Action   Kit
                                          EPA 402-C-06-005
                                             June 2006
                                       v/hat'S
                                         Customizable
                                         letters to the editor,
                                         public service
                                         announcements,
                                         and more

                                         Slide presentations
                                         on "Health Effects
                                         of Secondhand
                                         Smoke"

                                         State and national
                                         Smoke-free Homes
                                         contacts

                                         FREE outreach and
                                         educational tools
                                          -Free Ho*e$ Progra*
                                        ProgrM de Hojjarej UbrcS d* UUMO

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 Table of (otttent$                                               5«oke-free Howes (oMMurfty Action Kit


                        Table  of Content*

        (Click here to view and print a PDF document that includes all pages of the Kit and all of the linked files.)

      What You Need to Know	3
      Section 1: How to Use this Kit	4
           How is the Kit Organized?	4
           How Do You Use the Information?	4
      Section 2: Outreach Activities	5
           Suggested Activities	5
           Local Programs' Activities	6
                Boulder County (CO) Health Department
                Tobacco Education and Prevention Partnership	6
                Carbon-Monroe-Pike Counties, Pennsylvania,
                Drug and Alcohol Commission, Inc	6
                West Virginia Division of Tobacco Prevention	6
           Ideas for Other Activities	7
                Smoke-free Childcare	7
                Outreach to Diverse Communities	7
                Community Baby Showers	8
                Issue a Press Release	9
                Coordinate and Publicize Special Events	9
                Write a Letter to the Editor	9
                Write Opinion Editorials	10
                Identify and Use Public Service Announcements (PSAs)	10
                Submit an Article	10
                        TO rake the Pledge, Vitft www.epa.gov/Swokefree
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Table of (otttent$                                             5«oke-free Howes (oMMurfty Action Kit


     Section 3: Resources for Outreach	n
          How Can EPA Assist You?	n
               Partnerships	11
               EPA's Smoke-free Homes Products	12
               EPA's Asthma Products	15
          What Additional Resources Are Available?	16
               Technical Studies and Reports	16
               Video	16
               Customizable Documents	16
     Section 4: Ordering and Contact Information	17
          How to Order EPA Products	17
          Contact  Information ..                                       .. 17
                       TO order 5*oke-free Ho*e$ program Materials,
                            (a|| lAQ INFO at 1-800-438-4318

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  what you Need to Know
                 5«oke-free Ho«e$ (oMMurfty Action Kit
                        what  you  Need  to  Know
        The U.S. Environmental Protection Agency (EPA) developed this Smoke-free Homes Community Action Kit
        to assist you in educating your community about the risks that secondhand smoke exposure poses to children's
        health. The information and materials provided in this Kit are designed to help you develop ideas, implement
        activities, and identify the resources available to initiate (or enhance) an existing community-based campaign to
        reduce children's exposure to secondhand smoke.

        Why is this important? Studies show that infants and young children whose parents smoke indoors can be
        severely affected by exposure to secondhand smoke. These children are at increased risk for a number of health
        problems, including lower respiratory tract infections such as pneumonia and bronchitis. EPA estimates that
        secondhand smoke, also known as environmental tobacco smoke, is responsible for between 150,000 and
        300,000 lower respiratory tract infections annually in infants and young children under 18 months of age
        resulting in 7,500 to 15,000 hospitalizations each year. Children regularly exposed to secondhand smoke are
        more likely to suffer from symptoms of respiratory irritation like coughing, excess phlegm, and wheezing.
        Secondhand smoke can also lead to a buildup of fluid in the middle ear, the most common cause of childhood
        operations requiring hospitalization.

        Children with asthma are especially at risk from exposure to secondhand smoke. EPA estimates that up to one
        million children with asthma have their condition made worse by secondhand smoke exposure. In addition, a
        2000 National Academy of Sciences study suggested an association between young children's exposure to
        secondhand smoke and the development of new cases of asthma in children who had not previously displayed
        symptoms of the disease.
         Nationally, EPA has worked with many organizations
         to inform the public about the health risks, but we
         need help locally - in your community. This
         Community Action Kit helps you take action by
         providing resources and suggested activities to connect
         with your local media, businesses, civic groups, and
         community groups. These activities will help make
         real progress in reducing the number of children
         exposed to secondhand smoke both in your
         community and nationwide.
"EPA's Community Action Kit is a great
resource - very comprehensive and well
organized. We have found the Smoke-free
Homes Program to be a great way to reach
pregnant women and families with young
children. "Joan, Rice County Minnesota Public
Health Nursing Service, Minnesota
                             Thank you for your interest in taking
                               action to protect children's health!
                               TO Take the Pledge, Vitft www.epa.gov/Swokefree
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  Section i: HOW TO oje ThK Kit
                               (oMMutfity Action Kit
        Section  1:  How  to  uje  ThK  Kit
        EPA's Smoke-free Homes Community Action Kit
        provides important information to help
        organizations implement community-focused
        programs to reduce children's exposure to
        secondhand smoke.


        How is  the  Kit

        Organized?
        The Kit is organized into three main sections that
        cover the following topics:
        •  Ideas for outreach activities and samples of local
          programs.
        •  Free resources available for your outreach
          activities.
        •  Resource ordering, reference, and contact
          information.

        The Kit contains useful tools such as customizable
        letters, a sample press release, a ready-made
        secondhand smoke presentation (in both English
        and Spanish), and sample public service
        announcements (PSAs). You can click on the
        underlined links in the Kit to navigate through the
        various sections and attachments. A print-ready
        version of the entire Kit is available on the CD-
        ROM and can be accessed by clicking on the link in
        the Table of Contents.


        How Do You  Use

        the  Information?
        This Kit centers around the Smoke-free Home Pledge
        - a tool to help you secure commitments from
        parents and other caregivers in your community to
        make their homes smoke free. After taking the
Pledge, parents receive materials to help them
communicate that smoking is not allowed in their
home. Pledges can be made in person, by calling the
Smoke-free Home Pledge Hotline (1-866-SMOKE-
FREE), or by visiting EPA's Web site: www.epa.gov/
smokefree.
     Steps to Getting Started

   I. Review the Kit for ideas of activities that
     could work in your community.

   2. Determine how you can incorporate
     Smoke-free Home messages into your
     existing activities.

   3. Review the list of free resources and
     identify materials that will complement
     your planned activities.

   4. Use the sample letters in the Kit to invite
     other organizations to join in or co-
     sponsor an event or activity.

   5. Promote your program and obtain local
     coverage on secondhand smoke and
     upcoming events.

   6. Celebrate your successes and share them
     with EPA.
Use these steps to plan and implement effective
smoke-free homes activities in your community to
help families live healthier, happier lives.
Projr*« * nojrt! t&rtS * »~
                              TO order 5*oke-free Howe* program Materials,
                                     (a|| lAQ INFO at 1-800-438-4318

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  Section 2: Outreach Activities
                   5«oke-free Ho«e$ (oMMunity Action Kit
        Section  2:  Outreach  Activities
        There are a variety of activities you can undertake to
        support and build your smoke-free homes program.
        This section:
        • Lists some activities you might try in your
          community.
        • Highlights examples of successful smoke-free
          homes programs from three states.
        • Details three specific activities and associated
          resources that have been used successfully by other
          smoke-free homes programs.
        As you review the activities listed below and begin to
        plan your own program, keep in mind that EPA has a
        variety of free products and resources available to assist
        in your efforts. For a listing of resources see Section 3,
        and for ordering information see Section 4.
• Link your Web site to EPA's Smoke-free Homes
  Web site
• Promote EPA's Smoke-free Home Pledge Hotline
• Sponsor "No Tobacco Day" at a sporting event
• Create a smoke-free homes mascot
• Make goodie/tote bags to distribute at events
        Suggested
        Activities
        Consider using one or more of the activities listed
        below to promote your smoke-free homes program.
        •  Host educational workshops
        •  Hold a poster design contest
        •  Sponsor pledge challenges
        •  Host smoke-free homes storytelling events
        •  Post pledges to maintain smoke-free environments
           on a community pledge wall
                 Create educational activities!
             Songs           •  Scavenger hunts
             Coloring books    •  Puppet shows
          Hold community events!
     Community baby showers
     Health fairs
     Carnivals
     School or childcare center open houses and
     back-to-school events
     State/county/city fairs
     Anniversary events of state and local"Clean
     Indoor Air" campaigns
• Sponsor movie theater advertisements
• Show videos in healthcare settings and waiting
  rooms
• Generate media publicity
   * Secure guest speaking spots on local radio or
     cable network stations
   * Create opportunities to air radio and
     television public service announcements
     (PSAs)
   * Place stories and op-ed pieces in your local
     newspaper
• Coordinate with community asthma events
                              TO Take the Pledge, Vitft  www.epa.gov/Swokefree
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  Section 2: Outreach Activities
                    5«oke-free Ho«e$ (oMMunity Action Kit
         Local  Programs'
        Activities
        These examples highlight local programs that are
        using unique approaches to promote smoke-free
        homes in their communities. For other case studies
        of effective local programs, please see EPA's Local
        Programs Promoting Smoke-free Homes series at:
        www.epa.gov/smokefree/community.html.

        Boulder County (CO) Health
        Department Tobacco Education
        and Prevention Partnership
        Collaboration: Partnered with Community Infant
           Project, Women, Infants, and Children (WIC)
           clinics, "Bright Beginnings" educational program
           for new parents, and physicians to educate the
           public about secondhand smoke.
        Publicity: Produced articles and print advertisements
           and placed them in parenting publications, the
           local newspaper, and a childcare center newsletter.
        Workshops: Conducted training sessions for WIC
           and childcare staff on the Smoke-free Home
           Pledge and how to communicate with parents
           and caregivers. Provided child care centers with a
           sample education policy including strategies for
           communicating the Smoke-free Home Pledge
           campaign message to parents and caregivers.
        Funding: Secured an EPA regional grant to support
           the program.

        Carbon-Monroe-Pike Counties,
        Pennsylvania, Drug and Alcohol
        Commission,  Inc.
        Puppet Shows: Developed short puppet shows
           discussing the dangers of cigarettes and
   secondhand smoke and performed them for
   kindergarten and pre-school audiences.
Community Events: Displayed the Smoke-free
   Homes Display Booth at health fairs and expos,
   county fairs, school health and safety fairs, and a
   local mall community day event.
Games: Developed the "Wheel of Misfortune," an
   educational tool for elementary school children
   that addresses the dangers of secondhand smoke.
Publicity: Ran advertisements on billboards and in
   movie theaters promoting smoke-free homes.
Funding: Supported by the Pennsylvania
   Department of Health and the Single County
   Authority (SCA), providing administrative,
   planning, and coordination support.

West  Virginia Division of
Tobacco  Prevention
Collaboration: Partnered with the American Lung
   Association of West Virginia to promote
   programs addressing secondhand smoke and
   clean indoor air.
Business Community Partnerships: Partnered with
   the Wellness Council of West Virginia to reach
   out to businesses by promoting the Smoke-free
   Home Pledge to employees and their families.
Workshops: Trained counselors in the "Right from
   the Start Program" to counsel Medicaid-eligible
   pregnant women about smoking cessation and
   infant and child secondhand smoke exposure.
Asthma Partnerships: Collaborated with the West
   Virginian Asthma Education Program to include
   secondhand smoke messages in their outreach to
   families and physicians of children with asthma.
Funding: Secured a grant from EPA to fund this
   program.
Projr*« * nojrt! t&rtS * »~
                                TO order 5*oke-free Howe* program Materials,
                                       (a||  lAQ INFO at  1-800-438-4318
                                                6

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  Section 2: Outreach Activities
                    5«oke-free Ho«e$ (oMMunity Action Kit
         Ideas for Other
         Activities
         Smoke-free Childcare
         Childcare facilities and programs geared toward
         young children (such as Head Start and WIC) are an
         ideal setting for outreach activities. For example,
         many childcare facilities are already smoke-free.
         Childcare programs reach low-income and minority
         communities with higher-than-average smoking
         rates and often require parents to participate in
         structured childcare.

         Consider the following activities for childcare
         facilities:
         •^Provide training and materials to facility staff
           to educate them about secondhand smoke and
           your smoke-free homes program. EPA's
           Secondhand Smoke Slide Presentation can be used
           for the training along with EPA's customizable
           fact sheet and the Smoke-free Home Pledge
           Brochure.
         •^Identify existing activities where secondhand
           smoke messages and materials may be
           incorporated. You can customize the letters
           provided in this Kit to reach out to childcare
           facilities in your community to share the Smoke-
           free Homes message.
         •^ Speak to parents to determine their smoking
           behavior and to identify families that allow
           smoking in the home.
         •^ Train family advocates to educate parents about
           the benefits of keeping their homes smoke-free.
           Incorporating EPA's products, such as Help Your
           Child Gain Control Over Asthma, the Smoke-free
           Home Pledge Brochure, and Smoke-free Home
           Pledge Poster, can help you educate families of
           children with asthma about the linkage between
           secondhand smoke and asthma.
•^ Train teaching staff to incorporate secondhand
  smoke lessons into their curricula. Dusty the
  Asthma Goldfish and His Asthma Triggers
  Funbook is a learning tool that teachers can share
  with their students. For more examples of how
  other organizations have incorporated smoke-free
  homes messages into classroom lesson plans, refer
  to EPA's Local Programs Promoting Smoke-free
  Homes series.
•^Develop a newsletter with smoke-free homes
  messages to send home to parents. Consider
  incorporating information from EPA's
  customizable fact sheet on secondhand smoke
  and the Smoke-free Home Pledge Brochure into
  the newsletter.
•^ Train home visit staff to include  Smoke-free
  Homes messages in their consultations. To help
  educate parents about triggers (including
  secondhand smoke) of the child's asthma,
  encourage home visit staff to use EPA's Clearing
  the Air: 10 Steps to Making Your Home Asthma-
  friendly.
        a "kick-off" or "end-of-year" event for
   children and families in the center or facility.
   Displaying EPA's Smoke-free Homes Display
   Booth and Smoke-free Homes Banner will help
   you capture families' attention. You can also use
   the Planning Guide for Pledge Events to collect
   Smoke-free Home Pledges from parents and
   provide certificates and other materials for
   families who take the pledge.

Outreach to Diverse
Communities
Not in Mama's Kitchen is one example of a successful
nationwide secondhand smoke campaign targeting
diverse communities. This program uses a
community-focused approach and the power of
family, church, and food to encourage women in
African-American and Latino communities to create
smoke-free zones.
                                TO Take the Pledge, Vitft www.epa.gov/Swokefree
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  Section 2: Outreach Activities
                     5«oke-free Ho«e$ (oMMunity Action Kit
         The Not in Mama's Kitchen campaign, as well as
         EPA's bilingual materials, can be integrated into a
         variety of programs targeted at reaching out to
         diverse audiences. Add enthusiasm and creativity to
         any smoke-free strategy by considering the
         following activities:
         •^Involve churches and other community groups
            to gain support for your program. Consider
            displaying the Smoke-free Homes Display Booth
            and Smoke-free Homes Banner at church
            functions (e.g., dinners, picnics, church camps)
            and using the Planning Guide for Pledge Events
            to encourage church members to take the Smoke-
           free Home Pledge.
         •^ Reach out to media outlets that have
            programming designed for your target audience.
            Distributing copies of the customizable letters in
            this Kit can help you educate station managers,
            producers, and editors about secondhand smoke.
            You can also provide media outlets with copies of
            public service announcements (PSAs).
         •^ Train community health advocates to conduct
            pledge drives based on EPA's Planning Guide for
            Pledge Events. Be sure to reward everyone who
            takes the pledge with  an item to remind them of
            their commitment (e.g., a fan, pot holder, coin
            purse, or coloring book). You can reach out to
            community organizations with the customizable
            letters included with this Kit.
         •^Partner with Not in Mama's Kitchen to design a
            campaign specific to your community and your
            target audience. For more information on
            partnering with Not in Mama's Kitchen, please
            visit: www. notinmamaskitchen.org.

         Community Baby Showers
         Part health fair, part community party, these events
         hosted by local American Lung Association chapters
         and other local groups are effective in reaching out
         to low-income and minority pregnant women and
new parents. Showers can provide information on a
wide range of health topics such as secondhand
smoke, child nutrition, asthma, and lead screening.
•^ Set up a display area at the community baby
  shower. Consider using the Smoke-free Homes
  Display Booth and Smoke-free Homes Banner. You
  can distribute copies of the Smoke-free Home
  Pledge Brochure and Smoke-free Home Pledge
      o                   J             o
  Poster and a customized fact sheet to educate
  expectant parents about the dangers of
  secondhand smoke.
•^Conduct a Smoke-free Home Pledge  drive
  based on EPA's Planning Guide for Pledge Events
  to collect pledges at the baby shower.
•^Provide giveaways promoting your smoke-free
  homes program. Consider including Smoke-free
  Homes magnets, coasters, window stickers,
  placemats, and posters.
•^Educate baby shower participants  about the
  connections between secondhand smoke and
  asthma. Dusty the Asthma Goldfish  and His
  Asthma Triggers Funbook is a fun activity for
  young children accompanying parents to the
  baby shower to learn about asthma  and
  secondhand smoke. You can educate parents
  about steps they can take to reduce asthma
  triggers in the home by distributing Clearing the
  Air: 10 Steps to Making Your Home Asthma-
  Friendly and Help Your Child Gain  Control Over
  Asthma.
•^ Promote your smoke-free homes efforts and
  the community baby shower to local media. The
  customizable article and letters found in this Kit
  can assist you with educating the media about
  your program. You may also want to invite the
  media to come and help you collect pledges at
  your event (this is also a good way to get footage
  of your program "in action"). Remember that
  parents who have taken the pledge can serve as
  powerful spokespeople for your program.
Projr*« * nojrt! t&rtS * »~
                                  TO order 5*oke-free Howe* program Materials,
                                          (a||  lAQ INFO at 1-800-438-4318
                                                   8

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  Section 2: Outreach Activities
                     5«oke-free Ho«e$ (oMMunity Action Kit
         Issue a  Press Release
         A press release is a succinct account of your story
         (usually one page) written as a news article,
         following the "5W's and H" format: provide the
         who, what, where, when, why, and how of the
         story.
         •  Issue a press release to publicize an event or
            program, announce an upcoming activity or new
            initiative, or report relevant news.
         •  Write releases in an "inverted pyramid" format
            (i.e., the most important information comes first
            and the least important  information is last, which
            allows the editor to cut  the story to fit in the
            available space).

         Coordinate and  Publicize Special
         Events
         Special events (e.g., an opening day, an anniversary, a
         nationally, or locally, recognized day or week of
         celebration) are great opportunities to gain media
         coverage.
         •  Encourage other community organizations,
            leaders, or VIPs to participate.
         •  Publicize the attendee list, the issues to be
            addressed, and the planned events when you
            contact the media.
         •  Provide story options to convince each media
            outlet to send a reporter or film/audio crew.

         Write a Letter to  the Editor
         The Letter to the Editor section is always one of the
         most popular sections of any newspaper. Many
         television and radio news programs share letters
         from their audiences during their shows. Securing
         coverage in this section is an easy way for you to
         educate the public about your program and issues of
         concern.
Use letters to the editor to:
•  Correct or respond to facts in a recent article or
   on a television/radio show.
•  Praise or criticize opinions expressed in the
   publication or program.
•  Bring attention to the issue you want to address
   and explain why people need to know more.

Use the sample letter to the editor provided in this
Kit to promote an upcoming event, educate your
community, or recruit partners. When modifying
the sample letter for a television or radio editor,
remember to shorten it and contact the outlet in
advance to find out how it prefers to receive
submissions (e.g., recorded video or audio tape of a
reading of the letter).

Click here for a customizable letter to the editor
                     Tips!
     Read or listen to other letters to the editor
     to become familiar with standard formats
     and length considerations.
     Respond to an article or news items in a
     timely manner.
     Keep your letter clear and concise (one
     page) and be sure you know the name of
     the editor to whom it should be addressed.
     Fax or email your letter to multiple
     outlets.
                                 TO Take the  Pledge,  Vitft www.epa.gov/Swokefree
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  Section 2: Outreach Activities
                     5«oke-free Ho«e$ (oMMunity Action Kit
         Write  Opinion  Editorials
         Like letters to the editor, opinion editorials (op-eds)
         are written by readers, viewers, and listeners, though
         they tend to come from people of authority such as
         heads of local organizations, CEOs, or even
         legislators.
         • Op-eds are usually between 300 and 750 words
           and are written about important issues.
         • Strong op-eds make the readers understand why
           an issue is important to them and what they
           should do about it.
         • An op-ed should be submitted to one newspaper,
           television, or radio station exclusively.

         Identify  and Use Public  Service
         Announcements
         Many excellent PSAs are available for your use in
         local radio, television, and print media. Encourage
         media outlets to donate the space or airtime for the
         PSA. If they will not, defray the cost by asking for a
         discount, holding a fundraiser, or partnering with
         local organizations that share your commitment to
         children's health.

         Learn more about EPA's Smoke-free Homes Program
         PSA materials by visiting www.epa.gov/smokefree
         or visit the Centers for Disease Control and
         Prevention Media Campaign Resource Center at
         www.cdc.gov/tobacco/mcrc/index.htm.

         Click here to view a sample Smoke-free Homes print
         PSA

         For more information on how you can use this
         PSA, call the IAQINFO Clearinghouse at
         1-800-438-4318.

         Additionally, many of EPA's national partners (e.g.,
         the American Lung Association) have developed
         PSA materials. For a list of EPA partners and their
         Web sites, visit www.epa.gov/smokefree/
         resources.html.
Submit an Article
Place a story in a local media outlet using the
customizable article included with this Community
Action Kit. Whenever you can, include as much
data about your local population as possible.
Including credible data about your local population
(e.g., smoking habits, asthma rates, etc.) makes it
easier for media outlets to cover your story and
helps convince them about its relevance to your
community.

If you are considering a television or radio version of
a similar story,  remember the tips on working with
the media outlined above. Make it easy for
television and radio reporters or editors to turn your
story into a broadcast piece by including only the
most important facts, and supplying audio, video,
or visuals as appropriate.

Click here for a customizable article
   "The Community Action Kit gave us
   examples, such as the letters to the editor and
   press releases that we shared with the health
   educators. These samples helped the educators
   communicate more effectively with the
   media, legislators, and members of the
   community on the importance of smoke-free
   homes." Cynthia, Healthy East Chicago, Inc.,
   Indiana
Projr*« * nojrt! t&rtS * »~
                                  TO order 5*oke-free Howe*  program Materials,
                                          (a||  lAQ INFO at 1-800-438-4318
                                                  10

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  Section 3: Resources for Outreach
                   5«oke-free Ho«e$ (oMMurfty Action Kit
        Section  3:  ReJourceJ  for  Outreach
         How  Can  EPA
         Assist You?
         EPA has many FREE resources that are available for
         your outreach efforts. A number of national partners
         are incorporating smoke-free homes messages into
         their programs. These partners can assist your efforts
         by providing resources and contacts at the local
         level.

         EPA's education and communication tools are
         designed for a range of audiences and can easily be
         incorporated into existing programs and activities in
         your community. Display EPA's materials at pledge
         fairs, distribute them to local doctor's offices, and
         give them to school nurses to share with your
         community. For more examples of how to use these
         materials to support your program, see Section 2.
         Information on how to order EPA's free resources is
         provided in Section 4. EPA publication numbers,
         used to facilitate the ordering process, may be
         obtained at www.epa.gov/smokefree/
         publications.html.

         Partnerships
         Over the years, EPA has cultivated partnerships with
         many national, state, and local organizations to
         promote smoke-free homes messages. Forming
         partnerships at the community level to support your
         efforts is important. The benefits to partnering are
         numerous, including:
         •  Sharing costs,
         •  Improving your program's visibility and
           credibility,
• Increasing technical expertise, and
• Obtaining new resources.

For a listing of EPA's Smoke-free Homes Program
partners and their Web sites, please visit:
www.epa.gov/smokefree/resources.html. Contact
information for national and state government
contacts is presented in Section 4.
   Some programs and venues focus explicitly
   on the care and well-being of children and
   make ideal partners to help promote smoke-
   free homes messages:
   •  Tobacco control programs (such as your
     local American Lung Association chapter)
   •  Women, Infant, and Children (WIG)
     clinics
   •  Local and county health departments
   •  Healthcare practitioners
   •  Childcare centers (e.g., Head Start),
     preschools, and children's programs
   •  Colleges and universities
   •  Social workers (particularly those who do
     home visits)
   •  Churches
   •  Family support groups
   •  Cooperative Extension Service programs
                              TO Take the Pledge, Vitft www.epa.gov/Swokefree
(Vojrw * ltoj*fi Utrt! * fc~
                                                                                                   11

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Section 3: Resources for Outreach
                                              5«oke-free Ho«e$ (oMMurfty Action Kit
       EPA's Smoke-free Homes
       Products
       EPA has developed educational and outreach
       products for a variety of audiences. Use them in
       your smoke-free homes program activities. The
       items listed below are available to you free of
       charge and many are bilingual - English and
       Spanish! Instructions on how to order products are
       included in Section 4.

       Secondhand Smoke Presentation Slides
       Also available in Spanish!
       •  What is this product? This PowerPoint
          presentation contains slides on the health effects
          of secondhand smoke exposure and how to
          conduct a smoke-free homes program in your
          community.
       •  How can you use
          . ,  n    J  ,       <»
          it:  Present the
          slide show to
          local community
          groups, Head                             •
          Start classes, health
          clinics, etc., to educate people about the dangers
          of secondhand smoke and actions they can take
          to protect their children.
       English: Click here for the PDF version of the
               presentation
               Click here for the PowerPoint version
       Spanish: Click here for the PDF version of the
               presentation
               Click here for the PowerPoint version
    Situ**
-  r-
             six years old and
             exposed ta
             Ihehome.
          "We used the PowerPoint slides from the
          Community Action Kit for presentations to
          WIC clients, young moms, health
          department staff, and at PTA meetings."
          Cynthia, Healthy East Chicago, Inc., Indiana
The Smoke-free Home Pledge Brochure
Bilingual - English and Spanish!
•  What is this product? This booklet describes the
   effects of secondhand smoke on       ";:i=±sr  j
   children and provides information   .   . ,r-.,
   on how to take the Smoke-free      S*?      <
   Home Pledge.
•  How can you use it? Distribute brochures to
   parents and community members at health fairs,
   daycare centers, libraries, community centers, and
   hospitals.

The Smoke-free Home Pledge Poster
Bilingual - English and Spanish!
•  What is this product? This colorful poster attracts
   attention to your program and
   encourages people to take the
   Smoke-free  Home Pledge.
•  How can you use it? Display
   posters in places where parents
   will see them, such as pediatricians' offices,
   daycare centers, libraries, and community centers.

The Smoke-free Home Pledge Thank You
Kit
Bilingual - English and Spanish!
•  What is this product? This Kit includes all the
   materials you need to reinforce peoples' pledges
   to keep their homes
   smoke-free,
   including: a pledge
   certificate, magnets
   and decals,  a
   magnetic photo
   frame, and  more.
«  How can you use it? Distribute at smoke-free
   home local pledge events and other outreach
   events to reward people for taking the Smoke-free
   Home Pledge and to serve as a reminder of their
   pledge.

Local Programs Promoting Smoke-free
Homes Series
•  What is this product? This series of booklets
   highlights local smoke-free homes programs'
                                TO order 5*<>ke-free Howe* progra* Materials,
                                        Call  lAQ INFO at  1-800-438-4318
                                                                          12

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Section 3: Resources for Outreach
                     5«oke-free Ho«e$ (oMMurfty Action Kit
          activities from across the
          nation and provides
          innovative ideas,
          recommendations, and
          examples to use in your
          community. To download
          these brochures, visit
          www.epa.gov/smokefree/
          communitv.html.
       •  How can you use it? Learn from other
          communities' efforts when developing an
          outreach program in your community.

       Planning Guide for Pledge Events
       Bilingual - English and Spanish!
       •  What is this product? This CD-ROM is an
          essential component for  conducting a
          Smoke-free Home pledge
          event and for tracking
          pledges. It provides a host
          of tools to help you plan a
          community event,
          including: customizable
          event signs, pledge
          certificates, and pledge logs.
       •  How can you use it? Print and utilize the
          materials in the guide to help you
          conduct an effective pledge event in your
          community. Display the event signs, collect
          signatures with the pledge logs, and distribute
          certificates.
       English: Click here for the complete
               version of the Guide
       Spanish: Click here for the complete
               version of the Guide

       Smoke-free Homes Display Booth
       Bilingual - English and
       Spanish!
       •  What is this product?
          This 10x7.7' stand-
          alone display booth
          includes four
   graphics panels containing information on
   secondhand smoke and how to take the Smoke-
  free Home Pledge. Organizations may borrow the
   booth from EPA at no cost by calling the EPA's
   Indoor Environments Division at 202-343-9370.
•  How can you use it? Display the booth at
   community health fairs, family events, and
   pledge events to  distribute Smoke-free Homes
   materials and recruit people for the Smoke-free
   Home Pledge.

Smoke-free Homes  Banner
Bilingual - English and Spanish!
•  What is this product?  This 3'x6' colorful, eye-
   catching display banner promotes the Smoke-free
   Home Pledge, Hotline, and Web site.
   Organizations may
   borrow the banner
   from EPA at no
   cost by calling the
   EPA's Indoor
   Environments
   Division at
   202-343-9370.
•  How can you use it? Display the banner at local
   health fairs, pledge events, or other community
   gatherings to attract attention for your program.

Keep Your Home and Car Smoke-free
Placemat
Bilingual - English and Spanish!
«  What is this product? This Il"xl7" paper
   placemat (100 per pack) has a
   Smoke-free Homes
   message and
   information on the
   Smoke-free Home
   Pledge on the front
   for parents and a
   coloring activity on
   the back for
   children.
•  How can you use it? Distribute to schools,
   childcare centers, and during activities directly
   reaching parents and children.
                               TO rake the Pledge, Vitft www.epa.gov/SMokefree
                                                                                                            13

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Section 3: Resources for Outreach
                                                                       5«oke-free Ho«e$ (oMMurfty Action Kit
How to Take the Smoke-free Home
Pledge
Also available in Spanish!
•  What is this product? This
   8.5"xl 1" display sign explains
   EPA's Smoke-free Homes
   Program, the importance of
   taking the Smoke-free Home
   Pledge, and three ways
   individuals can take the Pledge.
•  How can you use it? Use this display sign to
   encourage people to take the Smoke-free Home
   Pledge at fairs, in health offices, and other venues
   where you collect pledges.
Click here for an English version of the sign
Click here for a Spanish version of the sign

Steps to Starting Your Smoke-free Home
Pledge Campaign
Also available in Spanish!              _,4T£^3.*J^,
•  What is this product? This       -^jj:r^~- ^
   8.5"xl 1" display sign describes
   the three basic steps for
   implementing a Smoke-free
   Home Pledge Campaign as well            ^ . •
   as some useful EPA products.
•  How can you use it? Display the sign at
   community fairs or training events to encourage
   other organizations or individuals to begin their
   own Smoke-free Home  Pledge Campaign.
Click here for an English version of the sign
Click here for a Spanish version of the sign
          "I found the most useful part of the
          Community Action Kit to be information on
          how to get posters, brochures, magnets, and
          other incentive materials, which we
          distributed during smoke-free homes
          presentations." Lori, County Heart Health
          Project, Missouri
                                                         Environmental Tobacco Smoke: A Health
                                                         Hazard to Children (Speaker's Kit CD-
                                                         ROM)
                                                         •   What is this product? This CD-ROM is designed
                                                            for pediatricians to help them educate their
                                                            patients (and the
                                                            public) regarding the
                                                            health effects of
                                                            secondhand smoke. It
                                                            includes a script, slide
                                                            show, and other
                                                            materials.
                                                         «   How can you use it?
                                                            Encourage your local
                                                            pediatricians to educate their patients (and the
                                                            community) about secondhand smoke by
                                                            providing them with a  copy of the Speaker's Kit.

                                                         Smoke-free Homes Program Graphics
                                                         •   What is this product? This Microsoft Word
                                                            document contains many of the graphics and
                                                            logos used in EPA's Smoke-free Homes products
                                                            and resources.
                                                         •   How can you use it?  Program graphics can be
                                                            used to customize your program materials and
                                                            create a consistent look for your program. Right-
                                                            click your mouse on a graphic to save it and use
                                                            it in your program materials.
                                                         Click here for graphics to use in your program
                                                         materials
                                                         «   For information on including the official EPA
                                                            logo when designing your program materials,
                                                            please contact the EPA's Indoor Environments
                                                            Division at 202-343-9370.
                                TO order 5*oke-free  Howe* progra* Materials,
                                        Call  lAQ INFO  at  1-800-438-4318
                                                                                                   14

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  Section 3: Resources for Outreach
                     5«oke-free Ho«e$ (oMMurfty Action Kit
         EPA's Asthma Products
         EPA's Smoke-free Homes Program also educates
         parents of children with asthma about the links
         between secondhand smoke and increased asthma
         attacks. The following are a few of the asthma
         resources available to use in your smoke-free homes
         program. For more EPA asthma resources and
         information, visit: www.epa.gov/asthma.

         Help Your Child Gain Control Over
         Asthma
         •  What is this product? This low-literacy asthma
            management guide
                                     @             m
                                     Help Your Child Gain Control Ov«
                                        Asthma
   provides tips on
   managing asthma,
   minimizing exposure to
   asthma triggers, and
   helpful visuals
   displaying how to
   implement the
   suggested tips.
•  How can you use it? Provide copies to local
   health clinics, daycare providers, Head Start
   centers, and distribute at health fairs or other
   Smoke-free Homes events and activities.

Dusty  The Asthma Goldfish and His
Asthma Triggers Funbook
Also available in Spanish!
•  What is this product? This fun-filled educational
   booklet contains puzzles,
   games, and other activities
   designed to help parents and
   children learn more about
   asthma and identify and
   manage their asthma triggers.
•  How can you use it? Distribute
   copies of the Funbook to
   school nurses, health clinics,
   pediatricians' offices, Head Start centers, WIC
   facilities, and other locations serving young
   children and parents.
                                         KMEQGK
Clearing the Air: 10 Steps to Making
Your Home Asthma-Friendly
Also available in Spanish!
•  What is this product? This one-page, step-by-step
   guide provides
   helpful hints for
   comprehensive
   asthma
   management, including tips to reduce asthma
   triggers (like secondhand smoke) in the home.
•  How can you use it? Distribute at pledge events
   and provide copies to local pediatricians, clinics,
   hospitals, and childcare centers; provide copies to
   libraries, community centers, schools, and other
   family places.

Asthma Facts
Also available in Spanish!
•  What is this product? This fact sheet highlights
   the growing
   asthma problem
   among children
   and addresses
   some of the
   environmental triggers and concerns related to
   asthma management.
•  How can you use it? Provide copies to local
   health care providers, schools, daycares, and other
   family places.
   "EPA's Community Action Kit was an
   invaluable resource for us and was user-
   friendly. The most useful aspects of the Kit
   for us were the action steps, PowerPoint
   slides, posters, and the presentation and
   layout of the materials in the Kit." Kaysie,
   Tobacco Education and Prevention Partnership,
   Colorado
 >«*t-frtt Ito-tiprojr*
f>ro£»*l at Mflrtj lArti * IU~>
                                 TO rake  the Pledge, Vitft www.epa.gov/SMokefree
                                                  15

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  Section 3: Resources for Outreach
                                          5«oke-free Ho«e$ (oMMurfty Action Kit
        What Additional
        Resources  Are
        Available?
        In addition to the EPA products listed above, other
        resources are available that provide background
        information and support for your outreach efforts,
        including:

        Technical  Studies and Reports

        Respiratory Health Effects of Passive
        Smoking, U.S. Environmental Protection
        Agency, 1992
        •  Key Finding: Environmental tobacco smoke
           (ETS) exposure in children increases the risk of
           lower respiratory tract infections (e.g., bronchitis
           and pneumonia) and the prevalence of fluid in
           the ear, a sign of chronic middle ear disease.
        •  Key Finding: ETS exposure in children increases
           the frequency of episodes and the severity of
           symptoms in children with asthma and is a risk
           factor in new cases of asthma.
        •  To view the whole report, visit:
           www.epa.gov/nceawwwl/ets/etsindex.htm.

        Health Effects of Exposure to
        Environmental Tobacco Smoke,
        California Environmental Protection
        Agency, 1997
        •  Key Finding: ETS exposure in children can
           exacerbate asthma and affect lung growth and
           development.
        •  Key Finding: Chronic respiratory symptoms such
           as cough, phlegm, and wheezing are associated
           with parental smoking.
        •  To view the whole report, visit:
           www.oehha.org/air/environmental tobacco/
           index.html.
                       Video

                       Poisoning Your Children:  The Perils of
                       Secondhand Smoke  (Video), American
                       Academy of Otolaryngology - Head and
                       Neck  Surgery
                       •  This 12-minute video presents dramatic statistics
                         on the harmful effects of secondhand smoke on
                         children. Speakers stress that infants and children
                         are at most risk because of possible damage to
                         developing organs.
                       •  Limited copies of the video are available by calling
                         the IAQINFO Clearinghouse at 1-800-438-4318.

                       Customizable Documents
                       Below are a number of customizable documents in
                       Microsoft Word that you can edit and use to support
                       your outreach efforts.

                       Customizable Proclamation
                       Use this customizable proclamation to help your
                       mayor, county executive, or governor recognize the
                       dangers associated with secondhand smoke and to
                       encourage citizens to take the Smoke-free Home Pledge.
                       Click here for a customizable proclamation

                       Customizable Letters
                       Many organizations in your community are a natural
                       ally for your Smoke-free Homes efforts. Often, an
                       introductory letter to a community group, hospital,
                       childcare center, or health maintenance organization
                       will open the door to a successful partnership.
                       Click here for customizable letters

                       Customizable Fact Sheet
                       This two-page fact sheet details some of the primary
                       health concerns associated with secondhand smoke and
                       highlights key findings in EPA research studies. You
                       can adapt this fact sheet to help educate your target
                       audience. For example, include local statistics on
                       tobacco use and local contact information. Distribute
                       fact sheets at events, leave in offices, schools, and
                       clinics, or distribute in community mailings.
                       Click here for a customizable fact sheet on secondhand
                       smoke
Projr*« * nojrt! t&rtS * »~
TO order 5*oke-free Howe* program Materials,
       Call  lAQ  INFO at 1-800-438-4318
                                                                                                     16

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 Section 4: ordering and Contact inforwation
                5«oke-free Howej (owwunity Action Kit
       Section  4: ordering and  Contact
       information
       How to Order EPA
       Products
       The Smoke-free Homes Program products detailed in
       Section 3 are available to your program free of
       charge. When ordering printed materials, be sure to
       include the EPA publication number for each
       product. To obtain publication numbers, please
       visit: www.epa.gov/smokefree/publications.html.

       To order, contact one of the following sources:

       Indoor Air Quality Information
       Clearinghouse (IAQ INFO)
       Mailorders: P.O. Box 37133
                 Washington, DC 20013-7133
       Phone Orders: (800) 438-4318 (long distance) or
                 (703) 356-4020 (local area)
       Fax Orders:  (703)356-5386
       Email Orders: iaqinfo@aol.com

       U.S. EPA National Service Center for
       Environmental Publications  (NSCEP)
       Mail Orders: P.O. Box 42419
                 Cincinnati, OH 42419
       Phone Orders: (800)490-9198
       Fax Orders:  (513)489-8695
       Web Orders: www.epa.gov/ncepihom/
                 ordering.htm
       Email Orders: ncepimal@one.net

       U.S. EPA Smoke-free Home Pledge
       Hotline
       Phone Orders: 1-866-SMOKE-FREE
                 (1-866-766-5337)
Contact
Information
The following organizations can provide you with
additional information and assistance in establishing
and promoting your Smoke-free Homes Program:

U.S. Environmental Protection Agency
Indoor Environments Division
1200 Pennsylvania Ave., NW (6604J)
Washington, DC 20460
Phone: (202) 343-9370
www.epa.gov/smokefree/

U.S. EPA Smoke-free Home Pledge
Hotline
1-866-SMOKE-FREE
(1-866-766-5337)
                         TO rake the Pledge, Vitft www.epa.gov/Swokefree
Projr*« * nojrt! t&rtS * »~
                                                                                    17

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  Section 4: ordering and Contact inforwation
                    Swoke-free HoMe$ (owwunity Action Kit
         U.S. Environmental Protection Agency
         Regional Offices
         (also consider contacting your state environmental
         protection office)

         EPA Region 1 (CT. MA. ME. NH. RI. VT)
         1 Congress Street, Suite 1100 (CAP)
         Boston, MA 02114-2023
         Phone:(617)918-1639

         EPA Region 2 (NY. NT. PR. VI)
         290 Broadway (MC R2DEPDIV)
         28th Floor
         New York, NY 10007-1866
         Phone: (212) 637-4013

         EPA Region 3 (DC. DE. MD. PA. VA. WV)
         1650 Arch Street (3PM52)
         Philadelphia, PA 19103-2029
         Phone:(215)814-2185

         EPA Region 4 (AL. FL. GA. KY MS. NC. SC. TN)
         61  Forsyth Street SW
         Atlanta, GA 30303-3104
         Phone: (404) 562-9143

         EPA Region 5 (IL. IN. MI.  M. OH. WI)
         77 W. Jackson Boulevard
         (MCAE-17J)
         Chicago, IL 60604-3590
         Region 5 Environmental Hotline: (312) 886-7901

         EPA Region 6 (AR. LA. MN. OK. TX)
         1445 Ross Avenue, Suite 1200 (6 PD-T)
         Dallas, TX 75202-2733
         Phone: (214) 665-7547

         EPA Region 7 (IA. KS. MO. NE)
         901 N. 5th Street  (MC ARTD/RALI)
         Kansas City, KS 66101
         Phone: (913) 551-7391

         EPA Region 8 (CO. MT. ND. SD. UT. WY)
         999 18th Street, Suite 300 (MC 8P-AR)
         Denver, CO 80202-2466
         Phone: (404) 488-5705
EPA Region 9 (AZ. CA. Guam. HI. NV)
75 Hawthorne Street (MC AIR-6)
San Francisco, CA 94105
Phone:(415)947-4192

EPA Region 10 (AK. ID. OR. WA)
1200 Sixth Avenue (MC OAQ-107)
Seattle, WA 98101-9797
Phone: (206) 553-4273

State  Departments of Public Health
(also consider contacting your local and state health
departments)
Alabama:

Alaska:

Arizona:

Arkansas:

California:

Colorado:

Connecticut:

Delaware:
www.adph.org

http: //health, hss. state, ak. us/dph

www.azdhs.gov/

www.healthyarkansas.com

www.dhs.ca.gov

www. cdphe. state, co. us

www.dph.state.ct.us

www. state, de. us/dhss/dph
District of Columbia:  http://dchealth.dc.gov
Florida:

Georgia:

Hawaii:

Idaho:

Illinois:

Indiana:

Iowa:

Kansas:

Kentucky:

Louisiana:


Maine:
www.doh.state.fl.us

http: //health, state.ga. us

www.hawaii.gov/doh

www.idahohealth.org

www.idph.state.il.us

www.in.gov/isdh

www.idph.state.ia.us

www. kdheks. gov

http://chfs.ky.gov

www.dhh.louisiana.gov/offices/
?ID=79

www.state.me. us/dhs/boh
Projrw * HoJW! UtrtS * »~
                                 TO order 5*oke-free Howe* program Materials,
                                         (a|| lAQ INFO at 1-800-438-4318
                                                18

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  Section 4: ordering and Contact inforwation
                                                      5«oke-free Howej (owwunity Action Kit
          Maryland:



          Massachusetts:



          Michigan:



          Minnesota:



          Mississippi:



          Missouri:



          Montana:



          Nebraska:



          Nevada:



          New Hampshire:



          New Jersey:



          New Mexico:



          New York:



          North Carolina:



          North Dakota:



          Ohio:



          Oklahoma:



          Oregon:



          Pennsylvania:



          Puerto Rico:



          Rhode Island:



          South Carolina:



          South Dakota:



          Tennessee:



          Texas:



          Utah:



          Vermont:



          U.S.Virgin Islands:



          Virginia:
www.dhmh.state.md.us/



www.state.ma. us/dph



www.michigan.gov/mdch



www.health.state.mn.us



www.msdh.state.ms.us



www.dhss.mo.gov



www. dphhs. state, mt.us



www.hhs.state.ne.us/



http: //health2k. state, nv. us/



www.dhhs.state.nh.us



www. state, nj. us/health/



www.health.state.nm.us



www.health.state.ny.us



www.ncpublichealth.com



www.health. state, nd. us/



www.odh.state.oh.us/



www.health.state.ok.us/



http://oregon.gov/DHS/ph/



www.health.state.pa.us



www.salud.gov.pr



www.health.state.ri.us



www.scdhec.net/



www.state.sd. us/doh



www. state, tn. us/health



www.tdh.state.tx.us



http://health.utah.gov



www.healthyvermonters.info



www.usvi.org/health



www.vdh.state.va.us
Washington:



West Virginia:



Wisconsin:



Wyoming:
www.doh.wa.gov



www.wvdhhr.org/bph



www.dhfs.state.wi.us



http://wdhfs.state.wy.us
                                   TO rake  the Pledge,  Vitft www.epa.gov/Swokefree
Projr*« * nojrt! t&rtS * »~
                                                                                                                   19

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