Industry
Response to
SARA Title III:
Pollution Prevention,
Risk Reduction and
Risk Communication
Susan L. Santos, M.S.
Vincent T. Covello, Ph.D.
David B. McCalilum, Ph.D.
Columbia University
Center for Risk
            Communication
            , Ph.D.
Elizabeth David,
Wisconsin Department of
Natural Resources
May 1994

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Acknowledgements
                 The authors acknowledge Dr. Edward Nelson and John Stevenson
                 of the Wisconsin  Department of Natural Resources for their
                 assistance in developing and implementing the survey.  They and
                 Dr. Elizabeth David developed and administered in Wisconsin many
                 of the questions in Sections I, II and X of tiiiis survey. The results
                 of their survey of the hazardous waste generators in Wisconsin is
                 contained in: Wisconsin Department of Natijral Resources, Bureau
                 of Research, Reducing Hazardous Waste in Wisconsin, Madison,
                 Wisconsin, Report I (PUBL-MB-003 (91), January 1991); Report
                 n (PUBL-MB-004 (91), March 1991); Report HI (PUBL-MB-005
                 (92), August 1992); Report IV (PUBL-MB-006 (92), August 1992;
                 Report V (PUBL-MB-007 (92), August 1992).  Also, Dr. Linda
                 Fisher and Michael Barton of Rowan & Blewitt Incorporated assistec3.
                 in.the preparation of the report.  The  authors also wish to
                 acknowledge the assistance of Dr. Ann Fisher of Pennsylvania State
                 University, as well as Aim Mason and the members of the Chemical
                 Manufacturers Association Pollution Prevention Task Group and
                 Community Outreach Task Group for their assistance in developing
                 the survey instrument. The work was fundedjin part by a cooperative
                 agreement from the U.S. Environmental Protection Agency, Lynn
                 Desautels, Project Officer.
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Preface
            The Emergency Planning and Community Righi:-to-Know Act of 1986
            (EPCRA, also known as SARA Title III) establishes requirements for
            industry regarding emergency planning and coihmenity right-to-know
            reporting on hazardous and toxic chemicals. As a result of Title III,
            communities now have access to information about the amounts, location
            and potential  effects of  hazardous  chemicals jbeing used or stored;
            information on the quantities of routine releases) of hazardous materials
            to the environment; and information about accidental releases of hazardous
            materials to the environment.                 ;
           " •   '     '.     - ,   <      •        .-     •       •"':''

            The legislative intent of Title III was that it woiild serve to inform and
            educate the public about chemicals and risks.  It has been speculated that
            an increase in public awareness and concern might ialso prompt corporations
            to change their facility practices regarding the use and control of toxic and
            hazardous substances. At the time of passage, it was  hoped that Title III
            might  significantly  affect the  responses taken] by  industries both to
            communicate information to the public about chemicals and risks, and to
            reduce the potential for routine emissions and accidental releases.
                          '                         • .   . j"          '         .
            Under a Cooperative Agreement with the U.S. Environmental Protection
            Agency, the  Columbia University  Center for  Risk Communication
            conducted a survey of risk reduction, pollution prevention  and risk
            communication initiatives in three industries: pujlp and paper, chemical,
            and petroleum and refining. The purpose of the slpdy  was to evaluate the
            extent of industrial activities since passage of the Emergency Planning and
            Community Right-to-Know Act of 1986 (SARA Title  III), to examine the
            rationale for actions taken, and to identify those factors mat may contribute
            to a company or facility engaging in risk comimjuiication, risk reduction
            or pollution prevention activities.             j
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            The specific objectives of the survey were to:   I

               •    Evaluate industry waste minimization anij pollution prevention
                     practices and public outreach/risk communication activities since
            -."        1987;                               ,
               •    Examine factors leading to individual facilities taking actions
                     and to identify potential barriers to action;
               •    Examine SARA Title III requirements as a motivating factor;
            •  *       and    '      '    '•;,'•.'.      ;     .           '  - .
               •    Examine the relationship between risk communication activities
                     and pollution prevention/waste minimization activities.

            Two focus  groups  were held with industry  groups as part of the
            questionnaire-development phase of this study. In addition, this study is
            part  of a larger project that also endeavored to look at the impact of
            community right-to-know from the point of view of the public.  Review
            of national surveys of the general public as well as Baseline and follow-up
            surveys in 1988 and 1992 of six. communities throujjhout the United States
            probed public awareness and opinions to assess changes, if any, since the
            implementation of these laws. This report focus|es specifically on the
            industry survey, with reference to the public surveys where appropriate.
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Table of Contents
              Summary and Implications	

              Industry Survey Findings at a Glance.

              Summary of Key Findings . . . ,  .  .

              Methodology. ...........  .
  1

  3

  4

  9
              1. Factors Affecting Pollution Prevention
                   and Communication. . v. .  .
              2. Waste Reduction and Elimination.
              3. .Community Outreach and Communication

              4. Effects qf Environmental Laws .  r .  .
              5. Implications and Recommendations.

              Appendix A: Bibliography.	

              Appendix B: Tables  . .  . .  ..... ,

              Appendix C:, Questionnaire  .......
.18

.29

.47

.68

.76

.85

.87

207
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List of Figures
                                                         Reduction .
                                                      e Elimination of
Figure 1:  Industry Response to SARA Title IE
Figure 2:  Sample by Industry Group. .  .
Figure 3:  Environmental Issues at Facility
Figure 4:  Visibility of Plant Operations  .
FigureS:  Waste Minimization Policies  .
Figure 6:  Communication Capabilities.  .
Figure 7:  Waste Reduction per Unit of Production
FigureS:  Means of Waste Reductiqn .  . .
Figure 9:  Importance of Factors Promoting Waste
Figure 10: Importance of Factors Promoting 1th
         Wastes & Releases.  .......
Figure 11: Importance of Factors Preventing Waste Reduction
Figure 12: New Measures to Prevent Releases. .  . . .  .  . .  .
Figure 13: Pollution Reduction Index .
Figure 14: Community Outreach and Commi nication
Figure 15: Methods of Community Outreach
Figure 16: Importance of Factors Driving Decisions
         on Community Outreach & Communication
Figure 17: Sources of Public Inquiries...
Figure 18: Types of Information Requested
Figure 19: Effects of Environmental Laws.
Figure 20: Effectiveness of Environmental
Figure 21: Industry Changes as a Result of Laws
                                                   Laws
 ,4
 11
.20
.22
.23
.26
.30
,32
.33

.36
.37
.40
.44
• 48
.50

.53
.62
.63
.69
.70
,72
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List of Tables
              Table 1:  Generating Moreor less Wastes . |.  . ........ .88
              Table 2:  More or less Wastes per Unit of Production ...... 89
              Table 3:  IVfore or less TRI Releases.  .  ....  ... . .  .... .90
              Table 4:  More or less TRI Releases per Unit of Production.  . . 91
              Table 5:  Methpds of Waste Reduction  . .L  .	.92
              Table 6:  Employee Health and Waste Reduction . . .  . . >.  . .93
              Table 7:  Regulations and Reduction of Wastes and Releases . , 94
              Table 8:  Reducing Liability and Waste Reduction	.95
              Table 9:  Reducing Community Risk and W;aste Reduction .  . . 96
              Table 10: Company Policy and Waste Reduction  . . .  ...  . .97
              Table 11: Profitability and Waste Reduction;.  . .  , ..... ,  . .98
              Table 12: Community Relations and Waste Reduction.  . .  ."'. .99
              Table 13: Paperwork Reduction and Waste Reduction .  . .  .  . 100
              Table 14: Eliminated Any Hazardous Wastes  . .  ...  .... 101
              Table 15: Eliminated Any TRI Substances Completely	102
              Table 16: Reasons for Eliminating Hazardous Wastes and
                       TRI Releases:  To Reduce Health'Risks. . .  . .  .  .103
              Table 17: Reasons for Eliminating Hazardous Wastes and
                    ,   TRI Releases:  To Meet Government Regulations .  .104
              Table 18: Reasons for Eliminating Hazardous Wastes and
                       TRI Releases:  To Reduce Liability  . .  .. . .  . .  ,  . 105
              Table 19: Reasons for Eliminating Hazardotis Wastes and
                       TRI Releases:  Company Policy..;.  . .  . ; .  . ... 106
              Table 20: Reasons for Eliminating Hazardous Wastes and
                       TRI Releases:  To Reduce Treatment Costs .  . .  .  .107
              Table 21: Reasons for Eliminating Hazardous Wastes and
                       TRI Releases:  To Improve Community Relations.  . 108
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             Table 22: Reasons for Eliminating Hazardous Wastes and
                     TRI Releases:  To Reduce Paperwork ..  . .  .  . .  109
             Table 23: Reasons for Eliminating Hazardous Wastes and
                 ;    TRI Releases:  Using Different Formula. .  .... .110
             Table 24: Reasons for Eliminating Hazardous Wastes and
                     TRI Releases:  Dropped Products  . .-.-.•	-HI
             Table 25: Reasons for Not Eliminating Hazardous Wastes and
                     TRI Releases:  Savings Too Small. ........: 112
             Table 26: Reasons for Not Eliminating Hazardous Wastes and
                     TRI Releases:  No Substitutes Available. . ,.. ... 113
             Table 27: Reasons for Not Eliminating Hazardous Wastes and
                      TRI Releases:  Substitutes Too Costly.  . . . . . .  . 114
             Table 28: Reasons for Not Eliminating Hazardous Wastes and
                      TRI Releases: Waiting to Retire Existing Equipment 115
             Table 29: Reasons for Not EliminatingHazardous Wastes and
                      TRI Releases: Product Quality May Suffer ..... 116
             Table 30: Reasons for Not Eliminating Hazardous Wastes and
                      TRI Releases: Others'Methods Won't Work Here.  . 117
             Table 31: Reduce Spills by  Adding Containment Measures .  . 118
             Table 32: Reduce Spills by  Adding Monitoring Devices .  ... 119
             Table 33: Reduce Spills by  Adding Process Conrols . ...  . 120
             Table 34: Reduce Spills by  Reducing Stored Ch-micals .  . .  . 121
             Table 35: Reducing Now May Increase Future Requirements . 122
             Table 36: Treat Some Non-Hazardous Materials as Hazardous.  123
             Table 37: Management Won't Innovate Unless Required.  . . .  124
             Table 38: Waste Reduction in Process/Product Modifications . 125
             Table 39: Evaluate Worker Health Risks of New Materials . . 126
              Table 40: Measure Annual  Reductions. .  . . . . . .  . .  • .' • 127
              Table 41: Program for Providing Community Information . . . 128
              Table 42: Frequency of Communication Efforts .  . . . . .  . .129
              Table 43: Public Communication Activities for past Year . . . 130
              Table 44: Reasons for Communication Programs:  Cost-Benefit 131
              Table 45: Reasons for Communication Programs:
                       Increased Public Scrutiny .  . .  . .  ... . ..... 132
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               Table 46: Reasons for Having Communication Programs:
                       TRI Release Reports. ...... I v  ........ 133
               Table 47: Reasons for Having Communication Programs:
                       Increase Our Credibility.. ...;.........  .134
               Table 48: Reasons for Having Communication Programs:
                       Turn Around Image	  .  . 135
               Table 49: Reasons for Having Communication Programs:
                       Decrease Demand for Regulations!. .  . .  .  . ...  . 136
               Table 50: Reasons for Having Communication Programs:
                       Frightened Public r  ....... i.	 137
               Table 51: Frequency of Voluntarily Providing Information:
                       Information about Plant Operations .. .  .  . .  .  .  .138
               Table 52: Frequency of Voluntarily Providing Information:
                       SARA Title III Forms .  .  . ...{....  . .  .  .  . 139
               Table 53: Frequency of Voluntarily Providing Information:
                       Facility Accident/Incident History 1 ... .  .  . .  .  .  . 140
               Table 54: Frequency of Voluntarily Providing Information:
                       Chemical Toxicity (MSDS) ...	 141
               Table 55: Frequency of Voluntarily Providing Information:
                       What to Do in Emergencies ;........;.  '.  . 142
               Table 16: Frequency of Voluntarily Providing Information:
                       Environmental Problems/Risks  . ....  .  . .  .  .  . 143
               Table 57: Frequency of Voluntarily Providing Information-
                       Efforts to Reduce Health Threats [. .  . .  .  . .  ... 144
               Table 58: Targets for Public Information Programs  .  ....  . 145
               Table 59: Trade Association Supports Communication Efforts. 146
               Table 60: Forms of Trade Association Support.  . .  ...  .  .  .147
               Table 61: Have Trade Association Materials Been Helpful:
                       Developing Community Outreach Program	148
               Table 62: Level of Public/Media Interest in Facility  .  . .  .  .  . 149
               Table 63: Experienced Environmental Problems or Incidents  . 150
               Table 64: Would Publicity Cause Undue Alarm  .......  .151
                         •'                           • i -  • ,
               Table 65: Admiration of Community or Actii/ist Group .  .  .  . 152
               Table 66: Publicly Targeted by Community or Activist Group. 153
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             Table 67: Changes, in Public Requests for Information, .  . ,  .154
             Table 68: Requests from the Media In the past Year .... '.  .  155
             Table 69: Requests from Health Professionals In the past Year  156
             Table 70: Requests from Activists In the past Year.  .  . .  . f  .  157
             Table 71: Requests from Community Leaders In the past Year.  158
             Table 72: Requests from Educators In the past Year ..'... /.  159
             Table 73: Requests from Emerg. Responders In the past Year .  160
             Table 74: Requests from Individual Citizens In the past Year .  161
             Table 75: Requests for SARA Title III Forms In Last 5 Years .  162
             Table 76: Requests for Facility Accident History .  •  • • • • •  163
             Table 77: Requests for General Toxicity Information  . , . . .  164
             Table 78: Requests for What to Do in Emergencies  .  . . .  . .165
             Table 79: Requests for Efforts to Reduce Risks  ...	166
             Table 80: Requests for Emergency Response Plans  .  . . .  . .167
             Table 81: Employee Communication Training In the past Year 168
             Table 82: Percentage of Employees Communicating with the
                      Public Who Have Had Communication Training  . . 169
             Table 83: Employees Communicating with the Public .  . .  . . 170
             Table 84: Environmental Laws Have Made Public Feel Safer . 171
             Table 85: Environmental Laws Have Caused Needless Concern 172
             Table 86: Environmental Laws Have Reduced Cnity.  Risks .  . 173
             Table 87: Environmental Laws Have Increased Prod.  Costs .  . 174
             Table 88: Environmental Laws Have Downgraded
                      More Important Environmental Priorities  . . . . .  - 175
             Table 89: Environmental Laws Have Allowed Facility to Improve
                      Envir. Protection While Remaining Competitive. .  . 176
             Table 90: Environmental Laws Have Improved Facility's
                      Community Image	 . ....  177
             Table 91: Effectiveness of Superfund (CERCLA) .......  178
              Table 92: Effectiveness of SARA Title III . ....... J . .  179
              Table 93 Effectiveness of RCRA . .  . . . .  • • • • • • • - -  18°
              Table 94: Effectiveness of Clean Air Act. . .  . . . ... • • . •  181
              Table 95 Effectiveness of Clean Water Act .......... 182
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              Table 96: Increased Community Information Activities
                      Because of SARA Title III. ...  .j ....  . .... 183
              Table 97: Focus on Worker Safety          j
                      Because of SARA Title III	! •  • •  •	184
              Table 98: Changed Production Processes    !
                      Because of SARA Title III. .  .  .  .;.  . ,  .  . .... 185
              Table 99: More Attentive to Hazardous Substances
                      Because of SARA Title III. .  .:.!....  . .... 186
              Table 100:   Eliminated Use of Substances  j
                          Because of SARA title III.  ..j.  .......  .187
              Table 101:   Reduced Use of Substances
                          Because of SARA Title III.  .  j .  . .  .  . . .  .  . 188
              Table 102:   Increased Media Interest  '.   ;
                          Because of SARA Title III.  .  .! ...... .  .  .189
              Table 103:   Increased Activist Interest     j
                          Because of SARA Title III.  .1 .  . . .  . . .  .  . 190
              Table 104:   Public Has Been Apathetic to SiARA Title HI  .  . 191
              Table 105:   Percentage of Operating Costs Spent
                          Communicating with Public .  I-."... ... .  .  . 192
              Table 106:   Number of Employees,-al Facility  . . ....  .  . 193
              Table 107:   Change in Facilit> s Business  I .  . . .  . . .  .  .194
              Table 108:   Environmental Problems in pasit Five Years .  .  . 195
              Table 109:   Tracks Toxic Substances and Hazardous Wastes. 196
              Table 110:   Written Policy Supporting Waste Reduction.  .  , 197
              Table 111:   Facility Has a Parent Company .  . . .  .  . .  .  . 198
              Table 112:   Development of Waste Minimisation Policies .  . 199
              Table 113:   Specific Waste Reduction Goals..'.	.200
              Table 114:   Publicized Waste Reduction Gbahs. . .....  .  . 201
              Table 115:   Percent of Operating Costs on Pollution Control 202
              Table 116:  i Local Facilities Within 500  Feibt of Plant  . .  .  . 203
              Table 117:   Visible Aspects of Production . . .  . .. .  . ... 204
              Table 118:   Pollution Reduction Index . .'.......... 205
              Table 119:   Demographics of the Survey Sample.	206
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Summary and Implications
                  Under a Cooperative Agreement with the U.S. Environmental
                  Protection Agency, during November and EJecember of 1992, the
                  Columbia University Center for Risk Communication conducted a
                  mail survey of environmental and facility managers in three indus-
                  tries: pulp and paper, chemical, and petroleum and refining.1 The
                  purpose of the survey was to evaluate the impact of the Emergency
                  Planning and Community Righl-lo-Know Acl of 1986 (Title III of
                  the Superftmd Amendments and Reauthorization Act of 1986, also
                  known as SARA Title III) on industry waiste minimization and
                  pollution prevention practices, as well as on industry public outreach
                  and risk communication activities.         ;
                                                 f  .  '.    \     ..••.•'.
                                                         -.)   :'•'",
                  The evidence from this survey  is that SARA Title III has been
                  accompanied by a wide variety  of waste aiid pollution reduction
                  activities in all three of the industries surveyed. Whether the volume
                  of reductions reported represents an actual decrease in pollution is
                  not clear and no independent verification of reported reductions was
                  attempted. Yet virtually all those surveyed said they have reduced
                  pollutants or  wastes on at least one often measures in the survey
                  (such as reducing TRI releases per unit of production, for example),
                  and 84% acknowledged paying more attention to hazardous wastes
                  and toxic substances as a result of Title III..
                     1  The survey was completed by mail according to the procedures outlined in
                  D. A. Dillman's Meal and Telephone Surveys —The Total Design Method, New York:
                  Wiley, 1978. Questionnaires were mailed to environmental and facility managers
                  at 600 industrial facilities. The sample was drawn by SIC codes, as follows: 25%
                  from pulp and paper (SIC 26), 50% from chemical (SIC! 28) and 25% from refinery
                  and petroleum (SIC 29). The details of the sampling procedures are explained in
                  the Chapter 1 (Methodology) of this report.  After liwo followup mailings, 229
                  completed surveys had been returned, including 54 from pmlp and paper facilities,
                  126 from chemical facilities, 41 from refinery and petroleum facilities and 8 unknown.
                  All statistics are unweighted, as explained in Chapter;!.
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                Half of those surveyed reported that their communication activities
                have increased over the past five years as a result of SARA Title III.
                The facilities that reported increased community outreach and
                communication tended to be the larger facilities that say they have
                public affairs staffs, communication programs  and employee
                communication training. They are also more likely than others to
                have received encouragement for their public communication efforts
                from their trade associations, particularly in the form of assistance
                with communication training for their employees.               :

                In addition, those at facilities that have increased their community
                communications were more likely than others to say that their
                facilities have visible pollution, have experienced increased requests
                for information as well as publicized environmental problems within
                the past five years, and that their facilities have responded to SARA
                Title III by increasing their communication efforts and by increasing
                their focus on worker safety. Finally, those who have more extensive
                communication tend to be the same respondents who reported the
                largest number of activities to reduce or prevent pollution.

                These findings suggest that public access to information may be a
                contributing factor in decisions to further company emission
                reduction and pollution prevention activities, despite industry claims
                to the contrary. However, in the absence of crisis, most of these
                facility representatives do not even profess to provide information
                to the public unless specifically asked to do so.  Moreo\ er, most of
                those surveyed see the public as being largely apathetic about SARA
                 Title III information, and public opinion surveys support this view.

                 Not  surprisingly, the passive availability of information has not
                 increased public awareness and interest, and thus may be limited
                 as a potential stimulus for encouraging industry to reduce pollution.
                 There  are no guarantees, of course, that any type of information
                 campaign will engage the public.  However, if EPA_ wants  to
                 maximize success in this endeavor, then some more active means
                 of getting this information to the public is recommended - one that
                 takes into consideration the priorities and interests of a broad cross-
                 section of public opinion. Chapter 5 of this report expands on the
                 implications of this research for EPA.'s future activities in this area.
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    1.
    2.
    3.
    4.
    5.
    1.
                                Industry Survey
                           Findings At A  Glance
  POLLUTION RKDUCTION

 More  than  eight in ten (84%) of
 those  surveyed  said their  facilities
 pay more attention to hazardous and
 toxic substances as a result of SARA
 Title in.

 Nearly all (94%) said their facilities,
 have either reduced  or  eliminated
 hazardous wastes,  TRI releases, or
 stored chemicals; 16% said they have
 done all these things.

 Safeguarding  employee health  and
 meeting federal and slate regulations
 top thejist  of reasons for  reducing
 hazardous wastes and TRI releases.
 Community  relations was  far down
 the list of .reported'motivations.

.Though -84%  acknowledged paying
 more attention to hazardous materials
 as  a result of Title HI, just 65%  said
 Title III was effective, including only
 17% who said it was very effective.
 On the other hand, 91 % said the law
 increased  production  costs  (50%
 agreeing strongly) and 81% said it
 causes needless public concern.
    COMMUNICATION

Half of thoi.se surveyed said their
facilities have increased their com-
munication activities  as  a result of
SARA Title iIII.
Increases in communications  were
most prevalent among large facilities
with a publ if affairs staff, high-pro-
file  environmental  problems,  and
many pollution reduction initiatives.

One in three* (36%) said their facili-
ties have a program for communicat-
ing information about facility opera-
tions and environmental issues to the
public.     ,!.
One in five j( 19%) said they have a
public affairs sniff to  communicate
with the puhrlic. The remainder rely-
on their  plant  manager,  corporate
communications, facility environmen-
tal officials pr other technical staff.
         .. i- ,.••-'.'
One in three (34%) said their facili-
ties provide communication training
to their facility employees who have
to communicate with the public.
            SAMPLE CHARACTERISTICS AND CONDI

 Of 600 surveys mailed, 229 were returned, for a 38% response rate and a completed
 sample of 58%-chemical industry, 24% pulp and paper and 18% refinery and petroleum.

 The type of industry was not a major predictive factor for either pollution reduction or
 communication activities. Si/e of facility was important, as was having visible aspects
 of production such as smoke plumes (61% reported some type'of visible pollution) and
 having experienced high-profile environmental problems (reported by 42%).
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Summary of Key Findings
                  Impact of SARA Title III

                  (1)   More than eight in ten (84%) of those surveyed said their
                       facilities pay more attention to hazardous and toxic substances,
                       and half (50%) said they have increased their communication
                       activities, as a result of SARA Title III and state community
                       right-to-know laws. Respondents were given a list of suggested
                       impacts of these laws, and Figure 1 shows the responses.
                         Results of SARA Title III
                               More Attentive
                               Worker Safety
                                Public Apathy
                          Reduced Use of Chem.
                            Elim. Use of Chem.
                           Production Processes
                              Media Interest Up
                              Activists' Interest
                               Incr. Cmty. Info.
                                        0%   20%   40%   60%   80% , 100%
                                   • Agree Strongly
                                   D Disagree Somewhat
Agree Somewhat
Disagree Strongly
                            Figure 1:  Industry Response to SARA Tide IH

                  (2)   hi spite of the acknowledgement mat their own facilities have
                       changed  their  environmental practices  in response  to
                       environmental laws, respondents did not consider the laws to
                       be veiy effective overall.  They were more likely to agree that
                       these laws have increased industry's production costs and
                       caused needless public concern than to agree that they have
                       reduced community risks or made the public feel safer.
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                 (3)   Most (79%) believe the public has been generally apathetic
                      about the information generated by SARA Title III. Only 17%
                      said that the number of requests they have  received  for
                      information from public sources has increased during the past
                      five years.                          ;
                 (4)   Protecting employee health and meeting state and federal
                      regulations are at the top of the list (far 0utranking community
                      relations), when respondents rate the importance of various
                      factors in decisions about waste and tcixic release reduction.
                 Hazardous Waste Reduction            i

                 (5)  Nearly all (94%) of those surveyed say their facilities have
                      taken at least one of the following actions over the past five
                      years:"        ,    -    '.    ••'•!•...•'    '•,-.-.•

                       • 75% have reduced hazardous wastesjper unit of production;
                       • 67% have reduced TR1 releases2 peir unit of production;
                       • 56% have reduced  the quantity of $tored chemicals;   ,
                       • 53% have eliminated one or more waste products; and
                       • 40% have completely eliminated at least one TRL substance.

                 (6).  A "pollution reduction index" was created using the five items
                       above (see Chapter 1 for complete description). Ninety-four
                       percent of all respondents said their facilities had taken at least
                       one of these measures, 82% said two^ 58% three, 34% four
                       and 16% said their facilities had taken iall five of these actions.
                 ' ' '        \                               f    '  "   •  • '
                                 •                  .       *'     •       "  -
                  (7)  The most compelling reasons cited by survey respondents for
                       reducing hazardous wastes and.TRI rel eases are to protect the
                       health of facility  employees and toj meet state  or federal
                       regulations. These same factors, plus complying with company
                       policry to reduce pollution, and reducing liability, top the list
                    2 Section3l3 of SARA Title III requires industries; that manufacture, process or
                 use 300 listed chemicals and twenty categories of chemicals to file annual reports, which
                 are made public. In January of 1994, EPA proposed adding 308 chemicals and five
                 chemical categories to-the list with the intention of finalizing the rule before the end
                 of 1994. "Current Developments," Environment Reporter.  Vol. 24. No. 37, January
                 14.1994. p. 1619, Bureau of National Affairs, Inc., V/ashington, D.C., 1994.
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                      of reasons for completely eliminating some wastes. Improving
                      community relations was significantly lower on the list of
                      reasons, though certainly not rated as unimportant.

                 (8)   What problems prevent industrial facilities from eliminating
                      hazardous materials from their production processes? Two
                      factors lead all others as "very important" — the lack of avail-
                      ability of substitutes (which 70% said is "very important") and
                      fears mat product quality will be adversely affected (50% "very
                      important").

                 Community Communications

                 (9)   Though virtually all respondents said their facilities had taken
                      at least one action to reduce or prevent pollution, only about
                      half (47%) said their facility's efforts to communicate with the
                      community have increased over the past five years. Even fewer
                      said they had a community information program, or that they
                      provide communication training to employees, or engage in
                      specified means of communication:

                      • 47% have increased community communication efforts;
                      • 36% have a program of public communication;
                      • 34% provide employee communication training;
                      • 32-36% meet with community leaders or hold open houses;
                      and
                      •. 7-8% have conducted focus groups or opinion surveys.

                 (10) Most respondents (78%) acknowledged that a favorable cost-
                      benefit ratio is at least somewhat important as a reason to have
                      an active community relations program. Yet most (73%) also
                      said that public or media interest in their facilities has not
                      increased, and this undoubtedly affects the cost-benefit ratio
                   '  for those facilities.  Community outreach and communication
                      activities were most frequently reported among the larger
                      facilities, as well as the six in ten that reported visible aspects
                      of production (such as smoke plumes) and the four in ten that
                      have experienced high-profile environmental problems with
                      media attention.
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                Other Factors                           ;

                (11) Visibility in the Community. Six in ten respondents (62%)
                     reported residential, business, school, hospital or recreational
                     facilities within 500 feet  of their facility, and a similar
                     proportion (61%) also reported visible aspects of production
                     (such as odors, smokestack plumes, etc.) that call attention to
                     their facilities. Communication activities were more frequently
                     reported for these facilities.

                (12) Environmental Problems.  Six in ten (61%) reported having
                     had problems related to their environmental practices in the
                     past five years, and four in ten (42%) said their environmental
                     problems have received media attention.  For example:

                      • 47% have been subject to an enforcement action;
                      • 24% experienced a reportable hazardous waste spill;
                      • 23% experienced difficulty obtaining permits; and
                      • 20% had a reportable air toxics release.
                              •                  '         (          "'•-.-.
                      Those with increased media  attention  to environmental
                      problems were more likely than others! to report community
                      outreiach activities.                  !
                           !        "        "              ! •-  •

                 Subgroup Biffere*,ces                    |

                  (13) Size  of Facility.  The characteristic that differentiated
                      responses throughout the survey more than any other was the
                      size of the facility, as measured by the number of employees.
                      Those responding from facilities with more than 200 employees
                      (30%. of the total sample) more  often reported both reducing
                      pollution and participating in a variety of community outreach
                      and communication activities man those in smaller facilities.

                  (14)  Public Affairs Staff. Community outreach and communication
                       activities  were more frequently reported among those  in
                       facilities with a public affairs staff than in those without such
                       a staff. Only one in five (19%) reported that their facilities
                       had a local public affairs staff. For most facilities, the public
                       affairs and communication responsibility is handled by the
                       plant manager, facility technical staff orcorporate headquarters,
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                  (15) Industry.   The survey was designed to evaluate practices
                       among three industry categories. There were very few major
                       differences in either reported pollution reduction activities or
                       in reported  communication activities based on the type of
                       industry represented.  On most questions, the responses from
                       me three industries were virtually identical.

                       It certainly is plausible to postulate that concerns about meeting
                       regulatory requirements are so widespread across industries
                       that any differences are too subtle to be captured by an
                       instrument of mis nature. The lack of differences could also
                       be due in part to the small sample size and response rate, if
                       those factors resulted in a bias toward industries who are more
                       active.

                       However, results from a recent survey of 850 hazardous waste
                       generators in Wisconsin which achieved an 80% response rate
                       (based on an original sample of 1,100) tend to confirm  that
                       there are not important cross-industry differences.3
                    3 Wisconsin Department of Natural Resources, Bureau of Research, Reducing
                 Hazardous Waste in Wisconsin, Report V (PUBL-MB-007 (92), August 1992).
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Methodology
                 During November and December of 1992,! under a Cooperative
                 Agreement  with the U.S. Environmental! Protection Agency,
                 Columbia University's Center for Risk Communication conducted
                 a survey of environmental and public affairs managers and staff in
                 three industries:  pulp and paper, chemical, and petroleum and
                 refining.4 The, purpose of the survey was to evaluate the impact of
                 the Emergency Planning and Community Righit-to-Know Act of 1986
                 (SARA Title III) on industry waste minimization  and pollution
                 prevention  practices, as well as industry  public outreach/risk
                 communication activities.  The specific objectives were to:

                      • Evaluate  industry  waste  minihmation  and  pollution
                        prevention practices and public outreach/risk communication
                        activities since 1987;                    ,
                      • Examine factors leading to individual facilities taking actions
                        along these lines and identify potential barriers to action;
                      • Examine SARA Title III requirements as a motivating factor
                        for  pollution reduction/waste minimization and public
                         outreach; and                    j
                      •  Examine the relationship between! risk communication
                         activities and  pollution  preventioii/waste  minimization
                         activities.                        :

                  This study is part of a larger project that also endeavored to look
                  at the impact of community right-to-know from the point of view
                  of the public. Review of national surveys of the general.public as
                    4 The sample was drawn by SIC codes, as follows: pulp and paper (SIC 26),
                  chemical (SIC 28) and refinery and petroleum (SIC 29).
                  by mail according to the procedures outlined in Dillman'i
                  — Tlie Total Design Method.
The survey was completed
Mail and Telephone Surveys
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                 well as baseline and follow-up surveys in 1988 and 1992 of six
                 communities throughout the United States probed public awareness
                 and opinions to assess changes, if any, since the implementation of
                 these laws. This report focuses specifically on the industry survey,
                 with reference to the public surveys where appropriate.
                 Survey Sample
                 The population selected for the survey was a subset of Toxic Release
                 Inventory (TRI) reporters.  In order to evaluate potential differences,
                 three SIC codes were selected: Pulp and Paper (SIC 26), Chemical
                 (SIC 28) and Refinery and Petroleum (SIC 29).  Selection of these
                 industry groupings was made on the basis of a review of case studies
                 and other qualitative information which suggested that these industry
                 groupings would have the greatest response to Title III.  Sample size
                 was based on the total population of TRI reporters in these codes.

                 Survey questionnaires were mailed to a nationwide sample of 600.
                 facility representatives, including 150 from the pulp and paper
                 industry, 300 from the chemical industry and 150 from the refinery
                 and petroleum industry. Of the 600  survey questionnaires mailed,
                 229 were returned, for an overall response rate of 38%. This size
                 sample yields 95% confidence intervals of ±6.5% for the total sample
                 of industrial facilities.

                 The response rate was higher for chemical industry facilities (42%)
                 than for pulp and paper (36%) or refinery and petroleum industry
                 facilities  (27%).  The final sample  of returned interviews is
                 proportionately quite similar to the mailed sample, as Figure 2
                 illustrates. The original sample of 600 facilities constituted 50%
                 chemical industry, 25% pulp and paper and 25% refinery and
                 petroleum.  The final sample of respondents was made up of 126
                 chemical industry representatives (58%), 54 pulp and paper industry
                 representatives (24%) and 41  refinery and petroleum industry
                 respondents (18%).  For reasons of confidentiality, industry code
                 was not entered on the questionnaires, and eight returns could not
                 be coded for industry.
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                              25%
      24%
                                             25%
                          50%
                                                58%
                                                                      18%
                                Mailed
Returned
                         Refinery/Petroleum  E~3 Pulp & Paper  • Chemical
                              Figure 2: Sample by Industry; Group
                                                           '! -      '
                  Although the sample was randomly selected, there are a number of
                  sources of potential respondent bias. While some sources of bias
                  could have influenced die results in either direction, most of the
                  incentives for responding would tend to resulit in overestimation of
                  the level of both pollution prevention and communication activities.
                  For example, personnel at more environmentally responsive facilities
                  may have been more likely to respond to the survey.  Those facilities
                  that had more positive activities to report may have had more
                  incentive to respond than did others.5 Personnel who held the most
                  negative attitudes about laws and regulations may have wanted to
                  get their opinions on the record, In addition, sinaller companies may
                  have had less time and expertise than others to complete the survey.
                  On the other hand, some facilities may not havie responded as a matter
                  of policy, and this factor could have affected the results in either
                  direction.  The  survey was directed to the facility and not the
                      The results of the Wisconsin survey of hazardous waste generators, with its
                  	response rate, would tend to support this possibility; just 55% of firms in
                  Wisconsin reported having reduced hazardous wastes per unit of production, compared
                  to 75% in this national survey; Op. Cit.,Wisconsin Department of Natural Resources,
                  1991 and 1992.                              '
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                corporate headquarters, and in some cases, it is corporate policy that
                only corporate offices respond to surveys.

                Characteristics of the facilities which may have affected sample bias
                include:  52% said their business had improved in the past five years,
                62% said they had homes, businesses or recreational facilities within
                500 feet of their facilities, 61% said their facilities have visible
                aspects of production, and 61% said they have experienced some
                notice of violation or other similar environmental problem.  These
                factors could indicate some bias toward the more active facilities \
                and those with higher-profile environmental difficulties responding.
                On the other hand, only 27% of those responding said public or
                media interest in their facilities has increased in recent years, and
                just 42% said they have experienced environmental problems that
                have drawn media or public interest.


                 Survey Instrument
                 The survey instrument (reproduced in Appendix C) was developed
                 and implemented following the procedures outlined in Dillman's Mail
                 and Telephone Surveys —The Total Design Method A direct mail
                 survey was  chosen primarilv on the basis of cost and the type of
                 information sought.  The original research proposal considered a
                 second phase of case study interviews or focus groups with plant
                 and environmental staff to provide additional information that would
                 complement the survey and analysis. However, this second phase
                 was not a part of the final cooperative agreement.

                 In order to develop an effective survey instrument, input was sought
                 from a variety  of sources, including EPA staff,  outside experts,
                 (particularly the staff of the Wisconsin  Department of Natural
                 Resources), and members of the chemical industry.  Many of the
                 survey questions in Sections I and II were adapted from the 1991
                 Wisconsin survey of hazardous waste generators. The Chemical
                 Manufacturers Association was helpful in reviewing the instrument
                 and identifying methods to enhance response rates.
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                  The primary problem in developing the survey instrument was to
                  limit the breadth of questions and to respond to various reviewers'
                  objectives while maintaining the project focus and intent. During
                  the design of the survey instrument, two focus-groups were held with
                  industry groups.  The wording of the instrument was modified
                  substantially after the first focus group session to avoid a negative
                  response bias and allow respondents to repprt industry initiatives
                  other than those required by regulations, In addition, the references
                  to various environmental laws and programs, ias well as toxic wastes
                  and TRI releases, were clarified to make thie questionnaire easier
                  to answer.
                  Pretest                                j
                            !-'',.,               •           f
                  Fifty surveys were sent to randomly selected Toxic Release Inventory
                  reporters using the 1990 inventory for the six communities where
                  the  baseline  and follow-up public opinion  surveys  had been
                  conducted. All fifty facilities were called prior to'the mailing to get
                  the name of the plant or environmental manager.
                        '  .   .'•..•'   '     '    :     .}••''    '"'''''."
                  Personalized advance letters were sent directly to the facility plant
                  or environmental manager from the Center for Risk Communication.
                  (There was no single listing of the names of facility or environmental
                  managers.  For the pretest, all fifty facilities were called.)  This letter
                  referenced the input received from the Chemical Manufacturers
                  Association (CMA) in designing the survey and 'discussed potential
                  benefits the information would provide for industry. The letter also
                  noted the interest in having the survey  completed, at the facility,
                  explaining that the  intent was not to obtain parent company or
                  coiporate responses.  Finally, the letter requested that just one person
                  respond at the facility. Approximately one week after the advance
                  letters had been mailed, survey questionnairejs and cover letters with
                  self-addressed (but not stamped) return envelopes were mailed. The
                  focus group had indicated that stamped  envelopes would not be a
                  major incentive and it was decided that postage money could be spent
                  more effectively.
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                Approximately two weeks later, reminder postcards were sent to all
                facilities not responding. At this stage it was determined that some
                facilities had not received the survey.  Therefore, a decision was
                made to modify procedures for the full survey, so that the first survey
                reminder postcard would be sent to all participants one week after
                the survey was mailed.  The pretest resulted in a 32% response rate.
                 Survey Implementation
                 Using the 1990 EPA list of TRI reporters, a nationwide sample for
                 the survey was drawn from these SIC codes: 26 (pulp and paper);
                 28 (chemical), 29 (refining and petroleum)  Three hundred facilities
                 were drawn from the chemical industry and 150 each from pulp and
                 paper and refining and petroleum. The EPA provided the nationwide
                 stratified random sample of TRI reporters.

                 hi November of 1992, advance letters were sent to sample industrial
                 environmental plant managers. Names or titles were taken from the
                 TRI database. The advance letter was followed one week later by
                 the survey mailed with self-addressed, stamped return envelopes
                 (stamped envelopes were used to improve returns). One week later,
                 reminder postcards were sent to all facilities.      '''.''',

                 A second mailing was done on December 13, 1992 with a revised
                 cover letter and a self-addressed, stamped return envelope to all
                 facilities which had not responded/as of December 10,1992, Out
                 of a total sample of 600, 229 questionnaires were returned. The
                 revised procedures based on the pretest mailing raised the response
                 rate from 32% to 38%.

                 This response rate is average considering the conditions (cited below)
                 of this survey. Response rates to direct mail surveys vary from 5%
                 for completely untargeted solicitation  "surveys" to over 80% for
                 highly targeted surveys where the incentive for a response is clear
                 and unambiguous. In mail surveys of chemical plant employees
                 (combining both salaried and hourly) response rates typically range
                 from 35-50% under conditions where management has announced
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                                                        " I     - .
                 the survey> provided home addresses and  asked employees to
                 respond, but responses are completely confidential.

                 In this survey, the endorsement of the CMA, reference to the project's
                 being funded by the EPA, the fact that the surveys were targeted to
                 upper level employees, and the fact that reminder letters were sent,
                 should have been positive factors in increasing the response rate.
                 On the other hand,  the  lack of any corporate endorsement, or
                 targeting of individuals by name, as well as tiie lack of any specific
                 clear-cut incentives to respond, probably depressed the response rate
                 for this survey. Moreover, it is possible that some facilities were
                 reluctant to respond because they did not believe they had much to
                 report in the way of waste reduction, or did riot agree with the goals
                 of the laws.  Finally, many may simply have seen it as a low priority
                 given their: current responsibilities.        ;
                           ;       •    . ,       . '        • .   y  ' • -.
                 The Wisconsin survey of hazardous waste generators conducted by -
                 David, et. al had a higher response rate:  80% of 'the 1,100 generators
                 surveyed responded to the 34-page questionnaire. The sponsors of
                 the survey attributed 'the high response rate in large part to its
                 sponsorship.   The  Wisconsin survey  was  sponsored by the
                 environmental protection agency of the state of Wisconsin, the
                 Department of Natural Resources. Previous research in Wisconsin
                 indicates that when identical'questionnaires are sent to households,
                 half sponsored by the state and the other half ostensibly sponsored
                 by the University of Wisconsin, the University response rate is about
                 ten percentage points lower.6             [
                    6 Op. Cit,,Wisconsin Department of Natural Resources.
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                Analysis
                The tables in Appendix B present the data crosstabulated by key
                factors which the authors hypothesized might result in differences
                in pollution prevention and communication activities. The subgroups,
                and their proportions of the total survey sample, are as follows:

                •  Industry group:
                    chemical (58%), pulp & paper (24%),,refinery/petroleum (18%);
                •  Number of employees:                          :
                    under 50 (38%), 50-200 (32%), over 200 (30%);
                •  Overall business has:
                    increased (52%), decreased (24%) or remained the same (24%);
                •  Proximity to homes, businesses or recreation areas:
                    62% within  500 feet of one of the above;
                 •  Visible aspects of production such as smoke plumes:
                    61% have some such visible pollution;
                 •   High-profile environmental problems with media attention:
                     42% have experienced such problems;
                 •   Increase in public/media interest in past 5 years (27% increased):
                 •   Having a public affairs staff at facility (19% have staff); and
                 •   Increase in facility's communication efforts (47% increased).

                 Judgements about the statistical significance of subgroup differences
                 are based on a Pearson Chi-square test.  Differences discussed in
                 the text are statistically significant with less man a .05 probability
                 that the differences are due to chance, unless otherwise noted.

                 The statistics in the tables were not weighted to equalize SIC codes.
                 The original sample was distributed according to SIC codes in such
                 a way as to be representative of TRI reporters, and in spite of the
                 different response rates, the final sample of respondents (58%
                 chemical, 24% pulp and paper  and 18% refinery and petroleum)
                 is distributed fairly similarly to the original sample to which the
                 Survey was mailed (50:25:25). Therefore, the unweighted sample
                 should be representative of the population of TRI reporters as well.
                 Moreover, the responses are always reported by industry, and the
                 differences in substantive responses by industry were relatively small.
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                Pollution Reduction Index.  In order to test further the possibility
                that communication factors may be affecting decisions on pollution
                reduction (and vice versa), an index of pollution reduction was
                created, and that index was then measured against the communication
                activities of each respondent (Table 118). The "pollution reduction
                index" was created by counting the number; of positive responses
                (indicating pollution has been reduced) of ekch respondent on the
                following five factors:                   !

                       reductions in hazardous wastes per limit, of production,
                       reductions in TRI releases per unit 0f production,
                       elimination of any hazardous wastes,
                       elimination of any TRI substances aiid
                       reduction in stored chemicals.     <
                                      •  '>••.     '   ' i- „      /     '••••'
                 '  ,       i   '      • "     ...        , . 4'      „',-  ,   •••.•"'
                Thus, someone who responded positively on none of these items
                would receive a score of 0, while someone who responded positively
                on all five would receive  a score of 5.  More than nine out of ten
                respondents (94%) responded positively to atleast one of these items,
                and 82% claimed their facilities had reduceid pollution by at least
                two of these measures,                  <
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1.  Factors Affecting Pollution Preivention
                 and Communication	
                 The Environmental Protection Agency is grapplmg with the question
                 of what role voluntary initiatives should play in efforts to achieve
                 its pollution prevention goals. These goals include both encouraging
                 more pollution  prevention and shifting  frpm enforcement and
                 compliance  or  traditional "command and: control" regulatory
                 approaches to pollution prevention and other more innovative and
                 non-regulatory approaches.

                 Traditional regulatory programs rely on enforcement and compliance
                 as incentives for pollution prevention. Voluntary programs, on the
                 other hand, must provide other more positive incentives. The impetus
                 behind SARA Title El is the concept that public awareness and access
                 to information might encourage pollution prevention. Such voluntary
                 approaches .iave to take into consideration what the public expects
                 (in terms of 'ndustry pollution control and reduction efforts) and how
                 risk is perceived versus the company's overall self interests. Those
                 self interests may include favorable publicity and improved public
                 relations, as well as cost savings from process; changes and reduced
                 waste disposal costs.                     i       •';'..,
                     '    '         "          '  -  • " '    i      -        „ '  '.
                 The results  of this survey can be helpful iin understanding how
                 effective public information is: (1) as a regulatory strategy, (2) as
                 a means of encouraging voluntary pollution prevention activities,
                 and (3) as a means of providing to the public ithe kind of information
                 it needs in order to participate in the discussion of environmental
                 health issues. This survey was,designed to obtain information from
                 facility representatives, not  only about  their reported pollution
                 prevention and waste minimization activities, but also about their
                 reported  reasons for  taking these  actions;.  Information about
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                incentives and motivations for action can be used in crafting methods
                of improving those incentives without regard for the issue of whether
                or not facility representatives are overstating or understating their
                pollution prevention activities.  (The project did not involve any
                attempt at independent verification that these activities took place.
                EPA is exploring the verification of overall changes in TRI reporting
                under several different initiatives).

                Before looking into how and why industrial facilities have responded
                to Title in, this chapter will examine some of the contextual factors
                that potentially influence decisions to reduce emissions or engage
                in community outreach activities.  Specifically, this chapter will
                examine how, if at all, the circumstances of the local plant provide
                either opportunities or obstacles when it comes to responding to
                outside events. Factors such as past environmental problems, the
                public profile of a facility, its communication capabilities  and its
                business circumstances are evaluated as factors that may have an
                effect on both pollution prevention and communication activities.


                 Environmental Conditions                         !
                 Respondents  were  presented with a list  • .f  specific  types of
                 environmental problems that their facilities n-ay have experienced
                 during the past few years.  Six out of ten (61%) said their  facility
                 had experienced at least one of these problems, and 42% said they
                 had experienced environmental problems which received media
                 attention.

                 Figure 3 shows the distribution of these responses. Nearly half (47%)
                 said their facilities have been subject to an enforcement action or
                 "notice of violation" in the last five years, while  at least one in five
                 have experienced a reportable hazardous waste spill (24%), had
                 difficulty in  obtaining environmental permits (23%)  or had a
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                 reportable air toxics release (20%).  (See Table 108; for exact
                 question wording, see Q. X: 4 in Appendix |C).r"
                                                        .  ;!"L'"  "     '
                                                  '.        j..    •
                 Thirteen percent reported having had to implement RCRA (Resource
                 Conservation and Recovery Act) corrective action and 13% reported
                 having  had difficulty  finding permitted treatment,  storage  and
                 disposal facilities to which to take hazardous wastes.  Eight of the
                 facilities surveyed  (3%) have been designated as EPA or state
                 Superfund sites.                          |
                        Notice of Violation
                          Reportable Spill
                      Getting Env. Permits
                       Reportable Release
                     RCRA Corrective Act.
                       Finding TSD Facility
                     Named Superfund Site I! 3%.
47%
                                     0%  10% 20%  30%  40%  50% 60%
                            Figure 3:  Environmental Issues at Facility
                  Visible Cues                       '     j
                  The extent to which operations are visible to nearby residents has
                  the potential to impose limitations on an industrial facility's activities,
                  as well as impose some requirements on the way business is
                  conducted. The survey attempted to discern to what extent these
                    7 Throughout this report, survey questions win be icentified by the survey section
                 and question within that section (such as Q. X: 4 as used above).
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                                                                     r
                visible cues affect a facility's community outreach efforts as well
                as its pollution reduction or prevention activities.  Visible cues are
                postulated as a factor which correlates with public scrutiny and
                potential concern.

                For example, how close is the facility to residences, businesses, and
                other non-industrial activity, and to what extent are smoke, steam,
                flares,  odors  and other sensory  cues present to the nearby
                community? Six in ten (62%) said that some residential, business,
                school, hospital or recreational activity was located within 500 feet
                of their facility, as follows (See Table 116, Q. IX; 1.):

                     40% reported homes or apartments within 500 feet;
                     29% reported office buildings;                •    •  ,
                     19% reported wildlife, wetlands or nature preserves;
                     14% reported parks or outdoor recreational facilities;
                     5% reported schools or day care facilities; and
                     1% hospitals or nursing homes within 500 feet

                 Six in ten (61%) also reported visible aspects of production that call
                 attention to their facilities.  As Figure 4 indicates, 40% reported that
                 there are odors coming from their plants, while 30% report visible
                 plumes from their smokestacks, 13% visible water discharges into
                 nearby streams or rivers and 11% visible flares burning.  One in
                 four (26%) also reported ten or more tracks per day driving through
                 nearby neighborhoods on the way to and from their facilities.  (See
                 Tablell7,Q. IX: 2.)                 ;

                 Later sections of this report discuss survey results which appear to
                 indicate mat these "sensory" cues have a definite effect on reported
                 community outreach and communication activities, as well as a more
                 limited effect on pollution reduction activities. The results  of this
                 analysis show that a wide variety of communication activities were
                 more frequently reported among the facilities that have visible aspects
                  of production  and those that have  experienced high-profile
                  environmental problems than in those that do not have these
                  characteristics.
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                            Odors
                            Plumes
                        Truck Traffic
                    Water Discharges
                      Flares Burning
                                                                      50%
                            Figure 4: Visibility of Plant Operations
                 Waste Minimization Policies and Activities

                 Company Policy. The survey questionnaire identified a number
                 of potential motivational factors for reducing hazardous wastes and
                 TRI releases, including company policy, and asked respondents to
                 evaluate them. Company policy is considered an important factor
                 in these decisions for a significant portion of Ihose surveyed. Three-
                 quarters (73%) of the firms indicated that their facilities have written
                 policies supporting toxic and hazardous \yaste minimization or
                 reduction.. (See Tables 10, 109 and 110, Q. I: 6, X: 5-6.)
                                                         .1  •'     •    -
                           •' >                                       '     '      •
                 Locus of decision-making. Waste minimization policies may in
                 some cases be developed by a parent company rather than .a local
                 facility, but must be implemented  at the local level to be effective,
                 • In evaluating the extent of a facility's pollution reduction activities,
                 Section X of the survey attempted to ascertain to what extent local
                 facilities had responsibility for their own policies. Figure 5 shows
                 the distribution of facility policies on waste management.
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                  For three out of four (74%) of the facilities included in the survey,
                  waste minimization policies are developed either solely or partially
                  on site. This figure includes 33% with no parent company, 33% who
                  develop their own waste minimization policies even though they do
                  have a parent company and 8% who said both facility and parent
                  are responsible for developing waste minimization policies.  (See
                  Table 112, QX: 8.)
                       Have Policy
                     Devlp. at Site
                     Specific Goals
                     Publish Goals
                               0%    20%     40%    60%    80%    100%
                             FigureS: Waste Minimization Policies
                            • -    •'                 -•           .        '         . • /

                  One in five (19%) of all those surveyed said the parent company takes
                  complete responsibility in the development of waste minimization
                  policies.  Seven percent volunteered that their facilities have no
                  waste minimization policies.  (See Tables 111-112, Q X:  7-8.)

                  Publicity about Policies.  Just over half (52%) said their firm's waste
                  minimization policies include specific waste reduction goals.  Only
                  one-third of those with goals (17% of all those surveyed) said their
                  facilities had made public their waste reduction goals.  (See Tables
                  113-114, Q.X:  9-10.)
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                The larger facilities (those with more than 200 employees) are more
                likely to have specific waste reduction goals,! and to publish those
                goals, than are the smaller facilities.  Among the larger facilities,
                two-thirds (63%) have specific waste reduction goals and 28%
                publish those goals. Among facilities with fewer than 50 employees,
                fewer than half (44%) have specific waste reduction goals and only
                7% publish them. (See Tables  111-114.)'
                               ,••'.     \    . •  •  ' •       [  ,-..'.
                Tracking Waste. Seven in ten (70%) of those surveyed said their
                facilities track toxic substances and hazardous wastes to tie their
                generation to specific production processes.
                                                        t
                Abatement Costs.  In spite of facility activities geared toward
                hazardous waste minimization, seven out of ten (71%) estimated
                the pollution abatement  and waste minimization costs at their
                facilities to be not more than 3% of total operating costs, including
                25% putting the percentage at less than 1  percent and 38% at 1-3%.
                Thirteen percent estimated these costs at  from 4-5%, and 14%
                thought they were more than 5% of total operating costs at their
                facilities. (See Table  115, Q. X: 11.)      !
                                                        i- .
                It could not be determined from the survey whether pollution
                prevention costs are considered a positive cost (cost savings) versus
                a negative operating  expense, such as pollution abatement and
                regulatory compliance costs. The extent to; which perceived cost
                 savings  (or the lack thereof) are considered in facility decision-
                making for pollution prevention should be  explored further.
                 Business Conditions                    !
                   •         '      '   •      '  •'      •    ' -| •••;•'.-.   '.
                 Business considerations influence how industry responds to the
                 regulatory environment at the most basic leveil - by determining both
                 their ability and their incentives to act. Moreover, when measuring
                 trends, both increases and decreases in production strongly influence
                 how to evaluate emissions reductions or increases.
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                 More than half of those surveyed (52%) reported that their facilities'
                 business increased over the past five years, with 17% saying it
                 increased more than 25%. The other half are about evenly divided
                 between those who say their business has remained about the same
                 (24%) and those who say their business has declined (24%).  (See
                 Table 107, Q. X: 3.)

                 Measuring Pollution Reduction Progress. On the one hand, those
                 facilities whose business has increased can be presumed to have both
                 a financial stake and the financial capability for responding to new
                 challenges.  On the other hand, when public information about
                 pollutants is given in gross amounts, an increase in business may
                 mean an increase in pollutants that is both difficult to contain and
                 difficult  to explain.  At the same time,  facilities that are only
                 maintaining or decreasing their production may appear to be
                 improving their environmental performance when in fact they are
                 not.  Hence, it is important to consider emissions in both absolute
                 terms and as a percent of production volume.

                 Voluntary vs.  Mandatory Pollution Reduction Goals.  These
                 concerns were reflected in the comments of focus group participants
                 when the survey instrument was being developed. Group members
                 noted the difficult decisions managers face in meeting increasingly
                 stringent and complex regulations. The results suggestthat some
                 companies believe voluntary programs can achieve protection and
                 environmental  benefits more cost-effectively than regulatory
                 programs.

                 This belief may reflect the greater degree of control managers believe
                 they have with voluntary initiatives.  In a competitive business
                 environment, managers base their decisions about investments in
                 voluntary actions on how they might affect their competitive position.
                 Voluntary programs without some control mechanism such as public
                 scrutiny may  put  progressive  companies  at a  competitive
                 disadvantage.
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                 On the other hand, voluntary initiatives may also serve as a negative
                 incentive.  Focus group participants and suryey results (Table 35)
                 indicated reluctance to meet current pollution Deduction goals if new
                 regulatory limits would then be established which did not give
                 retroactive credit to firms that have already a|cted. Apparently this
                 attitude reflects a concern by industry representatives that being out
                 ahead of the regulations could work against "them in the long run.
                 Such views need to be countered if EPA intends to continue to push
                 for voluntary initiatives as a major tool for achieving pollution
                 prevention and reduction.                 J
                 Communication Activities           ,
                 A substantial portion of the survey focused on the communication
                 activities at each facility, and some of those items reflect on both
                 the capabilities and the incentives that industries have to encourage
                 communication.
                    Have Comm. Prog.
                      Provide Training
                     Public Affairs Staff
    36%
   34%
                                 0%     10%    20%    30%    40%   50%
                             Figure 6:  Communication Capabilities
                  As Figure 6 demonstrates, one in three (3
                  have active programs of public communication
-o) said their facilities
 , one in three (34%)
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                said their staff who communicate with the public receive any formal
                communication training and just under one in five of those surveyed
                (19%) said their facilities have a public affairs staff. (See also and
                Tables 41, 81 and 83, Q. V: 1, VII: land 3.)

                The existence of a public affairs staff at the facility has a definite
                impact on the extent to which facilities engage in active public
                communication efforts, though this effect is no doubt due at least
                in part to the fact that it is mostly the larger facilities that have public
                affairs staffs.

                On the other hand, though most facilities attribute some of their
                pollution reduction activities to SARA Title III, and those who are
                the most active in pollution reduction are also more likely than others
                to be communicating that fact, there is little other evidence from this
                survey mat pollution reduction activities are externally driven by
                the need to communicate reductions to the community. Pollution
                reduction activities are  far more frequently reported than are
                communication initiatives, as Chapters 2 and 3 document. Many
                of those surveyed see the public as largely apathetic about Title III
                information (Q. Vffl: 3, also analyzed in Chapter 4). Moreover, that
                perception appears to reinforce their own failure to communicate
                 actively. This is counter-intuitive to the generalized fears and
                 concerns expressed during the legislative history of SARA Title III
                 that the release of information to the public would result in undue
                 public concern and a negative reaction.
                 Summary
                 As discussed more fully in the remainder of this report, the primary
                 factor associated with pollution reduction activities is the size of the
                 facility measured in number of employees. Those facilities that have
                 more than 200 employees more frequently report pollution reduction
                 than do smaller facilities.   v                        :
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                Though more than six in ten of the facilities surveyed are reported
                to have waste minimization policies with specific waste reduction
                goals, most (more than 80%) do not publish! them;

                Where community outreach and communication are concerned, other
                factors such as visible aspects of production and having experienced
                environmental  problems that received meiilia  attention become
                important, along with the institutional factors of having a public
                affairs staff and an active community communications program.
                       .              ..             .     -  i- .••• - '   ••'  .•
                More than six in ten facilities are located within 500 feet of homes,
                businesses, schools, hospitals of recreational iireas, have some form
                of visible cues of environmental releases of wiiste materials, and have
                experienced some kind of environmental problems related to recent
                environmental laws. These facilities were J more likely to report
                 communication activities.                 I
                                 .   '      - *  ,   '         '          -         '
                 Few facilities spend more than 3% of their operating costs on waste
                minimization activities.  This may suggest to Regulators that potential
                 cost-savings are unlikely to provide a strong imbtivation for action.
                 However, it is likely that at least some of those polled see this 3%
                 as being a sizeable investment.            j
                                                  ' *     '• i"    ;  '       • "''",'
                 The rest of this report will take a more detailed look at industry
                 actions, both in minimizing wastes and in communicating with the
                 public about environmental issues. The primary focus will be on
                 evaluating motivations for industry  to  reduce pollution and
                 communicate with the public, looking particularly at the extent to
                 which environmental and community right-to-rknow laws have shaped
                 industry actions.                        j
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2.  Waste Reduction and Elimination
                 All those surveyed were asked a series of questions about the extent
                 to which their facilities have reduced the hazardous wastes generated,
                 reduced their Toxic Release Inventory (TRI) releases, or actually
                 eliminated some toxic substances from their plant's premises. Then
                 they were asked to rate the importance of a series of factors, including
                 environmental laws, in determining decisions on these issues. A
                 later  chapter  of this  report focuses on respondents' explicit
                 evaluations of environmental and right-to-know laws.  This chapter,
                 however, focuses on respondents' reporting of how and why their
                 facilities have changed their environmental practices. Based on these
                 reports, an attempt is made to evaluate how environmental laws
                 compare to other motivations to reduce pollution and wastes at
                 industrial facilities.
                  Hazardous Wastf Reduction
                  This opening section of the survey questionnaire asked respondents
                  whether, in 1991, their facilities generated more, less or the same
                  amount of hazardous wastes man they generated five years ago, and
                  also whether their TRI releases were more, less or the same as five
                  years ago (Questions 1:1-4).

                  When asked to report on changes in waste per unit of production,
                  as Figure 7 below demonstrates, three out of four (75%) of those
                  surveyed said their facilities have reduced the amount of hazardous
                  wastes they generate per unit of production over the past five years;
                  21% said they are producing about the same amount of hazardous
                  wastes per unit of production, while 4% said they are producing more
                  wastes per unit of production than they were five years ago. (See'
                  also Table 2.)
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                    Hazardous Wastes
                        TRI Releases
                                  0%    20%    40%   60%    80%   100%
                                Less Waste D About Same H Wore Waste
                       Figure?: Waste Reduction per Unit of Production
                                          ,          *     j-  —  .

                 Similarly, two'put of three (67%) said they haye reduced the amount
                 of their SARA 313 TRI releases per unit of production; 32% say their
                 TRI releases per unit of production have not li>een reduced, and 1%
                 said they have increased.  (See Table 4.)  |  _     ,

                 Chapter 1 of this report indicated that more than half of the facilities
                 included in this survey reported an increase in their business during
                 the past five years. Yet two out of three (64%) said their facilities
                 have reduced the absolute amount of hazardous wastes they produce,
                 and 59% have reduced the absolute amount! of their TRI releases,
                 regardless of changes in production volume1.  Only 16% said they
                 are producing more hazardous wastes now thim they were producing
                 five years ago, and 15% said their TRI releases have increased. The
                 rest said their hazardous wastes and TRI relejises are about the same
                 as five years ago. (See Tables 1 and 3, Q. 1: 1 and 3.)

                 A few respondents explained that, while theiit overall waste volume
                 has decreased* regulatory changes causing previously non-hazardous
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                wastes to be declared hazardous have made it difficult to reduce their
                volume of hazardous wastes!

                Number of Employees. The pne factor that consistently makes some
                difference in reported pollution reductions is the size of the facility
                (measured as number of employees). The larger facilities — those
                with more than 200 employees — were more likely to say their
                facilities have reduced both hazardous wastes and TRI releases,
                particularly when the measure is per unit of production. For example,
                among spokespersons at the larger facilities, 86% said their facilities
                had reduced their hazardous wastes per unit of production, compared
                to 68% of those at the smaller facilities with  fewer  than 50
                employees. (See Tables 1-4.)

                Industry.  Whether the issue is hazardous wastes or TRI releases,
                 differences in reported reductions are minimal  among industries in
                the three SIC codes surveyed (pulp and paper, chemical, and refinery
                 arid petroleum).

                 Business Conditions. Those facilities where business has increased
                 recently were more likely to report increased total hazardous wastes
                 and TRI releases; but they were also more likely to report decreases
                 in their hazardous wastes per unit of production than were those
                 facilities where business has declined.  Among facilities where
                 business has increased, for example, 80% reported decreases in
                 hazardous wastes per unit of production, compared with 63% of those
                 with declining business.  (See Tables 1-4.)
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                Means of Waste Reduction              i

                The survey questionnaire listed a number of means of waste reduction
                and asked respondents to indicate which meithods have been used
                at  their  facilities.   Most  respondents (77%) cited improved
                housekeeping practices (such as eliminating leaks,  improving
                inventory control and improving equipment niaintenance), as Figure
                8 demonstrates. Changing the materials used! (65%) and changing
                production  processes (58%) followed close behind improved
                housekeeping. One in four (25%) said they have changed the
                products they make.  (See Table 5, Q. I: 5) ;
                        Housekeeping
                     Change; Materials
                    Change Processes
                      Change Products
                         No Reduction E4%
                                                              77%
                                  0%    20%    40%   60%  . 80%    100%
                             FigureS: Means of Waste Reduction
                 Improved housekeeping practices are vital to the effort to reduce
                 pollution, and it is a favorable trend if nearly eight in ten facilities
                 have improved their housekeeping practices. The large numbers
                 saying they have changed materials or changed processes is also
                 encouraging.  However, to encourage more of what it defines as
                 pollution reduction (i.e.,  source reduction!), EPA  may want to
                 consider ways to help more facilities move beyond housekeeping
                 practices. The next few pages examine the sui|vey findings on current
                 motivations for and barriers to waste reduction.
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                Factors in Decision to Reduce Wastes

                The following question was designed to assess what motivated firms
                to try to reduce wastes,  and particularly to assess the relative
                importance of environmental legislation with other factors driving
                these decisions:

                     "Here are some reasons -why your firm may have decided
                    to try to reduce the volume of hazardous wastes generated
                    or TRI releases. Please tell us how important each of the
                    following were for your firm."

                 Protecting the health of facility employees (cited by 68% as "very
                 important") and meeting state or federal regulations (cited by 62%
                 as "very important") outranked all other motivations for waste
                 reduction decisions, as Figure 9 illustrates. (See also Tables 6-7,
                       Employee Health

                       Meet Regulations

                        Reduce Liability

                        Community Risk

                        Company Policy

                          ,  Profitability

                    Community Relations

                      Reduce Paperwork
                                    0%   20%   40%   60%   80%   100%
                                      Very HI Somewhat D Not
                   Figure 9: Importance of Factors Promoting Waste Reduction
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                About half of those surveyed cited reducing liability (54%), reducing
                risk to the community (54%) or complying with company policy to
                reduce pollution (48%) as "very important." Two out of five (42%)
                named improving profitability as a "very important" motivation.
                (See Tables 8-11, 13.)                    f

                Note that these five reasons were viewed a? "very important" or
                "somewhat  important" by  about  85% of all those surveyed.
                Reducing paperwork is not an important motivation; less than one
                respondent in five cited mat as "very important."

                Improving community relations is somewhat less important than the
                top five reasons.  About one in three respondents (36%) said that
                improving relations with the community was Tveiy important," while
                another 38% said community relations were "somewhat important"
                as a motivation to try to reduce their hazardous wastes. (See Table
                 12.)  EPA and communities may want to consider ways in which
                to bring community concerns to bear on industry pollution prevention
                decisions.  Circumstantial and anecdotal evidence indicates that the
                annual publication of the nation's worst polluters, those at the top
                of the TR1 list of firms ranked by volume of reported generation,
                gets the attention of managers of those firms. Firms at the top of
                the list seldom remain mere for more than two years.  More puolicity
                about gains in pollution prevention  could be helpful in enhancing
                a facility's image. This issue will  be revisited as the results are
                presented for other communication items on the survey.
                                                      -  v   -
                 There were no major differences in reported iriotivations for reducing
                pollution based on industry type, contextual or public affairs factors
                 included on Tables 6-13.   However, there  was  a small (but
                 statistically significant) difference in the importance' of community
                 relations as a motivation for reducing pollution, between those who
                 reported visible aspects of production and those whose pollution was
                 not visible. (See Table 12.)               i
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                 Hazardous Waste Elimination

                 Another series of questions focused on whether or not industrial
                 facilities had completely eliminated one or more hazardous waste
                 products that they had produced in the past—and what factors were
                 important in motivating those decisions. (See Q. II: 1-4)

                 Two out of three of those surveyed (65%) said their facilities had
                 either completely eliminated one or more wastes that they had
                 produced five years before (53%), or completely eliminated one or
                 more TRI substances during that time period (40%).  There were
                 no differences among the three industries, nor among the other
                 subgroups tabulated, except mat large firms were more likely than
                 small ones to have eliminated a waste or TRI substance.  (See Tables
                  14 and 15.)                                      .

                 Once again, as Figure 10 illustrates, reducing employee health risks
                 (cited by 35% of all respondents as "very important") led the list of
                 motivations cited for eliminating these wastes, followed closely by
                 meeting state and  federal regulations (29%),  complying with
                 company policy (28%) and reducing liability (27%).8 (See Tables
                  16-19.)

                 Using a different formula to make a product was cited by 21%, while
                  17% said they no longer make the product for which they had used
                  the eliminated waste.  Finally, 16% cited improving community
                  relations and 13% reducing treatment costs as "very important." Just
                  7% said paperwork reduction was "very important." (See Tables
                  20-24.)                                             ;  :   •
                    8 Though the top motivations are similar to those for reducing wastes and TRI releases,
                 the proportions saying these reasons are "very important" are much smaller. This is partly
                 because there is less conviction in these responses (fewer of those responding said they
                 were very important), but also because approximately one in three of those surveyed said
                 their facilities had not eliminated any hazardous wastes or TRl substances, and thus did
                 not respond to these questions.
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                      Employee Health
                         Regulations
                      Company Policy
                             Liability
                      Different Formula
                       Cancel Product
                   Community Relations
                       Reducing Costs
                       Less Paperwork
                                  0%   20%    40%   60%    80%  100%
                        Very H Somewhat D Not H None Elim./No Answer
                 Figure 10: Importance of Factors Promoting the Elimination of
                 Wastes & Releases                     |               ,
                           ,•. '       '             "       ';   . '  '     '     ,'• \ ''
                            •               '        . -    t     •      ' '.;     -°
                 Industry Differences. As Tables 16-24 indicate, there were no
                 differences between industries in reasons jgiven  for eliminating
                 wastes. However, firms in the chemical industry were more likely
                 than those in the pulp and paper industry to cite dropping products
                 as a means by which wastes and/or TRI releases were eliminated.
                 In contrast to the chemical industry, the pulp and paper industry has
                 many fewer different types of importable wastes, so it would be harder
                 for them to eliminate  a waste type by eliminating a product line
                 without making serious inroads on production.  (See Tables 16-24.)

                 Number of Employees,, Although few firms (7%) indicated that
                 they had eliminated a waste in order to reduce jpaperwork. small firms
                 (12%) were twice as likely as large firms (5%) to cite this as a reason.
                 Small firms have fewer different waste types man large firms so that
                 eliminating a waste may well result in their no longer having any
                 hazardous wastes to report, releasing them from the burdens of
                 tracking  and reporting hazardous wastes.  (See Table 22.)
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                Small firms were also twice as likely as large firms to have eliminated
                a waste by no longer making a product that resulted in hazardous
                waste generation: one in five (21%) of the small firms and only one
                in ten (11%) of the large firms said this was a "very important"
                reason. (See Table 24.)

                Public Interest Increased.  Those representatives who reported
                increased public interest in their facilities were more likely to report
                community  relations as an important motivation for eliminating
                wastes. (See Table 22.) This finding is in contrast to survey findings
                that the public is perceived as apathetic and few respondents make
                their waste reduction goals public.
                 Barriers to Waste Reduction
                 In the face of so many compelling reasons to reduce or eliminate
                 certain substances from their premises, why are some firms unable
                 to eliminate more substances? Figure 11 and Tables 25-30 show
                 the reasons provided by survey respondents.
                       No Substitutes

                       Quality Impact

                    Substitutes Costly

                     Wont Work Here

                       Small Savings
                       I
                     Retire Equipment
                                 0%    20%   40%   60%   80%   100%
                                      Very ED Somewhat D Not
                  Figure 11:  Importance of Factors Preventing Waste Reduction
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                Most firms say that the lack of less hazardous or toxic substitutes
                is the largest barrier to doing more pollution prevention.  This lack
                of substitutes is both a total lack of acceptable substitutes (cited by
                70% as "very important") and a lack of substitutes that are not much
                more expensive (24%). This finding suggests! the need to find other
                inputs and other production processes to  substitute for current
                production  patterns; and  perhaps the need to  substitute less
                satisfactory, albeit less polluting, alternatives to current products.

                Another barrier is the perception that available substitutes may hurt
                product quality, cited by half the firms as  "very important."  In
                addition, one in seven (15%) fear that what has not been tried ."may
                not work here." This reason was cited by about one in seven (15%)
                as  "very important." Just about one in:ten  (12%) said that the
                potential for only small cost savings is a "very important" deterrent
                to waste reduction.
                          1 i       .       i   ...        ,i-   .-.,'.    .j •

                 A number of respondents volunteered that they are hot able to
                 eliminate hazardous substances because their customers will not
                 accept the end result, either because of the product itself, or because
                 of the costs involved.  Said  one, "Our customers do not want to
                 change from what they are now buying."  Another volunteered,
                 "Customers do not want to change from solvent-based products to
                 water-based products because of costs at their end."  And another,
                 "Customers will not accept new products because they are more
                 expensive and as long as we can offer two types of products they
                 will continue  to select the cheaper products. People are slow to
                 change their ideas and ways."

                 Price sensitivity  among  manufacturers may reflect  the same
                 philosophy found at the consumer level, While consumers report
                 environmental "friendliness" as an important attribute, price and
                 quality are reported as the major criteria for purchases. Consumers
                 also report a low frequency of not purchasing from companies based
                 on their environmental record.9           !
                      Roper Organization, Public Attitude? and Individual Behavior, July 1990.
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                                                   ' . -       •',-.,-*
                 What was not assessed was whether  the lack of regulatory
                 requirements may impede hazardous waste elimination and facility
                 reduction efforts., In reality, very few federal or state laws exist
                 which require emissions reduction.  One example is the state of
                 California Air Toxics Hot Spots Bill (AB2588) which requires that
                 facilities complete an emissions inventory and that certain facilities
                 conduct a health risk assessment. Pending those results, facilities
                 may be required to notify the affected public and undertake emissions
                 reduction activities.

                 A requirement such as AB2588 combines bom the regulatory
                 initiative  of traditional compliance and enforcement provisions with
                 public access to information as incentives for pollution reduction
                 and prevention. While not within the scope of this research project,
                 it would be interesting to explore which of these two motivators is
                 most effective. The law also requires active communication and
                 notification and specifies communication channels rather than relying
                 on passive availability of information as in SARA Title III. EPA
                 may  want to consider research which evaluates the relative
                 effectiveness  of this  type of approach for achieving emission
                 reductions.
                 Actions to Prevent Releases
                 Facility representatives were also asked whether their facilities had
                 taken certain specific actions to prevent releases, and Figure 12 shows
                 the results. (Survey Section IV, Q, 1-4). Nearly eight out of ten
                 (78%) of those surveyed said their facilities have  added to their
                 containment measures such as dikes, berms, etc., in the past five years
                 to reduce the chances of spills or releases.  The others either said
                 their facilities do not need these types of containment measures (5%)
                 or their containment measures were already adequate five years ago
                 (17%).' (See Table 31, Q. IV: 1.)                    '
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                   Added Containment
                     Process Controls
                      Reduced Stored
                          Chemicals
                    Monitoring Devices
                                  0%
20%    40%  - 60%    80%   100%
                          Figure 12:  New Measures to Prevent Releases
                 Seven in ten (70%) said their facilities have installed additional
                 process controls to reduce hazardous wastes; generated and/or TRI
                 releases tp the water or air. The remainder said their process controls
                 were already adequate five years ago. Finally, 36% said they have
                 reduced the amount of chemicals stored at their facilities.  (See
                 Tables 33 and 34, Q. IV: 3-4.)            |   ~  '
                           '!  '         •     .  •.   ! '   ;      i. '•..'•'".   '*''*•'.'
                 About one in three (29%) said their facilities have instituted or added
                 monitoring devices to detect releases. Two put of three (63%) said
                 their facilities do not need such devices, while the rest (9%) said
                 their monitoring devices were already adequate five years ago. (See
                 Table 32, Q. IV: 2)                      {

                 There were no major reported differences, either by industry or by
                 any other subgroup, in the proportion saying they have added
                 containment devices or process controls or have reduced the amount
                 of chemicals stored at their facilities.  However, there was some
                 reported variation  in the  proportion  saying they have added
                 monitoring devices.
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                 Number of Employees. Nearly half (45%) of the largest facilities
                 (with more than 200 employees) said their facilities had installed
                 monitoring devices, compared to 23% of those with fewer than 50
                 employees. (See Table 32.)      /                ';''/

                 Visible Pollution.  Those in facilities with visible pollution were
                 nearly twice as likely as others (34% to 19%)to say they have added
                 new monitoring devices; and they were also somewhat more likely
                 than those without visible pollution  to say they have added new
                 containment measures and new process controls.  (See Tables 31-33.)

                 Increased Communication.   Those who have increased their
                 communication activities were nearly twice as likely as others (38%
                 vs. 20%) to say they have added new monitoring devices; and also
                 somewhat more likely to have added containment measures and new
                 process controls.  (See Tables 31-33.)

                 Public Affairs Staff.  Though only 29% of all those surveyed said
                 their facilities had added monitoring devices, more than half (55%)
                 of those respondents in facilities with public affairs staffs responded
                 positively on this question,                          ; '
                                          -         -              '  (       ' •"
                 The correlations  between  communication variables  and  the
                 installation of monitoring devices may be, at least to some extent,
                 a result of the fact that larger facilities (those with public  affairs
                 staffs) are the most likely to have problems that require monitoring
                 devices, and they are also the most likely to have the resources to
                 install these devices.       -            ,
                 Attitudes toward Hazardous Waste Management
                 When asked to agree or disagree with three statements regarding how
                 environmental regulations may have affected their facilities' decisions
                 on  waste management,  respondents  appeared  more likely
                 to go beyond the requirements of the regulations than to hold back
                 for fear that they would not get credit for their early actions if
                 restrictions were tightened.  Though 10% agreed strongly that "if
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                we reduce our waste now, it could hurt us later if EPA. issued
                required goals for percentage waste reductions," 27% agreed strongly
                that "we manage some non-hazardous wastes |as hazardous to avoid
                future liability risks." (See Tables 35-36, Q|. IV:  5.)
                           I              '<      -     '    ''.""•"       ' -
                Six in ten (38%) agreed (including 10% agreeing strongly) that "if
                we reduce our  waste now, it could hurt us later if EPA issued
                required goals for percentage waste reductions." On the other hand,  .
                42% disagreed with this statement, including 16% who disagreed
                strongly.  (See Table 35.)

                Moreover, seven in ten (72%) agreed (27% strongly) that "we manage
                some non-hazardous wastes as hazardous to avoid future liability
                risks." Of Ae 28% who disagreed with this statement, 14% disagreed
                strongly.  (See Table 36.)                |          .'._.

                In addition, one in three (35%) disagreed stroragly with the statement
                that  "Unless required by regulations, it!is hard to  persuade
                management to invest in waste-minimizing injnovations." Less than
                 one in ten (8%) agreed strongly with this statement. (See Table 37.)
                    '             ...    ' . I      '           *•         .      V  '  '  '
                 The surve-' also questioned facility representatives about their general
                 toxic substance and pollution reduction  management practices,
                 (Survey section IV, Q. 6).  Eight in ten (79%) said their facility
                 almost always considers worker health risks prior to the purchase
                 or use of new materials. The rest either said just "sometimes" (18%),
                 "hardly ever" (3%), or "never." (See Table J39.)
                           i  ' -.      .         •    ...  -'  i         '         '
                 Three out of four (73%) said their facility almost always measures
                 annually its reductions in hazardous waste generation and toxic
                 releases.  Sixteen percent said "sometimes," while  10% said "hardly
                 ever"  and 1% said "never."  (See Table!  40.)  However, this
                 information  is not routinely or actively distributed to the public, as
                 Tables 51-57 demonstrate. Since toxic release information is required
                 to be reported and the sample was drawn from TRI reporters, one
                 can  only speculate on the response to this question. However, the
                 "hardly ever" responses are nearly all from small facilities.
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                 Sixty-three percent said their facility almost always includes
                 hazardous waste and toxic release reduction considerations in the
                 design of new or modified products or processes. (See Table 38.)


                 Pollution  Reduction Index
                 In order to test further the possibility that communication factors
                 may be affecting decisions on pollution reduction, an index of
                 pollution reduction was created, and that index was then measured
                 against the communication activities of each respondent.  The
                 "pollution reduction index" was created by counting the number of
                 positive responses (indicating pollution has been reduced) of each
                 respondent on the following five factors:

                        reductions in hazardous wastes per unit of production,
                        reductions in TRI releases per unit of production,
                        elimination of any hazardous wastes,
                        elimination of any TRI substances and
                        reduction in stored chemicals.

                 Figure 13  shows how the facilities responding to the survey fare on
                 this index. Ninety-four percent of all those surveyed indicated that
                 their facilities  had reduced pollution by  at least one of these
                 measures, and 16% said their facilities had reduced pollution on all
                 five of these measures.

                 Table 118 shows how positions on the pollution reduction index are
                 related to  communication activities, which may add insight into the
                 potential  motivations for pollution reduction among industrial
                 facilities.  Those facilities mat report the largest number of pollution
                 reduction/prevention activities tend  to be the larger facilities. In
                 addition,   those   facilities   which   report   most  pollution
                 reduction/prevention activities are also those which have publicized
                 their reduction goals and those which  report increases in their public
                 communication activities during the past five years. They also are
                 the facilities most likely to offer employee communication training.
                 The differences reported are statistically significant, though some
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                 may not be dramatic differences. Most of the differences among
                 facilities are more pronounced at the lower end of the  scale
                 (differentiating those who have reduced none, one or more than one)
                 than at the top end of the scale.
                   Reduced:

                   At Least i


                   At Least 2


                   At Least 3


                   At Least 4


                        All 5
                                                                   100%
                            Figure 13: Pollution Reduction Index

                 Industry.  There were no substantial differences among industry
                 groupings on this index.                ;

                 Increased Communications. Among those who have increased
                 community communications, just 2% report no reductions on the
                 index and 38% report four or more. For the facilities which have
                 not increased communications, 10% report no reductions and 29%
                 report four or more.                    ;

                 Employee Communication Training. Aniong those who report
                 providing employee communication training, just 9% report no or
                 one reduction measure and 42% report four or more, Among those
                 who say their facilities do not provide employee communication
                 training, 22% report no or one reduction measure and 29% report
                 four or more.
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                 Communication Program. Among those facilities which have an
                 active community communication program, 41% have reduced
                 pollution on four or five of the measures, compared to 30% of those
                 who do not have community communication programs.

                 Size. The smaller facilities (with fewer than fifty employees) were
                 less likely to report reduced pollution on four or five measures (30%)
                 than were the larger facilities (44%).
                 Summary
                 During the five-year period evaluated in this survey, two out of three
                 (64%) said their facilities have reduced the absolute amount of
                 hazardous wastes they produce, and three in four (75%) reduced the
                 amount per unit of product. Similarly, three out of five (59%)  said
                 they have reduced the absolute amount of their TRI releases and two
                 in three (67%) have reduced TRI releases per unit of product.
                 Moreover, more than half (53%)  said they  have completely
                 eliminated at least one type of hazardous waste they once produced,
                 and 40% said they have  completely eliminated at least one  TRI
                 substance.

                 A key objective of this research project was to identify and evaluate
                 motivations for pollution prevention and risk reduction activities.
                 Looking at individual measures of pollution reduction •.—such as
                 reductions in hazardous wastes, reductions in TRI releases, or
                 reductions in stored chemicals — employee health ranks at the top
                 of the list in stated importance in these decisions, with meeting  state
                 and federal regulations and fear of liability close behind.' The
                 differences in pollution reduction by industry type are minor.  The
                 factor that predicts pollution reduction more often than any other
                 is the size of the facility, measured in terms of number of employees.

                 Taken at face value, these responses would seem to indicate that
                 public perceptions are not a major contributor to facility decisions
                 to  undertake pollution reduction activities.  When an index of
                 pollution reduction activities is compared with communication
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                 activities, it shows that communication activities are related to
                 pollution reduction, but not in a dramatic fashion.  There is a trend
                 that suggests that more openness and a public orientation is associated
                 with pollution reduction.  Based on this survey, the Kanawha Valley10
                 risk communication evaluation and the six-community study,11 the
                 lack of demand for information by the comrduraty reduces this as
                 an incentive for pollution  reduction or a marketable company
                 attribute.                                i
                ;            J                    '"'!,.-•       •  -   i
                 The importance of the size of the facility .in predicting pollution
                 reduction and prevention activities might suggest that more pollution
                 prevention effort should be focused on small businesses and/or
                 facilities. Small firms have been the focus of j attention in a number
                 of state  pollution prevention programs. State studies suggest that
                 small firms account for only a small propoijtion of the hazardous
                 wastes generated.12 While many of these states have concluded that
                 small firms will not lead in developing innovative technologies, these
                 firms can be helped to adopt new methods of production as they are.
                 developed.                              :
                                •    ,         '        .    '         ' '      .
                 Chapter 3  evaluates the results of the  survey with regard  to
                 community communications—how public communication activities
                 have changed over the past five years, and what demands tiV: public
                 has made on industrial facilities for environmental information.
                 Chapter 4 contains the explicit evaluation jby respondents of the
                 effects of recent environmental and community right-to-know laws.
                    10 Susan L. Santos and David B. McCallum, "Kariawha Valley Health Effects
                 Study," Risk Communication Research Project, Focus; Group and Key Interviews,
                 April 1993.                                j

                    11 David B. McCallum, Ph.D. and Susan L. Santos, M.S., "Public Knowledge
                 and Attitudes of Chemical  Risks in Six Communities: A Report of a Follow-up
                 Survey," Discussion Draft, Columbia University Center for Risk Communication,
                 September 1993.                            :               /

                    12 For example, in Wisconsin, studies by the Department of Natural Resources
                 show that 93% of the wastes are generated by the top fifty companies.
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3.  Community Outreach
                 and Communication
                 Recent environmental laws have not only required industry to monitor
                 and reduce the amount of pollution it produces — they have also
                 required that industry provide information to the public about
                 industrial pollutants released into the environment A substantial
                 portion of this survey (sections V-VII) was dedicated to assessing
                 how and to  what extent these requirements may have  affected
                 facilities' community outreach and public communication activities.
                 Once again, the questionnaire was designed to first assess what these
                 facilities do (and why) in the way of public communication, and then
                 look more specifically at how that is related to recent legislation and
                 overall environmental management practices.

                 Communication Program
                 Nearly half of those surveyed (47%) said their facility's efforts to
                 communicate with the community have increased over the past five
                 years; just 1% said they have decreased. Yet, as Figure 14 illustrates,
                 barely more than one in three (36%) said their facilities have a
                 program for providing information to the community about their
                 operations and environmental issues, and just 19% said their facilities
                 have any staff dedicated to public affairs as their primary function.
                 (See also Tables 41,42 and 83; Q. V: 1-2; VII: 3.)

                 The three industry categories included in this study do not differ
                 substantially  on  their  reported  community  outreach  and
                 communication activities.  The larger facilities, however, reported
                 much more activity in this area man did the smaller ones, as did those
                 facilities that have public affairs staffs and those that have increased
                 their communication efforts. As maybe expected, those that reported
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                 visible aspects of production  and environmental problems that
                 stimulated media interest also reported more community outreach
                 than did others. These differences were reported on the first question
                 about communications—whether the facility* had an active program
                 of community information —- and held throughout all the communica-
                 tion issues.  The importance of these visible cues  suggests that
                 industry communication efforts are reactive, aid probably short-lived,
                 rather than proactive and sustained.
                         Increased
                   Communications
                    Have Community
                   Relations Program
                       Public Affairs
                         Programs
                                0%
10% -  20%   30%   40%    50%
                     Figure .14: Community Outreach and Communication
                          :           '                 'I

                 Industry. While 36% of all those surveyed reported that their
                 facilities have community information prpgraims., there was no strong
                 variation among the three industry groups surveyed. The responses
                 only varied between 33% in the chemical industry, 36% in pulp and
                 paper and 44% in the refinery and petroleum industry. (See Table

                             '
                 Number cf employees. Nearly six in ten (59%) of those at larger
                 facilities (with more than 200 employees) said their facilities have
                 community information programs, compared to just 18% of those
                 at facilities with fewer than 50 employees.'
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                 Visible Aspects of Production.  Among those reporting visible
                 aspects of production from their facilities, 44% said they have
                 community information programs, compared with 22% of those not
                 reporting visible aspects of production.

                 Recent Environmental Problems.  Forty-seven percent of those
                 in facilities that have had environmental problems receiving media
                 attention said their facilities have community information programs,
                 compared with 28% of  those not reporting  such "high-profile
                 environmental problems.  Again, proximal  events or visual cues
                 appear to be major factors motivating communication.

                 Public Affairs Staff.  Community information programs are more
                 than twice as prevalent at facilities with a public affairs staff (62%
                 have them) as at those without a public affairs staff (just 30%).

                 Increases in Communication Efforts:  There is a strong relationship
                 between  having  a  communication  program and increasing
                 communication efforts.  Of those who say their communication
                 efforts have  increased during the past five  years, 63%  have
                 communication programs, compared with just  12% of those who
                 have not increased their communication efforts.  Clearly having an
                 established plan and communication program serves to facilitate
                 communication and outreach.

                 What means of communication are used most often, and who are
                 the primary audiences for targeted communications on pollution
                 reduction issues? A variety of communication activities were listed
                 on the questionnaire, and all those surveyed13 were asked to indicate
                 which, if any, of these methods their firm had used within the past
                 year to communicate with the public (Q. V: 3.). It is to be noted that
                 nearly half (43%) said their firms had  not communicated with the
                 public by any of these means during the past year. Some, of course,
                 had utilized multiple methods of public communication.
                    13 This question was asked of all respondents, including those who said their
                 facilities did not have an active public communications program.
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                 Figure 15 shows the proportion of respondents who said their
                 facilities had utilized each means of public, communication.  The
                 most common means of communication included holding meetings
                 with community leaders (cited by 36%) aind inviting the public to
                 open houses or plant tours (32%).  One in five (19%) said their
                 facilities had run advertisements, 17% have njiaintained a telephone
                 "hotline,"  12% have circulated newsletters,  12% have formed
                 community advisory groups, and 11% have 'held "town meetings."
                 Fewer man one in ten have utilized opinion research techniques such
                 as focus groups (8%) or a public opinion survey (7%) to determine
                 community needs and attitudes.  (See also Table 43.)"-',
                    Meet w/Cmty. Leaders

                           Public Tours

                         Advertisements

                      Telephone "Hotline"
                           ;. Newsletters
                    Formed Crnty. Groups
                         Town Meetings
                          F:ocus Groups
                   >   Public Opin. Survey

                       None of the Above
                                    0%   10%   20%  30%   40%   50%
                          Figure 15: Methods of Community Outreach

                 Among those facilities which do utilize some regular means of
                 communicating with the public, the focus is pirimarily on community
                 leaders and activists, rather than on the general public. It is much
                 more common to communicate with those w^ho are the most active
                 —i.e., community leaders or those who have or will take the time
                 to come to a plant open house — than to conduct research to find
                 out what the community as a whole thinks about the plant and other
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                 local issues. Moreover, only 19% have run advertisements, 12%
                 have circulated newsletters, and 11% have held town meetings, all
                 activities that could be designed to expand the information available
                 to a broader cross-section of the general public.

                 Industry.  There are not, for the most part, substantial differences
                 in outreach activities based on industry type.14

                 Number of Employees. The one factor that consistently predicts
                 whether facilities  use any or  all of these means  of public
                 communication is the size of the facility as measured by the number
                 of employees.   Among those facilities with more than 200
                 employees, nearly nine out of ten (89%) have utilized at least one
                 of these communication means; among those with fewer than 50
                 employees,  just 29% have utilized at  least one. For each single
                 means of communication, the differences in utilization based on the
                 number of employees is dramatic and statistically significant.

                 Whether the type of communication activities reported by those
                 surveyed is most effective depends on what the overall goal of public
                 communication is. If the goal is primarily to allay the concerns of
                 those who are active and attentive, then  it may make sense to focus
                 communications on  community leaders and activists. If, however,
                 the goal is to ensure  that the broader public understands (a) the risks,
                 (b) what industry is (or is not) doing to minimize them and (c) what
                 the public itself needs to do to ensure its own health and safety, then
                 a more active public communication program would be in order.
                 The survey did not evaluate the goals of communication activities
                 or whether facilities  have explicit goals for communication activities.
                 Additional research  such as followup focus groups with respondents
                 might shed  some light on this question.
                    14 Trie Responsible Care® program of die Chemical Manufacturers Association
                 (CMA) has a code practice requiring CMA member companies to engage in
                 community outreach. However, not all of the respondent chemical facilities are
                 necessarily affiliated with CMA member companies.
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                While the focus on community leaders is important, the effectiveness
                of only targeting this group is questionable,  kesults from a survey
                of six communities15 indicate that trusted intermediaries (educators,
                health professionals, non-management employees) may be important _
                targets for information dissemination. Moreover, while a small cadre
                of "opinion leaders" may dominate public discussion on most
                occasions, experience has shown that when controversy erupts, the
                circle of those who are interested and/or affected may be enlarged
                dramatically.                            |     '

                Motivations for Public Communication. All those surveyed were
                next provided with a list of possible reasons: for having a program
                of public communications, and asked to rate the importance of each
                of these reasons in their own firm's, decisioti on whether or not to
                have such a program  (Q. V: 5). Figure 16'illustrates the relative
                importance given to each of these motivations.

                Increasing credibility with the community,' a good cost-benefit ratio
                and turning around perceptions about past problems in the community
                were rated as "very important" or "somewhat important" factors by
                more respondents (about seven out of ten) than any other motivations
                for having a public outreach or cornmunication program (each seen
                 as "very important" or "somewhat important" by two to four in ten).
                 Yet, as Figure 16 demonstrates, none of these factors is seen as "very
                 important" by more than one in three of those responding to the
                 survey.   .           •              "'-  •[-  ' •'  •      '  ' •:  . • ''
                           1 ,           '    '        ""'•[*   ".  •   '• •   ••'   •'.•
                                                        . 1. ,. ':  '"- •   ,
                 Seventy-six percent said increasing credibility was either very
                 important (33%) or somewhat important (43^0). Sixty-eight percent
                 said that the small cost of public communication given the benefit
                 in improved relations is either very important (31%) or somewhat
                 important (37%).  (Tables 44 and 47.)    I
                  ,  15 David B. McCallum, Ph.D. and Susan L. Santos, M.S., "Public Knowledge
                 and Attitudes of Chemical Risks in Six Communities. A Report of a Follow-up
                 Survey," Discussion Draft, Columbia University Cenjter for Risk Communication,
                 September 1993.                          >.
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                     Increase Credibility

                          Cost/Benefit

                     Turn Around Image

                      Frightened Public

                      Inr.' Public Scrutiny

                   Deer. Demand for Reg

                    TRI Release Reports
                                   0%    20%  40%   60%   80%  100%
                               Very H Somewhat D Not H No Answer
                      Figure 16: Importance of Factors Driving Decisions
                      on Community Outreach & Communication

                 Seven in ten (70%) said that helping to turn around perceptions about
                 past problems in the community is either very important (26%) or
                 somewhat impjrtant  (44%)  as  a  reason for  having a public
                 communication program,  (See Table 48.)  Other findings cited
                 previously indicated that 36% of the respondents said that improving
                 community relations was a "very important" factor (with 38% saying
                 "somewhat important") in reducing hazardous wastes or TRI releases.
                 (See table  12.)                                   ;

                 Increased public scrutiny, risk communications that have frightened
                 the public,  and the desire to  lessen the public demand for more
                 stringent regulations were each cited by 40-44% as either very (12-
                 15%) or somewhat (28-31%) important. Just 22% said publicity
                 about past environmental problems was either very (5%) or somewhat
                 (17%) important as a reason  for having a public communication
                 program. (See Tables 45, 46, 49 and 50.) These findings are in
                 seeming contrast to the survey  findings which show that those
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                 facilities with previous problems and/or visibly cues were more likely
                 man others to have an active communicatic|n program,
                                                       !
                 Some of those surveyed volunteered that either they or their corporate
                 management believed in the importance of good community relations.
                 Said one, "Senior management recognizes the political value of public
                 image."  .Another said the facility wanted to "build trust and
                 understanding between the facility and the community." One stated
                 that the company "had to have community approval and acceptance
                 to move into a new location for our headquarters and manufacturing
                 plant."  Finally, one environmental manage^ with a clear vision of
                 the importance of community relations to His facility said, "[It is
                 important to .have a community relations Iprogram] to keep the
                 neighbors informed on what goes on at rae facility.  Often the
                 neighbors suspect the worst and are relieve'd when they view our
                 process and safety procedures."          ;
                              -       . ,.             '.!-•'         '  ••
                 Thus, general concerns about the need to increase public credibility
                 and the low perceived cost relative to the potential benefits are
                 apparently equally important as rationales for public communication,
                 as are concerns  about correcting misconceptions about past
                 e ivironmental problems. These findings raisie a question about why
                 cnly one in three of these facilities have programs of public
                 communication — the same proportion whcj say these motivations
                 are "very important." The explanation based on the quantitative
                 findings  could  be simply that a factor that is  only "somewhat
                 important" is not important enough to merit action.
                                           - "          'i       -     .
                                                       j-           ,     . •   *
                 However, some further exploration of this question qualitatively
                 could  be extremely  helpful in  understanding the  dynamics of
                 coiporate communication efforts in communities. Even those without
                 "active" communication efforts may be communicating or perceive
                 the need to  do  so.   Lack  of skills in  mounting effective
                 communication efforts and low public demand for information could
                 also be influencing the decisions of a largely technical staff for whom
                 communication efforts are an added responsibility.
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                The most likely explanation is that, though these respondents perceive
                that the benefits of public .communication are high relative to the
                costs, those responsible for communication are mostly technical plant
                personnel whose activities are driven by responding to technical or
                regulatory environmental situations rather than by the needs of long-
                term communication planning. Since most firms have not allocated
                the resources for plants to have a public  affairs staff, the public
                communication function, at least in terms of routine communication
                and long-term planning, takes second place to the more technical
                responsibilities of plant personnel.

                Additionally, those personnel are not given the necessary training
                in communication or community outreach as documented later in
                this chapter.  The low percentage  of facilities that provide
                communication training to  staff is another  indication that
                communication does not receive enough attention in plants' strategic
                planning processes and that the plant personnel's communication
                skills may not be sufficiently honed.  Communication with the public
                may not be perceived as a part of the environmental manager's facility
                responsibilities.  Without specific performance  objectives and
                responsibilities tied to communication efforts, it is easy to see why
                these acti Cities may languish.                         ;.   ,'    ',

                 Providing Information on a Voluntary Basis — What and to
                 Whom. The next question raised relates to how frequently, and for
                 what purpose, these  facilities provide information to the public
                 without having received specific requests (Q. V: 6). The type of
                 information most frequently provided to the public without specific
                 requests  consists  of the  type of  general  chemical toxicity
                 information included in the Material Safety Data Sheets (MSDS)
                 —  and the  primary target  for  this information  consists of
                 emergency responders (police, fire-fighters, emergency medical
                 personnel, for example), and not the general public,

                 Twenty-eight percent  said  they frequently provide  general
                 chemical toxicity information to the, public without being asked.
                 About one in five said their facility frequently provides information
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                  about what to do in an emergency (20%), general plant operations
                  (19%), or SARA Title HI reporting forms (18%). Just 13% said they
                  frequently provide reports on efforts to reduce risks to the public,
                  11%  frequently  provide  accident/incidenii  histories,  and 8%
                  frequently provide reports on environmental problems or risks at
                  the plant without any specific requests.  (See Tables 51-57.) Other
                  research, including work done with the Nationjil Institute of Chemical
                  Studies in the Kanawha Valley16 suggest that a primary information
                  concern of me public is emergency response information. The public,
                  though apathetic, also wants to know what a facility emits, but is
                  not aware mat they have access to this information under Title III.
                                                        '•''.''    ,
                  Once again, the evidence is that communication is aimed at those
                  who are active and involved in plant issues, 'rather than a broader
                  cross-section of the general  public.  The  most frequently cited
                  targets for  public  communication  programs  are  emergency
                  responders,  cited by 62% of all  those surveyed, followed by
                  government officials (49%) and community' leaders (48%). Just
                  34% cited the general public, 30% health professionals and 25%
                  the  media as targets for their communication efforts.  Sixteen
                  percent  said they  target educators and j 11% environmental
                  activists — while 20% s?;d their communication efforts are not
                  targeted.  (See Table 58, 0. V: 7.)          i

                  These findings  certainly help to explain!  the low  levels of
                  information found among the public in surveys conducted by the
                  Center  for  Risk  Communication  during  1988 and  1992.17
                  Awareness and self-rated knowledge about: chemical risks were
                  minimal in 1988, and they did not increase over that four-year
                  period.   Information  about  environmental issues at  industrial
                  facilities is not reaching the  public at large' because community
                      ' David B. McCallum, Ph.D., Susan L. Santos, M.S. and Sharon Hammond,
                 Ph.D., "Kanawha Valley Health Effects Project: Results of a Telephone Survey,"
                 in preparation, April 1994.                     !

                    17 McCallum and Santos, "Public Knowledge and Ajttitudes of Chemical Risks
                 in Six Communities," 1993.
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                outreach activities are not as  a general  rule targeted to that
                audience; nor is it targeted to those seen by the public as trusted
                sources.

                Information dissemination to the public has been ineffective Because
                it has been passive in nature. If people are not motivated to ask
                questions by the proper authorities, they remain unaware of what
                is happening on environmental issues at these facilities. The lack  .
                of active outreach or two-way communication efforts by industry
                evidenced by this survey, along with the 1988 and 1992 general
                public survey results indicate that passive provision of information
                is ineffective  in increasing community, awareness or changing
                perceptions and knowledge levels.18

                The reasons for the lack of active communication to the  public
                are probably varied.  One possible reason cited in the pre-survey
                focus groups is the fear that information on chemicals or releases,
                might heighten public concern. This is certainly a valid concern
                on the part of industry in many cases, particularly if spokespersons
                have not been trained in the principles of risk communication.
                However, the potential for public backlash can increase if community
                residents believe information is being  deliberately withheld.
                Frustration over the lack of accessibility of information may also
                be tied to public perceptions of trust and credibility, as indicated by
                the  1988  and  1992  general public  surveys  cited .above.19
                 Alternatively, if an industrial facility has developed a reputation for
                 providing information to the community on a routine basis, then,
                 at least in the absence of a crisis, it should be possible to provide
                 information without creating undue public concern.

                 Outside Assistance with Public  Communication*  Industry
                 representatives were also asked whether they receive aid and
                    18 McCallum and Santos, "Public Knowledge and Attitudes of Chemical Risks
                 in Six Communities," 1993.

                    19  Ibid., McCallum and Santos.


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                 encouragement  from  their  trade  associations  where public
                 communication is concerned  (Survey Section V, Q. 9-10). Most
                 said that they do receive such aid, and of those who do, the most
                 common form of aid received consists of communication training
                 materials for their employees.            !

                 Three out of four  (76%)  said their indusjtry trade association
                 encourages or supports their efforts to communicate with the
                 public, and 48% of all those surveyed cite training materials for
                 their employees as a form of support they receive from this source.
                 (See Tables 59 and  60.)                  ;

                 Other aids received from trade associations include an information
                 clearinghouse with  other companies, (cited by  39% of all those
                 surveyed), materials for the public (35%), aridi media support (28%).
                 Thirty percent of those surveyed said that programs  or materials
                 provided through their trade associations have: helped in developing
                 and maintaining a community outreach  program at their facility.
                 (See table 60.)            -     -        '
                                                 ••'''!'•
                 Industry. Those in the chemical industry were substantially more
                 likely  to  report  trade  association   assistance with  public
                 communication activities.  Nearly nine out  of  ter (86%) of the
                 chemical industry  representatives  surveyed  said  their trade
                 association20  encourages  their  public  communication  efforts,
                 compared with 73% in the refinery and petroleum industry and
                 just 56% in the  pulp and paper industry.  (See Table  59.)  In
                 addition, 60% in the chemical industry said Itheir trade association
                 provides employee training materials for public communication,
                 compared with 38% in the refinery and petroleum industry and
                 26% of those in pulp and paper.  (See Table 60.)
                      Many of these respondents may be referring to tljie Chemical Manufacturers
                 Association (CMA). However, not all facilities necessarily represent CMA member
                 companies.                                i
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               Increases in Communication Efforts. The importance of trade
               association assistance can  be seen in the  correlation of such
               assistance with increases in communication activities.  Of those
               who said they had increased their communication activities within
               the past five years, 85% said their trade associations encouraged
               such communication efforts, compared with 65% of those who
               have not increased their communication efforts. (See Table 59.)
               The impact of CMA's Responsible Care® community outreach
               code on communication activities may account for some of this
               increase.

               Communication Staff and their Training

               Asked what types of employees have responsibility for communicat-
                ing with the public (Q. VII: 3), fewer than one in five (19%) said
                their facility had its own public affairs staff., Eight in ten (82%)
                named  the  plant  manager  as being  responsible for  public
                communications,   followed   by   corporate  communications
                (cited by 53%), facility environmental affairs staff (53%) and
                other technical staff at the facility (26%). (See Table 83.)

                Most public communications at these industrial facilities is being
                carried out, not by public affairs professionals, but by the plant
                manager or more technical plant staff- except when coiporate
                public  affairs officials step in  to  help direct  local  facility
                communication efforts. Further,  most  are not given training in
                communication with the public.

                Even though more than half of those  surveyed  said they had
                received employee training materials from their trade association,
                 only 34%  said  their  facilities have  conducted one  or more
                 communication training sessions for their employees.  Moreover,
                 only 10%  said more  than 60% of their employees  who  are
                 responsible for communicating with the public have  had formal
                 training, and 5%  said that between 30  and 60% have had
                 training. .The vast majority, then, either said that fewer than 30%
                 of their employees responsible for communicating with the public
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                 have had any formal communication training (19%) or none have
                 had any training (66%). This finding illustrates the importance
                 of providing communication .training for technical-staff that ties
                 community relations to their environmental activities and makes
                 communication  a part of their performance objectives.  (See
                 Tables 81 and 82, Q. VII: 1-2.)
                 The Public's Response                  ;
                           '     • *        -               - I '.-•-•
                 Having focused thus far on public communication as a proactive
                 function — communications undertaken by industrial facilities
                 on their initiative — this section turns now to look at the external
                 demand for information from industrial facilities.  The survey
                 asked a series of questions to  determine i the extent to  which
                 industrial facilities are subject to demands for information from
                 the public, and to what extent,  if at all, have  those demands
                 changed over the past few years since community right-to-know
                 laws have been in effect?  (See Survey Section VI.)
                    . , '           ".    .          .        ' i        ,    '
                 This series of questions began by asking whether there are any
                 objective  conditions which might warraint  increased  public
                 attention.  In response, two out of five (42%) of those surveyed
                 said that their facilities have experienced enwronmental problems
                 or incidents during the  past five years that have  received public
                 or media attention,  and  39%  expressed;  the  sentiment that
                 publicity  about the substances  used   in  normal  production
                 processes at their facility would cause undue community alarm.
                 (See Tables 63 and 64.)          '    .   " ],   '.  '

                 Public Interest. Only 27% said that publici or media interest has
                 increased during the past five years.  Moist (64%) said  public
                 interest has stayed the same,  and 8% .said it has declined.
                 Twenty-one percent said some community or activist group has
                 publicly  targeted  their facility for perceived  environmental
                 problems  — but  81% said their  facility has  been publicly
                 commended by some community or activist group during the past
                 five years.  (See Tables 62, 65 and 66.)
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                Asked to specify the type of public commendation they had
                received, many  respondents cited EPA or other governmental
                awards.   For example,  "the EPA Administrator's award for
                recycling leadership was cited by one facility environmental
                manager  and the  EPA Region  VI Environmental Excellence
                Award by another,  there were a few citations to environmental
                groups  such as the Sierra Club and Audubon Society.  One
                respondent reached back nearly ten years to cite a Rachel Carson
                award from the Lake Michigan Foundation. One respondent said
                the Sierra Club had supported the facility's pilot wetlands project,
                while another said their efforts to re-use effluent were supported
                by the local Audubon Society and Conservation League. It seems
                unlikely that such  groups would be supporting these facilities
                without active  outreach by the  facility.   However,  not  all
                81% represent true environmental  groups  (some  represent
                governmental authorities),  and  not  all  occurred within the
                previous five years.

                Finally, just  17%  said that requests  for information from the
                public have increased in recent years, while 73% said the number
                of such requests has remained the same and 11% said they have
                decreased. (See Table 67.)

                The resurvey of six baseline communities in 1992 confirms the
                public's apathy for environmental information. Only 17% said
                 they had encouraged businesses to provide information on toxic
                 substances and only 31% said they had encouraged businesses
                 to take a stronger role in cleaning up the community.21

                 Source of Public Inquiries. Respondents were then asked how
                 often during the past year they had received requests from
                 different sources.   Emergency responders, cited  by 60%, far
                 exceeded all other sources  of requests, as Figure  17 illustrates.
                 Most of those (49%) said they have had requests from emergency
                 *  21 Op. Cit., McCalhim and Santos, "Public Knowledge and Attitudes of Chemical
                 Risks in Six Communities," 1993.
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                 responders 1-3 times during the past year,
                 have had such requests 4-8 times and 3%
                 (See Tables 68-74.)
                                         while 8% said they
                                         nine or more times.
                                                        and
                                                        and
These data suggest that SARA Title III
Local  Emergency Planning Committees
groups are increasing levels of communication
emergency response.  Yet the public's awareness
plans has not increased, according to the results
study.  This finding suggests that more active
be needed. This finding has implications
implementation of Title III, and perhaps even
for the implementation of the new Clean Air
facilities to develop "worst case" consequence
                                                        both
                    Groups requesting information in past year:

                    Emerg. Responders

                        Iqdiv. Citizens

                     :   Cmty. Leaders

                              Media

                          Health Prof.

                        Envir. Activists

                           Educators

                                  0%    20%
  other activities by
  other community
     with regard to
      of emergency
of the six-community
communication may
  for the continued
  more significantly,
Act requirement for
  analyses.
                               40%   60%    80%   100%
                                    Over 3 times II 1-3 times D Never
                             Figure 17: Sources of Public Inquiries

                  The media, community leaders, and individual citizens were cited
                  by 31-32% as having requested information during the past year
                  and 27% cited health professionals. Just 22% said environmental
                  activists had requested information and 19% cited educators.
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                 Information Requested. The type of information most frequently
                 requested by the public, according to these respondents, is once
                 again general chemical toxicity information such as that found
                 in the MSDS.  Yet only 11% of all those surveyed said that the
                 public has requested such information "frequently" over the past
                 five years; 28% said the public seldom requested such information,
                 and 61% said the public had never asked for this type of information.
                 (See Figure 18 and Table 77.)

                 As for other types of information, emergency response plans were
                 said to be requested "frequently" by 7%  of those surveyed,
                 followed by "what to do in an emergency" (5%), SARA Title III
                 reports (3%), reports on facility's efforts to reduce risk;to public
                 health or environment (3%) and facility accident/incident history
                 (2%).  (See Table 75, 76, 78-80.)
                    Information requested about in past 5 years:

                          Gen. Toxicity

                     Emerg. Resp. Plans

                    What to Do in Emerg.

                     SARA Title III Forms

                      Risk  Reduction Act.
                         Incident History
                                   0%
20%   40%    60%    80%   100%
                                      Frequently & Seldom D Never,
                           Figure 18:  Types of Information Requested

                  Once again, these findings parallel those of the six-community
                  public opinion survey, which indicates that few citizens were
                  aware of SARA Title III information, even after the law had been
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                  in effect for four years.22  In community focus groups, however,
                  participants claim that the information they want is what facilities
                 .'are ..emitting, the potential health  effects apd what to do in an
                  emergency.23                   ,          ;   ;
                         • ,   ;   ••   '   .• .'        ' • '     '     i         ••-••.
                                       '    • •    '    •    '  'I   • ••'•  •
                                     J •     •• '•          .'••)•. •••--'•.•'•
                  Summary                                i
                                    , ,            '  N  • .    |  -.,'-.
                  Numerous factors covered throughout mis survey report would
                  seem to provide more than ample impetus;for an active public
                  communication program on the part  of these  industrial facilities.
                  Community right-to-knpw requirements cjertainly  provide  the
                  foundation (in terms of incentives to explain the information that
                  has to be made public), and most of those surveyed acknowledged
                  that public communication provides good value for what it costs.
                  Focus  groups with  industry representatives support the good
                  neighbor rationale as an impetus for communication.24  This is
                  not surprising given that in this survey, three  out of five facilities
                  are  located  within 5.00  feet  of some residential, business,
                  educational, medical or recreational facility,'three out of five said
                  their facilities have visible releases or emissions, and two out of
                  five said their facilities have experienced!some environmental
                  problem that has received media attention hi the past few years.

                  However, in  spite of all these reasons to communicate with the
                  public, only one in three of those surveyed said their facilities have
                  "a program.for providing information to the conimunity about plant
                  operations aind environmental issues at the facility," and one in three
                    22
                       Ibid., McCallum and Santos, Six-community Survey, 1993.
                     3 Susan L. Santos & David B. McCallum, "Kanziwha Valley Health Effects
                 Study," Risk Communication Research Project, Focus'Group and Key Interviews
                 Evaluation Report, April 1993.  -.,'.''       :,    .

                    24 Susan Santos, focus groups with UNOCAL Coirporation, September 1993;
                 Susan L. Santos and David B. McCallum, six focus groups, NASA Langley Research
                 Center, June 1993.
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                 said their personnel responsible for public communication receive
                 any formal training.

                 Part of the explanation for this seeming lack of public communication
                 efforts may be related to the fact that only one in five said their
                 facilities have staff specifically designated as public affairs staff,
                 thus  placing the burden  for  communication on technical or
                 management staff.  While the  lack of a public affairs staff and
                 training may indicate communications have been given low priority
                 at some facilities, it is most'likely a result of lack of resources at
                 others.
                                              •._•'•.     '»       '       -
                 Whatever the reason, in most cases, the plant manager or
                 technical plant staff are carrying out the plant's public communication
                 activities — and most of those individuals have not had any formal
                 training  for that communication function. In addition, these same
                 staff carry the responsibility for environmental compliance. The
                 absence of specific criteria or communication  objectives as part of
                 a facility's environmental management program fosters the perception
                 that  communication efforts may be considered as separate from
                 facility environmental management efforts, or not part of the staffs
                 job function;
                                                 1 -      '            *        <"'
                 The lack of clear communication objectives along with the absence
                 of training suggests that technical staff may feel ill equipped or
                 not organizationally supported to deal with public communication.
                 Proactive public outreach may  be perceived as just one more
                 drain on overtaxed and understaffed environmental staffs.  In
                 the absence of specific requests or a crisis, and with communication
                 not seen as part of an individual's job responsibilities or of overall
                 strategic planning, it is reasonable to speculate that technical staff
                 may not see the need for active community outreach. Case studies
                 done by other researchers suggest that, in cases where communication
                 by technical staff has worked, there was a.tremendous amount of
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                                                           I  -   ' .  '  -
                  coordination between those technical  staff! and public affairs.25
                  Organization theory suggests that activities, such as communication,
                  not included as a specific item in a strategic plan will not receive
                  appropriate attention.                     !

                  The survey found that the presence of a public affairs staff is an
                  important factor in  predicting whether  ori not a  facility has a
                  discrete community  outreach program for  environmental issues.
                  Larger companies are also more likely to  engage  in community
                  outreach, as are those with visible aspects of production and those
                  that  have  experienced  recent environniental problems  that
                  resulted in public or media attention.  Further, those that have
                  increased their communication efforts in recent years are more
                  likely  than  others  to  have  received  sissistance  in  public
                  communication, particularly communication training, from their
                  trade associations.

                  In addition, however, the perception on  the part of facility staff
                  mat the public is largely apathetic likely plays a major role:  Only
                  17% say the number of requests from the!public has increased
                  over the past five years, and as the next chapter shows, industrial
                  %cility representatives see the public as largely apathetic to their
                  SARA Title III reports.  If the public is  not interested, many
                  environmental managers may believe it beist not to "stir up" the
                  public in the absence of a controversy.     j

                  These findings are consistent with the findings of the Center for
                  Risk Communication's six-community study of public knowledge
                  and attitudes about chemical risks.  During the period 1988-1992,.
                  there  have been some changes in  reported activities, such as
                  contributing to environmental causes and drinking bottled water.
                    25 Caron Chess, Alex Saville, Michael Tamuz and flifichael R. Greenberg, "The
                 Organizational Links between Risk Communication and Risk Management: The Case
                 of Sybron Chemicals Inc". Risk Analysis, Vol. XII, No. 3,1992, pp. 431-438; Caron
                 Chess, Mich'al Tamuz and Michael R. Greenberg, "Organizational Learning about
                 Environmental Risk Communication: The Case of Rotjm and Haas' Bristol Plant,"-
                 in press, Journal of Social and Natural Resources.    '
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                Yet awareness and self-rated knowledge about chemical risks
                have not increased, and recall of information about the environment
                from  the  media  and  other  sources  has actually  decreased.
                Respondents who felt positively about environmental activities tended
                to give better job performance ratings overall.26

                In summary, lack of public demand for information may make
                it more difficult to establish communication as a high priority
                even though plant personnel say they believe it is cost effective.
                Unless communication is written into individual performance
                responsibilities or facility environmental plans, and personnel
                are given appropriate support and resources, including training,
                communication is likely to receive attention only when the public
                demands  it, usually  in response to a crisis.  This scenario,
                perpetuates the  status  quo in focusing community discussions
                about environmental issues on problems rather than solutions.
                It also impedes the possibility that government, industry and
                environmental groups can forge effective partnerships to reduce
                community risks.  In the resurvey of the baseline communities
                in  1992, the job performance ratings by the respondents for all
                the. responsible parties (e.g., government, industry, LEPCs) were
                highly correlated.  These data suggest that the public is interested
                in  seebg problems solved.   When problems are  solved, all
                responsible parties benefit.  This provides an incentive for joint
                problem  solving  not  only  to manage risk  more effectively
                but also to enhance public image and reduce the perception of
                risk.
                    ^ Op. Cit.., McCallum and Santos, "Public Knowledge and Attitudes of Chemical
                 Risks in Six Communities," 1993.
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4.  Effects of Environmental  Laws
                 The foregoing chapters of this report have foqused on the objective
                 conditions in which industrial facilities fuul themselves, as well
                 as how and why their pollution reduction amd communication
                 activities may have changed over the past five years.   The
                 questionnaire was designed to permit an assessment of how SARA
                 Title  III and other recent environmental jlaws rank  against a
                 range of other motivations for increasing industry efforts in both
                 these areas.                             ;
                   -                            --'!.•'_

                 This chapter turns to the series of questions that specifically askeS
                 those surveyed for their own assessment of both the effects and
                 the effectiveness of recent environmental  laws, particularly the
                 SARA Title in community right-to-know provisions (Section VIII
                 of the questionnaire).  Though the evidence  throughout the survey
                 is that these laws have hid a great deal of impact on changes in
                 industry practices, the responses to these particular  questions
                 were more negative than positive.         j


                 Perceived Effects of Environmental Laws and Regulations.
                                        11                1 •                  -
                 The survey questionnaire (included in Appendix B of this report)
                 provided a list of potential effects of "recent trends in environmental
                 laws" and asked respondents to agree or disagree with each statement.
                 Of all the potential effects cited, the one that was most heartily
                 endorsed by the largest number of respondents was that these laws
                 have increased industry's production costs.  j(See Figure 19.)

                 Nine out of ten of those surveyed (91%) agreed that the environ-
                 mental laws and regulations their facilities1 have had to respond
                 to over the  past several years have increased their production
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                costs.  Half (50%) agreed strongly and 41% agreed somewhat
                with this statement. (See Table 87.)
                 Agree/Disagree That Laws:
                   Increase Prod. Costs

                   Incr. Public Concern

                     Hurt Env. Priorities

                   Reduce Cmty. Risks

                   Improve Cmty. Image

                   Make Pub. Feel Safer

                   Improve Environment
                                 0%    20%   40%   60%   80%  100%
                             • Agree Strongly     M Agree Somewhat
                             D Disagree Somewhat M Disagree Strongly
                          Figure 19: Effects of Environmental Laws

                 Moreover, eight in ten (81%) agr ed strongly (26%) or somewhat
                 (55%)  that these laws and reflations  cause  needless public
                 concern,  and a majority  agreed strongly (24%) or somewhat
                 (35%)  that they cause more important environmental priorities
                 to be downgraded.  (See Tables 85 and 88.)

                 Sixty-four percent said that these laws have reduced community
                 risks — but only 12% agreed  strongly with this statement and
                 52% just somewhat.  Of the 51% who agreed that the laws have
                 improved the  facility's  community image, only  6% agreed
                 strongly. (See Tables 86 and 90.)

                 Finally, just 36% agreed  (6% strongly) that the laws have made
                 the public feel safer, and  31% agreed (4% strongly) that the new
                 laws and regulations have allowed facilities to improve environmental
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                protection without hurting their competitive position.  (See Tables
                84 and 89.)                             I
                                                        I.  ,    •'
                Industry. The attitudes expressed toward environmental laws
                in general are quite similar, for the most part, in all three of the
                industries included in this study.  (See Tables 84-90.)
                 Effectiveness of Specific Environmental Laws.
                :                '           •  '• ;         I,.-'-
                 Respondents  were asked to rate  the  effectiveness  of several
                 environmental requirements "taking into consideration both the
                 costs and benefits to your facility  of meeting environmental
                 requirements" (Q. VIII: 2).  No  more thanipne in five rated any
                 of these laws as "very effective."   The Resource Conservation
                 and Recovery Act — RCRA — was rated above all the other laws
                 specified, followed by the Clean Water Act, then the Clean Air
                 Act, and then SARA Title III.  The Supeiftmd law (CERCLA)
                 was at  the bottom  of the list according  to  these  industry
                 representatives.  (See Figure 20.)         j
                           RCRA
                    Clean Waiter Act
                      Clean Air Act
                      SARA Title III
                         CERCLA
                               0%    20%    40%    60%   80%   100%
                                      Very HI Somewhat D Not
                        Figure 20:  Effectiveness of Enviro|nmental Laws
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                Since CERCLA pertains to the cleanup of abandoned hazardous
                waste facilities, it may be that CERCLA requirements did not
                apply to most of the facilities responding to this survey.  (Eight
                respondents  - 3% - said their facility had been named as a
                Superfund site.)  However,  assuming the  facility manager or
                environmental compliance staff completed the survey would imply
                some degree of knowledge of most of these statutes.

                Nearly eight in ten (77%) said RCRA—the Resource Conservation
                and  Recovery Act — was either "very" (19%) or "somewhat
                effective" (58%). Seven in ten rated the Clean Water Act either
                "very" (13%) or "somewhat effective" (57%) as well as the Clean
                Air Act (8% "very" and 60% "somewhat" effective).  Sixty-four
                percent rated SARA Title III as either "very" (17%) or "somewhat
                effective" (48%). (See Tables 92-95.)

                At the bottom of the list in effectiveness according to this industry
                audience is the Superfund law (CERCLA). This survey concerned
                operational  facilities,  so that the Superfund  law  regarding
                hazardous waste facilities was not its primary interest.  Though
                it is indeed possible  that some respondents are involved in
                Superfund issues involving their companies,  the survey did not
                ascertain how many respondents that might be. Nevertheless, just
                5% said this law had been "very effective"  and another 35% said
                "somewhat effective."  (See Table 91.)

                Industry.  Once again, attitudes were quite similar throughout
                all the industries surveyed where these issues are concerned. (See
                Tables 91-95.)             ,"...'
                                         '  .    ,          •       •  -!
                Public Affairs Staff.  On the other hand, respondents in facilities
                with a local public affairs staff were more likely than; others to
                 see CERCLA and the Clean Air Act as being at least somewhat
                 effective. (See Tables 91 and 94.)
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                 Effects of Community Right-to-Know.  Filially, all respondents
                 were asked to agree or disagree with a series of statements about
                 the effects of SARA Title III, and in particular Section 313 of the
                 community right-to-know law (Q. VIII: 3).   Figure 21  shows
                 responses on this item.
                   Results of SARA Title III:,
                           More Attentive
                           Worker Safety
                           Public Apathy
                    Reduced Use of Chem.
                       Him. UseofChem.
                      Production Processes
                         Media Interest Up
                         Activists' Interest
                          Incr. Cmty. Info.
                                     0% ,20%   40%   60%   80%   100%
                               • Agree Strongly
                               D Disagree Somewhat
Agree Somewhat
Disagree Strongly
                         Figure 21: Industry Changes as a Result of Laws

                  A significant majority reported that their facilities have made
                  changes as a result of these requirements, as'Figure 10 illustrates.
                  More than eight in ten (84%) agreed that thejy pay more attention
                  to the hazardous and toxic substances they use and (78%) agreed
                  that worker safety in handling hazardous substances has become
                  more important.  Two out of three (66%) ajgreed that they have
                  reduced the use of a specific chemical or hazardous substance
                  as a result of these laws, while 55% agreed that they have changed
                  their production processes as a result.  (See Tsibles 97-99 and 101.)
                            ,    .        -      ••"    '  '    !'•'•:• ••./ -.'"•'•    •  •' "' .
                  In  contrast to the findings noted above, just half (50%) agreed
                  strongly (5%) or somewhat (45%) that their facility had increased
                  its community information activities as a result  of these laws.
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                Under 30% agreed that either media interest or the environmental
                activists' interest in their facility had increased since the passage of
                these requirements.  (See Tables 96, 102 and 103.)

                Moreover, these industry representatives see the public as being
                basically apathetic in the face of increased community right-to-know
                requirements. Eight out often either strongly (33%) or somewhat
                (46%) agreed that the public has been generally apathetic about
                SARA Title El reports. (See Table 104.) Focus groups and surveys
                of the general public on these issues bear out their assessment.27
                Industry.   There was little difference in reported responses to
                SARA Title III  by industry.  (See Tables 96-104;)

                Size.  Those companies with more than 200 employees were more
                likely to report having increased their communication activities
                as a result of SARA Title III, and also to report increased interest
                in their facilities on the part of the media  and environmental
                activists.  (See  Tables 96, 102 and 103.)

                Public Affairs Staff. Those with public affairs staff were more
                likely than those without such a staff to say they have increased
                their  community communications  and experienced  increased
                 attention from the media and environmental activists.  (See Tables
                 96, 102 and 103.)

                 Increases, in Communication Efforts. Those in facilities that have
                 increased their communication activities were also more likely
                 than others to report that their facility had increased its community
                 relations activities and its focus on worker safety and health, and
                 to have received  increased  attention  from the media  and
                 environmental activists as  a  direct  result  of  SARA Title III
                 —but there were no significant differences in the degree to which
                    27 Santos & McCallum, public survey, 1993; Santos & McCallum, "Kanawha
                 Valley Health Effects Study," Risk Communication Research Project, Focus; Group
                 and Key Interviews Evaluation Report, April 1993.
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                 they reported having reduced or eliminated toxic substances or
                 wastes.

                 Environmental Problems. Finally, those who said their facilities
                 have experienced high-profile environmental! problems were more
                 likely to say they have increased community;communications and
                 have been increasingly subject to  attention from media and
                 environmental activists because of Title IH.i (See Tables 96, 102
                 and 103.)                                ;


                 Costs of Public Communication           '

                 Finally,~all those surveyed were asked to estimate how much of
                 their facilities'operating budgets were spent o|n public communica-
                 tions during the past year (Q. VDI; 4).  Ninetyi-six percent said they
                 spent less than 1% of their operating costs on public communications,
                 including 87% estimating the cost at less thiin 1/2 of one percent.
                 Only 1% of those surveyed said their facilities spent more than 2%
                 of operating costs on public communications, |and an additional 2%
                 estimated the cost at from 1-2%. hi me absence of specific operating
                 expenses and overall profit information, it is | difficult to assess the
                 significance of these amounts.             i
*'}'•'      '•  '    •-''"•        -         '  !i         '
       •-'•'.        ".            "".---      ''"'"I
                 Summary
                 In sum, the  evidence  throughout  me survey  is that recent
                 environmental  legislation has had  a  great  deal of impact on
                 changes in industry  practices, in  spite pf the reluctance  of
                 respondents to credit the laws as being effective. Most respondents
                 seem to believe recent environmental laws have cost them more than
                 they are worth,^have caused more important environmental priorities
                 to be ignored, and have not made the public feel any safer.

                 In spite of me above, most respondents report reductions in their
                 hazardous wastes and TRI  releases over th!e past five years, and
                 most cite  state and federal regulations as just about as important
                 as employee health and safety as reasons) for those reductions.

       .-        •     ' '       !"'•     .          .        •".!""     '           '
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                Moreover, nearly all acknowledge having changed their behavior
                in response to SARA Title III. However, most of those changes
                were operational (related to pollution reduction) rather  than
                public outreach or communications oriented.          ;

                Though most industry  officials  surveyed do  not tie  specific
                pollution activities to their community relations' goals,  they do
                acknowledge  the impact of the right-to-know  laws on  their
                pollution activities when asked. This is particularly true  of those
                in  facilities that have actually increased their communication
                activities within the past five years.  Without information on
                 actual  facility risk reduction measures  or other indicators of
                 environmental benefit, it is difficult to assess whether the changes
                 reportedly instituted over the past five years  are beneficial in
                 reducing pollution and wastes.  In the pretest focus group (prior
                 to  implementation  of this  survey),  industry  representatives
                 suggested mat environmental requirements may  act as a  good
                 motivator, but that many requirements do not result in cost-effective
                 environmental gains.                                :   '
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5.  Implications and Recommendations
                 Ov£r the last five years, the industries represented in this survey
                 have taken a variety  of measures  designed  to  reduce either
                 hazardous wastes or TRI releases. Those surveyed cited factors
                 such as employee health as being very important in their pollution
                 prevention  or reduction decisions,  more: so  than community
                 perceptions or improving community relations.  The survey was
                 designed to assess the impact mat SAR^k title III and other
                 environmental  laws have  had on  pollution  prevention,  risk
                 reduction and  community  outreach.  Industry representatives
                 gave repeated evidence that meeting state and environmental
                 requirements is a major reason  for the vyidespread efforts to
                 reduce  wastes and toxic releases — but j they seemed to  see
                 the costs of the legislation as exceeding its environmental benefits.
                            '                 /''".'     i    ',    .

                 Virtually all respondents said their facilities have taken a variety
                 of measures designed to reduce hazardous! wastes, TRI releases
                 or both. A significant majority said they have managed to reduce
                 their absolute  volume  of hazardous wastes and  TRI releases
                 despite increases in their business volume. |

                 Moreover,  nine  out  of ten ranked  meeting  environmental
                 standards as one of the top factors (either very important or
                 somewhat important) in their firms' decisions to make reductions
                 in hazardous wastes generated and in TRI releases — equivalent
                 to  protecting   employee health,  and  more  important  than
                 improving community relations.          '
                       '..,"-'•'   -'  '   '•  .     .-••]•:.'. :/'
                 The purpose of this  survey  is  not to measure reductions in
                 hazardous wastes and TRI releases; EPA has other more precise
                 means of measuring pollution reduction in [industry. Rather, this
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                survey was undertaken to find out why firms engaged in pollution
                prevention activities, including a close look at the role of the
                availability of information and the effect that recent environmental
                laws with community right-to-know provisions have had oh those
                actions.

                The questionnaire was designed to assess the relative importance
                of various factors in industry decisions — both environmental
                decisions and communication decisions.  Company policies on
                pollution reduction are an important factor in determining what
                happens at these individual facilities.  Most of those responding
                —  typical of those handling community  affairs at industrial
                facilities—have primary responsibilities in the area of environmental
                safety and health.   The survey was in fact targeted to  these
                individuals.
                                            '    i       .   ,
                Most firms are not providing routine information  about their
                pollution reduction problems or progress without being asked
                —but many also said they seldom have inquiries from the general
                public about these activities. This finding is consistent with the
                findings of the Center for Risk Communication's 1988 and 1992
                 six-community study of public knowledge  and attitudes  about
                 chemical risks. Public awareness,  demand for information and
                 self-rated knowledge about chemical risks have not increased.28

                 The fact that nearly all facilities claim to have reduced pollution
                 in some way,  and that half have increased their community
                 relations activities in recent years is a powerful statement about
                 the impact of SARA Title III. Though most firms see the public
                 as showing widespread apathy about SARA Title III reports, they
                 also see  public information as an important facet of their jobs,
                 along with pollution control. Most do not have a public affairs
                 staff to handle that function for them.
                   28 Op. Cit., McCallum and Santos, "Public Knowledge and Attitudes of Chemical
                 Risks in Six Communities," 1993.                 .'•-..
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                 SARA Title III has been accompanied by a ^vide variety of waste
                 and pollution reduction activities virtually; across the board in
                 the three industries surveyed.  Some of the, reductions cited may
                 be paper or "phantom" reductions, and some may be attributed
                 to incentives other than the legislation. | Nevertheless, even
                 industry  representatives who are not  entirely happy with mis
                 legislation give it substantial credit for mpving them to action;
                 and  some of the other factors  they  cite!, such as improving
                 community relations and improving their own credibility, can
                 be traced indirectly to the new legislative environment.

                 Moreover, among nearly half those surveyed, communication
                 activities have increased as well, in spite jof the fact mat most
                 facilities have no public affairs or technically trained staff in risk
                 communication, few have experienced any recent increase in
                 public inquiries and only one third of tho|se  surveyed  say they
                 have a program for providing information tojthe community about
                 plant operations and environmental issues.  This suggests that
                 the laws are serving as an impetus for coiinmunication to some
                 extent.                                 ,

                 This  survey findings indicate that indusny sees the public as
                 largely  apathetic  about SARA Title  III  information,  and the
                 findings of the six-community survey of the general public suggest
                 that they are correct in that assessment. Given the overall lack
                 of public awareness and general  apathy,  access to information
                 as a motivational factor may still be an untapped non-regulatory
                 incentive.  Clearly, the passive  access to industry information
                 alone is not sufficient to engage the public  in  tapping the
                 information or environmental management1 potential of Title III.
                 However, concern over the public reaction to information may
                 in fact be an important motivator in furthering company  emission
                 reduction and pollution prevention in spite of industry claims that
                 public opinion is not an important motivating factor. This finding
                 suggests mat public access to information Idas the potential to be
                 more of an incentive for pollution reduction than it has been in
                 the past, as well as a more marketable industry attribute.
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                Passive access to information alone, especially information on
                chemicals and emissions, may not be meaningful to the public.
                The general lack of awareness and knowledge experienced by
                the general public since the passage of Title  III  suggests that
                information without some context  is not effective, particularly
                when dealing with people who often find themselves suffering from
                information overload.  However, the answer is not necessarily
                just more right-to-know.  This approach may just add to me
                paperwork burdens which industry and government  so abhors
                without doing much to educate the public. Attention needs to be
                focused on the communities' right to understand.  This requires
                active dissemination of information that speaks to issues relevant
                to the  target audiences so as to  motivate risk reduction or
                behavior change.

                On the other hand, focus groups and intervention programs within
                communities experiencing environmental problems suggest that
                people want and need information on what chemicals are being
                released, their health effects, and what to do in the event of an
                emergency.   The  public  wants  information  on routine  and
                catastrophic risk — not just emissions data.29   Risk assessment
                and ri<;.i management information, including  messages  on risk
                reduction  and pollution prevention, may be the most important
                and appropriate information to communicate.  Unfortunately,
                the results of this survey suggest that in the absence of a crisis
                or demand for such information,  industry does not routinely
                provide this information to their local publics.  Likewise, in the
                 absence of a crisis, most of the public will not attend to information
                 that is not clearly focused on issues that are priorities in their lives.
                    29 Op. Cit., Santos and McCallum, Kanawha Valley Study, 1993.
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                Recommendations                      i

                1   Active community outreach and communication programs
                    will be required to obtain the maximum impact of SARA Title
                    III as aw incentive for pollution prevention and risk reduction
                    by industry.                        |

                    There is little evidence that the community right-to-know laws
                    have brought about a substantial increase in public awareness
                    of industry pollution or pollution reduction activities.  The
                    dissemination of information by industry or EPA has been
                    primarily passive up to now. However, the possibility remains
                    that a more active program of community information could
                    raise mat awareness. The public has to be made aware that
                    community right-to-know information "j exists and why it is
                    relevant to them, in order to create a demand for it. Access
                    to information is heeded to increase awareness and knowledge
                    and to potentially create an environment for behavior change.
                    This would increase the role of the public  as a motivational
                    factor for pollution reduction and make pollution prevention a
                    more marketable industryattribute.    t
                                                       ';'      ' •            ' '
                 2.  Identifying the T.H chemicals or mixtures that pose the
                    greatest risk among those in the TRI lisit could be an effective
                    way to reduce the cognitive overload for both industry and
                    the public, making it more likely thait the public will both
                    attend to and understand the risks.     .

                    Though EPA efforts to use data generated by the Title III
                    database look  at volumes of releases as well as toxicity
                    potential,  this information is often not communicated to the
                    public. The apathy and lack of interest on the part of the
                    public may be in part a response to th|e sheer volume of the
                    information contained in the TRI repbrts. It  is likely that
                    industry has  trouble focusing on  priorities for the  same
                    reason.   If the riskiest chemicals (defined by dose and
                     exposure as well as toxicity) could be identified and targeted
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                    sequentially, not only would the communication task be
                    simplified immensely (for both the EPA and industry), but
                    the  probability  of engaging the  public in a  meaningful
                    dialogue about risks could be enhanced as well.

                3.  Industry should find that it is cost-effective to invest in more
                    communication planning and communication training for
                    technical staff who deal with the public.          ;      '  '
                                              '                     r  -      l
                    The survey results demonstrate that most of those who are
                    dealing with the public at these industrial facilities are not
                    trained in communication.  While they often rely on their
                    plant manager or corporate communication  staff for public
                    relations, most facilities also have technical staff who are
                    called on to explain the facility's production and pollution
                    reduction activities to the public,  These technical staff
                    members  may not be receiving  organizational recognition
                    or support for their communication activities - indeed, most
                    have not received any formal communication training.  It is
                    likely that these individuals may also be uncomfortable  in
                    the role  of communicating wiih  the public on potentially
                    sensitive issues. These conuitions are reflected in their lower
                    level  of public  communication  activity.   Communication
                    objectives should be made an  integral part  of  technical
                    employees'job responsibilities and environmental  management
                    activities.  They should be provided with the training and support
                    that would  enable them to perform these communication
                    responsibilities effectively, and then rewarded for their efforts.
                    The survey results suggest that separating risk communication
                    from risk or environmental management decisions impedes and
                    reduces communication efforts.


                 4.  Industry may want to take a more active role 5n outreach to
                     the community, rather than seeing its communications filtered
                     through the eyes of community leaders, activists and the
                     media.
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                    Industry views of the public as apatheticimay be discouraging
                    efforts at communication.  However, in the absence of direct
                    communication froni industry, other sources will fill the void.
                    Active dissemination of information on! efforts to effectively
                    reduce community  risks may  also increase  credibility.
                    Communication planning and an organizational strategic plan
                    that includes communication as ah objective of the facility's
                    environmental management  plan may| encourage the shift
                    from crisis or passive communication  to more proactive
                    communication.

                 5.  Both EPA and industry should consider the benefits of public
                    opinion research in their efforts to increase awareness and
                    enhance the effectiveness of their communication efforts.

                    Given the lack of public awareness and active two-way
                    communication efforts by industry,  more information may
                    be needed to understand  the concerns; of target audiences.
                    Community  surveys can  provide a  tremendous amount  of
                    information about the priorities  of a bjoad cross-section  of
                    the community (rather than just those who take the time  to
                    become involved), what concerns resident  have about the
                    environmental impact of industry, and, hov> aware they are
                    of what industry has done to reduce any adverse environmental
                    impacts on the community. Both commuinity surveys and focus
                    groups can be utilized with great effectiveness to help  to
                    formulate and test messages that will liel]i the facility to explain
                    its activities to the  public and  to provide the public with
                    information that addresses their concerns; With this information,
                    effective communication strategies can be developed. Through
                    communication planning, a variety of activities may be utilized
                    to disseminate those messages to the general public, rather than
                    having them filtered solely through the' media or community
                     activists who may have their own messages.
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               6.  EPA should consider providing  smaller facilities with
                   additional support in both their communication efforts and
                   their pollution prevention activities.

                   The survey results  indicate that smaller facilities are less
                   active than larger ones in pollution reduction and prevention
                   as well as in their communication efforts.  This suggests that
                   more effort should be focused on small businesses, both in
                   providing incentives and in helping them to find the necessary
                   resources.  Few of these  facilities have public affairs staffs,
                   so even if they actively reduce pollution, they may not have
                   the time or the resources to  publicize that information.
                   Because of their numbers, these smaller facilities serve as
                   the front-line of industry in communities across the country.
                   Moreover,  because  they  do not  have the  resources to
                   undertake the kinds  of safety and pollution prevention
                   measures taken by larger firms, they may be responsible for
                    a much larger share of public exposure to pollution than their
                    volume would suggest. Thus, even if they are not responsible
                    for the bulk of the total pollution generated by industry, it
                    may be worthwhile to  expend some resources in helping them
                    develop their  resources for both pollution prevention and
                    public communication.

                 7.  Additional research  is needed to focus on:

                    •  What  organizational factors,  if any, may encourage
                        or impede pollution prevention or communication;
                    •  How do the pollution prevention and public communication
                        practices of small firms affect the level of exposure of the
                        public to toxic substances from those firms;
                     •  How  does public access  to information compare  to
                        traditional  compliance and enforcement as an incentive to
                        pollution reduction and prevention;
                     • What are the roles that a public  affairs staff  and  a
                        technical staff play in communications about risk or pollution
                        reduction activities;
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                    •  Amiore complete investigation is needed into.the relationship
                       between business activity and pollution prevention; facilities
                       whose business has declined are not as likely to pursue
                       prevention actively as those whose business has increased;
                    •  What effect do visual cues have as an indicator of community
                       interest and communication activities;
                    •  What is the relationship between increasing public anxiety
                       about the environment in general, and the lack of awareness
                       and interest in specific community risk information;
                    •  What kinds  of messages and information would engage
                       the  public's attention, and  through what media;  in
                       particular, whether developing messages on  pollution
                       prevention efforts decreases perceptions of risk; and
                    •  What is the relative effectiveness of traditional compliance
                       and enforcement provisions compared with public access
                       to information as incentives for pollution reduction and
                       prevention;  also, what is the relative effectiveness  of
                       requiring  active  communication land notification and
                       specifying communication channel^ (as  required in the
                       California Air Toxics Hot Spots"Bill; AB2588) rather than
                       relying on passive availability of information as in SARA
                       Title III.                        !
                                 '             - .    •    *
                 In sum,  it is apparent from these survey findings (from both the
                 industry and public opinion surveys), that while environmental
                 regulations, including  SARA Title  III,  have  brought  about
                 widespread efforts  at  pollution reduction! there  are  questions
                 about both the significance of those reductions in terms of risk
                 reduction or pollution prevention, and the degree to which public
                 information serves  as an incentive. If EPA wants to use public
                 information as an  incentive for pollution Deduction,  active and
                 effective communication  —  communication that takes into
                 consideration accurate information about what a broad cross-section
                 of the public wants and  needs to knov/ - will be required
                 both from the EPA and from industry.  To date, the potential for
                 information to act as a motivation for encouraging pollution
                 prevention and risk reduction remains relatively untapped.
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Appendix A:  Bibliography
              Chess, Caron, Alex Saville, Michael Tamuz and Michael R. Greenberg.
                    "The Organizational Links between Risk Communication and
                    Risk Management: The.Case of Sybron Chemicals Inc." Risk
                    Analysis, Vol. XII, No; 3, 1992, pp. 431-438.

              Chess,  Caron, Michael  Tamuz  and  Michael  R. Greenberg.
                    "Organizational  Learning   about  Environmental  Risk
                    Communication: The Case of Rohm and Haas' Bristol Plant,"
                    in press, Journal of Social and Natural Resources.

               "Current Developments," Environment Reporter, Vol. 24, No, 37,
                    January 14, 1994, p. 1619. Washington, D.C.:   Bureau of
                    National Affairs* Inc., 1994.

               Dillman, D.A. Mail and Telephone Surveys — The Total Design
                    Method. New York:  Wiley, 1978.

               McCallum, David B., Susan L.  Santos  and Sharon Hammond,
                     "Kanawha Valley Health Effects Project:  Results of a Telephone
                     Survey," in preparation, April 1994.

               McCallum, David B. and Susan L. Santos. "Public Knowledge and
                     Attitudes of Chemical Risks  in Six Communities: A Report of
                     a Follow-up Survey," Discussion Draft. Columbia University
                     Center for Risk Communication, September 1993.     ,

               Roper Organization. Public Attitudes and Individual Behavior. July
                     199Q.
 Columbia University Center for Risk Communication                               Page 85

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              Santos, Susan L. Focus groups with UNOCAL Corporation. September
                    1993.
              Santos, Susan L. and David B. McCallum. Six
                    Langley Research Center, June 1993.
    focus groups. NASA
              Santos, Susan L. and David B. McCallum.  '
                    Effects Study." Risk Communication
                    Group and Key Interviews Project,
 Kanawha Valley Health
 Research Project, Focus
April 1993.
              Wisconsin Department of Natural Resources
                    Reducing Hazardous Waste in Wisconsin,
                    I (PUBL-MB-003 (91), January 1991);
                    (91), March 1991); Report ID (PUBL-MB-
                    Report IV (PUBL-MB-006 (92), August 1992
                    007 (92), August 1992).
     Bureau of Research,
  Madison, Wisconsin, Report
       II (PUBL-MB-004
      (92), August 1992);
    ; Report V (PUBL-MB-
Report
  (05
Columbia University Center for Risk Communication
                   Page 86

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Appendix B; Tables
 Columbia University Center for Risk Communication
Page 87

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                           Table 1: .       ;  '   .
   GENERATING MORE OR LESS WASTES IN 1991 THAN 5 YEARS AGO


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same .
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. /PROS.
Yes
No
PUBLIC INTEREST
Increased .
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
More/Less Hazardous Wastes
More
16%
10%
20%
13%
18%
15%
13%
22% .
9% •
9%
15%
16%
12%
21%
15%.
15%
17%
16%
5%
15%
16%
14%
17%
Same
20%
21%
16%
31%
23%
19% !
13% . 1
19%
23% '
16%
19% i
20%
22% I
15%
23%
17%
20%
20% , .,
16%
17%
20%
17%
21%
Less
64%
69%
65%
56%
, 59%
66%
75%
59%
68%
75%
66%
65%
66%
64%
62%
68%
63%
64%
79%
68%
64%
69%
62%
  Sec.I. Q.#l: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                            Table 2:
            GENERATING MORE OR LESS WASTES PER UNIT
                    IN 1991 THAN 5 YEARS AGO

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Hazardous Wastes Per Unit
More
4%
2%
5%
5%
6%
3%
3%
2%
2%
Ml%
4%
5%
• •• 5%
2%
4%
4%
2%
4%
11%
5%
4%
t \
2%
6%
Same
21%
20%
23%
18%
26%
23%
11%
18%
21%
26%
19%
23%
21%
20%
22%
, 20%
20%
23%
5%
10%
24%
17%
24%
Less
75%
78%
72%
77%
68%
74%'
86%
80%
77%
63%
78%
72%
74%
78%
74%
76%
78%
73%
84%
85%
72%
81%
70%
  Sec.I, Q.#2: A.Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on .all surveyed respondents.

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                           Table 3:
      MORE OR LESS TRI RELEASES IN 1991 THAN  5  YEARS AGO


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within y500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased.
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
More/Less TRI Release's
More
15%
17%
18%
3%
15%
14%
v 14%
23%
6%
5%
18%
9%
14%
14%
14%
14%
10%
16%
11%
17%
.14%
16%
13%
Same
27%
21%
26%
36%
30%
31%
17%
30%
20%
27%
25% !
32%
, 28%
26%
27%
27%
27% ,
29%
11%
19%
29%
27%
27% ,
Less
59%
62%
56%
62%
55%
55%
69%
47%
74%
67%
58%
60% ,
58%
60%
59%
59%
63%
54%
79%
64%
56%
57%
60%
  Sec.I, Q.#3: A Study of Industry Response to SARA Title ill
A survey of facility environmental and publjic affairs officers.
         Percentages based on all surveyed (respondents.

-------
                           Table 4:
    MORE,OR LESS TRI RELEASES PER UNIT IN 1991 THAN BEFORE


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
PP
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
TRI Releases Per Unit
More
1%
0%
2%
0%
1%
0%
3%
2%
2%
0%
2%
0%
1%
0%
2%
1%
0%
2%
0%
5%
1% "
2%
1%
Same
32%
28%
32%
36%
31%
43%
19%
33%
20%
38%
30Tfc
35%
31%
33%
32%
31%
25%
; 35%
26%
19%
36%
26%
36%
Less
67%
72%
66%
64%
68%
57%
78%
65%
78%
62%
68%
65%
68%
67%
66%
68%
75%
63%
74%
76%
64%
72%
63%
  Sec.I, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
        . Percentages based on all surveyed respondents:

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                            Table 5:
         REDUCTION OF HAZARDOUS WASTES AND TRI RELEASES

•
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Methoc
Changed
Products
25%
. 12%
30%
27%
30%
20%
21%
!•
28%
23%
17%
30%
14%
21%
29%
20%
27%
i
22%
25%
26%
,19%
25%
23%
25%
Is Used to
Changed
Processes-
58%
56%
63%
46%
49%
57%
74%
61%
58%
54%
58%
60%
61%
54%
65%
54%
72%
56%
37%
69%
55%
66%
51%
Reduce Was
Changed
Materials
65%
85%
55%
, 70%
50%-
67%
84%
64%
74%
62%
70%
58%
67%
• 62%
67%
63%
72%
61%
74% ,
81%
62%
67%
63%
;tes & Relc
| House-'
| keeping
77%
1 65%
' 80%
86%
! 78%,
':' 80%
! 74%
79%
•'-.' 81%
\ 71%
78%i
76%
' 77%
79%
82%
75%
88%
74%
74%
74%
78%
82%
75%
jases
Have Not
Reduced
4%
6%
.3%
5%
8%
1%
3%
3%
4%
8%
3%
6%
5%
2%
6%
3%
2%
4%
.11%
2%
5%
2%
6% ,
     Rows sum to more than 100% due to multipl
  Sec.I, Q.#5: A Study of Industry Response
A survey of facility environmental and public
         Percentages based on all surveyed
   e responses.
 to SARA Title III
   affairs officers.
respondents.,

-------
                            Table 6 :                   ' • ',
      EMPLOYEE HEALTH AND REDUCTION OF WASTES AND RELEASES




Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Employee Health as a Reason
Very
Important

68%

67%
69%
68%

69%
68%
65%

67%
67%
69%

71%
61%

64%
72%

63%
70%

59%
72%
61%

65%
68%

65%
69%
Somewhat
Important

24%

27%
23%
24%

23%
26%
27%

25%
23%
25%

23%
28%

27%
20%

29%
22% • •

31%
22%
-22%

26%
.. 24%

25%
25%
Hot Very
Important

6%

6%
6%
5%

6%
5%
6%

7%
8%
2%

5%
8%

7%
5%
• -
7%
. 6%

10%
4%
11% ,

7%
6%

8%
4%
Not at
all
Important
2%

0%
2%.
3% ~

3%
1%
2%

1%
2%
4%

1%
4%

1%
•. . 2%

2%
2%

; 0%
2%
6%

2%
2%

2%
2%
  Sec.I, Q.#6: A'Study of Industry Response to SARA Title ill
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                            Table 7 :        •;
        REGULATIONS AND REDUCTION OF WASTES AND RELEASES

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro ;
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up J
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No .
PUB . ENV . "?ROB .
Yes
No .;•••
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Government Regulations ;as a Reason
Very
Important
62%
62%
60%
70%
59%
66%
62%
61%
58% .
70%
64%
61%
60%
66%
. 59%
65%
48%
68%
72%
67%
62%
57%
68%
Somewhat
Important
26%
31%
27%
16%
31%
20%
27%
27%
30%
21%
26%
25%
26%
26%
27%
25%
38%
22%
17%
21%
27%
30%
23% ,
Not Very
Important
i
7% ' .
1
4% ' '
7%
11% '
, 1
5%
' 11%
5%
«' %
6%
; «f%
• .. 7%
«;%
. . S!V <
• 4%- . -

-------
                            Table 8:
    REDUCING LIABILITY AND REDUCTION OF WASTES AND RELEASES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OP EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Reduce Liability as a Reason
Very
Important
54%
55%
52%
59%
54%
51%
56%
52%
54%
58%
56%
49%
55%
52%
46%
59%
52%
54%
61%
49%
54%
• 47%
59%
Somewhat
Important
33%
32%
35%
30%
33%
41%
25%
35%
31%
32%
32%
36%
33%
35%
35%
33%
40%
32%
22%
23%
37%
37%
31%
Not Very
Important
11%
11% '
12%
8%
12%
5%
16%
13%
12%
6%
11%
11%
10%
12%
16%
7%
7%
14%
6%
23%
8%
13%
9%
Not at
all
Important
2%
2%
2%
3%"
0%
3%
3%
0%
4%
4%
1%
4%
2% "
1%
2%
2%
2%
1% .
11%
5%
.1% •
3%
1%
  Sec.I, Q.#6: A-Study of Industry Response'to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 9':        ;
 REDUCING COMMUNITY RISK AND REDUCTION OF WASTES AND RELEASES


Total Sample _
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Reducing Community Risk as a Reason
Very
Important
54% '
57%
56%
46%
56%
52%
56%
59%
44%
55%
59%
48%
56%
54%
55%
54%
52%
57%
44%
60%
53%
58%
52%
Somewhat
Important
33%
34%
30%
41%
3.0%
38%
32%
30%
40%
32%
31% '
35%
33%
33%
34%
33%
41%
29%
39%
26%
35%
33%
33%
Not Very
Important
10%
!?% '.
ii%
' • |S% - •
11%
8%
10%
10%
lj)%
9%
9%
10%
1
1 V
'9%
11%
|9%
110%
i ' ' .
..-. 3%
12%
11%
9%
10%
i
6%
33%
Not at
all
Important
3%
0%
3%
5%
4%
,1% .
3%
1%
6%
4%
1%
6%
3%
2%
2%
3%
3%
2%
6% ;
5%
2%
4% ,
2%
  Sec.I, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed [respondents.

-------
                           Table 10:
      COMPANY POLICY AND REDUCTION OF WASTES AND RELEASES

Total Sample
INDUSTRY
Pulp £ Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Company Policy as a Reason
Very
Important
48%
45%
48%
54%
47%
48%
51%
54%
38%
49%
49%
49%
48%
49%
' 47%
50%
53%
48%
44%
56%
'46%
53%
45%
Somewhat
Important
39%
47%
37%
.35%
37%
44%
37%
33%
51%,
40%
40%
38%
42%
34%
37.%
39%
34%
40%
44%
30%
42%
37%
41%
Not Very
Important
10%
8%
12%
5%
11%
7%
11%
11%
8%
8%
9%
10%
8%
12%
11%
9%
10%
10%
0%
12%
9%
9%
10%
Nat at
al-1
Important
3%
0%
3%
5%
5%
1%
2%
2%
4%
4%
2%
4%
1%
5%
4%
2%
2%
2%
11%
2%
3%
2%
3%
  Sec.I, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 11:        :
       PROFITABILITY AND REDUCTION OF WASTES  AND RELEASES
"
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes ;
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Profitability as a Reason
Very'
Important
42%
32%
47%
39%
50%
39%
35%
41%
41%
45%
40%
45%
41%
43%
39%
43%
34%
45%
39%
40%
42%
36%
48%
Somewhat
Important
40%
38%
40%
44%
, 35%
46%
41%
44%
33%
40%
41%
39%
40%
41%
42%
40%
53%
36%
33%
35%
42%
44%
37%
Not Very
Important
12%
1!5%
11%
11%
13%
!?%
13%
10%
113%
9% .• '
C . '
.' 13%
liD%
1
i • t
13%
10%
•i
•I =
15%
ib%
i
10%
12%
17%
14%
12%
14%
£%
Not at
all
Important
6%
15%
2%
6%
3%
5%
11%
5%
. 8%
6%
6%
6%
6%
6%
4%
6%
2%
7% ,
11%
12%
5%
6% .
6%
  Sec.I, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 12:
    COMMUNITY RELATIONS AND REDUCTION OF WASTES AND RELEASES

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Improving Community Relations as a
! Reason
Very
Important
36%
34%
35%
41%
33%
41%
35%
38%
31%
38%
37%
34%
39%
31%
38%
34%
41%
32%,
53%
44%
33%
44%
29%
Somewhat
Important
38%
40%
39%
32%
37%
38%
38%
40%
37%' '
35%
•38%
39%
36%
41%
38%
- 38%
36%
40%
29%
28%
41%
38%
39%
Not Very
Important
20%
23%
20%
19%
21%
16%
22%
17%
27%
19%
19%
20%
22%
16%,
15%
23%
21%
20%
12%
23%
19%
15%
24%
Not at
all
Important
6%
'4% •
7%
8%
9% .
4%
.5%
5%
6%
; 8%
6% . '""•
6%
2%
12% : .
, 8%
5%
2%
8%
6%
5%
'6%
4% "
8%
  Sec.I, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 13:        i   .
    PAPERWORK REDUCTION'AND REDUCTION OF WASTES'AND RELEASES

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No ,
PUB. ENV. PROB.
Yes ' . •
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Paperwork Reduction sis a Reason
Very
Important
1,6%
21%
12%
25%
21%
12%
13%
16%
15%
17%
17%
14%
15%
18%
13%
18%
5%
22%
11%
17%
14%
12%
20%
Somewhat
Important
29%
30%
30%
22%
• 32%
23%
31%
30%
27%
27%
. 31%
24%
25%
33%
26%
29%
33%
25%
22%
19%
31%
26%
30%
'f , „
Not Very'
Important
42%
34%
44%
44%
Is
40%
51%
35%
t. . '
4dl%
48%
3fl%
3SI%
48%
44%
, 3£l%
. |
46%
4CI%
\.
46%
42%
3SJ%
1
,1
40%
43%
,1
4Ei%
40%
Not at
all
Important
13%
15%
14%
8%
7%
14%
"21%
13%
10%
17%
13%
15%
16%
ii%
16%
12%
16%
11%
28%
24%
,12%
17%
10%
  Sec.I, Q.#6: A 'Study of Industry Response | to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 14:
          ELIMINATED ANY HAZARDOUS WASTES COMPLETELY


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Eliminated Any
Wastes?
Yes
53%
51%
54%
51%
49%
50%
60%
53%
45%
58%
49%
59%
50%
56%
48%
56%
60%
48% ,
56%
55%
52%
55%
50%
No
47%
49%
46% ,
49%
. 51%
50%
40%
47%
55%
42%
51%
41%
50%
44%
52%
44%
40%
52%
44%
45%
48%
45%
50%
  Sec.II, Q.#l: A Study of Industry Response to SARA Title III
A survey of 'facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table  15:
            ELIMINATED ANY TRI  SUBSTANCES  COMPLETELY


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200 ,
More than 200
BUSINESS CHANGE
Up
Same
Down ' ' "-
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATI ONS
Increased
Same/Decreased
Eliminated Any TRIs
Yes
40%
41%
37%
46%
35%
36%
49%
40%
37%
40%
35%
47%
39%
40%
36%
43%
48%
35%
44%
48%
37%
40%
39%
No1
f
60%
59%
63%
54%
65%
64%
'51ft
• r. . .
60%
63%
eo;%
65%
53l%
I
6li%
60%
1
64:%
57%
i.
' 52j% .
- 65'%
56%"
52!%
63%
i
60%
63|%
  Sec.II, Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table .16:
  REASONS  FOR ELIMINATING HAZARDOUS WASTES  AND TRI  RELEASES:
                TO  REDUCE EMPLOYEE  HEALTH  RISKS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
To Reduce Health Risks
Very
Important
35%
39%
37%
23%
28%
38%
40%
36%
31%
34%
35%
35%
35%
35%
32%
37%
42%
32%
37%
40%
34%
35%
35%
Somewhat
Important
18% .
20%
15%
23%
16%
11%
26%
11%
20%
27%
16%
19%
18%
15%
25%
12%
27%
13%
16%
23%
15%
17%
17%
Not Very
Important
5%
7%
2%
10%
0%
7%
9%
4%
7%
4% . ..
5%
5%
6%
2%
6%
4%
3%
6%
5%
9%
4%
6%
4%
Not at
all
Important
6%
2%
8%
5%
5%
8%
6% '
6%
2%
11%
6%
7%
6%
7%
8%
5%
5%
6%
5%
5%
6%
8%
5%
None
Elim./
No Answer
..37%
31%
38%
40%
51% .:
37%
18% ; *
42%
39%
25%
39%
34%
; 35%'
. 42%
29%
43%
23%
43%
37%.
23%
41%
35%
39%
  Sec.II. Q.#3: A. Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
       Percentages based on all surveyed respondents.

-------
                   .      Table  17:
 REASONS FOR ELIMINATING HAZARDOUS WASTES. XJHD  TRI  RELEASES:
               TO  MEET GOVERNMENT REGULATIONS


Total , Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REG
Within 50 0\ feet
Not Near ,
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No ,
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
To Meet Government Regulations
Very
Important
29%
30%
30%
28%
29%
26%
•34%
28%
28%
34%.
29%
31%
30%
29%
25%
32%
28%
29%
37%
33%
28%
28%
31%
Somewhat
Important
17%'
22%
, 15%
15%
13%
17%'
20%
14%
19%
20%
15%
18% .
17%
16%\
23%
12%
23%
. 14%
11%
16%
17%
17%
16%
Not Very
Important
10%
9%
9%
10%
6%
8%
15%
10%
7%
9%
8%
12*
10%
8%
10%
9%
10%
10%
. 0%
14%
8%
9%
9%
Not at
all
important
8%
f. -
1 7%
9%
8%
i 2%
12%'
I 12%
7%
7%
13%
10%
6%
1 9% , .
- 7%
14%
5%
I ' 15%
5%
16%
14%
7%
10%
7%
None
Elim./
Mo Answer
36%
31%
37%
40%
, v 50%
37%
... 18%
42%
39%
25%
38%
34%
35%
40%
29%
42% ...
23%
43%
. 37%
23%
41%
35%
38%
  Sec II  Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
       Percentages based on all surveyed respondents,.

-------
                          , Table 18:
   REASONS FOR ELIMINATING HAZARDOUS WASTES AND TRI RELEASES;
                      TO REDUCE LIABILITY

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
To Reduce Liability
Very
Important
27%
26%
28%
25%
21%
26%
35%
31%
22%
23%
29%
22%
29%
24%
23%
29%
33%
23%
32%
33%
25%
26%
26%
Somewhat
Important
23%
31%
18%
28%
22%
16%
31%
13%
28%
38%
22%
25%
22%
24%
29%
19%
28% _-
21%
21%
28%
21%
25%
21%
Not Very
Important
8%
6%
11%
3%
5% ,
11%
9%
10%
7%
4%
7%
9%
9%
7%
12%
5%
8% '
.8%
0%
12%
7%
8%
8%
Not at
all
Important
6%
6%
6%
5%
2%
11%
6%
5%
4%
11%
4%
9%
6%
6%
8%
5%
7%
5%
11%
,5%
6%
7%
6%
None ;
Elim./
No Answer
36%
31%
37%
40%
50%
37%
18%
42%
39%
25%
38%
, 34%
35%
40%
29%
42%
23%
43%
' 37%
23%
41%
'. 35%
38%
  Sec.II, Q.#3: A' Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
      • Percentages based on all surveyed respondents.

-------
                          Table 19:
  REASONS FOR ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
                        COMPANY POLICY


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Company Polic^ , .
Very
Important
28%
28%
31%
18%
21%
29%
37%
31%
28%
21%
26%
32%
. . 27%
28%
27%
28%
33%
24%
37%
42%
24%
33%
23%
Somewhat
Important
22%
33%
16%
28%
19%
20%
28%
14%
26%
32%
21%
24%
24%
19%
23%
21%
30%
20%
11%
, 19%
22%
23%
21%
Not Very
Important
9%
7%
9%
10%
6%
7%
14%
8%
6%
11%
10%
6%
9%
7%
13%
5%
10%
8%
5%
12%
7%
6%
11%
Not at
all
Important
5%
0% ,
8%
5%
6%
8%
. 3%
4%
4%
11%
; 6%
6%
6%
/ 6% .
' 9%
I 4%
5%
6%
11%
5%
6%
5%
7%
None
Elim./
No .Answer
36%
31%
36%
. 40%
49%
37%
18%
42%
37%
25%
38%
33%
34%
40%
29%
41%
22%
43%
37%
23%
40%
34%
38%
  Sec.II, Q.#3: A Study of Industry Response
A survey of facility environmental and publ:
       Percentages based on all surveyed res
e to SARA Title III
:LC affairs officers,
 ipondents.

-------
                           Table 20:                  ,
   REASONS FOR ELIMINATING HAZARDOUS  WASTES AND TRI RELEASES:
                   TO REDUCE .TREATMENT COSTS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down ,
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No,
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
To Reduce Treatment Costs
Very
Important
13%
13%
13% ,
13%
15%
11%
12%
.11%
15%
14%
13%
13%
12%
15%
16%
11%
18%
9%
26%
12%
13%
11%
14%
Somewhat
Important
20%
20%
21%
15%
9%
24%
29%
18%
22%
21%
20%
20%
22%
18%
23%
18%
30%
17%
5%
23%
19%
24%
17%
Not Very
Important
13%
19%
9%
15%
12%
9%
17%
13%
11%
13%
12%
13%
14%
9%
13%
12%
12%
13%
11%
16%
11%
13%
11%
Not at
all
Important
18%
17%
18%
18%
14%
18%
23%
16%
13%
27%
17%
20%
17%
18%
18%
17%
17% .
17%
21%
26%
16%
17%
19%
None
;Elim./
No Answer
37%
31%
38%
40%
50%
38%
18%
42% ,
39%
25%
; 39%
; 34%
35% ,
40%
30% ,
42%
23%
43%
37%
23%
: 41%
35%
39%
  Sec.II, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
       Percentages based on all surveyed respondents.

-------
                          Table.21:
   REASONS  FOR ELIMINATING HAZARDOUS WASTES
                TO  IMPROVE  COMMUNITY
RELATIONS
      AND TRI RELEASES;


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No,
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
1 . - ' T
Very
Important
16% '
6%
19%
20%
14%
16%
20%
18%
19%
11%
17%
15% ;
. i7%
16%
17 %
16%
25%
12%
26% '
21%
15%
19%
14%
o Improve
Somewhat
Important
26%
35%
23%
25%
20%
'" 25%
34%
24%
24% ,
30%
25%
26%
26% .
25%
31%
21%
35%
22%
21%
30%
24%
28%
23%
Community
Not Very
Important
12%
20%
9%
;8%
7%
11%
'- 18% •
9%
15%
13%
11%
12%
14%
6%
13%
11%
12%'
13%
. 0%
19%
9%
9%
13%
Relations
Not at
all
Important
10%
7%
11%
8%
9%
11%
9%
7%
4%
21%
,-• 8%
.13%
7%
13%
9%
10%
5%
10%
16%
7%
11%
8%
11%

None
Elim./
No Answer
37%
31%
38%
40%
50%
38%
. 18%
42%
39% ,
25%
39%
34% ,
35%
40%
30%
42%
23%
. 43%
37%
• 23%
41%
.. 35%
39% .
  Sec.II, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
       Percentages based on all surveyed respondents.

-------
                           Table 22:
   REASONS FOR ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
                      TO REDUCE PAPER WORK

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. 'PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
To Reduce Paper Work
Very
Important
7%
6%
8%
8% '
12%
4%
5%
6%
9%
7%
8%
5%
4%
11%
6%
8%
2%
8%
16%
5%
7%
6%
7%
Somewhat
Important
19%
20%
18%
18%
16%
/ 16%
23% •
19%
9%
25%
17%
20%
17%
20%
18%
18%
27%
13%
26%
16%
18%
17%
19%
Not Very
Important
22%
28%
21%
15%
14%
25%
29%
18%
33%
20%
21%
25%
26%
17%
25%
21%
28%
22%
5%
23%
22%
24%
21%
Not at
all
Important
15%
13%
15%
18%
8%
17%
22%
15%
9%
20%
15%
15%
- 17%
11%
19%
, 11%
18%
13%
16%
28%
12%
17%
13%
None
Elim./
No Answer
38%
33%
38%
43%
50%
; 38%
.22%
42%
39%
29%
40%
35%
37%
40%
31%
, 43%
25%
44%
37%
28%
41%
37%
39%
  Sec.II, Q.#3: A Study of .Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
       Percentages based on all surveyed respondents.

-------
                          Table 23:        :
  REASONS FOR ELIMINATING HAZARDOUS WASTES AND TRI RELEASES
                 ,  USING DIFFERENT FORMULA :


Total Sample
*
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC 'INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes ,
No
COMMUNICATIONS
Increased
Same/Decreased
Using a Different Formula -
Very
Important
21%
22%
,24%
10%
22%
' 21%
17%
21%
22%
16%
18%
24%
20%
20%
18%
22%
18%
22%
11%
12%
22%
16%
23%
Somewhat
Important
10%
13%
9%
8%
5% .
13%
- 11%
8%
11%
9%
11%
6%
' 7%
12%
8%
11%
12%
9%
5%
5%
10%
7%
12%
Not Very
Important
5%
7%
5%
5%
2%
7%
9%
6%
6%
5%
"6%
7%
9%
2%
9% ,
4%
10%
5%
0%
7%
6%
8%
4%
Not at
all
Important
26%
26%
24%
35%
17%
22%
'43%
21%
20%
43%
26%
27%
29%
21%
34%
20%
35%
19%
47%
51%
21%
33%
21%
None
Elim./
No Answer
38%
31%
39%
43%
53%
37%
20%
43%
41%
27%
40%
36%
35%
44%
31%
44%
25%
45%
37%
26%
42%
36%
40%
  Sec.II, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
       Percentages based on all surveyed respondents.

-------
                          Table 24:
  REASONS FOR ELIMINATING HAZARDOUS  WASTES AND TRI RELEASES
                       DROPPED PRODUCTS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Dropped Product
Very
mportant
17%
4% '
24%
13%
21%
17%
11%
14%
9%
30%
19%
13%
13%
21%
19%
15%
18%
14%
32%
12%
17%
13%
20%
omewhat
mportant
7%
2%
8%
13%
8%
9%
3%
7%
9%
5%
10%
2%
7%
7%
6%
8%
12%
6%
5%
5%
8% .
6%
8%
Not Very
mportant
7%
4%
8%
8%
7%
7%
6%
6%
7%
7%
6%
8%
8%
6%
9%
6%
8%
8%
.0%
5%
7%
8%
5%
Not at
all
mportant
32%
56%
24%
28%
15%
26%
62%
30%
'33%
36%
25%
44%
35%
27%
35%
28%
40%
27%
37%
56%
26%
37%
28%
None
Elim./
No Answer
37%
35%
37%
40%
49%
, 41%
18%
44%
' 41%
21%
40%
33%
37%
39%
30%
43%
22%
45%
26%
23%
42%
36%
39%
  Sec.II. Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental-and public affairs officers,
       Percentages based on all surveyed respondents.

-------
                          table 25:         |
REASONS FOR NOT ELIMINATING HAZARDOUS WASTES  AND TRI  RELEASES:
                   NO SUBSTITUTES AVAILABLE!        -


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Pet ro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL:
Yes
No . • '
PUB . ENV . PROB ,
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
No Substitutes Available
Very
Important
70%
77%
69%
58%
72%
77%
60%
69%
61%
81%
69%
.71%
69%
70%
70%
69%
61%
73%
75%
62%
72%
62%
76%
Somewhat
Important
23%
15% ;
26%
28%
21%
18%
32%
23%
31%
15%
24%
21% v
24%
22%
24%
23%
29%.
21%
19%
29%
\,21%
32%
15%
Not Very
Important
5%
4%,
4%
'.8J%.''
5,% , '
4 %
5%
4l%
81% '
4%
5%
5%
5%
6%
4%
(>%
8%
4%
0%
!>%
!5%
4%
15%
Not at
all
Important
2%
4%
1%
6%
3%
1%
3%
4%
0%
0%
2%
3%
2%
2%
2%
2%
2%
1%
6%
5%
2%
2%
3%
  Sec.II, Q.,#4: A Study of Industry Response to SARA Title -III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table 26:                      .
 REASONS FOR NOT ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
                     SUBSTITUTES TOO  COSTLY

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Substitutes too Costly
Very
Important
24%
17%
26%
29%
29%
20%
22%
23%
26%
24%
27%
19%
26%
21%
26%
22%
28%
22%
25%
29%
23%
23%
25%
Somewhat
Important
40%
42%
42%
31% .
35% ,
43%
44%
33%
44%
51%
38%
44%
41%
39%
39%
40%
36%
42%
31%
39%
40%
42%
38% .
Not Very
Important
24%
29%
23%
23%
21%
29%
25%
28%
26%
16%
27%
22%
23%
26%
27%
24%
28%
24%
31%
22%
26%
29%
21%
Not at
;. all
Important
12%
.12%
10%
: 17%
15%
9%
9%
15%
4%
10%
9%
15%
10%
' 14% , \
8%
13%
9%
12%
13%
10%
11%
r
6%
16%
  Sec.II, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 27:         !
REASONS FOR NOT ELIMINATING HAZARDOUS WASTES; AND TRI RELEASES:
                  PRODUCT QUALITY MAY SUFFER


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAF*
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Product Quality may |Suff er
Very
Important
50%
53%
52%
39%
53%
53%
43%
53%
36%
57%
53%
. 45%
52%
47%
51%
50%
47%
52%
41%
45%
52%
50%
51%
Somewhat
Important
29%
26%
31% '
22%
33%
28%
25%
24%
38%
31% ,
26%
34%
27%
31%
29%
28%
29%
28%
29%
24%
29%
27%
29%
Not Vesry "
Important
r '
10*s
8%
9%
19%
10%
8%
14%
12%
14%
4%
i
lOJk
11%
..';<
10^
, 11%
, 1
12%
10%
• 15|%
7i%
24!%
• 14'%' •'
,10i%
'[
15%
,. ,7%
Not at
all
Important
11%
13%
7%
19%
4%
11%
18%
11%
12% '
8%
11%
10%
10%
11%
8%
12%
8%
12%
6%
17%
9%
9%
13%
  Sec.II, Q.#4: A Study of industry Response to SARA Title III
A survey of vfacility environmental and public affairs officers
         Percentages based on all surveyed arespondents.

-------
                           Table 28
REASONS FOR NOT ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
             FEAR OTHERS' METHODS WON'T WORK HERE


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF -EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Fear Others' Methods Won't Work Here
Very
Important
15%
15% ,
15%
11%
13%
17%
14%
14%
10%
22%
17%
13%
17%
135
14%
16%
12%
17%
13%
21%
14%
16%
15%
Somewhat
Important
33%
35%
28%
46%
35%
- 31%
32%
33%
34%
32%
39%
22%
37%
27%
34%
33%
40%
30%
38%
26%
33%
32%
34%
Not Very
mportant
34%
27%
39%
26%
37%
34%
28%
37%
34%
24%
32%
35%
27%
42%
38%
30%
32%
33%
38%
24%
.36%
37%
, 29%
Not at
all
Important
19% _
23%
'18% i
17% '
15%
17%
26%
16%
22%
22% \ •
12%
31%
19%
19%
;
14%
22%
16%
20%
13%
29%
17%
16%
22%
  Sec.II, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
Table 29: i
REASONS FOR NOT ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
SAVINGS ,TOO SMALL ;




-
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV, PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF: STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Savings too Small
Very
Important
12%
15% ,
8%
19%
8%
10%
18%
9%
14%
16%
12%
10%
16%
5%
18%
7%
12%
10%
19%
14%
11%
12% „
12%
Somewhat
Important
39%
31%
43%
39%
38%
41%
37%
39%
43%
33%
39%
38%
40%
37%
39%
39%
51%
35%
31%
50%
36%
41%
37%
Not Very
Important
I
. 31% " ,
i
37%
30% ,
25,%
t
29%
37%
26%
i
35;%
; 3'!%' ' •
32% •
29i%
r
31%
i
33i%
3CI%
22!%
34%
44%
32% v
30%
32%
"
Not at
all
Important
18%
17%
19% '
17%
24%
13%
18%
17%
22%
' 20%
17%
22%
14%
27%
10%
24%
15%
21%
6%
10%
21%
17%
20%
-

• . . , - i , _
  Sec.ll, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                          Table 30:
REASONS FOR NOT ELIMINATING HAZARDOUS WASTES AND TRI RELEASES:
             WAITING TO RETIRE EXISTING EQUIPMENT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Waiting to Retire Existing Equipment
Very
mportant
3%
6%
3%
0%
3%
1%
6%
2%
6%
4%
3%
4%
4%
3%
1%
5%
3%
4%
0%
2%
4%
4%
3%
Somewhat
Important
19%
22%
16%
28%
13%
17%
30%
12%
,27%
28%
20%
19%
23%
14%
25%
16%
29%
17%
6%
32%
16%
27%
12%
Not Very ,
Important
36%
29%
40%
31%
35%
44%
27%
44% ' ,
27%
24%
36%
34%
37%
32%
. 38%
34%
36%
'33%
56%
29%
38%
'38%
33%
Not at
all
Important
42%
43%
41% :
42%
50%
38%
38% .
43%
39%
44%
41%
44%
37% -..
52%
36%
46%
32%
46%
38%
37%
43%
31%
52%
  Sec.II, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 31:        '
    REDUCE CHANCE OF SPILLS BY ADDING CONTAINMENT MEASURES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to, 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased •
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
New Containment Measures
Yes
78%
78%
81%
71%
77%
77%
83%
75% ,
83%
.83%
82%
75%
82%
74%
82%
76%
82%
79%
74%
88%
76%
81%
77%
No-Don 't :
Need Any
5%
i
4%
6% :
3%
-
7% ;
4% . |
2%
1
j
6%
0% |V
6% |
5% -
4% :
1% . :
9% :
2% ;
6% !
I
'• 3%'- -']
3% !
16% ;
0% >
6% _ 1
2% ;
7%
' • 1
No- Already
Adequate'
,17%
19%
13% -
26%
16%
19%
15%
19%
17%
11%
13%.
21%
16%
17%
-15%
18%
,- 15%
19%
11% -
12%
18%
17%
16%
        -               •       •                           •
  Sec.IV, Q.#l: A Study of Industry Responsfe to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 32:
     REDUCE CHANCE OF SPILLS BY ADDING MONITORING DEVICES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200 •
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
New Monitoring Devices
Yes
29%
26%
27%
39%
23%,
19%
45%
i
27%
25%
33%
30%
24%
34%
19%
33%
25%
41%
22%
37%
5.5%
22%
38%
20%
No -
No Need
63%
67%
65%
47%
72%
72%
43%
65%
67%
57%
62%
65%
57%
74%
56%
69%
52%
68%
63%
33%
70%
53%
72%
No -
Adequate
9%
7%
8%
13%
5%
9%
12%
9%
8%
9%
7%
11%
10%
7%
11%
6%
7%
10%
0%
12%
8%
10%
8%
  Sec.IV, Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
            N              Table 33:
       REDUCE CHANCE OF SPILLS BY ADDING PROCESS CONTROLS


Total Sample
INDUSTRY ..
Pulp & Paper
Chemical
Ref inery/Petro .
# OF, EMPLOYEES
Less than' 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same /Dec r ea s ed
New Pi
Conti
Yes
70%
70%
72%
63%
63%
70%
78%
71%
67%
69%
71%
67%
75%
61%
76%
65%
73%
68%
68% .
81%
67%
79%
62%
•ocess
•ols
No
30%
3&%
28%
37%
37i%
30'%
22%
' 1 ,
29'%
3i%
31%
2SJ% '-
' 33,% , , -
'1
25%
39%
.1 ...
i '
24!%
- 35%
27%
,32!%
32%
• 1
l£l%
33%
i -
- 21-%'
3£t%
  Sec. IV, Q.#3: A Study of Industry Responses to SARA Title  III
A" survey of facility environmental and public affairs officers,
         Percentages based on all surveyed irespondents.

-------
                          Table 34:
   REDUCE CHANCE OF SPILLS BY REDUCING AMOUNT OF CHEMICALS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Reduced Stored
Chemicals
Yes
56%
52%
60%
49%
54%
61%
55%
*54%
58%
61%
62%.
49%
56%
59%
60%
56%
67%
54%
58%
47%
59%,
58%
56%
No
44%
48%
40%
51%
46%
" 39%
45%
46%
42%
39%
38%
51%
44%
41%
40%
44%
33%
46%
42%
53%
41%
42%
44%
  Sec.IV, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs qfficers.
         Percentages based on all surveyed respondents.

-------
                          Table 35:          j
    STATEMENTS ON TOXIC'AND HAZARDOUS SUBSTANCE MANAGEMENT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery/Petfo.
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes •
No
PUB. ENV; PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
If Reduce Now, May Increase Future
Requirements '.. •
Agree
Strongly
10%
11%
10%
5%
• 7%
7%
17%
11%
8%
9%
10%
8%
10%
9%
11%
9%
12%
10%
5%
16%
8%
8%
11%
Agree
Somewhat
48%
50%
46%
53%
52%
46%
46%
42%
53%
60%
48%
50%
49%
47%
45%
50%
45%
48%
53%
51%
47%
53%
45%
Disagree
Somewhat
26%
• j • " .
28%
25%
28%
29%
25%
- 25 1s
29%
26%
20%
: i| • ' ,-
soi
20*
•| • «
28%
24%
- 1"
27%
26%
30%
26%
21%
26%
26%
' 23%
30!%
Disagree
Strongly
16% .
11%
18%
' 15%
12%
22%
12%
19%
13%
•11%
12%
21%
' 13%
20%
17%
15%
13% .
,16%
21%
7%
18%
16%
15%
  Sec.IV, Q.#5: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                          Table 36:                     '
    STATEMENTS ON TOXIC AND HAZARDOUS SUBSTANCE MANAGEMENT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF "EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No ;
COMMUNICATIONS
Increased
Same/Decreased
Treat Some Non-Hazardous Materials as
Hazardous
Agree
Strongly
27%
23%
30%
25%
29%
27%
26%
24%
33%
29%
28%
26%
27%
29%
32%
24%
35%
24%
32%
23%
, 29%
31%
24%
Agree
Somewhat
45%
51%
45%
35%
43%
41%
52%
47%
44%
.42%
42%
1 . 49%
48%
39%
42%
47%
37%
50%
42%
58%
42%
48%
42%
Disagree
Somewhat
14%
17%
.9%
28%
12%
20%
11%
'14%
13%
15%
15%
12%
17%
9%
18%
11%
23%
11%
5%
12%
15%
11%
17% ,
Disagree
Strongly
14%
9%
16%
13%
17%
12%
11%
'15% ,
10%'
15%
14%
13% .
8%
23%
8%
18% •/'
.*•
5%
15%
21%
7%
15%
10%
17%
  Sec.IV, Q.#5: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.  ..

-------
                          Table 37:         ;"
    STATEMENTS ON TOXIC AND HAZARDOUS SUBSTipJCE MANAGEMENT
- \. ...

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes .
No v
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Management Won ' t Innovate unless
Required
Agree
Strongly
, 8%
4%
6%
20%
11%
5%
8%
5%
15%
7%
8%
7%
11%
3%
11%
5% ..
8%
6% ,
16%
2%
9%
6%
10%
Agree
Somewhat
25%
31%
24%
18%
24%
. 29%
22%
26%
25%
22%
28%
19%
27%
21%
22%
26%
22%
24%
32%
28%
25%
23%
.26%
Disagree
Somewhat
33%
37%
33%
28%
29%
37%'
.. •• 34%'.
32%
30%
38%
33%
35%
27%
44%
37%
32%
30|%
38%
11%
1
33;%
34%
37%
33|% ..'•
Disagree
Strongly
35%
28%
37%
35%
37%
29%
37%
36%
30%
3-3%.
31%
39%
35%
32%
31%
37%
40%
32%
42%
37%
33%
35%
33%
  Sec.IV. Q.#5: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                          Table 38:
  CONSIDER WASTE REDUCTION IN PROCESS/PRODUCT MODIFICATIONS




Total Sample
INDUSTRY
Pulp .& Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
N6t Near
VISIBLE POL.
Y s
X'o
PUB. ENV. PROS.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Consider Waste Reduction for New
Processes
Almost
Always
63%

59%
64%
63%

54%
70%
66%

64%
67%
56%

62%
65%

68%
55% ;

68%
61%
.
73%
60%
63%

70%
61%

70%
57%
Sometimes

33%

39%
30%
.33%

37%
28%
32%

31%
29%
38%

35%
29%

29%
• 38%

27%
35%

27%
34%
26%

30%,
33%

28%
36%
Hardly
Ever
2%

2%
3%
0%

4%
1%
••2%

3%
2%
0%

2%
2%

. 1%
4%

2%
2%

0%
3%
. 5%

0%
3%

1%
3%
Never

2%

0%
2%
5%

5%
1% '
0%

1% .
2%
: 5%

1%
4%

1%
4%

3%
2%
"
0%
3%
5%

0%
3%

1%
3%
  Sec.IV, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table 39:         i          ,
         EVALUATE WORKER HEALTH RISKS OF NEW1 MATERIALS
--
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS ./REC
Within 500 feet
Not Near .
VISIBLE POL,
Yes
No
PUB. ENV. PROB;
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No .
COMMUNICATIONS
Increased
Same/Decreased
. '>
Consider Health Risks of iNew Materials
Almost
Always
79%
69%
81%
85% '
77%
75%
86%
81%
81%
75%
80%
77%
80%
78%
81%
78%
83%
77%
89%
91%
77%
85%
74%
Sometimes
18%
28%
14%
15%
15%
, 25%
11%
14%
19%
22%
16%
19%
16%
20%
16%
18%
1.5%
18%
11%
7%
19%
•11%
23%
Hardily
Eveir
3%
- '"• 4%
4%
• 'oi% -
6%
". Q% .•
' 3% ,'
. 4l%
Ci%'
4%
j _'_
. 4A '
" 2%
'i ' ,
4% ,
2!% '•
''- . 2% • '•
' .4%
2%
.. 4% ' . •
0%
:i%
, :?i%
.-•4% '
3%
Never
'• °% , ;
0%
i%
0% ••••
. • • 1%
0%
0% .
1% .
0% .x
0%
0%
1%
1%
0%
1%
0%
0%
1%
0%
0%
1%
. 0%
1%
  Sec.IV, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          'Table 40:
  MEASURE ANNUAL REDUCTIONS  IN WASTE GENERATION AND RELEASES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200.
BUSINESS CHANGE
UP
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFP. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Measure Reductions Annually
Almost
Always
73%
74%
72%
., 75%
62%
83%
78%
72%
74%
78%
72%
77%
76%
73%
76%
73%
85%'
71%
68%
84%
71%
78%
70%
Sometimes
16%
19%
16%
13%
19%
11%
17%
16%
21%
9%
16%
14% -'
15%
: 16%
16%
15%
10%
,16%
26% «
14%
16%
14%
17%
Hardly
Ever
10%
7% •
11%
10%
17%
?%•
5%
12%
4%
11%
11%
8%
8%
13%
5% "
,''12%
5% '
11%
5%
2%
, ,12%
8%
12%
Never
1%
0%
1%
3%
•* , , 2%
0% ,
0% ;
o%
2%
2%
1%
0%
1% .,:
0%
2%
0%
0%
1%
0%
0%
1% ,
0%
2%
  Sec.IV, Q.#6: A Study of Industry Response to SARA Title III
A survey of - facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 41:
         PROGRAM FOR PROVIDING COMMUNITY  INFORMATION


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Program for Giving
Community :
Information;
'Yes
36%
36%
33%
44%
18%
36%
59%
34%
40%
36%
34%
39%
44%
22%
47%
28%
54%
28%
42%
62%
30%
63%
12%
No i
64%
1 •
64%
67%
56%
i
82%
64%
41%'
1
66%
60%
644
1 '
66% ,
61%
1;
56%
78%
534
72%
46%
72%
58%
!
38%
70%
37%
88^
  Sec.V, Q.#l: A 'Study of Industry Response jto SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 42:
      FREQUENCY OF COMMUNICATION EFFORTS IN PAST 5 YEARS


Total Sample •*
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes '
No
PUB. ENV. PROB.
Yes '•:'
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
Communications
ncreased
47%
50%
45%
48%
30%
46%
71%
47%
51%
42%
45%
49%
53%
36%
57%
39%
72%
39%
32%
72%
41%
Stayed
the Same
52%
50%
52%
53%
67%
54%
29%
51% .
49%
• 56%
52%
51%
46%
62%
43%
58%
27%
60%
68%
28%
58%
Decreased
"1% ,
0%
2%
0%
4%
0%
0%
2%
0% •
2%
2%
0%
'1%
2%
0%
2%
.2%
1%
0%
0%
2%
  Sec V, Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs .officers,
         Percentages based on all surveyed respondents.

-------
                  .-..--'      Table 43:         t   , '
         PUBLIC COMMUNICATION ACTIVITIES FOR 'PAST YEAR

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
UP
Same ,
Down
HOMES /BUS. /REC
Within 500 feet
Not Near , ,
VISIBLE POL.
Yes
No ,
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
Wo
COMMUNI CATI ONS
Increased
Same/Decreased
Kinds of Communication 'Activities
, -. ... • • r • •- • •
Meet with
Cmty Ldrs
36%
40%
34%
38%
18%
28%
67%
33%
38%
37%
38%
31%
. 45%
.19%
55%
22%
58%
28%
24%
71%
27%
63%
11%
Open
House
32%
34%
27%
46%
11%
35%
54%
31% ,
33%
,31%
34%
28% >:
37% -
23%
48%
20%
49%
26%
24%
60%
25%
47%
19%
Adver-
t i sements
19%
28%
16%
19%
: 1%
17%
44%
20%
25%
12%
21%
16%
22%
13%
28%
12%
33%
14% "
:. 12%
45%
, 12%
32%
8%
Telephone
JHotline
| 17%
[.14%
1 13%
32%
8%
19%
! 25%
15%
1 17%
!: 18%
!• • '
\ 16%
: 19%
J ;19% '
r • . 13%
1 20%'
: 14%
\ 23%
1 13%
i ' 24%
\ 21% '
''i'.., 16% '-'
- 1 .- '
! 25%
' 10%
News-
letters
12%
22%
6%
'• 22%
4%
7% ;
30%,
8%
21%
12%
15%
7%
: 15%
7%
20%
6%
25%
7%
6%
33%
7%
24%
2%
     Rows sum to more than 100% due to multiple responses.
  Sec.V, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.
                                             i               (continued)

-------
                          Table 43:
        PUBLIC COMMUNICATION ACTIVITIES FOR PAST YEAR


Total Sample
INDUSTRY e
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than' 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near " ,
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Kinds of Communication Activities
Advisory
Groups
1*2%
8%
16%
5%
3,%
11%
25%
13%
10%
10%
10%
14%
14%
7%
17%
8%
18%
10%
• 6%
26%
8%
20%
4%
Town
Meetings
11%
,10%
11%
14%
4%
11%
20%
'9% ,
13%
12%
12%
9%
13%
6%
17%
6%
23%
7%
6%
19%
9%
18%
4%
Focus
Groups
8%
6%
9%
8%
1%
7%
,18%
9%
6%
8%
7% .-
• 10%
/
8%
7%,
13%
5%
9%
8%
, 6%
21%
5%
13%
; 4%
Opinion
Surveys
7%
6%
7%
. 8%
0%
5%
20%
9%
4%
8%
7%
7%
11%
2%
: 15%
2%
12%
5%
12%
21%
4%
1.6%
0%
None of
These
43%
38%
/ 47%
38%
71%
40%
11%
45% '
40%
43%
-41%
! 46% :
35%
56%
24%
57%
23%
'• 49%
59%
12%
50%
19%
64%
     Rows sum to more than 100% due to multiple responses.
  Sec.V, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
      ,, Percentages based on all surveyed respondents.

-------
                           Table 44:         ,  ,
           REASONS FOR HAVING COMMUNICATION PROGRAMS
-
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near.
VISIBLE POL. .
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Cost-Benefit;
Very
Important
31%
28% •
35%
25%
22%
33%
40%
35%
30%
.23%
33%
27%
32%
27%
40%
25%
40%
26%
47% "
37%
30%
44%
19%
Somewhat
Important
37%
43%
32%
45%
' 30%
43%
42%
36%
39%
39%
38%
; 38%
42%
31%
42%
35%
40%
39%
26%
51%
35%
37%
40%
Not Very
Important
17%
13%
18%
18%
24%
14%
8%
18%
17%
13%
17%
14%
13%
21%
12%
19%
10%
20%
5%
7%
18%
8%
22%
: Not at
all
important
4%
: 4%
5%
0%
i 6%
4%
! , 0%
! 1%
. 2%
11%
1%
i 7%
i 2%
6%
! 2%
j • ; 5%
f 2%
4%
•; , 5% . '
; o%
4%
; 2%
,.5%
No Answer
/DK
11%
13%
10%
13%
17%
5%
11%
10%
13%
14% .
10%
14%
10%
15%
4%
16% ,
8%
11%
16%
5%
13%
8%
14%
  Sec.V, Q.#5:" A-Study of Industry Response ;to SARA Title III
A survey of facility environmental and public "affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 45:       .
          REASONS FOR HAVING COMMUNICATION PROGRAMS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near,
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Increased Public Scrutiny
Very
Important
12%
15%
12%
8%
6%
11%
20%
13%
13%
7%
12%
11%
15%
6%
20%
5%
27%
6%
11%
21%
9%
20%
4%
Somewhat
Important
28%
20%
28%
35%
19%
34%
31%
27%
31%
23%
29%
24%
29%
., 25% ,
33%
22%
43%
22%
16%
33%
27%
39%
17%
Not Very
Impprtant
31%
37%
29%
,30%
35%
33%
28%
31%"
33%
32%
33%
32%
, 32%
33%
28%
36%
17%
41%
26%
33%
32%
25%
39%
Not at
all
Important
15%
11%-
18%
13%
20%
14%
' 9%
16%
6%
21%
13%
19%
12%
19%.
12%
18%
5%
17%
32%
5%
17%
7%
22%
No Answer
/DK
14%
17%
is%
15%
21%
8%
12% •
13%
17%
16%
14%
15%
12%
18%
6%
, 19%
8%
15%
16%-
9%
15%
10%
17%
  Sec.V. Q.#5: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs .officers.
         Percentages based on all surveyed respondents.

-------
                           Table 46:
           REASONS FOR HAVING COMMUNICATION PROGRAMS

Total Sample
INDUSTRY
Pulp & Paper
Chemical .
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. EN\ . PROB.
Yes
No -'-••
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased '
Same/Decreased
TRI Release Reports
Very
Important
,5%
.4%
. .' 6% .
. 5%
2%
3%
11%
4%
9%
2%,
5% .
5% -
6%
3%
10%
2%
15%
1%
..:. 0%
9%
3% V
"'6%.
4%
Somewhat
Important
17% ,
24%
14%
15%
13%
i?%
23%
15% ;
28%
11%
18%
16%
23%
9%
25%
11%
25%
13%
26%
26%
16%
22%
14%
Not Very
Important
29%
26%
33%
v 18%
27%
32%
29%
28%
31%
29%
30%
27%
30% ,
27%
39%
22%
32%
28%
32%
30%
:. 28%
31%
26%
Not at
all
Important
35%
. 33%
33%
i 45%
': 35%
41%
26%
37%
19%
43%
' 33%
• 35%
!
29%
42%
20% '
45%
' 20%
43%
21%
28%
36%
32%
36%
No Answer
/DK
14% '
13%
• 14%
18%
23%
8%
11%
15%
13%
16% '
14%
16%
12% ,
i'9%
- S6%
20%
8%
15%
21%
7%
16%
9%
19%
  Sec.V, Q.#5: A -Study, of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 47:
          REASONS FOR HAVING COMMUNICATION PROGRAMS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROS.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes ,
No
COMMUNI CATI ONS
Increased
Same/Decreased
Increase our Credibility
Very
Important
33%
33%
35%
28%
22%
32%
48%
36%
31%
25%
• 34%
31%
37%
26%
35%
31%
43%
29%
32%
58%
28%
53%
16%,
Somewhat
Important
43%
41%
43%
45%
43%
51%-
32%
.45%
46%
34%
42%
42%
43%
42%
47%
39%
40%
45%
37%
28%
46%
34%
50%
Not Very
Important
8%
11%
6%
10%
8%
8%
8%
6%
4%
16%
9%
6%
6%
11%
8%
"-8%
5% •
. 9%
11%
9%
7%
4%
12%
Not at
all
Important
4%
2%
6%
3%
7%
•'• 4%
0%
,2%
2%
11%
2%
7%
3%
6%
3%
5%
2% ,
5%
5%
0%
4%
1%
7%
No Answer
/DK
13%
13%
12%
15%
20%
5%
12%
11%
17%
14%
13%
14%
12%
16%
6%
17%
10%
12%
16% ,
5%
14%
8%
17%
  Sec.V, Q.#5: A-Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 48:         :
           REASONS FOR HAVING COMMUNICATION PROGRAMS
1

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same ,
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased

Very
Important
26%
22%
26%
30%
17%
33%
28%
31%
22%
18%
25%
27%
29%
21%
31%
22%
40%
20%
32%
33%
25%
36%
17%
Turn
Somewhat
Important
44%
50%
43%
40%
44%
43%
48%
42%
54%
. 43%
46%
42%
46%
43%
!
51%
40%
38%
48%
47%
56%
42%
46%
43%
i Around In
Not Very
Important
11%
13%
12%
8%
10%
12%
11%
\
10%
4%
20%
11%
11%
7%
16%
- 9%
13%
12%
12%
5%
7%
12%
6%
16%
vage
' Not at
all
Important
•i. 4% ,
I ^
: 2%
' 6%
3%
1-
1 -'
! 6%
4%
2%
i 3%
| 4%
: 5%
. ,|
i " ' 4%
' " • 4%
i
1
4%
3%
4%
4% .
2%
6%
°*
0%
5%
1%
7%

No Answer
/DK
14%
13%
13%
20%
22%
8%
12%
14%
17%
14%
14%
16%
14%
17%
5%
21%
8%,
15%
16%
5%
, 17%
11%
17%
  Sec.V, Q.#5: A -Study of Industry Response
A survey of facility environmental and public
         Percentages based on all surveyed
 to SARA Title III
   affairs officers,
respondents.

-------
                          Table 49:     ,
          REASONS FOR HAVING COMMUNICATION PROGRAMS

, -
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within. 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Decrease Demand for Regulations .
Very
Important
12%
9%
13%
13%
10% '
17%
6%
14%
11%
5%
12%
11%
12%
11%
13%
11%
13%
12%
5%
7%
12%
15%
8%
Somewhat
Important
31%
44% •
26%
28%
27%
29%
38%
36%
22%
29%
32%
29%
32% ,
30%
31%
31%
35%
31%
26%
40%
29%
37%
26%
Not Very
Important
33%
26%
38%
25% ,
31%
34%
32%
25%
41%
39%
33%
32%
31%
34%
34%
31%
30%
34%
26%
40%
31%
32%
32%
Not at
all
Important
12%
7%
12%
20%
12%
13%
12% •
13%
11%
13%
12%
13%
14%
10% .
15%
11%
12%
11%
26%
9%
13%
7%
17%
No Answer
/DK
13%
13%
12%
15%
20%
7%
.11%'
12%
15%
14%
12% .
15%
12%
15%
6%
17%
10%
13%
16%
5%
14%
.' ', . 9%
16% ,
  Sec.V, Q.#5: A-Study of Industry Response, to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 50:
           REASONS FOR HAVING COMMUNICATION PROGRAMS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200 •
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB~
Yes
No
PUBLIC INTEREST:
Increased
Same
Decreased
PUB . , AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
.Frightened Public
, [ • •
Very
Important
15%
11%
17%
18%
19%
14%
12%
14%
17%
,16%
15%
16%
15%
16%
- 15% ^
16%
15%
15%
. 21%
16%
. 14% .
13%
17%
Somewhat,
Important
29%
30%
31%
18%
30%
30%
25%
29%
28%
29%
)
28%
29%
28%
29%
'. 27%
30%
30%
28%
26%
ie%.
31%
29%
27%
Not Very
Important
32%
37%
27%
40%
24%
36%
37%
34%
26%
.. 32%.
34%
28%
32%
31%
3.8%
27%
33%
32%
26%
40%
31%
33%
31%
; Not at
r|- ' all.
Important
| 13%
9%
: . 15%
i 10%
f
,:' 8%
14%
-; 15%
I - • • .
'!' ' 12%
! 15%
11%
.' . 13%.
].' 12%
!'• 13% ./•
10%
! 15%
; 11%
|.. '"-"13%
; 12%
,! 16%
1 23%
i 10%
i
; 17%
\ 8%
No Answer
/DK
12%
: 13%
10%
15%
:'- 19%
5%
11%
'11%
15%
13%
11%
14%
12%
13%
5%
16% "
8%
13%
11%
5%
13%
8%
16%
  Sec.V, Q.#5: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 5.1:
        FREQUENCY OF VOLUNTARILY PROVIDING INFORMATION


Total Sample
INDUSTRY '
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /EEC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Info, about Plant. Operations-
Frequently
19% .
30%
is%
26%
6%
13%
42%
18%
19%
20%
20%
16%
-27%
5%
30%
10%
33%
10%
37%
43%
13%
31%
8%
Seldom
40%
41%
44%
24%
28%
53%
42%
. 41%
41%
38%
42%
36%
43%
36%
40%
40%
42%
44%
16%
48%
39%
45%
36%
Never
41%
30%
43%
50%
66%
34%
17% .
41% ..
41%
42%
37%
48%
'30%
59%
29%
50%
25%
46%
47%
10%
48%
24%
57%
  Sec V  Q #6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 52:          j:  .
         FREQUENCY OF VOLUNTARILY PROVIDING 'INFORMATION


Total Sample
INDUSTRY '
Pulp & Paper1
Chemical
Ref inery/Petro.
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes : ,
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same ,
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
SARA Title, III Forms
Frequently
18%
15%
18%
18%
18%
12%
25%
17%
17%
22%
18%
19%
20%
14%
23%
15%
25%
12%
42%
31%
15%
28%
10%
Seldom
24%
24%
26%
18%
18%
27%
28%
)
23%
25%
24%
26%
19%
27%
19%
25%
22%
28%
22%
21%
19%
25%
28%
20%
Never
59%
61%
56%
63%
63%
i 61%
48%
i 60%
j 58%
55%
56%
!j £1% :". .
j 53%.
67%
; 52%
64%
47%
66%
: 37%
; 50%
60%
, 45%
[' 69%
  Sec.V, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public: affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 53:      ,        •
        FREQUENCY OF VOLUNTARILY PROVIDING INFORMATION


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
.# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Facility Accident /Incident
History
Frequently
11%
15%
9%
8%
5%
8%
21%
9%
15%
9%
11%
104
13%
7%
12%
9%
17%
9%
6%
22%
7%
18%
3%
Seldom
25%
27% '
21% '
35%
18%
32%
31%
28%
19%
28%
24%
, 29%
31%
17%
27%
24%
27%
24%
33%
34%
25%
34%
19%
Never
64%
58%
69%
57%
77%
61%
48%
63%
65% '
63%
65%
62%
56%
76%
61%
66%
57%
67%
61%
44%
68%
48%
78%
  Sec.V, Q.#6: A .Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
            r -        "  .'•  Table 54:        ^
         FREQUENCY OF VOLUNTARILY PROVIDING INFORMATION

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
•Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up .
Same
Down
HOMES /BUS, /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No<
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Chemical Toxicity; (MSDS)
Frequently
28%
22%
32%
^25%
34%
26%
25%
31%
.18%
33%
29%
28%
26%
31%
26%
31%
28%
- 27%
47%
34%
28%
35%
22%
Seldom |
30% |
30% -
31% !
' 28% - j
16% |
42% I
33% :
i
28% I
32% i
" 31% ' .:;
-. |
'I
30% i
28%
32% !
27% i
33%
28%
- - t
, 33% '!
28% i
29% ;
27% .;
30% i
•i
33%
26% 1
. '1
Never
42%
48%
37%
47%
50%
32%
41%
41%
50%
35%
41%
44%
42%
42%
42%
42%
39%
45%
24%
39%
42%
31%
51%
  Sec.V, Q.#6: A Study of industry Response to SARA Title III
A survey of facility environmental and public affairs.officers,
         Percentages based on all surveyed respondents.

-------
                          Table 55:
        FREQUENCY OF VOLUNTARILY PROVIDING INFORMATION


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Dp
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
!What to Do' in Emergencies
Frequently
20%
23%
18%
22%
16%
22%
23%
17%
19%
28%
16% '
27%
2i%
18%
22%.
18%
28%
15%
33%
27%
19%
29%
12%
~ Seldom
34%
30%
38%
25%
26% ;
37%
42%
38%
37%
23%
41%
23%
39%
27%"
38%
31%
36%
35%
17%
44%
32%
42%
27%
Never
46%
47%
44%
53%
58%
41%
35% .
45% . ,.
44%
49%
43%
. 51%-
40%
55%
,40%
50% :
36%
50%
50%
29%
49%
30%
61%
  Sec.V. Q.#6: A Study of Industry Response to SARA
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table  56:         ;
        FREQUENCY  OF  VOLUNTARILY PROVIDING INFORMATION

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
UP
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE1 POL.
Yes
No
PUB . ENV . PROB .
Yes
No ' '
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Environmental Problems /Risks
Frequently
8%
13%
6%
8%
4%
8%
16%
9%
11%
6%
. 6%
12%
10%
6%
11%
6%
15%
6%
0%
15%
7%
17%
1%
Seldom
34%
34%
31%
41%
23% !
34%
49%
, 35%
36%
30%
38%
27%
42%
22%
43%
27%
43%
29%
44%
51%
30%
45%
24%
Never
58%
53%
62%
51%
73%
58%
35%
56%
53%
65%
56%
61%
49%
72%
46%
67%
42%
65%
56%
34%
62%
38% ,
75%
  Sec.V, Q.#6: A Study ,of Industry Response to SARA Title
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table  57:
        FREQUENCY OF VOLUNTARILY PROVIDING  INFORMATION
-

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Efforts to Reduce Health Threats
Frequently
13%
19%
10%
11%
4%
7%
30%
14%
13%
7%
10%
15%
16%
5%
20%
7%
20%
9%
17%
32% .
7%
25%
1%
Seldom
35%
31%
36%
38%
25%
47%
38%
37%
37%
33%
40%
29%
39%
31%
39% '
32%
45%
32%
28%
37% !
37%
42%
31%
Never
52%
50%
54%
51%
71%
47%
32%
49%
50%
59%
50%
56%
44%
64%
41%
61%
35%
60%
56%
32%
56%
33%
68%
  Sec.V, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.  >

-------
                           Table 58:
            TARGETS FOR PUBLIC INFORMATION PROGRAMS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes .
No
PUB. EKV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Groups Targeted For Comtaunications
Emergency
Respndrs .
62% v
56%
65%
60%
50%
64%
74%
64%
57%
59%
61% -
, -61%
68%
51%
72%
54%
72%
59%
53%
72%
: 59%
79%
46%
Gov't.
Officials
49%
50%
47%
53%
37%
46%
68%
; 53%
50%
39%
50%
46%
55%
38%
68%
34%
68%
41%
47%
65%
46%
64%
36%
Community
Leaders
48%
46%
46%
55%
23%
47%
78%
47%
48%
,46%
50%
41%
56%
31%
63,%
36%
78%
35%
47%
77%
41%
"7-4%"
24%
i General
' Public
34%
35%
i 33%
38%
i
i 10%
i 34%
j 65%
I;'': 35%
; r 39%
27% ,
',-'-34%
; 33%
i 40%
| -'22%.' '
i 44%
I 26%
! . 58%
i 24%
i 26%
,| , .
! 70%
1 26%
J 58%
12%
Health
Profs .
30%
22%
34%
28%
20%
36%
37% ..
36%
26%
20%
,31%
28%
35%
21%
37%
- 26% -
37%
29%
26%
33%
29%
41%
21%
     Rows sum to more than 100% due to multiple! responses.
  Sec.V, JQ.#7: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents. ;
             •'.-.••                         I                (continued)

-------
                          Table 58:
           TARGETS FOR PUBLIC INFORMATION PROGRAMS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200'
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Groups .Targeted For Communications
Media
25%
33%
23%
23%
6%
21%
57%
26%
30%
20%
28%
21%
33%
12%
41%
14%
50%
15%
26%
65%
16%
48%
6%
Educators
16%
13%
14%
25%
6%
11%
34%
14%
22%
13%
15%
16%
21%
6%
24%
9%
25%
10%
, 26%
35%
11%
29%
3%
Envir.
Activists
,11%
15%
8%
.18%
2%
7%
29%
13%
13%
7%
13%
8% ,
16% ,
3%
22%
5%:,.
27%
..'. 4%
21%
33%
6%
23%
2%
Not
Targeted
20%
20%
19%
23%
' \
29%
22%
5%
19%
20%
23%
21%
20%
15%
29%
13% ;
26%
8%
23%
42%
5%
25%
5%
34%
No Answer
7%
: 9%
6%
10%
15%,
4%
3%
7%
9%
'9% . . '
7%
9%
6%
10%
4%
' 10%
.7%
7%
5%
5%,
7%
2%
- 12%
     Rows sum to more than 100% due to. multiple responses.
  Sec.V, Q.#7: A Study of Industry Response to SARA Title^III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
            -               Table 59:         ; '
   INDUSTRY  TRADE ASSOCIATION SUPPORTS  COMMUNICATION EFFORTS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
,Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PrOB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Trade As soc. !
Encourage Efforts
•' . ' i
Yes
76%
56%
,86% .
73%
70%
77%
81% ,
79%
71%
71%
80%
64% .
78%
69%
83%
69%
82%
70%
88%
85%
73%
85%
65%
No
24% .'
44%
14%
28%
30%
23%
19%
21%
29%
29%
20%
36%
22%
31%
i
17%
31%
isi
30%
13%
15%
27%
t\
15%
35%
  Sec.V. Q.#9: A Study of Industry Response to. SARA Title III
A,survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 60:
              FORMS OF TRADE ASSOCIATION SUPPORT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 20 0.
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Form of Support
Training
Mater .
48%
26%
60%
38%
43%
56%
43%
52%
41%
43%
52%
39%
47%
47%
51%
47%
59%
.. 45%
42%
47%
48%
53%
43%
Info.
Clearing
-house
39%
28%
42%
45%
33%
36%
51%
43%
30%
39%
42%
34%
40%
36%
1
49%
34%
49%
36%
47%
60%
35%
54%
27%
Public
Mater.
35%
19%
46%
25%
30%
37%
38%
40%
37%
21%
37%
. 31%
39%
27%
42%
. 31%
46%
31%
37%
> 49%
' 32%
42%,
29%
Media
Support
28%
22%
35%
15%
24%
25%
35% ,
33%
26%
18%
29%
25%
34%
17%
34%
24%
39%
25%
21%
42%
25%
36%
21%
No Help
24%
41% <
13%
28%
28%
21%
18%
21%
28%
25%
20%
31%
21%
28%
16%
29%
19%
28%
11%
14%
25%
., 14%
33%
No
Answer
14%
17%
13%
15%
14%
16%
s 14%
'15%
11%
18%
13%
16%
14%
15%
14%
12%
Y%
13%
26%
9%
16%
11% '
17%
     Rows sum to more than 100% due to multiple responses.
  Sec.V, Q.#10: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 61:
         HAVE TRADE ASSOCIATION MATERIALS
      DEVELOPING/IMPLEMENTING A COMMUNITY
BEEN
OU1REACH

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than. 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL. ,
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST.
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Trade Assoc. Programs Helped?
Yes
30%
20%
35%
25%
16%
33%
43%
34%
28%
21%
33%
24%
35%
21%
,44%
21%
47%
24% . _
26%
51%
25%
44%
17%
No
46%
41%
46%
50%
52%
43%
37%
41%
48%
50%
45%
44%
44%
46%
39%
50%
42%
47%
47%
35%
47%
39%
50%
No Help .
24%
39%
19%
25%
31%
24%
20%
i 25%
24%
,,29%',.
; 22%
33%
22%
33%,
17%
;29%: .,
12%
29%
26%
. 14%
28%
17%
33%
  Sec.V, Q.#ll: A Study of Industry Response
A survey of facility environmental and publi<
         Percentages based on all surveyed r<
HELPFUL
    PROGRAM
   to SARA Title III
    affairs officers.
   spondents.

-------
                          Table 62:
          LEVEL OF -PUBLIC/MEDIA INTEREST IN FACILITY


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUR. ENV. PROB.
Yet
No •'',•'
PUB. AFF. STAFF
Yes ..'. '
No,
COMMUNI CATI ONS
Increased
Same/Decreased
PUBLIC INTEREST
Increased
27%
27%
24%
38% ,
13% '
28%
44%
23%
40%
23%
30%
22%
38%
11%
45%
14%
43%
23%
, 41%
15%
Same
64%
69%
65%
55%
73%
67%
49%
70% •
57%
60%
62%
69%
55%
79%
45% •
78%
50%
68%
53%
74%
Decreased
9%
1
'-' /
- 4%
10%
8%
13%
5%
6%
,7%
4%
17%
9%
9%
7%
11%
10%
8%
7%
9%
6%
11%
  Sec.VI, Q.#l: A Study of Industry Response to SARA Title III
A survey'of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 63:         !  -   '    •; '
   EXPERIENCED PUBLICIZED ENVIRONMENTAL PROBLEMS OR INCIDENTS


Total Sample
INDUSTRY
Pulp & Paper-
Chemical
Refinery /Petro.
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
PUB. ENV. PROB.
Yes
42%
44%
40%
45%
27%
45%
56%
40%
44%
43%
48%
30%
52%
24%
70%
29%
47%
64%
36%
51% ;
34%
No
58% ,
56%
60%
55%
73*s
55%
' 44%
i
60%
56%
57%
52%
70%
i ' .'
' 48%
765fe
, 30%
71%
53%
36% -
64%
49%
66%
  Sec.VI, Q.#2: A Study of Industry Response.to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 64:
    WOULD PUBLICITY ABOUT CHEMICALS USED CAUSE UNDUE ALARM


Total Sample ;
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than- 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Publicity About
Chems . Cause Alarm?
Yes
39%
31%
43%
• 36%
36%
49%
33%
39%
41%
38%
• 41%
36%
41%
• 37%
.48%
33%
51%
35%
32%
33%
41%
42%
37%
No
61%
69%
57%
64%
64%
51%
67%
61%
59%
62%
/•
59%
64%
59%
63%
52%
67%
49%
65%
68%
67%
59%
58%
63%
  Sec.VI, Q.#4: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table  65:          '
          ADMIRATION  OF  COMMUNITY  OR ACTIVIST' GROUP

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down ' * '
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Environmentalj
Practices Admire(d?
Yes
81%
73%
85%
80%
93%
86%
60%
"81%
87%
.78%
81%
81%
' 75%
92%
76%
85%
69%
86%
84%
64%.
86%
71%
91%
No 1 -
19%i
27%
15%;
20%|
7%
14%!
40.%!
19%
13%: ,
22%[
i
19%i
- • 19%!
"I- . "' •
25%!' *
8%
24%
15%i
31%
14%'
16%
1
36%
149i ; .
.. • i
29%'
9%
I.
  Sec.VI, Q.#5: A Study of Industry Responsejto SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 66:
       PUBLICLY TARGETED BY COMMUNITY OR ACTIVIST GROUP


Total Sample
INDUSTRY
Pulp & Paper-
Chemical
Refinery/Petro,
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
.No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Environmental
Problems Targeted?
Yes
21%
32%
17%
20%
11% ,'
19%
41%
16%
28%
29%
23%
19%
30%
8%
42%
7%
42%
12%-
32%
43%
17%
32%
13%
No
79%
68%
83%
80%
89%
81%
59%
84%
72%
71%,
77%
81%
70% '
92%
58%
93%
58%
88%
.68%.
57%
83%
68%
88%
  Sec.VI. Q.#6: A Study of Industry Response to SARA Title -III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 67 :
 CHANGES IN PUBLIC REQUESTS FOR-INFORMATION IN LAST FIVE YEARS.
.,
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL. -
Yes
No
PUB. ENV. PROS.
Yes
No .:.
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFE. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Changes in Requests for Information
Increased
17%
24%
11%
26%
4% '
14%
35%
12%
21%
21%
18%
13%
23%
5%
30%
6%
44%
6%
6%
37%
11%
29%
5%
Stayed Same
73%
" 64%: !
76% !
72%
80%
77% i
59% ;
79%
69%
63%
71%
76%
67%
82%
56%
86%
49%
88%
29%
- 56%
77%
64%
. 80%
Decreased
11%
12%
13%
3%
16%
9%
6%
9%
10%
15%
10%
12%
10%
13%
14%
8%
7%
6%
65%
7%
12%
7%
14%
  Sec.VI, Q.#7: A Study of Industry Response
-------
                          Table 68:           '  -
             FREQUENCY OF REQUESTS FROM THE MEDIA
                       IN THE PAST YEAR



Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF- EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Media
Never

69%

68%
73% ,
55%

86%
74%
40%

71%
60%
72%

70%
66%

60%
82%

46%
84%

48%
77%
67%

34%
76%

50%
84%
1-3 Times

22%
>
19%
21%
32%

.14%
20%
35%

19%
29%
22%

21%
26%

28%
15%

37%
12%

• 33%
20%
17%

37%
20%

32%
14% ..
3-8 Times

6%

8%
6%
3%

0%
3%
16%

6%
6%
4%

6%
5% '

6%
! 3%

10%
2%

7%
4%
17%

20%
2%

10%
2%
9 or More
Times
4%

6%
1%
11%

0%
3%
10%

3%
6%
2%

4%
.4%

6%
0%

7%
1%

12% v
0%
0%

10%
2%

. 8%
0%
  Sec.VI, Q.#8: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                    ,       Table 69:
        FREQUENCY OF REQUESTS  FROM HEALTH PROFESSIONALS
                        IN THE PAST YEAR    ,

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
N-^
P:TB. ENV. PROB,.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Health Professionals
Never
73%
75%
74%
66%
76% ,
78%
63%
73%
72%
76%
76%
68%
69%
80%
74%
74%
58% ...
79%
78%
66%
75%
63%
82%
1-3 Times
21%
21%
21%
24%
21%
16%
, 25%
20%
21%
22%
19%
24%
25%
, 14%
21%
20%
31%
17%
17%
27%
20%
28%
15%
3-8 Times
' 5*. '
r . •
4%
4%~
8%
2%
5*i
61
~
5%
6%
.2%
' .4% ' •-
' • -5%- '
5% . .
-; 3* ''
44
• • ' • 5%
10>b
•• 3i"
0%
. i
2%
5%
1
6%
3%
9 or More
Times
1% .
0%
2%
3%
0%
0%
5%
2%
2%
0%
1%
2% ,
1%
2%
1%
2%
•2%
'1% .
6%
' 5%
1%
3%
0%
  Sec.VI, Q.#8: A Study of Industry Response,to SARA Title III
A survey of facility environmental and public affairs officers..
         Percentages based on all surveyed respondents.

-------
                          Table 70:
      FREQUENCY OF REQUESTS FROM ENVIRONMENTAL ACTIVISTS
                       IN THE PAST YEAR          /, ,


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF- EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROS.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Environmental Activists
Never
78%
70% .
83%
74%
95%
85%
49%
80%
77%
78%
79%
79%
72%
91%
65%
89%
56%
89% ,
72%
49%
85%
63%
92%
1-3 Times
14%
17%
13%
16%
4%
8%
35%
15%
11%
15%
15%
12%
18%
7%
22%
9%
24%
r '»*
28%
34%
10%
24%,
5%
3-8 Times
6%
9%
4%
5%
1%
5%
. 11%
4%
8%
6%
5%
6%
7%
2%
10%
2%
15%
2%
0%
15%
3%
9%
3%
9 or More
Times
2%
4%
0%
5% •
0%
1%
5%
1%
4%
2% ,
. ,1%
2%
3%
0%
3%
0%
5%
0%
0%
2%
2%
4%
0%
  Sec.VI. Q.#8: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table 71:         U
          FREQUENCY OF REQUESTS FROM COMMUNITY LEADERS
             .           IN THE PAST YEAR     !



Total Sample

INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No ,
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Community Leaders
Never

68%


60%
7.2%
66%

• . 83%
71%
46%

71%
57%
76%

68%
. 71%

60%
83 s

60%
75%
'
53%
74%
78%

46%
74%

54%
82%
1-3 Times

25%


32%
23%
24%

14%
26%
38%

23%
34%
20%

26%
. 23%

31%
15%

29%
22%

34%
23%
11%

34%
23%/

33%
18%
3-8 Ti!mes
i,
• 4%l
,i
i
4%
2%
11%
1
; . I.
2%l
1,% . .
10%

4%
-. 6%
2%;
i -
5%
2%l

6%
1%
1
• 8%|- , .
2%

8%
'!%'..
i il%l ••
i
10%;
3%; '.
i •
9%
0%
9 or More
Times
2%


4%
2%
0%

0%
1%
6%

2%
4%
2%

.1%
4%

3%
1%

3%
> 2%

5% •
1%
0%

10%
1%

5%
0%
  Sec.VI. Q.#8: A Study of Industry Response jto SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                         Table 72:
            FREQUENCY OF REQUESTS FROM EDUCATORS
                      IN THE PAST YEAR


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery/Petro.
U OF. EMPLOYEES
Less than 50
51 to 200
More than 200
•BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased

Never :
81%
75%
84%
79%
96%
85%
57%
84%'
72%
85%
81%
82% .
73%
95%
76%
86%
69%
88% .
72%
59%
86%
75%
87%
Educal
L-3 Times
14%-
19%
13%
, 11%
4%
8%
35%
11%
19%
15%
, 14%
13%
19%
5%
16%
12%
20%
11%
17%
37%
9%
18%
10%
tors
3-8 Times
3%
.•-H -
2%
2%
8%
0%
4%
5%.
4%
4%
0%
3%
2%
4%
0%
4%
.2%
5%
1%
11%
2%
3%
4%
2%

J or .More
Times
2%
	
4%
1%
• 3%
0%
3%
3%
..
1%
6%
0%
1%
2%
3%
0%
3%
1%
5%
1%
0%
2%
':;.»
3%
1%
  qec VI  O #8- A Study of Industry Response to SARA Title III
A sSrvIy'o.lacility environmental and public affairs^offacers.
         Percentages based on all surveyed respondents.
                             i                  ,

-------
                          Table  73:          ;
        FREQUENCY OF  REQUESTS  FROM EMERGENCY  RESPONDERS
                    ,    IN THE PAST YEAR


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up ,
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes .
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . , AFF . STAFF
Yes .
No
COMMUNICATIONS
Increased '
Same/Decreased
Emergency Responders
Never
40%
45% ,
37%
42%
45%
41%
33%
33%
53%
43%
38%
45%
3.8%
45%
35%
45%
32%
42%
56%
29%
43%
30%
50%
1-3 Times
- 49%
45%
52%
47%
51%
47%
49%
54%
32% '
56%
50%
48%
49%
49%
48%
49%
49%
51%
33%
49%
49%
54%
45%
3-8 Timess
8%
' •• i .
8%|
8%
8%
" •«!' •
8%
13%;
.' M';-
13%
2%
'' 9%,'
s%'
i • , -
i . ' ~ 'i '
io%!
,?•*! '
i3%;
. • 4%; .
t1 ' -1
i •"
12%
6%
ll%i -.'.
't
' !,' -
17*1
6%
isi
3%! .-
9 or More
Times
. 3%
2%
3%
, 3% -
0%
4%
5%
4%
2%
0%
3%
2%
3%
2%
' • • "3% ' •
2%
7%
1%
0%
5%
2%
: 4%
2V
  Sec.VI, Q.#8: A Study of Industry Response |to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                          Table 74:
        FREQUENCY OF REQUESTS FROM INDIVIDUAL CITIZENS
                       IN THE PAST YEAR




Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petrp .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Individual Citizens
i
Never

68%
-
58%
71%
71%

85%
74%
38%

70%
66%
65%

63%
77%

57%
85%

52%
80%

46%
76%
78%

39%
75%

52%
82%
1-3 Times

22%

25%
24%
11%

14%
22%
32%

21%
21%
24%

26%
15%

27%
13%

30%
16%

27%
22%
6%

27%
20%

28%
16%
3-8 Times

6%

9%
2%
13%
f
• 1%
3%
16%

3%
9%
9%

6%
6%

10%
. 0%

11%
2%
„
14%
2% ,
6%

20%
3%
	 i_j 	

13%
0%

9 or More
Times
5% ,
.' •"
8%
3%
5%

,0% !
1%
14%

6%
4%
2%

6%
2%

6%
2%

8%
2% -

14%
6%
11%

15%
2%

8%
2%
  Sec.VI. Q.#8: A Study of Industry Response to SARA Title III
A survey'of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 75:         >
         FREQUENCY OF REQUESTS FOR SARA TITLE: III FORMS
                     IN THE LAST FIVE YEARS  ;

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near,
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
.Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATI ONS
Increased
Same/Decreased'
SARA Title III Forms
i
Frequently
3%,,,
0%
4%
5%
1%
4%
5%
1%
4%
7%
2%
5%
4%
2%
.3%
3%
2%
3%
11%
5%
3%
. 5%
2%
Seldom
19%
17%
20%
18%
£ ' >
18% ,
15%
24%
14%
32%
15%
22%
12%
19%
19%
25%
13%
31%
11%
33%
27%
17%
20%
18%
j Never
l
i 78%
83%
76%
i 76%
i 81%
81%
; 71%
' ,85%
! 64%
• 78%
75%
j 83%
!. 78%
; 79%
)'
•1 , - • .
•i 71%
84%
,1 .
68%
\ 86%
56%
i
1 68%
\ 80%
75%
I 81%
  Sec.VI. Q.#9: A Study of Industry Response to SARA Title III
A survey of facility environmental and publici affairs officers.
         Percentages based on all surveyed respondents.

-------

-------
                           Table 77:       |
 FREQUENCY OF REQUESTS FOR GENERAL TOXICITYf INFORMATION
                     IN THE LAST FIVE YEARS
(MSDS)

Total Sample"
INDUSTRY ;
Pulp & Paper
Chemical
Ref inery/Petro.
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down. — • .
HOMES/BUS ./REC
Within 500 feet
Not Near
VISIBLE POL.
Yes , -
No
PUB. ENV. PROB.
Yes
No
PUBLIC .INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
General Toxicity (MSDS)
Frequently
11% .' -.' -
, 0% ,
15% ,
16%
15%
10%
6%
11%
6%
17%
12%
-' 10% ,
8%
15%
9%
.13%
1 - ' f
10%
10%
22%
10%
11%
8%
14%
Seldom
28%
,26%
30%
24%
24%
28% ,
34%
27%
36%
23%
31% !
23%
30%
26%
33%
25% , [..
41% •
' 24%
22%
32%
27%
35%
22%
Never
61%
, 74%
55%
61%
' 61%'
62%
60%
63%
58%
60%
57%
67%
62%
59%
58%
63_%
49%
66%
56%
59%
61%^
57%
64%
  Sec.VI, Q..#9: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
        . Percentages based on all surveyed [respondents.

-------
                          Table 78:
    FREQUENCY OF REQUESTS FOR 'WHAT TO 1)6'  IN EMERGENCIES
                    IN THE LAST FIVE YEARS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
,,ess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB «
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
'What to do' in Emergencies
frequently
5%
0%
7%
3%
1%
10%
3%
5%
2%
8%
5%
4%
3*
7%
5%
5%
3% , - '
5%
6%
5%
• 5%
6%
3%
Seldom
24%
23%
21%
34%
18%
18%
37%
20%
34% ' ,
21% ';
29%
14%
\ •••-. ,
28%
17%
.- 33%
17% .
47%
16%
. 12%
41%
20%
33%
16%
Never
71%
77,%
71%
63%
80%
72%
60%
76%
64%
71%
66%
82%
69%
76%
63%
.78%
50%
79%
82%
54%
76%
61%
81%
  Sec.VI, Q.#9: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                        ,   Table  79:        !
      FREQUENCY OF REQUESTS  FOR  EFFORTS  TO REDUCE RISKS
                     IN  THE LAST  FIVE YEARS!

'
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro i
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No ,'•'•'.
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
- ' ' !' •
Reports on Efforts; to Reduce
Risks
Frequently
3%
4%
2%
5%
0%
3%
8%
3%
6%
2%
2%
5%
4% ,
2%
6%
2%
7%
1%
6%
12%
1%
5%
2%
Seldom
. -15% ;
i
13% !
13% i.
24% :
6% !
13%
31%
14% i
17%
15% I
I '
/.
18% •
10% |
17% i
12%' ,;
19% f
13% ]
- . " !
34% [
- 9% - ,!•
6% ;
24% ;
13% :
1
23%
8% ;,
Never
82%
83%
85%
71%
94%
85%
61%
83%
77%
83%
79%.
86%
79%
8( 6
75%
•86%
. 59%
9,0%
, 89%
63%
86%
72%
90%
  Sec.VI, Q.#9: A Study of Industry Response to SARA,Title III
A survey of facility environmental and publtic affairs officers.
         Percentages based on all surveyedjrespondents.

-------
                          Table 80:
      FREQUENCY OF REQUESTS FOR EMERGENCY RESPONSE PLANS
                    IN TJHE LAST FIVE YEARS         :


Total Sample •
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes -
No
COMMUNI CATIONS
Increased
Same/Decreased
Emergency Response Plans
Frequently
7%
0%
9%
8%
1%
11%
8%
6%
4%
9% '
7%
5%
6%
7%
9%
5%
10%
5%
6%
12%
5%
10%
3%
Seldom
32%
32%
32%
29%
25%
27%
45%
30%
42%
24%.
. 35%
26%
36%
25%
36%
28%
49% ,
24%
28%
39% v
30%
38%
26%
Never
62%
68%
59%
63% " :
73"%
62%
, 47%
64%
54%
67%
58%
70%
58%
68% :
55%
68%
41%
71%
67%
49%
65%
52%
71%
  Sec.VI, Q.#9: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table  81:        . |
      CONDUCTED  EMPLOYEE  COMMUNICATION TRAINING SESSIONS
                        IN THE  PAST YEAR

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES .
Less than 50
51 to ^200 •
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased.
Employee :
Communication
Training !
Yes
34%
38%
35%
.28%
21%
28%
58%
36%
31%
33%
35%
33%
37%
28%
38%
31%
54%
24%
47%
58%
29%
48%
22%
•No'j.
66%j
L '
62%!
65%
72%
j '
79%
72%
42%
"t.
64%
69%
67%
1 . ' j
65%
67%
63%
72% '
' . -1
j
62^s
69%
464 • .
76%
53%
'• " -i
,- 42%
71*'
•52%; ', -
78%
 Sec.VII, Q.#l: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 82:
     PERCENTAGE OF EMPLOYEES COMMUNICATING WITH THE PUBLIC
              WHO HAVE HAD COMMUNICATION TRAINING




Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF, STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Percentage who have had Communication
Training
No
Training
66%

63%
66%
73%

79%
74%
43%

65%
70%
68%

67%
67%

63%
73%

62%
70%

47%
77%
53%

42%
72%

53%
79%
Less than
30%
19%

26%
20%
8%

16%
17%
25%

19%
17%
21%

21%
16%

22%
16%

17%
20%

30%
14%
21%

16%
21%

27%
12%
30% to
60%
5%
. .
4%
5%
5%

0%
3%
12%

3%
6%
5%

5%
4%

5%
...3%

8%
2%

12%
2%
0%

16%
2%.

6% •-.
3%
More than
60%
10%

7%
9%
15%
, -
5%
7%
20%

13%:
7% , .
.5%

8%
13%

10%
8%

13%
8%

12%
7%
26%,

\ 26%
6%

14%
6%
 Sec.VII, Q.#2: A Study of Industry Response to SARA Title Til
A survey of facility environmental and public affairs officers,
    Percentages based on those whose facility has conducted
       communication training sessions in the past year.

-------
                          .Table  83:         !
       TYPES OF EMPLOYEES COMMUNICATING WITH THE  PUBLIC.


Total Sample
INDUSTRY
Pulp & Paper '
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes.
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
COMMUNICATIONS
Increased
Same/Decreased
Types of Employeses
Plant
Manager
82%
88%
80%
82%
78%
78%
92%
82%
83%
81%
79%
87%
85%
75%
87%
77%
88%
80%
68%
90%
75%.
Environ-
mental
Affairs
Staff
53%
54%
53%
54%
34%
58%
71%
51%
52%
57%
55% "
48%
ei%
38%
73%
38%
74%
45%
47%
66%
41% , '
Corporate
Communi-
cations
53%
50%
51%
62%
44%
46%
75%
55%
54%
49%
56%
49%
57%
47%
56%
51%
55%
52%
58% '
58%
49% ,
Public
Affairs
Staff
19%
. 33%
11%
28%
.i;
5%
, 4% •
57%
i 18%
23%
19%
21%
16%
27%
: 6%
30%
12%
31%
- 15% ;
16%
30%
10%
Other
Technical
Facility
Staff
26%
25%
26%
28%
27%
25%
30%
31%
23%
23%
32%
18%
27%-
27%
24%
28%
40%
23%
16%
36,% ,
'19%
     Rows sum to more than 100% due to multiple! responses.  '
 Sec.VII, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.'.

-------
                           Table 84:             '  ;
         ENVIRONMENTAL LAWS HAVE MADE PUBLIC FEEL SAFER

Total Sample
INDUSTRY
Pulp &. Paper'
Chemical
Ref inery/Petro .
# OF- EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Made Public Feel Safer
Agree
Strongly
6%
2%
6%
8%
6%
7%
.3%
9%
0%
4%
7%
2% '
4%
7%
3%
7%
7%
4%
11%
2%
6%
4%
7%
Agree
Somewhat
30%
41%
24%
33%
24%
36%
32%
29%
34%
30%
30%
32%
29%
33%
31%
30%
37% ,
29%
26%
30%
30%
33%
28%
Disagree
Somewhat
43% .
43%
48%
28%
49%
. 37%
42%
39%
- 45%
50%
43%
43%
43% :
42%
41%
44%
' 32%
47%
37%
49%
42%
44%
41%
Disagree
Strongly
22%
15%
21%
33%
21%
20%
23%
,23%
21% ''
17%
20%
23%
23%
18%
25%
19%
25%
19%
26%
19%
22%
19%
23%
 Sec.VIII, Q.#l: -A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 85:      ,.    ]..
       ENVIRONMENTAL LAWS  HAVE CAUSED NEEDLEiSS CONCERN


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
UP • .
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Caused Needless Public Concern
Agree
Strongly
26%
30% '
23%
28%'
26%
24%
29%
23%
24%
' 34%
25%
29%
- 29%
22%
27%
26%
23%
26%
42%
30%
25%
24%
28%
Agree
Somewhat
55%
50%
61%
45%
55%
57%
52%
57%
52%
54%
56%
;- 54%
50%
62%
51% '
57%
58%
.54%
37%
49%
57%
58%
52%
Disagree
Somewhat
16%
t
17%
13%:
25%
14%
18%
15%
16%
20%
11%
17%
14%!
I .
19%
12%: ,
20%:
i3%r •
17%!
17%' ,
11%
21S
15%
14%
18%
Disagree
Strongly
3%
4%
3%
3%
5%
1%
' ' 3%'
3% .'
4%
2%
3%
4%
\ 2%
5%
2%
4%
2%
3%
11%
0%
3%
4%
3%
 Sec.VIII, Q.#l: -A Study of Industry Response  to SARA.Title III
A survey of facility environmental and public  affairs  officers.
         Percentages based on all surveyed respondents.

-------
                           Table 86:
        ENVIRONMENTAL LAWS HAVE REDUCED COMMUNITY RISKS
. .
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less' than. 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near ,
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Reduced Community Risks
Agree
Strongly
12%
11%
14%
8%
10%
15%
11%
14%
8%
11%
12%
11%
12%
11%
8%
14%
15%
9%
21%
7%
13%
13%
10%
Agree
Somewhat
52%
50%
54%
50%
53%
50%
54%
57%
. 43%
51%
56%
45%
53%
51%
53%
51%
48%
56%
32%
,49%
52%
50%
54%
Disagree
Somewhat
29%
35%
25%
35%
- 34%
, 26%"
28%
2.3%
42%
33%
26%
•'.•- 35%
30%
29%
33%
28%
30%
29%
37%
35%
28%
30%
28%
Disagree
Strongly
7% (
4% ;
8%
8%
4%
9%
8%
7%
8%
5% ...
6%
9%
5%
10%
6%
7%
7%
6%
11%
9%
6%
6%
8%
 Sec.VIII, Q.#l: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed, respondents.

-------
                          Table 87:        . !
      ENVIRONMENTAL LAWS HAVE INCREASED PRODUCTION COSTS
.

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI C ATI ONS
Increased
Same/Decreased
-Increased Production; Costs
Agree
Strongly
50%
46%
51%
55%
59%
42%
48%
45%
50%
61%
46%
57%
52%
46%
58%
43%
55%
46%
58%
45%
51%
47%
53%
Agree
Somewhat
41%
39%
44%
34% .
32%
49%
43%
45%
43%
3,1%
46%
33%
40%
43%
32%
48%
38%
42%
42%
40%
42%
43%
38%
Disagree
Somewhat
8%i
13%;
6%'
11%!
1
7%
9%
9%
10%
7%
: 7%;' • .
ss! • •'
10*1
. - !•'
89i /
10%
10%
8.% ' . '
)-' '
t
'?%•
114
°*.
14%
7% ,
;i
8%
' : 9% -
Disagree
Strongly
0%
2%
0%
0%
1%
6%
0%
1%
0%
0%
0%
1%
0%
1%
0%
1%
0%
1%
0%
0%
> 1%
1%
0%
 Sec.VIII. Q.#l: .A Study of Industry Response
A survey of facility environmental and public
         Percentages based on all surveyed
   to ,SARA Title III
   affairs officers.
respondents.

-------
                          Table 88:
      ENVIKONMENTAL LAWS HAVE DOWNGRADED MORE IMPORTANT
                   ENVIRONMENTAL PRIORITIES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down'
HOMES/BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Downgraded Other Environmental
Priorities
Agree
Strongly
24%
31%
20%
28%
23% •
13%
35%
20%
25%
28%
26%
20%
28%
17%
32%
17%
27%
20%
37%
35%
20%
25%
22%
Agree
Somewhat
35%
26% -
40%
.33%
35%
36%
34% ,
31%
39%
•41%
35%
37%
'3%
39%
1 35%
36%
43%
35%
11%
30%
37%
36%
35%
Disagree
Somewhat
35%
35%
33%
38%
32% ,
47%
26%
42%
30%
26%
37% .
32%
33%
38%
28%
39%
22%
40%
37%
28% ,
36%
30% •
39%
Disagree
Strongly
6%
7%
7%
3%
10%
4%
5%
7%
6%
6%,
3%
12%
7%
6%
5%
7%
8%
4%
16%
7%
6%
9%
3%
 Sec.VIII. Q.ttl: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 89:          j
      ENVIRONMENTAL LAWS HAVE ALLOWED FACILITY  TO, IMPROVE
      ENVIRONMENTAL PROTECTION WHILE  REMAINING  COMPETITIVE


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
'Same
Down
HOMES /BUS, /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes .
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Improved without Hurting
Competitiveness?
Agree
Strongly
4%
2%
• 5%
3%
6%
5%
0%
8%
0%
0%
4%
5% :
1%
8%
2%
5%
F
5%
4%
0%
2%
4%
3%
5%
Agree
Somewhat
27%
26%
26%
.30%
23%
34%
25%
26%
35%
22%
27%
28%
23%
34%
21% , •
33%
24%
28%
42%
17%
30%
27%
28%
Disagree
Somewhat
50%
49%
49%
53%
51%
: 47%
50%
\ ,
51% ..
46%
50%
52%
46%
1
i
'55%
41%
1 r , '
50%
49%
49%
52%
26%
55%
48%
52%
'47%: -
Disagree
Strongly
20%
23%
20%
15%
20%
13% v
25%
16%
19%'
2'8%
18%
22%
20%
' 16%
27%
13% '
22%
16%
32%
26%
17%
18%
20%
 Sec.;VIII, Q.#l: A Study of Industry Response; to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 90:
 ENVIRONMENTAL LAWS HAVE IMPROVED FACILITY'S COMMUNITY IMAGE


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro.
# OF "EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS .CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Improved Community Image
Agree
Strongly
6%
4%
7%
8%
7%
8%
3%
11%
0%
2%
6%
6%
5%
8%
2%
9%
10%
6%
0%
5%
7%
'• 6%
7%
Agree
Somewhat
45%
48%
44%
. 45%
46%
. 49%
43%.
50%
43%
40%
49%
40%
43%
49%
51%
41%
52%
41%
63%
44%
46%
49%
43%
Disagree
Somewhat
35%
35%
37%
28%
35%
29%
38%
31%
33%
42%
33%
36%
35% ,
34%
34%
35%
23%
41%
21%
37%
34%
30%-
37%
Disagree'.
Strongly
14%
13%
12%
20%
12%
14%
15%
8%,
24%
16%
11%
18%
" 17%
8%
13%
14%
15%
13%
16%
14%
13%
15% •
13%
 Sec VIII  Q.#l: -A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 91:          ;
             EFFECTIVENESS OF SUPERFUND (CERCLA)


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery /Petro .
# OF EMPLOYEES
Less thcin 50
51 to 200
More than 200
BUSINESS CHANGE
UP
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE .POL.
Ye ;
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Superfund (CERCLA) .
Very
Effective
5%
2%
6%
5%
2%
5%
8%
5%
4%
6%
5%
5%
5%
5%
5%
4%.
9%
3%
5%
10%
3%
6%
4%
Somewhat
Effective
35%
41%
32%
38%
33%
36%
34%
38%
33%
30%
37%
31%
29%
43%
30%
38%
38%
35%
26%
43%
33%
37%
32%
Not Very
Effective!
39%'
35%
42%i
31%j
39%
38%
39%,
39%
41%
34%;
, 38%
39%
42%i
34%
41% ,
37%
34%
40%
42%
36%
40%
38%
39%
Not
Effective
at All
21%
22%
20%-
26%
26%
20%
19%
18% ,
22%
30%
20%
25%
24%
18%
23%
22%
19%
22%
26%
12%
24%
19%
24%
 Sec.VIII, Q.#2: A Study of Industry Responses to SARA Title III
A survey of facility environmental and public: affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 92:
               EFFECTIVENESS OF SARA TITLE III


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
SARA Title III
Very
Effective
17%
13%
15%
26%
11%
19%
22%
19%
13%
15% .
17%
16%
17%
15% :
13%
19%
27%
12%
21%
19%
16%
18%
15%
Somewhat
Effective
48%
53%
50%
36%
49%
53%
38%
51%
50%
38%
49%
46%
44%
54%
43%
51%
39%
53%
42%
44%
48%
43% -.
51%
Not Very
Effective
25%
25%
26%
26%
25%
20%
32%
21%
31%
29%
27%
23%
29%
19%
35%
18%
31%
23%
26%
28%
26%
28%
24%
Not
Effective
at All
10%
9%
10%
13%
14%
8%
8%
9%
6%
18%
8%
15%
9%
12%
9%
12%
3%.
13%
11%
9%
11%
11%
10%
 Sec.VIII, Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table  93:          <
     EFFECTIVENESS OF RCRA  (HAZARDOUS WASTE  CONTROL  LAW)

'•''•-. ' •
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petrol
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES / BUS ./REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ^ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
RCRA (Hazardous Waste Coiitrol Law) '
Very
Effective
19%
17%
20%
. 21%
16%
19%
- 25%
24%
19%
11% '
20%
18%
17$
22*
17%
20%
22%
19%
11%
26%
18%
18%
21%
Somewhat
Effective
.58%
58%
59%
.54% ,
60%
57%
55%
59%
, 55%
58%.
56%
60%
57%
60%
56%
59%
61%
57%
47%
56%
58%
58%
57%
Not Very
Effective
17%
21%!
15%
1 21%
16%
19%
.••17%
12%
23%
, 22%
18%
15%
21%
11% ;
19% ''".
16% •
12%
17%
37%
14%. ~
18% v
[
16%
18%;
Not
Effective
at All
6% ,
4%
.' 6%'; •
5%
9%
5%
3%.
5%
4%
9%
. ; 5%
8%
5%
7%
8%
5%
5%
7%
5%
5% "
- ' 6% .
8%
4%
 Sec.VIII, Q.#2: A Study of Industry Response! to SARA Title III
A survey of facility environmental and public; affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 94:
                EFFECTIVENESS OF CLEAN AIR ACT


Total Sample
INDUSTRY
Pulp & Paper'
Chemical
Refinery /Petro.
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Clean "Air Act
Very
Effective
8%
10%
8%
8%
6%
4%
16%
6%
6%
15%
9%
7%
9%
6%
9%
7%-
7%
6%
21%
14%
6%
10%
7%
Somewhat
Effective
60%
58%
56%
77%
53%
70%
59%
60%
69%
56%
60%
63%
60%
63%
61%
61%
66%
60%
53%
74%
59%
62%
60%
Not Very
Effective
25%
31%
27%
10%
30%
19%
23%
27%
20%
22%
26%
22%
'27%
20%
23%
25%
~. 24%
25%
21%
10%
27'%
23%
25%
•-, Not
Effective
at. All
6%
2% ,
9%
5%
.11%
7%
••' 2%
7%
6%
7%
6%
7%
4%
11%
8%
6%
3%
8%
•5%
2%
8%
5%
8%
 Sec.VIII. Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 95:          |
               EFFECTIVENESS OF CLEAN %WATER ACT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro.
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF/ STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
• Clean Water Act
Very
Effective
13%
20%
11% .
' 13%
11%
8%
22%
11%
13%
19%
15%
10%
13%
13%
14%
12%
16%
11%
21%
19%
11%
16% ,,
11%
Somewhat
Effective
57%
51%
57%
67%
52%
, 64%
56%
61%
57%
50%
58%
56%
59%
54%
58%
57%
59,%
58%
47%
67%
56%
57%
. 57%
Not Very
Effective
23%
' |
24%
25%'
15% i
29%
18%
20%
22%'
22%' -
24%;
21%'
25%
22%
-245.:
21%
25%
21%
23%*
26%
- ; 124
25*
2-2% •.
23%
Not
Effective
at All
7%
6%
7%
5%
8%
10%
2%
6%
7%
7%,
6%
9%
6%
8%
' ' ! - •
8%
6% .
5% ,
8%
5%
2%
8%
5%
9%
 Sec.VIII, Q.#2: 'A Study of industry Response to SARA Title III
A survey of facility environmental arid public affairs officers.
         Percentages based on all surveyed respondents.

-------
         :                 Table 96:
        INCREASED OUR COMMUNITY INFORMATION ACTIVITIES
                  BECAUSE OF SARA TITLE III


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV, PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATI ONS
Increased
Same/Decreased
Increased Community Information
Activities :
Agree
Strongly
5%
2%
5%
8%
0%
4%
11%
3%
4%
7%
5%
4%
7%
1%
8%
2%
9%
3%
5%
12%
3%
9%
1%
Agree
Somewhat
45%
43%
49%
34%
38%
47%
53%.
43%
50% ,
45%
51%
36%
47%
41%
52%
39%
64%
38%
. 37%
45%
45%
56%
35%
Disagree
Somewhat
33%
41%
27%
39%
34%
- 35%
25%
41%
20%
25%
29%
38%
31%
33%
26%
37%
22%
38%
26%
I
33%
32%
27%
37%
Disagree ,
Strongly
18%
15%
19%
18%
28%
14%
11%
13%
26%
22%
16%
23%
15%
24%
14%
22%
5%
21%
32%
10%
. , 20%
8%
28%
 Sec.VIII, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 97 :          I
        FOCUS ON WORKER SAFETY BECAUSE OF SARA TITLE III
-•
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROS.
Yes
No'
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Worker Safety is More Important
Agree
Strongly
41%
43%
45%
29%
47%
45%
'30%
42%
43%
38%
41%
41%
38%
47%
30%
48% .
31%
43%
47%
, 27%
45%
35%
46%
Agree
Somewhat
37%
46%
30%
47%
37%
39%
38%
39% ."•
41%
36%
40%
36%
40%
35%
39%
38%
38%
40%
32% .
39%
37%
34%
42%
Disagree
Somewhat
12%
!
9% '
12%'
18*i
!
1 7% ' -
11%
21%
10%
11%
18%
12%
13%
" , 1
14%'
' 9* '•
20%!
7%
/•[
21%;
9%
ii%!
i i
• 20%
11%
1 ' ,
1
19%'
6%
Disagree
Strongly
9%
2%
13%
5%
9%
5%
11%
10%
6%
9% .
8%
9% . '
8%
9%
10%
8%
10%
8%
11%
15%
7%
12%
, '6%
 Sec.VIII, Q.#3: A Study; of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                         Table  98:           "   . '     ,
    CHANGED  PRODUCTION  PROCESSES BECAUSE OF,SARA TITLE III


Total Sample •
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less' than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Changed Production Processes
Agree
Strongly
14% ,-
19%
13%
13%
8%
22%
16%
16%
13%
14%
13%
18%
12%
19%
10%
18%
9%
17%
16%
5%
17%
14%
16%
Agree
Somewhat
41%
37%
46%
29%
50%
35%
38% .
41%
48%
38%
43%
40%
40%
44%
38%
45% '
45%
43%
32%
40%
42%
39%
43%
Disagree
Somewhat
27%
31%
22%
37%
20%
31%
30%
28%
24%
25%
29%
21%
30%
20%
36%
20% ,.
29%
26%
21%
43%
23%
29%
, 24%
_ 	 — —
Disagree
Strongly
18%
13%
19% ,
. 21%
22%
12%
17%
16%
15%
23%
15%
21%
18%
16%
v 17%
18%
17%
.. 15%
32%
12%
19%
18%
17%
. 	 . 	 : 	 —
 Sec VIII  Q #3- A Study ,of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 99:
             MORE ATTENTIVE TO HAZARDOUS SUBSTANCES
                   BECAUSE OF SARA TITLE III


Total Sample
INDUSTRY
Pulp, & Paper
Chemical
Ref inery/Petro .
# OP EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No .'
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF., STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
More Attei
Agree
Strongly
46%
52%
, 44%
; 45%
47%
. "50%
42%
49%
46%
41%
44%'
51%
44%
50%
30%
58%
34%
53%
37%
38%
49%
43%
49%
itive to H«
Agree
Somewhat
38%
39%
36%
42%
38%
38%
36%
33%
39%
46%,
42% '
31%
39%
35%
50%
29%
47%
35%
32%
31%
38%
38%
38%
azardous S\
Disagree
Somewhat
10%
1 . •
4%
13%
8%
• i -
10%
8%
13%
, i
10%
, 11%
11%
9%
13*1
I
• 12%
8%
'12% ',
8% -.-
i
•1 '
12%
7%
21%"
i i
21«.
8%i
1
12%
9% , ;
ibstances
Disagree
Strongly
6%
6%
6%
5%.
5%
. 4%
9%
9%
, 4%
; 2%
6%
6%
5% "'
7%
8%
5%
7%
5%
11%
10%
5%
8%
4%
 Sec.VIII, Q.#3: -A Study of .Industry Response to SARA Title III
A survey of facility environmental and,public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 100:
    ELIMINATED USE OF SUBSTANCES BECAUSE OF SARA TITLE III


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# OF- EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes ,
No
COMMUNICATIONS
Increased
Same/Decreased
Eliminated Substances
Agree
Strongly
29%
37%
26%
29%
27%
31%
31%
32%
35%
18%
29%
31%>
28%
32%
20%
35%
19%
32% '
37%
29%
29%.
28%
30%
Agree
Somewhat
28%
33%
23%
34%
22%
31%
30%
27%
35%
21%
29%
26%
28%
26%
34%
22%
40%
25%
11%
31% •
27%
21%
33%
Disagree
Somewhat
22%
15%
27%
16%
27%
20%
20%
22%
13%
34%
24%
20%
23%
23%
27%
20%
22%
22%
32%
24%
23%
26%
20%

Disagree
Strongly
21%
15%
24%
21%
24%
18%
19%
19%
17%
27%
19%
24%
21%
19%
19%
22%
19%
21%
21%
17%
21%
24%
18%
 Sec.VIII, Q.#3: -A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                            Table 101:   ,   .-'{ •
       REDUCED USE OF SUBSTANCES BECAUSE OF SARA TITLE III

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up>
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Reduced Use of Substances
Agree
Strongly
30%
39%
26%
32%
26%
35%
35%
37% -••
31%
20%,
33%
28%
29%
34%
27%
35%
28%
30%
53%
39%
29%
" 28%
34%
Agree
Somewhat
36%
46%
32%
38%
35%
34%
40%
37%
41%
' 31%
40%
31%
38%
33%
35%
35%
35%
39%
11%
34%
37%
32%
38%
Disagaree
Somewhat
17%
6%
23%
11%
16%
19%
14%
14%
11% , •
27%
13%
22%
. 17%
16%
1- •
21%'
14%
18%'
16%
21%;
. 17%
.16%
21*f
13%;
Disagree
Strongly
17%
9%
:i9%
19%
23%
12%
11%
13%
17%
22% /-
, 14% ,
19%
•15% •
17%
17%
16%
19%
15%
16%
10%
18%
19%
14%
 Sec.VIII, Q<#3: -A Study of Industry Response! to  SARA  Title  III,
A survey of facility environmental and public!'affairs  officers.
         Percentages based on all surveyed respondents.

-------
                          Table 102:
      INCREASED MEDIA INTEREST BECAUSE 'OF SARA TITLE III


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
• Increased Media Interest
Agree
Strongly
8%
9%
7%
8%
1%
7%
17V
6%
11%
7%
7%
8% .
12%
1%
14%
2%
17%
3%
5%
19%
5%
12%
4%
Agree
Somewhat
21%
20%
22% .
16%
15%
26%
25%
17%
28%
23%
24%
18%
26%
14%
32%
13%
• 36%
15%
21%
29%
19% '
30%
13%
Disagree
Somewhat
42%
46%
38%
47%
38%
45%
41%
46%
37%
36%
41%
41%
41%
42%
' 36%
46%
34%
46%
37%
33%
44%
41%
42%
Disagree;
Strongly
30%
24%
33%
29%
45%
23%
17%
30%
24%
34%
28%
33%
. 21%
43%
18%
39%
12%
36%
37%
19%
32%
17%'
41%
 Sec.VIII, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table 103:        ',..''
     INCREASED ACTIVIST INTEREST BECAUSE OF SARA. TITLE III


Total Sample
INDUSTRY
Pulp & Paper -.
Chemical
Ref inery/Petro .
# OF. EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up '
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
N~
P TB . ENV . PROS .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Environmental Activists! Interest
Agree
Strongly
8%
J 13%
6%
8%
1%
8%
16%
5% ,
7%
13%
7%
8%
12%
1%
16%
1%
17%
2% -
11%
19%
5%
13%
3%
Agree
Somewhat
20%
20%
20%
18%
12%
22%
30%
19%
28%
14%
21%
18%
28%
7%
29%
^4%
.36%
12%
32%
33%
17%
', 30%
12%
Disagree
Somewhat
44%
! "
41%:
44%
47% j
43%
47%:
41%!
48%
43%
38%:
i
45%;
42%
37%j
. 55%|
| .
i 38%
48%
j
34%
51%:
26%
i •
36%
45%
44%
43%:
Disagree
Strongly
28%
26%
30%
26%
' 44%
23%
14%
28%
22%
36%
26%
32%
23%
38%
18%
37%
12%
35%
32%
,12%
33%
14%
42%
 Sec.VIII, Q.#3: A Study of Industry Response!  to  SARA Title III
A survey of facility environmental and public  affairs officers.
         Percentages based on all surveyed  resspondents.

-------
                          Table 104:
         PUBLIC HAS BEEN APATHETIC TO SARA TITLE III


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF- EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No - • '•
PUBLIC INTEREST
Increased
Same
Decreased
PUB . APF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Public Apathy
Agree
Strongly
33%
24%
36%
35%
42%
28%
25%
33%
26%
39%
33%
32% „
34%
31%
40%
28%
28%
34%
42%
21%
35%
31%
34%
Agree
Somewhat
46%
56%
44%
41%
38%
51%
52%
47%
50%
43%
45%
49%
46%
48%
40%
51%
43%
50%
32%
50%
46%
49%
45%
Disagree
Somewhat
13% :
15%
11%
14%
9%
15%
13%
12%
15%
11%
13%
11%
14%
9%
11% .
13%
21%
- 10%
0%
14%
11%
13%
12%
Disagree
Strongly
8%
6%
9%
11%
11%
5%
10%
9%
9%
7%
9%
8%
7%
11% •
9%
9%
,9%
6%
26%
14%
,7%
7%
10%
 Sec.VIII. Q.#3: -A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
                           Table 105:         ;
 PERCENTAGE OF OPERATING COSTS SPENT COMMUNICATING WITH PUBLIC
• • '• •
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# OF 'EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down '• ,
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes '., ;
No •
PUB. ENV. PROB.'
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
% of ,Operl Costs Spent on Communication
Less than
.5%
87% .
88%
87%
86%
95%
83%
82%
84%
94%
88%
85%
91%
88%
8 €.« ,
88%
86%
, 80%
90%
83%
83%
88%
82%
• 92%.
,5% to 1%
9%
10%
' 10%
6%
4%
11%
13% .
12%
4%
8%
, 12%
4%
' 9i
8%
10%
.8%.
14% ;
6%
17%
15%
8%
11%
7%
1% to '2%;
2%
0%,
2%
• 6%| .
1%
4%
2%
i
3%
2%
2%
1%
4%
1%
5%
' ' f- '-
0%
. '4%;'"-'.
2^
3%
.°v
0%
3% "
4%
1%
More than
2%
1%
2%
v 1%
3%
0%
1%
3%
2%
0%
2%
.1%"
1%
2%
IV
- 1%
2%
4%
1%
0%
t ' >
3%
.1%
3%
0%
 Sec:VIII, Q.#4: 'A Study of Industry Response to SARA Title III
A survey of facility environmental and public: affairs officers.
         Percentages based on all surveyed respondents.

-------
                          Table, 106:
               NUMBER OF EMPLOYEES AT FACILITY


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Pet'ro .
BUSINESS CHANGE
Up
Same
Down ,
HOMES/BUS . /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFP. STAFF
Yes •
No
COMMUNICATIONS
Increased
Same/Decreased
Number of . Employees
Less than
50
38%
9%
50%
41%
38%
33%
43% -
36%
41%
28%
54%
25%
47%
18%
43%
58%
9%
44%
24%
50%
1 to 200
32%
33%' .
32%
31%
38%
31% • .
27%
33%
34%
33%
34%
37%
32%
35%
35%
. 21%.
7%
41%
, 33%
34% ,
More than
200
36%
57%
18%
28%
25%
35%
30%
31%
25%
39%
.11% •
38%
22%
47%
22%
21%
84%
15%
43%
16%
  Sec.X, Q.-#2: A Study of Industry Response to SARA Tit 1? Ill
A survey of facility environmental and public affairs .officers
         Percentages based on all surveyed respondents.

-------
                           Table 107:        |   '•
        CHANGE IN FACILITY'S BUSINESS IN LASTiFIVE YEARS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased •
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
BUSINESS CHANGE
Up
52%
43%
57%
53%
(. '
51%
58%
45%
55%
46%
50%
53%
49%
53%
45%
56%
42%
49%
54%
53%
52%
Same
24%
28%
21%
25%
21%
22%
29%
27%
19%
27%
18%
26%
23%
35%
21%
11%,
28%
. 22%
25%
22%
Down
f 24% •
30%
/- 22%
.23%
28% .
!• 20%
26%
18%
35%
22%
28%
25% .
24%
20%
23%
47.%
. 23% -
: 24% ,
22%
.27%
  Sec.X, Q.#3: A Study of Industry Response to SARA Title III
A survey of facility environmental and public1 affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 108:  •
     ENVIRONMENTAL PROBLEMS EXPERIENCED IN PAST FIVE YEARS




Total Sample
INDUSTRY
Pulp & Paper .
Chemical
Ref inery/Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No

COMMUNI CATIONS
Increased
Same/Decreased
Specific Environmental Problems
Notice of
Violation

47%

52%
42%
55%

32%
50%
59%
' 43%
45%
54%
50%
39%
55%
32%

70%
29%
68%
36%
53%
57%
43%

52%
41%
Reportable
Haz . Waste
Spill

24%

17%
,26%
25%

18%
19%
38%
25%
23%
22% _.
26%
19%
28%
15%

38%
13%
35%
18%
32%
38%
20%

32%
17%
Difficulty
Obtaining
Permits

23%

27%
18%
30%

14%
14%
44%
21% .
25%
22%
24%
19%
28% -'
14%

39%
10%
40%
14%
32%
40%
18%

30%
16%
Reportable
Air Toxics
Release

20%

31%
14%
25%

7%
14%
44%
19%
. 19%
22%
26%
10%,
29%
5%
-
36%
8%
35%
12%
32%
48%
13%

31%
10%
i
Implement i
RCRA ]
Correct ive j
Action i
i
13%

8%
14%
18%

8%
7%
28%
16%
9%
11%
11%
17%
18%
6% '

24%
i
'6%'' ;
i-
23% '
I
9%
' 1.1* j
i
29% i
10% .
L -
1
21% i
7% '
   Sec.X, Q.#4: A Study of Industry Response to SARA Title III
 A survey of facility environmental and public affairs officers,
Percentages based on all surveyed respondents; multiple responses.
                                                            (continued)

-------
                           Table 108:        [    ,
     ENVIRONMENTAL PROBLEMS EXPERIENCED IN PAST FIVE YEARS
L - t '
.'<•'•'
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
.# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
UP
Same
Down -
HOMES /BUS. /REC
Within 500 .feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC, INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATI ONS
Increased
Same/Decreased
Specific Environmental Problems
Finding
TSD
Facility
13% ,
0%
• 14%
28%
9%
15%
16%
11%
19%
11%
s ' ^
15% ;
10%
15%
9%
20%
9%
23%
8%
21%
14%
12%
17%
10%
Designated
Superfund
Site
3%
2%
2%
8%
1%
4%
6%
3%
6%
2%
5%
1%
5%
1%
5%
.2%
5%
. 2%
11%
" '•• 5% «
3%
3%
4%
None of
These
39%
35%
42%
33%
55%
36%
20%
41%
36%
37%
32%
51%
29%
55%
12%
57%
17%
49%
21%
21%
43%
29% •-
46%
   Sec.X, Q.#4: A Study of Industry Response to SARA,Title III
 A survey of facility environmental and publiic affairs officers.
Percentages based on all surveyed respondents; multiple responses.

-------
                          Table 109:                     .
    FACILITY TRACKS TOXIC SUBSTANCES AND HAZARDOUS WASTES


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES/BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB . ENV . PROB .
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Facility Tracks
Toxic Substances
and Wastes
Yes
70%
72%
68%
74%
49%
86%
82%
74%
70%
65%
72%
69%
72%
69%
78%
66%
77%
70%
67%
86%
68% .
73%
70%
No
30%
28%
32%
26%
51%
'. 14%
18%
26%
30%
35%
28%
31%
28%
31%
22%
34%
23%
30%
33%
14%
32%
27%
30%
  Sec.X, Q.#5: A-Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.

-------
• ' ' • . ' . 1 . .
Table 110: I
FACILITY HAS WRITTEN POLICY SUPPORTING WJASTE REDUCTION
,t

/


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Pet ro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /.REC
Within 500 feet
Npt Near
VISIBLE POL.
Yes
No
PUB. ENV. PROS.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Written Waste;
Reduction Policy
Yes
73%
61%
79%
. U73%
67%
78%
77%
78%
72%
65%
70%
79% :
74%
72%
75%
74%
82%
71%
79% N
77%
72%
76%
71%
No I
27%
1
39%
21%
28%
33%
22%
23%
r
22%
28%
35%!
30%
21%
26%
28%
i.
i
255k
26%
I
'!
18%
, 29%
21%
23%
28%
24%
29%
"
  Sec.X, Q.#6: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                          Table 111:
                FACILITY HAS  A PARENT COMPANY
•

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROS.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATI ONS
Increased
Same/Decreased
Facility Has Parent
Company
Yes
67%
76%
63%
68%
44%
72%
91%
68%
72%
61%
71%
61%
80%
47%
83%
„ 57%
87%
61%
68%
88%
63%
79%
58%
No
33%
24%
37%
33%
56%
28%
9%
32%
28%
39%
29%
39%
20%
53%
17%
43%
13%
39%
32%
12% ,
37%
21%
43%
  Sec X  Q #7: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table 112:
           DEVELOPMENT OF WASTE MINIMIZATION
 POLICIES



Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No ,
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF, STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased


Developed
at Parent
19%
27%
18%
13%
16%
22%
20%
23%
19%
11%.
20%
19%
25%
• 11%
23%
18%
32%
16%
17%
19%
19%
24%
16%

Developmer
Developed
on Site
33%
33%
32%
35%
20%
41%
40%
32%
38%
31%
31%
36%
35%
29%
41%
27%
38%
32%
28%
40%
32%
37%
30%

it of Waste
Developed
at Both
8%
4%
7%
. . 15%
2%
3%
20%
5 %
8%
13%
10%
4%
11%
2%
11%
5%
12%
6%
11%
19%
5%
11%
4%

s Policies
Don't
Have
Policy
7%
12%
6%
5%
5%
5%
11%
7%
8%
5%
9%
2%
8%
4%
8%
5%
'5%
6%
,11%
12% , .
6%
7%
7% -,


No Parent
33%
25%
38%
,33%
56%
29%
9%
33%
28%
40%
30%
39%
21%
53%
17% •
44%
-13%
40%
33%
12%
38%
2.1%
43%
  Sec.X, Q. #8: A Study of Industry Response
A1 survey of facility environmental and public
         Percentages based on all surveyed re
to SARA Title III
  affairs officers
 spondents.

-------
                         Table 113:
               SPECIFIC WASTE REDUCTION GOALS
            AS PART OF WASTE MINIMIZATION POLICY

*
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery/Petro.
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS . /REC
Within 500 feet
Not Near
VISIBLE POL.
Yes •
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
T"\af T-^a G*»d
Specific Waste Reduction Goals
Yes
52%
50%
57%
38%
44%
53%
63%
50%
61%
48%
51%
54%
55%
47%
55%
53%
60%
53%
42%
No
38%
35%
35%
53%
44%
39%
26%
42%
28%
39%
36%
40%
34%
44%
35%
38%
35%
36%
47%
No Answer/
Don't Know
10%
15%
8%
10%
12%
8%
11%
8%
11% -
13%
13% ,
6%
11%
9"
10%
9% ,
5%
• 11%
11%
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
60%
53%
42%

67%
49%

55%
51%
35%
36%
47%

19%
43%

37%
38%
5%
• 11%
11%

14%
8%

8%
11%
  Sec X  Q #9- A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
                           Table 114:       j
                PUBLICIZED WASTE REDUCTION GOALS

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
t of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down .
HOMES/BUS . /REC
Within 500 feet
Not Near,
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF, STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Publicized Waste Reduction Goals
Yes
17%
11%
22%
10%
7%
18%
28%
17%
15%
16%
15%
19%
16%
16%
21%
14% '
29%
14%:
5%
33%
12%
25%
9%
NO
34%
38%
34%
28%
36%
34%
35%
32%
44%
32%
36%
34%
39%
29%
34%
38%
31% ,
39%
37%
33%
36%
29%
41%
No Goals
38%
36%
36%
53fe
45%
41% .
26%
''" 42% '
29%
39%
371
41%
'•34%
45%
36%
39%
36%
36%
47%
19%
44%
38%
39%
No Answer
10%
15%
8%
10%
12%
8%
11%
9%
12%
13%
13%
6%
'.'• 11%
9%
10%
9%
5%
11%
11%
14%
8%
9%
11%
  Sec.X, Q.#10: A. Study of Industry Response! to SARA Title III
A survey -of facility environmental and public affairs officers,
       Percentages based on all those whose waste policy
               includes specific reduction goals.

-------
                          Table 115:
   PERCENTAGE OF OPERATING COSTS — POLLUTION CONTROL COSTS


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATIONS
Increased
Same/Decreased
Percentage of Operations Costs Spent on Pollution
Control
Less than
1%
25%
22%
23%
38%
41%
20%
12%
26%
24%
, 25%
29%
20%
18%
38%
19%
30%
20%
29%
11%
14%
28%
23%
28%
1% to 3%
38%
35%
40%
33% .
31%
41%
40%
40%
30%
39%
34%
42%
37%
37%
33%
40%
30%
38%
58%
44%
36%
32%
42%
4% to 5%
12%
15%
13%
3%
6%
17%
14%
13%
15%
7%
10%
14%
' 14%
8%
13%
11%
13%
11%
16%
9%
.13%
13%
,11%
More than
5%
14%
13%
13%
20%
9%
11%
25%
ii%
20%
14% .
15%
13%
19%
7%
25%
6%
27%
10% l
5%
26%
12%
21%
8%
No ,
Answer/
Don ' t
Know
11%
15%
10%
8%
13%'
12%
9%
10%
- 11%
14%
12%
11%
12%
10%
10%
12%
10%
12% ,
11%
7%
1 12%
11%
11%
  Sec.X, Q.#ll: A- Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                           Table 116:
           LOCAL FACILITIES WITHIN 500 FEET OF PLANT
• ' . • , . - - - - - , ••' • • ' • <• ' ' •
• •
Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
#. of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
UP '
Same
Down
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNI CATI ONS
Increased
Same/Decreased
Specific Facility
Homes or
Apartments
40%
48%
36%
43% ,
31%
1 45% .
49%
42%
,44%
36%
50%
26%
51%
34% '-
52%
38%
37%
56%
38%
41%
42%
Office
Buildings
•29%
24%
31%
30%
34%
30%
22%
34%
30%.
20%
28%
33%
33%
27%
30%
29%
32%
23%
31%
25%
34%
Wildlife,
Wetlands
or Nature
Preserves
19%
26%
17%
20%
13%
17%
34%
18%
24%
21%
29%
6%
27%
15%
23%
18%"
26%
33%
17%
23%
18%
Parks or
Recreation
Areas
14%
22%
11%
10%
f
5%
13%
26%
16%
15%
7%
17%
7%
17%
11%
22%
11%
, V5%
26%
11%
17%
11%
Schools or
Day Care
..5%
6%
-6%
5%
3%
3%
11%
5%
4%
7%
8%
1%
8%
4%
8%
4%
, 5%
12%
4%
4%
7%
     Rows sum to more than 100% due to multiple responses.
  Sec.IX, Q.#l: A Study of Industry Response!to SARA Title III
A survey of facility environmental and public affairs officers.
         Percentages based on all surveyed respondents.
                                            I,              (continued)

-------
                          Table 116:
          LOCAL FACILITIES WITHIN 500 FEET OF PLANT


Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# of EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased - ,
Same/Decreased
Specific Facility
Hospitals
or Nursing
Homes
1%
4%
0%
0%
o*
1%
2%
2%
0%
0%
1%
0%
1%
1% •
2%
1%
0%
0%
1%
1%
1%'
None of
These
38%
39%
38%
35%
41%
38%
32%
33%
, 30%
54%
31%
47%
27%
44%
30%
39%
37%
30%
38%
39%
36%
     Rows sum to more than 100% due to multiple responses.
  Sec.IX, Q.#l-: A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                            Table 117:        !
                  VISIBLE ASPECTS OF PRODUCTION

Total Sample
INDUSTRY
Pulp & Paper
Chemical
Ref inery/Pe-tro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REG
Within 500 feet
Not Near
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Aspects of Production
Odors
40%
54%
32%
50%
30%
34%
63%
. 37%
50%
39%
45%
33%
59%.
27% .
63%
31%
37%
69%
33%
50%
33%
Plumes
from
Smoke-
stacks
30%
46%
21%
35%
10%
25%
. 58%
26%
33%
29%
35%
18%
49%
14%
<
50%
19%
32%
67%
. 19%
42%
17%
Trucks to
and from
Facility
26%
39%
15%
45%
19%
25%
41%
27%
26%
27%
34%.
15%
28%
26%
r 33%
25%
21%
43%
23%
30%
24%
Visible
Water
Discharge
\ 13%
! •' 31%
6%
! 13%
3%
! 12%
! 28%
7%
26%
14%
14%
12% ,
20%
8%
23%
9%
H.%
31%
9%
18%
' 9%
Visible
Flares
Burning
11%
0%
8%
35%
1%
8%
27%
I
10%
15%
7%
10% j
11%
1
. - 1
18%
5%
23%
5%
16%
31%
6%
;
i
17%
5%
     Rows sum to more than 100% due to multiple responses.
  Sec.IX, Q.#2: A Study of Industry Response to SARA Title III
A survey of facility environmental and public: affairs officers. -
         Percentages based on all surveyed respondents.
                                             i              (continued)

-------
                          Table 117:
                VISIBLE ASPECTS OF PRODUCTION


Total Sample
INDUSTRY
Pulp & , Paper
Chemical
Ref inery/Petro .
# of EMPLOYEES
jess than 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC
Within 500 feet
Not Near-
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Aspects of
Production
None of
These
39%
22%
47%
35%
55%
39%
16%
40%
30%
45%.
33%
49%
23%
50%
15%
47%
47%
12%
44%
30%
46%
     Rows sum to more than 100% due to multiple responses.
  Sec.IX, Q.#2: A Study of Industry Response to SARA Title III
A survey'of facility environmental and public affairs officers,
         Percentages based on all surveyed respondents.

-------
                               Table 118:
            POLLUTION REDUCTION BY COMMUNICATION
ACTIVITIES




Total Sample
INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# of EMPLOYEES
Less than 50
51 to 200
More than 200 ,
COMM. INFO.
PROGRAM
Yes
No
EMPLOYEE COMM.
TRAINING
Yes
No
PUBLICIZED »
REDUCTION
GOALS
Yes
No
No Goals
PUB. ENV. PROS.
Yes
No "
PUBLIC INTEREST
Increased
Same
Decreased
PUB. AFF. STAFF
Yes
No
COMMUNICATIONS -
Increased
Same/Decreased
Index of Pollution Reduction
Reduced
No
Measures
6%

4%
7%
8%

13%
5%
0%


1%
9%


1%
9%



0%
1%
10%

3%
8% ,

0%
9%
5%

2%
7%

2%
10%
Reduced
on One
Measure
12%

13%
13%
5%

14%
13%
6%


10%
13%


8%
13%



5%
11%
13%
. • •
11%
11%

10%
13%
5%

5%
13%

11%
12%
Two
Measures

24%

24%
22%
30%

21%
24% .
26%


20%
24%


. 27%
21%



16%
23%
, 28%

27%
21%
J
25%
23% '
16%

.33%
21%

21%
26%
Three
Measures
•
24%

22%
24%
30%

22%
30%
23%

i
28%
24%


22%
28%



30%
33%
20%

31%
21% i

• 18%
27%
37%
,
, 21%
27%

28% ••
23%
Four
Measures

18%

26%
14%
18%

10%
18%
26%


27%
13%


26%
13%


"
27%
13%
17%

17%
, 18%

23%
15%
21%

28%
16%

24%
12%
Reduced
all Five
Measures
16%

11%
20% '
10%

20%
9%
18%


14%
17%


16%
16%



22%
".9% .
12%

11% .
20% -

23%
13%
16%

12%
16% -

14%
17%
            Index based on number of positive responses on:
Reducing/eliminating wastes/TRI releases, or reducing stored chemicals,
             A Study of Industry Response to SARA Title .III
    A survey of facility environmental and public affairs officers.
             Percentages based on all surveyed respondents.

-------
                          Table 119:
              DEMOGRAPHICS OF THE "SURVEY SAMPLE


INDUSTRY
Pulp & Paper
Chemical
Refinery /Petro .
# of EMPLOYEES
jess than. 50
51 to 200
More than 200
BUSINESS CHANGE
Up
Same
Down
HOMES /BUS. /REC.
Within 500 feet
Not Near
VISIBLE POL.
Yes
No
PUB. ENV. PROB.
Yes
No
PUBLIC INTEREST
Increased
Same
Decreased
PUB . AFF . STAFF
Yes
No
COMMUNICATIONS
Increased
Same/Decreased
Total
Sample
N - 229
24%
58%
18%
38%
32%
30%
52%
24%
24%
62%
38%
61%
39%
42%
58%
27%
64%
9%
19%
81%
47%
53%
         A Study of Industry Response to SARA Title III
A survey of facility environmental and public affairs officers
         Percentages based on all surveyed respondents.

-------
Appendix C;  Questionnaire
 Columbia University Center for Risk Communication
Page 207

-------

-------
SECTION I. HAZARDOUS RELEASES A^D TOXIC RELEASES

We are interested in learning about your facility's programs to reduce tide generation of
hazardous wastes (sometimes called RCRA wastes) and to reduce your Toxic Release Inventory
releases (sometimes called TRI or SARA 313 releases) to the environment.
 1-1. Thinking first about hazardous wastes, is this facility currently generating more, about the same,
 or less hazardous waste in .1991 than it did five years ago?     ,
       More waste in 1991 than before
       About the same amount in 1991 as before
       Less waste in 1991 than before
 Missing: 9
                                                                               16
                                                                               20
                                                                               64
 1-2. Now, think about the amount of waste generated per unit of product.
 of hazardous waste divided by your total production.

 How has the waste per unit of production changed over the past five years?
 may be difficult for you to determine, so just give your best estimate.
                                                               This is the total amount
                                                                We realize that this
        More waste per unit of product in 1991 than before
        About the same per unit of product in 1991 as before
        Less waste per unit of product in 1991 than before
 Missing: 10
                                                                               4
                                                                               21
                                                                               75
  The next questions talk about your TRI releases. These are the releases you would report on
  the Federal SARA 313 Toxic Release Inventory.
                                                           \ releases
1-3. Thinking about your TRI releases, has the total amount of these
years? Did you release more, about the same, or less, of the TRI substances
before?
 changed in the last five
in 1991 than you did
        More released in 1991 than five years before
        About the same amount as five years before
        Less released in 1991 than five years before
  Missing: 5
                                                                               15,
                                                                               27
                                                                               59

-------
1-4. Now, think about your TRI releases per unit of product over the last five years.  How do you
think that your releases per unit of production have changed? This may be difficult for your to
determine, so just make your best estimate.	
       More released per unit of product in 1991 than five years before
       About the same amount per unit of product in 1991 as five years before
       Less released per unit of produce in 1991 than five years before
Missing: 5
  1
 32
 67
1-5. Firms have mentioned a number of different ways that they have reduced or stabilized the
quantities of hazardous wastes that they generate and/or TRI releases. Which of the following, if
any, has your firm used to reduce the amount of your hazardous wastes or toxic releases.
Changed materials usedj replaced a toxic or hazardous substance with one that is
less toxic or non-toxic. An example is substituting a water-based paint for a
solvent-based paint in an auto body shop.
 Changed the products made in order to reduce the toxic and hazardous waste
 generated.

 Changed the production processes in order to reduce the toxic and hazardous
 waste generated.

 Changed housekeeping practices in order to reduce the toxic and hazardous
 substances released. For example, eliminating leaks, improving inventory control,
 improving the way the facility operates and maintains equipment.
              V                                    ,-'•'-
 We have not been able to reduce our wastes or releases.

 Missing: 10	  "'
65
25


58


77



 4

-------
1-6. Here are some reasons why your firm may have decided to try to reduce the volume of
hazardous wastes generated or TRI releases. Please tell us how important jsaclti of the following were
for your firm.                                 ,
To improve profitability

To protect employee health

To reduce risk to community

To reduce paperwork required
for reporting

To meet state/federal regulations

To reduce liability

To comply with company
policy to prevent pollution

To improve relations with
the community

Missing: 8
Very
Important

42

68

54


16

62

54


48


36
Somewhat    Not Very
Important    Imponjant
40

24 .

33


29

26

33


39


38
12

6

10
  H


42

7

11


10


20
                                                                 Not at All
                                                                 Important
2

3


13

5

2
SECTION II.
HAZARDOUS WASTE NO LONGER GENERATED OR TRI SUBSTANCES NO LONGER
RELEASED.                                                !
                                                           "[
                    \                   -                    |
(1-1.. Thinking first about your hazardous wastes, are there any typies of hazardous waste
which your facility had in the five years prior to 1991 that you have COMPLETELY
ELIMINATED and did not generate in 1991?                    i
      Yes, we have eliminated one or more wastes
      No, we have not eliminated any wastes.
 Missing:?
                                            53
                                            47

-------
,-2 Thinking now about your TRI substances, are there any TRI substances which the
acility had in the five years prior to 1991 that you have COMPLETELY ELIMINATED and
iid not release in 1991?		_	.   .  ;---
      Yes, we have eliminated TRI substance(s)
      No, we have not eliminated any TRI substances.
Missing: 5
                                                 40
                                                 60
n-3. Thinking of the hazardous wastes and TRI releases the firm has eliminated, how important were
the following as reasons for eliminating the waste and/or release?	    '

                        Very        Somewhat   Not very    Not at all;   NoAns/
                        Important    Important    Important   Important   DK
We no longer make  •
the product we used
that substance for

We use a different
formula to make the
same product

To reduce treatment
costs

To reduce employee
health risks

To reduce .japer work
required for reporting

To reduce liability

To improve community
relations

To meet state/EPA
regulations

To comply with company
policy to prevent
pollution

 Missing: 81       	
26




31


20


55



11

41


25


50




43
11




14


31


28


28

35


39


25



34
11
10
19
34

12


18


14




13
                                   50
41
28
23

10


15


13



9.
4

2

-------
                                                       and
Thinking about the specific hazardous wastes you generate
still release, we'd like to have you answer some
companies have for not being able to reduce or further reduce
toxic releases.
                   TRI substances you
    questions about the reasons that
                 hazardous wastes or
11-4. The following list contains reasons some firms give for not
arid/or toxic substance releases. Please indicate how important
being able to further reduce hazardous wastes or toxic releases at
                                                       reducing hazardous waste
                                                        each reason is to not
                                                          your facility.
                             Very        Somewhat  Not very
                             Important    Important   Important
Cost savings too small
Missing: 10

Substitutes unavailable
Missing: 10

Substitutes too costly
Missing: 10

Waiting until time to retire
existing equipment
Missing: 11

Product quality may
decline if we change
Missing: 10

Not sure things we have
heard about will work here
Missing: 11
                             12
                             70
                             24
                             50
                              15
39
23
40
                                         19
29
33
31
Not at all
Important

18
24
            36
10
34
12
            42
11
19
Are there any other things keeping the firm from reducing its hazardous wastes

-------
SECTION IV. Actions Your Facility May Have Taken to Prevent Hazardous Releases
or Spills.
Here is a list of actions some facilities have taken to reduce the chances of spills or
releases of hazardous substances or wastes at their facility. Has your firm done any of
these things in the last five years?
IV-1 . Built or added to your containment measures such as dikes, berms, etc. in the past
five years? -
Yes, we have added these measures
No, we do not need these at our facility
No, our containment measures were already adequate
Missing: 4 .
78
5
17
lV-2. Instituted or added monitoring devices such as perimeter monitoring at the fenceline
to detect releases or ambient levels?
Yes, we have instituted or added to these devices
No, we do not need these devices at our facility
No, these devices were already adequate 5 years ago
Missing: 5 .
29
63
9
lV-3. Installed additional process controls to reduce hazardous wastes generated and/or
TRI releases to the water or air?
Yes, we have instituted or aCded to these controls
No, these controls were already adequate five years ago
Missing: 7
IV-4. Reduced the amount of chemicals that you store at your facility?
Yes
No .
Missing: 3 •
70
30

56
44

-------
IV-5. Here are some statements about toxic and hazardous substance management.  How
strongly do you agree or disagree with the following statements?
If we reduce our waste now, it
could hurt us later if EPA issued
required goals for percentage
waste reductions
Missing: 2

We manage some non-hazardous
wastes as hazardous to avoid
future liability risks
Missing: 3    .      .  .
                                    Agree
                                    Strongly
10
            Agree
            Somewhat
48
            Disagree    Disagree
            Somewhat   Strongly
26
16
27
45
14
14
Unless required by regulations, it is
hard to persuade management to invest
in waste-minimizing innovations        8
Missing: 2
            25
            33
            35
IV-6.  Please tell us how often, if at all, your facility does any of the following kinds of
activities.
                                    Almost
                                    Always
Include waste and releases reduction
considerations in the design of new or
modified products or processes.        63
 Evaluate worker health risks prior to
 purchase/use of new materials.
79
 Measure annually your reductions in
 hazardous waste generation and toxic
 releases.                           73

 Missing: 3
            Some-
            times
33


18



16
            Hardly
            Ever
            Never
                        10"

-------
SECTION V.
COMMUNICATIONS WITH THE PUBLIC ABOUT HAZARDOUS WASTES AND TRI
SUBSTANCES AND RELEASES
In this next section we would like to have you think about communications with the
public about your facility's hazardous waste generation and toxic release activities.
[We realize that there may be several groups in your facility that deal with the public
and that some of these questions may be difficult for you to answer. Please
respond as best you can to each of the following questions.)
V-1 . Do you have a program for providing information to the community about plant
operations and environmental issues at this facility?
Yes, we have an active community relations. program
No, we have no special program of .public communication
No answer/don't know
Missing: 3
36
64
V-2. In the past five years would you say your facility's efforts to communicate with the
community have increased, decreased or stayed about the same.
Our efforts to communicate have increased
Our efforts to communicate have stayed about the same
Our efforts to communicate have decreased
Missing: 2 .
47
52
1
V-3. Thinking about the past year, which, if any, of the following kinds of activities has
your firm engaged in to communicate with the public?
Have you: , .
Organized "focus groups"
Done a public opinion survey
Held "town meetings' with the public
Held meetings with community leaders
Run advertisements in newspapers, magazines or on TV
Circulated newsletters •
Formed community advisory groups
Invited the public to an open house or plant tour
Maintained a telephone "hotline"
Our facility has not done any of these kinds of programs
Missing: 13
Yes
8
7
11
36
19
12
12
32
17
43

-------
Are there any other kinds of communication or outreach programs
implemented in the past year that you feel have been particularly effective?
describe them.
your facility has
       ? Please briefly
V-4. Which of the programs that your facility has implemented do you feel have been most
effective in communicating with the public?
      1.       	.
      Most effective program
             /
      2.     	       :
      Next most effective program

      3.         	.
      Third most effective program

-------
V-5. Here is a list of reasons facilities have given for having programs of communication
with the public. How important would you say each of the following factors are in
influencing your firm's decision to invest in a public outreach/risk communication program.''
                             Very
                             Important
     Somewhat  Not very
      Important   Important
                 Not at all
                 Important
                                                                            NA
The cost of communication with the
public is small given the benefit
of improved relations with the
community.

Missing: 25

Increased public scrutiny of company
operations has resulted in our facility
increasing our community outreach
activities.

Publicity about past environmental
problems  at our facility resulted
in media and environmental group
attention to our TRI release reports.

Above 2 Missing: 26

 Communication programs help to
 increase our credibility with the
 community.

 Communication programs help "turn
 around" perceptions about past
 environmental problems and promote
 good will  with the community.

 Communication efforts will lessen
 public demand for more stringent
 environmental regulations.
31
37
17
                                   4      1.1
12
28
31
15    14
            17
            29
            35    14
 33
 43
 8
                                    4    13
 26
 12
 44
 31
 11
 33
                                    4     14
 12   13
 Communication about safety practices
 and emergency planning has made the
 public more frightened thari they
 should be.                           15

 Above 4 Missing: 25
             29
             32
             13-   12

-------
V-6. Since 1987 how frequently, if ever, did you provide the following information to the
public without any specific requests?   ..  	    .
                                                Frequently
Information about plant operations                 19
SARA Title III reporting forms                      18
Facility accident/incident history                   11
General chemical toxicity information (MSDS.etc.)    28
"What to do" in the event of an emergency at the plant   20
Report on environmental problems or risks at the plant
      site to public health or the environment        8
Report on facility efforts to reduce risk to public
      health or environment                      13
Seldom

40
24
25
30
34

34

35
Were there any other kinds of environmental information that you provided without specific
public requests for it?  Please list them.
V-7. Which, if any, of the following groups are targets for your publ
programs?                        '
       Government officials
       Community leaders
       Emergency responders
       The media
       Environmental activists
       Health professionals
       Educators
       The general public
       Our information programs are not targeted.

 Missing: 18

       (Please go to question 9.)
 Are there any other groups that are targets for your public informal ion programs?
Never

41
59
64
42
46

58

52
ic information
               Yes
              ;/53
               51
               67
               27
               12
               32
               17
               37
               21

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V-8. In thinking about the people with whom your facility communicates, whom do you
consider are the most important audiences for targeting information about your facility?
      1..	  '
      Most important group
      2,	-    ••-'
      Next most important group
      3..	__
      Third most important group
V-9. Does your industry trade association encourage or support your efforts to
communicate with the public, e.g. CMA's Responsible Care?
      Yes
      No

Missing:  15
  76
  24
 V-10. Which, if any, of the following does your industry trade group provide you with?
 Training materials for employees
 Materials for the public
 Media support
 Information clearinghouses with other companies
 No help
 No answer

 Missing: 82

 Do they provide any other kinds of support? Please Ijst them.
Yes

48
39
35
28
24
14
 V-11.  Have programs or materials provided through your trade association helped in
 developing and implementing a community outreach program at your facility?
       Yes
       No
       No help
 Missing: 59
   30
   46
   24

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- • • , - • • ' • " ' -•':•..'.'•
SECTION VI
COMMUNITY RESPONSES TO FACILITY OPERATIONS
In this next section we would like to ask some questions aboul how the community
responds to this facility.
VI-1 . During the past several years would you say public or media concern and interest in
your facility have increased, stayed about the same, or decreased*!
> Interest has increased
Interest has stayed about the same
2 Interest has decreased
Missing:?
27
64
8 '
VI-2. Has your facility experienced any environmental problems or incidents that have
received public or media attention during the past several years?
Yes
No, there have been none that I know of
(Please go to question 4.)
Missing: 5
•
42
58
VI-3. Briefly describe the incident(s) or problem(s).

'
VI-4. Do you think that publicity about the chemicals or hazardous substances used at
your plant such as in normal production processes would cause undue community alarm?
Yes
No
Missing:?
39
61
Vl-5. Over the past few years, has any community or activist group publicly admired
environmental practices at your facility?
Yes
No
please specify
-Missing: 8
81
19

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Yes
No
Missing: 3
21
79

VI-6. Over the past few years, has any community or activist group publicly targeted
VI-7. Over the past several years would you say that such requests from the public have
Increased, stayed the same, or decreased?
      The number of requests has increased
      The number of requests has stayed about the same
      The number of requests has decreased
Missing: 15
                                           17
                                           73
                                           11
VI-8.  In the past year, how often, if at all, have any of the following groups of people
requested information about your facility's wastes and releases?
                              Never 1-3   4-8   9 or more
                                    times times times
The media
Health professionals
Environmental activists
Community leaders
Educators
Emergency responders
Individual citizens

Missing: 7
69
73
78
68
81
40
68
22
21
14
25
14
49
22
6
5
6
4
3
8
6
4
1
2
2
2
3
5
 Have any other groups of people requested information? Please list them and tell us how
 often they have requested information.
                                          About how many times?.
  Group

  Group
            About how many times?.

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In a previous section, we asked a question about whether you
information to the public without being asked for it.  In this
interested in whether the public has asked for information whic
                 had provided
              question we are
                  h you then provided.
VI-9. Over the last five years please indicate how often, if ever, the
that your facility provide each of the following types of information.
                  public has requested
SARA Title III reporting forms
Missing: 8
Facility accident/incident history'
Missing: 9
General toxicity info./MSDS, etc.
Missing: 8
"What to do" in an emergency
Missing: 8
Reports on facility's efforts to reduce risk
   to public health or environment
Missing: 8 '
Emergency response plans
Missing: 8
Frequently   Seldom
3           19

2           14
11
28
            24
Never
78

84

61

71
3
15
            32
82
            62
Has the public requested any other kinds of environmental informal ion? Please list them

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SECTION VII.
FORMAL TRAINING IN COMMUNICATION

In this next section, we would like to have you think about the facility's expectations
and requirements for formal training of employees who communicate with the public
about environmental risks.

VIM. In the past year, has your facility conducted one or more training sessions for
employees to improve communication with the public?    	  -  •
      Yes
      No (Please go to question 3)
Missing: 3
34
66
Vll-2. -Approximately what percentage of the employees who are responsible for
communicating with the public have had at least eight hours of formal training?
      No training
      Less than 30% have had formal training
      30 to 60% have had formal training
      More than 60% have had formal training
 Missing 105
66
19
 5
10
 VII-3. Wh-at types of employees are responsible for communicating with the public about
 your facility?	'	_______^____-_
       Plant manager
       Facility environmental affairs staff
       Corporate communications
       Facility public affairs staff                              •  _
       Other technical facility staff

 Missing: 6

 Are there any other staff at your facility who routinely communicate with the
 public?
82
53
53
19
26

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SECTION VIII.  ENVIRONMENTAL LAWS

In this section we are interested in your opinions about some
laws and regulations your facility has had to respond to over
                            of the environmental
                           the Hast several years.
VIII-1. Do you agree strongly, agree somewhat, disagree somewhat, or disagree strongly
that recent trends in environmental laws have
Made the public feel safer
 about environmental risks
Caused needless public concern
Actually reduced community risks
Increased production costs
Caused more important environ-
 mental priorities to be downgraded
Allowed us to improve environmental
 protection without hurting
 our competitive position
Improved our community image

Missing: 3

Has there been some other effect?
                                   Agree
                                   Strongly
      6
      26
      12
      50

      24
      4
      6
                 Agree
                 Somewhat
      30
      55
      52
      41

      35
      27
      45
                 Disagree    Disagree
                 Somewhat   Strongly
      43
      16
      29
      8

      35
      50
      35
      22
      3
      7
      0
      20
      14
VIII-2. Taking into consideration both the costs and benefits to your facility of meeting
environmental requirements, how effective do you believe each of the following have
been?
Superfund (CERCLA)
SARA Title III
RCRA (Hazardous Waste
 Control Law)
Clean Air Act
Clean Water Act
Very
Effective

5
17
8
13
Somewhat
Effective

35
48

58
60
57
                                                    Not Very
                                                    Effective
39
25

17
25
23
Not Effective
At All

21
10

6
6
7

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VIII-3 We are also interested in how your facility has responded to SARA Title III and
similar state community right-to-know laws.  Do you think that any of the following have
happened as the result of community right-to-know laws?  Do you agree strongly, agree
somewhat, disagree somewhat, or disagree strongly with the following statements?
                                   Strongly    Somewhat  Somewhat   Strongly
                                   Disagree    Disagree   Agree       Agree

As a result of these laws,                                    ._
we have greatly increased our        18          33         45
community information activities

Worker safety in handling
hazardous substances has become    9          12          37          41
more important
                                         '   -                   i
We have changed our production
processes as a  result of the law  • -    18         27          41          14

We pay more attention to the
hazardous and toxic substances      6          10          38          46
we use            ,

We have, eliminated use of
specific chemical(s) or hazardous     21         22          28.         29
substances as a result of this law

We have reduced the use of a                                            on
specific chemical(s) or hazardous      17         17         36          30
substances as a result of this law

 Media interest in our facility                             "•"«-'••       o
 has increased             „   .   .    30         42    -     21          8

 Environmental activists' interest                                          Q
 in our facility has increased           28         44         20          8

 Missing: 4


 The public has been generally               '•'.'.     .      •  :      00
 apathetic about our SARA Title III,      8           13         46          33
 Section 313 reports

 Missing: 5
I               	:	•—:———	—      '   	—-

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VIII-4.  Thinking about all of your public communication activities,
of your total operating costs did your facility spend last year on communicating
public?
about what percentage
            with the
      Less than 1/2 of one percent
      1/2 to 1 percent
      1 to 2 percent
      More than 2 percent
                87
                 9
                 2
                 1

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SECTION IX. NEIGHBORHOOD OF THE FACILITY                     >

Now we would like to have you think about the geographic area and community near
your facility.

IX-1. Which, if any, of the following are close to (within 500 feet of) the facility  here.
      Office buildings
      Homes or apartments
      Schools or day care facilities
      Hospitals or nursing homes
      Parks or outdoor recreation areas
      Wildlife, wetlands, or nature preserves
      None
29
40
 5
 1
14
19
38
 IX-2  Certain aspects of production at facility operation call attention to the facility.
 Which, if any, of the following are readily visible or are sensed (heard, smelled) as coming
 from your facility?	     •  	       •	'
       Plumes from your smokestack(s)
       Odors that do not smell good
       Visible flares burning
       Ten or more trucks per day driving
        through nearby residential
        neighborhoods on the way to and
        from your facility
       Visible water discharge into nearby
        streams or rivers
       None
 Missing: 1
30
40
11
 26

 13
 39

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.'•• ' ' , .' • " '" ' • " ' ' ' .•'''.
SECTION X
BACKGROUND ON YOUR FACILITY AND YOUR EXPERIENCE IN {ENVIRONMENTAL
MANAGEMENT
These next few questions ask about the facility you work in and your experience
with managing hazardous wastes and toxic releases.
X-1. What is this company's business? (For example, what products you make, what
services you provide.) • • ; f

• . - • - , • - • _ . , . ,

X-2. How many people are .employed at your particular facil
3. By how much has your facility's business changed in the
Has it:
Fallen off dramatically?
Fallen off somewhat?
Stayed about the same?
Grown by up to 10%?
Grown by 11-25%?
Grown by more than 25%?
Missing: 1
X-4. Which, if any, of the following environmental problems
in the last five years?
Been designated as an EPA or state Superfund site
Had difficulty finding a TSD facility to take your
hazardous waste
Had a reportable hazardous waste spill
Had a r.eportable air toxics release .
Been subject to an enforcement action or
"notice of violation"
Had difficulty in obtaining environmental permits
Had to implement RCRA corrective action
None of these
Missing: 4
itv?

last five years?
•••"."•••' , 8, •
16.
24
21
14
17
has your facility experienced
; . ••-'• 3 -
13
24
20
47
23
13
39

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X-5. Does your facility track toxic substances and hazardous wastes, tying the generation
of specific wastes to specific production processes in the plant?
                                                                           70
      Yes
      No

Missing: 6
30
X-6. Does your facility have a written policy supporting toxic and hazardous waste
minimization or reduction?	-
      Yes
      No

 Missing: 3
73
27
 X-7. Does this facility have a parent company?
       Yes
       No (Please go to question 9)
 Missing: 1
 67
 33
 X-8. Where are the waste minimization policies developed - at the parent company or at
 the individual facility?                               •            	—
       Developed at parent
       Developed here at the facility
       Both collaborate
       We don't have a pqlicy (go to question 13)
       No parent
 19
 33
  8
  7
 33
 X-9. HOP.Q thft firm's waste minimization policy include specific waste reduction goals?
       Yes
       No (Please go to question 11)
       No Answer
  Missing: 22
 52
 38
 10
  X-10. Has your facility made public its waste reduction goals?
        Yes
        No
        No Answer/Don't Know
        No Goals
 [ Missing: 73	
  17
  34
  10
  38

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X-11. Thinking about all of your pollution abatement and waste minimization
how much did your facility spend last year? Approximately what
operating costs would you say your pollution control and minimizat on
           costs, about
percentage of your total
     cdsts were?
      Less than 1 percent
      1 to 3 percent
      4 to 5 percent
      More than 5 percent
      No Answer/Don't Know
Missing: 25
                 25
                 38
                 12
                 14
                 11

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I

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