EPA-230/3-76-014
      ECONOMIC IMPACTS  OF  PULP  AND
      PAPER  INDUSTRY COMPLIANCE  WITH
        ENVIRONMENTAL REGULATIONS
                    VOLUME I
      Summary and Aggregate  Industry Impact Analyses
                          \
                           o
                           f
                    MAY 1977
           U. S. ENVIRONMENTAL PROTECTION AGENCY
               Office of Planning and Evaluation
                 Washington, D. C. 02460

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  ECONOMIC IMPACTS OF PULP AND
 PAPER INDUSTRY COMPLIANCE WITH
    ENVIRONMENTAL REGULATIONS
                  VOLUME I

SUMMARY AND AGGREGATE INDUSTRY IMPACT ANALYSES

                 Prepared by:

                 Claire R. Canty
                 Louise M. Firth
                Fred D. lannazzi
               Nelson R. Lipshutz
                Henry R. Martin
           Peter L. Oliver, Project Leader

                     of

               Arthur D. Little, Inc.


                  Report for

          Office of Planning and Evaluation
         U.S. Environmental Protection Agency


                  June 1977

               EPA-230/3-76-014

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                                   PREFACE
     This report is  the result of a major program of study sponsored by the Environmental
Protection Agency as part of its continuing effort to assess the economic impacts of its regulatory
programs. Unlike many of  EPA's other industry economic studies, where the focus is on the
impact of a particular regulation, this study examined the combined effect of water, air, and noise
regulations on the pulp and  paper industry.

     It was not possible, of course, to take every environmental regulation into account. In some
cases, cost data was lacking, as were some final regulations. It was possible, however, to focus
quantitatively on the most significant programs now in effect.

     In addition to  providing an assessment of the combined impact of major environmental
programs, a key objective of this study was to improve the methods used in previous studies and
thereby provide more accurate conclusions as well as a better foundation for future studies. In
many cases, this objective was realized through the use of more recent or previously unused data
in areas such as industry production cost and pollution control cost. However, the basic analytical
methods also  were improved.

     In sponsoring this study, the EPA wanted an independent assessment of the pulp and paper
industry. Although the overall conclusions are endorsed by the Agency, there may be instances in
which technical judgments of the contractor differ from those of the EPA. Similarly, assumptions
that concern policy should not be construed as an indication of EPA policy intentions.

     This report was prepared for EPA by Arthur D. Little, Inc., Cambridge, Massachusetts,
under contract number 68-01-2841. Additional copies are available through the National Techni-
cal  Information Service, Springfield, Virginia 22151. Further information concerning this and
other economic studies conducted by EPA can be obtained through the Office of Planning and
Evaluation, U.S. Environmental Protection Agency.             ^

     EPA and Arthur D. Little gratefully acknowledge the important data inputs to this study
provided by:  The American Paper  Institute (production,  capacity, OSHA noise cost data),
National Council of the Paper Industry for Air and Stream Improvement (water and air effluent
control  costs), U.S. Department of Commerce (OSHA noise and state air regulation  costs) and a
cross section of pulp and paper companies (historical selling prices,  and mill closure factors and
probabilities).

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                      TABLE OF CONTENTS

                                                         Page

List of Tables                                                 ix

List of Figures                                                xv

 I.   EXECUTIVE SUMMARY                                    1

     A.  PURPOSE AND SCOPE                                  1

     B.  KEY BASES OF ANALYSIS                               2

     C.  CONCLUSIONS                                       3

     D.  KEY COST AND ECONOMIC IMPACT FINDINGS               6

     E.  ANALYTICAL APPROACH AND LIMITATIONS               13

 II.   INDUSTRY DESCRIPTION                                  19

     A.  CHARACTERISTICS OF THE PAPER AND ALLIED
         PRODUCTS INDUSTRY                                19

     B.  DEFINITION OF INDUSTRY SECTORS TO BE ANALYZED       21

     C.  HISTORICAL REGIONAL DEVELOPMENT                  26

     D.  TECHNOLOGY AND PRODUCTIVITY TRENDS               26

     E.  ECONOMIC CHARACTERISTICS                         30

     F.  FINANCIAL STRUCTURE AND PERFORMANCE              41

III.   COST OF COMPLIANCE                                   49

     A.  SUMMARY                                         49

     B.  GENERAL METHODOLOGY                            54

     C.  COSTS FOR EXISTING INDUSTRY                        57

     D.  COSTS FOR NEW MILL SOURCES                         68

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                  TABLE OF CONTENTS (Continued)

                                                         Page

III.   COST OF COMPLIANCE (Continued) J

     E.  RELATIONSHIP OF CONTROL COSTS TO TOTAL MILL
         INVESTMENT AND OPERATING COSTS                    74

     F.  DISCUSSION OF ANALYSIS                             77

IV.   PRICE AND SECONDARY IMPACTS                          89

     A.  OVERVIEW                                        89

     B.  FINDINGS                                         89

     C.  PRICE INCREASE REQUIRED TO RECOVER EXISTING
         INDUSTRY'S INCREMENTAL COMPLIANCE COSTS           92

     D.  METHODOLOGY                                    107

     E.  LIMITATIONS AND SENSITIVITY ANALYSIS               117

 V.   MILL CLOSURES AND EMPLOYMENT IMPACTS                123

     A.  SUMMARY                                        123

     B.  METHODOLOGY                                    125

     C.  CLOSURE IMPACT FINDINGS                          131

VI.   CAPITAL IMPACTS                                      157

     A.  INTRODUCTION                                    157

     B.  METHODOLOGY AND FINDINGS                       159

     C.  SENSITIVITY ANALYSIS                              169

     D.  LIMITATIONS OF ANALYSIS                          186
                                VI

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                 TABLE OF CONTENTS (Continued)




                                                         Page




VII.  BALANCE OF TRADE IMPACTS                            189




     A.  INTRODUCTION                                    189




     B.  CONCLUSIONS                                     190




     C.  METHODOLOGY AND COMPUTATION DETAILS            198




     D.  LIMITATIONS OF ANALYSIS                           203
                               Vll

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                               LIST OF TABLES

Table No.                                                                  Page

  1-1     Studied Product Sector Shares of U.S. Primary Pulp, Paper,
         and Paperboard Capacity, 1974                                        3

  I-2    Product Sectors with Economic Impact(s) Above the
         Paper Industry Average                                               5

  I-3    Estimated Capital Costs for Compliance                                7

  I-4    Incremental Operating Costs for Existing Industry Compliance            8

  I-5    Costs for Typical New Mills to Comply with Studied Regulations          9

  I-6    Effect of Mill Size and Pulping Process on BAT Water Effluent
         Control Costs                                                       10

  11-1     Sales to Assets Ratios for Paper and Other Manufacturing
         Industries, 1975                                                    20

  11-2    Magnitude of All Pulp,  Paper and Paperboard Sectors - 1972            22

  II-3    Paper Industry Process Sector Subdivisions for Effluent
         Guidelines Analysis                                                 23

  II-4    Process/Product Relationships — Woodpulp Consumed by
         Type, 1973                                                        25

  II-5    Pulp and Paper Industry Product Sectors                              27

  II-6    Regional Distribution of U.S. Pulp and Paper Mills--1975               29

  II-7    Capital Expenditures and Capacity Expansions for All Pulp, Paper
         and Paperboard Mills, 1965-1976                                     33

  II-8    Kraft Linerboard Mill Capital Requirements in 1964 and 1974           35

  II-9    Bleached Kraft Pulp Mill Investment Decision Made in 1964 and 1974    36

  11-10   Changes in Paper and Allied Products Industry Capital Structure,
         1970-1975                                                         47
                                        IX

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                         LIST OF TABLES (Continued)

Table No.                                                                 Page

  11-11   Relative Profitability of Selected Product Sectors                       48

  111-1    Summary of Incremental Costs of Compliance for Existing
         Industry Through 1977                                             50

  III-2   Summary of Incremental Costs of Compliance for Existing
         Industry  1977-1983                                                51

  111-3   Unit Cost of Compliance with Federal Standards for New
         Mill Sources                                                       53

  111-4   Cost of Compliance Relative to Total Fixed Capital and Operating
         Costs for New Mills                                                55

  111-5   Product Sectors Included in Studied Process Categories                 56

  111-6   Summary of Air Emission Control Costs for Existing Industry           60

  111-7   Summary of Incremental Air Control Cost to Existing Industry
         (SIP Standards) by Major Process Category                            62

  111-8   Summary of Incremental Air Control Cost to Existing Industry
         (SIP Standards) by Product Sector                                   63

  111-9   Summary of Water Effluent Control Cost for the Existing
         Industry by Process Category                                        65

  111-10   Summary of Water Effluent Control Cost for the Existing
         Industry by Product Sector                                          66

  111-11   Summary of Water Effluent Control Cost for the Existing
         Industry by Product Sector                                          67

  111-12   Summary of Incremental OSHA Noise Control Cost to Existing
         Industry by Major Process Category                                  69

  111-13   Summary of Incremental OSHA Noise Control Cost to Existing
         Industry by Product Sector                                          70

  111-14   Unit Cost of Compliance with Federal Air Emissions Standards —
         New Mill Sources                                                   73

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                        LIST OF TABLES (Continued)

Table No.

  111-15  Unit Cost of Compliance with Federal Water Effluent Standards —
         New Mill Sources                                                   75

  111-16  Unit Cost of Compliance with Federal OSHA Standards -
         New Mill Sources                                                   76

  111-17  Relationship of Selected Products to Product Sectors                   79

  111-18  Summary of Capital and Operating Costs for the Manufacture of
         Unbleached Kraft Linerboard                                        80

  111-19  Relationship Between Manufacturing Costs and Environmental
         Control Costs in 1975 Dollars                                        81

  IV-1   Long-Run Price Impact of Major Environmental Regulations
         Imposed Upon the Pulp and Paper Industry                           90

  IV-2   Price Increase to Cover Cost of Environmental Regulations to
         the Existing Industry                                               93

  IV-3   Average Paper Industry Price Increases Resulting from Major
         Environmental Regulations, 1976-1983                               96

  IV-4   Price Elasticity of Demand Pulp, Paper and Paperboard Products        110

  IV-5   Product Sector Rate of Annual Growth in Capacity Historic,
         Planned and Forecast                                              112

  IV-6   Chase Econometrics Forecast Compared to 1976 Actual and
         1977 Forecast                                                    113

  IV-7   Sensitivity of Price Impact Estimation to Variations in Cost
         of Capital and Payback                                            119

  IV-8   Capital Recovery Factors for Various Payback Periods and
         Capital Costs                                                     120

  IV-9   Sensitivity of Existing Mill Price Effects of Environmental
         Regulations to Cost Estimates                                      121
                                        XI

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                        LIST OF TABLES (Continued)

Table No.                                                                 Page

  IV-10  Sensitivity of Long-Run Price Effects of NSPS Water and Air
         Regulations, SIPS Air Regulations and the OSHA Noise
         Standard to Cost Estimates and the Cost of Capital                      122

  V-1    Results of Closure Screening Analysis                                  132

  V-2   Potential Closure Impact of 1977 Guidelines by Process Sector           133

  V-3   Potential Closure Impact of 1977 Guidelines by Product Sector          134

  V-4   Incremental Closure Impact of 1983 Guidelines by
         Process Sector                                                      135

  V-5   Incremental Closure Impact of 1983 Guidelines by Product Sector        136

  V-6   Profile of Large Dissolving Sulfite Mill Closure Model                    138

  V-7   Profile of Small Paper Grade Sulfite Mill Closure Model                  139

  V-8   Financial Comparison of Closure Alternatives for Large
         Dissolving Sulfite Pulp Mill Model                                     140

  V-9   Financial Comparison of Closure Alternatives for Paper Grade
         Sulfite Pulp Mill Model                                              142

  V-10  Profile of Groundwood Paper Mill Closure Model                       143

  V-11  Financial Comparison of Closure Alternatives for Small
         Groundwood Pulp Mill Model                                         145

  V-12  Profile of Deinking Mill Closure Model                                 146

  V-13  Financial Comparison of Closure Alternatives for Small
         Deinked Pulp Mill Model                                             147

  V-14  Profile of IMonintegrated Tissue Mill Closure Model                      148

  V-15  Financial Comparison of Closure Alternatives for Nonintegrated
         Tissue Mill Model                                                    149
                                        XII

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                        LIST OF TABLES (Continued)

Table No.                                                                 Page

  V-16  Profile of Recycled Paperboard Mill Closure Models                    151

  V-17  Financial Comparison of Closure Alternatives for Recycled
         Paperboard Mill Model                                             152

  V-18  Regional Employment Impacts Associated with 1977 (BPT)
         Mill Closures                                                      154

  V-19  Incremental Regional Employment Impacts Associated with
         1983 (BAT) Mill Closures                                          155

  VI-1   Summary of Projected Financial Performance of the U.S. Pulp,
         Paper and Paperboard Industry 1976-1983                            160

  VI-2   Sensitivity of Projection to Variations in Assumptions                  172

  VI1-1  U.S. Imports and Exports of Pulp and Paper, 1974                     191

  VII-2  Kraft Linerboard Cost Differentials Landed in Germany from
         Southeast U.S. and Sweden                                         193

  VII-3  Bleached Softwood Kraft Pulp Cost Differentials Landed in Germany
         from Southeast U.S. and Sweden                                    195

  VII-4  Sulfite Dissolving Pulp Cost Differentials Landed in Germany from
         Southeast U.S. and Sweden                                         196

  VII-5  Newsprint Cost Differentials in U.S. Midwest from Southeast and
         Western Canada                                                   197

  VII-6  Bleached Softwood Kraft Pulp Cost Differentials in U.S. Midwest
         from Southwest U.S. and Western Canada                             199

  VII-7  Inter-Country Comparison of Water and Air Pollution Control
         Expenditures, 1970 and 1975                                       201

  VII-8  Assumed Inter-Country Pollution Control Cost Differentials, 1983       202

  VI1-9  Wood Usage and Costs - By Region and Product, 1975                 204
                                       Xlll

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                             LIST OF FIGURES

Figure No.                                                                 Page

  1-1     Procedural Framework for Estimating Economic Impacts               14

 11-1     Year-End Capacities for Virgin Pulp and Papermaking, By
         Region - 1975                                                     28

 11-2     Paper & Paperboard Wholesale Price Index (WPI) and All
         Commodity Price Index                                             38

 11-3     Paper & Paperboard Wholesale Price Index and Utilization of
         Capacity                                                          39

 11-4     Percent Net Profit After Tax to Net Sales                             42

 11-5     Percent Net Profit After Tax to Net Worth                            43

 11-6     Percent Net Worth to Total Capital for Paper Versus All Industries       45

 111-1     Methodology for Calculating Cost of Compliance — Existing Mills        58

 111-2     Methodology for Calculating Cost of Compliance — New Mills           71

 III-3     Interrelationship of Cost of Compliance and Direct Manufacturing
         Costs                                                             78

 IV-1     Long-Run Price Increase Resulting from Environmental Regulations
         in the Pulp and Paper Industry                                       91

 IV-2     Price Increases Necessary for Existing Industry to Cover the Cost
         of Environmental Regulations                                       94

 IV-3     Impact on Operating Rates of Studied Regulations                     97

 IV-4     Annual  Growth  in Demand Paper and Paperboard Products
         1977-1983                                                        99

 IV-5     Projected Total  U.S. Pulp and Paper Demand and Capacity
         Utilization                                                        100

 IV-6     Peak Capacity Utilization Rate Paper and Paperboard Sectors
         1977-1983                                                       102
                                       xv

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                       LIST OF FIGURES (Continued)

Figure No.                                                                 Page

  IV-7   Overall Methodology - Price Impact                                  108

  IV-8   Chase Econometrics CEQ Economic Scenario, May 17, 1976             114

  V-1    Procedure for the Mill Closure Analysis                                124

  VI-1   Capital Requirements Analysis Methodology                           158

  VI-2   Capital Investment Requirements of the U.S. Pulp, Paper and
         Paperboard Industry 1976-1983                                      162

  VI-3   Funds Flow Model Impact on Operating Rates of Studied
         Regulations                                                       166

  VI-4   External Financing Requirements of the U.S. Pulp and Paper
         Industry Historic and Projected (Midrange Forecast)                    168

  VI-5   External Corporate Financing in the U.S. Economy Historic and
         Projected (CEQ Forecasts)                                           170

  VI-6   External Financing Requirements of the U.S. Pulp and Paper
         Industry as a Percent of All Corporate External  Financing Historic
         and Projected (Midrange Forecast)                                    171

  VI-7   Sensitivity of Capital Investment Requirements to Assumed
         Capacity Growth                                                    173

  VI-8   Sensitivity of External Financing Requirements to Assumed
         Capacity Growth and Demand Growth                                175

  VI-9   Sensitivity of External Financing Requirements as Percent of All
         Corporate External Financing to Assumed Capacity Growth             176

  VI-10  Sensitivity of Capital Investment Requirements to Uncertainties
         in Cost of Compliance                                               178

  VI-11  Sensitivity of External Financing Requirements to Uncertainties
         in Cost of Compliance                                               179

  VI-12  Sensitivity of External Financing Requirements as Percent of All
         Corporate External Financing to Uncertainties in Cost of Compliance     180

                                       xvi

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                       LIST OF FIGURES (Continued)

Figure No.                                                                Page

  VI-13  Pro-Forma Book Rates of Return on Equity for the U.S. Pulp,
         Paper and Paperboard Industry for the Period 1966-1975               182

  VI-14  Sensitivity of External Financing Requirements to Assumed Cost
         of Equity Capital                                                  183

  VI-15  Sensitivity of External Financing Requirements as Percent of All
         Corporate External Financing to Assumed Cost of Equity Capital        184

  VI-16  Capital Investment Requirements of the U.S. Pulp, Paper, and
         Paperboard Industry Under Alternative Compliance Schedules
         1976-1983                                                       185

  VI-17  Sensitivity of External Financing Requirements to Assumed
         Compliance Schedule                                              187

  VI-18  Sensitivity of External Financing Requirements as Percent of All
         Corporate Financing to Assumed Compliance Schedules                188

  VI1-1   Procedure for Estimating Balance of Trade Effects                     192
                                       xvii

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    CHAPTER I
EXECUTIVE SUMMARY

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                             I. EXECUTIVE SUMMARY


A.   PURPOSE AND SCOPE
     To assist various government agencies in making decisions about environmental regulations
for  the  U.S.  paper industry, the EPA retained Arthur D. Little, Inc., to  undertake a com-
prehensive study aimed at measuring the potential economic impacts that would result from the
industry's total cost to comply with the following existing or proposed regulations:

     •  Water Regulations—those issued by EPA for existing and new capacity. Two levels
        of control for  the existing industry are assessed—that for compliance with BPT
        ("best practicable control technology currently available") which is required for
        1977, and that for BAT ("best available technology economically achievable")
        which is required for 1983. New-capacity control costs are based on the New Source
        Performance Standards (NSPS) currently in effect. These regulations do not affect
        existing pretreatment standards or other costs associated with use of municipal
        treatment facilities.

     •  Air  Regulations—those  issued by  states  (State  Air  Quality  Implementation
        Plans—SIP) for the  existing industry, and those issued by EPA as they apply to
        new capacity.

     •  Noise Regulations—those issued by the  Occupational Safety and Health Adminis-
        tration (OSHA) for compliance with a 90-dBA noise level using engineering and/or
        administrative controls to achieve compliance. Noise regulations apply equally to
        both existing and new capacity.

Four types of existing or proposed environmental regulations were excluded from these economic
impact analyses:

     •  All regulations that affect woodland  management (e.g., use of herbicides and
        pesticides), harvesting practices, and alternative timberland uses.

     •  Regulations that mandate fuel switching or require S02 removal.  (This study
        assumes the use of low-sulfur fuel.)

     •  "Nonsignificant deterioration" regulations under consideration by Congress that
        would tighten  current air emission limitations for new or expanded pulp and paper
        mills.

     •  Priority pollutants regulations  that are being studied  by the EPA for possible
        inclusion in the 1983 water effluent guidelines.

     The  study analyzes cost-recovery impacts of the above  water, air,  and noise regulations on
the pulp,  paper, and paperboard  product sectors of the total  paper  and allied products industry.
Thus,  the analysis does  not include costs or  impacts associated with timberlands,  or pa-
per/paperboard converting operations (except where converting is  done at the paper mill). The

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study also excludes specialty paper products, for which Federal water effluent guidelines have not
yet been proposed. Table 1-1 shows that the studied product sectors accounted for about 99% of
1974 U.S. primary pulp, paper and paperboard capacity.

     In 1975, the studied product sectors accounted for about 45% of the sales of the paper and
allied products industry, 55% of its assets and 42% of its employment.

     The report assesses the industry's incremental costs to meet the environmental regulations
defined above. Then it estimates the following economic impacts of these costs on the product
segments they affect directly and on the industry and economy as a whole:

     Price and Demand Effects
     Short-Term Capacity Constraints
     Secondary Impacts on Suppliers
     Closure and Employment Effects
     External Financing Requirements
     Balance of Trade Effects

B.   KEY BASES OF ANALYSIS
     The results of this analysis should be interpreted in the light of the following key assump-
tions and study parameters:

     1.  The base case assumed that: regulatory timetables and national effluent standards
        will be achieved. It is evident that this assumption does not hold for EPA's BPT
        water guidelines, which required effective treatment systems to be operating  by
        July 1977. A number of mills reported in 1976 that they would be unable to meet
        this deadline.  Moreover, some mills received five-year permits prior to the pro-
        mulgated national standards.  Consequently, the  effluent limitations in many per-
        mits may differ from the national standards. A sensitivity analysis was preformed
        to  test the capital effects  of extending the BPT expenditures beyond 1977 to
        January 1980.

     2.  Starting dates for the Arthur D. Little forecasts were: January  1976 — for the
        industry's capital and financing requirements; January 1975 — for environmental
        control and operating costs (including capital recovery). The earlier date  was used
        for operating costs because the 1975  recession prevented  most paper companies
        from raising prices in 1975 and 1976; thus the  incremental costs incurred since
        January 1975 generally are not reflected in 1976 prices.

     3.  Product  quality will not change significantly  through 1983. There has been much
        industry  discussion about employing  lower-brightness, higher-yield pulp in  its
        products, and thereby reducing pollution loadings as well as costs. As yet,  however,
        there is no evidence that this trend has begun; therefore, it would be very specula-
        tive to predict its timing and effects.

     4.  Competitive pricing is assumed in all price, demand, and capacity forecasts. To the
        extent that Federal price controls or guidelines are imposed and sustained,  the
        capacity and capital requirement forecasts in this report would be altered.

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                                          TABLE 1-1

                 STUDIED PRODUCT SECTOR SHARES OF U.S. PRIMARY PULP, PAPER,
                               AND PAPERBOARD CAPACITY, 1974

                Sector                                 % of 1974 U.S. Capacity

          Unbleached Kraft Paper                                 7.1
          Unbleached Kraft Paperboard                            22.6
          NSSC Corrugating Medium                               7.2
          Recycled Paperboard                                   14.0
          Construction Paper                                     3.5
          Bleached Market Pulp                                   7.8'
          Dissolving Pulp                                        3.8'
          Printing/Writing Paper                                  18.8
          Bleached Board and Bristols                              8.3
          Tissue                                               7.0
          Newsprint and Uncoated Groundwood                      8.1
          Bleached Packaging Paper                               2.1
             Total (Excludes Specialty Papers)                       98.7
           1. Based on total pulp.

           Source: American Paper Institute.


5.  Cost models and dollar projections employ constant 1975 dollars, unless otherwise noted. This
   assumes no "real" inflation  relative  to  the general GNP  deflator.  If the  paper industry
   experiences real cost  inflation, its price,  capital, and financing requirements will be higher
   than projected here. However, the studied regulations would not change the relative increase
   in its cost-recovery price.

6.  Chase Econometric's, May 17, 1976, Economic Growth Forecasts for the Council on Environ-
   mental Quality were used as the bases for the demand and capacity forecasts. The industrial
   production index and GNP series  in the Chase forecasts reflect a mild recession in 1978-1979.
   followed by four years of sustained growth  to 1983. Chase Econometrics predicted average
   annual growth rates  of 4.3cr for  GNP and  6.5rr for industrial production,  1976-1983. The
   forecast of real GNP was very close to the 1976 actual and is also close to the Administration's
   prediction for 1977 made in early 1977.

C.   CONCLUSIONS
1.  The analysis indicates that on balance, the economic impacts of the studied regulations on the
   paper industry and on the economy as a whole are relatively small.

     •  By 1983 the  average paper price at the mill level will be about 6'V higher than the
         1975 price ($292 per ton) as a result of the regulations. Relative price increases at
         the consumer level will be less than the base paper price increases except for tissue

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   which will  equal  the paper price increase  of about 4.1%. As a  result of the
   regulations, consumers will pay about $10.50 more per capita annually for paper
   products by 1983.

•  In the long run as a result of the studied requirements for new capacity, average
   prices will be 8% higher than if the regulations were not in effect. This corresponds
   to about $15 per capita at the consumer level.

•  A few products are likely to experience supply shortages through 1980, as is now the
   case with coated printing papers. However, beyond 1980, if the current slow rate of
   growth in capacity continues, and if the economy grows  at the high end of the
   predicted likely range, supply shortages may  become more prevalent.  Neither
   current nor long-range shortages, however,  can  be directly attributable to the
   studied regulations.

•  The demand for certain raw materials will  continue to decline because of pulping
   chemical  changes  to reduce air pollution loadings and costs; the impact on sup-
   pliers  of those materials will be mitigated, however,  because most suppliers are
   aware of this trend and are likely to cultivate other markets to offset declining sales
   to the paper industry.

•  If all  paper companies were to achieve BPT  by  1977, the industry's external
   financing requirements would reach a  peak  somewhat exceeding  the  industry's
   previous share of total U.S.  corporate financing. However,  an effective stretch-out
   of BPT expenditures to about 1980 (evidenced by the industry's  reported and
   planned expenditures) indicates that this peak will not occur. Moreover, assuming
   the industry will space its  capital expenditures evenly from 1978  to meet 1983
   guidelines, its external financing requirements should not be difficult to obtain
   since it will be well below the industry's historic share  of total corporate financing.
   However, the  comparative difficulty particularly for small- to medium-sized firms
   in raising expansion capital on top of meeting pollution control regulations will
   contribute to the increasing concentration of larger firms in this industry.

•  Projected mill closures during  the  forecast  period are  about  one-third of the
   industry's normal attrition rate. In the near term,  about  10 mills could close
   because of 1977  water regulations. (Many closure situations are under judicial or
   EPA review so the firms  have not made a final decision  to close.) The primary
   employment associated with these mills is about 2,600 people or 1% of the current
   employment of all studied sectors. The mills have a total capacity of 1,400 tons per
   day or 0.7% of 1974 U.S. capacity.

•  After the 1977 deadline, an additional 17 mills could be financially unable to meet
   1983 water standards. This  impact is much less certain. First, the time horizon is
   longer. Second, the analysis did not attempt to predict the effect of Section 301 (c)
   of the 1972 Federal Water Pollution Control Act, which provides that if plants can
   demonstrate serious financial hardship, they  may be granted a variance from the
   1983  water  regulations. Primary unemployment  could amount to  3,500 jobs or
   about 1.6% of current employment for all studied product sectors. These  17 mills
   have a total capacity of about 1,700 tons per day or 0.9% of 1974 U.S. capacity.

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     •   The U.S. balance of trade is  not likely to be  affected significantly. U.S.  mills
         engaging in international trade generally have  a  large total cost advantage over
         their foreign competitors and their relative costs  for environmental controls will
         increase only modestly through 1983. Thus, their  total cost advantage will not be
         reduced significantly.

2. The studied compliance costs and their impacts vary widely by process/product sector, size of
   mill  (economies of  scale)  and age  (retrofitting  problems). Table 1-2 indicates the prod-
   uct/process sectors  that as a result of higher costs or financing problems are  likely to expe-
   rience and/or cause economic  impacts  greater than  the industry average in  one  or more
   categories:

                                            TABLE 1-2

                           PRODUCT SECTORS WITH ECONOMIC IMPACT(S)
                              ABOVE THE PAPER INDUSTRY AVERAGE
Product/Sector
  Long-Run
Environmental
 Price Effect1
Environmental
  Closures
  (% of 1974
  Capacity)
 Unusual
Financing
Problems
NSSC Corrugating Medium
Kraft Bag Paper
Kraft Linerboard
Bleached Board
Printing/Writing Paper
Tissue
     16
     10
     10
      8
      6
                        Poor profit
                        prospects —
                        nonintegrated
                        Poor profit
                        prospects —
                        nonintegrated
Construction Paper
Bleached Paper Pulp
     NE
     NE
                        Age/obsolescence
                        of sulfite
                        process mills
Recycled Paperboard
                                                Low profit
                                                and growth
                                                prospects
1.  Prices are expected to be higher by these amounts (derived from new mill costs) than they would have been without
   the studied regulations. They do not represent the incremental effect of going from the 1975 control levels to New
   Source Performance Standards.
NE — Not estimated.
Source: Arthur D. Little, Inc., estimates.

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D.   KEY COST AND ECONOMIC IMPACT FINDINGS
     In reaching the above conclusions,Arthur D. Little, Inc., considered the following facts and
analytical findings to be most relevant:

1.  Costs of Compliance
     By 1975, the paper industry had made substantial progress toward complying with existing
environmental regulations, but it  still  faces large capital expenditures to meet the studied
regulations from 1975 through 1983 (Table 1-3). Water effluent control will account for about 76c,c
of total direct capital costs for the studied regulations and thus will impose the heaviest financial
burden. Taken individually, average incremental costs to comply with air and OSHA regulations
are relatively small. Incremental capital costs to meet 1977 timetables are about  55c/c of total
direct costs.

     The  industry's  recent and planned direct  water  and air  emission  control  investments
reported by the National Council  of the Paper Industry for Air and Stream Improvement
(NCASI) are lower than the annual rates implied by the Arthur D. Little, Inc, cost estimates.
This variance is caused by several factors:

     •  Some effluent permits were based on interim guidance that was different from the
        promulgated standards; affected firms are not required  to "catch up" until after
        their permit expires.

     •  Certain mills may have found less costly ways to achieve 1977 standards than the
        technology assumed for the compliance cost estimates.

     •  Some mills plan to meet EPA requirements by tying into  new municipal treatment
        systems whose construction has been delayed beyond the July 1977 deadline.

     •  A number of mills have  not yet initiated treatment plant construction,  which
        makes it impossible for them to meet the 1977 deadline.

     Water effluent expenditures for the industry represent about 80% of the total incremental
operating costs for the studied regulations. The incremental costs projected to 1977 will represent
65cr of the total increment, as demonstrated in Table 1-4.

     For new mills, the capital  component of compliance costs varies between $7 million and $27
million depending upon the mill's  pulping process and its size (Table 1-5). On  the  basis of
projected industry capacity represented by each of the product sector cost models, the weighted
average cost of compliance is about 15% of the total capital cost for new industry capacity. New-
mill operating costs also vary widely, from $12 to $28 per ton.

     New-mill costs of compliance (both capital and operating) are higher than existing mill
costs primarily because the latter reflect partial compliance by January 1975, the starting point
for this study. The new-mill regulations also generally are more stringent than those for existing
mill 1977 standards, but less, demanding than proposed 1983 guidelines (primarily because color
removal is excluded).

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                                TABLE I- 3

                 ESTIMATED CAPITAL COSTS FOR COMPLIANCE
                              ($Million)
                                       1975-     1977-       Total
                                       1977      1983      1975-1983

Direct Cost (Internal and
External Treatment)	

  Existing Capacity

       Air                             690       170           860
       Water                          2250      1410          3660
       OSHA                            320        80           400
  New Capacity
                       Total Existing 3260      1660          4920

              (2)
       Air                              30       120           150
       Water                           240       960          1200
       OSHA                             30       120           150
                                                                    (1)
                       Total New       300      1200          1500

  Existing and New Capacity

       Air                             720       290          1010
       Water                          2490      2370          4860
       OSHA                            350       200           550
                 Total Direct Cost    3560      2860          6420

Indirect Cost
                                                         (3)
  Replacement of capacity retirements induced by effluent
  control                                                      623
  Capitalized maintenance for equipment used in
  environmental control                                       2014
                                       Total Indirect         2637

                                       TOTAL                  9057  '

Notes:  (1)  To relate to the capital impact analysis ADL estimates that
             1975 expenditures were $L/340 million; therefore, the direct
             and total capital cost from 1976 to 1983 is $4,780 million
             and $7,417 million respectively.

        (2)  Estimated on the basis of:  a) mid-range capacity growth rate
             (Ref Vol III, Table H-6B) which results in about 20 million
             tons of capacity growth 1975-1983; and b)a 1975 average cost
             for environmental control at 15% of the average capital require-
             ment for replacement capacity  ($500/annual ton).

        (3)  ADL estimates about 1.25 million tons of capacity retirements
             primarily caused by the water regulations.

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                                         TABLE 1-4


                             INCREMENTAL OPERATING COSTS FOR
                              EXISTING INDUSTRY COMPLIANCE1
                                    (1975 Dollars per Ton)

                         Total            EPA Water           SIP Air          OSHA Noise
1975-1977                 11.10              8.40               1.80                .30
1978-1983                  6.10              5.40               .40               1.20
   Total                  17.20             13.80               2.20               1.50
(1975 Average base price: $292 per ton.)

1. Includes capital recovery.

Source: Arthur D. Little, Inc., estimates.

     Compliance costs vary widely among alternative pulping processes and different sizes of
existing and new mills.  In tissue production, for example, compliance costs  for a small mill
integrated  to sulfite pulp are about three times those of a large mill integrated to kraft pulp
(Table 1-6).

     Similar cost differences among other pulp and paper industry sectors account for most of the
variability  in economic impacts, particularly price increases, mill closures and the ability to
obtain financing.

2.  Price and Secondary Impacts
     The long-term effect on the average paper price, 8%, is based on the impact of the studied
regulations on new mills. The studied water guidelines will account for 6% and the air and OSHA
noise regulations for the remaining 2%. The product sector averages vary from 4% to 16% with a
clustering in the 6-10% range. Note that the price effects cited above represent the total long-term
impact of the studied environmental regulations and not the incremental effect of going from the
1975 effluent level to NSPS.

     The existing industry will require a smaller price increase (6%) to recover the incremental
cost of the  studied regulations, because it is already in substantial compliance with the environ-
mental requirements for 1977. Long-term paper prices will increase about 12% without additional
environmental costs (assuming the industry maintains a  13% return on equity)  because of the
higher costs of current new mills compared with those of typical existing mills.

     Demand  for paper products is  relatively price inelastic; thus, the projected 8% long-run
environmental price increment will reduce potential consumption by 5%. This loss is equivalent
to one or two years of normal  growth  potential spread over at least the next six years.

     Tight capacity is possible in 1977-1978 for printing/writing paper and could develop in 1982-
1983 for bleached board, printing/writing paper, NSSC medium, and kraft linerboard,  if the
industry maintains its current rate of capacity expansion, and if the Chase growth forecast and

                                           8

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                                             TABLE 1-5
                    COSTS FOR TYPICAL NEW MILLS TO COMPLY WITH STUDIED REGULATIONS
Product Sector

Kraft Linerboard
Kraft Bag Paper
NSSC Corrugating Medium
Recycled Boxboard
Bleached Board
Bond Paper
Tissue (from Kraft)
Newsprint (Kraft/GW)
Newsprint (Deinked)
Bleached Market Pulp
(1975 Dollars)
Typical
Total Compliance Costs
Mill Capital
Capacity $MM %of Mill
(tons/day)
1000
230
ium 450
400
500
300
163
550
330
800
24.9
7.6
17.7
8.1
20.2
11.7
7.4
12.0
14.1
26.4

17
12
26
14
14
12
10
10
25
14
Opei
$/Ton

14.60
18.90
25.90
12.50
24.00
22.50
23.40
17.90
27.50
19.60
rating
% of Mfg

9
7
13
5
7
6
4
5
12
8
 Includes capital recovery
SOURCE:  Arthur D. Little, Inc., estimates

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                               TABLE  I-  6


                EFFECT OF MILL SIZE AND PULPING PROCESS



                   ON BAT WATER EFFLUENT CONTROL COSTS


                             ( 1975 Dollars)




                  Bleached

                   Sulfite                Bleached Kraft
Mill Size  (tons/day)lOO         100           250           500


Capital Costs

  $ (Million)       15.8        10.5          18.0          28.5


  $/Annual Ton      158         105           72            57



Operating Costs ($/Ton) 2'



  Operational       17.60        9.80          7.50          6.20



  Capital-Related   19.10       12.70          8.20          6.90



Total               36.70       22.50         15.70         12.10
 1
  The cost increments are the additional costs beyond the industry's

  average control costs at the end of 1974.

 2
  Includes capital recovery.
 SOURCE:  Arthur D. Little, Inc. , estimates,,
                                   10

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the upper boundary of demand both materialize. If these shortages occur, they will not be caused
by plant closures since environmentally related closures  represent only 1.2% of the  industry's
1982 capacity. Nor will they be caused by the capital requirements of the studied regulations per
se because the industry's ability to expand capacity does not appear to  be constrained by its
external financing requirements to comply with the studied regulations. During their formula-
tion, the regulations probably heightened management uncertainties, but historically there has
been no correlation between pollution control expenditures and increases in capacity.

     With the exception of tissue, prices  for consumer paper products and  packaging will
increase by a lower  percentage than will intermediate paper products. By 1983,  however, the
average consumer will  pay about  $10.50 more per year for  paper because of  price increases
resulting from the studied regulations. Beyond 1983, when new mill costs will strongly influence
price, the per capita  cost increment will rise to about $15 per year.

     Saltcake suppliers to the paper industry are likely to experience the greatest  secondary
impacts as their product continues to be replaced by caustic  soda and sulfur in the  interest of
reducing kraft mill sulfur emissions. The saltcake producers are certainly aware of this trend and
have successfully increased sales  to other markets to offset losses in the paper industry  market;
the impact hinges on their continued success in finding offsetting growth opportunities.

3.  Mill Closures and Employment Impacts
     Of 556 U.S. pulp and paper mills studied, 27 may close  because of difficulties in meeting
pollution control requirements.1

     Ten  mills could close because of 1977 pollution control requirements. The resulting loss of
capacity,  about 1,400 tons  per day, would reduce the capacity for bleached paper grade market
pulp by 3%, printing/writing paper by 2.4%, tissue by less than 1%, construction paper by 1.5%,
and recycled paperboard by 1.1%.  About 2,600 jobs, or slightly  more than 1% of total current
employment of all studied product sectors would be lost. Total unemployment (primary plus
secondary) is estimated at 3,700 jobs.

     If proposed, 1983 water effluent guidelines are adopted, an additional 17 mills, representing
1,700 tons per day of capacity, may also close.  This impact  would reduce the nonintegrated
printing/writing paper capacity by 2.6%, nonintegrated tissue by 3.39o, corrugating medium by
1.8%, construction paper by 1.5%, recycled paperboard by 1.1%, and newsprint by less than I'.V.
About 3,500 additional jobs would be  lost, or about 1.6% of total  current employment of all
studied sectors. Primary plus secondary unemployment from these closures is estimated to be
7,100 jobs.
   Air pollution control requirements were considered in the mill screening phase and discussed in the industry
   interviews, but water effluent regulations  proved to be the most serious problem for the mills judged to be in
   jeopardy of closure. No closures related to emission control are projected for kraft process mills, which face the
   largest air pollution control expenditures. Also no mills were judged likely to close primarily as a result of the OSHA
   noise regulations.
                                            11

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4.  External Financing Requirements
     The flow of funds analysis indicates that over the eight-year period 1975-1982, the pulp,
paper, and paperboard sectors (exclusive of woodlands and converting operations) of the industry
will invest about $21.3 billion in  1975 dollars) in total capital equipment. Of this, about $7.4
billion represents  direct compliance  costs (by existing and new mills)  plus  replacement of
pollution-related closures; almost $6 billion is attributable to water effluent controls while the
balance is split between air and noise regulations.

     To finance  its investment requirements, the paper industry will need to raise about $4.5
billion in the capital  markets,  of which about $3.5 billion is attributable to the studied regu-
lations. About 77% of the external financing would have been required during 1976 and 1977 if the
EPA's original July 1977 water effluent  deadline were to have been met using the compliance
costs employed in this study. The stretch-out of BPT expenditures to about 1980, which appears
to be taking place,  will reduce the  industry's high financing requirements in 1976 and 1977.

     This level of external financing, compared to aggregate financing in the economy, does not
differ significantly  from the share  of total corporate financing successfully obtained by the pulp
and paper industry in the past. Therefore, there is no reason to expect that the industry's demand
for capital funds to comply with the studied regulations will divert capital away from capacity
expansion or place an insurmountable  barrier in the way of compliance.  While reasonable
variations in the major assumptions of the analysis would have a substantial impact on the total
amount of external financing over the period, they would not alter the qualitative conclusion that
compliance is financially feasible.

     Although the  projected financing requirements appear to be manageable for the industry as
a whole, certain firms undoubtedly will experience difficulties. In particular, small and medium
companies (especially the marginally profitable ones) are finding it  difficult to meet the large
capital requirements for plant and woodlands that are necessary for even minimum expansion
increments on top of smaller,  but continuing,  pollution control expenditures.  Thus,  in com-
bination with plant and woodland cost inflation, capital requirements for pollution control are
diminishing the smaller firms' opportunities to expand, and hence, are helping to increase the
concentration of the large paper companies.

5.  Balance of Trade Impacts
     Increases in current U.S. environmental cost disadvantages versus Canada and Sweden (the
two largest world trade competitors) are projected through  1982; however, they are relatively
small and are offset by much larger U.S. cost advantages  in wood, transportation, and tariff
protection. Thus, the studied regulations are not'likely to cause significant changes in the current
relative cost advantage of the average U.S. mill that exports unbleached kraft linerboard,
bleached kraft market pulp, and  dissolving pulp — the three largest-volume pulp and paper
products exported  by  the United States. Nor  are U.S. imports of newsprint and bleached kraft
paper pulp (which  account for nearly 80% of U.S. pulp and paper imports) likely to increase as a
result of environmental cost differences.

     The analysis,  therefore, indicates that there will be no significant impacts on the U.S. trade
balance as a result  of the pulp and paper industry's compliance with the studied regulations.
                                           12

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E.  ANALYTICAL APPROACH AND LIMITATIONS

1.  Industry Segmentation and Procedural Framework
     The first major task was to disaggregate the paper industry into relevant process and
product sectors. Arthur D. Little then applied the compliance costs developed for 12 process-
related sectors to each of the industry's 13 major product groups. Of these, the 10 most important
sectors were selected for analyses of price and output effects, whereas all sectors were included in
the closure and capital sufficiency analyses.

     Figure 1-1 shows the procedural framework  used for estimating the various  economic
impacts. It indicates the sources and  uses of data drawn from outside the study, and the
interrelationships  of the various inputs and analyses designed to assure consistency of results
throughout the study.

2.  Process Economics Analysis
     A process economics cost analysis was the foundation for all of the subsequent economic
impact analyses. Here, Arthur D. Little drew upon many sources of compliance costs data, e.g.,
the National  Council of the Paper Industry for Air and Stream Improvement (NCASI), the
American Paper Insitute (API), the U.S. Department of Commerce (USDC), the EPA and their
consultants. Arthur D. Little modified the basic cost data to put it in a comparable timeframe
and to include consistent cost elements, and then applied the costs to the various product sectors
for use throughout the analysis. It also employed its data files and industry experience to develop
models of new and existing mills and used these to estimate price effects and capital requirements
for capacity expansion, and to ascertain the closure potential of selected groups of marginal mills.

     The likelihood that new technology may reduce the compliance cost estimates was not
quantified. To this extent, therefore, the costs may be overstated. The accuracy of the aggregate
compliance costs,  summed for each product sector, is: Air and Water Regulations +25%, -109o;
OSHA Noise  Regulations +25%, -50%. The foregoing cost variability is within the accuracy of
other key inputs (e.g., projections of GNP, capacity,  and cost of capital) used in the economic
impact analysis.

3.  Price and Output Effects
     An economic analysis provided price, output, and capacity projections for the  aggregate
industry and each of its major product sectors. Process economics cost models for new mills were
employed to analyze compliance cost impacts using a discounted cash flow technique to arrive at
estimates of  the  long-run equilibrium  price  effects. These price effects were traced through
distribution channels for selected products to obtain representative consumer price impacts.

     In addition to estimating long-run price effects, Arthur D. Little calculated for each product
sector and in  aggregate the price increase necessary for existing mills to recover their increase in
average total cost resulting from compliance with the studied regulations. The flow of funds
analysis generated an estimate of the average price  impact likely between 1976 and 1983 for the
projected mix of new and existing industry capacity.

     Econometric  models (i.e., demand and supply equations) for the industry and its key
product sectors were generated from historic price, production, and capacity data. The resulting
demand equations were used with Chase Econometric's May 1976, macro-economic forecasts to

                                           13

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                                                   FIGURE I- 1

                                            PROCEDURAL FRAMEWORK FOR
                                          ESTIMATING ECONOMIC IMPACTS
                      STUDIED
                    REGULATIONS
                                                                                                COSTS
                                                                                                 OF
                                                                                             COMPLIANCE
                                                ANALYSIS OF  PRICE
                                                AND OUTPUT EFFECTS
                                                  -  Econometrics
                                                  -  DCF  Models
                                                  -  Cost Analysis
   HISTORIC
PRICE, OUTPUT,
   CAPACITY
  CAPACITY
  EXPANSION
 COMMITMENTS
                                                                           PRICE,
                                                                           OUTPUT,
                                                                       CAPACITIES AND
                                                                      SECONDARY IMPACTS
                                                    -  Screening
                                                    -  DCF Models
     ECONOMIC
     FORECASTS
     (CHASE)
                                                                                               LOSURE
                                                                                                AND
                                                                                              EMPLOY-
                                                                                            MENT EFFECTS
                            CAPITAL SUFFICIENCY
                                 ANALYSIS
                             - Project
                               Requirements
                             - Funds Flow
                               Model
CHARACTERISTICS
                                                                                             EXTERNAL
                                                                                            FINANCING
                                                                                           REQUIREMENTS
     COMPANY
    FINANCIAL
   STATEMENTS
                               IMPORT/EXPORT
                                  IMPACT
                                ANALYSIS
                                                                                              BALANCE
                                                                                                 OF
                                                                                           TRADE  EFFECTS
                         PRODUCTION/
                       ISTRIBUTION COS
                        IN COMPETING
                          COUNTRIES
     POLLLUTION
   CONTROL COSTS
   IN COMPETING
     COUNTRIES
                                                            C  j   Exogenous to Study

                                                                   Analysis

                                                                   Result

-------
project demand to 1983. The paper industry's announced commitments for new capacity through
1979, and Arthur D. Little's estimates of capacity expansion from 1979 to 1983 (both adjusted by
the results of the mill closure analysis) were linked with the demand  projections to arrive at
capacity utilization forecasts. The forecasts from the aggregate industry model were then used in
the capital financing analysis.

     The long-run equilibrium price effects of the studied regulations were based upon a 10% cost
of total capital to the pulp and paper industry. Sensitivity analysis on this variable indicates that
the relative impact of the studied regulations is not sensitive over the cost of capital range of 7.5-
12.5%. The relationship  between the long-run baseline  price (assuming  none of the  studied
regulations existed) and the  1975 market price is more sensitive. The baseline price ranged from
2% to 22% over the range of 7.5 to 12.5% in cost of total capital.

     The demand forecasts  are subject  to several uncertainties: historic relationships between
paper consumption and price could change; product substitution technology may change; Chase
Econometric's economic forecasts may not materialize; and the demand equations themselves
have an uncertainty range. Since only the last two sources of uncertainty can be quantified, only
they were included in the sensitivity analysis.

4.   Mill Closures and Employment  Effects
     In the mill closure analysis, a number of estimating problems  had to be addressed: dis-
tinguishing environmental causes from other factors that could lead to future closures; different
decision criteria  for various types of owners; and wide variations among the mills themselves. To
address these complexities,  Arthur D. Little developed a method  that involved: (1) screening
each mill in the studied  product/process  sectors to identify mills  that  may have difficulty in
complying  with environmental regulations; (2) interviewing the management of 143 questionable
mills to  gain perspective on their closure potential; and (3) financial analysis of selected  cate-
gories of mills  identified as having closure potential. This approach  led to estimates of the
number of mills, the amount of capacity and the employment that  are likely to be impacted by
the studied regulations.

     Since closure methodology was designed to estimate overall paper industry closure impacts,
each mill within the studied product/process sectors was not specifically analyzed in sufficient
depth  to predict whether it in  particular is likely to close. However,  the results provide an
estimate of overall impact for each sector. Also, the majority of mills that were found most likely
to be severely impacted by environmental  regulations already are marginally profitable; thus, it
was difficult to  clearly distinguish environmentally related closures from closures that would
have occurred in any event.

5.  External Financing Requirements
     The external financing analysis was based on a flow-of-funds model of the pulp, paper, and
paperboard sectors of the industry developed by Arthur D. Little. The model does not independ-
ently forecast sales margins; instead it assumes that over the period 1976-1983, the industry will
continue to pursue its traditional financial policies and to price its  products consistent with the
demand schedule it faces to  achieve its required rate of return (i.e., cost of equity capital). Major
inputs were the projected costs  of equity  capital, composite financial statements for 32 major
companies whose business activities are highly concentrated in primary pulp and paper  produc-
tion, announced industry commitments  for future capacity  expansion through 1979, Chase


                                           15

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Econometric  macro-economic forecasts, demand forecasts from the econometric models, esti-
mates of the  level of capital investment for capacity expansions and projections of the capital
costs for compliance with the studied regulations. The model balanced the industry's capital
requirements against  its cash flow and estimated the timing and magnitude of the residual
external financing requirements. To lend perspective, the analysis compared the paper industry's
projected share of all corporate external financing with the historic trends.

     The fact that the model does not reflect the financing requirements of the entire paper and
allied products industry in no way invalidates the results, since comparisons of projected require-
ments with historical experience also excluded converting and woodlands investment.

     Industry operating rates projected in the analysis were somewhat lower (80-90%) than those
which obtained (85-95%) until recently. To the extent that the industry expects to run at higher
operating rates  than those projected, its rate of capacity expansion will decline and its demands
for investment funds will be lower than those projected here.

     The analysis employs the usual equilibrium assumption in both product and capital mar-
kets, which in a dynamic economy is an objective sought but never exactly achieved. Therefore, it
is to be expected that over the years the paper industry's actual performance will fluctuate about
the forecast values.

6.  Balance Of Trade
     The import/export impact analysis compared projected environmental costs in the United
States with those of major countries competing in pulp and paper trade. Then it evaluated what
changes the cost  differences are likely to cause in current intercountry production/distribution
cost structures.  At present, U.S. mills have cost advantages in marketing the major import/export
products. Thus, if environmental costs were to change this cost advantage significantly, the U.S.
balance of trade also would be affected.

     The study analyzed major products which in 1974 accounted for 799c of U.S. imports and
45rr of U.S. exports of pulp and paper products. Small-volume products were excluded since they
typically face relatively  high tariff barriers and therefore are less sensitive to environmental cost
differentials. Moreover, if some of these products were to be affected, the tonnage involved would
have little effect on the U.S. trade balance.

     Intercountry production/distribution cost differentials  included only items whose cost dif-
ferences most significantly affect total delivered costs:  wood, transportation, and duties. To the
extent that aggregate costs for other factors of production also vary, estimates of U.S. competitive
advantages could change; rapidly rising labor costs in other countries currently are increasing the
competitive advantage of U.S. mills.

     The analysis assumes that U.S. mills will maintain their approximate current six-year lead
time (in  implementing water, air, and noise controls) over their counterparts in key competing
countries; the projected environmental cost differentials would change to the extent that this lead
time changes or the proposed 1983 water effluent guidelines change.
                                           16

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7.  Other Studies Examined
     Arthur D. Little reviewed the following studies related to future costs and economic impacts
of the paper industry's compliance with various environmental regulations to familiarize its
project members with the analytical techniques employed and conclusions reached:

     •  "Economic Impacts on the American Paper Industry of Pollution Control Costs,"
        by URS Research Company to the American Paper Institute, September 1975.
     •  "Capabilities and Cost of Technology Associated with the Achievement of the
        Requirements and Goals of the Federal Water Pollution Act Amendments of 1972
        for the Pulp and Paper Industry," by Hazen and Sayer, Inc., to National Commis-
        sion on Water Quality, March 1975.
     •  "A Pilot Study on Measuring the Economic Impact of Water Pollution Abatement,
        Pulp, Paper, and Paperboard Mills, SIC 2611, 2621, 2631" by National Bureau of
        Economics Research to the National Commission on Water Quality, June 1975.
     •  "Capacity Creation in the Basic Materials Industry, Preliminary Draft by Barry
        Bosworth, Brookings Institution, August 1976.
     •  "Price Increases and Capacity Expansion in the Paper Industry," Council on Wage
        and Price Stability, December 1976.
     •  "The Environmental Regulation Impact Study on the Pulp and Paper Industry,"
        draft report by U.S. Department of Commerce, December  1976.
                                          17

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     CHAPTER II
INDUSTRY DESCRIPTION

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                           II. INDUSTRY DESCRIPTION

     This chapter describes the economic and financial characteristics of the pulp and paper
industry that were considered relevant in the economic impact analyses which follow.

A.  CHARACTERISTICS OF THE PAPER AND ALLIED PRODUCTS INDUSTRY
     The pulp, paper and paperboard product sectors that are the subjects of this analysis are the
primary product production components of the paper and allied products industry, which also
encompasses timber sales and paper/paperboard conversion to end products.

     With sales of about $32 billion in 1975, the total industry ranked tenth among the 15 major
U.S. manufacturing industries  and accounted for about 4%  of the total shipment value of U.S.
manufacturing output. This industry includes the manufacture of pulp (from wood and other
fibrous raw materials), and paper and paperboard (from pulp and wastepaper), and conversion of
the latter into end products such as boxes, stationery, and sanitary tissue. In 1975, the industry
employed 643,000 people or 0.8% of the total U.S. working force (3.7% of manufacturing industry
employment) and had total assets at book value of $28 billion.

     The industry generates about 45% of its own heat and power requirements. Nevertheless, it
is  the third largest purchaser  of electricity and fuels among all U.S. industries and in 1974
accounted for about 10% of total industrial energy purchases.

     The industry was the fourth largest user of water according to the latest available data (1972
Census),  accounting for roughly 17% of the water consumed by manufacturing establishments
that year. Most of the paper industry's water use is for processing of wood pulp and  as the
medium for carrying the pulp to produce paper and paperboard. In contrast, most water use in
other manufacturing industries is for cooling and boiler feed  where the water is not intermingled
with the product and the pollution problems are therefore mitigated.

     The paper industry employs a relatively high ratio of  capital per dollar of sales. With its
sales-to-assets (book) ratio of 1.14 in 1975, the paper industry is the fifth most capital intensive
among the 15  U.S. industries (Table II-l). This measurement, however, understates  the true
asset size of the paper industry.  Many companies carry substantial timberland properties on their
books at original purchase prices, which are well below present market value.

     Vertical integration is the prevalent corporate structure  in this industry. About 72% of
current U.S. pulp, paper,  and  paperboard production comes from mills that are integrated in
three tiers: 1)  control of a portion of the woodlands required for their wood supply, 2) pulping,
and 3) paper and paperboard production operations. Paper  and paperboard mills which are not
integrated to pulp or woodlands operations supply the remaining 28% of industry production.
However, many of these, as well as most of the integrated mills are forward integrated to paper or
paperboard  converting operations such as stationery, tissue and boxes. Thus the typical paper
company is integrated to three or four levels.

     Considering its capital intensiveness and the  apparent advantages of vertical integration,
this industry is relatively fragmented in terms of the number of companies and number of plants
that operate within it. In  1974, approximately  410 companies operated 718 pulp,  paper,
paperboard and building paper  mills or mill complexes. The converting sectors of the industry are
even more fragmented. The degree of concentration varies considerably among the industry's
primary product sectors, as described in Volume II. There has been no  pronounced historic trend
toward increasing concentration for the aggregate production of pulp, paper, and paperboard.

                                          19

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                              TABLE II-l

SALES TO ASSETS RATIOS FOR PAPER AND OTHER MANUFACTURING INDUSTRIES. 1975


                                                         Sales/Assets

Petroleum and Coal Products                                   1.00

Primary Metals                                                1.02

Instruments and Related                                       1.07

Chemicals and Allied Products                                 1.10

Paper and Allied Products                                     1.14

Machinery Except Electrical                                   1.16

Stone, Clay and Glass Products                                1.24

Printing and Publishing                                       1.26

Rubber and Miscellaneous Plastics Products                    1.31

Electrical and Electric Equipment                             1.32

Transportation Equipment                                      1.40

Textile Mill Products                                         1.50

Fabricated Metal Products                                     1.56

Food and Kindred Products                                     2.12

Tobacco                                                       2.54
 Ratios are based on data for the fourth quarter of 1975, assets are at
 book value.
SOURCE:  Federal Trade Commission, Quarterly Financial Report for
         Corporations.
                                  20

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     In 1975, the United States accounted for about 35% of the world's production and 37% of
total world consumption of paper and paperboard products. Thus, while the country is a large
exporter (mainly pulp and kraft linerboard), on balance it is a net importer, primarily because of
the large amounts of newsprint and pulp it imports from Canada.

B.  DEFINITION OF INDUSTRY SECTORS TO BE ANALYZED

1.  Aggregate Industry Subdivisions
     This analysis focuses on certain sectors of the paper industry that involve the production of
pulp and primary paper and paperboard products. The processes employed generate substantial
amounts of water and air pollutants; to meet the requirements of Federal and state environmen-
tal regulations the companies already have invested large amounts of capital for control facilities.

     Converting operations are included in the price and closure analyses only to the extent that
some converting (predominantly tissue) is usually done at the paper mill site; in these cases,  the
employment and value added for converting are integral to the mill's paper production. All other
converting operations that are generally  separated from the paper mills  (such as containers,
boxes,  and bags) were excluded. Converting operations generally have relatively minimal pollu-
tion problems and will be subject to a different set of effluent guidelines and regulations than  the
paper and paperboard sectors.

     Table II-2 provides an overview of all primary sectors of  the pulp and paper industry in
terms of the  latest available U.S. Department of Commerce data  (1972). A total  of 787 estab-
lishments with gross fixed assets of about $14 billion employed about 220,000 people to produce
products worth about $12 billion in 1972.' Thus, the value of shipments for the primary processing
sectors amounted to about half of the industry's total and the sectors accounted for about 30% of
the industry's employment.

     The  largest primary SIC subdivisions  are paper mills and paperboard mills. Most of  the
production in both these sectors comes from mills integrated to on-site pulp production. However,
many mills, particularly in the paper sector, are included that rely on purchased "market" pulp
and wastepaper for their fiber raw material.

     The so-called "market" pulp mills specialize in either paper grade pulp, dissolving pulp, or
a combination of both.  Paper grade pulp,  an intermediate product,  is sold primarily  to non-
integrated or partially integrated paper mills. A substantial amount of market pulp also is sold by
pulp producers that are integrated to paper or paperboard.

     In 1972, the total value of pulp shipped by all market pulp producers was $1.1 billion. Of
this, $658 million, or 58%, was shipped by plants in the pulp mills sector  (SIC 2611) while  the
remaining $442  million (42%) was shipped by mills classified as paper mills (SIC 2621) or
paperboard mills (SIC 2631).
1. These figures include 25 building board mills which are not considered as part of the paper industry in this study.
  The USDC mill count is also higher than that used by Arthur D. Little, Inc., because of finer separation of
  establishments in multimill complexes.
                                            21

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                                           TABLE H-2

               MAGNITUDE OF ALL PULP.  PAPER AND PAPERBOARD  SECTORS - 1972
SIC                             Number  of      Number  of  Value of    Gross  Value3    Shipments/
Code    Sector	    Establishments   Employees  Shipments   Fixed  Assets   Assets/Ratio
                                                           ($ million)   ($ million)

2621    Paper Mills               358           130,000     6,400        7,600           0.84

2631    Paperboard Mills         276            68,000     4,100        4,400           0.93

2661    Building Paper            95            12,000        470          400           1.18
          and Board Mills

2611    "Market" Pulp             58            11,000        690        1,600           0.43
          Mills


           TOTAL                  787           221,000    11,600       14,000           0.83
        a!971  data;  1972 data not yet available.
        SOURCE:   1972 Preliminary Census of Manufactures   U.S. Department of Commerce.

           2. Process/Product Sectors Studied
               For this impact analysis the primary pulp, paper and paperboard segments were subdivided
           into the 12 process and product sectors shown in Table II-3. These process-oriented subcategories
           were employed in EPA's water effluent guidelines study of this industry; they were chosen on the
           basis of similar production and pollution loading characteristics. The 12 sectors include about 162
           fewer mills than the total industry because the Guidelines and Impact studies exclude building
           board and specialty paper mills. Following are summaries of the studied process/product sectors
           which are amplified in Appendix A (Volume III):

               The unbleached kraft process is employed almost exclusively to produce unbleached kraft
           paperboard (primarily linerboard, the facing material for corrugated containers) and unbleached
           bag, sack, and coarse papers. It  produces high strength, relatively low cost packaging products.

               NSSC corrugating medium is the inner fluting material used for corrugated containers. It
           employs a high-yield, low-cost but weak pulp suitable for its role as a partition between two layers
           of linerboard. This product is often made adjacent to a linerboard mill to minimize water effluent
           costs by using a joint chemical recovery system.

               Recycled paperboard is a product group consisting of paperboard made predominantly from
           coarse recycled paper (e.g., newsprint, corrugated containers, cartons) that is not deinked  or
           bleached. Major products include folding boxboard, corrugating medium,  linerboard, gypsum
           wallboard facing, cardboard and specialty  boards.
                                                   22

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                               TABLE II-3
PAPER INDUSTRY PROCESS SECTOR SUBDIVISIONS FOR EFFLUENT GUIDELINES ANALYSIS
Process Sectors

Unbleached Kraft
NSSC2
Unbleached Kraft and NSSC
Recycled Paperboard
Construction Paper
Bleached Kraft
Sulfite
Soda
3
Mechanical
De inked
Nonintegrated Tissue
Nonintegrated Printing /Writing
TOTAL
Number of Mills
End of 1975

29
18
10
160
70
80
28
3
22
35
59
42
556
Total Product
Capacity-19741
(1000 tons)
9,100
2,900
5,400
9,100
2,300
26.0002
4,300
300
2,500
2,300
1,700
2,400
68,300
4
Average
Mill Size
(tons/day)
900
460
1,540
165
95
925
440
285
325
190
80
160
   Includes all products produced at mills.


   "Includes one mill producing printing/writing paper; rest produce corrugating medium.


   Includes chemi-mechanical mills.
   r

   Based on total mill products.
 SOURCES:  •  Lockwood's Directory of the Paper and Allied Trades-1976.


           •  Arthur D. Little, Inc., estimates.
                                    23

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     Construction paper is produced mainly  from coarse wastepaper  although significant
amounts are also made from groundwood pulp. Its primary applications are roofing felt, under-
layment paper, and asphalt shingles.

     The bleached kraft process is used to produce both dissolving pulp and paper grade pulp.
The latter is employed primarily in bleached paperboard, bleached packaging papers, newsprint
and groundwood specialty papers, tissue and printing/writing papers.

     The sulfite process competes directly with kraft in the dissolving and paper pulp markets
and  also in producing newsprint,  groundwood  specialty  papers,  tissue  and printing/writing
papers. Sulfite is being displaced gradually by kraft.

     A third chemical pulping process, soda, has been displaced almost completely by kraft.
Only three U.S. printing/writing paper mills now employ this process.

     Several groundwood or mechanical pulping processes are used primarily to produce news-
print and both coated and uncoated groundwood papers. A minor application, molded pulp, has
been excluded from the analysis because water effluent guidelines have not been issued for this
sector.

     Deinking of printed wastepaper is finding increasing use in producing recycled newsprint,
tissue and printing/writing papers. It is often the only feasible means  for nonintegrated mills to
become at least partially integrated to pulping and thus reduce their fiber costs.

     Nonintegrated paper consists of two product sectors: tissue and printing/writing papers that
are made primarily from purchased pulps. Nonintegrated mills which make coarse papers such as
bag and special industrial papers were excluded because water effluent guidelines have not as yet
been finalized for this sector.

     Sixteen cotton [inter  mills that produce pulp from  cotton were also excluded from the
analysis because applicable water effluent guidelines have not been issued. Cotton linter or rag
pulp finds it major use in printing/writing and special industrial papers.

     In sum, the analyzed process  sectors include 78^'o of the industry's  mills,  and 93'ci of its
primary product production and employ about 267,000 people including workers associated with
converting tissue and printing/writing paper at the mill site.

3. Studied Product Sectors and Relationship  to  Process Sectors
     While pollution control technology  and costs  vary with each pulping and papermaking
process, the impacts of the costs are  primarily a function of the market  characteristics of the
industry's products. The  paper industry is made up of a number of subindustries built around
major product categories. For this analysis, the numerous product categories were aggregated into
10 paper/paperboard and two market pulp sectors. These were selected on the basis of: (1) having
common applications or markets, or (2) combining products customarily produced within a single
mill. Many of the product sectors use a variety of pulping processes. Table II-4 indicates the
relationships of the 10 paper/paperboard  product groups to the pulping processes employed by
showing pulp consumption by type.
                                           24

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                                                                          TABLE II ~ 4

                                               PROCESS/PRODUCT RELATIONSHIPS - WOODPULP CONSUMED BY TYPE,  1973
Pulp Type


Bleached Kraft

Unbleached Kraft

Bleached Sulfite

Unbleached Sulfite

Groundwood

Semi-Chemical

Dissolving

Soda and Other Woodpulp

Wastepaper

Other Fibers


TOTAL *
(Type of Pulp Consumed Divided
Newsprint & Un—
Coated Groundwood
17.5%
Small
Small
5.1
66.3
Small
-
lulp Small
11.3
Small
Printing &
Writing Paper
54.6%
2.7
8.9
Small
6.3
3.2
Small
6.2
8.2
Small
Tissue
Paper
40.0%
5.5
20.8
1.5
3.9
2.3
Small
1.6
29.2
1,0
Bleached Board
And Bristols
100.5%
2,3
1.4
Small
Small
Small
-
Small
-
Small
by U.S. Product Production)
Packaging, Papers
Unbleached Bleached
7.8% 86.2%
94.6 7.7
7.4
1.8
Small
Small Small
Small
Small Small
2.3 Small
Small
Unbl. Kraft NSSC Recycled Const.
Paperboard Paperboard Paperboard Paper**
5.2% -% 3.9% -%
94.0 7.0 1.7
Small - Small
Small - Small
Small 1.1 3.0
69.1 Small Small
Small
1.1 - Small 33-; 0
2.9 23.5 107.3 72.0
Small 2.0
Specialty
Papers
51.2%
19.9
12.1
Snail
1.6
Small
2.7
1.8
28.2
22.3
                            103.8%
92. OZ
105.8%
106.9%
105.6%
105.6%    103.4%
                                                                                                                     100.4%
                                                                                    115.8%
                                                                                                                                          110.0%
                                                                                                                                                     141.4%
 *Excess over 100% primarily reflects fiber losses,  while figure below 100% is due to coatings and other additives.
**Arthur D.  Little, Inc., estimates.
 SOURCE:   American Paper Institute restructured data.

-------
     The processes used to make the various pulp and paper products are directly related to the
types of pulp that best fit the desired product properties. Certain products are synonymous with a
particular process: e.g., unbleached kraft paper and paperboard, NSSC (neutral sulfite semi-
chemical paperboard and bleached kraft) board and bristols. The remaining product groups are
made by a variety of processes, and usually with a blend of different pulps.

     Since process characteristics and costs vary considerably, this factor causes differences  in
the cost competitiveness of various producers as well as in their costs for pollution abatement.

     Table II-5 shows the 1974 U.S. capacity for the 12 product groups included in the analysis
and  points up the leading positions of the  unbleached kraft paperboard and printing/writing
paper  sectors.  Each sector  is discussed  separately  in  Volume II  to  illustrate  its de-
mand/supply/price characteristics, export/import trends, price impacts,  output effects and likeli-
hood that supply shortages will occur as a result of the studied environmental regulations.

C.  HISTORICAL REGIONAL DEVELOPMENT
     The U.S. pulp and  paper  industry began in New England in the 1880's with the devel-
opment of groundwood pulping, sulfite pulping, and papermaking to supply the growing paper
needs of the Northeast. The proximity of the expanding population centers to water and high-
quality softwood pulpwood resources in northern New England and New York State were key
contributors to this early development.

     Gradually,  however,  the need  for substantial wood supplies for pulping (as well as for
lumber and plywood) outstripped the resources of the Northeast. Many of the mills, particularly
those nearest the population centers, closed their pulping facilities and turned to purchased pulp,
or, in some cases, deinked wastepaper for their fiber requirements. The pulp and  paper industry
moved its production base to the North Central States, then to the Pacific Northwest and finally
to the South as the population spread from the eastern seaboard.

     The movement to the South in the late 1930's was prompted by the  commercialization of the
kraft process,  which enabled mills to use the resinous wood that grows there. The industry
flourished in that region because of the availability of low-cost wood, favorable timberland
acquisitions from defunct lumber companies during the depression, plentiful fossil fuel, and a
lower cost area for new industrial construction than in the Northeast. About 64% of the industry's
pulping capacity and 49% of its papermaking capacity are now located in the South (Figure  II-l).

     Because of this pattern of development, the older, smaller, nonintegrated and generally less
productive  mills tend to  be located in the Northeastern and North Central States, while the
newer, larger, and integrated mills are located in the South and Pacific Northwest. Table II-6
shows this regional distribution.

D.  TECHNOLOGY AND PRODUCTIVITY TRENDS
     Pulp and papermaking  technology  has been refined over many years of development.
Recent technology advances in  this industry have been almost exclusively evolutionary refine-
ments  (rather than breakthroughs), or adaptations  of outside technology (e.g., computerized
process control) to the paper industry. Nevertheless, the refinements have significantly improved
pulp and papermaking technology and productivity. For example, theremo-mechanical  pulp
provides quality  advantages and cost savings over the conventional stone or refiner groundwood


                                           26

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                             TABLE I1-5


               PULP AND PAPER INDUSTRY PRODUCT SECTORS
Sector
NSSC Medium


Recyled Paperboard


Construction Paper


Bleached Market


Dissolving Pulp
Tissue
 Groundwood2
  TOTAL PULP
Number of U.S.
Suppliers
:t Paper
:t Paperboard

>ard
iper
: Pulp
I
•iting
and Bristols

fncoated
2
;ing Paper
ling pulp)
tnd Paperboard

^20
30
30
^90
19
^25
8
74
21
51
^20
VL9
i

1974
000 Tons
4,389
13,965
4,430
8,680
2,165
3,711
1,824
11,613
5,155
4,322
5,002
1,291
61,012
61,881
47,540
Capacity
% Total
7.1
22.6
7.2
14.0
3.5
7.81
3.81
18.8
8.3
7.0
8.1
2.1
98.7
100.0
100.0
 Based on  total pulp.
 2
 Uncoated  groundwood and bleached packaging papers were not included in
 the econometric analysis.
 3
 Excludes  insulating and hard-pressed board.
 4
 Excludes  defibrated/exploded and screenings since products not
 applicable  for this.
SOURCES:  American Paper Institute

          Arthur D. Little, Inc., estimates.
                                   27

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    30
    25
c
o
^  20
c
o
•C   15
o
    10
                      Virgin Pulping Capacity



                      Papermaking Capacity
                     \ ^\

                    /-'v
                                                     \~ ^ \
                                                      V-

                                                      -
                                                     \ /
                                                     /\
               Northeast         North Central        South       Pacific Northwest



        Source: "Paper/Paperboard/Wood Pulp Capacity," API - 1975-1978



 All  grades  of paper and paperboard.

                 FIGURE II- 1  YEAR-END CAPACITIES FOR VIRGIN PULP

                               AND PAPERMAKING, BY REGION - 1975
                                       28

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                                              TABLE II-6
                     REGIONAL DISTRIBUTION OF U.S. PULP AND PAPER MILLS  - 1975
(numbers of mills)
Sector
Unbleached Kraft
NSSC
Unbleached Kraft and NSSC
Recycled Paperboard
Construction Paper
Bleached Kraft
Sulfite
Soda
Ground wood
De inked
2
Nonintegrated Printing, etc.
Nonintegrated Tissue
TOTAL
Northeast
0
2
0
60
16
11
4
1
10
14
19
33
170
North Central
1
10
0
53
16
7
11
0
7
15
19
11
150
South
25
5
7
28
29
47
1
2
1
1
2
12
160
West
3
1
3
19
9
15
12
0
4
5
2
3
76
Total
29
18
10
160
70
80
28
3
22
35
42
59
556
  Includes Chemi-Mechanical mills.
  ?
  Excludes cotton fiber mills.
SOURCES:  Lockwood's Directory of Paper and Allied Trades -1975.  Industry Sources.

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processes. Almost every major paper machine component (particularly the headbox, and wire)
has been improved recently. In addition, a number of chemical pulping processes are also under
development which offer potentially higher pulp yields or lower pollution  loadings than the
conventional kraft and semi-chemical processes.

     Most mills reinvest or periodically "rebuild" components of their pulping and papermaking
equipment. In these rebuilds, the bottlenecks to  higher production rates are replaced with more
productive equipment.  Thus a typical mill usually continues to improve productivity until the
mill is too obsolete to warrant further investment.

     Technical developments, coupled with  rebuild programs and increasing  scale of operations
for new and expanded mills and closures of less efficient facilities, have improved paper industry
productivity at a relatively steady rate. According to Bureau of Labor Statistics, the industry
average productivity increased about 4.5% per year  between 1960 and 1969  and 3.9% per year
between  1969 and  1974 (reflecting growth between years with comparable capacity utilization
rates).2  The industry's rate of productivity  improvement  will  probably continue to  decline
because of slower  demand and capacity growth and  a peaking of new mill sizes. However,
continued technology refinements and perhaps some future breakthroughs should improve pro-
ductivity at least at a modest rate.

     The paper  industry on average spends about 0.8% of its sales revenues on research and
development, split about equally between product research and  process development. In addi-
tion, paper companies obtain important R&D support  from suppliers of process equipment and
chemicals.

     The industry's process research is heavily oriented toward projects that are directed primar-
ily at reducing air and water effluents (and  hence control costs) from pulping and papermaking
processes. Often  these research projects also reduce production costs. For example, 14 of the 17
recent significant process developments reviewed in Appendix C (Volume  III) are aimed primar-
ily at reducing air or water effluents.

E.  ECONOMIC CHARACTERISTICS
     This section addresses  the salient characteristics of demand, supply, prices,  and  general
competitive characteristics of the pulp and paper industry that were considered in the economic
impact analysis.

     Demand
     As a whole, pulp and paper is a  mature  industry. Total demand for its products has grown at
only about the same rate as the GNP in real terms. In fact, only a few product  sectors are growing
faster than GNP. The industry's growth appears to be gradually declining below the GNP rate
because  prices have increased rapidly of late,  the full per-capita  consumption potential has
almost been attained and some competing products have substituted. At the same time, entry to
the industry and expansion of capacity are becoming more difficult. Thus its capacity expansion
rate is more likely to also be slower and  paper prices  more likely to rise at least as fast as the
general inflation rate.
2. Labor costs, however, represent only about 15% of the total costs of the pulp, paper and paperboard industry
  segments.


                                          30

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     U.S. per capita consumption of paper and paperboard products is significantly higher than
that of any other country. In 1975,  for example, U.S. annual per capita consumption was  524
pounds: the next closest country was Sweden at 490 pounds and Canada was third at 350 pounds.
Per capita consumption in the underdeveloped regions is well under  100 pounds.

     Few substitute materials compete directly with paper and paperboard products. The excep-
tional products primarily affected are  tissue, bleached paperboard and both unbleached and
bleached packaging papers. Tissue products have displaced reusable cloth towels, napkins and
handkerchiefs, in achieving their relatively high rate of growth in the 1950's and 1960's. The
growth rate of bleached paperboard  has diminished primarily because of substitution by plastic
packages for milk and other dairy products and in disposable plates, cups, and trays. Unbleached
and bleached packaging papers have been growing very slowly, primarily because of substitution
by polyethylene and other plastic films.

     On  the raw  materials side, bleached market pulp competes with the cleaner  "pulp sub-
stitute" grades of wastepaper, primarily in the production of printing and writing papers and
tissue. It also competes to a  limited degree with cotton fibers in certain  high-quality writing
papers. There are no direct substitutes  for dissolving pulp, but 70%  of its output is consumed in
cellulosic fibers  and cellophane,  which compete strongly with fibers and films derived from
petroleum products.

     Historically, paper prices actually  declined relative to the wholesale price and GNP deflator
indices during 1960-72. This decline probably stimulated demand and the  consumption correla-
tion with GNP might not  have held had real paper prices risen. However, this stable price pattern
changed dramatically in 1973. The 18-month period from mid-1973 through year end 1974 saw an
average increase (in current dollars) of 37% for pulp and paper products compared with 27% for
the wholesale price index. Prices of a number of individual pulp and  paper products increased by
well over 100%.

     It is generally  believed that  demand  for most of the industry's products is relatively
insensitive to price changes. Key supporting factors  are that few substitute products compete
directly with paper and that direct or indirect expenditures on paper products represent a small
portion of the consumer's total disposable income.

     The econometric  analysis in this study  confirmed that the  demand for paper  is price
inelastic. The average percent reduction in demand due to a price increase is about two-thirds of
the percent price increase relative to  the GNP deflator.  This estimate  is based upon price,
demand, and U.S. economic trends from 1968 through 1975. It is possible that the effects of the
unprecedented rapid price increases that occurred in 1973-74 have not yet been reflected fully in
the subsequent consumption data and that the long-term price elasticity of demand will be higher
than the present estimate.

     Supply
     Short-term supply potential in this industry can be measured by annual published capacity
data for each major product group and  for nearly every pulp and paper mill. The product group
data are derived by the American Paper Institute  (API)  through annual surveys  of current
capacity and planned expansions of all pulp and paper  manufacturers. These surveys provide
reasonably accurate capacity projections for the next three years. Thus, the data can be com-
pared with the industry's current and projected production data to indicate average mill oper-
ating rates in each sector.

                                           31

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     The API defines "practical maximum capacity" as the tonnage of paper, paperboard, or
pulp of normal commercial quality  that could be produced with full use of equipment and
adequate supplies of raw materials and labor, assuming full demand. No allowance is made for
losses due to unscheduled  shutdowns, strikes, temporary  lack of power, etc., which decrease
actual production, but not production capacity. The capacity of paper machines which produce
more than one grade is apportioned in accordance with actual production patterns and plans for
future operation.

     As a result of the  unscheduled  production losses noted above, few product sectors can
operate at full capacity over a full year. For most sectors, full annual operation means a 95-96%
operating rate. Chief exceptions are  dissolving pulp and bleached board, where the producers
report capacity more conservatively and thus have attained 100% annual operating rates.

     The short-term supply curves in this industry  are nearly horizontal and then rise very
steeply as production costs increase when the mills are run continually at higher operating rates.
To increase production some mills can simplify their product line and emphasize heavier weight
products, but there are  few other opportunities. Pulp and paper mills are run on a three-shift
basis because of the time and costs associated with mill shut-downs and start-ups. For the same
reason,  most  mills run on a  seven-day-per-week  basis,  although some  of the  smaller mills
(typically those that are not integrated to pulp) run on a five-day-per-week schedule.

     Paper machines and pulp mills  require a certain amount of maintenance down-time. This
time is scheduled throughout the year and factored into the capacity rating for each mill. When
the industry is straining to meet demand, a certain amount of maintenance down-time can be
foregone, temporarily, but this leads to machine breakdowns that cause production  losses and
require the use of overtime maintenance labor.

     There are essentially three methods  for increasing  capacity  over  the  longer term: in-
cremental expansion of existing mills, installation of new paper machines, or construction of new
mills. An incremental expansion is usually less than 50% of the original plant capacity and takes
one to two years to complete once plans have been laid. This expansion route typically costs about
half of a new mill's investment per ton of capacity because  most support facilities  are already in
place. Construction  of new mills typically takes three to four years once financing has been
arranged and the necessary  environmental  clearances obtained. New-mill lead times, after
preliminary  planning, are typically 3-6 years. In the 1960's, the lead time was 2-4 years. The
longer time has increased the uncertainty in planning for and investing in new mills and thus had
an inhibiting effect on capacity expansions. New-mill costs recently  have been rising at  10-20%
per year and in 1975 typically were $150,000-200,000 per daily ton of capacity.

     Table II-7 compares pulp, paper and paperboard mill capital expenditures with their net
annual capacity expansions since 1965. The comparison indicates that since 1965 the industry has
been able to increase capacity an average of 3.3% per year while  its net plant expenditures
(excluding pollution control equipment) have declined by about 2% per year (in current dollars)
despite a high capital goods inflation rate. This apparent anomaly was caused by a dramatic shift
to capacity expansions via additions to existing mills. In 1968, for example, new mills contributed
49% of the net capacity increment compared with only 7% of the expansions committed for 1976-
1978.
                                           32

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                                         TABLE II-7


                       CAPITAL EXPENDITURES AND CAPACITY EXPANSIONS FOR


                       ALL PULP, PAPER AND PAPERBOARD MILLS, 1965-1976

                                      (Current Dollars)




            Total Capital  Pollution Control  Net  Plant    Net Paper & Paperboard Capacity

            Expenditures^      Component^     Expenditures  Increase Over Preceding Year^

1965
1966
1967
1968
1969
1970
1971
1972
1973
1974
1975
1976
Avg. Annual
Growth (%)
$ MM
827
961
1122
766
878
882
755
841
998
NR
NR

2.2
$ MM
50
65
76
93
128
187
203
339
351
523
645
621
25.7
% of Total
6.0
6.8
6.8
12.1
14.6
21.2
26.9
40.3
35.5
—
—
~

$ MM
111
896
1046
673
750
695
552
502
637
—
—
—
-2.1
M Tons
1,823
3,337
2,569
2,262
2,131
580*
1,750*
2,861
1,785
1,305
1,006
1,371

% of Total
3.9
6.9
5.0
4.2
3.8
1.0
3.0
4.7
2.8
2.0
1.5
2.0
3.3
*
 Unusually large number of mill closings significantly reduced net expansions in 1970

 and 1971.


NR - Not yet released.


SOURCES:  "TJ.S. Department of Commerce, Annual Survey of Manufacturers.

          2
           National Council of the Paper Industry for Air and Stream Improvement, Inc.,

           Special Report No. 76-05.

          3
           American Paper Institute - Paper, Paperboard, Wood Pulp Capacity.
                                         33

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     The table also shows the very rapid increase in expenditures for pollution control facilities
that occurred as the industry made substantial efforts to comply with existing state and Federal
requirements.  Some capacity was expanded and chemical and energy saved by these expendi-
tures, but such economic benefits were generally small and incidental to their primary purpose of
reducing air and water effluents. While the industry's net plant expenditures declined as pollu-
tion expenditures rose,  this does  not necessarily imply a  direct trade-off. Many other factors
exerted an influence in reducing plant investment over this period.

     Other factors that have contributed to the slowdown in net plant expenditures, particularly
since 1967, include  a  growing scarcity of new or expandable mill sites that have an economic
supply of wood, price controls, and management uncertainty over future economic cycles, govern-
mental regulations,  energy supply and cost inflation. As a result of these factors, fewer and fewer
firms have  available mill sites and the financial and  woodland resources needed to make major
capacity expansions.

     The rising capital requirements for  new mills  coupled  with the practical difficulties of
finding enough suitable supporting woodlands to acquire or lease has limited the number of firms
that are now able to finance  major capacity expansions. Most major expansions are now being
made  by the  large, well-capitalized firms that have  already obtained substantial  woodland
ownership or control at prices considerably below today's market values.

     Tables II-8 and H-9 show how capital requirements changed between 1965 and 1974, using
as examples linerboard and bleached kraft pulp mills, the most capital intensive of the industry's
product sectors. Over this period, the minimum economic  mill size has nearly doubled and the
investment per annual ton of capacity has more than doubled. Selling prices also have more than
doubled  so  the mill  investment-to-sales  ratio increased  only  modestly. However,  when the
investment required to  provide what is considered a minimum level of woodlands ownership
coverage is added,  one  finds that both the total capital requirements and the investment per
dollar of sales  have escalated significantly.

     Capacity expansion via  mills that are not integrated  to pulp is now virtually nonexistent,
primarily because of low profitability. The present producers are caught in a squeeze between
paper prices established by integrated producers and the costs for bleached market pulp, the
price of which  has escalated more rapidly than that of all other paper industry products.

     The above trends also reduced the entry of new firms into the pulp and paper industry. The
primary entry route for companies outside this industry is by acquisition of existing pulp and
paper companies rather than by grassroots investment.

     All of the above  factors  point to a slower rate of capacity expansion in the paper industry
and increasing market concentration among the largest firms that have the resources to make
major expansions. Pollution control regulations probably contribute to  the increasing concentra-
tion trend because the larger firms generally will have  greater financial ability, both to retrofit
their existing mills to  meet pollution regulations and to  make large capacity expansions.

     Prices
     Comparison of the wholesale price indices (current dollars) for paper/paperboard and for all
commodities since 1963 reveals that, until 1973, the paper price indices demonstrated a  general


                                           34

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                               TABLE II-8

              KRAFT LINERBOARD MILL CAPITAL REQUIREMENTS

                            IN 1964 AND 1974

                            (Current Dollars)
                                         1964
                           1974
Sales

  Size of Mill
  Price (End of Year)
  Annual Sales
700 TPD/238,000 TPY
$110/Ton
$26 MM
1,000 TPD/340,000 TPY
$195/Ton
$66 MM
Mill Investment

  Investment per Annual Ton
  $ Investment per $ Sale
$40 MM

$168
1.5
$135 MM

$397
2.1
Land Investment

  Acres Required for
    100% Coverage1
  Acres Required for
    20% Ownership
  Cost of Land per Acre
  Total Land Investment
420,000

 84,000
$200
$17 M
510,000

102,000
$1,000
$102 M
Total Investment for Mill & Land    $57 MM

  $ Investment per $ Sales          2.2
                       $237 MM

                       3.6
   1-1/2 Cord per. Annual Ton; 1.2 acres per cord in 1964.
   1-1/2 Cord per Annual Ton; 1 acre per cord in 1974.
Source:  Arthur D. Little, Inc. estimates
                                  35

-------
                           --J••.y.i'JI. ;:'..< • \ • <\  L'        ' -
  Size  of  Mill
  Price  (End of Year)
  Annual  Sales
450 TPD/150,000 TPY     800 TPD/27 O.C'OO TPY
S14.r;/Ton                 $335/Ton
$22 MM                   $90 MM
HLil  lnves_tjrnent;

  1 iwestmerit per Annual T.-.II
  v Investnoiit t-'er  $  Sal.o
$40 >FM
1.8
$170 MM

$630
1.9
!'.:ind_ 1 iivosti.ient.

  •\crcs  Required  for
     li)0% Ccverage-'-
  A;:rc.s  Rei|u.i rnd  for
     20%  Ownership
  Cost: of Land per  A-.:re
  i'ot:ii  Land IIIVPUtir.ctir.
$200
$ 1 r> MM
540,000

108,000
$1,000
$ 108 MJ!
Total  Investment  inr Mill c, I.an.l    G5'• MM
  $  .Investment per  $  Sales
                         $278 MM

                         3.1
J.
 2 Cords per Annual  Ton;  0,8 rords  per acre in  1964.
 2 Cords per Annual  Ton;  1  cord per acre in 1974.
          \r t.h;i r  I;.  :. i i ! i t  ,  I ii: . ,  r-s ! i 1:1:11 t-
                                       36

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pattern of stability and rose more slowly than the all-commodity index (Figure  II-2). In deflated
dollars, paper/paperboard prices declined by 19% and all commodities by 14% between 1960 and
1972. Between 1973 and 1975, however, both indices, but especially the paper/paperboard index,
rose faster than the general inflation rate.

     The relative stability and modest increases in nominal pulp and paper prices in the 1960's
and early  1970's can be explained by a combination of factors. The slow rate of increase can be
attributed to the fact that capacity was rapidly expanded, causing several cycles of oversupply,
and prices were held down as producers tried to expand their market share, increase volume and
more fully utilize their woodlands, large  acreages of which had been  acquired recently. Also,
primarily as a result of economies of scale, the addition of new capacity and the improvement or
replacement of old  facilities, the industry was able to improve productivity by about 4.5% per
year, which helped to stabilize costs. Finally, the industry experienced only a modest rate of cost
inflation for raw materials and energy because both were in ample supply in the 1960's.

     Just the opposite set of conditions led to the very rapid price increases in 1973 and 1974.
First, the industry's rate of productivity increase dropped to 3.9% per year in the early 1970's as
its  rate of capacity  expansion  decreased  sharply and  as new-mill economies  of scale reached
practical limits. Second, raw material, energy and labor costs began to inflate at  a much faster
rate than in the past, but could not be passed on through price increases in the weak markets and
low mill operating rates of 1970-1972. When most pulp and paper markets rebounded strongly in
1973, prices started to climb, but the increases were held in check by Federal price controls. Then
as demand continued to  grow  and approached the industry's practical maximum capacity in
1974, price controls were lifted partially in March and fully in July. This, coupled with capacity
constraints, caused  the  industry's prices to surge, not only absorbing the cost inflation the
industry had been unable to pass on since  1969, but also bringing profit margins to a post-World
War  II high.

      Figure II-3 shows that the relationship between average paper industry prices and capacity
utilization rates (a surrogate for supply/demand equilibrium) is imperfect. This imprecision is
caused partially by the fact that the paper/paperboard price index employs list prices for a
number of large commodities which do not reflect the full amplitude of true market price swings.
The econometric analysis in this study utilizes actual market prices for the major product sectors.
However, even these prices do not track closely with capacity  utilization. This indicates that the
industry is not perfectly competitive and/or that the other causal factors discussed earlier mask
the price/capacity utilization relationship.

      Price leadership has been noticeable in several of the more concentrated product sectors.
The North American newsprint industry exhibited the most clear pattern of price leadership. The
dominance and concentration of the Canadian industry has had an important influence since
Canada supplies about two-thirds of U.S. demand. John Guthrie3 has documented the newsprint
price changes that have occurred between 1950 and 1970. His data indicates that price changes in
this period were initiated by six Canadian and U.S. companies.
 3. John A. Guthrie, An Economic Analysis of the Pulp and Paper Industry, Washington State University Press, 1972.
                                            37

-------
         190
         170
OJ
oo
     Q  150

     (O
     T3
      C
     o.
      
-------
    100
  c
  o
                                                                             Paper & Paperboard

                                                                                         tion
    90
    80
    70
          1965
1967
1969
                                                   1971
             1973
                                                      1975
1977
                                                                 Paper & Paperboard WPI
   170
   150
o
Q
X
0)

T3
   130
   110
    90
          1965
1967
1969
1971
                                                                1973
                                                      1975
                                                       1977
                   FIGURE 11-3  PAPER & PAPERBOARD WHOLESALE PRICE INDEX AND

                                UTILIZATION OF CAPACITY
                                              39

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     Like newsprint, paper grade pulp supply is relatively concentrated, and Canadian produc-
ers currently supply  about 60% of U.S. requirements.  The dissolving  pulp market has the
characteristics  of a  bilateral  oligopoly (few suppliers sell to  a small group  of buyers) and
transactions are made through long-term contracts which tend to stabilize prices. List prices for
paper grade pulp also appear stable, but actual prices are more volatile than dissolving pulp's
since there usually is considerable discounting under list prices during weak markets and a
greater incidence of premium spot prices during tight markets. During the U.S. price controls of
1973-1974 and continuing through the weak markets of 1975-1976, Canadian producers were able
to price considerably above most U.S. mill prices because of their generally better pulp quality
and their large share of the market.

     With the possible exception of bleached paperboard and kraft linerboard, price leadership
patterns are not evident in the other product sectors. Most other sectors have many competitors
and  are less capital intensive. Their prices have changed more  frequently,  and generally prices
have increased at faster rates than  prices of newsprint, bleached paperboard or linerboard, but
more slowly than prices of dissolving and paper  grade pulps.

     Trend Toward Increasing Market Concentration
     Volume II discusses the current competitive structure of each  major product sector.  In
general, they fall within the spectrum from oligopolistic (e.g.,  dissolving pulp with eight com-
petitors), to something approaching perfect competition (e.g., recycled paperboard with about 90
competitors). International competition is important in only a few sectors: newsprint where the
United States is a substantial importer, linerboard where  it is an important exporter, and pulp
where it is both a significant importer  and exporter. Thus, with these exceptions,  the United
States is essentially a self-contained market for  other paper and  paperboard products.

     Although market share concentration  in the paper industry's product sectors changed very
little through  1972  (according  to the latest U.S. Department  of Commerce statistics) recent
developments indicate concentration will increase. The primary  causes are the  mounting barriers
to entry discussed previously. Relatively slow  growth  in  demand for the  industry's  products,
coupled with increasing capital intensiveness as mill sizes, woodlands requirements, and plant
costs rise  in this industry have discouraged most smaller firms  from making major expansions.
Few, if any, firms from other  industries have  entered over the past ten years other than  by
acquisition of existing facilities.

     At present, most capacity expansion is being undertaken by the larger,  more profitable
firms that have the necessary capital resources to make major expansions as well  as the sub-
stantial control over the woodlands  needed to assure a continuing supply of wood raw materials.
Thus small to medium companies are likely to lose market share.

     An accelerated rate of closures  of marginal  mills by both large and small paper companies in
the early  1970's has  also contributed  to increasing concentration."   Closure rates have  been
primarily a function of the paper industry's  economic cycles — the most rapid  closure rates since
World War II occurred in the 1970-71 recession. Closure rates will probably  also increase around
the water effluent control implementation deadlines in 1977 and 1983 as some mills are unable to
take on  the required new capital burden. Ironically, pollution control regulations could also have
4. Appendix A-12, Mill Closure Trends, discusses historical mill closures by product sector.
                                            40

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the effect of extending the life of certain mills. To justify making a major investment in pollution-
control equipment, some mills will be modernized to assure that they will remain sufficiently
competitive to recoup the new investment. The pollution regulations will also increase the cost for
new mills through 1983 and thus will temporarily reduce their cost competitiveness with the older
mills that now are close to compliance with 1977 standards.

     One factor which tends to stabilize market concentration in the paper industry is that no
major technological change appears to be in the offing which would obsolete the existing pulping
and papermaking process. All the technological changes that have occurred in the recent past or
are now on the drawing boards involve incremental improvements to the existing technology, and
when their  merits are proven, they can be readily adopted by  most existing mills. Appendix C
(Volume  III)  describes the most significant current technology changes taking place or under
pilot evaluation in the pulp, paper, and paperboard sectors.

F. FINANCIAL STRUCTURE AND PERFORMANCE
     Very few publicly-held  companies in the paper industry  produce a single product line or
employ a single process. Thus, no composite data are publicly available on the profitability of
individual product or process sectors. Financial models of typical new mills (discussed later in
this section) indicate that, in general, product sector profitability clusters fairly closely around
the industry  average. The industry's aggregate profitability, on the other  hand, is well docu-
mented and illustrates the financial consequences of the supply, demand, and  price trends just
discussed.

     Both the Federal Trade Commission (FTC) and the Internal Revenue Service (IRS) publish
composite data which provide the primary profitability indicators for the total  paper and allied
products industry. The IRS also accumulates a composite for firms that produce primarily pulp,
paper, or paperboard (as opposed to converted products);  however, this data is not as useful for
current analyses since it is not published until several years after the fact.

1. Total Industry Averages
     Figures II-4 and II-5 compare trends in the paper industry's after-tax return on sales and net
worth with those  of all manufacturing industries. The FTC data indicates higher profitability
than the IRS  data. This difference can be explained by the fact that the FTC uses a sampling of
paper companies which is heavily weighted toward large companies. The IRS, on the other hand,
employs a composite of all companies submitting income tax returns that also include a balance
sheet, and its data is more representative of the entire industry. The chief implication from the
differences  in these  two data series  is that the smaller  or less capital intensive  (e.g., paper
converting) companies generally are less profitable than the larger firms and tend to bring down
the industry's profitability.

     Throughout most of the 1960's, the paper industry's return on sales and net worth was below
the all-industry average as it increased capacity  rapidly and suffered through  several cycles of
excess capacity as a result. As discussed  earlier, a  number of reasons contributed  to the over-
supply cycles — the competition for the dwindling number of  mill sites and backup woodlands,
the vying for market share in markets that  were beginning to mature,  and the extremely low
prices for market pulp mainly because of capacity overexpansion in Canada. However, coincident
with the profitability plunge in 1970 and 1971, the industry's historical rate of capacity expansion
fell and stayed well below historic trends despite the up-turn in profitability in 1973 and 1974.

                                           41

-------
   7.0%
   6.0%
   5.0%
o
CL
  4.0%
  3.0%
                           A

                          /\
                          f   t
                          I   1
                          (   )
                          (   1
                         /   »
                         /    I   FTC Data:
                         /  A     Paper &
                                 Allied Products
                                 FTC Data:
                                 All Mfg.
                                 Industries
                       IRS Data:
                       Paper &
                       Allied Products
  2.0%
  1.0%
                   1960
1965
1970
1975
1980
                  FIGURE 11-4     PERCENT NET PROFIT AFTER TAX TO NET SALES
                                              42

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    20%
  15.0%
o
ct
   10.0%
   5.0%
                       \
                          \.
 IRS Data:
 Paper & Allied
 Products
                                FTC Data:
                                Paper & Allied
                                Products


                                FTC Data:
                                All Mfg.
                                Industries
    1.0%
                     1960
1965
1970
1975     1976
                 FIGURE 11-5     PERCENT NET PROFIT AFTER TAX TO
                                 NET WORTH
                                         43

-------
     In 1970 and 1971, the paper industry's after-tax return (both on sales and capital) fell to its
lowest point since World War II. The period of overcapacity and weak prices in the 1960's laid the
foundation. Demand for paper declined slightly as a result of the 1970 recession and the industry's
capacity expansions brought its capacity utilization to around 90%.5

     Demand recovery in 1972 led to improved mill operating rates and higher prices throughout
the paper industry which in turn caused a dramatic up-turn in profitability. Profits continued to
rise through 1973 and particularly in the first and second quarters of 1974 after price controls were
partially lifted for this industry in March of that year and fully lifted in June. The up-turn in the
industry's earnings also caused shareholder's equity to  regain  a  larger  proportion of the total
capital structure.

     In 1974, the industry's return on sales and  net worth reached its highest point since World
War II and climbed well above the all-manufacturing-industry average after holding well below
this average in the 1960's. This rapid up-turn in profitability and ranking was caused by high mill
operating rates and particularly by the very large price increases that the  industry obtained after
price controls were lifted. The industry's operating rates approached, and in some cases exceeded,
maximum sustainable levels for such items as bleached  market pulp,  newsprint,  linerboard,
printing papers, and tissue. This tight supply condition  enabled the producers to simplify their
product lines and thus achieve longer runs and more production from their mills.  However, the
fundamental reason for the tight  supply itself was  that the industry began to slow its rate of
capacity expansion starting in 1970. This slowdown in turn caused the industry's capacity to be
stretched by the up-turn in demand which took place from 1972 through mid-1974.

     The recession which began in the second half of  1974 again caused a decline in  paper
industry profitability starting in the fourth quarter and  continuing through the third quarter of
1975. The principal factor behind the profitability decline was low mill operating rates as paper
demand declined faster than GNP. Average  capacity  utilization dropped  to around 85%; how-
ever, there was very little price deterioration. Therefore, while profitability declined, it held up
surprisingly well compared with previous serious recessions. With their newly won price increases
in 1973 and 1974, producers chose to curtail production  rather than risk price reductions which
might  be difficult to recoup when  the economy  recovers. The industry's higher profitability
reduced  its breakeven capacity utilization rate (historically around 85%), making  it easier to
decide in favor of production cutbacks rather than price  discounts. And, of course, there was
widespread concern that price  controls  would be re-established  and industry managers were
reluctant to get caught with their prices and profits down as they did in 1972.

     Figure II-6 shows that between  1963 and 1971, the capital structure of the paper and the all-
manufacturing industry composites saw the rapid displacement of net worth by long-term debt.
However, the  paper industry's  debt proportion increased faster  than that of the all-industry
composite. With an average debt-to-total-capital  ratio of 33% and a  low  profitability in 1970-
1971, many firms exhausted their borrowing power. The combination of  low  profits  and debt
limitations contributed importantly to the subsequent slower rate of capacity expansion. Even as
profitability rose in 1972-1974, relatively  high  debt levels along with  capital goods inflation
prevented many companies from using debt to finance major expansions.
5. Although 90% is not a particularly low operating rate, the market was sufficiently weak to preclude any opportunities
  for the companies to increase prices to cover the accumulating cost inflation they experienced during 1967-1971.
  Conversely, prices were held low to keep demand and capacity utilization as high as possible.

                                            44

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   85%
   80%
o
   75%
   70%
                                                               FTC Data:
                                                               All Manufacturing
                                                               Industries
                                                      IRS Data:
                                                      Paper & Allied Products
                                                        A
                                                            \
                                                              N
                                                               FTC Data:
                                                               Paper & Allied
                                                               Products
   65%
                    1960
1965
1970
1975
               FIGURE M-6   PERCENT NET WORTH TO TOTAL CAPITAL
                            FOR PAPER VERSUS ALL INDUSTRIES
                                           45

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     Table H-10 shows annual changes in the paper industry's sources of capital since 1960. It
indicates that equity financing has not been an attractive alternative to debt. The only signifi-
cant net revenues from stock sales  took  place in 1961, 1969, and 1971. More frequently, large
amounts of stock were repurchased, reflecting prevailing low stock prices. As a result, all of the
industry's increases in net worth have come from retained earnings. This is not to imply that
retained earnings and long-term debt will continue to be the primary  financing modes for the
paper industry.  In 1975 and 1976, equity financing became attractive for a number of paper
companies that successfully sold new issues by taking advantage of their recent profit improve-
ment trend and a period of stock market recovery.

2.  Profitability Variations by Product Sector
     Table II-9 indicates that in 1975, bleached paper pulp was the most profitable and NSSC
corrugating medium the least profitable of the industry's major product sectors. Note that the
purpose of the analysis is to show relative and not absolute differences between product sectors. It
employs mid-1975 prices and estimated costs for minimum economic-sized mills assuming that
they were brought fully on-stream in 1975 and had  a capacity utilization of 90%. The analysis
does not attempt to reflect the actual costs of existing mills and it is of  course a snapshot of one
point in time under prescribed conditions. Appendix F  (Volume III)  provides the supporting
data used in this comparison.

     Bleached paper  grade pulp is clearly the  most profitable product sector at present.  It
achieved this position primarily because of very large price increases in  1973 and 1974 when the
world supply/demand balance reached shortage proportions. Bleached  pulp is the most capital
and wood intensive of the paper industry's  products and this has  limited recent  capacity
expansions.

     Printing/writing paper's profitability index is deceptively high in that the sector's mid-1975
capacity utilization rate was around 75% rather than the 90% rate employed for the comparative
analysis. With its operating rate about 10 points below the industry average of about 85% in 1975,
this sector's profitability was close to the paper industry's average.

     The comparisons do  not reflect the profitability of the nonintegrated printing/writing and
tissue paper companies, whose average profitability is probably below that of the least profitable
sector in Table 11-11. These firms are currently caught in a profit squeeze between high market
pulp prices and relatively low paper prices that are held down by integrated producers seeking
better capacity utilization. New mill models were not developed for the nonintegrated sectors
because it is unlikely that new mills will be built until the margin between market pulp and paper
prices widens appreciably. There is no evidence that this will happen in  the foreseeable future.

     Volume II describes the major  product sectors and analyzes the economic and competitive
characteristics which affect their profitability and growth.
                                          46

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                         TABLE II-10





CHANGES IN PAPER AND ALLIED PRODUCTS INDUSTRY CAPITAL STRUCTURE. 1970-1975
(millions of dollars)
Net Change in Equity
Retained Earnings
1960
1961
1962
1963
1964
1965
1966
1967
1968
1969
1970
1971
1972
1973
1974
1975
TOTALS
% of Total
275
255
288
286
378
461
539
405
493
569
289
94
564
1,025
1,668
1,158
8,747
Capital
Net Stock Sales Total I
39
401
(134)
(171)
40
(93)
6
(104)
(201)
340
(196)
253
(275)
(104)
124
118
43

314
656
154
115
418
368
545
301
292
909
93
347
289
921
1,792
1,276
8,790
65%
Net Change
n Long-Term Debt
110
97
234
9
3
472
657
632
463
68
555
417
(164)
100
411
736
4,800
35%
 Net profit retained in business.
SOURCE:  FTC Quarterly Financial Report for Manufacturing Corporations.





                               47

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                                                         TABLE H-11
                                     RELATIVE PROFITABILITY OF SELECTED PRODUCT SECTORS
00
Product Category
Kraft Linerboard
Kraft Bag Paper
NSSC Corrugating Medium
Recycled Paperboard
Bleached Paper Pulp
Dissolving Pulp (Sulfite)
Bleached Paperboard
Printing & Writing (Bond & Book)
Newsprint
Newsprint (De-inked)
Tissue
Tissue (De-inked)
(Basis: New Mills
Capacity
(tpd)
1,000
230
450
380
800
550
500
300
550
330
163
76
Or- Stream in
Production
(1000 tpy)
313
72
141
119
250
172
157
94
172
103
51
24
1975)
Costs Including
Effluent Control
2) 3)
Capital Operating
($millions) ($/tor>)
159 119
68 155
74 143
55 169
196 181
173 230
154 220
103 281
128 169
61 176
78 . 528
32 611
                                                                                                   Selling  Profitability
                                                                                                    Price	Index4)
                                                                                                   ($/ton)        (% )
195
250
193
215
335
385
350
480
260
260
736
736
 9.2
 4.3
 3.7
 4.2
13.8
 9.6
 7.5
12.4
 6.4
 8.4
 7.8
 3.6
     1)  Annual production at 90% operating rate;
     2)  Capital costs include air control, effluent control, OSHA requirements, and working capital;
     3)  Operating costs indicated exclude depreciation; they include air, effluent, and OSHA requirements;
     4)  Profitability index is pre-tax profit (margin minus depreciation) divided by total capital;
         depreciation calculated at 5.8% of total capital, equal to 6.25% of fixed capital.
     5)  Reflects weighted average for clay coated boxboard, recycled liner and medium and gypsum linerboard.
     SOURCE:  Arthur D. Little, Inc., estimates.

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    CHAPTER III
COST OF COMPLIANCE

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                            III. COST OF COMPLIANCE

A.  SUMMARY

1.  Introduction
     The principal aim of this chapter is to portray for each major sector of the paper industry the
total costs of complying with existing and proposed air, water, and noise regulations.

     The costs are  not  meant to apply to any one mill. The estimates, and the methodology
through which they were derived, are meant to provide a basis for measuring the economic impact
of the studied regulations on the industry as a whole. A different method was used to assess the
potential impact of pollution controls on possible closure candidates. (See Chapter V.)

     The estimated costs of compliance are based primarily upon published data. These data
were primarily the  EPA Development Documents for air emissions control  and water effluent
control. See Volume III, Appendices E-l and E-2 for the specific references. Arthur D. Little was
not retained to develop  cost estimates for any of the three types of regulations; Arthur D. Little
did, however,  update  and  supplement  the  basic  data  for the  sake of consistency and
comparability.

     Separate cost estimates were prepared for the existing industry and for new capacity. Since
the capacity of the existing industry is clearly defined, total costs for compliance are reported as
well as cost per unit of capacity. However, the capacity of mills not yet built will be influenced by
the potential impact of control costs. In this chapter, therefore, only the unit cost of compliance of
these future mills are  derived. Total costs are estimated in Chapter VI, which deals with capital
impacts.1

2.  Findings Related to the  Existing Industry
     The capital costs for the existing paper industry to comply with regulations on air, water,
and noise from 1974 to 1977 total $3.2 billion (Table III-l):

     •  $690 million to achieve compliance with SIP air regulations.
     •  $2.2 billion for  compliance  with BPT water regulations.
     •  $320 million for the proposed 90-dBA noise control level.

     The weighted average operating cost, including charges for capital recovery (@ 12.1'^c),'2 is
$11. I/ton for the situations analyzed. Note that the capacity decline shown in Table III-l is based
on economic as well as environmental reasons.

     The estimates also indicate that between 1977 and  1983  the  existing  industry will be
required to spend $1.7  billion for compliance with the  studied regulations  (Table  III-2): $170
million to  comply with SIP air  regulations, $1.4 billion for compliance with BPT water regu-
lations and $80 million for the proposed 90-dBA noise control level. Again, the decline in capacity
is based on economic as well as environmental regulations. Note that control costs for new
replacement or expansion capacity constructed during this period are not included here.
 1. Note that all investment and operating costs are reported in mid 1975 dollars, and thus do not reflect future cost
   inflations.
 2. See Chapter IV for derivation of this value.

                                            49

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                                             TABLE  j.11-1
             SUMMARY  OF  INCREMENTAL  COSTS OF COMPLIANCE FOR  EXISTING  INDUSTRY  THROUGH  1Q77
                                        (1975 Dollars)
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Pkg. & Ind. Conv.
Uncoated Groundwood Paper
Dissolving Pulp
TOTAL3
Year-End
Capacity Base
(000 toi
1974
13,970
4,390
4,430
8,680
2,160
5,160
11,600
4.320
3,720
1,290
is/yr)
1977
13,970
4,390
4,240
8,440
2,160
5,160
11,270
4,210
3,650
1,290
1,280 1,190
1,820 1,820
62,820 61,790
i
SIP Air
Emission Control
Capital
($KM)
186
, 61
22
27
7
82
154
54
43
17
16
18
690
Total
Oper. d
($/ton)
1.9
2.0
1.0
0.7
0.7
2.2
2.2
2.1
1.8
2.0
2.0
1.5
1.8
Federal Water
Effluent Control
Capital
($MM)
373
122
112
187
34
174
595
268
162
54
62
102
2,250
Total
Oper.d
($/ton)
5.8
6.3
5.0
5.1
3.5
8.1
12.8
15.3
10.7
10.2
11.9
13.9
8.4
Federal OSHA
Requirements
Capital
($MM)
40
12
24
44
19
15
81
38
23
5
12
7
320
Total
Oper.d
($/ton)
0.5
0.5
1.0
1.0
1.8
0.5
1.3
1.7
1.1
0.7
1.8
0.7
0.9
TOTAL0
Capital
($MM)
599
195
158
258
60
271
830
360
228
76
90
127
3,260
Total
Oper . d
(0/ton)
8.3
8.8
7.0
6.8
6.0
10.8
16.2
19.0
13.6
12.8
15.7
16.1
11.1
a.  Incremental costs to 1977 are estimated at 80% of total SIP regulations after deducting estimates
    expenditures through 1974.  Incremental costs to 1983 are the remaining 20% of costs to reach SIP
    standards.
b.  Incremental costs to 1977 are costs for BPT less estimated expenditures through 1974.  Incremental
    costs to 1983 are the total increment from 1977 to 1983.
c.  Totals may not add because of rounding.
d.  Operating costs include capital recovery at 12.1%.
SOURCE:  Arthur D. Little, Inc., estimates.

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                                              TABLE III-2

           SUMMARY OF INCREMENTAL COSTS OF COMPLIANCE FOR EXISTING INDUSTRY 1977-1983
                                              (1975  Dollars)
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Pkg. & Ind. Conv.
Uncoated Groundwood Paper
Dissolving Pulp
TOTAL
Year-end
Capacity Base
(000 tons/pr.)
1983
13,970
4,390
4,090
8,070
2,060
5,160
10,950
4,050
3,440
1,290
800
1,710
59,980
SIP Air
Emission Control3
Capital
($MM)
46
15
6
7
2
20
39
14
11
4
4
4
170
Total
Oper.d
($/ton)
0.5
0.5
0.2
0.2
0.2
0.6
0.5
0.5
0.5
0.5
0.5
0.4
0.4
Federal Water
Effluent Control*3
Total
Capital ' Oper.
($MM) ! ($/ton)
258 ; 4.7
90
108
54
24
141
363
155
91
36
41
52
1,410
5.0
4.3
1.6
2.:5
6.1
7.5
8.8
6.0
6.3
10.8
9.7
5.4
Federal OSHA
Requirements
Capital
($NM)
10
3
6
11
4
4
20
10
6
1
2
2
80
Total
Operd
($/ton)
0.1
0.1
0.3
0.3
0.5
0.1
0.3
0.4
0.3
0.2
0.4
0.2
0.3
TOTAL c
Capital
($MM)
314
108
120
72
30
165
422
179
108
41
41
58
1,660
Total
Oper.d
($/ton)
5.3
5.6
4.8
2.1
3.0
6.8
8.3
9.7
6.7
6.9
11.7
10.3
6.1
a.  Incremental costs to iy7/ are estimated at »G7<, of total for SIP regulations after deducting estimated expenditures
    through 1974.  Incremental costs to 1983 are the remaining 20% of costs to reach SIP standards.
b.  Incremental costs to 1977 are costs for BPT less estimated expenditures through 1974.  Incremental costs to
    1983 are the total increment from 1977 to 1983.
c.  Totals may not add because of rounding.
d.  Operating costs include capital recovery at 12.IS.
SOURCE:  Arthur D. Little, Inc., estimates.

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     All states will not have the same SIP regulation level through 1977; hence, the incremental
cost of $170 million in 1977-1983 represents the cost to the industry if all states impose regulations
as stringent as the current Oregon standards used in the cost calculations. If states impose more
stringent regulations than those used here, the estimates would have to be revised.

     An estimated capital cost of $1.4 billion will be needed to bring the existing industry from
the water effluent level required by 1977 to the more stringent 1983 level.

     The 1977-1983 capital cost for OSHA noise control, like the estimate for compliance with
SIP regulations, reflects broader compliance with the present regulations rather than imposition
of more stringent regulations.

3.  Findings Related to New Capacity
     Compliance costs for a new-mill may vary from $4.4 million to $31.6 million (Table III-3),
depending on the type of facility as well as its size.

     In this section, cost of compliance estimates  are given on a unit basis. These unit costs are
subsequently used to develop capital requirements for the postulated capacity increases through
1983. (See Chapter VI.)

     Note that the cost of compliance with air and water effluent regulations is computed on a
process basis; thus the estimated costs of compliance for the same product made by different
processes can be significantly dissimilar. Since economic impacts were measured on a product
basis, it was necessary to estimate product/process combinations for future mills. The relation-
ship between manufacturing processes and products is described in Section III-B.

     Note also that in some instances pulp mill size is disproportionately larger than paper mill
size. The difference,  however, simply reflects the  different economic unit sizes of the respective
operations. For example, it would be economical to build a 1,000-tpd unbleached pulp mill and
support it with a 1,000-tpd liner board mill. However, it would not be economical to build a 300-
tpd printing and writing paper mill and support it  with a 300-tpd bleached kraft pulp mill; about
an 800-tpd pulp mill would be necessary to achieve economic operation. Therefore, the balance of
the pulp  mill capacity not utilized in the studied  product sector (printing and writing paper) is
assumed  to be utilized on site for other grades. Accordingly, the investment for the pulp mill is
apportioned to the study products on the basis of  its corresponding capacities. Compliance with
NSPS  water  effluent regulations is by far the single most  important cost. Generally,  these
regulations are  about equivalent  to  the  BAT  levels that apply to  existing mills. The only
significant  difference between the  two applies to the bleached kraft process  category: color
removal is not required under NSPS but is specified in the BAT regulations. The addition of color
removal to the  NSPS regulation would add $3 to $5 million capital cost to the bleached kraft
process examples (bleached board, printing and writing papeps, tissue, newsprint, and market
pulp).

     The investment and operating costs for air  emission control are measured from an "eco-
nomic  level"  of  control and clearly do not reflect total industry expenditures for air emission
control equipment. The "economic  level" is site specific and changes  with the value of the  by-
product. Thus, the derived cost of compliance would change if a different percentage of recovery
were considered "economic." For  purposes of this  analysis, Arthur D. Little used  the 97.5'r
economic recovery level employed in EPA's control cost estimate.

                                          52

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                                                         TABLE III-3
UNIT COST OF COMPLIANCE WITH
FEDERAL STANDARDS FOR NEW MILL
SOURCES
(1975 Dollars)
Mr Emission
KSPS Water .New Source
Mil] Cap.(tpd) Effluent Stds. Standards
Product Sector and
Specific Pro'li.ict .'" Process Catur.nrv
UnMoarhcd Krait Paperboard:
Kraft Lipi.-rboard Unbleached Kraft
U.ihleirhcd Kraft i'aper :
Kraft. ::-i;'. P/ipcr Unbleached Kraft
NSSC Corriicat inp Medium:
CorruiviL'rii.-. "...vlium NSSC Pulping
F.i/cyc KU Pap-.'i''.>C'cjrd :
K,->cyrU>d "ox'-'.-.ird Recycled Paperboard
Jute Lir..'.-rhr-51-d " "
HI'-.-.MK M^.-!;i:r " "
£'Yj>.?'.- '•. I. iiv.-;'':v>ard " "
Court ruction P-.»per:
Nun" Construction Paper
lilcaclr'd R'-arci i Bristols :
Bloarhed I'.ip-rboard (S3S) RCT Kraft
Prin''in~ .', i.'rltiti!*. Paper:
i'-.'n'i I'.ip-jr Fine Kraft
li.i.'K Paper Fine Kraft
TJSSMO Taper UCT Kraft
Tissue Pap'.'r Nonint. from Waste
Paper
N.-.;sprinr Fine Kraft/CW
N':w;.,:i-ii.t Deinkinp,
?-••.. 4. In;!. Converting:
N OIK.' -
Uncnatud Grounclwood Papers :
None -
fiissi-.'K'lR? Pulp:
Jisf.-ilv-;-i;'. Fulp Dissolving Siilfite
i' !'.:•>'• !•". ci " 'ri;c.'t ?n] p :
••r.-'f: rj.irker. '/'nip Kr;.ift ^fKt. Pulp
• Pulp

1000

800

450

400
" 330
330
400

-

800

800
800
800
-

1240
-

-

-

550

800
Paper

1000

230

450

400
330
330 •
400

-

500

300
300
163
76

550
330

-

-

550

800
Total Total
Capital Oper.3 Capital Oper.a
(SNM) ($/rpn) ($MM) (S/ ton)

19.

4.

13.

6.
6.
6.
6.

-

16.

8.
8.
4.
3.

9.
12.

-

-

27.

20.

0

8

6

8
1
1
8



1

5
5
8
4

2
9





5

3

11

13

21

10
11
11
10



19

17
17
18
28

10
25





33

15

.7 2.9

.3 0.8

.3 l.l

.3 0.3
.2 0.8
.2 0.2
.3 0.3

...

.7 2.1

.3 1.2
.3 1.3
.0 0.6
•0 0.1

• 2 0.8
.2 0.2

•

-

.6 l.l

.8 3.1

1.6

2.0

1.6

0.8
0.8
0.6
0.8

-

2.4

2.4
2.5
2.5
0.9

0.9
0.6

-

-

1.3

2.1


OSHA
Requirements
Total
Capital Oper. a
($MM) ($/ton)

3.0

2.0

3.0

1.0
1.0
1.0
1.0

-

2.0

2.0
2.0
2.0
1.0

2.0
1.0

-

-

3.0

3.0

1.3

3.6

3.0

1.4
1.7
1.7
1.4

-

1.9

2.8
2.8
4.9
7.7

1.8
1.7

-

-

2.4

1.7


Total Unit
Cost of
Compliance
total
Capital Oper. a
(SMM) ($/ton)

24.9

7.6

17.7

8.1
7.4
7.3
8.1

-

20.2

11.7
11.8
7.4
4.5

12.0
14.1

-

-

31.6

26.4

14.6

18.9

25.9

12.5
13.5
1J.3
12.5

-

24.0

22.5
22.6
25.4
36.6

12.9
27.5

-

-

37.3

19.6
a.  Operating costs includes capital recovery at 12.1%.
SOURCE:   Arthur D.  Little,  Inc., estimates.

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     The capital investment for noise control for  new mills is significantly greater than that
reported for existing mills. The apparent discrepancy reflects the fact that, presented with the
option of using either administrative controls or building sufficient "engineering control," into a
new mill to comply  with noise regulations,  most producers will elect to take the latter route.
Although administrative control reduces capital costs, it is subject to subsequent modification by
OSHA in the event the mill is found to be in violation. Rather than risk being faced with the high
costs of mill modification, most producers would choose to design in "engineering controls" for
new capacity. The variation in operating costs from  about $12 to $37 per ton of production for the
studied product sectors is caused by a number of factors, for example, size, type of manufacturing
process, etc. For a new mill the capital cost for the studied regulations varies from 10% to 26% of
the total capital requirement and operating costs vary from 4% to 14% of the total manufacturing
cost of the selected products (Table III-4).

B.  GENERAL METHODOLOGY
     This section describes in general terms the methodology used  in developing the  cost of
complying with the studied regulations. A more detailed explanation is contained in the analysis
of the three types of regulations (Appendix E) and in the supporting data for the mill cost models
(Appendix F).

1.  Process-to-Product Transformation
     Although the economic impact of compliance is measured by the  associated cost for an
individual product or product sector, the studied regulations apply to the manufacturing proc-
esses, not the products. Moreover, a given product often can be made by more than one process or
combination of processes, and the cost of compliance for these alternative methods may vary
significantly.

     Unfortunately,  data  are not  available to  transform current industry capacity, typically
reported on a product basis,  to a process basis. Hence, the percentages of the process  costs
allocated to the individual product sectors are  based on the considered opinions of a number of
individuals knowledgeable about the industry.

     On the basis of this knowledge of industry practice, Arthur D. Little constructed a matrix
(Table III-5)  showing the process categories to which the EPA water effluent control regulations
apply and the related product sectors used in the economic impact analysis. The matrix indicates
how costs of compliance should be apportioned. Table III-5 shows for example, that regulations
(and their  associated costs) for the  unbleached  kraft process  category  would  apply to the
unbleached kraft paperboard and the unbleached kraft paper product sectors. Accordingly, cost
of compliance derived for the existing industry related to the unbleached kraft process category
must be apportioned to these two product sectors. The costs derived from the remaining  process
categories identified in this table were similarly apportioned to their corresponding products.

     In the cost calculations, all mills that make a combination of products are included in those
process categories with the higher costs for compliance.

     A  similar problem occurs in estimating  costs for new increments of industry  capacity.
Therefore, in projecting costs for compliance out to 1983, Arthur D. Little assumed one or more
currently favored processes would be employed for each of the studied product sectors.
                                           54

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                                                         TABLE II1-4
COST OF COMPLIANCE RELATIVE TO TOTAL FIXED CAPITAL AND OPERATING COSTS FOR NEW MILLS
(1975 Dollars)
Mill Total Delivered
Capacity (tpd) Manufacturing Cost

Product Sector
and Specific Products
Unbleached Kraft Paperboard:
Kraft Linerboard
Unbleached Kraft Paper:
Kraft Bag Paper
NSSC Corrugating Medium:
Corrugating Medium
Recycled Paperboard:
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard

Process
Category

Unbleached Kraft

Unbleached Kraft

NSSC Pulping

Recyc. Paperbd.





Pulp

1000

800

450

400
330
330
400


Paper

1000

230

450

400
330
330
400

Capital
($MM)

148.7

65.3

67.7

57.8
39.1
32.1
49.8
Total
Operating
($/ton)

170.9

258.7

196.1

238.4
198.9
178.9
203.0
Total Cost of
Conpliance

Capital
($MM)

24.9

7.6

17.7

8.1
7.4
7.3
8.1
Total
Operating
($/ton)

14.6

18.9

25.9

12.5
13.5
13.3
12.5
Cost of Compliance
(Percent of Total Mfg.)

Capital


17

12

26

14
19
23
16
Total
Operating


9

7

13

5
7-
7
6
 Bleached Board &  Bristols:
     Bleached Paperboard (SBS)
BCT Kraft
                     800
                            500
                                                                 144.8
                                            326.0
                                                                                       20.2
24.0
                                                                                                              14
Bond Paper
Book Paper
Tissue:
Tissue Paper
Tissue Paper

Newsprint :
Newsprint
Newsprint
Dissolving Pulp:
Dissolving Pulp
Bleached Paper Pulp:
Bleached Market Pulp
Fine Kraft
Fine Kraft

BCT Kraft
Nonint. from Waste
Paper

Fine Kraft/GW
Deinking

Diss Sulf ite

Kraft Mkt. Pulp
800
800

800
-


1,240
—

550

800
300
300

163
76


550
330

550

800
96.7
94.8

70.9
28.4


120.5
55.9

161.6

184.0
389.1
403.6

687.9
748.2


246.7
237.1

332.5

261.3
11.7
11.8

7.4
4.5


12.0
14.. 1

31.6

26.4
22.5
22.6

25.4
36.6


12.9
27.5

37.3

19.6
12
12

10
16


10
25

20

14
6
6

4
5


5
12

11

8
SOURCE:  Arthur  D.  Little,  Inc.,  estimates.

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                                                              TABLE III-5

                                       PRODUCT SECTORS INCLUDED IN STUDIED PROCESS CATEGORIES *

                   Unbl.                                                                   Bl. Pkg         Bl.
          Product  Kraft   Unbl.  NSSC   Recyc.          Bleached   Print.                  & Ind.  Unc.   Kraft
                   Paper-  Kraft  Corr.  Paper-  Const.  Board &      &             News   Conv.    GW     Mkt.   Dis.
.Process    ^^~~-~^board   Paper  Med.'  board   Paper   Bristols   Writ.   Tissue  print  Paper    Paper  Pulp   Pulp
Unbleached Kraft     •       •     -       -       -        -         -        ______

NSSC                 _       _     ^       _       _        _         _        ______

Unbl. Kraft/NSSC     •••--        -         -        ______

Recycled Paperbd.    _       _     _       ^       _        _         _        ______

Const. Paper         _       _     _       _       ^        _         _        ______

Bleached Kraft **••-       -       -        •         •        ••••••

Sulfite              _____        _         e        ^      ^      0       _       _      _

Dissolv. Sulfite     _____        _         _        _      _      _       _       _      0

Soda                 -       --       -       --         9        ___       _       __

De-inked             _____        _         9        9      9      _       _       _      _

Groundwood           _____        _         9        _0_^__

N/I Tissue           _____        _         _        ^      _      _       _       _      _

N/I Fine             _____        _         9        ______


 * See Table E-l, Appendix E for specific value.
** Note that the bleached Kraft process is used to make unbleached Kraft products.  This apparent anomaly is not
   an error; several mills produce both bleached and unbleached products.

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     When industry capacity is reported by process category, 1974 bleached kraft market pulp
capacity is included at some 6.1 million tons, but when industry capacity is reported on a product
basis, that tonnage and its associated control cost appears to be excluded. In fact, however, its
associated investment and operating cost of compliance is  apportioned to those product sec-
tors  — principally printing and writing, tissue and uncoated groundwood papers — that use it as
a raw material.

     The  cost of compliance for market pulp was handled in  this manner because of the
methodology used for the economic impact analysis. In that analysis, market pulp was considered
an intermediate product; hence, its cost of compliance is passed on to  the user — the non-
integrated paper mill. Accordingly, the investment and operating cost estimates for those product
sectors which use market pulp include both costs of compliance actually experienced on-site, and
those associated with market pulp.

2. Engineering Cost Estimates
     The  original  engineering cost estimates used to derive costs of compliance come  from
sources other than Arthur D. Little. Arthur  D. Little's role was to modify the basic cost data to
put it in a  comparable time framework with consistent cost elements for  us throughout the
economic impact analysis.

C.  COSTS FOR EXISTING  INDUSTRY

1. Approach
     Figure  III-l illustrates the applicable regulations and the principal sources used to estimate
compliance  costs for  the existing industry. The costs of compliance are estimated separately for
the existing  and new segments of industry capacity, because: (a) most regulations differ for the
two segments, (b) existing industry costs are incremental from year-end  1974, whereas NSPS
costs reflect total costs for new mills, and (c) the capacity of the new segment is unknown; hence
its cost for compliance cannot be aggregated on a total industry basis.

     The separate consideration of existing and new capacity is a logical approach for analytical
cost analysis, but  it  is not the usual  way in which industry exports expenditures for pollution
abatement;  more typically, published capital expenditures  combine costs for modifications to
existing facilities with those associated with  new capacity. Accordingly, in those instances where
Arthur D. Little used industry cost data, appropriate adjustments were made to exclude that
portion  (or  estimated  portion)  associated with  new or incremental  capacity.  Conversely, to
estimate the total industry expenditure — say for 1977 — Arthur D.  Little  combined the
estimate derived in  this section to  that associated with  new capacity added  in that  year
(Section D).

     To project the capacity of the existing industry through 1983, Arthur D. Little employed the
industry's year-end 1974 capacity and  assumed normal retirement rates through the  ten-year
studied period. The retirements, estimated at some 3 million tons out of a total of some 68 million
tons of  capacity, are for all purposes and not as the result of pollution considerations alone.
Closures attributed to environmental regulations are estimated and discussed separately. There-
fore, cost  of compliance for the retired  tonnage  is reflected not in the estimates derived in this
section but in the discussion of the capital required to replace the retired tonnage.
                                          57

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00
               Studied
              Regulations
   Cost
  Analysis
                                  Data  Sources:
                                  EPA,  Dept.  of
                                  Commerce, NCASI,
                                  ADL
               Federal
                Water
              Regulations
Data Sources:
EPA (Dev.Docs.),
NCASI, ADL
               Federa]
                Noise
              Regulations
Data Sources:
 API, ADL
                   Resultant Cost of.
                   Compliance for Total
                    Existing Industry
                Process/Product
                Transformation
                                                Capacity
                                                 Survey-
                                                  Data
                                                  (API)
  'Allocation  of  \
industry Capacity ]
 to  Process Cate- I
  gories (ADL)  J
   To
Economic
 Impact
Analysis
               SIP regulation for Oregon used as the basis for calculating cost of compliance
                    FIGURE III-l,   METHODOLOGY FOR CALCULATING COST OF COMPLIANCE - EXISTING MILLS

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     All costs of compliance are first shown on-a process basis (as they are derived) and are
subsequently apportioned to the appropriate product sectors. Note that when presented on a
process basis, the annualized operating cost does not include capital recovery charges.

  2.  Air Emissions Control
       Existing mills are not directly subject to Federal air regulations, but they must comply with
  State Air Quality Implementation Plans (SIPs); accordingly, the latter were used as the basis for
  calculating cost of compliance. Appendix E-l (Volume III) lists the  SIP standards for several
  states, illustrating that the requirements differ somewhat from state to state.

       In this  analysis, Arthur  D. Little selected the most stringent  current state standards,
  typified by Oregon's 99.0% particulate removal in kraft recovery boilers.

       Implicit in the use of a single set of standards for SIP are two key assumptions:

       •   All states will  ultimately impose regulations consistent with the  most stringent
           current state regulations.
       •   Progressively more stringent state regulations will not apply over the period cov-
           ered by this study.

       The total cost to the existing industry to meet SIP standards was estimated in three broad
  areas: controls for kraft pulp mills, controls for power boilers, and early retirement of existing
  kraft recovery boilers. From the total derived cost of $1,284 million, $428 million was deducted as
  the reported cost incurred through  1974. The net — some $860 million — is the additional
  capital requirement for the existing industry to meet SIP standards (Table III-6), the details of
  which are explained as follows:

       (1) Kraft process controls (including power boilers): This is a straightforward application
  of unit cost estimates for the kraft process subcategory. Power boiler standards and costs are not
  well defined for SIP standards. To  determine the cost for  SIP standards, Arthur D. Little
  employed EPA's well-defined power boiler cost for proposed federal standards and used the same
  cost ratio as for recovery boiler particulate removal.

       (2) Power boiler controls for other categories: This item was not estimated on an engineer-
  ing basis, which would require a mill-by-mill survey  to determine  applicable standards and
  approximate costs. The total industry cost estimates include only a reasonable allowance based
  on applying  kraft category unit costs for power boiler particulate controls to  the production
  generated in  other process categories.

       (3) Retirement of recovery boilers in kraft categories: Historically, kraft recovery boilers
  were operated above their rated capacity, but stringent SIP standards for removal of particulates
  and TRS usually cannot be met under these conditions. Thus, the imposition of SIP standards
  generally requires the addition of incremental recovery boiler capacity, or the  replacement of
  existing capacity with a larger unit, so that boilers may be operated near their nominal capacity
  without loss of pulping capacity in  the  mill. Arthur  D.  Little did not attempt  mill-by-mill
  engineering estimates for this item. Its total  industry cost estimates include a capital allotment
  for premature recovery  boiler replacement based on total capacity, to acknowledge that this is a
  legitimate and significant factor in the total cost of compliance with SIP regulations.

                                             59

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                                TABLE  II1-6
          SUMMARY OF AIR EMISSION CONTROL COSTS FOR  EXISTING INDUSTRY
                                 (1975 Dollars)
Capital
Costs
($raillions)
Operating
Costs a
($millions/yr)
1.  Kraft  categories process controls

           Economic Recovery Level
           Additional costs to SIP  level

           Sub-total

2.  Power  boiler controls for other
    categories

3.  Retirement of recovery boilers
        in  kraft categories
 298
 319

 617
 107
 560
(115.0)
  28.8

 (86.2)
  10.7
     Total Industry Costs for  SIP Standards       1,284
                     (75.5)
4-  Less Expenditures  through 1974,
       one-third of  total

     Net Industry  Costs for  SIP  Standards
               from 1974
( 428)
 860
(103.3)
   28
   Excludes capital recovery.

   Rounded
 SOURCE:  Arthur D. Little, Inc., estimates,
      (4) Expenditures through 1974: This item was estimated on the basis of industry reports
 that about one-third of the industry was in compliance. This was interpreted as meaning that
 one-third of the total capital investment for compliance with SIP standards (including the
 economic recovery level) had been made by 1974. Arthur D. Little distributed capital and
 operating costs by assuming that all mills had achieved the economic recovery level, and that
                                       60

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 additional  expenditures were proportional to capacity throughout the kraft  categories. This
 approximation is adequate for estimating total industry costs, costs by major process and product
 sectors, and costs for the total industry to achieve compliance with SIP standards.

      The detailed development of unit cost estimates and their application to appropriate
 process subcategories and size ranges are explained in Appendix E-l, (Volume III).

      Arthur D. Little further assumed that 80% of the incremental cost of compliance will be met
 in the period from 1975 to 1977 and 20% beyond 1977. It is apparent that uniform compliance with
 SIP standards will not be achieved by 1977. However, the compliance  distribution over  the
 studied period is not precise.

      Cost  of  compliance with  SIP  standards are  aggregated  by major process category in
 Table  III-7. The operating costs indicated are for operation and maintenance only (excluding
 capital recovery), as required for the impact analysis methodology.  The  process-to-product
 transformation discussed previously was applied to establish the cost of compliance by product
 sector (Table III-8). The variation among product sectors simply reflects the fact that the costs for
 kraft pulping controls, power boiler controls, and replacement of recovery boilers would not apply
 equally to  all sectors. Product sectors that do not employ the kraft process — such as NSSC
 corrugating medium,  recycled paperboard, and construction paper — incur only the cost associ-
 ated with air emissions controls for the power boiler.

 3.  Water Effluent Control
      Federal water effluent regulations for existing pulp and paper mills call for compliance with
 the BPT level by 1977 and the BAT level by 1983. The specific requirements and the derivation of
 the costs for compliance are described in Appendix E-2. The general methodology is similar to
 that used for deriving the costs for air emission control  — namely, to develop models for various
 size mills in each of the process categories and multiply the unit cost for each model  by the
 corresponding number  of plants in  the industry.  From the resultant derived total  cost,  the
 expenditures reported by the industry through 1974 are deducted; the  net is apportioned to the
 studied product  sectors via the product transformation  process.

      Unit costs from the process models in the EPA Development Documents were used to derive
 the industry's cost of compliance.3 Arthur D. Little estimated the number  of mills corresponding
 to  the  models and adjusted  the unit costs and incremental cost calculations contained in the
 Development Documents by:
3. The "Development Documents" referred to Include the following:
  "Development Document for Advanced Notice of Proposed or Promulgated Rule Making for Effluent Limitations
  Guidelines and New Source Performance Standards for the Bleached Kraft, Groundwood, Sulfite, Soda, Deink, and
  Nonintegrated Paper Mills  Segment of the Pulp, Paper,  and Paperboard Point Source Category," EPA 440/1-
  75/047, August 1975.

  Development Document for Interim Final  and Proposed Effluent Guidelines and Proposed New Source Perform-
  ance Standards for the Bleached Kraft, Groundwood, Sulfite, Soda, Deink, and Nonintegrated Paper Mills Segment
  of the Pulp, Paper, and Paperboard Point  Source Category," Vol. 1, EPA 440/1-76/047-a, January 1976.
  "Development Document for Effluent  Limitations Guidelines and Standards of  Performance: Pulp, Paper, and
  Paperboard Industry," draft report to EPA by Wapora, Inc., June 1973.
  "Development Document for Effluent Limitations Guidelines and Standards of Performance: Builders' Paper and
  Board Industry," draft report to EPA by Wapora, Inc., June 1973.
  Arthur D. Little meetings and correspondence with E.C. Jordan, Company, EPA contractor for compliance cost
  estimates in August 1975, and January 1976, Development Documents.

                                             61

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                              TABLE  III-7
SUMMARY OF INCREMENTAL AIR CONTROL COST TO EXISTING INDUSTRY (SIP STANDARDS)
BY MAJOR PROCESS CATEGORY
Total Category
Year-end Capacity
Major Process
Category
Unbleached Kraft
NSSC Medium
Bleached Kraft /NSSC
Recycled Paperboard
Construction Paper
Bleached Kraft
Sulfite
Dissolving Sulfite
Soda
De- inked
Groundwood
N/I Tissue
N/I Fine
1974
8,760
3,270
4,960
8,670
2,160
26,460
3,200
910
290
2,420
2,850
1,670
2,380
(000 tons/yr)
1977
8,760
3,080
4,960
8,430
2,160
26,420
2,990
910
190
2,390
2,740
1,650
2,290
1983
8,760
2,930
4,960
8,060
2,060
26,290
2,830
800
190
2,220
2,300
1,580
2,180
Capital
Costs
($1975)
143
12
80
34
9
526
12
4
1
10
11
7
9
b
Operating
Costs
.($. 1975)
3.5
1.2
1.9
3.4
0.9
11.7
1.2
0.4
0.1
1.0
1.1
0.7
0.9
                 68,000     66,970     65,160      860
   Declines reflect total closures in process category.
  TOTAL
a.
    Excludes capital recovery.
    Rounded.
SOURCE:  Arthur D. Little, Inc., estimates.
                                  62
28.0

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                                                        TABLE III-8
Os
OJ
SUMMARY OF INCREMENTAL AIR CONTROL COST TO EXISTING INDUSTRY (SIP STANDARDS)
BY PRODUCT SECTOR
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Packaging & Ind.
Conv. Paper
Uncoated Groundwood Paper
Dissolving Pulp
TOTAL

1974
13,970
A, 390
4,430
8,680
2,160
5,160
11,600
4,320
3,720
1,290
1,280
1,820
62,820
Sector /ear-End
Capacity Base
(000 tons/yr)
1977
13,970
4,390
4,240
8,440
2,160
5,160
11,270
4,210
3,650
1,290
1,190
1,820
61,790
a
1983
13,970
4,390
4,090
8,070
2,060
5,160
10,950
4,050
3,440
1,290
800
1,710
59,980
b
Operating Costs
Capital
Costs
($/millions)
232
76
28
34
9
102
193
68
54
21
20
22
860 C
Oper. & Maint.
($/ton)
0.4
0.4
0.4
0.4
0.4
0.4
0.6
0.6
0.5
0.5
0.6
0.4
0.5
Capital
Recovery
($/ton)
2.0
2.1
0.8
0.5
0.5
2.4
2.1
2.0
1.8
2.0
1.9
1.5
1.7
TOTAL
($/ton)
2.4
2.5
1.2
0.9
0.9
2.8
2.7
2.6
2.3
2.5
2.5
1.9
2.2
          Declines  reflect total closures  in product sector.


          Unit costs  based on 1977 capacities.

          Rounded.

      SOURCE:  Arthur D. Little, Inc.,  estimates.

-------
     •  Updating from 1974 to mid-1975 dollars;
     •  Adding about 5% to the reported operating cost for operating and maintenance
        supplies; and
     •  Revising the assumptions about "in-place" treatment facilities for certain process
        categories.

     The Development Documents presented a rough estimate of the amount of land required for
effluent treatment but not its cost. Arthur D. Little believes the cost would be only about $25
million, or less than  1% of the total capital requirements  for water effluent treatment. Land
availability, therefore, was considered significant  only for  estimating closure probabilities for
specific mills and land was excluded from the cost estimates.

     To use EPA's unit cost estimates, Arthur D. Little categorized industry capacity to agree as
closely as possible with the rationale for industry categorization in the Development Documents.
The capacities were assigned by subcategory and mill size, and corrected for mills known to use
municipal treatment. Arthur D. Little assumed there will be no capacity retirement in mills that
use municipal treatment.

     Table III-9 summarizes the investment  and operating cost for the existing industry to meet
1977 and  1983  Federal water effluent regulations. Note that  these costs  are  incremental to
expenditures made prior to 1975 and that  the  operating costs exclude capital recovery. The
estimated $2.2 billion through 1977 for BPT and the additional $1.4 billion through 1983 for BAT
excludes any capital investment for replacement capacity or net new additional capacity that
may be built during the studied period.

     Tables III-10 and III-11 present the cost of compliance on a product basis — the former for
the 1974 to 1977 period and the latter for the  1978 to 1983 period.

     The indicated operating costs are weighted averages over the total capacity of each product
sector. The range of these costs has been calculated on the basis of the highest-  and lowest-cost
subcategory and mill size range for each product. Note that the weighted averages for recycled
paperboard  and construction papers are lower than the indicated minimums. This reflects the
fact that many mills use municipal treatment in these product sectors, causing the effective range
for  the weighted average to have a minimum cost  of zero. However, the reported range applies
only to mills that have on-site  effluent  treatment and therefore  must  invest in their own
treatment systems.

     As described previously, the treatment  costs associated with market pulp are handled in a
special way in the process-to-product transformation. Market pulp  capacity is  included in the
process summaries as a  part of bleached kraft capacity. When costs are  transformed to the
product sectors, those associated with market pulp  production are added to the costs incurred at
the point  where it is consumed — i.e.,  in nonintegrated  or  partially integrated mills. For
example, the cost component associated with nonintegrated printing and writing paper produc-
tion includes not only the direct cost  of treating mill  effluent  but also  the  treatment cost
associated with the market pulp used as  raw  material by the mill.
                                           64

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                                              TABLE III-9
SUMMARY OF WATER EFFLUENT CONTROL COST FOR THE EXISTING INDUSTRY BY PROCESS CATEGORY
(1975 Dol
Total Category
Year-End Capacity
(000 tons/yr)
Major Process Category
Unbleached Kraft
NSSC Medium
Unbleached Kraft /NSSC
Recycled Paperboard
Construction Paper
Bleached Kraft
Sulfite
Dissolving Sulfite
Soda
Deinked
Groundwood
N/I Tissue
N/I Fine
TOTAL
1974
8,760
3,270
4,960
8,670
2,160
26,460
3,200
910
290
2,420
2,850
1,670
2,380
68,000
1977
8,760
3,080
4,960
8,430
2,160
26,420
2,990
910
190
2,390
2,740
1,650
2,290
66,970
1983
8,760
2,930
4,960
8,060
2,060
26,290
2,830
800
190
2,220
2,300
1,580
2,180
65,160
lars)
Effluent Control Costs
Capital Cost
($millions)
BPT
237
91
106
187
34
904
216
71
10
144
110
78
66
2,250b
BAT
153
95
67
54
24
733
92
27
8
26
44
44
47
l,410b

Operating
($mlllions/yr)
BPT
20.3
5.6
9.5
19.9
3.4
106.8
27.8
9.3
1.2
20.5
10.8
8.3
6.8
250
BAT
23.2
2.4
10.8
6.1
2.3
75.0
9.3
3.4
0.7
4.1
4.5
5.7
5.5
153
Cost3

(.avg. $/ton cap'
BPT
2.3
1.8
1.9
2.4
1.6
4.0
9.3
10.2
6.5
8.6
3.9
5.0
3.0
3.7
BAT
2.6
0.8
2.2
0.8
1.1
2.9
3.3
4.2
3.7
1.8
2.0
3.6
2.5
2.3
  Excludes  depreciation and  cost  of  capital
  Rounded
SOURCE:  Arthur D.  Little, Inc.,  estimates.

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                                                 TABLE 111-10
SUMMARY OF WATER EFFLUENT CONTROL COST FOR THE EXISTING INDUSTRY BY PRODUCT SECTOR
(1975 Dollars to
Year-End Capacity Base
(000 tons/yr)
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
ON Tissue
Newsprint
Bleached Packaging & Industrial
Converting Paper
Uncoated Groundwood Paper
Dissolving Pulp

13
4
4
8
2
5
11
4
3
1
1
1
62
1974
,970
,390
,430
,680
,160
,160
,600
,320
,720
,290
,280
,820
,820
1977
13,
4,
4,
8,
2,
5,
11,
4,
3,
1,
1,
1,
61,
970
390
240
440
160
160
270
210
650
290
190
820
790
Meet BPT Regulations)
Operating Costs3'
Capital
Costs
($ millions) O&M
373
122
112
187
34
174
595
268
162
54
62
102
2,250C
2
2
1
2
1
4
6
7
5
5
5
7
4
.6
.9
.8
.4
.6
.0
.4
.6
.3
.1
.6
.1
.0
Capita]
Recover}
3.2
3.4
3.2
2.7
1.9
4.1
6.4
7.7
5.4
5.1
6.3
6.8
4.4

r Avg.
5.8
.6.3
5.0
5.1
3.5
8.1
12.8
15.3
10.7
10.2
11.9
13.9
8.4
b ($/ton)
Total
Range
5.3
5.6
4.5
4.6
3.1
7.3
11.5
13.8
9.6
9.1
10.7
12.5
7.6
- 6.9
- 7.4
- 6.0
- 6.0
- 4.1
- 9.5
- 11.7 .
- 18.0
- 12.5
- 11.9
- 14.0
- 16.3
- 9.9
a.  Operating costs include capital recovery at 12.1%
b.  Based on 1977 capacities
c.  Rounded


 SOURCE:  Arthur D. Little, Inc., estimates.

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                                                   TABLE III-ll
SUMMARY OF WATER EFFLUENT CONTROL
COST FOR THE EXISTING INDUSTRY BY PRODUCT SECTOR
(1975 Dollar Increment from
Year-end Capacity Base Capital
(000 tons/yr) Costs
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Pkg. & Ind.
Converting Paper
Uncoated Groundwood Paper
Dissolving Pulp
TOTAL
1983
13,970
4,390
4,090
8,070
2,060
5,160
10,950
4,050
3,440
1,290
800
1,710
59,980
($raillions)
258
90
108
54
24
141
363
155
91
36
41
52
1,410C
BPT to BAT Regulations)^
Operating Costs ($/ton)a'
O&M
2.5
2.5
1.1
0.8
1.1
2.8
3.5
4.2
2.8
2.9
4.6
3.5
2.6
Capital
Recovery
2.2
2.5
3.2
0.8
1.4
3.3
4.0
4.6
3.2
3.4
6.2
6.2
2.8
Total
Avg.
4.7
5.0
4.3
1.6
2.5
6.1
7.5
8.8
6.0
6.3
10.8
9.7
5.4
Range
4.3 -
475 -
3.9 -
1.4 -
2.3 -
5.5 -
6.8 -
7.9 -
5.4 -
5.6 -
9.7 -
8.7 -
4.9 -

5.5
5.8
5.2
1-9
3.0
7.2
8.9
10.4
7.1
• 6.6^
12.8
11.6
6.4
a.  Operating costs include capital recovery at 12.1%
b.  Based on 1983 capacities
c.  Rounded

    SOURCE:  Arthur D. Little,  Inc., estimates.

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4.  Noise Control
     Noise regulations proposed by the Occupational Safety and Health Administration (OSHA)
for  compliance with a 90-dBA noise level apply to both existing and new industry capacity. A
more detailed description of the regulation is given in Appendix E-3 (Volume III). Because of the
scarcity of published information on this subject, Arthur D. Little drew almost entirely upon
estimates of noise control costs developed by the American Paper Institute, the best current data
source.

     API recently conducted a company survey and estimated that the existing industry would
have to invest some $516 million to comply with the proposed 90-dBA regulation. This figure,
which does not include the cost of facilities already in place, applies to all sectors within the 2600
SIC code — pulp, paper and board manufacturing and converting.

     Since the Arthur D. Little study did not include converting or the manufacture of certain
types of building products (e.g., hardboard and particleboard) the full $516 million did not apply.
The excluded sectors have fewer than the average number of workers and  process steps per mill,
so it was assumed that they would incur only 25% of the total investment. The remainder, about
$400 million, was applicable to the studied sectors.

     Arthur D. Little allocated this  incremental  $400 million into various process categories,
taking the position  that the capital costs for  compliance are more closely related to type and
number of installations than to the number of production workers. The costs were then trans-
formed into  the product sectors used in the economic impact analysis. A more detailed descrip-
tion on the cost allocation is contained in Appendix E-3.

     API  has  estimated operating costs at $25-68 and $20-40 per worker for monitoring and
audiometric testing, respectively. Arthur D. Little used the low end of the  range  —  $25 per
production worker for monitoring and $20  per production worker for audiometric testing.  In
addition to these charges, Arthur D.  Little assumed 5% of capital investment for maintenance
labor and supplies and 12.1% for capital recovery.

     Tables  111-12 and 111-13 summarize the cost by process category and product sector, respec-
tively. Again, capital recovery was not included in the operating costs for OSHA noise control  by
process category  but was included in the tabulation by product sector.

     Arthur D. Little assumed that 80% of these expenditures would  be  required through 1977
and the remainder between 1977 and 1983. As with the studied air and water regulations, costs
associated with new mills were handled separately.

D.  COSTS FOR  NEW MILL SOURCES

1.  Approach
     Figure  III-2 illustrates the regulations and methodology used for estimating the cost  of
compliance for new industry capacity. Costs  of compliance for new mill sources are based entirely
on federally promulgated or proposed regulations. In general, the regulations are somewhat more
stringent than those that apply to existing mills.
                                          68

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                                 TABLE III- 12
SUMMARY OF INCREMENTAL OSHA NOISE CONTROL COST TO EXISTING INDUSTRY
BY MAJOR PROCESS CATEGORY
Major Process
Category
Unbleached Kraft
NSSC Medium
Bleached Kraft /NSSC
Recycled Paperboard
Construction Paper
Bleached Kraft
Sulfite
Dissolving Sulfite
Soda
De-inked
Groundwood
N/I Tissue
N/I Fine
TOTAL
(1975 Dollars)
Total Category
Year-end Capacity (000 tons/y:
1974
8,760
3,270
4,960
8,670
2,160
26,460
3,200
910
290
2,420
2,850
1,670
2,380
68,000
1977
8,760
3,080
4,960
8,430
2,160
26,460
2,990
910
190
2,390
2,740
1,650
2,290
66,970
1983
8,760
2,930
4,960
8,060
2,060
26,290
2,830
800
190
2,220
2,300
1,580
2,180
65,160
Capital
- Costs
($MM)
36
27
12
55
23
99
27
6
4
40
31
20
14
400
Q
Operating
Costs
($MM/yr)
1.9
1-5
0.7
3.9
2.0
5.4
1.5
0.3
0.2
2.5
1.7
1.4
1.0
24.0
 Excludes capital recovery




SOURCE:   Arthur D.  Little, Inc., estimates,
                                      69

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                                                  TABLE 111-13
SUMMARY OF INCREMENTAL OSHA NOISE CONTROL COST TO EXISTING INDUSTRY BY
(1975 Dollars)
Sector Year-End
Capacity Base
(000 tons/yr)
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard
Construction Paper
Bleached Board and Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Pkg. & Ind. Conv. Paper
Uncoated Groundwood Paper
Dissolving Pulp
TOTAL
1974
13,970
4,390
4,430
8,680
2,160
5,160
11,600
4,320
3,720
1,290
1,280
1,820
62,820
1977
13,970
4,390
4,240
8,440
2,160
5,160
11,270
4,210
3,650
1,290
1,190
1,820
61,790
1983
13,970
4,390
4,090
8,070
2,060
5,160
10,950
4,050
3,440
1,290
800
1,710
59,980
Capital
Costs
($/millions)
50
15
30
55
23
19
101
48
29
6
15
9
400
PRODUCT SECTOR
f\
Operating Costs
Oper. & Maint.
($/ton)
0.2
0.2
0.4
0.5
1.0
0.2
0.5
0.7
0.4
0.3
0.7
0.3
0.4
Capital
Recovery
($/ton)
0.4
0.4
0.9
0.8
1.3
0.4
1.1
1.4
1.0
0.6
1.5
0.6
0. 8
Total
($/ton)
0.6
0.6
1.3
1.3
2.3
p. 6
1.6
2.1
1.4
0.9
2.2
0.9
1.2
Unit costs based on 1977 capacities




    SOURCE:   Arthur D.  Little, Inc., estimates.

-------
 Studied
Regulations
      Cost
    Analysis
                    Data Sources:
                         EPA
                    Dept. of Commerce
                       ADL, NCASI
                                                                  Resultant
                                                              Cost of Compliance
                                                               for new mills
                                                               (Cost per mill)
    ederal
    Water
  Regulations
Data Sources:

 EPA, ADL,
   NCASI
   Federal
    Noise
  Regulations
    (OSHA)
Data Sources:
  API, ADL
Product/
Process
Examples
 (ADL)
              Process/Product
              T ran s f orma t i on
                                                                                                 To
                                                                                              Economic
                                                                                               Impact
                                                                                              Analysis
          FIGURE  III-2.  METHODOLOGY FOR CALCULATING  COST OF  COMPLIANCE  -  NEW MILLS

-------
     As noted earlier, environmental regulations are based upon type of manufacturing process,
while their economic impact is measured on a product basis. An analysis of the cost of compliance
for new sources therefore tends to be speculative: since more than one type of process may be used
in the manufacture of a single product, one must decide which process is most likely to be used in
the construction of  new capacity to meet future demands. This decision will affect the cost of
compliance because of the differences between the various manufacturing processes. Fortunately,
clear process preferences have developed for most paper products. Arthur D. Little discussed this
issue with numerous industry representatives and then exercised its judgment as to what this
future "process mix" will be.

     Costs for new  mill  sources are presented on a unit basis, using  cost models of specific
processes  and corresponding products. Accordingly, a process/product transformation  is not
necessary, because it is implicit in the cost models.

     Each cost model indicates the mill capacity used in developing the cost estimates. As shown
in the supporting data contained in Appendix E (Volume III), costs of compliance are not linearly
related to size; the  comparatively large mills used in the models have lower unit costs than do
existing facilities, which in general tend to be smaller than new econonic-size mills.

2.  Air Emission  Controls
     The proposed Federal air control regulation calling for 99.7% particulate recovery from the
kraft recovery and combination boilers was used as the basis for deriving the cost of compliance
with air emission controls. The specific requirements of the proposed regulation are contained in
Table E-3, Appendix E-l. The investment and operating cost estimates for compliance are those
incremental from an "economic recovery level," assumed in this analysis to be 97.5% removal of
particulate matter.  Obviously,  the incremental cost for compliance would  change if the "eco-
nomic level" were altered.

     Table 111-14 illustrates the investment and operating cost for the increment from 97.5% to
99.7% particulate recovery for selected products. The mill sizes chosen in these  examples typify
new economic-size manufacturing facilities, which are generally larger than the  average existing
facility. The relationship between size and cost is discussed in Appendix E-l.

3.  Water Effluent Control
     The  proposed  Federal New  Source  Performance Standards  were used as the basis  for
deriving costs of compliance. These regulations are essentially the same as the BAT regulations
proposed  for existing mills,  except  that  color removal for the bleached kraft sectors  is not
specified in the NSPS.

     Arthur D. Little used the NSPS cost estimates for an aerated stabilization basin in all new-
mill models. New mills are not required to meet more stringent effluent control  standards for 10
years after their initial permits are issued; therefore, costs for new mills to reach BAT have not
been included. The specific requirements for each  of the studied  process  (and corresponding
product) categories  are contained in Tables E-17 to E-19, of Appendix E-2 (Volume III).

     The  effluent control capital and operating costs were obtained  from the Development
Document base (detailed in Appendix E-2) in two steps. First, the applicable process subcategory
costs for typical sizes were adjusted to pulp mill capacity where  applicable, or to paper  machine


                                           72

-------
TABLE III-14
UNIT COST OF

Product Sector
and Specific Products
Unbleached Kraft Paperboard:
Kraft Linerboard
Unbleached Kraft Paper:
Kraft Bag Paper
NSSC Corrugating Mediu~:
Corrugating Medium
Recycled Paperboard:
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard
Construction Paper:
None
Bleached Board & Rristols:
Bleached Paperboard (SBS)
Printing £ Writing Paper;
Bond Paper
Book Paper
Tissue :
Tissue Paper
Tissue. Paper
Newsprint:
Newsprint
Newsprint
Bleached Pkg. & Ind.Conv.:
None
Uncoated Groundwood Papers:
None
Dissolving Pulp:
Dissolving Pulp
Bleached Paper Pi'lp:
Blear V-d Y.-rr.er F-jlr1
COMPLIANCE WITH FEDERAL AIR EMISSIONS STANDARDS - NEW MILL SOURCES
(1975 Dollar Increment
Process
Categorv
Unbleached Kraft
Unbleached- Kraft
NSSC Pulping
Recyc. Paperbd.
K n
Construction Paper
3CT Kraft
Fine Kraft
Fine Kraft
3CT Kraft
Nonint. fron W-aste
Eaper
Fine Kraft /GW
Deinking
_
_
Diss. Sulfite
!'r.-;ft :-nct. Pulp
from Economic Recovery Level)
Mill Capacity (tpd)
Pulp
1000
800
450
400
330
330
400
_
800
800
800
800
1,240
_
_
550
900
Paper
1000
230
450
400
330
330
400
_
500
300
300
163
76
550
330
_
_
550
P. 00
Capital
Costs
($mtllions)
2.9
0.8
1.1
0.3
0.3
0.2
0.3
_
2.1
1.2
1-3
0.6
0.1
0.8
0.2
_
__ i
1.1
3.]
Opepatipg Costs
O&M
0.6
0.7
0.7
0.5
0.5
0.4
0.5
_
0.8
0.9
0.9
1.2
0.4
0.4
0.4
_
_
0.6
0.8
Capital
Recovery
1.0
1.3
0.9
0.3
0.3
0.2
0.3
_
1.6
1.5
1.6
1.3
0.5
0.5
0.2
_
_
0.7
1.3
($/ton)
Total
1.6
2.0
1.6
0.8
0.8
0.6
0.8
_
2.4
2.4
2.5
2.5
0.9
0.9
0,6
_
_
1.3
2.1

-------
capacity for nonintegrated  examples. Second, for examples integrated to bleached kraft,  the
portion of total effluent control cost applicable only to paper capacity was calculated by direct
proportion.

     The effluent control costs are the allocated total for pulp and paper effluent based on paper
capacity, but the level of cost takes into account the scale economies of integration to a larger
pulp mill.

     The complex pulp mill associated with integrated newsprint production was handled as a
1240-tpd fine kraft mill for purposes of estimating effluent control costs.  The BOD, TSS, and
hydraulic load for groundwood are all  lower than for bleached kraft;  thus, the estimating
procedure slightly  overstates  total cost. However,  there is no clear method for  determining
standards or applying the "pure" process data to  complex pulp and paper mills.

     Table 111-15 summarizes the investment and operating costs of selected examples, for
compliance with NSPS. Note that whereas the costs to  the existing mill (for both BPT and BAT)
were incremental to treatment facilities already in place,  the costs for NSPS cover the entire
"battery limits" of the treatment facilities. Since there are no deductions for in-place facilities,
the new mill models indicate the total cost for water effluent treatment rather than simply the
increment beyond  that assumed to be  in  place in 1974. The relationship  of investment and
operating costs for compliance  to total  mill investment and operating costs for  the selected
examples is discussed in Section E of this chapter.

4.  Noise Control
     Table 111-16 presents the investment and operating costs for noise control at the 90-dBA
level for the studied  product/process examples.  The capital costs ($1-3 million per plant) are
order of magnitude only.

     These estimates are significantly greater than those reported for existing mills. The differ-
ence reflects Arthur D. Little's opinion that, presented with the option of  using either adminis-
trative controls or building sufficient "engineering control" into a new mill to comply with noise
regulations, a producer would elect to take the latter route. Although administrative control is a
much less capital-intensive method of compliance, it  is subject to subsequent modification by
OSHA if the mill is found to be in violation. Rather than risk being faced with the high costs of
mill modification, most producers would choose  to equip their new mills with adequate "engi-
neering controls" initially. A more detailed discussion is contained in Appendix E-3 (Volume III).

E.  RELATIONSHIP OF CONTROL COSTS TO TOTAL MILL
    INVESTMENT AND OPERATING COSTS

1.  Approach
     To add perspective to these estimates of the costs of compliance for  the existing industry
and for selected examples of new mills, Arthur D. Little prepared total investment and operating
cost (I&O) schedules for the manufacture of selected products in new mills. Figure III-3 illustrates
how these costs were analyzed and cost models developed.
                                          74

-------
                                                       TABLE 111-15
UNIT COST OF COMPLIANCE WITH FEDERAL WATER EFFLUENT STANDARDS - NEW MILL
SOURCES

(1975 Dollars)

Product Sector
and Specific Products
Unbleached Kraft Paperboard:
Kraft Linerboard
Unbleached Kraft Paper:
Kraft Bag Paper
NSSC Corrugating Medium:
Corrugating Medium
Recycled Paperboard:
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard
Construction Paper:
None
Bleached Board & Bristols:
Bleached Paperboard (SBS)
Printing & Writing Paper:
Bond Paper
Book Paper
Tissue :
Tissue Paper
Tissue Paper

Newsprint :
Newsprint
Newsprint
Bleached Pkg. & Ind. Conv:
None
Uncoated Groundwood Papers :
None
Dissolving Pulp:
Dissoliving Pulp
Bleached Paper Pulp:



Mill Capacity (tpd)
Process
Catec-orv

Unbleached Kraft

Unbleached Kraft

NSSC Pulping

Recyc. Paperbd.
11 it
11 11
M 11

Construction Paper

BCT Kraft

Fine Kraft
Fine Kraft

BCT Kraft
Nonint. from waste-
paper

Fine Kraft/GW
Deinking




Diss.Sulfite

Pulp

1000

800

450

400
330
330
400

_

800

800
800

800



1,240
-

—

—
550
800
Paper

1000

230

450

400
330
330
400

_

500

300
300

163
76


550
330

—

—
550
800
Capital
Costs
($millions)

19.0

4.8

, 13.6

6.8
6.1
6.1
6.8

_

16.1

8.5
8.5

4.8
3.4


9.2
12.9

—

—
27.5
20.3


Operating Costs
O&M

5.0

5.7

10.7

4.1
4.4
4.4
4.1

_

7.9

7.0
7.0

7.2
11.6


4.2
11.3

—

, ~
16.1
6.9
Capital
Recovery

6.7

7.6

10.6

6.2
6.8
6.8
6.2



11.8

10.3
10.3

10.8
16.4


6.0
13.9

~"

~
17.5
8.9

($/ton)
Total

11.7

13.3

21.3

10.3
11.2
11.2
10.3



19.7

17.3
17.3

18.0
28.0


10.2
25.2

~"

~
33. fc
15.8
Bleached Market Pulp
Kraft Mkt. Pulp

-------
                                                                TABLE 111-16

UNIT COST OF COMPLIANCE WITH
FEDERAL OSHA STANDARDS - NEW MILL
(1975 Dollars)
Mill Capacity f*~j\
Product Sector
and Specific Products
Unbleached Kraft Paperboard:
Kraft Linerboard
Unbleached Kraft Paper:
Kraft Bag Paper
NSSC Corrugating Medium:
Corrugating Medium
Recycled Paperboard:
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard
Construction Paper :
None
Bleached Board & Bristols :
Bleached Paperboard (SBS)
Printing & Writing Paper :
Bond Paper
Book Paper
Tissue:
Tissue Paper
Tissue Paper
Newsprint :
Newsprint
Newsprint
Bleached Pkg. & Ind.Conv ;
None
Process
Category

Unbleached Kraft

Unbleached Kraft

NSSC Pulping

Recycled Paperboard
it it
n ii
it M

Construction Paper

BCT Kraft

Fine Kraft
Fine Kraft

BCT Kraft
Nonint . from Waste
Paper
Fine Kraft /GW
Deinking

-
Pulp

1000

800

450

400
330
330
400

-

800

800
800

800
-

1,240
-

-
Paper

1000

230

450

400
330
330
400

-

500

300
300

163
76

550
330

-
Capital
Costs
($millions)

3,0

2.0

3.0

1.0
1.0
1.0
1.0

-

2.0

2.0
2.0

2.0
1.0

2.0
1.0

-
SOURCES

Operating Costs
O&M .

0.3

0.4

0.6

0.5
0.6
0.6
0.5

-

0.4

0.4
0.4

0.4
2.8

0.5
0.6

-
Capital
Recovery

1.0

3.2

2,4

0.9
1.1
1.1
0.9

~

1.5

2.4
2.4

4.5
4.9

1.3
1.1

—
($/ton)
Total

1.3

3.6

3.0

1.4
1.7.
1.7
1,4

—

1.9

2.8
2.8

4,9
7.7

1.8
1.7

—
Uncoated Groundwood Papers ;
    None

Dissolving Pulp
    Dissolving Pulp

Bleached Paper Pulp:
    Bleached Market Pulp
Dissolving Sulfite


Kraft Market Pulp
550
800
550
800
3.0
3.0
0.5
0.4
1.9
1.3
2.4
1.7
SOURCE:  Arthur D. Little, Inc., estimates.

-------
     An example of an existing mill would not be particularly informative, because site- and
mill-specific conditions would limit its applicability to the more generalized objective of this
analysis, namely, to generate costs for the subsequent economic impact analysis.4 Accordingly,
new mill models were used to illustrate the relationship of costs of compliance to total I&O.

     As noted, all the previously listed cost of compliance estimates were adapted from published
sources. Arthur D. Little updated and modified them, but they are essentially those developed in
the cited reference material. On the other hand, the figures for investment and operating cost for
direct manufacture are Arthur D. Little estimates. Arthur D. Little has assessed their reason-
ableness and ascertained that they are well within the precision of pre-engineering cost estimates
(±25%).

     The number of examples selected to characterize the industry (and hence assess the impact
of cost of compliance) is, of course, arbitrary. In choosing specific examples, Arthur D. Little was
guided by the diversity of specific products within each product sector.  Table 111-17 lists the
studied  product sectors and the specific examples selected to  characterize them. The  table also
indicates the importance of the selected product with respect to its share of the total capacity in
the related product sector.  Obviously, there are significant variations of any given product, hence,
the sample  calculations are  intended simply to provide some perspective of  the relationship
between manufacturing costs and costs for compliance.

2.  Sample Cost Model
     Table III-18 is a sample of the investment and operating cost schedule developed for one of
the previously listed product examples; similar schedules for the other products are contained in
Appendix F (Volume III).  Note that the operating costs exclude charges for capital recovery;
these charges were intentionally excluded to facilitate the use of the models in the econometric
analysis, where they are handled  in the typical manner for cash flow analysis.5 However,  to
provide  a complete picture of costs, they have been  included in Table III-19 at their weighted
average value  over the life of the sample mill. This table summarizes the total investment and
operating costs and the relationship of cost of compliance for the selected examples. The capital
requirements for compliance with the studied regulations comprise from 10% to 26% of the total
fixed capital and constitute from 4% to 13% of the total mill operating cost.

F.  DISCUSSION OF ANALYSIS

1.  Application and  Limitations
     The methodology used in this section was designed to develop  capital  and operating costs
for  compliance with the studied regulations for major product sectors of the industry; a different
methodology, more appropriate for showing the possible cost to a single  mill,  was used in the
Closure Analysis (Chapter  V).

     Both the  water effluent and air  emission cost models  are based upon current industry
manufacturing practices and control technology. The likelihood that new technology may reduce
costs has  not been examined  in the analysis; this exclusion is appropriate, since any effort to
4. Site- and mill-specific conditions are postulated for selected closure candidates. These examples are discussed
   separately in Chapter V.
5. That is, depreciation charges change from year to year.


                                            77

-------
oo
              Cost of Compliance
              with Air, Water and
              Noise Regulations
              (See Figure  III-2)
Investment and Oper-
ating Costs for
Selected Process/
Product Examples
(ADI)
                                                                     Compliance
                                                                      vs. Direct
                                                                      Mfg. Costs
                                                                                      To
                                                                                    Economic
                                                                                    Impact
                                                                                    Analysis
             FIGURE III-3.  INTERRELATIONSHIP OF COST OF COMPLIANCE AND DIRECT MANUFACTURING COSTS

-------
                                               TABLE 111-17
RELATIONSHIP OF SELECTED PRODUCTS TO PRODUCT SECTORS
1974 Yr-end Capacity Percentage of Sector
Product Sector
Unbleached Kraft Paperboard
Unbleached Kraft Paper
NSSC Corrugating Medium
Recycled Paperboard

Construction Paper
Bleached Board & Bristols
Printing & Writing Paper
Tissue
Newsprint
Bleached Pkg. & Ind . Conv.
Uncoated Groundwood Papers
Dissolving Pulp
Bleached Paper Pulp
Selected Product
Kraft Linerboard
Kraft Bag Paper
Corrugating Medium
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard
-
Bleached Paperboard (SBS)
Bond Paper)
Book Paper;
Tissue Paper (virgin)
(recycled)
Newsprint (virgin)
" (recycled)
-
-
Dissolving Pulp
Bleached Market Pulp
(million
Sector
13.97
4.39
4.43
8.68
-
2.16
5.16
11.60
4.32
3.72
1.29
1.28
1.82
6.15 -
tons) Represented by
Product Selected Product
12.90
2.303
4.43
2.67
0.43
1.36
1.10
•
3.92
7.05
3.22
1.10
3.31
0.41
-
-
. 1.82
6.15
99.5
52.4
100.0
30.8
6.0
15.7
12.7
-
76.0
60.0
74.5
25.5
89.0
11.0
-
-
100.0
100.0
  Estimated from 1974 production




Source:  "Paper, Paperboard, Wood Pulp Capacity, Fiber Consumption, 1974-1977," API, October, 1975

-------
                                  TABLE  111-18

         SUMMARY OF CAPITAL AND OPERATING COSTS FOR THE MANUFACTURE OF
                         UNBLEACHED KRAFT LINERBOARD
BASIS: Process: Continuous Kraft Pulping
Production: 1000 tons/day; 345,000 tons/year
Mill Location: Southeast
Capital Requirements ($millions)
1. Excluding Environmental Regulations
Direct Manufacturing Process
OSHA Regulations
Total Fixed Capital
Total Working Capital (3 months delivered cost)
2. Plus Effluent
Water Control
Air Control

Operating
Control Cost
- Internal
- External
- Economic Level
- Environmental Level
Total Fixed
Total Working
Cost Item
Fiber Cost
Other Raw Materials
Hourly Labor
Supplies
Energy
Factory Overhead
Capital-related (less capital recovery)
Sub-total, Factory Cost
GS&A
Freight Out
OSHA Regulations
Total Delivered Cost, Direct Mfg.
Total Delivered Cost, excluding
Federal Environmental Regulations
Water Control Regulations
Air Control Regulations - Economic Recovery
Environmental Control
Total Delivered Cost,

excluding capital recovery
121
3
124
10

6.3
12.7
2.8
2.9
Capital 148.7
Capital 10
$/Ton $000/Year
41.9 14,460
4.5 1,550
11.4 3,930
9.9 3,410
6.9 2,380
4.8 1,660
7.9 2 , 720
87.3 30,110
7.3 2,520
20.9 7,210
115.5 39,840
0.3 100
115.8 39,940
5.0 1,740
(2.7) (930)
0.6 220
118. 7a 40,970

a Capital recovery charges add $52.2/ton to this cost, giving a total of $170.9/ton.
 Source:  Arthur D. Little, Inc., estimates.
                                          80

-------
                                                                                                             TABLE 111-19

                                                                                             RELATIONSHIP BETWEEN MANUFACTURING COSTS
                                                                                                AND ENVIRONMENTAL CONTROL COSTS JH  1975
00
„. ' Environmental

Product Sector
and Specific Products
Unbleached Kraft Paperboard:
Kraft Linerboard
Unbleached Kraft Paper:
Kraft Bag Paper
NSSC Corrugating Medium:
Corrugating Medium
Recycled Boxboard
Jute Linerboard
Bogus Medium
Gypsum Linerboard
Construction Paper:
None
Bleached Board & Brlstols:
Bleached Paperbd. (SBS)
Printing & Writing Paper'.
Bond Paper
Bock Paper
Tissue:
Tissue- Paper
Tissue Paper

Newsprint ;
Newsprint
Newsprint
Bleaching, Pkg. & Ind. Conv:
None
Uncoated Groundwood Paper:
None
Dissolving Pulp:
Dissolving Pulp
Bleached Paper Pulp:
Bleached Market Pulp

Process
Category

Unbleached Kraft

Unbleached Kraft

NSSC Pulping
Recycled Paperbd.
ii n
ii n
ii n

Construction Paper

BCT Kraft

Fine Kraft
Fine Kraft

BCT Kraft
Nonint. from waste
paper

Fine Kraft/GW
De-inking

-

-
Dissolving Sulflte

Kraft Market Pulp
Mill C

Pulp

1000

800

450
400
330
330
400

-

800

800
800

800

'

1,240
-

-

-
550

800
Total Delivered
Capacity (tpd) Mfg. Costs
Total
Capital Oper.
Paper ""'" "

1000

230

450
400
330
330
400

-

500

300
300

163

76

550
330

-

-
550

800
UPU1J

148.

65.

67.
57.
39.
32.
49.

-

144.

96.
94.

70.

28.

120.
55.

.-

-
161.

184.


7

3

7
8
1
1
8



8

7
8

9

4

5
9




6

0
IW ton)

170.9

258.7

196.1
238.4
198.9
178.9
203.0

-

326.0

389.1
403.6

687.9

748.2

246.7
237.1

—

	
332.5

261.3
NSPS
Effluent
Capital
T5W

19.

4.

13.
6.
6.
6.
6.

-

16.

8.
8.

4.

3.

9.
12.

-

-
27.

20.
u

0

8

6
8
1
1
8



1

5
5

8

4

2
9




5

3
Water
Standa 	
i-Hc
Total
Oper.
(S/to '

11.

13.

21,
10.
11.
11.
10.

-

19.

17.
17.

18.

28.

10.
25.

-

—
33.

15.
n)

7

3

3
3
2
2
3



7

3
3

0

0

2
2




6

8
Control Costs
Air Emissions
New
Source ^l"«nH ST-^Q
Capital
(SMM)

2.9

0.8

1.1
0.3
0.3
0.2
0.3

-

2.1

1.2
1.3

0.6

0.1

0.8
0.2

-

-
1.1

3.1
Total
Oper.
($/ ton)

1.6

2.0

1.6
0.8
0.8
0.6
0.8

-

2.4

2.4
2.5

2.5

0.9

0.9
0.6

-

—
1.3

2.1
OSHA Requirements
Capital
($.T

3

2

3
1
1
1
1



2

2
2

2

1

2
1




3

3
IM)

.0

.0

.0
.0
.0
.0
.0



.0

.0
.0

.0

.0

.0
.0




.0

.0
Total
Oper.
($/ ton)

1.3

3.6

3.0
1.4
1.7
1.7
1.4

-

1.9

2.8
2.8

4.9

7.7

1.8
1.7



—
2.4

1.7
Total Cost of
Compliance
Cap
($MM

24.

7.

17.
8.
7.
7.
8.

-

20.

11.
11.

7.

4.

12.
14.

-


31.

26.
Ital
)

9

6

7
1
4
3
1



2

7
8

4

5

0
1




6

4
Total
Oper.
(5/ton)

14.6

18.9

25.9
12.5
13.5
13.3
12.5

-

24.0

22.5
22.6

25.4

36.6

17.9
27.5

-


37.3

19.6
Cost of

Capital

17

12

26
14
19
23


-

14

12
12

10

16

10
25

-


20

14
Compliance
Operating
Costs

9

7

13
5
7
7
6

-

7

6
6

4

5

5
12

*"


11

8
       SOURCE:
             =  Arthur D. Little, Inc., estimates.

-------
project the significance of savings and the rate of implementation of new technology is specula-
tive at best. Nevertheless, it must at least be acknowledged that new or modified pulping and
bleaching processes could be developed whose effluent streams would be less costly to control.
Cost reductions could result from less  polluting manufacturing processes, water effluent or air
emission treatment, or a combination of both. While the timing and impact of such technological
developments are clearly unpredictable, it would be short-sighted not to recognize the continuous
evolution of technology and  its possible resultant impact upon both the capital requirements of
the industry and the costs  of compliance. Control  regulations have,  in  fact,  stimulated  the
development of less polluting processes and more economical treatment technology.

     Another major assumption of the analysis is that product quality will not change during the
studied period. Product specifications  sometimes change without adversely affecting utility in
the final application: during the past five years, for example, the basic weight of newsprint  has
been reduced from 32 to 30  pounds per ream, and a solid unbleached kraft board is capturing
markets  once served by solid bleached board and recycled board. Although more such changes
could admittedly occur, they  are a  subject of considerable complexity and controversy, and
Arthur D. Little considers it  inappropriate to speculate on the products that might be affected.

     Effluent- or emission-control cost models were used to estimate aggregate costs to a product
sector. However, the resultant "average" costs obviously understate the cost to some mills and
overstate the costs to  others. Thus, while some mills report their  cost  of compliance to  be
significantly greater than those presented in the Development Documents, others report that they
are now or soon will be in compliance with the BPT guidelines through the application of control
technology that is simpler and less costly than that specified in the effluent-control cost models.

     The accuracy or  reasonableness  of  the estimated cost  of compliance is, of course,  an
important  issue in subsequently assessing the economic impact of the  studied regulations.
Considerable work has been done by EPA and others in assessing the costs of compliance with air
and water regulations; the cost estimates for noise reduction are, in Arthur D. Little's opinion, an
order of magnitude less accurate.  Pre-engineering  cost estimates generally have a  possible
variability  of plus 25% and  minus 10%. Arthur D. Little believes that these percentages would
apply to estimates of  aggregate costs for air  and water control for a given  product sector.
(Obviously, as stated earlier, the variation for any one mill can be significantly greater than this
range.) On the other hand, the variation in cost estimates for noise reduction is estimated at plus
25% and minus 50%. The large variability in the negative direction reflects that the cost estimates
used in this analysis were based on achieving compliance via "engineering in the pathway";
reportedly, significant capital cost reductions could be achieved by substituting administrative
control for some  of this engineering.  However, since the permissible level  of administrative
control is speculative,  costs of compliance are  more appropriately based on the more costly
method of  compliance. Clearly, however, additional work is  required to raise the quality of the
OSHA noise reduction cost estimates to the level of the air and water control cost estimates.

     Overall, while there is  significant  variability in  the cost of compliance estimates, it is well
within the  accuracy of other factors (growth in GNP, cost of capital, etc.)  used in assessing the
economic impact of the studied variations.
                                           82

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2. Causes of Cost Escalation
     Table 111-19 summarized the total capital investments for new plants and their relationship
to the capital costs for compliance. Depending on the type and size of the plant used in each cost
model, the capital cost associated with the studied regulations ranges from 10% to 26% of the
total capital requirements. In relation to the industry capacity represented by each of the cost
models, the weighted average cost of compliance is about 15% of the  capital cost of additional
industry capacity.

     While the contribution of capital requirements  for compliance with environmental regu-
lations is substantial, it is not the only cause of cost escalation in new construction. Other factors
include inflation and the tendency to build more capital-intensive facilities to reduce operating
costs.

     Inflation  of course, has been  a significant factor  in the rising cost of new construction,
particularly from the third  quarter of 1973  through mid-1976.  Its influence can be seen in
numerous equipment cost and plant construction cost indices. However,  a comparison of plant
investment estimates presented in this report with one obtained by simply escalating say, a 1965
plant investment estimate via these indices, shows that the reported capital requirements are
substantially higher. Clearly,  costs for new plant construction  have risen much faster than
inflation plus the 15% increment associated with the cost of compliance.

     The reason is that pulp and paper mills are simply becoming more  capital-intensive; this
reflects an effort by producers to slow the rate of increase in costs of raw materials, energy, and
labor. They are turning to more sophisticated (and more costly) processes  to reduce cost in these
areas and to facilitate the external water effluent and air emission control treatments.

     The use of fiber reclamation in modern pulp and paper mills is an example of greater plant
investment to achieve savings  in raw materials. Not many years  ago,  "knots" (wood chips and
actual wood knots that failed to break up in the digester), screening/cleaning rejects, and some of
the paper machine "white water" were discharged without further treatment. Today, reclamation
of the  "knots" and screening/cleaning rejects is an accepted industry practice. The equipment
used for this  purpose  is costly, but  it saves  enough high-cost  fiber to  make the additional
investment economically attractive.

     In a similar manner, fiber traditionally has been recovered from water discharged at various
points in the pulping and papermaking operation where the concentration of fiber per volume of
water is high, but recovery has not been economical where concentration is low. The latter is no
longer true, not only because of the increased cost of fiber but also because any fiber not recovered
and reused internally in the  manufacturing operation must now be recovered and disposed of in
an external effluent treatment process.

     To the extent possible,  the Development Documents attempted to apportion the additional
investment for fiber recovery  between that due to economic recovery and that prompted by
effluent control. Clearly, however, this apportionment of capital dollars is a complex and arbi-
trary process. The point is that a greater investment is being made today in fiber reclamation for
economic reasons than some  ten or even five years ago, when fiber costs were significantly lower.
                                           83

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     Additional large investments are being made in new plants for more efficient use of energy.
Higher pressure boilers that cost more but are more efficient are being included in new plant
designs; additional or larger heat "economizers" are being installed, and new or additional on-site
power generating equipment is being included. These and other process changes are being made
to reduce energy consumption. However, they are not new or emerging technical developments;
they have been available for years, but have become economically justifiable as energy costs have
tripled.

     Similarly, more automation has been designed into new plants. The additional investment
dollars can be justified in terms of fiber and energy savings and labor cost reductions, but it has
contributed significantly to the capital cost for building new production facilities.

     Thus, while Arthur D. Little cannot quantify the relative importance of the various factors
contributing to the escalating cost  of new capacity, the causes  clearly include others besides
inflation and the cost of compliance  with environmental regulations.

3.Comparison of Cost Estimates with  Other Published Estimates
     For purposes of this discussion, the  costs of compliance  with the studied regulations are
divided into two discrete areas:  those for proposed regulations or guidelines pertaining to air and
water, and those proposed for noise  reduction. A detailed analysis and comparison of the Arthur
D. Little cost estimates with paper industry surveys and other published estimates are contained
in Appendix E-4 (Volume III). This  section is a summary of that information.

a.  Control Costs for Water and Air
     Estimates of industry's costs for compliance with the studied water and air regulations have
been developed by the following:

   Hazen and Sawyer, Inc.        — 1977 and 1983 water effluent control for existing industry.

   National Council for           — SIP air costs for existing industry, and Federal
   Air and Stream Improvement     water and air regulations for new capacity.

     The  results  were summarized and  used as the cost  basis of a study6 prepared for the
American Paper Institute by the URS Research Company. The  total costs were estimated at $8.2
billion (in 1974 dollars) for the period 1974 to 1983 exclusive.

     To be on the same time basis as that used in this report, the above figure must be converted
to mid-1975 dollars and reduced by the amount of reported expenditures through 1974; the result
is $8.7 billion. (See Table E-22, Appendix E-4). Implicit in this estimate is that industry capacity
would increase from  some 73 million tons at the end of 1977 to some 89 million tons by 1984. In
comparison, Arthur D. Little estimates the cost of compliance at some  $6.6 billion, based on the
assumption that industry capacity will increase to only 86 million tons.7 Accordingly, one of the
6. "Economic Impacts on the American Paper Industry of Pollution Control Costs," report by URS Research Company
   to the American Paper Institute, September 1975.
7. Other industry growth scenarios are also postulated, with correspondingly different costs of compliance.
                                           84

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first and most obvious sources of variance between the two estimates is the difference in the
capacity base. Simply correcting for the 3-million-ton difference in capacity would reduce the
variation from $2.1 billion to $1.8 billion. The latter figure is about 21% higher than the Arthur D.
Little estimate; it is also developed against a more stringent set of assumptions with regard to the
required level of environmental control.

     In view of the uncertainty and changing characteristics of the proposed regulations and/or
guidelines, the two independent estimates are remarkably close and certainly within the precision
of other key factors (growth in GNP, cost of capital, new technology, new products, etc.) that
influence the economic impact of these estimated costs. Thus, while Arthur D. Little believes the
estimates are well within the accuracy of the overall impact analysis, it appears appropriate  to
discuss them here in somewhat more detail.

     (I)  Water.  Both URS (Hazen & Sawyer) and Arthur D. Little estimate that compliance
with water regulations would cost the existing industry $2.2 billion. This apparent agreement is
somewhat misleading, however; the URS estimate includes a higher unit cost for compliance, a
more stringent  set of regulations, and a higher level of  in-place treatment facilities than were
assumed in the EPA Development Documents, upon which Arthur D. Little's figures are based.
The higher unit cost for the more stringent regulations and level of in-place treatment facilities
coincidentally offset each other, so the net incremental capital requirement is the  same as that
estimated by Arthur D. Little.

     A detailed comparison of these two estimates is given in Appendix E-4.

     (2) Air. Arthur D. Little and URS disagree significantly on the cost for compliance with air
regulations,  particularly to the existing industry for the 1978-1983 period. Since the URS report
contains no  information to  support the estimates or to explain the methodology used in deriving
them,  Arthur D. Little cannot be sure of the reasons for the variances. They appear to be the
assumptions (hence related costs) associated with:

      — the required level of control for the existing industry,
      — the level of economic recovery (existing and new industry capacity), and
      — capitalized maintenance and replacement of capacity.

     •  Level of Control: State Air Quality Implementation Plan (SIP) standards apply to
        the existing industry; Federal regulations do not. Furthermore, SIP requirements
        vary significantly from state to state; hence, a given type and size of mill can have
        greatly different costs of compliance, depending on its location.

     Even though many states presently do not have regulations as stringent as those of Oregon
(which require 99% particulate recovery), Arthur D. Little used that state's current SIP standards
to calculate the existing industry's  cost of compliance. Arthur  D. Little postulated that the
current Oregon  regulations  would be more broadly applied to those states that presently have less
stringent regulations.

     The URS (NCASI) estimates did not specify what regulations were used in deriving the cost
estimates or whether  more stringent controls — beyond those assumed through 1977 — would
                                           85

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apply in the 1978 and 1983 period. Judging from its magnitude, however, one would suspect that
the estimate for the existing industry's expenditures from 1978 to 1983 includes provision for the
application of more stringent regulations.

     •  Capitalized Maintenance/Replacement Cost:  Major capital expenditures are oc-
        casionally budgeted entirely for environmental controls. More frequently, how-
        ever, they are primarily for the building of grassroots facilities, replacement of
        existing capacity (capitalized maintenance), or incremental expansion of existing
        mills and only a portion of the investment goes into environmental control. Unfor-
        tunately, it is difficult to generalize on the amount that is necessary for compliance
        with environmental regulations in relation to the expenditures for enlarging capac-
        ity or increasing the efficiency of the process.

     For cost estimating purposes, Arthur D. Little has shown separately the capital investment
associated with:

     — capitalized maintenance to maintain the existing industry at rated capacity and
     — investment requirements for new capacity, whether that new capacity is to replace
        existing capacity or add net additional capacity.

Hence, by deriving the cost of compliance empirically, Arthur D. Little has attempted to avoid
the inappropriate allocation of industry expenditures.

     Table III-6 summarized the derived capital cost for air emission control for the existing
industry using the current Oregon SIP standards. The estimate of $1.3 billion includes costs for:
(a) those mills using the kraft process, (b) power boiler controls for other process categories, and
(c) earlier retirement of recovery boilers in the kraft process categories.

     Deducting the reported industry expenditure of some $0.4 billion from the derived estimate
results in an incremental cost of $0.9 billion in  additional capital for the existing industry to
achieve the 99.0% particulate recovery required by the Oregon standards.8

     By way of comparison, the incremental air emission control cost reported by NCASI for the
existing industry  amounts to some $2.4 billion (mid-1975 dollars).  On the assumption that
perhaps 85% ($2.0 billion) of this total is associated with the kraft process, each of the 127 existing
kraft mills  in the industry would have to spend about  $16 million to control  air pollution. This
figure appears to be  much too high for the incremental cost of  compliance;  it must include
provision for other capital requirements, such as incremental new capacity or capitalized mainte-
nance items, which are shown separately in the Arthur  D. Little cost analysis.

b.  OSHA Noice Control Costs
     Two sources of information deal with the costs of noise reduction to meet the proposed
OSHA noise regulations — The American Paper Institute and  Bolt Beranek & Newman, Inc.
(BBN). Arthur D. Little used the American Paper Institute (API) data, estimated a $516 million
for all sectors in SIC 26. Arthur D. Little modified  this data, to reflect the  fact that API had
included certain SIC codes that were omitted from the Arthur D. Little analysis, and  arrived at
an estimated incremental capital cost to the existing  industry of $400 million.
8. This estimate does not include capital expenditures for fuel conversion. The conversion of power boilers from oil to
  coal or from natural gas to oil or coal would add significantly to the derived cost.

                                            86

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     The BBN study appears to extrapolate very limited data. Using the estimated costs of noise
reduction  in two mills (whose  type, size, number of machines, etc., were not indicated), BBN
divided these figures by the number of production workers in each plant and then extrapolated
the cost per worker to the cost for the entire industry.

     Arthur D. Little believes  that the costs of noise reduction are more closely associated with
the type and  number of pulp and paper mills and  the  number  of paper-  or board-making
machines.  Accordingly,  it relied  on  the API estimate,  which takes these factors into
consideration.
                                           87

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        CHAPTER IV
PRICE AND SECONDARY IMPACTS

-------
                     IV. PRICE AND SECONDARY IMPACTS


A.  OVERVIEW
     This chapter details the price increases that are likely to occur from the cost to the pulp and
paper industry to meet the studied air, water, and noise regulations. The projected price increases
provided the basis for calculating demand reductions, supply/demand imbalances, and effects on
suppliers.

     The price impacts of the environmental regulations can be summarized as follows:

     •  Average paper prices will increase a total of 8% over the general inflation in the
        long run as a result of new mill costs to comply with the water, air, and OSHA
        noise regulations. Paper prices will increase an additional 12% because of recent
        substantial increases in new mill costs not related to environmental regulations.
     •  Consumer product price  increases in relative terms will  be less than  the  price
        increase of the paper, except for tissue which should experience the  same increase
        (about 4.1%).
     •  Demand for paper products is relatively price inelastic. The projected 8% average
        price increase will cause a 5% lower level of potential paper demand, equivalent to
        about 1- '/2 years of "normal" growth.
     •  The  existing industry requires a lower price increase (6%) to recover incremental
        costs of  environmental regulations,  since it has  already  made substantial  in-
        vestments and progress toward meeting 1977 requirements.
     •  With the possible exception  of saltcake suppliers, paper industry  suppliers face
        minimal impacts as a result of the price increases and demand reductions caused
        by the studied environmental regulations.

B.  FINDINGS

1.  Price Impacts

a. Introduction
     The price increases that  will result from the studied environmental regulations  were
analyzed in three different ways:

     1.  The long-run price effects (beyond 1983) based upon studied environmental  regu-
        lations on new mills.

     2.  The price increase necessary  for existing mills to recover their total incremental
        costs of compliance with the studied regulations.

     3.  The average aggregate price level likely to prevail from 1976 to 1983 (in 1975 dollars)
        if the industry's return on total capital averages 10%.

     The first two analyses were applied to estimate price impacts for the individual product
sectors  and the total industry.  The third  analysis is a by-product of the  funds-flow analysis
discussed in Chapter VI.

                                          89

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b.  Long-run Price Effects
     Prices will be $24 per ton, or about 8% higher, than they would otherwise have been in the
long-run as a result of costs associated with the studied environmental regulations. EPA New
Source Performance Standards (NSPS) for water effluent will have the greatest impact at $19 per
ton or 6% of the long-run price without regulations ($327). OSHA noise regulations will add about
a 1% price increase  and EPA NSPS air regulations combined with State Implementation Plan
and air regulations contribute an additional 1% (Table  IV-.1).

     It should be noted  that the price increase figures cited above represent the total  long-run
impact of the studied environmental regulations and not the incremental effect of going from the
1975 effluent level to NSPS. The long-run baseline "without regulation" average price of $327 per
ton  represents the price necessary to earn the industry's historic rate of return1 on a  new mill
excluding any equipment that is not justified on economic grounds.

                                         TABLE IV-1

                 LONG-RUN PRICE IMPACT OF MAJOR ENVIRONMENTAL REGULATIONS
                         IMPOSED UPON THE PULP AND PAPER INDUSTRY

                                         1975$/Ton                   % Change

     1975 Market Price                         292
     New Mill Inflation Effect                      35
     Without Regulation
         Subtotal                                                        327

     Incremental Price Increases Due To:
     EPA NSPS Water                           19                          6
     OSHA Noise                               3                          1
     EPA NSPS and SIP Air                        2                          1

         TOTAL PULP AND PAPER               351                          8

     Source: Arthur D. Little, Inc., estimates.

     Prices will also increase in  the long-run  because the  cost of new plant construction and
equipment replacement has increased so rapidly in recent years. The average 1975 price  for a ton
of paper was $292, but the long-run average price based upon the construction and  operating costs
of new mills without any environmental controls will  be $327 per ton. This represents a  12f;o
increase in price —  a greater impact than that of all the studied regulations. The magnitude of
the  price inflation impact is  sensitive to the  cost of capital  and the potential variability in
operating costs. (See Section D.2, Sensitivity Analysis.)

     The impact of environmental regulations  varies by product sector (Figure IV-1). The price
increase for tissue, $35 per ton, is higher than for any other product. However, since tissue is the
highest priced paper product, $769 per ton in 1975, the $35 represents an increase of only 4.1%,
the smallest percentage increase that will be experienced by any product sector. A price increase
for NSSC (neutral sulfite semi-chemical) corrugating medium of $32 per ton, is equivalent to a
price increase of 15.7%, the highest relative price increase, because the price of NSSC  is at the
lower end of the spectrum for paper products ($193 per ton in 1975).
1. The long-run price impacts were estimated based upon a 10% cost of total capital (13% on equity capital). Although
  the price levels change with different costs of capital, the relative impact is insensitive to variability in the cost of
  capital. (See Section D.2, Sensitivity Analysis.)

                                            90

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                                                       FIGURE IV-1
Industry Aggregate


Bleached Board  (SBS)


Newsprint


NSSC Corrugating
Medium
                                                LONG-RUN PRICE INCREASE
                                        RESULTING FROM ENVIRONMENTAL REGULATIONS
                                             IN THE PULP AND PAPER INDUSTRY"1
                           $/Ton Without
                      Environmental Regulations
                                 $327


                                  362


                                  280


                                  198
LL
a
                                                                                7.3%
Printing & Writing
Bond Paper

Book Paper
Recycled
Recycled Boxboard
Gypsum Linerboard


Tissue
Tissue

Deinked Tissue


Unbleached Kraft
Linerboard

Unbleached Kraft
Bag Paper
•"•Excluding woodland  regulations.
                                  436

                                  449
                                  260
                                  219
                                  782
                                  185
                                  297
               jm
     6.4%
     6.2%
                i
  5.3%
Hl6-3%
               H
                                                                                           NSPS WaterP I

                                                                                           OSHA Noise
                                    NSPS Air
                                    & SIP
E
                         mm  10.3%
                                                                                     +
                                                      —i—i—i—i—i—i—i—i—i-
                                                       100.0          105.0          110.0         115.0
                                                                   Relative Price  Increase Necessary
                                                             (100.0 = Price without Environmental  Controls)
                                                                                                       H	1-

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C.  PRICE INCREASE REQUIRED TO RECOVER EXISTING
    INDUSTRY'S INCREMENTAL COMPLIANCE COSTS
     The price impacts discussed thus far are  those that will prevail in the long run when the
industry is dominated by plants that must comply with new source performance standards. Over
the next several years, however, the price increases will be those required by existing mills to
recover the costs of the following:

     •  EPA 1977 Water Effluent Guidelines
     •  EPA 1983 Water Effluent Guidelines
     •  OSHA Noise Standard
     •  SIP Air Emission Standards

     The aggregate price increases necessary  to recover the cost of these regulations  to the
existing industry are shown in Table IV-2. The 1977 and 1983 water effluent regulations require
an average price increase of $8 and $6 per ton,  respectively, to cover the incremental cost of
compliance. Most of the incremental cost associated with OSHA noise and SIP air regulations
will be borne by 1977, with a lesser amount incurred by 1983.2 The  price increases required to
cover the incremental compliance costs amount to $11 per ton (3.8% of the average 1975 price) by
1977 and a total of $17 per ton (5.8%) by 1983.

     The incremental cost of environmental regulations to the existing pulp and paper industry
and the price increase needed to cover these costs vary by product sector (Figure IV-2). Tissue
producers require the smallest percentage increase in price, 3.7%, to cover the cost of pulp and
paper industry regulations. The greatest relative  impact, 7.9%, will be on the price for uncoated
ground wood.

     Although the uncoated groundwood product creates less air and water pollution than tissue,
its treatment costs are higher than average per ton because the mills are small. The higher than
average treatment cost combines with the low per-ton price to yield a high relative impact. Thus,
the potential relative price increase is related to the product's base price as well as its cost for
environmental control.

     The SIP air regulations vary considerably  from state to state  in both the  emission level
allowed and the timing required. As discussed in Section III-C.2, estimates for SIP costs were
based on the assumption that all mills would meet current Oregon standards, the most stringent
in existence. The Oregon standards are becoming progressively tighter, but most other states are
far enough behind to permit the  estimated price impact of these standards to be  taken as an
upper bound of the probable  impact unless more stringent standards are imposed nationally.
Among the product groups studied, the price increase necessary to recover the SIP  costs ranges
from a low of 0.3% of the 1975 price for tissue to a high of 1.2% for kraft paper.

     In estimating the cost of the OSHA noise standard, Arthur D. Little assumed that com-
pliance activity would occur over the period 1975-1983. (See Chapter III.) In total,  the existing
industry can recover the cost  of the proposed OSHA Noise with just a small price increase,
ranging from 0.1% of the 1975 price for bleached board, to 0.7% for NSSC corrugating medium.
2. See Chapter III, Section D for a more complete discussion.


                                          92

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                                      TABLE IV-2

                                    PRICE  INCREASE
                   TO  COVER COST  OF ENVIRONMENTAL  REGULATIONS
                              TO THE EXISTING INDUSTRY *
                               (1975 Dollars  per  Ton)


                                        By       By
                                       1977    1983     Total    % Change

   Average Price, 1975                                  292

   Type  of Regulation

   EPA 1977 Water                      8       —          8         2.9

   EPA 1983 Water                     —        6          6         1.8

  SIP  Air                               2        0**        2         '0-./7

  OSHA Noise                          _1_       Qftft      _i          0.4

   Total Pulp  & Paper                11        6        17         5.8



   *Incremental cost of  going from 1975  level  to requirement.

  **Less than  0.5%.



   SOURCE: Arthur D. Little, Inc., estimates.

     Environmental regulations will have a greater impact on increasing production costs for new
mills than for existing mills. Compliance cost estimates for the existing industry represent the
incremental expenditure from the various  effluent (or noise) levels of 1975 to compliance with
each of the regulations. For new mills these compliance costs are the incremental costs from the
economically justified effluent control level  to compliance with regulations for new sources. Other
factors also make costs of compliance higher for new mills.3 For example, new machinery runs at
higher speeds than old machinery and is therefore noisier, which increases the cost of compliance
with OSHA noise regulations. As a result, price increases related to environmental costs are
generally lower for existing mills than the long-run price increases indicated in Table IV-1. The
exception to this rule is newsprint, in which existing industry requires a 7.5% increase (Figure IV-
2) to recover the cost of environmental regulations whereas the long-run price  increase based on
new  sources is only 5.7% (Figure IV-1). However,  the long-run price (without environmental
regulations) for new sources will be $280 per ton compared to the 1975 price of $265 per ton, or a
total price with regulations of $296 compared to $286 for the existing industry. Therefore, the
total price level required for the existing  industry to recover compliance costs is less than the long-
run price that will prevail as a result of environmental regulations.
3. See Chapter III for the details of cost of compliance differences.

                                          93

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                                                         FIGURE IV-2
Industry Aggregate

Bleached Board
& Bristols


Dissolving Pulp


Newsprint


NSSC Corrugating
Medium

Printing & Writing
Papers

Recycled
Paperboard


Tissue
Unbleached Kraft Paper


Unbleached Kraft
Linerboard

Uncoated
Groundwood
PRICE INCREASES NECESSARY
FOR EXISTING INDUSTRY

TO COVER THE COST OF ENVIRONMENTAL REGULATIONS
(Percent Change) .
Ave. 1975
Price
$292 M f^y \ -

353 f | |^^ J!

398 M [^

265 J | ^=0^

193 ^ r \~P/-'\ n

591 \ \ f^PI'HI 1 L

215 M mm }\*

769 \ | IP^I i -f ii3-7^

2A2 ) | 1^;^ 1 i i

) \ I

335 ) | fefe
.i;iii;y5'9%

|| 1 5.0%

li.;| .i [[ \ 6-57°.

\ HI in mi ?-7%

Ijllllllll ]]| 6.2%
+-2^ EPA 1977 Water | |
1% SIP ^
OSHA Npise ^^
I II 1 5'9% EPA 1983 Water |||||||

rF"n 7.0%

i! |il|! illjllilijllMll 7.9%
1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	 1 	
                                             100.0                         105.0                         110.0
                                                          Relative Effect on Price    (100.0 = 1975 Price)

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d. Average Paper Price Increase 1976 to 1983
     From 1976 to 1983, the cost structure of existing mills in the pulp and paper industry will
predominate. However, new capacity will come on-stream and some existing equipment will be
replaced. Consequently, the price impacts of environmental regulations occurring over the next
few years will be a result of the costs of environmental regulations to both the existing industry
and new sources. The real price increases that occur will be the result of economic conditions,
cash flow and Federal tax  effects.

     The aggregate price impact of the studied regulations over the period 1976-1983 was forecast
using the industry flow of funds model described below, in Chapter VI and Appendix H. Table IV-
3 sets forth the aggregate price impacts to be expected if the industry takes full account both of its
immediate and its prospective cost of capital, investment requirements, achievable output levels,
and  operating  costs in its current pricing decisions.  Costs to the existing industry play the
dominant role in establishing the price increases that will result from  the studied regulations
between 1976 and 1983. The net effect on the industry of the interplay between tax effects, output
adjustments, and miscellaneous other factors results in an estimate of the impact of compliance
beyond 1975 levels of $17 per ton which is coincidentally equal  to the price increase necessary for
existing industry to recover the cost of the  studied  regulations.4 However, Table IV-3 also
indicates that the aggregate price level over the 1976-1983 period will be increased further by
about $13/ton over  1975  prices to  compensate for inflationary increases in the basic cost of
construction  of new capacity and  in the costs of  environmental  control equipment already
installed by the existing industry.

2. Outlook for Demand and Capacity Utilization
     The outlook for aggregate paper industry demand and capacity utilization was analyzed by
two different methods.

     (1) Demand adjusted for the 1976-1983 average paper price increase occurring in 1976
        and the resulting capacity utilization rates in the funds flow model. (See Chapter
        VI.)

     (2) Demand forecast adjusted to reflect price increases equal to average environmen-
        tal cost increases to the existing industry.

The  second method  of projecting average industry demand and capacity utilization consists of
forecasting aggregate paper demand (from the demand equation and the Chase Econometrics
forecast without a 1978 recession) and adjusting for the price increase necessary for the existing
industry to recover  its compliance costs. This view of potential capacity  shortage is  more
conservative because it projects a higher demand.

     The  demand forecast and  upper and lower boundaries around the forecast are shown in
Figure IV-3, along with the estimated capacity utilization rate. The announced capacity expan-
sion  plans of industry were combined with the expected demand level (without a  1978 recession)
to arrive at an estimate  of the industry capacity  utilization rate  through 1979. In addition,
aggregate  capacity growth rates were estimated for  the years  1980 through 1983 and operating
rates were projected  for these years.
4.The similarity of these  numbers is coincidental because the funds flow model assumed method  of the incremental
  cost of compliance from December 1974 to July 1, 1977 was incurred in 1975. The analysis of costs to the existing
  industry included the total incremental cost from December 1974 to July 1977. The discounted cost of environmental
  regulations for new sources that will come on-stream from 1976 to 1983 is coincidentally equal  to one-third of the
  cost of compliance for the existing industry.

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                          TABLE IV-3
       AVERAGE PAPER INDUSTRY PRICE INCREASES RESULTING FROM
            MAJOR ENVIRONMENTAL REGULATIONS, 1976-1983
                                       1975
                                       $7Ton            % Change

1975 Price                              292

Aggregate Price Without Regulations     305                4.4%

Type of Regulation

EPA 1977, 1983, and
NSPS Water                               14               4.8

OSHA Noise                                1               0.3

EPA NSPS and  SIP Air                      2               0.7
    Subtotal—Regulations                17               5.8%


          Total Pulp and Paper          322              10.2%
 SOURCE:  Arthur D. Little, Inc., estimates based upon Chase Econometric's
         midrange economic scenario, with average annual growth of 4.6%,
         for GNP 6.5%,for industrial production and  increased government
         spending to ameliorate the forecast 1978 recession.
                              96

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                              FIGURE IV -3

              IMPACT ON OPERATING RATES OF STUDIED REGULATIONS
      95
                    A.  Mtdrange Growth Rates
      90
a.
to
     85
80
     75
             76    77    78    79    80    81    82    83
                                                               1975 Price

                                                               Economic Price
                                                               Excluding Studied
                                                               Regulations

                                                               Economic Price
                                                               Including Studied
                                                               Regulations
            B.  High Demand and Low Capacity Growth Rates
c
o
•H
JJ
to
N
O
tO :
a
nj i
      95
      90
      85
      80
      75
             76    77    78    79    80    81    82    83
                                     97

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     This method indicates that capacity may be tight in the 1980's if the boundary of Chase
Econometric's forecast and the upper boundary of demand materializes. Otherwise, no short-
term price pressure is foreseen as a result of high operating rates. The cause of the tight capacity
and resulting price pressure, if it materializes, will stem from demand growing at a greater rate
than capacity and not mill closures from environmental regulations. Mill shutdowns induced by
environmental regulations have a very small impact, representing 1,000,000 tons/year or 1.2'V of
1983 paper and paperboard capacity.

     For the individual product sectors, demand for paper and paperboard total demand for each
sector  was forecast using the demand equation and the Chase  Econometric's Forecast (see
Section C.4). Price increases to cover the incremental cost of environmental regulations to the
existing industry were assumed to occur for 1977 requirements by 1977 and for 1983 requirements,
by 1980. Demand levels were adjusted to reflect price elasticity.

     The projected growth in demand varies  by  product sector, as seen in Figure  IV-4. Higher
than average growth rates in demand are forecast  for unbleached  kraft paperboard, NSSC
corrugating medium and for printing and writing papers. Tissue and unbleached kraft paper  are
forecast  to grow  slower than the average,  as well  as U.S. production and  consumption of
newsprint. On the whole, the growth in paper demand will keep pace with the growth in the GNP
driven by a  much higher growth forecast for industrial production. Based upon  the Chase
Econometric forecast used in this study, the GNP will grow at an annual rate of 4.2c/o from 1975 to
1983. Paper and paperboard demand, under the same economic scenario, will grow  at an annual
rate of 4.6'"c,5 spurred by an IIP growth forecast of 6.3% per year.

     It was noted above that, under average conditions, an additional price increase of $13/ton
will  be needed to cover the cost inflation for new capacity and the enviornmental  control
equipment already in place,  if the industry is to earn its required cost of capital. Figure IV-3
presents  average  industry operating rates obtaining under these conditions, and indicates that
peak operating rates would not rise above 85%. These operating rates are the result of adjusting
the demand forecast  from the demand equation and the Chase Econometrics scenario for 1976-
1983 price increases.

     Variations in demand and capacity growth could lead to higher operating rates. Under the
most unfavorable conditions from the point of view of capacity pressure, i.e., high demand growth
and low capacity  growth (cf. Chapter VI), the expected average prices are $298/ton without and
$314/ton with the studied regulations, compared to the 1975 average price of $292/ton. These
lower price increases compared to those expected under mid-range conditions reflect the lower
level of capital investment which must be supported by  operating margins and the lower unit
fixed costs corresponding to higher output levels. Figure IV-5 shows the corresponding operating
rates and indicates that while demand is less retarded by price than under mid-range conditions,
peak operating rates are not realized until 1982-1983.
5.  When comparing 1983 to 1975 to obtain a growth rate for the period, a business cycle peak year (1983) is compared
   to a business cycle through (1975). The corresponding average annual growth rates from 1974 to 1983 are 3.5% for
   GNP and 2.3% for paper.
                                            98

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                                                              FIGURE IV-4
o
o
            Industry Aggregate
Bleached Board
& Bristols

Dissolving Pulp


Newsprint


NSSC Corrugating

Printing & Writing
Papers

Recycled
Paperboard

Tissue

Unbleached Kraft
Paper
            Unbleached Kraft
            PapeLboard
          SOURCE:  ADL Estimates.
                                                       ANNUAL  GROWTH  IN  DEMAND
                                                    PAPER AHD  PAPERBOARD PRODUCTS
                                                             1977  - 1983
                                                                          4.6%
                                                             i2.6%
                                                                                                               6.6%
                                                                             3.3%
                                                    1.7%
                                                       1.0%
                                                                                             6.2%
                                         1.0
                                                     2.0
                                                                 3.0
                                                                 4.0
                                                                                 GNP
                                                                                         5.0
                                                                                               	-f--
                                                                              Growth Rate
                                                                                         6.0  IIP     7.0
                                                                                            Growth
                                                                                             Rate
                                                                                                                            8.0

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                                         FIGURE  IV-5

                      PROJECTED TOTAL U.S. PULP AND PAPER DEMAND AND CAPACITY
                                        UTILIZATION
             80,000 . .
             70,000 .
       000
       TONS
             60,000 .
             50,000.
% CAPACITY
UTILIZATION
               100
                90
                                           DEMAND^ WITH NO RECESSION
                                           (High Growth Scenario)

                         75    76    77    78    79
                                       CAPACITY UTILIZATION
  80    81    82    83
       1
                                                              	•—• Low Growth in Capacity
                                                                       Midrange Growth in Capacity
                                                                     A  High Growth in Capacity
                                |     |      |      j.
                         75    76    77    78    79
	..)	j.	j	|_
  80    81    82    83
           LCapacity Utilization = U.S. Capacity.

                                                100

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     The likelihood of high capacity utilization rates differs by product sector, as illustrated in
Figure IV-6. Recycled board, a product traditionally with excess capacity, is forecast to remain
that way. Bleached  board and bristol, a sector historically operating at very high rates,6 will
continue to do so, and may experience real price increases as a result, despite the fact that price
increases were not as large for this sector as others in the capacity crunch of 1973-74. If the  Chase
Econometric's Forecast materializes, printing and writing  papers, NSSC corrugating  medium
and unbleached kraft board also could experience price pressure from high operating rates.

3. Consumer Price Increases
     Because the demand for pulp and paper products is relatively price inelastic (0.57), it will be
in the industry's economic interest  to raise prices to  recover all costs for environmental pro-
tection. Since the price elasticity of demand for pulp and paper is less than one, the producers will
gain more revenue if they raise prices to cover costs, in spite of the resulting demand reduction.
However, since demand elasticity is greater than zero, the pulp and paper industry will pay some
of the "cost" of environmental controls through lower levels of long-run demand. The estimated
loss of potential demand caused by the price effect of the studied regulations ranges from 2.3% to
8.9' r for the major product sectors, with the industry average about 4.2%. This demand  loss is
equivalent to about one year of average paper industry growth, but the impact will be spread over
at least seven years (1976-1983).

     What will compliance with the  studied regulations cost the consumer? In Table IV-3, a $17
per ton price increase at the paper mill level was projected for 1983, resulting from the paper
industry's incremental costs for meeting EPA water effluent, SIP air and OSHA noise regu-
lations. In practice, this  mill price will be increased substantially by the time the paper reaches
the consumer as a result of converter and wholesale/retail profit margins or commissions.  Based
on the 1967 (latest available) U.S. Department of Commerce Input-Output Table and  industry
data, the following average markups apply to the major paper products purchased by consumers:

          Converter pretax profit on sales                                    10%
          Wholesale and retail trade markups                               70

                     rr . ,                                                 80%
                     Total

     The above average  markups on the cost of goods sold, particularly for wholesale and retail
trade, will probably remain relatively stable through 1983. The direction and magnitude  of yearly
change  is mainly dependent on whether labor costs at the wholesale/retail level increase faster or
slower than purchased goods costs. Markups are also likely to decline when consumer demand is
weak and increase when it is strong.  For this analysis, however, it was assumed that on  average,
1967 markups will approximate the markups on consumer paper products between 1975 and 1983.
This means that the $17 per ton price increase by 1983 (ex-mill) due to the studied regulations
will inflate to about $31 per ton at the consumer level.

     Thus by 1983, the average consumer will pay about $10.50 a year more for paper products
(1975 purchasing power) as a result  of the studied regulations. Arthur D. Little estimated this
impact, by applying the $31 per ton price increase to an average per capita consumption of about
6.  Capacity utilization rates for this sector are not strictly comparable to others due to a difference in the way capacity
   is defined. In general, the capacity is understated (operating rate is higher) compared to other products.
                                            101

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                                                       FIGURE IV-6
                                             PEAK CAPACITY UTILIZATION RATE
                                              PAPER AND PAPERBOARD SECTORS
                                                      1977 - 1983
Industry Aggregate
Bleached Boards
& Bristols


Dissolving Pulp


Newsprint


NSSC Corrugating

Printing &
Writing Papers

Recycled
Paperboard

Tissue


Unbleached Kraft
Paper

Unbleached Kraft
Paperboard
                       94.7
78.4
               91.3
                 1983
                      95.0
 79.0
1983
                    92.0
          85.9
         1983
                       94.0
                        1983
                               101.0
                                 1983
                       1982
                                     104.0
                                     1983
                  1S83
                           70.0


        SOURCE:  ADL Estimate based upon
                 Medium Growth Scenario
      80.0
           90.0
                      1983
100.0
                            94.0
                   Capacity Utilization Rate
110.0

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685 pounds (projecting from 1975 levels with annual growth rates of 4.6% for paper and 0.9% for
population). In the long run (when mills constructed since 1975 become dominant in establishing
market prices), the projected $24 per ton price increase at the mill will correspond to about $15
per capita increase for the average consumer.

     As for relative effect on consumer product prices, the greatest impact will be felt on  lOO'.V
paper products such as tissue, writing paper, newspapers and magazines. They not only use the
most paper per unit, but also have relatively low product values. The estimated long-run  price
increase for  tissue will be 4.1% of the consumer price. Somewhat lower relative increases will
occur for the other listed examples because paper's share of their cost is diluted by converting,
publishing, and printing costs.

     The price impact for products packaged in paper is diluted even further, since the paper is
usually a very small portion of both the weight and the value of the product. Typical long-run
price markups on food packaged in folding cartons and corrugated containers will be less than I'.V.

     A number of examples will illustrate the range of price increases the consumer faces from
paper industry compliance with the studied environmental regulations. The examples are divided
into two categories:  (1)  paper products consumed directly (sanitary tissue, newspapers and
magazines), and (2) packaging products (folding cartons and corrugated containers). In  every
case, paper products that are comsumed directly have a much larger consumer effect per unit
than packaging consumed  in conjunction with other consumer products.  In  general, paper
products that are consumed directly contain much more paper per unit and thus have a much
lower product value  than  consumer  products packaged  in paper  or  paperboard. Therefore,
environmental regulation costs for primary pulp and  paper production  will cause  a higher
percentage price increase for consumer paper products than for products in paper or paperboard
packages.

     Sanitary tissue is the only consumer product where the consumer and primary product price
increases are identical. The reason for the idential increase is that tissue converting (i.e., to  small
rolls) was included in the primary production cost and price. Since distribution markups apply
equally to the basic paper price and to the environmental-control price increase, the relative price
increase is the same at the retail level.

     Note that as the value added for the consumer paper product increases, there is a corre-
sponding decline in the percent price increase resulting from environmental controls. For most
other consumer products — such as stationery,  school and art supplies, the consumer  price
increases  fall between those of tissue  and magazines.  The price increases for higher-value
products such as books and decorative laminates fall below this range.

     Because  of the  variety of products that are packaged in paper materials, the relative
consumer price increase caused by environmental costs varies  widely  for packaging material.
Therefore, absolute price increases per  package were calculated for several popular  consumer
items (milk, cereal, and canned goods) and the resulting percent markup for typical products was
calculated. These data indicate  that the studied environmental regulation costs will  cause
relatively small increases for consumer products packaged in paper or paperboard.
                                           103

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4. Impacts on Supplier Industries

a. General Reduction in Potential Growth
     Price increases related to the studied environmental regulations will have several effects on
suppliers to the paper industry, but the most obvious impact will be a reduction in potential
paper industry demand. As discussed previously, the estimated reduction in the paper industry's
demand potential between 1976 and 1983 will be 3.3% of its 1975 demand. This is equivalent to
about one year of average paper industry growth.  However, the full effect will be spread over at
least seven years and probably longer.

     The supplier industries will experience lower rates of demand growth than they would have
otherwise experienced. It is  possible that the slower rate of growth in demand for paper supplies
will be offset by growth in other products, because the paper industry is not the dominant market
for most of its suppliers. Even its primary raw material, wood, derives about half of its demand
from lumber and plywood applications. The paper market represents an even smaller portion of
the total market for many of its chemical raw materials, for example, chlorine (20%), caustic soda
(17%), soda ash (6.5%) and  sulfur (3%). Thus,  it is quite possible that offsetting growth in other
applications for these raw materials will compensate for the lower rate of growth in their potential
paper industry demand. Shifts in end use growth rates are to be expected and for the most part
are anticipated and planned for by the industry's suppliers. The lower rate of growth in  paper
demand per se will not have any appreciable impact upon suppliers.

     Of potentially greater  consequence than the average loss of potential growth in the  paper
industry are the raw material  substitutions that  are taking place as the  industry attempts to
reduce its air and  water emissions and costs.  Appendix C (Volume III) describes a variety of
substitution trends under way to replace or reduce:

     •  sulfur in NSSC and sulfite pulping;
     •  saltcake in kraft pulping; and
     •  chlorine in pulp bleaching.

The impacts of these substitutions are described below.

b. Elemental Sulfur Use
     The paper industry's consumption of elemental sulfur has declined more significantly than
that of any of its other raw materials; it dropped 26%, from 450 to 335 long tons, between 1969 and
1974 because of the combined effects of sulfite and NSSC mill closures, tightening up of the  sulfur
requirements of the remaining mills in these sectors, and shifts to green liquor and nonsulfur
semi-chemical pulping. All of the above trends are likely to continue and are likely to be joined by
the installation of oxygen  pulp mills in the  United States,  which would add to the rate of
elemental sulfur decline in the paper industry. On the other hand, the paper industry accounts for
only 3% of sulfur's total demand; so even if elemental sulfur were to be replaced entirely in
pulping, even modest growth in other markets would readily replace the loss. Thus, the impact on
the sulfur industry will be negligible.
                                          104

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c.  Saltcake Use
     A trend with a potentially higher impact — replacing saltcake with caustic soda in kraft
pulping — has begun. Saltcake consumption by the paper industry was about the same in 1974
as in 1968 after having dropped to about 74% of its 1968  level during the 1971 recession. In
comparison, U.S. kraft pulp production grew 9% between 1968 and 1971 and 19% between 1968
and 1974. Thus, saltcake lost about 19% of its paper industry growth potential during 1968-1974.
Furthermore, this loss is probably understated in that saltcake demand was given a boost in 1974
because there was a shortage of caustic soda and  many mills also operated over their rated
capacity, which increased sodium and sulfur  losses. Caustic soda consumption by the  paper
industry on the other hand  increased by about 45% between 1970 and 1974. This substitution
trend is all the more serious because the paper industry currently accounts for about 75% of
saltcake's total demand.

     The main reason for saltcake's demise in kraft pulping (where it is used as a make-up for
sodium  and sulfur lost in the chemical recovery furnace and lime kiln)  is that it provides more
sulfur than the pulping reaction requires. Excess sulfur is the prime contributor to the  sulfur
compound  air emissions of the kraft industry. Caustic soda enables sodium and sulfur  in the
process  to be kept in closer balance and thereby reduces the excess sulfur problem. For many
mills, this emission reduction benefit justifies caustic soda's  price premium over saltcake.

     Another factor behind saltcake's decline  in  kraft pulping is the increasing use of sulfur-
containing by-products from the kraft mill tall oil recovery system and chlorine dioxide  gener-
ators, and purchased oil refineries' caustic wash which contains sulfides. These low-cost sources
of sulfur compound the excess sulfur problem thus making it  more desirable to use caustic soda to
balance the system and less desirable to use saltcake.

     Arthur D. Little estimates that the kraft industry's purchased saltcake consumption will
decline to 50% of 1974 levels and possibly less by 1983. This translates to a drop in demand from
1,220,000 short tons in 1973 to about 600,000 short tons in 1983. On the other hand, other
applications for saltcake (primarily detergent and glass production) have increased their  aggre-
gate saltcake consumption at an average 5% per year since 1965. If this rate of growth continues,
saltcake consumption in non-pulp applications will increase by about 400,000 short tons to  a level
of about 1,100,000 short tons in 1983, and substantially offset the consumption loss in the kraft
pulp industry.

     If these offsetting growth trends continue, total saltcake consumption would decline at an
average rate of only 1% per year for the period 1973-1983. However, even such a modest net
decline  is likely to be accompanied by more drastic shifts  among the  various saltcake supply
sources; imports and the Manheim Furnace process are likely to decline rapidly while production
volumes of by-product,  dichromate process, and natural (mined) saltcake are likely to remain
close  to their present levels. None of these trends, however, indicates any drastic unforeseen
changes that the suppliers cannot compensate for to avoid significant reductions in profitability
or employment. Most saltcake suppliers are already well  aware that total  demand for their
product is  leveling  off and  is likely  to decline. Therefore,  while the economic impact on this
industry from the decline in paper industry consumption will require major adjustments,  it is
being anticipated  and  thus is unlikely  to have serious  net  financial  and  employment
consequences.
                                           105

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d.  Chlorine Use
     Substitution  of chlorine by clorine dioxide and to a much lesser extent by oxygen pulp-
ing/bleaching and high consistency bleaching of kraft pulp mill will reduce chlorine's  growth
potential  in  this application. However, the paper industry's consumption of chlorine  is still
growing faster than its bleached pulp production; it averaged 4.4% per year between 1969 and
1974 compared with a 3.7% average growth in bleached kraft pulp production. Chlorine's  growth
in the paper industry has been bolstered by increasing use for intake water purification (e.g., for
slime control), wastewater treatment and the achievement of higher pulp brightness levels. Pulp
brightness levels appear to have  reached their practical limit and probably will  be lowered
somewhat to help reduce water effluent loadings. However, it appears unlikely that chlorine
consumption in the paper industry will  see an absolute decline from the combined effect of the
above trends. Also any growth-reduction effects will be mitigated since the  paper industry
represents only 20% of total chlorine demand. Therefore, it is unlikely that the chlorine producers
will be faced  with serious hardships as a result of these predictable trends in their paper industry
market.

     The chlorine substitution trend offers significant reductions in the water effluents from pulp
bleaching operations. Chlorine dioxide  has a much greater oxidizing power per chlorine atom
than chlorine; moreover, chlorine dioxide's action does not produce chlorinated organics to the
same degree that chlorine does. Of course, oxygen bleaching produces no chlorinated organics at
all. Thus, the effluents from chlorine dioxide or oxygen bleaching stages are much less offensive
than those from a chlorination stage.

e. Raw Materials Benefiting from Studied Environmental Regulations
     Two of the paper industry's important raw materials, caustic soda and sodium chlorate, will
benefit  as a result of product substitutions caused  by the studied air  and water  pollution
regulations.

     Caustic soda usage in the paper industry increased to a 10% average annual growth rate
between 1970 and 1974, largely because  of caustic's displacement of saltcake. (In  fact, this
stimulated demand was partly responsible for caustic soda shortages in 1973 and  1974.) Also
because of the disparate growth in consumption of chlorine  (5% per year) and caustic soda (10%
per year) in the paper industry, the industry is  moving toward a more balanced consumption of
these chemicals  approaching the  proportion in which they are produced as co-products in the
electrolytic process (i.e., 1/1.1 chlorine/caustic vs. the paper  industry's current use ratio of 1/0.8).
This trend in turn will provide the chlor-alkali producers more flexibility in serving this market,
although it will also facilitate captive chlor-alkali production by pulp producers.

     Increased use of sodium chlorate in the paper industry has also become apparent. Sodium
chlorate is the raw material from which chlorine dioxide is generated at the pulp mill; hence it is
the beneficiary of  chlorine dioxide's  displacement of chlorine in pulp bleaching. Between 1970
and  1974, the paper industry's use of sodium  chlorate grew at a rate of 4.7%  per year while
bleached pulp production increased at a rate of 3.7% per year.

     The  chlorine displacement  trend  is just beginning;  therefore,  sodium chlorate's paper
industry growth rate is likely to rise even higher through 1983. This increase will  be particularly
beneficial for the chlorate industry since the paper industry already represents about 78%  of total
sodium  chlorate  demand. Therefore, the higher growth will not be diluted appreciably by slower
growth applications.

                                           106

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D.  METHODOLOGY
     Figure IV-7 displays the interrelationships of data and analytic techniques employed in the
price impact analysis.

     To estimate price and output effects, Arthur D. Little used information generated in the
description of the industry and product sectors (Chaper II and Volume II), the cost of compliance
with environmental regulations (Chapter III), and the mill closure  analysis  (Chapter V). The
sequence was as follows: Compliance costs for new mills were analyzed with new mill models to
arrive at estimates of the long-run equilibrium price effects.  These price effects were traced
through distribution channels  for selected paper products to  obtain representative consumer
price impacts.  Econometric models for  the  industry and the individual  product sector sup-
ply/demand relationships were generated based upon the characteristics of each product sector,
transaction prices, production and capacity. The econometric demand and supply equations were
used with Chase Econometric macro-economic forecasts (prepared for the Council of Environ-
mental Quality), to arrive at a forecast of demand.  The paper industry's announced com-
mitments for new capacity through 1979 and Arthur D. Little estimates of capacity from  1979 to
1983 were combined with demand forecasts to  arrive at  capacity utilization  forecasts. The
findings of the mill closure analysis also were incorporated into the estimate of capacity. These
forecasts from the aggregate paper and paperboard model were then  used in the capital require-
ments analysis described in Chapter VI.

1.  Demand and Supply Relationships
     Demand and supply relationships for various  product sectors of the paper industry were
modelled through the use of econometric equations describing the demand and short-run supply
functions. Historic market  price and  consumption, and prices of factor inputs (labor, wood,
energy)  formed the basis for estimating the demand and supply equations. The objectives of
formulating these models were to estimate the price elasticity of demand for the various products
and to provide a vehicle for identifying price pressure caused by short-term capacity problems for
the product sectors.

     Product demand was defined as  U.S. consumption (U.S. production plus  imports minus
exports). Imports were a factor for the aggregate of paper and paperboard and for newsprint.
Exports  were significant for linerboard  and dissolving pulp. When the demand models were
applied to produce a forecast, it was assumed that import market share and export market share
remained constant throughout the  period. (This is consistent with the balance of trade  impact
analysis  which concluded that no change in the United States balance of pulp and paper trade
would result from the studied regulations.)

     The industry was divided^ into groupings based on similarity of product characteristics or
end uses. Most of the paper products studied are intermediate goods; that is, they are converted
or combined with another product before reaching the end user. As a result, demand for these
paper products is derived from the demand for the complementary goods. Since paper and
paperboard end products are used throughout the economy, the demand for paper itself was
expected to fluctuate with  general economic conditions. Furthermore, specific economic in-
dicators  were expected to relate to each individual product sector. Sectors with heavy industrial
use were found  to be more closely related to indicators of industrial activity, such as the index of
industrial production, than to GNP, which encompasses the service sector.
                                           107

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                                                               FIGURE IV-7

                                                    OVERALL METHODOLOGY- -PRICE IMPACT
                                                                                                               O  Exogenous Factors

                                                                                                                   Results of Analyses

                                                                                                              	( Analytic Process
      From
      Process
      Economics
      Cost
      Analysis
o
00
                                                             Long-run
                                                             EquilibriumPrice
                                                             Cost/Price
                                                             Analysis
 Existin
 Industry
 Cost of
Compliance
  Consumer
  Product
I  Impact    I
    Consumer
 /•   Price
/   Impact
 Price
Effects
                           New
                           Mill
                         Models
                         Cost of
                       Compliance
                                                                        Output
                                                                        Effects
                                               Econometric
                                               Models
           Product  >—
      ./Characteristics -•
                                                                            Forecast
                                                                            1977 -
                                                                            1983
     Historic
   Transaction
 Prices, Produc-
 tion and Capacity
                                                                                                     Capacity
                                                                                                   Utilization
                                                   Chase
                                                   Econo-
                                                   metric   i
     lanne
    & Esti-
     mated
   Capacity
     rowth
                                                                     Mill
                                                                   Closures
                     To Capital
                 ^   Availability
                     Analyses

-------
     In some cases, paper products have substitutes, the chief of which are plastic films and con-
tainers. The two product sectors that historically have competed with plastics are bleached board
and unbleached kraft bag and sack paper. In these cases, the relative price ratio of the major
product competing with the paper product was incorporated in the demand equation. However,
this empirical analysis yielded demand relationships in which the price of a substitute product
relative to the price of the paper product correlated inversely with the demand for the paper
product.  This relationship is simply not credible in explaining movements  in paper demand,
because it means that as the price of a substitute product increases relative to the paper product,
demand for the paper product decreases. One reason for these anomalous results may be that the
significant displacement of these products by plastics has already occurred  (see Volume II,
Chapter II, Sections B and C) and that the recent prices of substitute products have increased at
least as fast as paper product prices. This is not to say that there is no cross-elasticity of demand,
but rather that the substitution effect and cross-elasticity cannot  be measured econometrically
over the 1968-1975 time span.

     The demand for paper products is inelastic, as expected. When demand for a product is
inelastic, it means that the relative decline in quantity demanded will be less than the relative
increase in price. In the case of paper,  an 8% increase in price is estimated to result in a 5%
decline in quantity demanded. If demand were elastic, an increase in price would be offset by a
greater relative decline in quantity demanded. For example, a 1%  increase in price would be
offset by a decline in quantity demanded greater than 1%.

     When demand is inelastic, any price increase results in an increase in total  revenue. If
demand is elastic, a price increase results in a decline in total revenue. Conversely, when demand
is inelastic, a reduction in price results in a reduction in total revenue. This explains the large
profit erosions suffered by the paper industry in the past during weak markets when competitive
price cutting to improve individual mill operating rates led to a general price decline.

     The price elasticities of demand derived from the demand equations are shown on Table IV-
4. Two demand equations were estimated for the aggregate of all paper products: one was based
upon a weighted average price of the product sectors modelled, and another was based upon the
wholesale price index (WPI) for all paper and paperboard. Neither series was completely satisfac-
tory. The wholesale price index reflects list prices, and has not accurately reflected short-term
changes in transaction prices until 1973. On the other hand, the weighted average of the sector
transaction prices is higher than the aggregate prices in the industry  and diverges from the
general trend movement of the WPI for paper, particularly in recent years. Of the two equations,
that based upon  the WPI, had a higher estimated elasticity  of demand (.59 versus .37).  On
balance, Arthur D. Little felt the WPI-based equation was more realistic to use in the aggregate
demand forecasts and in capital availability analysis.

     Supply relationships were utilized to identify price increases induced by supply bottlenecks.
Results of the supply function analysis  were not nearly as good as the analysis of the demand
relationship for the paper products studied. The prices of factor inputs (labor, wood, energy, etc.)
used in the production process do not solely explain price movements over the period studied and
therefore a substantial amount of price variation is not explained by the supply function. Price
increases in labor and materials do not completely account for the large price increases that
                                           109

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                                          . I
                               TABLE  IV-4
                      PRICE  ELASTICITY OF DEMAND
                  PULP, PAPER AND PAPERBOARD PRODUCTS
                         Estimated           95% Confidence
 Product                  Elasticity             Interval
 Bleached  Board
 &  Bristols                   .18                  +  .18
 Bleached  Market Pulp         .46                  +  .35
 Dissolving Pulp              .63                  +  .32
 Newsprint*                   .70                  +  . 36
 NSSC Corrugating
 Medium  **                   .35                  +  .09
 Newsprint**                  .74                  +  .36
 Printing  & Writing
 Paper                        .26                  +  .14
 Recycled  Paperboard**        .46                  +  .35
 Tissue                       .45                  +  .18
 Unbleached Kraft
 Linerboard**                .50                  +  .27
 Unbleached Kraft
 Paper**                     .90                  +  .26
  All Paper & Board
     Eq. 1:  Weighted
      Sector Prices**        .37                  + .08
     Eq. 2: WPI  **           .57                  + .27
 Equation for Arc elasticity of demand:
                               AQ      _       AP
                      e " (Q! + Q2)/2  v  (P-L + P2)/2

Source:   Derived from econometric models estimated by ADL.

 Estimates  for Sectors designated * were based on data through  1976;  those
 with ** used data through 1975;  all  others  were based on data  through  1974.
                                  110

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occurred in 1973-74. This is consistent with findings of other research.7 For some product sectors,
however, it was possible to relate the paper product price to the sector's capacity utilization rate;
this relationship provides a basis for estimating future effects of high rates of capacity utilization
upon prices.

2. Product Sector Capacity Growth Assumptions
     It is necessary to have an estimate of what the aggregate growth in capacity will be in order
to evaluate  capital availability and financing in the paper industry (Chapter VI). It was also
desirable to have estimates of capacity for the individual product sectors in order to identify any
short-term capacity problems which might cause price increases.

     Econometric models were developed with a third equation, which modelled the change in
capacity by product  sector over time.  In  the modelling  process, Arthur D. Little considered:
timing of the investment decisions that brings new capacity on-stream, cost of capital during the
life of the construction period, an approximation  of what the industry might have foreseen for
economic growth, and capacity utilization rates in the year in which the investment decision was
made. The results of this empirical analysis produced function relationships that either were not
statistically significant, had the wrong  sign, or had standard errors in excess of 30%. Therefore,
Arthur D. Little sought a more reliable  projection method.

     The alternative method chosen was based on  the  industry's own estimates of capacity
scheduled to come on-stream through 1979, published by the API in September 1976. Therefore,
this approach entailed projecting capacity growth rates for the four-year period 1979-1983. These
were estimated by Arthur D. Little product sector experts  after  analyzing product market and
profitability trends, historic  capacity growth  rates which prevailed from 1960 to 1975, planned
growth rates for 1976  through 1979, and the Chase general economic forecast through 1983.

     Table  IV-5 contains the historic capacity growth  rates,  industry planned growth rate
through  1979, and the rate estimated by Arthur D. Little for 1980 through 1983.8 The aggregate
growth rate in capacity of 3.2% per year is less than the aggregate growth rate in demand (4.2%)
leading to the relatively high capacity utilization rates forecast for 1983. In general, products with
high rates of growth  in demand are also the most profitable, and these are the sectors whose
capacity is forecast to grow at a higher than average rate. Dissolving pulp capacity is estimated to
remain stable throughout the period with no net additions foreseen through 1983.

3.  Mill Closure Effects on Price
     The results of the mill closure analysis were incorporated into the capacity  estimate for the
period 1977 through  1983. As  indicated in Chapter  V, closures  due to  water pollution control
regulations  were assumed to occur in the years when compliance is mandated;  that is, closures
resulting from the promulgated 1977 water regulations were assumed to occur in 1977, while mill
closures resulting from the 1983 proposed water regulations were assumed to occur in 1983. Mill
closures are probable in three product sectors: printing  and writing  papers, tissue paper, and
recycled boxboard, for a total of 1,000,000 tons of capacity by 1983.9
 7. See Barry Bosworth, "Capacity Creation in the Basic Materials Industries," The Brookings Institution, August 1976.
 8. The relationship Arthur D. Little sought to model was capacity growth in terms of tonnage as opposed to investment
   dollars. Investment expenditures cannot be extrapolated  from historic relationships for a variety of reasons,
   explained more fully in Chapter V.
 9. See Chapter V and Volume II for product sector details.

                                            Ill

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                                                     TABLE  IV-5
                                     PRODUCT SECTOR RATE OF ANNUAL GROWTH IN CAPACITY
                                              HISTORIC, PLANNED AND FORECAST
                               Historic Growth Rates
                                          Planned
                                          Estimated Range 1979 - 833
Product Sector 1961 - 65
Bleached Boards
& Bristols
Dissolving Pulp
Newsprint
NSSC Corrugating
Printing & Writing
Recycled Paperboard
Tissue
Unbleached Kraft
Paper
Unbleached Kraft
Paperboard
All Other
2.4%
1.9
O.O4
7.0
5.6
NA
5.5
4.3
8.7
—
1966 - 70
4.7%
3.3
8.3
5.2
4.7
O.O4
5.3
1.5
7.9
—
1971 - 75
2.4%
0.7
1.0
3.4
4.4
0.4
0.6
1.8
4.1
—
1976 - 79
2.8%
0.1
1.8
2.7
2.8
1.4
1.8
0.3
5.2
2.8
Low
2.0%
0.0
1.5
4.5
3.0
1.2
1.5
1.0
2.9

Average
3.0%
0.0
2.0
5.9
4.0
1.7
1.6
1.4
4.0

High
4.0%
0.0
2.5
7.5
5.0
2.2
2.1
1.8
5-1

Aggregate Paper
& Paperboard
3.1
4.2
2.7
2.8
2.3
3.2
                                                                              4.1
 Based upon year-end capacity figures, Paper, Paperboard & Woodpulp Capacity Reports, API, various  years.

 "Industry announced commitments, 1975-1978 Capacity, Paper, Paperboard, Wood Pulp Fiber Consumption,  Sent.  1.076,  APT,

 Arthur  D. Little,  Inc.,  estimates.
 Small decline in capacity.

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4. Chase Econometric Model
     As mentioned above, the forecasts for demand and capacity growth for the  individual
product sectors are based upon the Chase  Econometric Forecast provided for the Council on
Environmental Quality as of May 17, 1976. This forecast projects a mild recession in 1978-79, and
n strong recovery with four successive years of sustained growth in the period 1980 through  1983.
(A version of the forecast without recession or eight years of sustained economic growth also was
used.)

     Figure IV-8 depicts the Chase forecast in terms of industrial production and GNP for the
years 1976 through 1983 and also the percent change in the level of the economy each year from
the preceding year. Chase feels that this forecast is conservative and that the forecast for the
198()'s is consistent with conditions that prevailed from 1962-1969.

     As seen in Table IV-6, the Chase real GNP forecast was very close to the 1976 actual and is
close to the administration's early 1977 published prediction for 1977.

                                  TABLE IV-6
                          CHASE ECONOMETRICS FORECAST
                   COMPARED  TO 1976  ACTUAL AND  1977"FORECAST
                                (Real  GNP  in 1972$)
                                               1976
                                                          1977
1978
Chase Econometrics Forecast
for  CEG  (5/76)

"No  Recession"

Actual 1976

Current  Administration
1977 Forecast
                                              1,267.0      1,320.2      1,320.A

                                              1,267.0      1,320.2      1,390.0

                                              1,265.0


                                                            1,328.2      1,394.6
     Derived from 5%  growth  in real GNP  for  1977 and 1978.

     The administration forecast calls for a real growth in GNP during 1977 of 5'<. The levels of
real GNP that will result from a 5rr growth in 1977 and 1978 will be .&'/< higher than the Chase
Econometrics CEG forecast in 1977 and .3'7 higher than  the "no recession" forecast for 1978.

     The Chase forecast calls for five consecutive years of expansion from  1979 to  1983. The six
economic expansions since World War II have averaged 48 months in duration. If the Korean
War and the Vietnam War expansion  periods are excluded, the average expansion was 34
months.10 Continuation of this trend would point to a downturn in 1978-79 followed by another
downturn during  1982 or 1983. Viewed  in this light, the "no recession"  version  of the  Chase
forecast and the continuous growth in  the early 1980's in the  baseline forecast  appear to be
optimistic.
10. Wall Street -Journal, March 14, 1977, p. 1.
                                         113

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                                   FIGURE IV-  8
                                 CHASE ECONOMETRICS
                        CEQ ECONOMIC SCENARIO, MAY 17, 1976
                                 GROWTH IN THE ECONOMY
2000

1800 '
GNP
1600
($ Billions
1972)


IIP
/XGNP
/ /'
/x'
1400 f S
\ AZ---^—^
1200 — f:"~~*~^//
' ,--v
; S '' /
1000 -j-

IIP
- 180
- 160


140

- 120

100
                  70    72    74    76    78    80    82    84    86    88
                                % CHANGE IN ECONOMIC ACTIVITY
          10.0
% Change
           0.0
         -10.0
                                        i      i
                     70    72    74    76    78    80    82    84    86
                                              114

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     The product sector forecast and the aggregate paper demand forecast are likely to be high if
the Chase  Econometric  forecast is optimistic. If so, the forecast  will overstate the capacity
shortages and the  industry's future capital requirements in the 1980's. Conversely, if economic
growth is higher than indicated in the "no recession" version, near-term capacity pressure will be
understated.

5.  Estimation of Price Impacts
     The long-run equilibrium price impacts for the various environmental regulations were
based on new mill  models for product sectors, using the discounted cash flow model that was used
in the funds flow  analysis  and is described in detail in Appendix H (Volume III). The  process
economics cost estimates of the construction and operation of a new mill were simulated over the
life cycle of that mill, with  and without environmental regulation costs for water, air, and OSHA
noise regulations.  The financial  parameters were different for the estimation of long-run price
effects as compared with the funds flow analysis. The analysis was done separately for each new
mill as follows:

     •   The initial balance sheet for each new mill was obtained from the process economic
         models (Appendix F).
     •   The working capital requirement was specified for each at 3 months delivered cost.
     •   Divided payment  was 50rr of earnings.
     •   The corporate tax rate was taken as 48^-.
     •   Buildings were  depreciated over 33 years and equipment over 16 years by the
         double declining balance method.
     •   The investment tax credit option  for pollution control equipment allowing a tax
         credit of 10'r of the investment was issued.

The baseline cost of total capital was 10f/r with a sensitivity analysis using plus 2.5'r. In addition
a sensitivity analysis was performed on costs for the new mills. (±10^r for operating costs; +25'7,
-10'c for investment).

     In the long-run, prices in a competitive industry will cover all costs, including a normal rate
of return to the industry. The Arthur D. Little analysis estimates long-run price effects, assuming
a 10'V cost of capital to the industry, which represents the normal return to the paper industry
estimated in a recent EPA  study."

     A different method was used to estimate price increases necessary for the existing industry,
which will dominate  the  base  capacity for the  period 1977 through 1983 because the wide
variability among mills  precludes simple modelling  of  the existing industry. Given the current
market  price  and an annualized value for the incremental  cost of compliance to the  existing
industry for the various environmental regulations,  a price increase  was estimated that would
fullv recover these costs.
 11. Gerald A. Pogue, Estimation of the Cost of Capital for Major United States Industries. The 10% cost of total capital
    is a weighted average of the reuturn on equity (13%) and debt cost.
                                            115

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     The annualized value of capital expenditures and operating costs required by environmen-
tal regulations was calculated  by the level annual recovery method. Total capital cost to the
existing pulp and paper industry, including a normal rate of return on capital was annualized by
amortizing capital costs over 18.4 years, the average book depreciation  life of pollution control
investment, with a 10'Y> cost of capital.12

     Rate of return on capital can be expressed as the total return to providers of capital divided
by capital:

                                             Profit + Interest
                             Rate of Return =   Total Capita,
It can also be expressed as the margin on sales multiplied by turnover:
                       Rate of Return =  Margin x Turnover
                                       Profit + Interest       Sales
                                                      x
                                           Sales         Total Capital


                       where: Sales  =  Price x Quantity.
     When compliance with environmental regulations causes increases only in operating cost,
the total change in cost will be equal to the change in operating cost and the change in price will
be equal to the change in operating cost. Since an increase in investment is not required, the total
return (profit plus interest) stays the same. In the more typical case, where industries must invest
in capital equipment to comply with  environmental regulations, they must earn a risk-com-
mensurate return  on  this capital or the total  rate of return to that industry will fall. Here,  the
annual capital recovery is given  by the formula:
                                     D = -^	J—-
                                         (1 +r)n- 1


where
          D =  the annual capital recovery
          r =  cost of capital (risk-commensurate rate of return)
 11'. Ibid.
                                            116

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          I  = initial investment



          n = useful (book) life of capital investment.

The change in cost representing the return to capital is equivalent to:
                                       n
                                      I    D-
     This method of annualizing investment or other capitalized expenditures plus the change in
operating costs yields the change in total cost resulting from compliance with an environmental
regulation.

     The aggregate price impacts for 1976 to 1983 were a by-product of the funds flow analysis,
described in Chapter VI. The financial parameters used and computational details are contained
in Appendix H (Volume III).

E.  LIMITATIONS AND SENSITIVITY ANALYSIS

1.  Limitations of Models
     The usefulness of any model  lies in its appropriateness as an approximation  of the real
world.  Because a model is an approximation rather than a mirror of the real world,  it depends
upon the structure or interrelationships that existed in the recent past. It serves essentially as an
analytic tool which provides insight to probable effects and order-of-magnitude estimates.

     The price impacts were estimated on the premise that  the  pulp and paper industry is
competitive, and therefore, that long-run price increases resulting from environmental controls
will be determined by new mills  earning the normal (risk-commensurate) rate of return for the
industry. While the paper industry is comprised of many firms and for the most part behaves in a
competitive manner, certain  product sectors are characterized by a few producers (bleached
board) or dominant firms (newsprint). Nonetheless, competitive models were used for these two
sectors because they provide  a reasonable indication of  price  increases. The levels  of demand
estimated and the elasticities of demand may be misestimated if changes in  price are caused for
reasons other than cost increases. The possibility of errors  in the calculation of price elasticity
occurs because price may not equal marginal cost in a non-competitive industry, and the supply
function  parameters cannot be estimated accurately.

     As discussed  previously, the attempt to measure substitution effects  was not  successful,
which may affect the estimates of parameters for the bleached board and unbleached kraft bag
paper sectors,  where substitution is likely. The impact is a tendency to overestimate the demand
level for the study period if the relative price of substitute products does not  increase  as much as
those paper products.
                                          117

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2. Sensitivity Analysis
     Arthur D. Little examined the sensitivities of the price impact results to:

     •  variations in cost of capital,
     •  the depreciation period assumed for the pollution control equipment, and
     •  variations in the cost of compliance estimates.

     Table IV-7 displays the sensitivity of the price increase estimated for existing industry to
variations in the cost of capital and payback period for the industry in aggregate. The price
estimation procedures for the existing industry utilized  a level annual return concept. As the
payback period for the pollution control investment is shortened or the cost of capital increases,
the necessary price to recover costs increases. The effect of going from a 10% cost of total capital
to 12.5% cost of capital is approximately  a  10% difference in  the estimated price effect. The
impact of going from 18.4 years combined depreciation period for land, plant and equipment to 10
years accounts for a 17-20% increase in the estimated cost-recovery price  necessary  for the
existing industry.

     Table IV-8 demonstrates the variability that occurs as one modifies the payback period and
after-tax rate of return. Factors shown in this table are the values which are multiplied times the
original investment to produce annualized values for capital recovery.

     Table IV-9 shows  the sensitivity of existing mill price impacts to cost estimates. For a
product sector, operating costs could vary by as much as 10% in either direction, and capital costs
might vary as much as 10% lower or 25% higher than the expected values.

     The sensitivity analysis for new sources was similar. Discounted cash flow analyses were
done for the new mill models with both the upper and lower boundary cost estimates, and with
the cost of total capital at 10% and 12.5%. As in the existing industry case, a range of ±10% was
estimated for operating costs  while the variability in capital costs (including the cost of construc-
tion  of the basic mill) was estimated at +25%, -10%. For each cost of capital,  there  is a material
difference in the baseline and projected prices, ranging from 10% on the low side to 15% on the
high side over the range of cost estimates. If the cost of capital to new mills is  12.5%, the relative
price effect of environment regulations is slightly lower than at the 10% cost of capital because the
baseline price is raised by approximately 9% (Table IV-10).
                                            118

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                                              TABLE IV-7
                             SENSITIVITY OF PRICE IMPACT ESTIMATION TO
                             VARIATIONS IN COST OF CAPITAL AND PAYBACK
Environmental                18.5yrs.     15 yrs.     10 yrs.     18.5 yrs.     15 yrs.      10 yrs.
 Regulation                    10%          10%      ___ 10% __     12.5% ___     12.5%        12.5%
EPA--1977
Water Effluent
OSHA Noise*
SIPS

2.9
0.4
0.7

3.0
0.4
0.8

3.4
0.5
1.0

3.2
0.4
0.8

3.3
0.5
0.9

3.7
0.5
1.0
EPA--1983
Water Effluent                1.8           1.9        2.1        3.0           2.0          2.3


Total                         5.8           6.1        7.0        6.4           6.7          7.5
            Source:  Arthur D. Little, Inc., estimates.

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                                                     TABLE IV-8 .

                                               CAPITAL  RECOVERY FACTORS
                                              FOR VARIOUS  PAYBACK PERIODS
                                                  AND  CAPITAL COSTS
to
o
Achieved After-Tax
Return
7.5
10.0

12.5

10 Years
.14569
.16275

.18062

12 Years
.12928
.14676

.16519

15 Years
.11329
.13147

.15076

17.5
Years
.10447
.12325

.14323

18.4
Years
.10194
.12094

.14116

20 Years
.09809
.11746

.13810

                                                                   r  (1  + r)
                                                                            n
                                           Annual  Recovery     _ 	
                                           Initial Investment     (1 + r)n -  1
                                            where  r = achieved  return  on investment
                                                   n = payback period

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                                                  TABLE IV-.9
                                   SENSITIVITY OF EXISTING MILL PRICE EFFECTS
                                           OF ENVIRONMENTAL REGULATIONS
                                                TO COST ESTIMATES
Product Sector
Bleached Boards
& Bristols
Bleached Pkg. &
Ind. Conv.
Construction Paper
Dissolving Pulp
Newsprint
NSSC Corrugating
Printing & Writing
Recycled Paperboard
Tissue
Unbleached Kraft Paper
Unbleached Kraft Paperboard
Uncoated Groundwood
All Paper & Paperboard
 1975
Price
$353
                                         Expected Effect
 398
 260
 193
 591
 215
 769
 242
 195
 335
 292
Price
$371
424
280
205
616
224
798
256
206
362
% A
5.0%
6.5
7.1
6.2
4.2
4.1
3.7
5.9
5.6
7.9
                     Lower Bound
                             Upper Bound
309
5.8
Price
$369
421
278
204
6.3
223
795
255
207
259
307
% A
4.5%
5.8
6.3
5.7
3.7
3.7
3.4
5.3
6.1
7.1
5.2
Price
$374
429
284
207
617
225
803
259
211
367

% A
5.9.'
7.8
9.2
7.2
4.3
4.7
4.4
7.0
8.2
9.6


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                                                   TABLE IV-10
                                       SENSITIVITY OF  LONG-RUN PRICE EFFECTS
               OF NSPS WATER AND AIR REGULATIONS,  SIPS AIR REGULATIONS AND THE OSHA NOISE STANDARD
                                     TO COST ESTIMATES AND THE COST OF CAPITAL
                         Expected Price
A.  Cost of Capital = 10% After Tax

          Lower Bound
                      Upper Bound
Baseline
Product Price
Aggregate Paper
Bleached Board
Newsprint
NSSC Corr. Medium
Printing & Writing
Bond Paper
Book Paper
Recycled
Recycled
Boxboard
Gypsum Liner-
board
Tissue
Tissue
Deinked Tissue
$327
362
280
198

436
449

260
219

754
782
After
Reg.
$351
391
296
229

464
477

275
234

785
826
% A
7%
8
6
16

6
6

6
7

4
5
Baseline
Price
$294
326
252
178

392
404

234
196

679
704
After
Reg.
$316
352
266
206

418
429

248
210

707
743
% A
7%
8
6
16

6
6

6
7

4
5
Baseline
Price
$376
419
324
227

517
504

296
250

862
887
After
Reg.
401
449
340
258

546
532

312
264

895
932
% A
7%
7
5
14

6
6

6
6

4
5
Unbleached Kraft
Linerboard            185       203     10

Unbleached Kraft
Bag Paper             297       327     10
      167
      267
183
294
10
10
214
348
232
380

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             CHAPTER V
MILL CLOSURES AND EMPLOYMENT IMPACTS

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               V.  MILL CLOSURES AND EMPLOYMENT IMPACTS

A.  SUMMARY

1.  Methodology
     The  identification of mill closures and employment impacts related  to  environmental
control is  a complex and imprecise analysis for at least three reasons. First, mill closures are
caused by a variety of factors in addition to environmental control such as technical/economic
obsolescence of product and/or manufacturing process, mill profitability, and general economic
conditions.

     Second, the decision-making frame of reference is subject to substantial  variability;  for
example, the decision-making context for a private owner of a small mill may be quite different
from that for an analysis of a major corporation or financial institution. Third, the various mills in
the process/product sector categories considered in this study vary considerably in size, product
mix, average prices, cost structures, etc.

     Accordingly, a methodology was  developed which considers each of  these factors and
attempted to identify those closures which are  influenced  primarily by  the investment and
operating  costs associated with environmental control.

     The  potential capacity lost because of mill closures was estimated through a  multistage
screening  process (Figure V-l). First, all mills  studied were characterized and put through an
internal screening analysis to identify an initial list of mills vulnerable to closure. Managers of
these mills were then contacted to assess further the extent to which their mill complies with
pollution regulations, management intentions,  and mill conditions that might affect a possible
closure decision. On the basis of this information, the number of mills requiring financial analysis
was further reduced. Finally, a discounted cash flow analysis was used to determine whether the
net present value of expected cash flows characteristic of groups of selected vulnerable mills was
less than  the net present value of closing  and salvaging  the mill in 1976,  with and without
additional water pollution control expenditures to meet EPA's 1977 and 1983 guidelines  (BPT
and BAT). This analysis provided a further adjustment to the list of plants that might close.

     The  estimated reduction in capacity from mill  closures was  used as an input to the
econometric analysis to assess potential impact upon price.  Employment losses provided the
basis for the community impact analyses in specific regions where closures were predicted.

2.  Findings
     Of 566 U.S. pulp and paper mills studied,  27 mills, corresponding to about one million tons
of capacity are projected to have difficulty complying with the studied pollution control require-
ments.' An additional two million tons of capacity is projected to be lost through normal attrition
over the studied period. The timing of the projected environmental related closures follows.
1.  Air pollution control requirements were addressed in the industry interviews but water effluent regulations were a
   far more serious problem for the selected mills. No effluent-related closures are projected for the kraft process mills
   which also face the largest air pollution control expenditure.
                                            123

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                                                  FIGURE V-l

                                      PROCEDURE FOR THE MILL CLOSURE ANALYSIS
                                               Screening
                                               Analysis
         Exogenous
         Input
                                                                                     Mill
                                                                                   Manager
                                                                                  Interviews
                 Co

                Compliance
  Most
Vulnerable
  Mills
 Vulnerabl
Mill Models
                                                          Business  and
                                                          Financial  (..CF)
                                         Cost of
                                         Capital
  From    _
ENGINEERING
COST ANALYSIS
  From
MICRO-ECONOMIC
ANALYSIS
                                                                                                 Input  to  MICRO-
                                                                                                 ECONOMIC  ANALYSIS

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a. 1977 Closures
     Ten mills could close because of 1977 pollution control requirements, with a resulting loss of
about 1400 TPD of product capacity. These capacity removals have an impact on the bleached
market  pulp (paper grade), printing/writing papers, tissue,  construction papers and recycled
paperboard product sectors. Primary unemployment associated with these mills represents about
2600 jobs or slightly more than 1% of total current pulp and paper industry employment. Total
unemployment (primary plus secondary) is estimated to be about 3700 jobs.

b. 1983 Closures
     An additional 17 mills, representing about 1700 TPD of capacity removals, could close if
proposed 1983 water effluent guidelines are adopted. The impact will be greatest on the non-
integrated printing/writing, and tissue paper sectors. These 1983 projections, however, are much
less certain than the corresponding estimates for the 1977 guidelines. Estimated primary unem-
ployment resulting from  these additional closures is 3500 jobs, or about  1.6% of total current
industry employment. Total employment from these closures is estimated to be 7100 jobs.

3. Limitations
     Each  mill  within the studied product/process sectors  was not specifically analyzed  in
sufficient depth to enable  prediction of individual closure candidates. Instead, groupings of
potentially vulnerable mills were used as the basis of the estimates for each industry sector. The
conclusions on 1983-related closures  are based more  heavily  on  Arthur D. Little's financial
analysis instead of inputs from the individual mill  managements; these  conclusions are more
limited  by  the uncertainties of the long-term financial projections that are required for such an
analysis. Finally, the  analysis did not attempt to estimate the effect of Section 301(c) of the
Water Pollution Control Act of 1972 which provides that if a plant can demonstrate individual
hardship, it may obtain a variance from the guidelines.

B.  METHODOLOGY

1. Introduction
     Because of the complexities of disassociating mill closures influenced by  environmental
regulations from those attributed to other technical/economic factors, a methodology was devel-
oped that focused on estimating the number of mills and amount of capacity and employment
affected by environmentally-related mill closures. This methodology involves (1)  screening each
mill in the  studied product/process sectors to identify mills that may have difficulty complying
with EPA  pollution control standards; (2) interviewing mill management to gain additional
perspective on relevant mill  characteristics; and (3)  financial analysis of selected  categories
ofmills identified as having closure potential.

2. Screening Analysis
     The screening analysis began with the collection and organization of published information
on each mill, including data on mill capacity, major products produced, and external treatment
in place. Based on these inputs, a panel of Arthur D. Little industry specialists met to review the
closure  possibilities for each mill. Marginal and questionable mills were segregated for further
review.  In the screening process, the judgment of Arthur D. Little industry experts was applied in
evaluating  mill production parameters and in-place treatment facilities. In addition the screen-
ing panel applied its knowledge of the process/product sectors and of many of the individual mills
themselves.

                                         125

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a. Mill Production Capacity
     In many cases, the larger mills enjoy a more favorable cost position. Most larger mills have
economies of scale that allow them to more easily absorb pollution control costs; in addition they
usually are newer and more efficient. Thus, mill size is an appropriate criterion for this screening
analysis. Therefore, while size criteria were applied to each process sector on an individual basis,
mills in the lower size quartile in each process sector received special scrutiny.

6. Treatment Train Facilities In-Place
     It is reasonable to assume that mills that (1) currently comply with 1977 effluent standards,
(2) have announced definite plans to comply, or (3) are so close to compliance that the mill's
management has (at least implicitly) demonstrated a commitment to the mill, are less likely to
close for environmental reasons. Therefore, mills that do not have in-place the following pollution
control equipment were assessed more comprehensively in the screening analysis:

     — Secondary treatment
     — Chemical recovery or incineration (sulfite and NSSC mills)
     — Municipal treatment facility tie-in (recycled paperboard  mills)

Inputs for this part of the analysis included:

     (1) National Council of the Paper Industry for Air and Stream Improvements, Inc.,
         mill listings of the extent and type of effluent treatment processes in-place;
     (2) EPA mill effluent load data;
     (3) Other publicly available information sources; (e.g., trade directories and period-
         icals); and
     (4) Arthur D. Little's  familiarity with many of the  mills under consideration. The
         above sources were also cross-checked wherever possible to assure their accuracy.
         With this information, a reasonably accurate data base was developed concerning
         a given mill's proximity to compliance with  1977 pollution control standards (as
         well as capacity and product mix).

c. Process/Product Sectors
     The industry sectors under consideration have varying average prices, product mixes, cost
structures, and effluent load characteristics.  Pollution control requirements have had and will
have varying impact on these process sectors. Process sectors which have had more severe closure
impacts in the past (e.g., sulfite and  recycled paperboard  sectors) were assessed more com-
prehensively in the screening analysis.

d. Knowledge of Specific Mills
     As noted above, the  screening panel was familiar with many of the mills that were exam-
ined. In certain instances, this familiarity provided the opportunity to gain relevant additional
perspective on specific mills.
                                           126

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3.  Direct Industry Contact
     The interview process was designed to validate and update published information, and to
develop a more accurate understanding of the position of mills identified in the initial screening
as requiring further review. In addition, a number of multi-mill companies were interviewed to
review all their mills. This made it possible to validate the adequacy of the screening process by
determining whether any potential closures could be identified that had not been identified in the
initial screening  phase. Issues involving mill economics, pricing, pollution control expenditure
requirements,  and perspectives and future plans of mill management were addressed in these
interviews. (A copy of the guide used in these interviews is presented in Volume III, Appendix G.)

     On the basis of the additional information developed via industry interviews, marginal and
questionable mills from the first screening  were screened  again using the criteria described
earlier. (Table V-l shows the number of mills requiring further review that were identified in each
of the screening phases.)

4.  Financial (DCF) Analysis
     As a  result of the initial screening  and follow-up interviews,  a  number  of  mills were
identified  as being vulnerable to closure. A discounted cash flow analysis was used to evaluate
further the likelihood that these mills would close. Selected mills were grouped into homogeneous
categories according to process sector, product mix and size.2 On the basis of a "typical," mill(s)
in each mill grouping, financial models were developed. The financial models were developed to
be representative of typical vulnerable mills within a given mill category, but they are not meant
to be representative  of any individual mill situation. Based on these financial models, a dis-
counted cash flow analysis (in constant 1975 dollars) was performed. (The basis of the DCF model
utilized is discussed in Volume III, Appendix H.) Three scenarios were tested via DCF analysis.

a.  Operation To 1983 (No Incremental Pollution Control Expenditures)
     If the net present value  (NPV) of expected cash flows generated  by the mill model in
question is less than the NPV of salvaging the mill in 1976, it is reasonable to assume that the mill
would close, even in the absence of additional pollution control requirements. Such a mill closure
should not be considered to be environmentally related.

6.  Operation to 1983 (Compliance with  BPT)
     If the NPV of expected cash flows under this scenario is less than the NPV of salvaging the
mill in 1976 (and Scenario A indicates that the mill is economically viable), it is reasonable to
assume that closure resulting from BPT could be expected.

c.  Operation to 1993 (Compliance with BPT and BAT)
     If the NPV of expected cash flows under this scenario is less than the NPV of salvaging the
mill in 1976 (and Scenarios A and  B indicate that the mill would continue to  operate),  it is
reasonable to assume that closure would result from the combined effects of BPT and BAT. A
comparison of the results under Scenarios B and C indicates the relative contribution of BPT and
BAT to the resulting closure impact.
2. However, because of the unique characteristics of individual mills within a particular grouping, no category could be
   considered completely homogeneous.
                                          127

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     The judgment of Arthur D. Little industry experts was used to extend findings resulting
from these "typical" existing  mill models to  actions that may  be expected in  specific mill
situations.

     In essence the results of the DCF analysis were used as an additional method for verifying
potential mill closures identified in the screening analysis and industry interviews.

5. Cost/Price/Inputs Used  in Financial Analysis
     Estimates of economic parameters for mill models of closure candidates (e.g., operating
costs, pollution control costs, salvage value, working capital, maintenance/upkeep requirements)
are based on process economics analyses of existing mills. (Summaries of the existing mill models
are included in Section C. The methodology and assumptions used to develop these models are
discussed in Volume III, Appendix F.)

     Prices under cases with no controls are based on current transaction prices for the specific
paper grades being modelled. Price increases under cases with pollution controls are based on the
econometric model (Chapter IV)  and are phased in  over the periods 1976-1977 (BPT) and 1980-
1983 (BAT).

     The financial analysis employs 1975 dollars.

6. Sensitivity Analysis
     The mills under consideration in  the mill  closure analysis vary greatly in terms of market
characteristics, profitability and investment requirements. Moreover, projections  of the above
factors required in the financial analysis phase of the closure methodology are subject to a great
deal  of uncertainty. As a result,  the impact of several key variables (including cost of capital,
operating rate, and margin) on closure findings was tested. This sensitivity work  was done for
each mill model, since the degree of uncertainty/variability varied in each case. The sensitivity
impact was quantitatively assessed only where  a reasonable change in a given variable had the
potential to reverse the findings of the financial model. (For example, if the financial model
indicated  a  closure even  at a 95%  operating  rate, an analysis using a lower operating rate
assumption was not necessary.) For a more detailed discussion of the sensitivity work done in
each process sector, refer to the specific financial conclusions in the closure analysis findings.

7. Community Employment Impact Analysis

a. Introduction
     The total employment impact of a mill closure on a local economy consists of a primary and
secondary impact. The primary impact is the immediate loss of jobs at the mill and is essentially
a function of the size of the mill. The secondary (multiplier) impact is the additional reduction in
employment incurred elsewhere  in the economy as a result of an aggregate reduction  in con-
sumption. The magnitude of the secondary impact depands primarily on:

     •  The relationship between basic and non-basic employment in the region and;
     •  The capacity of the region to re-employ displaced workers.
                                          128

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b. Definition of Economic Region
     An analysis of employment impacts in a local economy requires a geographic definition of
the region. The boundaries of the  local  economy  must be  carefully delineated because the
absorptive employment capacity depends strongly upon the economic size and composition of the
region.

     This analysis is based primarily on Standard  Metropolitan Statistical Areas (SMSA) or
counties surrounding the mill site.8 As a first approximation, a 25-mile radius was used to define
the area within the local economy. Counties or major towns which were substantially within this
25-mile radius were included. Additional counties were also included within the local economy if
a relatively large city was within a 40-mile radius of the mill site and good access roads existed.4

c. Impact Estimation
     The primary impact was estimated by surveying closure candidates for employment data.
For pulp mills that were integrated back to woodlands operations, the employment data included
both mill workers and loggers. The inclusion of woods workers in the primary impact is appropri-
ate because their jobs are directly dependent upon the  operation of the mill.

     The secondary economic impact was assessed on the basis of Economic Base Theory from
which regional employment multipliers are derived. Base theory asserts that in a given region a
stable  relationship exists between basic and non-basic employment. Basic employment in a
region  consists of employment oriented to markets  outside the region. Non-basic employment
provides support to basic employment and serves local needs. For most communities, agricul-
tural, mining, manufacturing, and tourist-related employment are considered basic. All other
economic activities are assumed to be non-basic.

     The employment multiplier used to estimate secondary  employment impacts was derived
by dividing total employment (basic and non-basic) by basic employment. For example, if a local
economy had 200 total jobs and 100 jobs in the basic sector, the multiplier would be 2.0. That is, a
decrease of one basic job would result in a decrease of two jobs in the local economy.

     Re-employment opportunities for mill workers and loggers in the area were also evaluated,
since these opportunities reduce the secondary employment impact. Two criteria were used to
measure these opportunities. The first deals specifically with the proximity of other paper mills in
the area. It was assumed that some of the displaced workers would be able to  obtain employment
at these mills. The second criterion reflects the potential opportunities available in other manu-
facturing industries. Some of the skills  acquired  in a paper mill  are transferable  to other
manufacturing sectors.  However, if unemployment in a locality is high after a mill closure,  re-
employment  will be more difficult. Based on past work, Arthur D. Little assumed  that the
displaced workers will be able to obtain up to 0.59c of total local manufacturing employment in a
reasonable  time (six months) under conditions of  low unemployment  (less than 5%). Under
conditions of  high unemployment,  re-employment could conceivably be less than 0.19c. Note that
re-employment does not reduce primary impact job losses, since those jobs are assumed to be lost
forever with respect to  the local economy.  However, re-employment does reduce the base  upon
which secondary job losses are estimated.
3. A standard Metropolitan Statistical Area (SMSA) Is an Integrated regional economy (with a minimum of 500,000
  people) which Is served by and Influenced by Its central city.
4. Most of the rural towns had populations of less than 10,000. Towns of over 30,000 were considered large enough to
  exert an influence on the smaller rural towns.

                                           129

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8. Limitations

a. Mill Size and Diversity
     The scope of this study included 556 pulp and paper mills. These mills vary by size, product
mix, average price, cost structure, and existing pollution control equipment. However, since an
analysis of every mill in the industry  was beyond the scope of this study,  an approach was
developed to screen a large number of mills on the basis of generalized criteria, and then focus in
greater detail on a smaller number of endangered mills. This methodology made it possible to
estimate overall  closure impact (i.e., the number of mills, amount of capacity, and employment
affected by mill  closures) in specified product/process sectors. Although the sensitivity analysis
considered some  of this mill-to-mill variability and uncertainty, the approach was not designed to
predict and identify individual mill closure probabilities.  A significant amount of additional
analysis of individual mills would be required to achieve the latter objective.

b. Variability of the Decision-Making Frame of Reference
     Many types of decision makers may have a role in mill closure decisions. (For example, a
private mill owner may have a very different decision-making frame of reference, compared to an
analyst  for a major paper company or financial institution.) Judgments and  analysis in the
closure study were  made from the standpoint  of a financially-oriented decision maker using
objective profit maximizing criteria.

c. Environmentally Related  Closures Versus
   Closures for Other Reasons
     The problem of separating environmentally related closures from closures that would have
occurred regardless of pollution control requirements complicates the predictions. Previous work
in this area indicates that many  impacted mills would have difficulty surviving because of
various economic and  competitive factors. Thus, future changes in economic conditions (both in
the overall economy and in specific market sectors) are also  important to the closure impact
results reflected  in this report. These factors could increase or decrease the future closure level
from this study's projections.

d. 1983 Guideline Impact
     In general,  the longer-term (1983) findings resulting from this study are less certain than
those shorter-term (1977) findings described earlier. The managements of many mills that were
contacted expect 1983 guidelines  to be  revised and, thus, are not sure what the  ultimate
parameters of these 1983 guidelines will be. For this reason,  as well as the long lead time, the
managements of many mills view 1983 pollution control cost requirements with much uncer-
tainty, and were  unwilling to speculate on their future actions. Hence, to a greater degree than in
the short-run analysis, conclusions on 1983-related closures are based more heavily on financial
analysis. Therefore, 1983 closure conclusions are limited by the uncertainties of the long-run
financial projections that are required for such an analysis.

e. Section 301 (c)
     The analysis did  not attempt to estimate the effect of Section 301(c) of the Water Pollution
Control Act which provides that if a plant can demonstrate  individual hardship, it may obtain a
variance from the water effluent regulations.
                                          130

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C.  CLOSURE IMPACT FINDINGS

1. General Findings
     Table V-l shows that of 556 U.S. pulp and paper mills 27 have a high closure potential,
resulting from the burden of meeting 1977 or 1983 EPA water effluent guidelines. In general, most
mills studied have either: (1) complied with 1977 effluent guidelines; (2) planned actions that will
enable them to comply; or (3) already closed.

     This section provides an overview of the closure findings resulting  from this  analysis.
Section C.2 describes in greater detail the higher impact process sectors identified in the study.

a. Impact from 1977 Guidelines
     Table V-2 shows that 10 mills, accounting for 1390 tons per day of finished product capacity,
will be affected by  1977 water effluent guidelines.  The sulfite  process sector is  subject to the
heaviest impact with three closures accounting for 580 tons/day of finished product capacity.
Table V-3 indicates the capacity removal effect from a product point of view. Bleached market
pulp (paper grade)  and  printing/writing papers,  with 39r and 2.4% of 1975 capacity removed,
respectively, are the most seriously affected.

b. Incremental Impact from 1983 Guidelines
     Table V-4 indicates that 17 additional mills representing 1715 tons/day of finished product
capacity are projected to close  as a result of 1983 water effluent  guidelines. This impact is
incremental and excludes closures resulting from the  1977 guidelines. The groundwood, sulfite,
deinked, and non-integrated tissue process sectors are most heavily affected.

     Table V-5 subdivides the impacts of the 1983 closures by product. The printing/writing
papers and tissue sectors with 2.6Tc and 3.39c of 1975 capacity removed, respectively, are the most
heavily affected.

     In general, the study's findings concerning longer-term closure impacts are less certain than
the shorter-term  findings previously described.  The managements of many mills that were
contacted expect the proposed 1983 guidelines to be eased before they are promulgated and are
not sure what the  ultimate parameters of these guidelines will be. Industry  interviews also
indicate that mills that have invested recently in.pollution control  equipment to comply with
1977 guidelines may not necessarily  meet the proposed 1983 guidelines. Thus, the 1983 findings
rely  more heavily on the financial analysis phase of  the screening and  are limited by the
uncertainties inherent in this analysis. As a result, these findings should be interpreted within the
context of the relatively broadly-ranged confidence intervals shown  in Table V-5, which reflect
the above uncertainties.

2. Discussion of High Closure  Impact Process Sectors
a. Sulfite  Sector Closure
     (1) Characteristics of Mills Vulnerable to  Closure.  Sulfite pulp/paper was identified as
subject to the highest closure impact among the studied process sectors. Three mills, representing
about 5rr of total sulfite sector capacity, do not expect to comply with the 1977 guidelines. One of
these has no chemical recovery  facilities in place. The other two mills have partial recovery
                                          131

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                                                     TABLE V-l
to
RESULTS OF CLOSURE SCREENING ANALYSIS
Product /Process Sector

Bleached Kraft
Groundwood
Sulfite
Soda
De inked
Tissue - NI
Printing & Writing Papers-NI
Unbleached Kraft
NSSC
Combined Unbleached Kraft /NSSC
Construction Papers
Recycled Paperboard
Total
Number
of Mills
Examined
(Year-end
1975)
80
23
27
3
35
59
42
29
18
10
70
160
556
Number
of
Direct
Discharges
77
19
26
3
30
39
29
28
14
10
13
37
325
Mills
Remaining
After
Initial
Screening
6
11
11
1
14
31
13
4
6
1
8
35
141
Mills
Remaining
After
Industry
Interviews

0
4
14
1
5
5
3
0
0
0
2
2
36
Mills
Remaining
After
Financial 1
Analysis

0
4
5
1
5
5
3
0
0
0
2
2
27
        That is, potential  closures resulting from primarily from 1977 plus 1983 water effluent guidelines.
          Source:  Arthur D. Little, Inc., estimates.

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                                                      TABLE  V-2
                         POTENTIAL  CLOSURE  IMPACT  OF  1977  GUIDELINES  BY PROCESS  SECTOR
OJ
OJ
Process Category

Groundwood

Sulfite



Soda

Deinked

Tissue - NI

P&W Papers - NI

Construction Papers

Recycled Paperboard - NI
Number of Closures

       1

       3



       1

       1

       1

       1

       1

       1
                                                                            Productive Capacity Removed
                                                                                      (tons/day)	
  75  (P&W papers)

• 320  (market pulp)
 260  (P&W papers)

 300  (P&W papers)

  25  (Tissue)

  10

 200

 100

 100
                                                  10
                                                                                    1390
        SOURCE:  Arthur D. Little,  Inc.,  estimates.

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OJ
                                                   TABLE V-3




                         POTENTIAL CLOSURE IMPACT OF 1977 GUIDELINES BY PRODUCT SECTOR




Bleached Market Paper Grade Pulp
Printing & Writing Papers
Tissue
Construction Papers
Recycled Paper Board

Productive
Capacity
Removed
(tons/day)
320
835
35
100
100
1390
Productive 1975
Capacity
Removed
(%)
3.0
2.4
*
1.5
1.1

                      * Less than 1%




                        Source:  Arthur D. Little, Inc., estimates

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                               TABLE V-4

               INCREMENTAL CLOSURE IMPACT OF 1983 GUIDELINES
               	BY PROCESS SECTOR	

                                                       Incremental
                               Number of Added          Productive
Process Category                 Closures	       Capacity Removed
                                                       (tons/day)
Groundwood                          3                 700 (P&W papers)
                                                       90 (newsprint)

Sulfite                             2                 300 (special indus=-
                                                           trial papers)
                                                       80 Medium

Deinked                             4                 260 Tissue
                                                       60 (P&W papers)

Tissue - NI                         4                 175

P&W papers- NI                      2                 150

Construction Papers                 1                 100

Recycled Paperboard - NI           _!_                 100

                                   17                1715
 Special Industrial Papers sector not included within this
 study's scope.  Thus, this capacity not included in total
 estimates
Source:  Arthur D. Little, Inc., estimates.
                                   135

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                                                     TABLE  V-5
OJ
o\
INCREMENTAL CLOSURE
Market Category

Newsprint
Printing & Writing Papers
Tissue
Corrugating Medium
Construction Papers
Recycled Paperboard
IMPACT OF 1983 GUIDELINES
Productive Capacity
Removed
(tons/day)
90
910
435
80
100
100
1715
BY PRODUCT SECTOR
Productive 1975
Capacity Removed
(%)
*
2.6
3.3
1.8
1.5
1.1
Confidence ,
Intervals —
(%)
25
30
30
30
25
30
              *Less than

               Source:  Arthur D. Little,  Inc.,  Estimates

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systems in-place and produce lignin by-products from the unrecovered liquor. None of the mills
has secondary  treatment.  All three closure candidates have less than 200 tons/day of pulp
capacity, which places  them in the lowest quartile of U.S.  sulfite mills ranked by size. Two
additional sulfite mills are likely to close if 1983 guidelines are enacted. These are also small mills
(less than 150 tons/day of pulp  capacity). The managements of both these mills believe they
comply, or will  be able to comply with 1977 guidelines.

     (2) Analysis of Results. Of the 27 U.S.  sulfite mills examined, 11 were identified in the
initial screening as requiring further information to clarify their closure potentials. After inter-
viewing the managements of these mills either by telephone or in person, we judged two of these
mills to be safe from pollution-related closure through 1983. These interviews also resulted in the
identification of five  additional mills  that were originally eliminated in the first screen, but
required further analysis based on company feedback.

     To evaluate the 14 mills remaining after the second screen, Arthur D. Little developed two
generalized financial models of the identified mills.  (See Tables V-6 and V-7.) A large dissolving
pulp mill model was chosen because there were several questionable mills (located both in Alaska
and in the lower 48 states) that approximate the parameters of this model. A small paper-grade
pulp mill model was chosen because four vulnerable mills identified in the second screening phase
approximate the parameters of this model.

     Because the 14 questionable  mills differ significantly in size, product mix, average prices
and costs, profitability, and cost  of compliance, it was  impossible for the two models  to be
representative of all 14 situations. Consequently, extrapolations were required to evaluate the
closure likelihood of those mills not precisely represented by the models.

     Table V-8 shows the results of the DCF analysis of the large dissolving pulp mill. The results
indicate that the model can absorb both 1977 and 1983 pollution control expenditures from the
standpoint of both net present value (NPV) and internal rate of return (IRR). This model requires
external financing totaling $14 million.  A maximum of $8 million in external financing is required
in 1977. Internal cash flows generated by this model allow all external funds to be repaid by 1979.

     In view of the model's high initial profitability, it should be possible to raise the external
capital required, subject to the possibility of a very tight supply situation in the capital market.

     Varying the operating rates from 95% to 85% and the cost of capital from 10% to 20% did not
change  the findings. Therefore, it was concluded that large dissolving pulp mills which have
financial characteristics similar to this model generally have significant cash-flow generating
capability and are unlikely to be vulnerable to closure because of 1977 and 1983 effluent control
requirements.

     Since the above analysis was completed, Arthur D. Little has made an intensive study of the
Ketchikan Pulp Company (KPC) Mill  in Alaska because of the Company's request for a hearing
under Section 507(e) of the Federal Water Pollution Control Act. The latter study indicated that
the KPC mill is also unlikely to close for pollution control reasons, but since this mill was not as
strong financially as the generalized model shown here it is closer to the  point where a closure
could be forced for financial reasons.  The reasons  for this difference in financial performance
involved site and mill specific factors (particularly  with respect to projected logging costs) that
only an in-depth analysis of a specific mill could reveal.

                                            137

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                               TABLE V-6
        PROFILE OF LARGE PI SSOLVING SULFITE MILL CLOSURE MODEL

BASIS;   Product:  Viscose Grade Dissolving Market Pulp
        Process:  Mg Base sulfite pulping with MgO recovery
        Production:  600 tpd; 200,000 tpy (95% of capacity)
        Location:  Pacific Northwest
        Fiber Furnish:  100% Whitewood (chips)
        Power:  On-site generation
        Effluent Treatment:  Primary clarification
        Average Selling Price:  (end of 1975):  $396/ton
CAPITAL PARAMETERS;
        Book Value:  $30 million (assumed)
        Working Capital:  $14 million
        Additional Capital Requirements:
              a.  Federal Water Regulations for 1977 BPT - $28 million
                                            for 1983 BAT - $15 million
              b.  Upkeep                    $2 million/year
        Salvage Value:                      $6 million (assumed)
OPERATING COSTS;                                        $/ton
        Total Delivered Cost, (without controls)         287
        Additional operating cost for:
              Federal Water Regulations 1977               9
              Federal Water Regulations 1983             	5
              Total Projected Delivered Cost             301
                 (with Federal Water Regulations)
 Excluding depreciation and interest
Source:  Mill Survey and Arthur D. Little, Inc., estimates
                                   138

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                               TABLE V-7
        PROFILE OF SMALL PAPER GRADE SULFITE MILL CLOSURE MODEL

BASIS:  Product:  Bond paper, in rolls
        Process:  Mg base sulfite pulping with MgO recovery
        Production:  150 tpd; 50,000 tpy (95% capacity)
        Location:    North Central
        Fiber Furnish: 100% chips from roundwood (50/50 SW & HW)
        Power:    On-site generation plus purchased
        Effluent treatment:  Primary clarification
        Average selling price:  (end of 1975): $495/ton
CAPITAL PARAMETERS;
        Book Value:   $24 million (assumed)
        Working Capital: $4 million
        Additional Capital Requirements:
          a.  Federal Water Regulations for 1977 BPT - $6.1 million
                                        for 1983 BAT - $3.7 million
          b.  Upkeep                                   $0.5 million/year
        Salvage  Value:                                  $5 million (assumed)
OPERATING COSTS;                                        $/ton
        Total Delivered Cost  (without controls)          341
        Additional Operating Cost for:
            Federal Water Regulations 1977                12
            Federal Water Regulations 1983               	5
            Total Projected Delivered Cost               358
              (with Federal Water Regulations)
 Excluding depreciation and interest
Source:  Mill Survey and Arthur D. Little, Inc., estimates
                                  139

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                                            TABLE V-8
                         FINANCIAL  COMPARISON OF CLOSURE ALTERNATIVES FOR
                             LARGE  DISSOLVING SULFITE PULP MILL MODEL
 Net  Present  Value
 Over Salvaging Mill
 Now;  10%  cost of
 Capital

 Implicit Internal
 Rate of  Return-*-

 Total  External
 Financing

 Maximum  External
 Financing  in any
 One  Year

 Year of Maximum
 External Financing
 Load

 Year Debt  Retired
                                   No Controls -
                                 Operate Until 1983
$54 Million
 55%
                  Meet 1977 Standards
                   and Operate Until
                  	   1983
$40 Million



 32%


$14 Million


$ 8 Million



   1977


   1979
                    Meet  1983  Standards
                  and Operate  Until  1993
$65 Million



 32%


$14 Million


$ 8 Million


  1977


  1979
 IRR is relative to salvage value, which is defined as scrap value plus working capital: in
 this case $20 MM.
SOURCE:  Arthur D. Little, Inc., estimates.

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     This finding underscores the fact that while the generalized mill model approach employed
here can  be  used to  estimate  overall closure and employment impacts, much more specific
analysis is needed to predict closures of individual mills.

     Table V-9 shows the results of the DCF analysis resulting from the small paper-grade sulfite
mill model. The results indicate that this model can also absorb 1977 and 1983 pollution control
expenditures in terms of both NPV and IRR indices. This means that small paper-grade sulfite
mills which produce  high-quality printing and  writing papers and otherwise  fit  the model's
parameters should not be vulnerable to mill  closure as a  result of the studied  effluent control
levels.

     However, several small mills judged to be marginal or questionable in the industry screening
phase of the  analysis  do not fit parameters of the small sulfite mill model. In particular it was
evident that  their profitability is below that of the model. Factors (or a combination thereof)
leading to this conclusion include:

     •  Greater capital expenditure requirements to achieve 1977 or 1983 guidelines be-
        cause of site-specific conditions;
     •  Smaller mill  size  (up  to  half as large as  the mill  model)  resulting in  higher
        operating costs and lower profit margins;
     •  Lower average prices resulting from a lower-value product mix. (For example, one
        small  paper-grade sulfite mill had an average price of $200/ton for its  packaging
        product — less than half of the writing paper price used in the model.)

Thus, despite the healthy financial position reflected by the paper-grade sulfite mill model, a
qualitative assessment of the aforementioned factors led Arthur D.  Little to conclude that five
sulfite mills  perform less well  than the  model by  a large  enough margin  to be considered
vulnerable to closure.

     It should also be noted  that the closure impacts identified for the sulfite sector are conserva-
tive to the extent that they do not reflect three sulfite mills scheduled for closure and replacement
by additional kraft pulp capacity at nearby sites. Since this tonnage removed will be replaced by
kraft pulp, the  resulting capacity and employment impacts were not considered significant.

b.  Groundwood Sector  Closures
     (1)  Characteristics of Closure Candidates.  One groundwood sector closure  is expected as a
result of 1977 effluent guidelines. This mill is old, inefficient, and small, with a capacity of 75
tons/day.  Three additional closures are expected as a result of 1983 effluent guidelines. Two of
these mills are small (less than 100 tons/day of pulp capacity) and the third has a pulp capacity of
225-275 tons/day.

     (2) Description of Analysis.   In the initial screening analysis, 23 mechanical pulp mills
(groundwood, thermo-mechanical and chemi-mechanical) were examined and  11 were identified
as requiring company contacts. Updated information from these interviews indicated that seven
of these mills were sufficiently viable to be invulnerable  to closure because  of pollution regu-
lations. One model was developed for the financial analysis of the remaining four  mills (Table  V-
10).
                                           141

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                                                       TABLE V-9
                                     FINANCIAL COMPARISON OF CLOSURE ALTERNATIVES FOR
                                           PAPER GRADE SULFITE PULP MILL MODEL
to
Net Present Value
Over Salvaging Mill
Now ;  10% Cost of
Capital

Implicit Internal
Rate of Return
        <.
Total External
Financing

Maximum External
Financing in  any
One Year

Year of Maximum
External Financing
Load

Year Debt Repaid
                                             No Controls -
                                           Operate Until 1083
                                             $22 Million
52%
                                                     Meet 1977 Standards
                                                       and Operate Until
                                                     	1983	
                       $19 Million
40%
                                          Meet 1983 Standards
                                        and Goer-ate Until 19«3
                       $27 Million
40%
          IRR is relative to salvage value, which is defined as scrap value plus working capital.
        SOURCE:  Arthur  D.  Little,  Inc.,  estimates.

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                                TABLE V-10
              PROFILE OF GROUNDWOOD PAPER MILL CLOSURE MODEL


BASIS;   Product:  Uncoated Groundwood paper, in rolls
         Process:  Stone Groundwood (bleached SW)
         Production:  150 tpd; 50,000 tpy (95% of capacity)
         Location:  North East
         Fiber Furnish:  70% Groundwood; 20% Waste paper; 10% Market Pulp
         Power:  50% of grinder power requirement from hydro; balance
                      purchased electric power
         Effluent Treatment:  Primary Clarification
         Average Selling Price:  (end 1975):  $320/ton
CAPITAL PARAMETERS;
         Book Value :   $10 million (assumed)
         Working Capital:  $4 million
         Additional Capital Requirements:
                 a.  Federal Water Regulations for 1977 BPT - $3.2 million
                                               for 1983 BAT - $1.5 million
                 b.  Upkeep                    $0.5 million/year
         Salvage Value:                        $2.0 million (assumed)
OPERATING COSTS
         Total Del'vd Cost (without controls)                300
         Additional Operating Cost for:
                 Federal Water Regulations  1977               6
                 Federal Water Regulations  1983            j	3_
                 Total projected Delivered Cost              309
                    with Federal Water Regulations
 Excluding depreciation and interest
Source:  Mill Survey and Arthur D. Little, Inc., estimates
                                      143

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     Table V-ll shows that the DCF analysis of this model indicates that with an internal rate of
return of 10%  the  mill  is marginally viable  in the absence of pollution control  investment
requirements. Under both 1977 and 1983 guidelines, the NPV is negative. The model's cost of
capital would have to be an unrealistically low, 5-6% (in constant dollars), in order for the mill to
continue to operate. Note, also, that this DCF analysis was based on a 95% operating rate, the
most optimistic condition that could be postulated in this industry sector. These results tend to
verify the closure indications revealed  in the industry screening and interviewing phases.

c.  Deinking Sector Closures
     (1)  Characteristics  of Closure Candidates.   One deinking  mill closure is  anticipated be-
cause of 1977 effluent guidelines. This mill is very small (less than 50 tons/day).  Its existing
treatment consists of primary clarification. The  mill does not anticipate being able to tie into a
municipal treatment system. Four additional closures are expected as a result  of 1983 effluent
guidelines. Three of these mills are also in the 50-tons/day range. The fourth is 200-300 tons/day.
These four mills anticipate that they will be able to comply with 1977 effluent guidelines.

     (2)  Description of Analysis.  In the initial screening  analysis, 35 deinking mills were
examined and 14 were identified  as requiring company contacts. Industry interviews indicated
that nine of  these mills  were not vulnerable to  closure for pollution-related  reasons. One mill
model was developed for the purposes  of analyzing the five remaining mills (Table V-12).

     Table V-13 shows the results of  the DCF analysis generated by this model. These results
indicate  that while the mill is viable in  the  absence of further pollution control  investment
requirements, it cannot absorb 1977 or 1983 guideline-related investments. In both cases, the net
present value of expected cash flows is less than current salvage value and the internal rate of
return is 6%  and 8%, respectively. Again, these results tend to confirm the signs of high closure
probabilities  observed via mill screening and industry interviews.

d. Nonintegrated Tissue Sector Closures
     (1)  Characteristics of Closure Candidates.  One nonintegrated tissue mill closure is antici-
pated because of 1977 guidelines.  This mill is very small (10 tons/day). Four additional closures
are expected  from the impact of 1983 guidelines.  These mills are in the 25 to 75-ton/day range.

     (2)  Description of Analysis.  In the initial screening process, 59 tissue mills were examined
and 31 were identified  as requiring further review. Industry interviews indicated that 26 of these
mills were not  in jeopardy of closure  as a result of the effluent  guidelines. One "typical" mill
model was developed for the financial  analysis of the remaining five candidates (Table V-14).

     Table V-15 shows the results of the DCF analysis generated by this model. It indicates that
the mill  is marginally  viable in the absence of pollution  control expenditures and is not viable
when impacted by 1977 or 1983 guideline capital  requirements. The mill model has an IRR of 8%
under these scenarios. Total external financing  requirements are estimated to be $0.8 million
with maximum financing of $0.6 million in 1977. This model also confirms descriptions of low
profitability and high closure potential received during the company interviews.
                                           144

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                                                     TABLE V-ll
     Net Present Value
     Over Salvaging Mill
     Now;   10% Cost of
     Capital

     Implicit  Internal
     Rate of Return^-

     Total  External
     Financing

     Maximum External
     Financing in any
     One year

     Year of Maximum
     External Financing
     Load

     Year Debt  Retired
                                   FINANCIAL COMPARISON OF CLOSURE ALTERNATIVES FOR
                                          SMALL GROUNDWOOD PULP MILL MODEL
                                                          Meet 1977 Standards
                                        No Controls -      and Operate Until    Meet 1983 Standards
                                      Operate Until 1983  	1983	 and Operate Until 1993
                                  10%
                                                     ($2.0 Million)
                                                       5%
                                                    $1.5 Million
                                                    $1 .0 Million
                                                     1977
                                                               1980
  ($2-3 Million)




    6%


$1.5 Million


$1.0 Million



    1977


    1980
Not •  TH      i1S;elatl1Ve t0 S3lvaSe value'  "hich is defined as scrap value plus working capital.
Note.  The additional decimal place in the dollar figures was added to indicate differences,  if any,
      between 1977 and 1983; it does not reflect any additional precision.
 SOURCE:
Arthur D. Little, Inc., estimates.

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                                TABLE V-12
                  PROFILE OF DEINKING MILL CLOSURE MODEL

BASIS;  Product:  Sanitary Tissue; 50% toilet, 40% towel, 10% napkins
                      Private Label & institutional grades
        Process:  Wastepaper deinking
        Production:  76 tpd; 25,000 tpy (95% capacity) on 3 Machines
        Location:  Northeast
        Fiber Furnish:  100% Waste Paper
        Power:   Purchased
        Effluent Treatment:  Primary Clarification
        Weighted Average Selling Price (end of 1975):   $650/ton

CAPITAL CONSIDERATIONS;
        Book Value:  $4 million (assumed)
        Working Capital:  $4 million
        Additional Capital Requirements:
                a.  Federal Water Regulations for 1977 BPT - $5.0 million
                                              for 1983 BAT-- $0.6 million
                b.  Upkeep                    $0.4 million/year
        Salvage Value                         $1.0 million (assumed)
OPERATING COSTS
                                               1           582
        Total Delivered Cost (without controls)

        Additional Operating Cost for:
                Federal Water Regulations   1977            18
                Federal Water Regulations   1983          	4_
                Total Projected Delivered Cost             604
                   (with Federal Water Regulations)
 Excluding depreciation and interest

Source:  Mill Survey and Arthur D. Little, Inc., estimates.
                                   146

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                                                   TABLE V-13
                                 FINANCIAL COMPARISON OF CLOSURE ALTERNATIVES FOR
                                           SMALL DEINKED PULP MILL MODEL
                                                        Meet 1977 Standards
                                      No Controls -      and Operate Until      Meet 1983 Standards
                                    Operate Until 1983	1983	    and Operate Until 1993
   Net Present  Value
   Over Salvaging Mill
   Now;   10% Cost of
   Capital

   Implicit  Internal  Rate of
   Return 1

   Total External
   Financing
$ 2.1 Million
17  %
(S 1.4 Million)
 6 %
                     $ 3.6 Million
($ 0.9 Million)
                        $  3.6 Million
   Maximum External
   Financing in any
   One Year

   Year  of Maximum
   External Financing
   Load

   Yeai debt  retired
                     $1.8 Million
                      1977
                                                                 1982
                         $  1.8 Million
                             1977
                                                1983
 IRR is  relative  to  salvage  value, which is  defined  as scrap  value plus  working "capital.
 NOTK:   The additional decimal place in the dollar figures was added to indicate differences, if any,
        between 1977 and 1983; it does not reflect any additional precision.
SOURCE:   Arthur D. Little,  Inc., estimates.

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                                TABLE V-14
            PROFILE OF NONINTEGRATED TISSUE MILL CLOSURE MODEL
BASIS;   Product:  Sanitary Tissue; 50% toilet, 40% towels, 10% napkins
                      Private Label Grades
         Process:  Non-integrated papermaking
         Production:  76 tpd; 25,000 tpy (95% capacity) on 3 Machines
         Location:  Northeast
         Fiber Furnish:  70% Purchased Market Pulp; 30% Waste Paper (Pulp
                               substitute Grade)
         Power:  Purchased
         Effluent Treatment:  None
         Weighted Average Selling Price (end 1975):  $800/ton

CAPITAL CONSIDERATIONS:
         Book Value:  $4 million (assumed)
         Working Capital Requirements:  $5 million
         Additional Capital Requirements:
             a.  Federal Water Regulations for 1977 BPT - $2.1 million
                                           for 1983 BAT - $0.9 million
             b.  Upkeep                    $0.4 million/year
         Salvage Value:                    $1.0 million (assumed)

OPERATING COSTS;
         Total Delivered Cost (without controls)               748

         Additional Operating Cost for:
                 Federal Water Regulations   1977                8
                 Federal Water Regulations   1983             	5
                 Total Projected Delivered Cost                761
                    (with Federal Water Regulations)
 Excluding Depreciation and Interest
Source:  Mill Survey and Arthur D. Little, Inc., estimates.
                                     148

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                                               TABLE V-15

                             FINANCIAL COMPARISON OF CLOSURE ALTERNATIVES FOR
                                     NONINTEGRATED TISSUE MILL MODEL
                                                     Meet  1977  Standards
                                    No  Controls  -       and  Operate Until     Meet 1983 Standards
                                  Operate  Until  1983  	1983	   and  Operate Until 1993

   Net Present Value
   Over Salvaging Mill                  .  „                     /f. n -,                   ,*-,
   Now   10% Cost of                    °'3             -        ($ °'7 Million)           ($ 0.7 Million)
   Capital

   Implicit Internal Rate of                                    „ „                      g ^
   Return 1                             U ''

   Total External
   Financing                             -                      $ 0.8 Million           $ 0.8 Million

   Maximum External
   Financing in any                      -                      $ 0.6 Million           $ Q.6 Million
   One year

   Year of Maximum
   External Financing                     -                       1977                    1977
   Load

   Year. Debt Retired                     -                       1979                    1979


"'"IRR is relative to salvage value, which is defined as scrap value plus working capital.
  NOTE:   The additional  decimal place in the dollar figures was added to indicate differences, if any,
         between 1977  and 1983; it does not reflect any additional precision.

   SOURCE:   Arthur D. Little, Inc.,  estimates.

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e. Recycled Paperboard Sector Closures
     (1)  Characteristics  of  Closure Candidates.   Two  recycled paperboard mill closures are
anticipated as a result  of  pollution  control guidelines. Both mills are  small (less than  75
tons/day), do not have access to municipal treatment facilities, and cannot afford the required
secondary treatment to meet 1977 water effluent regulations.

     (2)  Description of Analysis.  In the initial screening process, 160 mills were examined and
35 were identified as requiring further review. Industry  interviews indicated that most of these
mills have or will tie into municipal treatment facilities. Thus, only two mills could be considered
to be jeopardized by pollution control requirements. One "typical" closure model was developed
for the financial analysis (Table V-16).

     Table V-17 shows the results of the DCF-analysis performed on this model. It indicates that
with a 10% internal rate of return the model is marginally viable in the absence of pollution
control expenditures. However, the IRRof the model drops well below 10% when 1977 or 1977 plus
1983 guideline cost  impacts are factored in. Thus, this model is not economically viable under
either effluent guideline regulation.

     When relating the poor financial performance of the recycled paperboard mill closure model
to the  fact that only two closures out of 160 mills were projected, it is important to consider the
following:

     •   By far, the greatest number of paper industry closures during the period January
         1965 to June 1975 took place in the recycled paperboard sector (34 mills closed,
         accounting for 1.2 million tons of capacity). These historic closures have acted to
         "weed out" many of the less economically viable mills.
     •   Of the 160  mills studied in this sector, 123 have complied with effluent guidelines
         via low-cost approaches:
          — 94 mills have tied into municipal treatment facilities.
          — 25 mills have closed up or internalized their processes.
          —  4 mills utilize spray irrigation systems.

     Financial analysis indicates that if it were not for the capability of many mills in this sector
to take advantage of these lower-cost compliance approaches, the closure impact in the sector
would  be significantly higher.  It also  follows that if future regulations create incremental cost
impacts  for recycled  paperboard mills (such as pretreatment as a prerequisite for municipal
treatment tie-in), this sector should be carefully evaluated as a potentially high impact sector.

/.  NSSC Sector  Closures
     In the initial screening process, 18 mills were examined and six were identified as requiring
further review. Industry interviews indicated that:

     •   Three  of these  mills recently have changed their  product mix. Two are now
         producing  recycled paperboard and one  is producing construction papers. These
         product mix changes had a negligible impact on capacity and employment.
     •   One millhas tied in to a municipal treatment plant.
     •   Two mills are installing secondary treatment facilities on-site.
                                           150

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                                TABLE V-16

            PROFILE OF RECYCLED PAPERBOARD MILL CLOSURE MODELS

BASIS:  Product:  60% Boxboard; 40% Chipboard
        Process:  Secondary Fiber Pulping; all production in sheets
        Production:  100 tpd; 33,000 tpy.
        Location:  North Central Metropolitan
        Fiber Furnish:  Recycled Fiber
        Effluent Treatment:  Primary Clarification
        Weighted Average Selling Price (Mid 1976):  $265/ton

CAPITAL CONSIDERATIONS;
        Book value:  $6 million (assumed)
        Working Capital Requirements:  $2 million
        Additional Capital Requirements:
            a.  Federal Water Regulations for 1977 BPT   $2.3 million
                                          for 1983 BAT   $0.7 million
            b.  Upkeep                    $0.3 million/yr.
        Salvage Value:                    $1.5 million (assumed)

OPERATING COSTS                                             ($/ton)
        Total Delivered Cost (without controls)               243

        Additional Operating Cost for:
            Federal Water Regulations 1977                      7
            Federal Water Regulations 1983                      2
            Total Projected Delivered Cost                    252
            (with Federal Water Regulations)
 Excluding depreciation and interest.
Source:  Mill Survey and Arthur D. Little, Inc., estimates.
                                   151

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                                              TABLE V-17

                          FINANCIAL COMPARISON OF CLOSURE ALTERNATIVES FOR
                                   RECYCLED PAPERBOARD MILL MODEL
Net Present Value
Over Salvaging Mill
Now 10% Cost of Capital

Implicit Internal Rate
of Return1

Total External
Financing

Maximum External
Financing in Any
One Year

Year of Maximum
External Financing
Load

Year Debt Retired
                                                    Meet 1977 Standards
                                  No Controls -      and Operate Until      Meet 1983 Standards
                                Operate Until 1983  	1983	    and Operate Until 1993
$1.1 Million
 15%
($0.3 Million)
                    $0.8 Million



                    $0.5 Million


                    1977


                    1979
($0.9 Million)
                          $0.8 Million



                          $0.5 Million


                           1977


                           1979
 IRR is relative to salvage value,which is defined as scrap value plus working capital.
SOURCE:  Arthur D. Little, Inc., estimates.

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     Thus, while no mills were identified in the analysis as being closure candidates, three mills
shut down their NSSC pulping processes to comply with  effluent guidelines. To this extent,
closure impacts in the NSSC process sector may be understated from  a capacity standpoint
although the product mix changes have reduced employment relatively little.

3. Community Employment Impacts

a. 1977 Guidelines
     Ten mills in three geographic regions of the country are projected to close because of 1977
effluent guidelines. Total employment impact is estimated to be 2635 primary losses plus 1105
secondary losses, distributed as shown in Table V-18.

     The heaviest loss of jobs will be in the Northeast, North Central, and Northwest regions.
However, because many of these mills are in urban regions where the primary unemployment
impact constitutes a very small percentage of total basic employment, re-employment opportu-
nities are likely to limit the total employment impact to the primary impact.

b. 1983 Guidelines
     Seventeen mills in four geographic  regions of the country are projected to close because of
1983 effluent guidelines with a total employment impact of about 7125 jobs distributed regionally
as shown in Table V-19. Again, the most seriously affected regions will be the Northeast (eight
closures, 3000 jobs), in  the North Central region (five closures, 3350 jobs), and the Northwest (two
closures, 560 jobs). One closure in the North Central region — a large deinking mill — is in an
area with little re-employment opportunities and has a relatively high secondary employment
multiplier. This closure represents about two-thirds of the total employment impact in the North
Central region.
                                         153

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                                             TABLE V-18
                             REGIONAL EMPLOYMENT  IMPACTS ASSOCIATED WITH
   Region and
    Mill Type

 Northwest

        Sulfite

 North Central
        Sulfite
        Sulfite
        Groundwood
        Construction Papers
 Northeast
        Deinked
        Tissue - NI
        Printing & Writing
        Soda
        Recycled Paperboard
1977 (BPT)
Primary
Impact
175
220
450
210
100
980
100
50
660
600
NI 70
1480
MILL CLOSURES
Secondary Impact
2
Re-employment Multiplier
40 2.1
>220 1.4
15 0.8
15 1.9
45 1.8
> 100
> 50
> 660
> 600
> 70

Secondary
Impact
285
0
350
370
100
820
0
0
0
0
0
0
Total
Impact
460
220
800
580
200
1800
100
50
660
600
70
1480
 TOTAL
2635
1105
3740
   Secondary Impact = (Primary Impact - Re-employment) X multiplier
   Multiplier = (Total Employment/Basic Employment)  -  1
SOURCE:   Arthur D.  Little,  Inc.,  estimates.

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                                              TABLE V-19
                      INCREMENTAL REGIONAL EMPLOYMENT IMPACTS ASSOCIATED WITH
   Region and
     Mill Type

Northwest

       Sulfite
       Groundwood
North Central
       Sulfite
       Deinked
       Deinked
       Deinked
Northeast
       Groundwood
       Groundwood
       Tissue - NI
       Tissue - NI
       Tissue - NI
       Tissue - NI
South
1983 (BAT)
MILL CLOSURES

Secondary Impact
Primary
Impact
150
150
300
200
750
150
120
ing - NI 75
1295
250
600
160
100
220
50
ing - NI 300
oard - NI 50
1730
125
ipers 50
175
3500

Re-employment
130
40

15
0
85
15
> 75

0
75
> 160
55
140
> 50
> 300
> 50

65
> 50


2
Multiplier
2.1
2.0

2.1
2.0
1.1
0.9
1.4

1.4
1.3
2.3
1.4
2.2
2.0
2.3
1.3

0.6
2.0


1
Secondary
Impact
40
220
260
390
1500
70
95
0
2055
350
685
0
65
175
0
0
0
1275
35
0
35
3625
       Deinked
       Construction Papers
TOTAL

 2Secondary Impact =  (Primary Impact - Reemployment) X multiplier
  Multiplier = (Total Employment/Basic Employment) - 1
SOURCE:  Arthur D. Little, Inc.,  estimates.
Total
Impact
 190
 370
 560
 590
2250
 220
 215
	75
3350
 600
1285
 160
 165
 395
  50
 300
	50

3005
 160
	5JO
 210

7125

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  CHAPTER VI
CAPITAL IMPACTS

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                               VI.  CAPITAL IMPACTS
A.  INTRODUCTION
     In assessing the economic impact of the studied environmental regulations, it is necessary to
place the regulatory burden  into the context of the industry's total  projected operating and
capital costs and to inquire whether these demands can be met within the constraints imposed by
the discipline of the capital markets. This study does not attempt to estimate the impact of large
new financing demands on the paper industry's cost of capital; rather,  it attempts to assess the
size and  timing of the industry's external financing requirements to comply with  the studied
water, air, and noise regulations, and to place the magnitude of this burden into perspective.

1.  Approach
     The overall structure of the analysis is presented in Figure VI-1. The central analytical tool
was a flow-of-funds model of the U.S. pulp and paper industry developed by Arthur  D. Little. It
differs from the other funds  flow model  recently applied  to this problem in that  it does not
attempt  to independently project sales, margins, etc.1 Instead, it recognizes the importance of
equilibrium conditions in both product and  capital markets;  hence, it assumes that over the
period 1976-1983 the industry will continue to pursue its customary financial policies  and to price
its product and set its  output level consistent with the demamd schedule which it faces to achieve
the required rate of return. Key elements of the methodology are discussed in Section B and
supporting details are presented in Volume III, Appendix H.

     After experimenting with several approaches Arthur D. Little found that the most reliable
method of forecasting the investment requirements of the  paper industry was to work  with the
API's most recent survey of its members' planned capacity changes. These data provided a
reasonably reliable forecast for each major grade to 1979. Arthur D. Little then projected this data
to 1983 by taking into account the capacity growth trend since 1970 and the relative profitability
of the various grades.  Then two curves  reflecting the upper and lower bounds  of  capacity
expansion  between 1979 and 1983 were selected  for the sensitivity analysis. Finally Arthur D.
Little's process economics models were used to convert the tonnage capacity projections to dollars
of capital requirements. Thus the approach took  full account of capacity expansions already
committed and minimized the uncertainties of making long range projections.

2.  Summary of Findings
     The analysis indicates that over the eight-year period 1976-1983, the U.S. pulp, paper and
paperboard industry  (exclusive  of woodlands and  converting operations) will  invest approx-
imately $21.3  billion (in 1975  dollars) in capital equipment, of which some $7.4 billion will be the
direct result of compliance with the studied regulations. Of this $7.4 billion, almost $6 billion is
attributable to water effluent controls, with air and noise regulations making up the  balance.

     To  finance its investment requirements, the industry will need to raise substantial funds in
the capital markets. Assuming average business conditions, a moderate level of capacity growth,
and pricing policies  which fully reflect  the marginal cost  of capital funds  and  the relative
inelasticity of final demand for pulp, paper and paperboard, external financing requirements will
amount  to about $4.5  billion, of which about  $3.5 billion is attributable to environmental
 1.  URS Research Company, The Economic Impacts of Effluent Guidelines Compliance by the American Paper Industry.
   American Paper Institute, 1975.


                                            157

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                                                                 FIGURE VI-1

                                                  CAPITAL REQUIREMENTS ANALYSIS METHODOLOGY
      Industry
    Announcements
             Growth
            Scenario
                                                                                                  Structure
                                                                                                      of
                                                                                                     Future
                                                                                                   Capacity
                                                    Capacity
                                                    Analysis
                 Sectoral
                 Capacity
                 Forecast
                                                                          New Mill
                                                                          Capital
                                                                           Costs
                 Sectoral
                 Capacity
                Retirement
                 Forecasts
                                         Investment
                                          Analysis
                                                                                       Capitalized
                                                                                       Maintenance
                                                                                         Levels
                  Existing
                  Capacity
                                                   nvestment i
                                                   Incremental
                                                 and Replacement
                                                     Capacity
                                                               Investment in
                                                              Major Maintenance
Expansion
  Mode
Distribu-
  tion
                                                                                                     New Mill
                                                                                                     Operating
                                                                                                      Costs
                            Flow of Funds
                              Analysis
                                                      Forecast
                                                      Operating
                                                        Costs
             Existing
             Industry
          Capital Costs
          of Compliance
                                                                                     Existinq
                                                                                     Industry
                                                                                   perating Cost
                                                                                   of Coreliance
                                                                                                         Historic
                                                                                                        Financial
                                                                                                       Statements  of
                                                                                                       Sample  Firms
Cost of
 Equity
Capital
                      Forecast
                      Aggregate
                       Demand
   Existing
   Industry
Operating Costs
                                                                                                     Other
                                                                                                    Industries
                                                                                                    Financial
                                                                                                      Data
                    Econometric
                     Modelling
    Equilibrium Price
                                                        Historic
                                                       Operating
                                                          Rate
                                                                    Pro-Forma
                                                                Financial  Statement
                                                                 of Pure Pulp and
                                                                   Paper Sector
                    Macro-
                   economic
                   Scenario
  External
 Financing
Requirements
                                                                                  Financial  Structure
                                                                                     of  Industry
                                                           158

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regulations.2 The bulk of these funds (about 77%) would have been required during 1976 and 1977
if  EPA's original  1977 water effluent deadline were to  have been  met using the assumed
technology.

     This level of external financing, compared to aggregate financing in the economy, does not
differ significantly from the share of available funds successfully obtained by the pulp and paper
industry in the past. Therefore, it is difficult to assert that the demand for capital funds produced
by compliance with the studied regulations will  divert an inexpansible  capital supply away from
capacity expansion, or place an  insurmountable barrier in the way of compliance. Table VI-1
presents a summary of the financial projections  underlying these conclusions.

     The analysis  has also considered the impact on these conclusions over the range of uncer-
tainty in the major assumptions. While reasonable variations in the  assumptions have a sub-
stantial impact on the total  amount of external financing over the period, they do not alter the
qualitative conclusion that compliance is financially feasible. However,  the analysis does indicate
that the industry's actual rate of compliance to be expected given the  industry's current and
announced pattern of future  compliance expenditures, will result in reduced financial pressure on
the industry prior to 1978.

B.  METHODOLOGY AND FINDINGS

1.  Capital Investment Requirements

a.  Methodology
     Annual capital investment  requirements for the  pulp, paper, and paperboard sector of the
   industry were projected for each of the major  components:

     •  Incremental expansion of the total capacity of the industry;
     •  Replacement of capacity retired either through normal obsolescence or because of
         inability to comply with the studied  regulations;
     •  Major (capitalizable) maintenance of capacity in place; and
     •  Upgrading of existing capacity to comply with the studied regulations.

     (1) Expansion of Capacity.  In estimating the investment requirements for capacity expan-
sion,  Arthur D. Little used industry commitments  for capacity expansion through 1979 and
projected three different series of total year-end capacity for each of the years 1980 through 1983
for 15 product sectors. The  capital cost for expansion in each product sector was based on  the
process economics new mill  models, described in Chapter III, Section  E, modified to reflect the
fact that much of the expansion will be carried out either through rebuilding existing machines or
installing new machines at an existing mill rather than by developing new "grassroots" sites. The
time pattern for these capital expenditures was 40% in the year of completion, 40% in the first
preceding year, and  20% in the second  preceding year, which is the typical pattern  in this
industry once  the capital has been  committed.
 2. Note that only part of the external financing requirements of the industry is attributable to the studied controls,
   despite the fact that pollution control investment exceeds total external financing, because the average price
   charged by the industry, its level of production, and its consequent internal cash flow are quite different in the two
   cases corresponding to presence and absence of the studied regulations.


                                           159

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                                     TABLE VI-1
                 SUMMARY OF PROJECTED FINANCIAL PERFORMANCE OF THE
                    U.S. PULP, PAPER AND PAPERBOARD INDUSTRY
                                      1976-1983
                                     ( 1975 Dollars )
                                                Eight-Year Totals and Averages
Operations
Price/ton  ($/ton)
Total Production thousand tons)

Sales Revenue  ($ Millions)
General, Selling and Administrative
Expenses
Cost of Goods Sold - excluding
                     compliance costs
                   - compliance costs
Interest on debt
Depreciation (book)
Income taxes (book)
   Net Income

Net  Income/Sales  (book.)
Net  Income/Equity  (book)
Investment  ($ Millions)
Replacement  and                         ,•>
Expansion -  excluding  compliance costs
          -  compliance costs
Major maintenance
Compliance  costs  for existing capacity
   Total Investment
Investment cost/ton  of capacity -
greenfield site
Investment cost/ton  of capacity -
average of greenfields, new machines,
and  improvements
External Financing  ($ Millions)
Gross Equity Raised
Gross Debt Raised
   Total
Excluding All
Studied Regulations
305
500,142
152,476
16,463
101,447
—
2,499
11,758
8,627
11,683
7.66%
12.11%
$ 6,934
—
6,993
—
13,927
579
Including All
Studied Regulations
322
487.849
157,146
16,889
99,569
2,365
4,191
13,460
8,216
12,457
7.93%
11.66%
$ 7,744
1,391
8,372
3,834
21,341
675
     363

$    143
     751
     894
     458

$  1,006
   3,444
   4,450
       $810 million difference between columns 1&2 reflects cost to replace
   mills closed as a result of the studied regulations.
                                       160

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     (2) Replacement of Retired Capacity.  The investment requirements for replacement of
retired capacity were based on historic mill closure rates in each of 15 product sectors projected
through the period 1976-1983. Estimated mill closures resulting from water effluent regulations
were also included in  these  projections, and were assumed to occur in  1977 and 1983, the
deadlines  for meeting EPA's water effluent guidelines. However, such closures were excluded
from the analyses of cases that assumed water effluent guidelines were not in force. The methods
of estimating capital cost levels and expenditure patterns described above under "Expansion of
Capacity" were also used here.

     (3) Major Maintenance.   As is described in  Vol. Ill,  Appendix F, pulp and  paper  mills
require large maintenance expenditures approximately one-third of the way through their useful
life as well as at subsequent times. Detailed information on the age of equipment in place is not
available. Therefore, these expenditures were  approximated as an annual equivalent of 29o of
capacity in place  valued  at  new mill  (replacement) cost,  including  the appropriate level of
environmental control. This approach implicitly recognizes the need for maintenance of environ-
mental control equipment  as well as of productive equipment.

     (4) Upgrading of Existing Capacity.   The  investment  requirements for bringing existing
capacity into compliance with Federal regulations were based on  the data presented in Chapter
III, "Cost  of Compliance." These costs were  originally estimated as increments over a 1974
baseline. Since the funds flow model starts in 1976, Arthur D. Little reduced these costs by one-
third of the investment scheduled over the period 1975-1977, which is tantamount to the assump-
tion that the industry is proceeding with compliance with proposed 1977 standards on schedule.
Further, water effluent control and OSHA noise  control costs have been increased for the  cases
which assume no water  effluent regulations to be in effect to reflect the cost of compliance for
capacity which would not be retired under these circumstances.

6.  Results
     Figure VI-2, which summarizes the analysis, indicates that compliance with  the studied
regulations will require more  than double the industry's capital investment in comparison with
the investment which would be needed in the absence of these regulations during 1976 and  1977,
and will require an increase of 35-50% during the period 1978-1983. The marked deviation of the
curve that includes water effluent control requirements from parallelism with those that include
only noise and air regulations is caused by the  additional  investment required to replace the
capacity of plants projected  to close because  of their  inability to comply with water effluent
control regulations.

2.  External  Financing Requirements
     The  need for external financing in an intrinsically profitable  enterprise arises from the
inevitable lag between the time when expenditures on physical plant must be made and the time
when gross profits produced by sales of the plant's output are available to defer the investment
costs. In an ongoing enterprise, the magnitude of the external financing necessary to support
further investment is usually less than the total investment level because of the availability of
internally  generated funds produced by the  existing  business.  Further, the  roles played by
internally and externally generated funds are conditioned by the  price and output relationships
extant in the market faced by the enterprise.
                                          161

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                                      FIGURE VI-2
                        CAPITAL INVESTMENT REQUIREMENTS OF THE
                        U.S. PULP, PAPER AND PAPERBOARD INDUSTRY
                                     1976 - 1983
  Annual
  Capital
Investment

(Billions
    of
  1975 $)
                                                                       i  EXCLUDING
                                                                       |  STUDIED
                                                                         REGULATIONS
                                77     78    79    80    81    82    83
76





'. I '. '. '.
• :• 1 .' J
i . . -
,;-:|;;;;;;;
.....



; I •
• • : : ]••.:••
.
•

:::






                                                162

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a. Methodology
     Arthur D. Little developed a financial model of the U.S. pulp and paper industry (excluding
woodlands and converting operations) which incorporates the above considerations. The model
operates through the creation of consistent annual sets of balance sheets, income statements, and
flow-of-funds statements. The model provides for both equity and debt financing, but raises
equity only when a  specified debt/equity limit is exceeded. Numerous industry spokesmen and
financial analysts have indicated that the paper industry is currently as highly leveraged as
possible; therefore,  the model set the debt/equity limit at the  actual 1975 level. All analyses
employed constant 1975 dollars.

     The  model utilizes five major types of data to determine  the level of external financing
required when the industry achieves equilibrium price and output levels:

     •  the financial parameters of the industry as it existed at the end of 1975;
     •  forecast investment requirements;
     •  forecast operating parameters of the industry;
     •  forecast price/quantity relationships; and
     •  required rate of return on equity.

The general procedures used to develop these data are described below.

     (1) Financial Parameters of the Existing Industry The starting point for the analysis was a
composite of the  financial statements for the period 1966-1975 of the 32 major pulp and paper
producers whose business activities  are highly concentrated in primary pulp and paper produc-
tion. These  financial statements were then adjusted  to eliminate woodlands operations, con-
verting operations (except for tissue), merchant sales (jobbing), and other businesses unrelated to
pulp and paper manufacturing. The adjustments were  performed using financial ratios available
from the FTC/SEC Quarterly Reports for Manufacturing Companies, Dun and Bradstreet Re-
ports,  annual financial reports, and Arthur D. Little industry expertise. The resulting "clean"
financial statements for the composite were then scaled up by the ratio of total U.S. primary pulp
and  paper sales  to the sales of the 32 company  composite to  produce pro-forma financial
statements for the total U.S. primary pulp and paper sector. These pro-forma statements were
then used:

     •  To establish an initial balance sheet for the industry which defined:

          — The initial equity base against which rates of return were measured;
          — The initial level of assets and the appropriate depreciation schedule; and
          — The initial level, maturity structure, and embedded interest cost of long-term
             debt.

     •  To determine  the financial policies reflected in the balance sheet which should be
        used as ongoing constraints, including:

          — The debt/equity ratio  of the industry; and
          — The relationships  of the working capital accounts (including  cash, receiv-
             ables, inventories, and accounts payable) to  the level of activity of the
             industry.

                                           163

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     •  To ascertain the cash operating costs of the existing industry, including:

          — Manufacturing cost; and
          — General, sales, and administrative expense.

     •  To establish the reinvestment behavior of the industry as reflected in its dividend
        payout policy.

     (2) Forecast Investment Requirements.  Capital investment requirements were developed
as described above. In addition, incremental working capital requirements were forecast using the
relationships determined by analysis of the historic financial statements.

     (3) Future Operating Parameters of the Industry.  In estimating the operating parameters
of the industry in the forecast period, Arthur D. Little took into account  changes in operating
costs attendant upon the introduction of new equipment.  Future manufacturing  costs were
computed as the weighted average  of the costs corresponding to the existing industry and the
costs developed in the new mill models. Because insufficient data were available to construct unit
manufacturing costs for the  existing industry on a product sector basis, all sectors were treated
collectively  for the existing industry, and the existing industry's unit cost was weighted in each
year in  proportion to the amount of 1975 capacity still in place. The unit operating costs for new
mills were weighted sector by sector in proportion to  the amount of new capacity  installed  on a
replacement or incremental  expansion basis.3 The absolute level of costs was established sepa-
rately for fixed and variable cost components. Fixed costs were determined by multiplying  unit
fixed cost by capacity in place; variable costs were determined by multiplying unit variable cost
by tonnage produced.4

(4) Forecast Price/Quantity Relationships.   An econometric model of aggregate U.S. demand for
pulp and paper products  was used to project  sales volumes (described in Chapter IV). Final
production tonnage and product price were estimated using an iterative process with the follow-
ing steps:

     1.  Industry production tonnage was forecasted on the basis of average 1975 prices.

     2.  The industry's  financial  performance was  forecasted using product price as  a
        parameter which was varied until the internal rate of return on equity achieved its
        target value. (See  below.)

     3.  A new forecast of industry tonnage at the forecast price was carried out, and steps 2.
        and 3. were  repeated until the price projected using the rate-of-return  criterion
        equalled the price assumed in the production tonnage forecast. This price increase
        was assumed to occur in 1976.       '
3. This weighting procedure is tantamount to assuming uniform operating rates in all product sectors, which is an
   adequate approximation for present purposes.
4. Because of recent shifts in the real levels of operating costs and changes in the scale of production in the industry,
   the use of regression methods to extract fixed and variable cost components from the historic time series appeared
   unreliable. Hence, the split between fixed and variable cash manufacturing costs for the existing industry was
   assumed to be the same as the capacity-weighted average split corresponding to the new mill models, and existing
   industry costs were based solely on 1975 results.
                                            164

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     The aggregate funds flow model estimate of the price that will prevail over 1976-1983 reflects
the cost for new capacity. This additional increase in price brings with it an additional decline in
the quantity demanded.

     Under average conditions, an additional price increase of $13/ton will be needed to cover the
cost inflation for new capacity and the environmental control equipment already in place, if the
industry is to earn its required cost of capital.  Figure VI-3 presents average industry operating
rates obtained under these conditions, and indicates that peak operating rates would not rise
above 85'r.  These operating rates are the result of  adjusting the demand forecast  from the
demand equation and the Chase Econometrics  scenario for 1976-1983 price increases, assuming
the price increases occur in 1976.

     Variations in demand and capacity growth will  lead to higher operating rates. Under the
most unfavorable conditions from the point of view of capacity pressure, i.e., high demand growth
and low capacity growth, the expected average prices are $298/ton without and $314/ton with the
studied regulations, compared to the 1975 average price of $292/ton. These lower price increases
compared to those expected  under mid-range  conditions reflect the lower level of capital in-
vestment which must be supported by operating margins and the lower  unit fixed costs corre-
sponding to  higher  output levels.  Figure  VI-3 shows  the corresponding operating rates  and
indicates that while demand is less retarded by price than under mid-range conditions, peak
operating rates are not realized until 1982-1983.

     (5) Required Rate of Return/Cost of Capital Assumption.  The determination of the rate of
return required  by the pulp  and paper  industry  is extremely  difficult. To assure  standard
methodology, EPA provided an estimate of the cost of equity capital to the industry developed by
Professor Gerald Pogue5 based on the capital asset pricing model. While  Professor Pogue's
projections incorporate annual variations in the cost of capital, Arthur D. Little's analysis was
performed using the average  value of about 13% which prevailed both during the historic and
forecast periods in Dr. Pogue's analysis.

     This simplification  was made for two reasons. First, most of the annual  variation in the
equity cost forecasts was produced by  fluctuations in risk-free rate assumptions caused in turn by
assumed variations  in inflation  rates which are excluded  from the Arthur D. Little model.
Second, the remaining variation was  produced  by assumptions concerning the rate of return on
the market portfolio, which are of questionable reliability.

     Arthur D. Little believes that use of a constant cost of equity capital had no material impact
on  its ultimate conclusions. However, three other issues must also be addressed to understand
Arthur D. Little's use of Professor Pogue's estimates.

     The first is  the question of book vs.  market values. Professor Pogue's analysis was quite
properly based on the market value of the industry's equity, whereas Arthur D. Little's analysis is
based on an estimate  of the book  value of equity. Arthur D. Little did not  adjust its equity
 5. Dr. Gerald A. Pogue, Estimation of the Cost of Capital for Major United States Industries, 1975.
                                            165

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                       FIGURE VI-3.

                      FUNDS FLOW MODEL
    IMPACT  ON OPERATING RATES  OF STUDIED REGULATIONS
         A.  Midrange  Growth Rates
                            	 ^1 -| --- -^--*  	-	J-   	
                            /, j".7..^.yt .'i_i_.T--™ii ; yir."?zr!~'"'i !"T.i.r.j'.'. ~
                                                      	 1975 Price

                                                            Economic Price
                                                       •••• Excluding Studied
                                                            Regulations
                                                            Economic Price
                                                            Including Studied
                                                            Regulations
B.  High Demand and Low Capacity Growth  Rates 2i;;;.i
                                              •f-
                                              :i:	i
                    79    80     81    82

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estimate because the market value of the industry's equity has fluctuated both above and below
book value, and Arthur D. Little was unable to identify any criterion to select one market value as
most appropriate to a long-run analysis. Further, Arthur D. Little's experience in working with
management in numerous industries suggests that management decisions on pricing, investment,
and related matters are frequently based on book rather than market values, and are not altered
directly as a result of fluctuations in the market price of the firm's securities.

     The second issue is the impact of Arthur D. Little's constant dollar assumptions. Economic
theory teaches that the cost of capital can be represented as the sum of three terms: the pure time
value of money, which measures the investor's preference for present consumption over future
consumption; the inflation premium, which measures the  investor's requirements for mainte-
nance of the purchasing power of future returns; and the volatility premium, which measures the
investor's price for assuming the risk of an uncertain future return. The sum of the first two terms
constitutes the so-called "risk-free rate," which can be measured directly by the yield on short-
term government securities or indirectly by the intercept  of the capital asset pricing model
regression equation. But it is not possible to measure the two components of the risk-free rate
separately, and an attempt to simply subtract the realized rate of inflation from the risk-free rate
to estimate the pure time value of money during the 1970's leads to negative values, which
contradict both economic theory and common sense.  Since no valid theoretical  guide to per-
forming a more sophisticated adjustment exists, Arthur D. Little made no adjustment for the
elimination of inflation from its forecasts.

     The third and most important issue is the questionable validity of using the results of the
capital asset pricing model to establish a rate of return target for internal investment decisions by
the firm or industry. This threshold issue is very  much an open question in the finance and
economics literature. The capital asset pricing model focuses only on the non-diversifiable risk of
a stock market investment, and completely ignores the intrinsic or diversifiable risk. While this
position may be reasonable for the holder of a fully  diversifiable portfolio, it is difficult to assert
that a  prudent business entity should ignore any major element of business risk in deciding upon
its own investments. Further, estimating the parameters of the capital  asset pricing model from
historic data  implicitly assumes that the business environment has not  recently changed enough
to change the investor's risk expectations. Despite these and similar limitations, Arthur D. Little
used the same return on equity as indicated by the capital asset pricing model results because it is
consistent with the historic rates of return realized  by the industry. Also Arthur D. Little did a
sensitivity analysis of the capital and financing requirements using both higher (18'/(> and 15'V)
and lower (9' c) costs of capital to the industry.

b. Results
     Figure VI-4, which presents the historic and projected annual external financing require-
ments  of the  industry in constant 1975 dollars over the period 1966-1983,  indicates that the
external financing requirements of the industry will be substantially increased in absolute terms
by compliance with the studied environmental regulations.  During  1976 and 1977,  external
financing will greatly exceed the annual levels required by the industry during any of the past ten
years. However, the figure also indicates that very high requirements for  external financing do not
persist beyond 1977; in fact, annual external financing requirements during the period 1978-1983
should be significantly below their historic level. This conclusion flows from the assumption that
the industry's realized rate of return will be equal to its required  target rate of return. To the
extent that capital market considerations are not fully reflected in the industry's pricing deci-
sions, this conclusion could, of course, be altered.

                                           167

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                                                             FIGURE VI-4
    3 1.6
    en   ,
    e 1.4
    o
5;   e1-2
00
    o 1.0
    0)
       .8
    cfl
    C
    w
                                               EXTERNAL FINANCING REQUIREMENTS OF THE
                                                    U.S. PULP AND PAPER INDUSTRY
                                             HISTORIC AND PROJECTED (MIDRANGE FORECAST)
      2.4  ,
        Excluding Studied
        Regulations

        Including All Studied
        Regulations

      9 n  -   '  _•-•  -  i   :  _
      £. • \J   	    i  	1~  	
      1.8  ilL	-;
       . 4  - --
       .2
                1966 1967  1968  1969  1970  1971  1972  1973   1974  1975  1976 1977  1978  1979
  1 •  '   i

1980  1981 1982   1983

-------
     Despite the fact that the near-term external financing requirements of the industry are
higher than their historical levels in absolute terms, they are not particularly high in the context
of the overall rate of external financing in the private sector of the economy. Figure VI-5 presents
the value of total annual corporate financing in the U.S. economy over the period 1966-1983 in
constant 1975 dollars,6 and Figure  VI-6 presents the ratio of pulp and  paper industry annual
external financing to the U.S. corporate total for the same period. Figure VI-6 indicates that even
when all environmental controls are included, the share of all corporate financing represented by
pulp and paper industry financing is only about 3.8% in the year of highest demand (1976), which
is not much higher than the industry's share of 3.2% achieved in 1966. Further, in 1977, the pulp
and paper  share drops to about  1.8%,  and in the  period  1978-1983 never exceeds 0.5%. The
problems of raising large amounts of capital funds can be substantial, and vary from company to
company. However,  the analysis indicates  that, in the aggregate  and assuming free market
pricing, the imposition of environmental controls will not require the industry to place relative
demands on the capital markets significantly greater than it has in the past.

C.  SENSITIVITY  ANALYSIS
     The results discussed in the preceding sections of this chapter  have been based on central
estimates of the rates of capacity and demand growth,  the cost of equity capital, the cost of
compliance with environmental regulations, and the actual compliance schedule. None of these
quantities is  known with absolute  certainty. Therefore,  Arthur D. Little carried out additional
analyses to ascertain whether  reasonable variations in any of these quantities would lead to
significantly different conclusions.

     Because of the  complexity of the interactions among the various assumptions, it was not
possible  to consider all possible assumption combinations. Therefore,  the analyses were per-
formed by varying one class of assumptions at a time, holding all other quantities at their central
values. Table VI-2 summarizes the impacts of variations in the assumptions on projected product
prices, investment levels, and external financing requirements.

1.  Sensitivity to Growth  Rate Assumptions
     Because in Arthur D. Little's model, the rate of capacity growth is an exogenous variable,
the level of capital investment is insensitive to the assumed rate of growth of demand. In contrast,
the level of external financing requirements depends jointly on both the capacity and demand
growth rates because of the dependence of internal funds generation  on price achieved and
quantity sold.

     Figure VI-7 sets forth the ranges of annual capital investment requirements of the industry
corresponding to the capacity growth assumptions set forth in Chapter  IV, Table IV-17. (Note
that the capital investment requirements of the industry during the period 1977-1978 depend on
variations in growth rates beyond 1979 because of the lead time for construction expenditures.)
6. The values for the historic period 1966-1975 are based on Standard and Poors Corporate statistics, adjusted by the
   GNP implicit price deflator. The values for the period 1976-1983 are based on a regression model described in
   Appendix I and on the Chase Econometrics CEQ forecasts of interest rates, corporate profits, and gross private
   fixed non-residential investment.
                                            169

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                                                             FIGURE VI-5
                                          EXTERNAL CORPORATE FINANCING  IN THE U.S.  ECONOMY

                                               HISTORIC AND PROJECTED  (CEQ FORECASTS)"

                                                                            	1 —
   CTi
   14-1
   O


   CO

   ti
   O
   pq
   60
   a
   •H
   O

-J  a
O  C
   (3
   )-i
   0)
                      ~f 1  "t   T   1  i
         130  -
         120
         110
         100  	
90
          80  	
70	
         60
         50
         40
         30   -
         20
         10
                          67    68     69     70    71    72    73    74    75     76     77    78    79    80    81
                                                                                                             82    83

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                                                        FIGURE VI-6

                           EXTERNAL FINANCING REQUIREMENTS OF THE U.S. PULP AND PAPER INDUSTRY
                                    AS A PERCENT OF ALL CORPORATE EXTERNAL FINANCING
                                       HISTORIC AND PROJECTED (MIDRANGE FORECAST)
                                          ^Including all Studied Regulations)
g
u
1-1
0)
             66
67     68     69    70    71
72    73
74
75   76    77    78    79    80    81    82    83

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                            TABLE  VI-2
SENSITIVITY OF
PROJECTION


TO VARIATIONS IN ASSUMPTIONS
(1975 Dollars)


CENTRAL VALUES
Without Studied Regulations
With noise regulations only
With noise and air emissions
regulations
With all studied regulations
RANGES (With all studied regulations)
Cost of Compliance: High
Low
Demand Growth/Capacity Growth:
High / High
High / Low
Low / High
Low / Low
Cost of Equity Capital
18%
15.5%
9%
Compliance Schedule


Price/ton
$305
306
308
322
327
320
317
314
324
321
353
337
301


Total Investment
1976-1983
($ Millions)
$13,927
14,604
15,517
21,343
22,938
20,426
23,370
19,239
23,370
19,239
21,343
21,343
21,343

Total
External
Financing
($ Millions)
894
1,065
1,543
4,450
5,416
3,947
6,318
3,545
6,317
3,422
2,694
3,358
6,893

1977 expenditures extended to 1980     320
21,931
5,381
                                    172

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                               FIGURE VI-7
            SENSITIVITY  OF  CAPITAL INVESTMENT REQUIREMENTS TO
                         ASSUMED  CAPACITY GROWTH
ON
en
a
o
•H
M
g
6
•u
co
a)
CJ
1
                                             Excluding Studied Regulations
                                             Midrange Scenario
                                    ___    t  Excluding Studied Regulations
                                             High and Low Growth Scenarios
                                             Including All Studied Regulations
                                             Midrange Scenario
                                    	  Including All Studied Regulations
                                             High and Low Growth Scenarios
                76
83

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     The figure indicates that:

     •  Under high growth rate assumptions, total industry capital expenditures over the
        eight-year forecast period would be about $23.4 billion (compared to the midrange
        estimate of $21.3 billion), of which about $7.7 billion (compared to the midrange
        estimate of $7.4 billion) would be attributable to environmental controls.
     •  Under low growth rate assumptions, total industry capital expenditures over the
        forecast period would be about $19.2 billion, of which about $7.1 billion would be
        attributable to environmental controls.

     The consequences of  these possible variations  in investment requirements under various
demand growth assumptions7 are set forth in Figure VI-8  which indicates that:

     •  Under high capacity growth rate assumptions, the external financing requirements
        of the industry over the eight-year forecast  period, including compliance with all
        environmental regulations, would be about $6.3 billion (compared to the midrange
        estimate of $4.5 billion), irrespective of the assumed rate of growth in demand.
     •  Under low capacity growth rate assumptions, the external financing requirements
        of the industry would be about $3.5  billion assuming a high rate of growth in
        demand, and about $3.4 billion assuming a low rate of growth in demand.8

     The range  of total external  financing requirements over the forecast period under  the
alternative growth scenarios is quite large in absolute terms. However,  note that differences in
growth rate assumptions have almost no impact on financing requirements during the period of
highest relative financing demand  (1976-1977),  but have a significant impact in the period 1978-
1983 during which the external financing load is relatively small.

     Figure VI-9 presents the ranges of the share of all corporate external financing represented
by pulp and  paper financing.  The level of all  corporate  financing is based on the  Chase CEQ
forecast, and so  slightly underestimates total corporate financing under more expansive condi-
tions; hence, the shares presented are conservative estimates, and would  likely be somewhat
lower in actuality. The figure indicates that, even assuming a high rate of capacity growth and
compliance with all studied environmental controls,  the  annual level of external financing over
the forecast period still does not indicate an unprecedented demand for funds.

2. Sensitivity to Cost of Compliance Estimates
     As Chapter III points out, estimates of both capital and operating costs  for compliance with
the studied environmental  control  regulations are subject to the uncertainty inherent  in all pre-
engineering cost analyses. Arthur D. Little therefore analyzed the impact of the range of uncer-
tainty discussed in Chapter III on  investment and external financing demands. The limits used
for both capital and operating costs both for the existing industry  and new mills were:
7. The midrange demand growth estimates presented previously were based on a modification of the Chase Econo-
  metrics CEQ forecast developed by Chase assuming Federal action to mitigate the effects of a 1978 recession. The
  low demand growth scenario used in the analysis corresponds to the Chase CEQ macroeconomic forecast without
  the assumption of governmental intervention; the high demand growth scenario corresponds to a modified forecast
  developed by Chase assuming no recession in 1978.

8. This apparently paradoxical result is produced by the need to finance an increase in working  capital to support
   higher sales levels under high demand growth assumptions.


                                           174

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                                                          FIGURE VI-8

                                       SENSITIVITY  OF EXTERNAL FINANCING REQUIREMENTS
                                        TO ASSUMED  CAPACITY GROWTH AND DEMAND GROWTH

                 High Demand Growth Scenario                              Low Demand Growth Scenario
               iiiLi2: L:ri:;ju. :.i;i;,:.;:...:.. ;|-,a4TluninT-i:ai]:;ir::rn::n:-^                           •   ' ^'' ——
               _^	Including All Studied Regulations
               """        High  Capacity Growth Scenario
                         Including All Studied Regulations    2'2
                         Low Capacity Growth Scenario
                         Including All Studied Regulations    2 Q
                         Midrange Capacity  Growth and Demand
                         Growth Scenarios
                               ;^::^-:'j.:^: j ;T:i.| riij+^, \r -::i 4^ •.; i^'P  1. 8
1.4 4
            FliK F^-!T:±|_ :S]:K±EIi:E5±E
    75     76     77    78     80
76    77     78     79    81    81     82    83

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                                                         FIGURE  VI-9

                                        SENSITIVITY  OF EXTERNAL  FINANCING REQUIREMENTS
                         AS  PERCENT  OF  ALL  CORPORATE  EXTERNAL FINANCING  TO ASSUMED CAPACITY GROWTH
o\
                                                                                              Midrange Forecast
                                                                                              High Capacity . Growth
                                                                                              Low Demand Growth Scenario
                                                                                              Low Capacity Growth Scenario
                                                                                              High Demand Growth Scenario
             66
67
68
69
70
71
72
73
74
75
76
77
78
                                                                                           79
                                                                              80
                                                                                    82
83

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     •  A high-side variation of 25% for OSHA noise regulations, SIP air emission control,
        and EPA water effluent guidelines; and
     •  A low-side variation of 10% for air and water effluent control, and of 50% for OSHA
        noise regulations.

     Figure  VI-10 presents the range of capital investment requirements corresponding to these
limits, and indicates that:

     •  The total capital investment requirements of the industry over the eight-year
        forecast period, assuming midrange growth rates for capacity and demand, could
        vary between $20.4 billion and $22.9 billion (compared to the midrange estimate of
        $21.3 billion) depending on the realized level of compliance costs.

     Figure  VI-11, which sets forth the range of external financing requirements corresponding to
the uncertainty in the cost of compliance, and Figure VI-12, which compares these requirements
to the level of all U.S. corporate financing, indicate that:

     •  The total external financing requirements of the industry over the forecast period,
        assuming midrange growth rates for demand and capacity, could vary between
        $3.9 billion and $5.4 billion  (compared to the midrange estimate of about $4.5
        billion) depending on the realized level of compliance costs;
     •  The greatest impact of variations  in compliance costs occurs  during the period
        1976-1977,  as would  be  expected  because of the large expenditures necessary
        during this period to bring the existing industry capacity into compliance with
        1977 standards.
     •  The relative share of all corporate financing required by the industry could rise as
        high as about 4.3% (compared to a historic high of 3.2% and the midrange estimate
        of 3.8%) during the year of greatest financing demand.

3.  Sensitivity to  Cost of Capital Assumptions
     As has been mentioned before, Arthur D. Little's analysis treated capacity growth as an
exogenous variable, so the levels of capital investment requirements used  are insensitive to the
assumed cost of equity capital. However, the level of external financing needed by the  industry
does depend on capital cost, since the required rate of return influences pricing policy and thus
the internal  generation of funds.

     The  discussion of the cost of capital presented above describes the difficulty of estimating
and deducting  the  inflationary expectations premium from  the cost  of equity  capital. This
implies that the cost of capital estimate used may be high when applied to an analysis which
excludes general price inflation. However, a  likely increase in investors'  and industry partici-
pants' perceptions of the future riskiness of the industry more than offsets any tendency to
overestimate the cost of capital.

     In the  context of Arthur  D.  Little's analysis, which abstracts from uncertainties about
future changes in the real prices of the factors of production, there are two important new sources
of perceived risk. In its external environment, the industry faces substantial uncertainties about
the degree of direct and indirect governmental regulation and associated costs which will be
                                          177

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                           FIGURE VI-10

        SENSITIVITY OF  CAPITAL INVESTMENT REQUIREMENTS
            TO UNCERTAINTIES  IN COST OF COMPLIANCE
•CO-

IT)

Ol
rH

M-J
O

CO

O
I
4J
CO

I
ct)
(X
at
u
                                     . Excluding Studied Regulations
                                       Including All Studied  Regulations
                                	Uppcir and Lower Limits on Cost of
                                       Compliance  for All Studied  Regulations
                                    178

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                          FIGURE VI-11



      SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS TO

             UNCERTAINTIES IN COST OF COMPLIANCE
    2.6
    2.4
ON
CO
C
o
•H
pq
x^

00


a
H   1
:££_j	Excluding  Studied Regulations

           Including All  Studied Regulations

    	Upper and Lower Limits  on Cost  of

           Compliance for All  Studied  Regulations
8
cu
                               79     80    81    82    83
                                  179

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                                                       FIGURE VI-12



                                SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS AS PERCENT   '

                         OF ALL CORPORATE EXTERNAL FINANCING TO UNCERTAINTIES IN COST OF COMPLIANCE
00
o
     4  t
                                                                                            Midrange Forecast
                                                                         High and Low Limits of
                                                                         Compliance Cost Estimates
             66
67
68
69'
70
71
72
73    74
82
83

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imposed on it. In its internal environment, the industry is rapidly adopting a much larger scale of
production than heretofore, which carries with it increased operating leverage risk and increased
lead time to situate and install new capacity. In Arthur D. Little's judgment, these factors more
than outweigh the  inflationary expectations premium effect. Therefore sensitivity tests were
made for upward variations in the cost of equity capital, assuming equity costs of 15.5% and 18%
(compared to the standard estimate of 13%).

     Despite the fact that the industry's cost of equity capital is likely to be higher in the future
than in the past, the time frame  in which the discipline of the capital markets will become
effective on pricing policy is difficult to predict. Therefore, Arthur D. Little also considered the
possibility that the rate of return on equity realized by the industry may be below its indicated
target level. In order to determine a reasonable lower bound for such a realized return, the historic
book return on equity for the pulp, paper, and paperboard sector of the industry was examined.
Figure VI-13 presents the realized level of return on equity for the period 1966-1975, and indicates
that the ten-year weighted  average return was 8.8%. While the  time  series  is extraordinarily
volatile, the  historic average level  constitutes a floor on the average realized return that  can
reasonably be expected over the  period 1976-1983. Accordingly, a sensitivity test was performed
assuming an equity cost of 9%.

     Figure VI-14 sets forth the results of these analyses, and indicates that:

     «  As the cost of equity capital increases, the external financing requirements of the
        industry decrease substantially, falling from about $6.9 billion at 9% to $4.5 billion
        at 13%, to $3.4 billion at 15.5% and to $2.7 billion at 18%. However,  the absolute
        differences  in required  external financing levels are spread uniformly over the
        entire period, and are most pronounced on a relative basis in the period 1978-1983
        during which external financing  requirements are low in absolute terms.

     Figure VI-15 compares these external financing requirements to total U.S. corporate financ-
ing, and indicates that:

     «  Irrespective of the  assumed  cost  of equity capital, the peak levels of external
        financing as a percentage of all corporate financing slightly exceed the historic
        high. However,  the average level of financing over the entire period 1976-1983
        compared to all corporate financing is lower than the historic average.

4.  Sensitivity to Compliance Schedule Assumptions
     All the  analyses described  thus far in this chapter have assumed strict adherence to the
promulgated 1977 and proposed 1983 water regulation deadlines. However,  as has been noted
elsewhere in this report, industry contacts indicate that the 1977 deadline will not be met by some
firms. Therefore, Arthur D. Little has examined the impact of shifting BPT expenditures forward
to 1980. In performing this analysis, Arthur D. Little has adjusted the incremental capital cost for
bringing the  existing industry into compliance based on its actual 1975 and planned 1976-1977
expenditures, and has delayed all closures induced by 1977  water  effluent standards to 1980.
Figure VI-16 compares the capital investment requirements of the industry under the modified
and original compliance schedules, and indicates that:
                                           181

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                          FIGURE VI-13


           PRO-FORMA BOOK RATES OF RETURN ON EQUITY
      FOR THE U.S. PULP. PAPER AND PAPERBOARD  INDUSTRY
                 FOR THE PERIOD 1966 - 1975
1-
           67
68
69
70
71
72
73
74
75
                                  182

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                   FIGURE VI-14

SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS
      TO ASSUMED COST OF EQUITY CAPITAL
                           Includes all studied regulations
                          183

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                                                       FIGURE VI-15
                               SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS AS PERCENT OF
                            ALL CORPORATE EXTERNAL FINANCING TO ASSUMED COST OF EQUITY CAPITAL
oo
                                                                                   —~-—15.5% Required Rate of Return
                                                                                   •••••••18% Required Rate of Return
                                                                                          Includes all Studied Regulations
                                                                                      •— 9% Required Rate of return
                                                                                          13% Required Rate of Return
           66
67
79
80
81    82
83

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                    FIGURE VI-16
       CAPITAL INVESTMENT REQUIREMENTS OF THE
  U.S. PULP. PAPER. AND PAPERBOAKD INDUSTRY UNDER
1-
         ALTERNATIVE COMPLIANCE SCHEDULES
                    1976 - 1983
                                                       Original
                                                       Compliance Schedule
                                                       Delay of 1977
                                                       Standard Deadline
                                                       to 1980
        76
77
78
                          79    80
                             185
                        81
                        82
83

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     •  The incremental investment requirements to comply with all studied standards is
        about $8.0 billion (compared to the midrange estimates of $7.4 billion) because of
        the lower amount of 1975 compliance investment reported by the industry.
     •  Deferring implementation of the promulgated 1977 standards to 1980 would sub-
        stantially reduce investment requirements during 1976 and 1977.

     The external  financing implications of altering the compliance schedule are set forth in
Figures VI-17 and VI-18. These indicate that deferring implementation of the promulgated 1977
regulations to 1980 would reduce the annual  external financing requirements of the industry to
levels well below their historic high when compared to total corporate financing in the economy.

D.  LIMITATIONS OF ANALYSIS
     The Arthur D. Little analysis was restricted to the pulp, paper and paperboard sector of the
total paper and allied products industry, and so did not consider capital investment demands
attendant on woodlands acquisition or downstream converting. Such  demands would be in
addition to those considered here. Because all comparisons of projected financing requirements
with historical experience have  been made  on a consistent basis, this restriction in  no  way
invalidates the results.  However,  the financing requirements of the entire paper and allied
products industry would be greater than those presented here for the pulp, paper and paperboard
sector.

     The analysis assumes free market pricing behavior of the industry. To the extent that such
behavior is restricted, for example, by the imposition of Federal price controls or guidelines,  the
conclusions of this report could be altered.

     The analysis was performed in dollars of 1975 purchasing power and has assumed no real
inflation (i.e., inflation relative to the increase in the general price level) in the prices of capital
goods, labor, wood, or other factors of production. To the extent that real inflation occurs,  the
investment and external financing requirements of the industry will be increased over the level
reported here.

     The analysis  was based on a range of estimates  of capacity expansion rates based on
industry announcements, historic behavior,  and Arthur D. Little expert judgment, but these
growth rates were not adjusted dynamically  to reflect emergent operating rates.  The projected
operating rates are somewhat lower than those realized historically until recent years. To  the
extent that the industry returns to high operating rate targets, its rate of capacity  expansion will
decline and its demands for investment funds will decrease below those projected here.

     The analysis is  based on the usual assumption of equilibrium  in product and capital
markets. In a dynamically changing economy, equilibrium is an objective sought but never
exactly achieved. Therefore, it is to be expected that while the results presented  here provide a
reliable indication of the general effects which will occur, the actual performance of the pulp and
paper industry will fluctuate over the years around the projections presented.
                                          186

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                 FIGURE VI-17

SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS
         TO ASSUMED COMPLIANCE SCHEDULE
                                                Original Compliance
                                             fit Schedule
                                                Delay of 1977
                                                Standard Deadline
                                             :E:! to i960
76
                           187

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                                                       FIGURE VI-18



                                SENSITIVITY OF EXTERNAL FINANCING REQUIREMENTS AS PERCENT OF

                                  ALL CORPORATE FINANCING TO ASSUMED COMPLIANCE SCHEDULES
oo
oo
      2-
      1-

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      CHAPTER VII
BALANCE OF TRADE IMPACTS

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                       VII.  BALANCE OF TRADE IMPACTS

A.  INTRODUCTION

1. Current Competitive Status of U.S. Pulp and Paper Industry
     World production of pulp and paper products is centered in three major regions:  United
States, Canada, and Scandinavia. These regions account for 49% of world paper and paperboard
capacity. They owe their dominance primarily to the fact that they  were the first regions to
develop a pulp and paper industry to utilize their large timber reserves, which amount to about
36%  of the world's softwood and 10%  of its  hardwood growing stock.  Russia is the only other
country with large softwood inventories (54% of world), while Latin  America has the largest
hardwood  inventories  (52% of world). However, most of their wood is in remote regions which
offsets their low stumpage and harvesting costs; in any case, their pulp and paper industries are
in an early stage of development and have not begun to export in any significant amounts.

     The U.S. pulp and paper industry generally  has maintained a favorable cost position to all
foreign competition, mainly because of economies of scale realized in its extremely large mills,
coupled with relatively low-cost pulpwood delivered to the mill sites.  In the early 1970's, U.S.
pulpwood prices began to rise much faster than previously as competition for the essentially fixed
supply of wood intensified. Most foreign wood prices, however, have risen at least as fast, so the
U.S. has not begun to  lose its chief competitive advantage in world pulp and paper markets.

     Pulpwood costs in Scandinavia are two to three times those in the southern United States
because the demand for Scandinavian  wood now  exceeds the timber growth rate in  that region.
Because of its high wood costs, Scandinavia's pulp and paper sales are now confined largely to
Europe.

     In  eastern Canada, production centers heavily on newsprint, a substantial quantity of which
is produced in comparatively old mills. In addition, pulpwood costs in eastern Canada tend to be
higher than those in  the southern and western United States because of the difficulties of
harvesting and transporting the wood in Canada.  Western Canada, on  the other hand, supports
large market  pulp mills and integrated pulp  and  paper complexes with relatively low manufac-
turing costs that are similar to those of U.S. Pacific Northwest mills, but somewhat higher than
those in the southern  United States. Therefore, the southern  U.S. kraft mills are generally the
world's  most profitable.

     Despite  its general cost competitiveness, the United States for some time has been a net
importer of pulp and paper products. In 1974, it had a net trade deficit of about $400 million. This
deficit has been caused primarily by large imports of newsprint and bleached pulp from Canada
which has concentrated its production on these  products while the U.S. industry sought other
product opportunities; thus, the United States lacks the capacity to be  fully self-sufficient.

     Other parts  of the  world, such as Russia, South America,  and Africa, have relatively low-
cost  wood  reserves but do not yet have the plant capacity to be significant producers  in the world
market. In most cases, moreover, pulp/paper mills in these regions will incur significant transpor-
tation costs that will at least partially offset any production cost advantages.
                                          189

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     The purpose of this analysis is to estimate the degree to which the cost advantage enjoyed by
U.S. pulp and paper mills in the world market for certain commodities will be adversely affected
by any production cost differences caused by the studied water, air and noise regulations among
the major competing regions. The study also seeks to estimate whether decreases, if any, in the
cost advantage of the U.S. mills will increase  imports and decrease exports,  and thereby reduce
the U.S. balance of trade.

2.  Scope of Analysis
     The  major pulp and paper items imported  to or exported from the United States are
unbleached kraft linerboard, bleached kraft pulp, dissolving pulp, and newsprint (Table VII-1).
In total tonnage, these accounted for 79% of U.S. imports and 459b of U.S. exports  of pulp and
paper products in  1974. The analysis focuses on these major products since they are likely to be
most sensitive to changes in relative costs between countries.

     The remaining imports and exports are distributed over a large number of products. Trade
volumes for these products are small because they  typically face high tariff barriers which have
already created high inter-country cost differentials and rendered them less sensitive to differen-
ces in environmental costs.

3.  Overall Approach
     The  basic approach used to analyze  balance of  trade impacts was to  estimate current
production and distribution  cost differentials among the major competing countries,  project
environmental costs among these countries and evaluate the changes they  would cause in the
relative cost differentials. Thus, foreign trade would be affected if environmental costs were to
significantly change the relative cost advantage for  U.S. mills in the studied products.

     To simplify the basic production cost analysis without unduly sacrificing accuracy, Arthur
D. Little concentrated  on factors whose cost differences most significantly affect total delivered
costs: wood cost at the mill, transportation costs and duties. Regional labor, chemicals, energy,
and other  manufacturing costs  are generally comparable in aggregate and  were  assumed to
remain so among the major competing regions. It was also assumed that long-term inflation rates
for all the above cost items would be about the same, or that currency exchange rates would offset
any inflation differentials between competing regions. Figure  VII-1 illustrates the total data flow
ari'd^analytical process.

B.  CONCLUSIONS

1.  Impact on Exports
     The analysis  indicates that water, air, and noise regulations through 1983, are unlikely to
reduce significantly U.S.  exports of unbleached kraft linerboard, bleached kraft paper pulp, and
dissolving pulp — the three  largest volume pulp and  paper products exported by the United
States. The basic reason  for this conclusion is that projected environmental cost differences are
unlikely to change the current relative cost advantage of U.S. exporters.

     The  environmental  cost disadvantage of U.S. kraft linerboard mills relative  to Swedish
mills is expected to remain at about $6 per ton through 1983 (Table VII-2). Therefore, the studied
environmental controls, per se, should not change the present U.S. total cost advantage. Present
                                           190

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                              TABLE VII-1
            U.S. IMPORTS AND EXPORTS OF PULP AND PAPER, 1974
                                     Imports               Exports
Product                           $MM        %          $MM       /
SOURCE:  U.S. Department of Commerce.
Unbleached Kraft Linerboard         2        -          404      16


Bleached Kraft Pulp               756       26          432      17


Dissolving Pulp                    63        2          260      10


Newsprint                       1,484       51           53       2


All Other                         515       21        1,378      55


  TOTAL                         2,920      100        2,527     100
                                    191

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                                FIGURE VII-1
             PROCEDURE FOR ESTIMATING  BALANCE OF TRADE EFFECTS
   Pollution
    Control
 Costs in Other
   Countries
                U.S. Increase
                in Pollution
                Control Costs
  Production
and Distribu-
tion Costs in
   Other
  Countries
Balance of Trade
/naJ ysis

    Change in
    Comparative Cost
    Advantage
    U.S.
Production and
 Distribution
    Costs
                                  Estimation of
                                  Balance  of
                                  Trade  Effects
                                              Exogenous
                                                                             Result
                                                                           j  Analysis

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                              TABLE VII-2

KRAFT, LINERBOARD COST DIFFERENTIALS LANDED IN GERMANY FROM SOUTHEAST U.S.

                              AND SWEDEN

                      (1975 dollars per short ton)


Basis:  Assume costs other than wood, transportation, duties  and water/air/
        noise controls are the same in both producing locations.  Control
        costs are based on reported OECD averages (1975) and ADL estimates
        (1983).


                           Southeast                    U.S. Cost Advantage
1975 Differential Items      U.S.         Sweden           (Disadvantage)


  Wood                        40           108                   68
  Transportation              33            17                 ( 16)
  Duties*                     17            17                    0

  Environmental Controls  See Table VII-7                      (  6)

     Net Differential                                            46


1983 Differential Items

  Wood and Transportation     73           125                   52
  Duties                      17            11                 (  6)

  Environmental Controls  See Table VII-8                      (  6)

     Net Differential                                            40
*Reflects planned tariff reductions for Scandinavian countries from 12%
 in 1972 to 0% in 1984.
SOURCE:  Arthur D.  Little,  Inc.,  estimates.
                                     193

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Common Market tariff regulations, however, call for elimination of duties on Swedish imports by
1984, which obviously would improve Sweden's cost position relative to U.S. mills. However, the
gap  may not narrow, since the API is  working  hard to minimize or eliminate the  projected
differential in duties.

     Environmental cost differentials also should not affect significantly  the current U.S. cost
advantage in bleached softwood kraft pulp through 1983 (Table VII-3). The present environmen-
tal cost differential itself is not likely to change appreciably and the southern U.S. mills should at
least maintain their substantial wood cost advantage over Swedish producers. Thus, U.S. mills
should retain their absolute and relative  cost advantages.

     A similar analysis  (Table VII-4)  for sulfite  dissolving  pulp indicates  that  a  projected
increase in the environmental cost differential between U.S. and Swedish mills will moderately
reduce the large cost  advantage now enjoyed by the southern U.S. mills. The  total  projected
reduction of the U.S. cost advantage is about 11% ($9 per ton).  Since the estimated southern U.S.
cost  advantage is very large (about  $78 per  ton),  the projected $9 per ton reduction is com-
paratively modest. Thus, any resulting decline in dissolving pulp export volumes is likely to be
too small to quantify.

2. Impact on  Imports
     The analyses of newsprint and bleached kraft paper pulp (which accounted for 77?c of U.S.
pulp and paper imports in 1974) indicate that imports will not increase appreciably as a result of
environmental cost differences. Although increases  in the U.S. environmental cost disadvantage
versus  Canada are projected through 1983, they are either small or offset by increasing U.S. cost
advantages in other elements of production.

     Western Canadian newsprint producers will apparently improve their present cost position,
vis-a-vis southern U.S. mills, by virtue of the latter's increasing relative cost for environmental
control. The indicated lowering of the U.S. mills' cost advantage from $22 to $14 per ton by 1983
(Table VII-5), might  be expected to  discourage expansion of U.S. newsprint mills and increase
Canadian imports.  However, these cost changes must be examined in the light of other cost
changes not reflected  in the analyses. Of prime importance  is  the fact that eastern Canada (the
source  of most U.S. newsprint imports) has many old, high-cost plants that include small sulfite
mills. These mills face closure because they cannot economically justify the chemical recovery
systems now required for water effluent control.  Therefore, many eastern Canadian producers
ultimately will have to rely on purchased market pulp for their chemical pulp requirements. The
purchased pulp will make them even higher-cost producers  and  give them a strong incentive to
support high newsprint prices in the United States, their major market. Also labor costs through-
out Canada are rising much more than  in the United States,  so the assumption of parity in all
costs other than those for wood, transportation, and environmental controls may not hold in this
case. Furthermore, as  noted earlier, the U.S. water pollution  control estimates for newsprint may
be somewhat overstated in that costs for the highest polluting process employed (i.e., sulfite or
kraft) were applied to both the chemical and  groundwood pulp production volumes. Finally, an
increasing number  of U.S. newsprint producers have  found  it advantageous to expand their
capacity via deinked newsprint, and  in so doing, to stop or reduce further market share gains by
Canadian suppliers. Because of the above factors, Arthur D. Little believes that  U.S. newsprint
producers will actually increase their share of the U.S. market by as much as 5% (i.e., from 339B to
38^r) by 1983, in spite of their higher  cost burden for environmental controls.
                                           194

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                              TABLE VII-3
BLEACHED SOFTWOOD KRAFT PULP.COST DIFFERENTIALS LANDED IN GERMANY FROM
                        SOUTHEAST U.S. AND SWEDEN
                      (1975 dollars per short ton)
Basis:  Assume costs other than wood, transportation, duties and water/
        air/noise controls are the same in both producing locations.
        Control costs are based on reported OECD averages (1975) and
        ADL estimates (1983).
                             Southeast                    U.S. Cost Advantage
1975 Differential Items        U.S.          Sweden           (Disadvantage)
  Wood       •                  53           130                   77
  Transportation                32            12                  (20)
  Environmental Controls  See Table VII-7      .                   ( 6)

       Net Differential                                            51
1983 Differential Items
  Wood and Transportati"r       85       .    142                   57
  Environmental Controls  See Table VII-8                         ( 6)

       Net Differential                                            51
SOURCE:  Arthur D. Little, Inc., estimates
                                    195

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                             TABLE VI1-4

SULFITE DISSOLVING PULP COST DIFFERENTIALS LANDED IN GERMANY FROM SOUTHEAST

                            U.S.  AND SWEDEN

                     (1975 dollars per short ton)
Basis:  Assume costs other than wood,  transportation,  duties and water/air/
        noise controls are the same in both producing  locations.  Control
        costs are based on reported OECD averages (1975)  and ADL estimates
        (1983).
                            Southeast                    U.S.  Cost Advantage
1975 Differential Items       U.S.          Sweden           (Disadvantage)

  Wood                         61           161                  100
  Transportation               32            12                 ( 20)
  Environmental Controls  See Table VII-7                       (  2)

      Net Differential                                            78
1983 Differential Items

  Wood and Transportation      93           173                   80
  Environmental Controls  See Table VII-8                        (11)

      Net Differential                                            69
SOURCE:  Arthur D. Little, Inc., estimates.
                                  196

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                              TABLE VI1-5

NEWSPRINT COST DIFFERENTIALS IN U.S. MIDWEST FROM SOUTHEAST AND WESTERN

                                CANADA

                     (1975 dollars per short ton)


Basis:  Assume costs other than wood, transportation,  duties and water/air/
        noise controls are the same in both producing  locations.  Control
        costs are based on reported OECD averages  (1975)  and ADL estimates
        (1983).


                            Southeast      Western       U.S. Cost Advantage
1975 Differential Items       U.S.          Canada          (Disadvantage)

  Wood       '34             43                   9

  Transportation               24             37                  13

  Environmental Controls  See Table VII-7                          -


      Net Differential                                            22
1983 Differential Items

  Wood and Transportation      58             80                  22

  Environmental Controls  See Table VII-8                        ( 8)


      Net Differential                                            14
SOURCE:  Arthur D. Little, Inc., estimates.
                                 197

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     Environmental control costs will not appreciably change the current cost advantage that
bleached softwood kraft pulp mills in the southern United States now enjoy over their counter-
parts in western Canada (Table VII-6). The projected increase in the environmental cost dis-
advantage for U.S. mills is small in comparison with the significant wood cost advantage now
held by the southern U.S. mills. Therefore, no significant change in bleached softwood kraft pulp
imports can be associated with the projected environmental control costs.

C.  METHODOLOGY AND COMPUTATION DETAILS

1.  Rationale for Selection of Major Export/Import Regions
     West Germany was selected as the export destination because of its central location within
the European Common Market, which consumes about 49%  of U.S. exports of kraft linerboard,
35% of its bleached kraft pulp export, and 50% of its dissolving pulp exports. Sweden was chosen
as the key competing export country for cost comparisons because it is a major producer of the
above products and has the major share of the European market. Moreover, if Swedish producers,
with their high wood costs, can obtain a competitive advantage in the Common Market by virtue
of their lower environmental costs, Canadian producers, who have a large share of world bleached
and dissolving pulp markets, also would improve their cost position relative to that of the United
States both in Europe and in other export markets.

     The major U.S. pulp and paper imports are newsprint and bleached kraft paper pulp, both
of which are supplied almost entirely from Canada. Southern U.S. mills generally have a
pulpwood cost advantage in producing these products. Therefore, if the studied environmental
regulations were to significantly reduce the cost advantage of the southern U.S. mills,  imports
would increase for these products as well as for other pulp and paper products that are imported
in lesser amounts. Western Canada was selected as  the most likely source of future  imports
because it has Canada's lowest cost wood supply and most recent capacity expansion has taken
place there.  Note, however,  that most U.S.  newsprint imports currently come from eastern
Canada.

2.  Assessment of National Differences in
    Pollution Control Requirements and Costs
     The degree to which environmental control requirements will  affect the U.S. balance  of
payments will be determined by the differences in enforcement objectives and timetables in the
major competing export regions. A review of reports concerning current progress of the objectives
for paper industry environmental controls in Canada and Scandinavia shows that:

     •  The current focus of water effluent control is on standards that can be met  by
        intensive internal control  measures plus  primary  treatment of the remaining
        effluent. There are exceptions to this, such as British Columbia, a growing number
        of other Canadian provinces, and most inland areas  of Sweden and Norway where
        the regulations require primary plus secondary water treatment by the late 1970's.
        As of 1975, however, virtually all U.S. mills had installed primary water treatment
        and many mills had also installed some degree of secondary treatment as they
        pointed toward meeting the 1977 standards.
     •  All of the studied countries are attempting to control air pollution through limita-
        tions on particulate emissions and most have begun  or are planning to implement,
        sulfur emission control as well, at least on kraft recovery boilers. In general, the

                                          198

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                              TABLE VII-6
BLEACHED SOFTWOOD KRAFT PULP COST DIFFERENTIALS IN U.S.  MIDWEST FROM

                   SOUTHWEST U.S. AND WESTERN CANADA

                     (1975 dollars per short ton)
Basis:  Assume costs other than wood,  transportation,  duties and water/air/
        noise controls are the same in both producing  locations.  Control
        costs are based on reported OECD averages (1975)  and ADL, estimates
        (1983).
                            Southeast      Western       U.S.  Cost Advantage
1975 Differential Items       U.S.           Canada          (Disadvantage)

  Wood                         53             90                  37

  Transportation               20             33                  13

  Environmental Controls  See Table VII-8                        ( 6)


      Net Differential                                            44
1983 Differential Items

  Wood and Transportation      73            123                  50
  Environmental Controls  See Table VII-9                        ( 7)


      Net Differential                                            43
SOURCE:  Arthur D. Little, Inc., estimates,
                                 199

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        Canadian and Scandinavian air emission levels and timetables are more lenient
        than typical regulations faced by the U.S. krai't pulp industry. Note, however, that
        the standards and timetable vary considerably among the 50 U.S. state implemen-
        tation programs (SIP).
     •  No regulations are being promulgated or proposed in either Canada or Scandinavia
        to reduce pulp and paper mill noise levels.

     Current (1975)  cost differentials for water  and air  effluent  control between the United
States, Canada, and Sweden were taken from projections made in a 1972 survey by the Organiza-
tion for Economic Cooperation and Development (OECD), for the product sectors selected in the
trade analysis (Table VII-7). A comparison of reported 1970 and projected 1975 data indicates
that, in general, U.S. mills are already spending more, but that Canada and Sweden, according to
their projected 1975 expenditure levels, are rapidly catching up.1

     In the absence of a more definitive and current assessment of pollution control expenditures
through 1977 by foreign  paper industries, Arthur  D. Little's analysis employed the  1975 OECD
data. Thus far, no foreign country has announced its intention of going further than the 1977 U.S.
BPT water effluent controls. For this analysis, therefore, it was assumed that when U.S. mills
reach the  BAT water effluent level  in 1983, competing mills in Canada and Sweden will have
reached the BPT level and the corresponding cost differentials will reflect the maximum cost
disadvantage to the U.S. mills resulting from water effluent regulations between 1977 and 1983.

     Similarly, for air pollution control costs, it was assumed that by 1983, the cost differences
between U.S. mills and those of Canada and Scandinavia would be equal to the cost increment
for existing U.S.  mills between 1977 and 1983. In essence, this amounts to  moving the U.S.
average control level to the  current Oregon standards which are the  most stringent SIP regu-
lations in the country. (Oregon standards, however, will become even more stringent.)

     It was assumed that neither Canada nor Sweden would have noise abatement regulations by
1983. Thus, the cost differential for the U.S. mills will equal their full cost for noise abatement by
1983. Table VII-8 shows the  estimated  1983 U.S.  environmental cost  disadvantages versus
Canada and Sweden for the products covered in the trade analysis.

3. Computation of Wood Cost Differences Between the
   United States, Canada, and Sweden
     The  second  basic component of  the  balance of trade analysis was an assessment of the
current manufacturing cost advantages by the United States, Canada,  and Sweden for the major
exported/imported products studied. The analysis assumed that the major cost differences, other
than for environmental control, would  continue to be those for wood, transportation and duties.
To simplify the analysis, other manufacturing costs (labor, chemicals, energy,  overhead, etc.) in
aggregate  were assumed to be about equal to each other in these countries. Costs for transporta-
tion  and duties were obtained from current publications or from  contacts with importers and
exporters. Wood costs were obtained from recent Arthur D. Little studies and were updated to
1975 as necessary using current industry and government publications in North America and
1. The relative differences between these costs are likely to be more reliable than the absolute cost levels owing to
  OECD's methodology whereby producers' cost estimates were accepted without attempting to standardize their
  assumptions or the individual cost items included.
                                          200

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                             TABLE VII-7

     IN.TER-COUNTRY COMPARISON OF WATER AND AIR POLLUTION CONTROL

                     EXPENDITURES. 1970 and 1975

                     (1970 dollars per metric ton)

Basis:  December 197U Exchange Rates



Products                   United States       Canada       Sweden

Sulfite Pulp 1970                  3.47         0.62         9.76
   Projected 1975                 18.01        11.22        15.91
Kraft Pulp and Paper 1970          2.21         0.03         1.64
         Projected 1975           11.80         5.02         5.25
Newsprint 1970     .                0.91         0.51         3.62
  Projected 1975                   3.75         3.55         4.86
SOURCE:  Survey of member countries by Organization for Economic
         Cooperation and Development (OEDC) in 1972.
                                   201

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                             TABLE VII-8

   ASSUMED INTER-COUNTRY POLLUTION CONTROL COST DIFFERENTIALS. 1983

                       (dollars per short ton)
Basis:  Mid-1975 Dollars and assumptions that Canadian and Swedish mills
        will have reached U.S. BPT (1977) water effluent control level
        by the time U.S. mills reach BAT (1983) levels, these countries
        will have lower costs for air effluent control equal to the
        projected U.S. cost increment between 1977 and 1983 and that
        they will bear no costs for noise abatement.
Product
U.S. Disadvantage Versus Canada and Sweden
Unbleached Kraft
        Linerboard

Bleached Kraft Pulp

Dissolving Sulfite Pulp

Newsprint
Water
4.70
6.10
9.70
6.00
Air
0.50
0.60
0.40
0.50
OSHA Noise
0.60
0.60
0.90
1.40
Total
5.80
7.30
11.00
7.90
SOURCE:  Arthur D.  Little,  Inc.  (cost differentials)
                                   202

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Scandinavia. Table VII-9 shows the wood species and conversion factors employed in developing
the critical wood costs estimates. Appendix I (Volume III) gives additional background for the
estimates on Swedish wood costs and for newsprint wood costs in North America.

D.  LIMITATIONS OF ANALYSIS
     •  Small  volume import/export products were excluded  since they typically face
        relatively high tariff barriers making them less  sensitive to environmental cost
        differentials. If some of these products are affected, the tonnage involved would
        have little effect on the U.S. trade balance.

     •  Intercountry production/distribution cost differentials included only items whose
        cost differences most significantly affect total delivered cost: wood, transportation,
        and duties. To the extent that aggregate costs for other factors of production also
        vary, estimates of U.S. competitive advantages  could  change; currently rapidly
        rising labor costs in other countries are increasing the  competitive advantage of
        U.S. mills.
     •  The analysis assumes that U.S. mills will maintain their approximate current six-
        year lead time (in implementing water, air, and noise controls) over their counter-'
        parts in  key competing countries; the projected  environmental cost differentials
        would change to the extent that this lead time changes and/or, if the proposed 1983
        water effluent guidelines are changed.
     •  Since estimated national environmental cost differences were small in comparison
        with the current overall cost advantage enjoyed  by U.S. mills in the domestic or
        export markets, any variances from the above assumptions and estimates would
        have to exceed their likely limits to change the conclusions.
                                           203

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                                            TABLE VII-9
                            WOOD USAGE AND COSTS - BY REGION AND PRODUCT,  3.975
Region            •          S.E. U.S.                 W. Canada

   Wood

      Species               Slash & Loblolly Pine

      Density-lb/ft3             32

      Delivered Cost $/Cunit     36


Wood Usage and Cost/ Air Dried Short Ton (ADST) of Product

Product              Cu/ADST          $/ADST
                                                                               Sweden
Sulfite Dissolving
   (33% yield)       1.7
Bl SW Kraft
(38-41% yield)

Linerboard
  (53% yield)
                     1.48
                     1.12
Newsprint
(See Appendix 1-3
for various furnishes)
61


53


40


34
Hembal - Spruce
24
46
iduct
Cu/ADST $/ADST
2.24 103
1.95 90
1.50 69
43
Spruce & Pine
24
72
Cu/ADST $/ADST
2.24 161
1.81 130
1.50 108

SOURCE:  Arthur D.  Little,  Inc.,  estimates.

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