SmartWay® Brand  Definition
SmartWay  is an innovative brand that symbolizes environmentally cleaner and more
efficient transportation options that reduce greenhouse gases and improve air quality.

In a nutshell, SmartWay means "cleaner, more fuel efficient transportation choices".

In its simplest form, the SmartWay brand identifies products and services that reduce
transportation-related emissions.  However, the impact of the brand is much greater as
the SmartWay brand signifies a partnership among government, business and
consumers to protect our environment, reduce fuel consumption, and improve our air
quality for future generations.

All of EPA SmartWay transportation programs result in significant, measurable air quality
and/or greenhouse gas improvements while maintaining or improving current levels of
other emissions and/or pollutants.

EPA believes the quality of the environment is everyone's responsibility; therefore,
SmartWay is positioned as a choice that can make a difference for the environment.

SmartWay embodies:

    •   Significant, measurable air quality and/or greenhouse gas improvements while
       maintaining or improving current levels of other emissions and/or pollutants
    •   A proven mechanism to quantify benefits
    •   A verifiable reporting mechanism
    •   A partnership agreement
    •   An education requirement that connects the brand with its environmental benefits

SmartWay partners that demonstrate superior environmental performance can
showcase that status as SmartWay Transport Partners using the official SmartWay
Transport Partner logo. Specifically, SmartWay shippers that move the majority of their
freight with SmartWay Transport carriers are eligible to use the SmartWay Transport
Partner logo. Earning the right to use this logo tells the world that your company is
among the "greenest" in freight transport, as recognized by the US EPA.

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