Proposed  Label Designs for a
                  Range of VehicleTechnologies
                      The Environmental Protection Agency and the National Highway
                      Traffic Safety Administration are redesigning the fuel economy
                  label consumers see on the window of every new vehicle in dealer
                  showrooms. The agencies are proposing two different designs—on
                  the left side of the following pages a label much like the current label
                  in terms of footprint, style, and the featured information, and on the
                  right a completely new approach to the label.1 The agencies encourage
                  public feedback on which label design is most informative to them as
                  they make purchasing decisions. Regardless of whether EPA and DOT
                  select one of the two labels proposed today or adopt a modified ver-
                  sion following the public comment process, the goal of the new label
                  will be the same: to provide consumers with simple, straightforward
                  comparisons across all vehicle types, including electric vehicles (EV),
                  plug-in hybrid electric vehicles (PHEV), and conventional gasoline
                  vehicles.

                  Please note that the labels shown on the following pages are examples
                  and do not represent real automobiles.
                  1  The agencies are also seeking comment on a third label design. To view all the label designs, please
                  visit our website at: www.epa.gov/fueleconomy/label/label-designs.pdf
SEPA
United States
Environmental Protection
Agency
Office of Transportation and Air Quality
                EPA-420-F-10-049
                    August 2010

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Gasoline and Diesel Vehicles
    •   These vehicles exclusively use gasoline or diesel
       for fuel and can also be called conventional
       vehicles. This category also includes hybrid
       vehicles. Hybrid vehicles have both gasoline
       engines and electric motors. However, the only
       fuel a hybrid vehicle uses is gasoline, either to
       propel the vehicle or charge the battery.
    •   Examples: Most cars on the road today are
       gasoline vehicles. You can view lists of hybrid
       vehicles and diesel vehicles at:
       www.fueleconomy.gov/feg/
 EPA Fuel Economy and
 DOT Environmental Comparisons
               MPG
                22  32
      combined city/hwy city   highway
              Gasoline Vehicle
Annual Fuel Cost
*1,617
 How This Vehicle Compares
                   Label Option 2
           Gasoline and Diesel Vehicles
                                  Fuel Economy and
                           DOT I  Environmental Comparison
                                                          The above grade reflects fuel
                                                          economy and greenhouse gases.
                                                          Grading system ranges from A+ to D.
                                                           website, here
Over five years, this vehicle
saves $1,900
in fuel costs
compared to the
average vehicle.
                                                              Gasoline Vehicle
                                                         Gallons/    MPG     MPG
                                                         100 Miles    City    Highway
                                                          3.8
                                  22
              32
                                               CO2 g/mile
                                              (tailpipe only)
 347
                            Annual
                           fuel cost
$1,617

                                                          Combined MPGe
                                                                       C0ag/mile
                                                                                Other Air Pollutants
                                                         • Fuel economy for all SUVs ranges from 12 to 32 MPG.
                                                         • Annual fuel cost based on 15,000 miles per year at $2.80 per gallon
                                                         Visit website,hereto calculate estimates

                                                         download the Fuel Economy Guide (also
                                                         available at dealers).

                                   Label Option  1
                           Gasoline and Diesel Vehicles

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Electric Vehicles
    •   Electric Vehicles (EVs) are powered exclusively
        by electricity stored in batteries. You charge
        the battery by plugging your vehicle into an
        electrical outlet. The vehicle travels until
        the charge is depleted or you recharge it. EVs
        cannot be run on gasoline.
    •   Examples: The only EVs on the road today are
        the BMW Mini E and Tesla Roadster.
 EPA Fuel Economy and
 DOT Environmental Comparisons
       ^^^ rf^fc  MPG equivalent

       «/O   102  94
       combined city/hwy  city    highway
            Electric Vehicle
Annual Electric Cost
   	 Charge time on a fu||y cnarged battery, vehicle can travel about..
 How This Vehicle Compares
 Among all vehicles and within midsize cars
                     Label Option 2
                    Electric Vehicles
                         EPA    Fuel Economy and
                         DOT    Environmental Comparison
                                                                The above grade reflects fuel
                                                                economy and greenhouse gases.
                                                                Grading system ranges from A+to D.
                                                                 website, here
                          Over five years, this vehicle
                          saves $6,900
                                                                                      in fuel costs
                                                                                      compared to the
                                                                                      average vehicle.
                                                                     Electric Vehicle
                                                               Range
                                                               (miles)
                                                               99
                               kW-hrs/
                              100 Miles
                                34
MPGe
 City
102
 MPGe
Highway
 94
CO2 g/mile
(tailpipe only)
Annual
fuel cost
$618
                                                                Combined MPGe
                                                                               O2 g/mile
                                                                                         Other Air Pollutants
                                                              • Fuel economy for all midsize cars ranges from 12 to 103 MPGequivaient.
                                                                MPG equivalent: 33.7 kW-hrs = 1 gallon gasoline energy.
                                                              • Annual fuel cost based on 15,000 miles per year at 12 cents per kW-hr.
                                                               Visit website.hereto calculate estimates
                                                               personalized for your driving, and to
                                                               download the Fuel Economy Guide (also
                                                               available at dealers).

                                                     W:
                                  Label Option  1
                                 Electric Vehicles

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Plug-in  Hybrid  Electric Vehicles 2
    •   Plug-in Hybrid Electric Vehicles (PHEVs) are
        considered dual fuel vehicles because they can
        be  powered by both electricity and gasoline.
        Like EVs, PHEVs have a battery that you charge
        by  plugging your vehicle into an electric outlet.
        But unlike EVs, PHEVs also have a gasoline'
        powered internal combusion engine. Some
        PHEVs use only electricity to power the vehicle
        while the battery is charged, and use gasoline
        once the battery is depleted. This type of PHEV
        is sometimes called an extended range electric
        vehicle. Other types of PHEVs use a combina'
        tion of both electricity and gasoline while the
        battery is charged, and then use only gasoline.
    •   Examples: There are currently no new commercial
        PHEVs for sale in the United States.
 EPA Fuel Economy and
 DOT Environmental Comparisons
                                            Dual Fuel Vehicle:
                                         | ft Gasoline-Electricity
Charge & Range  1 r
fU"BM°fa ^rgetime Blended Electric + Gas Range (battery)    Extended Range (gas)
 How This Vehicle Compares
 Among all vehicles and within midsize station wagons
                     Label Option 2
           Plug-in Hybrid Electric Vehicles
                                                           EPA   Fuel Economy and
                                                           DOT   Environmental Comparison
                                                              The above grade reflects fuel
                                                              economy and greenhouse gases.
                                                              Grading system ranges from A+ to D.
                                                               website, here
                                                              Over five years, this vehicle
                                                              saves $5,700
                                                                                 in fuel costs
                                                                                 compared to the
                                                                                 average vehicle.
                                                                   Dual Fuel Vehicle: Plug-in Hybrid Electric
                                                            Blended Electric+Gas
                                                             (first 50 miles only)
                                                            eGallons/
                                                            100 Miles
                                                             1.5
                                                                Combined
                                                                 MPGe
                                                                  65
                                                                          Gas Only
Gallons/
100 Miles
 2.7
Combined
 MPG
 38
               nded& Gas Only
               Combined
CO2 g/mile
(tailpipe only)
 137
 Annual
fuel cost
$855
                                                                         m   ^
                                                               Combined MPGe      CO,g/miie     Other Air Pollutants
                                                             • Fuel economy for all midsize station wagons ranges from 18 to 75
                                                              MPGequivaiem. MPGequivaiem: 33.7 kW-hrs = 1 gallon gasoline energy.
                                                             • Annual fuel cost based on 15,000 miles per year at $2.80 per gallon
                                                              and 12 cents per kW-hr.
                                                             Visit website.here to calculate estimates

                                                             download the Fuel Economy Guide (also   (LsSSf 'if^5" ' '^
                                                             available at dealers).             \y~^y  **«5^!'
                                                                    Label Option 1
                                                          Plug-in Hybrid Electric Vehicles
2 The agencies have developed an alternative representation of the label shown on the right for PHEVs. To view all
the label designs, please visit our website at: www.epa.gov/fueleconomy/label/label-designs.pdf

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Flexible Fuel Vehicles
    •  Flexible fuel vehicles (FFVs) (also called flex-fuel,
       dual-fueled or bi-fueled vehicles) are vehicles
       that can operate either on gasoline or diesel
       fuel, or on an alternative fuel such as ethanol or
       methanol, or on a mixture of conventional and
       alternative fuels. Essentially all FFVs today are
       E85 vehicles, which can run on a mixture of up
       to 85 percent ethanol and gasoline.
    •  Examples: Produced since the 1980s, FFVs are
       the most numerous of the currently available
       alternative fuel vehicles,  with dozens of 2010
       car and truck models available from a variety of
       manufacturers. You can find more information
       about FFVs  at:
       www.fueleconomy.gov/feg/flextech.shtml
 EPA Fuel Economy and
 DOT Environmental Comparisons
         GASOLINE
         MPG

          22  30
combined city/hwy city   highway
  4rt gallons of gasoline used
  • \J every 100 miles
   Dual Fuel Vehicle:
Gasoline-Ethanol IE85)
                                 Annual Fuel Cost
                                 * 1,680
  How This Vehicle Compares
  Among all vehicles and within midsize cars
                    Label Option 2
                Flexible Fuel Vehicles
                  EPA    Fuel Economy and
                  DOT    Environmental Comparison

                                                              The above grade reflects fuel
                                                              economy and greenhouse gases.
                                                              Grading system ranges from A+ to D.
                                                              website, here
                  Over five years, this vehicle
                  saves $1,600
              in fuel costs
              compared to the
              average vehicle.
                                                                  Dual Fuel (Gas & ESS) Vehicle
                                                             Gallons/   Gasoline Gasoline MPG CO2 g/mile
                                                             100 Miles   MPG City   Highway  (tailpipe only)
                  4.0
22
                                                                      30
355
                                                Annual
                                               fuel cost
$1,680



                                                              Combined MPGe      COag/mile      Other Air Pollutants
                                                            • Fuel economy for all midsize cars ranges from 12 to 103 MPGequiuaient.
                                                            • Ratings are based on gasoline and do not reflect performance and
                                                             ratings using E-85.
                                                            • Annual fuel cost based on 15,000 miles per year at $2.80 per gallon.
                                                            • See the Fuel Economy Guide for more information.

                                                            Visit website.here to calculate estimates
                                                            personalized for your driving, and to     /^**\ ^jffj& /*''•'-"%
                                                            download the Fuel Economy Guide (also    «S|2 j) ^f^SI'% M? jf
                                                            available at dealers).             \
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Compressed Natural Gas Vehicles
    •  Compressed Natural Gas Vehicles (CNG) are
       vehicles that operate on compressed natural gas.
       You can re-fuel your CNG vehicle at special
       CNG fueling stations where, like gasoline,
       compressed natural gas is dispensed, priced and
       sold by the gallon.
    •  Examples: Currently Honda is the only major
       manufacturer selling a natural gas vehicle. Its
       Civic CNG is available only in selected markets.
 EPA Fuel Economy and
 DOT Environmental Comparisons
                                    Compressed Natural
                                         Gas Vehicle
   ft 28
         MPG
             equivalent
          24  36
combined city/hwy city   highway
                           Annual Fuel Cost
$777
       O • O equivalent
                gallons per 100 miles
 How This Vehicle Compares
 Among all vehicles and within SUVs
                   Label Option 2
         Compressed Natural Gas Vehicles
                                                           Fuel Economy and
                                                    DOT I  Environmental Comparison
                                                           The above grade reflects fuel
                                                           economy and greenhouse gases.
                                                           Grading system ranges from A+ to D.
                                                            website, here
Over five years, this vehicle
saves $6,100
in fuel costs
compared to the
average vehicle.
                                                              .<0>- Compressed Natural Gas Vehicle
                                                          Range
                                                          (milesj
                                                               ^Gallons/
                                                               MPGe
                                                                City
                                          MPGe
                                          Highway
                      CO2g/mile
                      Itaitpipeonly)
                                                          170   3.6   24   36   220  $777

                                                            Combined MPGe
                                                                                  Other Air Pollutants
                                                          • Fuel economy for all midsize cars ranges from 12 to 103 MPGequivaiem,
                                                           MPGequivaient: 121.5 cubic feet CNG = 1 gallon of gasoline energy.
                                                          • Annual fuel cost based on 15,000 miles per year at $1.45 per gasoline
                                                           gallon equivalent.
                                                          Visit website,here to calculate estimates

                                                          download the Fuel Economy Guide (also
                                                          available at dealers).

                                                            Label Option 1
                                                 Compressed Natural Gas Vehicles

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For More Information
You can access the rule and related documents on EPA's Office of Transportation and Air Quality
(OTAQ) website at:

          www.epa.gov/fueleconomy/regulations.htm

To view all the proposed label designs, please visit our website at:

          www.epa.gov/fueleconomy/label/label-designs.pdf

For more information on this rule, please contact Kristin Kenausis at:

          U.S. Environmental Protection Agency
          Office of Transportation and Air Quality
          1200 Pennsylvania Ave., NW (6406J)
          Washington, DC 20460
          (202) 343-9225
          E-mail: kenausis.kristin@epa.gov

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