI) (Association of Electrotechnicaland
   Electronic Industries), "Elektronik-Schrott-Verord-
   nung:  ZVEI diskutiert offene Probleme mil BMU-
   Staatssekretar Stroetinann" ("Scrap Electronics Or-
   dinance: ZVEI  Discusses  Open Problems  with
   Environmental Secretary of State Stroetmann), April
   29,1993.
38. "Welche Computer Strom sparen und leise arbeiten"
   ("Computers that Save Electricity and Run Quietly"),
   Impulse, March 1993, p. 184.
39. Barbara Hill (IBM), "Integrating Environmental At-
   tributes into Product Development," at Faredisfare
   lo scenario del produttore riproduttore, Politecnico
   di Milano, Italy, October 23,1992, p. 3 and 5.
40. Hill, i&M., p. 1.
41. Hill, ibid., p. 3.
42. Ed Grimm (IBM), "Update on Safety, Energy and
    the Environment," 1992.
43. Barbara Hill (IBM), written communication, Sep-
    tember 1,1993.
44. Jack Azar (Xerox), telephone interview, June 16,
   1993.
45. Jack Azar, "Recycling Initiatives in the American
   Electronics Industry," Massachusetts Institute of
   Technology: Design and Disposal of Durable Prod-
   ucts Conference, Cambridge, MA, March 24-25,
   1993.
46. Jack C. Azar, James C. MacKenzie and Richard S.
   Morabito, "Environmental Life-Cycle Design at
   Xerox," draft for EPA Journal, July 1993.
47. Azar, MacKenzie, and Morabito, ibid.
48. Ibid.
49. Dr. Braden Allenby (National Academy of Engineer-
   ing), "Europe Trip Report, Oct. 14-23, 1992," No-
   vember 1992, in papers from Massachusetts Insti-
   tute of Technology: Design and Disposal of Durable
   Products Conference, Cambridge, MA, March 24-
   25,1993, p. 18.
 50. Ibid., p. 19.
 51. Ibid., p. 20.
  96 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Chapter 11:  Local Waste Management Initiatives
German policymakers have been so focused on
promoting changes in the production process
as a means of reducing waste that less attention
has so far been given to changes in product use
on the municipal, institutional, and individual
levels. But, despite the prevalent philosophy that
source reduction should be  accomplished
through changes in industrial design and pro-
duction, some local governments have devel-
oped programs to reduce the amount of munici-
pal solid waste generated. Some  states, for
example, North Rhine-Westphalia, already re-
quire their localities to submit recycling and
source reduction plans, and new federal tech-
nical guidelines will require localities to sub-
mit municipal solid waste plans to their states.
   INFORM did not conduct a survey of mu-
nicipal solid waste policies throughout Ger-
many, but did identify, during a month of travel,
some local initiatives that provide examples of
strategies for US planners and policymakers to
consider.
 Local Source Reduction Strategies

    The mechanisms for waste avoidance Ger-
 man localities employ include:
    •  Bans and taxes on disposables
    •  Source reduction education
    •  Repair and reuse programs
    •  Charging households for the amount of
      waste they generate (quantity-based user
      fees)
    •  Promoting backyard composting


Banning Disposables at Events
Held on Public Property

A number of cities, including Munich and
Heidelberg, have banned the use of disposable
beverage containers at events on public prop-
erty. Cities can impose such bans because they
issue permits for the use of public land. Mobile
                                                     Local Waste Management Initiatives • 97

-------
dishwashers are available for the events. At the
two-week-long 1992 Oktoberfest in Munich,
the exclusive use of reusable glasses and mugs
cut the waste generated from 915 to 400 metric
tons.1 At Heidelberg's annual fair, which at-
tracted more than 100,000 people, waste was
reduced by 40 percent.2
   Munich also bans disposables at publicly
owned sports arenas and swimming pools; ven-
dors sell beverages in refillable plastic cups and
charge customers a deposit. The publicly owned
beer gardens in Munich use only washable mugs
and tableware. The private beer gardens are now
adopting the same policy, owing to consumer
pressure.
    Munich is working to ban disposables in
public facilities, including schools and govern-
ment offices. Although Munich's general ban
on one-way beverage containers was found by
the federal courts to be unconstitutional, Munich
still hopes to  persuade McDonald's to elimi-
nate disposable containers voluntarily.
    Under the Heidelberg waste management law
of December 1,1991, government cafeterias must
use reusable dishes, glasses, and utensils.
 Taxing Disposables

 The City of Kassel taxes disposable cutlery,
 crockery, and beverage containers used in lo-
 cal fast-food restaurants, roadside and market
 stalls, and hospitals. The tax, which ranges from
 DM0.1 - 0.5 ($0.06 - 0.30), is designed to dis-
 courage use of these disposable products and
 reduce waste volumes by 500 metric tons per
 year.3
Subsidized Workers to
Promote Source Reduction
Cologne started a program using unemployed
people to educate the public on source reduc-
tion. These workers, many of them academics,
were paid by the federal government to teach
source reduction in the schools and the com-
munity, with the understanding that after two
years the  city might hire them. However, as
source reduction outreach is now federally man-
dated, these workers can no longer be used for
this purpose. To avoid conflicts with the labor
unions, "subsidized" workers cannot be used
for any mandated activity.
    The Cologne city government and the fed-
eral  unemployment office also  fund  the
"Umweltzentram West" (Environment Center
West) pilot project. Founded by a church, the
project employs "disadvantaged" people (e.g.,
high school dropouts and the long-term unem-
ployed) to repair used appliances. The center
then sells the appliances cheaply to the poor —
and, increasingly, to "green" consumers. In  a
similar private program called EMMAUS,
which started in France and now operates in
several German cities, homeless and mentally
ill people recycle, repair, and resell used appli-
ances and furniture.4
    In a program in Wuppertal, former prison-
ers collect appliances, such as refrigerators,
 freezers, and washing machines, that would oth-
 erwise be disposed of, then repair them or sepa-
 rate their materials for recycling. The federal
 government also pays unemployed workers to
 repair and resell unclaimed furniture after some-
 one dies. However, the Wuppertal  municipal
 solid waste department has expressed  skepti-
 cism over  whether the mixing of social and
 waste management goals results in satisfactory
 results for either.5
 98 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Quantity-Based User Fees (QBUFs)

 Charging citizens for waste collection based on
 the amount they generate is an important local
 policy in Germany — unlike the United States,
 where waste management is usually funded by
 general tax revenues. In Germany, cities  and
 towns generally set a basic charge for once-a-
 week collection of a waste container. Citizens
 may  reduce their costs by opting for a smaller
 container or less frequent collection.
    The rates vary  considerably by locality, but
 many are in the range of DM200 to DM600 ($120
 - $360) per year for weekly collection of a con-
 tainer of about 120 liters. In light of declining
 disposal capacity and more stringent environ-
 mental regulations  for landfills and incinerators,
 many localities planned major increases in their
 waste fees in 1993 — often about 50 percent.
 While in theory the total amount residents pay
 to localities for waste management should de-
 crease as a result of the shift of materials from
 municipal to DSD  bins, many residents may in
 fact experience only smaller municipal  in-
 creases.
    The Dual System complicates local waste
 collection. As noted in Chapter 6, when Duales
 System Deutschland (DSD) signs a contract
 with a locality, DSD may agree to manage the
 packaging waste, pay the locality to do so, or
 arrange a combination of DSD and local man-
 agement. In all  cases, the costs of managing
 packaging waste — one third of the waste
 stream — are transferred from the locality to
 DSD. Even if the per-bin charges increase,
 households may pay less to the localities be-
 cause they can put packaging waste in DSD's
 yellow bins. The citizen pays regardless — ei-
 ther through green  dot fees or local collection
charges.
    Evidence shows that quantity-based fees are
 an effective incentive that can substantially re-
 duce the waste going to incinerators or land-
 fills. In Esslingen, near Stuttgart, flat rates were
 replaced by a charge of DM3.75 ($2.25) per bin
 starting in January 1991. Esslingen residents put
 bins out for collection only when full. As a re-
 sult of this change, waste declined from 300
 kilograms per household per year to 155 kilo-
 grams per household per year — a reduction of
 48 percent. Another community, Billigheim,
 began charging a flat rate of DM? ($4.20)  per
 month for each bin, plus DM0.15 ($0.09)  per
 kilogram of garbage. This led to a 50 percent
 reduction in waste. The high-tech Billigheim
 system incorporates microchips in the bins and
 scales in the trucks, enabling collectors to iden-
 tify automatically the; household and the weight
 of the waste.6
    The  reported waste reductions  in these
 towns can be attributed to both source reduc-
 tion and recycling. The former is achieved pri-
 marily through backyard composting, the lat-
 ter primarily by bringing more glass and paper
 to drop-off bins.    ;
Preparing Municipal Solid Waste Plans

Source reduction initiatives at the local level
usually begin with solid waste planning and the
setting of source reduction goals. As in the
United States, many states and localities in
Germany are preparing long-term solid waste
plans for the first time:. These plans may include
analysis of the waste stream, source reduction
and recycling goals, and estimates of future dis-
posal capacity needs. The state of North Rhine-
Westphalia, for example, where Cologne is lo-
cated,  has set a source reduction goal of 15
percent and a recycling goal of 30 percent, both
to be achieved in 10 years.
                                                         Local Waste
                    Management Initiatives • 99

-------
Case Studies: Heidelberg
and Wuppertal

These case studies illustrate the costs of waste
management in two German cities, how this
relates to the Dual System, and how some local
source reduction strategies are being imple-
mented. Because there is no standardized re-
porting system for waste in Germany, the fol-
lowing descriptions are intended for illustration
only,  and not for direct comparisons of waste
generation or budgets. For example, Heidelberg
includes sewage treatment in its waste budget,
Wuppertal does not.
Heidelberg

Heidelberg, a city of 140,000 people in south-
west Germany, has become a leader in waste
reduction because of its serious municipal solid
waste problem. The city used to dump one-third
of its waste, about 25,000 metric tons per year,
in France, where tipping fees were much lower
than those in Germany. In August 1992, France
closed its borders to German waste destined for
disposal. This left Heidelberg and other cities
in the state of Baden-Wurttemberg searching
for  disposal options.  Heidelberg  now ships
waste to Mannheim at a cost of DM486 per ton
($292), almost double the DM250 ($150) per
ton it cost to dump in France.7
    Heidelberg generated about 86,000 metric
tons of municipal solid waste in 1992, about
54,000 metric tons of which was household
waste. (The 86,000 metric tons includes com-
mercial waste but not the commercial waste that
is recycled.) The city has an incinerator that
burns 40,000 metric tons per year, but it does
not have a landfill. Heidelberg recycles about
46 percent of its household waste, some through
municipal composting of yard and food waste.
The city distributes the mulch from compost-
ing leaves free of charge. It aims to recycle 55
percent of the household waste stream (about
30,000 metric tons)  by 1994 but expects to
eliminate only 2,000 metric tons through source
reduction. The municipal solid waste depart-
ment asserts that the highest recycling rate it
can realistically achieve is 60 - 70 percent.
   Heidelberg's waste budget rose  about 40
percent in 1993, to about DM50 - 55 million ($30
- 33 million). Annual per-bin charges for house-
hold  garbage increased about 30 percent, to
DM486 ($292) for weekly collection  of a 120-
liter bin. This is  the basic bin for an  8-12 per-
son multi-family residence. A family of four
would generally  fill a 120-liter can each week,
but Heidelberg's separate collection and mu-
nicipal composting of organic waste lowers its
per-person output of garbage. Heidelberg cuts
the fees in half  for those who opt for pickup
once every two  weeks. Citizens  may also ar-
range to have pickups only when their bins are
full. They  do so by  buying stickers that they
place on the full bins. Each sticker costs DM9.40
($5.60): the yearly charge divided by 52. Un-
used stickers may be redeemed for cash at the
end of the year. Of the 21,500 bins used to serve
Heidelberg's population, 2,100 are picked up
every two weeks, and residents use stickers on
5,500. Local officials cite this as  evidence that
one-third of the population is reducing its waste.
    One way to "reduce" the waste in the house-
hold bin is to bring more material to the drop-
 off bins for paper and glass — actually a re-
quirement since recyclables are banned from
 disposal in Heidelberg. Backyard composting
 is another reduction strategy. The city has al-
 ready distributed 2,000 free composting bins
 and expects to distribute more.
    Heidelberg  estimated that green dot fees
 would cost its citizens DM200 - 500 ($120 - 249)
 100 • Germany. Garbage, and the Green Dot: Challenging the Throwaway Society

-------
 per family per year under the 1993 fee sched-
 ule. The city will get about DM6 million ($3.6
 million) per year from DSD, about 12.5 per-
 cent of its annual waste budget. The average
 three-person family pays about DM120  ($72)
 annually in per-bin  fees. If this is added to the
 average green dot fee of DM350 ($210), the typi-
 cal family will pay DM470 ($282) per year for
 waste management. The Dual System, however,
 should reduce the waste put out for regular col-
 lection because DSD provides special yellow
 bins for collecting packaging waste.
    In response to the Packaging Ordinance,
 Heidelberg has  banned  transport packaging
 from disposal. This has  reduced the commer-
 cial waste going to disposal by 20 percent. The
 city imposes fines  of DMlOO-10,000 ($60 -
 $6,000) for stores that do not provide bins for
 secondary packaging as the Packaging Ordi-
 nance requires.
Wuppertal

Wuppertal is  an industrial city of 390,000
people, east of Diisseldorf and northeast of Co-
logne in the state of North Rhine-Westphalia.
It generates 200,000 metric tons of municipal
solid waste per year, half from households and
half from commercial sources. The city shares
an incinerator that has  the capacity to  burn
330,000 metric tons per year with a nearby com-
munity, Remscheid. Built in the 1970s, the in-
cinerator has been refurbished and was to  have
three upgraded furnaces by 1997. Debate sur-
rounds the proposed retrofitting of a fourth fur-
nace: the Wuppertal waste department wants
to reduce waste, not increase burning.8
   In 1992, Wuppertal charged DM83 ($50) per
person per year to pick up 40  liters of waste a
week. A family of three would thus incur costs
of DM249 ($150) per year for weekly collec-
 tion of a 120-liter bin. In 1993, the fee for a
 120-liter bin rose 35 percent to DM335 per year
 ($201). However, Wuppertal estimated that this
 bin size would service a four-person household,
 because 10 liters per person would be diverted
 to the  DSD bins. Thus  the  amount paid to
 Wuppertal per person remained about the same.
    Wuppertal's novel  program to encourage
 waste reduction began in January 1992, when
 the city mailed residential property owners
 cards listing options for waste reduction. If
 households reduce their waste by 50 percent,
 their bill is reduced by 35 percent; if they re-
 duce waste by 25 percent, the bill is reduced by
 17.5 percent. Households that participate can
 request smaller bins or fewer pickups. What is
 unusual about the Wuppertal scheme is that
 every household must post a large sticker on its
 bin indicating the reduction option it has cho-
 sen. Besides providing information to  waste
 collectors, the sticker also creates pressure to
 reduce waste, as the neighbors can see  which
 families are "good citizens."
    Wuppertal estimates the new system has
 reduced waste by 10,000  - 20,000 metric, tons
 — 10 to 20 percent of household waste. Of its
 50,000  residential buildings, 13,000 chose,
 through the sticker system, to  reduce waste by
 50 percent; 9,600 by 25 percent. Much of this
 waste, however, is deposited in drop-off recy-
 cling bins for paper and glass. The city has in-
 creased the distribution of these bins from 200
 to 400,  as required by DSD, almost doubling
 the amount of paper and glass collected.
   Residents in single-family homes may sub-
stantially reduce wash; by composting food and
yard waste. Wuppertal planned to reduce the
standard waste allotment from 40 to 30 liters
per person in 1993, and perhaps to 20 liters in
 1994. The reduction would not necessarily re-
flect a real cut in total waste generation, as pack-
aging waste would be shifted to the DSD bins.
                                                       Local Waste Management Initiatives  • 101

-------
    As noted in Chapter 6, Wuppertal was to
receive DM 10  million ($6 million) under its
contract with DSD — almost one third of its
former solid waste budget of DM35 million ($21
million). Wuppertal continues  to use munici-
pal sanitation  workers to collect  household
waste, including the waste from the yellow DSD
bins. The glass and paper from the drop-off bins
is collected by municipal workers, who take it
to  transfer points for pickup by recyclers.
Wuppertal's rationale in negotiating a contract
with DSD was to preserve its sanitation sys-
tem, in the event DSD should fail. Also, by con-
tinuing to use its own municipal workers, noise
levels and schedules can be controlled locally.
    Besides banning disposables for events held
on public property,   as  in Heidelberg  and
Munich, the Wuppertal waste department meets
regularly with one teacher in each of the 200
schools to coordinate environmental policies.
The department also helps schools obtain reus-
able supplies  by  buying bulk quantities  for
groups of schools. The University of Wuppertal
no longer provides disposable cups for  bever-
ages in campus lounges and cafeterias. Anyone
wishing to drink must bring a cup or buy a re-
usable one at the  University store.
Notes
I.  Helmut Paschlau (Landeshauptstadt Munchen, Amt
   fur Abfallwirtschaft [City of Munich, Department
   of Sanitation]), interview, October 9,1992.
2.  Rolf Friedel (Stadt Heidelberg, Amt fur Abfallwirt-
   schaft und Stadtreinigung [City of Heidelberg, De-
   partment of Sanitation]), interview, October 14,
   1992.
3.  "World News: Germany," Warmer Bulletin, No. 36,
   February 1993, p. 9.
4.  Renate Fries (Presse- und Informationsdienst fiir
   Politik, Wirtschaft und Kultur GbR [Information and
   Press Service for Policy, Economy and Culture],
   Cologne), interview, October 24, 1992. Also, writ-
   ten communication, September 2, 1993.
5.  Erwin Rothgang (Amtes fiir Umweltschutz, Stadt-
   verwaltung Wuppertal [Department of Environmen-
   tal Protection, City Administration Wuppertal]), in-
   terview, October 28,1992.
6.  "World News: Germany," op. cit., p. 9.
7.  Case study based on Rolf Friedel (Stadt Heidelberg,
   Amt fur Abfallwirtschaft und Stadtreinigung [City
   of Heidelberg, Department of Sanitation]), interview,
   October 14,1992. Also, written communication, Sep-
   tember 14, 1993.
 8. Case study  based on Erwin Rothgang (Amtes fiir
   Umweltschutz, Stadverwaltung Wuppertal [Depart-
   ment of Environmental Protection, City Administra-
   tion Wuppertal]), interview, October 28,1992. Also,
   written communication, September 21,1993.
 102 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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 Chapter 12:  The German Packaging Ordinance
 and the  European Community
 Germany exercised great care in crafting its
 Packaging Ordinance to avoid conflicts with
 European Community (EC) law, but the Euro-
 pean Community could still pass legislation that
 overrides the German ordinance. The relation-
 ship of German law to EC law is somewhat
 analogous to that of state law to federal law in
 the United  States (although the US govern-
 ment's authority in relation to the states is more
 established than the European Community's) —
 raising common questions for the United States
 and Europe. Can states limit waste shipments
 from other states, or is free trade in waste pro-
 tected? How should conflicts between free trade
 and environmental  protection be resolved?
 Should there be a  common  environmental
 policy? If so, may individual states enact more
 stringent legislation? To what degree should
 waste prevention be emphasized  over waste
 management (particularly recycling), and how
 might  such an emphasis affect  economic
 growth?
   Passage  of EC packaging legislation could
 affect implementation of Germany's Packaging
 Ordinance. It could also affect US companies
 doing business overseas, possibly forcing pro-
ducers to modify their packaging and accept fi-
 nancial responsibility for recovering packaging
 waste in all 12 member states. Moreover, the
 issue of balancing free trade and environmen-
 tal protection across international boundaries is
 likely to become increasingly important for the
 United States with respect to the North Ameri-
 can Free Trade Agreement (NAFTA).
Waste Policy in the
European Community

The European Community consists of 12 mem-
ber states: Germany, Italy, the United King-
dom, France, Spain, the Netherlands, Portugal,
Greece, Belgium, Denmark, Ireland, and Lux-
embourg. Negotiations are under way to admit
Austria, Sweden, Finland, and Norway, and the
Community is discussing membership for east-
ern European countries.1 The movement toward
a unified Europe with a common market, com-
mon defense, and even a common currency has
slowed as sentiments swing between this goal
and the need to protect the sovereignty of EC
member states.
   The European Community government con-
                                The German Packaging Ordinance and the European Community • 103

-------
sists of the Council of Ministers, which makes
the major policy decisions, and is comprised of
ministers from each of the member states; the
European Commission (the executive branch);
the European Parliament (an advisory body di-
rectly elected by EC citizens); and the Euro-
pean Court of Justice.
   Two issues currently before the European
Community could have substantial impact on
the success and continued implementation of
the German Packaging Ordinance: 1.) the regu-
lations on the transboundary shipments of waste
and 2.) the proposed EC Directive on Packag-
ing Waste.
    Environmental standards among the EC
member states vary widely. Harmonizing these
disparities can avert barriers to trade and ease
the difficulty of dealing with diverse national
laws. But should the environmental standards
of countries as different as Germany and Greece
be harmonized? And, more specifically, should
a country be required to reduce its environmen-
tal standards in the interests of harmonization?
 "Subsidiarity" or "Member States' Rights"

 The debate on member-state versus central au-
 thority in the European Community is centered
 on what is called the "subsidiarity"  principle,
 under which the European Community will act
 only in instances when objectives cannot be
 achieved by member states or can be better
 achieved at the Community level.2 Subsidiarity
 is similar to what is known in the United States
 as "states' rights" and, in the environmental
 arena, it relates to how authority over environ-
 mental policies is to be allocated between mem-
 ber states and the central EC government in
 Brussels. While subsidiarity is intended to in-
crease the authority of member states vis-a-vis
the central government, the members agree little
on specifics. For example, what are the respec-
tive roles of the EC government and the mem-
ber states regarding environmental protection,
including regulating packaging waste and waste
shipments? The answer is crucial for German
waste policies, for it could determine whether
Germany is permitted to maintain its more strin-
gent environmental policies. Former EC Envi-
ronmental Commissioner Karel van Miert has
stated that the environment could become "the
sacrificial lamb" in the power struggle between
Brussels and the member states over limiting
EC decision making.3
Free Trade vs. Environmental Protection

The legal basis for waste legislation continues
to be debated within the European Community:
is the primary interest free trade or environmen-
tal protection? The dispute is not merely tech-
nical or procedural; it has important substan-
tive implications.  If  waste  legislation  is
authorized under the environmental protection
provision of the EC treaty (article 130S), mem-
ber states may keep or adopt stronger environ-
mental protection measures than the European
Community. If the legislation is authorized un-
der the free trade provision of the treaty (article
 100 A), environmental protection measures in
member states are largely limited by the inter-
ests of free trade and cannot be more stringent
than those of the European Community, with-
out  prior approval by the EC  Commission.
Resolution of this issue is critical to Germany,
which has stricter environmental protection
policies than most EC countries.
 104 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Appendix D:  Bibliography
Ackerman, Frank. "Analyzing the True Costs of Pack-
   aging." Biocycle. April 1993.

Allenby, Braden  (National Academy of Engineering).
   "Europe Trip Report, Oct. 14-23, 1992." In papers
   from Massachusetts Institute of Technology: Design
   and Disposal of Durable Products Conference. Cam-
   bridge, MA: March 24-25.

Azar, Jack (Xerox Corporation). "Recycling Initiatives
   in the American Electronics Industry." Massachusetts
   Institute of Technology: Design and Disposal of Du-
   rable Products Conference. Cambridge, MA: March
   24-25, 1993.

Azar, Jack C., James C. MacKenzie, and Richard S.
   Morabito, "Environmental  Life-Cycle Design at
   Xerox." Draft for EPA Journal. June 1993.

Bayerische Motoren Werke A.G. (BMW).
     "A Consistent Initiative to Protect the Environ-
         ment: BMW Car Recycling." July 1992.
     "Recycling  of Plastics." 1991.

Bayerisches Staatsministerium fur Landesentwicklung
   und Umweltfragen (Bavarian Ministry for Regional
   Development and the Environment). "Gemeinsame
   Erklarung von Staatsminister Dr. Gauweiler, der nie-
   dersachsischen Ministerin  fur Umwelt,  Monika
   Griefahn und dem Minister fur Umwelt des Landes
   Baden-Wiirttemberg, Harald Schafer, zum Dualen
   System: Derzeit Zulassung nur befristet und mit
   zusatzlichen Auflagen moglich" (Joint Statement of
   the Environment Ministers of Bavaria, Lower Saxony,
   and Baden-Wurttemberg.) Press release. December
   15,1992.         i
                    1
                    •I
Boerner, Christopher and Kenneth Chilton (Center for
   the Study of American Business). "Recycling's De-
   mand Side: Lessons from Germany's 'Green Dot.'"
   Washington University, St. Louis: 1993.

Bongaerts, Jan C. (Institut fur Europaische Umweltpoli-
   tik e.V.)  (Institute for  European Environmental
   Policy). "The Packaging Ordinance in Germany and
   its Implementation, First Experiences." Report for Eu-
   ropean  Congress:  Packaging and Environmental
   Strategies. Brussels: November 26-27, 1992.

Bund fur Umwelt und Naturschutz Deutschland e.V.
   (BUND) (German Federation for the Environment
   and the Protection of Nature). Bonn.
     "EEC = European Ecological Collapse?" Re-
         sponse to an EC Commission draft of the
         packaging directive of September 30,1991.
     "Pet-Mehrweg-(k)eine okologische Alternative?"
         ("PET-Refill"(no) Ecological Alternative?").
         1992.
     "The Returnables Roundabout- Requirements for
         an Environmentally Friendly  System of Re-
         turnable Drink Containers."
                    I

Bundesministerium fur Umwelt, Naturschutz und Re-
   aktorsicherheit (BMU) (Federal Ministry for the En-
   vironment, Protection of Nature and Nuclear Safety
   [Federal Environment Ministry]). Bonn.
156 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Envin Rothgang, Amtes fur Umweltschutz, Stadtverwal-
   tung Wuppertal (Wuppertal Sanitation Department).

Fricdcr Rubik, Institut fur Okologische Wirtschaftsfor-
   schung GmbH (lOW) (Institute for Environmental
   Economics), Heidelberg.

Hans-Dieter Schulz, Planungsverband Ausserer Wirt-
   schaftsraum Munchen (Economic Planning Associa-
   tion), Munich.

Rafaella Schuster,  Landesverband des Bayerischen
   Eizelhandels e.V. (Association of Bavarian Retailers),
   Munich.

Wolfgang Schutt, INTEC, Bonn.

Michael O. E. Scriba, Duales System Deutschland,
   Bonn.

Cynthia Pollock Shea, Bureau of National Affairs, Bonn.
Karl-Heinz Striegel, Landesamt fur Wasser und Abfall
  Nordrhein-Westfalen (North Rhine-Westphalia De-
  partment for Water and Waste), Dusseldorf.

Clemens   Stroetmann,  Secretary  of  State   for
  Bundesministerium fur Umwelt, Naturschutz und
  Reaktorsicherheit (BMU) (Federal Environment Min-
  istry), Bonn.

Matthias Wellmer, Die Griinen (Green Patty), Wuppertal.
In addition to  the personal interviews noted
above, Ms. Fishbein conducted extensive tele-
phone interviews and exchanged written com-
munication with many sources in both Germany
and the United  States, as indicated in the Notes
sections of this report.
                                                                                   Appendices  • 155

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Appendix  C:  Interviews
Bette Fishbein conducted interviews with the
following people in Germany. All  interviews
were held in  October 1992 unless otherwise
noted.

Olaf  Bandt,  BUND fur Umwelt und  Naturschutz
   Deutschland e.V. (German Federation for the Envi-
   ronment and the Protection of Nature),  Bonn.

Jan C. Bongaerts, InstitutfurEuropaischeUmweltpolitik
   e.V. (Institute for European Environmental Policy),
   Bonn.

Bernd Buckenhofer,  Bayerischer Stadtetag (Bavarian
   Council of Cities), Munich.

B ernd Franke, tnstitut fiir Energie-und Umweltforschung
   (IFEU),  (Institute for Energy and Environmental
   Research), Heidelberg.

Rolf Friedel, Stadt Heidelberg, AmtfiirAbfall wirtschaft
   und Stadtreinigung (City of Heidelberg Department
   of Sanitation).

Renate Fries, Presse- und Informationsdienst fiir Politik,
   Wirtschaft und Kultur GbR (Information and Press
   Service for Policy, Economy and Culture), Cologne.

Hubert Gehring,  Bundesministerium fiir Umwelt,
   Naturschutz und Reaktorsicherheit (BMU) (Federal
   Environment Ministry), Bonn.
 Wigand Kahl, Landeshauptstadt Miinchen Umwelt-
   schutzreferat (Munich Environment Department).

 Sibille Kohler, Schoeller International GmbH & Co.,
   KG, Munich.

 Eberhard Kraft, Rudolf Wild International GmbH & Co.
   KG, Heidelberg.

 Petra Locker, Bundesministerium fiir Umwelt, Natur-
   schutz und Reaktorsicherheit (BMU) (Federal Envi-
   ronment Ministry), Bonn.

 Marlene Miihe, Bundesministerium fiir Umwelt, Natur-
   schutz und Reaktorsicherheit (BMU), (Federal En-
   vironment Ministry), Bonn.

 Jiirgen Maas, Die Griinen, Fraktion im Rat der Stadt
   Bonn (Green Party Representative, Bonn City Coun-
   cil),               i

 Hans-Jiirgen Dels, Umweltbundesamt (UBA) (Federal
   Environment Agency), Berlin, May 1991.

 Helmut Paschlau, Landeshauptstadt Miinchen, Amt fiir
   Abfallwirtschaft (Munich Sanitation Department).

 Anja Raffalsky, Tengelmann Warenhandelgesellschaft,
   Miilheim.

Maria Rieping, Die Verbraucher Initiative (DVI) (The
   Consumer Initiative), Bonn.
154 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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Appendix B: Conversion of 1992 and 1993
Green Dot Fees to Dollars
 1992 Green Dot Fees
 (Conversion of Table 6-2 to ounces and dollars)
 Packaging Volume
 (in ounces)
Dollars per
Package
 Less than 1.7                   $0
 1.7 - 6.8                       $0.006
 6.8 -101                      $0.012
 101 -1014                    $0.030
 More than 1014 (7.9 gallons)      $0.120

 To convert from milliliters to ounces, multiply by
 0.0338.

 Source: INFORM calculations based on Duales System
 Deutschland fees.
              1993 Green Dot Fees (Effective October 1993)
              (Conversion of Table 6-3 to dollars per pound)
Material
Dollars per
Pound
              Plastic
              Composites
              Aluminum
              Tinplate
              Paper/paperboard
              Natural materials
              Glass
                              $0.82
                              $0.45
                              $0.27
                              $0.15
                              $0.09
                              $0.05
                              $0.04
              Source: INFORM calculations based on Duales System
              Deutschland fees.
                                                                      Appendices • 153

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                                          -20-
                 IV.  Requirements for the recycling of reusable materials

                      The quantities of reusable materials specified under
                      III shall  be recycled or reused. The applicant shall,
                      in a verifiable form and on the dates specified under
                      II, present proof that recycling and reuse of the
                      reusable materials is guaranteed.
152 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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                   -19-
Material

glass
tin plate
aluminium
cardboard
paper
plastics
compounded
materials
On 1 January 1993

   70%
   65%
   60%
   60%
   60%
   30%
   30%
on 1 July 1995

      90%
      90%
      90%
      80%
      80%
      80%
      80%
Proof  of  the sorting quotas  shall be  furnished by the
applicant in a verifiable  form on the dates specified
under  II.

Residual  material from the sorting  process which
cannot be recycled or reused shall  be transferred as
industrial waste to those  responsible for public waste
disposal.

Residual  material from the sorting  process which
cannot be recycled or reused shall  be deemed  to be
only those materials

     which cannot be broken down by manual or  machine
     sorting into fractions that may be  recycled or
     reused

     which are soiled or contaminated by contents  other
     than that the original contents of  the  packaging
     or by soiling or contamination of the packaging
     material

     which are not parts of packaging.
                                                    Appendices • 151

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                                           -18-
                       Material

                       glass
                       tinplate
                       aluminium
                       cardboard
                       paper
                       plastics
                       compounded
                       materials
80%
80%
80%
80%
80%
80%
80%
                        The Federal Government shall, every three years,
                        beginning on 31 August 1992, based on appropriate
                        surveys,  publish in the Federal Bulletin (Bundesan-
                        zeiger)  the average amount of packaging per inhabitant
                        used in  each individual catchment area, classified
                        according to packaging materials and per-capita
                        consumption.                         [

                        Proof of the actually collected proportion shall  be
                        furnished by the applicant by 1 March in 1993 and
                        1994, based on the population statistics of the catch-
                        ment area (Art. 3 para. 4) and the per-capita consump-
                        tion of  used packaging published by the Federal
                        Government..                          '
                                                             I
                   III.  Quantitative requirements to be met fcjy sorting
                        facilities:                          ;
                                                            • .1
                        From the packaging collected in the catchment area
                        (Art. 3  para. 4), at least the following types of
                        materials shall be extracted in an appropriate quality
                        for recycling and reuse and in the following quan-
                        tities (given in % by weight):
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                        -17-
II.  Quantitative requirements for collecting systems

     In the catchment area  (Art. 3 para. 4) of the appli-
     cant, the following minimum mean annual percentages
     (in % by weight), referred to the total amount of
     packaging material in  the catchment area, shall be
     achieved for the collected materials:

     On 1 January 1993
     Material

     glass
     tinplate
     aluminium
     cardboard
     paper
     plastics
     compounded
     matierals
60%
40%
30%
30%
30%
30%
20%
      From 1 January 1993 to 30 June 1995,  the quotas
      specified for each individual packaging material shall
      be deemed to be met if at least 50% of the total
      packaging material accumulated has in fact been
      collected.

      From 1 July 1995 proof must be furnished that  the
      following percentages have been reached:
                                                         Appendices • 149

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                                         -16-
                                  Annex to Art.  6  para.  3
                The competent authority  shall . provide the confirmation
                pursuant to Art.  6 para.  3  if  the  following requirements
                are met:.

                I.   General requirements
                                                             ,1
                     Using appropriate systems,  it shall  be ensured  that
                     packaging is collected from domestic households
                     (collection  systems),  or  in the  vicinity of domestic
                     households by means  of containers or other suitable
                     collecting receptacles (so-called "bring systems") or
                     by a combination of  both  these systems atnd subsequent-
                     ly sorted, reused and  recycled.  The  relevant systems
                     shall include existing systems operated by municipal
                     corporations . For the  systems  under  sentence 1

                         the collection quotas specified  under II
                                                             ii
                         the sorting quotas specified under III and

                         the standards for  reuse and  recycling specified in
                         IV

                     shall be reached.
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                        -15-
Art. 5 and Art.  12  nos.  2,  3,  4  and  5  shall enter into
force on  1 April 1992; Art.  6  paras.  1,  la, 2, 4 and 5,
Arts. 7 to 9  and Art.  12 nos.  6,  7 and 8 shall enter into
force on  1 January  1993. Art.  6  para.  3  and the Annex to
Art. 6 para.  3  and  Art.  10  shall enter into force on the
day  following the promulgation of this Ordinance.

                          Art. 14

                         Expiration

     The  Ordinance  on the Return of  Packaging Material
   and the Levying of Deposits  on Plastic Drinks  Packaging
    (Verordnung  uber die Rucknahme und Pfanderhebung von
     Getrankeverpackungen aus Kunststoffen)  shall cease
              to be  effective on 1 January 1993.
 The Bundesrat has given its consent.
                                                    Appendices  • 147

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                                    -14-
            4.    in contravention of Art. 5 para. 3 sentence 1 does not
                 provide clearly visible and easily accessible collec-
                 tion containers,                            j

            5.    in contravention of Art. 5 para. 3 sentence 2 does not
                 reuse or recycle secondary packaging independently of
                 the public waste disposal system,

            6.    in contravention of Art. 6 para. 1 sentence <1 or
                 para. 2 sentence 1 does not accept returned sales
                 packaging,

            6  a  in contravention of Art. 6 para, la does not accept
                 return of sales packaging,                  j
                                                             ii

            7.    in contravention of Art. 6 para. 2 sentence 1 does not
                 reuse or recycle returned sales packaging independent-
                 ly of the public waste disposal system, or

            8.    in contravention of Art. 7, also in conjunction with
                 Art. 8, does not levy or reimburse a deposit.

                                      Art. 13
                                                             'i

                                 Entry into Force            .1

            With the exception of Arts. 5 to 10 and Art. 12 nos. 2 to
            8,  this Ordinance shall enter into force on  1 December
            1991.
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                        -13-
                       SECTION FOUR

           Administrative Offences, Transitional
                 and Concluding Provisions

                          Art. 11

               Appointment of Third Parties

Manufacturers and distributors may call upon third parties
to fulfill obligations specified in this Ordinance. The
return of packaging and  the  reimbursement of deposits may
also be carried out using automatic machines.

                          Art. 12

                  Administrative Offences

An administrative offence within the  meaning of Art. 18,
para.  1 no.  11  of the Waste Management and Waste Avoidance
Act  shall  be deemed to have been committed by  any  person
who, deliberately or negligently

 1.    in contravention of Art. 4  does  not accept returned
      transport packaging or does  not  reuse or  recycle
      transport packaging independently of the  public waste
      disposal system,

 2.    in contravention of Art. 5 para. 1 does not  remove
      secondary packaging and also does not give the final
      consumer the opportunity of removing such packaging,

 3.    in contravention of Art. 5 para. 2 does not provide
      the information specified therein,
                                                      Appendices  • 145

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                                     -12-
             (3)  The Federal Government shall publish the proportions
                  of return packaging pursuant to para. 2 by 30 June
                  each year in the Federal Bulletin  (Bundesanzeiger). If
                  the proportion of return packaging falls below the
                  percentages under para. 2, another survey shall be
                  carried out on the relevant proportions of return
                  packaging as of the first day of the sixth calendar
                  month following announcement. This survey shall also
                  be published in the Federal Bulletin. If the results
                  of this second survey show that the proportion of  the
                  return packaging is still lower than the percentages
                  under para. 2, Art. 7 shall apply  from the first day
                  of the sixth calendar month following the last public
                  announcement.

                                        Art. 10

             Restriction on the obligation  to accept returned packaging
                            and to reimburse deposits.

             Distributors in  a catchment area in which Arts. 7 and  8
             apply, may refuse to  accept returned packaging cind re-
             imburse deposits for  packaging originating  from catchment
             areas  in which an exemption has been granted  pursuant  to
             Art. 6 para.  3.  They  may,  for  the  purposes  of differentia-
             tion,  issue  their packaging with deposit  stamps or mark it
             in another way.
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                                                    -11-
                            2.    emulsion paints with a net weight of 2 kg.  In this
                                 case, the deposit shall be 2.00 DM.

                                                      Art. 9

                            Exemption from the obligation to accept returned packaging
                            and to charge deposits- protection of return systems

                            (1)  Arts. 7 and  8 shall not apply if, in the catchment
                                 area of the  final distributor a system in accordance
                                 with Art. 6  para. 3 has been set up and if the highest
                                 Land authority  responsible  for waste disposal or the
                                 authority designated  by  it  has confirmed this by means
                                 of  a general disposition. Art. 6 para. 4 shall apply
                                 mutatis mutandis.

                             (2)  Any exemption  pursuant to paragraph 1  shall  only  apply
                                 to  the  packaging  of  beer, mineral  water, spring water,
                                 table water, drinking water and  remedial waters,
                                 carbonated refreshment drinks,  fruit juices,  juice
                                 concentrates,  vegetable juices and non-carbonated
                                 refreshment drinks,  wine (except slightly  sparkling
                                 wines,  sparkling wines,  vermouth and desert  wines), if
                                 the proportion of return packaging in the  catchment
                                  area concerned does not fall belbw the level register-
                                  ed in the particular catchment area in 1991  and as  a
                                  whole does not fall below 72% in the area  of validity
                                  of the Waste Avoidance and Waste Management  Act;  for
                                  pasteurized milk the corresponding proportion for
                                  return bottles shall be 17%.

                                  The Federal Government shall decide, three years after
                                  this Ordinance comes  into  force, on any necessary  in-
                                  creases and differentiations of the relevant propor-
                                  tions of return  packaging.
                                                                                  Appendices • 143

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                                      -10-
                                      SECTION  III

                 Obligation to accept return  of and  charge deposits
                   on drinks packaging,  packaging of washing and
                        cleansing  agents and  emulsion paints

                                       Art. 7

                  Obligation to  charge deposits on drinks packaging

             Distributors who supply liquid foodstuffs  in throw-away
             drinks packaging with a net volume of 0.2  1 shall  be
             obliged to charge the purchaser  a deposit  per drinks
             packaging of 0.50 DM  including turnover tax. The minimum
             deposit for non-reusable packaging shall be 0.50 DM includ-
             ing turnover tax; a deposit of at least 1.00 DM including
             turnover tax shall  be charged  if the net volume equals-or
             exceeds 1.5 1. The  deposit  shall be charged by each further
             distributor at all  commercial  levels until delivery to the
             final consumer. The deposit shall be repaid on return of
             the packaging  (Art. 6 paras. 1 and 2).

                                       Art. 8

              Obligation to charge deposits on packaging of :washing and
                      cleansing  agents and emulsion  paints

             Art.  7  shall  apply  mutatis  mutandis  to  packaging of

             1.    washing  and  cleansing  agents within  the meaning  of
                   Art.  2 para.  1 of the  Washing  and  Cleansing Agents  Act
                   (Wasch-  und  Reinigungsmittelgesetz)  with  a. net volume
                   of 0.2  1  or  more, except soft  packaging  and cardboard-
                   reinforced  soft  packaging in which washing and cleans-
                   ing  agents  are brought into circulation  for refill
                   purposes,                                 <
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                                               —9 —
                            disposal may, for a suitable fee, demand the takeover
                            or joint use of facilities required for collecting and
                            sorting materials of the type referred to in the Annex
                            to this Ordinance. The competent upper Land authority
                            or the authority designated by it, shall, on applica-
                            tion, confirm, by means of a general disposition to be
                            announced publicly, that such a system has been set up
                            on a comprehensive scale. The exception as defined in
                            sentence 1 shall be effective from the time of the
                            public announcement. If the application is filed be-
                            fore 1 January 1993, the proof that a system has been
                            set up guaranteeing the regular collection of used
                            sales packaging from the final consumer or in the
                            vicinity of  the final consumer shall suffice for an
                            exemption up to 1 March 1993.

                       (4)  The competent authorities may revoke their decision
                            pursuant to  para. 3 sentence 6 as  soon as and insofar
                            as they ascertain that the  standards set  in the Annex
                            to this Ordinance are not being  met. They shall like-
                            wise announce the revocation publicly. They may limit
                            the revocation  to certain types  of substances provided
                            that,  in respect  of  these substances only, the collec-
                            tion,  sort-ing and recycling quotas specified in the
                            Annex  to this Ordinance  have  not been  attained. Art.  6
                            paras.  1,  la and 2  shall  apply on the  first day of the
                            sixth  calendar month following the public announcement
                            of the revocation.

                        (5)  Mail order firms shall be exempt from their obligation
                            pursuant to para, la if they participate in the system
                            provided under para. 3 sentence 1.
                                                                                 Appendices • 141

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               (la) Mail order  firms  shall  be  obliged  to  accept used
                    packaging free  of charge from the  final consumer,  for
                    example, by providing suitable return options within
                    reasonable  distance  of  the final consumer. Reference
                    shall be made to  the return option both along with the
                    dispatched  goods  and in the catalogues.

               (2)  Manufacturers and distributors shall  be obliged to
                    accept  the  packaging returned to distributors pursuant
                    to  para.  1  and  to reuse or recycle it independently of
                    the public  waste  disposal  system.  This obligation
                    shall be  limited  to  packaging of the  type, form and
                    size of packaging supplied by the  manufacturer  or
                    distributor in  question or of goods supplied by the
                    said manufacturer and distributor.

               (3)  The obligations pursuant  to paras. 1, la  and 2  shall
                    not apply to manufacturers and distributors who are
                    party to  a  system which guarantees regular collection
                    of  used packaging from the final  consumer or, to  an
                    adequate  extent,  in the vicinity of the  final consumer
                    throughout the  catchment area of  distributors subject
                    to  the  provisions of para. 1 and which meets the
                    requirements specified in the Annex to this Ordinance.
                    This  system shall be harmonised with existing
                    collection, recycling and reuse systems  run by  the
                    authorities responsible for waste disposal in whose
                    area  it is set up. This harmonisation shall be  a
                    prerequisite for the confirmation pursuant to
                     sentence 6. Attention shall be given in particular to
                     the concerns of the authorities responsible  for waste
                     disposal. The authorities responsible for waste
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                        -7-
(2)   If the distributor does not remove the secondary
     packaging himself, he shall be obliged, by means of
     clearly recognisable and legible signs at the cash
     desk, to indicate that the consumer has the oppor-
     tunity, either at the point of sale or in the near
     vicinity of the point of sale, to remove the secondary
     packaging from the acquired goods and to leave it
     there.

(3)   The distributor shall be obliged to provide suitable
     collecting containers at the point of sale or in the
     vicinity of the point of sale to accommodate the
     secondary packaging and ensure that these are clearly
     visible and easily accessible to the final consumer.
     Different material groups shall be collected separate-
     ly to the extent this is possible without labelling.
     The distributor shall be obliged to reuse secondary
     packaging or recycle it independently of the public
     waste disposal system.

                          Art. 6

       Obligation to accept returned sales packaging

(1)  The distributor shall be obliged to accept sales
     packing used by the  final consumer free of charge and
     in or  in the near vicinity of the point of sale. This
     obligation  shall be  limited  to packaging of the type,
     form and size of goods supplied by the distributor  in
     his own product range and packaging of goods supplied
     by the distributor  in his own product  range. In the
     case of distributors with sales areas  of less than
     200 m2, the obligation to accept return shall be
     limited to  the packaging of  brands brought into circu-
     lation by  the distributor.
                                                    Appendices • 139

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                                        -6-
                                        Section II

                                Obligation to accept return
                                 and to recycle and reuse
                                    packaging material

                                          Art.  4             i

                    Obligation to accept returned transport packaging

               Manufacturer and distributor shall be obliged to accept the
               return of used transport packaging and to reuse or recycle
               it  independently of the public waste disposal system unless
               the consumer demands the delivery of the goods in the
               transport packaging; in this case the provisions on the
               return of sales packaging shall apply accordingly. Packag-
               ing which is used as both transport and sales packaging
               shall  be treated as sales packaging.
                                          Art. 5
                     Obligation to accept returned secondary packaging

                (1)   Distributors providing goods in secondary packaging
                     shall be obliged to remove such packaging on delivery
                     of the goods to the final consumer or to give the
                     final consumer the opportunity to remove and return
                     the secondary packaging free of charge at the point of
                     sale or in the near vicinity of the point of sale
                     unless the consumer desires the good to be delivered
                     in their secondary packaging; in this case the
                     provisions relating to the return of sales packaging
                     shall apply accordingly.
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                        -5-
    3.  Secondary packaging

        Blister packaging,  plastic  sheets,  cardboard boxes
        or similar packaging which  is  intended  as
        additional packaging around the sales packaging

        a)  to allow goods  to be sold  on a  self-service
             basis or

        b)  to make more difficult  or  prevent the
             possibility of theft or

        c)  to serve, in the main,  advertising  purposes.

(2)   Drinks packaging within the meaning of  this Ordinance
     shall include closed or mainly closed receptacles  such
     as bags, cans, bottles, cartons, oblong plastic bags,
     made  from any kind of material designed for liquid
     foodstuffs within the meaning of Art. 1 para.  1 of the
     Foodstuffs and Commodities Act  (Lebensmittel- und
     Bedarfsgegenstandegesetz), intended for consumption as
     drinks, with the exception of yoghurt and kefir.

(3)  Return packaging within  the meaning of this Ordinance
     shall be  receptacles which are  returned for repeated
     reuse for the same purpose.

(4)  The  catchment area of  the manufacturer or  distributor
     shall be  deemed to be  the area  of  the country  in which
     the  goods are brought  into  circulation.

(5)  The  final consumer within the  meaning  of this  Act
     shall be  the purchaser who  does not further resell the
     goods in  the form deliveredto him.
                                                          Appendices • 137

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                                         -4-
                             constitute  an environmental risk  pursuant to
                             Art.  3a para.  2  of  the Chemicals  Act,

                         such as plant protection agents,  disinfectants,
                         pesticides, solvents, acids,  alkalis, mineral oil
                         or mineral oil  products;  or

                     2.  which must be disposed  of in  a  particular way in
                         compliance with' other legal provisions.
                                                            • :i ' . .
                                           Art. 3
                                                             1
                                    Definition of  Terms
                                                             j

                (1)   Packaging within the  meaning  of this  Ordinance shall
                     include

                     1.  Transport packaging

                         Drums, containers, crates,  sacks  including pal-
                         lets, cardboard boxes,  foamed packaging materials,
                         shrink wrapping and  similar coverings which are
                         component parts of transport packaging and which
                         serve to protect  the goods  from damage during
                         transport from the manufacturer to the distributor
                         or are used for reasons of  transport;safety.

                     2.   Sales packaging
                                       •    "                  1
                         Closed or open receptacles  and coverings of goods,
                         such as cups, bags, blister packaging, cans, tins,
                         drums, bottles, metal containers, cardboard and
                         cartons, sacks, trays, carrier bags or similar
                         coverings which are used by the consumer to trans-
                         port the goods or until such time as the goods are
                         consumed.  Sales packaging within the meaning of
                         this Ordinance shall also include throw-away
                         dishes and throw-away cutlery.
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                        -3-
                          Art. 2

                   Scope of Application

(1)   The provisions of this Ordinance shall apply to anyone
     who, commercially or within the framework of any
     business undertaking or public body within the area of
     validity of the Waste Avoidance and Waste Management
     Act

     1.  manufactures packaging or products from which
         packaging is directly manufactured (manufacturer)
         or

     2.  brings into circulation packaging, products from
         which packaging is directly manufactured or pack-
         aged products  at any commercial  level  (distribu-
         tors ) .

 (2)  Distributors within the  meaning of this  Ordinance
     shall also include mail  order  firms.

 (3)  The provisions  of  this  Ordinance  shall not apply to
     packaging

      1.  with residual  substances  or preparations
         or  soiled or contaminated by substances or pre-
         parations

              that constitute a health risk pursuant to
              Art.  1 nos. 6 to 15 of the Ordinance  on the
              Hazard Criteria of Substances and Preparations
              under the Chemicals Act (Verordnung iiber die
              Gefahrlichkeitsmerkmale von Stoffen und
              Zubereitungen nach dem Chemikaliengesetz)
                                                           Appendices  • 135

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                                       -2-
                                        Section I            ;
                               Waste management objectives
                              Scope and definition of terms  1-

                                         Art.  1              I
                                                             ,i
                               Waste management objectives   j

              (1)  Packaging  shall  be  manufactured from materials which
                   are environmentally compatible and do not hamper the
                   environmentally  compatible reuse or recyling of the
                   materials  used.

              (2)  Waste from packaging shall be avoided by insuring that
                   packaging
                                                             \
                   1.  is restricted in volume and weight to the dimen-
                       sions  actually  required to protect the  contents
                       and to market the product,

                   2.  is designed-in  such a  way that it may be refilled
                       provided this is  technically feasible and reason-
                       able as well as  compatible with the regulations
                       applying to the  contents.
                                                             j

                   3.  is reused or recycled  if  the conditions for re-
                       filling do not obtain.
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Appendix A: The  Ordinance on the Avoidance
of Packaging Waste
                       Ordinance on the Avoidance of Packaging Waste
                  (Packaging Ordinance - Verpackungsverordnung - VerpackVO)
                                   of 12 June 1991
                 The Federal Government, having heard the parties concerned
                 and pursuant to Art. 14 para. 1 sentence 1 nos. 1 and 4 and
                 para. 2 sentence 3 nos. 1, 2 and 3 of the Waste Avoidance
                 and Waste Management Act (Abfallgesetz) of 27 August 1986
                 (Federal Law Gazette BGB1. I page 1410), hereby decrees as
                 followsi
                                                                   Appendices  • 133

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aging materials, such as glass, which is rela-
tively easy to recycle. By using more glass and
recycling most of it, the minimum weight-based
recycling target could have been met, while all
the lighter materials were dumped in landfills.
Under the compromise, at least some portion
of each packaging material will be recycled.31
    The EC representatives from Germany, the
Netherlands, and Denmark have expressed their
disapproval of the maximum targets. However,
the EC directive will not go into effect prior to
1996, and  the targets  become effective five
years later  —in 2001  at the earliest. This al-
lows time for these countries to develop recy-
cling capacity and thus potentially qualify for
exemptions from the maximum limits.

Notes

1. "Collapse of Grime Punkt Scheme Could Lead to
   Eco-Tax," European Report No. 1882, Europe In-
   formation Service, Brussels, September 4, 1993.
2. Ibid.
3.' Federal Environment Ministry (BMU), "Results of
   Top-level Discussions on Duales System Deutsch-
   land," press release, Bonn, September 3, 1993.
4. DSD, "Board of Managing Directors Extended,"
   press release, Bonn, October 13, 1993; and "Elec-
   tion of New Supervisory Board," press release, Oc-
   tober 1993.
5. Jan Bongaerts  (Institut fur Europaische Umwelt-
   politik e.V. [Institute for European Environmental
   Policy]), telephone interview, October 27, 1993.
6. "Widerstand gegen Griinen Punkt" ("Resistance to
   the Green Dot"), Frankfurter Rundschau, Septem-
   ber 18, 1993.
7. "Stadte drohen  DSD mit Gerichtsvollzieher" ("Cit-
   ies Threatening DSD with Debt Collectors"), Allge-
   tneine Zeitung Mainz, September 17,1993.
8. Ibid.
9. Ines Siegler (DSD), telephone interview, November
   11, 1993.
10. DSD, "Current Situation: the Reasons for Fee Col-
   lection by Retailers," press release, Bonn, October
   12,1993.
 11. DSD, "Reorganization Concept for Dual System Pro-
    duces Results," press release, Bonn, October 12,
    1993.           i
 12. "Germany's Packaging Law May Get Court Test,"
    Modern Plastics, New York: McGraw Hill, October
    1993, p. 12.
 13. Bureau of National Affairs, "Germany Briefs EC En-
    vironment Ministers on Plans to Cut Packaging Ex-
    ports," International Environment Daily, November
    1, 1993.
 14. "DSD Drops Contractor as the Waste Piles  Up,"
    Modern Plastics, New York: McGraw Hill, Septem-
    ber 1993, p. 15.
 15. Bureau of National Affairs, "Germany Briefs EC En-
    vironment Ministers," op. cit.
 16. Ibid.            :
 17. Provisional Draft Text of the Amendment to the Ger-
    man Packaging Ordinance, English version provided
    by Ursula Schleissraer, Brussels, December 16,1993.
 18. Ibid.
 19. Ibid.
 20. David Gardner, "Row Over Packaging Waste Divides
    EU," Financial Times, London, December 3, 1993,
    p. 2.            :
 21.  Brian Love, "Environment Council Strikes Deal on
    Packaging Waste," Reuters News Service, Brussels,
    December,  16,  1993.
 22.  Ibid.            \
 23.  Ibid.
 24.  "Nine-Way Political Agreement on Draft Directive,"
    EuropeanReport, No. 1911, Europe Information Ser-
    vice, Brussels, December 18, 1993, p. IV-1.
25.  Ibid.
26.  Ibid.
27.  Love, op. cit.
28.  "Germans Defend Recycling Scheme," Financial
    Times, London, December 17,1993, p. 3.
29.  William D'Alessandro (Victor House News), writ-
    ten communication, December 15,1993.
30.  "EC Member States Head for Showdown over Re-
   cycling," Europe Environment, No. 420, Europe In-
   formation Service, Brussels, November 9, 1993,
   p. 12.
31. Ibid.
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and Portugal will have five years longer to com-
ply with the recovery and recycling targets.24
Countries such as Germany, the Netherlands,
and Denmark that want to exceed 45 percent
recycling will  have to apply to the European
Commission for exemptions. These will only
be granted if the country can prove it has ad-
equate recycling capacity and that it will not
disrupt materials  markets  in  EC member
states.25 This provision is intended to address
other EC countries' charges that Germany is
flooding the EC markets with used packaging
materials. Luxembourg, because it is so small,
will be permitted to exceed the limits if it has
agreements with waste management facilities
in neighboring states. The Dutch have com-
plained that this scenario means that countries
operating within the specified recycling limits
will be able to export large amounts of packag-
ing waste to other EC countries, whereas those
who wish to exceed the limit will be subject to
scrutiny.26
   Considering the lengthy and heated debate
that  preceded the  compromise, EC member
states responded as might have been expected.
Belgium, which held the presidency, called the
agreement "a  real  step forward." The British
said, "common sense has prevailed...and the
directive has  been transformed...from  one
driven by green zealots." The Dutch on the other
hand claimed "for  the single market [i.e., free
trade] it's a good proposal, but not for the envi-
ronment. It has nothing to do with the environ-
ment."27 German Environment Minister Topfer
said the agreement would set back recycling
programs in Europe and force Germany to pro-
duce more waste. He claimed "it is not supposed
to be the EC's job to standardize the environ-
mental tempo in all member states at any price
or even to reverse it."28
    Aspects of the agreement remain unclear.
For example, it allows member states to encour-
age reuse and refilling if this is compatible with
the EC treaty and does not create barriers to
trade. It is  not clear how this will affect
Denmark's legislation that bans cans for beer
and soft drinks. In a ruling on this legislation,
the European Court previously held that barri-
ers to trade could be justified by the need to
protect the environment.29
   Developing a Packaging Directive that will
apply to countries as disparate as Germany and
Greece is a  major challenge. The December
1993 agreement appears to be a step forward
for the European Community, although it will
pose difficulties for many of its members. If
the directive is ultimately approved,  all  EC
member states will have to develop policies for
the recovery and recycling of packaging waste
and will  have to set national targets  that con-
form with the ranges set by the Community.
Although the 25 percent minimum target is only
slightly higher than the estimated average pack-
aging recycling rate for all EC countries  (20
percent), it represents an improvement because
all countries will have to meet this minimum.
This is likely to increase the average recycling
rate in the European Community considerably.
   As late as November 1993, only four EC
member states  — Germany, the Netherlands,
Denmark, and Belgium — supported the inclu-
sion of specific recycling targets in the draft
directive. Most others argued for setting recov-
ery targets only, and no targets for recycling,
so they would be free to use as much waste-to-
energy incineration as they chose. The same
four member states pushed for recycling  tar-
gets for each material against strong opposition,
particularly from the United Kingdom  and
France.30 The compromise resulted in the in-
clusion of recycling as well as recovery targets,
and a minimum 15 percent recycling target for
each material. Failure to set targets by material
could have led to increased use of heavy pack-
                                                                            Epilogue  • 131

-------
 der of the quota can be met by "chemical" re-
 cycling. The draft also says that waste-energy
 incineration can be used for plastics collected
 in excess of the quota.
    Other changes in the proposed amendments
 would require documentation, confirmed by an
 auditor, of the  number of primary packages a
 company sells on the German market. The
 amendments would require that the cost of the
 green dot for each package be printed on  the
 package for purposes of "informing the con-
 sumer." There would also be a requirement that
 if the Dual System should  fail, the take-back
 provision for retailers would go into effect in
 one month.19 This is  reduced from the  six
 months specified in the original Packaging Or-
 dinance and addresses the local authorities'
 concern that they would have to collect the dis-
 carded packaging.
    As this report goes to press, the proposed
 amendments to the Packaging Ordinance are
 under discussion in Germany but no action has
 been taken by the Parliament. The outcome may
 be affected by the EC Packaging Directive, as
 described in the following section.
EC Packaging Directive

After four years of wrangling, the EC Council
of Ministers reached a "political agreement" on
a Packaging Directive in December 1993, al-
though the agreement will have to be put in
writing to make it a "common position." While
changes could still be made by  the European
Parliament, arriving at a "common position" is
a highly significant step toward finalizing the
directive. As the directive is scheduled  to go
into effect 18 months after its passage, this could
occur as early as 1996.
   The EC compromise was difficult to achieve
 and was accomplished due to the determina-
 tion of most member states to reach agreement
 before the term of the Belgian presidency ex-
 pired at the end of 1993, and before Germany
 assumes the presidency in the second half of
 1994, following Greece. (The Presidency of the
 EC rotates every six months.) The disagree-
 ments with Germany on recycling targets and
 waste  exports provided the impetus for most
 EC member states to finalize the directive be-
 fore Germany's term in the presidency.20 How-
 ever, the political agreement was not  unani-
 mous: Germany, the Netherlands, and Denmark
 opposed it.21
    The EC Packaging Directive of December
 1993 is very different from the earlier versions.
 The concern with preventing the generation of
 waste seems to have been overpowered  by the
 concern about Germany's flooding European
 Community markets with used packaging ma-
 terials. In a major change from earlier drafts of
 the directive, this version sets maximum as well
 as minimum recovery and recycling targets to
 which  member states must adhere. (Recovery
 includes all processes that recover value from
 waste,  including waste-to-energy incineration.)
 Within five years of the directive's effective
 date, 50 to 65 percent, by weight, of packaging
 must be recovered and 25 to 45  percent re-
 cycled. In other words, no EC country may re-
 cycle more than 45j percent of its packaging
 waste.22           •!•••
    These recycling targets differ from those in
 earlier drafts of the EC directive, which  speci-
 fied minimum recycling of 40 percent in five
 years, 60 percent in ten years, and did not set
 any maximum recycling targets. The rates are
 set for all packaging materials collectively, but
at least 15 percent of each packaging material
must be recycled. At the end of the five-year
period, new targets will be set.23
   The poorer EC countries Greece, Ireland,
130 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
mounting piles of plastics that cannot be re-
cycled in Germany, and the complaints from
European countries to which Germany is ex-
porting plastic packaging waste. The United
Kingdom's environment ministry says Germany
is stockpiling 250,000 metric tons of plastics.13
Warehouses are filling up, and there are reports
of plastics being stored on military bases and
on rafts on a lake in the former East Germany.14
At a packaging summit Germany hosted in
Bonn in late October 1993, Minister Topfer re-
sponded to complaints about shipments of waste
and assured the other EC environment minis-
ters that  there would be a significant decrease
in Germany's exports of packaging waste, par-
ticularly plastics.15 Wolfram Brack, chairman
of DSD's board of directors, has said that start-
ing in 1994, DSD will not sign new contracts
to recycle plastic packaging waste within the
European Community, but it will honor current
contracts.16
 Amending the Packaging
 Ordinance

 Since its passage in 1991, there have been many
 requests, particularly from industry, to revise
 the Packaging Ordinance. The Environment
 Ministry had consistently denied these requests,
 but in September 1993 it finally relented and
 agreed to make revising the ordinance a part of
 the nine-point plan to rescue the Dual System.
     The Bundesrat (upper house of Parliament)
 debated the Ministry's proposed amendments
 to the Packaging Ordinance in December 1993,
 but no vote was  taken. The principal changes
 are a slight reduction in the  recycling quotas
 (which are stated, not implied as in the ordi-
 nance) and a delay  in the time for achieving
 them as shown in the following table.
Proposed Amended Recycling Quotas
Material

Glass
Tinplate
Aluminum
Plastics
Paper/
paperboard
Composites
January
1993
(percent
40
30
20
10

10
10
January
1996
by weight)
70
70
70
50

50
50
January
1998

70
70
70
60

60
60
Source: Provisional draft text of the Amendment to the
German Packaging Ordinance.
    A comparison with the ordinance's implied
 recycling quotas shown in Table 3-3 indicates
 that the decrease in the highest recycling quo-
 tas is small — they are reduced from 64 and 72
 percent to 60 and 70 percent, respectively. The
 time, delay, however is significant. Under the
 proposed amendments, the maximum quotas do
 not have to be achieved until January 1998, in-
 stead of January 1995. The new quota schedule
 would significantly impact paper and plastics
 — the materials that Germany has been accused
 of dumping abroad. From 1993 to  1996, only
 10 percent of paper would have to be recycled,
 down from the old quotas of 18 percent in 1993
 and 64 percent by 1995. Delaying the dates
 would give the plastics industry much-needed
 time to develop new recycling capacity.17
    The proposed amendments specify that the
 quotas  be met with what they call "material"
 recycling,  which is defined to exclude waste-
 to-energy incineration. For plastics, half of the
 quota must be met "by mechanical recycling
 insofar as an appropriate 'high value' recycling
 is technically possible and economically rea-
 sonable."18 This is a qualified mandate for me-
 chanical recycling and implies that the remain-
                                                                            Epilogue  • 129

-------
    • Restructuring DSD, including a major
      role for the waste management industry.
    • Capping DSD payments for waste man-
      agement at a maximum of DM40 ($24)
      per person per year through 1994, so there
      would be no increase in fees before that
      time.
    • Reviewing the Packaging Ordinance and
      considering amendments.3

    The waste management companies with
 which DSD has contracts agreed to convert
 DSD's DM640 million ($384 million) debt to
 loans, in exchange for a major role in DSD's
 management. The contractors will appoint one-
 fourth of the members of DSD's advisory board
 and one of DSD's  four managing directors.4
 This policy has raised concern among environ-
 mentalists and  the Federal  Cartel  Office
 (Bundeskartellamt) about potential conflicts of
 interest, because the waste management firms
 will now sit on the advisory board of the com-
 pany that  determines how much they will be
 paid. Further, local authorities fear these firms
 may pressure to  get DSD contracts at the ex-
 pense of using municipal workers for waste
 collection.5
    Although representatives of the local au-
 thorities at the September meetings agreed to
 the nine points, many localities balked when
 asked to implement the arrangement. Major cit-
 ies such as Frankfurt, Wiesbaden, Darmstadt,
 Kassel, Mainz, Stuttgart, Hamburg and Hanover
 resisted converting the debts to loans.6 Mainz,
 which DSD owed DM2 million ($1.2 million),
 threatened to start a debt collection process. The
 Mayor of Mainz  asked why cities should sub-
 sidize DSD, when industry was avoiding pay-
 ing the green dot fees.7 The localities argued
 that they were short of funds, that it was not
their position to give loans, and that DSD lacked
collateral to back them. They requested that
 Environment Minister Topfer arrange for the
 federal government to guarantee the loans, but
 he refused.8 Nonetheless, many localities were
 concerned that they might have to collect used
 packaging materials if the Dual System were
 to fail, which would require a big increase in
 local taxes. Despite their initial resistance, the
 localities did, according to DSD,  ultimately
 agree to convert the- DSD debt to loans.9
    Major changes have  been made to guaran-
 tee that manufacturers pay their green dot fees
 in full and on time. Companies must submit a
 certified statement from  accountants that their
 fees have been paid in full. If they cannot pro-
 vide this, retailers will withhold lump sum
 amounts and forward them  to  DSD.  For ex-
 ample, retailers will withhold 2.5 percent of the
 wholesale value of shipments of food, cleaning
 supplies, and cosmetics from companies with-
 out the proper certificate.10 Moreover, DSD has
 amended its contracts to  allow it to send inde-
 pendent examiners into  companies to review
 their books, and it will impose fines on compa-
 nies that fail to pay the green dot fees.11
    The strict enforcement program had imme-
 diate impact. For example, one of Germany's
 largest dairy companies, Molkerei Alois Muller,
 had been holding its green dot fees in a savings
 account rather than paying them to DSD. It said
 it would not pay them until recycling systems
 for plastics were in place. This company, which
 has filed a lawsuit claiming the Packaging Or-
 dinance is unconstitutional, has submitted to
 pressure from retailers and has agreed to pay
DSD DM5.4 million ($3.2 million).12
   The capping of DSD expenditures at DM40
 ($24) per person per year through 1994 repre-
sents another major change. For the moment,
this allays the fears that DSD's costs would in-
crease at a rapid, uncontrolled rate and boost
the green dot fees.
   Adding to  DSD's financial woes are the
128 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Epilogue
 As described in the Notes to the Reader at the
 beginning of this report, INFORM has been con-
 fronted with rapidly changing events through-
 out the course of this research. The main body
 of this text went into production in mid-1993.
 This Epilogue highlights three important events
 between that time and the end of December
 1993, when the book went to press.
 DSD Faces Another
 Financial Crisis

 As described in Chapter 6, DSD averted a seri-
 ous financial crisis in June 1993 when industry
 agreed to contribute additional funds, and DSD
 announced plans to control its costs and improve
 the collection of green dot fees. But the an-
 nouncement in July that DSD's finances were
 "assured" turned out to be short-lived. By Au-
 gust, DSD was once again  on the brink of in-
 solvency. This time DSD announced a deficit
 of DM700 million ($420 million) for the remain-
 der of 1993.' DSD owed more than DM800 mil-
 lion ($480 million) to waste management firms
 and localities under the contracts it had signed
for the collection and sorting of packaging
waste. Waste management firms were threat-
ening to discontinue collections, and Environ-
ment Minister Topfer said the mandatory de-
posits and retailer take-back of packaging
specified in the ordinance would go into effect
if the problem was not solved by September 3,
1993. He also said he was considering impos-
ing taxes on packaging.2
    Representatives of manufacturers, the waste
industry, retailers, local authorities, and DSD
held a series of crisis meetings the first three
days of September. Environment Minister
Topfer chaired the final meeting. The represen-
tatives agreed that their three main goals were:
to solve DSD's financial  problems; to assure
that companies pay the required green dot fees;
and to control costs. To achieve these goals, the
group agreed on a nine-point program and set
up a task force to put it into effect. The key
points were as follows:
    • Conversion of DSD debts (owed to the
      waste industry and  local authorities) to
      interest bearing loans.
    • Assuring  payment of green  dot  fees
      through auditing, fines, and having retail-
      ers withhold amounts due.
                                                                           Epilogue  • 127

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19. Reid Lifset (Yale University Program on Solid Waste
   Policy), "Extended Producer Responsibility: Ration-
   ales and Practices in North America," Massachusetts
   Institute of Technology: Design and Disposal of
   Durable Products Conference, March 1993, p. 42.
20. New York City Department of Sanitation, Bureau of
   Waste Prevention, Reuse and Recycling, "New York
   City's Waste Prevention Program," July 12, 1993.
21. Mayor Sharpe James, "Make Private Industry Re-
   sponsible for Recycling,"  press release, Newark
   Public Information Office, August 12, 1993, p. 2.
22. Ibid. p. 4, 5.
23. Jack C. Azar, James C. MacKenzie, and Richard S.
   Morabito, "Environmental  Life-Cycle Design at
   Xerox," draft for EPA Journal, July 1993.
24. Frank Popoff, "Life After Rio: Merging Economics
   and Environmentallism," Chemical Week Confer-
   ence, Houston, October 15,1992, p. 4.
25. "European Commission Seeks to Consolidate the
   Links," Europe Environment, No. 410, Europe In-
   formation Service, Brussels, May 18,1993, p. 1-10.
26. Frances Cairncross, "How Europe's Companies Re-
   position  to Recycle," Harvard Business Review,
   March-April 1992, p. 40.
27. Bureau of National Affairs, "New Directive Sets Pa-
   rameters  for Incineration, Landfill Disposal," Sep-
   tember 22, 1992.
126 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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    US public policy has already applied the
"polluter pays" principle to hazardous waste
management and may be able to shift some or
all  of the responsibility for municipal solid
waste as well. Once policymakers resolve the
question of responsibility, the United States can
begin to evaluate the various strategies, some
implemented in Germany and some not, that
would constitute the most effective materials
management policy. The United States may
look at Germany as providing a laboratory for
the study of solid waste policies. The experi-
ences there, along with the statistical data that
will be reported,  will be of  great  value to
policymakers around the world.
    Our ability to learn from the German expe-
rience is not contingent upon the Dual System's
success. The problems it has faced relate pri-
marily to implementation strategies — the high
mandated recycling quotas and  the speed at
which they must be attained — not to the basic
concepts.  By  understanding what  strategies
have failed and why, the United States can avoid
making similar mistakes. Germany has raised
the critical issue of manufacturers' responsibil-
ity, and this concept is sweeping the industrial
world.  Future US policies  can be developed
within the framework of resource management,
taking a broad view of our use of materials and
other resources to develop policies  that will
permit us to live within our environmental
means, as well as within our economic means.
Notes

1. Senator Max Baucus, keynote address, U.S. Con-
   ference of Mayors: Reality-Based Recycling II Con-
   ference, Washington, DC, April 1,1993.
2. Lisa A. Skumatz and Philip A. Zach, "Community
   Adoption of Variable Rates: an Update," Resource
   Recycling, June 1993, p. 68.
3.  Chaz Miller, "Recycling in the States:  1992 Up-
   date," Waste Age, March 1993, p. 34.
4.  John Holusha, "White House Issues an Order to Bol-
   ster Recycling of Paper," The New York Times,
   October 21, 1993, p. A-l.
5.  INFORM (Bette K. Fishbein and Caroline Gelb), Mak-
   ing Less Garbage: A Planning Guide for Commu-
   nities, 1992, p. 54.
6.  INFORM (Maarten de Kadt), "Evaluating Recycling
   Programs:  Do You Have the Data?" Resource Re-
   cycling, June 1992.
7.  Jerry Powell, "Thermal Plastics Processing: Is it Re-
   cycling?" Resource Recycling, May 1993, p. 52-55.
8.  J. Winston Porter, "Recycling at the Crossroads,"
   Porter & Associates, Sterling, VA, January 1993,
   p. 4.
9.  Barry Commoner, et. al, Development and Pilot Test
   of an Intensive Municipal Solid Waste Recycling Sys-
   tem for the Town of East Hampton: Final Report,
   New York State Energy Research and Development
   Authority, 982-ERER-ER-87, Albany, NY:  Decem-
   ber 1988.
10. Barry Commoner et. al., Development of Innovative
   Procedures to Achieve High Rates of Recycling in
   Low Income Neighborhoods, submitted to the Pew
   Charitable Trusts and the Aaron Diamond Founda-
   tion, April 10, 1992.
11. Clifford Case, "Eliminating Barriers to Recycling
   in  the 90's: The Work of the National Recycling
   Coalition and the Recycling Advisory Council," New
   York State Department of Environmental Conserva-
   tion: Fifth Annual Recycling Conference, Syracuse,
   September 28,1993.
12. Chaz Miller, "Recycling in the States, 1992 Update,"
   op. cit.
13. Edgar Miller (Recycling Advisory Council), phone
   interview, November 17, 1993.
14. Arthur D. Little, "A Report on Advanced Disposal
   Fees," Cambridge, MA, p. 2-3.
15. Russell H. Martin, "ADF Battle in Florida," Biocycle,
   November 1992, p. 59.
16. Edgar Miller, phone interview, op. cit.
17. Senator Max Baucus keynote address at U.S. Con-
   ference of Mayors, op. cit.
18. Paul Relis (California Waste Management Board),
   written communication to Board members, August
   3,  1992.
                                           Implications of the German Approach for US Waste Policy  • 125

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planet's resources are finite and should not be
squandered by discarding material that is still
useful. In the industrial community we have
been coming to the realization that such waste
represents a significant — and an avoidable —
business cost."23 And the chairman of Dow
Chemical has called for an environmental policy
based on full-cost pricing:  "What is full-cost
pricing? It means that we price goods and ser-
vices to reflect their true environmental costs,
including production,  use, recycling  and
disposal....Our air, water and earth are no longer
the 'free goods' our society once believed. They
must be redefined as assets, so that they can be
efficiently and appropriately allocated. Ideally,
we should learn to live off the interest of these
assets, rather than by depleting the assets them-
selves."24
   The European Commission, in May  1993,
commented  on resource management  in rela-
tion to a study of the links between job creation
and environmental protection. The Commission
sard "the high rate of unemployment  and the
deterioration of the environment could be the
symptoms of the same cracks in our current
model of economic development:  inefficient
use of our resources has led to under-use of
human resources and over-use of environmen-
tal resources."25 In other words, industrial so-
cieties under-use labor and over-use materials.
   The biggest questions  about Germany's
Packaging Ordinance relate to the Dual Sys-
tem itself:  Will it reduce the amount of pri-
mary packaging? Will the recycling quotas be
achieved? Is the system cost-effective? Will it
survive financially and politically? It is in the
interest of the Kohl government and industry
for the Dual System to succeed:  both have in-
vested great effort in the system, and industry
has invested a lot of money as well. Industry
has a major stake in the Dual System's success
because it operates and controls the system and
would lose this authority if the system were to
fail:  a likely alternative is more government
control. German Environment Minister Klaus
Topfer has already said he is prepared to im-
pose packaging taxes if the Dual System fails,
and many environmentalists  are calling  for
packaging bans.  .
    To the extent that packages and products
are globally designed or are made by multi-na-
tional companies, the United States stands to
benefit from industry responses to the German
legislation — particularly where source reduc-
tion strategies save: companies money. Design
changes often move quickly around the world
— the changes in automobiles and computers
are a case in point. Germany has been described
as the "California of Europe," and its Packag-
ing   Ordinance  has  been  compared  to
California's pioneering auto emission standards.
In both cases, many companies made decisions
to produce everything to the world's toughest
standards.26 Some US companies, however, may
find themselves at  a disadvantage vis-a-vis
German competitors who  are ahead in devel-
oping more environmentally friendly packages
and products.
    Policymakers in the United States need to
resolve the issue of who is responsible for solid
waste and to devise a mechanism  to transfer
responsibility, if that is found desirable. The
decision of how individuals should pay for
waste — whether a.s taxpayers, as users of the
waste management system, or as consumers —
affects source reduction incentives. Responsi-
bility, or lack of it,i may be at the heart of our
municipal solid wiaste  problem. Historically,
those  who created waste have not been respon-
sible for paying for its recycling or disposal.
Such a system inevitably encourages wasteful-
ness. Environment Minister Topfer stresses the
need  to "avoid burdening future generations
with the problems of our affluence."27
124 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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      consumers could leave packaging in the
      store is another German strategy that
      could be implemented at the local level
      —without federal or state action. In Ger-
      many this provision has given retailers a
      strong incentive to pressure their suppli-
      ers to reduce packaging.
Pressure from Local Government
Many academics and environmentalists have
long supported the concept of internalizing
costs, which leads to expanded manufacturers'
responsibility. Now local government officials
are supporting this idea. Local governments are
facing ever-higher  recycling mandates as the
public clamors for more recycling, but they have
not been able to solve the market problem with-
out more help from  industry. Costs of recycling
programs are rising, competing for funds with
much-needed services such as education, law
enforcement, fire protection, and health care.
   The United States can expect strong pres-
sure from local governments to shift responsi-
bility for managing waste from municipalities
to industry. The first action of Mayor Sharpe
James of Newark,  when he became chairman
of the US Conference of Mayors' Solid Waste
Task Force, was to commission a study of strat-
egies making recycling the responsibility of
manufacturers. "The recycling system in the US
would   be  greatly  enhanced  if  it copied
Germany's Dual System," said James. "It would
help correct a situation in which municipalities
are picking up the tab to recycle huge amounts
of waste produced by the private sector.... As it
stands right now, a consumer product company
can sell a ring in a refrigerator box and taxpay-
ers will subsidize the disposal of the packaging
waste. There need to be incentives to minimize
waste."21
   James notes that the US Conference of
Mayors is working with Senator Max Baucus
on legislation making US industry responsible
for recycling what it produces. James says, "Our
position is not going to be a popular one with
many members of the private sector in this
country as companies maintain that it can't be
done....And that's just not true — dozens of
American companies like  IBM,  Procter &
Gamble, and Colgate Palmolive are already par-
ticipating successfully in the Dual collection
system in Germany....Getting private industry
to assume a fair share of the burden in manag-
ing our resources and waste is a trend that will
only grow stronger across the globe."22
Conclusions

Germany's "polluter pays" policies have al-
ready succeeded in one important respect: they
have helped change the way companies think.
Throughout the world, manufacturers of durable
goods such as cars and computers are begin-
ning to design for disassembly and to reevalu-
ate their use of materials. The thinking of these
companies has changed dramatically from what
it was 10 years ago, and Germany's polluter-
pays policies certainly deserve significant credit
for being a catalyst for much of this change. In
the process of materials selection, companies
manufacturing packages and products are look-
ing not only at front-end costs but also at ulti-
mate disposal costs, disposal or recycling prob-
lems the material may cause, and opportunities
for reuse.
   Many leaders in the business community are
now embracing  the  concept  of a materials
policy. Executives at Xerox wrote in 1993:
"This growing interest in recycling durable
goods goes beyond the problem of landfill ca-
pacity. It reflects a recognition that most of our
                                        Implications of the German Approach for US Waste Policy  • 123

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        In Germany, DSD's 1993 green dot
      fees are similar to ADFs in that they
      charge manufacturers in advance for the
      cost of recycling their packages. How-
      ever, the green dot fees are imposed by
      industry rather than government. None-
      theless, the German fees, based on weight
      and   material,  could  provide  US
      policymakers with an example of how
      such fees might be set.
US Legislative Initiatives
In the United States, legislation incorporating
the concept of manufacturer responsibility has
been  proposed at the federal, state, and local
level, as illustrated by these examples.
    •  Responsible entity legislation: In 1992,
      a "responsible entity" provision was in-
      cluded in the federal legislation to reau-
      thorize the Resource Conservation and
      Recovery  Act (RCRA). It would have
      required all brand  name manufacturers
      with annual receipts  of $50 million or
      more to "recover," by themselves or
      through contracts with others, 50 percent
      of packaging materials made of glass,
      paper, metal, or plastic by the year 2000
      through source reduction, reuse, or use
      of recycled content. Although the provi-
      sion died along with the RCRA reautho-
      rization bill, Senator Max Baucus has
      said this would be the cornerstone of his
      solid waste proposals. Speaking at the US
      Conference of Mayors in April  1993,
      Senator Baucus cited  Germany  as  a
      source of his ideas to "internalize" waste
      management costs  and shift them from
      the taxpayer to industry.17
    •  Sustainable Manufacturing:  On the
      state level,  the California Integrated
      Waste Management Board planned to
 introduce "manufacturers' responsibil-
 ity" legislation in 1994, which it calls
 "sustainable manufacturing." The pro-
 posed legislation would include a broad
 range of strategies to change the way
 businesses deal with the environmental
 impacts of their products. Paul Relis of
 the California Waste Management Board
 has said, "As we look to the future of
 waste management in California, I be-
 lieve the German system should receive
 our closest study."18
 "Rates and dates" packaging legisla-
 tion: Ten states have proposed legisla-
 tion mandating that packaging be reus-
 able, recyclable, or made of recycled
 content. The actual rates specified and the
 dates for  achieving them have varied
 among the states. California and Oregon
 passed such legislation for rigid plastic
 containers in 1991.19 In Massachusetts,
 legislators proposed a "rates and dates"
 bill that was considered a prototype for
 the country but went on to defeat in a No-
 vember 1992 referendum after a massive
 industry-sponsored lobbying campaign
 against it.
 Local initiatives: In New York City, the
 Department of Sanitation is applying the
 German approach of producer responsi-
 bility in the development of local legis-
 lative proposals that would require retail-
 ers to take back dry-cell batteries, white
 goods (appliances), and tires. The legis-
lation would ban both the collection and
 disposal  of appliances, for example,
within the city's waste management sys-
tem. Consumers purchasing  new appli-
ances would be entitled to bring back an
old one, of the same type but not neces-
sarily the same brand.20
  Requiring retailers to provide bins so
122 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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  operate sorting and processing facilities,
  and may pay municipalities for the costs
  of collecting recyclables, to the extent
  that these costs exceed those of regular
  garbage collection.
• Utilization Requirements:  This strat-
  egy would require a manufacturer to re-
  cover a percentage of the materials used
  in its products, either by using the mate-
  rials in its own manufacturing process or
  by contracting with third parties to do so.
• Minimum-content standards: These
  standards require the use of a specified
  quantity of secondary materials in pack-
  ages  and/or products.  In the United
  States, minimum-content legislation be-
  gan by targeting newspapers and has ex-
  panded to include other products. Thir-
  teen states now have minimum-content
  legislation for newspapers, and 11 more
  have similar voluntary agreements. These
  initiatives have contributed to the large
  increase in use of recycled content by
  newspaper publishers with circulations
  over 200,000: from 9 percent in 1989 to
  19 percent in 1992.12
 • Virgin material taxes:  These taxes can
  be imposed on the virgin content of prod-
  ucts and packages at the manufacturing
  level as a way of encouraging the use of
  secondary materials by making  them
  more competitively priced compared to
  virgin materials.  Such taxes could also
  encourage source reduction by making
  materials more expensive, thereby creat-
  ing incentives to use less — for example,
  by making materials more costly relative
  to labor. Virgin materials taxes can be  a
  mechanism for internalizing solid waste
  costs if they are based on the  costs of
  waste management.
   • National materials trust fund:  The
     RAC list includes a proposal for estab-
     lishing a national trust fund by imposing
     fees on packages, based on the materials
     used. The fund would provide rebates to
     companies based on the percentage of
     secondary materials that they use in their
     products and packages.

   Another way to expand manufacturer re-
sponsibility that US policymakers have been
discussing for almost a decade is the advanced
disposal fee (ADF) — charging producers in
advance for disposing of their products or pack-
ages. The RAC left ADFs off its list because it
views them as a mechanism that is a variation
on the policy options of a materials trust fund
and virgin materials taxes.13
   • Advanced Disposal Fees (ADF):  An
     ADF is a fee levied on a product, based
     on the cost of waste management. ADFs
     reflect  the  approach that  these  costs
     should be the responsibility of manufac-
     turers, who pass them on to consumers
     in product  prices. In a 1991  study of
     ADFs in the United States, the consult-
     ing firm Arthur D. Little found states con-
     sidering 28 ADF-type bills, with 60 per-
     cent of them focusing on packaging.14
        More than half the states already have
      ADFs for specific commodities, such as
      tires, motor oil, appliances, or lead-acid
      batteries.15 Only Florida has attempted
      broader ADF application; its law imposes
      a one-cent fee on containers that are not
      recycled at  a rate of at least 50 percent,
      increasing to two cents in October 1995.
      Early evidence indicates that the Florida
      ADF, effective October 1993, is leading
      industry to increase investment in recy-
      cling, as this is often cheaper than pay-
      ing the fees.16
                                     Implications of the German Approach for US Waste Policy • 121

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 US beer and soft drink market, comprising a
 70 percent share for beer and a 50 percent share
 for soft drinks. In Germany, only about 11 per-
 cent of these beverages are sold in cans.
    The question of whether refillable bottles
 are better for the environment than one-way
 containers continues to be controversial in the
 United States and throughout Europe. A detailed
 analysis of this issue is beyond the scope of this
 report, but a forthcoming INFORM publication,
 Case Reopened: Reassessing Refillable Bottles
 (Spring 1994), will provide a comprehensive
 study of refillable beverage containers and re-
 lated policy implications. The report raises the
 following questions: As an environmental strat-
 egy, is refilling, in some or all cases, preferable
 to the  recycling of one-way containers? Is re-
 filling a practical option given today's technol-
 ogy, distribution systems, material and labor
 costs, marketing  practices,  and regulatory en-
 vironment? If refilling is beneficial but is not a
 practical option under current conditions, how
 would these conditions need to change in order
 for refilling to be practical?
    Even if Germany and the United States were
 to agree on the ideal policy regarding refillable
 versus one-way containers, their policy deci-
 sions would likely vary because the countries
 are starting from very different places. It is far
 easier and less costly for Germany to maintain
 its  existing  refillable structure than  for the
 United States to recreate one. Any environmen-
 tal benefits from expanding refilling would have
 to be weighed against the costs entailed in re-
 viving the US refilling system.
    The German experience can provide a use-
 ful  model for US policymakers if the United
 States  decides to promote  more refillable
 bottles. Most Germans agree that their refilling
 system is worth preserving. Many aspects of
 the  German  system, such  as standardized
bottles, higher bottle deposit fees, the ubiqui-
tous reusable carrying crates, and local bever-
age distribution patterns could be instructive in
designing US refillable policies and programs.

11. What policy mechanisms are available
if US policymakers decide to expand
manufacturer responsibility for products
and packages?

Recycling Advisory Council Policy Options
The Market Development Subcommittee of the
Recycling Advisory Council (RAC), a 15-year-
old advocacy and education  organization, has
listed six policy options as its top priorities.11
The RAC is made up of high-level representa-
tives from the federal government, municipali-
ties, environmental groups, public interest
organizations,  community-based  recycling
groups, the recycling industry, and industry in
general. The RAC defines these six policy op-
tions as follows:
   •  Manufacturers'Responsibility: Based
      on the German model, this policy would
      make manufacturers responsible for fi-
      nancing the recovery of a specified per-
      centage of the materials used in their
      products.  Manufacturers' responsibility
      could be  accomplished by creating an
      alternative waste management system,
      such as Germany's Dual System, or by
      having industry contract out waste man-
      agement functions or  finance existing
      waste management programs.
   •  Shared Responsibility: Under consid-
     eration in Canada, this  concept requires
     industry and the public sector to share re-
     sponsibility for recycling. Industry may
     establish  an  organization  to which it
     would contribute fees for funding recy-
     cling. The organization may own and
120 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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and incentives but allows industry to devise its
own implementation system. Presumably, if
industry must shoulder responsibility for man-
aging and paying for recycling, it will have a
positive incentive to make recycling work and
make it cost effective, as well as to reduce the
amount of materials it must handle. Yet, as dis-
cussed in Question 2, DSD's free recycling bins
provide a "perverse" incentive — one that less-
ens the source reduction incentives for consum-
ers —by shifting their costs from quantity-based
fees to an "invisible" increase in product prices.
    Some environmentalists, as noted in Chap-
ter 9, have criticized the Packaging Ordinance
as emphasizing  recycling and seeming to ig-
nore source reduction. However, source reduc-
tion of transport and secondary packaging has
occurred  because the law requires consumer
product companies to pay for managing the
waste generated by their shipping containers,
and provides incentives for retailers  to urge
suppliers to eliminate packaging. The  new in-
dustry-developed green dot fee schedule, which
took effect in October 1993, clearly contains
incentives for source reduction of primary pack-
aging through fees directly related to  packag-
ing weight. The German system is coherent in
this respect: the incentives for industry are gen-
erally consistent with the policy goals.
    Some US solid waste policies at  present,
while not mentioning source  reduction, have
implicit, perverse incentives that discourage it.
For example, tonnage grants paid to communi-
ties based on the amount of materials collected
 for recycling (such as exist in New Jersey) are
 a disincentive to reduce waste at the source. A
 reduction in the amount of materials collected
 for recycling would  decrease a community's
 weight-based grants. By contrast, a policy re-
 warding communities based on the amount of
 materials diverted  from  disposal,  such as
Westchester County, New York, has adopted,
encourages both source reduction and recycling.
    Some US policies today actually provide
disincentives for both source reduction and re-
cycling. For example, the federal subsidies for
virgin materials like timber and oil that lower
the prices of these virgin materials provide a
disincentive for using secondary materials and
for reducing the amount of materials used. The
policy of exempting government agencies and
public institutions from paying for waste man-
agement gives them little incentive to reduce
or recycle. Charging them for waste disposal
would provide economic incentives for both.

10. Could US policies encouraging the use
of refillable beverage containers effectively
promote source reduction in this country?
The most striking difference between packag-
ing in Germany and the United States is the
extensive use in Germany of refillable  bever-
age containers. In both countries,  refillable
bottles  were widely used prior to the  1960s.
Germany maintained its system, and the refill
rate for beer and soft drinks in Germany is 80
percent today. In the United States, 84 percent
of beer and soft drinks were  sold in refillable
containers in 1964, but this has now dropped to
5 percent.
    Germany did not retain its refillable system
 through happenstance.  Public policy there
 firmly supports the use of refillable bottles, as
 demonstrated by the high refill rates specified
 in the Packaging Ordinance. The government
 has even taken action against one-way contain-
 ers, meeting the introduction of the single-use
 PET bottle in 1988 with a mandatory deposit
 on one-way plastic bottles. Beverage compa-
 nies withdrew the single-use PET bottles and
 replaced them with refillable PET bottles. In
 contrast, one-way cans currently dominate the
                                         Implications of the German Approach for US Waste Policy  • 119

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   In any case, the German mechanism for rais-
ing money to fund the new system — the green
dot fees — might have poor political prospects
in the United States because it is, in effect, a
regressive sales tax, constituting a greater per-
centage of income for poorer people. Powerful
public figures in the  United States,  such as
former Representative Al Ullman (D, Oregon),
who was chairman of the  House  Ways and
Means Committee in the 1970s, have been voted
out of office after supporting a similarly regres-
sive national sales tax, the Value-Added Tax
(VAT). Although regressivity is a major issue
in the United States, it does not appear to be an
issue in Germany — a country accustomed to
raising large amounts of revenue through a na-
tional sales tax.

7. How could the United States ensure that
recycling targets are met?
The German experience has shown that dump-
ing of recyclables constitutes a serious prob-
lem. Even if materials are sent to an authorized
recycler,  there is no certainty that they will be
recycled  because recyclers may accept ship-
ments that greatly exceed their capacity. DSD
is experiencing difficulty in keeping  track of
materials shipped for recycling both within
Germany's borders and to foreign nations; the
United States would probably experience simi-
lar problems. Some monitoring will always be
required, and its effectiveness will remain prob-
lematic.
   The most effective way to ensure that ma-
terials are actually recycled would be to build
the necessary recycling capacity within each
country.  Government can encourage this  by
providing tax and other incentives for industry
to build additional capacity.
8. Could the take- back strategy work in the
United States?
The  take-back strategy is an outgrowth of
Germany's preference for incentive policy over
"command and control" regulations — the mar-
ket-based approach. The advantage of this ap-
proach is that, by allowing industry to set the
green dot fees for each packaging material, it
avoided the intense lobbying that would have
occurred had government set the fees. However,
the type of collaboration among competitors
required to establish and operate an entity like
DSD might run afoul of US antitrust laws, and
competing US companies do not traditionally
work together as German companies do.
   Moreover, the United States is much larger
than Germany, so setting up a US "Dual Sys-
tem" that would negotiate contracts with every
waste district in the country would be a huge
undertaking. Although  the take-back strategy
for packaging might be difficult to implement
in the United  States, it might be feasible for
larger items such as cars and computers. Many
US states already have take-back legislation,
in the form of mandatory deposits, that has func-
tioned well for beverage containers.
   But shifting responsibility to industry is not
contingent on a take-back strategy; it could be
accomplished through other mechanisms, such
as taxes, fees, or mandated utilization rates, as
described in Question 11.

9. How could public policy incorporate
positive, not perverse, incentives to reduce
and  recycle waste?
Incentives are the cornerstone of Germany's
market-based approach to  reducing and recy-
cling waste.  Based on the assumption that in-
dustry is more efl'ective than government at
tasks such as creating markets for secondary
materials, German policy provides the quotas
118 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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goals depends on how much society is willing
to pay for added collection costs, building re-
cycling facilities, and reprocessing materials,
and how it quantifies the benefits of recycling.
A recycling policy raises such economic issues
as the comparison of recycling costs to disposal
costs, and the price of secondary materials com-
pared to virgin materials of the same quality.
Even consumer participation is an economic
issue. To take an extreme example, a $10 de-
posit on each package would lead most con-
sumers to bring them back to the store for re-
demption and recycling.
   Moreover, determining a "practical" recy-
cling rate changes over time. Technological
changes create new opportunities to recycle:  10
years ago there was virtually no recycling of
aseptic beverage containers anywhere in the
world, yet DSD now estimates substantial ca-
pacity in Germany by 1994.

6. How much should a society spend on a
recycling policy? And how should the costs
be allocated?
A policy that mandates internalization of recy-
cling costs raises questions about the investment
industry must make to establish recycling, and
about the  effect of these internalized costs  on
both materials markets and consumer prices.
   Some  within industry charge that the Ger-
man system's high recycling quotas  mandate
recycling  "at any cost." On one hand, the in-
cremental cost of recycling may rise as recy-
cling rates increase, because industry typically
recycles materials that are easier and most eco-
nomical first, leaving the more marginal mate-
rials for later. On the other hand, recycling  on
such a massive scale, as attempted by Germany,
could lead to economies of scale and develop-
ment of new technologies that ultimately reduce
per-unit costs. Germany is serving as a labora-
tory that, through implementing its policies and
conducting life-cycle analyses, will provide in-
formation on the economic and environmental
viability of achieving the mandated quotas.
   The German policy is intended to apply
pressure on industry to reuse and recycle mate-
rials. The policy anticipates that the recycling
costs will be high for some materials, that these
costs will be reflected in higher prices, and that
ultimately materials that are costly to recycle
will be used less. The plastics crisis in Germany
is a manifestation of the application of this pres-
sure. Germany has chosen not to ban any mate-
rials, but rather to internalize the costs of man-
aging the waste  and  to  let market  forces
determine the demand for the materials. The
struggle underway in Germany will determine
whether the use of plastic packaging is substan-
tially decreased or whether the government al-
lows more waste-to-energy incineration.
   Current costs of the Dual System are high,
partly owing to the push to attain the  quotas
rapidly. There may, however, be a contrast in
short-term and  long-term costs of recycling.
Costs that are initially high during the transi-
tion period from an economy based on primary
raw materials to one based on secondary mate-
rials may decline after the large investments
required  for the transition  are completed and
technologies are improved.
   Industry in Germany imposes the packag-
ing fees, which are virtually a sales tax, but it is
not accountable to the public as elected offi-
cials are. This raises the question  of how the
level of the fees will be controlled. Consumer
groups have called DSD "a giant tax machine"
(as described in Chapter 9), and some have com-
plained that DSD contracts with the waste man-
agement industry are over-generous. Industry,
however, clearly has some incentive to keep the
fees down, as it would suffer from any decline
in consumer spending due to large increases in
the fees.
                                        Implications of the German Approach for US Waste Policy • 117

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For example, if mixed plastic packaging is
"chemically recycled" into synthetic crude oil
that is then burned, does this harm the environ-
ment less than burning these materials in a
waste-to-energy plant? And what are the rela-
tive costs? Clearly, the chemical recycling op-
tion should not be chosen simply  because it is
called "recycling."
   It is interesting to note that, in response to
mandates to  achieve high  recycling  rates,
"chemical recycling" is being promoted in Ger-
many and also in the US state of Washington.7

5. What recycling rates can realistically
be achieved?
Great difference  of opinion exists regarding
what recycling  rates  can  realistically  be
achieved. These rates vary by material and even
within material classifications. For example, in
the United States in 1990,  the overall recycling
rate  for plastic packaging materials was less
than 4 percent, yet within the plastics category,
31.5 percent of polyethylene (PET) soft drink
bottles was recycled. Aluminum had the high-
est recycling rate of any packaging material —
more than 50 percent— yet most of this was
attributable  to aluminum  cans' recycling rate
of 63 percent: all other types of aluminum pack-
aging have recycling rates of less than 10 per-
cent.
   To put Germany's recycling rates in con-
text, Table 13-2 shows the actual US recycling
rates for packaging materials in 1990 and the
German Packaging Ordinance's quotas for the
same materials. Although the US figures are for
all packages and the German quotas are for pri-
mary packages only, this discrepancy has a sig-
nificant affect only on the paper category: the
high US rate reflects the recycling of corrugated
shipping containers, classified as transport pack-
aging under the German Ordinance.
Table 13-2: Recycling Rates for Packaging
Materials


Materials
Glass
Tinplate
Aluminum
Plastic
Paper/
paperboard
Composites
US
actual*
1990
22.0
22.1
53.3
3.7

36.9
NA ,
German
quota**
1993
42
26
18
9

18

German
quota**
1995
72
72
72
64

64

*  For all packaging
** For primary packaging

Source: US data horn-Characterization of Municipal
Solid Waste in the United States 1992 Update, pre-
pared by Franklin Associates Ltd., for the US Environ-
mental Protection Agency, July 1992.
    No consensus;currently exists as to what
recycling rates are practical, or even what "prac-
tical" means. When J. Winston Porter was an
assistant administrator of the US Environmen-
tal Protection Agency in 1988, he set the na-
tional recycling goal at 25 percent by 1992. The
US recycled about 21 percent of its municipal
solid waste in 1992.  Porter now says that "a
practical ceiling fcjr a national recycling rate is
about 33 percent."8 In contrast, Barry Com-
moner, director of the Center for the Biology
of Natural Systems (CBNS) at Queens College
in New York City, argues that much higher rates
are feasible. A CBNS project in East Hampton,
NY, demonstrated that more than 84 percent of
household  garbage could be recycled.9 CBNS
has also identified almost 30 buildings in the
Park Slope neighborhood  of Brooklyn, New
York that achieved household recycling rates
of 50 percent or more.10
    Almost any material can be recycled at high
rates if cost is not a concern. Setting recycling
116 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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has legislation encouraging its agencies to pro-
cure products with recycled content — 35 of
them offer price preferences for paper with re-
cycled content.3
    After months of lobbying and negotiating
on the federal level, President Bill Clinton is-
sued an executive order in October 1993 requir-
ing federal agencies and the military to buy
paper with 20 percent recycled content by the
end of 1994 and 30 percent by the end of 1998.
The order was intended to encourage paper
companies' investment in recycling equipment
by guaranteeing a market for recycled paper and
also to aid localities in securing markets for the
used paper they collect.4
    While procurement policy has been used in
the United States to promote recycling, it has
not been used to promote  source reduction in
general, or packaging reduction in particular.
Source reduction affects the markets for sec-
ondary materials by limiting the supply, thereby
potentially alleviating the dislocations that may
result from a flood of materials. Some govern-
ment procurement policies have actually dis-
couraged  source reduction. For example, the
computer industry has been hampered in its ef-
forts to reuse parts by government procurement
policies that require equipment to be "new."
    The competitive bidding required by many
procurement policies favors disposables over
reusables  because disposable products gener-
ally have a cheaper initial purchase price, even
though they tend  to  be  more expensive over
their lifetime. One remedy would be to insti-
tute a system of "life-cycle costing," as the state
of Wisconsin has  done.  Instead of comparing
products based on purchase price, Wisconsin
assesses the annual cost  of products over their
useful life.5
4. What is recycling? What's in a name?
There is an urgent need both within the United
States and internationally to establish standard
definitions for recycling and waste generation:
recycling rates are expressed as a percentage
of the waste stream. The lack of standard ter-
minology often  makes comparisons of data
impossible. INFORM has found that published
recycling rates are misleading because they are
commonly based on materials collected for re-
cycling, rather than the amounts actually re-
cycled.6 Failure to recycle materials collected
may be the result of contamination of materi-
als, damage caused during collection, improper
sorting, lack of markets, and processing losses
in recycling facilities.
    The German Packaging Ordinance avoids
the definition issue by not setting recycling quo-
tas. The ordinance sets collection and sorting
quotas and states that all sorted materials should
be delivered to recyclers, thereby implying the
recycling quota. It is not known to what extent
recyclers actually recycle the  materials, and
what portion is dumped or lost in the process.
Still, the German rates are a better measure of
recycling than the rates often published in the
United States based solely on collections.
    In the face of high mandated recycling rates,
policy can become hostage to semantics. An
example is the pressure from  some industry
spokespersons to call waste-to-energy incinera-
tion "thermal recycling" and to  have this count
toward meeting recycling quotas. The German
government has not permitted burning to count,
but it does call plastics hydrogenation processes
"chemical recycling."  If recycling policies are
to succeed, it is important that  they define re-
cycling  when   setting  quotas.  Further,
policymakers need to  ask the right questions.
                                        Implications of the German Approach for US Waste Policy  • 115

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    The corollary to the German focus on in-
 dustry as the producer of waste is that less at-
 tention is being paid to consumers, who can in-
 fluence the amount of waste generated by their
 choice  and use of products. As producers are
 more able than consumers to influence pack-
 aging changes, the German policies are de-
 signed to affect industry directly, at the design
 stage, rather than to bring about changes in con-
 sumer purchasing habits that might have an in-
 direct affect on packaging decisions.

 3. How can markets be created for
 secondary materials?
 The biggest problem facing recycling programs
 in industrialized countries around the world has
 been lack of markets for the materials collected.
 In the United States, municipalities must meet
 higher and higher recycling targets due to pub-
 lic pressure for recycling, yet often they cannot
 find markets for the resulting secondary mate-
 rials.  As the amount of recyclables collected
 grows, the gap between supply and demand for
 these materials threatens to widen.

Industry Incentives
 Germany's policies do not specifically address
 markets for the materials to be collected, but
 they do  engage industry in the effort to develop
 markets by changing the rules of the market-
place and increasing industry's responsibility
for waste. In theory, requiring industry to take
back and reuse or recycle its packages and prod-
ucts gives it strong incentives to create markets
for secondary materials by using more recycled
content, and by reducing the use of materials
that are difficult or  expensive to recycle. Pre-
sumably, materials  that are costly to recycle,
like plastics, will  become more expensive and
will be used less.
   To date, however, Germany is flooding
world markets for  secondary materials with
 packaging waste, particularly plastics. It is too
 soon to know to what extent these dislocations
 may be merely a transitional effect that will dis-
 sipate as Germany increases its recycling ca-
 pacity. Shifting from the use of virgin materi-
 als to secondary materials throughout the world
 will cause substantial dislocations for industry.
 It is not yet known what costs and benefits
 would be derived from such a shift and if and
 how secondary materials markets can be devel-
 oped to absorb the  increase in the quantity of
 materials.        ;
    The proposed ordinances for autos and elec-
 tronics in Germany make incentives to reduce
 and recycle company-specific, and manufactur-
 ers are already reflecting this in their product
 design. Under the Packaging Ordinance the in-
 centives apply to industry collectively, because
 companies do not take  back their own pack-
 ages, and the incentives for industry to create
 secondary materials markets are less direct.
    State and local governments across  the
 United States have sought market development
 strategies. These often address local situations
 — for example, by providing incentives for in-
 vestment in recycling industries — and they
 often focus on particular materials, such as im-
 proving the market  for old newsprint by man-
 dating minimum recycled content. Despite mar-
 ket development efforts in every state in the
 nation, the market problem has persisted in the
 United States, and there is no coherent national
 policy.           ;

 Government Procurement Policy
 As government in the United States accounts
 for about 20 percent of the Gross Domestic
Product—employing one in six workers at the
federal, state, or local level and constituting the
nation's largest customer — government pro-
curement policies can have substantial impact
on markets for secondary materials. Every state
114 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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Table 13-1: Waste Management Funding Mechanisms and Incentives
How the Individual Pays    Funding Mechanism
                         Source Reduction and Recycling Incentives
Taxpayer

System user
Consumer
General tax revenues

Per-bin garbage fees
Waste management
costs incorporated in
product prices
(internalizing costs)
Almost nonexistent.

Individuals:  Strong incentive to reduce
costs by purchasing less wasteful and
more recyclable packages and products.
Industry; Weak, indirect incentive to
respond to consumer preferences .

Individuals:  Weak incentive to change
purchase patterns as fee is a small
percentage of purchase price.
Industry: Strong incentive to save by
reducing materials and using more easily
recycled materials.
 2. What should be the consumer's role in
 reducing and recycling waste?
 Germany's shifting of responsibility for waste
 management has provided incentives for indus-
 try to reduce packaging, but what incentives to
 reduce waste does this strategy give consum-
 ers? And how important is the consumer's role?
    Individuals always pay for waste manage-
 ment, whether as taxpayers, as users of the sys-
 tem, or as consumers — or some combination
 of these three (as shown in Table 13-1). Fund-
 ing waste management through general tax rev-
 enues provides  little incentive for individuals
 or industry to reduce waste, although this is the
 typical funding mechanism in the United States.
 Funding  through user fees, such  as per-bin
 charges for garbage, provides  a strong incen-
 tive for consumers to reduce waste and to in-
 crease recycling, since there is usually no charge
 for picking up recyclables.
    Making people pay by the bag for their trash
 is common in Germany, and in the United States
 an increasing number of communities are adopt-
 ing quantity-based user fees (QBUFs); that is,
                       charging households based on the amount of
                       waste they generate. More than 1,000 commu-
                       nities in 25 US states planned to have such
                       charges in place by the end of 1993.2 Besides
                       providing a direct incentive for consumers to
                       reduce waste, a policy based on user fees af-
                       fects industry indirectly by giving the consumer
                       an incentive to buy less wasteful packages and
                       products; presumably, industry would then re-
                       spond to the new consumer preferences.
                           In Germany, the per-bin charges,  based on
                       the amount of waste generated, have increased
                       rapidly, providing a strong incentive for house-
                       holds to reduce waste and to put as  much as
                       possible in the free recycling bins. On the other
                       hand, the Dual System's shift of the financing
                       for managing packaging  waste from per-bin
                       charges to an increase in consumer prices may
                       actually lessen incentives  for consumers to re-
                       duce waste in Germany. Under the Dual Sys-
                       tem, the individual still pays, but now as a con-
                       sumer:  in a hidden tax that is just a few cents
                       per package — one less  likely to provide an
                       incentive to reduce waste.
                                          Implications of the German Approach for US Waste Policy  • 113

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 Eleven Questions For US Solid
 Waste Policymakers
 1. How should responsibility for waste be
 allocated between industry and the public
 sector?
 This is the most important question raised by
 the German policies. In the United States, resi-
 dential waste is primarily the responsibility of
 local government, and its management is funded
 by taxpayers. Senator Max Baucus (D,  Mon-
 tana), chairman of the Senate Environment and
 Public Works Committee, has said this use of
 public money for waste means "taxpayers are
 subsidizing wastefulness."1
    In Germany,  the "polluter pays" principle
 shifts the financial responsibility for residen-
 tial waste from the public sector (funded by user
 fees and taxes) to industry, thereby providing
 an incentive for industry to produce less waste-
 ful-packages and products. Even though indus-
 try can pass the costs on to consumers, compa-
 nies have an incentive to keep the costs  down
 so their products can be priced competitively.
 Shifting responsibility does not mean that
 manufacturers are being made into garbage col-
 lectors in Germany; waste continues to be col-
 lected by waste management companies and
 municipalities, but producers must assume the
 financial responsibility.
   "Polluter-pays" municipal solid waste leg-
 islation is new in Germany, but there is evidence
 that it is beginning to have an impact. The first
 official reports on packaging waste generation,
 described in Chapter 6, show a 4 percent de-
 cline in packaging of 661,000 metric tons from
 1991  to 1992, a time when the  economy was
 growing. As discussed in Chapter 10, the auto
 and electronics industries have made significant
 changes in selecting materials and designing
 products.
     Shifting responsibility for waste manage-
 ment to industry is synonymous with "internal-
 izing" the costs of waste management. Instead
 of being funded by public monies, waste man-
 agement costs are reflected in the prices con-
 sumers pay for products. Failure to internalize
 costs can skew industry's decision-making pro-
 cess in favor of short-lived and disposable prod-
 ucts. For example, a beverage company that
 refills its bottles bears the cost of collecting,
 storing, and washiiig those bottles. If the com-
 pany shifts to one-way containers, the costs of
 collecting, recycling, or disposing of the con-
 tainers are not part of the company's account-
 ing equation — these costs become the respon-
 sibility of  the public sector,  the  taxpayer.
 Without internalization of costs,  this uneven
 playing field between refillable and disposable
 containers is likely to affect the company's
 choices. Similarly, when  companies make de-
 cisions  on the durability of their products, if
 costs are not internalized the additional cost of
 disposing of the shorter-lived products is not
 taken into account and becomes a problem for
 local solid waste departments, not for the com-
 panies making the design decisions.
   Germany has also shifted responsibility for
 waste within the business sector. The Packag-
 ing Ordinance relieves retailers of the financial
 responsibility for shipping container waste and
 makes those with greater control of the design
 stage — manufacturers and distributors — pay
 for managing the waste.
   Some countries  that are basing their poli-
 cies  on the "polluter pays" principle, such as
France and Canada., have opted for shared re-
sponsibility between private industry and the
public sector.
112 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
and only 30 percent of the amount collected was
to be recycled. The ordinance did not specify
what was to be done with the 70 percent of plas-
tics collected that was not required to be re-
cycled. Collection and sorting quotas were set
lower in  1993 to allow time to build up recy-
cling capacity, but the level of collections could
not be controlled, and the discrepancy between
the amount collected  and recycling capacity
emerged as a major issue.
    Recognizing that incinerating or landfilling
materials collected separately for recycling is
not politically viable, policymakers might avoid
such problems in the future by phasing in col-
lections geographically, so that the total col-
lected does not exceed recycling capacity.
    The failure of many in industry to pay the
required green dot fees also contributed to
DSD's financial crisis. In the summer of 1993,
90 percent of the packages on the German mar-
ket carried the green dot symbol, but fees were
paid for only 50-60 percent of the packages.
By the time DSD began to develop compliance
mechanisms and monitoring procedures,  the
Dual System was running colossal deficits. To
avoid this, future programs modeled on the Dual
System would need to focus on financial com-
pliance and articulate strong enforcement mea-
sures — before commencing operations.
     The German experience also provides posi-
 tive lessons. DSD imposed dynamic, not static,
 fees. In other words, fees can change as costs
 change. If,  due to new technologies or greater
 efficiency, the costs of recycling certain mate-
 rials were to decrease, the green dot fees would
 also decrease. This policy differs from some ad-
 vanced disposal fees considered in the United
 States that define a fixed rate per package, such
 as the Florida fee of one cent per container.
   The German Packaging Ordinance is an
ambitious plan to mandate recycling and reuse
which, by making industry responsible for the
cost of collecting, sorting, and recycling pack-
aging waste, includes economic incentives to
reduce the amount and toxicity of waste gener-
ated. Duales System Deutschland's decision to
make the green dot fees weight-based and ma-
terial-specific further increases the source re-
duction incentive by charging companies more
for packages that  are heavier or more difficult
and expensive to recycle. In the larger context
of resource management, the German initiative
addresses the issue of materials use by inter-
nalizing costs. This provides a powerful impe-
tus for industry to incorporate end-use consid-
erations into the  design and  development of
packages and  products, particularly when se-
lecting materials.
    One of the most positive aspects of the Ger-
man system is the consistency between objec-
tives and incentives for industry. For example,
the costs of recycling plastic were internalized
as the ordinance  intended, even though DSD,
not the plastics industry, ended up financing the
recycling: when the plastics industry failed to
build enough recycling capacity, DSD assumed
some of this responsibility itself, and it incorpo-
rated the costs in the green dot  fee for plastics.
    The issue for US policymakers  is not
whether the German system, particularly the
Dual System, will succeed or even survive.
 Modifications of the German policies might
 avoid many of the problems that have been en-
 countered. The issue,  instead, is whether the
 ideas or strategies implemented in Germany
 could be productively used in the United States
 to move this country toward a sound materials
 policy.
                                         Implications of the German Approach for US Waste Policy  • 111

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 Chapter 13:  Implications of the
 German Approach for US Waste Policy
Some Lessons from Germany

In evaluating potential applications of the Ger-
man approach for US waste policy, it is useful
to consider some of the problems Germany has
encountered, so they can be avoided in the
United States. A number of related factors led
to the crisis the Dual System faced in 1993:
consumers put more materials in the DSD bins
than DSD had planned to  collect; Germany
lacked adequate recycling capacity for the col-
lected materials; the Packaging Ordinance did
not require DSD to recycle all of the materials
it collected; and many companies failed to pay
their green dot fees in full and on time.
   The reasons for these shortcomings are in-
structive. Instead of  gradually phasing in the
Dual System, political pressures forced DSD
to move quickly and make the system nation-
wide shortly after its implementation in Janu-
ary 1993. The government had intended to
phase in the amount of packaging collected from
an average of 50 percent in 1993 to 80 percent
in 1995; however, there was no way to control
these amounts, and DSD ended up collecting
more used packaging than anticipated. DSD
provided curbside bins for the "light fraction"
of packaging waste!— specifically, plastic and
metallic materials. It intended to collect only
30 percent of plastic packaging, but consumers
put much more of it in the yellow bins. They
also discarded plastic products, which DSD
never intended to collect,  in the yellow bins.
DSD might have anticipated this result, given
the strong incentive for households to put ma-
terials in the DSD bins. Households pay steep
fees based on the amount of garbage they put
in their regular garbage bins and can reduce
those fees by placing more in the DSD contain-
ers, which are picked up free.
    The Packaging Ordinance's requirement
that only a portion of the materials DSD col-
lected be recycled in 1993 also created prob-
lems. German citizens who were separating
their waste and paying  for DSD collections
through the green dot fees were outraged by
DSD's suggestion of sending used packaging
to incinerators and landfills after it had been
collected separately at additional cost and ef-
fort. To take the most visible example, 30 per-
cent of plastic packaging was to be collected,
110 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

-------
waste management hierarchy, with Germany
giving greater preference to refillable packag-
ing than the European Community and the lat-
ter allowing more incineration than Germany.
Germany also places greater responsibility for
waste on industry (the producers) than does the
European  Community,  which  has  favored
shared responsibility between the private and
public sectors, although the matter is still be-
ing debated. Germany has deferred to the Eu-
ropean Community and has waited to pass regu-
lations on package labeling, reducing toxics,
and the banning of specific materials such as
PVC. However,  the recycling quotas set by
Germany are higher than those of the European
Community and must be  met much sooner.
The European Court of Justice may ultimately
have to rule on whether the more stringent mea-
sures taken by Germany are .primarily protect-
ing the environment or are a form of green pro-
tectionism.
Notes


I.  Alan Riding, "Europeans Try to Revive a Faded
    Dream of Unity," The New York Times, June 20,
    1993, p. 8.
2. "EC Environmental Policies and the Subsidiarity
    Debate," The ENDS Report, No. 215, December
    1992, p. 19.
3.  David Gardner, "Brussels Green Sprouts," Finan-
    cial Times, London, October 21, 1992, p. 22.
4.  "Environment Ministers Approve Waste Shipments
    Regulation," Europe Environment, No. 397, Europe
    Information Service, Brussels, November 5, 1992,
    p. 1-4.
5.  The European  Community, Council Regulation
    #259/93, on the "Supervision and Control of Ship-
    ments of Waste within, into, and out of the Euro-
    pean Community," Article 4.3(a), Brussels, Febru-
    ary 1,1993.
6.  "Court Refuses to Annul Framework Directive," Eu-
    rope Environment, No. 407, Europe Information
    Service, Brussels, March 30,1993, p. 1-6.
7.  Bureau of National Affairs, "Illegal Exports from
   Germany to France Spur Ministers to Form Interim
   Trade Plan," International Environment Daily, Wash-
   ington, DC, August 25, 1992.
8.  The European Community, "Draft Council Direc-
   tive on Packaging and Packaging Waste," Commis-
   sion of the European Communities, com(92)278
   final-Syn436, Brussels, July 15, 1992, p. 2-3.
9.  The European Community, "Discussion Document
   on Packaging Waste," October 1990, p. 28.
10. The European Community, "Draft Council Direc-
   tive," July 15, 1992, op. cit. The September 1993
   draft of the directive specifies the following limits
   for heavy metals in packaging:  Lead 150 ppm,
   Cadmium 1.5 ppm, Hexavalent chromium 100 ppm,
   and Mercury 1 ppm.
11. "European Parliament Committee Adopts Much
   Amended Report," Europe Environment, No. 411,
   Europe Information Service, Brussels, June 8,1993,
   p. 1-20.
12. The European Community, "Draft Proposal for a
   Council Directive on Packaging and Packaging
   Waste, DGXI-A4," DraftNo. 2, September 30,1991.
13. "Negotiations Startup Again on New Foundations,"
   Europe Environment, No. 414, Europe Information
   Service, Brussels, July 20,1993, p. 1-21.
14. "ESC Calls for More Preventive Action," Europe
   Environment, No. 408, Europe Information Service,
   Brussels, April  15,1993,  p. 1-1; and "Packaging
   Waste:  National Experts Call for More Emphasis
   on Prevention," Multinational Service: The National
   and Regional Contexts, Section III, No. 0330, March
   12,1993, Europe Information Service, Brussels.
15. "European Environmentalists Agree on Packaging
   Agenda," The ENDS Report, Environmental Data
   Services Ltd., No. 215, December 1992, p. 23.
16. "Negotiations Start Up Again on New Foundations,"
   Europe Environment, No. 414, Europe Information
   Service, Brussels, July 20,1993, p. 1-21.
17. Ibid., p. 1-22.
18. "European Parliament Mends Draft Directive," Eu-
   rope Environment, No. 413, Europe Information
   Service, Brussels, July 6, p. 1-11, 12.
19. "DTI Assessment of EC Packaging Rules," The
   ENDS Report, No. 217, February 1993, p. 14.
20. "U.K. to Oppose EC Targets for Packaging Waste,"
   The ENDS Report, p. 40-41.
21. "Packaging Waste: National Experts Call for More
   Emphasis on Prevention," op. cit.
                                       The German Packaging Ordinance and the European Community • 109

-------
Belgium, and the Netherlands, in particular,
advocate reusing or refilling. Moreover,  55
European  non-governmental organizations
(NGOs) have established a common agenda on
packaging issues in which they emphasize pre-
vention, support the reintroduction of refill sys-
tems in Western Europe, and oppose the intro-
duction  of one-way packaging in  Eastern
Europe. The groups are concerned about the
gradual weakening of the Packaging Directive.
"Every new draft has shown further watering
down and confusion and would lead to lower
standards in many member states."15
    All 12 member states agreed at the Council
of Environmental Ministers meeting in June
1993  that prevention should receive  greater
emphasis. They are considering guidelines on
eliminating secondaiy and unnecessary pack-
aging and encouraging the reuse of packaging.
These guidelines could be implemented by the
member states.16
Setting Recycling Targets

The European  Commission  has  accepted
Parliament's amendment to the Packaging Di-
rective, which sets intermediate, five-year tar-
gets of 60 percent recovery and 40 percent re-
cycling of each packaging material by weight.
The European Community seems to be mov-
ing toward greater flexibility in the directive,
as specific goals may be impossible to achieve
in rural, sparsely populated areas. Discussion'
continues as to whether the goals should be set
by material or whether there should be global
goals for all packaging. As of mid-1993, there
was no agreement on whether a clause would
be introduced allowing member states to adopt
more stringent goals.  Moreover, the issue of
unequal financial hardship had not been re-
solved.17  Greece  and Ireland, the two poorest
members of the European Community, claim
they could not handle the directive's financial
burden, nor its quantitative objectives.18
Allowing EC Packaging Taxes

Parliament voted to allow the European Com-
munity to create "economic instruments," such
as packaging taxes, to promote the Packaging
Directive's objectives. The Commission's ini-
tial proposal would allow only individual mem-
ber states to adopt economic instruments. Which
version would be included in the final directive
was unresolved as of mid-1993.
The Directive and the Member States

The United Kingdom and Germany oppose each
other on most of the issues under debate. ABrit-
ish study of the proposed EC Packaging Direc-
tive estimated the additional cost of compliance
for British industry at about £2.6 billion ($4.42
billion) per year — more than half attributable
to the cost of recycling plastics.19 The United
Kingdom opposes material-specific recovery
and recycling targets and supports a single tar-
get for diverting all packaging materials col-
lectively from landfills, enabling member states
to decide how much, of each material should be
reused, recycled,  or incinerated. The United
Kingdom argues that the reporting requirements
will constitute an excessive burden and says
member states should be restrained from going
"further or faster" than the EC directive.20 The
Netherlands, on the other hand, has said it would
not take a single step backward to comply with
weaker EC legislation.21
    The German ordinance and the  EC direc-
tive could conflict in several areas. The initia-
tives are based on different definitions of the
108 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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   The EC Packaging Directive aims prima-
rily to reduce packaging waste going to final
disposal (landfills or incinerators without en-
ergy recovery), and to adopt a common policy
for member states to avoid distortions in com-
petition, restraints of trade, and  the need for
companies to contend with different regulations
in each of the 12 member states. However, the
member states differ substantially on what that
common policy should be. Germany, Denmark,
and the Netherlands have pushed for the strong-
est legislation by promoting, for example, waste
prevention and refilling. But other EC member
states (particularly the United Kingdom), along
with private industry, have pressured for more
lenient measures, including a lower recycling
rate, recycling rates that are not  material-spe-
cific, and greater acceptance of incineration.
    A key provision of the draft Packaging Di-
rective circulated in 1993 states that within 10
years of its effective date, 90 percent, by weight,
of all packaging must be recovered (by recy-
cling, composting, or waste-to-energy burning)
and 60 percent, by weight, of each packaging
material must be recycled or composted. Final
disposal (landfilling or incineration without en-
ergy recovery) of packaging will be limited to
the residues of the sorting and collecting pro-
cesses and must not exceed 10 percent of pack-
aging consumption. Moreover, this draft of the
directive would require companies to meet stan-
dards for heavy metals in packaging, measured
in parts per million, no later than five years af-
ter the directive takes effect.10
    In June  1993, the  European Parliament
adopted the Commission's proposed Packag-
ing Directive, with amendments, clearing the
way for redrafting by the Commission and con-
sideration by the Council of Ministers. The par-
liamentary environment committee's report on
this directive was described as "the most lob-
bied report in the history of the European Par-
liament,"11 even though its role is only advi-
sory.


The Debate Over Prevention

The concept of waste prevention, or source re-
duction, continues to be hotly debated. Early
drafts of the EC Packaging Directive included
a "standstill" provision specifying that per-
capita consumption of packaging in 10 years
could not exceed the EC average in 1990, esti-
mated at 150 kilograms (330 pounds) per capita
per year.12 Industry, which views the standstill
principle as a hindrance to economic growth,
succeeded in getting the provision removed. But
environmental groups such as the European En-
vironmental Bureau and the Greens in the Eu-
ropean Parliament continue to press for its in-
clusion on the grounds that prevention at the
source should be the top  priority. Parliament
adopted an amendment specifying a hierarchy
of waste policy options from prevention as the
highest option through reuse,  recycling, incin-
eration with energy recovery, incineration with-
out energy recovery, and, last, landfilling.
    However, the EC Commission has made it
clear that it will not accept the hierarchy and
favors a more flexible approach. The Commis-
sion objects  to policies that favor reuse over
recycling. It  argues that all the waste process-
ing methods should be equivalent:  in other
words, recycling should not be preferred over
waste-to-energy incineration.13
    The Economic and Social Committee (ESC)
of the European Community, which has advi-
sory powers only, has joined  the environmen-
tal organizations and the  member states' del-
egations in the Council of Ministers in calling
for more  emphasis on  prevention.14 Denmark,
                                    The German Packaging Ordinance and the European Community • 107

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 Table 12-1: Organization for Economic
 Cooperation and Development (OECD), European
 Community (EC), and European Free Trade
 Association (EFTA) Member Countries
 Australia
 Austria
 Belgium
 Canada
 Denmark
 Finland
 France
 Germany
 Greece
 Iceland
 Ireland
 Italy
 Japan
 Liechtenstein
 Luxembourg
 Netherlands
 New Zealand
 Norway
 Portugal
Spain
Sweden
Switzerland
Turkey
                   OECD
EC
EFTA
United Kingdom
United States
Sources: OECD Environmental Data, 1991, Paris,
1991; and The New York Times, December 9, 1991.
                   ing the United Kingdom, France, and Belgium
                   (as described in Chapter 9), are becoming in-
                   creasingly troubled by the flood of materials
                   from Germany and may take other actions.
                   EC Directive on Packaging Waste

                   The European Community has been develop-
                   ing a Packaging Directive since 1990, but it had
                   not been adopted by the time this report was
                   prepared for publication. (Refer to the Epilogue
                   for a description of the political agreement
                   reached on the directive in December 1993.)
                   The EC directive could have a range of impli-
                   cations for the future of the German Packaging
                   Ordinance, from no impact (if Germany is per-
                   mitted to follow its own regulations, irrespec-
                   tive of what the European Community adopts),
                   to overruling the German ordinance and requir-
                   ing Germany to conform to the EC directive.
                   Most likely, the impact will fall somewhere
                   between these extremes,  with some of the is-
                   sues  to be resolved by the European Court.
                   However, as Germany is the  most powerful
                   country in the European Community, with the
                   largest population and the dominant economy,
                   it may play an important role in shaping the EC
                   directive.          i
                      As in Germany,  packaging is a major com-
                   ponent of municipal solid waste generated in
                   the European Community, accounting for 25-
                   30 percent of the total. The European Commu-
                   nity reports that its 341 million inhabitants gen-
                   erate about 50 millioin tons of packaging waste
                   per year: 25 million tons from households, 15
                   million  tons from the service  sector, and 10
                   million tons from industry.8 About 20 percent
                   of this waste is recydled, 60 percent landfilled,
                  and 20 percent incinerated.9
106 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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EC Regulation of Waste Shipments

In October 1992, after two years of delibera-
tions, the EC Council of Ministers agreed on
new regulations for the transboundary shipment
of waste. The measures — an application of the
"subsidiarity" principle — are of great impor-
tance to Germany, a major exporter of waste.
Formally adopted in February 1993, they were
intended to take effect in 1994. They regulate
the supervision and control of waste shipments
within, into, and out of the European Commu-
nity.4
    The new regulations reversed a prior policy
that protected free trade in waste. Under the new
regulations, "member states may take measures
in accordance with  the Treaty to prohibit gen-
erally or partially or to object systematically to
shipments of waste."5 The regulations distin-
guish between waste for disposal and waste for
recovery (which includes recycling and waste-
to-energy incineration) and allow a country to
close its  borders to waste for disposal. The Eu-
ropean debate on this issue has a direct parallel
in the United States, where free trade in waste
has been protected by the Interstate Commerce
clause of the Constitution. Legislation has been
proposed in the US Congress that would per-
mit states to limit imports of waste for disposal
as the new EC regulations do. As of mid-1993,
the United States had not adopted the proposed
legislation. The issue is not completely resolved
in the European Community either, as the Eu-
ropean Parliament has sued to have the waste
shipment regulations  annulled on the grounds
 that the Council of Ministers should have based
 them on free trade (article 100A), not environ-
mental protection (article 130S).6 The lawsuit
 is partly political, as the Parliament has greater
 power under article 100A.
Implications of EC Regulations
for German Waste Policy

The details of the waste regulations, including
the complicated requirements for advance no-
tification and consent, are beyond the scope of
this report, but some implications for Germany,
as a major waste exporter, should be noted. The
new regulations allowing EC countries to close
their borders to waste destined for disposal will
put added pressure on Germany to reduce and
recycle its waste. For shipments of waste for
disposal among EC members, the new regula-
tions require prior notification to the importing
country  and a certificate of disposal to docu-
ment that the waste was legally disposed of;
these regulations are intended to curtail illegal
dumping.
    The  regulations legalize France's August
 1992 ban on imports of waste for disposal,
which caused serious problems in  southwest-
ern Germany. Communities there had legally
been shipping 700,000 tons of waste per year
to French landfills at a cost of about one-third
 of disposal costs in Germany.7
    Exports of waste for disposal outside of the
European Community will be virtually banned
 with a few exceptions for European countries
 that are  members of the European  Free Trade
 Association shown in Table 12-1.
    The impact on shipments of waste for re-
 covery will be less severe, although additional
 tracking documents and, in some cases, agree-
 ments with receiving countries will be required.
 Shipments of recyclables to 69 African, Carib-
 bean, and Pacific countries will be  forbidden.
     The new regulations alone will not restrict
 Duales System Deutschland's (DSD) exports of
 used packaging materials from Germany  to
 other EC countries, as these are "waste for re-
 covery." However, receiving countries, includ-
                                    The German Packaging Ordinance and the European Community • 105

-------
       "Environmental Protection in Germany," August
           1992.
       "The Federal Government Passes New Waste
           Management Act." Press release. March 31,
           1993.
       "Germany - The Federal Environment Ministry."
           August 1992.
       Information Sheet on the Packaging Ordinance:
           "The Distinction between Transport, Second-
           ary, and Sales Packaging."
       "Key Point: On the Spot Recycling and Reuse of
           Transport Packaging."
       "Key Point: Where is Used Transport Packaging
           to be Returned to?"
       "Okobilanz fur Gertrankeverpackungen" ("Eco-
          balance for Beverage Packages"). Press re-
          lease. September 21, 1993.
       "Ordinance on the Avoidance of Packaging Waste"
          (Packaging Ordinance - Verpackungsverord-
          nting - VerpackVO) of June 12, 1991.
      "Ordinance on Source Reduction and the Recy-
          cling of Used Electrical and Electronic Goods
          and Appliances" (Draft). July 1991.
      "Ordinance on Source Reduction and Recycling
          of Waste from Automobile Disposal" (Draft).
          August 1992.
      "Packaging Ordinance Approved: Abandoning the
          Throwaway Society." Press release. Novem-
          ber 14, 1990.
      "Regulation Regarding the Avoidance, Reduction
          and Recycling of the Waste of Used Electric
          and Electronic Equipment - Electronic Scrap
          Regulation." WAII 3-30 114/7,  Working pa-
          per as of October 1992.
      "Topfer legt neues Abfallgesetz vor: Kreislaufwirt-
          schaft statt Abfallbeseitigung" ("Topfer Pre-
          sents  New Waste Legislation: Closed-Loop
         Economy Instead of Waste Disposal"). Press
         release. July 17, 1992.

BundesverbandderDeutschen Industrie e.V. (BDI) (Fed-
   eration of German Industries). Cologne.
     "Bin  Beitrag  zur  aktuellen  abfallpolitischen
         Diskussion" ("A Contribution to the Ongo-
         ing Waste Discussion"). November 4, 1992.
      "Grundsatzstellungnahme"  ("Position Paper").
         June/July 1992.
     "International Environmental Policy  — Perspec-
         tives 2000." May 1992.
     "Making Market Forces Work to Improve the En-
         vironment."  Paper delivered by  Heinrich
         Weiss, President of BDI, at the Second World
                       ,1
           Industrial Conference on Environmental Man-
           agement. Rotterdam, April 10,1991.
       Report 1988-1990: Environmental Policy Octo-
           ber 1, 1990.  ,
       "Stellungnahme zum Entwurf einer Verordnung
           zur Forderung von Getrankemehrwegsyste-
           men" ("Position Paper in Response to the
           Separate Ordinance on Refillables") May
           1992.       ,

  Bureau of National Affairs. Washington, DC.
       "Cabinet Approves Amended Waste Law Despite
          Widespread Industry Objections." Interna-
          tional Environment Daily. April 2, 1993.
       "French Paper Recycling Industry Launches Pro-
          tests Against German Imports." International
          Environment Daily. April 16,  1993.
       "German Cartel Office Will Examine Regulation
          Scheme  for G(arbage Collection." Antitrust
          and Trade Regulation Report. January 1
          1993.        ;
       "German, EC Packaging Measures Will Hurt U.K.
          Industry, House of Commons Panel Told."
          International Environment Daily. March 8
          1993.
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                                                                                Appendices  • 159

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                                                                                   Appendices • 163

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                                             Index
Abfall (waste), 2, 85
Advanced Disposal Fees (ADFs), 121-122
Alliance '90/Greens, 11
Alter, Harvey, 81
Annighofer, Frank, 77
Apple Computer, 43-44,92,94
Arthur D. Little, Inc., 77, 81,121
Association of Bavarian Retailers, 28,91
Association of European Plastics Manufacturers, 78
Association of German Chambers of Industry and
   Commerce (DIHT), 33
Association of Local Authorities, 66
Association of the Electronics Industry (ZVEI), 91, 92
Association of Tool Makers (VDMA), 91
Australia, PVC packaging phase out in, 70
Austria
   legislation for reduction and recycling of
      auto waste, 90
   "polluter pays" principle, 7, 81
 Automobiles, proposed ordinance on the reduction
   and recycling ofwaste  from, 86-90
 Automotive Dismantlers and Recyclers Association
   (ADRA), 89
 Azar, Jack, 93
 B
 Baden-Wiirttemberg, Germany, 2, 100
    Dual System exemption (primary packaging),
    32,65
 Bamier, Michel, 79
 BASF, 63, 64
 Baucus, Sen. Max, 4,112,  122, 123
 Bavaria, Germany, 8
    Dual System exemption, 32
 Bavarian Retailers Association, 28, 91
Bayerische Moteren Werke A. G. (BMW), 88, 89-90
Belgium
   and the European Community (EC) packaging
     directive, 108,131
   "POST PLUS," 81-82
   German exports of packaging materials to, 78,106
   MTS in, 25
   "polluter pays" principle, 7
Berlin Technical College (TFB), 38, 41, 64
Beverage cartons, recycling, 36
Beverage container system, maintaining the refillable,
   52-62
Beverage containers
   disposable, ban on, 97-98
   environmental debate of one-way vs.
      refillable, 53-55
   US policy and refillable, 119-120
Bins
   per-bin charges, 113
   requiring retailers to provide bins for used
      packaging, 5, 27, 28
BMW.  See Bayerische Moteren Werke A. G. (BMW)
Bongaerts, Jan, 46
 Bottrop, Germany, chemical recycling plant in, 65, 66,
   68
 British Department of Trade and Industry (DTI), 78,
   79
 British Paper and Board Industry, 79
 British Plastics Federation, 79
 Briick, Wolfram, 65-66, 67, 129
 Bulgaria, German exports of used plastic packaging
    to, 67
 Bund Urn welt und Naturschutz Deutschland e.V.
    (BUND). See German Federation for the Environ-
    ment and the Protection of Nature
 Bundesanzeiger (Federal Bulletin), 17
 Bundesministerium fur Umwelt, Naturschutz und
    Reaktorsicherheit (BMU). See Federal Environ-
    ment Ministry (BMU)
  164 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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  the Bundesrat, 14, 55, 74, 85, 129
  Bundesverband der Deutschen Industrie e.V. (BDI).
     See Federation of German Industries (BDI)
  Bundesverband Glas, 55
  California
    "rates and dates packaging" legislation, 122
    waste reduction legislation, 3
  California Integrated Waste Management Board, 122
  Canada, "polluter pays" principle, 7, 82, 112
  Capri-Sonne juices
    development of refillable PET bottle for, 60
    in pouches, 60-61
  Center for the Biology of Natural Systems (CBNS)
    NYC, 116
  Chemical recycling, 17, 63, 65, 66-67
  Chernobyl nuclear accident and Germany, 8
  China, German exports of packaging materials to, 80
  Chlorofluorocarbons (CFCs), 89
  Christian Democratic Union (CDU), 11, 14
  Chrysler Corp., 90
 Clinton, William Jefferson "Bill," 115
 Closed Loop Economy and Waste Management Act
    84-86
 Coca-Cola Co., 22, 42, 56, 59, 60, 61
 Colgate-Palmolive Co., 25,  28
 Collection quotas, 16, 115
 Cologne, Germany,  "Umweltzentrum West" (Environ-
    ment Center West) pilot project, 98
 Commoner, Barry, 116
 Compaq Corp., 92
 Composite packaging, 19, 41
 Computer industry, 92-94, 115
 Consumers
   consumer participation in environmental
      practices, 10
   home delivered beverages and, 59
   role of the consumer in reducing and recycling
      waste, 20, 113-114
DEKUR-Kunststoff Recycling GmbH (DKR), 35, 67
Dell Computer Corp., 92
Denmark
   German exports of packaging materials to, 78
   on European Community (EC) packaging
     directive, 82, 107, 130, 131, 132
Deposits on refillable bottles, 52-53, 57-58
  Deutscher Industrie- und Handlestag (DIHT). See
     Association of German Chambers of Industry and
     Commerce (DIHT)
  Disposables
     at events held on public property, banning 73
       97-98
     taxing, 98
  Dow Chemical Co., 124
  Drop-off and curbside collection, 33
  Dual System, 16
     criticisms of the, 72-83
     establishing the, 32-33
     exemption negotiations and DSD, 32
     financing the, 38-44
    primary packaging and the, 31-51
    recycling and the, 33-38
    and refillables, 74
    revenue for municipalities and shifting financial
       responsibility, 44-45
 Duales System Deutschland GmbH (DSD), 16
    contracts with the, 76, 99, 128
    criticisms of the, 72-83
    drop-off and curbside collection, 33
    Dual System exemption negotiations and, 32
    exports of used packaging materials, 70, 129
    financial crisis of 1993, 38-39, 127-129
    and Germany's antitrust laws, 77
    and localities, 44-45, 76
    membership in, 32-33
    packaging reduction surveys, 47-48
    and the plastics industry, 63-70
    recyclables dumped abroad, 78
    refill rates for beverages and, 17
    revenues and costs, 38
    and secondary packaging, 27, 28
    stockpiling recyclables, 74, 129
    the waste management system and
      harmonization of, 44-45       ,
"Eco-balance" (life-cycle analysis) of packaging, 53
"Eco-Emballage" system, 81
Electric and electronic equipment, proposed ordinance
   on the reduction and recycling of used 90-96
EMMAUS, 98
Energiewerke Schwarze Pumpe (ESPAG) gasification
   plant, 66
Environmental impact assessment (EIA), 92
European Commission, 78, 104, 107, 108, 124
                                                                                         Index • 165

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E (continued)
European Community (EC)
   and the German Packaging Ordinance, 20, 53,
      103-109
   Packaging Directive, 7,78, 81, 82,106-109,
      130-132
   packaging waste definition, 2
   recycling capacity and the, 36
   regulations on interstate shipment of waste, 3, 70,
      78,105
European Court of Justice, 106,109
European Environmental Bureau, 107
European Free Trade Association (EFTA), 105,106
Exemption for the Dual System, getting an, 32
 Federal Cartel Office (Bundeskartellamt), 22,77,128
 Federal Environment Ministry (BMU), 2
   Closed-Loop Economy and Waste Management
      Act, 84-85
   on DSD's revenues and costs, 38
   establishment of, 9
   on Packaging Ordinance, 13, 53,78,129
   and the plastics industry, 64,70
   and refill quotas, 55
   and "take-back" packaging mandate on transport
      packaging, 21, 22
 Federal Environmental Agency (UB A), 54,75
 Federation of German Industries (BDI), 33,38,76
   response to Waste Management Act, 85-86
 Florida, Advanced Disposal Fees (ADFs), 121
 Fluff, 86-87,88
 Ford Motor Co., 88,90
 Forests, damage to German, 9
 "POST PLUS," 82
 France
    BMW recycling centers in, 89
    "Eco-Emballage" system, 81
    EMMAUS program, 98
    and the European Community (EC) packaging
       directive, 131
    German exports of packaging materials to, 78
       paper to, 36
       plastics to, 67
       waste for disposal to, 3,100,105, 106
    legislation for reduction and recycling of auto
       waste, 90
    paper recycling firms demonstrations, 79
    plastics to Indonesian recycling plants, 80
    "polluter pays" principle, 7, 81, 112
Franz Delbrouck GmbH, 62
Fraunhofer Institute for Food Technology and
   Packaging, 25, 53-54, 75
Free trade vs. environmental protection, 104
Garbage, 1.  See also municipal solid waste
Gasification plant, 66
Gasoline, 10
Gauweiler, Peter, 72-73
General Motors Corp., 90
Gerlinger, Karl H., 90
German Automobile Manufacturers Association
   (VDA), 88
German Cartel Office (Bundeskartellamt), 22, 77, 128
German Federal Ministry for Research and
   Technology, 68
German Federation  for the Environment and the
   Protection of Nature (BUND), 55-57, 59-60
 German Packaging Ordinance. See  Packaging
   Ordinance
 "The German Packaging Ordinance - A Practical
   Guide with Commentary," 20
 Germany
   antitrust laws, 77
   and Chernobyl nuclear accident,  8
   computer companies in, 92-94
   concern  over damaged forests, 9
   environmental practices, 10
   and the European Community (EC) packaging
       directive, 107, 108-109, 130,  131, 132
   exports of waste, 2-3, 36, 67, 70, 78-80, 100,
       105-106, 129, 131
    Gross Domestic Product (GDP) in, 9, 46
    impact of the Packaging Ordinance, 6, 46-48
    implications of EC regulations for German waste
       policy,  105-106
    incineration, 2
    landfills in, 2, 3
    local waste management initiatives, 97-102
    municipal solid  waste management structure  in,  11
    municipal solid  waste problems  in, 2-3
    plastics recycling in, 37-38, 63-71
    plastics to Indonesian recycling  plants, 80
    population density in, 2, 8
    proximity to other nations, 8-9
  166 • Germany. Garbage, and the Green Dot: Challenging the Throwaway Society

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  Germany (continued)
    waste avoidance in, 73
       proposed waste avoidance and recycling
       legislation for products, 84-96
    waste generation in, 10-11
    waste-to-energy plants, 2
  Gesellschaft fur Verpackungsmarktforschung (GVM).
    See Group for Packaging Market Research (GVM)
  Gesellschaft fur Riicknahme und Verwertung von
    Transportverpackungen (RVT). See Group for
    Take-Back and Recycling of Transport Packaging
    (RVT)
  Glass recycling, 36
    one-way glass bottles, 55
  Great Atlantic and Pacific Tea Company, 48
  Green consumerism, 9
  Green dot fees
    as an incentive to develop refillable bottles, 60-61
    industry's failure to pay, 39, 75
    material and weight vs. filling volume, 6, 41-42
    1992, 39-40, 153
    1993, 40-41, 153
    1994 estimated, 41
    for plastics,  35
    setting the, 39-42
 Green dot symbol (der Grime Punkt), 33, 35
    applying for the green dot, 42-43
    critics and the, 74
    "free riders" on the green dot system, 39, 75
    packages outside the green dot system, 43-44
 Green Party (Die Griinen), 11-12, 86, 107
 Greenpeace, 68, 80
 Griefahn, Monika, 65, 73
 Gross Domestic Product (GDP), 9, 46, 114
 Group for Packaging Market Research (GVM), 18 46
   53, 55, 67-68
 Group for Take-Back and Recycling of Transport
   Packaging (RVT), 21-22
 Grundig, 94
H

Hamburg, Germany, and the exemption for plastics
   65
Hauptverband des Deutschen Einzelhandels (HDE).
   Sge National Retailers Association (HDE)
Hazardous residues materials, 15
  Heidelberg, Germany
    ban on disposables at events held on public
       property, 97-98
    cost of waste management in, 100-101
    export of waste for disposal, 3
    waste management law, 98
  Hertie department store, 25, 28, 70
  House Ways and Means; Committee, 118
  Hydrogenation processes, 66-67
 I                    i

 IBM Corp., 92-93     \
 Incineration
    "thermal recycling," 17, 63
    tipping fees, 67, 100
    waste-to-energy plants
      in Germany, 2
      in the United States, 3
 Indiana, legislation to restrict shipments of exported
    waste, 3           ;
 Indonesia, recycling plaiiits in, 80
 Industry Council for Packaging and the Environment
    (INCPEN), 78      ;
 Institute for Energy and Environmental Research
    (IFEU), 53
 Institute for European Environmental Policy (IEUP),
    46                 :
 International Fruit Container (IFCO), 25-26
James, Sharpe, 123
K

Karstadt department store, 25, 28, 70
Kassel, Germany, 98    ;
Kentucky, legislation to restrict shipments of exported
   waste, 3
Kiel Institute for World Economics, 75, 76
Kohleol-Anlage Bottrop (KAB) hydrogenation plant
   66,68              ;_
Kraft-General Foods, 60 '
Kreislaufwirtschafts-und Abfallgesetz (Closed Loop
   Economy and Waste Management Act), 84-86
                                                                                          Index • 167

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Ulnder or states, 11,14, 32
LUndesverband des Bayerischen Einzelhandels e.V.
   See Bavarian Retailers Association
Landfills
   in France, 78,105
   in Germany, 2
   in the United States, 3
Life-cycle analysis, 25,75
   "Eco-balance," 53
Life-cycle costing, 115
"Light fraction" packaging materials, 31-32, 64
Lower Saxony,  Germany
   Dual System exemption (primary packaging), 32,
   65
Luxembourg
   German exports of packaging materials to, 78,131
   MTS in, 25
 M
 Mainz, Germany, 128
 Malaysia, German exports of packaging materials to,
    80
 Malle, Karl-Geert, 64
 "Manufacturers' responsibility" policy, 120
 Martini, Klaudia, 65
 Massachusetts, "rates and dates packaging" legisla-
    tion, 122
 Mechanical recycling, 63, 65,129
 Metals (aluminum and tinplate), recycling, 37, 116
 Metro International, 24, 25-26
 Michigan, legislation to restrict shipments of exported
    waste, 3
 Mills, Rowena, 79
 Minimum-content standards, 121
 Ministry for the Environment. See Federal Environ-
    ment Ministry (BMU)
 Mixed-material packaging, 19
 MTS Okologistik GmbH & Co. KG, 24
 MOller, Molkerei Alois,  128
 Multi-use returnable transport packaging system
    (MTS), 22-26
 Munich, Germany
    ban on disposables at events held on public
       property, 73,97-98
    Department of Environmental Protection, 72
    Department, of Sanitation, 27
    waste avoidance in, 73
Municipal solid waste
   defined, 1-2
   municipal solid waste problems in Germany and
     the US, 2-3
   "polluter pays" principle and, 13-14
   solid waste policy options, 3-4
   US solid waste stream, 3
Municipal solid waste management structure, 11
Municipal solid waste plans, preparing, 99
 N
 National materials trust fund, 121
 National Retailers Association (HDE), 28
 NEC Inc., 92
 Nestle Deutschland, 64
 Netherlands
   BMW recycling centers in the, 89
   German exports of packaging materials to the,
      78,80
   MTS in the, 25
   on European Community (EC) packaging directive,
      82, 107, 108, 130, 131,132
   PVC packaging phase out in the, 70
 New Jersey, interstate export of waste, 3
 New York City Department of Sanitation, 122
 New York state, interstate export of waste, 3
 NIMBY (Not In My Backyard) syndrome, 3
 Non-governmental organizations (NGOs), 108
 North American Free Trade Agreement (NAFTA), 103
 North Rhine-Westphalia, Germany, 99
 One-way containers vs. refillable beverage containers,
    53-55, 119-120
 One-way packaging, 74
    collection quotas for, 16
    environmental debate of one-way vs. refillable
       beverage containers, 53-55
    green dot fees for, 42
    one-way and refillable containers, 53-55
    one-way glass bottles, 55
    recycling quotas for, 17
    sorting quotas for, 16-17
  "Ordinance on the Avoidance of Packaging Waste"
    (Verpackungsverordnung) 4, 133-152
  Oregon, "rates and dates packaging" legislation, 122
  Organization for Economic Cooperation and Develop-
    ment (OECD), 10,  106
  168 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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  Packaging Ordinance
    amending the, 129-130
    background on passing the, 1,14-15
    basic strategy of, 4-5
    criticisms of the, 72-83
    and the European Community (EC), 20, 103-109
    goals and philosophy of, 4
    impact of the, 6,46-48
    implementation methods, 5
    and international concerns, 78-81
    plastics and the, 63-71
    provisions of the, 15-17
    refilling and the, 52-59
    as a trade barrier, 78
 Packaging statistics, 17-19
 Packaging taxes, EC, 108
 Packaging waste
    defined, 1-2
    European Community (EC) directive on, 106-109
    Packaging Ordinance and the avoidance of, 13-20
 Paper/paperboard
    French paper recycling firms demonstrations, 79
    recycling, 36-37
 Pennsylvania, legislation to restrict shipments of ex-
    ported waste, 3
 PepsiCo., 22, 59, 61
 Per-bin charges, 113
 Phillipines, German exports  of packaging materials to
    the, 80
 Plastic (PET) containers, refillable, 59-60
    for juices, 60-62
 Plastics
    beverage containers, 56, 59-62
    chemical recycling of, 17, 63, 65, 66-67
    green dot fees for, 35, 40, 41, 42, 43
   packaging, 32, 116
      exporting used, 70, 129
   and the Packaging Ordinance, 63-71
   recycling,  37-38, 63-71
   recycling fees for, 35
   recycling quotas, 36
   refillable plastic (PET) containers, 59-62
   sorting quotas and, 16-17
   stockpiling, 74,129
"Polluter pays" principle, 4, 6,  13-14, 112
   and Closed-Loop and Waste Management Act
      84-85
   outside Germany, 81-82
Polyethylene  terephthalate (PET) bottles, 56, 68, 119
   refillable PET bottle for juices, 60-62
   refillable plastic PET containers, 59-60
  Polyvinyl chloride (PVC), 46, 68-70, 89
  Population density
    in Germany, 2, 8
    in the United States,, 3, 8
  Porter, J. Winston, 116
  PRAVDA (auto organization), 88
  Preimesser, 88
  Primary packaging
    and the Dual System, 31-51
    MTS crates and, 24
    packages outside the green dot system, 43-44
    Packaging Ordinance's rules for, 15
  Procter and Gamble GmbH (P&G), 22,-25, 48, 70
  Procurement policy, US, 114-115
  "Product stewardship," ,93
  PWA Industriepapier GmbH, 36
 Quantity-based user fees (QBUFs), 99, 113
 "Rates and dates packaging" legislation, 122
 Re-Carton GmbH, 36
 Recycling, 73
    automobiles, 86-90 :
    chemical, 17, 63, 65,66-67
    definitions for, 115-116
    and the Dual System, 33-38
    dumping recyclables Abroad, 78
    EC recycling targets, 108
    electronic waste, 90-96
    incentives, 35, 118-119
    inefficient separation.^ materials, 76-77
    markets for secondary materials, 114-115
    mechanical,  63, 65, 129
    monitoring, 35, 75
   plastics, 37-38, 63-71
   quotas and capacity, 17, 35, 36, 129-130
   as solid waste policy option, 3
   of specific materials, 36-38
   stockpiling recyclables, 74, 129
   "thermal," 63, 17
   waste for recovery,  2, 105-106
Recycling Advisory Council (RAC),  120-121
Recycling Group for Used Plastic Packaging (VGK)
   35, 67, 78
Recycling markets, incer lives to build, 114
Recycling policy costs, 117-118
Recycling rates, 116-117
                                                                                            Index  • 169

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R (continued)

Recycling targets
  EC, 108
  meeting, 118
Refill quotas, 55
Refill rates for beverages, 6,17
  Dual System anclrefillables, 74
  maintaining Uie refillable beverage container
      system, 52-62
  US policy and refillable beverage containers,
      119-120
Refillable plastic (PET) containers, 59-62
Refillables and the Dual System, 74
REF-PET SYSTEMS, 62
Relis, Paul, 122
Resource Conservation and Recovery Act (RCRA),
   122
Resource management, 4
Responsible entity legislation, 122
Retailers
   and rcfillables, 58-59
   requiring retailers to provide bins for used
      packaging, 5, 27,28
 Reusable transport containers, 22-26
 Rhineland-Palatinate, Germany
   Dual System exemption (primary packaging), 32,
   37,65
 RMA, Ltd., 79,80
 Rudolph Wild Co.
   development of refillable PET bottle, 60-62
   fee schedules for packaging, 42,43
 Rummlcr, Thomas, 20, 53, 54
 Rilschen, Gerhard, 64
 RVT. See Group for Take-Back and Recycling of
   Transport Packaging (RVT)
 RWE Entsorgungs AG, 66,68
  Scandinavia, MTS in, 25
  SchJifer, Harald, 73
  Schoeller International, and MTS, 22,24,25
  Schocller Plast GmbH, 60,62
  Schutt, Wolfgang, 20, 53, 54
  Scriba, Michael, 64
  Secondary packaging
     Packaging Ordinance's rules for, 15, 27-30
  Senate Environment and Public Works Committee, 4,
     112
  "Shared responsibility" concept, 120-121
  Siegler, Ines, 77
Siemens, 92, 94
Siemens Nixdorf, 94
Sims, Jonathan, 80
Singapore
   German exports of
     packaging materials to, 80
     used plastic packaging to, 70
Social Democratic Party (SPD), 11, 86
Solid waste policy options/hierarchy, 3-4
Sorting quotas, 16-17, 115
Source reduction,  3, 73
   debate over, 107-108
   local source reduction strategies, 97-99
   proposed waste avoidance and recycling legislation
     for products, 84-96
Spain, German exports of packaging materials to, 78
Strepp, 36
Stroetmann, Clemens, 78, 86
"Subsidiarity" or "member states' rights," 104
Subsidized workers and source reduction, 98
 Sustainable manufacturing, 122
 Sweden
   proposed lake-back legislation in, 81
   PVC  packaging phase out in, 68
 Switzerland
   MTS in, 25
   PVC packaging phase out in, 68
 "Take-back" packaging mandate, 13-14
    incentives, 76
    on primary packaging, 31
    on secondary packaging, 27
    on transport packaging, 21
 "Take-back" provisions
    and the auto industry, 87
    and the electronics industry, 91
 Take-back strategies in the US, 118
 Taxes
    packaging, EC, 108
    taxing disposables, 98
    Value-Added Tax (VAT), 118
    virgin materials, 121
 Technical Inspection Agencies (TUVs), 35, 36, 65, 66,
    73, 75
 Technische Fachhochschule Berlin (TFB). See Berlin
    Technical College
  Technische Uberwachungsvereine. See Technical In-
    spection Agenicies
  Tellus Institute, 68
  170 • Germany, Garbage, and the Green Dot:  Challenging the Throwaway Society

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 Tengelmann Supermarkets, 48, 50, 70
    and MTS, 22, 24, 26
    and secondary packaging, 28
 TetraPak, 56, 57
 Thermal recycling.  See Waste-to-energy incineration
 Topfer, Klaus
    on Closed-Loop Economy and Waste Management
      Act, 84, 86
    and DSD, 64, 66, 77, 124, 127, 129
    and the European Community (EC) packaging
      directive, 131
    and the Green Party, 11
    on life-cycle analysis, 54
    and Packaging Ordinance, 13, 14,20
    on results of GVM study, 46
    and secondary packaging, 27
 Transboundary shipment of waste, European Commu-
    nity regulation of the, 3, 70, 78, 105
 Transport packaging
    Heidelberg ban on, 101
    Packaging Ordinance's rules for, 15, 21-26
    reusable transport containers, 22-26
 Trippage rates, 57, 59
 TUVs. See Technical Inspection Agencies (TUVs)
 United States (continued)
    implications of the German approach for US waste
      policy, 110-126
    incineration, 3
    landfills in the, 3
    municipal solid waste in the, 1
    municipal solid waste management structure in the,
      11
    municipal solid waste problems in the, 3
    plastics to Indonesian recycling plants, 80
    "polluter pays" principle and hazardous waste
      management, 125
    population density in the, 3, 8
    PVC packaging phase out in the, 70
    solid waste policy options in the, 3
    waste generation/waste management in the, 10-11
 US Conference of Mayors Solid Waste Task Force,
    122, 123
 US Department of Agriculture (USDA), 80
 US Department of Commerce, 80
 US Environmental Protection Agency (EPA), 116
    packaging waste definition, 2
    solid waste policy options, 3
 "Utilization requirements" strategy, 121
 U

 Ullman.Al, 118
 Ulm, Germany, export of waste for disposal, 3
 Umweltbundesamt (UBA). See Federal Environmen-
   tal Agency
 "Umweltzentrum West" (Environment Center West)
   pilot project, 98
 United Kingdom
   BMW recycling centers in the, 89
   on European Community (EC) packaging directive,
     107, 108, 131
   German exports of
     packaging materals to the, 78-79, 106
     paper to the, 36
     plastics to the, 129
     recyclable packaging to the, 79
   legislation for the reduction and recycling of auto
     waste, 90
   MTS in the, 25
   view of packaging industry, 80
United States
   BMW recycling project in the, 89
   computer industry, 92-94
   EC packaging  legislation and the, 103, 105
   Gross Domestic Product (GDP) in the, 9, 114
 V

 Vahrenholt, Fritz, 70, 75
 Value-Added Tax (VAT), 118
 van Miert, Karel, 104
 Veba Oel AG, 66
 Verband der Automobilindustrie (VDA). See German
   Automobile Manufacturers Association
 Verband Deutscher Maschinen-und Anlagenbau e.V.
   (VDMA). See Association of Tool Makers
 Verbunde, 19
 Verwertungsgesellschaft Gebrauchte Kunststoff
   Verpackungen mbH (VGK). See Recycling Group
   for Used Plastic Packaging (VGK)
 Vial, Catherine, 80
 Virgin material taxes, 121
Volkswagen, 88, 89
W

Waste allocation between indusuy and the public
  sector, 112
                                                                                          Index  • 171

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W (continued)

Waste avoidance, 73
   debate over, 107-108
   proposed waste avoidance and recycling legislation
     for products, 84-96
   strategies, local, 97-99
"Waste Avoidance and Management Act" (Abfallge-
   setz), 14, 84
Waste for disposal, 2,105
Waste for recovery, 2,105-106
Waste generation in Germany and the US, 10-11
Waste Management Act, 84-86
Waste management system and DSD, 44-45
Waste policy in the European Community (EC),
   103-106
Waste prevention, concept of. See Source reduction
Waste shipments, EC regulation of, 3, 70,78, 105
Waste stream
   Germany's primary packaging, 31-32
   US solid, 3
Waste-to-energy incineration
   incineration plants
      in Germany, 2
      in the United States, 3
   "thermal recycling," 17,63
Wertstoffe (valuable materials), 2, 85
Wisconsin, "life-cycle costing," 115
Wuppertal, Germany
   cost of waste management in, 101-102
   municipal solid waste budget, 44-45
   Municipal Solid Waste Department, 98
   University of Wuppertal, 102
Wuppertal Institute, 76
Xerox Corp., 93-94, 123-124
 Zenith Electronics Corp., 92
 Zentralverband Elektrotechnik-und Elektronikindus-
   trie e.V. (ZVEI). See Association of the Electronics
   Industry (ZVEI)
  172 • Germany, Garbage, and the Green Dot: Challenging the Throwaway Society

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