&EPA
United States
Environmental Protection
Agency
         The EMPACT Collection
           Environmental Monitoring for Public Access
                & Community Tracking

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 United States
 Environmental Protection
 Agency
 Providing Timely Drinking
 Water and Source Water
 Quality Information to You
 Community
 Des Moines Wat
 Works' Project
  E M  P A  C  T
Environmental Monitoring for Public Access

     & Community Tracking

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DISCLAIMER


This document has been reviewed by the U.S. Environmental Protection Agency (EPA) and approved for
publication. Mention of trade names or commercial products does not constitute endorsement or recom-
mendation of their use.

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                                      1/006
                                    April
Providing Timely Drinking Water
    and Source Water Quality
Information to Your Community
         Des Moines Water
           Works'  Project
                         Laboratory

           Office of

          U. S. Environmental Protection Agency
              Cincinnati, Ohio
              /-r—^ Recycled/Recyclable
              C// 7- Printed with vegetable-based ink on
             7 \ 4\) paper that contains a minimum of
             \ \(/ ^°'/0 Post"consumer f'ber content
              —'\-^ processed chlorine free.

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ACKNOWLEDGMENTS
The development of this handbook was managed by Scott Hedges (U.S. Environmental Protection Agency,
Office of Research and Development, National Risk Management Research Laboratory) with the support of
ERG, Inc., an EPA contractor. Technical guidance was provided by the Des Moines Water Works (DMWW)
staff, EPA's Office of Water, and EPA Region 7. EPA and DMWW would like to thank the following people
and organizations for their substantial contributions to the contents of this handbook:

       Mitch Basefsky Tucson Water
       Pat Bruner, Des Moines Water Works
       Bob Dunlevy, EPA  Region 7
       Vince Dwyer, Des Moines Water Works
       Ron Hunsinger, East Bay Municipal Utility District
       Julie Hutchins Cairn, Seattle Public Utilities
       Bruce Macler, EPA  Region 9
       Dan Quintanar, Tucson Water
       Carl Reeverts, EPA  Office of Ground Water and Drinking Water
       Dave Scharf, Des Moines Water Works
       Carrie Sears, Des Moines Water Works
       Connie Steffen, Des Moines Water Works

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CONTENTS


       Acknowledgments	ii
       Foreword	iii

1 .  INTRODUCTION	1
       1.1 What Do Water Utilities Do?	2
       1.2 Why Is It Important to Communicate Timely Drinking Water and Source Water
          Quality Information to the Public?	3
       1.3 Des Moines Water Works' EMPACT Project	4

2.  How  TO  USE THIS  HANDBOOK	5
3.  WATER  QUALITY MONITORING—AN  OVERVIEW	7
       3.1 Introduction to Water Quality Monitoring	8
       3-2 Regulation of Drinking Water	8
       3-3 Source Water  	14

4.  DES MOINES  WATER  WORKS	17
       4.1 Overview of DMWW Operations	17
       4.2 Support Programs and Systems	19

5.  DMWW's EMPACT  PROJECT	27
       5.1 DMWW's EMPACT Project Phases	27
       5.2 DMWW's EMPACT Project Web Site	33

6.  COMMUNICATING  DRINKING WATER AND  SOURCE
       WATER  QUALITY  INFORMATION	41
       6.1 Outreach Plan	41
       6.2 Outreach Products	42
       6.3 Distribution and Feedback	44

APPENDIX  A  DMWW  DUTREACH MATERIALS	47
APPENDIX  B  GLOSSARY  OF TERMS	59
APPENDIX  C  TUCSON  WATER'S  EMPACT  WATER
                  QUALITY  PROJECT	65
APPENDIX  D  C DM M u N i CATI ON s/D UTREACH
                  PLANNING  AND  RESOURCES                           67
                                                                                                  in

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       FOREWORD


      The Technology Transfer and Support Division of the EPA Office of Research and Development's (ORD's)
      National Risk Management Research Laboratory initiated the development of this handbook to help inter-
      ested communities, particularly those with medium and large public water systems, learn more about the Des
      Moines Water Works (DMWW) EMPACT project. DMWWs EMPACT project provides Des Moines met-
      ropolitan community residents with timely information about the factors that affect their drinking water
      supply. ORD, working with DMWW, produced this handbook to transfer the lessons learned from the proj-
      ect and reduce the resources needed to implement similar projects in other communities.
      You can order copies of this  handbook (both print and CD-ROM versions) online at ORD's Technology
      Transfer Web site at http://www.epa.gov/ttbnrmrl. You can also download a PDF version of the handbook from
      this site. In addition, you can  order print and CD-ROM versions of the handbook by contacting either ORD
      Publications or the Office of Water Resource Center at:


             EPA ORD Publications
             26 W Martin Luther  King Dr.
             Cincinnati, OH 45268-0001
             EPA NSCEP Toll  free: 800-490-9198
             EPA NSCEP Local: 513-489-8190
             EPA Office of Water Resource Center (RC 4100)
             1200 Pennsylvania Avenue, NW
             Washington, D.C. 20460
             Phone: 202-260-7786
             E-mail: center.water-resource@epa.gov

      Please make sure you include the title of the handbook and the EPA document number in your request

      We hope that you find this handbook worthwhile, informative, and easy to use.
IV

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                             1
INTRODUCTION
Would residents in your community have trouble answering
these types of questions:
    •  How safe is your drinking water today?

    •  How healthy are the watersheds in and around
       your community?
    •  Could simple changes in your lifestyle help
       improve water quality in your area?
    •  How would you measure these improvements,
       and what would they mean to you and your
       family?

If so, your water utility and the community residents it serves would benefit from a project that
uses new and innovative methods and technologies to  deliver timely, accurate, and under-
standable information about the quality of drinking water and source water in your area.

This handbook has been designed with this goal in mind:
    To show you how one water utility—the Des Moines Water Works (DMWW)—
    is implementing a project  to provide timely drinking water and  source  water
    quality information to the Des Moines metropolitan community.
The handbook provides a detailed case study of DMWW's project to encourage medium
and large water utilities (or communities responsible for supplying drinking water) to con-
sider adopting  strategies for delivering  timely data to the public.  Although small water
systems and communities not subject to federal drinking water regulations are not likely to
have the resources to implement such a project, these entities may also find some portions
of this handbook valuable.
                        ABOUT THE EMPACT PROGRAM

 This handbook was developed by the U.S. Environmental Protection Agency's (EPA's)
 EMPACT program. EPA created EMPACT (Environmental Monitoring for Public Access and
 Community Tracking) in 1997- The program is now administered by EPA's Office of
 Environmental Information.

 The EMPACT program promotes new and innovative approaches to collecting, managing,
 and communicating environmental information to the public. Working with communities in
 156 of the largest metropolitan areas across the country, the program takes advantage of new
 technologies to provide community members with timely, accurate, and understandable
 environmental information they can use to make informed, day-to-day decisions about their
 lives. EMPACT projects cover a wide range of environmental issues, including water quality,
 ground water  contamination, smog, ultraviolet radiation, and overall ecosystem quality. To
 learn more, visit EPA's EMPACT Web site at http://www.epa.gov/'empact.
                                                                           1  INTRODUCTION

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           1.1      WHAT   Da  WATER  UTILITIES  Da?
          Water utilities are responsible for producing drinking water of consistently high quality for
          their consumers. EPA and the states develop and enforce standards to protect the quality of
          drinking water, and water utilities must meet these standards. Producing high quality drink-
          ing water ideally follows an approach with multiple barriers to  prevent  contaminants from
          reaching consumers. The earliest possible barrier (i.e., the most ideal barrier) is watershed and
          wellhead protection, which ensures that contaminants do not enter source water. Therefore,
          strong environmental stewardship is an essential element of drinking water supply.


                              DRINKING WATER VS. SOURCE WATER

           When  considering the responsibilities of water utilities, it is very important to distinguish
           between drinking water and source water:

           Drinking water is water that is conveyed to residences and businesses from  a public water
           system. Typically, this water is treated by a water utility to make it  potable. Drinking water is
           sometimes referred  to as finished water.

           Source water (i.e., raw water) is ambient water that is accessed by water utilities  to treat for
           distribution as drinking water. Source water can originate in  either a surface source (such as a
           lake, river, or reservoir) or a subsurface source (such as a well).


          Water utilities collect and analyze drinking water and source water quality data to facilitate
          the following:

              •    Produce and deliver high quality water.

              •    Assure consumers and regulators that drinking water is of high quality.

              •    Continue to improve the quality of drinking water through research.

          Water utilities are challenged every day. The regulatory environment is changing. Science
          is also changing, as is our knowledge of water quality and how it impacts consumers and
          the environment is  changing. Water utilities continually strive to improve the performance
          of their treatment and distribution systems, make improvements to meet new challenges,
          and communicate with consumers in an honest and timely manner.


                             THE WATER DATA AND TOOLS PROJECTS

           DMWW's EMPACT project is one of four Time-Critical Water Data and Tools Projects. These
           projects were formed through a partnership between the EMPACT program and EPA's Office
           of Water. Through  case studies of these four unique projects, the Water Data and Tools
           initiative is designed to demonstrate local capability to collect and  communicate water quality
           data that are meaningful, defensible, and easily accessible, and build a framework to
           encourage other communities to do the same through technology transfer and outreach.
1 INTRODUCTION

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                     WATER DATA AND TOOLS PROJECTS
   Project
Locations
Web site
Data and Tools
   Chesapeake Bay  Baltimore, MD     http://mddnr.chesapeakebay.net/empact   Water quality in
                 Washington, DC



  Jefferson Parish   New Orleans, LA   http://www.jeffparish.net
   Ohio Pviver
   Des Moines
Cincinnati, OH    http://www.orsanco.org/empact
Louiseville, KY
Pittsburgh, PA
Des Moines, IA
http://www. dmww. com/empact
support of
Pfiesteria surveil
lance

Freshwater diver-
sions and algal
blooms

Swimming and
fishing conditions


Drinking water
and source water
quality
Visit http://www.epa.gov/surf2/empact/tools.htmlfor more information on the EMPACT Water Data
and Tools Projects.

 1.2     WHY  is  IT  IMPORTANT  TO  COMMUNICATE
           TIMELY  DRINKING  WATER  AND  SOURCE
           WATER  QUALITY  INFORMATION  TO  THE
           PUBLIC?
All members of a community have a right to know about the current quality of their drink-
ing water because drinking water quality affects public health. The need to provide timely
drinking water quality data is most urgent when these data indicate an acute result that can
have immediate effects on a utility's customer population. Your efforts to provide your cus-
tomers with timely information on the quality  of their drinking water will build public
confidence in  your  utility's  ability  to  provide  safe,  healthy, reliable drinking water.
Businesses relying on consistently high-quality water to support a production process can
use timely water quality information to determine whether to maintain or modify their
processes. By disseminating these timely data on a Web site, you may reduce the number of
phone calls to your utility from consumers or manufacturers seeking specific water quality
test results.
From a human health perspective, the urgency for timely source water quality information
is typically less than that for drinking water quality information. However,  the timeliness
of source water quality information may be critical when  spills  or other environmental
emergencies occur in the watershed. The presentation of timely source water quality data
and trends on a Web site can inform and influence the behavior of residents in your water-
shed. This heightened public awareness would not only enable local residents and public
officials to make informed decisions about land use management and water conservation
measures, but would also encourage affected groups  to take a  larger and more proactive
role in instituting practices to restore  and preserve the quality of source waters.
                                                                             1 INTRODUCTION

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          1.3      DES  MOINES  WATER WORKS'  EMPACT
                    PROj ECT
         DMWW is the largest water utility in the state of Iowa.  Serving over 350,000 people,
         DMWW operates two major water treatment plants and pumps an average of 43 million
         gallons of water per day.
         In 1998, EPA's EMPACT program funded DMWW's EMPACT project, which provides
         Des Moines metropolitan community residents with timely information about the factors
         that affect their drinking water supply. DMWW's EMPACT project is broken into three
         phases:
             •   Phase I is the development of a data management  protocol, tools, and electronic
                links required to identify, manage, and deliver drinking water quality information
                to the project Web site.
             •   Phase II is the periodic collection, Web posting, and updating of source water
                quality information  collected from  selected monitoring sites within the Racoon
                River and Des Moines River watersheds.
             •   Phase III is the adaptation of the methods and tools developed for Phases I and II
                to existing urban runofif studies conducted by DMWW.
                      DMWW's  EMPACT project strives to encourage Des Moines residents, as
                      well as the entire watershed community, to assume a  larger role in restoring
                      and preserving the quality of source waters in the community. Project part-
                      ners include EPA's Office of Groundwater and Drinking Water (OGWDW),
                      EPA Region VII, the Iowa Department of Natural Resources, and the United
                      States Geological Survey (USGS).  You can visit DMWW's EMPACT proj-
                      ect Web site at http://www.dmww.com/empact.

                       1.3.1    PROJECT  COSTS
                      To plan, design, develop,  install,  and  implement the three phases of its
                      EMPACT project, DMWW incurred a total cost of approximately $245,000.
                      This cost should give you an idea of how much a comparable project might
                      cost your utility. However, every project that communicates timely informa-
                      tion about drinking water and source water quality is unique to its community.
                      Therefore, the cost of your project will also be unique.
1 INTRODUCTION

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                          Z
Haw To  USE  THIS  HANDBOOK
This handbook has been designed to show you how DMWW is implementing a project to
provide timely drinking water and source water quality information to the Des Moines
metropolitan community. The handbook intends  to encourage medium and large water
utilities (or communities responsible for supplying drinking water) to consider adopting
strategies for delivering timely data to the public. Although small water systems and com-
munities not subject to federal drinking water  regulations are not  likely to have the
resources to implement such a project, these entities may also find some portions of this
handbook valuable.
The handbook is organized into the following chapters:
    •   Chapter 3 presents an overview of water quality monitoring. Specifically, the chap-
       ter discusses the federal and state regulations and guidelines applicable to drinking
       water and source water. It also discusses typical methods used by water systems to
       collect  and disseminate information about drinking water and source water qual-
       ity. Chapter 3 is targeted toward readers who are not familiar with federal and state
       drinking water and source water regulations and guidelines. Therefore, water util-
       ity personnel are likely already familiar with the material presented in this chapter.
    •   Chapter 4 presents an overview of DMWW operations and discusses the key pro-
       grams and systems that support these operations. Specifically, the chapter discusses
       DMWWs sample collection/analysis program, data management system,  and
       communications/outreach program. It also discusses the integrated collection of
       software and hardware components that further
       supports DMWW's operations. This chapter is
       targeted toward all readers.
                  &EPA
       Chapter  5 presents  a  detailed case  study  of
       DMWW's EMPACT  project. The  chapter
       describes the three project phases in detail and
       discusses  the  EMPACT  project  area  on
       DMWW's Web site. This chapter is targeted
       toward all readers.
       Chapter  6   focuses  on   communications
       and outreach.  The chapter discusses  many  of
       DMWW's communication/outreach efforts.
       Chapter 6 is targeted toward personnel tasked
       with implementing an outreach plan.
       Appendix   A   contains   brochures   and
       pamphlets related to DMWW's communica-
       tion/outreach  plan,  including a  Consumer
       Confidence  Report.  These materials are dis-
       cussed in Chapter 6.
       Appendix B presents a glossary of terms used in
       the handbook. This glossary is  targeted toward
       all readers.
                          Providing Timely Drinking
                          Water and Source Water
                          Quality Information to Your
                          Community
                          Des Moines
                          Works' Projec
                                                      2  Haw Ta USE THIS HANDBOOK

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             •   Appendix C presents a brief case study of the EMPACT Water Quality Project
                 implemented at the Water Quality Division of Tucson Water in Tucson, Arizona.
                 This appendix is targeted toward all readers.

             •   Appendix D presents general guidance on creating a comprehensive outreach plan
                 and provides a list of resources for presenting water quality information to the pub-
                 lic.  This appendix is targeted toward  personnel tasked with implementing an
                 outreach plan.

          Throughout this handbook, you will find lessons learned and  success stories  related to
          DMWWs EMPACT project. You will also find references to  supplementary information
          sources, such as Web sites, guidance documents, and other written materials that will pro-
          vide you with a greater level of detail.
2 Haw Ta USE THIS HANDBOOK

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                 3
WATER   QUALITY   MONITORING
AN   OVERVIEW
All water-even from the healthiest rivers and lakes-contains naturally occurring substances
from the soil, surrounding vegetation and wildlife, and biological, physical, and chemical
processes. Some water sources may be contaminated by man-made chemicals or the by-
products of industrial processes.  The purpose  of water quality monitoring is to
measure the presence and  quantity of these constituents or parameters in water.
This chapter introduces the concept and measurement of water quality from the
perspective of drinking water utilities and discusses some  of the regulations and
guidelines that public water systems must follow to protect water quality.

Section 3.1 provides a general introduction to the concept of drinking water and
source water quality monitoring related to drinking water utilities. Sections 3.2 and
3.3 discuss the federal and state regulations and guidelines that public water sys-
tems  must follow to  protect the quality  of drinking water and source water,
respectively. These sections also introduce the water quality monitoring and com-
munication requirements associated with these regulations and guidelines.
                                TO LEARN MORE

  To learn more about water quality, consult the following references and Web sites:

  •  EPA's Water Projects and Programs page at:
    http://www.epa.gov/epahome/waterpgram.htm.

  •  EPA's Office of Ground Water and Drinking Water (OGWDW) site at:
    http://www. epa.gov/safewater/.

  •  Drinking Water: Past, Present, and Future. USEPA/OW, February 2000,
    EPA816-F-00-002.

  •  National Library of Medicine drinking water page at:
    http://www. nlm. nih.gov/medlineplus/drinkingwater. html.

  •  The National Agricultural Library Water Quality Information Center site at:
    httpil/www. nal. usda.gov/wqic.

  •  For questions about drinking water requirements under the Safe Drinking Water Act
    (SDWA), contact the Safe Drinking Water Hotline at (800) 426-4791 or via e-mail at
    hotline-sdwa @efet.gov.

  •  See Appendix  D for additional references.
                                         13 WATER QUALITY  MONITORING—AN  OVERVIEW

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          3.1     INTRODUCTION  TO  WATER   QUALITY
                    M ONITORING
          The quality of water affects how we are able to use it; conversely, the way we use our water
          can affect its overall quality. The federal government, states, and localities are all involved
          in the regulation, monitoring, and control of our nation's waters to protect the quality of
          water for its intended use. Therefore, it is important to distinguish between the quality of
          drinking water and the quality of source water.


                                      PUBLIC WATER SYSTEMS

           There are approximately 170,000 public water systems in the United States. EPA classifies
           these water systems according to the number of people they serve, the source of their water,
           and whether they serve the same people year-round or on an occasional basis. Public water
           systems, which may be either publicly or privately owned, provide water for human
           consumption through pipes or other constructed conveyances to at least 15 service connections
           or serve an average of at least 25 people for at least 60 days per year.  EPA has defined three
           types of public water systems:

           Community Water System: A public water system that  supplies water to the same population
           year-round. For example, the water system operated  by DMWW (a water utility) is considered
           a community water system. There are approximately 54,000 community water systems
           operated in the United States.

           Non-Transient Non-Community Water System: A public water system that regularly supplies
           water to at least 25 of the same people for at least six months per year,  but not year-round.
           Some examples are water systems at  schools, factories, office buildings,  and hospitals. There are
           approximately 20,000 non-transient non-community water systems operated in the United
           States.

           Transient Non-Community Water System:  A public water system that provides water to at
           least 25 people per day in a place such as a gas station or campground where people do not
           remain for long periods of time. There are approximately 93,000 transient non-community
           water systems operated in the United States.


          The federal and state  regulations and guidelines  designed to protect the quality of these
          waters are discussed in the following sections.

          3.2    REGULATION  OF  DRINKING  WATER
          Federal  regulation of drinking water quality began in 1914, when the U.S. Public Health
          Service set standards for certain disease-causing microbes. Today, water quality is protected
          by a variety of different regulations and guidelines.

          Through the Safe Drinking Water Act (SDWA)  established in 1974 and revised in 1986
          and 1996, Congress authorized EPA to set enforceable health standards  and required pub-
          lic notification of water utility violations and  annual  customer reports on contaminants
          found in drinking water. Under the authority of the SDWA, EPA sets standards for approx-
          imately 90 contaminants in drinking water. Currently, standards are set for the following:

              •   Microorganisms, including (but not limited to) Cryptosporidium, Giardia lamblia,
                  Legionella,  total coliforms (including  fecal coliform and E.  colt),  and  viruses.
                  Although some of these contaminants occur naturally in  the environment, most
13 WATER  QUALITY MONITORING—AN OVERVIEW

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       originate in human and animal fecal waste. Many of these contaminants can cause
       gastrointestinal illness if ingested. Legionella can cause Legionnaire's disease.

    •   Disinfectants  and  disinfection  byproducts,  including  (but  not  limited  to)
       bromate,  chloramines, chlorine, chlorine dioxide, chlorite, haloacetic acids, and
       total trihalomethanes. These contaminants are either water additives used to control
       microbes or byproducts of the disinfection process. Potential health effects vary with
       each contaminant;  they range from eye/nose  irritation, stomach discomfort, and
       anemia to liver, kidney, and nervous system effects and the increased risk of cancer.

    •   Inorganic chemicals, including antimony,  arsenic, asbestos,  barium, beryllium,
       cadmium, chromium, copper, cyanide, fluoride, lead, mercury, nitrate, nitrite, sele-
       nium, and  thallium. These contaminants  originate from a  variety  of different
       sources, including (but not limited to) discharges from industrial processes, erosion
       of natural deposits, corrosion  of pipes, and  runoff.  Potential health effects  are
       specific to each contaminant; they can include circulatory system problems, skin
       damage, intestinal polyps and lesions, increased blood pressure, kidney damage,
       nerve damage, thyroid problems, bone disease, and the increased risk of cancer.
    •   Various organic chemicals. As  with the inorganic chemicals,  these contaminants
       originate  from a variety of different sources,  including (but not limited to) dis-
       charges from industrial processes, agricultural  and municipal runoff, and leaching
       from pipes. Potential  health effects are specific to each contaminant; they can
       include kidney, liver, immune system, nervous system, circulatory system, and gas-
       trointestinal problems, reproductive difficulties, anemia, and the increased risk of
       cancer.

    •   Radionuclides, including alpha particles, beta particles and photon emitters, Radium
       226 and Radium 228, and uranium. These contaminants may originate through the
       erosion and decay of natural  and man-made deposits. If ingested, they may
       potentially increase the risks of cancer. Uranium may also cause kidney toxicity.
For each of these contaminants, EPA sets a legal limit, called a maximum contaminant level
(MCL), or requires a certain type of treatment. Water  utilities may not distribute drinking
water that doesn't meet these standards. Most states have been delegated the authority to
enforce the federal standards; state standards must be at least as strict as the fed-
eral standards.

National Primary Drinking Water Regulations are legally enforceable standards
that apply to public water systems. Primary standards protect public health by
limiting the levels of drinking water contaminants, including microorganisms,
disinfectants and  disinfection byproducts, inorganic chemicals, organic chemi-
cals, and radionuclides. You can visit http://www.epa.gov/safewater/mcl.html for
detailed  information  on the contaminants  regulated by national primary
drinking water regulations.

National Secondary Drinking Water Regulations are non-enforceable guidelines
regulating contaminants that may cause cosmetic effects (such as skin or tooth discoloration) or
aesthetic effects (such as taste, odor, or color) in drinking water. Examples of these contaminants
include  metals,  pH,  total   dissolved   solids,   odor,  and  color.   You  can  visit
http://www.epa.gov/safewater/mcl.htmlfov: detailed information on the  contaminants regu-
lated  by  national secondary  drinking  water regulations. Although EPA recommends
                                        13 WATER QUALITY MONITORING—AN  OVERVIEW

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                   secondary standards to public water systems, the Agency does not require that these sys-
                   tems comply.  States may, however,  choose to  adopt secondary  standards as enforceable
                   standards.

                                                   HEALTH EFFECTS

                    The health-related contaminants regulated by primary and secondary drinking water
                    regulations fall into  two groups according to the health effects they may cause:

                    Acute effects occur within hours or days of the time that a person consumes a contaminant.
                    People can suffer acute health effects from almost any contaminant if they are exposed to
                    extraordinarily high levels (as in the case of a spill). In drinking water, microbes such as
                    bacteria and viruses  are contaminants with the greatest chance of reaching levels high enough
                    to cause acute health effects. Most people's bodies  can fight off these microbial contaminants;
                    acute contaminants  typically don't have permanent effects. Nonetheless, when high levels
                    occur, acute contaminants can make people ill and may be dangerous or deadly for the very
                    young, the very old, or people with immune systems weakened by HIV/AIDS, chemotherapy,
                    steroid use, or other reasons.

                    Chronic effects occur  after people consume a contaminant at levels over EPA's safety standards
                    for many years. The drinking water contaminants  that can have chronic effects are chemicals
                    (such as disinfection by-products, solvents, and pesticides), radionuclides (such as radium), and
                    minerals (such as arsenic). Examples of the chronic effects of drinking water contaminants can
                    include cancer, liver or kidney problems, or reproductive difficulties.
                   3.2.1  MONITORING  DRINKING  WATER  QUALITY
                   Water utilities perform a wide range of water quality monitoring to meet several purposes.
                   First, water utilities routinely monitor and test public water systems to ensure compliance
                   with the more than 90 contaminants for which EPA has set national primary drinking
                   water regulations.  Second, water utilities must  also meet more stringent and additional
                   monitoring requirements set by the individual states. Finally, water utilities conduct other
                   routine monitoring as part of their day-to-day operations to ensure treatment effectiveness
                   and to ensure that finished water quality meets both health and aesthetic objectives. This
                   testing includes routine sampling as well as check sampling to confirm the results of any
                   problems  discovered during routine  sampling.  Monitoring locations and frequency are
                   based on the parameters being monitored and are specific to each water utility based on its
                   source water type, size, treatment process, and distribution system. Some drinking water
                   parameters are monitored constantly while others are monitored only every few years.
                   The table on the following page shows the major groups of contaminants and the minimum
                   testing frequency to comply with the monitoring requirements under EPA's national pri-
                   mary  drinking water regulations. If a problem is  detected, there  are immediate retesting
                   requirements that go into effect and strict instructions for how the  public is informed. The
                   retesting is continued until the water system can reliably demonstrate that it is free of prob-
                   lems.
10     13  WATER QUALITY MONITORING—AN  OVERVIEW

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 CONTAMINANT
MINIMUM MONITORING FREQUENCY
 Acute Contaminants
 Bacteria
For community water systems, samples are collected
throughout each monthly monitoring period, ranging from
1 sample per month to 480 samples per month depending on
the system size. For non-community water systems, sampling
is conducted once per quarter.
 Protozoa and Viruses
Continuous monitoring for turbidity and monthly
monitoring for total coliforms, as indicators.
 Nitrate/Nitrite
Quarterly sampling for surface water systems and annual
sampling for groundwater systems.
 Chronic Contaminants
 Volatile Organics  (e.g., benzene)
Quarterly sampling at each entry point into the water
system, reduced to annual (or less frequent) sampling if
no detects.
 Synthetic Organics (e.g., pesticides)
Quarterly sampling at each entry point into the water
system, reduced to annual (or less frequent) sampling if
no detects.
 Inorganics/Metals
For groundwater systems, sampling is conducted once
every 3 years. For surface water systems, sampling is
conducted annually.
 Lead and Copper
Annual sampling is required, with the number of sites
ranging from 5 to 100, based on the size of the system.
 Radionuclides
Four consecutive quarters of sampling during initial
annual compliance period; subsequent monitoring
frequency is reduced if levels are below the detection limit.
Sample Compliance Monitoring Schedule Required Under EPA Regulations.

3.2.2  PUBLIC  NOTIFICATION  OF  DRINKING  WATER
          Vl OLATION S
Federal regulations require that water utilities notify the people they serve when any violation of
a drinking water contaminant standard has occurred or any other situation has occurred that
may pose  a short-term risk to health. As utilities test their water, they may discover that levels of
certain contaminants are higher than federal or state standards. These conditions may occur due
to a change in local water conditions, heavy rainstorms, or an accidental spill of a hazardous sub-
stance. Water utilities  may  also fail to collect one or a series of their required samples  at the
scheduled interval. Any time a water utility fails to meet any EPA or state standards for drink-
ing water  (including missing required samples or collecting them late), the utility must inform
the people who drink the water.
                                          13  WATER QUALITY MONITORING—AN OVERVIEW
                                                                  11

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                 Depending on the severity of the situation, water utilities have from 24 hours to 1 year to
                 notify the people they serve of a violation. EPA specifies three categories, or tiers, of pub-
                 lic notification. For each tier, water utilities have different amounts of time to distribute the
                 notice and different ways to deliver the notice:
                 Immediate notice (Tier 1): Any time a situation creates the potential for immediate human
                 health impacts, water utilities have 24 hours to take whatever steps are necessary to notify
                 people who may drink the water. In these situations, water utilities must use mass media
                 outlets such as television and radio, post their notice in public places, or personally deliver
                 a notice to the people they serve.
                 Notice as soon as possible (Tier 2): Any time a water utility distributes water that hasn't
                 been treated properly or contains contaminants at levels that exceed EPA or state standards,
                 the utility must notify the people it serves as soon as possible, within 30  days of the viola-
                 tion as long as the situation does not pose an immediate risk to human health. The water
                 utility must provide notice through the mail or via hand delivery to residences and through
                 posting in conspicuous places for other persons served by the water system.
                 Annual Notice (Tier 3): When a water utility violates a drinking water standard  but the
                 violation does not have a  direct impact on human health (for example, failing to take a
                 required  sample on time), the utility has up  to 1 year to provide a notice of this situation
                 to the people it serves. This extra time gives  water utilities the opportunity to consolidate
                 these  notices and send  them with annual water  quality reports (Consumer Confidence
                 Reports,  described below).
                 Regardless of their tier classifications, all notices must include the following:
                     •   A description of the violation that occurred, including the potential health effects.
                     •   The population at risk and whether alternate water supplies should be used.

                     •   What the water utility is doing to correct the problem.
                     •   Actions consumers can take.
                     •   When the violation occurred and when the water utility expects it to be resolved.
                     •   How to contact the water utility for  more information.
                     •   Language encouraging broader distribution of the notice.

                 In addition to Tier  1 and Tier 2  notices, EPA requires that water utilities place annual
                 drinking water quality reports into  the hands of the people they serve. These reports, called
                 Consumer Confidence Reports (CCRs), enable consumers to make practical, knowledge-
                 able decisions about  their  health and their environment. Water utilities may enhance their
                 reports as they wish; however, each report must provide  consumers with  fundamental
                 information about their drinking water.

                 The first of these reports came out in 1999; water utilities  now publish reports by July 1
                 every year. CCRs are the centerpiece  of the  "right-to-know"  provisions in the  1996
                 Amendments to the  SDWA. The Amendments contain  several other provisions aimed at
                 improving public access to information about drinking water, including the annual public
                 water system compliance report and improved public notification in cases where drinking
                 water is not meeting a contaminant standard. You can read more  about these reports at
                 http://www.epa.gov/safewater/ccrl.html. In addition, examples of CCRs from DMWW are
                 included in Appendix A.
12     13 WATER  QUALITY MONITORING—AN  OVERVIEW

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              WHAT DETERMINES THE PUBLIC NOTIFICATION TIER?

The following violations, situations, or conditions require Tier 1, Tier 2, or Tier 3 notifications. For
more information on the Public Notification Rule, visit http://www.epa.gov/safewater/pn.html.

Tier 1

•  Fecal coliform violations; failure to test for fecal coliform after an initial total coliform sample tests
   positive.

•  Nitrate, nitrite, or total nitrate/nitrite maximum contaminant level (MCL) violation; failure to
   collect a confirmation sample.

•  Chlorine dioxide maximum residual disinfectant level (MRDL) violation in the distribution
   system; failure to collect required samples in the distribution system.

•  Exceedence of the maximum allowable turbidity level (if elevated to Tier 1 by the primacy agency).

•  Special notice for non-community water systems with nitrate exceedences between 10 mg/L and 20
   mg/L, where the system is allowed to exceed 10 mg/L by the primacy agency.

•  An outbreak of a waterborne disease or other waterborne emergency.

•  Other violations or situations determined by the primacy agency.

Tier 2

•  All MCL, MRDL, and treatment  technique violations, except where a Tier 1 notice is required.

•  Monitoring violations, if elevated  to Tier 2 by the primacy agency.

•  Failure to comply with variance and exemption conditions.

•  Turbidity consultation: When public water systems have a treatment technique violation resulting
   from a single exceedence of the maximum allowable turbidity limit or an MCL violation resulting
   from an exceedence of the 2-day turbidity limit, they must consult their primacy agency within 24
   hours. The primacy agency will then determine whether a Tier 1 notice is necessary. If consultation
   does not occur within 24 hours, the violation is automatically elevated to Tier  1.

Tier 3
•  Monitoring and testing procedure violations, unless the primacy agency elevates the violation to
   Tier 2.

•  Operation under a variance and exemption.

•  Special public notices such as a fluoride secondary maximum contaminant level (SMCL)
   exceedence or the availability of unregulated contaminant monitoring results.
                                            13  WATER  QUALITY  MONITORING—AN  OVERVIEW      13

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                                WHAT'S IN A CONSUMER CONFIDENCE REPORT?

                   CCRs must provide consumers with the following fundamental information about their
                   drinking water:

                   • Identification of the lake, river, aquifer, or other drinking water source.

                   • A brief summary of the susceptibility of the drinking water source to contamination based
                     on  the source water assessments that states are currently completing.

                   • Directions on how to get a copy of the water system's complete source water assessment.

                   • The level (or a range of levels) of any contaminant found in local drinking water along with
                     EPA's legal limit (MCL) for comparison.

                   • The likely source of that contaminant in the local drinking water supply.

                   • The potential health effects of any contaminant detected in violation of an EPA health
                     standard and a description of the utility's actions to restore safe drinking water.

                   • The compliance of the water system with other drinking water-related rules.

                   •  An educational statement for vulnerable populations about  avoiding Cryptosporidium.

                   • Educational information on nitrate, arsenic, or lead in areas  where these contaminants are
                     detected at levels greater than 50% of EPA's standard.

                   • Phone numbers for additional sources of information, including the water utility and
                     EPA's Safe Drinking Water Hotline (800-426-4791).
                  3.3      SOURCE  WATER
                               In contrast with drinking water, federal regulation of source water quality has
                               been less detailed and has allowed for more flexibility in the monitoring and
                               reporting of source water quality. While many states, water utilities, and local-
                               ities have watershed and  wellhead protection/management  programs, the
                               1996 SDWA Amendments placed a new focus on source water quality.  The
                               1996 Amendments  require states to  implement Source Water Assessment
                               Programs (SWAPs) to assess areas serving as drinking water sources and iden-
                               tify potential threats to these sources. You can read more about source water
                               assessments at http:llwww. epa.gov/safewater/protect/assessment. html.
                               By 2003, states are required to complete a source water assessment for every
                               public water system. Each SWAP will  be  uniquely tailored to state water
                               resources  and drinking water  priorities.  However, each assessment must
                               include four major elements:

                     •   A delineation  (or map) of the source water assessment area.
                     •   The potential  sources of contamination in the delineated area.
                     •   The susceptibility of the water supply to those  contamination sources.
                     •   Public release  of the assessment results.
                  State SWAPs have been reviewed and approved by EPA; states and localities are currently in
                  the process of developing source water assessments. These assessment reports will be  pro-
                  vided to the public in a variety of ways. Some states plan to convene public workshops, while
                  others will have copies available at public libraries, local government offices, or water  sup-
14
13 WATER  QUALITY MONITORING—AN OVERVIEW

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pliers. Many states also plan to post the assessment summaries on the Internet. In addition,
the results of the assessments will be included in the annual water quality reports that
community water systems are  required to prepare  for  the  people they serve.  You can
find links to  each  state's  drinking water  and  source water  protection pages  at
http:llwww. epa.gov/safewater/dwinfo. html.
In addition to the source water assessment requirements of the  SDWA Amendments, all
surface source waters are federally regulated by the Clean Water Act (CWA) and the rules
and regulations that have  been  developed  under that authority. The CWA impacts those
sources (both point sources and nonpoint sources) that contribute pollutants to the nation's
surface waters. Point sources are stationary locations  or fixed facilities from which pollu-
tants are discharged. Nonpoint sources  are diffuse sources of pollutants associated with
land use or groundwater flow. Examples include runoff from agriculture, forestry, or urban
activities.  You can learn more about the CWA and  all associated programs and require-
ments at http://www.epa.gov/ow.

3.3.1   MONITORING   SOURCE  WATER  QUALITY
Typically,  source water quality monitoring  is conducted by water utilities to determine the
quality of water feeding the water treatment system and adjust the treatment process based
on raw water  characteristics. In addition, many localities and water utilities conduct source
water monitoring  as part  of  their  watershed and wellhead  protection/management
programs.
Water utilities are not required  by the regulations under the Safe Drinking Water Act  to
provide source water quality monitoring results to either EPA or the public, but they may
choose to  do  so through program-specific outreach products, such as Web sites.
                                         13 WATER QUALITY  MONITORING—AN OVERVIEW     15

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                        CLEAN WATER ACT PROGRAMS THAT IMPACT SURFACE SOURCE
                                                    WATER QUALITY

                    The Water Quality Criteria and Standards Program. This program includes a compilation of
                    national recommended water quality criteria for the protection of aquatic life and human
                    health for approximately 150 pollutants. These criteria have been published pursuant to
                    Section 304(a) of the CWA and provide guidance for states and tribes to use in  adopting
                    water quality standards. These water quality criteria cover the following types: aquatic life,
                    biological, drinking water, human health, and nutrient. You can find out more about this
                    program at http://www.epa.gov/waterscience/standards.

                    The National Pollutant Discharge Elimination System (NPDES) Permitting Program. This
                    program requires that all point sources discharging pollutants into waters of the United States
                    obtain an NPDES permit. These permits implement water quality standards and effluent
                    limitations guidelines that have been developed for specific industrial categories. You can find
                    out more about this  program at http://www.epa.gov/owm/npdes.html.

                    Nonpoint source programs such as the Total Maximum  Daily Load (TMDL)  Program.
                    Under Section 303(d) of the CWA, states, territories, and authorized tribes are required to
                    develop lists  of impaired waters. These impaired waters do not meet water quality standards
                    that states, territories, and authorized tribes have set for them, even after point sources have
                    installed minimum required levels of pollution control technology. The TMDL  rule requires
                    that these jurisdictions establish priority rankings for waters on the list  and develop TMDLs
                    for these waters. A TMDL not only specifies the  maximum amount of a pollutant (its
                    loading) that a water body can receive and still meet water quality standards but also allocates
                    pollutant loadings among point and nonpoint sources. While TMDLs  have been required by
                    the CWA since 1972, until recently states, territories, tribes, and EPA have not developed
                    many. Several years ago, citizens' organizations began bringing legal actions against EPA
                    seeking the listing of waters and the development of TMDLs. To  date,  there have been about
                    40 legal actions in 38 states, and EPA is under court order or consent decrees in many states
                    to ensure that TMDLs are established, either by the state  or by EPA. Currently,  EPA is
                    working to develop changes to the TMDL regulations. Until then, the  current TMDL rule
                    remains in effect. You can find out more about this program at http://www.epa.gov/owow/tmdl
                    and at http://www.epa.gov/owow/nps.

                    EPA's Clean  Lakes Program. The Clean Lakes Program was established in 1972 as Section
                    314 of the Federal Water Pollution Control Act to provide financial and technical assistance
                    to states in restoring publicly owned lakes. The early focus of the  program was on research
                    and development of lake restoration techniques and evaluation of lake conditions. The Clean
                    Lakes Program regulations promulgated in 1980  redirected the program activities to diagnose
                    the current conditions of individual lakes and their watersheds, determine the extent and
                    sources of pollution, develop feasible lake restoration and  protection plans, and  implement
                    these plans. The CWA Amendments of 1987 expanded the program to include  state-wide
                    assessments of lake conditions. EPA has encouraged states to use these assessment funds to
                    develop the institutional and administrative capabilities needed to carry out their lake
                    programs. You can find  out more about this program at http://www.epa.gov/owow/lakes.
16      13 WATER QUALITY MONITORING—AN  OVERVIEW

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                                   DES   MOINES   WATER   WORKS
DMWW is the largest municipal water utility in the state of Iowa. Serving over 350,000
people, DMWW operates two water treatment plants and pumps an average of 43 million
gallons of water per day. This chapter briefly discusses many of the day-to-day operations
conducted at DMWW and introduces some of the key programs and systems that support
DMWW's  operations.

4.1      OVERVIEW  OF  DMWW   OPERATIONS
DMWW is located on the banks of the Raccoon River in the city of Des Moines. The util-
ity draws source water from the Raccoon River, the Des  Moines River, an  infiltration
gallery, and several wells. The infiltration gallery is a large horizontal well constructed in
the sand and gravel adjacent to the Raccoon River. It yields river water and groundwater
that  have been naturally filtered through the sand and gravel. DMWW selected these
source water supplies based on the quality of these waters and the utility's ability to treat
these waters.
DMWW maintains an emergency supply of source water in  the Maffitt Reservoir. This
reservoir, constructed for DMWW during the 1940s,  is located southwest of the Des
Moines metropolitan area within 600 acres of wooded land;  the area is popular for fishing
and hiking. To enhance the quality of water in the reservoir, DMWW recently purchased
105 acres of surrounding farmland  to provide watershed protection.
DMWW operates two drinking water treatment plants: the  Fleur Drive plant  and the
Maffitt plant. The Fleur Drive plant (considered the main plant) has the capacity to treat
100 million gallons of source water per day. It is operated by DMWW staff on a continu-
ous basis. The Maffitt plant was constructed to address reliability issues that arose when a
serious flood put the Fleur Drive plant underwater and out of service in 1993. In addition
to providing a backup for the main plant, the Maffitt plant provides an additional 25 mil-
lion gallons of drinking water per day for the growing Des Moines population. The Maffitt
plant is in  service  on a continuous basis; it is adjacent to the Maffitt Reservoir, located
about 10 miles southwest of the main plant, outside of the Raccoon River flood  plain.
Typically, DMWW operates the Maffitt plant remotely.
Both of DMWW's treatment plants use a multi-step process to treat source  water. The
typical treatment process used at the Fleur Drive plant is  illustrated in the diagram on
page 18 and briefly described below.
   •   Source water for the Fleur Drive plant  is obtained from the Raccoon River, the Des
       Moines River, and the infiltration gallery system.

   •   Powdered activated carbon  is fed into river water to remove man-made and natu-
       ral  organic chemicals (thereby improving the taste  and odor).  Ferric  chloride is
       added to remove particulates. The pre-treated river  water is then combined with
       water from the infiltration gallery.

   •   The combined water is softened with soda ash and/or lime. Alum or ferric chloride
       is added to remove  minerals and other particles from the softened water.
                                                          4  DES MOINES WATER  WORKS     17

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                    RIVER
                                                    CHEMICAL
                                                     ADDITION
                                                                                  DISTRIBUTION
                                        r\6Ł ^                      t
                             	\._LJSaL''''' •—•   	•   i—\*\
                             *  ^~ ^ -       TT   j               \
                             —   - -  — _ J   ~   ' - 	 .	4—JJ
                                                                         JIM •iri-nrirt"1'~-J ra IW
                                                                         ;•{••;>•',::;•••:: ••..^•f<'-.;
                                                                         iA-.Vv;*^'>..v:J..>\
                                                                           CHLORINATION &
                                                                           FLUORIDATION
                  Typical treatment process used at DMWW's Fleur Drive Plant


                     •   The pH of the water is adjusted with carbon dioxide, and the water is stabilized
                         with polyphosphate.
                     •   The water is filtered through layers of sand to remove any remaining particles.
                     •   When  increased  levels  of nitrate are possible in river water, DMWW treats the
                         water in its nitrate removal process.

                     •   Fluoride is added to the water to aid in the prevention of tooth decay, and chlorine
                         is added as a disinfectant to kill bacteria. The treated drinking water is stored in a
                         clear well until it is pumped into the distribution system.
                 Water at the Maffitt plant is treated using a similar multi-step process. Because source water
                 for this plant is usually obtained exclusively from  wells, DMWW does not pre-treat this
                 water as it does river water. Also, DMWW does not operate a nitrate removal process at
                 the Maffitt plant because nitrate is typically found at low levels in the well water.
                 Through more than 800  miles  of underground water mains and pipe (both iron and plas-
                 tic), DMWW  distributes drinking water from both treatment plants to the Des Moines
18
4  DES MDINES WATER WORKS

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metropolitan community. DMWW provides total water service (including distribution sys-
tem maintenance) to the city of Des  Moines, Polk County, Windsor Heights, and the
Warren County Water System. Through this total water service, DMWW performs pre-
ventative maintenance on all valves and hydrants, detects main leaks, repairs main breaks,
and replaces and repairs valves and hydrants. In addition, the utility reads meters, makes
service calls, prepares bills, and responds to customer service inquiries. DMWW also sup-
plies water to several other cities, communities, and water systems. For example, the utility
maintains a partnership with the city of Ankeny. Through this partnership, DMWW pro-
vides drinking water, reads meters,  manages billing, and responds to  customer service
inquiries while the city of Ankeny makes service calls and maintains its own distribution
system.

In addition  to its drinking water treatment and  distribution  responsibilities, DMWW
operates the Water Works Park, about 1,500 acres of land near downtown Des Moines.

4.2     SUPPORT  PROGRAMS   AND   SYSTEMS
DMWW relies  on several programs  and systems to support its day-to-day  operations.
Sections 4.2.1 through 4.2.3 discuss a few of DMWWs key support programs and sys-
tems: the sample  collection/analysis  program,  the  data management  system, and the
communications/outreach program. All of DMWWs operations are further supported by
an integrated collection of software and hardware components; this  support  system is dis-
cussed in Section 4.2.4.

4.2.1  SAMPLE  COLLECTION /A N A LY s i s
DMWW monitors the quality of its drinking water and source water to satisfy both treat-
ment process  control and  regulatory requirements.  (See Chapter  3  for  a  discussion  of
applicable regulatory requirements and guidelines.) The utility maintains an in-house lab-
oratory to conduct  a variety of analyses on its water samples. To ensure  that data are
accurate and representative, DMWW follows a comprehensive set of procedures for sam-
pling and laboratory quality assurance/quality control (QA/QC); many of these procedures
are required by  EPA. DMWW has a quality assurance project plan (QAPP)  in place  to
document its adherence to these procedures.


           DMWWS QUALITY ASSURANCE PROJECT PLAN  (QAPP)

  DMWWs QAPP provides a detailed framework for the utility's sampling and analytical
  procedures. Specifically, DMWWs QAPP covers the following:
  •  The laboratory mission, organizational structure, personnel, the physical facility, laboratory
    reagents and supplies, reagent standardization, contamination control, and laboratory
    safety.
  •  Standard sampling procedures, acceptance criteria,  chain-of-custody, a sampling plan for
    softening analyses, non-routine sampling, and on-site analysis.
  •  Inorganic, organic, and microbiological analytical procedures.
  •  Data quality assurance.
  •  Preventative equipment maintenance schedules, routine maintenance  procedures, instru-
    ment performance and optimization, protocol for correcting equipment problems, and
    equipment use and maintenance record-keeping.
  •  Equipment inventory.


                                                            4  DES  MOINES  WATER WORKS     19

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                  The Hack19 1720D
                 Process Turbidimeter
         DMWW collects and analyzes samples within its water treatment and distribution system.
         The table below lists the drinking water parameters typically monitored by DMWW.
         Asterisks  identify  the  parameters monitored to  fulfill regulatory  requirements  for
                                DMWW's drinking water.  [Note  that the parameters marked
                                with asterisks do not add to the 90 federally regulated parameters
                                because some listed parameters (e.g., HAAs, SOCs, VOCs) rep-
                                resent  more than one standard  and others have  been omitted
                                because subsequent monitoring has been waived or is very infre-
                                quent.] Monitoring  frequency (monthly,  weekly,  daily, or
                                continuous) varies with each analysis. The  utility  uses Hach®
                                CL-17 analyzers to monitor chlorine levels and Hach® 1720D
                                analyzers to monitor turbidity levels in its drinking water. These
                                analyzers  are connected,  with other treatment process control
                                monitors, to DMWW's supervisory control and data acquisition
                                (SCADA) system. The SCADA system is equipped with  data
                                monitors  and  alarms with pre-set  parameter levels  to  assist
                                DMWW's water  production personnel with monitoring the
                                treatment system around the clock.

                                DMWW also periodically collects and analyzes source water sam-
                                ples. The table on the  next page lists the source water parameters
                                that are typically monitored by DMWW. When the  utility is
                                operating its nitrate removal process, DMWW monitors Nitrate-
                                N  to  fulfill  the requirements  of  its  state operating permit.
                                Monitoring frequency (monthly, weekly,  daily, or continuous)
                                varies with the source  water type and location and each analysis.
                                Samples are  collected from selected sites within the  Raccoon
                                River and Des Moines River watersheds, wells, and the Maffitt
                                Reservoir.
                           CL-17
                           alyzer
                    DRINKING WATER PARAMETERS TYPICALLY MONITORED BY DMWW

                      Acetochlor*
                      Antimony*
                      Arsenic*
                      Atrazine*
                      Barium*
                      Bromide
                      Cadmium*
                      Calcium hardness
                      CCPP*
                      Chloride
                      Chlorine
                      Chromium*
Conductivity
Copper
Cryptosporidium
R coli*
Fluoride*
HAAs*
HPC*
Iron
Langalier's Index
Lead*
Manganese
Magnesium
hardness
Mercury*
Metolachlor*
Nitrate-N*
Nitrite-N*
Odors
O-phosphate
P-alkalinity
pH*
Potassium

Radionuclides*
Selenium*
SOCs*
Sodium
Sulfate*
SUVA*
Temperature
Thallium*
THMs*
TOC*
Total coliforms*
Total hardness

Turbidity*
UV-254*
VOCs*
                  *Parameters collected to fulfill regulatory requirements are marked with asterisks.
20
4  DES MDINES WATER  WORKS

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    SOURCE WATER PARAMETERS TYPICALLY MONITORED BY DMWW

    Acetochlor                   Iron                          Potassium
    Ammonia                    Lead                          Sodium
    Atrazine                     Manganese                    Sulfate
    Bromide                     Magnesium hardness           SUVA
    Calcium hardness             Metolachlor                   Temperature
    Chloride                     Nitrate-N*                    TOG*
    Copper                      Nitrite-N                     Total coliforms
    Cryptosporidium              O-phosphate                  Total hardness
    E. coli                       Odors                        Turbidity
    Fluoride                     P-alkalinity                   UV-254
    HPC                        pH


^Parameters collected to fulfill regulatory requirements are marked with asterisks.
                             URBAN RUNOFF STUDIES

 DMWW conducted a series of urban runoff studies to determine the microbial and chemical
 influences of main urban creek watersheds on the utility's source waters. Each of DMWWs
 source water rivers has a primary urban creek (Walnut Creek for the Raccoon River and Beaver
 Creek for the Des Moines River) with a branch that not only meanders through residential and
 business areas but also extends beyond these areas into agricultural land. Walnut Creek is
 multi-branched and eventually empties into the Raccoon River 2 miles upstream of DMWWs
 water intake. Beaver Creek has one main creek channel plus a small branch. The mouth of
 Beaver Creek is located 3 miles upstream of DMWWs Des Moines River water intake.

 DMWW conducted its urban runoff studies over a 2-3 year period. To determine the
 microbial and chemical influences  of these creeks, DMWW tested creek water for total E. coli
 counts, nitrate,  ammonia, and other chemistry determinations. Samples were collected by a
 DMWW laboratory technician during a rainfall event. DMWW performed the creek sampling
 using two  different approaches. One approach was to sample water from the creek mouth,
 water from the river upstream from the creek, and water from DMWWs downstream intake.
 The second approach involved a complete or nearly complete study that  used the  basic
 approach above but included several other creek monitoring sites. DMWW selected 12
 mapped sampling sites for the Beaver Creek watershed and up to 20 mapped sampling sites for
 the Walnut Creek watershed.

 The results of DMWWs urban creek studies indicate that bacterial contamination of Des
 Moines urban creeks sometimes significantly affects the bacterial counts found in  DMWWs
 source water rivers, despite the relatively small amounts of flow from these creeks. DMWW
 determined that the high bacteria levels in urban creeks are likely the result of pet and wild
 animal waste deposited in Des Moines metropolitan storm sewers; however, DMWW did
 locate more than one broken sewer line during its studies. DMWWs results also indicate that
 urban runoff accounts for very little of the nitrate measured in the utility's source  water.
                                                                4 DES MOINES WATER WORKS     21

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                 •4.2.2  DATA  MANAGEMENT
                 DMWW carefully manages and validates its monitoring data to ensure that only data of known
                 and documented quality are used to make environmental and operational decisions. DMWW's
                 data validation process is illustrated in the flow diagram on page 23.
                 Data management begins with DMWW's laboratory analyst. All sample analyses must adhere
                 to the laboratory QA/QC procedures documented in DMWW's QAPP. The laboratory analyst
                 enters data that meet these requirements and the QC measurements made during the analysis
                 into a laboratory information management system (LIMS). The LIMS automatically compares
                 the data (both the analytical result and the QC measurements) to a range of acceptable values
                 that DMWW has pre-programmed into the LIMS. The system flags data as suspect if they do
                 not fall within the range. The laboratory analyst carefully reviews the data she has entered to
                 ensure that she has not made a typographical error. The control range feature in the LIMS can
                 help the analyst quickly identify suspect or erroneous data during her review.
                 After DMWW's data have been reviewed by the laboratory analyst, these data are validated by
                 either DMWW's QA/QC officer or QA/QC supervisor. These personnel conduct their valida-
                 tion reviews in light of their extensive experience with the operation and control of DMWW's
                 treatment process, historical trends in DMWW's water quality, and close communication with
                 DMWW's treatment  process operators and supervisors. Specifically, the QA/QC officer and
                 QA/QC supervisor perform the following types of analyses:

                     •   Compare data within  the  LIMS control range with hard-copy analytical results to
                        locate any incorrectly transcribed data that may have still fallen within the LIMS con-
                        trol range and were therefore not detected by the laboratory analyst.
                     •   Review  records and documentation to ensure  that samples  were collected and
                        nalyzed correctly.
                     •   Review data in light of historical water quality measurements, treatment process expert-
                        ise,  and  other known factors that may affect the values of certain parameters. During
                        this review, the QA/QC officer or supervisor determine whether or not the data seem
                        logical.
                 When his review is complete, either the QA/QC  officer or the QA/QC supervisor marks
                 validated data as "approved" in the LIMS. Because the LIMS package allows for the valida-
                 tion of individual analytical results, DMWW can approve one result and reject another
                 result measured in the same sample. In some cases,  DMWW may collect additional samples
                 and/or repeat laboratory analyses to replace certain erroneous results.  DMWW's data man-
                 agement  process can take anywhere from a few hours to  one week, depending on the staff
                 available  to perform the separate data reviews. Data are prioritized for review based on the
                 significance of the results to the operation of DMWW's water treatment process.

                 4.2.3 COMMUNIC AT ION  AND  DUTREACH
                 DMWW follows a comprehensive plan for communication and outreach. Through this
                 plan, DMWW uses several different mechanisms and products to convey information to the
                 Des Moines metropolitan community. See Chapter 6 for more detailed information about
                 DMWW's  outreach  plan.  Some  of DMWW's communications/outreach products and
                 mechanisms are briefly introduced below.
                 The Monthly Newsletter: H2O Line. DMWW's  monthly  newsletter provides DMWW's
                 customers with  information on current issues related to drinking water  and source water
                 quality.
                 Annual Consumer Confidence Report. DMWW's June  newsletter typically functions as  a
                 Consumer Confidence Report (CCR). The CCR, required by federal drinking water regu-
                 lations, enables  DMWW community residents to  make practical, knowledgeable decisions
22      4  DES MOINES WATER WORKS

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DMWW's  DATA VALIDATION   PROCESS
                      Analysis Performed
                Data quality reviewed by analyst
            No
 oes result
 meet QC
 quirement?
                   Data entered into database
                          by analyst
            No
 Do data
meet LIMS
 criteria?
                Data validation by QA/QC officei
                         or supervisor
         Questioned
                Not acceptable
                   Data approved, data marked as
                        approved in LIMS
                             Data rejected, data marked as
                                  rejected in LIMS
                                                           4  DES MOINES WATER WORKS
                                                                        23

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                about their health and their environment. See Chapter 3 of this handbook for more infor-
                mation on the CCR and the federal regulations that require its publication.
                Welcome Brochure. DMWW sends a "Welcome" brochure to all of its new customers. The
                pamphlet contains a variety of useful introductory information, including billing and pay-
                ment options, a description of DMWWs treatment process, information about the services
                provided by DMWW, and applicable rules/regulations.
                Annual Business Report. The main goal of DMWW's annual report is to present financial
                information to its customers; however, DMWW also includes a few pages of educational
                materials in the report. The content of these materials depends on issues  and concerns of
                the current year.
                Other Outreach Mechanisms. DMWW visits area schools to teach children of all grade
                levels about drinking water and source water. The utility also offers tours of its facilities to
                school children and adults. DMWW prepares technical outreach  information for confer-
                ences held by organizations such as the American Water Works Association. In addition,
                the utility has prepared a series of fact sheets to answer specific  questions from its cus-
                tomers.
                The DMWW Web Site. DMWW uses its Web site (http://www.dmww.com) to communi-
                cate a wide variety of information to the Des Moines community.

                4.2.4  SOFTWARE  AND  HARDWARE  SYSTEMS
                DMWW operates an integrated  collection  of software packages and hardware  devices
                designed and programmed to compile, manage, retrieve, and post  data and information in
                support of DMWW's day-to-day operations. This integrated system consists  of three gen-
                eral components: the database server,  the firewall, and  the Web server. Consider  these
                definitions:
                    •  Database Server. A database server hosts a database management system, a soft-
                       ware package that allows users to store and modify information in a database.
                    •  Firewall. A firewall is either a hardware device, a software package, or a  combina-
                       tion of these  mechanisms designed to protect internal computer systems  from
                       intentional, hostile intrusion from outside sources.

                    •  Web Server. A Web server hosts a  software system that allows for data delivery to
                       outside users over the Internet or internal users over an Intranet.
                These system components are briefly discussed below.

                DATABASE SERVER
                DMWW uses a database server to support both regulatory and treatment process control
                requirements for  data  compilation and management.  DMWW's  database  server,  a
                Hewlett-Packard®  UXTM™ workstation, hosts  an Oracle™ DBMS  (Version 7.3.2) to
                manage the utility's drinking  water and source water data. The Oracle™  database is rela-
                tional, which means that it allows DMWW to store data in the form of related  tables. As
                discussed  previously, DMWW also uses  a laboratory information management system
                (LIMS) package developed  by PE Nelson  to support  its  analytical  data  management
                requirements. DMWW selected the PE Nelson LIMS package based on its ease of use, sys-
                tem security features, flexibility,  minimal hardware  and equipment requirements, and
                compatibility with the utility's existing Oracle™ DBMS.
24      4  DES MOINES WATER WORKS

-------
A request to extract information from the database is made in the form of a query.
Although different database management systems support different types of query lan-
guages,  Structured  Query Language  (SQL)  is  typically  considered to  be  the most
common format for constructing queries. DMWW's Oracle™ DBMS supports SQL
(PL/SQL); DMWW personnel write code in SQL to query data.
DMWW personnel perform all DBMS maintenance and management. The utility has
found that this maintenance can be very time consuming. DMWW's  QA/QC officer
dedicates at least 30 percent of his time to maintaining and managing DMWW's DBMS;
he feels that the system typically requires about 50 percent of his time. DMWW conducts
daily, monthly, and annual tape backups of all data on its internal network; archived data
are stored in a secure location. The utility's monthly archives are maintained for 2 years.
DMWW never discards its annual archives.

FIREWALL
DMWW uses a Borderware™ firewall to protect its internal computer systems and Web
site. A firewall examines all data traffic between two networks to determine if the traffic
pattern meets certain criteria for security. If the criteria are met, the firewall allows data
to flow between the networks. If the criteria are not met, the firewall halts the data trans-
mission. A firewall can filter both inbound and outbound  data traffic using a variety of
filtering techniques.

WEB SERVER
DMWW's Web server allows DMWW to serve data over the Internet using Hyper Text
Markup Language (HTML), a program language  used for publishing information on the
Web.
DMWW's Web server hosts its Web site, which provides  a location on  the Internet for
the utility's customers to access information. DMWW has an existing high-speed Internet
connection and a fully functioning Web site to communicate with its customers.
                                                         4  DES MOINES  WATER WORKS     25

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26     4  DES MOINES WATER WORKS

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                        DMWW's    EMPACT   PROJECT
In 1998,  EPA's  EMPACT program funded  DMWW's  EMPACT project, which provides Des
Moines metropolitan community residents with timely information about the factors  that affect
their drinking water supply. This project is designed to enhance DMWW's day-to-day  operations
and community outreach program,  in part,  through the delivery of timely drinking  water and
source water quality information. The project strives to encourage Des Moines residents, as well as
the entire watershed community, to assume a larger role in restoring and preserving the quality of
community source waters.
This chapter presents a case study of DMWW's EMPACT project. Section 5-1 discusses the proj-
ect phases. Section 5.2 discusses DMWW's EMPACT project Web site.

B.I       DMWW'S  EMPACT  PROJECT  PHASES
DMWW's EMPACT project is broken into three phases:
    •    Phase I  is associated with the Web posting and updating of timely drinking water quality
        information.

    •    Phase II is  associated with the Web posting and updating of timely source water quality
        information and supporting static information and documents.
    •    Phase III is associated with the Web posting of static results from DMWW's urban runoff
        studies.
These phases are discussed in detail below.

5.1.1   DMWW  EMPACT  PROJECT—PHASE  I
Phase I of DMWW's EMPACT project focuses on the posting  and updating of timely drinking
water quality data to the EMPACT project area of DMWW's Web site. The table on page 28 pres-
ents the parameters and sampling frequencies for the Phase I data that are  available on  DMWW's
project Web site. DMWW selected  this subset of parameters based on what the utility  felt would
be of greatest interest to the Des Moines metropolitan community.
All drinking water data associated with the EMPACT project are validated and processed through
DMWW's data  management system (discussed in Chapter 4). Overall, DMWW's data manage-
ment process has not been enhanced to support the utility's EMPACT project; DMWW has always
required timely water quality data to effectively operate its treatment system. DMWW's  EMPACT
project does not directly increase or decrease the amount of time required  to perform data valida-
tion; however, the implementation of the EMPACT project may in some cases require  additional
resources for QA/QC reviews.
All validated  data  are available for extraction  and  posting  to  the EMPACT project area of
DMWW's Web site. Data that fail any of the  data management review steps are marked as suspect
or rejected; these data are not delivered to the public.  Data are prioritized for review based on the
significance of the results to the operation of the water treatment process. To ensure that most data
are available to Web users within 1 week of collection, DMWW follows a review schedule (e.g., the
QA/QC officer or supervisor plans to review data on Wednesday and Friday of each week).
                                                                DMWW's  EMPACT  PROJECT     27

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                   PARAMETER
REGULATED*   SAMPLING FREQUENCY
                   Alkalinity (Total)
                             Daily
                   Carbonate Precipitation Potential
                            Weekly
                   Calcium Hardness as CaCO
                                             '3
                             Daily
                   Chloride
                            Weekly
                   Chlorine (Free)
                       Continuous online
                   Conductivity
                            Weekly
                   Cryptosporidium
                           Monthly
                   Fluoride
                             Daily
                   Heterotrophic Plate Count Bacteria
                             Daily
                   Langeliers Index
                            Weekly
                   Magnesium Hardness as CaCO3
                             Daily
                   Metals (potassium, sodium, iron, manganese)
                           Monthly
                   Metals (lead, copper)
                           Monthly
                   Nitrate - N
                 Weekly/daily when near MCL
                   Nitrite - N
                            Weekly
                   Ortho-Phosphate
                            Weekly
                   Pesticides (Metolachlor, Acetochlor, Atrazine)
                    Weekly (April-October)
                   pH
                             Daily
                   Silica (Reactive )
                           Annually
                   Sulfate
                            Weekly
                   Temperature
                             Daily
                   Total Dissolved Solids (TDS)
                            Weekly
                   Total Hardness as CaCO

                             Daily
                   Total Coliforms
                             Daily
                   Total Organic Carbon (TOC)
                            Weekly
                   Total Trihalomethanes
                            Weekly
                   Turbidity
                       Continuous online
                   :(: Regulated constituents must be reported to the Iowa Department of Natural Resources (IDNR) as part of
                   a regular compliance program. Unregulated constituents are monitored for general water quality and treat-
                   ment process information but not reported to the IDNR.
                 Timely data for these drinking water quality constituents are
                 DMWW's Web site.
                         on the EMPACTproject area of
28
             DMWW's  EMPACT PROJECT

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                             VALIDATING TIMELY DATA

  The analysis of drinking water is well regulated and conducted by certified laboratories using
  EPA-approved methods. A very important part of the data management process is data
  validation, which must occur before drinking water sample results can be considered final and
  ready for public release. The reason for this part of the process is to avoid the unnecessary
  public concern that would occur if invalid positive results were released and then found to be
  incorrect. For most parameters, the data validation process can occur in only a few days.
  Thus, in this context, timely data is that which minimizes the time between the generation of
  validated sample results and the availability of these results to the public. Typically, the time
  between sampling drinking water and providing the validated sampling results to the public
  can range from a few days to a maximum of 3 weeks.
  To increase the timeliness  of water quality data available to  the Des Moines community,
  DMWW could post "provisional" data to the EMPACT project area of its Web site shortly
  after laboratory analysis. Although provisional data have met the QA/QC requirements for
  sample collection and laboratory analysis, these data are not validated. DMWW has chosen
  not to post provisional data to its Web  site because the utility feels that the potential
  disadvantages of posting erroneous data (e.g., causing unnecessary community alarm)
  outweigh the advantages of increasing the timeliness of these data.

During the design and construction of Phase I, DMWW dedicated its resources to developing the
data delivery approach, technical systems, and communications/outreach goals required to support
all phases of its EMPACT project. DMWW spent approximately 2 years completing the design and
construction of Phase I.
During the design of the data delivery approach and technical systems, DMWW analyzed its hard-
ware and software  systems  to  determine the utility's existing technical resources and expertise,
identify the key technical issues  to  be addressed during EMPACT project design, and identify
potential technical  challenges. After fully evaluating its existing systems, DMWW chose to dedi-
cate a significant portion of its EMPACT project funding to support the skilled technical labor
(both internal and external)  necessary create a new DMWW EMPACT project area on the utility's
existing Web site and build  the mechanisms necessary to deliver timely data to that site.
First, DMWW replaced its  existing Web  server.  The new server runs Microsoft® Internet
Information  Server (IIS) 4.0™. DMWW selected Microsoft® IIS  4.0™ because it provides the
utility with a platform for  building more sophisticated Internet applications. At first, DMWW
attempted to create an electronic link from the new Web server to its existing Oracle™ database.
However, this link proved to be both unreliable and inefficient. DMWW suspects that these issues
arose due to certain differences in communication between the Oracle™ and Microsoft® systems.
To resolve these differences,  DMWW converted an existing SQL Server database into a staging area
for the data and  electronically linked this  database to the Web server. Each night, approved data are
extracted from DMWW's Oracle™ database and stored in the SQL Server database. When  a user
requests information from the EMPACT project area on DMWW's Web site, these data are pulled
from the SQL Server database. See Section 5.2  for more information on DMWW's Web site.
In some ways, DMWW's decision to modify some of its existing technical components conserved
funding and resources: DMWW was not required to purchase many significant pieces of hardware
and software to support its EMPACT project. In other ways, DMWW's decision resulted in some
challenges: DMWW and its contractors were required to dedicate extra resources to closely exam-
ine and redesign specific features of the existing technical components to create a fully functional
and compatible  data delivery system.
                                                              DMWW's  EMPACT PROJECT         29

-------
                   While designing the data delivery system, DMWW considered  its  available technical resources
                   (both internal and external) to support not only the design and development of the system but also
                   the long-term implementation of the system. DMWW's project phasing approach allowed the util-
                   ity to dedicate a portion of its internal technical resources to the EMPACT project while the utility
                   conducted other important non-EMPACT information systems tasks (such as ensuring the Y2K
                   compliance of DMWW's computer systems).

                   5.1.2  DMWW'S  EMPACT   PROJECT—PHASE   II
                   When Phase I of DMWW's EMPACT project was fully implemented, DMWW and its technical
                   contractors modified the Phase I system to  support the Phase II delivery of timely source  water
                   quality data to community residents. DMWW then dedicated its available technical resources to
                   post  key pieces of static data to the EMPACT project area on the utility's Web site to fully imple-
                   ment the subsequent components of Phase II.
                   Phase II includes the following three components:
                      •   Component I focuses on the posting and updating of timely source water quality data to
                           the EMPACT project area on DMWW's Web site. The complete implementation of this
                           component took only a few weeks because it uses the data delivery approach and techni-
                           cal systems developed for Phase I.
                      •   Through Component II, DMWW places its annual CCR on its Web site. DMWW's
                           CCR enables Des Moines metropolitan  community residents to make practical, knowl-
                           edgeable decisions about their health and their environment. Refer to Chapter 6 for more
                           information on DMWW's CCR, and refer to Chapter 3 for more information on the fed-
                           eral regulations that require its publication.

                      •   Component III provides relevant data extracted from the Iowa Department of Natural
                           Resources  (IDNR) source water assessment program (SWAP), which was  developed in
                           compliance with Section 1453 of the Safe Drinking Water Act  (SDWA). See Chapter 3
                           for more information on the SWAP and the SDWA.
                   The  table on page 31 presents the parameters and sampling frequencies for the Phase II data avail-
                   able  on the EMPACT  project area of DMWW's  Web  site. DMWW selected this subset  of
                   parameters based on what the utility felt would be of greatest interest to the Des Moines metro-
                   politan community.
                   Through the execution of Phase II  of its EMPACT project, DMWW procured and installed two
                   early-alert source water monitoring stations at the Racoon River intake and the Des Moines River
                   intake. DMWW uses these monitoring stations to provide treatment plant operators with as  much
                   warning as possible when rapid changes in source water quality warrant immediate modifications
                   to the drinking water treatment process.  Each early-alert monitoring station contains four Hach®
                   water analyzers to monitor nitrate, ammonia, pH, and turbidity.

                   Using the early-alert analyzers, DMWW collects and analyzes source water samples for nitrate every
                   2.5 minutes, samples for ammonia  every 7-5  minutes, and samples for pH and turbidity continu-
                   ously. The analyzers are currently programmed to collect and analyze samples at their maximum
                   frequencies; however, DMWW may consider decreasing the monitoring frequency to reduce costs
                   in the future. The early-alert analyzers are connected, with other treatment  process control moni-
                   tors,  to DMWW's  SCADA system. Data from these analyzers are not available on the EMPACT
                   area of DMWW's Web site.
30      B   DMWW's  EMPACT PROJECT

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  PARAMETER                                       SAMPLING FREQUENCY

  Alkalinity (Total)                                                   5/week

  Ammonia - N                                                    Weekly*
  Calcium Hardness as CaCO3                                       5/week
  Chloride                                                          Weekly
  Cryptosporidium                                                  Monthly
  E. coli                                                             5/week
  Fluoride                                                           Weekly

  Heterotrophic Plate Count Bacteria                                 5/week
  Magnesium Hardness as CaCO3                                    5/week
  Metals
  (potassium, sodium, iron, manganese, lead, copper)                   Weekly
  Nitrate - N                                             Weekly/daily when near MCL*
  Ortho-Phosphate                                                   Weekly

  Pesticides (Metolachlor, Acetochlor, Atrazine)                 Weekly (April - October)
  Sulfate                                                            Weekly
  Temperature                                                       5/week
  Total Hardness as CaCO3                                           5/week
  Total Coliforms                                                    5/week
  Total Organic Carbon (TOG)                                       Weekly

  Turbidity                                                          5/week*


Timely data for these source water quality constituents are available on the EMPACTproject area of
DMWW's Web site.
*Note: Frequencies marked with an asterisk are for manual monitoring only. These parameters are
 monitored on a more frequent basis using automatic analyzers. Only the manual monitoring data are
 available on the EMPACT area of DMWW's Web site.


DMWW has found that maintenance of the Hach®  early-alert analyzers can  be very time-con-
suming. During the spring and summer, DMWW must repeatedly clean mud from the analyzers
due to  the seasonal  turbidity increase in area source water rivers. The utility spends at least 1 hour
per day cleaning and maintaining the analyzers at each station during this part of the year. During
the fall and winter, the utility spends  about 1 hour every 2 weeks maintaining the analyzers at each
station.
                                                            DMWW's  EMPACT  PROJECT         31

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                            HACH® ANALYZER      WATER QUALITY PARAMETER
                            APA 6000
                                           Nitrate
                            APA 6000
                                           Ammonia
                            EC 310
                                           pH
                            Surface Scatter 6
                                           Turbidity
                      -4.
                                                                      .
                   The Hack® APA 6000
                                     The Hach® EC 310™
                                    pH Monitor.
The Hach® Surface
Scatter 6 Turbidimeter
                  The nitrate and ammonia analyzers are self-calibrating; DMWW reviews the calibration periodi-
                  cally. DMWW manually calibrates the pH and turbidity analyzers each month. Because the Hach®
                  analyzers are modular instruments, DMWW can repair the analyzers on site simply by removing
                  and replacing the broken part. DMWW keeps a large supply of spare parts on site to support rou-
                  tine and emergency replacements.

                                      THE  CHALLENGES OF REAL-TIME QA/QC

                    The data provided by the early-alert analyzers have allowed DMWW to become more pro-
                    active in modifying its treatment process in response to sudden changes in source water
                    quality. However, DMWW is still developing a QA/QC protocol for using these analyzers.
                    When an early-alert analyzer indicates a sudden change in source water quality,  DMWW
                    water production personnel immediately collect and analyze a manual sample to verify the
                    reading for that parameter. However,  when the  analyzers indicate a very large change in
                    source water quality, DMWW personnel sometimes modify the water treatment process prior
                    to verifying the analyzer reading. To develop a continuing log of accuracy measurements,
                    DMWW programs its analyzers to collect periodic quality samples. For every seven source
                    water samples analyzed,  the analyzer will collect one sample from a separate intake line that
                    DMWW has connected to a sample of water with a known quantity of parameters.  DMWW
                    periodically checks the results of the QC sample to ensure the accuracy of the analyzer
                    readings. With time, DMWW hopes  to decrease the amount of manual and QC samples it
                    takes to verify the accuracy of its early-alert analyzers.
                   5.1.3  DMWW'S  EMPACT  PROJECT—PHASE  III
                  Through the execution of Phase III of its EMPACT project, DMWW will post the results from its
                  urban runoff studies to the EMPACT project area of its Web site to enable its customers to observe
                  the effects of urban watersheds on the quality of their drinking water. As discussed in Chapter 4,
                  the urban runoff studies attempted to determine the microbial and chemical influences of main
32
DMWW's  EMPACT  PROJECT

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urban creek watersheds on the utility's source waters. DMWW expects to post the results of these
studies on its Web site by spring 2002.

When Phase III of the  EMPACT project has  been fully implemented,  DMWW will dedicate its
available technical resources to operating, maintaining, and periodically enhancing its EMPACT
project data delivery system and Web site, while continuing to support other important day-to-day
information systems tasks (such as redesigning the  utility's electronic billing system).


5.2       DMWW'S   EMPACT   PROJECT  WEB   SITE

Because DMWW's EMPACT project phases represent unique topics and different implementation
schedules, the EMPACT project area on  DMWW's Web site is organized around these phases.

The EMPACT project area on DMWW's Web site is located at http://www.dmww.com/empact.asp.
This site provides the following:

     •   An answer to the question, "What  is safe drinking water?"

     •   Answers to frequently asked questions about drinking water and source water.

     •   A diagram of DMWW's drinking water treatment process.
 3 Des Moines Water Works - EMPACT - Microsoft Internet Explorer
   File  Łdit  View  Favorites  Joels  jHelp

  Address w] http://www.dmww.com/empaci:.asp

          _ ^  DCS MOlNŁS
                WATER WORKS i

      Home General Info | Watec Quality | Water Works Parks Education | Employment | Customer Service Contact Us |
  Water Quality
  Drinking Water
    -FAQ
    - Health Effects (EPA)
  Source Water
    -FAQ
    - Assessment Program
    - Volunteer Program
                Des Moines          S.CDA1*
                Wafer Works  and the  OtrA&

                               bring you
  Urban Runoff Study
  Safe Drinking Water
  Water Quality Report
  Treatment Process
  Watershed
  Factsheets
  Links
    -Dictionary (EPA)
WHAT IS EMPACT?

EMPACT, Environmental Monitoring for Public Access and Community Tracking, is part of a $3.5
million national campaign sponsored by the United States Environmental Protection Agency (EPA).
EMPACT aims to work with communities to make timely, accurate and understandable environmental
information available to millions of people. Des Moines' project is one of four water quality EMPACT
projects.

PHASE I of the Des Moines Waterworks (DMWW) EMPACT project features
interactive real time information, incorporating the daily collection, analysis,
posling, and updating of all drinking water quality data.

PHASE II is projected for implementation in January 2000. It will feature the
periodic collection, posting, and updating of source water quality data from the
Raccoon, Des Moines Rivers and infiltration gallery. It will also include
contamination source information.
                                                                                •4.
                                                                                Internel
The EMPACT project area on the DMWW's Web site.
                                                              B   DMWW's  EMPACT  PROJECT
                                                                                                           33

-------
                                                              Microsoft Internet Expla
                     Address ^] http://www.dmiww.corn/ernpact_p2.asp
                      -~ ^-~ DES Mo
                                        WORKS i .
                        Home | General Info | Watei Quality Water Works Paiks | Education Employment j Customer Service
water Quality
Project Overview
Drinking Water
-FAQ
- Health Effects (EPA)
Source Water
-FAQ
- Assessment Program
-Volunteer Program
Urban Runoff Study
Safe Drinking Water
Water Quality Report
H
cc
eai 1 ime source water information
supplier draws from to obtain its raw water supply.
.,- „ This water is treated and distributed to the
community. The two main types of source water are
"~ surface water, such as rivers, lakes, and reservoirs,
and groundwater. The source water for DesMoines
Waterworks is surface water from the Raccoon and
Des Moines Rivers. The chart below gives you our
real time water quality testing results Tnsppthpnp-
to-the-minute data and get an explanation of the
ntaminants we test for, simply selecta contaminant from the drop down list, select
Surf Your
Watershed
An EPA
information site
Treatment Process your preferred viewing format, and click on the "SHOW ME" button.
Watershed
Factsheets
Links
- Dictionary (EPA)





Select a source water
location:
Select a source water
quality test:
Enter the number of days of
data you want to view:

All Source Water jj

|Ammonia-N (text only) j



from: |03/1 2/2002 [fflj to: \Q4fi 2/2002 [fflj
mm/ddAwy mm/dd/yyyy
•dill JHI1M
                                                                                       •Ł> Internet
                   A user can request source water data from the EMPACT project area on DMWW's Web site.

                        •    Information about the Des Moines River and Raccoon River watersheds.
                        •    The DMWW service map.
                        •    The most recent annual Consumer Confidence Report (CCR).

                        •    An overview of the DMWW EMPACT project and descriptions of project
                            Phases I, II, and III.
                        •    Timely data on the presence and/or quantity of specific parameters found in Des Moines
                            drinking water or source water.
                    From this site, Des Moines community residents can request timely water quality information from
                    two links: Phase I—Drinking Water Information and Phase II—Source Water Information. Users
                    can learn about the presence and/or quantity of specific parameters found in their drinking water
                    or source water by selecting the parameter from a drop-down list of options.
                    From the user's computer, a data request works like this:
                        •    The user selects a specific analytical parameter from a drop-down list.
                        •    The user selects the desired range of sampling dates for that particular parameter. If the
                            user does not specify a date,  the Web site automatically  defaults to a range beginning
                            1 month prior to the present date.
                        •    The user clicks  the "Show Me" button.
34
DMWW's  EMPACT  PROJECT

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  3 Des Homes Water Works - EMPACT - Phase II Lab Data - Microsoft Internet Explorer
    File  Edit  View  Favorites  Jools  Help
  Address \&~\ http:^/www.dmwwcom/empact_results_p2.asp?tQolbar=3
                      MOINES
                 WATER WORKS I 2201 VALUE* DRIVE I OILS MOINES. IOWA 50321-119O
       Home | General Info Water Quality Water Works Parks | Educating Employment | Customer Service | Contact Us |
   Water Quality
   Project Overview
   Drinking Water
    -FAQ
    - Health Effects (EPA)
                         Test Description
               Ammonia-N is a metabolic waste product formed from the decomposition of proteins
              land other nitrogen containing substances. It is also manufactured and sold as
              [commercial fertilizer. Nitrogen is recycled in the environment in many different forms,
              [including ammonia, and is usually reported in all forms as the concentration of
              [nitrogen (IM) present.
   Source Water
    -FAQ
    - Assessment Program
    -Volunteer Program
Shown below are the 6 available test results measured in (mg/l) that have been obtained overthe last 31
                     days between Mar 12, 2002 and Apr 12, 2002.
   Urban Runoff Study
   Safe Drinking Water
   Water Quality Report
                                         There is no Water Quality Standard for this contaminant.
   Treatment Process
   Watershed
   Factsheets
                         EPA Drinking Water Regulations and Health Advisories Page is WWW.EPA.GOV/OSTn~ools/dwstds.html
   Links
    -Dictionary (EPA)
                            1
                            2
                            3
                            4
                            5
                            6
                   DBS MOINES RIVER
                        GALLERY
                     RACCOON RIVER
                     RACCOON RIVER
                   DES MOINES RIVER
                        GALLERY
3/13/2002
3/13/2002
3/13/2002
4/3/2002
4/3/2002
4/3/2002
011
 g]Done
                                                                                       Internet
Requested source water data are presented to the user in a table on a results page.


At DMWW, the data retrieval process works like this:

     •    DMWW's Web server accepts the user's request in the form of HTML and repackages the
          request into  SQL.

     •    The Web server sends the SQL request through the firewall.

     •    Inside the  firewall,  the  SQL request is  processed by  DMWW's SQL  Server, and the
          requested validated  data are extracted from  the  staging  database. Recall that  DMWW
          uploads data from the LIMS/OracleTM database to the SQL Server  database nightly.

     •    The extracted data are sent back  through the  firewall to the Web server.

     •    The Web server formats  the data and displays a results page.

The results page contains  the following features:

     •    A brief,  succinct description of the selected parameter.

     •    An explanation of the data returned by the user's  inquiry.
                                                                   DMWW's  EMPACT  PROJECT
                                                                                                      35

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                       •    The MCL and Maximum Contaminant Level Goal (MCLG) established by EPA for that
                           parameter (applicable only to the drinking water page).

                       •    A link to EPA's Drinking Water Regulations and Health Advisories page  for more infor-
                           mation about the health effects related to that parameter.

                       •    A tabular or graphical representation of the data.

                       •    A  link  to  EPA's Drinking  Water  Regulations  and  Health  Advisories page:
                           http://www.epa.gov/safewater/mcl.html for information about the health effects of certain
                           parameters in drinking water.

                       •    Links to other Web sites providing information consistent with the topic and message of
                           DMWW's EMPACT site.

                       •    A link to EPA's "Terms of Environment" site http://www.epa.gov/OCEPAterms.

                       •    A link that allows the customer to send an email to DMWW

                                                          PLUG-INS

                    A "plug-in" is  a software module that works along with an Internet browser to add a specific
                    feature to a Web site. For  example, a plug-in can allow users to listen to music or view videos
                    on a Web site. If a Web site requires a plug-in to execute a specific feature, users  must
                    download the plug-in program  to experience that feature. DMWW selected a software
                    package, Chart FX™, to display certain pieces of requested data in a chart format on the
                    EMPACT project area of its Web site. To use this feature, users must download Chart FX™
                    (a "plug-in").  The first  time a user requests charted data from his or her personal computer,
                    the Web site displays a "warning" asking the user to agree to download the plug-in. The
                    Internet browser then guides the user through the downloading process. The user is required
                    to download the plug-in only once; the user's computer will automatically access the plug-in
                    for viewing charts in the future.

                    DMWW feels that this plug-in increases the number of options for viewing data on  the site,
                    thereby enhancing the user-friendliness of the site. Although DMWW could program its site
                    to display charts, the plug-in allows DMWW to offer this feature without dedicating valuable
                    resources to formatting data. DMWW has found that many of its customers are comfortable
                    and familiar with plug-ins; the utility has received only a few questions and concerns about
                    the requirement to download this module.
                   The EMPACT project area on DMWW's Web site is programmed to present data in either a table
                   or a chart. The table format allows the user to view individual analytical results for a selected param-
                   eter measured on selected dates at selected sampling locations. The chart format allows the  user to
                   view and compare analytical results for a selected parameter over the entire range of selected dates
                   and sampling locations. The charting function also allows the user to  view information about a spe-
                   cific data point (e.g., parameter concentration, sample collection date, and sample description)  by
                   holding the cursor over that data point in the  chart.

                   5.2.1  DESIGNING  THE WEB  SITE
                   The designers of the EMPACT project area on DMWW's Web site  included water treatment and
                   laboratory personnel, information systems personnel, technical contractors, and a communications
                   specialist. This team found the design process to  be iterative. The team's design initially focused  on
                   answering the following question: "Is my drinking water safe?" However, when the initial design
36      B  DMWW's  EMPACT  PROJECT

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        Address \1&~\ http://www.dmww.CDm/empact_p1.asp
                —  DES MOINES
                    WATER WORKS i
           Home General Info Water Quality | Water Works Parks Education | Employment | Customer Service | Contact Us |
        Water Quality
        Project Oveiview
                         Drinking Water Quality Data
        Drinking Water
         -FAQ
         - Health Effects (EPA)
        Source Water
         -FAQ
         -Assessment Program
         -Volunteer Program
        Urban Runoff Study
        Safe Drinking Water
            Des Moines Water Works (DMWW) takes pride in providing our
            customers with the highest quality drinking water. The chart below
            gives you our real time water quality testing results on our treated
            drinking water. To see the up-to-the-minute data and get an
            explanation of the contaminants we test for. simply select a
            contaminant from the drop down list, select your preferred viewing
            format and click on the "SHOW ME" burton
                                      Surf Your
                                      Watershed
                                        An EPA
                                      information srte
        Water Quality Report
        Treatment Process
        Watershed
        Links
         - Dictionary (EPA)
                          Select a water quality
                          est location:
Regulated tests
                          Unregulated tests
                          Select the range of
                          days of data you want to
                          view:
•3 | Chlorine (Free)
                                            Calcium Carbonate Precipitation I
                                              J
                                                     " Regulated
                                                                               Unregulated
               from: |03/12/2002

                   rnrnJdd/yyyy
                    | to: |04/12/2002

                       mmMdJyyyy
         Done
 The EMPACTproject area on DMWW's Web site. Note
 and explained links (in the right frame) for
 left frame).
                                  simple instructions (in the center frame)
                                                or experienced users (in the
was reviewed, the team determined that a simple answer to this question would not necessarily ben-
efit DMWW's customers. The team also considered that this question cannot always be answered
simply. For example, when DMWW measured high levels of nitrate in its treated drinking water
in 1999, the utility felt that customers should  have access to detailed information about the con-
dition of the  water due to  the increased risk of "blue baby syndrome" (methemoglobinemia)  to
infants under 6 months of age. However, DMWW could not simply answer "no" to the above ques-
tion because  nitrate levels  in the water  never exceeded the legal limits  (MCLs) established  for
nitrate. (Refer to Chapter 3 of this handbook for public notification requirements and additional
information on the regulation of drinking water.)
               WEB SITE DESIGN AND CONSTRUCTION OPTIONS

  There are many software packages available to assist you with designing and constructing your
  Web site. These programs prompt you to design your Web pages in desktop publishing
  format and automatically convert your designs into HTML. These programs can greatly
  simplify Web page design and construction for inexperienced users. However, DMWW relied
  only partially on these tools—a large amount of automatically generated code can increase the
  complexity of a site's technical architecture. DMWW used Microsoft® FrontPage™ to create a
  conceptual design of the EMPACT project area on its Web site; the utility then passed these
  conceptual designs over to its technical contractor, who coded this area of the site based on
  the design proofs.
                                                               DMWW's   EMPACT  PROJECT
                                                                                              37

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                   After reviewing the initial design, DMWW moved to a news-style design format with water qual-
                   ity  data  charting  options prominently featured on both the drinking water and source water
                   portions  of the site. The team decided to address drinking water and source water on separate areas
                   of the site because the information and messages associated with these water types differ greatly. The
                   news-style design format allows DMWW to address water quality issues currently of interest to the
                   media on the "front page" of the EMPACT project area on its Web site. DMWW feels that the cur-
                   rent design of its site provides customers with direct access to important information while ensuring
                   user friendliness, functionality, and  user confidence in the information provided.

                   The EMPACT project area  of DMWW's Web site is designed to keep written content brief, suc-
                   cinct, informative, and enhanced with illustrations. To  maintain the attention and interest of the
                   user, the  site provides "quick hits" of written information followed by graphical representations of
                   applicable data. DMWW feels that one of its biggest communication challenges is making sure that
                   the timely water quality information presented on the Web is not too technical for the average audi-
                   ence member. When deciding on the content and technical detail to include on the site, DMWW
                   was careful to avoid re-creating information that could already be accessed via links to other sites.
                   DMWW's Web site design included common navigational features (drop-down lists, radio buttons,
                   dialogue  boxes, and action buttons) that are familiar to Web users. DMWW felt that these features
                   would make users  more  comfortable with  navigating about the site. Also,  by incorporating these
                   common features,  DMWW controlled user request options, streamlining data requests with avail-
                   able data to reduce error messages and user  frustration. By making direct links constantly accessible
                   on the site's left  frame, DMWW organized the site to make navigational options simple and logi-
                   cal. The  team also  ensured that all links  for additional information were related to the concept and
                   purpose  of the site to avoid leading users away from the site's topic and message.
                   Early in  the design planning of DMWW's  EMPACT site, the team realized that users would need
                   to scroll  down to fully view data charts. The team felt that this requirement diminished the overall
                   effect of the results display, so the team  had the page reconstructed to remove the DMWW
                   EMPACT header when data results and charts are displayed. The trade-off, however, is that results
                   are  depicted on a separate Web page,  and users must use the browser's "back" button (rather than
                   a site link) to return to the previous page and continue navigation through the site.
                   DMWW designed the EMPACT project area of its Web site to be fairly complex. The project area
                   includes  several Web pages and offers different options for timely data requests and display. Many
                   different  SQL statements are required to support these  options. The Web pages in the EMPACT
                   project area are  designed in framed format. Although this format simplified  the initial technical
                   design of the project area, DMWW feels that the frames now limit certain modifications to the look
                   and organization of this area on the Web site.
                   To  quantify the effectiveness and overall success  of the EMPACT project area on its Web site,
                   DMWW uses the  following measurements:
                       •    Total number of visits to the site.

                       •    Visit patterns vs. time of day.

                       •    The number of visits made by each type of user.
                       •    Customer surveys.
                       •    Customer feedback from the Web site.
38      B   DMWW's  EMPACT  PROJECT

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                  LESSON LEARNED: USING CONTRACTORS

DMWW's first Web contractor went out of business during the design and construction of
the EMPACT project area of DMWW's Web site. DMWW hired a second Web contractor
to move ahead with the design and construction. In light of project resource and schedule
constraints, DMWW chose to move ahead with the frame format initiated by the first
contractor. DMWW feels that this format currently limits some of its options for revising the
Web design. Eventually, the utility would like to eliminate the frames from the EMPACT
project area of its Web site.

It is important for  a utility to require detailed and thorough written documentation of the
work performed by contractors, especially when the utility plans to use internal personnel to
implement technical systems that have been developed by its contractors.
                                     FEEDBACK

DMWW receives feedback on its Web site through its e-mail system. Most of the feedback
regarding the EMPACT project area on DMWW's Web site has been positive and
congratulatory in nature. Many times, customers request additional or more detailed
information about a specific topic after having visited the Web site in search of basic
information. DMWW sees this trend as a very positive sign that it is reaching out to its
customers and sparking a new level of interest in community water quality—especially source
water quality. DMWW has received some negative feedback as well. Some customers have
asked to see more detailed technical information posted on DMWW's site, but DMWW feels
that responding individually to requests for more information is the best way to ensure that
the Web site is reaching out to the average member of its target audience.

A water utility in Sydney, Australia had some specific technical questions about the EMPACT
project area on DMWW's Web site. After repeated communications with DMWW, the
Sydney Water System is in the process of constructing a similar Web site for disseminating
timely water quality data to its customers!
                                                   B   DMWW's  EMPACT  PROJECT             39

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40     B  DMWW's  EMPACT  PROJECT

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            6
COMMUNICATING    DRINKING
WATER   AND   SOURCE   WATER
QUALITY   INFORMATION
Even  the  best programs  and systems  for data collection/analysis, data management, and  data
delivery won't ensure project success unless information has been accurately and effectively com-
municated with  community residents and consumers.  This  chapter discusses  DMWW's
communication/outreach program. For general guidance on creating an outreach plan and a list of
resources you can use to enhance your outreach efforts, see Appendix D.

6.1       DUTREACH  PLAN
At DMWW, a  communications specialist coordinates and  leads all outreach efforts. She works
closely with DMWW's experts in water quality and information systems to implement the utility's
outreach plan.
DMWW has an ongoing partnership with three municipal organizations in  Des Moines: Metro
Waste Authority, the Des Moines Metropolitan Wastewater Reclamation Facility, and the Storm
Water Division  of the City of Des Moines. DMWW and these organizations  have joined to form
the Urban Environmental Partnership. The partnership will implement a series of cooperative out-
reach efforts to communicate the importance of water quality protection in the urban environment.
Working together, they avoid duplicating outreach efforts,  increase their resources,  and reach a
greater number  of people with their cohesive outreach message. The partnership is advertised with
a flyer.
DMWW also partnered with the Natural Resources Conservation Service to offer a watershed tour
that provided information  about  existing voluntary  programs for watershed  conservation and
efforts to reduce nitrate in agricultural runoff. In addition, DMWW is partnering with Pheasants
Forever, a group  that promotes environmental responsibility  as a way  to conserve recreational
opportunities like hunting.  This partnership strives to communicate the importance of environ-
mental responsibility to children in Des Moines.
The overall goal of DMWW's outreach program is to educate all members of the Des Moines com-
munity. DMWW is currently running a public relations campaign called "DMWW: Your Pipeline
to Water Information." Through this campaign, DMWW is teaching its customers that the util-
ity's purpose is not only to provide them with clean, safe drinking water but also to respond to any
questions or concerns they may have about their drinking water and source water.
DMWW tailors many of its outreach efforts to fulfill  the overall goal of the information pipeline
campaign. Here are some examples of DMWW's specific outreach goals:
    1.   Provide Des Moines community residents with information on current issues related to
        drinking water and source water quality.
    2.   Enable Des Moines community residents to make practical, knowledgeable decisions
        about their health and their environment.
    3-   Present DMWW business and financial information to its customers.
    4.   Provide Des Moines community residents with convenient access to timely drinking
        water and source water quality information.
       COMMUNICATING  DRINKING WATER  AND  SOURCE WATER  QUALITY  INFORMATION     41

-------

                          Urbap
                          Ef^iro
                          partnership
     The Des Moines area utilities believe that
   source water protection is essential for our
   community and future generations. Oes Moines
   Water Works (DMWW), Metro Waste Authority
   (MWA), the Des Moines Metropolitan
   Wastewater Reclamation Facility (WRA), and
   the Storm Water Division of the City of Des
   Moines have formed a partnership to help
   protect and preserve our water  resources.
     This tri-party coalition, sharing a common
   customer base, will implement a series of
   program initiatives designed to educate the
   public on the importance of water quality
   protection in the urban environment. This
   partnership will identify meaningful practices the
   urban dweller can implement in  their daily lives
   to provide effective water quality protection.
               Metro Waste Authority
    Des Moines
   Water Works
   MISSION SmtMINT: The Urban Environmental
   Partnership is dedicated to providing an
   integrated education program designed to
   protect water quality in the urban watershed.
   The primary focus is to assist the community -
   individuals, businesses, and public utilities - in
   understanding its roles and responsibilities in
   water and waste management.
DMWW has formed a partnership with three municipal
organizations to communicate the importance of water quality
protection in the urban area.
DMWW's broad  and  diversified  target audience
includes the entire Des Moines community. DMWW
has divided its audience into several categories, includ-
ing youngsters, students, parents, senior citizens, new
customers, business owners, and various organizations.
DMWW has become familiar with the characteristics
of its audience categories  by providing over 80 years of
water utility service to the Des Moines metropolitan
area. DMWW continues to profile its  audience cate-
gories by soliciting public feedback through a variety of
different mechanisms. These mechanisms are discussed
in Section 6.3.

6.2     DUTREACH  PRODUCTS
DMWW  has developed several different  outreach
products to communicate with its target audience cat-
egories. Some of these products are discussed below.

THE DMWW WEB  SITE
DMWW uses its Web site (http://www.dmww.com) to
communicate a variety  of  information  to  the  Des
Moines community. The Web site provides community
residents with convenient access to the following:
    •    General information about DMWW
    •    Information on area parks and  recreation.
    •   A customer service page.

    •    Utility engineering and construction
        information.
    •    Education for all users, from businesses and
        parents to teachers and students.
    •    Employment opportunities.
    •   A video clip and photos of the  Des Moines
        flood of 1993-
    •   The DMWW EMPACT project area.
In response to customer  requests, DMWW hopes to
expand the Web services  available to  its customers by
spring 2002.

MONTHLY NEWSLETTER: HZD  LINE
DMWW's monthly newsletter provides  DMWW's
customers with information on current issues related to
drinking  water  and source water quality. DMWW
introduced its information pipeline  campaign in its
January 2001 newsletter.  Subsequent newsletters have
42
           COMMUNICATING  DRINKING WATER AND  SOURCE WATER  DUALITY INFORMATION

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            Address |^] http://www.dmww.corn^defaul(.asp
                     ,—  DES MO1NES
                          WATER WORKS t 2201
                | Home | General Info | Water Quality | Water Works Parks | Education | Employment | Customer Service | Contact Us |
             Welcome to Des Moines Water Works
             In tfte News • Water and Pharmaceutics


             Pharmaceuticals, hormones and other orgs
             the news recently. The U.S. Geological Soc
             the USGS press release or obtain more inft
             http://www.usgs.gov
                            Water  S
             Water is a necessary item in the home and
             water straight from the faucet. Wise use oft;
             water wisely also means using it safely to p
             your family from potential water-related acci


             1. Water spills on slick floor surfaces can c;
             pets!} away from freshly mopped floors.
             2. Small children should never be left atom
             allow distractions such as the doorbell orte
             3. Do not put electrical appliances near star


                                          i
                                                     raramv/ni*«
                                                                              MimmmaM.
File  Edit  View  Favorites Tools  Help
   - MS] h^p ftvww; drn.-jw corn/'delault asp
                 Ours to Protect and  Defend


Protecting our precious water resources is essential. Even the smallest contributions can make a significant impact in preserving
and protecting our water How can you help?

• Be Informed and Involved. Learn about our watershed and the issues that affect it within our community and state. Volunteer as
a water quality monitor. Local volunteers take water quality measurements to track pollutants and the progress of protection and
restoration programs.

• Practice Backyard Water Basics. Use a simple soil testing kit from a gardening supply store to determine if and how much
fertilizer is needed. Apply only the amount necessary, reducing your costs and potentially harmful runotf. Introduce natural
pesticides, such as ladybugs, instead of applying chemical pesticides. Water your lawn conservatively (see article in this issue)
and avoid applying fertilizer or pesticides when rain is predicted to reduce harmful runoff. In addition, plant new trees, shrubs, or
grass to help prevent soil erosion.

•Good Housekeeping. Learn proper disposal methods for harmful household cleaners  Pick up litter, pet waste, and lawn refuse
to keep them out of storm sewers, which lead directly to our rivers. Repair or replace leaking, dripping faucets and install water-
saving shower heads and toilets. Keep septic systems in good working order.

For more information on how YOU can help, contact DMWW at (515) 283-8700 or visit our website atwwwdmwwcom.
                                            Board Meeting Dates • 2002

                                            Des Moines Waterworks Board of Trustees 2002 meeting dates are listed below. Agendas for each meeting will be
                                            postedŁnbsp;on-line approximately oneweekpriortoeachmeetingdate.Boardagendasmaybe viewed on tnis site by clicking
                                            on the "General Info" tab, then clicking on the "Board Agenda" link.
                                        DMWW's Web site at http:lwww.dmww.com



discussed the watersheds and watershed protection, the presence of nitrate in  treated drinking water, and

"pros and cons"  of water filtering devices.  DMWW's monthly newsletters for January 2001 through April

2001 are included in Appendix A


ANNUAL  CONSUMER  CONFIDENCE  REPORT

DMWW's  June  newsletter typically  functions  as  a Consumer Confidence Report  (CCR). The CCR,

required by  federal  drinking water regulations, enables  DMWW community residents  to  make  practical,

knowledgeable decisions about their health and their environment. See Chapter 3 of this handbook for more

information on the  CCR and the federal regulations that require its publication. An example of DMWW's

CCR is included in Appendix A.


WELCOME   BROCHURE

DMWW sends a "Welcome" brochure to all of its new customers. The pamphlet  contains information about

the following topics:

     •    DMWW's  mission, location,  business hours, and contact information.

     •    Billing information and payment options.

     •    Responsibilities of DMWW and  its customers.

     •    Procedures for water meter readings and maintenance.
                   COMMUNICATING  DRINKING  WATER  AND  SOURCE WATER  QUALITY INFORMATION
                                                                                                     43

-------
                      •    DMWW's drinking water treatment process.
                      •    Utility tours.

                      •    Parks and recreation.
                      •    Community tree plantings.
                      •    Rules/regulations.

                   ANNUAL BUSINESS  REPORT
                   The main goal of DMWW's annual report is to present financial information to its customers;
                   however, DMWW also includes a few pages of educational materials. The content of these materi-
                   als depends on issues and concerns of the current year. To encourage customers  to keep its 2001
                   report, DMWW incorporated a note pad into the report. For 2002, DMWW has incorporated a
                   planning calendar into the report. The calendar includes water and health facts, in addition to
                   DMWW's contact information, on each page.

                   DTHER  DUTREACH  PRODUCTS AND  TOOLS
                   In  addition  to   the  products  and  tools  discussed  above,   DMWW   uses   these
                   outreach mechanisms:
                      •    DMWW visits area schools to  teach children of all grade levels about drinking water and
                           source water.
                      •    DMWW offers tours of its facilities to adults and school children.
                      •    DMWW prepares technical outreach information for conferences held  by organizations
                           such as the American Water Works Association.

                      •    DMWW has prepared a series of fact  sheets to answer specific questions from its cus-
                           tomers. These fact sheets  provide information on a wide range of topics, including the
                           presence of alkalinity, lead and copper, nitrate,  and Cryptosporidium in drinking water.

                   SPECIAL DUTREACH EFFORTS
                   Occasionally, DMWW will prepare outreach products to address specific issues. For example,
                   DMWW prepared one fact sheet on how to winterize  a home. The target audience for this fact
                   sheet lived in one particular Des  Moines metropolitan neighborhood. This neighborhood  had a
                   higher percentage of water  pipes break  during the winter months due to poor maintenance prac-
                   tices. Because the occupants of this neighborhood were predominantly Hispanic, DMWW had the
                   fact sheet prepared in Spanish. The fact  sheet  was disseminated  to neighborhood  residents  by
                   DMWW service workers.

                   6.3      DISTRIBUTION  AND   FEEDBACK
                   DMWW uses a variety of mechanisms to distribute its outreach products. For example, DMWW's
                   Web site is "distributed" to Web users via the Internet. Many of DMWW's newsletters, pamphlets,
                   and fact  sheets are distributed through the mail; some outreach flyers are included in customer bills.
                   Also, through school visits, during tours of DMWW and area watersheds, and even through cus-
                   tomer phone calls, DMWW conveys outreach messages by speaking directly with its customers.
                   DMWW tries to increase the longevity of many of its  outreach products,  thereby increasing the
                   number  of product distribution mechanisms  available to the utility. For example, by making its
44      6 COMMUNICATING  DRINKING  WATER AND  SOURCE WATER QUALITY INFORMATION

-------
Annual Business Report into a notepad or a calendar, DMWW can distribute this product through-
out the year not only to customers but also to visitors and convention groups.

DMWW has  established several mechanisms for outreach follow-up  and public  feedback. For
example,  the  utility held  focus group meetings to  solicit customer input and  feedback  on
DMWW's CCR.  Also, through its information pipeline campaign, DMWW encourages its cus-
tomers to contact the utility with any questions or concerns they have about Des Moines drinking
water or source water.

                              FOCUS GROUP  SUCCESS

  DMWW conducted two focus group meetings on its CCR. The first meeting was held prior
  to the publication of the CCR to solicit input from customers on the  ideal format and
  content of the report. A follow-up meeting was then held after the publication of the first
  CCR to solicit feedback. One of the CCR features  that especially pleased this follow-up focus
  group was the "kids corner," which has games and activities for children. The customer
  feedback indicated that this tool is a very effective way to increase the  longevity of the CCR
  and encourage parents and children to talk about Des Moines water issues.
DMWW's Web site provides customers with the option of providing feedback directly to the util-
ity via e-mail. A central point of contact (DMWW's communications specialist) is responsible for
either responding directly to the feedback or forwarding the comment, question, or request to  the
appropriate team member at DMWW. Technical feedback about water quality information is for-
warded  to the  water laboratory or water  production department, feedback about DMWW's
history or educational opportunities is forwarded to DMWW's education specialist, and feedback
about the general appearance and functionality  of the Web site is  forwarded to DMWW's
information systems  department. In all cases, DMWW responds to each customer's feedback as
soon as possible.
        COMMUNICATING DRINKING WATER AND SOURCE  WATER  QUALITY INFORMATION     45

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46     6 COMMUNICATING DRINKING WATER AND SOURCE WATER QUALITY INFORMATION

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                                 APPEN  DIX     A
                                  DMWW     DUTREACH
                                                                        MATERIALS
              DBMNBinVfl
                       City of Anliany • Gityof Clra Water D«fMrbn.aat • Cily of Cummin^, • Dai Mciiiaa Wotar Worki
                                  Johnston Watar Department • Cil^ of Noiw Jk • City of Pliant Hill
                                   Folk County Rural Water Diitricttfl • SB Polk Rural Watar District
                                 Ui-l-ing-
     modifications in 1999 to
     increase the capacity of
     the Nitrate Removal
     Facility.
     Cutting Edge Science
  One of the ongoing microbial
studies being conducted at
DMWW is on ike cutting edge
of water industry science. One
method of studying bacteria,
called culturing-, grows bacteria
in a lab environment. Recent
studies conducted in molecular
biology have confirmed that
there are bacteria that have not
been previously cultured.
DMWWs microbiologist has
grown bacteria believed to be
previously uncultured. DMWWs
microbiologist has grown uncul-
tured bacteria using river water.
While the significance of these
uncultured bacteria is unknown,
Des Moines metro area cus-
tomers can rest assured that
DMWW has the ability to stay
current with rater quality trends
in order to have solutions in
place should a problem arise.
VMiat's On Our Plates?
  DMWWs daily water quality
testing determines the tD'&l num-
ber of bacteria present in a water
sample, including: the harmless
ones. Beyond standard utility
water testing, DMWW routinely
performs Heterotropic Plate
Count (HPC) studies on its dis-
tribution system water, an impor-
tant indicator of the on-going
bacterial condition of the water.
DMWWs arerage HPC is very
low. These bacteria are harm'
less, but can reduce the residue
chlorine that is available to pro-
tect the distribution system from
bacterial contamination. That is
why DMWW monitors both
HPC and free chlorine residual
in the distribution  system - to
ensure good, safe water quality at
the  p oint of de hvery to our cus-
tomers .
Up  A  Creek
  Recent studies have revealed
that large amounts  of bacteria
enter Walnut Creek after hard
rains. DMWWs bacterium study
on Walnut Creek, initiated last
summer, will help determine if
human waste is leaking into the
watershed. Preliminary studies
have shown that these contami-
nants are in the raw water of the
creeks. Evidence of a specific
cause is still unknown. DMWW
laboratory professio nals are striv-
ing  to ascertain the cause of the
large bacterial loads in our urban
creels and find a solution to the
problem.
  DMWW will continue to
ensure that you are provided
with safe, high quality water. We
are  commit-
ted  to being
an industry
leader in
water treat-
ment and
quality now
and in the
future.        _ *  *tJl
J^wWe
        Drinl
                       Treat  Your

             Drinking  Water
       begin by feeding powdered actuated car-
bon into the river waterfor removal of man-made
and natural organic c hemitals. The mater is then
pretreatedto remove din and debris and combined
with waterfrom the infiltration gallery system. The
combined water then flows into lime softening
basins. The pH of the water is adjusted before the
final filtering process. The water is passed through
layers  of sand and various sizes of gravel to remove
any remaining particles. Des Moines Waterworks
actuates its nitrate removal facility to remove this
contaminantfromyourwater during periods of high
nitrate levels. After this final phase, fluoride is
added to aid in the prevention of tooth decay and
chlorine is  added as a disinfectant to Mil bacteria.
The clean water is stored in a clearrnell until
pumped into the pipes of the distribution system.
   Des Moines Waterworks laboratory and mater
production staff collect and test water samples
from throughout the system several times a day.
These tests ensure that the proper chemical levels
are maintained and that the mater remains free of
unwanted contaminants.
                           DBT8IEUIION
                                                           There are three sources of water fulfillingthe needs of Des Moines Waterworks cus-
                                                        tomers. ApproMmatelytwo-thirds is supplied by eitherthe Raccoon or Des Moines Rivers.
                                                        The remaining one-third comes from the infiltration gallerysystem (shallom groundwater).
                                                           A.S rain and snorn run across the slope of land in our watershed, they carry soil and
                                                        pollution, depositing them in creeks leadingto the Raccoon and Des Moines Rwers.
                                                        Some precipitation sinks into the ground, dissolving substances that mayenter our
                                                        groundwater supplies. Everyone can contribute to improving matershed health by utiliiing
                                                        conservation practices that protect the land and the qualrty of water in our rivers.
                                                        Improving environmental quality improves our quality of life now and in the future.
                                                               APPENDIX A   DMWW  OUTREACH  MATERIALS
                                                                                                                     47

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       Turbidity


       Fluoride
       Nitrate (asN)
       Sodium
       Sulfate
                          tlKIHC&T LEVEL
                    4D   mg/l
                    JDD   mg/l
                    unregulated
                    unregulated
                                                                ntlWWHAHfiE
                                                                  IffiHW
                                                                             DK1WW
                                                                            H1AXH1UH1
                                                       EPAHCUI
                                                      (EPA OKMUL]
                                                    MICROBIOLOGICAL CONTAMINANTS
                                   n/tl-O.lD    NTU     fl/d-O.B     NUI      0.10    NTU

                                                  INORGANIC CONTAMINANTS
                                       0.60-13 mg/l       0.81-12 mj/l     13     m|/l
Atrazine              3D
Metolaehlor         tyA
Total Trihalomethane  100Q
    13-30.0 me/I
    7B-20.0 m|/l
  28.0-930 mg/l
n/d-0.21    Mg/l
n/d-0.27    M|/
   27JO-41JO Mg/l
     1.1-83   me/I     1DO     mg/l
     9.4-260 me/I    260     me/I
    38.0-64.0 me/I    930     me/I

ORGANIC CONTAMINANTS
     0.20    |4/l     021    Me/I
   n/tf               027    pe/
N/A


 40   me/I
3DO   me/I
unregulated
                                                                                                 30
                                                                                                N/A
                                                               25.0300 |
                                                                               410
                                                                                                                    SOURCES OF CVNTAHNflNT
Mdhiiie to Promote Stong Teeth
Runoff from Fertilizer Use
Erosion of Natural Deposits
Erosion of Natural Deposits


Runoff from Herbicide Use
Run off from Per til izer Use
By-product of Chlorine Disinfection
       Copper
                  ACTION IEVELCAL]  DH1WW BQUl reBCEHTlLE **                                  COUBCE&OFCONTAMNANT

                                    DMWW COFPEB ANB LEAD -Hegukted at CustonKr Tap
                     13   mg/l       n/d                                  Corrosion of Home Plumbing
                    JJj.U   pg/1         dO.O     m:,,'l     (5 sites aboire AL)     Corrosion of Home Plumbing

                 I
         samples mifstbe be tow Action Level
LEAD: hfants and young children are tftjically more vulnerable to lead In drinking water than the general population. It Is possible Hi at lead levels at your home maybe higher
than at other homes in your community as a result of materials used in your home's plumbing. If you are concerned about elei/atd lead lei/els in your home's water, you may
wish to haire your water tested and  flush your tap for 30 seconds to 2 minutes before using tap water.  Additional information is available from the Safe Drinking Water Hotiine at
(800)4264791.
NOTE: The EPA requires monitoring of over SO drinking water contaminants. Those listed above are the only contaminants detected in your drinking water. For a complete list,
contactDesMoines wJater UUorksor your local mater utility.
                                   Cityof Gumming"  .
                                   The following utilities had  distribution violations in 1999. The specifics of each violation and corrective actions are
                                   provided in detail. If you have anv questions, please contact the utility.
                                                     VIOLATION
                                                    . Home iwater filtration system nonatute Coliform detect
                                   CityofNoitvalk

                                   Cityof^ukee  ..
                                                                                                 CORRECTIVE ACTION
                                                                                                 Repeat samples at origination point; notice
                                                                                                   mailed to customers
                                             . .Unsatisfactory Coliform Bacteria test 6/99  	Four repeat samples 6/19/99; all nejatrve;
                                                                                                   5 routine samplings in 7/99
                                              Bacterial Coliform monitoring® reporting  	Need to meet resampling requirements;
                                              violation 9/99 -5 samples not collected 7/99;             Resampled; implemented new scheduling
                                              12/99 Coliform monitoring                              system for testing
                                             . Nonacute conform bacteria violation	  Resampled; implemented new scheduling
                                              6/99 & 11/93; 12/99 Coliform monitoring                system fortesting
                                             . Lead exceeded 90th perc entile Action Level  	Resume lead a coppertesting; educated
                                                                                                   customers about lead
                                                       Action Level (AD-The concentration of a contaminant that, if exceeded, triggers a
                                                       treatment or other require me nt that a water system must follow.
                         Inorganic Chemicals - Che mical substances of mineral origin,  such  as lead and copper.
                             nti
-------
   Inadequately treated water may contain dis-
ease-causing organisms. These organisms
include bacteria, viruses, and para sits s, which
can cause symptoms such as nausea, cramps,
diarrhea, and associated headaches. Some
people maybe  more vulnerable to contami-
nants in drinking watertfian the general popula-
tion.
   Immuno-compromised persons such as per-
sons with cancer undergoing chemotherapy,
persons who have undergone organ trans-
plants, people with HIV/ AIDS or other  immune
J              system disorders, some elderly,
              and infants can be particularly
              at risk from infections. These
              people should seek advice
              about drinking water from their
             "healthcare providers. The
              Center for Disease Control has
              guidelines on appropriate
               means to lessen the risk of
              infection by Gryptvsporiditjm
and otfier microbial contaminants. They are
available from the Safe Drinking Water  Hotline.
   In order to ensure that tap water is safe to
drink, the Environmental Protection Agency
(EPA.) prescribes regulations, which limitthe
amount of certain contaminants in water provid-
ed by public water systems.
   Nitrate in  drinking
water at levels above 10
ppm is a health riskfor
infants of lesstlian  SK
months of age. High
nitrate levels in drinking
water can cause blue
baby syndrome. Nitrate
levels may rise quickly
for short periods oftime
because of rainfall or agricultural activity. If you
are caringfor an infant; you should askfor
advice from your health care provider.
   FDA regulations establish limits for contami-
nants in bottled waterthat must provide the
same protection for public health. Any bottled
waterthat is labeled "drinkingwater" hasto
meetEPA's drinking water regulations. Drinking
water, including bottled water, may reasonably
be expected to contain at least small amounts
of some conta minants. The presence of con-
taminants does not necessarily indicate that
water p ose s a h ealth risk.
   More information about contaminants and
potential health effects can be  obtained by call-
ing the EPA's Safe Drinking Water Hotline.
               SAFE
         DRINKING
             WATER
         HOTLINE:
    1-800-426-4791
   Cryptosporidiumis a microscopic organism
found inmiers and streams thatc an cause dni:-
rhea, fever and gastrointe stinal distress if
ingested It finds its way into the watershed
tht ough animal and human waste s.
Cryptosp oridium. is effectively eliminated by a
tre atment proce s s 1hat includes sedimentation,
filtration, and disinfection.
   Cf yptosp oridium. has NEVER been Found
m yout drinking; \yater.
   DMWvfr" recently concluded a stucty to
determine the amount of C^ta^oftM&MW wa
eliminate from our source water through the
treatment process. Crj/pfospatw&itff is a micro-
scopic organism,  ktio\Mi to cause i±itastinal ill-
nesses, found in the fe ce s of infec te d animals
and humans. It is rarely found in the nvers
from which we draw water.
   After extensive studies, DMW\$s microbiol-
ogj.st dete rmi±ie d that we e ffec tive ly eliminate
99.99V* of the  Cr^taijtoitM^wfrom the raw
water. The combination of DMWv#s water
tre atment capability and the fact that the Des
                   Moines and Raccoon
                   Rivers contain very low
                   numbers of
                                                                           jire very
                                                               encouraging data.
   To promote both improved service to our
customers and environmental protection of
our watershed, Des Moines Water Works
    ^JTW) has formed a new partners hip with
three  other Des Moines area utilities:
Waste water Reclamation Authority (WRA),
Ivietro Waste Authority (MWA^l, and the City
of Des Moines1 Storm Water Utility. The part--
tiers hip is targeting1 three areas to enhance
customer education and communication:
*  Training; of Customer Service employees
in the functions and operations of each utility
to assist them in answering1 customer calls
about other local water utilities.
*  Developing1 and presenting; curriculum in
the Des Moines area schools, emphasising the
interdependent relationship between the utili--
ties and teaching children about protecting;
our water resources.
*  Educating; our customers about good •mater
stewardship as it relates  to all of the water util-
ities through publications such as existing; util"
ity newsletters, bill inserts, web pages, and
press  releases.
   Contact DMWW or any of the  Urban
Environmental I^rtners for more information.
 «
4 Baking soda, borax, and white vinegar are
effective, earth-friendly cleaning products.
4 The greatest single cause of an increased
water bill is a leaking or running toilet, wasting
250 to  5000 gallons of water a (fay!
4 Bottled water costs up to 1000 times more
than DMWWwater from yourtap.
4 Using mulch  around gardens, bushes, and
trees is a great way to trap moisture, reducing
your need to water more often. Mulch also
becomes a  rich nutrient for plants.
4 An acre of corn contributes  more to humidity
than a  lake  of the same size.
4 A I/8th inch crack in a pipe  can spew up to
250 gallons of water a day, wrecking floors, fur-
niture,  and valuable possessions in addition to
wasting water.
4 A leak of one drop per second wastes 2,400
gallons of water peryear.
4 As waterflows in streams, sits in lakes, orfil-
tersthrough layers of soil  and  rack in the
ground, it dissolves or absorbs the  substances
that it touches.
4 Dispose used motor oil, antifreeie, paints,
and other hazardous materials at the Regional
Collection Center ratherthan down the  drain.
                                                             APPENDIX A   DMWW  OUTREACH  MATERIALS
                                                                                                   49

-------
                                     "WprJ    rlrxf   Tupl      MSE
                                        Z  TRBHKGNINE  TFO  S E M  I  LSI _                     j
      5* \Vora
              List
CCR
chlorine
Cliire
contaminant
Cryptosporidiuin
Gumming
distribution
DMWW
EM PACT
EPA
filtration
fluoride
ho nine
infiltration gallery
Johnston
laboratory
lime softening
                                    Maffitt
                                    monitoring
                                    nitrate
                                    Morwalk
                                    Pleasant Hill
                                    FV)lh County
                                    pumps
                                    quality
                                    Raccoon
                                    safe
                                    sedimentation
                                    SE Polk
                                    Urbandale
                                    Warren
                                    Waukee
                                    Windsor Heights
                                    Xania
                                        I
                                        A  C C R  R  M  J
                                        S  A F E  L  A  B
                                        S  P W A  T  E  R
                                        S  M R H  N  J  L
                                        G  E
                                        M  M
                                                        N
                                                          D  A
                                                          Y  N
                                                               M
E R
A X
A N
P E
A N
0 S
D E
I T
S M
T 0
R P
i q
B U
U A
T L
I  I
0 T
N Y
         E
D Y  N A N
R  I  I  T C
A M  M C E
E X  A  E H
N
D T  C
0 R  A
SHE
T Y  N
R 0  L
0 X  I
DRY
  A  U
  L  E
                                                         E T F
                                                         U M M  I
                                                         TOR
                                                         D K B M
                                                           H L
                                                            I N IN
R R  T P
M
 I
E  T
T  I
                                            E P  0  L K  A A
                                            H H  E
                                            U 0  A
                                            S T  D
                                            0 L  N
                                            HI  I
       F 0
        I R
       C 0
       S S
       L I
        I G
                                                                    T Y
                                                               A R
                                                             T V Q
E  T  I
CCO
K  E  E
RAT
ALP
N
0
                                                                 S D
                                                                 E E
                                                               E  N R
            N I
            P L
            M K W
            B N 0
            6 N 0
                                                                 I  N M
                                                                 0  R C
                                                                 M N W
0
1
y
M
0
w
T
L
N
0
U
1
T
T
S
hi
1
T
R
A
T
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R
E
M
0
V
A
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0
I
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1
T
Y
1
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1
P
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F
Y
M
q
E
V
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0
D
1
1
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S
F
R
H
1
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F
H
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1
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M
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G
1
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Y
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0
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1
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M
N
S
S
S
U
E
M
X
F
1
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T
R
A
T
1
0
                                                VATE
                                                VOW)
                                                                                                                                  Use a blue crayon or
                                                                                                                                   pencil to color in all
                                                                                                                                  the fetters with a •
                                                                                                                                   or a * ijjut not the
                                                                                                                                  ') to reveal the type
                                                                                                                                    of water made at
                                                                                                                                            DMWW.
                                                                                                                                      Aftwr rmwaling the
                                                                                                                                            cdcr the
                WAR
                E R  T
                R U  S
                0 S  D
                S T  E
                0 M
                T H
                A  I
                K L
                T L

                     e«cot»nŁe otfir ciatamefi to &tend. dnd-pdyticiptlte in the 7KŁttzn& qfov
                            . Pubki TtxtHs^ tnfarmatim ii iiitt d befow.
                   AN KENT
                   Atilxtrr City Council • lit ati>l 3d Monday of eack montk at 5:00 p jn.
                   410 West lit Street • AtuMny, Iowa 50021
                   OJVC
                   Cli™ Cily Council • lit, 3d, &. 5tk" Tkuraday of eack montk
                   f-J™A™«JW
                   Cine City Hall • 1SOO MW 114tL St. • Oiiie, Iowa 50325
                   CUMIHIHe
                   Cununing City Council • 2nd and 4tk Monday eack fnontk
                   City Hat • CunuTunp, bwa 50031
                   DESMOINES
                   Boani of TOiter TOjsln Trmteei • 4tk Tuesday eack montk at 9:00 a.m.
                   Dei MJU«! TOiter Woil • 2201 Valley D.™ • Dei M=i™,  lorn 50321
                   JOHNSTON
                   Joktuton City Council • lit and 3rd kbnday of eack montk
                   City Hal • 6221 Msrle Hay Road • Joktuton, IOTM 50131
                   NOKWALK
                   1'Jomn.lk City Gou±iail •  lit an-i 3rd TlatiMdj.y of tiizU mo±rtk at 530 p.m.
                   705 NortkAsnu= • Norwali, Iowa 50211
                   PLEASANT HILL
                   Pkaiant Hill City Council •  2nd and 4tk Tuesday of eack irontk at 6 30 p .m.
                   Pleaiant Hill City Hall • 5151 Maple Djire • Pkaant Hi4 Iowa 5031?
                   POLK COUNTY RURAL WATER DISTRICT #1
                   Annual Meeting in Janrafy «ack year • Calllbf date
                   660 MW 66tk Annus, Suits 2 • D« Mointi, fcwa 50313
                   SOUTHEAST POLK RURAL WATER DISTRICT
                   TK^teu Boaj>l • 3id Wedtieiday of eaok montk • Conuct offijo; fop tiine
                   6540 ME 12tkAnnue • Altoona, Iowa 50009
                   URBANDALE
                   VKiter BDBd?d of Trustees • Meets montkV • Cafl 273-3940 for information
                   UAandale TOLter Department "3720 8Gtk Stffiet  • Urtandalt, Iowa 50322
                   WARREN WATER
                   Eoaid of Diiecton • 3rd Monday sack montk at 7:30 pm.
                   Wamn Water Office • 1204 Eait 2nd A=nue • Lldianok, Iowa 50125
                   WAUKEE
                   Wauiee Cily Council "lit and 3m Monday eacU montk
                   Wauiee City Hall • 230 Hifkway 6 • Waulee, Iowa 502«3
                   WINDSOR HEIGHTS
                   Windsor Heigkts Cily Council "1st and 3fd Monday eack montk at 4 p.m.
                   Windsor Heijkts Cily Hal • 1133 66tk Street • Windsor Heijkls, Iowa 50311
                   KEHIA - Southwest  a Wuxfcvo-d
                   Boafd of Difecton • Tkunday of 3d full wee]c of eack montk
                   239S 141it Street • Eouton, Iowa 50039
                                                                    For more inJbrmation on tke Consumer Confidence
                                                                    Report or water Quality, please contact your local
                                                                    mater utility:
                                                                    • City of Ankeny: Customer Service
                                                                       410 West 1st Street, Ankeny, Ionia 50021
                                                                       Phone:(515)283-8700 • Fax:(515) 283-S727
                                                                       E-mail: jmtkenH20@aol.tom
                                                                    • 01} of Mi H: Water Department
                                                                       BartWeller, Publit Works Director
                                                                       9289 Sraanson Blvd., Clwe,  Iowa 50325
                                                                       Phone: (515) 223-6231 • Fax: (515) 223-6013
                                                                       E-mail: braeller@ci.clive.ia.us
                                                                    • City of Gumming Kathie Hungerford
                                                                       P.O. Box 100, Cumminj, loraa 50061
                                                                       Phone:(515)981-9214 • Fax:(515)981-9214
                                                                    • Des Moines Water Works: Customer Service
                                                                       22 01 Valley Drive, Des Moines, Iowa 50321
                                                                       Phone:(515)283-8700 • Fax:(515)283-8727
                                                                       E-mail: iiyebmaster@dmiiwu.com
                                                                    • Johnston Water Department Jerry R. Meyers or Donna Kluss
                                                                       P.O. Box 410, Johnston, loraa 50131-0410
                                                                       Phone:(515)278-0822 • Fax (515) 727-8092
                                                                    • City of Norwalk: Dean Yordi, Directorof Public Works
                                                                       705 North Avenue, Norraalk, loraa 50211
                                                                       Phone:(515)981-0808 • Fax:(515)981-0933
                                                                       E-mail: deanyordi@ci.norwalkia.us
                                                                    • City of Pleasant Hill: Gary Patterson, Public Works Director
                                                                       5151 Maple Drwe, Suite 1, Pleasant  Hill, Iowa 50317-8494
                                                                       Phone:(515)262-9368 • Fax:(515)262-9570
                                                                    • Polk County Rural Water District#1: Francis E. Schlueter
                                                                       6666 NWSth Street, Des Moines, Iowa 50313
                                                                       Phone:(515)289-1877 • E-mail: feschlueten8worlcinet.att.net
                                                                    • Southeast Polk Rural Water District: Shirley J. Bos, General Manager
                                                                       6540 N E 12th Avenue, Altoona, Iowa 50009
                                                                       Phone:(515)262-8581- Fax:(515)2624536
                                                                       E-mail: shirley.bosSworidnet.att.net
                                                                    • UrbanrlalK Water Department: CustomerService
                                                                       3720 86th Street, Urbandale, loraa 50322
                                                                       Phone:(515)278-3940 • Fax:(515)278-3944
                                                                    • Warren Water District: Pejjy Crabbs, Systems Manager
                                                                       1204 East 2nd Avenue, Indianola, Iowa 50125
                                                                       Phone:(515)962-1200 • Fax:(515)962-9328
                                                                    • City of Waukee: John R. Gibson - Director of Public Works
                                                                       230 Highraay6,Box847, Waukee, Iowa 50263
                                                                       Phone:(515)9874363- Fax:(515)987-3979- E-mail: Jibsonjon®aol.torn
                                                                    • City of Windsor Heights: CustomerService
                                                                       1133 66th Street, Windsor Heights, loraa 50311
                                                                       Phone:(515)283-8700 • Fax:(515)283-8727
                                                                    •Xenia Rural Water District  - Southwest & Woodward: Dave Modlin
                                                                       2398 141st Street, P.O.Box39, Bouton, Iowa 50039-0039
                                                                       Phone:(515)676-2117 • Fax: J515) 676-2208 • E-mail: Xenia@netins.net
50
APPENDIX  A    DMWW  OUTREACH  MATERIALS

-------
,..-
••(
I
R
2
D
i:
E3
i
a
X
2
rn
?:
:;
   Pure water has been said to be our
most important nutrient, and possibly
most underestimated. Drinking water i
only quenches our thirst, but it aids in
building and maintenance of a healthy
body.  Some of the numerous health
fits of drinking water include maintainin
fitness, fighting illness, reducing effects i
aging, and boosting energy. Simply •
on the faucet  for a drink that works •
ders for your body!
A Drinking adequate amounts of water
helps your digestion and metabolism '
at full capacity.
* Water can boost your endurance, me
exercise more effective and helping ;
work out at higher levels.
A You  can hold off hunger and prevent
over eating by drinking more water.
^Research has found that water plays i
active role in reducing the risk of some i
eases  or ailments like bladder cancer, ur
nary tract cancer, and kidney stones.
* Health officials consider water to be a I
weapon against the common cold and
cough.
^Consuming plenty of water keeps ;
skin supple, helping you look younger.
^Drinking water when traveling can he
reduce fatigue.
•Dehydration can contribute to migrair
headaches; getting enough water  is imp
tant in fighting them.
   Health experts recommend
drinking at least eight 8-ounce glasses of
water each day. DMWW has some tips on
how to make sure you get enough water.
* Drink moderate-sized portions of water
   spread throughout the day.
• Drink a glass when you wake up, before
   and after exercising, and make water
   available  at all times.
• Try carrying a water bottle with you dur-
   ing the day.
» Have one glass of water for each caf-
   feinated beverage you drink.
                                                                                            -fat. tunejjj.
        A monthly publication of
      DES MOINES WATER WORKS
           2201 Valley Drive
          Des Moines, IA 50321
             515-283-8700
           www.dmww.com

-------
D
X
 :
•

                                     2001
                       >/^
   Water is an essential element in life.
Des Moines Water Works (DMWW) is
your water authority. We will provide
you with the information about drinking
water, our treatment process, and impor-
tant health issues that affect you every
day.
                                    As an industry leader, DMWW has
                                 provided high-quality drinking water to its
                                 customers for over 80 years. One of our
                                 duties as a utility is to provide you with
                                 information pertinent to your health and
                                 well being. DMWW uses informational
                                 vehicles such as the f^O Line, the
                                 Consumer Confidence Report, and other
                                 water-related newsletters to educate cus-
                                 tomers and young people about water
                                 treatment and quality. You canre/y on
                                 DMWW as a water expert when it comes
                                 to research and distribution of informa-
                                 tion concerning water-related issues.
                                    DMWW will gladly provide you with
                                 information on several water-quality relat-
                                 ed topics. Fact sheets, such as those on
                                 lead and copper, fluoride, and nitrate;
                                 treatment brochures; and other printed
                                 materials-are available upon request by
                                 calling our Customer Service department
                                 at 283-8700.
   In order to maintain high standards
for water quality, DMWW believes it is
important to advocate source water pro-
tection. DMWW teamed up with Metro
Waste Authority, Wastewater Reclamation
Authority, and the City of Des Moines-
Storm Water Division, forming the Urban
Environmental Partnership. This group
emphasizes the importance of water qual-
ity protection and other environmental
subjects through educational programs.
Another project DMWW coordinated was
the Volunteer Monitoring Project in the
Raccoon River Watershed. Residents
                    within the water-
                    shed provided
                    river water samples
                    to DMWW for
                    analysis to deter-
                    mine the nitrate
                    concentrations
                    throughout the
                    watershed. Results
                    from that study are
                    available on the
                    EMPACT Web site.
gftction	
    DMWW takes a proactive approach in
 keeping your drinking water safe. Using
 state of the art facilities and innovative
 scientific research methods, we consis-
 tently produce high-quality drinking water
 that meets or exceeds Environmental
 Protection Agency (EPA) standards. Daily
 water-quality testing and ongoing scientif-
 ic studies enable us to closely monitor the
 source water for contaminants. We can
 then ensure proper treatment techniques
 are maintained to produce safe, clean
 drinking  water. With the Treatment Plants
 at Fleur and Maffirt Reservoir, DMWW
 provides reliable quantities of water to
 Des Moines and the surrounding commu-
 nities.
    It is our civic and legal duty to inform
 our customers of any health alerts or EPA
 violations affecting your drinking water.
 An example is a nitrate level higher than
 the maximum contaminant level set by
 the EPA. In the rare event that this were
 to occur, DMWW would  issue a public
 notice explaining precautionary measures
 for customers. However,  DMWW built the
 Nitrate Removal Facility in 1991, greatly
 reducing the probability of a nitrate viola-
 tion in your drinking water and reaffirm-
 ing our commitment to bring you safe
 drinking  water.
                                         DMWW is committed to remain an industry leader in water treatment and quality.
                                         The next time you have a question about water, tap into DMWW for the answer.
                                                                                       r  EMPACT Web site -www.dwiww.com/empact

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                                 M~*ra you need to filter your tap
                                      water to receive clean,
                                      delicious tasting water?
                            Many companies say they can rid your water of'
                            minerals and contaminants, making your water ami
                            I'Hni taste better in your home. However, the water
                            you receive from DMAVW is a safe, pleasaM-tastutg
                            product to prepare
                            food and U> clean
                            fruits and vegeta-
                            bles. DMWW'i
                            water is also /c.v>
                            eipcntr*'? far your
                            cooking needs
                            and has no
                            adverse
                            effects.
                  r   DMWW adds powdered  >
                  activated carbon to absorb our
                  source water's natural organic
                  material and man-made chemi-
                  cals, allowing removal during
                  treatment. This significantly
                  improves the taste and odor of
                  your drinking water. Using acti-
                      vated carbon filters in your
                     home, such as tlwe found in
                    filter pitchers or faucet-
                   mounted filters, is not neces-
                  sary because this process takes
                   place at the treatment plant.
        I ow much maintenance is
               required for
        home filtration systems?
      Consumers do not always recognize the.
  importance of properly maintaining a home
  filtration system- Failing to change filters on a
  routine schedule can lead to bacteria build-up.
  causing serious health risks tor your house-
  hold. A number of filtration system.- require
  you to change the filter on a monthly basis
  This can be an ejcpenstw /tn/m'j com-
  pared to .simply turning on the tap. Let
 t DM\VW  maintain safe, clean water for you!
    The real question should
be... why aren't more Americans
drinking tap water? We would be glad to
hear from you at 283-8700 or through our
Web site at www.clmww.com
   Forget filtering, just turn on the tap!
        Treating Water Right
    Water treatment is a vital step to make sure a
safe high quality product is delivered to your tap. Des
Moines Water Works operates two facilities, the new
Treatment Plant at Maffitt Reservoir and the
Treatment Plant on Fleur  Drive, treating up to 123
million gallons of water per day.
    The Matfitt plant draws its water from shallow
groundwater collector wells that run along the
Raccoon River. This water is naturally filtered by the
earth's course sand and gravel delivering water free
from river sediment. Mamtt Reservoir also serves as
an emergency water supply for the plant. At the
Fleur Drive plant, water can he drawn from either
the Raccoon or Des Moines Rivers in addition to the
infiltration gallery, a groundwater collection system.
DMWW plant operators and laboratory staff screen
all source water daily to determine which has the
highest quality water for treatment and distribution.
Treatment Process
1. Addition of powdered activated carbon to remove
organic matter, silt, and dirt. This is  used only at the
Fleur plant due to river water as source water. The
Mamtt plant begins treatment with lime softening.
i?. Lime softening to remove hardness compounds,
germs, and bacteria.
.-:. Filtration through sand  and gravel to remove
remaining particles. When necessary at the Fleur
plant, a nitrate removal process is used to keep the
filtered river water sate tor drinking.
-K Addition of fluoride to help prevent dental cavities
and chlorine to disinfect the water.
.V Treated, clean, safe water enters storage tanks,
eventually to he pumped through the distribution
network right to your tap!
          A monthly publication of
       DES MOINES WATER WORKS
              2201 Valley Drive
           Des Moines, IA 50321
                515-283-8700
              www.dmww.com

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                          Februaru 20O1
           What
                                                        are   uou   reaiiu

    Have you heard claims about
improving the drinking water in
your home? Numerous water
treatment and filtration companies
say they can provide you with
higher quality drinking water.
However, many of these claims
can be misleading. As your
pipeline to water information, Des
Moines Water Works (DMWW)
has the answers you need to know
about your high  quality drinking
water - right from the tap!
    DMWW is a leader among the
municipal water treatment facili-
ties that help make America's
drinking water supply one of  the
safest in the world. Yet, it is esti-
mated that nearly 40 percent of
Americans use  some sort of home
water treatment device instead of
relying on dependable, safe, and
clean tap water. Households use
anything from simple filter pitch-
ers to complex water filtration
systems. What it may boil down to
is creating an unnecessary expense
in your home.

                                                                     U
                         II.
                                                                   A

                                 out?
re home nitration systems necessary to
   remove ana reduce contaminants?
                                                                        DMWWs number one priority is to provide you with
                                                                     safe, high quality water. Our source water is tested several
                                                                     times a day to ensure proper chemical levels are added in
                                                                     the treatment process, so that the treated water remains
                                                                     safe according to Environmental Protection Agency (EPA)
                                                                                              standards. By taking pre-
                                                                                                cautionary measures
r  Some home filtration systems may   >
actually be removing valuable nutrients and
disinfection chemicals found in your tap
water. Fluoride is an additive, not a con-
taminant,  beneficial to your dental health
by helping to prevent tooth decay. While
most simple filtration systems do not
remove fluoride, more complex types do
take this additive out. Chlorine - the
number one chemical removed in filtra-
tion systems - is vital in eliminating
harmful bacteria from your drinking
water. These minerals are not harmful to
you, and are   ^,
necessary for j  Hyme filtration sys-
                                                                                                 during the treatment
                                                                                                 process, DMWW
                                                                                                 makes certain your
                                                                                                 drinking water is safe
                                                                                                     when it reaches
                                                                                                                      /ft
       o 1 need to use a water softener or
          filter to soften mtj tap water?
      Some home filtration systems use brass faucets, a
   combination of copper and lead. As water stands in the
   faucet, it dissolves the metal and increases the lead con-
   tent of your drinking water. Filtered water can also be
   more corrosive due to its deficiency in mineral content,
   possibly raising the amount of lead dissolving into your
   water. The consumption of lead may cause delays in
   physical and mental development in children, and kidney
       problems or high blow) pressure in adults.
                                                               maintaining
                                                               good health
                                                               and clean
                                                               water.
  tems are not necessary to
  remove nitrate because
  DMWW treats the source
  water according to EPA stan-
  dards for nitrate. In fact, most
  home filtration systems do not
  remove nitrate. DMWW has
    the capability of running its
  nitrate removal facility when
  source water nitrate levels
   exceed EPA standards.
Heipjul Hint: To
convert the
hardness level
from milligrams
per liter (rng/L)
to grains per
gallon (gpg),
divide the mg/L
value by 17.1.
Some appliance
optimum per-
formance stan-
dards ask for
hardness in en*.
                                                            Lead and copper are not found in          >^
                                                           DMWW's treated water, but may enter from
                                                          the plumbing in your home. DMWW leaves
                                                         enough hardness compounds in the \\ater to coat
                                                         your pipes as it travels to your tap. This protects
                                                         the pipes from the corrosh eness of water. The
                                                                             water DMWW sends
                                                                              to your tap is softened
f   Soft water helps soap and other    >
 cleaning products work more effective-
 ly. It is less likely to leave "scum" rings
 and other traces of mineral deposits in
 your home. DMWW strives to maintain
 the total hardness of the drinking
 water to less than 150 milligrams per
 liter (mg/L), the moderate range. This
 pro\ides you with sufficiently suft water
 to make cleaning products work more
 effectively,
V	
during the lime-treat-
ment process. If you
choose to use a water
softener in your
home, the benefits
  may not outweigh
      the costs.
                                                                                                                     Keep "filtering tKrou^h* this information for
                                                                                                                          more clues about water quality.
                                                                                                                                                          H2O Line

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           Recent studies target-
         ng the water industry have
       provided evidence that tap water is
     as safe, if not safer, and contains less
     bacteria than some types of bottled
   water.
       Fluoride, the number one tooth decay
   fighting agent, is an additive lhat most bottled
   water manufactures remove during their filter-
 ,,J,ng process. Fxtensive denial research nitS"-*
   shown that tooth decay among children and
   adults has been  significantly reduced due to
   the presence of fluoride in public drinking
   water. The American Dental Association
   (ADAI has endorsed the addition of fluoride
   to community water supplies for over 40
   years.
       Des Moines Water Works IDMWW)
   adds fluoride to its water according to the
J  ADA'S recommended levels. Bottled water
|  manufacturers are regulated by the Food and
&  Drug Administration  (FDA) and are not
   required to disclose the amount of fluoride
   contained in their product. Most brands f<
        :>',  the H'.Vs guidelines tor healthful flu-
   oride content.
       In addition, bottled water manufacturers
   make claims of greater  purity than tap water.
   This is not completely accurate. I wo different
   federal agencies regulate the testing processes
   and standards of the water sources. I he fcPA
   is responsible for monitoring tap water, while
   the FDA monitors bottled water. Tap water  is
   required to be tested more frequently and
   more stringently, providing greater scrutiny  of
   its quality and bacterial content.
       I he next time you're looking for an
   inexpensive, healthy thirst-quencher, /usf
  ; turn on  the tap!
 Facts  and  Figures
          about
    Firs  Hydrants
• Fire hydrants serve purposes
other  than fire protection.
DMWW uses hydrants to flush
stagnant water from water
mains during maintenance and
to release air after repairs have      DMWW's employees
been  made in order to prevent        panting a hydrant.
damage to home plumbing.  The city also uses fire
hydrants for street and  sewer cleaning.
B DMWW owns and maintains the fire hydrants in
the public right-of-way. Some fire hydrants are
installed only for maintenance purposes because
their capacity for water pressure is not high enough
for fire protection. You can identify maintenance
hydrants by their red-colored tops.
5 Fire hydrant tops come in colors other than red.
A color-coding system  indicates  how much water is
available in gallons per minute (gpm) from the
hydrants.
    Red hydrant tops             under 500 gpm
    Orange hydrant tops   -      500-1000 gpm
    Green hydrant tops    -      1000 or more gpm
Green-topped hydrants with green caps designate
high-volume hydrants connected to feeder mains.
K Fire hydrants are painted to make them visible
for the fire department. DMWW has standardized
on a yellow color for the body of the hydrant.
a You can  help DMWW and the fire department
access and locate hydrants more easily for repair
and protection. Shovel snow away from hydrants,
keep  grass or weeds trimmed low around them,
and please, do not plant  flowers or shrubs around
hydrants - hydrants exist  for  your protection!
          A monthly publication of
       DES MOINES WATER WORKS
              2201  Valley Drive
            Des Moines, IA 50321
                 515-283-8700
              www.dmww.com

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                            Mirch  2001
                           across
 Winding Through Your Watershed

No matter where we live, we are all in a
waters/led.
    Watersheds are areas where water flows across
or under the land and drains into a river, lake,
stream, pond, or other body of water. It includes
the people who live in the area as well as land,
air, plants, and animals. According to the Iowa
Watershed Task Force, "A watershed is everything
between the rain and  the stream."
                                             Water  works Watershed
Several features make watersheds unique.
    Watersheds vary in shape and size. Some are
large, including millions of acres of land and small-
er watersheds within them. Others can be as small
as a city block, or a puddle in your back yard. As a
Des Moines Water Works' customer, you live in
both the Raccoon and  Des Moines River water-
sheds. Each is a part of the Mississippi  River water-
shed, which is made up of thousands of smaller
watersheds.
    A geographical boundary around the water-
shed is formed by a ridge or high area. This forces
water to drain toward or away from your water-
shed. But watersheds are also interconnected. The
water that travels through one land area - including
farm fields,  forestland,  suburban lawns, and city
streets - will eventually affect and flow through
another.
    Watersheds are composed of different terrain.
The flatness or steepness of the land (terrain)
impacts how quickly the water empties into a body
of water.  If the water drains faster, there is more
potential  for flooding and soil erosion.
    Different soil types are found within water-
              sheds. Those that consist of sandy
         —i  soil soak up water faster,  reducing
           "k  runoff. A watershed that has clay
            /  soil does not allow as much water
               to seep into the ground, leading to
                greater runoff.
                      Watersheds are affected
                      by the land use. The activ-
                       ities and residents of the
                          land area  nearest the
                          water impact the
                          watershed. Cities,
                          homes, roads, facto-
                            ries, farming, recre-
                            ation, mining, and
                            construction all
                 modify the watershed and
                     affect the natural resources
                      within  it.
You play an important role in helping
maintain a healthy watershed.
    Pollutants traveling through your watershed
affect your entire home, work, and play areas.
Water and other natural resources are necessary to
live, and what we do in the watershed can change
the quality and availability of these materials.
    There are two types of watershed pollution:
point-source and nonpoint-source. Point-source
pollution begins from the leakage of contaminants
from a specific, easily identifiable source. Examples
include pollution coming from industrial or sewage
discharge pipes, hog lots, or storm sewers.
Nonpoint-source pollution comes from many dif-
ferent areas as water runs across or through the
ground.  This type of pollution is harder to identify,
measure, and control. Some examples  include
runoff from fields or forestland,  parking lots, failing
septic systems, construction sites, and automobile
exhaust.
    By following Best Management Practices
(BMPs), you can help keep your watershed clean
and safe. BMPs are positive ways to control pollu-
tants and prevent them from contaminating the
water supply. You can use BMPs in your home,
yard, and community to enjoy and maintain a
healthy living environment.
                                                                                                     BMF i . . it
                                                                                                                                                           in  your co/Anunity
                                                                                                                                  • Do not dump hazardous household chemicals, such as fertiliz-
                                                                                                                                  er, oil-based paint, or antifree?e, down the drain! Take -them to
                                                                                                                                  the MWA's Regional Collection Center in Bondurant (967-5512)
                                                                                                                                  for safe disposal, or use environmentally safe cleaning products.
                                                                                                                                  * Recycle your newspapers, magazines, milk jugs, juice bottles,
                                                                                                                                  metal cans, clear glass, and anything else possible to reduce the
                                                                                                                                  quantity of garbage you send to the landfill.
                                                                                                                                   Plant grass, trees, and shrubs to prevent soil from blowing or
                                                                                                                                   ishmg away. Bag leaves and grass clippings for compost collec-
                                                                                                                                     to keep them from washing into storm sewers,
                                                                                                                                  * Do not dump chemicals or anything else down storm sewers -
                                                                                                                                  most lead straight to our rivers.
                                                                                                                                 ! • Keep your vehicles in good condition to prevent oil and
                                                                                                                                  antifreeze leaks from entering storm sewers from the street or
                                                                                                                                  your drive way,
                                                                                                                                  * Do not litter! You can volunteer to help clean up area
                                                                                                                                                                         r120  Line

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              pe  in
     DMWW is committed to providing you with
I safe drinking water by helping to reduce or elimi-
I nate nitrate in our source water. We have built
I coalitions, implemented cost effective technolo-
I gies, and developed landscapes that will protect
I our watershed. Some of these projects include:
     • A formalized tiducation program. Classroom
       presentations are available for grade levels
       K-8. The information focuses on daily
       water use, water conservation, the water
       treatment process, and the importance of
       protecting our watersheds. DMWW is the
       only water utility in Iowa with this type of
       program.
     • Participation in the Urban Environmental
       Partnership (UEPj. This group was formed
       to educate the public on the importance of
       water quality protection through watershed
       protection in an urban area. DMWW part-
       ners with Metro Waste Authority,
       Wastewater Reclamation Authority, and the
       City of Des Moines' Storm Water Division.
     • Volunteer Monitoring Project on the
       Raccoon River Watershed. Along with
       DMWW, volunteers collected over 1000
       water samples during a year-long project
       surveying the nitrate concentrations in vari-
       ous locations of the Raccoon River water-
       shed.
     • Environmental Monitoring for Public
       Access and Community  Tracking
       IEMPACT). DMWW was awarded an EPA
       grant to develop a Web site that provides
       Des Moines' treated water and source water
       quality information to anyone with Internet
       access. Visit the Web site at
       wwvv.dmvvw.com/empaet.
     DMWW  continually looks for new ways to
I address nitrate issues while consistently providing
I you with clean, safe drinking  water.
                                                      1 There are 8 nitrate removal vessels
                                                        with a total operating capacity of 15
                                                        million gallons of water per day locat-
                                                        ed in DMWW's Nitrate Removal
                                                        Facility.
                                                      • Each vessel is 132 inches in diameter,
                                                        14 feet 2-7/8  inches high, and weighs
                                                        11,000 pounds.
                                                      1 The vessels contain a total of 450 cubic
                                                        feet of ion exchange resin and 232
                                                        cubic feet of support gravel for the
                                                        resin.
                                                      • The Nitrate Removal Facility has
                                                        enough spaee to add 2 more vessels,  if
                                                        necessary.
                                                     O
                                                             A monthly publication of
                                                          DES MOINES WATER WORKS
                                                                2201  Valley Drive
                                                              Des Moines,  IA 50321
                                                                   515-283-8700
                                                                www.dmww.com

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                                \pri  2OOI
trat \
      oncentratmg

DMWW is Your Source for Important

    fhe word nitrate may generate some
questions in your mind when you associate it
with water quality and your health. Newspaper
and television coverage about nitrate frequent-
ly discusses how it can harm the environment.
water supply, or humans. Nitrate can lead to
some serious consequences concerning your
well-being, but Des Moines Water Works
(DMWW) uses several methods to ensure that
your drinking water remains below the
Environmental Protection Agency (EPA) stan- ,
dards for nitrate concentrations, providing you ;
with safe, healthy drinking water.
    DMWW's Fleur Plant has the ontibn of
selecting from three \vater sources ,*J|4e
Raccoon River,  Des Moines River, and infiltra-
tion gallery - lor use in our drinking walLi
treatment process. Our lab monitors the source
water through daily testing oftliL water quality
in each rhw. We then choose the one «iih the
lowest nitrate concentrations to pro\ ide you
with the best quality drinkingtfeter possible.
Another alternative is ruunifflg our Nitrate
Removal Facility uheij-^rale levels are high
in the source water (see'"Nixing Nitrate in
Your Water").
    The maximum contaminant level (MCL)
set by the EPA is 10 milligrams per liter (mg/1)
of water. DMWW maintains a level below the
MCL. If the nitrate level  in your drinking
water were to exceed the MCL, we are
required to notify you of the necessary precau-
tions to follow.
    So what exactly is nitrate and how might
it affect you? Nitrate is a chemical compound
of nitrogen and oxygen that easily dissolves  in
water. It is typically used as a plant nutrient
found in fertilizer, but it can form in septic

t
                                                                                                                                         Inside Our Nitrate Removal Facility
                      Nitrate Information
                                          lots, manure,
                                      Unitary landfills as
                                  inters our source water
                                urban and rural watershed
                              fer contamination of groundwa-
                              n the application of fertilizers.
                              the unlikely event that nitrate
                             exceed the MCL in your drinking
                       water, a major
                       concern exists for
                       inlants under the
                      lie of six
                       months. Nitrate
                       can enter the
                       infant's body
                       transforming into
                       nitrite, which
                       wduccs the  abili-
                       ty of HcH>d to
                                                                                         Exterior view of the Nitrate Removal
                                                                                         Facility and underground clear wells.
                                                                                ! cause
                                                                                 ^Syndrome, a life threatening condi-
                                                                                      es immediate medical attention.
                                                                                     bis condition include the infant
                                                                                       nd having shortness of breath.
                                                                                                 i nitrate to other
                                                                                                ^development of
                                                                                                 (Its. However, a
                                                                                                  |ts because their
                                                                                         uvc a more- difficult lime
Blue I
tion l
Indicate
appearing I
    Research!
health conceri
certain lyr:
higher risk is
immature orfj
processing nitrate.
    Although the"p^wffmity of a nitrate warn-
ing exists, the likelihood of this event is very
rare due to the preventative measures DMWW
has built into the treatment process. We make
it our priority to provide you with healthful,
safe, and clean drinking water.
                                           Qne of the
                                        largest water
                                        qualify issues that
                                        DMWW faces is
                                        the level  of nitrate
                                        in the Raccoon
                                        add D«s Moines
                                        River, two of our
                                        water sources.
                                        Date trends over
                                        ihc post 25 years
                                        show that the
                                        concentrations of
                                        nitrate have
                                        Steadily
                                        increased. This
                                        problem rrsay be
                           caused by the continuing use
                           end heavier application of fertil-
                           izer on the land in  our water-
                           jshed. DMWW built the Nitrate
                        Removal Facility in the winter of
                        1990-1991 as a preventotive
                        measure to keep your drinking
                        woter sefe oi times when  nitrate
                        concentrations are extremely high
                        in our source wafer.
                            The Nitrate Removal Facility
                        consists of eight nilrofe removal
                        vessels that coo treat  up to 15 mil-
                        lion gallons of water per day.
                        Depending on the nitrate concert- .
                        tration level and plant flow,
                                                                                                                          DMWW
                                                                                                                          and ail ei
                                                                                                                          The factlit
                                                                                                                          frorn zerc
                                                                                                                          with an a
                                                                                                                          operation
                                                                                    operate between four
                                                                                       ssels ot one time.
                                                                                       been operated
                                                                                       '6 days  in the year,
                                                                                       ; of 45 days of
                                                                                       ear since  1991.
                                                                            DWWW uses a process called
                                                                         *ton exchange" to remove nitrate
                                                                         from  the water. Nifrate Soils are
                                                                         captured by resin material as the
water passes through the nitrate
removal vessel, and chloride ions
are released into the water to
reduce the amount of nitrate ions.
This process is similar to a home
water softening device that
removes calcium and magnesium
ions from the water, exchanging
them for sodium ions. The riftrate-
reduced water is then blended
with pre4reated drinking water to
produce a safe, clean product with -
nitrate concentrations below the
EPA's  10 mg/l MCL.
    After the nitrate has  bsfen col-
lected in the remove! vessete,
DMWW pumps water concentrat-
ed with sodium chloride  through
trie vessels to exchange the cap-
tured nitrate for chloride. The
water containing the collected-•'
nitrate is then difytea1 wttri infiltra-
tion gallery water and dischafged
back into the Raccoon River. Due
to the large volume of nitrate con-
centrations already in the river
and the small amount of water
DMWW discharges, this  process
does not add to nitrate concentra-
tion problems in other cities and
    Although the Nitrate Removal
Facility is a proactive approach in
keeping  the drinking water safe
frorn nitrate contamination, the
best way to keep nitrate from
entering the source water is
through  watershed protection pro-
grams. With your help in protect-
ing our water sources,, the need to
use the Nitrate Removal Facility in
the future could be greatly
reduced, or even eliminated.

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                                       APPEN  DIX    B
                                       GLOSSARY   OF   TERM
Acetochlor: A herbicide sold under the trade name of Harness. It is an unregulated contaminant
with no maximum contaminant level (MCL).

Alkalinity: A measure of the acid-neutralizing property of water.

Anion: A negatively charged ion.

Aquifer: A water-bearing stratum of permeable rock, sand, or gravel.

Atrazine: A herbicide and SDWA-regulated contaminant with a maximum contaminant level
(MCL) of 0.003 mg/1.

B

C

Calcium Carbonate Precipitation Potential (CCPP): The amount of hardness that can come out
of the water to form protective scale on plumbing surfaces.

Calcium Hardness as CaCO3: A measure of the calcium mineral contribution to total hardness.

Chloride: A common table salt component found in all natural waters. Concentrations greater
than 250 mg/1 can cause the water to taste salty and contribute to metal corrosion.

Chlorine: A gas that is commonly added to drinking water as a disinfectant to make the water
safe to drink.

Coliforms: Microorganisms that live in the digestive tracts of humans and animals. The detection
of coliform bacteria in treated drinking water suggests that a treatment or distribution system is
not working properly.

Conductivity: The ability to carry an electric current. Its measurement in water indicates the
amount of dissolved salts or minerals in the water.

Consumer Confidence Report (CCR): An annual drinking water quality report required by the
Safe Drinking Water Act (SDWA) for customers of public water supply systems.

Copper: A metal that can be present in drinking water through the corrosion of plumbing mate-
rials such as  copper pipes.

Cryptosporidium: A microscopic organism found in rivers and streams that can cause diarrhea,
fever,  and gastrointestinal distress if ingested. It finds its way into the watershed through animal
and human wastes.

D

Disinfection byproduct: A compound formed by the reaction of a disinfectant such as chlorine
with organic material in the water supply.
                                                          APPENDIX  B  GLOSSARY  OF TERMS     59

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         Database: A collection of data organized by fields, records, and files. A field is a single piece of information,
         a record is a complete set of fields, and a file is a collection of records.
         (Definition from http://www.webopedia.com.)

         Database management system: A collection of computer programs that enables you to store, modify, and
         extract information from a database. (Definition from http://www.webopedia.com.)

         Domain name: A name that identifies one or more Internet Protocol (IP) addresses. Domain names are used
         in Uniform Resource Locators (URLs) to identify particular Web pages.
         (Definition from http://www.webopedia.com.)

         Drinking water: Water that is conveyed to residences and businesses from a public water system. Typically,
         this water is treated by a water utility to make it potable. Drinking water is sometimes referred to as finished
         water.

         E

         E. colt: Bacteria whose presence indicates that the water may be contaminated with human or animal wastes.

         Ecosystem: All of the interacting organisms in a defined space in association with their interrelated  physical
         and chemical environment.
         Fecal Coliform: Bacteria found in the intestinal tracts of warm-blooded animals. The presence of fecal col-
         iform in water is an indicator of pollution and possible contamination by pathogens.

         Finished water: See "Drinking Water."

         Firewall: A system designed to prevent unauthorized access to or from a private network. Firewalls can be
         implemented in hardware, software, or a combination of both.  (Definition from http://www.webopedia.com.)

         Fluoride: A naturally occurring mineral added to water to  help reduce cavities in young people.

         G

         H

         Hardness: The amount of soap-precipitating minerals in the water. Both calcium and magnesium combine
         with soap to make it less effective. A hardness measurement is expressed as the amount of CaCOj  (pure
         limestone) that would produce the hardness.

         Hardware: Computer devices that you can actually touch,  such as disks, disk drives, display screens, key-
         boards, printers, boards, and chips.  (Definition from http://www.webopedia.com.)

         Heterotrophic Plate Count (HPC) bacteria: All bacteria found growing on a non-selective food media.
         These are not indicators of disease, but large numbers in a drinking water distribution system indicate stale
         water, minimal disinfection and, therefore, an increased risk of disease. HPC bacteria can also cause unpleas-
         ant tastes and odor in the water.

         HyperText Markup Language (HTML): Programming language for publishing hypertext on the Web.
         (Definition from http://www.webopedia.com.)
60       APPENDIX B   GLOSSARY OF TERMS

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I

Infiltration Gallery: A sub-surface groundwater collection system, typically shallow in depth, constructed
with open-jointed or perforated pipes that discharge collected water into a watertight chamber from which
the water is pumped to treatment facilities and into the distribution system. Usually located close to streams
or ponds.

Inorganic Contaminants: Mineral-based compounds such as metals, nitrates, and asbestos. These contami-
nants are naturally-occurring in some water, but can also get into water through farming, chemical
manufacturing, and other human activities. EPA has set legal limits on 15  inorganic contaminants.

Internet Browser: A software application used to locate and display Web pages. The two most popular
browsers are Netscape® Navigator™ and Microsoft® Internet Explorer™.   (Definition from
http:llwww. webopedia. com.)

J
K
Langeliers Index: A corrosion indicator based on pH. A positive number means that the water will deposit
protective minerals on plumbing to prevent metal pipe corrosion.

Lead: A metal that can be present in drinking water through the corrosion of plumbing materials such as
lead solder.

M

Magnesium Hardness as CaCO3: The magnesium contribution to total hardness. It is measured and
expressed  as the equivalent amount of CaCO3 (pure limestone) that would produce this hardness.

Maximum Contaminant Level  (MCL): The highest level of a contaminant that EPA allows in drinking
water. MCLs ensure that drinking water does not pose either a short-term or long-term health risk. EPA sets
MCLs at levels that are economically and technologically feasible. Some states set MCLs that are more strict
than EPA's.

Methemoglobinemia: A blood disorder caused when nitrite interacts with the hemoglobin in red blood
cells. Unlike hemoglobin, the methemoglobin formed in this interaction cannot carry sufficient oxygen to
the body's cells and tissues. Although methemoglobinemia  is rare among adults, cases have been reported
among infants, where nitrate-contaminated water was used to prepare formula and other baby foods.

Metolachlor: A herbicide sold under the trade name of Dual. It is an unregulated contaminant with no
maximum contaminant level (MCL); however, a health advisory concentration for this pesticide has been set
at 0.070 mg/1.

Microorganisms: Tiny living organisms that  can be seen only with the aid of a microscope. Some microor-
ganisms can cause acute health problems when consumed in drinking water. Also known as microbes.

N

Nitrate-N: A form of nitrogen fertilizer that  is readily available to plants. This form of nitrogen is very water
soluble and moved through the  soil into groundwater and surface water.
                                                           APPENDIX  B   GLOSSARY OF TERMS     61

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         Nitrite-N: The actual form of nitrogen that can combine with hemoglobin to form methemoglobinemia or
         "blue baby syndrome." It is an intermediate compound that is formed when ammonia is converted to
         nitrate by bacteria.

         Nonpoint source: Any source of pollution not associated with a distinct discharge point.

         O

         Organic Contaminants: Carbon-based chemicals, such as solvents and pesticides, which can get into water
         through runoff from cropland or discharge from factories. EPA has set legal limits on 56 organic contami-
         nants.

         Ortho-phosphate: A naturally occurring substance that is sometimes added to the water for additional cor-
         rosion protection.
         Pfiesteria: toxic dinoflagellate (microscopic, free-swimming, single-celled organisms, usually classified as a
         type of alga) associated with fish lesions and fish kills in mid-Atlantic Coastal Waters.

         pH: A measure of the strength of an acid on a 0-14 scale, where 7 is neutral, less than 7 is acidic, and
         greater than 7 is basic.

         Plug-in: A hardware or software module that adds a specific feature or service to a larger system. For exam-
         ple, there are a number of plug-ins for Internet browsers to enable the display of different types of audio or
         video  messages.

         Point  source: A stationary location or fixed facility from which pollutants are discharged or emitted. Also,
         any single identifiable source of pollution, e.g., a pipe, ditch, ship, ore pit, factory smokestack.

         Pollutant loading: The quantity of a pollutant entering the environment (soil, water, air).

         Potable (drinking) water: Water that meets U.S. EPA and/or state water quality standards and is considered
         safe and fit for human consumption.

         Potassium: A common element found at low levels in drinking water.

         Protazoa: Single-celled, eucaryotic microorganisms without cell walls. Most  protozoa are free-living  although
         many  are parasitic.

         Q
         R

         Radionuclides: Any man-made or natural element that emits radiation. Radionuclides  may cause cancer
         after many years of exposure through drinking water.
         Server: A computer or device on a network that manages network resources. For example, a database server
         is a computer system that processes database queries.  (Definition from http://www.webopedia.com.)

         Silica (SiO2): A common, naturally occurring substance in the earth's crust. It can contribute to scale forma-
         tion and reduce pipe corrosion.
62       APPENDIX B   GLOSSARY  OF TERMS

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Sodium: One of the two components in ordinary table salt (sodium chloride). It is a common substance in
nature and is a needed mineral in the diet. The amount of sodium in water is generally small relative to the
amount present in food.

Software: Computer instructions or data. Anything that can be stored electronically.
(Definition from http://www.webopedia.com.)

Source water: Ambient water that is  accessed by water utilities to treat for distribution as drinking water.
Source water can originate in either a surface  source (such as a lake, river, or reservoir) or a subsurface source
(such as a well). Source water is sometimes referred to as raw water.

Structured Query Language (SQL):  A standardized query language for requesting information from a data-
base. SQL was first introduced as a commercial database system in 1979 by Oracle Corporation.
(Definition from http://www.webopedia.com.)

Sulfate: A stable form of sulfur common in natural waters, especially where gypsum is present. It can pro-
duce a taste in drinking water when present in concentrations over 200 mg/1 and may produce a laxative
effect when present in concentrations over 750  mg/1.

Synthetic Organic Chemicals (SOCs): Man-made (anthropogenic) organic chemicals. Some SOCs are
volatile; others tend to stay dissolved in water instead of evaporating.
Total Dissolved Solids (TDS): The amount of dissolved substances, such as salts or minerals, in water.

Total Organic Carbon (TOC): A measure of carbon compounds in water that are from an organic (living)
origin. In combination with a disinfectant such as chlorine, the presence of TOC can result in the formation
of trihalomethanes.

Trihalomethane (THM): One of a class of compounds known as disinfection byproducts that result from
chlorinating water containing naturally occurring organic material.

Turbidity: A measurement  of scattered light (cloudiness) in a column of water. Light is scattered when it
strikes suspended particles such as  clay, silt, or microscopic organisms.

Volatile Organics: Chemicals that, as liquid, evaporate into the air.

W

Quality: A measure of the presence and quantity of certain constituents or parameters (like naturally occur-
ring substances, man-made chemicals, and industrial contaminants) in water.

Web server: A computer that delivers (serves up) Web pages. Every Web server has an  IP address and possi-
bly a domain name. Any computer can be turned into a Web server by installing server software and
connecting the machine to  the Internet.  (Definition from http://www.webopedia.com.)

Wellhead: A particular well site location, as differentiated from other well site locations, that exist  in the
same water system.

Wetland: an area that is regularly saturated by surface or groundwater and subsequently is characterized by
prevalence of vegetation that is adapted for life in saturated soil conditions. Examples include swamps, bogs,
fens, marshes, and estuaries.
                                                            APPENDIX  B   GLOSSARY OF TERMS     63

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64    APPENDIX B  GLOSSARY OF TERMS

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                                APPEN DIX    C
                                TUCSON   WATER'S   EMPACT  WATER
                                QUALITY  PROJECT
The Water Quality Management Division of Tucson Water, in Tucson, Arizona, delivers more than
37  billion gallons of water annually to  approximately 675,000 customers. The city of Tucson,
Arizona is one of the largest U.S. cities that currently obtains its drinking water  supply  from
groundwater wells. To ensure future sustainability, Tucson has started to supplement its groundwa-
ter  supply with water from the Colorado River  through the Central Arizona Project (CAP).
Tucson's selected blend of recharged Colorado  River water and  groundwater  is known as the
Clearwater Supply. The Tucson Water EMPACT project seeks to introduce this alternate and nec-
essary supply of water to the public by providing timely information on the quality of the blended
drinking water at taps in homes and businesses. Tucson's EMPACT project not only provides a
resource for water quality information, but also results in environmental benefits through a focused
consumer outreach effort.

PARTNER ORGANIZATIONS
Tucson Water has received a 2-year grant from EPA's EMPACT program. Tucson's EMPACT  proj-
ect  partners include the following:

    •    Arizona Department of Environmental Quality

    •    Tucson Unified School District, David T Smith Resource  Center

    •    Tucson-Pima Public Library

    •    University of Arizona, Water Resources Research Center

    •    University of Arizona, Southwest Environmental Health Sciences Center

    •    Pima County Health Department

    •    Pima County Waste Water Management

    •    Tucson Hispanic Chamber of Commerce

    •    University of Arizona, National Science  Foundation, Water Quality Center

    •    Citizens and Neighborhood Services

SAMPLE  COLLECTION /A N A LY s i s
Tucson Water's EMPACT project  increases  the number  of water quality parameters currently
measured by the utility and adds continuous on-line monitoring. Specifically, the utility has added
continuous on-line monitoring of the quality of potable water and the quantity and general qual-
ity of recycled wastewater and secondary effluent discharged to the Santa Cruz River. One objective
of the EMPACT project is to expand the utility's monitoring technology to include a new process
for  measuring total trihalomethanes. Trihalomethanes are suspected human carcinogens  that can
form when drinking water that contains organic  material is disinfected with chlorine.

Also under the EMPACT project, Tucson Water has selected 22 locations for on-line monitoring
to track the  conveyance of finished water throughout the utility's distribution system. Tucson is
installing the on-line instrumentation over the next year to continuously track chlorine  residual,
conductivity, estimated total dissolved solids, pH, and temperature. This special monitoring pro-

            APPENDIX C  TUCSON WATER'S  EMPACT WATER QUALITY PROJECT     65

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                  gram will provide Tucson Water's customers with information on water quality throughout the util-
                  ity's distribution system.

                  DATA  MANAGEMENT/DATA DELIVERY
                  The objective of Tucson Water's EMPACT project data management, processing, and delivery sys-
                  tem is to improve the time relevancy of water quality data related to the potable distribution system.
                  To do this, Tucson Water is developing timely methods for transmitting and verifying the quality
                  of data  from the  on-line and manual monitoring programs and  posting these  data to the project
                  Web site. The EMPACT project will allow community residents to identify their street addresses
                  on a Web site map, receive easily understandable results from nearby water monitoring stations, and
                  obtain a timely report on the quality of their drinking water.

                  C OM  M U N I CAT I ONS/DUTREACH
                  The outreach objectives for Tucson's EMPACT project include identifying the water quality/quan-
                  tity  data desired by targeted groups and developing effective,  state-of-the  art  methods  to
                  communicate these data. Building on existing city  programs,  the EMPACT project will identify
                  specific  constituencies and solicit feedback on the water quality data desired and the best formats
                  for individualizing  data  by location  and creating a context for understanding water resources.
                  Through its outreach products, Tucson hopes to eliminate any misperception about community
                  water quality and provide a source of reliable, authoritative information  on fast-breaking water
                  quality issues.

                  FOR  MORE  IN FORM ATI ON
                  For more information about Tucson Water's EMPACT water quality project, visit

                  http://www.ci.tucson.az.us/water.
66      APPENDIX  c   TUCSDN  WATER'S  EMPACT WATER QUALITY PROJECT

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                                 APPEN  DIX    D
                                 C  OM M U  NICATIONS/D UT REACH
                                 PLANNINC3   AND   RESOURCES
This appendix will assist you with developing and implementing an outreach plan for communi-
cating a variety of information to the public. Section D.I provides general step-by-step guidance
on creating an outreach plan. Section D.2 includes guidelines for effectively communicating tech-
nical information and provides a list of resources you can use to enhance your outreach efforts.

D.I       CREATING  AN  DUTREACH  PLAN
Your outreach efforts will be most effective if you plan them carefully. An outreach plan ensures
that you have thoroughly considered all aspects of your outreach efforts before you begin. Your
plan does not need to be lengthy or complicated! You can develop a plan simply by documenting
your answers to these questions, which are discussed in the following subsections:

    •   Who are your partners?

    •   What are your outreach goals?

    •   Whom are you trying to reach?

    •   What information do you want to communicate?

    •   What outreach products will you develop?

    •   How will your outreach products reach your audiences?

    •   What follow-up mechanisms will you establish?

    •   What is your schedule for implementation?

TIP: Outreach planning is a creative and iterative process that involves a number of interrelated
steps. As you move through each of the planning steps discussed below, you should revisit the deci-
sions you have  made for  previous  steps to  make  sure you  are creating a  fully integrated,
comprehensive, and achievable outreach plan.

D.I.I WHO  ARE  YOUR  PARTNERS?
Try to involve a variety of people in the design and development of your outreach plan. When pos-
sible, consider involving the following:

    •   A communications specialist or someone who has experience with developing  and
        implementing outreach plans.

    •   Technical experts (e.g., experts in water quality, policy, information systems).

    •   Representatives of your target audience categories.

    •   Key individuals who will be involved in implementing your outreach plan.

Consider inviting community organizations to partner with you in planning or implementing
your outreach efforts. Potential partners  might include local businesses and trade associations,
environmental organizations,  schools, community groups, local health departments, local plan-
ning and zoning authorities, and other local or state agencies. Partners can help you with outreach
           APPENDIX D  COMMUNICATIONS/OUTREACH  PLANNING AND RESOURCES     67

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                 planning, product development and review, and/or product distribution. Partnerships can be valu-
                 able mechanisms for leveraging resources while enhancing the quality, credibility, and overall success
                 of your outreach efforts.

                 D.I  .2  WHAT  ARE YOUR  DUTREACH  GOALS?
                 Outreach goals should be clear, simple, action-oriented statements about what you hope to accom-
                 plish through your outreach efforts. Every other aspect of your outreach plan should relate to your
                 goals.

                 Try to rank and prioritize your goals in terms of relative importance. Consider the importance of
                 your goals as you move through the planning process. For goals of greater importance, you will want
                 to tailor your partnerships, outreach products, and information dissemination strategies to allow you
                 to reach a greater number of affected people in a shorter amount of time.

                 D.I.3  WHOM  ARE You  TRYI NB TO  REACH?
                 To answer this question, you must both identify and profile your target audience. The identification
                 and profiling processes are discussed below.

                 IDENTIFYING YOUR AUDIENCE
                 As you design your outreach plan, you will need to clearly identify the target audience for your out-
                 reach efforts. The  types of audiences targeted for a water quality outreach program might include
                 the general public, local businesses and trade associations, decision-makers, educators and students,
                 and community groups (e.g., homeowners associations, fishing/boating organizations, and garden-
                 ing clubs).  Some types of target audiences, such as educators and community groups, might serve
                 as pathways to help you disseminate information to other types of audiences, such as students and
                 the general public.

                 If you  have more than one target audience, you may want to consider dividing the group into audi-
                 ence categories.  For example, if the water quality information you intend to provide  to the general
                 public differs from the information you intend to provide to businesses, you may want to consider
                 these targets as separate audience categories.

                 PROFILING  YOUR AUDIENCE  CATEGORIES
                 Your outreach efforts will be most effective if you tailor the type, content, and distribution of your
                 outreach products  to the  characteristics of your target audience categories. To do this, you will want
                 to profile the situations, interests, and concerns of your audience members. These profiles will help
                 you  identify the most effective ways to reach each audience category. Consider how you would
                 describe your audience members:

                     •   What is their current level of knowledge about drinking water and source water?

                     •   What is their average education level? What language do they speak?

                     •   What should they know about drinking water and source water quality in your  commu-
                         nity?  What actions would you like them to take?

                     •   What information is likely to be of immediate interest to them?

                     •   Once they develop an awareness  of water quality issues in your community, what infor-
                         mation will they want to know?
68      APPENDIX D   COMMUNICATIONS/OUTREACH  PLANNING AND  RESOURCES

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    •   How much information will they want to see?  How much time are they willing to spend
        to understand the information?

    •   How do they generally receive information? How would they prefer to receive your infor-
        mation?

    •   In what types of professional, recreational, and domestic activities do they typically
        engage? Are there any organizations or centers that might represent pathways for your
        outreach efforts?

When you answer  these questions, talk with representatives of your target audience categories and
with colleagues who have successfully reached out to your audience categories.

D.I.4  WHAT  INFORMATION   Do  You  WANT  To
           C O M M U N I C AT E 7
In this step, think about the key points, or "messages,"  you want to relate to your audience. A mes-
sage is the "bottom-line" information you want your audience to remember, even if they forget the
details. A message  is usually phrased in a brief (often one-sentence) statement. Outreach products
often have multiple related messages.

D.I. 5  WHAT   DUTREACH   PRODUCTS  WILL You  DEVELOP?
You will want to determine what types of outreach products or tools will most effectively reach each
of your target audience categories. There are many different types of outreach products available in
print, audiovisual,  electronic, event, and novelty formats.

Your outreach goals and target audience profiles will help you select appropriate and effective out-
reach products  and tools. A communications specialist can provide you with valuable guidance on
choosing the most appropriate products  to meet your goals within your resource and time con-
straints. When selecting your products, consider your answers  to the following questions:

    •   How much information does your audience really need  to have? How much does your
        audience need to know immediately?  (Keep in mind  that the simplest, most straightfor-
        ward product is generally the  most effective.)

    •   Is the outreach product likely to appeal to your audience? How much time will it take
        your average audience member to interact with the product?  Is your audience likely to
        make that time?

    •   Will the distribution and organization of your product be easy and cost-effective?

    •   How many people will the product reach?

    •   What time frame is  needed to develop and distribute/organize the product?

    •   How much will it cost to develop the product? Do you have access to the talent and
        resources needed for product development?

    •   What other related products  are already available? Can you build on existing products?

    •   When will the information be out of date? (Keep in mind that you will want to spend
        fewer resources on products with shorter life spans.)
           APPENDIX D   COMMUNICATIONS/OUTREACH  PLANNING AND  RESOURCES     69

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                         Would it be effective to have distinct phases of products over time? (For example, con-
                         sider the first phase of a product designed to raise awareness, followed by a second phase
                         of products at later dates to encourage changes in behavior.)

                         How newsworthy is the information you are trying to communicate?  (Information with
                         inherent news value is more likely to  be rapidly and widely disseminated by the media.)


                                                  OUTREACH PRODUCTS
                    Print
                                Brochures
                                Educational curricula
                                Newsletters
                                Posters
                                Question-and-answer sheets
Editorials
Fact sheets
Newspapers and magazine articles
Press releases
Utility bill inserts
                    Audiovisual         Cable television programs
                                        Exhibits and kiosks
                                                                Public service announcements (radio)
                                                                Videos
                    Electronic
                                E-mail messages
                                Web pages
Subscriber list servers
Interactive compact disks
                    Events
                                Briefings
                                Fairs and festivals
                                One-on-one meetings
                                Public meetings
Community days
Media interviews
Press conferences
Speeches
                    Novelty Items       Banners                         Bumper stickers
                                        Buttons                         Coloring books
                                        Floating key chains for boaters    Frisbee discs
                                        Magnets                         Mouse pads


                 D.I.6  Haw WILL  YOUR  DUTREACH  PRODUCTS   REACH
                            YOUR  AUDIENCES?
                 You have many outreach product distribution options available to you. Consider the following examples:

                     •   Mailing lists belonging to your organization or partner organizations.

                     •   Phone and fax.

                     •   E-mail.

                     •   Internet.

                     •   Journals or newsletters put out by partner organizations.

                     •   Television.

                     •   Radio.

                     •   Print media.

                     •   A hotline  that distributes products upon request.

                     •   Meetings, events, or locations (e.g., libraries, schools,  community centers) where products
                         are made available to the public.
70
APPENDIX  D   COMMUNICATIONS/OUTREACH PLANNING  AND  RESOURCES

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You should  consider how each of your products will  be distributed and determine who will be
responsible for distribution. For some products, your organization might manage the distribution.
For other products, you might rely on intermediaries (e.g., the media or educators) or organizational
partners. You should consult with a communications specialist to obtain information about the time
and resources required for various distribution options.  Consider  the following issues when  you
select your distribution mechanisms:

    •    How does your audience typically receive information? How would they prefer to receive
        your information?

    •    What distribution mechanisms has your organization used  in the past for this audience
        category? Were these mechanisms effective?

    •    Can you identify a partner organization that would be willing to assist you with
        distribution?

    •    Can the media play a role in distribution?

    •    Will your distribution mechanism really reach  the intended audience? For example,
        although the Internet can be an effective distribution mechanism, certain audience cate-
        gories may have limited access to  it.

    •    How many people will your product reach through the distribution mechanism you are
        considering?

    •    Do you have sufficient resources available to fund and implement the distribution mecha-
        nisms you are considering?

D. 1 .7 WHAT  FOLLOW-UP  MECHANISMS  WILL  You
           E STAB LI sn7
If you have successfully reached out to your target audiences, you may receive requests for additional
information. Your audience members may become concerned about the issues you have communi-
cated to them. As part of your outreach plan, you should determine if and how you will respond to
the follow-up interests of people in your community. Consider the following questions:

    •    What types of reactions or concerns are audience members likely to have in response to
        the outreach information?

    •    Who will be responsible for handling requests  for additional information?

    •    Should you indicate on your outreach products where  people can go for additional infor-
        mation? Will you provide a contact name, phone number, and/or Internet, mail, or
        e-mail address? Will you establish a hotline?

    •    How will you track and analyze feedback?

    •    How and when will you use feedback to improve your outreach  efforts?

D.I . B W H AT  i s  Yo UR  SCHEDULE  FOR  IMPLEMEN TAT ION?
Once you have selected the most effective combination of goals,  audience categories, messages, prod-
ucts, and distribution mechanisms for your project, you  should develop an implementation schedule
for your outreach plan. First, consider  the relative importance  of each of your outreach goals.  You
          APPENDIX  D   COMMUNICATIONS/OUTREACH  PLANNING AND  RESOURCES     71

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                 should have a shorter implementation schedule associated with your most important goals. For each
                 of your outreach products, consider how much time will be needed for design, development, and
                 distribution. Be sure to factor in sufficient time for product review. When possible, also factor in
                 some time  for testing and evaluation by representatives of your target audience category to solicit
                 feedback on the effectiveness of your product.

                 D.Z      RESOURCES   FOR   PRESENTING  WATER  QUALITY
                             INFORMATION  TO   THE   PUBLIC
                 As you begin to implement your outreach plan and develop outreach products, you should  make
                 sure that  these products present your messages and information as clearly and accurately as possible.
                 This section discusses methods for effectively communicating technical information to the public
                 and provides resources to help you shape the  style and content of your outreach products.

                 D.2.1  Haw  Da You   PRESENT TECHNICAL
                            INFORM AT ION   TO  THE  PUBLIC?
                 Environmental topics are often technical in nature, and water quality is no exception. Nevertheless,
                 this information can be conveyed in simple, clear terms to nonspecialists. Principles of effective writ-
                 ing for the public include avoiding jargon, translating technical terms into everyday language,  using
                 the active voice, keeping sentences short, and using headings and other formatting devices to pro-
                 vide  a very clear, well-organized structure. You can refer to the following  Web sites for more ideas
                 about how  to write clearly and effectively for  a general audience:

                     •   The National Partnership for Reinventing Government has developed a guidance docu-
                         ment, Writing User-Friendly Documents, which is available at
                         http://www.plamlanguage.gov/.

                     •   The Web site of the American Bar Association,
                         http://www.abanet.org/lpm/writing/styl.html, has links to important online style  manuals,
                         dictionaries, and grammar primers.

                     •   The Web site of the Environmental Education and Training Partnership,
                         http://eee.eetap.org, has guides for developing environmental education documents.

                 As you develop outreach products for a specific audience, remember to  consider what your audience
                 members are already likely to know, what you  want them to know, and what they are likely to under-
                 stand. Then tailor your information  accordingly. Provide only the information that will be valuable
                 and interesting to the target audience. For example, local businesses might  be interested in the  hard-
                 ness  of the potable water they are using for manufacturing processes;  however, senior citizens
                 interested in the overall safety of their drinking water are not likely to be engaged by this topic.

                 When developing outreach products, you should consider any special needs of the target audience.
                 For example, if your community has a substantial  number of people who speak little or no English,
                 you will need to prepare communication materials in their native language.

                 The remainder of this section provides some online resources that you can consult when developing
                 your outreach  projects. Some of the Web sites listed below contain products, such as downloadable
                 fact sheets,  that you can  use to support your communication and outreach efforts.
72      APPENDIX D  COMMUNICATIONS/OUTREACH  PLANNING  AND RESOURCES

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FEDERAL  RESOURCES
EPA's Office  of Groundwater and Drinking Water (OGWDW)
http: //www. ep a. gov/safewater

This site provides information on a variety of topics, from drinking water and health, source water
protection, and training to applicable regulations, standards, and guidance. The site also includes a
kid's page, which contains games and activities to help children learn about drinking water.

EPA's Office  of Wetlands, Oceans, and Watersheds (OWOW)
http: IIwww. epA.gov/owow

This site provides a variety of information related to wetlands, oceans, and watersheds. The site pro-
vides new information, resources for concerned citizens, and answers to frequently asked questions.
Specific to watersheds, the site provides information on water quality monitoring and watershed pol-
lution issues.

EPA's Surf Your Watershed
http: IIwww. epa.gov/surf5

EPA provides this service to  locate, use, and share environmental information on watersheds. One
section of this site, "Locate Your Watershed," allows users  to enter the names of rivers, schools, or a
zip code to learn more about the water resources in their local watersheds. Users can also access the
Index of Watershed Indicators (IWI) from this site. The IWI is a compilation of information on the
health of aquatic resources in the U.S. The  index uses a variety of indicators to determine whether
rivers, lakes, streams, wetlands, and coastal areas can be described as "well" or "ailing".

EPA's NonPoint Source Pointers
http:'//www. epa.gov/owow/nps/facts

This Web site features a series of fact sheets on nonpoint  source pollution. The series  covers  topics
including programs and opportunities for public involvement in nonpoint source control, manag-
ing urban runoff, and managing nonpoint pollution from various sources  (e.g., agriculture, boating,
households).

U.S. Department of Agriculture Natural Resources Conservation Service
http://www. wcc. nrcs. usda.gov/water/quality/jrame/wqam

This site includes guidance documents that provide the following resources: a simple tool to estimate
the sensitivity of a water body to nutrients, a procedure to evaluate the conditions  of a stream based
on visual characteristics, and information on how to design a monitoring system to observe changes
in water quality associated with agricultural nonpoint source controls.

EDUCATIONAL RESOURCES
Project WET (Water Education for Teachers)
http://www. montana. edu/wwwwet

The goal of Project WET is to promote awareness, appreciation, knowledge, and  stewardship of
water resources by developing and disseminating classroom-ready teaching aids and establishing state
and internationally sponsored Project WET programs. This site includes a list of all state Project
WET Program Coordinators to help you locate a contact  in your area.
           APPENDIX  D   COMMUNICATIONS/OUTREACH  PLANNING  AND  RESOURCES     73

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                 Water Science for Schools
                 httpillwwwmt. usgs.gpvledulindex. html
                   L       O   O O

                 The U.S.  Geological Survey's (USGS's) Water Science for School Web site offers information on
                 many aspects of water quality, along with pictures, data,  maps,  and an interactive forum where
                 students can give opinions and test their water knowledge.

                 Global Rivers Environmental Education Network (GREEN)
                 httpillwww. earthforce. c
                 The Global Rivers Environmental Education Network (GREEN) helps young people protect the
                 rivers, streams, and other vital water resources in their communities. This program merges hands-
                 on, scientific learning with civic action.  GREEN is working with EcoNet to compile pointers on
                 water-related resources on the Internet. This site (http://www.igc.apc.org/green/resources.html)
                 includes a comprehensive list of water quality projects across the country and around the world.

                 Adopt-A-Watershed
                 http:llwww.adopt-a-watershed. orglabout. htm

                 Adopt-A-Watershed is a K-through-12 school/community learning experience that uses local water-
                 sheds as living laboratories in which students can engage in hands-on activities.  The goal is to make
                 science applicable and relevant to students' lives.

                 National Institutes for Water Resources
                 httpillwrri. nmsu. edulniwrlniwr. html

                 The National Institutes for Water Resources (NIWR) is a network of 54 research institutes through-
                 out the U.S. They conduct basic and applied research  to solve water problems unique to their areas
                 and establish cooperative programs with local governments, state agencies, and  industries.

                 DTHER  ORGANIZATIONS
                 The Watershed Management Council
                 http://watershed, org/wmc/aboutwmc. html

                 The Watershed Management  Council is a not-for-profit organization whose members represent a
                 broad range of watershed management  interests and disciplines. Members  include professionals,
                 students, teachers, and individuals who are interested in promoting proper watershed management.
74      APPENDIX D   COMMUNICATIONS/OUTREACH  PLANNING AND RESOURCES

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Providing Timely Drinking Water and Source Water Quality Information to Your Community
       Providing Timely Drinking Water
            and Source Water Quality
        Information to Your Community
                      Des Moines Water
                       Works' Project
                 National Risk Management Research Laboratory
                    Office of Research and Development
                    U.S. Environmental Protection Agency
                        Cincinnati, Ohio 45268
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                            Providing Timely Drinking
                            Water and Source Water
                            Quality Information to Your
                            Community

                            Des Moines Water
                            Works' Project
                                        ACT
                                  ul Monitoring lot Pubik Access
                                 in. f .(immunity Tracking
                                    Continue »
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   Foreword

   The Technology Transfer and Support Division of the EPA Office of Research and Development's (ORD's)
   National Risk Management Research Laboratory initiated the development of this handbook to help interested
   communities, particularly those with medium and large public water systems, learn more about the Des Moines
   Water Works (DMWW) EMPACT project. DMWWs EMPACT project provides Des Moines metropolitan
   community residents with timely information about  the factors that affect their drinking water supply. ORD, working
   with DMWW, produced this handbook to transfer the lessons learned from the project and reduce the resources
   needed to implement similar projects in other communities.

   You can order copies of this handbook (both print and CD-ROM versions) online at ORD's Technology Transfer
   Web site at http://www.epa.gov/ttbnrmrl. You can also download a  PDF version of the handbook from this site. In
   addition, you can order print and CD-ROM versions of the handbook by contacting either ORD Publications or the
   Office of Water Resource Center at:

         EPA ORD Publications
         26 W. Martin Luther King Dr.
         Cincinnati, OH 45268-0001
         EPA NSCEP Toll free:  800-490-9198
         EPA NSCEP Local: 513-489-8190

         EPA Office of Water Resource Center (RC 4100)
         1200 Pennsylvania Avenue, NW
         Washington, D.C. 20460
         Phone: 202-260-7786
         E-mail: center.water-resource@.epa.gov

   Please make sure you include  the title of the handbook and the EPA document number in your request.

   We hope that you find this handbook worthwhile, informative, and easy to use.

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   Acknowledgments
   The development of this handbook was managed by Scott Hedges (U.S. Environmental Protection Agency,Office
   of Research and Development, National Risk Management Research Laboratory) with the support of ERG,  Inc.,
   an EPA contractor. Technical guidance was provided by the Des Moines Water Works (DMWW) staff, EPA's Office
   of Water, and EPA Region 7. EPA and DMWW would like to thank the following people and organizations for their
   substantial contributions to the contents of this handbook:

   Mitch Basefsky, Tucson Water
   Pat Bruner, Des Moines Water Works
   Bob Dunlevy, EPA Region 7
   Vince Dwyer, Des Moines Water Works
   Ron Hunsinger, East Bay Municipal Utility District
   Julie Hutchins Cairn, Seattle Public Utilities
   Bruce Macler, EPA Region 9
   Dan Quintanar, Tucson Water
   Carl Reeverts, EPA Office of Ground Water and Drinking Water
   Dave Scharf, Des  Moines Water Works
   Carrie Sears, Des  Moines Water Works
   Connie Steffen, Des Moines Water Works


   Disclaimer

   This document has been reviewed by the U.S. Environmental Protection Agency (EPA) and approved for
   publication. Mention of trade names or commercial products does not constitute endorsement or recommendation
   of their use.
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   Contents

   Acknowledgments

   Foreword

   1. Introduction
     1.1 What Do Water Utilities Do?
     1.2 Why Is It Important to Communicate Timely Drinking Water and Source Water Quality Information to the
   Public?
     1.3 Des  Moines Water Works' EMPACT Project

   2. How to Use This Handbook

   3. Water Quality Monitoring—An Overview
     3.1 Introduction to Water Quality Monitoring
     3.2 Regulation of Drinking Water
     3.3 Source Water

   4. Des Moines Waterworks
     4.1 Overview of DMWW Operations
     4.2 Support Programs and Systems

   5. DMWWs EMPACT Project
     5.1 DMWW's EMPACT Project Phases
     5.2 DMWWs EMPACT Project Web Site

   6. Communicating Drinking Water and Source Water Quality Information
     6.1 Outreach Plan
     6.2 Outreach Products
     6.3 Distribution and Feedback

   Appendix A DMWW Outreach Materials (PDF. 6.63MB)

   Appendix B Glossary of Terms

   Appendix C Tucson Water's EMPACT Water Quality Project

   Appendix D Communications/Outreach Planning and Resources

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   1.  Introduction

   Would residents in your community have trouble answering these types
   of questions:

       • How safe is your drinking water today?

       • How healthy are the watersheds in and around your
         community?

       • Could simple changes in your lifestyle help improve water quality
         in your area?

       • How would you measure these improvements, and what would they mean to you and your family?

   If so, your water utility and the community residents it serves would benefit from a project that uses new and
   innovative methods and technologies to deliver timely, accurate,  and understandable information about the quality
   of drinking water and source  water in your area.

   This handbook has been designed with this goal  in mind:

         To show you how one water utility—the Des Moines Water Works (DMWW)—is implementing
         a project to provide  timely drinking water and source water quality information to the Des
         Moines metropolitan community.

   The handbook provides a detailed case study of  DMVWV's project to encourage medium and large water utilities
   (or communities responsible for supplying drinking water) to consider adopting strategies for delivering timely data
   to the public. Although small water systems and  communities not subject to federal drinking water regulations are
   not likely to have the resources to implement such a project, these entities may also find some portions of this
   handbook valuable.

                                    ABOUT THE EMPACT PROGRAM

     iis handbook was developed by the U.S. Environmental Protection Agency's (EPA's) EMPACT program.
   created  EMPACT  (Environmental Monitoring for Public Access and Community Tracking) in 1997. The program is
   now administered  by EPA's Office of Environmental Information.

   The EMPACT program promotes new and innovative approaches to collecting, managing, and communicating
   environmental information to the public. Working with communities in 156 of the largest metropolitan areas
   across the country, the program takes advantage of new technologies to provide community members with
   timely, accurate, and understandable environmental information they can use to make informed, day-to-day
   decisions about their lives. EMPACT projects cover a wide range of environmental issues, including water quality,
   ground water contamination, smog, ultraviolet radiation, and overall ecosystem quality. To learn more, visit EPA's
   EMPACT Web site at http://www.epa.gov/empact.


   1.1 What Do Water Utilities Do?

   Water utilities are responsible for producing drinking water of consistently high quality for their consumers. EPA
   and the states develop and enforce standards to protect the quality of drinking water, and water utilities must meet
   these standards. Producing high quality drinking water ideally follows an approach with multiple barriers to prevent
   contaminants from  reaching consumers. The  earliest possible barrier (i.e., the most ideal barrier) is watershed and
   wellhead protection, which ensures that contaminants do not enter source water. Therefore, strong environmental
   stewardship is an essential element of drinking water supply.

                                DRINKING WATER VS. SOURCE WATER

         considering  the responsibilities of water utilities, it is very important to distinguish between drinking water
   and source water:
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    Drinking water is water that is conveyed to residences and businesses from a public water system. Typically,
    this water is treated by a water utility to make it potable. Drinking water is sometimes referred to as finished
    water.

    Source water (i.e.,  raw water) is ambient water that is accessed by water utilities to treat for distribution as
    drinking water. Source water can originate in either a surface source  (such as a lake, river, or reservoir) or a
    subsurface source (such as a well).

   Water utilities collect and analyze drinking water and source water quality data to facilitate the following:

       •  Produce and deliver high quality water.

       •  Assure consumers and regulators that drinking water is of high quality.

       •  Continue to improve the quality of drinking water through research.

   Water utilities are challenged every day. The regulatory environment is changing. Science is also changing,  as is
   our knowledge of water quality and how it impacts consumers and the environment is changing. Water utilities
   continually strive to improve the performance of their treatment and distribution systems, make improvements to
   meet new challenges, and communicate with consumers in an honest and timely manner.
                                           R DATA AND TOOLS PROJECTS
    DMWW's EMPACT project is one of four Time-Critical Water Data and  Tools Projects. These projects were
    formed through a partnership between the EMPACT program and EPA's Office of Water. Through case studies of
    these four unique projects, the Water  Data and Tools initiative is designed to demonstrate local capability to
    collect and communicate water quality data that are meaningful, defensible, and easily accessible, and build a
    framework to encourage other communities to do the same through technology transfer and outreach.
                                  WATER DATA AND TOOLS PROJECTS
    Project
Locations
    (Chesapeake Bay   Baltimore, MD
                    Washington, DC
Web site

 http://mddnr.chesaDeakebav.net/emDact
                                                               Water quality in support of
                                                               Pfiesteria surveillance
    Jefferson Parish    New Orleans, LA
                                                http://www.ieffparish.net
                    Cincinnati, OH
                    Louiseville, KY
                    Pittsburgh, PA
                                                http://www.orsanco.ora/empact
                    Des Moines, IA
                                                http://www.dmww.com/empact
                                                                Freshwater diversions and
                                                                algal blooms
                                                                Swimming and
                                                                fishing conditions
                                                                Drinking water and source
                                                                water quality
   Visit htto://www.eoa.aov/surf2/emoact/tools.html for more information on the EMPACT Water Data and Tools Projects.

   1.2 Why is it Important to Communicate Timely Drinking Water and Source
   Water Quality Information to the Public?

   All members of a community have a right to know about the current quality of their drinking water because
   drinking water quality affects public health.  The need to provide timely drinking water quality data is most urgent
   when these data indicate an acute result that can have immediate effects on a utility's  customer population. Your
   efforts to provide your customers with timely information on the quality of their drinking water will build public
   confidence in your utility's ability to provide safe, healthy, reliable drinking water. Businesses relying on
   consistently high-quality water to support a production process can use timely water quality information to
   determine  whether to maintain or modify their processes. By disseminating these timely data on a Web site, you
   may reduce the number of phone calls to your utility from consumers or  manufacturers seeking specific water
   quality test results.

   From a human health perspective, the urgency for timely source water quality information is typically less than that
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   for drinking water quality information. However, the timeliness  of source water quality information may be critical
   when spills or other environmental emergencies occur in the watershed. The presentation of timely source water
   quality data and trends on a Web site can inform and influence the behavior of residents in your watershed. This
   heightened public awareness would not only enable local residents and public officials to make informed decisions
   about land use management and water conservation measures, but would also encourage affected groups to take
   a larger and more proactive role in instituting practices to restore and preserve the quality of source waters.


   1.3  Des Moines Waterworks' EMPACT Project

   DMWW is the largest water utility in the state of Iowa. Serving over 350,000 people, DMWW operates two major
   water treatment plants and pumps an  average of 43 million gallons of water per day.

   In 1998,  EPA's EMPACT program funded DMWWs EMPACT  project, which provides Des Moines metropolitan
   community residents with timely information about the factors that affect their drinking water supply. DMWWs
   EMPACT project is broken into three phases:

       • Phase I is the development of a data management protocol, tools, and electronic
         links required to identify, manage, and deliver drinking water quality information
         to the project Web site.

       • Phase II is the periodic collection, Web posting,  and updating of source water
         quality information collected from selected monitoring sites within the Racoon
         River and  Des Moines River watersheds.

       • Phase III is the adaptation of the methods and tools developed for Phases I  and  II
         to existing urban runoff studies conducted by DMWW.

                                DMWWs EMPACT project strives to encourage Des Moines residents, as well as
                                the entire watershed community, to assume a larger role in restoring and
                                preserving the quality of source waters in the community. Project partners
                                include EPA's Office of Groundwater and Drinking  Water (OGWDW), EPA
                                Region VII, the Iowa Department of Natural Resources, and the United States
                                Geological Survey (USGS). You can visit DMWWs EMPACT project Web site at
                                http://www.dmww.com/empact.


                                1.3.1  Project Costs

                                To plan, design, develop, install, and implement the three phases of its EMPACT
                                project, DMWW incurred a total cost of approximately $245,000. This cost should
                                give  you an idea of how much a comparable project might cost your utility.
                                However, every project that communicates timely information about drinking
                                water and source water quality is unique to its community. Therefore, the cost of
                                your project will also be unique.

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   2.  How To Use This Handbook

   This handbook has been designed to show you how DMWW is implementing a project to provide timely drinking
   water and source water quality information to the Des Moines metropolitan community. The handbook intends to
   encourage medium and large water utilities (or communities responsible for supplying drinking water) to consider
   adopting strategies for delivering timely data to the public. Although small water systems and communities not
   subject to federal drinking water regulations are not likely to have the resources to implement such a project, these
   entities may also find some portions of this handbook valuable.

   The handbook is organized  into the following chapters:

       •  Chapter 3  presents  an overview of water quality monitoring. Specifically, the chapter discusses the federal
          and  state regulations and guidelines applicable to drinking water and source water. It also discusses
          typical methods used by water systems to collect and disseminate information about drinking water and
          source water quality. Chapter 3 is targeted toward  readers who are not familiar with federal and state
          drinking water and source water regulations and guidelines. Therefore, water utility personnel are likely
          already familiar with the material presented in this chapter.

       •  Chapter 4  presents  an overview of DMWW operations and discusses the key programs and  systems that
          support these operations. Specifically,  the chapter discusses DMWWs sample collection/analysis program,
          data management system, and communications/outreach program. It also discusses the integrated
          collection of software and hardware components that further supports DMWWs operations. This chapter is
          targeted toward all readers.

       •  Chapter 5  presents  a detailed case study of DMWWs EMPACT
          project. The chapter describes the three project phases in detail and
          discusses the EMPACT project area on DMWWs Web site. This
          chapter is targeted toward all readers.

       •  Chapter 6  focuses on communications and outreach. The chapter
          discusses many of DMWWs communication/outreach efforts.
          Chapter6 is targeted toward personnel tasked with implementing an
          outreach plan.

       •  Appendix A (PDF. 6.63MB) contains brochures and pamphlets
          related to DMWWs communication/outreach plan,  including a
          Consumer  Confidence Report. These materials are discussed in
          Chapter 6.

       •  Appendix  B presents a glossary of terms used in the handbook. This
          glossary is  targeted toward all readers.

       •  Appendix  C presents a brief case study of the EMPACT Water Quality Project implemented  at the Water
          Quality Division of Tucson Water in Tucson, Arizona. This appendix is targeted toward all readers.

       •  Appendix  D presents general guidance on creating a comprehensive outreach plan and provides a list of
          resources for presenting water quality  information to the public. This appendix is targeted toward personnel
          tasked with implementing an outreach  plan.

   Throughout this handbook, you will find lessons learned and  success stories related to DMWWs EMPACT project.
   You will also find references to supplementary information sources, such as Web sites, guidance documents,  and
   other written materials that will provide you with a greater level of detail.

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   3. Water Quality  Monitoring—An Overview
   All water—even from the healthiest rivers and lakes—contains naturally occurring
   substances from the soil, surrounding vegetation and wildlife, and biological,
   physical, and chemical processes. Some water sources may be contaminated by
   man-made chemicals or the byproducts of industrial processes.  The purpose of
   water quality monitoring is to measure the presence and quantity of these
   constituents or parameters in water. This chapter introduces the concept and
   measurement of water quality from the perspective of drinking water utilities and
   discusses  some of the regulations and  guidelines that public water systems must
   follow to protect water quality.

   Section  3.1 provides a general introduction to the concept of drinking water and
   source water quality monitoring related to drinking water utilities. Sections 3.2
   and 3J3  discuss the federal and state regulations and guidelines that public water
   systems must follow to protect the quality of drinking water and source water,
   respectively. These sections also introduce the water quality monitoring and
   communication requirements associated with these regulations and guidelines.
                                                  EARN MOR
   To learn more about water quality, consult the following references and Web sites:
          EPA's Water Projects and Programs page at:
          http://www.epa.gov/epahome/waterpgram.htm.

          EPA's Office of Ground Water and Drinking Water (OGWDW) site at:
          http://www.epa.gov/safewater/.

          Drinking Water: Past, Present, and Future. USEPA/OW, February 2000, EPA 816-F-00-002

          National Library of Medicine drinking water page at:
          http://www.nlm.nih.gov/medlineplus/drinkingwater.html.

          The National Agricultural  Library Water Quality Information Center site at:
          http://www.nal.usda.gov/wqic.

          For questions about drinking water requirements under the Safe Drinking Water Act (SDWA), contact the
          Safe Drinking Water Hotline at (800) 426-4791 or via e-mail  at hotline-sdwatiSepa.gov.

          See Appendix D for additional references.
        •
   3.1 Introduction to Water Quality Monitoring
   The quality of water affects how we are able to use it; conversely, the way we use our water can affect its overall
   quality. The federal government, states, and localities are all involved in the regulation, monitoring, and control of
   our nation's waters to protect the quality of water for its intended use. Therefore, it is important to distinguish
   between the quality of drinking water and the quality of source water.
                                        PUBLIC WATER SYSTEMS
   There are approximately 170,000 public water systems in the United States. EPA classifies these water systems
   according to the number of people they serve, the source of their water, and whether they serve the same people
   year-round or on an occasional basis. Public water systems, which may be either publicly or privately owned,
   provide water for human consumption through pipes or other constructed conveyances to at least 15 service
   connections or serve an average of at least 25 people for at least 60 days  per year. EPA has defined three types
   of public water systems:
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    Community Water System: A public water system that supplies water to the same population year-round. For
    example, the water system operated by DMWW (a water utility) is considered a community water system. There
    are approximately 54,000 community water systems operated in the United States.

    Non-Transient Non-Community Water System: A public water system that regularly supplies water to at least
    25 of the same people for at least six months per year, but not year-round.  Some  examples are water systems at
    schools, factories, office buildings, and hospitals. There are approximately 20,000  non-transient non-community
    water systems operated in the United States.

    Transient Non-Community Water System: A public water system that provides water to at least 25 people per
    day in a place such as a gas station or campground where people do not remain for long periods of time. There
   The federal and state regulations and guidelines designed to protect the quality of these waters are discussed in
   the following sections.


   3.2  Regulation of Drinking Water

   Federal regulation of drinking water quality began in 1914, when the U.S. Public Health Service set standards for
   certain disease-causing microbes.  Today, water quality is protected by a variety of different regulations and
   guidelines.

   Through the Safe Drinking Water  Act (SDWA) established in 1974 and revised in  1986 and 1996, Congress
   authorized EPA to set enforceable health standards and  required public notification of water utility violations and
   annual customer reports on contaminants found in drinking water. Under the authority of the SDWA, EPA sets
   standards for approximately 90 contaminants in drinking water. Currently, standards are set for the following:

       •  Microorganisms, including (but not limited to) Cryptosporidium, Giardia lamblia, Legionella, total coliforms
          (including fecal coliform and E. coli), and viruses. Although some of these contaminants occur naturally  in
          the environment,  most originate in human and animal fecal waste.  Many of these contaminants can cause
          gastrointestinal illness if ingested. Legionella can cause Legionnaire's disease.

       •  Disinfectants and disinfection byproducts,  including (but not limited to) bromate, chloramines, chlorine,
          chlorine dioxide, chlorite, haloacetic acids, and total trihalomethanes. These contaminants are either water
          additives used to control microbes or byproducts of the disinfection  process. Potential health effects vary
          with each contaminant; they range from eye/nose irritation, stomach discomfort, and anemia to liver,
          kidney, and nervous system effects and the increased risk of cancer.

       •  Inorganic chemicals, including antimony, arsenic, asbestos, barium, beryllium, cadmium, chromium,
          copper, cyanide, fluoride, lead, mercury, nitrate, nitrite, selenium, and thallium. These contaminants
          originate from a variety of different sources,  including (but not limited to) discharges from industrial
          processes, erosion of natural deposits, corrosion  of pipes,  and runoff. Potential health effects are specific
          to each contaminant; they can include circulatory system problems, skin damage, intestinal polyps and
          lesions, increased blood pressure, kidney damage, nerve damage, thyroid problems, bone disease,  and  the
          increased risk of cancer.

       •  Various organic chemicals. As with the inorganic chemicals, these contaminants originate from a variety
          of different sources, including (but not limited to) discharges from industrial  processes, agricultural and
          municipal runoff, and leaching from pipes. Potential health effects are specific to each contaminant;  they
          can include kidney, liver, immune system, nervous system, circulatory system, and gastrointestinal
          problems, reproductive difficulties, anemia, and the increased risk of cancer.

       •  Radionuclides, including alpha particles, beta particles and photon emitters, Radium 226 and Radium
          228,  and uranium. These contaminants may originate through the erosion and decay of natural and man-
          made deposits. If ingested,  they may potentially increase the risks of cancer. Uranium may also cause
          kidney toxicity.

   For each of these contaminants, EPA sets a legal limit, called a maximum contaminant level (MCL), or requires  a
   certain type of treatment. Water utilities may not distribute drinking water that doesn't meet these standards. Most
   states have been delegated the authority to enforce the federal standards;  state standards must be at least as
   strict as the federal standards.
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   National Primary Drinking Water Regulations are legally enforceable standards that apply to public water
   systems. Primary standards protect public health by limiting the levels of drinking water contaminants, including
   microorganisms, disinfectants and disinfection byproducts, inorganic chemicals, organic chemicals, and
   radionuclides. You can visit http://www.epa.gov/safewater/mcl.html for detailed information on the contaminants
   regulated by national primary drinking water regulations.

   National Secondary Drinking Water Regulations are non-enforceable guidelines regulating contaminants that
   may cause cosmetic effects (such as skin or tooth discoloration) or aesthetic effects (such as taste, odor, or color)
   in drinking water. Examples of these contaminants include metals, pH, total dissolved solids, odor, and color. You
   can visit http://www.epa.gov/safewater/mcl.html for detailed information  on the contaminants regulated by national
   secondary drinking water regulations. Although EPA recommends secondary standards to public water systems,
   the Agency does not require that these  systems comply. States may, however, choose to adopt secondary
   standards as enforceable standards.
                                             HEALTH EFFECTS
   The health-related contaminants regulated by primary and secondary drinking water regulations fall into two
   groups according to the health effects they may cause:

   Acute effects occur within hours or days of the time that a person consumes a contaminant. People can suffer
   acute health effects from almost any contaminant if they are exposed to extraordinarily high levels (as in the case
   of a spill). In drinking water, microbes such as bacteria and viruses are contaminants with the greatest chance of
   reaching levels high enough to cause acute health effects. Most people's bodies can fight off these microbial
   contaminants; acute contaminants typically don't have permanent effects. Nonetheless, when high levels occur,
   acute contaminants can make people ill and may be dangerous or deadly for the very young, the very old, or
   people with immune systems weakened by HIV/AIDS, chemotherapy, steroid use, or other reasons.
                                                                                                  ,
Chronic effects occur after people consume a contaminant at levels over EPA's safety standards for many
years. The drinking water contaminants that can have chronic effects are chemicals (such as disinfection by-
products, solvents, and pesticides), radionuclides (such as radium), and minerals (such as arsenic). Examples of
the chronic effects of drinking water contaminants can include cancer, liver or kidney problems, or reproductive
difficulties.
   3.2.1  Monitoring Drinking Water Quality
   Water utilities perform a wide range of water quality monitoring to meet several purposes. First, water utilities
   routinely monitor and test public water systems to ensure compliance with the more than 90 contaminants for
   which EPA has set national primary drinking water regulations. Second, water utilities must also meet more
   stringent and additional monitoring requirements set by the individual states. Finally, water utilities conduct other
   routine monitoring as part of their day-to-day operations to ensure treatment effectiveness and to ensure that
   finished water quality meets both health and aesthetic objectives. This testing includes routine sampling as well as
   check sampling to confirm the results of any problems discovered during routine sampling. Monitoring locations
   and frequency are based on the parameters being monitored and are specific to each water utility based on its
   source water type, size, treatment process, and distribution system. Some drinking water parameters are
   monitored constantly while others are monitored only every few years.

   The table on the following page shows the major groups of contaminants and the minimum testing frequency to
   comply with the monitoring requirements under EPA's national primary drinking water regulations. If a problem is
   detected, there are immediate retesting requirements that go into effect and strict instructions for how the public is
   informed. The retesting is continued until the water system can reliably demonstrate that it is  free of problems.
    CONTAMINANT
                                      MINIMUM MONITORING FREQUENC
   Acute Contaminants
    Bacteria
                                      For community water systems, samples are collected
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    Protozoa and Viruses
    Nitrate/Nitrite
    Chronic Contaminants
                                          throughout each monthly monitoring period, ranging from
                                          1 sample per month to 480 samples per month depending on
                                          the system size. For non-community water systems, sampling
                                          is conducted once per quarter.
Continuous monitoring for turbidity and monthly
monitoring for total coliforms, as indicators.
Quarterly sampling for surface water systems and annual
sampling for groundwater systems.
    Volatile Organics (e.g., benzene)
Quarterly sampling at each entry point into the water
system, reduced to annual (or less frequent) sampling if
no detects.
    Synthetic Organics (e.g., pesticides)
    Inorganics/Metals
Quarterly sampling at each entry point into the water
system, reduced to annual (or less frequent) sampling if
no detects.
-or groundwater systems, sampling is conducted once
every 3 years. For surface water systems, sampling is
conducted annually.
    Lead and Copper
Annual sampling is required, with the number of sites
ranging from 5 to 100, based on the size of the system.
    Radionuclides                          Four consecutive quarters of sampling during initial
                                          annual compliance period; subsequent monitoring
                                          frequency is reduced if levels are below the detection limit.

   Sample Compliance Monitoring Schedule Required Under EPA Regulations.

   3.2.2 Public Notification of Drinking Water Violations

   Federal regulations require that water utilities notify the people they serve when any violation of a drinking water
   contaminant standard has occurred or any other situation has occurred that may pose a short-term risk to health.
   As utilities test their water, they may discover that levels of certain contaminants are  higher than federal or state
   standards. These conditions may occur due to a change in local water conditions, heavy rainstorms, or an
   accidental spill of a hazardous substance. Water utilities may also fail to collect one or a series of their required
   samples at the scheduled interval. Any time a water utility fails to meet any EPA or state standards for drinking
   water (including missing required samples or collecting them late), the utility must inform the people who drink the
   water.

   Depending on the severity of the situation, water utilities have  from 24 hours to 1 year to notify the people they
   serve of a violation. EPA specifies three categories, or tiers, of public notification. For each tier, water utilities have
   different amounts of time to distribute the notice and different ways to deliver the notice:

   Immediate notice (Tier 1): Anytime a situation creates the potential for immediate human health  impacts, water
   utilities have 24 hours to take whatever steps are necessary to notify people who may drink the water. In these
   situations, water utilities must use mass media outlets such as television and radio, post their notice in public
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   places, or personally deliver a notice to the people they serve.

   Notice as soon as possible (Tier 2): Any time a water utility distributes water that hasn't been treated properly or
   contains contaminants at levels that exceed EPA or state standards, the utility must notify the people it serves as
   soon as possible, within 30 days of the violation as long as the situation does  not pose an immediate risk to human
   health. The water utility must provide notice through the mail or via hand delivery to residences and through
   posting in  conspicuous places for other persons served by the water system.

   Annual Notice (Tier 3): When a water utility violates a drinking water standard but the violation does not have a
   direct impact on human health (for example, failing to take a required sample on time), the utility has up to 1 year
   to provide a notice of this situation to the people it serves. This extra time gives water utilities the opportunity to
   consolidate these notices and send them with annual water quality reports (Consumer Confidence Reports,
   described  below).

   Regardless of their tier classifications, all notices must include the following:

       •  A description of the violation that occurred,  including the potential health effects.

       •  The population at risk and whether alternate water supplies should be  used.

       •  What the water utility is doing to correct the problem.

       •  Actions consumers can take.

       •  When the violation occurred and when the water utility expects it to be resolved.

       •  How to contact the water utility for more information.

       •  Language encouraging broader distribution  of the notice.

   In addition to Tier 1  and Tier 2 notices, EPA requires that water utilities place  annual drinking water quality reports
   into the hands  of the people they serve. These reports, called Consumer Confidence Reports (CCRs), enable
   consumers to make  practical,  knowledgeable decisions about their health and their environment. Water utilities
   may enhance their reports as they wish; however, each report must provide consumers with fundamental
   information about their drinking water.

   The first of these reports came out in 1999; water utilities now publish  reports  by July 1 every year. CCRs are the
   centerpiece of  the "right-to-know" provisions in the  1996 Amendments to the SDWA. The Amendments contain
   several other provisions aimed at improving public access to information about drinking water, including the annual
   public water system  compliance report and improved public notification in cases where drinking water is not
   meeting a contaminant standard. You can read more about these reports at
   http://www.epa.gov/safewater/ccr1.html. In  addition, examples of CCRs from DMWW are included in Appendix A
   (PDF 6.63MB).

                         WHAT DETERMINES THE PUBLIC NOTIFICATION TIER?

   The following violations, situations, or conditions require Tier 1, Tier 2, or Tier 3 notifications. For more information
   on the Public Notification Rule, visit http://www.epa.gov/safewater/pn.html.
    Tier!

          Fecal coliform violations; failure to test for fecal coliform after an initial total coliform sample tests positive.
          Nitrate, nitrite, or total nitrate/nitrite maximum contaminant level (MCL) violation; failure to collect a
          confirmation sample.

        • Chlorine dioxide maximum residual disinfectant level (MRDL) violation in the distribution system; failure to
          collect required samples in the distribution system.

        • Exceedence of the maximum allowable turbidity level (if elevated to Tier 1 by the primacy agency).

        • Special notice for non-community water systems with nitrate exceedences between 10 mg/L and 20
          mg/L, where the system is allowed to exceed 10 mg/L by the primacy agency.


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            n outbreak of a waterborne disease or other waterborne emergency

        •  Other violations or situations determined by the primacy agency.
   Tier 2
        •  All MCL, MRDL, and treatment technique violations, except where a Tier 1 notice is required.

        •  Monitoring violations, if elevated to Tier 2 by the primacy agency.

        •  Failure to comply with variance and exemption conditions.

        •  Turbidity consultation: When public water systems have a treatment technique violation resulting from a
          single exceedence of the maximum allowable turbidity limit  or an MCL violation resulting from an
          exceedence of the 2-day turbidity limit, they must consult their primacy agency within 24 hours. The
          primacy agency will then determine whether a Tier 1 notice  is necessary. If consultation does not occur
          within 24 hours, the violation is automatically  elevated to Tier 1.
   TierS
          Monitoring and testing procedure violations, unless the primacy agency elevates the violation to Tier 2.

          Operation under a variance and exemption.

          Special public notices such as a fluoride secondary maximum contaminant level (SMCL) exceedence or
          the availability of unregulated contaminant monitoring results.
                           WHAT'S IN A CONSUMER CONFIDENCE REPORT?

    CCRs must provide consumers with the following fundamental information about their
    drinking water:

        • Identification of the lake, river, aquifer, or other drinking water source.

        • A brief summary of the susceptibility of the drinking water source to contamination based on the source
          water assessments that states are currently completing.

        • Directions on how to get a copy of the water system's complete source water assessment.

        • The level (or a range of levels) of any contaminant found  in local drinking water along with EPA's legal
          limit (MCL) for comparison.

        • The likely source of that contaminant in the local drinking water supply.

        • The potential health effects of any contaminant detected in violation of an EPA health standard and a
          description of the utility's actions to restore safe drinking water.

        • The compliance of the water system with other drinking water-related rules.

        • An  educational statement for vulnerable populations about avoiding Cryptosporidium.

        • Educational information on nitrate, arsenic, or lead in areas where these contaminants are detected at
          levels greater than 50% of EPA's standard.

        • Phone numbers for additional sources of information, including the water utility and EPA's Safe Drinking
          Water Hotline (800-426-4791).
   3.3 Source Water
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   In contrast with drinking water, federal regulation of source water quality has been less detailed and has allowed
   for more flexibility in the monitoring and reporting of source water quality. While many states, water utilities, and
   localities have watershed and wellhead protection/management programs, the 1996 SDWA Amendments placed a
   new focus on source water quality. The 1996 Amendments require states to implement Source Water Assessment
   Programs (SWAPs) to assess  areas serving as drinking water sources and identify potential threats to these
   sources. You can read more about source water assessments at
   http://www.epa.gov/safewater/protect/assessment.html.

   By 2003, states are required to complete a source water assessment for every public water system. Each SWAP
   will  be uniquely tailored to state water resources and drinking water priorities. However, each assessment must
   include four major elements:

       • A delineation (or map) of the source water assessment area.

       • The potential sources of contamination in the delineated area.

       • The susceptibility of the water supply to those contamination sources.

       • Public release of the assessment results.

   State SWAPs have been reviewed and  approved by EPA; states and localities are currently in the process of
   developing source water assessments. These  assessment reports will be provided to the public in a variety of
   ways. Some states  plan to convene public workshops, while others will have copies available at public libraries,
   local government offices, or water suppliers. Many states also plan to post the assessment summaries on the
   Internet. In addition, the results of the assessments will be included in  the annual water quality reports that
   community water systems are  required to prepare for the  people they  serve. You can find links to each state's
   drinking water and source water protection  pages at http://www.epa.gov/safewater/source/contacts.html.

   In addition to the source water assessment requirements  of the SDWA Amendments,  all surface source waters
   are  federally regulated  by the Clean Water Act (CWA) and the rules and regulations that have been developed
   under that authority. The CWA impacts those sources  (both point sources and nonpoint sources) that contribute
   pollutants to the nation's surface waters. Point sources are stationary locations or fixed facilities from which
   pollutants are discharged. Nonpoint sources are diffuse sources of pollutants associated with land use or
   groundwater flow. Examples include runoff from agriculture, forestry, or urban activities. You can learn more about
   the  CWA and all associated programs and requirements at http://www.epa.gov/ow.


   3.3.1 Monitoring Source Water Quality

   Typically, source water quality monitoring is conducted by water utilities to determine the quality of water feeding
   the  water treatment system and adjust the treatment process based on raw water characteristics.  In addition,
   many localities and water utilities conduct source water monitoring as  part of their watershed and wellhead
   protection/management programs.

   Water utilities are not required  by the regulations under the Safe Drinking Water Act to provide source water
   quality monitoring results to either EPA or the public, but they may choose to do so through program-specific
   outreach products, such as Web sites.
         CLEAN WATER ACT PROGRAMS THAT IMPACT SURFACE SOURCE WATER QUALITY

   The Water Quality Criteria and Standards Program. This program includes a compilation of national
   recommended water quality criteria for the protection of aquatic life and human health for approximately 150
   pollutants. These criteria have been published pursuant to Section 304(a) of the CWA and provide guidance for
   states and tribes to use in adopting water quality standards. These water quality criteria cover the following types:
   aquatic life, biological, drinking water,  human health, and  nutrient. You can find out more about this program at
   http://www.epa.gov/waterscience/standards.

   The National Pollutant Discharge Elimination System  (NPDES) Permitting Program. This program requires
   that all point sources discharging pollutants into waters of the United States  obtain an NPDES permit. These
   permits implement water quality standards and effluent limitations guidelines that have been developed for
   specific industrial categories. You can find out more about this program at http://cfpub.epa.gov/npdes/.
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    Nonpoint source programs such as the Total Maximum Daily Load (TMDL) Program. Under Section 303(d)
    of the CWA, states, territories, and authorized tribes are required to develop lists of impaired waters. These
    impaired waters do not meet water quality standards that states, territories, and authorized tribes have set for
    them, even after point sources have installed minimum required levels of pollution control technology. The TMDL
    rule requires that these jurisdictions establish priority rankings for waters on the list and develop TMDLs for these
    waters. A TMDL not only specifies the maximum amount of a pollutant (its loading) that a water body can receive
    and still meet water quality standards but also allocates pollutant loadings  among point and nonpoint sources.
    While TMDLs have been required by the CWA since 1972, until recently states, territories, tribes, and EPA have
    not developed many. Several years  ago, citizens' organizations began  bringing legal actions against EPA seeking
    the listing of waters and the development of TMDLs. To date, there have been about 40 legal actions in 38
    states, and EPA is under court order or consent decrees  in many states to ensure that TMDLs are established,
    either by the state or by EPA.  Currently,  EPA is working to develop changes to the TMDL regulations. Until then,
    the current TMDL rule  remains in effect.  You can find out more about this program at
    http://www.epa.gov/owow/tmdl and at http://www.epa.gov/owow/nps.

    EPA's Clean Lakes Program. The  Clean Lakes Program was established in 1972 as  Section 314 of the Federal
    Water Pollution Control Act to provide financial and technical assistance to states in restoring publicly owned
    lakes. The early focus  of the program was on research and development of lake restoration techniques  and
    evaluation of lake conditions. The Clean Lakes Program regulations  promulgated in 1980 redirected the program
    activities to diagnose the current conditions of individual lakes and their watersheds, determine the extent and
    sources of pollution, develop feasible lake restoration and protection plans, and implement these plans. The
    CWA Amendments of  1987 expanded the program to include state-wide assessments  of lake conditions. EPA
    has encouraged states to use these assessment funds to develop the  institutional and administrative capabilities
    needed to carry out their lake  programs. You can find out more about this program at
    ittD://www.eDa.aov/owow/lakes.

                                              Table of Contents
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   4.  Des Moines Waterworks

   DMWW is the largest municipal water utility in the state of Iowa.  Serving over 350,000 people, DMWW operates
   two water treatment plants and pumps an average of 43 million gallons of water per day. This chapter briefly
   discusses many of the  day-to-day operations conducted at DMWW and introduces some of the key programs and
   systems that support DMWW's operations.


   4.1  Overview of  DMWW Operations

   DMWW is located on the banks of the Raccoon River in the city of Des Moines. The utility draws source water
   from the Raccoon River, the Des Moines River, an infiltration gallery, and several wells. The infiltration gallery is a
   large horizontal well constructed  in the sand and gravel adjacent to the Raccoon  River. It yields river water and
   groundwaterthat have  been naturally filtered through the  sand and gravel. DMWW selected these source water
   supplies based on the quality of these waters and the utility's ability to treat these waters.

   DMWW maintains an emergency supply of source water in the Maffitt Reservoir. This reservoir, constructed for
   DMWW during the 1940s, is located southwest of the Des Moines metropolitan area within 600 acres of wooded
   land; the area is popular for fishing and hiking. To enhance the quality of water in the reservoir, DMWW recently
   purchased 105 acres of surrounding farmland to provide watershed protection.

   DMWW operates two drinking water treatment plants: the Fleur Drive plant and the Maffitt plant. The Fleur Drive
   plant (considered the main plant) has the capacity to treat 100 million gallons of source water per day. It is
   operated by DMWW staff on a continuous basis. The Maffitt plant was constructed to address reliability issues that
   arose when a serious flood put the Fleur Drive plant underwater and out of service in 1993. In addition to
   providing a backup for the main plant, the Maffitt plant provides an additional 25 million gallons of drinking water
   per day for the growing Des Moines population. The Maffitt plant is in service on a continuous basis; it is adjacent
   to the Maffitt Reservoir, located about 10 miles  southwest of the main plant, outside of the Raccoon River flood
   plain. Typically, DMWW operates the Maffitt plant remotely.

   Both of DMWWs treatment plants use a multi-step process to treat source water. The typical treatment process
   used at the Fleur Drive plant is illustrated  in the diagram on page 18 and briefly described below.

        •  Source water for the Fleur Drive plant is obtained  from the Raccoon River, the Des Moines River, and the
          infiltration gallery system.

        •  Powdered activated carbon is fed into river water to remove man-made and natural organic chemicals
          (thereby improving the taste and odor).  Ferric chloride is added to remove particulates. The pre-treated
          river water is then combined with water from the infiltration gallery.

        •  The combined water is softened with soda ash and/or lime. Alum or ferric chloride  is added to remove
          minerals and other particles from the softened water.
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               RIVER         ^                       CHEMICAL
                                                        ADDITION
                                                                              DISTRIBUTION
                                                                       CHLORINATION&
                                                                       FLUORIDATION
                                Typical treament process used at DMWWs Fleur Drive Plant

   The pH of the water is adjusted with carbon dioxide, and the water is stabilized with polyphosphate.

   The water is filtered through layers of sand to remove any remaining particles.

   When increased levels of nitrate are possible in river water, DMWW treats the water in its nitrate removal process.

   Fluoride is added to the water to aid in the prevention of tooth decay, and chlorine is added as a disinfectant to kill
   bacteria. The treated drinking water is stored in a clear well until it is pumped into the distribution system.

   Water at the Maffitt plant is treated using a similar multi-step process. Because source water for this plant is
   usually obtained exclusively from wells, DMWW does not pre-treat this water as  it does river water. Also, DMWW
   does not operate a nitrate removal process at the Maffitt plant because nitrate is  typically found at  low levels in the
   well water.

   Through more than 800 miles of underground water mains and pipe (both iron and plastic), DMWW distributes
   drinking water from both treatment plants to the Des Moines metropolitan community. DMWW provides total water
   service (including distribution system maintenance) to the city of Des Moines, Polk County, Windsor Heights, and
   the Warren County Water System. Through this total water service, DMWW performs preventative maintenance on
   all valves and hydrants, detects main leaks, repairs main breaks, and replaces and repairs valves  and  hydrants. In
   addition, the utility reads meters, makes service calls, prepares bills, and responds to  customer service inquiries.
   DMWW also supplies water to several other cities, communities, and water systems. For example, the utility
   maintains a partnership with the city of Ankeny. Through this partnership, DMWW provides drinking water, reads
   meters, manages billing, and responds to customer service inquiries while the city of Ankeny makes service calls
   and maintains its own  distribution system.

   In addition to its drinking water treatment and distribution responsibilities, DMWW operates the Water Works Park,
   about 1,500 acres of land near  downtown Des  Moines.


   4.2 Support Programs and Systems

   DMWW relies on several programs and systems to support its day-to-day operations.  Sections 4.2.1 through 4.2.3
   discuss a few of DMWWs key support programs and systems: the sample collection/analysis program, the data
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   management system, and the communications/outreach program. All of DMWWs operations are further supported
   by an integrated collection of software and hardware components; this support system is discussed in Section
   4.2.4.

   4.2.1  Sample Collection/Analysis
   DMWW monitors the quality of its drinking water and source water to satisfy both treatment process control and
   regulatory requirements. (See Chapter 3 for a discussion of applicable  regulatory requirements and guidelines.)
   The utility maintains an in-house laboratory to conduct a variety of analyses on its water samples. To ensure that
   data are accurate and representative, DMWW follows a comprehensive set of procedures for sampling and
   laboratory quality assurance/quality control (QA/QC); many of these  procedures are required by EPA. DMWW has
   a quality assurance project plan (QAPP) in place to document its adherence to these procedures.

                        DMWW'S QUALITY ASSURANCE  PROJECT  PLAN (QAPP)

    DMWWs QAPP provides a detailed framework for the utility's sampling and analytical procedures. Specifically,
    DMWWs QAPP covers the following:

          The laboratory mission, organizational structure, personnel, the physical facility, laboratory reagents and
          supplies, reagent standardization, contamination control, and laboratory safety.

          Standard sampling procedures, acceptance criteria, chain-of-custody, a sampling plan for softening
          analyses, non-routine sampling, and on-site analysis.

          Inorganic, organic, and microbiological analytical procedures.

          Data quality assurance.

          Preventative equipment maintenance schedules, routine maintenance procedures, instrument
          performance and optimization, protocol for correcting equipment problems, and equipment use and
          maintenance record-keeping.

          Equipment inventory.
DMWW collects and analyzes samples within its water treatment and distribution system. The
table below lists the drinking water parameters typically monitored by DMWW. Asterisks
identify the parameters monitored to fulfill regulatory requirements for DMWWs drinking
water. [Note that the parameters marked with asterisks do not add to the 90 federally
regulated parameters because some listed parameters (e.g., HAAs,  SOCs, VOCs) represent
more than one standard and others have been omitted because subsequent monitoring has
been waived or is very infrequent] Monitoring frequency (monthly, weekly, daily, or
continuous) varies with each analysis. The utility uses Hach® CL-17 analyzers to monitor
chlorine levels and Hach® 1720D analyzers to monitor turbidity levels in its drinking water.
These analyzers are connected, with other treatment process control monitors, to  DMWWs
supervisory control and data acquisition (SCADA) system. The SCADA system  is equipped
with data monitors and alarms with pre-set parameter levels to assist DMWWs water
production personnel with monitoring the treatment system around the clock.

DMWW also periodically  collects and analyzes source water samples. The table on the next
page lists the source water  parameters that are typically monitored by DMWW. When the
utility is operating its nitrate removal process,  DMWW monitors Nitrate-N to fulfill the
requirements of its state operating permit. Monitoring frequency (monthly, weekly, daily, or
continuous) varies with the  source water type and location and each analysis. Samples are
collected from selected sites ithin the Raccoon River and Des Moines River watersheds,
wells, and the Maffitt Reservoir.
    Process
           SB&
    The Hac/i® CL- J 7
    Chlorine Analyzer
                 DRINKING WATER PARAMETERS TYPICALLY MONITORED BY DMWW
     Acetochlor*

         Conductivity
Mercury*
Sulfate*
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I    Antimony*
    Arsenic*
    Atrazine*
    Barium*
    Bromide
    Cadmium*
    Calcium hardness
    CCPP*
    Chloride
    Chlorine
    Chromium*
I Copper
Cryptosporidium
E. co//*
Fluoride*
HAAs*
HPC*
Iron
Langalier's Index
Lead*
Manganese
Magnesium hardness

     SUVA*
     Temperature
     Thallium*
     THMs*
     TOC*
     Total coliforms
     Total hardness
     Turbidity*
     UV-254*
     VOCs*
Metolachlor*
Nitrate-N*
Nitrite-N*
Odors
O-phosphate
P-alkalinity
pH*
Potassium
Radionuclides
Selenium*
SOCs*
Sodium
    "Parameters collected to fulfill regulatory requirements are marked with asterisks.
                 SOURCE WATER PARAMETERS TYPICALLY MONITORED BY DMWW
     Acetochlor
     Ammonia
     Atrazine
     Bromide
     Calcium hardness
     Chloride
     Copper
     Cryptosporidium
     E. co//
     Fluoride
     HPC
        Iron
        Lead
        Manganese
        Magnesium hardness
        Metolachlor
        Nitrate-N*
        Nitrite-N
        O-phosphate
        Odors
        P-alkalinity
        PH
Potassium
Sodium
Sulfate
SUVA
Temperature
TOC*
Total coliforms
Total hardness
Turbidity*
UV-254
    "Parameters collected to fulfill regulatory requirements are marked with asterisks.
                                        URBAN RUNOFF STUDIES
    DMWW conducted a series of urban runoff studies to determine the microbial and chemical influences of main
    urban creek watersheds on the utility's source waters. Each of DMWW's source water rivers has a primary urban
    creek (Walnut Creek for the Raccoon River and Beaver Creek for the Des Moines River) with  a branch that not
    only meanders through residential and business areas but also extends beyond these areas into agricultural land.
    Walnut Creek is multi-branched and eventually empties into the Raccoon River 2 miles upstream of DMWW's
    water intake. Beaver Creek has one main creek channel plus a small branch. The mouth of Beaver Creek is
    located 3 miles upstream of DMWW's Des Moines River water intake.

    DMWW conducted its urban runoff studies over a 2-3 year period. To determine the microbial  and chemical
    influences of these creeks, DMWW tested creek water for total Ł. co// counts, nitrate, ammonia, and other
    chemistry determinations.  Samples were collected by a DMWW laboratory technician during a rainfall  event.
    DMWW performed the creek sampling using two different approaches.  One approach was to sample water from
    the creek mouth, water from the river upstream from the creek, and water from DMWWs downstream  intake. The
    second approach involved a complete or nearly complete study that used the basic approach  above but included
    several other creek monitoring sites. DMWW selected 12 mapped sampling sites for the Beaver Creek watershed
    and up to 20 mapped sampling sites for the Walnut Creek watershed.

    The results of DMWWs urban creek studies  indicate that bacterial contamination of Des Moines urban creeks
    sometimes significantly affects the bacterial counts found in DMWW's source water rivers, despite the relatively
    small amounts of flow from these creeks. DMWW determined that the high bacteria levels in urban creeks are
    likely the result of pet and  wild animal waste  deposited in Des Moines metropolitan storm sewers; however,
    DMWW did locate more than  one  broken sewer line during its studies.  DMWW's results also indicate that urban
    runoff accounts for very little of the nitrate measured in the utility's source water.
   4.2.2 Data Management
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   DMWW carefully manages and validates its monitoring data to ensure that only data of known and documented
   quality are used to make environmental and operational decisions. DMWWs data validation process is illustrated
   in the flow diagram on page 23.

   Data management begins with DMWWs laboratory analyst. All sample analyses must adhere to the laboratory
   QA/QC procedures documented in DMWWs QAPP. The laboratory analyst enters data that meet these
   requirements and the QC measurements made during the analysis into a laboratory information management
   system (LIMS). The LIMS automatically compares the data (both the analytical result and the  QC measurements)
   to a range of acceptable values that DMWW has pre-programmed into the LIMS. The system flags data as
   suspect if they do not fall within the range. The laboratory analyst carefully reviews the data she has  entered to
   ensure that she has not made  a typographical error. The control  range feature in the LIMS can help the analyst
   quickly identify suspect or erroneous data during her review.

   After DMWWs data have been reviewed by the laboratory analyst, these data are validated by either DMWWs
   QA/QC officer or QA/QC supervisor. These personnel conduct their validation reviews in light of their extensive
   experience with the operation and control of DMWWs treatment process, historical trends in DMWWs water
   quality, and close communication with DMWWs treatment process operators and supervisors. Specifically, the
   QA/QC officer and QA/QC supervisor perform the following types of analyses:

       •  Compare data within the LIMS control range with hard-copy analytical results to locate any incorrectly
         transcribed data that may have still fallen within the LIMS control range and were  therefore not detected by
         the laboratory analyst.

       •  Review records and documentation to ensure that samples were collected and analyzed correctly.

       •  Review data in light of  historical water quality measurements, treatment process expertise, and other
          known factors that may affect the values of certain parameters.  During this review, the QA/QC officer or
          supervisor determine whether or not the data seem logical.

   When his review is complete, either the QA/QC officer or the QA/QC supervisor marks validated data as
   "approved" in the LIMS.  Because the LIMS package allows for the validation of individual analytical results,
   DMWW can  approve one result and reject another result measured in the same sample. In some cases, DMWW
   may collect additional samples and/or repeat laboratory analyses to replace certain erroneous results.  DMWWs
   data management process can take anywhere from a few hours  to one week, depending on the staff available to
   perform the separate data reviews. Data are prioritized for review based on the significance of the results to the
   operation of DMWWs water treatment process.
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                                        .]i  In i  ..... ,| I.-,
                                            hy analysl
                                           «r supervisor
                                                         Nn
                                      lt.il:, ji|i|in>u'il. (lulu mjirtud MS
                                           iipliMwil in I I MS
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                                         DMWWs Data Validation Process

   4.2.3 Communication and Outreach

   DMWW follows a comprehensive plan for communication and outreach. Through this plan, DMWW uses several
   different mechanisms and products to convey information to the Des Moines metropolitan community. See
   Chapter 6 for more detailed information about DMWWs outreach plan. Some of DMWWs
   communications/outreach products and mechanisms are briefly introduced below.

   The Monthly Newsletter: H2O Line. DMWWs monthly newsletter provides DMWWs customers with information
   on current issues related to drinking water and source water quality.

   Annual Consumer Confidence Report. DMWWs June newsletter typically functions as a Consumer Confidence
   Report (CCR). The CCR, required by federal drinking water regulations, enables DMWW community residents to
   make practical, knowledgeable decisions about their health and their environment. See Chapters of this handbook
   for more information  on the CCR and the federal regulations that require its publication.

   Welcome Brochure. DMWW sends a "Welcome"  brochure to all of its new customers. The pamphlet contains a
   variety of useful introductory information, including billing and payment options, a description of DMWWs
   treatment process, information about the services  provided  by DMWW, and applicable rules/regulations.

   Annual Business Report. The main goal of DMWWs annual report is to present financial information to its
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   customers; however, DMWW also includes a few pages of educational materials in the report. The content of these
   materials depends on issues and concerns of the current year.

   Other Outreach Mechanisms. DMWW visits area schools to teach children of all grade levels about drinking
   water and source water. The utility also  offers tours of its facilities to school children and adults. DMWW prepares
   technical outreach information for conferences held by organizations such as the American Water Works
   Association.  In addition, the utility has prepared a series of fact sheets to answer specific questions from its
   customers.

   The DMWW Web Site. DMWW uses its Web site (http://www.dmww.com) to communicate a wide variety of
   information to the Des Moines community.


   4.2.4  Software and Hardware Systems

   DMWW operates an integrated collection of software packages and hardware devices designed and programmed
   to compile, manage, retrieve, and post data and information in support of DMWWs day-to-day operations. This
   integrated system consists of three general components: the database server, the firewall, and the Web server.
   Consider these definitions:

       •  Database Server. A database server hosts a database management system,  a software package that
          allows users to store and modify information in a database.

       •  Firewall. A firewall is either a hardware device, a software package, or a combination of these
          mechanisms designed to protect internal computer systems from intentional, hostile intrusion from outside
          sources.

       •  Web Server. A Web server hosts a software system that allows  for data delivery to outside users over the
          Internet or internal users over an Intranet.

   These system components  are briefly discussed below.

   Database Server
   DMWW uses a database server to support both regulatory and treatment process control requirements for data
   compilation  and management. DMWWs database server, a Hewlett-Packard® UXTM™ workstation, hosts an
   Oracle™ DBMS (Version 7.3.2) to manage the utility's drinking water and source water data. The Oracle™
   database is relational, which means that it allows DMWW to store data in the form of related tables. As discussed
   previously, DMWW also uses a laboratory information management system (LIMS) package developed by PE
   Nelson to support its analytical data management requirements. DMWW selected the PE Nelson LIMS package
   based on its ease of use, system security features, flexibility, minimal  hardware and equipment requirements, and
   compatibility with the utility's existing Oracle™ DBMS.

   A request to extract information from the database is made in the form of a query. Although different database
   management systems support different types of query languages, Structured Query Language (SQL) is typically
   considered to be the most common format for constructing queries. DMWWs Oracle™ DBMS supports SQL
   (PL/SQL); DMWW personnel write code in SQL to query data.

   DMWW personnel perform all DBMS maintenance and management.  The utility has found that this maintenance
   can be  very time consuming. DMWWs QA/QC officer dedicates at least 30 percent of his time to maintaining and
   managing DMWWs DBMS; he feels that the system typically  requires about 50  percent of his time. DMWW
   conducts daily, monthly, and annual  tape backups of all data  on its internal network;  archived data are stored in a
   secure  location. The utility's monthly archives are maintained  for 2 years. DMWW never discards its annual
   archives.

   Firewall
   DMWW uses a Borderware™ firewall to protect its internal computer systems and Web  site. A firewall examines
   all data traffic between two networks to determine if the traffic pattern  meets certain criteria for security. If the
   criteria  are met, the firewall  allows data to flow between the networks. If the criteria are not met, the firewall halts
   the data transmission. A firewall can  filter both inbound and outbound data traffic using a variety of filtering
   techniques.

   Web Server
   DMWWs Web server allows DMWW to  serve data over the Internet using Hyper Text Markup Language (HTML),


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   a program language used for publishing information on the Web.

   DMWWs Web server hosts its Web site, which provides a location  on the Internet for the utility's customers to
   access information. DMWW has an existing high-speed Internet connection and a fully functioning Web site to
   communicate with its customers.

                                      « Back | Table of Contents | Next »
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   5. DMWW's EMPACT Project
   In 1998, EPA's EMPACT program funded DMWWs EMPACT project, which provides Des Moines metropolitan
   community residents with timely information about the factors that affect their drinking water supply. This project is
   designed to enhance  DMWW's day-to-day operations and community outreach program, in part, through the
   delivery of timely drinking water and source water quality information. The project strives to encourage Des Moines
   residents, as well as the entire watershed community, to assume a larger role in restoring and preserving the
   quality of community source waters.

   This chapter presents a case  study of DMWW's EMPACT project. Section 5.1 discusses the project phases.
   Section 5.2 discusses DMWWs EMPACT project Web site.


   5.1 DMWW's EMPACT  Project Phases

   DMWWs EMPACT project is  broken into three phases:

       •   Phase  I is associated with the Web posting and  updating of timely drinking water quality
          information.

       •   Phase  II is associated with the Web posting and updating of timely source water quality
          information and supporting static information and documents.

       •   Phase  III  is associated with the Web posting of static results from DMWWs urban runoff
          studies.

   These phases are discussed in detail below.


   5.1.1  DMWW EMPACT  Project—Phase I

   Phase I of DMWW's EMPACT project focuses on the posting and updating of timely drinking water quality data to
   the EMPACT project area of DMWW's Web site. The table on page 28 presents the parameters and sampling
   frequencies for the Phase I data that are available on DMWWs project Web site. DMWW selected this subset of
   parameters based on  what the utility felt would  be of greatest interest to the Des Moines metropolitan community.

   All drinking water data associated with the EMPACT project are validated and processed through DMWW's data
   management system  (discussed in Chapter 4). Overall, DMWW's data management process has not been
   enhanced to support the utility's EMPACT  project; DMWW has always required timely water quality data to
   effectively operate its treatment system.  DMWWs EMPACT project does not directly increase or decrease the
   amount of time required to perform data validation; however, the implementation of the EMPACT project may in
   some cases require additional resources for QA/QC reviews.

   All validated data are  available for extraction and posting to the EMPACT project area of DMWWs Web site. Data
   that fail any of the data management review steps are marked as suspect or rejected; these data are not delivered
   to the public. Data are prioritized for review based on the significance of the results to the operation of the water
   treatment process. To ensure that most  data are available to Web users within 1 week of collection, DMWW
   follows  a review schedule (e.g., the QA/QC officer or supervisor plans to review data on Wednesday and Friday of
   each week).

   PARAMETER
   Alkalinity (Total)


   Carbonate Precipitation Potential


   Calcium Hardness as CaCO


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SAMPLING FREQUENC

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    Chlorine (Free






    Conductivity
Continuous online
    Cryptosporidium
    Heterotrophic Plate Count Bacteria
    Langehers Index
    Magnesium Hardness as CaCO3
    Metals (potassium, sodium, iron, manganese)
    Metals (lead, copper)
                                                                             Weekly/daily when near M
    Ortho-Phosphate
    Pesticides (Metolachlor, Acetochlor, Atrazme)
eekly (April-October)
    Silica (Reactive
   Total Dissolved Solids (TDS)
   Total Hardness as CaCO3
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   Total Coliforms
   Total Organic Carbon (TOC)
   Total Trihalomethanes
   Turbidity
   ^Regulated constituents must be reported to the Iowa Department of Natural Resources (IDNR) as part of a regular compliance
   program. Unregulated constituents are monitored for general water quality and treatment process information but not reported to the
   Timely data for these drinking water quality constituents are available on the EMPACT project area of
   DMWWs Web site.
                                        VALIDATING TIMELY DATA
   The analysis of drinking water is well regulated and conducted by certified laboratories using EPA-approved
   methods. A very important part of the data management process is data validation, which must occur before
   drinking water sample results can be considered final and ready for public release. The reason for this part of the
   process is to avoid the unnecessary public concern that would occur if invalid positive results were released and
   then found to be incorrect. For most parameters, the data validation process can occur in only a few days. Thus,
   in this context, timely data is that which minimizes the time between the generation of validated sample results
   and the availability of these results to the public.  Typically, the time between sampling drinking water and
   providing the validated sampling results to the public can range from a few days to a maximum of 3 weeks.

   To increase the timeliness of water quality data available to the Des Moines community,  DMWW could post
   "provisional" data to the EMPACT project area of its Web site shortly after laboratory  analysis. Although
   provisional data have  met the QA/QC requirements for sample collection and laboratory  analysis, these data are
   not validated. DMWW has chosen not to post provisional data to its Web site because the utility feels that the
   potential disadvantages of posting erroneous data  (e.g., causing unnecessary community alarm) outweigh the
   During the design and construction of Phase I, DMWW dedicated its resources to developing the data delivery
   approach, technical systems, and communications/outreach goals required to support all phases of its EMPACT
   project. DMWW spent approximately 2 years completing the design  and construction of Phase I.

   During the design of the data delivery approach and technical systems, DMWW analyzed its hardware and
   software systems to determine the utility's existing technical resources and expertise, identify the key technical
   issues to be addressed during EMPACT project design, and identify potential technical challenges. After fully
   evaluating its existing systems, DMWW chose to dedicate a significant portion of its EMPACT project funding to
   support the skilled technical labor (both internal and external) necessary create a new DMWW EMPACT project
   area on the utility's existing Web site and build the mechanisms necessary to deliver timely data to that  site.

   First, DMWW replaced its existing Web server. The new server runs Microsoft® Internet Information Server (IIS)
   4.0™.  DMWW selected Microsoft® IIS 4.0™ because it provides the utility with a platform for building more
   sophisticated Internet applications. At first, DMWW attempted to  create an electronic link from the new Web server
   to its existing Oracle™ database. However, this link proved to be both unreliable and inefficient. DMWW suspects
   that these issues arose due to certain differences in communication between the Oracle™ and Microsoft®
   systems.  To resolve these differences, DMWW converted an existing SQL Server database into a staging area for
   the data and electronically linked this database to the Web server. Each night, approved data are extracted from
   DMWWs Oracle™ database and stored in the SQL Server database. When a user requests information from the
   EMPACT project area on  DMWWs Web site, these data are pulled  from the SQL Server database. See Section
   5.2 for more information on DMWWs Web site.

   In some ways, DMWWs decision to modify some of its existing technical components conserved funding and
   resources: DMWW was not required  to purchase many significant pieces  of hardware and software to support its
   EMPACT project. In other ways, DMWWs decision resulted in some challenges: DMWW and its contractors were
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   required to dedicate extra resources to closely examine and redesign specific features of the existing technical
   components to create a fully functional and compatible data delivery system.

   While designing the data delivery system, DMWW considered its available technical resources (both internal and
   external) to  support not only the design and development of the system but also the long-term implementation of
   the system.  DMWWs  project phasing approach allowed the utility to dedicate a portion of its internal technical
   resources to the EMPACT project while the utility conducted other important non-EMPACT information systems
   tasks (such  as ensuring the Y2K compliance of DMWWs computer systems).


   5.1.2  DMWW's EMPACT Project—Phase II

   When Phase I of DMWWs EMPACT project was fully implemented, DMWW and its technical contractors modified
   the Phase I  system to support the Phase II delivery of timely source water quality data to community residents.
   DMWW then dedicated its available technical resources to post key pieces of static data to the EMPACT project
   area on the  utility's Web site to fully implement the subsequent components of Phase II.

   Phase  II includes the following three components:

       •  Component I focuses on the posting and updating of timely source water quality data to the EMPACT
          project area on DMWW's Web site. The complete implementation of this component took only a few weeks
          because it uses the data delivery approach and technical systems developed for Phase I.

       •  Through Component II,  DMWW places its annual CCR on its Web site. DMWW's CCR enables Des Moines
          metropolitan community  residents to make practical, knowledgeable  decisions about their health and their
          environment. Refer to Chapter 6 for more information on DMWWs CCR, and refer to Chapter 3 for more
          information on the federal regulations that require its publication.

       •  Component III  provides relevant data extracted from the Iowa Department of Natural Resources (IDNR)
          source water assessment program (SWAP), which was developed in compliance with Section 1453 of the
          Safe Drinking Water Act (SDWA). See Chapter 3 for more information on the SWAP and the SDWA.

   The table on page  31  presents the parameters and sampling frequencies for the Phase II data available on the
   EMPACT project area of DMWWs Web site. DMWW selected this subset of parameters based on what the utility
   felt would be of greatest interest to the Des Moines metropolitan community.

   Through the execution of Phase II of its EMPACT project, DMWW procured  and installed two early-alert source
   water monitoring stations at the  Racoon  River intake and the Des Moines River intake. DMWW uses these
   monitoring stations to  provide treatment plant operators with as much warning as possible when rapid changes in
   source  water quality warrant immediate modifications to the drinking water treatment process. Each early-alert
   monitoring station contains four Hach® water analyzers to monitor nitrate, ammonia, pH, and turbidity.

   Using the early-alert analyzers, DMWW collects and analyzes source water samples for nitrate every 2.5 minutes,
   samples for ammonia  every 7.5  minutes, and samples for pH and turbidity continuously. The analyzers are
   currently programmed to collect and analyze samples at their maximum frequencies; however, DMWW may
   consider decreasing the monitoring frequency to reduce costs in the future. The early-alert analyzers are
   connected, with other  treatment process control monitors, to DMWW's SCADA system.  Data from these analyzers
   are not available on the EMPACT area of DMWWs Web site.
                                                                        SAMPLING FREQUENCY
   Calcium Hardness as CaCO3
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    Chloride


    Cryptosporodium


    Ł. co//


    Fluoride
    Heterotrophic Plate Count Bacteria
    Magnesium Hardness as
    Metals (potassium, sodium, iron, manganese, lead, copper)
    Nitrate - N
                           Weekly/daily when near MCL
    Total Organic Carbon (TOC)
    Ortho-Phosphate
    Pesticides (Metolachlor, Acetochlor, Atrazin>
    Sulfate
    Temperature
    Total Hardness as
    Total Coliforms
    Turbidity
   Timely data for these source water quality constituents are available on the EMPACT project area of DMWW's Web site.
   'Note: Frequencies marked with an asterisk are for manual monitoring only. These parameters are monitored on a more frequent basis
   using automatic analyzers. Only the manual monitoring data are available on the EMPACT area of DMWW's Web site.

   DMWW has found that maintenance of the Hach® early-alert analyzers can be very time-consuming. During the
   spring and summer, DMWW must repeatedly clean mud from the analyzers due to the seasonal turbidity increase
   in area source water rivers. The utility spends at least 1 hour per day cleaning and maintaining the analyzers at
   each station during this part of the year. During the fall and winter, the utility spends about 1  hour every 2 weeks
   maintaining the analyzers at each station.
                 HACH® ANALYZER
WATER QUALITY PARAMETER
                 APA 6000
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       The Hach®APA 6000 Series
                Analyzer.
TheHach®EC310™ pH
       Monitor.
The Hach® Surface Scatter 6
       Turbidimeter
   The nitrate and ammonia analyzers are self-calibrating; DMWW reviews the calibration periodically. DMWW
   manually calibrates the pH and turbidity analyzers each month. Because the Hach® analyzers are modular
   instruments, DMWW can repair the analyzers on site simply by removing and replacing the broken part.  DMWW
   keeps a large supply of spare parts on site to support routine and emergency replacements.
                                    CHALLENGES OF REAL-TIME QA
   The data provided by the early-alert analyzers have allowed DMWW to become more proactive in modifying its
   treatment process in response to sudden changes in source water quality. However,  DMWW is still developing a
   QA/QC protocol for using these analyzers. When an early-alert analyzer indicates a sudden change in source
   water quality, DMWW water production personnel immediately collect and analyze a  manual sample to verify the
   reading for that parameter. However, when the analyzers indicate a very large change in source water quality,
   DMWW personnel sometimes modify the water treatment process prior to verifying the analyzer reading. To
   develop a continuing log of accuracy measurements, DMWW programs its analyzers  to collect periodic quality
   samples. For every seven source water samples analyzed, the analyzer will collect one sample from a separate
   intake  line that DMWW has connected to a sample of water with a known quantity of  parameters.  DMWW
   periodically checks the results of the QC sample to ensure the accuracy of the analyzer readings.  With time,
   DMWW hopes to decrease the amount of manual and QC samples it takes to verify the accuracy of its early-alert
   analyzers.
   5.1.3 DMWW's EMPACT Project—Phase III

   Through the execution of Phase III of its EMPACT project, DMWW will post the results from its urban runoff studies
   to the EMPACT project area of its Web site to enable its customers to observe the effects of urban watersheds on
   the quality of their drinking water. As discussed in Chapter 4. the urban runoff studies attempted to determine the
   microbial and chemical influences of main urban creek watersheds on the utility's source waters. DMWW expects
   to post the results of these studies on its Web site by spring 2002.

   When Phase III of the EMPACT project has been fully implemented, DMWW will dedicate its available technical
   resources to  operating, maintaining, and periodically enhancing its EMPACT project data delivery system and Web
   site, while continuing to support other important day-to-day information systems tasks (such as redesigning the
   utility's electronic billing system).

   5.2  DMWW's EMPACT Project Web Site

   Because DMWWs EMPACT project phases represent unique topics and different implementation schedules, the
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   EMPACT project area  on DMWW's Web site is organized around these phases.

   The EMPACT project area on DMWW's Web site is located at http://www.dmww.com/empact.asp. This site
   provides the following:


        • An answer to the question, "What is safe drinking water?"

        • Answers to frequently asked questions about drinking water and source water.

        • A diagram of DMWWs drinking water treatment process

        • Information about the Des Moines River and Raccoon River watersheds.

        • The DMWW service map.

        • The most recent annual Consumer Confidence Report (CCR).

        • An overview of the DMWW EMPACT project and descriptions of project Phases I, II, and III.

        • Timely data on the presence and/or quantity of specific parameters found in Des Moines drinking water or
          source water.
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                                    «*sr«M ran Mm BHambM, fMonmaDng iw dHy  .'niH
                                 7/?e EMPACT Project area on the DMWWs Web site.
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Providing Timely Drinking Water and Source Water Quality Information to Your Community
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               /\ user can request some water data from the EMPACT project area on DMWWs Web site.

   From this site, Des Moines community residents can request timely water quality information from two links: Phase
   I—Drinking Water Information and Phase II—Source Water Information. Users can learn about the presence
   and/or quantity of specific parameters found in their drinking water or source water by selecting the parameter
   from a drop-down list of options.

   From the user's computer, a data request works like this:

        •  The user selects a specific analytical parameter from a drop-down list.

        •  The user selects the desired  range of sampling dates for that particular parameter. If the user does not
           specify a date, the Web site automatically defaults to a range beginning  1 month prior to the present date.

        •  The user clicks the "Show Me" button.
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Providing Timely Drinking Water and Source Water Quality Information to Your Community
                             WATER WORKS i mm VALH.T
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                 Requested source water data are presented to the user in a table on a results page.

   At DMWW, the data retrieval process works like this:

       •  DMWWs Web server accepts the user's request in the form of HTML and repackages the request into
          SQL.

       •  The Web server sends the SQL request through the firewall.

       •  Inside the firewall, the SQL request is processed by DMWWs SQL Server, and the requested validated
          data are extracted from the staging  database. Recall that DMWW uploads data from the LIMS/OracleTM
          database to the SQL Server database nightly.

       •  The extracted data are sent back through the firewall to the Web  server.

       •  The Web server formats the data and displays a results page.

   The results page contains the following features:

       •  A brief, succinct description of the selected parameter.

       •  An explanation of the data returned by the user's inquiry.

       •  The MCL and Maximum Contaminant Level Goal (MCLG) established by EPA for that parameter
          (applicable  only to the drinking water page).

       •  A link to EPA's Drinking Water Regulations and Health Advisories page for more information about the
          health effects related to that parameter.

       •  A tabular or graphical representation of the data.

       •  A link to EPA's Drinking Water Regulations and Health Advisories page:
          http://www.epa.gov/safewater/mcl.html for information about the health effects of certain parameters in
          drinking water.

       •  Links to other Web sites providing information consistent with the topic and message of DMWWs EMPACT
          site.
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Providing Timely Drinking Water and Source Water Quality Information to Your Community

       •  A link to EPA's "Terms of Environment" site http://www.epa.gov/OCEPAterms.

       •  A link that allows the customer to send an email to DMWW.

                                                 PLUG-INS


   A "plug-in" is a software module that works along with an Internet browser to add a specific feature to a Web site.
   For example, a plug-in can allow users to listen to music or view videos on a Web site.  If a Web site requires a
   plug-in to execute a specific feature, users must download the plug-in program to experience that feature.
   DMWW selected a software package, Chart FX™, to display certain pieces of requested data in a chart format on
   the EMPACT project area of its Web site. To use this feature, users must download Chart  FX™ (a "plug-in"). The
   first time a user requests charted  data from his or her personal computer, the Web site  displays a "warning"
   asking the user to agree to download the plug-in. The Internet browser then  guides the  user through the
   downloading process.  The user is required to  download the plug-in only once; the user's computer will
   automatically access the plug-in for viewing charts in the future.
V). The
    DMWW feels that this plug-in increases the number of options for viewing data on the site, thereby enhancing the
    user-friendliness of the site. Although DMWW could program its site to display charts,  the plug-in allows DMWW
    to offer this feature without dedicating valuable resources to formatting data. DMWW has found that many of its
    customers are comfortable and familiar with plug-ins; the utility has received only a few questions and concerns
    about the requirement to download this module.

   The EMPACT project area on DMWW's Web site is programmed to present data in either a table or a chart. The
   table format allows the user to view individual analytical results for a selected parameter measured on selected
   dates at selected sampling  locations.  The chart format allows the user to view and compare analytical results for a
   selected parameter over the entire  range of selected dates and sampling locations.  The charting  function also
   allows the user to view information about a specific data point (e.g., parameter concentration, sample collection
   date, and sample description) by holding the cursor over that data point in  the chart.


   5.2.1  Designing the Web  Site

   The designers of the EMPACT project area on  DMWW's Web site included water treatment and  laboratory
   personnel, information systems personnel, technical contractors,  and a communications specialist. This team
   found the design process to be iterative. The team's design initially focused on answering the following  question:
   "Is my drinking water safe?" However, when the initial design was reviewed, the team determined that a simple
   answer to this question would not necessarily benefit DMWW's customers. The team also considered that this
   question cannot always be answered simply. For example, when  DMWW measured high levels of nitrate in its
   treated drinking  water in 1999, the  utility felt that customers should have access to  detailed information about the
   condition of the  water due to the increased risk of "blue baby syndrome" (methemoglobinemia) to infants under 6
   months of age. However, DMWW could not simply answer "no" to the above question because nitrate levels in the
   water never exceeded the legal limits (MCLs) established for nitrate. (Refer to Chapters of this handbook for
   public notification requirements and additional information on the regulation of drinking water.)
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Providing Timely Drinking Water and Source Water Quality Information to Your Community

   Early in the design planning of DMWW's EMPACT site, the team realized that users would need to scroll down to
   fully view data charts. The team felt that this requirement diminished the overall effect of the results display, so the
   team had the page reconstructed to remove the DMWW EMPACT header when data results and charts are
   displayed. The trade-off, however, is that results are depicted on a separate Web  page, and users must use the
   browser's "back" button (rather than a site link) to  return to the previous page and continue navigation through the
   site.

   DMWW designed the EMPACT project area of its Web site to be fairly complex. The project area includes several
   Web pages and offers different options for timely data requests and  display. Many different SQL statements are
   required to support these options. The Web pages in the EMPACT project area are designed in framed format.
   Although  this format  simplified the initial technical  design of the project area, DMWW feels that the frames now
   limit certain modifications to the look and organization of this area on the Web site.

   To quantify the effectiveness  and overall success of the EMPACT project area on its Web site, DMWW uses the
   following  measurements:

       • Total number of visits  to the site.

       • Visit patterns vs. time  of day.

       • The number of visits made by each type of user.

       • Customer surveys.

       • Customer feedback from the Web site.
                               -ESSON LEARNED:
    DMWW's first Web contractor went out of business during the design and construction of the EMPACT project
    area of DMWW's Web site. DMWW hired a second Web contractor to move ahead with the design and
    construction. In light of project resource and schedule constraints, DMWW chose to move ahead with the frame
    format initiated by the first contractor. DMWW feels that this format currently limits some of its options for revising
    the Web design.  Eventually, the utility would like to eliminate the frames from the EMPACT  project area of its
    Web site.

    It is important for a utility to require detailed and thorough written documentation of the work performed  by
    contractors, especially when the utility plans to use internal personnel to implement technical systems that have
    been developed  by its contractors.


                                                FEEDBACK

    DMWW receives feedback on its Web site through its e-mail system. Most of the feedback regarding the
    EMPACT project area on DMWW's Web site has been positive and congratulatory in nature. Many times,
    customers  request additional or more detailed information about a specific topic after having visited the Web site
    in search of basic information. DMWW sees this trend as a very positive sign that it is reaching out to its
    customers  and sparking a new level of interest in community water quality—especially source water quality.
    DMWW has received some negative feedback as well. Some customers have asked to  see more  detailed
    technical information posted on DMWWs site, but DMWW feels that responding individually to requests for more
    information is the best way to ensure that the Web site is  reaching out to the average member of its target
    audience.

    A water utility in  Sydney, Australia had some specific technical questions about the EMPACT project area on
    DMWW's Web site. After repeated communications with DMWW, the Sydney Water  System is in the  process of
    constructing a similar Web site for disseminating timely water quality data to its customers!

                                              Table of Contents | Next »
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Providing Timely Drinking Water and Source Water Quality Information to Your Community


   6.  Communicating Drinking Water and Source Water Quality

   Information

   Even the best programs and systems for data collection/analysis, data management, and data delivery won't
   ensure project success unless information  has been accurately and effectively communicated with community
   residents and consumers. This chapter discusses DMWW's communication/outreach program. For general
   guidance on creating an outreach plan and a list of resources you can use to enhance your outreach efforts, see
   Appendix D.


   6.1 Outreach Plan

   At DMWW,  a communications specialist coordinates and leads all outreach efforts. She works closely with
   DMWWs experts in water quality and  information systems to implement the utility's outreach plan.

   DMWW has an ongoing partnership with three municipal organizations in Des Moines: Metro Waste Authority, the
   Des Moines Metropolitan Wastewater Reclamation Facility, and the Storm Water Division of the City of Des
   Moines. DMWW and these organizations have joined to form the Urban  Environmental Partnership. The
   partnership  will implement a series of cooperative outreach efforts to communicate the importance of water quality
   protection in the urban environment. Working together, they avoid duplicating outreach efforts, increase their
   resources, and reach a greater number of  people with their cohesive outreach message. The partnership is
   advertised with a flyer.

   DMWW also partnered with the Natural Resources Conservation Service to offer a watershed tour that provided
   information  about existing voluntary programs for watershed conservation and efforts to  reduce nitrate in
   agricultural  runoff. In addition, DMWW is partnering with Pheasants Forever, a group that promotes environmental
   responsibility as a way to conserve recreational opportunities like hunting. This partnership strives to communicate
   the importance of environmental responsibility to children in Des Moines.

   The overall  goal of DMWWs outreach program is to educate all members of the Des Moines community.  DMWW
   is currently  running a public relations campaign called "DMWW: Your Pipeline to Water Information." Through this
   campaign, DMWW is teaching its customers that the utility's purpose is not only to provide them with clean, safe
   drinking water but also to respond to any questions or concerns they may have about their drinking water and
   source water.

   DMWW tailors many of its outreach efforts to fulfill the overall goal of the information pipeline campaign. Here  are
   some examples of DMWWs specific outreach goals:

       1.  Provide Des Moines community residents with information on current issues related to drinking water and
          source water quality.

       2.  Enable Des Moines community residents to make practical,  knowledgeable decisions about their health
          and  their environment.

       3.  Present DMWW business and  financial information to its customers.

       4.  Provide Des Moines community residents with convenient access to timely drinking water and source
          water quality information.

   DMWWs broad and diversified target audience includes the entire Des Moines community. DMWW has divided its
   audience into several categories, including  youngsters, students, parents, senior citizens, new customers, business
   owners, and various organizations. DMWW has become familiar with the characteristics  of its audience categories
   by providing over 80 years of water utility service to the Des Moines metropolitan area. DMWW continues to profile
   its audience categories by soliciting  public feedback through a variety of  different mechanisms. These mechanisms
   are  discussed in Section 6.3.

                                          6.2 Outreach Products

                                          DMWW has developed  several different outreach products to
                                          communicate with its target audience categories. Some of these
                                          products are discussed below.


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Providing Timely Drinking Water and Source Water Quality Information to Your Community

                       ,iJrbai)
                       En.uiroj
                       partnership
       source water protection is essi.

       Water Works. (DMWWJ, Metre W*&» J
       (MWAj. (he D«* Man** MttropoWan
       *pV»*t**9ter RfN-lariwrtion Facility (WR
       «* Siorm WtMM Dtv.sion of INs City (
       Moines have formed a partrereriip to I
       protect and pieserve our aaler resources.
        This tri-party cositioa tfwtng a oomnwrt
       cuctenwt MM. wl impterrunt it t*r»* at
       program ntiaervt* 
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Providing Timely Drinking Water and Source Water Quality Information to Your Community
                 II
                            Water i
                       l, tHrt MUftl v4JA« • l*Pf «
                                                Ours to Protect and Defend

                                     • NMMi

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                                     F a rmn MtomrtM bf» FWB WU «OT ta^t,
                                                      cMMdCHMVri:Diibit>«nnK4Ma«MMMtfOT«*fiK

                                  DMl/lWs Web s/te af http://www.dmww.com

   Annual Consumer Confidence Report
   DMWWs June newsletter typically functions as a Consumer Confidence Report (CCR). The CCR, required by
   federal drinking water regulations,  enables DMWW community residents to make practical, knowledgeable
   decisions about their health and their environment.  See Chapter 3 of this handbook for more information on the
   CCR and the federal regulations that require its publication. An example of DMWWs CCR is included in Appendix
   A (PDF, 6.63MB).

   Welcome Brochure
   DMWW sends a "Welcome" brochure to all of its new customers. The pamphlet contains information about the
   following topics:

       •  DMWWs  mission, location, business hours, and contact information.

       •  Billing  information and payment options.

       •  Responsibilities of DMWW and  its customers.

       •  Procedures for water meter readings and maintenance.

       •  DMWWs  drinking water treatment process.

       •  Utility tours.

       •  Parks and recreation.

       •  Community tree plantings.

       •  Rules/regulations.

   Annual Business Report
   The main goal of DMWWs annual report is to present financial information to its customers; however, DMWW also
   includes a few pages of educational materials. The  content of these materials depends on issues and concerns of
   the current year. To encourage customers  to keep its 2001  report, DMWW incorporated a note pad into the report.
   For 2002, DMWW has incorporated a planning calendar into the report. The calendar includes water and health
   facts, in addition to DMWWs contact information, on each page.

   Other Outreach  Products and Tools
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   In addition to the products and tools discussed above, DMWW uses these outreach mechanisms:

       •  DMWW visits area schools to teach children  of all grade levels about drinking water and source water.

       •  DMWW offers tours of its facilities to adults and school children.

       •  DMWW prepares technical outreach information for conferences held by organizations such as the
          American Water Works Association.

       •  DMWW has prepared a series of fact sheets to answer specific questions from its customers. These fact
          sheets provide information on a wide range of topics, including the presence of alkalinity, lead and copper,
          nitrate, and Cryptosporidium in drinking water.

   Special Outreach Efforts
   Occasionally, DMWW will prepare outreach products to address specific issues. For example, DMWW prepared
   one fact sheet on how to winterize a home. The target audience for this fact sheet lived in one particular Des
   Moines metropolitan neighborhood. This neighborhood had a higher percentage of water pipes break during the
   winter months due to poor maintenance practices. Because the occupants of this  neighborhood were
   predominantly Hispanic, DMWW had the fact sheet prepared in Spanish. The fact sheet was disseminated to
   neighborhood residents by DMWW service workers.


   6.3  Distribution and Feedback

   DMWW uses a variety of mechanisms to distribute its outreach products. For example, DMWWs Web site is
   "distributed" to Web users via the Internet. Many of DMWWs newsletters, pamphlets, and fact sheets are
   distributed through the mail; some outreach flyers are included in customer bills. Also, through school visits, during
   tours of DMWW and area watersheds, and even through customer phone calls, DMWW conveys outreach
   messages by speaking directly with its customers.

   DMWW tries to increase the longevity of many of its outreach products, thereby increasing the number of product
   distribution mechanisms available to the utility. For example, by making its Annual Business report  into a notepad
   or a calendar, DMWW can distribute this product throughout the year not only to customers but also to visitors and
   convention groups.

   DMWW has  established several mechanisms for outreach follow-up and public feedback. For example, the utility
   held focus group meetings to solicit customer input and feedback on DMWWs CCR. Also, through its information
   pipeline campaign, DMWW encourages its customers to contact the utility with any questions or concerns they
   have about Des Moines drinking  water or source water.

                                        FOCUS GROUP SUCCESS

   DMWW conducted two focus group meetings on its  CCR. The first meeting was held prior to the publication of the
   CCR to solicit input from customers on the ideal format and content of the report. A follow-up meeting was then
   held after the publication of the first CCR to solicit feedback.  One of the CCR features that especially pleased this
   follow-up focus group was the  "kids corner," which has games and activities for children. The customer feedback
   indicated that this tool is a very effective way to increase the longevity of the CCR and encourage  parents and
   children to talk about Des Moines water issues.

   DMWWs Web  site provides customers with the option of providing feedback directly to the utility via e-mail. A
   central point of contact (DMWWs communications specialist) is responsible for either responding directly to the
   feedback or forwarding the comment, question, or request to the appropriate team member at DMWW. Technical
   feedback about water quality information is forwarded to the water laboratory or water production department,
   feedback about DMWWs history or educational opportunities is forwarded to DMWWs education specialist, and
   feedback about the general appearance and functionality of the Web site is forwarded to DMWWs information
   systems department. In all cases, DMWW responds to each customer's feedback as soon as possible.

                                                  Table of Contents
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              DES MOINES NinillOl
                      City of Anlifcrr? •  Gityof Cli™ Watflr D«fMrhn.*n.t • Ciisr of dimming, « Ds« Moinai Wat
                                 Johnston Watar Department • City of Notvr Jli • Cii^ of Pleasant Hill
                                  Folk County Rural Water Diitricttfl • SB Polk Rural Water District
                                UrtMQoVU Water Dspartmant  • Waittiia Water D iatrict • City of Waukea
                             City of Windsor Hai^Uta • Xenia Rural Watsr District-- SouttiHfftit
                                      For   Your    Future
Des MDines TEater Work
CDMWW) is an industry leader,
providing our customers with
high quality drinking -rater for
80 years . Q ur co utinued, proven
treatment pro cesse s, along with
new, innovative techniques and
studies  mil ensure that DMWW
remains an industry leader into
the new millenui- j

  DMWW tabs
a pro active
approach ID con'
trolling water
taste and odor,
an indicator of
water quality.
Our laboratory
performs total
organic carbon
(TOO and UV-ZS4 testa on the
risers daily to determine which
source water has the lowest con'
centratiou of dissolved organic
material. Based  ou these tests,
the Water Production
Department will select which
river ID use and will adjust the
dosage of powdered activated car-
bon to absorb these natural
organic materials, allowing them
to be removed during the treat-1
ment processes. This step signifi-
cantly improves  the  taste and
odor of your water.
Record Nitrate fear
  DMWWs Nitrate Removal
Facility was operated a record set--
ting ID 6 daj5 during 1999, at a
total operating cost of approxi'
malely $230,000. Witrate concen-
trations reached record levels in
the Raccoon River and
Infiltration Gallery.
  DkLWW monitors nitrate  con-
centrations weekly until levels
begin to increase, then daily dur-
ing peak nitrate season. When
nitrate concentrations in our
treated water exceed 3 5 mil-
ligrams per liter (mg/1), we begin
operating the Nitrate Removal
Facility.  Water is diverted to the
facility for treatment, to tnaiti^
tain a nitrate concentration of
8 5 mg/1 or lower in the finished
or drinking water. The drinking
  	water standard for nitrate
     is 10 mg/1.
      Trending data  indicates
     that nitrate concentrations
     in our rivers are continual-
     ly increasing. In an effort
     to address this challenge,
     DMWW made pŁ>ing
     modifications in 1999 to
     increase the capacity of
     the Nitrate Removal
     Facility.
     Cutting Edge Science
  One of the ongoing microbial
studies being conducted at
DMWW is on ike cutting edge
of water industry science.  One
method of stud fin g bacteria,
called culturing, grows bacteria
in a lab environment.  Recent
studies conducted in molecular
biology have confirmed that
there are bacteria that have not
been previously cultured.
DMWWs microbiologist has
grown bacteria believed to be
previously uncultured. DMWWs
microbiologist has grown uncul-
tured bacteria using river water.
While the significance of these
uncultured bacteria is  unknown,
Des Moines metro area cus-
tomers can rest assured that
DMWW has the ability ID stay
current with water quality trends
in order to  have solutions in
place should a problem arise.
VMiat's On Our Plates?
  DMWWs daily water Duality
testing determines tie tntal tmtn--
ber of bacteria present in a water
sample, including the harmless
ones. Beyond standard utility
water testing, DMWW routinely
performs Heterotropic Plate
Count (HPC) studies ou its dis-
tribution system water, an impor-
tant indicator of the on'going
bacterial condition of the water.
DMWWs arcrage HFC is very
low. These bacteria are harm-
less, but can reduce the residue
chlorine that is available  to pro-
tect the distribution system from
bacterial contamination. That is
why DMWW monitors both
HFC and free chlorine residual
in the distribution system - to
ensure good, safe water quality at
the p oint of de hvery to our cus-
tomers .
Up  A Creek
  Recent studies have revealed
that large amounts of bacteria
enter TEalnut Creek after hard
rains. DMWWs bacterium study
on Walnut Creek; initiated last
summer, will help determine if
human waste is leaking into the
watershed. Preliminary studies
have shown that these contami-
nants are in the raw water of the
creeks. Evidence of a specific
cause is still unknown. DMWW
laboratory professio nals are striv-
ing  to ascertain the cause of the
large bacterial loads in our urban
creels and find a solution to the
problem.
  DMWW will continue to
ensure that you are provided
with safe, high quality water. We
are commit-
ted  to being
an industry
leader in
water treat-
ment and
quality now
and in the     _
future.        _"*   ^0
      How We Trent Your
             Drinking Water
       begin by feeding powdered ettwated car-
bon into the river waterfor removal of man-made
and natural organic chemicals. The mater is then
pretreated to remove dirt and debris and combined
with materfrom the infiltration gallery system. The
combined water then flows into lime softening
basins. The pH of the water is adjusted before the
final filtering process. The water is passed through
layers of sand and  various sizes of gravel to remove
any remaining particles. Des Moines Waterworks
actuates its  nitrate removal facility to remove this
contaminantfromyourwater during periods of high
nitrate levels. After this final phase, fluoride is
added to aid in the prevention of tooth decay and
chlorine is added as a disinfectant to kill bacteria.
The clean water is  stored in a clearwell until
pumped into the pipes of the distribution system.
   Des Moines Waterworks laboratory and mater
production staff collect and test water samples
from throughout the system several times a day.
These tests ensure that the proper chemical levels
are maintained and that the water remains free of
unwanted contaminants.
                                DSTfilEUIION

                                                          There are three sources of water fulfilling the needs of Des Moines Waterworks cus-
                                                       tomers. ApproMmatelytmio-thirds is supplied by eitherthe Raccoon or Des Moines Rivers.
                                                       The remaining one-third comes from the infiltration gallerysystem (shallomi groundiruater).
                                                          A.S rain and snouu run across the slope of land in our watershed, they carry soil and
                                                       pollution, depositing them in creeks leadingto the Raccoon and Des Moines Rwers.
                                                       Some precipitation sinks into the ground, dissolving substances that mayenter our
                                                       groundwater supplies. Everyone can contribute to improving watershed health by utiliiing
                                                       conservation practices that protect the land and the quality of water in our rivers.
                                                       Improving environmental quality improves our quality of life now and in the future.

-------
Turbidity


Fluoride
Nitrate (asN)
Sodium
Sulfate
                   tlKIHC&T LEVEL
                    4D   mg/l
                    JDD   mg/l
                    unregulated
                    unregulated
                                      DMIrlrWHAIHE
                                                         mlWWHAHQE
                                                            VHIH
                                                                                          EHUtlCLD
                                                                                          
-------
   Inadequately treated water may contain dis-
ease-causing organisms. These organisms
include bacteria, viruses, and para sits s, which
can cause symptoms such as nausea, cramps,
diarrhea, and associated headaches. Some
people maybe  more vulnerable to contami-
nants in drinking watertfian the general popula-
tion.
   Immuno-compromised persons such as per-
sons with cancer undergoing chemotherapy,
persons who have  undergone organ trans-
plants, people with HIV/ AIDS or other immune
J               system disorders, some elderly,
               and infants can be particularly
               at risk from infections. These
               people should seek advice
               ab out drinking wate r fro m th eir
              "healthcare providers. The
               Center for Disease Control has
               guidelines  on appropriate
               means to lessen the risk of
               infection by Gryptesporidium
and otfier microbial contaminants. They are
available from the  Safe Drinking Water Hotline.
   In order to ensure that tap water is safe to
drink, the Environmental Protection Agency
(EPA.) prescribes regulations, which limitthe
amount of certain  contaminants in water provid-
ed by public water systems.
   Nitrate in  drinking
water at levels  above 10
ppm is a health riskfor
infants of lesstlian SK
months of age. High
nitrate levels in drinking
water can cause blue
baby syndrome. Nitrate
levels may rise  quickly
for short periods oftime
because of rainfall or agricultural activity. If you
are caringfor an infant; you should askfor
advice from your health care provider.
   FDA regulations establish limits for contami-
nants in bottled waterthat must provide the
same protectionfor public health. Acy bottled
waterthat is labeled "drinkingwater" hasto
meetEPA's drinking water regulations. Drinking
water, including bottled water, may reasonably
be expected to contain at least small amounts
of some conta minants. The  presence of con-
taminants does not necessarily indicate that
water p ose s a h ealth risk.
   More information about contaminants and
potential health effects can be  obtained by call-
ing the EPA's Safe DrinkingWater Hotline.
                SAFE
         DRINKING
             WATER
         HOTLINE:
    1-800-4264791
   Cryptospotidiurnis a microscopic organism
found innvers and streams thatc an cause diar-
rhea, fever and gastrointe stmal distress if
ingested. It finds its way into the watershed
tht ough animal and human waste s.
Cryptosp oridium. is effectively eliminated by a
tre atment proce s s that includes sedimentation,
filtration, and disinfection.
   Cf yptosp oridiuni has NEVER been Found
m yout dunking water.
   DMWvfr" recently concluded a stucty to
determine the amount of CjjjDjtJ-j&CTa&MW we
eliminate from our source water through the
treatment process. Crpptospatx&itft is a micro-
scopic organism, known to cause intestinal ill-
nesses, found in the fe ce s of infec te d animals
and humans. It is rarely found in. the nvers
from which we draw water.
   After extensive studies, DMWtfs mJcrobiol-
ogj.st dete rmine d that we e ffec tive ly eliminate
99.99% of the  Crfliiasfptif&aKfrom the raw
water. The combinatioti of DMWO^s water
tre atment c apatslity and the fact that the De s
                   Moines and Raccoon
                   Rivers contain very low
                   numbers of
                                                                           fire very
                                                               encouraging data.
                   partnership
   To promote both improved service to our
customers and environmental protection, of
our watershed, Des Moines Water Works
    ^JTW) has formed a new partners hip with
three  other Des Moines area utilities:
Waste water Reclamation Authority (WRA),
Metro Waste Authority (tvfWAX and the City
of Des Moines1 Storm Water Utility. The part--
tiers hip is targeting' three areas to enhance
customer education and communication:
*  Training1 of Customer Service employees
in the functions and operations of each utility
to assist them in answering1 customer calls
about other local water utilities.
*  Developing1 and presenting1 curriculum in
the Des Moines area schools,  emphasising1 the
interdependent relationship between the utili--
ties and teaching childrenabout protecting-
our water resources.
*  Educating; our customers about good water
stewardship as it relates to all of the water util-
ities through publications such as existing1 util"
ity newsletters, bill inserts, web pages, and
press  releases.
   Contact DMWW or any of the Urban
Enyironmental I^rtners for more information.
 «
* Baking sod a, borax, and white vinegar are
effective, earth-friendly cleaning products.
* The greatest single cause of an increased
water bill is a leaking or running toilet, wasting
250 to  5000 gallons of water a day!
4 Bottled water costs up to 1000 times more
than DMViW water from yourtap.
4 Using mulch  around gardens, bushes, and
trees is a great way to trap moisture, reducing
your need to water  more often. Mulch also
becomes a  rich nutrient for plants.
4 An acre of corn contributes more to humidity
than a  lake  of the same size.
4 A I/8th inch crack in a pipe  can spew up to
250 gallons of water a day, wrecking floors, fur-
niture,  and valuable possessions in addition to
wasting water.
4 A leak of one drop per second wastes 2,400
gallons of water peryear.
4 As waterflows in streams, sits in lakes, orfil-
tersthrough layers of soil and rock in the
ground, it dissolves or absorbs the substances
that it touches.
4 Dispose used motor oil, antifreeze, paints,
and other hazardous materials at the Regional
Collection Center ratherthan down the  drain.

-------
                               "WprJ   FlDQ   TUP!      lylSE
                                 Z  TRBHKGNINE  TFO S E  M  I  LSI  _                     j
ssfWopa
        List
CCR
chlorine
Cliira
contaminant
Cryptosporidium
Cumming  r-
         *
filtration
fluoride
ho Uine
infiltration gallery
Johnston
laboratory
lime softening
Maffitt
monitoring
nitrate
Noruialk
Pleasant Hill
Rjlk County
pumps
quality
Raccoon
safe
sedimentation
SE Polk
Urbandale
Warren
Wlaukee
(Windsor Heights
Xenia
                                 :
                                 A  C C R R  M J
                                 S  A F E L  A B
                                 S  P W A T  E R
                                 S  M R H N  J L
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                                               VATE
                                               VOW)
                                                                                             Use a blue crayon or
                                                                                              pencil to color in all
                                                                                             the fetters with a •
                                                                                              era * (Jjut not the
                                                                                             ') to reveal the type
                                                                                                of wyat e r made at
                                                                                                       DMWW.
                                                                                                      avmling the
                                                                                               ji\ answer, cdcr the
                                                        Y S  A  U
                                                  T  H  G  I E  H  R
                                T Y
                           A R
                         T V Q
           N  I  R
           RLE
           M  K IAI
           B  N 0
           G  N 0
         L 0  N
         WAR
         E R  T
         R U  S
         0 S  D
E D E  B S T  E
0 T  I  N 0 M
A S A  N T H
K E R  E A
R HI A  L K
I  T A  R T L  I
                     C
                     I
                   I  N
                  L  E
    ettcot»nŁŁ ottr C
          . Pubki
    to &tend. l 3d Monday of cack montk at 5:00 p jn.
 410 Weit lit St«et • Anls«y, loroa 50021
 CLIVE
 Cliw City Council • lit, 3d, &. 5tk" Tkunday oteidi montk
 f-J™A™«JW
 CliT* City Hall • 1SOO MW 114tL St. • Cli™, Io«i 50325
 GUMMING
 Cuirunuig City Council • 2nd and 4tk Monday «ack fnontk
 City Hat • Cununinff, bwa 50031
 DES MOINES
 Bcai^l of Water TOjsln Trmteei • 4tk Tuesday eack mc*itk at S?:00 a.m.
 Dei MJU«! TOiter Woil • 2201 Valley D.™ • Dei Ivtma, IDHI 50321
 JOHNSTON
 Joktuton City Council • lit and 3rd kbnday of eack montk
 City Hal • 6221 Msrle Hay Road • Joktuton, IOTM 50131
 NORWALK
 1'Jomn.lk City Gou±iail •  lit an-i 3rd Tlaui^day of eada tno±rtk at 530 p.m.
 705 NortnA*nu= • Norwali, Iowa 50211
 PUASANT HILL
 Pkaiant Hill City Council •  2nd and 4tk Tuesday of eacn iTEntli at 6 30 p .
 Pleaiant Hul C«y Hall • 5151 Maple Djire • Ptaant Hill. Iowa 50317
 POLK COUNTY RURAL WATER DISTRICT #1
 Annual Meeting in Janrafy eackytar • Calllbf date
 660 MW 66tk Annus, Suits 2 • D« Mointi, fcwa 50313
 SOUTHEAST POLK RURAL WATER DISTRICT
 TK^teu Boai>d • 3ul Wedneiday of eack montk • Contact office fop time
 6540 ME 12tkAnnue • Altoona, Iowa 5000?
 URBANDALE
 Water BDai?d of Trusteei • Meets montkj/ • Call 2783SMO for informati>n
 Umandale Water Department "3720 8Gtk Stffiet  • Urtandale, Iowa 50322
 WARREN WATER
 Boaid of Diiecton • 3rd Monday eack montk at 7:30 pin.
 Wara.i Wit-r 0Łfi~ • 1204 Eait 2nd A=nue • Indianola, fowa 50125
 WAUKEE
 Waulcee Cily Council "lit and 3rd Monday eack montk
 Wauiee City Hall • 230 Hifkway 6 • TOiulee, fcwa 502«3
 WINDSOR HEIGHTS
         -iifliti City Council • 1st a±iil 3d Llo±vlay eacii
         siffkts City Hall • 1133 66tli Stieet • Wi±Aor
 XENIA - Southweft  & Woodwivd
 Eoari of DirtctoTi • Tkund^ of 3d iull TTOC^ of eack montk
 23?* Hist Street • Eoutoti, lorn 50039
                              tli at 4 p.m.

                                     50311
                                                             For inure inibfiliation on tke Consumer Confidence
                                                             Report or water quality, please contact wjur local
                                                             mater utility:
                                                              • City of An ken y: Customer Service
                                                                 410 West 1st Street, Ankeny, lorn a 50021
                                                                 Phone:(515)283-8700 • Fax:(515)283-8727
                                                                 E-mail: jmckenH20@aol.tom
                                                              • City of dire Water Department
                                                                 Bart Weller, Public Works Director
                                                                 9289 Swanson Blvd., Clwe,  Iowa 50325
                                                                 Phone: (515) 223-6231 • Fax (515) 223-6013
                                                                 E-mail: bKyeller@ci.clive.ia.us
                                                              • City of Gumming  Kathie Hungerford
                                                                 P.O. Box 100, Cummin?, towa 50061
                                                                 Phone:(515)981-9214 • Fax:(515)981-9214
                                                              • Des Moines Water Works: Customer Service
                                                                 2201ValleyOrive, Des Moines, louua 50321
                                                                 Phone:(515)283-8700 • Fax:(515)283-8727
                                                                 E-mail: nyebmaster@dmuuw.com
                                                              • Johnston Water Department: Jerry R. Meyers or Donna Kluss
                                                                 P.O. Box 410, Johnston, Iowa 50131-0410
                                                                 Phone:(515)278-0822 • Fax:(515)727-8092
                                                              • City of Norwalk: Dean Yondi, Directorof Public Works
                                                                 705 North Avenue, Norraalk, Iowa 50211
                                                                 Phone:(515)981-0808 • Fax:(515)981-0933
                                                                 E-mail: deanyordi@ei.norwalkia.us
                                                              • City of Pleasant Hill: Gary Patterson, Public Works Director
                                                                 5151 Maple Drwe, Suite 1, Pleasant  Hill, low a 50317-8494
                                                                 Phone:(515)262-9368 • Fax:(515)262-9570
                                                              • Polk County Rural Water District#1: Francis E. Schlueter
                                                                 6666 NWSth Street,  Des Moines, Iowa 50313
                                                                 Phone:(515)289-1877 • E-mail: feschlueten8iworldnet.att.net
                                                              • Southeast Polk Rural Water District: Shirley J. Bos, General Manager
                                                                 6540 NE12thfeenue,«toona, Iowa 50009
                                                                 Phone:(515)262-8581- Fax:(515)2624536
                                                                 E-mail: shirley.bosSvyoridnet.att.net
                                                              • Urtaandale Water Department: CustomerService
                                                                 3720 86th Street, Urbandale, Iowa 50322
                                                                 Phone:(515)278-3940 • Fax:(515)278-3944
                                                              • Warren Water District: Peggy Crabbs, Systems Manager
                                                                 1204 East 2nd Avenue, Indianola, Iowa 50125
                                                                 Phone:(515)962-1200 • Fax:(515)962-9328
                                                              • Cityof Waukee: John R. Gibson - Director of Public Works
                                                                 230 Highway6,Box847, Waukee, Iowa 50263
                                                                 Phone:(515)9874363- Fax:(515)987-3979- E-mail: gibsonjon@aol.com
                                                              • Cityof Windsor Heights: CustomerService
                                                                 1133 66th Street, Windsor Heights, Iowa 50311
                                                                 Phone:(515)283-8700 - Fax:(515)283-8727
                                                              •Xenia  Rural Water District - Southwest * Woodward: Dave Modlin
                                                                 2398 141st Street, P.O.Box39, Bouton, Iowa50039-0039
                                                                 Phone:(515)676-2117 • Fax: J515) 676-2208 • E-mail: Xenia@netins.net

-------
Wotefc
                   ^fout
   Pure water has been said to be our
most important nutrient, and possibly
most underestimated. Drinking water i
only quenches our thirst, but it aids in
building and maintenance of a healthy
body. Some of the numerous health
fits of drinking water include maintain!!]
fitness, fighting illness, reducing effects <
aging, and boosting energy. Simply •
on the  faucet  for a drink that works '
ders for your body!
4 Drinking adequate amounts of water
helps your digestion and metabolism <
at full capacity.
*Water can boost your endurance, me
exercise more effective and helping ]
work out at higher levels.
*You can hold off hunger and prevent
over eating by drinking more water.
^Research has found that water plays \
active role in reducing the risk of some i
eases or ailments like bladder cancer, ur
nary tract cancer, and kidney stones.
* Health officials consider water to be a '
weapon against the common cold and
cough.
^Consuming plenty of water keeps ;
skin supple, helping you look younger.
^Drinking water when traveling can he
reduce fatigue.
^Dehydration can contribute to migrair
headaches; getting enough water is imp
tant in  fighting them.
                                                 Health experts recommend
                                              drinking at least eight 8-ounce glasses of
                                              water each day. DMWW has some tips on
                                              how to make sure you get enough water.
                                              * Drink moderate-sized portions of water
                                                 spread throughout the day.
                                              » Drink a glass when you wake up, before
                                                 and after exercising, and make water
                                                 available  at all times.
                                              • Try carrying a water bottle with  you dur-
                                                 ing the day.
                                              « Have one glass of water for each caf-
                                                 feinated beverage you drink.
                                                      A monthly publication of
                                                    DES MOINES WATER WORKS
                                                         2201 Valley Drive
                                                       Des Moines, IA 50321
                                                           515-283-8700
                                                         www.dmww.com

-------
    200?
  Racket*  of in
   Water is an essential element in life.
Des Moines Water Works (DMWW) is
your water authority. We will provide
you with the information about drinking
water, our treatment process, and impor-
tant health issues that affect you every
day.
    As an industry leader, DMWW has
 provided high-quality drinking water to its
 customers for over 80 years. One of our
 duties as a utility is to provide you with
 information pertinent to your health and
 well being. DMWW uses informational
 vehicles such as the H^D Line, the
 Consumer Confidence Report, and  other
 water-related newsletters to educate cus-
 tomers and young people about water
 treatment and quality. You canre/y on
DMWW as a water expert when it comes
 to research and distribution of informa-
 tion concerning water-related issues.
    DMWW will gladly provide you with
 information on several water-quality relat-
 ed topics. Fact sheets, such as those on
 lead and copper, fluoride, and nitrate;
 treatment brochures; and other printed
 materials-are available upon request by
 calling our Customer Service department
 at 283-8700.
    In order to maintain high standards
for water quality, DMWW believes it is
important to advocate source water pro-
tection. DMWW teamed up with Metro
Waste Authority, Wastewater Reclamation
Authority, and the City of Des Moines-
Storm Water Division, forming the Urban
Environmental Partnership. This group
emphasizes the importance of water qual-
ity protection and other environmental
subjects through educational programs.
Another project DMWW coordinated was
the Volunteer Monitoring Project in the
Raccoon River Watershed. Residents
                     within the water-
                     shed provided
                     river water samples
                     to DMWW for
                     analysis to deter-
                     mine the nitrate
                     concentrations
                     throughout the
                     watershed. Results
                     from that study are
                     available on the
                     EMPACT Web site.
gftction	
    DMWW takes a proactive approach in
 keeping your drinking water safe. Using
 state of the art facilities and innovative
 scientific research methods, we consis-
 tently produce high-quality drinking water
 that meets or exceeds Environmental
 Protection Agency (EPA) standards. Daily
 water-quality testing and ongoing scientif-
 ic studies enable us to closely monitor the
 source water for contaminants. We can
 then ensure proper treatment techniques
 are maintained to produce safe, clean
 drinking  water.  With the Treatment Plants
 at Fleur and Maffitt Reservoir, DMWW
 provides reliable quantities of water to
 Des Moines and the surrounding commu-
 nities.
    It is our civic and legal duty to inform
 our customers of any health alerts or EPA
 violations affecting your drinking water.
 An example is a nitrate level higher than
 the maximum contaminant level set by
 the EPA. In the rare event that this were
 to occur, DMWW would issue a public
 notice explaining precautionary measures
 for customers. However, DMWW built the
 Nitrate Removal Facility in 1991, greatly
 reducing the probability of a nitrate viola-
 tion in your drinking water and reaffirm-
 ing our commitment to bring you safe
 drinking  water.
DMWW is committed to remain an industry leader in water treatment and quality.
The next time you have a question about water, tap into DMWW for the answer.
                                                       •' EMPACT Web site -www.dtnww.com/empact

-------
      M~*ra you need to filter your tap
            water to receive clean,
            delicious tasting water?
  Many companies say they can rid your water of
  minerals and contaminants, making your water ami
  t'HHi ta^te better in your home. However, the water
  you receive from DMWW is a safe, pleasaM-tastUtg
  priiihtcl tt> prepare
  food arid to clean
  fruits and vegeta-
  bles. DMYVVV's
  water is also /c.v.v
  iTptnuTt' for your
  cooking needs
  and has no
  adverse
  effects.
T  DMWW adds powdered   >
activated carbon to absorb our
source water's natural organic
material and man-made chemi-
cals, allowing removal during
treatment. This significantly
improves the taste and odor of
your drinking water. Using acti-
     •ated carbon filters in your
     me, such as tliose found in
  filter pitchers or faucet-
 mounted filters, is not neces-
sary because this process takes
 place at the treatment plant.
    LJ	      	.	
    »   I ow much maintenance is
               required for
        nome filtration systems?
      Consumers do not always recognize Un-
  importance of pro[>erlv maintaining a home
  filtration system- Failing to change filters on a
  routine schedule can lead to bacteria build-up,
  causing serious health risks tor your house-
  hold. A number of  filtration systems require
  you to change the filter on a monthly basis
  This can be an expensive />n«vw com-
  pared to simply turning on the tap. Let
   DMWW  maintain safe, clean \vater for VOL
    The real question should
be... why aren't more Americans
drinking tap water? We would be glad to
hear from you at 283-8700 or through our
Web site at www.dmww.com
   Forget filtering, just turn on the tap!
        Treating Water Right
    Water treatment is a vital step to make sure a
safe high quality product is delivered to your tap. Des
Monies Water Works operates two facilities, the new
Treatment Plant at Maffitt Reservoir and the
Treatment Plant on Fleur  Drive, treating up to 123
million gallons of water per day.
    The Maffitt plant draws its  water from shallow
groundwater collector wells that run along the
Raccoon River. This water is naturally filtered by the
earth's course sand and gravel delivering water free
from river sediment. Maffitt Reservoir also serves as
an emergency water supply tor the plant. At the
Fleur Drive plant, water can he drawn from either
the Raccoon or Des Moines Rivers in addition to the
infiltration gallery, a groundwater collection system.
DMWW plant operators and laboratory staff screen
all source water daily to determine which has the
highest quality water for treatment and distribution.
Treatment Process
I. Addition of powdered activated carbon to remove
organic matter, silt, and dirt. This is  used only at the
Fleur plant due to river water as source water. The
Mafh'tt plant begins treatment with lime softening.
'2. Lirne softening to remove hardness compounds,
germs, and bacteria.
."!. Filtration through sand  and gravel to remove
remaining particles. When necessary at the Fleur
plant, a nitrate removal process is used to keep the
filtered river water sate for drinking.
-k Addition of fluoride to help prevent dental cavities
and chlorine to disinfect the water.
.'">. Treated., clean, safe water enters storage tanks,
eventually to he pumped through the distribution
network right to your tap!
                                               A monthly publication of
                                             DES MOINES WATER WORKS
                                                   2201 Valley Drive
                                                 Des Moines, IA 50321
                                                      515-283-8700
                                                   www.dmww.com

-------
Februaru  20O1
           What
are   uou   reaiiu

    Have you heard claims about
improving the drinking water in
your home? Numerous water
treatment and filtration companies
say they can provide you with
higher quality drinking water.
However, many of these claims
can be misleading. As your
pipeline to water information, Des
Moines Water Works (DMWW)
has the answers you need to know
about your high  quality drinking
water - right from the tap!
    DMWW is a leader among the
municipal water treatment facili-
ties that help make America's
drinking water supply one of  the
safest in the world. Yet, it is esti-
mated that nearly 40 percent of
Americans use some sort of home
water treatment device instead of
relying on dependable, safe, and
clean tap water. Households use
anything from simple filter pitch-
ers to complex water filtration
systems. What it may boil down to
is creating an unnecessary expense
in your home.

                                            U
                       IL

                                out?
                re home filtration systems necessary to
                   remove and reduce contaminants?
                DMWW's number one priority is to provide you with
             safe, high quality water. Our source water is tested several
             times a day to ensure proper chemical levels are added in
             the treatment process, so that the treated water remains
             safe according to Environmental Protection Agency (EPA)
                                      standards. By taking pre-
                                         cautionary measures
f  Some home filtration systems may   >
actually be removing valuable nutrients and
disinfection chemicals found in your tap
water. Fluoride is an additive, not a con-
taminant, beneficial to your dental health
by helping to prevent tooth decay. While
most simple filtration systems do not
remove Quoride, more complex types do
take this additive out. Chlorine - the
number one chemical removed in filtra-
tion systems - is vital in eliminating
harmful bacteria from your drinking
water. These minerals are not harmful to
you. and are   ^,
necessary for/   Home nitration sys-
                                         cluring the treatment
                                         process, DMWW
                                         makes certain your
                                         drinking water is safe
                                             when it reaches
                                                     tap.
                                                  o I need to use a water softener or
                                                     filter to soften mtj tap water?
                                                 Some home filtration systems use brass faucets, a
                                             combination of copper and lead. As water stands in the
                                             faucet, it dissolves the metal and increases the lead con-
                                             tent of your drinking water. Filtered water can also be
                                             more corrosive due to its deficiency in mineral content,
                                             possibly raising the amount of lead dissolving into your
                                             water. The consumption of lead may cause delays in
                                             physical and mental development in children, and kidney
                                                 problems or high blood pressure in adults.
                                                          Lead and copper are not found in          >
                                                         DMWWs treated water, but may enter from
                                                        the plumbing in your home. DMWW leaves
                                                       enough hardness compounds in the water to coat
                                                       your pipes as it travels to your tap. Thi.s protects
                                                       the pipes from the corrosiveness of water. The
                                                                            water DMWW sends
       maintaining
       good health
       and clean
       water.
terns are not necessary to
remove nitrate because
DMWW treats the source
water according to EPA stan-
dards for nitrate. In fact, most
home filtration systems do not
remove nitrate. DMWW has
  the capability of running its
nitrate removal facility when
source water nitrate levels
 exceed EPA standards.
Hctftfut Hint- To
convert the
hardness level
from milligrams
per liter (mg/L)
to grains per
gallon (gpg),
divide the mg/L
value by 17.1.
Some appliance
optimum per-
formance stan-
dards ask for
hardness in epjt
f  Soft water helps soap and other   ^
 cleaning products work more effective-
 ly. It is less likely to leave "scum" rings
 and other traces of mineral deposits in
 your home. DMWW strives to maintain
 the total hardness of the drinking
 water to less than 1 GO milligrams per
 liter (mg/L), the moderate range. This
 pnmdes you with suffictentlv soft water
 to make cleaning products work more
 effectively.
to your tap is softened
during the lime-treat-
ment process, [f you
choose to use a water
softener in your
home, the benefits
  may not outweigh
      the costs.
                                                                                                "filtering fcnrou^i* this information for
                                                                                                 more clues about water quality.
                                                                                                                                 H2O Line

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WatŁ
           Recent studies target-
          ,g the water industry have
       provided evidence that tap water is
      as safe, if not safei, and contains less
     bacteria than some types of bottled
    water.
       Fluoride, the number one tooth decay
   fighting agent, is an additive lhat most bottled
   water manufactures remove during their filter-
   ipg process. Fxtensive dental research has -"'
   shown that tooth decay among children and
I  adults  has been  significantly reduced due to
   the presence of fluoride in public drinking
   water.  The American Dental Association
   (ADAI  has endorsed the addition of fluoride
   to community water supplies for over 40
   years.
       Des Moines Water Works (DMWW)
   adds fluoride to its water according to the
it  ADA'S recommended levels. Bottled water
|  manufacturers are regulated by the  Food and
   Drug Administration  {FDA} and are not
   required to disclose the amount of  fluoride
   contained in their product. Most brands taU'^
       of the H'.-Vs guidelines tor healthful flu-
   oride content.
       In addition, bottled water manufacturers
   make claims of greater purity than lap water.
   This is not completely accurate. I wo different
   federal agencies regulate the testing processes
   and standards of the water sources. The tPA
   is responsible for monitoring tap water, while
   the FDA monitors bottled water. Tap water is
   required to be tested more frequently and
   more stringently, providing greater  scrutiny of
   its quality and bacterial content.
       The next time you're looking for an
   inexpensive, healthy thirst-quencher, just
   turn on tin.' top.'
 Facts  and  Figures

          about

    Firs  Hydrants
• Fire hydrants serve purposes
other  than fire protection.
DMWW uses hydrants to flush
stagnant water from water
mains during maintenance and
to release air after repairs have      DMWWs employees
been  made in order to prevent       punting a hydrant.
damage to home plumbing. The city also uses fire
hydrants for street and  sewer cleaning.
6 DMWW owns and maintains the fire hydrants in
the public right-of-way. Some fire hydrants are
installed only for maintenance purposes because
their capacity for water pressure is not high enough
for fire protection.  You can identify maintenance
hydrants by their red-colored tops.
8 Fire hydrant tops come in colors other than red.
A color-coding system  indicates how much water is
available in gallons per minute (gpm) from the
hydrants.
    Red hydrant tops             under 500 gpm
    Orange hydrant tops   -       500-1000 gpm
    Green hydrant tops    -       1000 or more gpm
Green-topped hydrants with green caps designate
high-volume hydrants connected to feeder mains.
• Fire hydrants are painted to make them visible
for the fire department. DMWW has standardized
on a yellow color for the body of the hydrant.
ffl You can help DMWW and the fire department
access and locate hydrants more easily for repair
and protection. Shovel snow away from hydrants,
keep  grass or weeds trimmed low around them,
and please,  do not plant  flowers or shrubs around
hydrants - hydrants exist  for your protection!
                               A monthly publication of
                            DES MOINES WATER WORKS
                                   2201  Valley Drive
                                 Des Moines, IA 50321
                                      515-283-8700
                                   www.dmww.com

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March 2001
 Winding Through Your Watershed

No matter where we live,  we are all in a
waters/led.
    Watersheds are areas where water flows across
or under the land and drains into a river, lake,
stream, pond, or other body of water. It includes
the people who live in the area as well as land,
air, plants, and animals. According to the Iowa
Watershed Task Force, "A watershed is everything
between the rain and the stream."
                 Water works  Watershed
 S r,j* C ty
Several features make watersheds unique.
    Watersheds vary in shape and size. Some are
large, including millions of acres of land and small-
er watersheds within them. Others can be as small
as a city block, or a puddle in your back yard. As a
Des Moines Water Works' customer, you live in
both the Raccoon and  Des Moines River water-
sheds. Each is a part of the Mississippi River water-
shed, which is made up of thousands of smaller
watersheds.
    A geographical boundary around the water-
shed is formed by a ridge or high  area. This forces
water to drain toward or away from your water-
shed. But watersheds are also interconnected. The
water that travels through one land area - including
farm fields,  forestland,  suburban lawns, and city
streets - will eventually affect and  flow through
another.
    Watersheds are composed of  different terrain.
The flatness or steepness of the land (terrain)
impacts how quickly the water empties into a body
of water.  If the water drains faster, there is more
potential  for flooding and soil erosion.
    Different soil types are found  within water-
              sheds. Those that consist of sandy
              soil soak up water faster,  reducing
                runoff. A watershed that has clay
                soil does not allow as much water
               to seep into  the ground, leading to
                greater runoff.
                      Watersheds are affected
                      by the land use. The activ-
                       ities and residents of the
                          land  area nearest the
                           water impact the
                           watershed. Cities,
                          homes, roads, facto-
                            ries, farming, recre-
                            ation, mining, and
                            construction all
                  modify the watershed and
                      affect the  natural resources
                      Within it.
        You play an important role in helping
        maintain a healthy watershed.
            Pollutants traveling through your watershed
        affect your entire home, work, and play areas.
        Water and other natural resources are necessary to
        live, and what we do in the watershed can change
        the quality and availability of these materials.
            There are two types of watershed pollution:
        point-source and nonpoint-source. Point-source
        pollution begins from the leakage of contaminants
        from a specific, easily identifiable source. Examples
        include pollution coming from industrial or sewage
        discharge pipes, hog lots, or storm sewers.
        Nonpoint-source pollution comes from many dif-
        ferent areas as water runs across or through the
        ground.  This type of pollution is harder to identify,
        measure, and control. Some examples include
        runoff from fields or forestland,  parking lots, failing
        septic systems, construction sites, and automobile
        exhaust.
            By following Best Management Practices
        (BMPs), you can help keep your watershed clean
        and safe. BMPs are positive ways to control pollu-
        tants and prevent them from contaminating the
        water supply. You can use BMPs in your home,
        yard, and community to enjoy and maintain a
        healthy living environment.
 BMPS. . .  at
                                                                                                                                n  your eowunfty
 • Do not dump hazardous household chemicals, such as fernliz-
I er, oil-based paint, or antifree/e, down the drain! Take them to
j the MWA's Regional Collection Center in Bondurant (967-5552)
 for safe disposal, or use environmentally safe cleaning products.
 * Recycle your newspapers, magazines, mitk jugs, juice bottles,
 metal cans, clear glass, and anything else possible to reduce the
 quantity Of garbage you send to the landfill.
   Plant grass, trees, and shrubs to prevent soil from blowing Of
   ihing away. Bag leaves and grass clippings lor compost collec-
 :iont to keep them from washing into storm sewers.
 • Do not dump chemicals or anything else down storm sewers -
 most lead straight to our nvefs.
! • Keep your vehicles in good condition to prevent oil and
 antifreeze leaks from enter ing storm sewers from the street or
 your driveway.
 • Do not litter! You can volunteer to help clean up area parks.
                                                                                                                                              HZ0  Line

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v_yur |x

  \e moving  | \jrbrwte
              pe  in
     DMWW is committed to providing you with
I safe drinking water by helping to reduce or elimi-
I nate nitrate in our source water. We have built
I coalitions, implemented cost effective technolo-
I gies, and developed landscapes that will protect
I our watershed. Some of these projects include:
     • A formalized education program. Classroom
       presentations are available for grade levels
       K-8. The information focuses on daily
       water use, water conservation, the water
       treatment process, and the importance of
       protecting our watersheds. DMWW is the
       only water utility in Iowa with this type of
       program.
     • Participation in the Urban Environmental
       Partnership (UEP). This group was formed
       to educate the public on the importance of
       water quality protection through watershed
       protection in an urban area. DMWW part-
       ners with Metro Waste Authority.
       Wastewater Reclamation Authority, and the
       City of Des Moines' Storm Water Division.
     • Volunteer Monitoring Project on the
       Raccoon River Watershed. Along with
       DMWW, volunteers collected over 1000
       water samples during a year-long project
       surveying the nitrate concentrations in vari-
       ous locations of the Raccoon River water-
       shed.
     • Environmental Monitoring for Public
       Access and Community Tracking
       IEMPACT). DMWW was awarded an EPA
       grant to develop a Web site that provides
       Des Moines' treated water and source water
       quality information to anyone with Internet
       access. Visit the Web site at
       www.dmww.com/empact
     DMWW  continually looks for new ways to
I address nitrate issues while consistently providing
I you with clean, sale drinking water.
                                                                             |\]  1{. T a t e
                                                                            !<. e m o v a I
                                                                                 a  c i
I t L)
                                                                                   e s s e I  s
                                                      1 There are 8 nitrate removal vessels
                                                       with a total operating capacity of 15
                                                       million gallons of water per day locat-
                                                       ed in DMWW's Nitrate Removal
                                                       Facility.
                                                      1 Each vessel is 132 inches  in diameter,
                                                        14 feet 2-7/8 inches high, and weighs
                                                       11,000 pounds.
                                                      1 The vessels contain a total of 450 cubic
                                                       feet of ion exchange resin and 232
                                                       cubic feet of support gravel for the
                                                       resin.
                                                      • The Nitrate Removal Facility has
                                                       enough space to add 2 more vessels, if
                                                       necessary.
                                                            A monthly publication of
                                                         DES MOINES WATER WORKS
                                                                2201 Valley Drive
                                                              Des Moines, IA 50321
                                                                  515-283-8700
                                                                www.dmww.com

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Ap™  "2OOI
                    trat \
      oncentratmg

DMWW is Your Source for Important

    fhe word nitrate may generate some
questions in your mind when you associate it
with water quality and your health. Newspaper
and television coverage about nitrate frequent-
ly discusses how it can harm the environment.
water supply, or humans. Nitrate can lead to
some serious consequences concerning your
well-being, but Des Moines Water Works
(DMWW) uses several methods to ensure that
your drinking water remains below the
Environmental Protection Agency (EPA) stan-
dards for nitrate concentrations, providing you
with safe, healthy drinking water.
    DMWW's Fleur Plant has the (
selecting from three water sources^
Raccoon River,  Des Moines Riv
tion gallery - for use in our drinjs
treatment process. Uur lab monitors the source
water through daily testing of the water quality
in each river. We then chouse the one wiffi the
lowest nitrate concentrations to provide you
with the best quality drinking Water possible.
Another alternative is running our Nitrate
Removal Facility when jSJrale levels are high
in the source water (see"'Nixing Nitrate in
Your Water").
    The maximum contaminant level (MCL)
set by the EPA is 10 milligrams per liter (mg/1)
of water. DMWW maintains a  level below the
MCL. If the nitrate level  in your drinking
water were to exceed the MCL, we are
required to notity you of the necessary precau-
tions to follow.
    So what exactly is nitrate and how might
it affect you? Nitrate is a chemical compound
of nitrogen and oxygen that easily dissolves  in
water. It is typically used as a plant nutrient
found in  fertilizer, but it can form in septic
o $•••  j  \j i.  t T a t e

Nitrate Information
            ' * "•:••:•''
                    lots, manure,
                 nitary landfills as
                  our source water
          urban and rural watershed
       ror contamination of groundwa-
        the application of fertilizers.
       the  unlikely event that nitrate
     !s exceed the MCL in your drinking
       a major
    icern exists for
   'ants under the
     of six
 months. Nitrate
 can enter the
 infant's body
 transforming into
 nitrate, W'hich
 I^luccs the abili-
 ty of bloi.J to

 ThJBBr cause
 Blue ftaby Syndrome, a life threatening condi-
 tion that requires immediate medical attention.
 Indicalorsfljpihis condition include the infant
 appearing blue and having shortness of breath.
     Research feas also linked nitrate to other
 health concerns, such as the development of
 certain types of cancer  in adults. However, a
 higher risk is present for infant-- because their
 immature organs nine a more dilficult time
 processing nitrate,
     Although theTHUwflity of a nitrate warn-
 ing exists,  the likelihood of this event is very
 rare due to the preventative measures DMWW
 has built into the treatment process. We make
 it our priority to provide you with healthful,
 safe, and clean drinking water.
                                                                                                            Inside Our Nitrate Removal Facility
                                                            Exterior view of the Nitrate Removal
                                                            Facility and underground clear wells.
                                                                                                                Qne of the
                                                                                                            largest water
                                                                                                            quality issues that
                                                                                                            DMWW faces is
                Data trends over
                the past 25 years
                Show that the
                concentrations of
                nitrate have
                Steadily
                increased. This
                problem may be
  caused by the continuing use
  and heavier application t>f fertil-
  izer on the land in our wafer-
  jshed. DMWW buift the Nitrate
Removal Facility in the winter of
1990-1991 as a preventative
measure to keep your drinking
water safe at times when nitrate
concentrations are extremely high
in our source water.
    The Nitrate Removal Facility
Consists of eight nitrate removal
vessels thcrt con treat up to 15 mil-
lion gallons of water per day.
Depending on the nitrate concen-
tration level and plant flow,
DMWW will operate between four
and atf eight vessels at one time-
The facility has been operated
from zero to 106 days in the year,
with an average ot 45 days of
operation per year since 1991.
    DMWW uses a process called
"ion exchange" to remove nitrate
from the water. Nitrate ioris are
captured by resin material 0s the
water passes through the nitrate
removal vessel, and chloride ions
are released into the water to
reduce the amount of nitrate ions.
This process is similar to a Home
water softening device that
removes calcium arid niaQ,R©sium
ions from the water, exchanging
them for sodium ions. The nitrate-
reduced water is ihen blended
with pre-treated drinking water to
produce a safe, clean product with.
nitrate concentrations below the
EPA's  10 mg/l MCL.
    After the nitrate has  been col-
lected in the removal vessels,  •    ';
DMWW pumps water concenfrejt-
ed with sodium chloride  through
#ie vessels to exchange the cap-
tured nitrate for chloride. The
water containing the collected
nitrate is then diluted with infiltra-
tion gallery water and di$cbt»r0ed
back into the Raccoon River. Due
to the large volume of nitrate con-
centrations already in the river
and the small amount of wateV
DMWW discharges, this  process
does not add to nitrate concetitfa-
tion problems in other cities arid  :i
water utilities downstream.
    Although the Nitrate Removal
Facility is  a proactive approach in
keeping the drinking water safe
from nitrate contamination, the
best way to keep nitrate  from
entering the source water is
through watershed protection pro-
grams. With your help in protect-
ing our water sources, the need to
use the Nrfrate Removed Facility in
the future could be greatly
reduced,  or even eliminated.

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Providing Timely Drinking Water and Source Water Quality Information to Your Community

   Appendix B—Glossary of Terms
   Acetochlor: A herbicide sold under the trade name of Harness. It is an unregulated contaminant with no
   maximum contaminant level (MCL).

   Alkalinity: A measure of the acid-neutralizing property of water.

   Anion: A negatively charged ion.

   Aquifer: A water-bearing stratum of permeable rock, sand, or gravel.

   Atrazine: A herbicide and  SDWA-regulated contaminant with a maximum contaminant level (MCL) of 0.003 mg/l.

   B
   Calcium Carbonate Precipitation Potential (CCPP): The amount of hardness that can come out of the water to
   form protective scale on plumbing surfaces.

   Calcium Hardness as CaCO3: A measure of the calcium mineral contribution to total hardness.

   Chloride: A common table salt component found in all natural waters. Concentrations greater than 250  mg/l can
   cause the water to taste salty and contribute to metal corrosion.

   Chlorine: A gas that is commonly added to drinking water as a disinfectant to make the water safe to drink.

   Coliforms: Microorganisms that live in the digestive tracts of humans and animals. The detection of coliform
   bacteria in treated drinking water suggests that a treatment or distribution system is not working properly.

   Conductivity: The ability to carry an electric current. Its measurement in water indicates the amount of dissolved
   salts or minerals in the water.

   Consumer Confidence Report (CCR): An annual drinking water quality report required by the Safe Drinking
   Water Act  (SDWA) for customers of public water supply systems.

   Copper: A metal that can be present in drinking water through the corrosion of plumbing  materials such as copper
   pipes.

   Cryptosporidium: A microscopic organism found in rivers and streams that can cause diarrhea,  fever, and
   gastrointestinal distress if ingested. It finds its way into the watershed through animal and  human wastes.
   Disinfection byproduct: A compound formed by the reaction of a disinfectant such as chlorine with organic
   material in the water supply.

   Database: A collection of data organized by fields, records, and files. A field is a single piece of information, a
   record is a complete set of fields, and a file is a collection of records. (Definition from http://www.webopedia.com.)

   Database management system: A collection of computer programs that enables you to store, modify, and
   extract information from a database. (Definition from http://www.webopedia.com.)

   Domain name: A name that identifies one or more Internet Protocol (IP) addresses. Domain names are used in
   Uniform Resource Locators (URLs) to identify particular Web pages. (Definition from http://www.webopedia.com.)

   Drinking water: Water that is conveyed to residences and businesses from a public water system. Typically, this
   water is treated by a water utility to make it potable. Drinking water is sometimes referred to as finished water.
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Providing Timely Drinking Water and Source Water Quality Information to Your Community
   Ł. co//: Bacteria whose presence indicates that the water may be contaminated with human or animal wastes.

   Ecosystem: All of the interacting organisms in a defined space in association with their interrelated physical and
   chemical environment.
   Fecal Coliform: Bacteria found in the intestinal tracts of warm-blooded animals. The presence of fecal coliform in
   water is an indicator of pollution and possible contamination by pathogens.

   Finished water: See "Drinking Water."

   Firewall: A system designed to prevent unauthorized access to or from a private network. Firewalls can be
   implemented in hardware, software, or a combination of both. (Definition from http://www.webopedia.com.)

   Fluoride: A naturally occurring mineral added to water to help reduce cavities in young people.
   H

   Hardness: The amount of soap-precipitating minerals in the water. Both calcium and magnesium combine with
   soap to make it less effective. A hardness measurement is expressed as the amount of CaCO3 (pure limestone)
   that would produce the hardness.

   Hardware: Computer devices that you can actually touch, such as disks, disk drives, display screens, keyboards,
   printers, boards, and chips. (Definition from http://www.webopedia.com.)

   Heterotrophic Plate Count (HPC) bacteria: All bacteria found growing on a non-selective food media. These are
   not indicators of disease, but large numbers in a drinking water distribution system indicate stale water, minimal
   disinfection and, therefore, an increased risk of disease. HPC bacteria can also cause  unpleasant tastes and odor
   in the water.

   HyperText Markup Language (HTML): Programming language for publishing hypertext on the Web. (Definition
   from http://www.weboDedia.com.)
   Infiltration Gallery: A sub-surface groundwater collection system, typically shallow in depth, constructed with
   open-jointed or perforated pipes that discharge collected water into a watertight chamber from which the water is
   pumped to treatment facilities and into the distribution system. Usually located close to streams or ponds.

   Inorganic Contaminants: Mineral-based compounds such  as metals, nitrates, and asbestos. These contaminants
   are naturally-occurring in some water,  but can also get into water through farming, chemical manufacturing, and
   other human activities. EPA has set legal limits on 15 inorganic contaminants.

   Internet Browser:  A  software application used to locate and display Web pages. The two most popular browsers
   are Netscape® Navigator™  and Microsoft® Internet Explorer™. (Definition from http://www.webopedia.com.)
   K

   L

   Langeliers Index: A corrosion indicator based on pH. A positive number means that the water will deposit


file:///P|/...20J341%20(J)/Drinldng>20Storm%20Water%20Qm

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Providing Timely Drinking Water and Source Water Quality Information to Your Community

   protective minerals on plumbing to prevent metal pipe corrosion.

   Lead: A metal that can be present in drinking water through the corrosion of plumbing materials such as lead
   solder.

   M

   Magnesium Hardness as CaCO3: The magnesium contribution  to total hardness. It is measured and expressed
   as the equivalent amount of CaCO3 (pure limestone) that would produce this hardness.

   Maximum Contaminant Level (MCL):  The highest level of a contaminant that EPA allows in drinking water. MCLs
   ensure that drinking water does not pose either a short-term or long-term health risk. EPA sets MCLs at levels that
   are economically and technologically feasible. Some states set MCLs that are more strict than EPA's.

   Methemoglobinemia: A blood disorder caused when nitrite interacts with the hemoglobin in red blood cells.
   Unlike hemoglobin, the methemoglobin  formed in this interaction  cannot carry sufficient oxygen to the body's cells
   and tissues. Although methemoglobinemia is rare among adults,  cases have been reported among infants, where
   nitrate-contaminated water was used to prepare formula and other baby foods.

   Metolachlor: A herbicide sold under the trade name of Dual. It is an unregulated  contaminant with no maximum
   contaminant level (MCL); however, a health advisory concentration for this pesticide has  been set at 0.070 mg/l.

   Microorganisms: Tiny living organisms that can be seen only with the aid of a microscope. Some microorganisms
   can cause acute health problems when consumed in drinking water. Also known as  microbes.

   N

   Nitrate-N: A form of nitrogen fertilizer that  is readily available to plants. This form of nitrogen is very water soluble
   and moved through the soil  into groundwaterand surface water.

   Nitrite-N: The actual form of nitrogen that can combine with hemoglobin to form methemoglobinemia or "blue baby
   syndrome." It is an  intermediate compound that is formed when ammonia is converted to nitrate  by bacteria.

   Nonpoint source:  Any source of pollution  not associated with a distinct discharge point.
   Organic Contaminants: Carbon-based chemicals, such as solvents and pesticides, which can get into water
   through runoff from cropland or discharge from factories. EPA has set legal limits on 56 organic contaminants.

   Ortho-phosphate: A naturally occurring substance that is sometimes added to the water for additional corrosion
   protection.
   Pfiesteria: toxic dinoflagellate (microscopic, free-swimming, single-celled organisms, usually classified as a type of
   alga) associated with fish lesions and fish kills in mid-Atlantic Coastal Waters.

   pH: A measure of the strength of an acid on a 0-14 scale, where 7 is neutral, less than 7 is acidic, and greater
   than 7 is basic.

   Plug-in: A hardware  or software module that adds a specific feature or service to a larger system. For example,
   there are a number of plug-ins for Internet browsers to enable the display of different types of audio or video
   messages.

   Point source: A stationary location or fixed facility from which pollutants are discharged or emitted. Also, any
   single identifiable source of pollution, e.g., a pipe, ditch, ship, ore pit, factory smokestack.

   Pollutant  loading: The quantity of a pollutant entering the environment (soil, water, air).
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Providing Timely Drinking Water and Source Water Quality Information to Your Community

   Potable (drinking) water: Water that meets U.S. EPA and/or state water quality standards and is considered safe
   and fit for human consumption.

   Potassium: A common element found at low levels in drinking water.

   Protazoa: Single-celled, eucaryotic microorganisms without cell walls. Most protozoa are free-living although
   many are parasitic.

   Q
   Radionuclides: Any man-made or natural element that emits radiation. Radionuclides may cause cancer after
   many years of exposure through drinking water.
   Server: A computer or device on a network that manages network resources. For example, a database server is a
   computer system that processes database queries. (Definition from http://www.webopedia.com.)

   Silica (SiO2): A common, naturally occurring substance in the earth's crust. It can contribute to scale formation
   and reduce pipe corrosion.

   Sodium: One of the two components in ordinary table salt (sodium chloride). It is a common substance in nature
   and is a needed mineral in the diet. The amount of sodium in water is generally small relative to the amount
   present in food.

   Software: Computer instructions or data. Anything that can be stored  electronically. (Definition from
   http://www.webopedia.com.^

   Source water: Ambient water that is accessed by water utilities to treat for distribution as drinking water. Source
   water can  originate in either a surface source (such as a lake, river, or reservoir) or a subsurface source (such as a
   well). Source water is sometimes referred to as raw water.

   Structured Query Language (SQL): A standardized query language  for requesting information from a database.
   SQL was first introduced as a commercial database system in 1979 by Oracle Corporation. (Definition from
   http://www.webopedia.com.;)

   Sulfate: A stable form of sulfur common in natural waters, especially where gypsum is present. It can produce a
   taste in drinking water when present in concentrations over 200 mg/l and may produce a laxative effect when
   present in concentrations over 750 mg/l.

   Synthetic Organic Chemicals (SOCs): Man-made (anthropogenic)  organic chemicals. Some SOCs are volatile;
   others tend to stay dissolved in water instead of evaporating.
   Total Dissolved Solids (TDS): The amount of dissolved substances,  such as salts or minerals, in water.

   Total Organic Carbon (TOC): A measure of carbon compounds in water that are from an organic (living) origin. In
   combination with a disinfectant such as chlorine, the presence of TOC can result in the formation of
   trihalomethanes.

   Trihalomethane (THM): One of a class of compounds known as disinfection byproducts that result from
   chlorinating water containing naturally occurring organic material.

   Turbidity: A measurement of scattered light (cloudiness) in a column  of water. Light is scattered when it  strikes
   suspended particles such as clay, silt, or microscopic organisms.

   U
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   V

   Volatile Organics: Chemicals that, as liquid, evaporate into the air.

   W

   Water Quality: A measure of the presence and quantity of certain constituents or parameters (like naturally
   occurring substances, man-made chemicals, and industrial contaminants) in water.

   Web server: A computer that delivers (serves up) Web pages. Every Web server has an IP address and possibly
   a domain name. Any computer can be turned into a Web server by installing server software and connecting the
   machine to the Internet. (Definition from http://www.webopedia.com.)

   Wellhead: A particular well site location, as differentiated from other well site locations, that exist in the same water
   system.

   Wetland: an area that is regularly saturated by surface or  groundwater and subsequently is characterized by
   prevalence of vegetation that is adapted for life in saturated soil conditions. Examples include swamps, bogs, fens,
   marshes, and estuaries.

   X

   Y

   Z

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   Appendix C—Tucson Water's EMPACT Water Quality Project

   The Water Quality Management Division of Tucson Water, in Tucson, Arizona, delivers more than 37 billion
   gallons of water annually to approximately 675,000 customers. The city of Tucson, Arizona is one of the largest
   U.S.  cities that currently  obtains its drinking water supply from groundwater wells. To ensure future sustainability,
   Tucson has started to supplement its groundwater supply with water from the Colorado River through the Central
   Arizona Project (CAP). Tucson's selected blend of recharged Colorado River water and groundwater is known as
   the Clearwater Supply. The Tucson Water EMPACT project seeks to introduce this alternate and necessary supply
   of water to the public by  providing timely information on the quality of the blended drinking water at taps in  homes
   and businesses. Tucson's EMPACT project not only provides a resource for water quality information, but also
   results in environmental  benefits through a focused consumer outreach effort.


   Partner Organizations

   Tucson Water has received a 2-year grant from EPA's EMPACT program. Tucson's EMPACT project partners
   include the following:

       • Arizona Department of Environmental Quality

       • Tucson Unified School District, David T. Smith Resource Center

       • Tucson-Pima Public Library

       • University of Arizona, Water Resources Research Center

       • University of Arizona, Southwest Environmental Health Sciences Center

       • Pima County Health Department

       • Pima County Waste Water Management

       • Tucson Hispanic  Chamber of Commerce

       • University of Arizona, National Science Foundation, Water Quality Center

       • Citizens and Neighborhood


   Services

   Sample Collection/Analysis
   Tucson Water's EMPACT project increases the number of water quality parameters currently measured by the
   utility and adds continuous on-line monitoring. Specifically, the utility has added continuous on-line monitoring of
   the quality of potable water and the quantity and general quality of recycled wastewater and secondary effluent
   discharged to the Santa  Cruz River. One objective of the EMPACT  project is to expand the utility's monitoring
   technology to  include a new process for measuring total trihalomethanes. Trihalomethanes are suspected human
   carcinogens that can form when drinking water that contains organic material is disinfected with chlorine.

   Also  under the EMPACT project, Tucson Water has selected 22 locations for on-line monitoring to track the
   conveyance of finished water throughout the utility's distribution system. Tucson is installing the on-line
   instrumentation over the  next year to continuously track chlorine residual, conductivity, estimated total dissolved
   solids, pH, and temperature. This special monitoring program will provide Tucson Water's customers with
   information  on water quality throughout the utility's distribution system.

   Data Management/Data Delivery
   The objective of Tucson  Water's EMPACT project data management, processing, and delivery system  is to
   improve the time relevancy of water quality data related to the potable distribution system. To do this, Tucson
   Water is developing timely methods for transmitting and verifying the quality of data from the on-line and manual
   monitoring programs and posting these data to the project Web site. The EMPACT project will allow community
   residents to identify  their street addresses on a Web site map, receive easily understandable results from nearby
   water monitoring stations, and obtain a timely report on the quality of their drinking water.
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   Commu n ications/Outreach
   The outreach objectives for Tucson's EMPACT project include identifying the water quality/quantity data desired
   by targeted groups and developing effective, state-of-the art methods to communicate these data. Building on
   existing city programs, the EMPACT project will identify specific constituencies and solicit feedback on the water
   quality data desired and the best formats for individualizing data by location and creating a context for
   understanding water resources.  Through its outreach products, Tucson hopes to  eliminate any misperception
   about community water quality and  provide a source of reliable, authoritative information on fast-breaking water
   quality issues.

   For More Information
   For more information  about Tucson Water's EMPACT water quality project, visit

   http://www. ci. tucson. az. us/water.

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   Appendix D — Communications/Outreach Planning and Resources

   This appendix will assist you with developing and implementing an outreach plan for communicating a variety of
   information to the public. Section D.1 provides general step-by-step guidance on creating an outreach plan.
   Section D.2 includes guidelines for effectively communicating technical information and provides a list of resources
   you can use to enhance your outreach efforts.


   D.1  Creating an Outreach Plan

   Your outreach efforts will be most effective if you plan them carefully. An  outreach plan ensures that you have
   thoroughly considered all aspects of your outreach efforts before you begin. Your plan does not need to be lengthy
   or complicated!  You can develop a  plan simply  by documenting your answers to these questions, which are
   discussed in the following subsections:

       • Who are your partners?

       • What are your outreach goals?

       • Whom are you trying to reach?

       • What information do you want to communicate?

       • What outreach products will you develop?

       • How will your outreach products reach your audiences?

       • What follow-up mechanisms will you establish?

       • What is  your schedule for implementation?

   TIP: Outreach planning is a creative and iterative process that involves a number of interrelated steps. As you
   move through each of the planning  steps discussed below, you should revisit the decisions you have made for
   previous steps to make sure you are creating a fully integrated, comprehensive, and achievable outreach plan.


   D.1.1 Who Are Your Partners?

   Try to involve a variety of people in the design and development of your  outreach plan. When possible, consider
   involving the following:

       • A communications specialist or someone who has experience with developing and implementing outreach
         plans.

       • Technical experts (e.g., experts in water quality, policy, information systems).

       • Representatives of your target audience categories.

       • Key individuals who will be involved in implementing your outreach plan.

   Consider inviting community organizations to partner with you in planning or implementing your outreach efforts.
   Potential partners might include local businesses and trade associations, environmental organizations, schools,
   community groups, local health departments, local planning and zoning authorities, and other local or state
   agencies. Partners can help you with outreach planning, product development and review, and/or product
   distribution. Partnerships can be valuable mechanisms for  leveraging resources while enhancing the quality,
   credibility, and overall success of your outreach efforts.


   D.1. 2 What Are Your Outreach Goals?

   Outreach goals  should be clear, simple, action -oriented statements about what you hope to accomplish through
   your  outreach efforts. Every other aspect of your outreach plan should relate to your goals.
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   Try to rank and prioritize your goals in terms of relative importance. Consider the importance of your goals as you
   move through the planning process. For goals of greater importance, you will want to tailor your partnerships,
   outreach products, and information dissemination strategies to allow you to reach a greater number of affected
   people in a shorter amount of time.


   D.1.3 Whom Are You Trying to Reach?

   To answer this question, you must both identify and profile your target audience. The identification and profiling
   processes are discussed below.

   Identifying Your Audience
   As you design your outreach plan, you will need to clearly identify the target audience for your outreach efforts.
   The types of audiences targeted for a water quality outreach program might include the general public, local
   businesses and trade  associations, decision-makers, educators and students, and community groups (e.g.,
   homeowners associations, fishing/boating organizations, and gardening clubs). Some types of target audiences,
   such as educators and community groups, might serve as pathways to help you disseminate information to other
   types of audiences, such as students and the general public.

   If you have more than one target audience, you may want to consider dividing the group into audience categories.
   For example, if the water quality information you intend to provide to the general public differs from the information
   you intend to provide to businesses, you may want to consider these targets as separate audience categories.

   Profiling Your Audience Categories
   Your outreach efforts will be most effective if you tailor the type, content, and  distribution of your outreach products
   to the characteristics of your target audience categories.  To do this,  you will want to profile the situations, interests,
   and concerns of your audience members. These profiles will help you identify the most effective ways to reach
   each audience category. Consider how you would describe your audience members:

       •  What is their current level of knowledge about drinking water and source water?

       •  What is their average education level? What language do they speak?

       •  What should they know about drinking water and source water quality in your community? What actions
          would you like  them to take?

       •  What information is likely to be of immediate interest to them?

       •  Once they develop an awareness of water quality issues in your community, what  information will they
          want to know?

       •  How much information will they want to see?  How much time are they willing to  spend to understand the
          information?

       •  How do they generally receive information? How would they  prefer to  receive your information?

       •  In what types of professional, recreational, and domestic activities do they typically engage? Are there any
          organizations or centers that might represent  pathways for your outreach efforts?

   When you answer these questions, talk with representatives of your target audience categories and with
   colleagues who have successfully reached out to your audience categories.


   D.1.4 What Information Do You Want  To Communicate?

   In this step, think about the key points, or "messages," you want to relate to your audience. A message is the
   "bottom-line" information you want your audience to remember, even if they forget the details. A message is
   usually phrased in a brief (often one-sentence) statement. Outreach products often have multiple related
   messages.


   D.1.5 What Outreach Products Will You  Develop?
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   You will want to determine what types of outreach products or tools will most effectively reach each of your target
   audience categories. There are many different types of outreach products available in print, audiovisual, electronic,
   event, and novelty formats.

   Your outreach goals and target audience profiles will help you select appropriate and effective outreach products
   and tools. A communications specialist can provide you with valuable guidance on choosing the most appropriate
   products  to meet your goals within your resource and time constraints. When selecting your products, consider
   your answers to the following questions:

       •  How much information  does your audience really need to have? How much does your audience need to
          know immediately? (Keep in mind that the simplest, most straightforward product is generally the most
          effective.)

       •  Is the outreach product likely to appeal to your audience? How much time will it take your average
          audience member to interact with the product? Is your audience likely to make that time?

       •  Will the distribution and organization of your product be easy and cost-effective?

       •  How many people will the product reach?

       •  What time frame is needed to develop and distribute/organize the product?

       •  How much will it cost to develop the product? Do you have access to the talent and resources  needed for
          product development?

       •  What other  related products are already available? Can you build on existing products?

       •  When will the  information be out of date? (Keep in mind that you will want to spend fewer resources on
          products with  shorter life  spans.)

       •  Would it be  effective to have distinct phases of products over time? (For example, consider the first phase
          of a product designed to  raise awareness, followed by a second phase of products at later dates to
          encourage changes in behavior.)

       •  How newsworthy is the information you are trying to communicate? (Information with inherent news value
          is more likely to be rapidly and widely disseminated by the media.)
                                          OUTREACH PRODUCTS
                                                            Editorials
                                                            Fact sheets
                                                            Newspapers and magazine articles
                                                            Press releases
                                                            Utility bill inserts
                                                            Public service announcements (radio)
                                                            Videos
Print
Audiovisual
    Electronic
    Events
    Novelty Items
Brochures
Educational curricula
Newsletters
Posters
Question-and-answer sheets
Cable television programs
Exhibits and kiosks
                  E-mail messages
                  Web pages
                  Briefings
                  Fairs and festivals
                  One-on-one meetings
                  Public meetings
                  Banners
                                      Subscriber list servers
                                      Interactive compact disks


                                      Community days
                                      Media interviews
                                      Press conferences
                                      Speeches
                                      Bumper stickers
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                     Floating key chains for boaters          Frisbee discs
                     Magnets                             Mouse pads
   D.1.6 How Will Your Outreach Products Reach Your Audiences?

   You have many outreach product distribution options available to you. Consider the following examples:

       •  Mailing  lists belonging to your organization or partner organizations.

       •  Phone and fax.

       •  E-mail.

       •  Internet.

       •  Journals or newsletters put out by partner organizations.

       •  Television.

       •  Radio.

       •  Print media.

       •  A hotline that distributes  products upon request.

       •  Meetings,  events, or locations (e.g., libraries, schools, community centers) where products are made
          available to the public.

   You should consider how each of your products will be distributed and determine who will be responsible for
   distribution. For some products, your organization might manage the distribution. For other products, you might rely
   on intermediaries (e.g., the media or educators) or organizational partners.  You should consult with a
   communications specialist to obtain information about the time and resources required for various distribution
   options. Consider the following issues when you select your distribution mechanisms:

       •  How does your audience typically receive information? How would they prefer to receive your information?

       •  What distribution mechanisms has your organization used in the past for this audience category? Were
          these mechanisms effective?

       •  Can you identify a partner organization that would be willing to assist you with distribution?

       •  Can the media play a role in distribution?

       •  Will your distribution mechanism really reach the intended audience? For example, although the Internet
          can be an effective distribution mechanism, certain audience categories may have limited access to it.

       •  How many people will your product reach through the distribution mechanism you are considering?

       •  Do you  have sufficient resources available to fund and implement the distribution mechanisms you are
          considering?


   D.1.7 What Follow-up Mechanisms Will You Establish?

   If you have successfully reached out to your target audiences, you may receive requests for additional information.
   Your audience  members may become concerned about the issues you have communicated to them. As part of
   your outreach plan, you should determine if and how you will respond to the follow-up interests of people  in your
   community. Consider the following questions:

       •  What types of reactions or concerns are audience members likely to have in response to the outreach
          information?

       •  Who will be  responsible for handling requests for additional information?


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       •  Should you indicate on your outreach products where people can go for additional information? Will you
          provide a contact name, phone number, and/or Internet, mail, or e-mail address? Will you establish a
          hotline?

       •  How will you track and analyze feedback?

       •  How and when will you use feedback to improve your outreach efforts?


   D.1.8 What is Your Schedule for Implementation?

   Once you have selected the most effective combination of goals, audience categories, messages, products, and
   distribution mechanisms for your project, you should develop an implementation schedule for your outreach plan.
   First, consider the relative importance of each of your outreach goals. You should have a shorter implementation
   schedule associated with your most important goals. For each of your outreach products, consider how much time
   will be needed for design, development, and  distribution. Be sure to factor in sufficient time for product review.
   When possible, also factor in some time for testing and evaluation  by representatives of your target audience
   category to solicit feedback on the effectiveness of your product.


   D.2 Resources for Presenting Water Quality Information to the Public

   As you begin to implement your outreach plan and develop outreach products, you should make sure that these
   products present your messages and  information as clearly and accurately as possible. This section discusses
   methods for effectively communicating technical information to the  public and provides resources to help you
   shape the style and content of your outreach products.


   D.2.1 How Do You Present Technical Information to  the Public?

   Environmental topics are often technical in nature, and water quality is no  exception. Nevertheless, this information
   can be conveyed in simple, clear terms to nonspecialists.  Principles of effective writing for the public include
   avoiding jargon, translating technical terms into everyday language, using the active voice, keeping sentences
   short, and using headings and other formatting devices to provide a very clear, well-organized structure.  You can
   refer to the following Web sites for more ideas about how  to write clearly and effectively for a general audience:

       •  The National Partnership for Reinventing Government has developed a guidance document, Writing User-
          Friendly Documents, which is available at http://www.plainlanguage.gov/.

       •  The Web site of the American Bar Association, http://www.abanet.org/lpm/bp160_front.shtml. has links to
          important online style manuals, dictionaries, and grammar primers.

       •  The Web site of the Environmental Education and  Training  Partnership, http://eetap.org/.  has guides for
          developing environmental  education documents.

   As you develop outreach products for a specific audience, remember to consider what your audience members
   are already likely to know, what you want them to know, and what they are likely to understand. Then tailor your
   information accordingly. Provide only the information that will be valuable and interesting to the target audience.
   For example, local businesses might be interested in the hardness  of the potable water they are using  for
   manufacturing processes; however, senior citizens interested in the overall safety of their drinking water  are not
   likely to be engaged by this topic.

   When developing outreach products, you  should consider any special needs of the target audience. For example,  if
   your community has a substantial number of people who speak little or no English, you will need to prepare
   communication materials in their native language.

   The remainder of this section provides some online resources that  you can consult when developing your outreach
   projects. Some of the Web sites listed below contain products, such as downloadable fact sheets, that you can use
   to support your communication and outreach efforts.

   Federal Resources
   EPA's Office of Groundwater and Drinking Water (OGWDW)


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   http://www.epa.gov/safewater

   This site provides information on a variety of topics, from drinking water and health, source water protection, and
   training to applicable  regulations, standards, and guidance. The site also includes a kid's page, which contains
   games and activities to help children learn about drinking water.

   EPA's Office of Wetlands, Oceans, and Watersheds (OWOW)
   http://www.epa.gov/owow

   This site provides a variety of information related to wetlands, oceans, and watersheds. The site provides new
   information, resources for concerned citizens, and  answers to frequently asked questions. Specific to watersheds,
   the site provides information on water quality monitoring and watershed pollution issues.

   EPA's Surf Your Watershed
   http://www.epa.gov/surf3

   EPA provides this service to locate,  use, and share environmental information on watersheds. One section of this
   site, "Locate Your Watershed," allows users to enter the names  of rivers, schools, or a zip code to learn more
   about the water resources in their local watersheds. Users can also access the Index of Watershed Indicators
   (IWI) from this site. The IWI is a compilation of information  on the health of aquatic resources in the U.S. The index
   uses a variety of indicators to determine whether rivers,  lakes, streams, wetlands, and  coastal areas can be
   described  as "well" or "ailing".

   EPA's NonPoint Source Pointers
   http://www.epa.gov/owow/nps/facts

   This Web site features a series of fact sheets on nonpoint  source pollution. The series covers topics including
   programs and opportunities for public involvement  in  nonpoint source control, managing urban runoff,  and
   managing  nonpoint pollution from various sources (e.g.,  agriculture, boating, households).

   U.S. Department of Agriculture Natural Resources Conservation Service
   http://www.wcc.nrcs.usda.gov/water/quality/frame/wqam

   This site includes guidance documents that provide the following resources: a simple tool to estimate the sensitivity
   of a water body to nutrients, a procedure to evaluate the conditions of a stream based  on visual characteristics,
   and information on how to design a  monitoring system to observe changes in water quality associated with
   agricultural nonpoint source controls.

   Educational Resources
   Project WET (Water Education for Teachers)
   http://www.montana.edu/wwwwet

   The goal of Project WET is to promote awareness, appreciation, knowledge, and stewardship of water resources
   by developing and disseminating classroom-ready  teaching aids and establishing state and internationally
   sponsored Project WET programs. This site includes  a list of all  state Project WET Program Coordinators to help
   you locate a contact in your area.

   Water Science for Schools
   http://wwwga.usgs.gov/edu/index.html

   The U.S. Geological Survey's (USGS's) Water Science for School Web site offers information on many aspects of
   water quality, along with pictures, data,  maps, and  an interactive forum where students can give opinions and test
   their water knowledge.

   Global Rivers Environmental Education  Network (GREEN)
   http://www.earthforce.org/green

   The Global Rivers Environmental Education Network (GREEN) helps young people protect the rivers, streams, and
   other vital  water resources in their communities.  This program merges handson, scientific learning with civic action.
   GREEN is working with EcoNetto compile pointers on water-related resources on the Internet. This site
   fhttp://www.areen.ora/resources/^ includes a comprehensive list of water quality projects across the country and
   around the world.

   Adopt-A-Watershed
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   http://www.adopt-a-watershed.org/about.htm

   Adopt-A-Watershed is a K-through-12 school/community learning experience that uses local watersheds as living
   laboratories in which students can engage in hands-on activities. The goal is to make science applicable and
   relevant to students' lives.

   National Institutes for Water Resources
   http://wrri.nmsu.edu/niwr/niwr.html

   The National Institutes for Water Resources (NIWR) is a network of 54 research institutes throughout the U.S.
   They conduct basic and applied research to solve water problems unique to their areas and establish cooperative
   programs with local governments, state agencies, and industries.

   Other Organizations
   The Watershed Management Council
   http://watershed.org/wmc/aboutwmc.html

   The Watershed Management Council is a not-for-profit organization whose members represent a broad range of
   watershed management interests and disciplines. Members include professionals, students, teachers, and
   individuals who are interested in  promoting proper watershed management.

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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community


  1.  Introduction


  People who spend time in, on, or close to lakes in and near your community can use timely and accurate
  information about lake water quality to help  make day-to-day decisions about  lake use and lake issues. For
  example, swimmers can use information about fecal  coliform levels  to protect their health when levels of these
  bacteria near swimming beaches are high. Anglers can use water quality information  (e.g., temperature and
  oxygen  levels) to help them decide where and when  to go fishing. Time-relevant information can help recreational
  lake  users, businesses, resource managers, lakeshore residents, and other landowners located farther from the
  lakeshore  understand how a lake's water quality is affected by land  use practices within its watershed.

  This  handbook offers step-by-step instructions about how to provide time- relevant water quality data to your
  community. It was developed by the U.S. Environmental  Protection  Agency's (EPA's)  EMPACT program. EPA created
  EMPACT (Environmental Monitoring for Public Access and Community Tracking) in 1996, at President Clinton's
  direction. The program takes advantage of new technologies that make  it possible to  provide time-relevant
  environmental information to the public.

  EMPACT is working with the 86  largest  metropolitan areas of the country to help communities in these areas:

     •  Collect, manage, and distribute time-relevant environmental information.
     •  Provide residents with easy-to-understand information they can use in making  informed, day-to-day
        decisions.

  To make EMPACT more effective, EPA is partnering with the  National Oceanic and Atmospheric Administration and
  the US Geological Survey. EPA will work closely with these federal agencies to  help achieve nationwide consistency
  in measuring environmental data, managing  the information, and delivering it to the  public.

  To date, environmental information projects  have been initiated in 84 of the 86 EMPACT-designated  metropolitan
  areas. These projects cover a wide range  of  environmental issues, including groundwater contamination, water
  quality,  smog, ultraviolet radiation, and overall ecosystem quality. Some of these projects were initiated  directly by
  EPA. Others were launched by EMPACT communities themselves. Local governments from any of the 86 EMPACT
  metropolitan areas are eligible to apply for EPA-funded Metro Grants to develop their own EMPACT projects. The
  86 EMPACT metropolitan areas are listed in the table at the  end of this chapter.

  Communities selected for Metro Grant awards are responsible for building their own time-relevant environmental
  monitoring and information delivery systems. To find out how to apply for a Metro  Grant, visit the EMPACT Web
  site at http://www.epa.gov/empact/apply.htm.

  One  such Metro Grant recipient is the Lake Access-Minneapolis project.  The project provides the public with time-
  relevant and historical water quality data for lakes within the largest, most populated watershed districts in
  Minnesota.

  The Lake Access Project team is using Remote Underwater Sampling System (RUSS)  devices to collect time-
  relevant water quality data from three locations—two in Lake Minnetonka and one in  Lake Independence. The Lake
  Access team has developed an Internet interface for the  RUSS  units that allows data from the RUSS sensors to  be
  displayed in near-real time on the Lake Access Web site  at http://www.lakeaccess.org. The project is a cooperative
  effort of the Suburban  Hennepin Regional Park District, the Minnehaha Creek Watershed District, the University of
  Minnesota Water on the Web Investigators (i.e., the  Natural Resources Research Institute, the University of
  Minnesota-Duluth Department of Education,  and Minnesota Sea Grant), and Apprise Technologies, which holds the
  license to  RUSS technologies. The project team also  collects data from monitoring stations established as part of
  other monitoring programs. The team integrates data supplied by these non-RUSS sites with RUSS-generated data
  to track conditions in area lakes. Many  of the project Web site's key features, such as the Limnology Primer and
  the Data Visualization Tools, were developed under a grant from The National Science Foundation's Advanced
  Technology Education Program.

  The Technology Transfer and Support Division of the EPA Office of Research and Development's (ORD's)  National
  Risk  Management Research Laboratory  initiated development of this handbook  to help interested communities  learn
  more about the Lake Access Project. The handbook also provides technical information communities  need to
  develop and manage their own time-relevant lake water  monitoring, data visualization, and information
  dissemination programs. ORD, working with  the Lake Access Project team, produced  this handbook to maximize
  EMPACT's  investment in the project and minimize the resources  needed to implement similar projects in  other


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  communities.

  Both print and CD-ROM versions of the handbook are available for direct on-line ordering from EPA's Office of
  Research and Development Technology Transfer Web site at http://www.epa.gov/ttbnrmrl. You can also download
  the handbook from the Lake Access—Minneapolis Web site at http://www.lakeaccess.org. You  can also  obtain a
  copy of the handbook by contacting the  EMPACT program office at:

       EMPACT Program US EPA (2831)
       Ariel Rios Building
       1200 Pennsylvania Avenue,
       NW Washington, DC 20460
       Phone: 202 564-6791
       Fax: 202 565-1966

  We hope you find the  handbook worthwhile,  informative, and easy to use. We welcome your comments, and you
  can send them by e-mail from EMPACT's Web site at http://www.epa.gov/empact/comments.htm.
  EMPACT Metropolitan Areas
   IAIbany-Schenectady-Troy, NY
   Albuquerque, NM
   Allentown-Bethlehem-Easton, PA
   Anchorage, AK
   Atlanta, GA
   Austin- San Marcos, TX
   Bakersfield, CA
   Billings, MT
   Birmingham, AL
   Boise, ID
   Boston, MA-NH
   Bridgeport, CT
   Buffalo-Niagara  Falls, NY
   Burlington, VT
   Charleston-North Charleston, SC
   Charleston, WV
   Charlotte-Gastonia-Rock Hill,
   NC- SC
   Cheyenne, WY
   Chicago-Gary-Kenosha, IL-IN-WI
   Cincinnati-Hamilton, OH-KT-IN
   Cleveland-Akron, OH
   Columbus, OH
   Dallas-Fort Worth, TX
   Dayton-Springfield, OH
   Denver-Boulder-Greeley, CO
   Detroit-Ann Arbor-Flint, MI
   El Paso, TX
   Fargo-Moorhead, ND-MN
   Fresno, CA
   Grand Rapids-Muskegon-Holland,
   MI
   Greensboro-Winston Salem-High
   Point, NC
Greenville-Spartan burg-Anderson, SC
Harrisburg-Lebanon-Carlisle, PA
Hartford, CT
Honolulu, HI
Houston-Galveston-Brazoria, TX
Indianapolis, IN
Jackson, MS
Jacksonville, FL
Kansas City, MO-KS
Knoxville, TN
Las Vegas,  NV
Little Rock-North Little Rock, AR
Los Angeles-Riverside-Orange  County, CA
Louisville, KY-IN
Memphis, TN-AR-MS
Miami-Fort  Lauderdale, FL
Milwaukee-Racine, WI
Minneapolis-St. Paul, MN
Nashville, TN
New Orleans, LA
New York-Northern New  Jersey-Long Island,
NY-NJ-CT-PA
Norfolk-Virginia Beach-Newport News, VA-NC
Oklahoma City, OH
Omaha, NE-IA
Orlando, FL
Philadelphia- Wilmington-Atlantic City, PA-
NJ-DE-MD
Phoenix-Mesa, AZ
Pittsburgh,  PA
Portland, ME
Portland-Salem, OR-WA
Providence-Fall River-
Warwick, RI-MA
Raleigh-Durham-Chapel Hill,
NC
Richmond-Petersburg, VA
Rochester, NY
Sacramento-Yolo, CA
Salt Lake City-Ogden, UT
San Antonio, TX
San Diego, CA
San Francisco-Oakland-San
Jose, CA
San Juan, PR
Scranton-Wilkes-Barre-
Hazleton, PA
Seattle-Tacoma-Bremerton,
WA
Sioux Falls, SD
Springfield, MA
St. Louis-E. St. Louis, MO-IL
Stockton-Lodi, CA
Syracuse, NY
Tampa-St. Petersburg-
Clearwater, FL
Toledo, OH
Tucson, AZ
Tulsa, OK
Washington-Baltimore, DC-
MD-VA- WV
West Palm Beach-Boca Raton,
FL
Wichita, KS
Youngstown-Warren, OH
                     Table of Contents   Chapter: |1|2|3|4|5|6|   App:  | A | B  | C |
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  Contents

  1. INTRODUCTION

  2. HOW TO USE THIS HANDBOOK

  3. WATER QUALITY MONITORING
       3.1 Water Quality Monitoring—An Overview
       3.2 Designing a Time-Re levant Water Quality Monitoring Project
       3.3 Selecting Your Sampling  Frequency
       3.4 Selecting Water Quality Parameters for Monitoring
       3.5 Selecting Monitoring Equipment
       3.6 Siting Monitors
       3.7 Installing RUSS Units
       3.8 Operating RUSS Units
       3.9 Maintaining RUSS Units
       3.10 Other Local Monitoring  Efforts

  4. COLLECTING, TRANSFERRING, AND MANAGING TIME-RELEVANT WATER QUALITY DATA
       4.1 System Overview
       4.2 Getting Your Equipment and Software in Place
       4.3 Programming Your System for Scheduled Transfers of Data
       4.4 Managing Data at the Base Station
       4.5 Troubleshooting Q&A

  5. DEPICTING TIME-RELEVANT WATER QUALITY DATA
       5.1 What is Data Visualization?
       5.2 Data Visualization Software

  6. COMMUNICATING TIME-RELEVANT WATER QUALITY INFORMATION
       6.1 Creating an Outreach Plan for Time-Relevant Water Quality Reporting
       6.2 Elements of the Lake Access Project's Outreach Program
       6.3 Resources for Presenting Water Quality Information to the  Public

  APPENDIX A Glossary of Terms
  APPENDIX B Lake Access Brochure
  APPENDIX C Lake Access Survey
  CONTRIBUTORS

  Disclaimer
  This document has been reviewed by the U.S. Environmental Protection Agency (EPA) and approved for
  publication. Mention of trade names or commercial products does not constitute endorsement or recommendation
  of their use.
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  Contributors
  Dr. Dan Petersen (U.S. Environmental Protection Agency [EPA], National Risk Management Research Laboratory)
  served as principal author of this handbook, and managed its development with the support of Eastern Research
  Group, Inc., an EPA contractor. Contributing authors included the following:
  Rich Axler, Natural Resources Research Institute, University of Minnesota-Duluth
  John Barten, Suburban Hennepin Regional Park District
  Jose Coin, Apprise Technologies, Inc.
  Cindy Hagley, Minnesota  Sea Grant
  George  Host, Natural Resources Research Institute, University of Minnesota-Duluth
  Barbara Liukkonen, University of Minnesota-Extension
  Dr. Bruce Munson, Department of  Education, University of Minnesota-Duluth
  Chris Owen, Apprise Technologies,  Inc.
  Barb Peichel, Minnesota Sea Grant
  Elaine Ruzycki, Natural Resources Research Institute, University of Minnesota-Duluth
  Brian Vlach, Suburban  Hennepin Regional Park District
  Norm Will, Natural Resources Research Institute, University of Minnesota-Duluth
                     Table of Contents   Chapter:  |1|2|3|4|5|6|    App: | A |  B | C |
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                                               6.1 |  6.2 |  6.3


  6.  COMMUNICATING  TIME-RELEVANT WATER QUALITY

  INFORMATION


  As your community develops its time- relevant water quality monitoring and  reporting systems, you will want to
  think about the best ways to communicate the information these systems will yield. This chapter of the handbook
  is designed to help you do so:

     • It outlines the steps involved in developing an outreach plan.
     • It profiles the outreach initiatives implemented by the Lake Access Team.
     • It also provides guidelines for effectively communicating information  and includes resources for water quality
       monitoring and promoting awareness, which you can incorporate into your own communication and outreach
       materials.
  6.1 Creating an  Outreach Plan for Time-  Relevant Water Quality

  Reporting

  Outreach will be most effective if you plan it carefully, considering such issues as: Who do you want to reach?
  What information do you want to disseminate? What are the most effective mechanisms to reach  people?
  Developing a plan ensures that you have considered all important elements of an outreach project before you
  begin. The plan itself provides a blueprint for action.

  An outreach plan does not have to be lengthy or complicated. You  can develop a plan simply by documenting your
  answers to each of the questions discussed below. This will provide you with a solid foundation for launching an
  outreach effort.

  Your outreach plan will be most effective if you involve a variety of people in its development.  Where possible,
  consider involving:

     • A  communications specialist or someone who has experience developing and  implementing an outreach  plan.
     • Technical experts in the subject matter (both scientific and policy).
     • Someone who represents the target audience (i. e., the people or groups you want to reach).
     • Key individuals who will be involved in implementing the outreach  plan.

  As you develop your outreach plan, consider whether you would  like to invite any organizations to partner with
  you in planning or implementing the outreach effort. Potential partners might include shoreline and lakeshore
  property owner associations, local businesses, environmental  organizations, schools, boating associations, local
  health departments, local planning and zoning authorities, and other local or state agencies. Partners can
  participate in planning, product development and review, and distribution.  Partnerships can be  valuable
  mechanisms for leveraging  resources while enhancing the quality, credibility, and success of outreach efforts.

  Developing an outreach plan is a creative and iterative  process involving a number of interrelated steps, as
  described below. As you move through each of these steps, you  might want to revisit and  refine the decisions you
  made  in earlier steps until you have an  integrated, comprehensive, and achievable plan.


  Whom Are You Trying To Reach?

  Identifying Your Audience(s)

  The first step in developing an outreach plan is to clearly identify the target audience or audiences for your
  outreach effort. As illustrated in the sample goals above, outreach  goals often define their target audiences. You
  might want to refine and add to your goals after you have specifically considered which audiences you want to
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  reach.

  Target audiences for a water quality outreach program might include, for example, the general public, local
  decision makers and land management agencies, educators and students (high school and college), special
  interest groups (e. g., homeowner associations, fishing and boating organizations, gardening clubs, and lawn
  maintenance/ landscape professionals). Some audiences, such as educators and special interest groups, might
  serve as conduits to help disseminate  information to other audiences you have identified, such as the general
  public.

  Consider whether you should divide the public into two or more audience categories. For example: Will you be
  providing different information to  certain groups, such as citizens and businesses? Does a significant  portion of the
  public you are trying to  reach have a different cultural or linguistic background from other members? If so, it
  likely will be most effective to consider these groups as separate audience categories.

  Profiling Your Audience(s)

  Outreach will be most effective if the type, content, and distribution  of outreach products are specifically tailored
  to the characteristics of  target audiences. Once you have identified your audiences,  the next step is to develop a
  profile of their situations, interests, and concerns. This profile will help you  identify the most effective ways of
  reaching the audience. For each target audience, consider:

     • What is their  current level of knowledge about water quality?
     • What do you want them to know about water quality? What actions would you like them to take regarding
       water quality?
     • What information is likely to be of greatest interest to the audience?  What information will they likely want
       to know once they develop some awareness of water quality issues?
     •  How much time are they likely to give to receiving and assimilating the  information?
     •  How does this group generally receive information?
     • What professional,  recreational, and domestic activities does this group typically engage in  that might
        provide avenues for distributing  outreach products? Are there  any organizations or centers that represent or
       serve the audience and  might be avenues for disseminating your outreach products?

  Profiling an audience essentially involves putting yourself "in your audience's shoes." Ways to do this include
  consulting with individuals or organizations who represent or are  members  of the audience, consulting with
  colleagues who have successfully developed other outreach products for the audience, and using your imagination.


  What Are Your Outreach Goals?

  Defining your outreach goals is the next step in developing an  outreach plan. Outreach goals should  be clear,
  simple, action- oriented  statements about what you hope to accomplish through outreach. Once you  have
  established your goals, every other element of the plan should  relate to those  goals (for example, a goal might be
  to encourage the public  to improve its shoreline management practices).


  What  Do You Want To Communicate?

  The next step  in planning is to think about what you want to communicate.  In particular at this stage, think about
  the key points, or "messages," you want to communicate.  Messages are the "bottom line" information you want
  your audience to walk away with, even if they forget the details.

  A message is usually phrased  as a brief (often one- sentence) statement. For example:

     • The  Lake Access Web site allows you to track daily changes on Lake Minnetonka and Lake  Independence.
     • You  can improve water quality in area  lakes by reducing the amount  of fertilizer you apply  to your lawn.

  Outreach products will often have multiple  related messages. Consider what messages you want  to send to each
  target audience group. You might have different messages for different audiences.


  What Outreach Products Will You Develop?
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  The next step in developing an outreach plan is to consider what types of outreach products will be most effective
  for reaching each target audience. There are many different types of outreach: print, audiovisual, electronic,
  events and novelty items. The table below provides some examples.
Outreach Products
Print
Audiovisual
Electronic
Events
Novelty Items
Brochures
Educational curricula
Newsletters
Posters
Question-and-answer sheets
Cable television programs
Exhibits and kiosks
E-mail messages
Web pages
Briefings
Fairs and festivals
One-on-one meetings
Public meetings
Banners
Buttons
Floating key chains for boaters
Magnets
Editorials
Fact sheets
Newspaper and magazine articles
Press releases
Utility bill inserts or stuffers
Public service announcements
Videos
Subscriber list servers
Community days
Media interviews
Press conferences
Speeches
Bumper stickers
Coloring books
Frisbee discs
Mouse pads
(radio)



  The audience profile information you assembled earlier will be helpful in selecting appropriate products. A
  communications professional can provide valuable guidance in choosing the  most appropriate products to meet
  your goals within your resource and time constraints.  Questions to consider when selecting products include:

     •  How much information does your audience really need to have?  How much does your audience need to
        know now? The simplest, most effective, most straightforward product generally is most effective.
     •  Is the product likely to appeal to the target audience? How much time will it take to interact with the
        product?  Is the  audience likely to  make that time?
     •  How easy and cost- effective will the product be to distribute or, in the case of an event, organize?
     •  How many people is this product likely to reach? For an event, how many people are  likely to attend?
     •  What time frame is needed to develop and distribute the product?
     •  How much will  it cost to  develop the  product? Do you have access to the talent and resources needed for
        development?
     •  What other related products are already  available? Can you build on existing products?
     •  When will the material be out of date? (You  probably will want to spend fewer resources on products with
        shorter lifetimes.)
     •  Would it be effective to have distinct  phases of products over time? For example, a first phase of products
        designed  to raise awareness, followed at a later  date by a second phase of products to encourage changes in
        behavior.
     •  How newsworthy is the information?  Information with inherent news value is more likely to be rapidly and
        widely disseminated by the media.


  How Will Your Products Reach Your Audience?

  Effective distribution is essential to the success of an outreach  strategy. There are many avenues for distribution.
  The table below lists some examples.
Examples of Distribution
Avenues
Your mailing list
Partners' mailing list
Phone/Fax
E-mail
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Internet
Journals or newsletters of partner organizations
TV
Radio
Print media
Hotline that distributes products upon request
Meetings, events, or locations (e.g., libraries, schools, marinas,
where products are made available
public beaches, tackle shops, and sailing clubs)
  You need to consider how each product will be distributed and determine who will be responsible for distribution.
  For some products, your organization might manage distribution. For others,  you might rely on intermediaries
  (such as the media or educators) or organizational partners who are willing to participate in the outreach effort.
  Consult with an experienced communications  professional to obtain information about the resources and time
  required for the various distribution options. Some points to consider in selecting distribution channels include:

     •  How does the audience typically receive information?
     •  What distribution mechanisms has your organization used  in the past for this audience? Were these
        mechanisms effective?
     •  Can you identify any partner organizations that might be willing to assist in the distribution?
     •  Can the  media play a role in distribution?
     •  Will the mechanism you are considering really reach the intended audience? For example, the Internet can
        be an  effective distribution  mechanism, but certain groups might have limited  access to it.
     •  How many people is the product likely to  reach through the distribution mechanism you are considering?
     •  Are sufficient resources available to fund and implement distribution via the mechanisms of interest?


  What Follow- up Mechanisms Will You Establish?

  Successful outreach might generate requests  for further information or concern about issues you have made the
  audience aware of. Consider whether and how you will  handle this interest. The following questions can help you
  develop this part of your strategy:

     •  What types of reactions or  concerns are audience members likely to have in response to the  outreach
        information?
     •  Who will handle requests for additional  information?
     •  Do you want to indicate on  the outreach product  where people can go for further information (e. g., provide
        a contact name, number, or address, or establish a hotline)?


  What Is the Schedule for Implementation?

  Once you have decided on your goals, audiences, messages, products, and distribution channels, you will need to
  develop an implementation schedule.  For each product, consider how much time will  be needed for development
  and distribution. Be sure to factor in sufficient time for product review. Wherever possible, build in time  for testing
  and evaluation by members or representatives of the target audience in focus groups or individual  sessions  so that
  you can get feedback on whether you have effectively targeted your material for your audience. Section  6.3
  contains suggestions for presenting technical  information to the  public. It also provides information about online
  resources that can  provide easy to  understand background  information that you can  use in developing your own
  outreach projects.
  6.2  Elements of the Lake Access Project's Outreach  Program

  The Lake Access team uses a variety of mechanisms to communicate time- relevant water quality information— as
  well as information about the project itself— to the affected public in Hennepin County and the nearby area. The
  team  uses the project Web site as the  primary vehicle for communicating time- relevant information to the public.


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  Their outreach strategy includes a variety of mechanisms among them, a brochure, kiosks, and teacher training—
  to provide the public with information about the  Lake Access project. Elements of the project's communication
  program are highlighted below.

  Bringing together experts. As a first step, project coordinators brought together a group of naturalists, museum
  officials, teachers, and  other experts  to discuss ways to implement the  Lake Access Project's outreach efforts. The
  group identified target  audiences, discussed the key points and  messages that they felt needed to be
  communicated, the  types of outreach products they thought should be developed, and what mechanisms should be
  used to distribute the information.

  Designing attractive, user- friendly brochures. The team developed an attractive 2- page, 4- color  brochure,
  entitled Seeing Below the Surface, which features basic, easy- to- follow information about the Lake Access
  project. The target audience is the general public. A reproduction of the brochure  is contained in Appendix  B.

  Survey. Before moving further ahead with project outreach, the Lake Access team needed to know how much
  general knowledge the  public had about water quality and land  use issues in the  Hennepin County area. To do so,
  they conducted a survey  intended to  help the team target its outreach efforts and tailor products to be  most
  useful to lake  users and community residents. The survey included a cover page that provided easy- to-
  understand information about the Lake Access project, and it contained questions about lake use, level  of concern
  about lake  water quality, interest in learning more about local lakes, and preferred mechanisms for receiving Lake
  Access project information. Appendix C contains the entire survey text.

  Hennepin County Taxpayer Services provided the team  with 450 randomly selected addresses throughout the
  county. The team sent  surveys to these addresses, along with a cover letter, the project brochure, and  a postcard
  that residents  returned if they wanted to participate in a focus group. They sent the surveys out again to those
  who did not initially respond, and in the end, approximately 40  percent of recipients completed the surveys. The
  survey results  revealed a general concern and  curiosity about the lake,  as well as interest in  many aspects of
  water quality.

  Web site. The Lake Access Web site, http://www.lakeaccess.org, is the Project's centerpiece for conveying time-
  relevant water quality data to the public. The site is organized to present information to four target audiences:
  swimmers,  boaters, anglers, and land owners. Users can retrieve water quality data in various forms,  as well as
  background information on water quality. The site's design includes a rolling banner that presents time-relevant
  information from the three RUSS unit sites in Lake Minnetonka and Lake Independence. The Web site includes an
  interactive CIS mapping capability  (described in Chapter 5.2) as well as other user- friendly features, such  as a
  "Frequently Asked Questions" page and a "What's New" page.

  In addition, one of the  project's partners, Water on the Web (WOW), http://wow.nrri.umn.edu, has created an
  interactive educational  Web site with  National Science Foundation funding. The site provides teachers with online
  lessons on  water quality issues and provides high school and college  students with study guides on various water
  quality subjects.

  Kiosks. The Lake Minnetonka Regional Parks Visitor's Center, the Eastman Nature Center, the Science Museum of
  Minnesota,  and the  Great Lakes Aquarium in Duluth have installed touch- screen computer kiosks that feature the
  same information  as the  Lake Access project Web site. Kiosk users can  access time- relevant water quality  data
  from the three Lake Access Project RUSS units. Kiosks provide a mechanism for people without ready access to
  the Internet to view the time- relevant data generated  by the project.

  Training teachers. The project team trained a group of local school  teachers on the  RUSS unit and the project
  through a number of workshops, including a two-week summer  workshop held at the  lake.

  Piggybacking on existing events. The team found it simple and efficient to promote the project in conjunction
  with pre- existing events.  The team has found that one of the most effective ways to reach a large number of
  people is to promote the  project at local summer festivals, which attract large crowds.
  Developing the Lake Access Web Site

  Experience Gained and Lessons Learned

  The Lake Access Web site, http://www.lakeaccess.org, is the principal vehicle the Lake Access team uses to
  disseminate the time- relevant water quality data gathered by the RUSS units. The site's development was
  initiated through a partnership with Water on the Web, and for the most part,  the same people were  involved in
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  developing  both sites. So by the time the Lake Access Project Web site was designed, many team members  had
  learned valuable lessons from their work on the Water on the Web site (http://wow.nrri.umn.edu).

  Team members started from scratch when they developed the Water on the Web site. Using Microsoft FrontPage
  (a website development and management software tool), they designed and built the site's first release and
  maintained it for 18 months. Eventually, the team decided to hire a graphic designer to help "spruce up" some  of
  the site's design features. Nine months later, they launched a completely redesigned and rebuilt Water on the Web
  site. With many individuals  working simultaneously to rebuild the structure and content  of the  site, the team
  learned that they needed to frequently back up the site  to another computer to avoid accidentally overwriting one
  another's content.

  The team followed a very similar process to create the Lake Access Web site. They started with an  initial "shell"
  that has emerged into the full structure and content  of the current site. The project team feels that the best
  features of the site are the  time- relevant data it conveys, the solid information base it  provides, including the
  limnological primer, and the data visualization tools it features. (These are described in  detail in Chapter 4.)  Now
  that the Web site is fully up and running, the  Lake Access Project team plans to add "focused" studies to the site.
  In other words, the  team plans to take portions of time- relevant and manually collected water quality data and,
  using data visualization tools,  explain what lake activity the data  are illustrating and  what they mean in the
  context of lake management. The team hopes that these focused studies will help community members become
  more aware of the factors that affect lake water quality.

  The Lake Access Project team recommends having a  graphic designer on hand, if your project's resources allow,
  from the  onset of your Web site design and construction process. Using any number of  Web- based applications,
  an experienced Web designer  can help you design, develop, and  maintain a Web site that most effectively
  communicates your time- relevant data and the associated messages you want to convey.
  6.3  Resources for  Presenting Water Quality Information to the Public

  As you begin to implement your outreach plan and develop the products selected in the plan, you will want to
  make sure that these products present your messages and information as clearly and accurately as possible. You
  also might want to review the available resources on the Internet to help you develop your outreach products, or
  serve as additional resource  materials (e. g., fact sheets).

  How Do You Present Technical Information to the Public?

  Environmental topics are  often technical  in nature, and water quality is no exception.  Nevertheless, this
  information can be conveyed in simple, clear terms to nonspecialists, such as the public.  Principles of effective
  writing for the public include avoiding jargon, translating technical terms into everyday language the public can
  easily understand, using the  active voice, keeping sentences short, and using  headings and other format devices
  to provide a very  clear, well- organized structure. You can refer to the following Web  sites for more ideas about
  how to write clearly and effectively for a general audience:

     •  The National Partnership for Reinventing Government has developed a guidance document, Writing User-
        Friendly Documents, that can be found on the Web at http://www.plainlanguage.gov.
     •  The Web site of the American Bar Association (http://www.abanet.org/lpm/writing/styl.html) has links to
        important online style  manuals, dictionaries, and grammar primers.

  As you develop communication materials for a specific audience, remember to consider what the audience
  members are already likely to know, what you want them to know, and  what  they are likely to understand. Then
  tailor  your information accordingly. Provide only information that will be valuable and  interesting to the target
  audience. For example, environmentalists in your community might be interested in why dissolved oxygen levels
  are important to aquatic  life. However, it's not likely that school children will be engaged by this level  of detail.

  When developing  outreach products, be sure to consider any special needs of  the target audience. For example, if
  your community has a substantial number of people who speak little or no English, you will need to prepare
  communication  materials  in their native language.


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  The rest of this section contains information about online resources that can provide easy to understand
  background information that you can use in developing your own outreach projects. Some of the Web sites listed
  contain products, such as downloadable fact sheets, that you can use to support your  education and outreach
  efforts.


  Federal Resources

  EPA's Surf Your Watershed
  http://www.epa.gov/surf3

  EPA provides  this service to locate, use,  and  share environmental information on watersheds. One section of this
  site, "Locate Your Watershed," allows the user to enter the names of rivers, schools, or their zip code to learn
  more about the water resources in their  local watershed. Users can also access the Index of Watershed Indicators
  (IWI) from this site. The IWI is a compilation of information on the "health"  of aquatic resources in the  U. S. The
  index uses a  variety of indicators that point to whether rivers, lakes, streams, wetlands and coastal areas are
  "well" or "ailing."

  EPA's Office of Water Volunteer Lake Monitoring: A Methods Manual
  http://www.epa.gov/owow/monitoring/volunteer/lake

  EPA developed this manual to present specific information on volunteer lake water quality monitoring  methods. It
  is intended both for the organizers of the volunteer lake monitoring program and for the volunteer who will
  actually be sampling lake conditions.  Its  emphasis is on  identifying appropriate parameters to monitor and setting
  forth specific  steps for each selected  monitoring method. The manual  includes quality assurance/ quality control
  procedures to help ensure that the data  collected by volunteers are useful to States and other agencies.

  EPA's Non Point Source Pointers
  http://www.epa.gov/owow/nps/facts

  This Web site features a series of fact sheets on nonpoint source pollution. The series  covers topics including:
  programs  and opportunities for public involvement in  nonpoint source control, managing urban runoff, and
  managing  nonpoint pollution from various sources (e. g., agriculture, boating, households).

  EPA's Great Lakes National Program Office
  http://www.epa.gov/glnpo/about.html

  EPA's Great Lakes National Program Office Web site includes information about topics  such as human health,
  monitoring, pollution  prevention, and visualizing the lakes.  One section of this site
  (http://www.epa.gov/glnpo/gl2000/lamps/index.html) includes the  Lakewide Management Plans (LaMPs) for each
  of the Great Lakes. A  LaMP is an action plan to assess, restore,  protect and  monitor the ecosystem health of a
  Great Lake. It is used to coordinate the work of all the government, tribal, and non- government partners working
  to improve the Lake ecosystem. The  program uses a public consultation process to ensure that the Lamp is
  addressing the  public's concerns. Lamps  could be used as  models to assist interested parties in developing similar
  plans for their lakes.

  U. S. Department of Agriculture Natural Resource Conservation Service
  http://www.wcc.nrcs.usda.gov/water/quality/frame/wqam

  Go to this site and click on "Guidance Documents." The resources there include a simple tool to estimate water
  body sensitivity to nutrients, a procedure to evaluate  the conditions of a stream based on visual characteristics,
  plus information on how to design  a monitoring system to observe changes in water quality associated with
  agricultural nonpoint source controls.


  Education Resources

  Project WET (Water Education for Teachers)
  http://www.montana.edu/wwwwet

  The goal of Project WET is to facilitate and promote awareness, appreciation, knowledge, and stewardship of water
  resources  by  developing and disseminating classroom- ready teaching aids and establishing state and


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  internationally sponsored Project WET programs. This site includes a list of all the State Project WET Program
  Coordinators to help you locate  a contact in your area.

  Water Science for Schools
  http://wwwga.usgs.gov/edu/index.html

  The U. S. Geological Survey's (USGS's) Water Science for School Web site offers information on many aspects of
  water quality, along with pictures, data,  maps, and an interactive forum where students can give opinions and test
  their water knowledge.

  Global Rivers Environmental Education Network (GREEN)
  http://www.earthforce.org/green

  The Global  Rivers Environmental Education Network (GREEN) helps young people protect the rivers, streams, and
  other vital water resources in their communities. This program merges  hands- on, scientific learning with civic
  action. GREEN is working with EcoNet to compile pointers on water- related resources on the Internet. This site
  (http://www.igc.apc.org/green/resources.html) includes a comprehensive list of water quality projects across the
  country and around the  world.

  Adopt- A- Watershed
  http://www.adopt-a-watershed.org/about.htm

  Adopt- A- Watershed is a K- 12 school- community learning experience. Adopt- A-Watershed uses a local
  watershed as a living laboratory in  which students  engage in  hands- on activities. The goal is to make science
  applicable and relevant to students' lives.

  National Institutes for Water Resources
  http://wrri.nmsu.edu/niwr/niwr.html

  The National Institutes for Water Resources (NIWR) is a network of 54  research institutes throughout the  U. S.
  They conduct basic  and  applied  research to solve water problems unique to their area and establish cooperative
  programs with local governments, state agencies, and industry.


  Other Organizations

  North American Lake Management Society (NALMS) Guide to Local Resources
  http://www.nalms.org/

  This  is a one- stop resource for  local lake- related  resources. NALMS's mission is to forge partnerships among
  citizens, scientists, and professionals to foster the  management and  protection of lakes and reservoirs. NALMS's
  Guide to Local Resources contains links to state and  provincial agencies,  local offices of federal agencies, extension
  programs, water resources research centers, NALMS chapters, regional  directors, and a membership directory.

  The  Watershed Management  Council
  http://watershed.org/wmc/aboutwmc.html

  The Watershed Management Council is a nonprofit  organization whose members represent  a broad  range of
  watershed management  interests and disciplines. Membership includes  professionals, students, teachers, and
  individuals whose interest is  in promoting proper watershed management.

  Great Lakes Information Network (GLIN)
  http://www.great-lakes.net

  The Great Lakes Information Network (GLIN) is a partnership that provides online information about the bi-
  national Great Lakes-  St. Lawrence region of North America.  GLIN provides data about the region's environment,
  including issues related to water quality, diversion  of water out of the Great Lakes basin, and the introduction  of
  nonindigenous species and airborne toxins into the basin.

                     Table of Contents   Chapter:  |1|2|3|4|5|6|  App:  | A  | B  | C |
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  2.  HOW  TO USE  THIS  HANDBOOK
   I his handbook provides you with step-by-step information on  how to develop a program to provide time-relevant
  water quality data to your community, using the Lake Access Project in the Minneapolis-St. Paul, Minnesota,  area
  as a model. It contains detailed guidance on how to:
                       Design, site, operotc.
                       and maintain a
                       system to gather
                       time-relevant water
                       quality data.
Design, operate, and
maintain a system to
retrieve, manage,
and rn^|,-r . -.1.
time-relevant water
quality Join.
Lie data visuoliialion
loolslo graphically
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Develop a plan to
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quality monitoring
efforts to resident; in
your community.
  • Chapter 3 provides information about water quality monitoring—the first step in the process of generating time-
    relevant information about water quality and making it available to residents in your area. The chapter begins
    with an overview of water quality  monitoring in freshwater systems and then focuses on the remote time-
    relevant water quality  monitoring conducted as part of the  Lake Access Project. It also provides step-by-step
    instructions on  how to install, operate, and maintain the Remote Underwater Sampling Station (RUSS) units used
    by the Lake Access Project team to gather time-relevant water quality data.

  • Chapter 4 provides step-by-step instructions on how to operate and maintain an automated system to transmit,
    store, retrieve,  and analyze the water quality data collected from the  remote time-relevant water quality
    monitors.  The chapter focuses on the software used by the Lake Access Project team from their RUSS units to
    their base station, and it also contains information on data quality assurance and control.

  • Chapter 5 provides information about using data visualization tools to graphically depict the time-relevant water
    quality data you have gathered. The chapter begins with  a  brief overview of data visualization. It then provides a
    more detailed introduction to selected data visualization tools developed by the Lake Access team.  You might
    want to use these software  tools to help analyze your data and in  your efforts  to  provide time-relevant  water
    quality information to your community.

  • Chapter 6 outlines the steps involved in developing an outreach plan to communicate information about water
    quality in  your community's lakes. It also  provides information  about  the  Lake  Access Project's outreach efforts.
    The chapter includes a list of resources to help you develop easily  understandable materials to communicate
    information about your time relevant water quality monitoring program to a variety of audiences.

  This handbook is  designed for decision-makers considering whether  to implement a time-relevant water quality
  monitoring program in their communities and for technicians responsible for implementing these programs.
  Managers and decision-makers likely will find the initial  sections of Chapters 3, 4, and 5 most helpful. The latter
  sections of these  chapters  are targeted primarily at professionals and technicians and provide detailed "how to"
  information. Chapter 6 is designed for managers and communication specialists.

  The handbook also refers you to supplementary  sources of information, such as Web sites and guidance
  documents, where you can find additional guidance with a greater level of technical detail. Interspersed throughout
  the handbook are text boxes that describe  some of the  lessons learned by the Lake Access team in developing and
  implementing  its  time-relevant water quality monitoring, data management, and  outreach  program.


                      Table  of Contents   Chapter: |1|2|3|4|5|6|  App: | A | B |  C |
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                                          4.1 |  4.2 |  4.3 |  4.4 | 4.5


  4.  COLLECTING, TRANSFERRING, AND  MANAGING TIME-

  RELEVANT WATER  QUALITY DATA


   I o effectively assess the water quality of a lake or river, it is necessary to collect representative field samples
  over a time span that takes into account as many influences  on  the water body as possible. However, conducting a
  comprehensive manual sampling program that covers different times of the day, as well as different seasons and
  seasonal events, presents distinct challenges. As a result, many  water quality monitoring programs, such as the
  Lake Access Project, rely on automated systems in which remote water sampling units collect data at programmed
  intervals and then transmit the data to a land- based station  for storage, retrieval, and analysis.

  Using the Lake Access Project as a  model, this chapter  provides  you and your community with "how- to"
  instructions on how to operate and  maintain such  data collection systems.  If you are  responsible for or interested
  in implementing this system, you should  carefully  read the technical  information  presented in the sections on
  setting up and using RUSS- Base software for data collection  and transfer, and  managing the data at the base
  station (Sections 4.2 through 4.5).  Readers interested in an overview of the system should focus primarily on the
  introductory information  in  Section 4.1 below.


  4.1 System Overview

  A data collection, transfer, and  management system can benefit  your community in two ways: It enables you to
  automate the collection of water quality samples,  and it enables you to control the resulting data flexibly and
  easily. By using the system's software, you can  program your remote in- water sampling units (in this case, RUSS
  units) to collect water quality data at specified intervals. Then you can call the sampling units as needed for data
  transmission or  program your system  to call for transmissions of data at specified times. Once the data arrive,  the
  information can be formatted and stored  or otherwise prepared for export  to  another database, or it can be
  analyzed using geographical information system (CIS) or data visualization software.

  The data collection, transfer,  and management system used in the Lake Access project consists of two main parts
  (see the figure below):
* &mole
  sampling
              Base Station
              RUSS-Bas* System
              Software
dpla (olledion
                                                            Level1 Two
                                                        BOH Station
                                                        Dafa Management
                                                        System
                                                         Perform OA/OC
                                                         Convert data
 End User
Visualization
 Model dola
 Analyzedala
     • Remote Underwater Sampling Station (RUSS) units, which are deployed in the water and programmed to
       collect water quality data in the water column  at specified depths and intervals.
     • A land- based station, which is basically a computer equipped with two main  parts:
     • RUSS- Base software. You use this software to create profile schedules of sampling  parameters and to
       communicate with the RUSS units to transmit  schedules and receive sampling data.
     • A database management system. You use this system to format, quality  check, and store collected data.

  The RUSS units and the base station computer are equipped with communications hardware featuring either a
  modem/ cell phone or modem/ radio transceiver. This equipment allows the RUSS units and computer to "talk" to
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  each other over long distances. Because of this communication ability, each RUSS unit becomes part of a remote
  data acquisition system controlled from the land- base station. At the base station, an operator runs the  RUSS-
  Base software to connect to the RUSS units  for data collection and  transfer.

  The system's flexibility enables you  to establish sampling and  data transfer protocols based on  your specific
  monitoring needs. For example, you might program your RUSS units to sample every 4 hours,  7 days a week, to
  monitor general trends. You might also want to conduct sampling specific to certain events, such as storms or
  heavy rainfalls,  during which you might monitor water quality  at a single  depth on an hourly basis.

  The system can collect and store data for future use, or it can retrieve and transmit collected data in near- real
  time. Each RUSS unit stores collected data in its on- board computer (RePDAR), making the  data available for
  download  on  demand by the base station. The RUSS unit can  hold up to  3 weeks of collected data (assuming
  average sampling intervals) in its on- board  computer. The unit also can  serve as a temporary  archive  by retaining
  a copy of  all transmitted data  files.  Once the unit runs out of space, it will overwrite data as  necessary, beginning
  with the oldest files.

  A single base station can control an array  of RUSS units, and  an individual  RUSS unit can transmit data to more
  than one base station.

  The remainder of this chapter provides information on  how to  program a  data  collection and  transfer system and
  how to manage the  collected data,  using the system used by the Lake Access  project as an example.

  How often should data be collected?

  The Lake Access team generally collects samples every 4 to 6 hours to observe daily changes in water quality
  parameters (see Chapter 3.1). The  RUSS units collect samples at 6: 00 a. m.,  12: 00 noon, 6:  00 p. m. and 12:
  00 midnight,  and the data  are transmitted to the land- based  station at 7:  30  a. m. the following  morning. The
  team also collects intermittent samples to determine the effect of storm events on lake stratification and nutrient
  mixing.
  4.2  Getting Your Equipment and Software in Place

  In addition to deploying your RUSS units for data collection and transfer, you will need to assess whether your
  base station computer equipment meets  minimum technical requirements. Once you have determined that it does,
  you will be ready to obtain and install the software needed to communicate with your RUSS units. Before you
  receive the software from Apprise Technologies, you will need to determine which type of telemetry equipment
  should be used on the RUSS units.

  Minimum Requirements

  To use a land- based computer as  a base station, you will need:

     •  An IBM- compatible PC with  a Pentium II processor (300 megahertz [MHZ])
     •  Windows 95, 98, or 2000 or Windows NT
     •  16 megabytes of RAM
     •  10 megabytes of free disk space
     •  An industry standard internal or external dial- up modem

  Telemetry Equipment

  As a next step, you will need to determine  what  kind of data communication or telemetry equipment to install  on
  your RUSS units. Telemetry equipment enables data to be transferred from a  remote sampling station (i. e., the
  RUSS unit) to a receiving station (i. e., the base station). You can choose between a cellular telephone modem
  (CTM) and a 900- MHz transceiver. To make this choice, you should consider the following factors:

     •  The initial expense associated with CTM units is  relatively  low.  (They generally cost about  $1,000 each.)


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        However, CTM unit connection costs can be somewhat higher than transceiver unit connection costs. In
        contrast, the  up- front costs for transceiver units is relatively high (generally about $3,000 each),  but
        connection costs are  likely to be much lower. In addition, maintenance costs tend to be lower for
        transceivers.
      •  Establishing a connection between  a CTM unit and  RUSS units can be problematic at times if  local circuits
        are overloaded  or if tower- switching issues arise.

  Even when a connection is  established, the signal strength might not be strong enough to  allow data transmission.
  A signal  strength of less than  50  MHz is  usually too weak, while a signal strength between 50 and 60 MHz is
  marginal.

            To test the  connection between a CTM unit  and a RUSS unit, you can call the test line maintained by
            Apprise Technologies, which is  usually pre-  programmed into the CTM. (Before  you dial, be sure to
            switch the unit to the proper pre- programmed number by using the key pad.) On certain CTMs, you
            can call the test line by pressing "C" on the key pad. The status of the call will be displayed  in the
            phone's message window, as follows:

               •  "No service" indicates insufficient signal strength
               •  "System busy" indicates overloaded local cell capacity
               •  "No carrier" or "busy" or "dropped call" indicates call interruption
               •  "Connect" indicates successful  connection

            (Note: Apprise Technologies does not guarantee the accessibility of its test line.)

        Transceiver unit communications can be affected by radio interference on the transmission channel. The
        channel's path also can  be inadequate to maintain  the connection. In such cases, it might be  possible to
        switch to a different channel. Using a dedicated or leased line can help ensure the  reliability of data
        transmission.

        Depending on the distance  between the land- based station and a RUSS unit, you may need  to deploy a
        sequence of transceivers. Transceivers can transmit and receive over a distance  of no more than 5 miles.
        The figure below shows  different transceiver deployment configurations based on the distance between the
        land-  based station and  the RUSS  unit.
                         /
                       Smiles
                              Base Station
                               RUSS Unit
                             with Transceiver  '
                                        /
ID mile;

   \
                                                                  Base Station
                                                                    I
                  Transceiver
    /     -I-
  /
S miles
        RUSS Unit
   N> with Transceiver
     \           y
I         I
  Installing Level  1 Base Station Software

  Once you have determined that your computer meets minimum technical  requirements and you have selected and
  set up your telemetry system, you are ready to obtain and install RUSS- Base, the level  1 base station software.
  RUSS- Base enables you to create profile schedules with sampling  parameters, transmit the schedules to your
  RUSS units, and receive transmissions of sampling data. Additional software (discussed below) allows you to  run
  RUSS- Base automatically.
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  RUSS- Base Software

  RUSS- Base, a DOS- based software program available from Apprise Technologies, is provided as part of a RUSS
  unit's data collection  and transfer system.

  To install RUSS- Base:

     1.  Copy R-Base.exe from  the disk or CD- ROM to a directory on your computer.
     2.  Double click on the executable file. This  will load the  program  onto your computer and create an  icon to
        access RUSS- Base from your desktop. It will also create two directories on your hard drive. One  directory,
        C:\RUSS, contains the  RUSS- Base program. The other directory, C:\RUSSdata, is the default directory in
        which downloaded data from the RUSS unit will be automatically placed.
     3.  Verify that the RUSS- Base program is working by double clicking on the desktop icon or navigating to the
        C:\RUSS directory and  double clicking on R-Base.exe.

  Note that Apprise Technology provides customers with update notifications by telephone or e- mail  and  delivers
  the actual updates  via e- mail, disk, or CD- ROM. We suggest that you implement these updates as you receive
  them.

  Additional Software

  ClockerPro and  Clocker are personal/ network  program schedulers for use on the  Windows platform. They are
  designed to schedule programs (or reminders)— such as the upload  and download of data from  RUSS units— to
  run at specified times. Registration for a single copy of these schedules costs $24.95.

  To obtain and install  ClockerPro or Clocker:

     1.  Download ClockerPro and Clocker from
        http://www.winnovation.com/clocker.htm.
     2.  Click on the file clkpr311. zip (for ClockerPro) or clk2403. Zip (for Clocker) and save it to a temporary
        directory on your computer (such as C:\ imp}.
     3.  Navigate to the location of clkpr311. Zip or clk2403. Zip
     4.  Run setup, exe and follow the instructions provided. For instructions on using ClockerPro or Clocker, select
        Help from the software's main screen.


  Anticipating Support Needs

  As with  any computer system, you will need to ensure the availability of technical support to attend to  software,
  hardware, and security needs. A staff person who is familiar with providing general computer support should be
  able to  maintain your system. You should enlist the services of a technical support person before you deploy the
  system  so that guidance is available when you need it.


  4.3 Programming Your System for Scheduled Transfers of Data

  Now that the components  of your system are in place, you  are ready to program  the system components for data
  collection and transfer using  RUSS- Base software  and Clocker/ ClockerPro. The RUSS- Base software application
  is  relatively easy to use, particularly if you have some experience with DOS programs and telemetry equipment.
  This section focuses primarily on:

      •  Using RUSS-  Base to program your RUSS units for sample collection.
      •  Programming your land- base station to  automatically call the  RUSS units for scheduled data  feeds.

  The first time you perform  these functions, you will need to be attentive to a variety of details. Once you  have
  established the  appropriate protocol, however, implementing these functions should be quick and easy.

  The figure below provides an overview of the data  collection and transfer process.
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                             RUSS Unit


                           Collect Doto at
                           Specified Times
                           and Depths
,
    Send Collection Profile
     Base Station Initiated
                            Store Data for
                            Download
                                                    Transfer Data
    Base Station Initiated
                              End User
Base Station


R-Base Data
Collection
and Transfer
                            Incoming Data
                                                                          Data Conversion
                                                                                I
                                                                              QA/QC
                                                                               1
                                                                            Database
                                                                            (archived)
                                      _l
                            Outgoing Data
  Getting  Familiar with the RUSS- Base Startup Screen

  With RUSS- Base  installed on your land- based computer, you can launch the program by double clicking on either
  the desktop icon or the  R-  base, exe file in the C:/RUSS directory. This will open the program to the startup
  screen, which serves as the gateway to program  functions.

  The startup screen orients you to the overall  format of screens throughout the program.  The screen content is
  organized into four main areas, as shown in the screen below and described in the legend that follows.
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                      r
                                                                   06-ii-jOOO  fKi:4s:
                                                                                     Section 1
      jni t Call sign: plPrJ -
      Location: Hals te20Lake%20a^

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  will appear on your computer screen.
                                                                         06-15-2000  10:36:1
                          Call Sign:  EHPT2 ^Edit intc
                         ted!: Ha Sted Bay
                         l^ site at ITl- 612-749- 1006
      Profile from 1
      Set  Minimum 0.5
                                      step 1     to 8
                                           naxnmjm B
                 time data every 10  seconds for 1
se another*- ease station:  BASE  <.etu|
      Last poll on: 05-07-2000 18:14:}l>
 Poll for data since 05-07-2000 18:11:58

every 05:00:00 since 11-01-1999 00:00:00
and parking 4     depth
                                                                    inutes and  hang up
                                           Modem CCW*: 2
                                            Baud Rate: 1200
                                          Irit string: ATS7
                                          Dial Prefix: 9w
                                          Dial Suffix:
                                                  inish Editing

                      R-BASE v.l.2 ease  Statics Proqran  (c) 1993,1999 Apprise Techno!cgies inc.
  On the Setup screen, enter the  information requested for various parameters, explained in the table below:
   Parameter
Description
   Base
   station call
   sign
Enter name of the base station computer. This function will track which computer is calling a RUSS
unit.
   Time zone
Enter in Standard UNIX format:  EST5EDT for Eastern time, CST6CDT for Central time, MST7MDT
for Mountain time, and  PST8PDT for Pacific time.
   Modem
   CDM#
Enter modem CDM#. The default value will work with most modems.
   Baud rate
Enter the  proper baud rate for your modem: 1200, 2400, 4800, 9600, 19200, or 38400. The
default value will work with most modems.
   Init string
Enter the  initialization string for your modem. The default value will work with most modems.
   Dial prefix
Dial prefix If necessary, enter a dial prefix. For example, your organization might require you to
dial "9" to reach an outside line.
   Dial suffix
If necessary, enter a dial suffix. For example, your organization might require you to enter a
project charge code.
   Last poll on
This date and  time tells you the last time your base station called data from a particular RUSS unit.
It also keeps track of the last data point downloaded from the RUSS unit, so only new data will be
downloaded.
   Profile
   from...
This sets the depth and time at which the  RUSS unit will  collect data. The screen shot above shows
the following profile: Profile from 1 Step 1  to 8 every 05:00:00 since 11-01-99 00:00:00 This
means that data will be collected from 1 to 8 meters at 1-meter  intervals. The RUSS unit will
collect data every  5 minutes from November 1, 1999, starting  at midnight. Note: The more
frequently the data are collected, the more battery power is  used by the RUSS unit. To conserve
battery voltage, you might want to limit sampling frequency.
   Collect real
   time data
This sets the time when  real-time data will be downloaded from the RUSS unit to the base station.
The screen shot above shows the following parameters: Collect Real Time data every 10 seconds
for 1  minute and hang up. In this example, real-time data will be sent by the RUSS unit every  10
seconds for 1 minute. This process provides the base station operator with a sample of real-time
data measurements and  the ability to QA/QC the data.
   Poll for
   data since
This sets the time when  both stored and real-time data will be downloaded from the RUSS unit to
the base station. The screen shot above shows the following parameters: Poll for data since 05-07-
2000 18:14:58 Data will be downloaded from May 7, 2000 at 6:14 p.m. (and 58 seconds) to the
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                present time.
   Set
   minimum...
   Maximum...
   and
   parking
   depth
This sets the minimum and maximum depths of the profiler in the lake or river. It also sets the
parking depth at which maximum... the profiler will remain when  inactive. The screen shot above
shows the following parameters: and parking depth Set minimum 0.5 maximum 8 and parking 4
depth In this case, the profiler will not ascend above  0.5 meters and will not descend below 8
meters. When inactive, it will hold at 4 meters. The minimum and maximum depths are a fail safe
method for preventing  potential accidents.  For example, suppose you accidentally programmed the
profiler to collect data from 1 to 1000 meters.  If you had entered  10 meters as the maximum
depth that the profiler can descend to, the system will catch this error and the  profiler will remain
inactive.
      Tjn. Before sending the  profile information to a RUSS unit, you  must first enter an authorized programing
            password in RUSS-  Base. The RUSS unit operator will have previously programmed this  password into
            the RUSS unit, and  you will enter this same  programming password into RUSS- Base. The RUSS unit will
            reject the profile unless this programming  password  has been entered in RUSS- Base.


  Setting Up Your RUSS Unit

  Now that you have set up a configuration file, you need to provide additional information for each deployed RUSS
  unit. To enter this information, access the RUSS unit setup screen shown below, by selecting Edit  Info, or by
  hitting Alt- E.
                                                                          06-19-2000  13:41:20
                       Specify parameters for sys
                       Other actions  - press *
                      urit Call Sign: EMPT2
                      Location: Kalsted Bay
                      •eial* site at  #1-612-749-1006
                                    
                                 Call Sign: EMPT2
                                   Location: nalst*d Bay
                               Phone number: 1-612-749-1006
                            Ridiil  attempts: S
                          Reconnect  attempts: 10
                                   Password: parks
                                Data folder: \RuSSdata
                                                     Cellular Modem Seh«dul«
                                                                On at; 8
                                                               off at: 20
                                                 •finish Editing

                      R-EASE v.l.2 Ease Station Program  (C) 1998,1999 Appri&e Technologies Inc.
  Using this RUSS  unit Setup screen, enter information about the various RUSS unit parameters:
Parameter
Call sign
Location
Phone
number
Redial
attempts
Reconnect
attempts
Password

Description
Name of the RUSS unit.
Location of the RUSS unit.
The phone number previously programmed in the RUSS unit cellular phone or transceiver.
station phone number is not required if your system is not configured for calls initiated by
stations.
The maximum number of "Redial attempts." This value specifies how many times the base
will try to redial the programmed phone number until a connection is established.
The base
remote
station
The maximum number of "Reconnect attempts." If the RUSS unit answers but connection is broken
before all stored data are downloaded, the base station will hang up and call the unit again.
This password allows a caller to establish a remote connection with the RUSS unit and download
real- time and stored data. (Level 1 access priority.)

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   Data folder
The name of the folder that the RUSS data will be downloaded to on the base station computer. You
can  also use the default directory C:\ RUSSdata originally created when you installed RUSS- Base.
   Cellular
   modem
   schedule
The time when the cellular telemetry is turned on and off. This is to promote power conservation.
  You have now set up your system with profile schedules and RUSS unit information— so that you can control your
  RUSS unit data collection  activities.  You are now ready  to direct your RUSS units to  collect data according to the
  profile schedules  and to transfer back the collected data.


  Uploading the Profile Schedule and  Downloading Data


  To direct your RUSS units to collect data, you must upload your sampling profile schedules to your RUSS units. To
  do this,  use the unit list screen  (shown below) to  select a unit for profile upload.  Access the unit list screen  by
  selecting choose  another or Alt- C on  your keyboard.  After selecting  a unit from the  list, call the unit for profile
  upload.
        Location: naistea Bay
        '•dal* site at #1-612-749-1006
        Progranming (password:
        Profile from 1     step 1    to 8
        Set  Minimum 0.5         maximum 8
        Collect Real  time data every 10
                                                : info* Choose another*  Base station:  BASE  -Cetui
                                                                  last poll on: 05-07-2000 18:14;io
                                                IQOr,          poll for data  since 05-07-2000 18:14:58
                                                           every 06:00:00 since 11-01-1999 00:00:00
                                                           and parking 4     depth
                                                       :econds for 1    irinutes and hang up  «xit>
                    call Sign: EHPT2
                     Location- Halsted Bay
                 Phone number: 1-612-749-1006
                 ial  attempts: 5
                 ect attempts: 10
                              Redial attempts
                           Reconnect attempts
                                    Password
                                                                         Cellular Modem Schedule
                                                                                     On at: I
                                                                                    Off at: 20
                                  Data folder:  \fiuSSdata
                                                   •finish  Editing*

                       P-6ASE v.l.2 Base Station Program  (C) 1998,1999 Apprise Technologies Inc.
  To call the  unit, select dial (Alt- D), which initiates the call and accesses the screen shown below.
                       K.U.b.S.   Remote Underwater bawpling  Motion
                                                              8K29-1399  11:53:52
                       MJSSs Coll  sifjn: USL01 "Ldit info* "Choose another"  Base station: flPPHS "Setup"
                       Location:  Upper San Leandro                  Last poll on:  87-27-1999 12:25:16
                       "Dial* sit* at ttl MB /?') 6I&6         Poll for dfltfl since O/ •?! 1'W l?:?i:l«i
                       Prof i If. fron 1     slop  1     to ?7   ruierv [UiOGzOfl siiurn 06 03 1W3 00:00:00
                       Si'<  minimum 1          itrtKinijn ?9   rtnd firtrktng  10    ilcpth
                       Collect Real UBC d«tn every IB   seconds for 1    minutes and hang up  ••eKil"
                       Initialiifinfl *»At*.m on COM?: flTS7-90F1XUCl&n?  OK  Pons,
                       Dialina :  flTD9»l 510 729 6166  CONHECT 9680/flftO/W34/l OPM/VWBIS Done.
                       ti-BflSL v.l.l Base Station Profjron  (C) 1998.1999 Unwise lechnolotiies Inc.
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  If the connection established is too weak for transmission, RUSS- Base will disconnect and redial. If the modem
  initialization fails, terminate the connection attempt by pressing the ESC key and check to see if another program
  is using the modem.

            Using  ClockerPro or Clocker software, you can automatically schedule RUSS- Base to call RUSS units in a
            predetermined order at different times. These software programs are personal/ network program
            schedulers for Windows designed to  schedule programs (or reminders)— such as the upload and
            download of data from  the  RUSS unit( s)— to run  at specified times. Use the instructions provided with
            these  programs to  run  the  desired schedules.

  Once a connection is established, the  RUSS unit will first validate the programming password if you are loading a
  new profile schedule.  If the programming  password is valid,  the  RUSS unit will report back the time of the  next
  scheduled sample collection and data  transmission, as  well as profile parameters.

  After the  unit receives the new profile, its on-  board computer will run a validation routine on the profile, checking
  for  logic errors or any conflicts with existing programs. If any questionable data elements are found, the system
  will prompt you  to review and resolve the issue. Once any issues concerning  the profile are addressed, the  unit
  will store  the  profile parameters and  implement sampling based on the profile's schedule information.  You can
  then proceed  in  a similar fashion through the unit  list screen to upload profiles to other units in your system.

  When collecting  a water quality sample, the RUSS  unit deploys a device called a Profiler to a specified depth in  the
  water column below the unit.  Before data  are collected, the  sensors will stabilize at the correct depth, which can
  take 3 to  5  minutes. Collected information is then  transmitted to the unit's on- board computer via an underwater
  cable. The computer has the capacity to store  up to 3  weeks of collected data (assuming  average sampling
  intervals).

  The collected  monitoring information  is then automatically transmitted from the RUSS units to the base  station  at
  intervals specified in unit- specific profile schedules. After this transmission, you can access the data as needed  for
  analysis.

  Even when the system  is set up to automatically transmit collected data, you can implement manual downloads
  using the  unit list screen to connect with specific RUSS units (as discussed above).  To avoid  downloading duplicate
  data, RUSSBase tracks  the last data point for data transmitted from each  unit. In addition, you can download near
  real- time data from a unit at the same time the unit is transmitting data from a scheduled sampling.  As
  information  is transmitted, it will display on screen (as shown in the  screen shot below). An  "End of data" message
  will be displayed when the transmission is complete.
                      IUJ.S.S.   Run o li
                                st nl 1 on
                          Call  sifln: tHPTl "Edit  info* "Choose another* Base station:  HPPRS "Schitt
                      Location:  Host Jppcr                       Las! poll on: 07-20  1999 00:00:0(1
                      "Dirtl- site at Hi 612 749 1007         Poll for datd since 07 ?8  1999 00:00:00
                      Prasimimins) Drtssword: Uhutcvcr
                      Prufilc from 1     step 1    to 18    eutrv 06:00:60 since 06 03  1999 00:00:00
                      Set  mini nun O.T>[i       ttaximm 19.6  rind lurking $     :. |  lii
                      Cull (ic I  Ri.'fil 11 HI: !]!••
                        Rt-noltT i:\t»:k is  07 ?9 1999 13:16:??
                        NUB Schedule loiidml. F ron  1 slrn 1  In 18.
                        Nt-Ml iH-oMUi nl  07 ?9 1999 1fi:Q0:Ofi.
                      07-29-1999 13:16:30   0.54 ?9.7  8.6  370.0   9.01  113.6   4.9  -18.4 12,6
                      (talc       Tine     Depth TenpC  pH  Cond  OOppn  DOsrtl   TurL  ORP   Srill
Slnrt of data
Fuel of dnin
R fiflSF v.1.1 Rase S lull on Proejrtin
                                                                        Tftchnolosiics Inc.
  4.4 Managing  Data at the Base Station

  This section provides you with background information on managing data at the base station. It describes the  base
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  station's data functions,  including data formatting, QA/ QC, management, retrieval, and  storage.


  Data Format

  As data are automatically transferred from the RUSS units, the data files are automatically downloaded into the
  C:\ RUSS directory on your base station hard drive. The raw  data are formatted as a simple  string of comma-
  delimited ASCII text.

  The data format and file name will be slightly different depending on whether you are downloading real- time data
  or stored data. The following table displays near real- time data obtained from the EMPT2 Russ unit  in  Halsteds
  Bay. The file is called EMPT2506.  RTD. EMPT2  is the  unit call sign, 2506 is the date,  and the extension RTD
  indicates real- time data.
Date
05-06-2000
05-06-2000
05-06-2000
05-06-2000
05-06-2000
05-06-2000
Time
07:31:19
07:31:28
07:31:37
07:31:49
07:31:58
07:31:07
Depth
4.40
4.40
4.40
4.40
4.40
4.40
Temp °C
15.0
15.0
15.0
15.0
15.0
15.0
PH
7.8
7.8
7.8
7.8
.8
7.8
Cond
410.0
410.0
410.0
410.0
410.0
410.0
DOppm
7.05
7.08
7.09
7.11
7.11
7.11
DOsat
70.0
70.3
70.4
70.6
70.6
70.6
Turb
53.4
51.9
67.3
54.2
52.6
45.4
ORP
48.6
31.4
44.0
48.9
48.4
48.9
Batt
13.0
12.9
12.8
12.8
12.8
12.8
  The following table displays stored data obtained from the EMPT2 Russ unit in Halsteds Bay. The file is called
  EMPT2725. DAT where the extension DAT refers to stored data.
Date
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00

Time
0:02:13
0:03:40
0:05:07
0:06:22
0:08:13
0:09:40
0:11:31
0:13:34
6:02:16
6:03:55
6:05:07
6:06:34
6:08:37
6:09:52
6:11:55
6:13:46
12:02:40
12:08:15
12:10:51
12:12:18
12:13:57
12:15:36
12:17:51

Depth
1.17
1.89
2.83
3.86
4.97
5.89
6.81
7.85
1.16
1.92
2.88
3.9
4.88
5.84
6.86
7.84
1.14
2.18
2.85
3.91
4.82
5.89
6.9

Temp °C
24
24
23.9
23.8
23.5
22.6
22.1
20.5
23.8
23.8
23.8
23.7
23.5
22.9
22.1
21
23.9
23.8
23.7
23.5
23.3
22.8
21.8

PH
8.4
8.4
8.4
8.4
8.2
7.6
7.4
7.2
8.4
8.4
8.4
8.3
8.1
7.7
7.4
7.3
8.4
8.4
8.4
8.3
8.1
7.7
7.3

Cond
382
382
383
384
388
396
409
457
383
382
382
384
387
393
409
444
382
382
383
384
386
394
423

DOppm
8.23
8.49
8.37
7.92
6.17
0.83
0.11
0.11
7.6
8.29
8.19
7.4
6.45
2.36
0.13
0.11
8.01
7.96
7.76
7.06
6.13
2.52
0.12

DOsat
97.8
100.9
99.4
93.8
72.7
9.6
1.2
1.2
90
98.2
97
87.4
75.9
27.5
1.5
1.2
95
94.2
91.8
83.1
71.9
29.3
1.4

Turb
31.2
38.2
32.8
50.8
20.8
27.8
23.3
57.1
41.4
113.3
96.1
56.5
55.5
38.2
47.2
64.4
233.5
108.3
108.3
97
103.9
93.5
120.4

ORP
11.9
9.7
11.9
13.8
20
36.8
48.2
57
13.5
8.8
13
14.7
19.6
30
43.6
52.6
11.3
11.2
8.5
16.1
21.8
36.3
46

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7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
7/25/00
12:19:18
18:06:42
18:08:33
18:10:12
18:11:51
18:13:30
18:14:57
18:17:00
18:18:51
7.83
0.99
1.96
2.86
3.81
4.8
5.81
6.83
7.95
20.8
24.5
24.5
24.4
23.7
23.3
22.8
21.7
20.8
7.2
8.6
8.6
8.5
8.3
8
7.5
7.3
7.2
450
380
380
381
386
388
395
423
449
0.12
9.71
9.85
9.58
7.15
5.79
2.81
0.15
0.12
1.3
116.4
118.1
114.7
84.5
68
32.7
1.7
1.4
111
92.4
112.4
109.3
90.9
113.9
96.8
123.7
113.3
54.1
2.6
3.8
6.2
13.7
24.4
40.9
49.6
52.3
  Checking for Data Quality

  After your data have been delivered, you will want to make sure that they meet acceptable quality criteria. The
  Lake Access team uses both automated and manual  data quality checks to ensure accurate and representative
  measurements of water quality parameters.  At all stages of data management, the information is  subjected to
  previously established and documented quality assurance protocols.

  Performing quality checks on Lake Access data can take from a few days to weeks or months, depending on the
  amount of data streaming into the project's  base station. The Lake Access team's data quality checks focus on
  subtle trend differences, data that are out of range,  data with unusual  rates of change, outliers, data gaps, and
  the data's consistency with weather patterns and season. An  overview  of these  checks is provided below. For more
  detailed information, refer to the  Lake Access Quality Assurance Protocols document, which is available on the
  Lake Access Web site at http://www.lakeaccess.org/QAQC.html.

  The Lake Access team performs QA/ QC on the data using the methods outlined below:

     • The team compares manually collected samples with RUSS unit data prior to recalibrating the RUSS unit.
       This check  provides assurance that the previous period's data are accurate. If the data pass for the previous
       period, they are considered acceptable. If the data do not pass, team members examine the results in the
       context of their understanding of the individual lake's limnology and other data (e. g., nutrients, chlorophyll,
       trends). They then decide to either delete the  data from the database and/ or save the information in a
       different place. The team is especially careful not to delete anomalous data that might  reveal  actual dynamic
       changes in  lake water quality.

     • The team generally performs routine, biweekly maintenance and  calibration of the  sensors. At the  same
       time, the team also conducts manual sampling with an  independent instrument. The following table provides
       information on quality assurance criteria for the RUSS unit sensors.
Sensor
Temperature
Dissolved Oxygen
EC(25 °C)
PH
Turbidity
Relative Percent Difference (RPD)
< 5 percent
< 10 percent
< 10 percent
< 10 percent
< 10 percent
Delta
< .2°C
< .5 mgO2/L
< 5 uS/cm
< .2 units
< 5 NTUs
  See Chapter 3, Section 3.9 for detailed information on calibration and quality assurance of the RUSS sensors.

     •  The team has developed sophisticated data visualization programs that allow quick review of the data as
        they are transmitted from  RUSS units. These programs enable the team to  identify problems almost
        immediately. Using the data visualization tools described in Chapter 5, the team can visually inspect the
        graphical displays to ensure that the data flow in categorical increments and accurately reflect changes in
        water quality. The team also can visually check for data gaps and outliers. An example of questionable data
        might be a  reading that is inconsistent with the lake's depth. Additionally, the Profile Plotter and Color
        Mapper tools described in Chapter 5 contain  calibration flags that allow the  user to keep track of calibration
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        dates as the data stream is being viewed.

     •  Once the data are transferred to the base  station, they are  run through an importer program. This program
        converts the data to a standard format and also checks for  errors. (The importer program is described in
        more detail in the following subsection on  converting and managing data.)

  The Lake Access team uses data from manual sampling to fill in data gaps and address anomalous data. If the
  team  determines that the anomalies are large and cannot be resolved, or if large amounts of data are missing,
  the data will not be used or released to the public. If the team determines that the data meet  QA/ QC
  requirements,  the data are  considered valid and  reportable.


  Converting and Managing  the Data

  After you collect data from the RUSS units, you  must convert it to the correct format for input  into your data
  management system and visualization tools (described  in Chapter 5). The Lake Access team uses an importer
  program to convert the RUSS unit data  to a standard format. This program reads data files that have been created
  or changed since the last time the  program was run. It then converts the data to the format required by the
  visualization tools and checks the data for integrity.

  The importer first tests the  RUSS unit's name, site name,  and column descriptions  to ensure they correspond to
  the anticipated parameters for that unit. If they  do not correspond, the importer generates an error and no further
  action is taken with the data file. For example, an error will be generated if a data  file from Halsteds Bay  was
  accidentally placed in the Lake Independence directory.

  The importer then  reads each individual data  line and converts it to a reading that  presents measurements taken
  at the same depth at the same time. A  set of readings is combined to form a "profile" in the  database. The
  importer also flags and rejects data that fall outside  a specified range. The following table shows the correlation
  between water quality parameters and unacceptable  data ranges.
Parameter
Temperature
PH
EC at 25 °C
Dissolved Oxygen (DO)
DO percent saturation
Turbidity*
Unacceptable data range
< -1 or > 35 °C
< 5 or > 10
<1 or > 600 Us/cm
<-l or >20 mgO2/L
< -5 or > 200 percent
< -5 or > 1000 NTU
*Turbidity values between -5 and 0 are set to equal 0.
  After the importer has read the data, it stores the information in an object- oriented storage format. In this
  format, each  line of text represents an object. The conversion method you employ will depend on the type of
  system you use for data storage or visualization.  However, the Lake Access importer program is recommended for
  ease of use, compatibility with RUSS unit data, and for its ability to conduct quality checks. For additional
  information on the importer program, please read the Lake Access Quality Assurance Protocols document on the
  Lake Access Web site at http://www.lakeaccess.org/QAQC.html.


  Retrieving the Data

  As you set up your system, you can develop your own protocols for retrieving data. To retrieve its data, the Lake
  Access team directly links its data visualization tools (DVTs)  described in the next chapter to its object- oriented
  database. If you decide to store your data instead in MS  Access or another database management system, you
  can develop simple queries  to access data. If you decide  to store the data in an Oracle database, you might want
  to develop a user- friendly  interface to retrieve the data. For example,  you could make use of drop- down lists to
  select time  periods,  check boxes to choose parameters,  radio buttons to select output file format, or graphical
  versus text displays.


  Storing and Archiving  the Data


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  It is recommended that you store and archive  all sample records, raw data, quality control data, and results. A
  variety of media are available for archiving data (e. g., CD- ROMs, Zip disks, floppy diskettes, and hard copy). The
  server storing the data should also  be backed  up daily to prevent data loss.
  4.5 Troubleshooting  Q&A

  This section contains information about common troubleshooting issues.

  Q: Is technical support available for hardware and software installation?

  A: Apprise Technologies will work with each client to ensure that the RUSS units and associated software are
  properly installed. Also, the company can tailor system setup to individual customers. Additionally, Apprise
  technologies offers telephone and onsite support. Apprise also offers onsite training on topics such as assembling
  and  disassembling RUSS units, deploying the units,  installing and operating RUSS- Base  software, and system
  troubleshooting.

  Q: Is technical support available for operating the data collection, transfer, and management systems?

  A: Apprise Technologies offers telephone and on- site support for its systems.  Many communities take advantage
  of on- site training, which includes sessions focused on data collection, transfer, and management.

  Q: What should I do when the data will not download?

  A: If you are unable to  download data, your communications protocol or RUSS unit battery power might have
  failed. As a first step, make sure that your RUSS unit has enough battery  power to transfer the data. Review the
  data file you downloaded previously, because this file will contain information about the  battery voltage.

  Voltage should be in the range of 12.5  to  14.5 Volts during daytime hours. Lower voltages indicate that the RUSS
  unit  solar panel is not recharging the battery due to excessive power drain, loose cables, or a shadowed or
  damaged panel. A RUSS unit will  be fully functional  with battery power as low  as 11.5 Volts. The more frequently
  the data are collected, the more battery power is used by the RUSS  unit. To conserve battery voltage, you might
  want to consider limiting sampling frequency.

  Q: What should I do when I cannot log in or connect to the RUSS unit from the base station?

  A: If you are unable to  connect to the  RUSS unit, first check that your password entry is correct. For example, be
  sure not to include  leading or trailing spaces. If you  cannot determine the cause of the failure, place a  test call to
  Apprise Technology's computer (see Section  4.3) to test the communications system and ensure that it is working
  properly.

  Q: Can  I automatically collect data without being present at the base station?

  A: Using ClockerPro or Clocker software, you can automatically schedule RUSS- Base to  call RUSS units in a
  predetermined order at  different  times without anyone being present. (See Section 4.3 for additional information
  about Clocker and ClockerPro software.)

  Q: How can I adjust the time interval that the profiler maintains at  each sampling depth?

  A: If you would like to adjust the time  interval, contact Apprise Technologies and they will program  a new time
  interval for you. Apprise Technologies originally programs the  RUSS- Base software to allow for between 3 to  5
  minutes at  each sampling depth. For example, if your profiler is programmed to collect measurements every meter
  for 20 meters, it will remain at each meter depth for between 3 and 5 minutes. This interval allows  sufficient time
  for the profiler to stabilize  at the  given depth.  Intervals greater than 6 minutes can drain the RUSS  unit battery
  power too quickly.

                                                 NEXT CHAPTER
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                                                      5.1 | 5.2


  5.  DEPICTING TIME- RELEVANT  WATER QUALITY  DATA


  Now that your water quality monitoring network is in place and you have collected the resulting data, you can turn to
  the next step in providing your community with time- relevant water quality information: using data visualization tools to
  graphically depict this information. By using the types of data visualization tools described in this chapter, you can create
  graphic representations of water quality data that can be used on Web sites, in reports and  educational  materials, and in
  other outreach and communication initiatives.

  Section 5.1 provides  an  overview of data visualization. Section 5.2 contains an introduction  to selected  data visualization
  tools used by the Lake Access Team. If you are interested in a basic introduction to data visualization, you might only
  want to read  the  initial section. If you  are responsible for choosing and using data visualization software to model and
  analyze data, you should also consult Section 5.2.
  5.1  What is  Data Visualization?
  Data visualization is the process of graphically depicting data in ways that are meaningful to you. When data are
  visualized effectively, the resulting graphical depictions can reveal patterns, trends, and distributions that might otherwise
  not be apparent from raw data alone. This enables you to "see" and "understand" the data much more easily and
  meaningfully. The results of your efforts can then be communicated to a broader audience, such as residents in your
  community.

  Data visualization can be accomplished  with a variety of software tools, ranging  from standard spreadsheet and statistical
  software to more advanced analytical tools such as:

      •  Two- and three- dimensional  graphic plotters
      •  Animation techniques
      •  Geographic Information Systems
      •  Simulation modeling
      •  Geostatistical techniques

  By applying these tools to water quality data, you can help your community's residents gain a better understanding of
  factors affecting water quality in area lakes and  streams. Once you begin using  data visualization tools, you  will
  immediately be impressed with their ability to model and analyze your data for  a variety of purposes, from making
  resource management decisions to  supporting public outreach and  education efforts. For example, you can use data
  visualization tools to:

      •  Explore links between land use patterns within watersheds and the type and magnitude of nonpoint pollutant
        sources affecting  local streams and lakes.
      •  Calculate acreage of the various land uses within your watershed,  and use this information, in conjunction with
        models, to predict sediment and phosphorous loadings to  lakes from inflow streams and nonpoint sources.
      •  Create daily, monthly,  and annual lake water quality profiles.

  As explained in Chapter 3 of this handbook, the  Lake Access team  is using data collected  by Remote Underwater
  Sampling Station (RUSS) units and  manual sampling to determine the impact of pollutant loadings on Lake  Minnetonka
  and Lake Independence. The raw data collected  from the RUSS  units provide information about current water quality
  conditions and short- and long- term water quality trends. The  Lake Access team then uses a number of data
  visualization tools to  analyze and convey information  about water quality data. The Lake Access team is using data
  visualization and interpretation techniques to analyze water quality data and provide information to support resource
  management and land use planning decisions within the watershed.

  A variety of commercially available  data visualization tools exist that allow you to graphically represent real- time data,
  manipulate variables, compare temporal trends,  and even depict changes over time. Section 5.2 focuses on  the following
  data visualization tools  listed in the table below.
Tool Group
DVT Data
Tools
Lake Access Live:
Near Real- Time Tools Display of Numeric
Primary Uses
• Explore lake data as it varies
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   Visualization
   Tools
                Data;  Profile Plotter; Color Mapper; Depth versus Time (DxT)
                Profiler
                                                                   with depth and over time
                                                                   Create animated water quality
                                                                   profiles
                                                                   Feed  real- time data to
                                                                   Internet site
                                                                   Investigate correlations
                                                                   between water quality
                                                                   variables and trends
   Spreadsheet
   Programs
                Microsoft Excel; Lotus 123
                                                                   Display raw data
                                                                   Investigate correlations
                                                                   between water quality
                                                                   variables and trends
                                                                   Create summary graphs of
                                                                   data
                                                                                      Integrate and model spatial
                                                                                      data (e. g., water quality and
                                                                                      land use)
                                                                                      Develop Internet mapping
                                                                                      applications
Geographic
Information
Systems
Several, including Arclnfo; ArcView; GeoMedia; and  Maplnfo
Professional
  5.2 Data Visualization  Software

  This section provides information  about the three data visualization software groups described in Section 5.1:

      •  DVT data visualization tools
      •  Spreadsheet programs
      •  Geographic Information Systems

  After reviewing this section, you should have a good idea when and why you might want to use  these tools and what you
  need to do to obtain, install, and  use them.


  DVT Data Visualization Tools

  DVT data visualization tools are user- friendly, interactive programs that the Lake Access team uses to depict and
  manipulate water quality profiles collected by RUSS units and from manual sampling. The four tools listed below were
  developed originally for  the team's Water on the Web project and are designed to work with data sets generated by
  RUSS technology, but they could also be adapted to work with other  data sets from other water quality monitoring
  systems your community chooses to put in place. These tools are:

      •  Lake Access Live:  Near Real- Time Display of Numeric Data
      •  Profile plotter
      •  Color mapper
      •  Depth versus Time (DxT) Profiler These tools provide the ability to:
      •  Feed real- time data to the Web for data sharing.
      •  Compare water quality profiles over time and depth.
      •  Create animations of profiles to illustrate  how water quality parameters change daily, monthly, and annually.

  You  can obtain  the  DVT tools by contacting Apprise Technologies at 218- 720- 4341. They  are available individually, or as
  a package called the DVToolkit. The tools are easy to install and are  appropriate for a wide variety of platforms,
  including Windows 95/ 98/ NT, Unix/  Linux, and Macintosh. You can run these applications directly from your computer
  or over the Web.

  For additional information  on these tools, consult the Lake Access Web site at http://www.lakeaccess.org and the article
  Interactive Technologies for Collecting and Visualizing Water Quality Data, co- authored by the Water on the Web team
  and Apprise Technology. This article is published in the journal of the  Urban  and Regional Information Systems
  Association (URISA) and is available on the Web at
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  http://www.urisa.org/Journal/accepted/host/interactive_technologies_for_collecting_and_visualizing_water_quality _data.htm
  (Host et al., 2000, article only viewable to members of the URISA website).

  The subsections below present brief overviews  of each DVT tool, focusing mainly on what each is used for (i. e., when/
  how you might use each tool). This will help you decide  if you want to obtain and employ these tools.

  Lake Access  Live: Near Real-  Time Display of Numeric Data

  This is a simple program that can be used to provide near real- time data feeds, such as oxygen level  and temperature,
  to Web sites for public access and data sharing. The program automatically retrieves water quality data from your
  database, embeds the data in a GIF (Graphics  Interchange Format)  image, and posts the image to a Web site. The
  screen below,  taken from the Lake Access Web site, shows how this program is used to display near real- time data.
        Lake Minnetonka, Halsteds Bay  Wed 09/13/00 06:00
        Minnetonka, West Upper Lake  Mon 09/11/00 06:00
        Lake Independence  Wed  09/13/00 06:00
 Depth:  1 m (3ft)
        8 m 06 ft)
 Depth:  1m (3 ft)
        8 m (26 ft)
 Depth:  1m (3 ft)
        8 m (26 ft)
Temperature:   68 °F
             68 °F
Temperature:   70 °F
             69 °F
Temperature:   68 °F
             68 °F
Oxygen:  6.0 mg/L
        4.8 mg/L
Oxygen:  6.9 mg/L
  Profile Plotter

  The Profile Plotter program enables users to create static and animated  line plots of the profiles of lakes and other water
  bodies revealing how water quality variables change over time and depth. Animated profiles help users  observe how lake
  profiles change daily, monthly, and annually. Users can choose from  a number of different variables to plot. For example,
  the screen below shows how users can select from a variety of water quality parameters (i.  e., temperature, pH, specific
  conductance, dissolved oxygen, and turbidity) to plot and  animate. This particular graph displays temperature, pH, and
  dissolved oxygen concentrations at various depths in Lake Independence at 6: 00 a. m. on June  12, 2000, in  the form of
  a lake profile line plot. By plotting temperature as a function of depth, you can show how the thermocline location varies
  with time, and  you can illustrate events such as spring and winter turnover.
                          UK* lnH*p*nd*nc* on Mon, «-l2-MOQ 06:00 Ctrl  |Lakeindependence
                              Pointer
«m«    legend    |Mor., Jun 12.2000
                                                             Temp(C)  *
                                                                  PH  x
                                                              EC (uS)
                                                             DO(m(J/LJ  A
                                                             D0.(%sat)
                                                            TurtKNTU)  •
                                                                                          J -I
                                                                       lower
                       SPEED
                         Warning Applet Window
                                                     Profile Plotter

  Color Mapper
  The Color Mapper is similar to the Profile Plotter, except that it enables you to map two water quality variables
  simultaneously. A user interested in understanding the correlation between two variables might want to use this tool.

  Using Color Mapper, you can map one parameter as color contours and then overlay another variable over the color
  contours in the form of a line plot. For example, in the graph shown below, the background depicts temperature using
  color contour, and a superimposed line plot shows oxygen concentrations. This display shows that oxygen  is depleted
  below the thermocline.
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                                Out
                                 II
                                          West Upper Lk Mtfca
                                          =11,09-10-199907.00 ~0f

                                         M-iE sing Tempe'SXre [cegues C)
                                         PloTrigr DISUMd Cn>||*n •figA^
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                                                                                           r
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                                                                             L«8
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                                                                                            More
                                                      Color Mapper

  The temperature data shown in the screen above was originally collected by the RUSS units as point data. To display the
  data as color contours, the Color Mapper estimates temperatures  in areas where there are no measurements (i. e., in the
  areas between point samples). This process of estimating measurements— in this case, temperature— is called
  interpolation.

  Once the data  have been interpolated, the Color Mapper automatically draws color contours representing a range  of
  temperatures. These ranges and colors are chosen  based on predetermined break points keyed to changes in
  temperature. In this case, the red  colors represent warmer temperatures and the blue colors represent cooler
  temperatures.

  Depth Versus Time (DxT) Profiler

  This program graphically depicts how  the  lake data collected by RUSS units change over time. The DxT Profiler allows
  users to display and analyze data in two or three dimensions. As  shown in the display below, this program allows you to
  select the time period for which  you want to  display data; select the parameter you wish to analyze or illustrate;  add
  grid lines; show the actual  data  points; and interpolate data by depth and  time. You can also output the graphs in GIF
  format to post to  Web sites or incorporate into reports.
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                                   Qxtftlt C»nt*iTOj(lon, H»lti«
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                                                  Lake Independence Top Layer.. pH

                                 BaJy msx.Vnintewo readhgs in tr« 0 - 3 r» layer  Red lines odicste calibration dates.
                            10.0


                             9.5





                             8.5


                             80
                             6.5
                                    '/
L<*   ,TŁ
  Note: The pH data shown in the graph above are still undergoing several rounds of quality assessment by the Lake Access team. As a result,
  some of these data might be subsequently modified.

  You can  also create other types of graphics using spreadsheet  programs. For example in the screen shown below, the
  Lake Access team has used Microsoft Excel to show the Secchi depth data for Lake Independence over a 1- month
  period. (See  the  box in chapter 3 for a  detailed explanation of Secchi depth data.)
Like Independence Mean Monthly Secchi (SE)
/• / / / / /- /
On -i •
.u
ft f.
u.a
1 n -
1 .U
i i <=,
JJ 1 ,D
| 2,0
E 9 ft .
Ł.3
3(1 -
\ 1 -
4.0 -
















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i
  Geographic Information Systems (GIS)

  GIs is a software and hardware system that helps scientists and other technicians capture, store, model, display, and
  analyze spatial or geographic information. This technology offers powerful tools for analyzing and visualizing spatial
  patterns and trends in environmental data.  (The U. S. Geological Society's (USGS's) Web site contains a user- friendly
  introduction to GIs at http://info.er.usgs.gov/research/GIs/title.html.

  GIs includes a  varied range of technologies. To choose, obtain,  and use them, you will need to understand the various
  technologies available and which might be appropriate for your  needs and situation. By using GIs technology, you can
  produce a  wide range of graphical  outputs,  including maps, drawings, animations, and other cartographic  products. To
  create these outputs,  you  can use  GIs to  perform  a  range of powerful functions, including:

      •  Interactive visualization and  manipulation of spatial data
      •  Integration of spatial analysis and environmental  modeling
      •  Integration of GIs and remote sensing
      •  Simulations modeling
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      •  Creation of two and three- dimensional models
      •  Internet mapping

  To choose, obtain, and use GIs software, you will need to understand the various technologies available and which might
  be appropriate for your needs and situation. For more information on specific GIs software packages, you can consult
  manufacturers' Web  sites, including:

      •  ESRI (http://www.esri.com), whose suite of tools includes Arclnfo, ArcView, and ArcIMS Internet mapping software
      •  Intergraph (http://www.intergraph.com/GIs), whose software  includes GeoMedia and GeoMedia Web Map
      •  Maplnfo (http://www.mapinfo.com), whose products include Maplnfo  and Maplnfo Xtreme (an Internet mapping
        software)

  Although GIs is more complex and expensive than other  data visualization tools described in this chapter, it also provides
  more power and flexibility— both  in terms of the data you can use and what you can do with the data. You can use GIs
  technologies from data originating from a variety of sources, including satellite imagery, surveys, hardcopy  maps, and
  environmental readings on variables such as water depth or chemistry. Key data layers in the Lake Access project include
  RUSS data, manual sampling data,  land use data, transportation data, watershed boundaries, elevation, and
  hydrography. Having these data, you can use GIs to illustrate how land use changes affect water quality. You might also
  want to use GIs  to model the relationships between watershed characteristics and lake water quality. By using  GIs, you
  can combine different types of data layers to predict how quickly sediments or contaminants might move through  a
  stream system.

  The following graphic was created by the Lake Access team using Arclnfo software to display land use in the Lake
  Independence and Lake Minnetonka watersheds. The map is color coded to distinguish  the land uses surrounding the
  lake (e. g., agricultural, residential, commercial, industrial, forest, and wetland).
  Maps of this type can help inform the public and local officials about connections between  local water conditions and
  current land uses in their communities.

  GIs Features on the Lake Access Web site. The Lake Access team has developed a user- friendly and engaging map-
  based  product for the land use page of its Web site at http://www.lakeaccess.org/landuse.html. This Web- based
  capability is a powerful way  to distribute GIs data, allowing thousands of interested parties to simultaneously display  and
  access data. Maps are displayed on the  Web site using the ARCVIEW Internet Map Server  (IMS)  developed  by ESRI.
  Users can zoom in and out of maps and perform queries to gather information about different map elements. Site
  visitors can generate  maps,  query  data, and retrieve information by simply clicking on the map feature. IMS allows the
  user to turn different kinds of map layers (e. g., roads,  land use, water bodies) on or off to create their own customized
  maps.  For more information  on using IMS, visit the ESRI Web site at
  http://www.esri.com/software/arcview/mapcafe/index.html.

  The screen below shows the IMS display for land use in  the Lake Independence watershed. The screen  has  three primary
  sections:
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      •  A toolbar for performing various  map operations
      •  An interactive legend that allows different layers to be turned on or off
      •  A map viewing frame that shows the map itself

  The status bar at the bottom of the screen provides information about map coordinates, a map scale, a link to a help
  site, and information on the status of current  operations.
BulUiii Descrip
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                             Table of Contents   Chapter:  |1|2|3|4|5|6|    App: |  A |  B |  C
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                              3.1  | 3.2  | 3.3 | 3.4 | 3.5 |  3.6  | 3.7  | 3.8 | 3.9 | 3.10


  3.  WATER QUALITY MONITORING


   I his chapter provides information about water quality monitoring—the first step in the process of generating
  time-relevant information about water quality and making it available to residents in your area.

  The chapter begins with a broad overview of water quality monitoring (Section 3.1). It then focuses on the remote
  time-relevant water quality monitoring conducted as part of the Lake Access Project. It also provides information
  about installing, operating, and maintaining the equipment used by the  Lake Access Project team to gather time-
  relevant water quality data. Section 3.2 discusses factors to consider when designing a remote time-relevant water
  quality monitoring project. Sections 3.3, 3.4, and 3.5 explain how to select remote time-relevant monitoring
  frequencies, parameters, and  equipment. Section 3.6  describes how to select the locations of your  remote time-
  relevant water quality monitoring  stations.  Sections 3.7, 3.8, and  3.9 explain how you can install, operate, and
  maintain the remote time-relevant water quality monitoring equipment used  by the  Lake Access Project.  The
  chapter concludes with a brief overview of other water quality monitoring projects conducted in the Twin Cities
  area (Section 3.10).

  Readers primarily interested in an overview of water quality monitoring  might want to  focus on the introductory
  information in  Sections 3.1 and 3.2. If you are responsible for the actual design and implementation of a
  monitoring project, you should review Sections 3.3 through 3.9. They provide an introduction to the specific steps
  involved in developing and operating a remote time-relevant water quality monitoring project and information on
  where to find additional  guidance.
  3.1  Water Quality Monitoring: An Overview

  Water quality monitoring provides information about the condition  of streams, lakes, ponds, estuaries, and coastal
  waters.  It can also tell  us if these waters are safe for swimming, fishing, or drinking. The Web site of the U.S. EPA
  Office of Water  (http://www.epa.gov/owow/monitoring) is a good source of background information on water
  quality monitoring. (The information presented in the following  paragraphs is  summarized from this Web site.)

  Water quality monitoring can consist of the following types of measurements:

     •  Chemical  measurements  of constituents such as dissolved oxygen,  nutrients, metals, and oils in water,
        sediment, or fish  tissue.
     •  Physical measurements of general  conditions such as temperature, clarity, flow, and water color.
     •  Biological measurements of the abundance, variety, and growth rates of aquatic plant and animal life in a
        water body or the ability of aquatic organisms  to survive  in a water sample.

  You can conduct several kinds  of water quality monitoring projects, such as those:

     •  At fixed locations on a continuous  basis
     •  At selected locations on an as-needed basis or to answer specific questions
     •  On a temporary or seasonal basis  (such as  during the summer at  swimming beaches)
     •  On an emergency basis (such as after a spill)

  Many agencies and organizations conduct water quality  monitoring, including state pollution control agencies,
  Indian tribes, city and county environmental offices,  the  US EPA and other federal agencies, and  private entities,
  such as  universities, watershed organizations, environmental groups, and industries.  Volunteer monitors—private
  citizens  who voluntarily collect  and  analyze water quality samples,  conduct visual assessments of physical
  conditions, and  measure the biological health of waters—also provide increasingly  important water quality
  information. The US EPA provides specific information about volunteer monitoring at
  http://www.epa.gov/owow/monitoring/vol.html.

  Water quality monitoring is conducted for many reasons, including:
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     •  Characterizing waters and identifying trends or changes in water quality over time.
     •  Identifying existing or emerging water quality problems.
     •  Gathering information for the design of pollution prevention or restoration programs.
     •  Determining if the goals of specific programs (such as the implementation of pollution prevention strategies)
        are being met.
     •  Responding to emergencies such as spills or floods.

  EPA helps administer grants for water quality monitoring projects  and provides technical guidance on how to
  monitor and report monitoring results. You can find a  number of EPA's water quality monitoring technical guidance
  documents  on the Web at http://www.epa.gov/owow/monitoring/techmon.html.

  In addition  to the US EPA  resources listed above, you can obtain information about lake and reservoir water
  quality monitoring from the North American Lake Management Society (NALMS).  NALMS has published  many
  technical documents, including a guidance manual entitled Monitoring Lake and Reservoir Restoration. For more
  information, visit the  NALMS Web site at http://www.nalms.org. State and local agencies also publish and
  recommend documents to help organizations and communities conduct  and understand water quality monitoring.
  For example, the Minnesota Lakes Association maintains a Web site
  (http://www.mnlakesassn.org/main/resources/waterquality/index.cfm) that lists resources  for water quality
  monitoring  and management. State and local organizations in your community might maintain similar listings. The
  University of Minnesota-Duluth's Water  on the Web site also maintains  a list of links for water quality information
  and resources, including sampling and monitoring methods,  at http://wow.nrri.umn.edu/wow/under/links.html.
  (The Water on the  Web  project provides on-line, time-relevant lake data as a tool for teaching basic and
  environmental science.)

  In some cases, special water quality monitoring methods, such as remote monitoring, or special types of water
  quality data, such as time-relevant  data, are needed to meet a water quality monitoring program's objectives.
  Time-relevant environmental data are data collected and communicated  to the public in a  time frame that is useful
  to their day-to-day decision-making about their  health and the environment, and relevant to the temporal
  variability of the parameter measured. Monitoring is called remote when the operator can  collect and analyze data
  from a site  other than the monitoring location itself.


  Remote Time-Relevant Water Quality  Monitoring: The Lake Access Project

  The Lake Access Project helps community lake management and research organizations learn more about the
  characteristics of lakes in the Minnehaha Creek Watershed District (MCWD) and the Suburban Hennepin Regional
  Park district (Hennepin Parks) through remote time-relevant monitoring of lake water quality. In turn, the data
  gathered through the Lake Access Project are  used to communicate time-relevant information  about lake water
  quality to the local public.

  The Lake Access Project team conducts  remote time-relevant monitoring at two locations in Lake Minnetonka and
  at one location in Lake Independence. At each location,  the project team operates a  remote underwater sampling
  station (RUSS™) unit, manufactured by Apprise Technologies, Inc. The RUSS unit consists  of a mobile underwater
  monitoring  sensor tethered to a buoy and featuring an onboard computer, batteries, solar panels, telemetry
  equipment, and other optional  monitoring equipment.  Four times daily,  each RUSS unit raises and lowers a
  tethered  multiprobe water quality sensor manufactured by Yellow  Springs Instruments® (YSI®) to collect a profile
  in 1-meter  intervals from the  lake surface to the lake bottom. The RUSS unit measures the following parameters:

     •  Temperature
     •  pH
     •  Dissolved oxygen
     •  Electrical conductivity
     •  Turbidity
     •  Depth

  The Lake Access Project team uses  a land-base station to communicate with the  RUSS units via cellular
  connection. Time-relevant data are  remotely downloaded from the RUSS units  daily.
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                             Cellular / Radio / Satellite
                                    IntwfK*
                     Base Station

                      Windows-based
                         Computer
                                                        Remote Station
I
        (multiple sites)


Meteorological
    GPS

         L_
                             Other
                            9en*orf*> ,Ł
                                                                                 Solar
                                                                                Panel*
                                       I
Comitiunication*
Module
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t
Charge
Controller
1
Battery
  The diagram above illustrates some of the basic RUSS unit components, and it shows how the RUSS unit
  communicates with the land-base station. This diagram was taken from the RUSS System  Manual, which is
  available from Apprise Technologies. For more information about Apprise Technologies and the  RUSS unit, visit
  http://www.apprisetech.com.

  The remainder of this chapter highlights the Lake Access Project. The text box below provides some background
  information on the characteristics of the lakes studied in the Lake Access Project, and it introduces some
  important technical terms relevant to the study of these  lakes. The information in this text box was taken from the
  Lake Access Web site,  which provides extensive online information about lake ecology. For more information, visit
  these Web pages at http://www.lakeaccess.org/ecology/lakeecology.html.
  3.2  Designing  a Time-Relevant Water Quality Monitoring Project

  The first step in developing any water quality monitoring project is to define your objectives. Keep in mind that
  remote time-relevant monitoring might not be the best  method for your organization or community. For example,
  you would not likely require a remote time-relevant monitoring capability to conduct monthly monitoring to comply
  with a state or federal regulation.
  Lake Stratification and Lake Mixing

  This  text box provides some basic information about the effects of seasonal temperature variations on the types of
  lakes studied by the Lake Access Project team.

  Lakes are directly influenced by fluctuations in seasonal air temperature. The following figure shows the seasonal
  activities and characteristics of lakes, such as Lake Minnetonka and Lake Independence in the Minneapolis area,
  with  an  annual pattern of two seasonal mixing periods. (Lakes with this pattern of mixing are known as dimictic
  lakes.)
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                                  EARLY SUMMER  LATE SUMMER     EARL/FALL
                                SPRING TURNOVER    WINTER      FALLTURNOVER
  Figure showing the activities and characteristics of the types of lakes studied through the Lake Access
  Project. (Taken from the Lake Access Web site at http://www.lakeaccess.org/ecology/lakeecologyprim4.html).

  Seasonal air temperatures directly affect lake temperatures. Lake temperatures, in turn, affect lake water densities.
  Water is most dense at about 4°C and becomes less dense at higher and lower temperatures. The typical seasonal
  lake temperature and density characteristics seen in dimictic lakes are described below:

  Summer. During the summer, the lake surface is warmed by the  sun, while the lake bottom remains cold. These
  differing temperatures affect lake water density, causing the water in deeper lakes to separate into layers. This
  process of separation is called stratification. The figure  below shows  the following three layers of a typical stratified
  lake:

      • The epilimnion is the upper layer. It is warm, well-mixed, and rich in dissolved oxygen.

      • The metalimnion is  also called the thermocline region. The thermocline is the point of maximum temperature
       change within the metalimnion. In this layer, water temperature  declines and density increases rapidly with
       depth. The drastic density change in this layer prevents the  epilimnion and hypolimnion from mixing.

      • The hypolimnion is the bottom layer of cold water. Because this layer  is  isolated from the  atmosphere and
       the epilimnion, it becomes anoxic (i.e., the water does not contain any dissolved oxygen). Anoxic conditions
       can result in  many events, including the release of phosphorus, a nutrient, from the lake bottom sediment
       into the  hypolimnion.

  Stratified layers develop different physical and chemical characteristics, and  support different types of aquatic life.
  Lake stratification usually  persists  until the fall.
                               THERMAL STRATIFICATION  77™ 30
  Figure showing the three distinct layers of a typical stratified lake. (Taken from the Lake Access Web site at
  http://www.lakeaccess.org/ecology/lakeecologyprim4.html).

  Fall. As air temperatures cool in the fall, the  water temperature in the epilimnion cools and water density
  increases. Fall winds  mix the lake to greater depths,  and the thermocline deepens. Then, when the temperature
  and density of the epilimnion approach the temperature and density of the hypolimnion,  fall winds mix the entire
  lake. This mixing event is called a  turnover.

  Winter.  During the winter, the water temperature in the epilimnion cools even further, until a layer of ice forms
  on the lake surface. Under the ice, the lake again stratifies. Winter stratification differs from summer stratification
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  because the temperature in the epilimnion is lower than that of the hypolimnion, which stays at about 4°C
  throughout the winter. The stratification is also less stable than in the summer, because the temperature and
  density differences between the layers is  not large. Because the  ice isolates the lake from wind mixing, however,
  stratification usually persists throughout the winter. Anoxia occurs at the bottom of most lakes during the winter.

  Spring. During the spring, the water in the epilimnion is heated. As the temperature approaches 4°C, the density
  increases. When  the temperature and density of the epilimnion approach that of the hypolimnion, very little wind
  energy is needed to mix the  lake. After this turnover, the  temperature and density of the water in the epilimnion
  continue to increase until this layer becomes too warm and too buoyant  to mix with the lower layers.
  Here are some questions to help determine if remote time-relevant monitoring is appropriate to meet your
  monitoring objectives:

     •  What types of questions about water quality would you like to answer, and do you need time-
        relevant data to answer these questions? For example, do you want to know more about how rapid
        events, such as urban or agricultural runoff from  rainstorms, might affect water quality in your area by
        stimulating algal blooms?

     •  If you already have other water quality monitoring projects in place, how would the addition of
        time-relevant data enhance them? For example, would the frequent review of time-relevant data allow
        you to tailor your other monitoring projects to yield more representative water quality data or conserve your
        organization's  labor and analytical resources?

     •  How would your  community or organization benefit from a time-relevant monitoring project? For
        example, would time-relevant data provide you with a better opportunity to communicate water quality
        issues to your community?


  Designing the Lake Access Project

  The Lake Access  Project  team's decision to collect time-relevant water quality data using RUSS  units  grew out of
  an interest to learn  more about  rapid, weather-related mixing events in Lake Minnetonka. To do so, Minnehaha
  Creek Watershed District (MCWD) and Hennepin Parks required time-relevant water quality data and  the  capability
  to collect these data remotely. The box below provides  more information on the design of the Lake Access Project.


  Using Remote Time-Relevant Monitoring to Study Rapid Lake Mixing

  The remote time-relevant monitoring conducted  using RUSS units  has  provided the Lake Access Project team  with
  new opportunities for data collection and analysis.

  During several years of water quality monitoring, Minnehaha Creek Watershed District (MCWD) and Hennepin  Parks
  personnel learned that water quality conditions  in Twin  Cities Metropolitan Area (TCMA) lakes varied on an annual
  basis. Although MCWD and Hennepin Parks personnel weren't particularly surprised by this finding, they were quite
  surprised that the data showed no correlation between  water quality in TCMA lakes and the characteristics of
  runoff from surrounding  watersheds. Instead, the data showed that mixing events occurring within TCMA lakes
  seemed to have a more  significant impact on lake water quality than the effect of watershed runoff.

  In addition, water quality data collected from Lake Minnetonka during  several summers showed highly variable
  phosphorus concentrations at  the lake bottom. Typically,  lake-bottom phosphorus concentrations increase steadily
  throughout the summer  as decreased oxygen levels at the  hypolimnion cause phosphorus to be released  from
  bottom sediment. At first, MCWD and Hennepin  Parks personnel assumed their highly variable data were  caused by
  sampling error. If they had accidentally hit the  lake bottom during  manual  sampling, they could have inadvertently
  collected sediment with high  phosphorus concentrations. However,  several years of highly variable phosphorus data
  convinced them of the improbability of making the same  sampling  mistake year after year!

  MCWD and Hennepin Parks personnel began to  suspect that weather events, such as strong winds or storms, were
  causing rapid lake mixing events. They suspected these mixing events were similar to seasonal mixing that
  typically occurs in the spring  and fall, but that these events were occurring very rapidly—often in one or two days.
  As a  result, the phosphorous concentration near the  lake  bottom decreased, and the phosphorous concentration in
  the upper layer of the lake, where  sunlight penetrates,  increased,  thereby promoting algae growth.


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  MCWD and Hennepin Parks personnel realized they could not test the validity of their theory using their
  "traditional" methods for monitoring water quality for the following reasons:

     •  Rapid lake mixing events typically occur during strong winds or storms. Field personnel could not collect
        manual water quality samples to  document these rapid mixing events because of safety concerns associated
        with working on lakes during severe weather.

     •  Lake mixing events can occur rapidly, and algae growth can double in one day under prime conditions.
        MCWD and Hennepin Parks could not provide the laboratory or analytical  resources to  conduct water quality
        monitoring at the short intervals required to fully document these types of rapid events.

  As you will read in this chapter, remote time-relevant monitoring has allowed the Lake Access Project team to
  document and study rapid lake mixing events in Lake Minnetonka.
  3.3 Selecting Your Sampling  Frequency

  The sampling frequency you select for your remote time-relevant water quality monitoring project depends upon
  your project's objectives. For example:

     •  If you want to determine the effects of  storm-related nonpoint sources on  water quality in your area, you
        could tailor your  monitoring frequency to collect data during storm events.
     •  If you want to study a water body affected by tidal flow, you could tailor your monitoring  frequency to
        collect data during tidal events.

  It is  appropriate to experiment with different  monitoring frequencies to optimize  your ability to  fulfill your project's
  objectives.


  Lake Access Project  Monitoring Frequency

  The Lake Access Project team typically programs its RUSS units to collect  lake profile samples four times daily.
  This  monitoring frequency enables team  members to observe short-term changes in lake stratification and  water
  quality, and to document day-to-night differences for the  purpose of teaching basic and environmental  science
  through the Water on the Web curriculum. In  order to provide a high-quality data set for understanding and
  managing the lakes, the data's accuracy needs to be certified. See the  box below for  more information.

  Data Quality Assurance and Quality Control (QA/QC)

  QA/QC procedures ensure that data are accurate, precise, and consistent. QA/QC involves following established
  rules  in the field and in the laboratory to  ensure that samples are representative of the  water you  are monitoring,
  free from  contamination,  and analyzed following standard  procedures. (Chapter 4, section 4.4, provides additional
  information on standard QA/QC analysis procedures used by the Lake Access Project.)

  The Lake Access Project uses two types of water quality data:

    1.  Time-relevant data collected with a YSI  multiprobe water quality sensor controlled by the  RUSS unit.
    2.  "Conventional" data collected by trained field staff, including manual measurements with a YSI multiprobe
        water quality sensor,  as well as  the collection  of water samples analyzed at a  laboratory.

  Many state and federal monitoring projects use YSI  multiprobe or similar water quality sensors.  To ensure the
  QA/QC of data collected with these sensors, the Lake Access  Project team follows manufacturer's instructions for
  sensor calibration and maintenance. (See Section 3.9 for more information on the calibration and maintenance
  procedures followed by the  team.) To  ensure the QA/QC of "conventional" data, the Lake Access Project team
  follows guidelines set forth  by the US  EPA and American Public Health Association, in addition to those set forth by
  the  Minnesota Department  of Health.

  The team  also has several years  of experience identifying systematic errors associated with sensor deterioration, or


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  biofouling, that occurs when algae, bacteria,  and fungi grow on the sensor while it is continually submerged in
  water beneath the RUSS unit.

  The Lake Access Web site  provides more information about the team's QA/QC procedures at
  http://www.lakeaccess.org/QAQC.html. EPA's publication The Volunteer Monitor's Guide to Quality Assurance
  Project Plans provides more information on QA/QC plans for monitoring projects. For more information on this
  guide, visit http://www.epa.gov/owowwtrl/monitoring/volunteer/qappexec.htm.


  The Lake Access Project team can adjust the RUSS unit monitoring frequency from the land-base station. For
  example, to allow for a more detailed  analysis of rapid lake mixing, Lake Access team members can program the
  RUSS unit to collect samples at a greater frequency during severe storm or wind events.

  With frequent review of the time-relevant data,  the project team  has  been able to tailor the frequency of its
  manual water quality monitoring projects to yield more representative data.  For example, the team can conduct
  manual monitoring in Halsteds Bay immediately after documenting a rapid mixing event with time-relevant data.
  The team can then use the data collected through manual monitoring to determine the effect of the mixing  event
  on the lake.

  Making the Most of Your Time-Relevant Water Quality Data

  Currently, your organization will find a limited number of cost-effective time-relevant monitoring technologies
  available. Also keep in mind that time-relevant data might not be as accurate, precise, or consistent as
  "conventional" laboratory analytical data. You will want to carefully consider  how your project will use time-
  relevant data and make the most of the time-relevant monitoring parameters you select.

  In designing your program, think about how  you could use time-relevant measurements of certain parameters as
  indicators of the phenomena you wish to document.  For example, depending on your water body's  characteristics
  and the location of your monitoring equipment,  you could use turbidity and dissolved oxygen measurements as
  indicators of an algae bloom. Then you could learn more about the bloom by conducting manual  monitoring of
  parameters that might not currently be available to you on a cost-effective,  time-relevant basis (e.g., chlorophyll-
  a, phosphorus,  nitrogen).  Another example might involve using time-relevant measurements of turbidity and
  electrical conductivity to trace the influx of streams laden  with higher loads of particulate (as indicated by
  turbidity) and dissolved solids (as indicated by electrical conductivity).
  3.4 Selecting Water Quality Parameters for Monitoring

  Your selection of time-relevant monitoring parameters depends on your project's objectives and on the  remote
  time-relevant technologies available to you. To satisfy the objectives of the Lake Access Project, the project team
  chose to monitor five basic water quality  parameters on a time-relevant basis: temperature, pH, dissolved oxygen,
  electrical conductivity, and turbidity.

  The Lake Access Project team uses time-relevant measurements of temperature, dissolved oxygen, and electrical
  conductivity as indicators of lake stratification and rapid mixing events.  When summer lake stratification is stable,
  parameter measurements typically show the following:

     •  Temperature at the lake surface is about 4° to  5° warmer than temperature at the lake bottom, and a
        thermocline region exists with a temperature gradient of greater  than 1° C  per meter.
     •  Dissolved oxygen  in  the upper mixed layer is nearly saturated. Below the thermocline, dissolved oxygen
        decreases very rapidly and most of the  hypolimnion is completely anoxic until fall overturn.
     •  Electrical conductivity tends to be higher below the thermocline, and it increases as the summer progresses
        due to the release of carbon dioxide and other ions from decomposing organic matter.

  Immediately after a rapid lake mixing event, time-relevant measurements of temperature, dissolved oxygen, and
  electrical conductivity are nearly  identical at the lake surface and the lake bottom. In addition,  the Lake Access
  Project team usually observes increased  turbidity measurements in the lake's upper layer, where sunlight
  penetrates as algae growth increases because of the additional phosphorus mixed into the upper layer.  The project
  team will often collect manual samples for laboratory analyses of additional parameters immediately after a mixing


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  event to learn more about the effects of the event on the lake.

  The Lake Access Web site at http://www.lakeaccess.org/russ/ contains descriptions of time-relevant water quality
  parameters measured through the Lake Access project and the significance of their measurements. The
  descriptions are briefly summarized in the box "Lake Access Time-Relevant Water Parameters" below.

  Lake Access Time-Relevant Water Quality  Parameters

  Temperature. Temperature has a direct effect on biological activity and the growth of aquatic organisms because
  most aquatic organisms are "cold-blooded" (i.e., they cannot regulate their core body temperatures). Temperature
  also  affects biological activity by influencing lake water chemistry. For example, because warm water holds less
  oxygen  than cold water,  it might not contain enough oxygen to support some types of  aquatic life.

  pH. pH  is a measure of the acidity of the water. A pH of 7 is neutral. Values lower than 7 are acidic and  higher
  than 7 are basic. Many important chemical and biological reactions are strongly affected by pH. In turn, chemical
  reactions and biological processes (e.g., photosynthesis and respiration)  can affect pH.  Lower pH values can
  increase the amount of dissolved  metals in the water, increasing the toxicity of these metals.

  Dissolved oxygen. The  concentration of dissolved oxygen in water determines the number and type of aquatic
  organisms that can live in the water. Dissolved oxygen must be present  at adequate concentrations to sustain
  these organisms.

  Electrical conductivity. Electrical conductivity is an estimator of the  amount of total dissolved salts or total
  dissolved ions in water. Many factors influence the electrical conductivity of lake water, including the watershed's
  geology, the watershed's size in relation to lake's size, wastewater from  point sources,  runoff from  nonpoint
  sources, atmospheric inputs, evaporation rates, and some types of bacterial metabolism.  Electrical conductivity is
  also  a function  of temperature; therefore, RUSS  data are "standardized"  to 25° C.

  Turbidity. Turbidity describes the clarity of water. Turbidity increases as the amount of total  suspended solids  in
  the water increases. Increased turbidity measurements might have several adverse effects on lakes, including the
  following:

     •  If light penetration  is reduced significantly, growth of aquatic plants  and organisms can decrease. Reduced
        photosynthesis can result in decreased daytime  releases of oxygen into the water.

     •  Particles of silt, clay, and other organic materials can settle  to the  lake bottom, suffocate eggs and/or newly
        hatched larvae, and fill in potential areas of habitat for aquatic organisms.

     • Turbidity can affect fish populations. Increased turbidity can reduce the ability of  predators, such as northern
        pike and  muskellunge, to locate prey—shifting fish populations to species that feed at the lake bottom.

     •  Fine particulate material can affect aquatic organisms by clogging or damaging their sensitive gill structures,
        decreasing their resistance to disease, preventing proper egg and larval development, and potentially
        interfering with particle feeding activities.

     •  Increased inputs of organic particles, either produced from plant growth in the lake or washed in from the
        watershed, can deplete oxygen as the organic particles decompose.
     •  Increased turbidity raises the cost of treating surface water for the drinking water supply.
  3.5 Selecting Monitoring Equipment

  Your selection of remote time-relevant water quality  monitoring equipment depends on your project's objectives.
  When selecting monitoring equipment, you should also consider equipment lifetime, reliability, and  maintenance
  requirements.

  Lake Access Equipment Selection
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  The Lake Access Team selected the RUSS unit to  provide the capability to collect time-re levant water quality data
  remotely. This capability  has provided the Lake Access Project team with  new opportunities for data collection and
  analysis:

     •  The daily collection of multiple depth profiles enables personnel to view characteristics of lake stratification
        and metabolism on a daily basis.
     •  Because the remote equipment can collect and analyze water samples  over frequent  time intervals and
        during severe weather conditions, the Lake Access Project team can document lake mixing episodes. In some
        instances, some bays of Lake Minnetonka can completely mix in a 24-hour period. Scientists had discussed
        the potential for this type of rapid mixing to occur, and other organizations had attempted to document
        these events by conducting monitoring on a daily basis, but Lake Access is the first project to successfully
        measure and document this phenomenon in Lake Minnetonka.

  The RUSS unit, developed through a cooperative effort between Apprise Technologies and the University of
  Minnesota,  performs remote water quality monitoring using commercially  available monitoring sensors. The sensors
  transmit time-relevant water quality data to a  computer onboard the unit. Using wireless communication, the
  RUSS unit can both receive programming and  transmit data to a land-base station.

  The RUSS unit consists of a mobile  underwater monitoring sensor tethered to a module that floats on the water
  surface. The flotation  module contains batteries; solar panels; telemetry equipment; and a Remote Programming,
  Data Acquisition, and  Retrieval (RePDAR) unit. A diagram of the RUSS unit is presented  below. This diagram,
  which shows the flotation module, tethered profiler, and three-line unit anchoring system,  was taken from the
  RUSS System Manual. For more information about Apprise Technologies and  the RUSS unit, visit
  http://www.apprisetech.com.
                                                         Flotation Module
  Diagram of RUSS unit, showing the flotation module, tethered profiler, and three-line anchoring system.
  (Taken from the RUSS System Manual, available from Apprise Technologies at http://www.apprisetech.com.)

  The Lake Access Project: A Success Story

  Prior to initiation  of the Lake Access Project, a feasibility  study was conducted to identify methods for improving
  Halsteds Bay's water quality. The study concluded that a  $5.5 million project focusing on watershed restoration
  and  improvement was  necessary to accomplish this task. (This restoration project was not implemented.) Since
  that study, the Lake Access Project has shown that rapid weather-related mixing events  cause the release of
  approximately 10 times more phosphorus to the epilimnion  than  runoff events from the surrounding watershed.
  The  sediments are providing a reservoir of phosphorus from historical pollution  that will take decades to flush out.

  The  Lake Access Project has provided  valuable information—watershed management alone will not improve the
  water quality of Twin Cities Metropolitan Area lakes in all  cases. With a  greater understanding of the characteristics
  and  causes of phosphorus concentrations in these lakes, the Lake Access Project team can apply appropriate lake
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  management and water treatment strategies to improve water quality, and apply them with a much higher
  potential for success.
  RePDAR Unit. The RePDAR unit allows for remote water quality monitoring sensor operation, data storage, and
  data transmission. Each RePDAR unit contains a central  processing unit (CPU), power supply charging controls, and
  telemetry modules enclosed in a watertight resin case. The RePDAR unit enables the user to:

      •  Collect, process, and store data at user-specified intervals.
      •  Transmit data to the land-base station via wireless communication systems, including cellular, radio,
        satellite, or 900 MHz.
      •  Program the RUSS Unit from the land-base station.
      •  Operate the RUSS Unit in the field with a portable computer.
      •  Call the land-base station or an emergency telephone  number when a water quality monitoring sensor
        parameter exceeds a user-specified  range.

  flotation module. The flotation  module is a yellow, three-armed, floating  buoy.

  Profiler. The RUSS unit profiler is controlled  by the RePDAR unit. The profiler carries the water quality monitoring
  sensor to multiple depths within the water column beneath the flotation module. A special profiler cable transmits
  power and buoyancy-control protocols from the RePDAR unit to the profiler and transmits data from the water
  quality monitoring sensor to the RePDAR unit.

  An  illustration of the profiler is presented  later in this document.

  Field controller. The field controller is used during the field service mode of operation.  With the field  controller,
  you can manually move the profiler and connect a portable computer to the  water quality monitoring sensor and
  the RePDAR unit without removing the electronics hatch cover. The field controller consists of a small patch box
  with a receptacle  for the profiler cable and a connector plug  for the electronics  hatch cover.

  Software. The RUSS unit can be operated with two Apprise  Technologies software programs:

      •  RUSS-Base, which allows you to operate the RUSS unit remotely using  a  computer at your land-base station.
        (See Chapter 4 for information about using RUSS-Base software.)
      •  CONSOLE, which allows you to operate the RUSS unit  using a portable  computer in the field.
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                               Wet Cylinder Purge Valve


                                  Wet Cylinder

                                Top Plate
Main Rods
               Dry Cylinder
                                   Screw Clamp

                                 Bottom Plate
                                                                                 Ballast Rod

                                                                                  Ballast Weight
  RUSS unit profiler. (Taken from the RUSS System Manual, available from Apprise Technologies at
  http://www.apprisetech.com.)
  3.6 Siting  Monitors

  You  should select monitoring locations that best fulfill the objectives of your remote time-relevant water quality
  monitoring project; however, you will need to consider several factors when making your final siting decisions.
  Consider the checklist of questions  below when choosing your location:
  Monitoring bite-beiection Checklist

     1.  Are the time-relevant data you collect at these locations likely to fulfill your project's objectives? Specifically,
        what questions will you  be able to answer with your data, and how will the answers assist you with fulfilling
        your objectives?

     2.  Will people in your community support equipment installation and remote time-relevant monitoring at your
        locations?

     3.  Will monitoring equipment at your locations pose a  potential danger to the people in your community? For
        example, are your monitoring locations near heavily trafficked areas of the water body?

     4.  Will monitoring equipment be safe at your locations? In other words, will equipment be especially susceptible
        to  vandalism, tampering, or damage?

     5.  What local, state, or federal regulations will you need to consider when choosing your  locations?

     6.  Is  flexibility important to your project? Would  you  like the option to move your  monitoring equipment to
        different locations, or would you like to monitor at several locations concurrently?
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     7.  Do you foresee any site-specific problems with installing, operating, and maintaining your monitoring
        equipment at these locations? Do these locations pose any safety hazards to your personnel?

     8.  Can you adequately survey and  assess your locations? What equipment-specific considerations will you need
        to make?


  Siting the Lake Access Project Monitoring Locations

  The Lake Access Project team selected three locations  for siting RUSS  units:

     •  Halsteds Bay in Lake  Minnetonka, which receives runoff  from a large watershed of both agricultural and
        urban residential  land use. Because of nutrient loading from  the  runoff, the water quality in Halsteds Bay is
        poor. Halsteds Bay is subject to rapid weather-related mixing during the summer because  of its relatively
        shallow depth (about 9-10 meters).

     •  West Upper  Lake in Lake  Minnetonka, which is much deeper than Halsteds Bay and has much better water
        quality. This  basin receives runoff only from the  area  immediately adjacent to  its shoreline. Because it is
        deeper than  Halsteds Bay and has lower algal growth, West  Upper Lake does not experience the same types
        of rapid weather-related mixing  events.

     •  Lake Independence, which lies within the metropolitan region but receives primarily agricultural runoff. The
        water quality conditions in Lake  Independence are intermediate to the conditions in Halsteds Bay and West
        Upper Lake.

  The map below shows the locations of these three monitoring  stations.
                       WEST UPPER LAKE  '   *rf
           mfs--^          I
                            *-&E
                             T
024  Miles
  The Lake Access Team selected these three locations for the following  reasons:

     •  The team can study data spanning the range of water quality conditions typically seen in Twin Cities
        Metropolitan Area (TCMA) lakes.
     •  MCWD conducts manual monitoring of the runoff to Halsteds Bay. The combination of these data,  historical
        watershed-based land use and  cultural data, and the  Lake Access time-relevant water quality data from
        Halsteds Bay allows MCWD to study the link between  land use patterns and  bay water quality.
     •  Data from Halsteds Bay allow the Lake Access team to study the rapid weather-related mixing events that
        transport phosphorus from the  lake bottom to the  lake's upper layer.
     •  By comparing data from  Halsteds Bay and West Upper Lake, the Lake Access team is able to determine  how
        differences  in lake basin shape  and depth can produce dramatic  differences in lake water quality, which in
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        turn affect watershed and lake management decisions.

  Before making final siting decisions, the Lake Access Project team met with community members to ensure their
  approval of proposed monitoring locations. The team decided against one proposed location because community
  members had  concerns that monitoring equipment might interfere with lake recreational opportunities or adversely
  affect the lake's appearance.

  The team also met with  local agencies to ensure that the proposed monitoring locations complied with local
  regulations. To comply with boater safety  regulations, the Lake Access team could not locate  RUSS units in main
  lake  traffic areas.  As a result, the  locations are closer to shore than the  project team would have preferred. The
  Lake Access Project team was required to obtain navigational buoy permits from the county-level sheriff's  office
  before installing the RUSS units.

  The team also considered siting requirements specific to the RUSS  units. The RUSS System Manual provides
  guidance on properly siting these  units. Before installation, the manual recommends a site characterization survey
  consisting of the following:

     •  Maximum depth measurement. You will need to make these measurements when installing the RUSS unit
        profiler.  The manual recommends several depth measurements within a  6-meter radius of the deployment
        location  to account for local  depth variations. If the water body you are  monitoring fluctuates in depth, you
        must update the maximum depth in the profiler program. The profiler will sustain damage from repeated
        contact with the bottom of the water body.

     •  Depth contour assessment. Depth contour measurements will assist you with deploying the RUSS  unit
        anchoring system. The manual recommends  depth measurements in concentric circles surrounding the
        deployment location to generate a rough contour map of the  anchoring site.

     •  Bottom type assessment.  You might need to assess the material at the bottom of the water body  to
        ensure proper anchoring of the  RUSS unit. Different types of anchor designs are available for different
        bottom types.

     •  Signal strength assessment for the data telemetry device. You will  need to  ensure that cellular signal
        strength is reliable or radio telemetry is  possible at the location.

     •  Temporary site marking. You should mark the assessed location to ensure that the RUSS unit is deployed
        in the proper location.

  The  Lake Access Project: Looking Ahead

  Hennepin Parks would like to conduct future remote time-relevant monitoring  with a RUSS unit in a shallow area
  of Lake Minnetonka where boating occurs. Lake Minnetonka is one of the  most heavily used lakes for boating in
  the United States. Hennepin Parks would use the time-relevant data to study the magnitude at which boat traffic
  stirs  up bottom sediments and the impact these events have on the lake's water quality. If data indicate that boat
  traffic adversely affects lake water quality, Hennepin  Parks would advocate no-wake  zones in  near-shore areas to
  maintain ecosystem health.
  3.7  Installing  RUSS Units

  This section summarizes some of the basic RUSS unit installation  procedures. These procedures were taken from
  the RUSS System Manual, available from Apprise Technologies at  http://www.apprisetech.com. You will need to
  consult this manual for detailed step-by-step installation guidance.

  Unpacking and inspecting the RUSS unit

  The first step to installing a RUSS unit is unpacking and inspecting the unit. You should follow these  procedures
  when  receiving the unit:
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     1.  Remove the packing material surrounding the flotation module. Take care when removing the packing
        material, as some items might have shifted during shipment.
     2.  Remove the solar panels and solar panel blank (if included) from each arm of the flotation  module.
     3.  Remove the electronics hatch cover to access the dry compartment inside one arm of the flotation module,
        and remove all items located in the compartment.
     4.  Using the enclosed packing slip, perform an  inventory of all items. If you are missing any items, contact
        Apprise Technologies.
     5.  Conduct a thorough visual inspection of all items. If you observe any damage, contact Apprise Technologies
        and the carrier.

  Preparing and assembling the RUSS units

  You will need to conduct a series of preparation and assembly activities on  land, on shore, and at the RUSS unit
  deployment location. Complete the following activities on land:

     •  Ensure  your battery(ies) is charged.
     •  Assemble and connect the arms of the flotation module.
     •  Install the light and antenna.
     •  Attach the barrier float anchoring cables.
     •  Secure  an appropriately sized line for towing the unit to the deployment site.
     •  Calibrate your water quality monitoring sensor according to manufacturer's instructions.
     •  Install the Apprise Technologies  RUSS-Base software program on your land-base station  computer.
     •  Install the Apprise Technologies  CONSOLE software program on your field portable computer.

  Once you  have completed the on-land assembly of the RUSS unit, you will need to transport it to a shore-side
  location suitable for working on the unit. Complete the following activities on shore:

     •  Position your battery(ies) and the RePDAR unit within the dry compartment.
     •  Position and connect the two solar panels.
     •  Assemble the  electrical system.
     •  Connect the RePDAR  unit to the electrical system.
     •  Connect the profiler.
     •  Place the unit in the field service mode of operation and perform electrical testing. For more information on
        the  field service mode of operation, see section 3.8.

  When you have completed your electrical tests, you should disconnect the profiler and field controller and install
  your remaining solar panel  or solar panel blank on the arm with the dry compartment. You are now ready to tow
  the RUSS unit to your monitoring location. When you tow the unit, take the water quality  monitoring sensor, the
  profiler (with  its ballast weights), and the field controller with you in the boat.


  Anchoring the RUSS unit

  When you reach the  deployment location, you will  anchor your RUSS unit. Your anchoring  system must meet the
  following requirements:

     •  The system  must maintain the flotation module  in a fixed  location and  prevent excessive  drifting.
     •  Anchoring lines must  maintain proper tension in all water conditions.
     •  Anchoring lines should not enter the  water column below the flotation module (i.e., the working area of the
        profiler).

  Apprise Technologies recommends a three-line anchoring system to provide dynamic control of the flotation
  module while maintaining proper orientation at the deployment location. A diagram of the recommended anchoring
  system's components is presented below.
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                                       VdiitteSuararny Andialng Cable
  Diagram of the recommended anchoring system components (only one of the three lines is illustrated).
  (Taken from the RUSS System Manual, available from  Apprise Technologies at http://www.apprisetech.com.)

  Each anchoring line of the recommended system contains the following components:

     •  Barrier float anchoring cable—A 5-foot stainless steel cable of 3/16-inch diameter or greater connecting the
        flotation module to the barrier float.
     •  Barrier float—A small flotation buoy connecting the barrier float anchoring cable and the variable buoyancy
        anchoring cable. The three barrier float buoys (one on each line) can be essential for locating the RUSS unit
        during rough wave conditions.
     •  Variable buoyancy anchoring cable—A cable connecting the barrier float to the variable buoyancy anchor.
     •  Variable buoyancy anchor—Located between the barrier float and the terminus anchor. The variable
        buoyancy anchor provides tension in both the variable buoyancy anchoring cable and the terminus  anchoring
        cable.
     •  Terminus anchoring cable—A cable connecting the variable buoyancy anchor to the terminus  anchor.
     •  Terminus anchor—A device used to fix the  end of the terminus anchoring cable to the bottom of the water
        body. The type of terminus anchor you use depends on the type of material at the  bottom of the water
        body. As part of the survey and assessment of the monitoring location  you conduct before installation  and
        deployment,  you determine this type of material and select a  suitable anchor.
                 Lake Access Project KUbb units

  The Lake Access Project team experienced difficulty with its RUSS unit anchoring system during the first year the
  units were deployed. The system allowed the RUSS units to drift, and the anchoring  lines tangled with one another
  and with the profiler unit. In addition, the terminus anchors were too heavy to move by hand, so field personnel
  had to use a barge  and crane to move and retrieve them.  As a solution, the team installed a three-line anchoring
  system.

  The Lake Access Project team is  pleased with the current recommended three-line anchoring system. RUSS unit
  drifting has been minimized. The anchor lines remain  tense and have not tangled with one another or interfered
  with the  profiler operation. In addition, the terminus anchors are sized so team members can move them by  hand.
  The Lake Access Project team has also replaced the steel anchoring cables with suitably sized rope because
  personnel have cut  their hands on the steel cables while moving  the anchors.


  Deploying the  profiler

  When your RUSS  unit is anchored, you will connect your water quality monitoring sensor to the  profiler and deploy
  the profiler by following these general steps:
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     1.  Measure the length of profiler cable to match the maximum depth of the deployment site plus two meters.
        As part of your survey and assessment of the monitoring location before installation and deployment, you
        will have determined the maximum depth. If the water body fluctuates in depth, you must  update the
        maximum depth in the profiler program. The profiler will sustain damage from repeated contact with the
        bottom of the water body.
     2.  Connect the profiler cable to  the profiler and the electrical system.
     3.  Fill the profiler's wet cylinder with  water and place  ballast weights on the  ballasting rods to achieve zero
        profiler buoyancy and vertical suspension.
     4.  Place the unit in the field service mode of operation and test the profiler movement. For more information
        on the field service mode of operation, see section  3.8.
  Once your profiler testing is complete, your RUSS unit is ready for operation!
  3.8 Operating RUSS Units

  Although RUSS units are designed for remote operation from a land-base station, you can also operate them in the
  field.  (See Chapter 4, section 4.2, for more information about communicating with your RUSS unit from the land-
  base station.) This section summarizes the basic procedures for operating your RUSS unit in field service mode.
  These procedures were taken from the RUSS System Manual, available from Apprise Technologies at
  http://www.apprisetech.com. You  will need to consult this manual for detailed  step-by-step  field service operation
  guidance.


  Field service operation

  The RUSS unit's field service mode of operation allows  you to monitor the unit during deployment and in
  emergency situations. You will need  the following equipment to operate your RUSS unit in field service mode:

     •  The  key to the RUSS unit's electronics hatch cover
     •  The  field controller
     •  A portable computer running Apprise Technologies CONSOLE software
     •  A null-modem computer cable

  Follow these steps to enter the field service mode  of operation:

     1.  Connect  the field controller to  the RePDAR unit.
     2.  With the null-modem cable, connect your portable computer to the field  controller.
     3.  Set the field  controller rotary switches to enable  communication between the RePDAR unit and your portable
        computer, and to enable automatic  movement of the profiler.
     4.  Turn the electronics  hatch cover key to SERVICE to provide power to the RePDAR unit.

  Your portable computer, with the CONSOLE software running, will act as your window to the RePDAR unit. Shortly
  after you provide power to the RePDAR unit, it will initialize. You will notice a 10-second pause after the
  initialization. You have two options during this pause:

  Option 1.  If you  need to perform an emergency download of data in the  RePDAR unit's memory, you can press M
            during the  pause. (You will not need a  password for this emergency download, but you will need to
            send the binary data file  to Apprise Technologies or an authorized service site to have the file
            converted to standard format.)

  Option 2.  You  can  press L to  log in during the pause.  If you do not provide a  password, you will be able to
            perform  only deployment and hardware setup functions. If you enter the Level 1 password, you will
            have access to  stored data. If  you enter the Level 2 password, you will be able to make changes to  the
            profiler and telemetry setup. If you do  not log  in during the pause,  the software  will prompt you for the
            appropriate password when you try to access any protected information.

  After the 10-second pause, the RePDAR unit will enter the Main Setup menu. In this menu,  you can access,
  review, and enter the following information:
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     •  Current time and date
     •  Profiler schedule and  depth
     •  Water quality monitoring sensor type
     •  RS-232 baud rate
     •  Modem baud rate and initialization strings
     •  RUSS  unit call sign  and location
     •  Data access and programming passwords

  Under the main menu's Data Access option, press A to see a screen display of the stored data. As you view this
  display, the  CONSOLE software will automatically capture these data to a file identified by the RUSS unit's call
  sign.

  Under the main menu's Proceed to Hardware Init option, you can initialize the RUSS unit hardware according to
  the configuration you selected. When  the initialization is complete, you will see a brief status report for each RUSS
  unit subsystem (e.g., the profiler, the water quality monitoring sensor, the modem) on your portable computer
  screen. The  status report  screen will allow you to do the following:

     •  View the programmed configuration, including the time, date, and the RUSS unit's call sign and location.
     •  View the battery voltage.
     •  View the results of the RePDAR unit's attempts to establish a link with the water quality monitoring sensor.
     •  Test profiler operation by pressing  (P)ark,  (S)tart profile, or (H)alt.
     •  View modem information and test  commands.
     •  Test the modem link  quality by calling a preprogrammed telephone number. You will be able to view a
        modem status message of the call's progress.


  Setting up the water quality monitoring  sensor

  In addition to properly calibrating your water quality monitoring sensor according to  manufacturer's instructions,
  you will need to take the  following steps to ensure your equipment operates properly:

     •  In the RUSS unit field mode of  operation,  confirm the programmed water quality monitoring sensor type and
        proper units of measurement and ensure that sensor operation  is enabled.
     •  You should set the interval between sampling to a minimum of 3 seconds to ensure reliable  profiler
        operation.
     •  Water quality monitoring sensors usually have two distinct modes of operation: the menu system is used  for
        calibration and setup, and the data string  mode is used during monitoring. You will need to make sure your
        sensor is in the proper operation mode.


  Lake Access Project  RUSS unit operation

  The Lake Access Project team programs  its RUSS units to  collect sample profiles at 1-meter intervals four times
  daily. Profiles begin at the lake surface at 12:00 p.m., 6:00 p.m., 12:00 a.m., and 6:00 a.m. Data are  typically
  transferred to the land-base station each morning.

  Apprise Technologies has  altered  the  internal program for the Lake Access Project  RUSS  units to allow  for a 5-
  minute delay between profiler movement and sample collection. This delay allows the YSI multiprobe water quality
  sensor to equilibrate to the different water temperature and dissolved oxygen conditions at each depth. Once the
  sensor has equilibrated, parameter measurement takes about 3 minutes.

  When the sampling profile is complete, the profiler parks at a depth programmed by the Lake Access Project team.
  Parking depth  is selected  to place the sensor in the area of lowest light without placing it in the anoxic water layer.
  3.9  Maintaining  RUSS Units

  You will likely focus most of your scheduled equipment maintenance on cleaning and calibrating your water quality
  monitoring sensors to meet your project's QA/QC protocols. The required  effort and frequency for this maintenance
  will depend on the types  of sensors you use and the water quality conditions at your monitoring locations. In


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  addition to water quality monitoring sensor cleaning and calibration, you might need to perform scheduled
  maintenance on  your RUSS unit. Required maintenance will depend on factors specific to your project, your
  community, and your monitoring locations.


  Lake Access Project Maintenance Activities

  Lake Access Project maintenance activities include  cleaning and calibrating the YSI multiprobe water quality
  sensors, maintaining a RUSS-unit bird deterrent system, removing the RUSS  units during lake freezing and
  thawing conditions, reinstalling the units following these conditions, and repairing  damaged or vandalized RUSS
  units.

  Monitoring sensor maintenance and calibration

  The Lake Access Project team cleans and calibrates the YSI multiprobe water quality sensors on the three RUSS
  units every 1 to 4 weeks. The accuracy and precision  of data derived  from water quality monitoring instruments
  depend on sound instrument calibration procedures. (Accuracy is the extent to which measurements represent
  their corresponding actual values, and  precision  is  a measurement of the variability observed upon duplicate
  collection  or repeated analysis.)

  Sensor cleaning  and calibration is a multistep activity  that begins  with the following steps:

     1.  Traveling to the monitoring location.
     2.  Collecting a manual water quality profile near the unit using  a YSI multiprobe water quality sensor identical
        to the one used on the RUSS unit.
     3.  Placing the RUSS  unit in the field service mode  of operation  and manually moving the profiler to collect a
        water quality profile.
     4.  Manually moving the RUSS  profiler to the surface.
     5.  Removing the sensor from the profiler and manually moving the profiler to its parking depth.
     6.  Transporting the sensor to the laboratory.

  At the laboratory, a set of known parameter standards are measured  with the sensor. By comparing these sensor
  measurements with the known standards and by comparing the two manual water quality measurements taken in
  the field, the Lake Access Project team can more accurately estimate  the amount of error associated with recent
  sensor measurements and determine the quality of recently collected data.

  Lake Access Project personnel clean, calibrate, and inspect the multiprobe sensors according to detailed
  instructions provided  by YSI. The  sensors are carefully and thoroughly cleaned to  remove algae and other
  organisms that cause sensor biofouling. The pH, conductivity, and  turbidity  meters are calibrated against known
  standard solutions. To ensure accurate calibration,  the team selected these  standards in ranges at which the
  parameters are typically detected in the field. The temperature meter is calibrated against the temperature in the
  laboratory. The dissolved oxygen  meter is calibrated using a YSI calibration cup. The depth probe is calibrated  out
  of water to a depth of zero.

          Although  cleaning and calibration activities can occur in the field, Lake Access  Project personnel  prefer to
          calibrate the monitoring sensors within  the laboratory's controlled environment. Because of temperature
          changes in the field, the sensors can take a long  time to equilibrate—even if they are submerged in a
          bucket of water. Overall, the Lake Access  Team has  found that the entire cleaning and calibration activity
          takes longer in the field than  in  the laboratory.

  Lake Access personnel complete the cleaning and calibration activity by:

     1.  Traveling to the monitoring location.
     2.  Placing the unit in the field  service  mode of operation and manually moving the  profiler to the surface.
     3.  Connecting the  sensor to  the profiler, placing the RePDAR unit in the  ON position, and removing the key to
        the  electronics hatch cover. When the key is removed,  the RePDAR unit will move the profiler to its parking
        position and resume normal RUSS unit operation.
     4.  Lake Access Project personnel are able to complete sensor cleaning and calibration activities on the three
        RUSS units on Lake Minnetonka and Lake Independence in 1 day, unless a sensor component requires repair
        or replacement.

  Lake Access Project personnel are able to complete sensor cleaning and calibration activities on the three RUSS


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  units on Lake Minnetonka and Lake Independence in 1 day, unless a sensor component requires  repair or
  replacement.
  Resolving Calibration Issues

  Because of water quality conditions in Lake Minnetonka and Lake Independence, the  Lake Access Project team  has
  had some difficulty maintaining the calibration of the  units' dissolved oxygen  meters. During summer months, the
  team  noticed significant errors in dissolved oxygen measurements. Sometimes the team had to calibrate the
  dissolved oxygen meters every 7 to 10 days.

  The Lake Access Project team  had typically parked the RUSS unit profilers at 5  meters  deep—below the sunlit
  layer  of the lake—to  reduce the rate  of algae growth  and subsequent biofouling of the  sensors. Lake stratification
  can make Twin Cities Metropolitan Area (TCMA) lakes anoxic below 3 meters deep. In the anoxic area, the  level of
  hydrogen sulfide in the water increases.  Lake Access team members began to suspect that  the hydrogen sulfide in
  the anoxic zone was  reacting with the potassium  chloride in the  dissolved oxygen probe, causing the calibration to
  rapidly decay. The team raised the profiler parking depth to 3 meters—out of the anoxic zone, but still deep
  enough to  reduce the rate of sensor  biofouling during the summer months.

  During the winter, the Lake Access Project team typically reprograms the profilers to park at 5 meters deep
  because, during these months, this level of the lake is dark but  remains  well  oxygenated.
  Bird deterrence

  Some birds love to land on RUSS units!  So many birds landed on the Lake Access Project units that guano
  covered the solar panels, preventing adequate battery charging. Team members sometimes had to clean the solar
  panels daily.

  To prevent this nuisance and ensure adequate battery charging, the Lake Access Project team experimented with
  bird deterrent systems. First, the team placed coiled wires over the solar panels. Although the wires stopped birds
  from landing  on  the solar panels, they prevented field  personnel from working comfortably with the RUSS units.
  The team  replaced the coiled wires with  chicken-wire covers that fit over the solar panels. The chicken  wire is
  easier to handle and keeps birds off the panels  just as well.

  Lake freezing and thawing conditions

  The Lake Access team temporarily removes its units from the lakes during freezing conditions in the late fall and
  thawing conditions in the early spring  because the units could be severely damaged if left on  the ice  during these
  conditions.

  Freezing conditions. Just prior to lake freezing conditions, the team removes the RUSS units from the lakes. The
  team  retrieves all portions of each unit (including the buoys, anchors, and anchoring lines), brings the  profiler to
  the surface and  detaches it, and tows the  unit to shore. The RUSS  units are stored intact in a large shed. When
  the lakes have frozen over, the project team erects an  ice house at each monitoring location. The team does not
  use the RUSS unit flotation module during the winter months. The solar panels are mounted on top of the ice
  shed, which is oriented to  allow for maximum solar exposure and angled to  minimize snow accumulation. The
  RePDAR unit  and batteries are stored inside the ice shed, and the profiler is deployed through a hole in the ice.

  Thawing conditions. Just prior to lake thawing conditions, the Lake Access Project team removes the  icehouses and
  the RUSS  unit components. During winter  monitoring,  the ice hole cut for the profiler freezes around the cable.
  Although the  ice does not  adversely affect the operation of the profiler, personnel have to chip through the ice to
  remove the cable and the  profiler. When the lakes have thawed completely, the project team redeploys the
  complete RUSS units at the monitoring locations.
  3.10  Other Local Monitoring Efforts

  This section provides information about additional water quality monitoring efforts being conducted in the
  Minnehaha Creek Watershed and Hennepin Parks district. Minnesota researchers and natural resource managers
  are conducting these projects to learn more about the characteristics of Twin Cities  Metropolitan Area (TCMA)
  lakes, detect water quality trends and recreational use impairments, develop lake management strategies and


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  determine their effectiveness, and ensure the safety and  health of lake users. Some of these monitoring methods
  might help satisfy your community's water quality  monitoring objectives. For example, there may be times when
  you are unable to conduct remote time-relevant monitoring (e.g., due to equipment malfunction; during lake
  freezing and thawing conditions; when remote time-relevant monitoring technology is  not available for a particular
  location or analytical parameter; or  when required  resources are insufficient).  In these instances, you could use the
  data collection methods described in these projects to supplement time-relevant data.

  Specific monitoring efforts conducted by Minneapolis community lake  management and research organizations
  include:

     •  Monitoring for water quality trends
     •  Nutrient budget monitoring
     •  Health and safety monitoring
     •  Project-specific monitoring


  Monitoring for Water Quality Trends

  For more than 5 years, MCWD and  Hennepin Parks have conducted water quality monitoring on  approximately 15
  lakes throughout the two districts and on nearly 20 bays  in Lake Minnetonka. By measuring four water  quality
  parameters (chlorophyll-a, total and soluble reactive phosphorous, and  nitrogen), MCWD and Hennepin  Parks
  personnel can  determine how changes in lake nutrient concentrations affect the growth of algae  and how the
  growth of algae affects lake water quality:

     •  Chlorophyll-a measurements show how much algae is present in the water.
     • Total and soluble reactive (i.e., dissolved) phosphorus measurements indicate the amount of phosphorus
        available for algae growth. Very little phosphorus is needed to dramatically change lake water quality; one
        pound of phosphorus entering a lake from the surrounding watershed can grow 300 to 500 pounds of algae
        in the lake.
     • The relationship between the  amounts of nitrogen and phosphorus in a lake can  help personnel determine
        whether phosphorous or nitrogen is the limiting  nutrient for algae growth.

  Collectively, MCWD and  Hennepin Parks staff use these data to detect water quality trends.  These trends can
  indicate if impacts such as recreational use or urbanization are impairing water quality, or if management
  initiatives such as public education or  stream, lake, and wetland restoration are  leading to improved water quality.

  MCWD and Hennepin Parks staff travel to each monitoring location biweekly to collect water quality samples.
  Before collecting samples, personnel determine Secchi disk depth (see the box below) and use a YSI  multiprobe
  water quality sensor to gather time-relevant data on  temperature, pH,  dissolved oxygen, electrical conductivity,
  and depth in a profile of 1-meter intervals from the surface to the bottom of the lake. Personnel use  these data in
  the field to determine the water depth and  locate the  lake's thermocline.
  What is a Secchi Disk?

  A Secchi disk is a tool used to measure the water's clarity. It is a weighted, round metal plate about 8 to 12
  inches  in diameter with  an alternating black-and-white pattern like the one shown below.
  Field personnel lower the disk into shaded water (because sunlight can affect the measurement) until it is no
  longer visible. Then they raise the disk until it is barely visible. The average of these two depths is the Secchi disk
  depth, which provides a measure of the water's clarity or transparency.

  (For more information on Secchi disks, see the Lake Access Web site at



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  Staff collect a 2-meter surface composite sample, a grab sample at the thermocline depth, and a grab sample one-
  half meter from the bottom. The table below summarizes the purposes and techniques for collecting these types of
  samples.


  Nutrient Budget Monitoring

  Each year,  MCWD and Hennepin Parks conduct nutrient budget  monitoring in two to three streams that feed Lake
  Minnetonka. This type of monitoring includes analyses for the following parameters:

     • Total phosphorus
     • Total nitrogen
     • Total suspended solids
     • Total solids
     • Soluble reactive phosphorus
     • Ammonia
     • Nitrate
     • Temperature
     • pH
     • Electrical conductivity
   Sample
   Type
Purpose
Collection Technique
   Two-meter
   surface
   composite
This type of sample represents the strata
of biological activity (e.g., algae growth)
n the lake's upper layer, where sunlight
penetrates. MCWD and Hennepin Parks
collect 2-meter surface columns because
sunlight typically penetrates the upper 2
meters of TCMA lakes. This  is also the
standard surface water sampling protocol
used by the Minnesota Pollution Control
Agency.
Samples are collected using a PVC pipe 3 inches in
diameter and 2 meters  long. Field personnel submerge
this pipe vertically to collect a column of water from the
upper 2 meters of the water body. Each composite
sample is brought to the surface, poured into a composite
container, mixed, and divided into subsamples for
aboratory analyses.
   Thermocline
   grab
  lake thermocline typically deepens
during the summer as the  upper, wind-
mixed layer of the lake (the epilimnion)
 ises in temperature.  The thermocline
grab sample indicates how much
Dhosphorus will be available to algae if
storms mix the lake below the
thermocline depth.
Using a rope, personnel lower a special sampling device
(typically a Van Dorn or Kemmerer water bottle) to the
thermocline depth. The sampling device consists of a tube
with  spring-loaded closures on each end. When the device
has reached the thermocline depth, personnel send a
weight (called a messenger) down the rope. When this
weight contacts the sampling device, the spring-loaded
closures seal both ends of the tube. The grab sample is
brought to the surface and divided into subsamples for
aboratory analyses.
   Bottom
   grab
This sample indicates how much
phosphorus is located at the lake bottom
 and how much phosphorus would be
available to algae if the lake were to mix
completely).	
Field personnel collect the bottom grab by lowering the
same type of sampling device used for the thermocline
grab to a depth of one-half  meter from the bottom. The
grab sample is brought  to the surface and divided into
subsamples for laboratory analyses.
  By measuring these parameters, MCWD and Hennepin Parks can characterize total annual nutrient loading from the
  monitored stream into a lake.

  Total phosphorus and total nitrogen measurements indicate the amounts of phosphorus and nitrogen— in
  particulate and dissolved forms— that enter the lake from the inflow stream.

  Measurements of total solids and total suspended solids help MCWD and Hennepin Parks determine the amounts of
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  phosphorus and nitrogen that exist in participate form. Best management practices (BMPs) such as sediment
  detention ponds or constructed wetlands are typically designed to remove nutrients in particulate form.

  The soluble reactive phosphorus measurement indicates the amount of phosphorus dissolved  in the water. The
  nitrate and ammonia measurements describe the major forms of nitrogen available to algae that are  present in
  the water. These measurements are important because they indicate how much phosphorus and nitrogen are
  present in the forms most available for algal growth  and most difficult to remove  by  BMPs.

  Temperature, pH, and electrical conductivity measurements further describe water quality of the inflow stream.
  (See Section  3.4 for more information about monitoring for these parameters.)

  To conduct nutrient budget monitoring, field personnel install automated flow  meters  on  lake inflow streams to
  measure and electronically log flow.  Automatic samplers are linked to the flow meters to collect flow- weighted
  composite samples. Composite samples are made  up of individual volumes collected over time. At a predetermined
  stream- flow  interval, the flow meter sends a signal  to the sampler to  collect  each volume of the composite
  sample. At the conclusion of the composite period (which  typically spans a storm event,  plus one hour), field
  personnel  retrieve, mix, and divide composite samples into subsamples for analysis at the Hennepin Parks water
  quality laboratory.


  Health and Safety Monitoring at Swimming Beaches

  Hennepin Parks manages nine swimming beaches. At three of these beaches,  Hennepin Parks uses rubber beach
  curtains that  encompass 1 to 1.5 acres of  lake area  for swimmers and restrict water  movement between the
  swimming area and the lake. These  curtains reduce  the volume  of lake water Hennepin Parks must manage for
  swimmers. For example, algae blooms can be quite severe on some lakes, but Hennepin Parks has several options
  for managing blooms within  beach curtains. These include pumping fresh water into the swimming area, using
  fountains to prevent buildup of algae scum on the water surface, and applying aluminum sulfates  (alum) to
  remove phosphorous and algae within the  swimming area.

  During the swimming season, personnel monitor swimming waters to ensure they are safe for the public.
  Lifeguards determine the Secchi disk depth of swimming waters  three times daily. By comparing Secchi disk
  depths in water within the beach curtain to water  outside the curtain, Hennepin Parks can demonstrate that the
  beach curtains provide  the public a better  swimming experience.

  Hennepin Parks monitors recreational waters for fecal coliform bacteria weekly. Samples  are analyzed at the
  Hennepin Parks water quality laboratory. Hennepin Parks adheres to national and state guidelines to maintain fecal
  coliform counts lower than 200 colonies per every 100 ml of water. Studies have  shown that the probability of
  human health risk is minimal if fecal coliform counts are kept below this level. When  Hennepin Parks  personnel
  detect coliform levels greater than the guideline level, they immediately analyze a water sample for the bacterium
  E. coli. This tells personnel what percentage of fecal  coliform can actually pose a health risk to swimmers. Fecal
  coliform bacteria data are posted weekly the Web  at http://www.hennepinparks.org.

  Making Lake Waters Safe For Swimmers

  Hennepin Parks personnel take immediate  action to reduce fecal  coliform levels when they exceed the guideline
  level for human health  and safety. Typically, high  fecal coliform  levels  in Twin Cities Metropolitan Area lakes can
  be directly  attributed to local goose  populations. Each morning, lifeguards patrol the  beaches with strainers to
  remove goose droppings. If a few geese have become particularly fond of a swimming beach, lifeguards attempt
  to chase the  geese  away. If a large  number of geese descend upon a swimming beach,  Hennepin  Parks uses a
  border collie service to  herd  the geese off  the beach.

  When fecal coliform sources  have been minimized, Hennepin Parks treats the  swimming  water, if necessary.
  Personnel  have used the following strategies to  lower the fecal coliform level  in swimming waters:

     •  Flushing the swimming area within the beach curtain with  city drinking  water, which contains a small
        amount of chlorine for disinfection.
     •  Flushing the swimming area with fresh ground water.
     •  Raising sections of the beach curtain at deep swimming sites to pull in lake  water to flush the swimming
        area. Lake water is pulled from the bottom to  minimize the amount of algae and swimmer's itch organisms
        pulled into the swimming area.
     •  Because fecal coliform  bacteria are typically  associated with solids, using small  amounts of aluminum sulfate


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        to settle any solid material in the swimming area can reduce health risks.

  If every available strategy has been used and fecal coliform levels are still above the guideline for 2 to 3
  consecutive days, Hennepin Parks closes the beach until the waters reach safe levels again.



  Project- Specific Water  Quality Monitoring

  MCWD and Hennepin Parks also conduct water quality monitoring on  project-specific bases. A few examples of
  these projects are described below.

  Monitoring Sediment Detention Pond Effectiveness. When one district lake's water quality began  to decline,
  Hennepin  Parks monitored the effectiveness of a sediment detention pond designed to  remove nutrients from the
  lake's inflow stream. Hennepin Parks personnel  suspected the sediment detention pond had filled with too much
  sediment to remain effective. To confirm this suspicion, personnel  used the nutrient budget monitoring method to
  measure flow and collect samples at  monitoring locations located upstream and downstream of the sediment
  detention  pond. By comparing the parameters measured at each monitoring location, Hennepin Parks determined
  that the sediment detention pond was not effectively removing nutrients from the inflow stream. The pond was
  dredged of excess sediment, and Hennepin Parks conducted additional monitoring to ensure that the dredging
  increased  the pond's effectiveness.

  Lawn Fertilizer Runoff Study.  Hennepin Parks conducted a series of lawn fertilizer runoff studies.  To determine the
  number of lawns  requiring phosphorus fertilizer, Hennepin  Parks collected and analyzed soil samples from
  approximately 200 suburban lawns. Although most suburban home owners use fertilizers with phosphorus,
  Hennepin  Parks found that only about 15 percent of the lawns actually required the addition of phosphorus for
  healthy turf.

  Using sampling devices designed by the U.  S. Geological Survey, Hennepin Parks monitored runoff from about 30
  suburban  lawns, some of which were fertilized  and some of which were not. Each sampling device consisted of two
  5- foot long,  1- inch diameter PVC pipes with slits cut lengthwise.  These pipes were placed horizontally on each
  lawn to form a  "V" pointing down the lawn's slope toward  its storm water drainage area. Where  the pipes met,
  personnel  attached a cup and placed  an 8- inch long, 6- inch  diameter PVC pipe (vertically) into  the cup. In this
  pipe, personnel placed a sample bottle. During a rainfall event, runoff water flowed into the slits, through  the "V"
  pipes, and into the sample bottle.

  Because most of the monitored  lawns were small and because most district rain events are brief, the  samplers
  typically collected all runoff from each rainfall event. By  comparing the concentrations of phosphorus measured  in
  the runoff from fertilized  and  unfertilized  lawns, personnel determined that much of the phosphorus fertilizer
  applied to the lawns not needing additional fertilizer runs off.

  Golf Course Runoff Study. To determine the characteristics of runoff that TCMA lakes typically receive  from golf
  courses, Hennepin Parks conducted runoff studies using the nutrient budget monitoring method.  In addition to
  these parameters, personnel also analyzed samples for any pesticides and fungicides used by the golf course.

  Hennepin  Parks and many community golf courses are cooperating to  help improve the quality of local lakes.
  During the past several years, district golf courses have  saved money, maintained suitable turf, and improved the
  quality of  runoff water to TCMA lakes by using  the following management strategies:

      •  Reducing the use of all  fertilizers, especially those  containing phosphorus.
      •  Reducing the use of pesticides  and fungicides by eliminating preventative treatments. District courses now
        use  these agents to treat  only  problem areas.
  Using Monitoring to Help Meet Lake Water Quality Goals
  Minneapolis Park and Recreation Board

  The Minneapolis Park and Recreation Board (MPRB) conducts a variety of water quality monitoring projects in
  Minneapolis  lakes. The MPRB undertakes some of this monitoring to measure progress toward  meeting water
  quality goals set by the Minneapolis Chain of Lakes Citizen Committee. In 1993, the Committee developed water
  quality goals for Lake Calhoun, Lake Harriet, Cedar Lake, and Lake of the Isles. The Committee hopes, over the
  long term, to restore the water quality of these lakes to  conditions as close as  possible to those that existed
  before urbanization. To achieve its goals, the Committee has recommended reducing in-lake phosphorus


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  concentrations and managing influent pollutant loads to each lake with a unique scheme of in-lake manipulations
  and watershed best management practices  (BMPs). The MPRB uses monitoring data to measure changes in water
  quality and evaluate the  effectiveness of the BMPs used. The MPRB also conducts monitoring in other Minneapolis
  lakes to measure long-term  water quality trends,  establish water quality goals and lake management plans, and
  compare the water quality trends in these lakes with trends measured in the Chain of Lakes.

  Lake Water Quality Monitoring

  The Environmental Operations Section of the MPRB conducts long-term water quality monitoring in Minneapolis
  lakes. The MPRB plans to conduct this type  of monitoring for about three to five years to ensure that water quality
  changes in city lakes are not masked by annual variations in weather patterns. The long-term monitoring program
  includes analyses for the following parameters:

      •  Dissolved oxygen               • Total dissolved  phosphorus                    • Chloride
      •  pH                            • Soluble reactive  phosphorus                   • Hardness
      •  Conductivity                   • Total nitrogen                                • Chlorophyll
      •  Temperature                   • Silica                                         • Phytoplankton
      •  Total phosphorus               • Alkalinity                                    • Zooplankton


  The MPRB selected these parameters to allow for a detailed characterization of the in-lake processes that affect
  water quality. The MPRB's year-round sampling frequency increases during  the lake growing  season (May through
  September), when in-lake conditions  are rapidly changing.

  Field personnel from the  MPRB's Environmental Operations section conduct water quality monitoring at the  deepest
  point of each lake. These points are determined using bathymetric maps and located using shoreline landmarks
  and depth sounding equipment.

  At each monitoring location, field  personnel  use a  Hydrolab® sensor to conduct field measurements of dissolved
  oxygen, pH, conductivity, and temperature  at 1-meter intervals through a vertical column of water. Field crews
  also collect manual samples for total phosphorus,  total dissolved phosphorus, and soluble reactive phosphorus at
  predetermined intervals  in the water  column. Personnel collect  zooplankton samples by hauling a  net vertically
  through the water column at a rate of 1 meter per second and washing the net with distilled water to  remove the
  contents for preservation and analysis. Surface composite samples for all other parameters are collected in a
  column of water from the upper two  meters of the lake.  Personnel also determine Secchi disk depth and perform  a
  survey of vascular plants during sampling.

  Storm Water Runoff and Best  Management Efficiencies Monitoring

  The MPRB conducts monitoring of stormwater runoff and best management efficiencies to determine the actual
  pollutant removal achieved through the use of structural BMPs  (e.g., wetlands, street cleaning, and grit chambers)
  and to study long-term pollutant loading trends in Minneapolis  lakes. These monitoring data are used to determine
  if changes in BMPs are required. Monitoring locations are  selected based on the following requirements:

      • The location should be influenced by only one BMP
      •  No area of the watershed  should drain to a sanitary treatment system
      • The location should not be affected by a major sewer or street construction project
      • The entire  watershed should fall within Minneapolis city limits

  This type of monitoring includes analyses for the following parameters:

      • Total suspended solids
      • Total phosphorus
      •  Dissolved phosphorus
      • Total nitrogen

  Field personnel use automated flow meters  and  samplers  to conduct stormwater runoff and  best management
  efficiencies monitoring. Automatic flow meters allow personnel to record continuous flow measurements at each
  monitoring location. Automatic samplers provide the following three sampling  options:

      • Time-weighted composite  sampling, where composite samples are made up of individual volumes collected
        over a predetermined interval of time.


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      •  Flow-weighted composite sampling, where the  automatic sampler is electronically linked to a flow meter. At
        a  predetermined flow interval, the  flow meter sends a signal to the  sampler to collect each volume of the
        composite sample.
      •  Time- or flow-weighted discrete sampling, where the automatic sampler is retrofitted to collect 12 samples in
        individual bottles at a predetermined time or flow interval.

  Because the monitoring equipment  cannot be operated in below-freezing conditions, the MPRB installs the
  equipment as early as possible in the spring and removes the equipment  as late  as possible  in the fall to  prolong
  monitoring time and avoid  freezing conditions.
                                                 NEXT CHAPTER
                      Table of Contents   Chapter: |1|2|3|4|5|6|   App:  | A |  B  | C |
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  APPENDIX A GLOSSARY  OF  TERMS
  Algae: Simple single- celled, colonial, or multi- celled aquatic plants. Aquatic algae are (mostly) microscopic
  plants that contain chlorophyll and grow by photosynthesis. They absorb nutrients from the water or sediments,
  add oxygen to the water, and are usually the major source of organic matter at the base of the food web in lakes.
  (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Algal blooms: Referring to excessive growths of algae caused by excessive nutrient loading. (Adapted from Water
  on the Web at http://wow.nrri.umn.edu/wow.)

  Aluminum sulfate: A compound, Al 2 (SO 4)3, used in water purification and sanitation that adsorbs phosphate
  and small silt and algal particles that settle to the  lake bottom.

  Anoxia:  Condition of being without dissolved  oxygen (O 2 ). (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Anoxic:  Completely lacking in oxygen. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)


  B

  Baud: A unit of speed in data transmission equal to one bit per second.

  Best Management Practices (BMPs): Methods that have been determined to be the most effective, practical
  means of preventing or reducing  pollution from non- point sources.

  Biofouling: The deterioration of instrumentation when it becomes covered with organisms.  For example,  biofouling
  of the RUSS unit sensors occurs when algae,  bacteria, and/ or fungi grow on  the sensor while it is submerged in
  water beneath the RUSS unit.
  Chlorophyll: Green pigment in plants that transforms light energy into chemical energy in photosynthesis.
  (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Clarity: Transparency, or light penetration. Clarity is routinely estimated  by the depth at which you can no longer
  see a Secchi disk. The Secchi disk  is a weighted metal plate 8 inches in diameter with alternating quadrants
  painted black and white. The disc is lowered into water until it disappears from view. It is then raised until just
  visible. An average of the two depths, taken from the shaded side of the boat, is recorded as the Secchi depth.
  (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  docker/ ClockerPro: Software designed to schedule programs (or reminders) to run at specified times (e. g.,
  the upload and download of data from the RUSS units).

  Color Mapper: A data visualization tool that enables the user to  map one parameter as color contours and then
  overlay another variable over the color contours in the form of a line plot.

  CONSOLE: Software that enables operation of a RUSS unit using a portable computer in the field.

  CTM: Cellular telephone modem. Can be used to transfer data from the  RUSS unit to the land- base station.
  Depth versus Time (DxT) Profiler: A data visualization program that allows users to display and analyze data in
  two or three dimensions.

  Dimictic: A type of lake that has two mixing periods, typically in spring and fall. (Adapted from Water on  the Web



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  at http://wow.nrri.umn.edu/wow

  Dissolved oxygen (DO): The concentration of oxygen dissolved in water, usually expressed in milligrams per
  liter, parts per million, or percent of saturation (at the field temperature). Adequate concentrations of dissolved
  oxygen are necessary to sustain the life of fish and  other aquatic organisms and prevent offensive odors. DO
  levels are considered the most important and commonly employed  measurement of water quality and indicator of
  a water body's ability to  support desirable aquatic life. Levels above 5 milligrams per  liter (mg O 2 /L) are
  considered optimal and most fish cannot survive for prolonged periods at levels below 3 mg O 2 /L. Levels below 1
  mg O 2 /L are often referred to  as hypoxic and  when O 2  is totally absent anoxic (often called anaerobic which
  technically means without air).

  (Adapted from Water on  the Web at http://wow.nrri.umn.edu/wow.)

  Dissolved oxygen profile: A  graph of the amount of dissolved oxygen per unit depth, where the depth is on the
  z (vertical) axis and dissolved oxygen  is on the x (horizontal) axis.  (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  DVT data visualization tools: A suite of four interactive data visualization programs used by the Lake Access
  team to depict and manipulate water quality profiles collected by RUSS units and from manual sampling,
  specifically, Lake Access Live:  Near Real- Time Display of Numeric Data; Profile Plotter; Color Mapper; and  Depth
  versus Time (DxT) Profiler.
  E. coli: A bacteria (Escherichia coli) normally found in the gastrointestinal tract and existing as hundreds of
  strains, some of which can cause diarrheal disease. E. coli can  be a water- borne pathogen.

  Electrical conductivity: A measure of the water's ability to conduct an electrical current based on its ion  content.
  It is a  good estimator of the amount of total dissolved salts or total  dissolved ions in water. The electrical
  conductivity in a lake  is influenced  by many factors, including the watershed's geology, the watershed's size in
  relation to lake's  size, wastewater from point sources, runoff from nonpoint sources, minor atmospheric inputs,
  evaporation  rates, and some types of bacterial metabolism. Lake Access Project values are standardized to values
  that would be measured at 25° C to correct  for the effect of temperature.  (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Epilimnion: The  upper, wind- mixed layer of a thermally stratified lake. This water is turbulently mixed throughout
  at least some portion  of the day, and because  of its exposure, can freely exchange dissolved gases (such as O 2
  and CO 2 ) with the atmosphere. (Adapted from Water on  the  Web at http://wow.nrri.umn.edu/wow.)

  Eutrophic lake: A very biologically productive  type of lake due to relatively high rates of nutrient input that cause
  high rates of algal and plant growth. (Adapted  from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Eutrophication:  The  process by which  lakes and streams are enriched by  nutrients (usually phosphorus  and
  nitrogen) which leads  to excessive  plant growth.  (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)


  FG

  Geographic Information System (GIS): A computer software and  hardware system that helps scientists and
  other technicians  capture, store, model,  display,  and analyze spatial  or geographic information.

  GIF (Graphics Interchange Format): A common format for image  files, especially suitable for images containing
  large areas of the same color.

  Guano: A substance composed mostly of the dung of sea birds.


  H

  Hypolimnion: The bottom, and  most dense  layer of a stratified lake. It is  typically the coldest layer in the
  summer and warmest in the winter. It is isolated from wind mixing and typically too dark for much plant


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  photosynthesis to occur. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)




  Inflow: Water flowing into a lake. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)


  J K
  Lake Access Live: Near Real- Time Display of Numeric Data: A data visualization program used to provide near
  real- time data feeds, such as oxygen level and temperature, to Web sites.

  Lake profile: A graph of a lake variable per depth, where the depth is on the z-axis (vertical axis) and the
  variable is on the x- axis (horizontal axis).  Depth is the independent variable and the x- axis is the dependent
  variable. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Limnology: The study of the  life and phenomena of fresh water systems, especially  lakes and ponds; freshwater
  ecology; a limnologist is to lakes as an oceanographer  is to oceans.


  M

  Metalimnion: The middle or transitional zone between the well mixed epilimnion and the colder hypolimnion
  layers in a stratified lake. This layer contains the thermocline, but is loosely defined depending on the shape  of the
  temperature profile. (Adapted from Water  on the Web at http://wow.nrri.umn.edu/wow.)

  Modem: A device that converts data from one form into another (e.  g., to a form useable in telephonic
  transmission).

  Morphometry: Relating to the shape of a  lake basin; includes parameters needed to describe the shape of the
  lake such as volume, surface area, mean depth,  maximum depth,  maximum length and width, shoreline length,
  shoreline development, depth versus volume, and surface area curves. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)


  N

  Nonpoint source: Diffuse source of pollutant( s); not discharged from a pipe; associated with agricultural or
  urban runoff, contaminated groundwater flow,  atmospheric deposition, or on- site septic systems.  (Adapted from
  Water on the Web at http://wow.nrri.umn.edu/wow.)

  Nutrient loading: The discharge of nutrients from the watershed  into a receiving water body (lake, stream,
  wetland). Expressed usually as mass per unit area per unit time (kg/ ha/ yr or Ibs/ acre/ year). (Adapted from
  Water on the Web at http://wow.nrri.umn.edu/wow.)
  Organic: Substances that contain carbon atoms and carbon- carbon bonds. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Outflow: Water flowing out of a lake.  (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Outliers: Data  points that lie  outside of the normal range of data. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)
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  Parameter: Whatever it is you measure— a particular physical, chemical, or biological property that is being
  measured. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  pH scale: A scale used to determine the alkaline or acidic nature  of a substance. The scale  ranges from 1 to 14
  with  1 being the most acidic and 14 the most basic.  Pure water is neutral with a pH of 7. (Adapted from Water on
  the Web at http://wow.nrri.umn.edu/wow.)

  Phosphorus:  Key nutrient influencing plant growth in lakes. Soluble  reactive phosphorus (PO 4 -3 ) is the amount
  of phosphorus in solution that is available to plants. Total phosphorus includes the amount of phosphorus in
  solution (reactive) and in particulate form. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Photosynthesis: The process by which green plants convert carbon  dioxide (CO 2 ) dissolved in water to sugars
  and oxygen  using sunlight for energy.  Photosynthesis is essential  in producing  a lake's food  base and is an
  important source of oxygen for many lakes. (Adapted from Water on the Web  at http://wow.nrri.umn.edu/wow.)

  ppb:  Parts-  per- billion;  equivalent to  a microgram per liter (ug/ I). (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  ppm: Parts- per- million; equivalent to a  milligram per liter (mg/ I).  (Adapted  from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Profile: A vertical, depth by depth characterization of a water column, usually at the deepest part of a lake.
  (Adapted from Water on the Web  at http://wow.nrri.umn.edu/wow.)

  Profile Plotter: A data visualization tool that enables users to create static and animated line plots of the  profiles
  of lakes and other water bodies.

  Profiler: A component of the RUSS unit that carries the  water quality monitoring sensor to  multiple depths within
  the water column beneath the RUSS Unit flotation module.  The profiler is controlled by the RePDAR unit.
  Quality Assurance/ Quality Control (QA/ QC). QA/ QC procedures are used to ensure that data are accurate,
  precise, and consistent. QA/ QC involves following established rules in the field and in the laboratory to ensure
  that samples are representative of the water you are monitoring, free from contamination, and analyzed following
  standard procedures.
  RUSS- Base: Software that enables the user to remotely operate the RUSS unit using a computer at the land-
  base station. RUSS- Base creates profile schedules of sampling parameters  and  communicates with the RUSS unit
  via telemetry equipment to transmit schedules and receive sampling data.

  Remote Underwater Sampling Station (RUSS TM ): Monitoring equipment used to remotely collect time-
  relevant water quality data. The RUSS unit, manufactured by Apprise Technologies, Inc., consists of a mobile
  underwater monitoring sensor tethered to a a buoy and featuring an onboard computer,  batteries, solar panels,
  telemetry equipment,  and other optional monitoring equipment.

  RePDAR (Remote Programming, Data Acquisition, and Retrieval) unit.

  A component of the RUSS  unit that allows  for remote water quality monitoring sensor operation, data storage, and
  data transmission. Each  RePDAR unit contains a central processing unit (CPU),  power supply charging controls, and
  telemetry modules.
  Secchi disk: A disk, typically 8 inches in diameter, divided into 4 equal quadrants of alternating black and  white
  colors. (Some states use totally white Secchis.) It is lowered  into a section of shaded water until it can no  longer
  be seen and then lifted back up until it can be seen once again. Averaging the two depths gives a  measure of the
  water's clarity.  (Adapted from Water on the Web  at http://wow.nrri.umn.edu/wow.)


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  Sedimentation: The process of settling inorganic and organic matter on the lake bottom. This matter may have
  been produced within the lake or washed  in from the watershed. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Solubility: The ability of a substance to dissolve into another. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Spring turnover: Period of complete or nearly complete vertical mixing in the  spring after ice- out and  prior to
  thermal stratification. (Adapted from Water on the Web  at http://wow.nrri.umn.edu/wow.)

  Stormwater discharge: Precipitation and snowmelt runoff from roadways, parking lots, and roof drains that
  collects  in gutters and drains; a major source of nonpoint source pollution to water bodies. (Adapted  from  Water
  on the Web at http://wow.nrri.umn.edu/wow.)

  Stratification: An effect where a substance or material  is broken into distinct horizontal layers due to different
  characteristics such as density or temperature.  (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Stratified: Separated into distinct layers.  (Adapted from Water on the  Web at  http://wow.nrri.umn.edu/wow.)

  Swimmer's itch: An itching inflammation of the skin caused by parasitic larval forms of certain schistosomes that
  penetrate into the skin, occurring after swimming in infested water.

  Substrate:  Attachment surface or bottom material in which  organisms  can attach or live within; such as rock
  substrate or sand or muck substrate, or woody debris. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Suspended solids: (SS or Total SS [TSS]). Very small  particles that remain distributed throughout the  water
  column due to turbulent mixing exceeding gravitational sinking. (Adapted  from  Water on the  Web at
  http://wow.nrri.umn.edu/wow.)
  Telemetry: The science of automatic measurement and transmission of data by wire, radio, or other methods
  from remote sources.

  Temperature profile: A graph of the temperature per depth; where the depth is on the z- axis (vertical axis) and
  temperature is on the x- axis (horizontal axis). (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Thermal stratification: Existence of a turbulently mixed layer of warm water (epilimnion) overlying a colder mass
  of relatively stagnant water (hypolimnion) in a water body due to cold water being denser than warm water
  coupled with the damping  effect of water depth on the intensity of wind mixing. (Adapted from Water on the Web
  at http://wow.nrri.umn.edu/wow.)

  Thermocline: The depth at which the temperature gradient is steepest  during the summer; usually this gradient
  must be at least 1° C per  meter of depth. (Adapted from Water on the Web at http://wow.nrri.umn.edu/wow.)

  Topography:  Configuration of physical surface of land;  includes  relief imprints and locations of all man- made and
  natural features. (Adapted from Water on the  Web at http://wow.nrri.umn.edu/wow.)

  Total dissolved solids (TDS): The amount of dissolved  substances, such as salts or minerals, in water remaining
  after evaporating the water and weighing the residue. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)

  Turbidity: The degree to which  light is blocked because  water is muddy or cloudy. (Adapted from Water on the
  Web at http://wow.nrri.umn.edu/wow.)

  Turnover: Fall cooling and spring warming of surface water act to make density  uniform throughout the water
  column. This allows wind and wave action to mix the entire lake. Mixing allows bottom waters to  contact the
  atmosphere, raising the  water's oxygen content. However, warming may occur too rapidly in the spring for mixing
  to be effective, especially in small sheltered kettle lakes.  (Adapted from  Water on  the Web at


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  http://wow.nrri.umn.edu/wow.)


  U V W

  Water column: A conceptual column of water from lake surface to bottom sediments. (Adapted from Water on
  the Web at http://wow.nrri.umn.edu/wow.)

  Watershed: All land and water areas that drain toward a river or lake. (Adapted from Water on the Web at
  http://wow.nrri.umn.edu/wow.)


  X Y

  YSI multiprobe water quality sensor: The component of the RUSS unit, manufactured by Yellow Springs
  Instruments (YSI), that is raised and lowered to collect a water quality profile in specified intervals from the lake
  surface  to the lake  bottom.
                      Table of Contents   Chapter: |1|2|3|4|5|6|    App: | A |  B | C  |
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 APPENDIX B LAKE ACCESS BROCHURE
           Seeing
          Below the
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               Track daily changes on Lake Minnetonka and
               Lake Independence.
             *  Study how choices we make on the shoreline
               and in the water affect the health of our
               lakes.
               Witness the way storms and seasonal changes
               mix lake water and impact fish and fishing.
             *  Gauge how our lakes have changed over time.

             Lake Access was made possible by a two-year grant from
             the U.S. Environmental P  rotection Agency  'sEMPACT
             (Environmental Monitoring for  Public Access and
             Community  Tracking) initiative.   Lake Access partner s
             include: Hennepin Parks, the Natural Resources Research
             Institute, UM-Duluth Department of Education, University
             of Minnesota Sea Grant, the Minnehaha Creek W    atershed
             District, Minnesota Science Museum, and Apprise
             Technologies, Inc .
             Lake Access cooper ators welcome your comments and suggestions.
             For more in formation contact: George Host, (218) 720-4264,
             Natural Resources Research Institute, ghost@sage.nrri.umn.edu.
             www.nrri.umn.edu/empact
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                                              HIT
                          Seeing Below the Surface
                          Remote Underwater Sampling System (   RUSS)
                          units are the yellow platforms anchored in Lakes
                          Minnetonka and Independence. Beneath the
                          platform, an underwater sensor package cycles
                          between the surface and the lake bottom to
                          gather data on turbidity, acidity, conductivity  ,
                          dissolved oxygen, and temperature.

                          Transmitting Daily Data
                          Every six hours, RUSS  units transmit the data
                          they have gathered to an on-shore base station
                          over a cellular phone.

                          Accessing Information
                                     **—?
                          You can access the continual stream of data from
                          the RUS S units over the World Wide Web site:
                          www.nrri.urnn.edu /empact.  Soon, Lake Access
                          kiosks linked to the RUS S units will be con -
                          structed at Lake Minnetonka Regional Parks
                          Visitor's Center, Richardson Nature Center, and
                          other locations around Minneapolis.

                          Understanding the Data
                          The Lake Access  Web site and kiosks will contain
                          interactive tools and informational links that
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                                       i\j
                 ^i VL
graphics, and text .
                                                        uaia
                                                                     maps,
                            Making a Difference
                            What you and resource professionals learn from
                            the RUSS units could change the way we man   -
                            age our shorelines.  Lake Access information may
                            encourage lakcshore owners to landscape with
                            more native plants and fewer chemicals. City
                            planners may use RUSS  information to develop
                            lake-friendly practices. You may decide how deep
                            to fish or when to swim based on the day   % data.
                 Table of Contents  Chapter: |1|2|3|4|5|6|  App:  | A | B | C |
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

   APPENDIX  C:    -AKE  ACCESS SURVEY
                                                               west metro  lake   survey
                                                                           SEEING BELOW THE SURFACE OF LOCKL LAKES
                                                                            This is a survey to find out your perceptions,
                                                                            uses and ways you get information about your
                                                                            local lakes Please help us find the best way to
                                                                            reach you with the feds you need to enjoy your
                                                                            favorite West Metro lakes
                                                   WEST MFTRO RFSlDFNTPo you know vrfmt is happening in your favorite lake?
                                                                            W«5 would like to tell you, but we don't brow fhe best
                                                                            w*y te rieaeh you ant) your nci ghbore Please help us
                                                                            by filling rait the1 enclosed, 7-minute survey about your
                                                                            use of West Metro l»ki;s. yo«r perceptions about their
                                                                            "health," ami the best ways to reach you with new
                                                                            information
                                                    WHAT IS LAKE ACCESS^e goal of Late Access is to provide you wiA timely,
                                                                            accurate and understandable jnfof tnalian about your
                                                                            local lakes. We want 10 supply you with the lads you
                                                                            need to make informed, day-to-day deciaionj about
                                                                            your West Metro l
                                                            WHO ARE WE?  Partners in this project include Minnesota Sea CJianl,
                                                                            I lennepui Pai'ks, Natural Resources Research Institute,
                                                                            I "n i varsity  of Minnesota Duluth  Department of
                                                                            Educalii)iv\|i|)riseTa:lirKiloiaes Inc., andlhe Minnehaha
                                                                            fieek Watershed District, The U.S. Em'iconrnental
                                                                            Prolecuon Agency funds Lake Access through their
                                                                            Enviionmental Monitoring for Public Access and
                                                                            Community Tracking Inilialive.

                                                               WHY YOU?  We randomly selected your name as part of a small
                                                                            group of people to complete this confidential survey.
                                                                            We value your answers, time and privacy.
                                                         WHY ni.l. IT OUT?This is your disiw to m.ikc 1 aSic Acces? easily
                                                                            available, understandable and useful to you and1
                                                                            your neighbors in the Wesf Metro.
                                                  FOR MORE QSTFORMAllONSee the enclosed brochure and browse our Web site
                                                                            at: http://www.nrri.umn.edu''enipact .

                                                                            Thank you m advance for your lime and effort in
                                                                            completing this survey.
                                                                           return survey by
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
                                       survey
                                                 xinusleLy how many days per year dp you SMC lakra in
                                           ' iJxWeslMcrnuireij-.'twcmiipl
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                                                  PLEASE GO TO QUESTION 6
                                            f'fcnse cheek (he OWE West Mstos Inkc yon oisimlly use mjsl
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                                                                CEiDflsiAii wnter mJUbd>
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                                                      d ure yi.ni ji^oui (he qiiatiiy of bd^ ml duadmd Jiwus ID, the Wst Mssio area?
                                           | Please BslirnulB vow lt>cl 
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
r
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                                              Arc yw iiueresled in le»Tntng irww liberal Iflkes in ttte We*t Metro urea''
                                              Please sfaxii the itenW sj you would like to learn i
                                               ~ Efforts of weaUwr en labs
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                                               _ Control of ailing
                                                 User eonfliel resolutions

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        Tcr^il r-uho      1  ( Hhcr r>
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                                •
                                               THE NEXT SECTION OF THIS SURVEY WILL HELP US FIND GENERAL PATTERNS
                                                   RI-MF-MnnR THAT YOUR ANSWERS ARP. STRICTLY CONFIDENTIAL
                                   I
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                                             THANK YOU FOR TAKING THF. TIMH AND KFFORT TO COM PI.K I K TIMS SI,KVr-Y
                                                PLEASE TAPE THE SURVEY CLOSED AND DROP IN THE MAIL
                                                         BUSINESS REPLY MAIL
                                                          FIRST-CLASS M«L I'tlMI! NO 69S DULIJ1 H. MM
                                                             POSTA6E WILL BE PAID BY »Ml BEBSEE

                                                         MINNESOTA SEA GRANT PROG HAM
                                                         UNIVERSITY OF MINNESOTA
                                                         2305 E 5 ST RM 208
                                                         DULUTH MN 55812-9953
                            Table of Contents    Chapter:  |1|2|3|4|5|6|    App: |  A  |  B  | C |
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Cover- Click Anywhere on Image to View Contents
                                     Click Here or Anywhere on  Imaae to View Contents
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                                                                                                               Click  Here or
                                             Anywhere  on Imaae to View Contents
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                                                  il I L2-I L2_| 14

  1. INTRODUCTION

  1.1 Background

  Wetland loss along the Louisiana coastal zone is one of the state's most pressing environmental problems. Although
  numerous factors have contributed to this loss, perhaps the leveeing of the Mississippi River for flood control has had the
  most far-reaching impact. Construction of the levy has  blocked the river's historic spring overflows and thus impeded the
  rush of marsh-supporting fresh water, nutrients, and sediment to the coastal zone. [Source: http://www.mvn.usace.army.
  mil/pao/dpond/davispond.htm]

  Coastal Louisiana is losing,  on average, between 25 and 35 square miles of land annually — that's more than one football
  field every 30 minutes. Louisiana has 40 percent of the Lower 48 states' coastal wetlands and 80 percent of the nation's
  total wetland loss. These valuable wetlands are nursery grounds for fisheries, a buffer that protects developed areas from
  storm surges, and a filtering system for pollutants  carried in urban runoff. [Source: Video News Release
  http: / /gmpo.gov/pubinfo /empact. html]

  One of the strategies for reversing this wetland loss in coastal Louisiana is to partially restore some of the natural flow into
  the ecosystem. Diversion of freshwater and sediments from the Mississippi River is expected to conserve  and restore
  coastal wetlands. One such  project is the Davis Pond Freshwater Diversion Project. The construction for this project
  began in January 1997. Freshwater diversions to the Barataria Basin are scheduled for 2001. In order to establish a baseline
  prior to any freshwater diversions, the EMPACT (Environmental Monitoring for Public Access and  Community Tracking)
  project team began monitoring the water quality in Lake Salvador and Lake Cataouche (both are downstream of the
  diversion) in August 1999. After freshwater diversions occur, the water quality monitoring will continue. Analyses of pre-
  and post diversion water quality data will be used to determine the effects of river water diversion on the  estuary.

  The Davis Pond Freshwater Diversion into the Barataria Estuary will be the largest freshwater diversion project built to
  date, capable of diverting up to 10,650 cubic feet (approximately 80,000 gallons) per second of river water. The freshwater
  diversion will imitate historic spring floods by providing a controlled flow of freshwater and nutrients into the Barataria Bay
  estuary. It is expected that this diversion will restore former ecological conditions by combating land loss, enhancing
  vegetation and improving fish and wildlife habitat.

  However, there are many concerns that the freshwater diversion will have a negative impact on the estuary. Some citizens
  are concerned about the impact that nutrient rich river water may have on water quality and growths  (blooms) of
  phytoplankton.  Commercial fishermen are concerned that massive amounts of river water may deteriorate the water quality
  in the lakes and bays where they make their living. Communities south of the diversion site are concerned that water levels
  will increase and cause flooding during high wind  driven tides. Scientists debate the wisdom of introducing more nutrients
  into an already eutrophic system. Also all stakeholders are interested in the changes that will occur as salinity levels are
  altered in the upper estuary.

  Partners in the project hope that monitoring conducted through the EMPACT project will provide valuable before and
  after data of the effects  of diverting freshwater from Mississippi river into coastal areas encroached by saltwater. These data
  will assist scientists and  coastal managers in making informed  decisions on how to best manage freshwater flow from the
  diversion to diminish the likelihood of algal blooms, which can be toxic, can contaminate seafood, and can have human
  health impacts.

  1.2 EMPACT Overview

  This handbook offers step-by-step instructions about how to provide time-relevant water quality data to your community.
  It was developed by the U.S. Environmental Protection Agency's (EPA's) EMPACT program. The EMPACT program was
  created by EPA's Office of Research and Development (ORD) to introduce new technologies that make it possible to
  provide time-relevant environmental information to the public. EMPACT is working with the 150 largest metropolitan
  areas and Native American  Tribes in the country to help communities in these areas:
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      •   Collect, manage, and distribute time-relevant environmental information.

      •   Provide residents with easy-to-understand information they can use in making informed, day-to-day decisions.

  To make this and some other EMPACT projects more effective, partnerships with the National Oceanic and Atmospheric
  Administration (NOAA) and  the United States Geological Survey  (USGS) were developed. EPA will work closely with
  these federal agencies to help  achieve nationwide consistency in measuring environmental data, managing the information,
  and delivering it to the public.

  To date, environmental information projects have been initiated in 84 of the 150 EMPACT- designated metropolitan areas
  and Native American Tribes.  These projects cover a wide range of environmental issues, including water quality,
  groundwater contamination, smog, ultraviolet radiation, and overall ecosystem quality. Some of these projects were initiated
  directly by EPA.Others were  launched by EMPACT communities  themselves. Local governments from any of the 150
  EMPACT metropolitan areas and Native American Tribes are eligible to apply for EPA-funded Metro Grants to develop
  their own EMPACT projects. The 150 EMPACT metropolitan areas and Native American Tribes are listed in the table at
  the end of this chapter.

  Communities selected for Metro Grant awards are responsible for building their own time- relevant environmental
  monitoring and information delivery systems. To find out how to apply for a Metro Grant, visit the EMPACT Web site at
  http://www.epa.gov/empact/apply.htm.

  One such Metro Grant recipient is the Jefferson Parish - New Orleans Project. The project provides the public with time-
  relevant water quality monitoring data and impacts of water quality management activities (i.e., river water diversions) in the
  New Orleans Standard Metropolitan Statistical Area (SMSA).

  1.3 Jefferson Parish EMPACT Project

  1.3.1 Sampling Techniques

  The Jefferson Parish - New Orleans Project Team utilizes time-series water sampling data, remote sensing/satellite data,
  and water quality field sampling data to monitor impacts of freshwater diversions, such as harmful algal blooms, in the New
  Orleans SMSA. The resulting information is communicated to the  community during public  meetings and events and by
  using Internet technology, audiovisual tools, and print media.

  The time-series water sampling data are collected by an automated system, in which a sampling unit collects hourly data and
  then transmits the data via Geostationary Operational Environmental Satellites (GOES)  to the USGS District Office every
  four hours for storage, retrieval, and analysis.  Near-real time stream flow data available on the USGS's Louisiana District
  Home  Page are PROVISIONAL data that have not been reviewed or edited. Each station record is considered
  PROVISIONAL until the data are reviewed, edited, and published. The data are usually published within 6 months of the
  end of the year, which runs from October through September. Coordinated water  temperature, dissolved oxygen, turbidity,
  salinity, water level, and fluorescence are taken to  confirm remote  sensing data. The sampling unit is located in Lake
  Salvador, a key outfall area of the Davis Pond Freshwater Diversion Project.

  Satellite data collected by the  NOAA Advanced Very High Resolution Radiometer (AVHRR) and the Orbview-2 SeaWiFS
  ocean color sensor are received and processed at the Earth Scan Lab (ESL), Coastal Studies  Institute at Louisiana State
                                  ._,       npA/r        ._,
  University (LSU) using SeaSpace's Terascan   system. This software package  receives the data from the satellites, performs
  calibration, geometric correction, and more specialized processing  for the  determination of temperature, reflectance
  (turbidity), and chlorophyll a concentrations. Field water samples, obtained close in time to the satellite data, are used to
  "surface truth" the satellite  measurements for temperature, concentration of suspended solids and chlorophyll a. Ground
  truthing is the process of comparing satellite data  to actual field measurements.

  Water quality field sampling is conducted weekly from eight stations in Lake Salvador and Lake Cataouche (a smaller lake
  north of Lake Salvador) to ground-truth remote sensing (satellite) data and validate time-series water sampling data. The
  LSU-Coastal Ecology Institute (CEI) analyzes the samples for chlorophyll a, nutrients, and suspended solids. The Louisiana
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  University Marine Observatory Consortium (LUMCON) provides data on phytoplankton speciation including
  identification of harmful algal species. The field sampling data are interpreted and made available via the Internet
  (http://its2.ocs.lsu.edu/guests/ceilc).

  1.3.2 EMPACT Project Team

  The Jefferson Parish Project team consists of the following members and key partners:

      •  Drew Puffer of the  Gulf of Mexico Program (GMP) is serving as EPA project manager. His role is to provide
        technical support and administrative advice, to coordinate communications with the EPA, and to identify potential
        sources of funding to extend the life of the project.

      •  Terry Hines-Smith,  GMP's public affairs specialist, works with the project partners and stakeholders to identify and
        maximize their information and public outreach resources.

      •  Marnie Winter, Director of the Jefferson Parish Environmental and Development Control Department, is the local
        project manager. Her role is to administer grant funds and to coordinate with parish officials to secure approval of
        contracts and other legal documents required for the project. She also interacts directly with other partners on the
        project team, serves as the point of contact for communications, and acts as official parish spokesperson at media
        and other public outreach events.  She has  secured additional support for the project through the Jefferson Parish
        Government and was instrumental in leveraging chlorophyll a and silicate monitoring from the U.S. Army Corps of
        Engineers (USAGE).

      •  Ms. Winter is being assisted by Vickie Duffourc, an environmental specialist for a consulting firm under standing
        contract with the parish. Ms. Duffourc is responsible for coordinating the various aspects of the project, including
        project communications, and works under the direct supervision of Ms. Winter.

      •  The USGS collects water quality field samples and services the time-series sampling unit. Jefferson  Parish provides a
        trained environmental technician and the parish's boat to assist the USGS with collecting water samples and servicing
        the sampling unit. Dr. Chris Swarzenski and the staff of the USGS District Office in Baton Rouge, Louisiana,
        provide weekly maintenance and calibration of the data collection station, QA/QC of near-real time data, technical
        services required to received, transfer,  and store the near-real time data  set, and scientific interpretation of data
        received. Jake Peters, at  the USGS office in Atlanta, also contributes through his association with the EPA Water
        Data and Tools Projects. While many persons at the USGS Baton Rouge office contribute to this project, Dr.
        Swarzenski is the lead investigator and Paul Ensminger is the field service technician.

      •  Dr. Nan Walker, LSU Coastal  Studies  Institute and Earth Scan Laboratory, is responsible for acquiring, processing,
        and interpreting satellite data collected by the NOAA and Orbview-2 satellites. These data are used to assess the
        regional distribution of water temperature, water quality and chlorophyll a content and  changes over space and time.
        She uses field measurements of suspended solids, suspended sediments, chlorophyll a and temperature to investigate
        the relationships between satellite and in-situ data for different regions in the study area. Dr. Walker posts the
        satellite images and  interpretive text on the Earth Scan Laboratory LSU Web page, which is linked to the Jefferson
        Parish EMPACT home  page.

      •  Dr. Eugene Turner, LSU-CEI, is responsible for analysis of water samples and providing the resulting data in tabular
        and graphic form. LSU-CEI conducts  chlorophyll a and nutrient analysis on water samples taken weekly from the
        project area to ground-truth satellite images. LSU-CEI scientists interpret the water quality data and post it to LSU
        Web page, which will be linked to the Jefferson Parish EMPACT home page.

      •  Dr. Quay Dortch, LUMCON, receives weekly water samples from the project area and identifies harmful algal
        species contained in each sample.  She provides the resulting data in tabular and graphic form and coordinates with
        the Louisiana Department of Health and Hospitals regarding possible threats to human health.

  As shown above, this project team consists of several distinguished coastal scientists. The collected and analyzed data are
  being used to understand the physical and biological conditions of water bodies that may be impacted by the Davis Pond


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  river diversion project in the future.

  The project provides near-real time regional physical and biological measurements from satellites and a monitoring station
  in Lake Salvador to the agencies and organizations involved with public health, fisheries, and habitat related issues. This
  information allows these entities to respond quickly to adverse environmental conditions, make appropriate decisions to
  ensure economic and environmental sustainability of the affected environment, and protect the health of commercial and
  recreational users. During the first year, the chlorophyll a measurements (from field and satellite sensors) were not being
  reported in real time.

  The addition of a pressure sensor to detect water level changes in near-real time provides early warning of increased water
  levels and allows diversion managers to make appropriate decisions to minimize the introduction of more water when
  flooding is likely.

  1.3.3 Project Costs

  To keep costs low, Jefferson Parish used nearby existing sampling stations to collect data, used Parish personnel for data
  collection (when possible), and developed strategic partnerships with members of the project team. Figure 1.1 provides the
  initial budget for the Jefferson Parish's monitoring project  [Source: Water Data and Tools: Tracking Freshwater Diversions
  & Algal Bloom Impacting the New Orleans Standard Metropolitan Statistical Area Gulf of Mexico, New Orleans, LA].

  The costs to conduct a water quality monitoring project similar to the Jefferson Parish Project can vary significantly.
  Factors affecting the cost include, but are not limited to, the size and location of your study area, the number and types of
  parameters you want to measure, the number of personnel needed to collect and analyze the data, the number of samples
  to collect, the amount of new equipment which will  need to be purchased, etc. For example, the Parish purchased only one
  additional sampling station for their study because they were able to obtain data from seven existing sampling stations
  located nearby. Monitoring costs for a proposed project would be much higher if additional sampling stations are needed.

  Figure 1.2 provides some typical costs for equipment and services you could expect to incur when implementing a project
  similar to that of Jefferson Parish. Please note that these costs can vary significantly for a project depending upon the
  number of sampling stations required for the project and the types of services contracts that you are able to negotiate.

  Figure 1.1. Initial EMPACT Project Budget for Jefferson Parish
                                                 $2,000
                                                          $2,000
 $3,000
                                 $66,000
      $4,000
          $10,000
             $12
                                               $25,000
                                                                        000
                                                                                ,000

                                                                                $12,000
                                                                                $15,000
                                    Q Technology Transfer
                                    D Other Miscellaneous
                                    • QA/QC
                                    • Communication/Outreach
                                    • Information Delivery
                                    D Monitoring
• SustainaMty
D Travel
D Data Interpretation
III Project Planning
• Information Management
file:///P|/...%2G(J)/Estuary>20Lake%20and%20River%20

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  Figure 1.2. Typical Costs For Equipment and Services
                                                                       nPuchase/Setup
                                                                         Sampling Station

                                                                       • Maintain Sampling
                                                                         Station

                                                                       DAtialyze Field
                                                                         Samples

                                                                       D Purchase Setvices
                                                                         to Analyze
                                                                         Satellite Data
                                                                                     1.3.4 Jefferson Parish
  EMPACT Project Objectives

  Overall project objectives include the following:

      •  To provide the public with information on the physical and biological characteristics and components of Lake
        Salvador and adjacent regions as close to real time as possible.

      •  To gather baseline data in the Davis Pond Diversion outfall area to assist coastal scientists and managers in
        distinguishing the effects of river water from other stressors.

      •  To use the field data collected to investigate the satellite-derived parameters including water temperature, water
        reflectance (suspended solids) and chlororphyll a .

      •  To provide reliable data on water quality and phytoplankton blooms to the agencies and organizations involved with
        public health, fisheries, and habitat related issues.

  1.3.5 Technology Transfer Handbook

  The Technology Transfer and Support Division of the EPA's ORD National Risk Management Research Laboratory
  initiated development of this  handbook to help interested communities learn more about the Jefferson Parish Project. The
  handbook also provides technical information communities need to develop and manage their own time-relevant water
  monitoring, data visualization, and information dissemination programs. ORD, working with the Jefferson Parish Project
  team, produced this handbook to leverage EMPACTs investment in the project and minimize the resources needed to
  implement similar projects in other communities.

  Both print and CD-ROM versions of the handbook are available for direct on-line ordering from EPA's Office of
  Research and Development Technology Transfer Web site at http: / /www.epa.gov/ttbnrmrl. You can also order a copy of
file:///P|/...%2G(J)/Estuary>20Lake%20and%20River%20

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  the handbook (print or CD-ROM version) by contacting ORD Publications by telephone or mail at:

  EPA ORD Publications
  US EPA-NCEPI
  P.O. Box 42419
  Cincinnati, OH 45242
  Phone: (800) 490-9198 or (513) 489-8190

  Note!

  Please make sure you include the title of the handbook and the EPA document number in your request


  We hope you find the handbook worthwhile, informative, and easy to use. We welcome your comments, and you can send
  them by e-mail from EMPACT's Web site at http://www.epa.gov/empact/comment.htm.

  1.4 EMPACT  Metropolitan Areas
       Albany-Schenectady-Troy, NY
       Albuquerque, NM
       Allentown-Bethlehem-Easton,
       PA
       Anchorage, AK
       Appelton-Oshkosh-Neeha, WI
       Atlanta, GA
       Augusta-Aiken, GA-SC
       Austin-San Marcos, TX
       Bakersfield, CA
       Baton Rouge, LA
       Beaumont-Port Arthur, TX
       Billings, MT
       Biloxi-Gulfport-Pascagoula, MS
       Binghamton, NY
       Birmingham, AT,
       Boise City, ID
       Boston-Worcester-Lawrence-
       MA-NH-ME-CT
       Brownsville-Harlingen-San
       Bemto, TX
       Buffalo-Niagara Falls, NY
       Burlington, VT
       Can ton-Mas sillon, OH
       Charleston-North Charleston, SC

       Charleston, WV
       Charlotte-Gats onia-Rock Hill,
       NC-SC
       Chattanooga, TN-GA
       Cheyenne, WY
       Chicago-Gary-Kenosha, IL-IN-
       WI
Honolulu, HI
Houston-Galveston-Brazoria, TX
Huntmgton-Ahsland, WV-KY-OH
Huntsville, AL
Indianapolis, IN
Jackson, MS
Jacksonville, FL
Johnson City-Kingsport-Bristol, TN-VA
Johnston, PA
Kalamazoo-Battle Creek, MI
Kansas City, MO-KS
Killeen-Temple, TX
Knoxville, TN
Lafayette, LA
Lakeland-Winter Haven, FL
Lancaster, PA
Lansing- East Lansing, MI
Las Vegas, NV-AZ
Lexington, KY
Lincoln, NE
Little Rock-North Little Rock, AR
Los Angeles-Riverside-Orange County, CA
Louisville, KY-IN
Lubbock, TX
Macon, GA
Madison, WI
McAllen-Edinburg-Mission, TX
Melbourne-Titusville-Palm Bay, FL
Memphis, TN-AR-MS
Miami-Fort Lauderdale, FL
Milwaukee-Racine, WI
Minneapolis-St. Paul, MN-WI
Mobile, AL
Rochester, NY
Rockford, IL
Sacramento-Yolo, CA
Saginaw-Bay City-Midland, MI
St. Louis, MO-IL
Salinas, CA
Salt Lake City-Ogden, UT
San Antonio, TX
San Diego, CA
San Francisco-Oakland-San Jose,
CA
San Juan-Caguas-Arecibo, PR
San Luis Obispo-Atascadero-
Paso Robles, CA
Santa Barbara-Santa Maria-
Lompoc, CA
Sarasota-Bradenton, FL
Savannah, GA
Scranton-Wilkes Barre-Hazleton,
PA
Seattle-Tacoma-Bremerton, WA
Shreveport-Bossier City, LA
Sioux Falls, SD
South Bend, IN
Spokane, WA
Springfield, MA
Springfield, MO
Stockton-Lodi, CA
Syracuse, NY
Tallahassee, FL
Tampa-St. Petersburg-Clearwater,
FL
Toledo, OH
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                                                                                 Tucson, AZ
                                                                                 Tulsa, OK Visalia-Tulare-
                                                                                 Porterville, CA
                                                                                 Utica-Rome, NY
                                                                                 Washington-Baltimore, DC-MD-
                                                                                 VA-WV
                                                                                 West Palm Beach-Boca Raton,
                                                                                 FL
                                                                                 Wichita, KS
                                                                                 York, PA
                                                                                 Youngstown-Warren, OH
     Cincinnati-Hamilton, OH-KY-
     IN
     Cleveland, Akron, OH
     Colorado Springs, CO
     Columbia, SC
     Columbus, GA-AL
     Columbus, OH
     Corpus, Christie, TX
     Dallas-Fort Worth, TX
     Davenport-Moline-Rock Island,
     IA-IL
     Dayton-Springfield, OH
     Daytona Beach, FL
     Denver-Boulder-Greeley, CO
     Des Moines, IA
     Detroit-Ann Arbor-Flint, MI
     Duluth-Supenor, MN-WI
     El Paso, TX
     Erie, PA
     Eugene-Springfield, OR
     Evansville-Henderson, IN-KY
     Fargo-Moorhead, ND-MN
     Fayetteville, NC
     Fayetteville-Springfield-Rogers,
     AR
     Fort Collins-Loveland, CO
     Fort Myers-Cape Coral,  FL
     Fort Pierce-Port St. Lucie, FL
     Fort Wayne, IN
     Fresno, CA
     Grand  Rapids-Muskegon-
     Holland, MI
     Greensboro-Winston-Salem-
     High Point, NC
     Greenville-Spartanburg-
     Anderson, SC
     Harrisburg-Lebanon-Carlisle, PA

     Hartford, CT
     Hickory-Morganton-Lenoir, NC

In addition, federally recognized Native American Tribes - regardless of location in the United States - are eligible to apply.

                                              NEXT CHAPTER

                            Table of Contents   Chapter: 123456   App:  A  B C  D_ E
Modesto, CA
Montgomery, AT,
Nashville, TN
New London-Norwich, CT-RI
New Orleans, LA
New York-Northern New Jersey-Long
Island, NY-NJ-CT-PA
Norfolk-Virginia Beach-Newport News, VA-
NC
Ocala, FL
Odessa-Midland, TX Oklahoma City, OK
Omaha, NE-IA
Orlando, FL
Pensacola, FL
Peoria-Pekin, IL
Philadelphia-Wilmington-Atlantic City, PA-
NJ-DE-MD
Phoenix-Mesa, AZ
Pittsburgh, PA
Portland, ME
Portland-Salem, OR-WA
Providence-Fall River-Warwick, RI-MA
Provo-Orem, UT
Raleigh-Durham-Chapel Hill, NC
Reading, PA
Reno, NV
Richmond-Petersburg, VA
Roanoke, VA
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  2. HOW TO USE THIS HANDBOOK

  This handbook provides you with step-by-step information on how to develop a program to provide time-relevant water
  quality data to your community, using the Jefferson Parish Project in the New Orleans, Louisiana area as a model. It
  contains detailed guidance on how to:
    Design, site,
    operate, and
    maiiiain a sy
    to gather time-
    rel errant water
    quality data.
Design, operate, and
mairtain a system to
retrieve, manaf -
and analyz e yo
time-relevari water
quality data.
U se data
visualization tools
to graphically
depict these data.
Develop a pi an to
communicate the
results of your time-
relevant water
quality monitoring
efforts to residents in
your community.
      •  Chapter 3 provides information about water quality monitoring - the first step in the process of generating time-
        relevant information about water quality and making it available to residents in your area. The chapter begins with an
        overview of water quality monitoring in estuariane systems and then focuses on the three monitoring components
        that are part of the Jefferson Parish Project: (1) collection of time-series physical and biological measurements at a
        fixed location in Lake Salvador; (2) satellite/remote sensing technology; and (3) water quality field sampling. The
        chapter also provides instructions on how to install, operate, and maintain the time-series sampling system, how to
        obtain satellite data and use these data for water quality monitoring, and how to  set up the field sampling program.

      •  Chapter 4 provides step-by-step  instructions on how to collect, transfer, and manage time-relevant water quality
        data. This chapter discusses time-series sampling equipment calibration, transferring sampling data to the base
        station, managing sampling data  at the base station, and checking sampling data for quality.  This chapter also
        provides  detailed information on satellite data acquisition, processing, interpretation, ground-truthing, and data
        transfer and management. In addition, this chapter presents details on water quality field sampling including details
        on sampling, water quality parameter analyses, phytoplankton speciation, and data transfer and management.

      •  Chapter 5 provides information about using data visualization tools to graphically depict the time-relevant water
        quality data you have gathered. The chapter begins with a brief overview of data visualization. It then provides a
        more  detailed introduction to selected data visualization tools utilized by the Jefferson  Parish team. You might want
        to use these software tools to help  analyze your data and in your efforts to provide time-relevant water quality
        information to your community.

      •  Chapter 6 outlines the steps involved in developing an outreach plan to communicate information about water
        quality in your community. It also provides information about the Jefferson Parish Project's outreach efforts. The
        chapter includes a list of resources to help you develop easily understandable materials to communicate information
        about your time-relevant water quality monitoring program to a variety of audiences.

  This handbook is designed for decision-makers considering whether to implement a time-relevant water quality monitoring
  program in their communities and for technicians responsible for implementing these programs. Managers and decision-
  makers  likely will find the initial sections of Chapters 3. 4, and 5. most helpful. The latter sections of these chapters are
  targeted primarily at professionals and  technicians and provide detailed "how to" information. Chapter 6 is designed for
  managers  and communication specialists.

  The handbook also refers you to supplementary sources of information, such as Web sites and guidance documents, where
  you can find additional guidance with a greater level of technical detail. The handbook also describes some of the lessons
  learned  by the Jefferson Parish team in developing and implementing its time-relevant water  quality monitoring, data
  management, and outreach program.

                                                  NEXT CHAPTER

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                                                                3J

  3. WATER QUALITY MONITORING

  This chapter provides information about water quality monitoring - the first step in the process of generating time-relevant information about
  water quality and making it available to residents in your area.

  The chapter begins with a  broad overview of water quality monitoring and then focuses on the three monitoring components that are part of the
  Jefferson Parish Project: (1) time-series water quality sampling (Section 3.1): (2) satellite/remote sensing technology (Section 3.2): and (3) water
  quality field sampling (Section 3.3). The chapter also provides instructions on how to install, operate, and maintain the sampling equipment, how
  to obtain satellite data and use these data for water quality monitoring, and how to set up the field sampling program.

  Readers primarily interested in an overview of water quality monitoring might want to focus on information presented in this introductory
  section and the introductory parts of Sections 3.1. 3.2. and 3.3. If you are responsible for the actual design  and implementation of a water quality
  sampling project, you should review Subsections 3.1.1  through 3.1.8. They provide an introduction to the specific steps involved in developing
  and operating a time-relevant water quality monitoring project and information on where to find additional guidance.  If you are responsible for
  the designing and implementing a water quality monitoring program using satellite/remote  sensing technology, you should review Subsections
  3.2.1 through 3.2.2. They provide information on available satellite data and information on how to use satellite data for water quality monitoring.
  If you are responsible  for the actual design and implementation of a water quality field sampling project, you should review Subsections 3.3.1
  through  3.3.2. They provide information on setting up a field sampling program.

  Water Quality Monitoring: An Overview

  Water quality monitoring provides information about the condition of streams, lakes, ponds, estuaries, and coastal waters. It can also tell us if
  these \vaters are safe for swimming, fishing, or drinking. The Web site of the EPA Office of Water (http: / /www.epa.gov/owow/momtoring) is  a
  good source of background information on water quality monitoring. (The information presented in the following paragraphs, which is taken
  from the Lake Access  - Minneapolis EMPACT Manual - EPA/625/R-00/012, is summarized from the Web site listed above.)

  Water quality monitoring can consist of the following types of measurements:

      • Chemical measurements of constituents such as dissolved oxygen, nutrients, metals,  and oils in water, sediment, or fish tissue.
      • Physical measurements of general conditions such as temperature, conductivity/salinity, current speed/direction, water level, water clarity.
      • Biological measurements of the abundance, variety, and growth rates of aquatic  plant and animal life in a water body or the ability of aquatic
        organisms to survive in a water sample.

  You can conduct several kinds of the following -water  quality monitoring projects:

      • At fixed locations on a continuous basis

      • At selected locations on an as-needed basis or to answer specific questions

      • On a temporary or seasonal basis (such as during the summer at swimming beaches)

      • On an emergency basis (such as after a spill)

  Many agencies and organizations conduct water quality monitoring, including state pollution control agencies, Indian tribes, city and county
  environmental offices, the  EPA and other federal agencies, and private entities, such as universities, watershed organizations, environmental
  groups, and industries. Volunteer monitors -  private citizens who voluntarily collect and analyze water quality samples, conduct visual assessments
  of physical conditions, and measure the biological health of waters - also provide increasingly important water quality information. The EPA
  provides specific information about volunteer monitoring at http: / /www. epa.gov/owow/monitoring/vol.html.

  Water quality monitoring is conducted for many reasons, including:

      • Characterizing -waters and identifying trends or changes in -water quality over time.

      • Identifying existing or emerging -water quality problems.

      • Gathering information for the design of pollution prevention or restoration programs.

      • Determining if the goals of specific programs (such as  river diversions) are being met.

      • Complying with local, state, and Federal regulations.

      • Responding to emergencies such as spills or floods.
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  EPA helps administer grants for -water quality monitoring projects and provides technical guidance on how to monitor and report monitoring
  results. You can find a number of EPA's water quality monitoring technical guidance documents on the Web at:
  hup://www. epa.gov/owow/monitoring/techmon.hlml.

  In addition to the EPA resources listed above, you can obtain information about lake and reservoir water quality monitoring from the North
  American Lake Management Society (NALMS). NALMS has published many technical documents, including a guidance manual entitled
  Monitoring Lake and Reservoir Restoration. For more information, visit the NALMS Web site at http://www.nalms.org. State and local agencies also
  publish and recommend documents to help organizations and communities conduct and understand water quality monitoring. For example, the
  Gulf of Mexico Program maintains  a Web site (http://wwwgmpo.gov/mmrc/mmrc.html) that lists resources for water quality monitoring and
  management. State  and local organizations in your community might maintain similar listings. The Louisiana  State University's Coastal Studies
  Institute Web site also maintains a list of links for -water quality information and resources at http://-www.csi.lsu.edu/.

  In some cases, special water quality  monitoring methods, such as remote monitoring, or  special types of water quality data,  such as time-relevant
  data, are needed to meet a water quality monitoring program's objectives. Time-relevant environmental data are collected and communicated to the
  public in a time frame that is useful to their day-to-day decision-making about their health and the environment, and relevant to the temporal
  variability of the parameter measured. Monitoring is called remote when the operator can  collect and analyze data from a site other than the
  monitoring location itself.

  3.1 Time-Series Water Quality Sampling

  The Jefferson Parish Project provides much needed baseline data on nutrient and chlorophyll levels in the upper Barataria basin. Evaluation of
  historical data sets indicate a lack of comprehensive water quality data especially in relation to chlorophyll data. It also provides the only data
  from the Davis Pond Freshwater Diversion outfall that is near-real time and easily assessable to the public via the world wide Web. Diversions,
  and the possibility of diversion-related algal blooms, are a major concern to communities in the New Orleans area, as is the growing dead zone in
  the Gulf of Mexico. Using time-relevant monitoring of lake water quality for the early detection of an algal bloom is a useful tool in providing
  timely environmental information to natural resource and human health protection agencies in  Louisiana.

  The Jefferson Parish Project team conducts time-relevant monitoring  at one location in Lake Salvador. At this location, the project team operates
  a sampling platform, which  performs time-series water quality monitoring using commercially available monitoring sensors. The sensors transmit
  time-relevant water quality data to a data acquisition system contained on the platform.

  Using wireless communication, the  sampling system can both receive programming and  transmit data to a land-base station.

  The time-series sampling system is installed on an existing oil pumping platform. The data collection platform contains batteries; solar panels;
  telemetry equipment; a data acquisition system (Handar 555A); and a sensor package. The specially designed  field computer provides a suite of
  •water quality parameters from the -water below the platform. The sensor package, produced by  Yellow Springs Instruments   (YSI  ), has
  multisensor probes that can be customized to meet virtually any sensor needs. The sensor package, connected to the data acquisition system,
  collects data from 4 feet below the water surface at preprogrammed times.

  Each hour, the time-series sampling system unit equipped with a multiprobe water quality sensor manufactured by YSI   collects water quality
  data. The system measures the following parameters:

      •  Water level

      •  Precipitation

      •  Air temperature

      •  Water temperature

      •  Wind speed/direction

      •  Specific conductance/Salinity

      •  pH

      •  Dissolved oxygen

      •  Backscattter/Turbidity

      •  Chlorophyll a

  The Jefferson Parish Project team uses a land-base station to communicate -with the sampling station via satellite interface.  Time-relevant data are
  remotely downloaded from the station daily. Figure  3.1 illustrates some of the basic sampling station components and shows how the sampling


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  system communicates with the land-base station.

  The remainder of this chapter highlights the Jefferson Parish Project. The following subsection provides some background information on river
  diversion impacts and estuarine ecology and it introduces some important concepts relevant to the study of these topics.

  Figure 3.1. Diagram of Basic Sampling Station Components
                        -
                                            Time-Series Sampling Station
      D ata Upl oading/
      Programming
X

M eteo rolo gical D ata
Wind Sensor
Rain Q_Q
^ Gauge a-j-j other
^ _ | j 'Cp1 Sensors

i

--

Satellite Radio
Transmitter
A
' 	 ^
5

C omput
(Handar

!

er
555
ger)

Solar Panels

4


«*>
m
t

Charge
Controller


B attery
Existing Oil Platform

YSI 6600 _J~1
Multisensor Probe " ' I

r


                        -
                        =
                        -
                        •
                        —
                        -
                        -

  3.1.1 Designing a Time-Relevant Water Quality Monitoring Project

  The first step in developing a water quality monitoring project is to define your objectives. Keep in mind that time-relevant monitoring might not
  be

  the best method for your organization or community. For example, you would not likely need time-relevant monitoring capability to conduct
  monthly monitoring to comply with a state or federal regulation.

  In order to clearly define the objectives of your particular water quality monitoring project, you need to understand the system you are planning
  to monitor. This means that you need to collect background information about the aquatic system, such as natural occurring processes, system
  interactions,  system ecology, and human impacts on the system.

  Since this particular monitoring project involves estuarine ecology and possible impacts of freshwater diversion into estuaries, the following text
  boxes provides some basic background information about these topics.

  Estuarine Ecology

  Estuaries  are bodies of water that are balanced by freshwater and sediment influx from rivers and the tidal actions of the oceans,  thus providing
  transition zones between the freshwater of a river and the saline  environment of the sea. The result of this interaction is  an environment where
  estuaries,  along with their adjacent marshes and seagrasses, provide a highly productive ecosystem, that supports wildlife  and fisheries and
  contributes substantially to the  economy of coastal areas. As spawning, nursery, and feeding grounds, estuaries are invaluable to fish and shellfish.
  Estuarine-dependent  species constitute more than 95 percent of the commercial  fishery harvests from the Gulf of Mexico, and many important
  recreational fishery species depend on estuaries during some part of their life cycle. Estuaries are diverse and productive ecosystems that provide
  a variety of valuable resources,  including fish and shellfish, recreation, transportation, and petroleum and minerals.

  Estuaries  and wetland environments are intertwined. Coastal emergent wetlands border estuaries and the coast and include tidal saltwater and
  freshwater marshes. Coastal wetlands  serve as essential habitat for a diverse range of species. These wetlands are used by shorebirds, migratory
  waterfowl, fish, invertebrates, reptiles, and mammals.  Migrating waterfowl and migratory birds  utilize these coastal habitats. Mudflats, salt
  marshes, mangrove swamps, and barrier island habitats also provide year-round nesting and feeding grounds for abundant populations of gulls,
  terns, and other shorebirds. Estuaries, marshes and associated watersheds provide habitat for many threatened and endangered species. Estuaries
  and wetlands support complex food webs that provide an abundant food source  for juvenile and adult fishes (see Figure 3.2 below).  In addition
  to providing  habitat, wetlands also improve water quality by filtering pollutants and sediment and offer a buffer zone to protect upland areas
  from flooding and erosion.

  Figure 3.2. Conceptual diagram of the food web in estuarine ecosystems
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   [Source: http://www.epa.gov/ged/gulf.htm].
                            Detritus feeders and
                           decomposer community
  There are usually three overlapping zones in an estuary: an open connection with the sea where marine water dominates, a middle area where salt
  water and fresh water mix, and a tidal river zone where fresh water dominates. Tidal forces cause the estuanne characteristics to vary. Also
  variation in the seasonal discharge of rivers  causes the limits of the zones to shift, thus increasing the overall ecological complexity of the
  estuaries.  [Source: http://enra.rfa..msn.com/find/Concise.asp?z = 1&pg=2&ti=761S7097R#s1]

  Most of the world's freshwater runoff encounters the oceans in estuaries. Tides or winds help mix the lighter, less dense fresh water from the
  rivers with the salt water from the ocean to  form brackish water. The salinity of brackish water is typically 2 to 10 parts per thousand (ppt), while
  the salinity of salt water is about 35 ppt. Due mostly to changes in the river flow, the three main estuarine zones - saltwater, brackish, and
  freshwater - can shift seasonally and vary significantly from one area to another. [Source: http://encarta.msn.com/find/Concise.asp?
  z=l&pg=2&ri=761.S70978#sl]

  The chemical components of fresh (or river) water can vary greatly and produce significant differences in estuarine nutrient  cycles. Typically, the
  most important compounds for estuarine  life that are supplied by river water are nitrogen, phosphorus, silicon, and iron. Seawater, which  has
  fairly uniform chemical components, provides sulfate and bicarbonate. With adequate nutrients and light conditions, estuaries enable the
  production of phytoplankton which provides the basis for  some of the most productive habitats on earth. [Source:
  http://encarta.msn.com/find/Concise. asp?z=l&pg=2&ti=761.S70978#sl]

  River Diversion Impacts

  Leveeing of the rivers for flood control has  impacted the estuarine ecology by blocking the rivers' historic spring overflows  and thus impeding
  the rush of marsh-supporting fresh water, nutrients, and sediment to  the coastal zone.  This resulted in wetland loss along coastal zones and
  causes pressing environmental problems.

  Diversion of freshwater and sediments from rivers is expected to conserve and restore  coastal wetlands, but citizens are concerned about the
  impact that nutrient rich river water may have on water quality and growths (blooms) of phytoplankton. The freshwater diversions imitate
  historic spring floods by providing a controlled flow of freshwater and nutrients into estuaries. It is expected that this diversion will restore
  former ecological conditions by combating land loss, enhancing vegetation and improving fish and wildlife habitat.

  However, there are concerns that the freshwater diversion may have a negative impact  on estuaries. Commercial fishermen are concerned  that
  massive amounts of river water may deteriorate the water quality in the lakes  and bays  where they make their living. Communities downstream of
  diversion sites are concerned that water levels will increase  and cause  flooding during high wind driven tides. Scientists debate the wisdom of
  introducing more nutrients into already eutrophic systems.  Stakeholders are also interested in the changes that will occur as salinity levels are
  altered in the upper estuaries.

  Diverting too much nutrients  into estuaries, leads to excessive algae growth and eventually oxygen depletion. In many cases, fish kills are evidence
  of oxygen depleted water in the estuary. Sewage and other  organic wastes that are discharged into rivers and estuaries can overload estuaries with
  nutrients.  These conditions can contribute to the loss of animal and plant life, the decrease of a buffer zone from storm surges, salt water
  intrusion, and ultimately the decline  of the estuary and loss of wetland. [Source: http://encarta.msn.com/find/Concise.asp?
  z=l&pg=2&ri=761.S70978#sl]

  River water diversions from previously leveed rivers into estuaries have shown three potential impacts: (1) they may increase the water  level in
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  the estuary; (2) they may increase nutrient and sediment input into the estuary; and (3) they may decrease the salinity in the estuary. Figure 3.3
  shows the possible beneficial and negative impacts of river water diversions.

  Designing the Jefferson Parish Project

  The Jefferson Parish Project team's decision to collect time-relevant water quality data was in response to the public's repeated request for
  publicly available real time water quality data. Wetland loss and decline of the estuarine ecosystem raised an interest to learn more about impacts
  of river water diversions from previously leveed rivers into estuaries. The project team determined that pre-and post diversion water quality data
  have  to be collected in order to make assessments of river water diversion impacts.

  The project team decided to conduct time-relevant monitoring of lake water quality to be able to detect algal blooms early and to provide timely
  environmental information to natural resource and human health protection agencies. Having time-relevant data allows entities to respond
  quickly to adverse environmental conditions, make appropriate decisions to ensure economic and environmental sustainability of the affected
  environment, and protect  the health of commercial and recreational users.

  3.1.2 Selecting Your Sampling Frequency

  The sampling frequency you select for your time-relevant water quality monitoring project depends on your project's objectives. For example:

  Figure  3.3. Possible Beneficial and Negative Impacts of River Water Diversion
              Estuary
River Water Diversion
^ 	 	 ~ 1
ease in

i —- — _
— — __w
Nutrient andSediment
Increase in Estuary
^
3alinityD<
Fluctuatiot
Flooding During
H i gh Wind D riven
Tides

N o Flooding- Water
Level Management
                                                      Ex cess Growth (e.g,
                                                      Algal Blooms)
3 uffi ci ent Growth
to Sustain Estuary
                                                      Ex cess Organic
                                                      Material in Estuary
Adequate Organic
Material in Estuary
                                                      Low Levels of
                                                      Dissolved Oxygen
                                                      in the Water
                                                         PI ant and
                                                         Animal Kills
Sufficient Dissolved
Oxygen in the Water
 Adequate Plant and
 Animal Growth
                                                       Lost Vegetation
                                                       Decreases Buffer
                                                       from Storm Surge
  V egetation
  ProvidesBvffer
  from Storm Surge
                                                        SaltWater
                                                        Intrusion
 CortrolsSatt
 Water Intrusion
Estuary Decline -
Loss of Wetland

Estuary /Wetl and
Preservation
S alirity is too high or
too low for Plants and
Animals in Estuary
S alirityis
Adequate
                                                                                                         Plant and
                                                                                                         Animal Kills
                                                Adequate Plant and
                                                Animal Growth
Lost Vegetation
D e creases Buffer
from Storm Surge

V e Ration
Provides Buffer
from Storm Surge
SaltWater
Intrusion

Cortrols Salt Water
Intrusion
1
r \
Estuary Decline -
Loss of Wetland

f
E stuary /Wetl an d
Preservation
      •  If you want to identify existing or emerging water quality problems such as algal blooms, you could tailor your monitoring frequency to
         collect data often enough to determine problems early to take measures to alleviate the problem and warn the public.

      •  If you want to study seasonal water quality problems, you may want to increase your monitoring frequency during seasons when water
         quality problems are more predominant (i.e., low dissolved oxygen levels and associated fish kills during summer months).

   It is appropriate to experiment with different monitoring frequencies to optimize your ability to fulfill your project's objectives.

  Jefferson Parish Project Monitoring Frequency
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  The Jefferson Parish Project team programed its time-series sampling system to collect water quality samples every hour. This monitoring
  frequency allows the team members to see short-term changes in water quality and allows them to detect problems early to respond quickly to
  adverse environmental conditions, make appropriate decisions to ensure economic  and environmental sustainability of the affected environment,
  and protect the health of commercial and recreational users.

  The data from the monitoring station in Lake Salvador are used to assess average conditions and variations from these average conditions.
  Ancillary measurement, including but not limited to river discharge/stage, are obtained to aid in the determination of the cause of the variability
  revealed by the time-series data. Previous studies in shallow estuarine systems of coastal Louisiana have shown that the physical and ecological
  variability is closely related to changes in wind speed/direction and river discharge.

  3.1.3 Selecting Water Quality Parameters for Monitoring

  The time-relevant monitoring parameters that you select depend on your project's objectives and the time-relevant technologies available to you.
  The Jefferson Parish project team chose to monitor the following eleven -water quality parameters  on a time-relevant basis to fulfill the project's
  objectives: water level, precipitation, air temperature, water temperature, wind speed/direction, specific conductance/salinity, pH, dissolved
  oxygen, reflectance/turbidity, and chlorophyll a.

  The Jefferson Parish Project team uses time-relevant measurements of the above listed parameters as indicators for the  health of the ecosystem
  (early detection of algal blooms, seagrass die-offs, and fish kills) and to monitor impacts of fresh-water diversions.

  Harmful Algal Blooms

  Microscopic, single-celled plants (phytoplankton)  serve as the primary producers of energy at the base of the estuarine food web. Some species
  of phytoplankton grow very fast,  or "bloom," and accumulate into dense, visible patches near the surface of the water. Although the causes of
  algal blooms are not entirely known, scientists  suspect that blooms occur as a result of a combination of high temperatures, a lack of wind, and,
  frequently, nutrient enrichment. Some algal blooms are called brown tides, and, while not harmful to humans, they cause serious ecosystem
  impacts due to decreases in  light penetration and dissolved oxygen. Brown tides can cause seagrass die-offs and fish kills. Some algae produce
  potent neurotoxins that can be transferred through the food web, where they cause damage, even death, to organisms from zooplankton to
  humans.

  The most well-known harmful algal bloom (HAB) events in the Gulf of Mexico involve blooms of Gymnodinium breve (also known as red tides).
  This organism discolors the water red (although other less harmful algae can also discolor the  water red) and has been implicated in fish kills and
  the deaths  of manatee and other marine mammals. G. breve produces brevetoxins that cause Neurotoxic Shellfish Poisoning (NSP).  NSP induces
  gastrointestinal and neurological symptoms in humans that, although debilitating, are not fatal. In addition, toxic aerosols are formed by wave
  action and can produce asthma-like symptoms in humans. This often leads to beach closures  [Source: http://-www.epa.gov/ged/gulf.htm].

  Jefferson Parish Time-Relevant Water Quality Monitoring Parameters

  Water Level. The water level is monitored to ensure that freshwater diversions do  not create  or add to any local flooding problems. Early
  •warning of an increased water level allows diversion managers to make appropriate  decisions to minimize the introduction of more water when
  flooding is likely.

  Precipitation. Precipitation is monitored because  it affects the water level in the estuary.  Increased water level may lead to flooding, which
  adversely impacts coastal communities. Both, the lack or excess, of precipitation can adversely affect vegetation and animal life and stress the
  ecosystem. In addition,  precipitation increases urban runoff, which increases nutrient loads, decreases salinity, and influences dissolved oxygen
  levels in the estuary.

  Air Temperature. Air temperature affects the water temperature and thus air temperature monitoring can be used to predict water temperature
  trends. Air temperature has  a direct effect on biological activity and the growth of terrestrial organisms and vegetation. Extremely high or low air
  temperatures for extended periods of time can adversely affect vegetation and animal life and  stress the ecosystem.

  Water Temperature. Water temperature affects metabolic rates  and thus has a direct effect on biological activity and the growth of aquatic
  animal life and aquatic vegetation. Generally, high temperatures (up to a certain limit) increase biological activity and growth, while low
  temperatures decrease biological activity and growth. For example, high temperatures in nutrient rich environments promote algal growth and
  may lead to algal blooms. Temperature also affects biological activity by influencing lake water chemistry, such as  the oxygen content of the
  water. Warm water contains less dissolved oxygen than cold water. Low dissolved oxygen levels in the water might not be sufficient to support
  some types of aquatic life.

  Wind speed/direction. Wind speed/direction is important for water mixing. High wind speeds promote mixing of water layers, whereas low
  wind speeds promote stratification of the water layers. Mixing of bottom and surface water creates relatively uniform temperature,  dissolved
  oxygen, salinity, and reflectance/turbidity profiles.  Algal blooms are less likely to occur at high wind speeds because higher turbidity in the
  surface water layer reduces light penetration and aquatic plant growth. In addition, wind speed and direction influence salinity and water levels
  through wind-driven tides. For example, a strong southerly wind can increase the water level in the project area by as much as 12 inches. Salinity
  levels in the project area also increase during periods with strong southernly wind.


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  Specific Conductance/Salinity or electrical conductivity. Electrical conductivity/salinity is an estimator of the amount of total dissolved salts
  or total dissolved ions in water. Many factors influence the electrical conductivity/salinity of lake water, including the watershed's geology, the
  watershed's size, wastewater from point sources, runoff from nonpoint sources, atmospheric inputs, evaporation rates, precipitation, fresh water
  diversion from rivers, tidal surges, and some types of bacterial metabolism. Electrical conductivity/salinity is also a function of temperature;
  therefore, time-series data are standardized to 25°C. High amounts of precipitation and fresh water diversion from rivers decreases  electrical
  conductivity/salinity, while tidal surges increase electrical conductivity/salinity in the estuary. Estuaries are characterized by gradients in salinity
  from near fresh water  at the mouths of the tributaries  to near marine at the mouth of the estuary. Estuaries in the Gulf of Mexico are
  predominantly polyhaline (salinity more than 18 ppt) during the summer months. Electrical conductivity/salinity affects the distribution and
  health of benthic animals, fish, and vegetation. Both, excessively high or low salinities, can negatively impact the estuanne ecosystem.

  pH. pH is a measure of the hydrogen ion concentration in the water. A pH of 7 is considered neutral. Values lower than 7 are considered acidic
  and higher than 7 are basic. Many important chemical  and biological reactions are  strongly affected by pH. In turn, chemical reactions  and
  biological processes (e.g., photosynthesis and respiration) can affect pH. Lower pH values can increase the amount of dissolved metals in the
  water,

  Dissolved Oxygen. Dissolved oxygen (DO) is an indicator of the habitability of estuarine waters for marine life and it is routinely measured by
  monitoring programs interested in characterizing the eutrophic state ofestuaries. DO is recognized as an indicator of the  extent of eutrophication
  because wide fluctuations in DO often result from increased primary productivity and may reflect prior nutrient  loading. DO concentrations may
  also vary because of natural processes, such as stratification, depth, wind-induced mixing, and tidal fluxes. DO is necessary for respiration in
  most aquatic animals but  different biota have different requirements for adequate DO. Hypoxia (condition where DO is less than 2 mg/L)
  increases stress from other factors (e.g., contaminants) on marine organisms, whereas anoxic conditions (DO <  0.1 mg/L) produce toxic
  hydrogen sulfide which can be lethal to marine biota. Many states require DO concentrations  of 4-5 mg/L for estuaries to meet their designated
  use criteria. Sufficient  evidence exists that DO < 2 mg/L is extremely stressful to most aquatic organisms. Low DO is usually observed from June
  through October and is primarily driven by stratification of the water column [Source: http://www.epa.gov/ged/gulf.htm].  Additional
  information about hypoxia can also be found on the following USGS Web site: http://wwwrcolka.cr.usgs.gov/midconherb/hypoxia.html.

  Turbidity. Turbidity (or backscatter) describes the clarity of the water. Turbidity is a measurement of the amounts of total suspended  solids in
  the \vater. The particles that make up the turbidity can range from mineral matter to orgamcs.  In combination with the chlorophyll
  measurements, it can be determined if mineral matter  or organics dominate. Predominant orgaincs can be an indication of an algal bloom, which
  could mean that algae  below the zone of light penetration are decaying and consuming oxygen, which in turn, can result in hypoxia that effects
  bottom dwelling organisms. Measurements of turbidity and backscatter are interrelated in that water with high turbidity measurements  also yields
  high reflectance measurements. This is the case because the more particles are present, the more light can be scattered back to the sensor.
  Increased turbidity measurements might  have several adverse effects on water quality, including the following:

      •  Turbidity reduces light penetration, which deceases the growth of aquatic plants and organisms. The reduced plant growth reduces
        photosynthesis,  which results in decreased daytime releases of oxygen in the water.

      •  Suspended particles eventually settle to the bottom, suffocating eggs and/or newly hatched larva, and occupy potential areas of habitat for
        aquatic organisms.

      •  Turbidity can also negatively impact fish populations by reducing the ability of predators to locate prey - shifting fish populations to species
        that feed at the  lake or ocean bottom.

      •  Fine particulate  material can affect aquatic organisms by clogging or damaging their sensitive gill structures, decreasing their resistance to
        disease, preventing proper egg and larval development, and potentially interfering with particle feeding activities.

      •  Increased inputs of organic particles deplete oxygen as the organic particles  decompose.

      •  Increased turbidity raises the cost of treating surface water for the drinking -water supply.

  Chlorophyll a. Nutrient loading is just one indicator of the potential that an estuary has to become eutrophic. Chlorophyll a can be an indicator
  of the first level response to nutrient enrichment.  Measurements of chlorophyll a (via fluorescence) in the water column represent the standing
  stock or biomass of phytoplankton. Blooms of phytoplankton often indicate that an estuary is undergoing eutrophication. In some estuaries,
  there is a good correlation between nitrogen loadings from various  sources and concentrations of chlorophyll  a.  In other estuaries, however, the
  relationship does not hold and it is possible, in fact, for an estuary to receive heavy loads of nitrogen and yet not exhibit increases in
  phytoplankton biomass. Other factors such as light limitation, depth of the mixing zone, flushing rates, and contaminants may affect the growth
  of phytoplankton.

  3.1.4  Selecting Monitoring Equipment

  The time-relevant water quality monitoring equipment that you select depend on your project's objectives. When you select your monitoring
  equipment, you should carefully consider ease of use, equipment lifetime, reliability, and maintenance requirements. You also might consider to
  use equipment that has been used successfully for similar types of projects.
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  Jefferson Parish Equipment Components

  The sampling system consists of a platform; data acquisition system (computer system); a battery; a solar panel; telemetry equipment; and a
  sensor package. The computer system allows for remote programming, data acquisition, and data retrieval. Information about the equipment
  components listed below was obtained from User's Manuals available from the Handar (now Vaisala Inc.) Web site at http: / /www.vaisala. com
  and from the Yellow Springs Instruments, Inc. (YSI) Web site at http://www.ysi.com. Even though the Jefferson Parish project team uses
  Handar and YSI instrumentation, other manufactures provide similar equipment. For example, satellite transmitters are also produced by Sutron
  (http://www.sutron.com) and sensor equipment is also supplied by Hydrolab (http:/ /www.hydrolab.com).

  Platform. The platform, which provides the structure for the sampling system, is an existing oil pumping platform in Lake Salvador. A picture of
  the platform with the sampling system is shown in Figure 3.4. For safety reasons, the platform is equipped with a light that is connected to a
  battery, which gets charged by a solar panel. The floor of the platform has metal grating to which the  equipment on the platform is secured. The
  grating also allows the Jefferson Parish team members to walk on the platform and access the equipment.

  Data Acquisition System (DAS). The Handar Model 555A is a programable DAS that controls the  sensors, data storage, telemetry, and data
  transmission. The 555 software governs all aspects of the DAS operation, which includes reading the sensors, analyzing and processing the data,
  storage and telemetry. The user creates its own unique program using an MS-DOS compatible computer by selecting commands and sensor
  parameters from pull down menus. The program is then stored in the nonvolatile memory of the DAS. The unit contains a data acquisition
  board, serial bus, and power supply enclosed in a corrosion-resistant fiberglass resin case. The Handar 555 unit enables the user to:

      • Collect, process, and store data at user-specified intervals.

      • Transmit data to the land-base station via wireless  communication.

      • Program the unit from the land-base station.

      • Operate the unit in the field with a portable computer.

  Figure 3.4. Picture of the sampling system platform taken during the January 9, 2001 site visit.
  The structure on the left of picture is the light (A) below which you see the solar panel (B) and the box containing the battery (C). The structure
  to the right of the  light is the fiberglass case (D) containing the DAS, the satellite radio transmitter, and the battery. The solar panel for the
  sampling system (E) is to the left of the DAS case. Above the DAS case is the rain gauge (F)and the satellite transmission antenna (G). The wind
  speed/direction sensor, which is usually mounted above the DAS case, is not shown in the picture because it was damaged prior to the site visit
  and was in the process of being replaced. The right of the pictures shows pipes and structures (H)  of the oil platform, which are not part of the
  sampling system.

  Battery and Solar Panel. The Handar 555A DAS model has an internal lead-acid gel cell battery.  This battery is sealed and rechargeable with a
  solar panel assembly. A variety of solar panels may be used for recharging the battery as long as the charging current is regulated not to exceed
  0.3 A. Higher charging currents can damage the battery and even cause a hydrogen gas explosion.

  Telemetry Equipment. The Handar Serial Bus  allows the data acquisition board to communicate with the communications devices and the
  Programming Set.  A variety of communications options are available  for telemetry, including communication via telephone systems, radio, or
  satellite.


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  The Jefferson Parish project team uses a satellite radio transmitter for communications via GOES. The GOES are satellites operated by the
  National Environmental Satellite, Data and Information Service (NESDIS) of NOAA. The GOES Satellite Radio Module consists of a 10-watt
  transmitter that can be set to any of the allowable 199 domestic GOES and 33 international channels assigned by NESDIS. The normal
  configuration of GOES consists of the GOES East satellite stationed 21,700 miles above the equator at 75 degrees west longitude and the GOES
  West satellite is at 135 degrees west longitude.

  Data are transmitted by the data acquisition system on an assigned ultra high frequency (UHF)-band frequency in the direction of the GOES.
  The GOES repeats the message in the S-band, which is  received at the NESDIS ground station at Wallops Island, Virginia. The data are then re-
  broadcast to the DOMSAT satellite, which is a low orbiting communications satellite, and then retrieved on an eight-foot dish at the USGS
  office in Baton Rouge.

  Sensor Package. The sensor package, YSI 6600, has multisensor probes to measure the various water quality parameters. A picture of the sensor
  package and probes is shown in Figure 3.5 below. The YSI 6600 is controlled by the Handar 555 unit. The sensors collect water quality and water
  level  data beneath the platform. A special cable transmits power and protocols  from the Handar 555 unit to the sensors and transmits data from
  the sensors to the Handar 555 unit.

  Jefferson Parish Equipment Selection

  When selecting the water quality sampling equipment, the Jefferson Parish project team -worked with their local USGS office in Baton Rouge to
  find out which equipment they use. The USGS district office in Baton Rouge

  Figure 3.5. Picture of the YSI 6600 sensor package with multisensor probes taken during the January 9, 2001 site visit.
  already maintains and services a number of water quality sampling stations in that area and has extensive experience with the monitoring
  equipment used. Since the Jefferson Parish team contracted USGS to operate and maintain their time-series sampling unit, they wanted to use the
  same equipment the Baton Rouge USGS office is using for their other projects to facilitate the process and reduce costs. Since other USGS
  offices may be using different water quality monitoring equipment than the Baton Rouge office, you should contact your local USGS office and
  find out which equipment they use, if you are contracting USGS to operate and maintain your time-series sampling unit. The Jefferson Parish
  Project team selected the Handar 555A DAS with the YSI 6600 sensor package to collect time-relevant water quality data. This capability has
  provided the Jefferson Parish Project team with new opportunities for data collection and analysis and helps the project team to meet its
  objectives as described below:

      • Multiple \vater quality parameters can be collected simultaneously.
      • On demand water quality sampling can be conducted during significant environmental events  or when humans are physically unable to test
        on-site.
      • Multiple data points may be collected and received daily making water quality testing a more efficient and economical process.
      • The frequent collection of water quality data enables personnel to provide timely environmental information to the community and natural
        resources and human health protection agencies.

  The Jefferson Parish Project team also selected the time-series monitoring equipment for its  ease of use, warranty and Customer Service,
  reliability, low maintenance requirements, and successful use for similar types of projects.
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  Ease of Use. Using the time-series monitoring equipment allows the project team to collect near-real time data without having to travel out into
  the field to view, upload, and process the data. This eliminates the need for frequent trips to a monitoring site and lets the project team respond
  to events as they occur.

  Equipment Warranty and Customer Service. The Handar 555 DAS with its YSI 6600 multi-parameter monitoring systems is designed for
  long-term in situ monitoring.

  The YSI sondes are warranted for two years; all cables are warranted for one year; and depth, dissolved oxygen, temperature/conductivity, pH,
  chloride, turbidity, and chlorophyll probes are -warranted for one year. Handar warrants its data acquisition systems for five years and its telemetry
  systems for one year. Both YSI and Handar  have customer service agreements providing repair services for their equipment.

  Reliability. The Handar 555 DAS with its YSI 6600 multi-parameter monitoring systems is designed to work reliably even in extreme -weather
  conditions.

  Low Maintenance Requirements. The time-series sampling system has relatively low maintenance requirements. The YSI probes need some
  regular maintenance, such as periodic cleaning, membrane changes of the dissolved oxygen probe, and replacement of desiccant for the water
  level sensor. In addition, -weekly calibration of the dissolved oxygen sensor is required. Users also need to check the batteries and the charging
  system of the DAS on a regular basis.

  Successful Use in Similar Projects. The Jefferson Parish Project team also selected the time-series sampling system because of its proven track
  record. Other water quality monitoring projects (e.g., the Louisiana Lake Pontchartrain project and other local monitoring sites maintained by the
  USGS) use time-series sampling systems successfully for similar types of projects.

  3.1.5 Siting Monitors

  The time-relevant -water quality monitoring location(s) that you select depend on your project's objectives. When you select your monitoring
  location(s), you should carefully consider the following factors:

      • Will the  data collected at this location(s) fulfill your project's objectives? For example, if you would like to study the impacts of freshwater
        diversions on water quality in estuaries, you need to make sure that the monitor  to collect pre- and post-diversion data is located in a
        representative area downstream from  the diversion structure.

      • Is your community supportive of equipment installation for time-series monitoring in the location(s) you selected?

      • Does the monitoring equipment at the selected location(s) present a danger to your community? For example, is the location(s) in an area
        with heavy boat, swimming, or personal water craft traffic?

      • Is your monitoring equipment safe at  the selected location(s)? For example, is the equipment protected from vandalism, tampering, or
        •weather  related damage?

      • Are there any local, state, or federal regulations that you need to consider in siting the monitor(s)?

      • Is the access to the monitor location(s) adequate?

  Siting the Jefferson Parish Monitoring Location

  The Jefferson Parish Project team decided to locate the  time-relevant monitoring system on an existing structure, an old oil pumping platform,
  located in Lake Salvador, a key outfall area of the Davis  Pond Diversion. Key project members determined that this site met project locality
  needs during field reconnaissance.

  3.1.6 Installing the Time-Series Sampling System

  This section discusses  some of the basic installation procedures for the sampling system. The detailed installation procedures for the time-series
  sampling equipment are available from the user's manuals of the individual pieces of equipment. The user's manual for the YSI 6600 sensor
  package  can be downloaded from the Yellow Springs Instruments, Inc. Web site  at http://-www.ysi.com. The user's manual  for the data
  acquisition system is can be ordered from the Handar (now Vaisala Inc.) Web site at http://-www.vaisala.com. You will need to consult these
  manuals  for detailed step-by-step installation guidance.

  Unpacking and Inspecting the Equipment

  The first step to install the  time-series sampling system is to unpack and inspect the equipment. As soon as you receive the equipment, you
  should follow the following steps:

      1. Remove the packing material surrounding the equipment.
     2. Using the enclosed packing slip, perform an inventory of all items. If you are missing any items, contact the  manufacturer immediately.


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     3. Conduct a thorough visual inspection of all items. If you observe any damage, contact the manufacturer and the carrier.

  Preparing and Assembling the Equipment

  The second step to install the time-series sampling system is to conduct a series of preparation and assembly activities on land and at the
  sampling location. Complete the following list of preparation and assembly activities:

  Installation and preparation on land:

      • Calibrate your -water quality monitoring sensor according to manufacturer's instructions.

      • Install the sampling system base software program on your land-base station computer.

      • Ensure your battery to supply power to the sampling system is charged.

  Installation at the site:

      • Secure Handar unit on the sampling platform.

      • Assemble sensor package.

      • Install telemetry antennas and correctly point directional antennas.

      • Run cables along platform structure and tie cables to the structure with tie-wraps.

      • Connect cables (At the lower end of a cable, allow the cable to form a loop with the low point well below the connector on the Handar
        unit panel. This lets the moisture running down the cable drip to the ground at the low point and keeps it from running into the
        connectors).

      • Assemble the electrical system.

      • Connect the Handar unit to the electrical system.

      • Connect the sensor package (Connect sensor cables to sensor and data acquisition system).

      • Position and connect the solar panel.

      • Connect power supply.

      • Perform electrical testing to ensure proper operation.

      • Initialize data acquisition system.

      • Load data acquisition software.

      • Test the sensors.

      • Set the clock.

      • Set start time and interval

  3.1.7 Operating the Time-Series Sampling System

  This section discusses the basic steps  for operating the time-series sampling system. The procedures were summarized from the user's manual for
  the data acquisition system, which can be ordered from the Handar (now Vaisala Inc.) Web site at http://www.vaisala.com. You will need to
  refer to this manual, for detailed step-by-step operation guidance.

  Viewing and Retrieving Data

  In order to examine and collect data from the DAS while it is running in the field, connect your programming set to the DAS and use the
  RETRIEVE DATA  command of the ONLINE menu. If you just want to look at the most recent data in memory to see how things are
  currently going, proceed as follows:

  (1) Select RETRIEVE DATA  command.
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  (2) Select ALL DATA STORES.

  (3) To view the most recent items, select DISPLAY.

  (4) Select either ALL data, LAST MEASUREMENTS, or INCLUSIVE PERIOD, depending on which data you would like to view

  (5) Press ENTER for the data to appear on the screen.

  Printing Data

  If you have a printer connected to your programming set, and you want to have a printed version of the screen display, follow the steps below:

  (1) Select RETRIEVE DATA command.

  (2) Select ALL DATA STORES.

  (3) To print the most recent items, select PRINTER,

  (4) Select either ALL data, LAST MEASUREMENTS, or INCLUSIVE PERIOD, depending on which data you would like to print.

  (5) Press ENTER for the data to print.

  Saving Data Files

  The procedure for transferring data from the DAS memory to a file on the hard disk or floppy disk in your programming set is nearly the same
  as for viewing and retrieving data. If you want to save data files, proceed as follows:

  (1) Select RETRIEVE DATA command.

  (2) Select ALL DATA STORES.

  (3) To save the data, select DISK.

  (4) Choose either TEXT or BINARY format

  (5) Specify a file name and a path using standard DOS notation to store the data.

  Inspecting and Changing Parameters

  Parameters are numbers or characters  that you provide to control program operation. They include such items as measurement times and
  intervals to control process schedules,  sensor calibration information, and current values and offsets. Initial values of all these items are required
  during programming, but you can change some of them after loading the program into the data acquisition system.  Parameters that you can
  inspect and

  change in the data acquisition system are called field accessible. To change field accessible parameters, proceed as follows:

  (1) Select ALTER PARAMETERS in the ONLINE menu.

  (2) The screen displays a list of the names of all the field accessible parameters together with their current values. Move the highlight to one you
  •want  to change and select  it by pressing ENTER.

  (3) If you see the message  EDITING ACCESS DENIED,  you cannot change the parameter in the present mode of the DAS. Just above this
  message, there will be a label, for example ALTERABLE IN STOP MODE  ONLY, that explains the  restrictions on the parameter. If the
  number is displayed, you can change it.

  (4) After making your changes, press ENTER and you will  see the list of parameters again with the new value for the one you changed. The
  change will affect all sensors and processes that use that parameter.

  3.1.8  Maintaining the Time-Series Sampling System

  The scheduled maintenance activities for your time-series sampling system will likely involve cleaning and calibration of your water quality
  monitoring sensors and replacement of desiccant for the water level sensor. Maintenance frequency is  generally governed by the fouling rate of
  the sensors, and this rate varies by sensor type, hydrologic environment,  and season. The performance of temperature  and specific conductance
  sensors tends to be less affected by fouling,  whereas the dissolved oxygen,  pH, and turbidity sensors are more prone to fouling. The use  of wiper
  or shutter mechanisms on modern turbidity instruments has decreased the fouling problem significantly. For stations with critical data quality
  objectives, service intervals may be -weekly or more often. Monitoring sites with nutrient-enriched waters and moderate to high temperatures may


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  require service intervals as frequently as every third day. In cases of severe environmental fouling, the use of an observer for servicing the water
  quality monitor should be considered. In addition to fouling problems, physical disruptions (such as recording equipment malfunction,
  sedimentation, electrical disruption, debris, or vandalism) also may require additional site visits. The service needs of water quality monitoring
  stations equipped with telemetry can be recognized quickly, and the use of satellite telemetry to verify proper equipment operation is
  recommended. The USGS Web site  (http://water.usgs.gov/puhs/wri/wri0042S2/tfpdf) is a good source for background information on
  operation and maintenance of near-real time water quality monitoring systems. (The information in this Section is summarized from the USGS
  document titled "Guidelines and Standard Procedures for Continuous Water-Quality Monitors: Site Selection, Field Operation, Calibration,
  Record Computation, and Reporting". This document is available from the USGS Web site listed above.)

  Jefferson Parish Project Maintenance Activities

  Jefferson Parish team services the time-series sampling system at least once per week to conduct routine maintenance activities. In case of
  physical disruptions  (such as recording equipment malfunction, sedimentation, electrical disruption, debris, or vandalism), the Jefferson Parish
  team conducts additional  site visits. Since the Jefferson Parish system is equipped with satellite telemetry, proper equipment operation can be
  verified at all times allowing quick identification of any service needs of the water quality monitoring station.  The following general maintenance
  functions are conducted on the Jefferson Parish system:

      •  Daily review of the sensor function by checking the transmitted data

      •  Weekly inspection of the site for signs of physical disruption

      •  Weekly inspection of the sensors for fouling, corrosion, or damage

      •  Weekly change of desiccant used on the "dry" atmospheric side  of the differential transducer used for water level measurements

      •  Check if desiccant for the water level sensor is active (active desiccant is colored blue  whereas inactive  desiccant is colored pink) and
         replace it as needed

      •  Battery /power check

      •  Routine  sensor cleaning and servicing

      •  Calibration

  The Jefferson Parish project team cleans, calibrates, and inspects the monitoring equipment according to detailed instructions provided by the
  equipment manufactures.  The sensors are cleaned  carefully and thoroughly to  remove algae and any other organisms that foul the sensors. The
  pH, turbidity, and conductivity sensors are calibrated against known standard solutions.  The temperature sensor is generally not calibrated, but
  the team makes comparisons of the  temperature readings by using USGS District-certified thermometers or thermistors. Although field
  calibration is possible,  rough water in Lake Salvador and temperature changes  in the field can complicate calibration efforts. Thus, calibration of
  the dissolved oxygen sensor is  conducted in the controlled environment  of the USGS laboratory to facilitate the process. The team has two
  dissolved oxygen sensors, which are being switched between field use and lab calibration on a weekly basis.

  The detailed maintenance requirements and procedures  for the sampling equipment are  available from the user's manuals of the individual pieces
  of equipment. The user's manual for the YSI 6600 sensor package  can be downloaded from the Yellow Springs Instruments, Inc. Web site at
  http://www.ysi.com. The user's manual for the data acquisition  system is can  be ordered from the Handar (now Vaisala Inc.) Web site at
  http://www. vaisala.com.

  Figure. 3.6. Picture of the antenna at the LSU Costal Studies Institute taken during the January 9, 2001 site visit.
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  3.2 Satellite/Remote Sensing Technology

  3.2.1 Available Satellite Data

  Satellite image data can be used to provide regional maps of the surface or near-surface distribution of physical and biological
  components/characteristics of water bodies. Data from the NOAA Polar Orbiting Environmental Satellites (POES) can be received directly via
  antenna, such as is done at the Earth Scan Laboratory, Coastal Studies Institute at LSU. A picture of the antenna used at the LSU Coastal
  Studies Institute is shown in Figure 3.6 above. The  data can be viewed and analyzed close to realtime. The Orbview-2 SeaWiFS (Sea-viewing
  Wide Field of View Sensor) has a 2-week embargo  on research use. A list of SeaWiFS ground stations is provided in Appendix B. The NOAA
  satellites  are equipped with an Advanced Very High Resolution Radiometer (AVHRR). Orbview-2 carries the SeaWiFS ocean color sensor.

  Advanced Very High Resolution Radiometer - a broad-band, four or five channel scanner, sensing the visible, near-infrared, and thermal
  infrared portions of the electromagnetic spectrum. Important functions of the AVHRR include:

      • Deriving Sea Surface Temperatures


      • Deriving the Normalized Difference Vegetation Index

      • Deriving atmospheric  aerosols over the oceans

      • Monitoring volcanic eruptions and supporting an operational NOAA warning of volcanic ash in the atmosphere during eruption events

      • Other applications requiring high temporal resolution of daily coverage, with moderate  spectral and spatial resolution, operational
        stereoscopic coverage,  and calibrated thermal sensors.

  [Source: http://www.ngdc.noaa.gov/seg/globsys/avhrr3.shtml]

  There are four types of AVHRR data:

      • High Resolution Picture Transmission (HRPT)

      • Global Area Coverage  (GAG)

      • Local Area Coverage (LAC)

      • Automatic Picture Transmission (APT)

  HRPT Data are full resolution (1-km) real time data received directly by ground stations. GAG data are sampled onboard to represent a 4.4-km
  pixel, stored and played back to a NOAA ground stations in Virginia, Alaska, and Lanion, France. LAC data are 1-km recorded onboard and
  played back to the NOAA ground stations. APT is  an analog derivative of HRPT data transmitted at a lower resolution and high power for low-
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  cost very high frequency (VHP) ground stations. For the Jefferson Parish EMPACT document, LSU receives HRPT data. [Source:
  http://www.ngdc. noaa.gov/seg/globsys/avhrr3.shtml]

  Sea-viewing Wide Field-of-view Sensor - a sensor that provides quantitative data on global bio-optical properties to the Earth science
  community. Subtle changes in ocean color signify various types and quantities of marine phytoplankton (microscopic marine plants), the
  knowledge of which has both scientific and practical applications.

  The concentration of microscopic marine plants (or phytoplankton) can be derived from satellite  observation and quantification of ocean color.
  This is due to the fact that the color in most of the world's oceans in the visible light region (-wavelengths of 400-700 nm) varies with the
  concentration of chlorophyll and other plant pigments present in the water, i.e., the more phytoplankton present, the greater the concentration of
  plant pigments  and the greener the water.

  Since an orbiting sensor can view every square kilometer of cloud-free ocean every 48 hours, satellite-acquired ocean color data constitute a
  valuable tool for determining the abundance of ocean biota on a global scale. [Source:http://seawifs.gsfc.nasa.gov/SEAWIFS/
  BACKGROl JND /SEAWIFS_BACKGROUND.html]. The SeaWiFS data have an embargo period of at least 14 days and therefore are not
  available in real time on the Web site [Source: EMPACT 1st Year Report, November 2000, Walker, et al].

  The SeaWiFS Project operates a research data system, which gathers, processes, archives,  and distributes data received from an ocean color
  sensor. The data can also be obtained as a "data buy" from a private contractor, Orbital Sciences  Corporation (OSC). OSC operates the SeaStar
  satellite which carries the SeaWiFS sensor. [Source:
  http: //seawifs.gsfc.nasa.gov/SEAWIFS/BACKGROUND/SEAWIFS 970  BROCHlJRE.html]

  3.2.2 Use of Satellite Data - Jefferson Parish Project

  The LSU Coastal Studies Institute (CSI) manages the Earth Scan Laboratory (ESL) (http://www.esl.lsu.edu). The ESL is an earth station
  telemetry site for the capture of NOAA AVHRR, Orbview-2 SeaWiFS and GOES-8 digital satellite image data. The mission of the ESL is to
  support research, education, and public service/emergency response with near-real time or archived remotely sensed satellite and aircraft data.
  ESL's mission also includes processing, analysis, interpretation, and dissemination of the remotely sensed data. These satellite data are a valuable
  asset for environmental management and decision making that involves environmental conditions, such as:

      • Monitoring conditions of coastal and estuanne -waters, their surface temperature, turbidity (reflectance) levels, and coastal inundation for
        fisheries management

      • Detecting river flooding in local detail for state disaster-related decision makers.

  [Source:  http://antares.esl.lsu.edu/htmls/intro.html]

  The Jefferson Parish project uses satellite data to monitor regional changes in temperature, reflectance (suspended solids) and chlorophyll a in
  Louisiana lakes, bays, and the coastal ocean adjacent to the Davis Pond diversion project.


  3.3 Water Quality Field Sampling

  The USGS District Office in Baton Rouge, Louisiana, takes weekly and special event field samples to  "surface truth" the remote sensing data and
  to validate the time-series -water quality sampling data. "Surface truthing"satellite data involves measuring reflectance and relating the digital
  measurements of turbidity and fluorescence to suspended solids  and chlorophyll a measurements taken  from field samples.

  3.3.1 Water Quality Field Sampling and Analysis Team

  The USGS District Office in Baton Rouge, Louisiana, collects water quality field samples.  Jefferson Parish provides a trained environmental
  technician and the parish's boat to assist the USGS with water sample collection.

  LSU-CEI is responsible for analysis of water samples and providing the resulting data in tabular and graphic form. The LSU-CEI lab analyzes the
  field samples for chlorophyll a, nutrients, suspended solids, salinity, and pH and provides  graphical summaries of each parameter within one
  •week of laboratory analysis. The chlorophyll a and nutrient analyses on -water samples are used to surface-truth satellite images. LSU-CEI
  scientists interpret the -water quality and remotely sensed data and post it to a Web site.  LSU-CEI provides quarterly reports of all data (with
  allowances for a one month delay in processing and Quality Assurance and Quality Control) to the project manager at Jefferson Parish. Graphical
  summaries of each parameter are updated within one -week of laboratory analysis, but are  subject  to subsequent QA/QC procedures. Monthly
  graphics of key parameters are sent to the EMPACT manager for Jefferson Parish. A tabular summary of samples received, status and
  completion are maintained as part of a routine chain-of-custody  procedure. Data are also  presented on  an LSU Web page, which -will be linked
  to the Jefferson Parish EMPACT home page.

  LUMCO identifies  harmful algal species contained in each sample, provides the resulting data in tabular and graphic form, and coordinates with
  the Louisiana Department of Health and hospitals regarding possible threats to human health.
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  3.3.2 Sampling Locations and Frequency

  Water samples for lab analysis are taken -weekly from seven stations in Lake Salvador and Lake Cataouche. (Cataouche is a smaller lake to the
  north of Salvador. Both lie in the direct flow path of the Davis Pond Diversion.) Collection stations were chosen by Dr. Chris Swarzenski, a
  scientist with the USGS who has been doing marsh grass research in the area for the past 15 years, to compliment and augment monthly
  monitoring in the area by others (USAGE, Louisiana Department of Natural Resources, United States Park

  Service, and Turner). The coordinates and a map depicting the location of collection sites is shown in Figure 3.7.

  Additionally, samples are taken from the upper Barataria Basin to the Gulf of Mexico during two separate collection dates during the summer
  months when conditions are most conducive to phytoplankton growth. The relation between surface characteristics from the field samples and
  satellite data are described in more detail in Section 4.

  Figure 3.7. Map and Coordinates (lat/long or UTM) of Water Quality Field Sampling Locations
  LCI (294423, 901254) Southwesterly of platform

  LC2 (294549, 901325) West of platform

  LC3 (294748, 901405) Northeasterly of No. 2

  LC4 (295001, 901426) Northeasterly of No. 3

  LC5 (294943, 901207) Easterly of No. 4

  LC 6 (294901, 901011) Southeasterly of No. 5 (in channel on east side of Couba Island)

  LC 7 (294738, 901043) Northeasterly of platform

  LC 8 (294608, 901116) Platform




                                                             NEXT CHAPTER

                                         Table of Contents   Chapter: |1|2|3|4|5|6|   App: A | B | C | DJ E
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                                                                   4.1  4.2 | 4. 3  4.4

   4. COLLECTING, TRANSFERRING, AND MANAGING TIME-RELEVANT WATER QUALITY DATA
   I n order to effectively assess water quality and the impacts of water quality management activities, such as river diversions into estuaries, it is necessary
   to monitor water quality over time (i.e., monitor pre- and post-diversion water quality). The water quality monitoring should take into account water
   quality parameters important to the local community. Conducting a comprehensive manual sampling program that covers different times of the day, as
   well as different seasons and seasonal events, presents distinct challenges. As a result, many water quality monitoring programs, such as the Jefferson
   Parish Project, rely on automated systems, in which water sampling units collect data at programmed intervals and then transmit the data to a land-based
   station for storage, retrieval, and analysis.  In  addition, the Jefferson Parish project relies on remote sensing data to monitor water parameters. However,
   limited field sampling still has to be conducted to "surface truth" the satellite data.

   Using the Jefferson Parish Project as a model, this chapter provides you and your community with "how-to" instructions on how to operate and
   maintain such data collection systems. If you are responsible for or interested in implementing time-series water sampling, you should carefully read the
   technical information presented in Section 4.2. which discusses setting up  and using  a sampling station for data collection and transfer, and managing the
   data at the base station. If you are interested in using remote sensing technology to monitor water quality parameters, you should read the information
   presented in the Section 4.3. This section provides detailed information on satellite data acquisition, processing, interpretation, ground-truthing, and data
   transfer  and management. Details on water quality field sampling are discussed in Section 4.4. which provides details on sampling, water quality
   parameter analyses phytoplankton speciation, and data transfer and management. Readers interested in an overview? of the system should focus primarily
   on the introductory information in Section 4.1 below?.

   4.1 System Overview

   The water quality monitoring program for the Jefferson Parish Project uses three types of data: (1) time-series water sampling data;  (2) satellite data; and
   (3) water quality field sampling data. The data are collected and analyzed by four separate entities. Time-series water sampling data and satellite data can
   be accessed through links from the Jefferson Parish Web site at http://wwrw.ieffparish.net/pages/index.cfmPDocID = 1228.
   Figure 4.1. System Overview
            Time Series
         I    Sampling    '
            i.. nil :n Lake
             Salvador
                            USGS Disttk*
                             Office -Base
                               System
                                        - Traiismil Dala
                                                                    Schedule profiles
                                                                    for data collection
                                                                    Transfer data
                                             \
           NOAAuTKl
           C*ilmoY-2
            Satellites
             Field
           Sampling
    LSU Earth
    Scan Lab

SeaSfiace Tejascan™
image reception &.
processing
i.su i.:i;i ub
  Analyses
                                       Nutrient, suspended
                                       solids, chlorophyll a,
                                       saliiiily. and pH analyses
                                              I.UMCON
                                             Lab Analyses

                                           PhSilopknklon
                                           speeialion
                                                      USGS District
                                                       Office -Data
                                                         System

                                                   - Perform QA/QC
                                                   - Convert date.
                                                   - Manage daia
                                                   - Archive data
                                                       ILifa provided in
                                                       I.SU CHI Reports
                                                       & LSU Wo
                                                          Data avil
                                                          via internet
GroitnJ-Lrulhod
satellite data

/ RndUwfcr
, Visualization
	
                                                                                                                                    -Model data.
                                                                                                                                    -Analyse data
                                                                                                                                    -Display data
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  The field sampling data are available via the Internet at http://its2.ocs.lsu.edu/guests/ceilc/. A schematic of the main components of the data collection,
  transfer, and management system for the Jefferson Parish project is presented in the figure on the following page.

  The time-series water sampling data are collected by an automated system, in which a sampling unit collects hourly data and then transmits the data via
  GOES to the USGS District Office every four hours for storage, retrieval, and analysis. The sampling unit is  located in Lake Salvador, a key outfall area
  of the Davis Pond Freshwater Diversion Project.

  Satellite data collected by NOAA satellites are received and processed using SeaSpace Terascan    system which operates at the Earth Scan Laboratory,
  Coastal Studies Institute at LSU. This software package performs calibration, geometric correction, and more specialized processing for the
  determination of temperature, reflectance (turbidity), and chlorophyll a concentrations. Water sampling results are used to "surface truth" satellite
  reflectance measurements and to relate the  digital measurements of turbidity and fluorescence to suspended solids and chlorophyll a.

  Water quality field sampling is conducted weekly from seven stations in Lake Salvador and Lake Cataouche (a smaller lake north of Lake Salvador) to
  ground-truth  remote sensing data and validate time-series water sampling data. The LSU-CEI analyzes the samples for chlorophyll a, nutrients, and
  suspended solids.  The LUMCON provides data on phytoplankton speciation including identification of harmful algal species. The field sampling data are
  interpreted and made available via the Internet.

  4.2 Time-Series Water Quality Sampling

  A data collection,  transfer, and management system can benefit your community in two ways: It enables you  to automate the collection of water quality
  samples, and it enables you to control the resulting data flexibly and easily. By using the system's software, you can program your time-series water
  sampling unit to collect water quality data at specified intervals. Then you can call the sampling unit as needed for data transmission or program your
  system to call for transmissions of data at specified times. Once the data arrive, the information can be formatted and stored or otherwise prepared for
  export to another database, or it can be analyzed using geographical information system or data visualization  software.

  The sampling station unit is installed on a platform in the water and programmed to collect water quality data at specified intervals. The sampling unit
  has a multiprobe water quality sensor manufactured by YSI.

  This YSI Model 6600 data collection station is equipped with two optical ports for temperature and conductivity measurements plus a pressure and

  turbidity probe  and dissolved oxygen and pH sensors. The data collected by the sampling station unit is transmitted via GOES to the USGS District
  Office at set time  intervals and displayed on the USGS Internet home page. The data is archived as part of the USGS national hydrologic information
  system and resides in INGRES, a software developed by the USGS. Data security is managed by established USGS procedures.

  The land-based station at the USGS District Office is basically a computer equipped with two main parts: (1) the base system software used to create
  profile schedules of sampling parameters and to communicate with the sampling station unit to transmit schedules and receive  sampling data and (2) the
  database management system used to format, quality check, and store collected data.

  The sampling station unit and the base station computer are equipped with communications hardware featuring a satellite radio transmitter. This
  equipment allows  the sampling station unit and computer to "talk" to each other over long distances. Because of this communication ability, the sampling
  station unit becomes part of a remote data  acquisition system controlled from the land-base station. At the base station,  an operator runs the sampling
  station-base software to connect to the sampling station unit for data collection and transfer.

  The system's flexibility  enables you to establish  sampling and data transfer protocols based on your specific monitoring needs. For example, you might
  program your sampling station unit to sample every hour, 7 days a week, to monitor general trends. You might also want to  conduct sampling specific to
  certain events, such as conditions conducive to  algal blooms, during  which you might monitor water quality on a 30-minute basis.

  The system can collect  and store data for future use, or it can retrieve and transmit collected data in near-real time. Each sampling station unit  stores
  collected data in its on-board computer, making the data available for download on demand by the base station. The unit can also serve as a temporary
  archive by retaining a copy of all transmitted data files. Once the unit runs out of space, it will overwrite data as  necessary, beginning with the oldest
  data.

  The remainder of this section provides information on how the data collected by the sampling system are transferred to the  base  station, how? the data
  are managed, and  which troubleshooting and data quality assurance steps are taken. These steps are illustrated using the Jefferson Parish project as an
  example.

  How  often should data be collected?

  The Jefferson Parish time-series  sampling station collects samples on an hourly basis and transmits the data via GOES to the USGS District Office

  every four hours. The data is then displayed on the  USGS Internet home page.

  4.2.1 Data Collection  Equipment Calibration

  USGS members of the Jefferson Parish team perform routine, weekly maintenance and calibration of the sensors with independent equipment. This
  independent equipment is tested to ensure accuracy and reliability of the field instrumentation. The USGS district office ensures that adequate testing is
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   carried out and the documented results fully characterize the performance and capabilities of the instruments. The USGS Hydrologic Instrumentation
   Facility (HIF) conducts testing, evaluation, and documentation of instrument performance. USGS districts purchase instruments through HIF when
   possible. HIF can also perform independent testing for the district offices. The USGS Web site (http://water.usgs.gov/pubs/wri/wri004252/tfpdfl is a
   good source for background information on calibration  and data QA/QC of "real-time" water quality monitoring systems. Table 4.1 shows some USGS
   sensor calibration requirements. USGS recommends that equipment adjustments be made until the equipment meets their recommended calibration
   criteria. Otherwise, equipment that cannot meet the calibration criterial should be replaced. The information in this Section is summarized  from the
   USGS document titled "Guidelines and Standard Procedures for Continuous Water-Quality Monitors: Site Selection, Field Operation, Calibration,
   Record Computation, and Reporting" available from the USGS Web site listed above. The USGS guidelines referred to in this document have evolved
   based on decades of experience with water-quality monitoring.

   4.2.2 Transferring Your Collected Data to the Base Station

   As a first step, you will need to determine what kind of data communication or telemetry equipment to install on your sampling station unit. Telemetry
   equipment enables data to be transferred from a sampling station to a receiving station (i.e., the base station). You can choose between a number of
   telemetry equipment options including cellular telephone modem, a 900  MHz transceiver, and a satellite radio transmitter.

   Jefferson  Parish Telemetry Equipment

   The USGS, a key partner in the Jefferson Parish EMPACT project, uses automated earth-satellite telemetry for the transmission of data via satellite from
   the time-series sampling system located in lake Salvador. The data are  being collected on an hourly basis and transmitted via GOES. Every four hours a
   data set that consist of eight hours of monitoring data are being transmitted (one redundant data  set from the past four hours and one current four hour
   data set).

   Table 4.1.  Sensor Calibration and Accuracy Requirements
Temperature
Dissolved
Oxygen
Specific
Conductance
pH
Turbidity
+/- 0.2°C
+/- 0.3 mg/L
The greater of
+/- 5 uS/cm or
+/-3%ofthe
measured value
0.2 pH units
The greater of
+/- 5 NTU or
+/- 5 % of the
measured value
Annual 5-point calibration over temperature range of 0-40°C. Three or more 2-point calibration checks per year for
thermistors over the maximum and minimum expected temperature range.
Calibration is conducted weekly at 0.0 mg/L and 100% dissolved oxygen saturation.
Standards bracketing the expected full range are used to calibrate the specific meter to the appropriate units for
particular field conditions. The specific conductance standards are available from the USGS Ocala Quality Water
Service Unit (QWSU).
Two standard buffers bracketing the expected range of values are used to calibrate the PH electrode, and a third is
used to check for linearity. The pH-7 buffer is used to establish the null point, and the pH-4 or pH-10 buffer is used
to establish the slope of the calibration line at the temperature of the solution. The temperatures of the buffers
should be as close as possible to the samples being measured. Standard buffers are available from QWSU.
Conduct 3 point calibration at values of 0, 10, and 100 NTU using standards based on either Formazin or approved
primary standards, such as styrene divinylbenzene polymer standards.
  The access to GOES to transmit information is limited to specified users such as governmental agencies like USGS or the Corps of Engineers. Thus, if
  you want to use satellite telemetry to transmit your data from the sampling system to the base station, you may want to enter into a cooperative
  agreement with an organization such as USGS.

  The GOES are operated by the NESDIS of NOAA. The GOES Satellite Radio Module consists of a 10-watt transmitter that can be set to any of the
  allowable 199 domestic GOES and 33 international channels assigned by NESDIS. The normal configuration of GOES consists of the GOES East
  satellite stationed 21,700 miles above the equator at 75 degrees west longitude and the GOES West satellite is at 135 degrees west longitude.

  Data are transmitted by the data acquisition system on an assigned UHF-band frequency in the direction of the GOES. The GOES repeats the message
  in the S-band, which is received at the  NESDIS ground station at Wallops Island, Virginia. The data are then re-broadcast to the DOMSAT satellite,
  which is a low orbiting communications satellite, and then retrieved on an eight-foot dish at the USGS office in Baton Rouge. A schematic of the data
  transfer process is shown in Figure 4.2.

  4.2.3 Managing Data at the Base Station

  This section provides you with background information on managing data at the base station. It discusses the basic data management steps conducted at
  the base station including processing, QA/QC, distribution, and storage.
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  The base station software used by USGS is called ILEX, which is a specialized software that was developed specifically for USGS by an outside
  contractor. The Local Readout Ground Station (LRGS) at the USGS district office in Baton Rouge receives data from all USGS data collection sites. By
  entering specific site codes, data from specific USGS monitoring sites can be filtered out and kept for processing.

  The data received by the LRGS are processed, checked to assure they do not fall outside the range of set thresholds, and distributed. The data are
  stored/archived as part of the USGS national hydrologic  information system and resides in INGRES, a software developed by USGS.  Data security is
  managed by established USGS procedures. USGS is currently coordinating with the EPA to make the archived data available in STORET, a software
  used by the EPA. The data are displayed near-real time on the  USGS Hydrowatch Web site, from where they can be accessed by anyone who has access
  to the Internet including Federal, State, and local agencies, academia,  industry, the public, policy-makers, and managers. Figure 4.3 shows the data transfer
  to the base  station and the basic data management steps taken  at the  base station.

  Data-Processing Procedures

  To ensure time-relevant access to the data and to avoid data management problems, the water quality monitoring data should be processed soon after
  data collection and retrieval. When processing the data, no corrections should be made unless they can be validated or explained with  information or
  observations in the field notes or by comparison to information from other data sources. The USGS data processing procedures consist of six major
  steps:  (1) initial data evaluation, (2) application of corrections and shifts,  (3)  application and evaluation of cross-section corrections, (4)  final data
  evaluation, (5)  record checking, and (6) record review?. These processing procedures, which are described in detail in the sections below?, are summarized
  from the USGS document titled "Guidelines and Standard Procedures for Continuous Water-Quality Monitors: Site Selection, Field Operation,
  Calibration, Record Computation, and Reporting" available from the  USGS Web site at http://water.usgs.gov/pubs/wri/wriOQ4252/tfpdf.

  Figure 4.2. Schematic of the GOES Data Collection System (DCS) and Data Transfer Process
                                                                                   DCS Systems
                                                                                   Management
                                                                                  Camp Springs, MD
   [Source: http://www.osd.noaa.gov/sats/dcs-figure.htm]

   Figure 4.3. Data Transfer and Management Diagram
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                                          Time-Se lies
                                        Sampling Systen
                                                               Send Collection Profile
                                                                Ease Station Initiated
                                                                  Tiansfei: Data
                                                                Ease Station Initiated
Base Starim
   Initial Data Evaluation

   In the initial data evaluation step, USGS checks the success of the raw? field data transfer to the office database. This provides an opportunity for initial
   checks to evaluate and correct erroneous data. The raw? field data may be stored in a variety of formats, depending on the recording equipment and the
   means of downloading data from the recording equipment. The conversion of raw data from the sampling system into a standard entry format to the
   USGS district database, or Automated Data-Processing System (ADAPS), is accomplished by using an on-line computer program, or Device Conversion
   and Delivery System (DECODES). After entry into AD APS, primary data tables and plots can be produced for review?.

   Application of Corrections and Shifts

   The application of corrections and shifts allows USGS to adjust data to compensate for errors that occurred during the service interval as a result of
   environmental or instrumental effects. There are three types of

   measurement-error corrections: (1) fouling, (2) drift, and (3) cross-section correction.  USGS only make corrections to measurements when the  type and
   degree of correction is known. If the deviation between the actual value and sensor reading exceed the criterion for water quality data shifts, as shown in
   Table 4.2, a correction is required. The correction is a linear interpolation over time between  sensor inspections.

   Table 4.2. Criteria for Water-Quality Data Shifts
              easured Physical Proper
Temperature
Dissolved Oxygen
Specific Conductance
pH
Turbidity
+/- 0.2°C
+/- 0.3 mg/L
The greater of +/-
5 uS/cm or +/- 3 % of the measured value
0.2 pH units
The greater of +/-
5 NTU or +/- 5 % of the measured value
   Evaluation and Application of Cross-Section Corrections

   Cross-section corrections allow? USGS to adjust measurements of the monitoring equipment to reflect conditions more accurately in the entire cross
   section of the monitoring area (e.g., from bank to bank of the water body that you are monitoring). The application of cross-section corrections is
   intended to improve the accuracy and representativeness of monitoring measurements. However, USGS only makes cross section corrections, if the
   variability in the cross section exceeds the  shift criteria. Corrections to the cross section are based on field measurements taken both horizontally and
   vertically in the water body cross section.

   Final Data Evaluation

   Final data evaluations  consist of review?ing the data record, checking shifts, and making any needed final corrections. When completed, USGS verifies the
   data for publication and rates the data for  quality. The data that USGS cannot verify or that are rated as unacceptable are retained for record-checking
   and review? purposes but are not published in AD APS. However, USGS archives unacceptable or unverified data follow?ing established USGS district
   policies.
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  Many USGS district offices have established quality-control limits for shifting data, which are commonly referred to as "maximum allowable limits." This
  means that data are not published, if the recorded values differ from the field-measured values by more than the maximum allowable limits. For the
  purpose of consistency within the USGS the limits are established

  at 10 times the calibration criteria for all standard continuous-monitoring data-gathering activities, except for more stringent requirements for DO and
  turbidity. Table 4.3 below? shows the maximum allowable limits for continuous water quality monitoring sensors.

  Table 4.3. USGS Recommended Maximum Allowable Limits for Continuous Water-Quality Monitoring Sensors
   Temperature
  /- 2.0°C
]|The greater of +/- 2.0 mg/L or 20 %"
   Dissolved Oxygen
   Specific Conductance
 +/- 30 %
   PH
 2.0 pH units
   Turbidity
 +/- 30 %
  After evaluating each record for maximum allowable limits, USGS applies one of four accuracy classifications to each measured physical property on a
  scale ranging from poor to excellent. The accuracy ratings are based on data values recorded before any shifts or corrections are made and depend on
  how? much the recorded values differ from the field-measured values. For more details on the USGS data publication criteria guidelines refer to the
  USGS document titled "Guidelines and Standard Procedures for Continuous Water-Quality Monitors: Site Selection, Field Operation, Calibration,
  Record Computation, and Reporting" available from the USGS Web site at http://water.usgs.gov/pubs/wri/wriOQ4252/tfpdf.

  Record Checking and Record Review

  In the record  checking process, USGS thoroughly checks all data used in producing the final water quality record for completeness and accuracy before
  final review? and publication. The hydrographer who is responsible for computing the water quality record first reviews the record, followed by a second
  check  for completeness and accuracy by an experienced hydrographer. Finally, the USGS district water quality specialist or district-designated reviewer
  inspects the water quality record. In addition, all field data are verified for accuracy and transcription from field sheets, all shifts are checked to assure
  that the correct values are used for a shift, and all dates and numbers in the  station manuscript are checked for accuracy.

  Near-Real Time Data QA/QC versus Non-Real Time Data QA/QC

  Depending on the type of data (near-real time versus non-real time data) you are providing to the public, you can spend different amounts of time and
  effort  on quality control checks. If your goal is to provide near-real time data, there is no time for extensive manual QA/QC checks. On the

  other hand, if you are providing non-real time data,  you have time to perform extensive quality checks, as described in the sections above. Performing
  quality checks on Jefferson  Parish non-real time data can take from a few? days to weeks or months, depending on the amount of data streaming into the
  project's base  station.

  When you are providing near-real time data, such as the data found on the USGS Hydrowatch Web site, time for QA/QC checks is limited. The checks
  that can be conducted must either be automated  or can only focus on obvious data problems, if they are done manually. The near-real time data undergo
  two very basic QA/QC steps during the data management process.

  The first QA/QC step is done while the data are processed by the DECODES software program at  the USGS base station. USGS can enter set
  thresholds in the DECODES software for each water quality parameter. If the value for any given parameter falls outside the acceptable range entered
  for that parameter, the data point w?ill be removed. For example, if a pH reading exceeding a pH of 10 is recorded, the data  point w?ill be removed
  because if falls in an unacceptable range  for that particular parameter.

  The second QA/QC step is taken at the base station when the data are imported into Microsoft Access. At this point, the data undergo a brief manual
  QA/QC step, at which outliers or obvious erroneous data points are deleted manually from the  database.

  Storing and Archiving the Data

  It is recommended that you store and archive all  sample records, raw? data, quality control data, and results. A variety of media are available for archiving
  data (e. g., CD- ROMs, Zip disks, floppy diskettes, and hard copy). The server storing the data should also be backed up daily to  prevent data loss.

  4.2.4 Troubleshooting

  This section contains information about common troubleshooting issues. Table 4.4 below?  can be used to identify the causes of some common difficulties
  that may occur while operating the YSI 6600 sensor  package. The "symptom" column describes  the type of difficulty that you might experience, the
  "possible cause" column describes the condition that might cause the stated symptom, and the "action" column provides simple steps that can be
  followed to correct the problem. [Source: The user's manual for the YSI 6600 sensor package, which can be downloaded from the Yellow? Springs
  Instruments, Inc. Web site at http://wrww.ysi.com.]

  Table 4.4. Common Troubleshooting Issues  and  Actions
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                       symptoms
   Dissolved Oxygen reading unstable or inaccurate
                                                      Probe not properly calibrated
                                                      Membrane not properly
                                                      installed or punctured
                                                      DO probe electrodes require
                                                      cleaning
                                                      Water in probe connector
                                                      Algae or other contaminant
                                                      clinging to probe
                                                      Barometric pressure is
                                                      incorrect
Calibrated at extreme
temperature
                                                      DO charge to high (MOO):

                                                      (1) Anode polarized
                                                      (tarnished)

                                                      (2) Probe left on continuously
                                                      DO charge too low (<25);
                                                      insufficient electrolyte.
                                                      DO probe has been damaged
                                                      Internal failure
                              Follow? DO calibration procedures
                              Follow? setup procedure
                              Follow DO cleaning procedure
                              Dry connector; reinstall probe
                              Rinse DO probe with clean water
                              Repeat DO calibration procedure
                                                                                    Recalibrate at/near sample temperature
                              Enable DO charge parameter in sonde report menu. Run sonde,
                              if charge is over 100, recondition probe. Follow? DO cleaning
                              procedure.
                              Replace electrolyte and membrane
                              Replace probe
                              Return sonde for service
                                                      Probe requires cleaning
                              Follow? probe cleaning procedure
                                                      Probe requires calibration
                              Follow? calibration procedures
   pH, chloride, ammonium, or nitrate readings are
   unstable or inaccurate. Error messages appear during
   calibration.
pH probe reference junction
has dried out from improper
storage
                                                                                    Soak probe in tap water or buffer until readings become stable
Water in probe connector
Dry connector; reinstall probe
                                                      Probe has been damaged
                              Replace probe
                                                       Calibration solutions out of
                                                       spec or contaminated
                              Use new? calibration solutions
                                                      Internal failure
                              Return sonde for service
                                                      Desiccant is spent
                              Replace desiccant
                                                      Level sensor hole is obstructed
                              Follow? level sensor cleaning procedure
   Level Sensor unstable or inaccurate
                                                      Level sensor has been
                                                      damaged
                              Return sonde for service
                                                      Internal failure
                              Return sonde for service
                                                       Conductivity improperly
                                                       calibrated
                              Follow? recalibration procedure
                                                       Conductivity probe requires
                                                       cleaning
                              Follow? cleaning procedure
   Conductivity unstable or inaccurate. Error messages
   appear during calibration
Conductivity probe damaged
Replace probe
Calibration solution out of
spec or contaminated
                                                                                    Use new? calibration solution
                                                      Internal failure
                              Return sonde for service
                                                       Calibration solution or sample
                                                       does not cover entire sensor
                              Immerse sensor fully
                                                       Sensor has been disabled
                              Enable sensor
                                                      Water in probe connector
                              Dry connector; reinstall probe
   Installed probe has no reading
Probe has been damaged
Replace probe
                                                      Report output improperly set
                              Set up report output
                                                      Internal failure
                              Return sonde for service
   Temperature unstable or inaccurate
                                                      Water in connector
                              Dry connector; reinstall probe
                                                      Probe has been damaged
                              Replace probe
                                                      Probe requires cleaning
                              Follow? probe cleaning procedure

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       Turbidity probe unstable or inaccurate. Error
            messages appear during calibration
                                                      Probe requires calibration
                                                      Probe has been damaged
                                                      Water in probe connector
Calibration solutions out of
spec
                                                      Wiper is not turning or is not
                                                      synchronized
                                                      Wiper is fouled or damaged
                                                      Internal failure
                              Follow? calibration procedure
                              Replace probe
                              Dry connector; reinstall probe
Use new? calibration solutions
                              Activate wiper. Assure rotation. Make sure set screw is tight.
                              Clean or replace wiper
                              Return probe for service
  4.3 Satellite/Remote Sensing Technology

  4.3.1 Data Acquisition

  As mentioned earlier, LSU receives two different satellite data streams; NOAA AVHRR and Orbview-2 SeaWiFS. AVHRR satellite data are available to
  anyone who has the capability to receive it. NOAA does not charge any fee for an entity to establish and operate a station to receive AVHRR data nor
  does NOAA require station operators to make themselves known to NOAA. However, NOAA recommends that operators subscribe to NOAA's mail
  outs and make use of its on-line bulletin board. NOAA maintains an office to support potential operators of HRPT at the following address:

  Coordinator, Direct Readout Services
  NOAA/NESDIS
  Washington, DC 20233

  HRPT ground stations  can be constructed using commercial equipment for under $100,000. However, some radio amateurs have constructed systems for
  $100s using personal computers, surplus antennas, and circuit boards. [Source: http://wrttrw.ngdc.noaa.gov/seg/globsys/avhrr3.shtml]

  If your project is not considered "research," the SeaWiFS data can be purchased from Orbimage, since they own the commercial rights to SeaWiFS. Note
  that Orbimage refers to SeaWiFS data as OrbView-2. If your project is considered research, you may apply to become a NASA-Authorized SeaWiFS
  user. To become an Authorized SeaWiFS data user, you  must read  the SeaWiFS Dear Colleague Letter and Appendices to gain an understanding of the terms
  of the user  agreement. The applicant must then submit a short proposal, which includes the title of the project, a scientific rationale for the request, the
  processing level of the  data required, and plans for the publication/dissemination of the results or data access. The applicant must print, sign,  and
  complete  a  hard copy of the Research Data Use Terms and Conditions Agreement. The applicant must mail the proposal and original hard copy of the form to:

  Dr. Charles R McClain
  SeaWiFS  Project
  NASA/GSFC Code 970.2
  Building 28, Room W108
  Greenbelt, MD 20771

  Additional procedures for requesting data should be followed if the applicant desires to become an authorized SeaWiFS Direct Readout Ground Station
  or an authorized SeaWiFS Temporary Real-Time User or Station. There are not any specific deadlines for receipt of proposals to obtain SeaWiFS data.
  [Source: http://seawifs.gsfc.nasa.gov/SEAWIFS/ LICENSE/checklisthtml]

  Once approved as an authorized user, you can receive data for free from the Goddard Distributed Active Archive Center (DAAC) after the data is at
  least two  weeks old. If  your project is  considered research and your organization wants to receive HRPT SeaWiFS data, you can apply to become an
  authorized SeaWiFS Ground Station. Current SeaWiFS users who want to get data in real-time from an existing SeaWiFS Ground Station, can apply to
  become an  authorized SeaWiFS Temporary Real-Time User. [Source: http://seawifs.gsfc.nasa.gov./SEAWTFS/
  ANNOUNCEMENTS/getting data.html]

  LSU is an authorized SeaWiFS Direct  Readout Ground Station and has applied for and received authorization to become a Temporary Real-Time User
  Station. However, since the data must be held for two weeks prior to publication, the SeaWiFS data are not placed on the LSU Web site.

  If a new? user wants a turnkey operation to obtain SeaWiFS data, SeaSpace  TeraScan SeaWiFS systems can be purchased. [Note that you must still obtain
  a decryption device and decryption key from NASA to read the data.] The TeraScan SeaWiFS system can be configured to support land-based,
  shipboard, or portable  applications and is comprised of the  following components:

      •  Polar Orbiting Tracking Antenna (1.2 m and 1.5 m)

      •  Global  Positioning System (GPS) Antenna/Receiver

      •  Telemetry Receiver

      •  SGP  Interface Unit (SGPI)

      •  Workstation
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      • Uninterruptible Power Supply (UPS)

      • TeraScan Software
  The specifications for the TeraScan SeaWiFS system are described below?.
  Antenna
    secifications
    ^^^^^^•^^^^^^^^^^
    eflector Diameter
    nput Frequency
    Acquisition Elevatic
     •JA Gain
     •JA Noise Figur
    nput Bandwidth
    )ownconverter Ga
    Elevation Range
    zimuth Range
    Elevation/Azimuth Tracking ]
    asition Accuracy
     emperature Range
    lumidity
     laximum Wind Force
     adome Dimension
     intenna/Radome Weight
             lipping Weig
1.2 m Antenna
|l.2 m (4 ft)
|1691- 1714 MHz
8 degrees
30 dB minimum LNA Gain
|<0.8 dB
|15 MHz
22 dB minimum
|0 to 90 degrees
+ 265 degrees
6 degrees per second
0.5 degrees
|-30C (-22F) - without heater to 70C (158F)
|0 to 100%
|161 km/hr (100 mph)
|l.55 m (61") diameter by 1.67 m (65.90") high
|95 kg (210 Ibs)
|227 kg (500 Ibs)
1.5 m Antenna
1.5 m (5 ft)
1691 -1714 MHz
5 degrees
30 dB minimum LNA Gain
<0.8 dB
15MHz
22 dB minimum
0 to 180 degrees
+ 265 degrees
6 degrees per second
0.5 degrees
-30C (-22F) - without heater to 60C (140F)
0 to 100%
161 km/hr (100 mph)
1.88 m (73.88") diameter by 1.82 m (71.94") high
131 kg (290 Ibs)
273 kg (600 Ibs)
   GPS

      • Satellites tracked: 8

      • Satellites used in a solution: 4

      • Positional Accuracy: ±100  m (330 ft)

      • System Time Accuracy: + 0.1 second
   Receiver

      . Model: HR-250

      • IF input frequency range: 128 - 145 MHz

      • Demodulator Type: PSK-PLL

      • Bit rate: 665.4 Kbps

      • Bit error rate: Within 1 db  of theoretical

      • Programmable IF input frequency selection
   Workstation

      • Type: Sun ULTRA-10

      . Processor: 440 MHz

      • Memory: 128 MB RAM

      • Internal Hard Drive Capacity: 18 GB

      • Internal CD-ROM Capacity: 644 MB
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      •  Monitor Size: 21"

      .  Display Resolution: 1280 x 1024 x 24 bit

      •  LAN Types: 10/100 BaseT

      •  External DAT 4 mm Tape Storage: 24 GB compressed

      •  Modem: 56 Kbps

      •  Operating System: Solaris 7

      •  Keyboard and mouse

      •  PCI Frame Synchronizer

      •  PCI SCSI  Controller

      •  PCI Serial Multiplexer

   UPS

      •  Output Power Capacity 1400 VA

      .  Dimensions: 0.18 m (7") W x 0.23 m (9") H x 0.42 m (18") D

   Options

      •  Antenna Pedestal

      •  Antenna Heater

      •  Color Printer

      •  100 m (330 ft) Antenna Control and Signal Cable

   For more information about the TeraScan SeaWiFS system refer to their Web site, the source of this information, at http://www.seaspace.com/
   main/product line/seawifs/seawifs.html.

   4.3.2 Data Processing

   Acquisition and processing of the satellite data are performed using the SeaSpace TeraScan™ image reception and processing system operated at the
   LSU  Earth Scan Laboratory (http://wrsrw.esl.lsu.edu). This  software performs calibration, geometric correction, and additional specialized processing for
   the determination of temperature, reflectance  (turbidity), and chlorophyll a.

   AVHRR - Dr. Nan Walker and Adele Hammack (LSU-CSI) view satellite  imagery from the NOAA satellites daily (at least 8 times per day) and
   processes these images with specialized  software to produce color- enhancedimagery of water temperature and turbidity (reflectance). At the end of each
   month, Dr. Walker provides a written description of the more interesting images taken during the month to assist the public in interpreting the turbidity
   and temperature changes that are visible in the satellite images.

   For the EMPACT project, sea surface temperatures (SST) are computed, in either Celsius or Fahrenheit, with NOAA AVHRR satellite data using a
   modification of the MCSST technique described by McClain et al (1985). Surface reflectance is computed in percent albedo with NOAA AVHRR
   satellite data using a modification (Walker and Hammack, 2000) of the Stumpf atmospheric correction technique  (1992). The technique corrects for
   incoming solar irradiance, aerosols, sunlight and Rayleigh scattering.

   Dr. Walker uses  a commercial software  package suite called TeraScan    , which is produced by SeaSpace. You can find SeaSpace's Web  site  at
   http://www.seaspace.com. The TeraScan    software suite  includes software for data acquisition and  scheduling called TeraCapCon and TeraTrack.
   TeraMaster & TeraPGS are used for product generation. TeraVision is used for developing images to  visualize satellite data. TeraPGS is used to
   distribute data images according to user specifications. The  image processing of temperature and reflectance is a multi-step process and is outlined below.

      •  Calibrate visible and thermal infrared data from count values to science units.

      •  Screen the data for image quality.

      •  Calculate temperatures and reflectances.

      •  Navigation/registration images to project on a rectangular map.
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      •  Scale temperatures and reflectances.

      •  Produce GIF images of temperatures and reflectances.

      •  Post images on LSU Web site (http://www.esl.lsu.edu/research/empact.html).

   [Source: BMP ACT 1st Year Report, Satellite Remote Sensing of Surface Water Temperature, Surface Reflectance, and Chlorophyll a
   Concentrations:  Southeastern Louisiana, Nan D. Walker, Adele Hammack, and Soe Myint, November 2000.]

   SeaWiFS - The Orbview-2 satellite broadcasts SeaWiFS data in real time to the GSFC HRPT Station as well as other stations. LSU receives the SeaWiFS
   data in real-time  via their satellite. LSU uses the SeaSpace TeraScan    software suite to process (calibrate and atmospherically correct) and visualize the
   SeaWiFS data. The software is based upon the SeaDAS software used by NASA. The NASA OC2 algorithm is used to estimate chlorophyll a
   concentrations with the 490 and 555 nm bands (O'Reilly et al., 1998).

   [Source: EMPACT 1st Year Report, Satellite Remote Sensing of Surface Water Temperature, Surface Reflectance, and Chlorophyll a Concentrations:
   Southeastern Louisiana, Nan D. Walker, Adele Hammack, and Soe Myint, November 2000.]

   4.3.3 Data Interpretation

   Wind measurements from monitoring stations are used to interpret the image patterns and to write the monthly text that is provided on the LSU Web
   site. The hourly time-series measurements at the Lake Salvador monitoring station are obtained from the USGS and used to interpret the  satellite data.

   [Source: EMPACT 1st Year Report, Satellite Remote Sensing of Surface Water Temperature, Surface Reflectance, and Chlorophyll a Concentrations:
   Southeastern Louisiana, Nan D. Walker, Adele Hammack, and Soe Myint, November 2000.]

   4.3.4 Ground Truthing

   Ground truthing is a process of comparing and correlating satellite data to actual field measurements. Ground truthing of sea temperatures in the
   Jefferson Parish project showed very similar results when comparing satellite and field measurements of surface sea temperatures taken at the eight
   sampling points shown in Figure 3.7. The linear regression of the temperature data-sets using 173 data points show? a strong statistical linear correlation
   with  an R  of 0.951. However, the satellite reflectance values, when compared to YSI turbidity field measurements, were not very similar (R  = 0.43).
   The differences are thought to result from several factors. For example, the  satellite reflectance measurements were made  at 580-680 nm and are related
   to light reflected from near the water surface by suspended material in the water column. The YSI probe measures backscatter from particles suspended
   in the water column (4 feet below? the surface) in the 830-890 nm region. Other factors, which affect the satellite reflectances and YSI backscatter results,
   include the concentration of inorganic and organic material, type of inorganic sediment (clay, silt, and sand), and additional pigments (e.g., from other
   chlorophyll and colored dissolved organic matter).

   [Source: EMPACT 1st Year Report, Satellite Remote Sensing of Surface Water Temperature, Surface Reflectance, and Chlorophyll a Concentrations:
   Southeastern Louisiana, Nan D. Walker, Adele Hammack, and Soe Myint, November 2000.]

   The mapping of chlorophyll a with SeaWiFS in coastal regions requires extensive collection of water samples to validate the technique and develop
   regional algorithms if necessary. The SeaWiFS radiance data is collected in 6 visible channels which can be used to map suspended solids, suspended
   sediments  and chlorophyll a. On April 26, 2000, a SeaWiFS ground truth experiment was conducted in Barataria Bay and the coastal ocean, seaward of
   the bay. The satellite-derived chlorophyll a estimates using SeaWiFS were very similar to the  chlorophyll a concentrations  of the field samples.

   A cubic regression model yielded the best relationships between field and satellite data, with  a an R  of 0.92. However, the correlation was not as strong
   for chlorophyll values measured in Lakes Cataouche and Salvador, probably due to higher concentration of colored dissolved organic matter.

   Turbidity was estimated from two SeaWiFS  channels (555 nm and 670 nm). Regression analysis revealed that the 670 nm channel yielded  the highest
   statistical relationship between the satellite and field  measurements. (R  of 0.84 - nonlinear power relationship).

   [Source: EMPACT 1st Year Report, Satellite Remote Sensing of Surface Water Temperature, Surface Reflectance, and Chlorophyll a Concentrations:
   Southeastern Louisiana, Nan D. Walker, Adele Hammack, and Soe Myint, November 2000.]

   4.3.5 Data Transfer

   As discussed earlier, the LSU ESL receives the NOAA AVHRR and SeaWiFS satellite data. Through a sequence of processing steps computations  are
   made of surface temperature, surface reflecance and chlorphyll a. GIF images are posted on  the LSU Web site in quasi real-time.

   The GSFC EOS DAAC is responsible  for the distribution of SeaWiFS data to all approved SeaWiFS data users.

   4.3.6 Data Management

   The NOAA AVHRR temperature and reflective imagery is provided on  the LSU Web site usually the same day the data are received (i.e., almost real-
   time). Dr. Walker provides interpretive text with the imagery to assist the public in understanding the image pattern.

   The GSFC EOS DAAC is responsible  for permanently archiving and distributing the SeaWiFS data. LSU processes  the SeaWiFS data as  they are
   received; however because the data have a 14 day  embargo period, they are not available in real-time nor are they posted on the LSU Web site.


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  4.4 Water Quality Field Sampling

  Water samples for lab analysis are taken weekly from eight stations in Lake Salvador and Lake Cataouche. (Cataouche is a smaller lake to the north of
  Salvador (Figure 3.7). Both lie in the direct flow? path of the Davis Pond Diversion.) Collection stations were chosen by Dr. Chris Swarzenski, a scientist
  with USGS, who has been doing marsh grass research in the area for the past 15 years to compliment and augment monthly monitoring in the area by
  others (USAGE, Louisiana Department of Natural Resources, United States Park Service, and Turner).

  Additionally samples are taken from the upper Barataria Basin to the Gulf of Mexico during two separate collection dates during the summer months
  when conditions are most conducive to phytoplankton growth. These weekly and special event samples are to "surface truth" the satellite reflectance
  measurements and to relate the digital measurements of turbidity and fluorescence to suspended solids and chlorophyll a. These water samples provide
  baseline information on variations in water quality in the study region before the opening of the Davis Pond Diversion.

  4.4.1 Water Quality Analyses

  The LSU-CEI laboratory analyzes the field water samples for the folio wing parameters: (1) water salinity; (2) pigments (chlorophyll a and phaeophytin a);
  (3) suspended load (sediment and organic); (4) carbon (total, inorganic, and total organic carbon); and (5) nutrients (Ammonium, Nitrate, Nitrite,
  Phosphate, and Silicate). The analytical techniques used to conduct the water quality analyses are described below?.

  Salinity/Conductivity

  Salinity or conductivity of each sample is measured upon return to the laboratory  using a Haake-Buchler Digital Chloridimeter® [http://www.
  analyticon.com/manurefv.html].  This device measures  the amount of chloride in the sample by titrating it with  silver. Salinity measurements are
  necessary to interpret the circulation and bulk impacts of the freshwater diversion.

  pH

  A Corning Model pH-30 waterproof pH meter is used  to measure pH of the samples upon return to the laboratory
  [http://wrttrw.scienceproducts.corning.com]. The pH measurements are necessary  to convert the total carbon dioxide measurements to alkalinity.

  Chlorophyl a and Pheo-Pigments

  Chlorophyll a containing plankton are concentrated from a volume of water by filtering at a low? vacuum through  a glass fiber filter (GFF). The pigments
  are extracted  from the phytoplankton using a solution of 60% Acetone and 40% dimethyl sulfoxide (DMSO). The samples are allowed to  steep for 2 to
  24 hours (maximum) to extract the chlorophyll a. The samples are then centrifuged to clarify the solution. The fluorescence is then measured before and
  after acidification w?ith  0.1 N HC1. The fluorescence readings are then used to calculate the concentration (in ug/1) of chlorophyll a and pheophytin a in
  the sample extract. This procedure is a modification of EPA method 445.0 (Arar and Collins 1992) in which DMSO is used in lieu of grinding for
  extraction of  the pigments.

  Suspended Load

  The suspended load is determined by filtering a known volume of water through a combusted (550C) and pre-weighed glass fiber filter (Whatman Type
  GF/F or equivalent). The filters  are dried (at  60C)  then re-weighed to determine total suspended load in mg/1. The filters are then combusted at 550C,
  cooled, then re-weighed to determine organic suspended load (APHA, 1992). The sediment or non-organic suspended load is determined by subtracting
  the organic suspended load from the total suspended load.

  Carbon

                                                                                                           (R)
  Total carbon  (TC) is measured by employing  High Temperature Catalytic Oxidation (HTCO) using a Shimadzu  TOC-5000A analyzer
  [http://wrww.ssi.shimadzu.com]. The machine operates by combusting the water sample (at 680 centigrade) in a combustion tube filled w?ith a platinum-
  alumina catalyst. The carbon in the sample is  combusted to CO2, which is detected by a non-dispersive infrared gas analyzer (NDIR)  that measures the
  total amount  of carbon in the sample. Inorganic  carbon (1C) is analyzed by first treating the sample w?ith phosphoric acid (to remove organic carbon) and
  then performing the above analysis to obtain  the total amount if inorganic carbon in the sample. Total organic carbon (TOG) is obtained by subtracting
  the 1C value from the TC value.

  Nutrients

  The water samples are analyzed for nutrients w?ith a Technicon Auto-Analyzer II [http://wrww.lahequip.com] using the methods listed in Table 4.5 for
  each nutrient:

  Table 4.5. Methods and Detection Limits for  Nutrient Analyses
                   Nitrite                                               EPA Method 353.2                                      0.05 mg/1
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Ammonia
Silicate
Phosphorus
EPA Method 350.1
Technicon Method 186-72W/B
EPA Method 365.2
0.01 mg/1
0.03 mg/1
0.01 mg/1
  4.4.2 Phytoplankton Identification

  Water samples are also  sent to Louisiana University Marine Observatory Consortium (LUMCON) where the harmful algal species present in the sample
  are identified by Dr. Quay Dortch. The Gulf of Mexico Program is currently providing funds to support this research.

  Prior experience in counting phytoplankton in Louisiana coastal waters shows that the phytoplankton range in size from 1 |_i to greater than 100 |_i with
  the tiny phytoplankton  often dominating the biomass. Traditional methods of counting phytoplankton have missed or underestimated these small
  phytoplankton, whereas the more recently developed epifluroescence methods can be used to count both small and large phytoplankton. Table 4.6 shows
  common phytoplankton groups counted in each size fraction. Methods other than the epifluroescence method, such as differential interference contrast
  (DIG) or scanning electron microscope (SEM), can also be used for identification when necessary.

  The method for preserving and  counting phytoplankton is adapted from Murphy and Haugen (1985), Shapiro and Haugen (1988), and Shapiro et al.
  (1989). In this method,  one hundred milliliters of seawater are preserved with 50% glutaraldehyde to a final concentration of 0.5% (by volume) and
  refrigerated until samples  are processed. One aliquot of sample is filtered through a 3 |_im polycarbonate filter and onto a 0.2 |_im polycarbonate filter
  without prior staining. The 3 |_im filter is discarded and the 0.2 |_im filter retained (0.2 to 3 |_im size fraction). Another aliquot of sample is filtered through
  an 8 |_im polycarbonate  filter and then a 3 |_im filter; both  filters are retained (3 to 8 and >8 |_im size fractions). Before filtration this aliquot is made up to
  25 ml with filtered water of approximately the same salinity and stained with 0.05 ml proflavine monohydrochloride (Sigma P-4646, 1.5 g/liter in distilled,
  de-ionized water). If possible, all samples are filtered without vacuum, but if necessary, <100 mm vacuum is applied. All filters are transferred to slides
  and mounted with low  fluorescence, low? RFA

  Table 4.6. Common Phytoplankton Groups Counted in each Size Fraction
   0.2-3 um
Coccoid cyanobacteria -- mostly Synechococcus

            Autotrophic eukaryotes

           Heterotrophic eukaryotes
   3-8 um
 Photo synthetic flagellates and non-flagellates

  Heterotrophic flagellates and non-flagellates

                Cryptomonads

            Athecate dinoflagellates

                   Diatoms

            Coccoid cyanobacteria
   > 8 um Diatoms
                Dinoflagellates

                    Ciliates

                Cryptomonads

            Colonial cyanobacteria

       Colonial, freshwater chlorophytes

            Coccoid cyanobacteria
    Many coccoid cyanobacteria occur in aggregates, especially when suspended particulate matter concentrations are high, which do not break up during
   size fractionation.

   epi-fluorescence microscope [http://www.olympus.co.jp] with blue and green excitation (excitation filters BP-490 and BP-545, barrier filters O-515 and
   O-590, and dichromatic mirrors DM500 and DM580, respectively). The 0.2 and 3 |_im pore size filters are counted immediately at lOOOx. The 8 |_im pore
   size filters are stored frozen and counted as soon as possible. Three different counts are made on the 8 |_im filters, using different magnification and
   counting different areas of the filter, in order to adequately count small, abundant organisms, as well as large, rarer organisms. To avoid counting an
   organism more than once they are separated according to length. Phytoplankton is identified to the nearest possible taxon and the previous table
   describes the types of organisms usually observed in each size fraction. It is possible for some groupings of taxa and even individual species, to be present
   in more than one size fraction, if the size of colonies or individuals varies considerably or if they occurred both singly and in aggregates of sediment,
   organic matter and cells. The 0.2 and 3 |_im filters are  discarded after counting, because they quickly become uncountable; 8 |_im filters are archived frozen
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   at Louisiana Universities Marine Consortium.

   4.4.3 Data Transfer and Management

   The personnel collecting the water samples complete a field documentation form, of which one copy is kept on file by Jefferson Parish and one copy
   accompanies the samples to the lab. These water samples are  delivered to the LSU-CEI laboratory within 6 hours of collection and are stored on ice or
   in a refrigerator until analyzed for corruptible analytes. The LSU-CEI laboratory has existing QA/QC plan approved under EPA project X-9996097-01.
   The processing for Chlorophyll a begins within 12 hours of sample delivery, and usually within 1 hour. The dissolved nutrient samples are stored frozen
   until analysis, usually within 2-4 weeks (sample analysis is more economical if done in batches of >50 samples).

   Sub-samples of the water samples are sent to LUMCON immediately after sample collection for identification of harmful algal species. The Gulf of
   Mexico Program is currently providing funds to support this research. Project funds are used to interpret this data set and make it available to the public
   via the Internet; interpretive text is written or reviewed by Dr. Dortch.

   LSU-CEI provides quarterly reports of all data (with allowances  for a one month delay in processing and QA and QC) to the project manager at
   Jefferson Parish. Graphical summaries of each parameter, averaged for each lake, are updated within one week of laboratory analysis, but are subject to
   subsequent QA/QC procedures. Monthly graphics of key parameters are sent to the EMPACT manager for Jefferson Parish. A tabular summary of
   samples received, status and completion are maintained as part of a routine chain-of-custody procedure. Data are also presented on an LSU Web page
   linked to the Jefferson Parish EMPACT home page.

   Jefferson Parish disseminates the monthly graphics of key parameters to the Jefferson Parish Marine Fisheries Advisory Board, the Davis Pond
   Freshwater Diversion Advisory Committee, Louisiana Department of Health and Hospitals and other stakeholders as requested, for their review? and
   feedback.

   Plots of the weekly field water sampling data from August 19, 1999 through August 17, 2000 are available on the LSU-CEI Web  site at
   [http://its2.ocs.lsu.edu/guests/ceilc/].

   The EPA is in the planning stages to make such data available through their EMPACT website [http://www.epa.gov/empact]. Currently, the EMPACT
   website has a link to  the Jefferson Parish website.

                                                                 NEXT CHAPTER

                                              Table of Contents   Chapter: |1|2|3|4|1|6|   App: A | B | C | DJ E
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

                                                       5J.I12

  5. DEVELOPING IMAGES TO PRESENT WATER QUALITY MONITORING DATA

  Once your water quality monitoring network is in place and you have collected or received the resulting data, you can
  provide your community with time-relevant water quality information using data visualization tools to graphically depict
  this information. Using data visualization tools, you can create graphical representations of water quality data that can be
  downloaded on Web sites and/or included in reports and educational/outreach materials for the community. The types of
                                                              ._,                                       ._,       npA/r
  data visualization software used by the Jefferson Parish EMPACT team are Microsoft Excel and SeaSpace's TeraScan
  satellite imagery software.

  Section 5.1 provides a basic introduction and overview to data visualization and is useful if you are interested in
  gaining a general understanding of data visualization. Section 5.2 contains an introduction to the software data
  visualization tools used on the Jefferson Parish EMPACT project. You should consult Section 5.2 if you are
  responsible for choosing  and using data visualization software to model  and analyze your data.

  5.1 What is Data Visualization?

  Data visualization is the process of converting raw data to  images  or graphs so that the data are easier to comprehend and
  understand. A common example of data visualization can be seen when you watch the weather report on television. The
  electronic pictures of cloud cover over an area or the location and path of  an impending hurricane are examples  of satellite
  data that have been visualized with computer software. Displaying data visually enables you to communicate results to a
  broader audience, such as residents in your community. A variety of software tools can be used to convert data to images.
  Such tools range from standard spreadsheet and statistical software to more advanced analytical tools such as:

      •  Satellite imaging software products
      •  Geographic Information Systems (GIS)
      •  Computer Models
      •  Statistical techniques

  By applying such tools to  water quality data, you can help residents in your community gain  a better understanding of
  factors affecting the water quality in area  lakes or nearby estuaries  (e.g., chlorophyll a or turbidity). Once you begin using
  satellite data visualization tools, you will be impressed with their ability to model and analyze your data. You can then use
  the visualized data for  a variety of purposes such as:

      •  Exploring trends in lake elevation,  chlorophyll concentration, pH, dissolved oxygen concentration, salinity, specific
        conductance, turbidity, and water temperature.
      •  Studying spatial patterns of sea-surface temperature.
      •  Studying spatial patterns of near-surface reflectance.
      •  Making resource management  decisions.
      •  Supporting public outreach and education programs.

  There are a number of commercially available data visualization tools  that allow you to graphically represent real-time
  satellite data.  Section 5.2 focuses on the software tools which were used to visualize the satellite data in the Jefferson Parish
  EMPACT project. These software  tools are listed  in Table 5.1 below.

  Table 5.1. Software Tools to Visualize Satellite Data
   SeaSpace's TeraScan
   Software Suite

   http://www.seaspace.com
TeraCapCon
TeraTrack
Enables the user to program the system for automatic capture,
archiving, and processing of the satellite data.
Reports the information related to a satellite pass capture; reports
information that can be used for diagnosing reception problems;
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

                                                 insures quality control performance.
                            TeraMaster
                            TeraScan™ Product
                            Generation System
                            (TeraPGS)
                            Tera Vision
                     Views, creates, or modifies a data set that defines an area of the
                     earth's surface in terms of map projection (shape), extends, and pixel
                     resolution.
                     Automatically generates and distributes products according to user
                     specifications.
                     Displays and manipulates data images and overlays.
   Database and
   Spreadsheet Software
Microsoft Access

Microsoft Excel
Displays raw data (parameters) from Lake Salvador in tables.

Creates 1- to 7-day summary hydrographs of various Lake Salvador
data.

Allows to Investigate correlations or trends in water quality
variables.
  Many computer users are familiar with Microsoft Access (a database software) and Excel (a spreadsheet software). For this
  reason, the remainder of this chapter will only focus on the satellite imagery software.

  5.2 Satellite Acquisition, Processing, and Visualization Software

  There are various vendors which offer satellite data visualization software. The USGS also posts visualized satellite data on
  their Web site. This section discusses only the satellite data acquisition, processing, and visualization software used for the
  Jefferson Parish EMPACT project.

  As mentioned earlier, the Jefferson Parish Project utilized the SeaSpace's TeraScan   software suite. This software can be
  used to acquire, process, visualize and disseminate the AVHRR and SeaWiFS satellite data. Provided below is a description
        ._,        npA/r
  of the TeraScan   software suite. More information about this software can be found on SeaSpace's Web site
  (http: / 7www.seaspace.com).

  TeraCapCon

  TeraCapCon is the graphical user interface (GUI) that provides automatic, "hands-off'  scheduling and archiving of satellite
  data. With TeraCapCon, the user can define the autoscheduling parameters that govern the daily acquisition (or capture) of
  the satellite data. Such parameters include the following:

      •  Which satellites to select for data collection,
      •  The minimum satellite elevation at the satellite's highest point relative to the receiver,
      •  The minimum sun elevation,
      •  The time of day when the data are to be collected,
      •  The number of days of passes to be obtained,
      •  Whether or not the data should be archived on tape,
      •  Specify which processing script to run on the data.

  These autoscheduling parameters can be easily edited. In addition, the user can view the upcoming swath of the pass from
  a polar orbiting satellite. Figure 5.1  is a screen shot from the TeraCapCon software.

  Figure 5.1. TeraCapCon Screen Shot
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community


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| da Schedule In- V*w j a 6chl Scheduled <$, EdiL Pnjoosi 0 Delet* Ps««

1 1999/1 Ifl 5 l5.3t.S4
  [Image Courtesy of SeaSpace Corporation].

  TeraTrack

  TeraTrack is the GUI that reports information used for diagnosing reception problems and insuring quality control
  performance. Such information related to the satellite pass capture includes signal strength, lag time between the actual
  pointing direction  of the antenna and the commanded pointed direction. The software also displays the functionality of the
  receiver, synchronizer,  and frame  synchronizer.  Figure 5.2 is a screen shot from the TeraTrack software, which provides
  satellite pass  information,  antenna information,  and receiver information.

  Figure 5.2. TeraTrack Screen Shot
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
    Fte Help
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                     fro:
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     Artanna hfcwbei
32 53PM
                               -nl F
                                                              130,0
                                                   • :.-! .",:
                                                              1293
   [Image Courtesy of SeaSpace Corporation].

   TeraM aster

   TeraMaster is a GUI for viewing, creating, or modifying a data set that defines an area of the earth's surface in terms of
   map projection (shape), extents, and resolution. This data set is referred to as a master. The user can specify a master area
   anywhere in the world by using the computer mouse or entering latitudes and longitudes into the data fields. Figure 5.3 is a
   screen shot of the TeraMaster software.

   Figure 5.3. TeraMaster Screen Shot
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
                                                                Cense rLon M 97 36.47 W
                                                                P«el Width  M5
                                                                Pixel Heiqhrt  115
                                                                Center Lai   r31 788N
                                                                Canter Lon   99 5.41 W
                                                                Area Width   331
                                                                 IntonratDn

                                                                Wi*h     4682.75 km
—AwaSiie—   -Pixel Size
                             Ion   82 23.21 W
  [Image Courtesy of SeaSpace Corporation].
  TeraScan M Product Generation System (TeraPGS)
                                                                  TM
  TeraPGS automatically generates and distributes products (TeraScan    data sets and picture products) according to the
  specifications provided by the user. The picture products can be produced in any of the following formats:

      • JPEG
      • TIFF
      • MARTA-PCX
      • GIF
      • PNG
      • PostScript
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

  TeraPGS has three primary components: (1) the GUI, (2) the product-generation (processing) scripts, and (3) the
  distributor.

  TeraPGS - GUI: The GUI allows the user to create, edit and store product definitions. These product definitions can
                        TA/T
  dictate which TeraScan    data set to use and the type of picture representations to be generated from the data. The
  software has a  "dry run" feature, which allows the user to test product definitions by generating and displaying the product
  locally prior to  being sent to a delivery destination (e.g., Web site, database, or archive). The types of definition parameters
  include the following:

      • Data selection by telemetry and variable, by time window, by geographic coverage, and by minimum sun elevation.
      • Options  for picture products.
      • Data unit, palette, and enhancement selection.
      • Delivery destinations and times.
      • Notification of delivery success and/or failure.

  Figure 5.4 is a screen shot of the TeraPGA - GUI.

  TeraPGS - Product Generation (Processing) Scripts: The processing script generates either data sets or picture
  products according to the product definitions prescribed via the GUI. The software automatically logs  the processing
  progress and notifies the user  (via e-mail) in the event of a failure.

  Figure 5.4. TeraPGS - GUI Screen Shot
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
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  The distributor's features include:

      • Delivery of up to  50 products simultaneously to multiple users.
      • Delivery of both data sets and picture products via FTP, copy, or remote copy.
      • Data delivery retry options.

  Figure 5.5 is a screen shot from the TeraPGS' Distributor software.

  Figure 5.5. TeraPGS - Distributor Screen Shot
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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community
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  SeaSpace offers basic hands-on, instructor-led training courses for its TeraScan   software. Such courses include a 4-day
  Scientific Training Program, a 3-day Operational/Forecasting Training Program, and an Operational program consisting of
  2 half day sections. SeaSpace also offers customized training upon request. For more information about TeraScan
  training see the following Web site: http://www.seaspace. com /service/ support/training.shtml.

                                                   NEXT CHAPTER

                               Table of Contents   Chapter:  123456   App:  A B  C  D_ E
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                                                     6.1 | 6.2 | 6.3

  6. COMMUNICATING TIME-RELEVANT WATER QUALITY INFORMATION

  In addition to designing and implementing a time-relevant water quality monitoring system, you will also want to consider
  how and what types of data to communicate to the community. This chapter is designed to help you develop an approach
  for communicating pertinent water quality information to people in your community, or more specifically, your target
  audience. This chapter provides the following:

      •  The steps involved in developing an outreach plan.

      •  Guidelines for effectively communicating information.

      •  Resources to assist in promoting community awareness.

      •  The outreach initiatives implemented by the Jefferson Parish Team.

  6.1 Developing an Outreach Plan for Time-Relevant Water Quality Reporting

  Your outreach program will be most effective if you ask yourself the following questions:

      •  Who do you want to reach? (i.e., Who is  your target audience?)

      •  What information do you want to distribute or communicate?

      •  What are the most effective mechanisms to reach my target audience?

  Developing an outreach plan ensures  that you have considered all important elements of an outreach project before you
  begin. The plan itself provides a blueprint for action. An outreach plan does not have to be lengthy or complicated. You
  can develop a plan simply by documenting your answers to each of the questions discussed below. This will provide you
  with a solid foundation for launching an outreach effort.

  Your outreach plan will be most effective if you involve a variety of people in its development. Where possible, consider
  involving:

      •  A communications specialist or someone who has experience developing and implementing an outreach plan.

      •  Technical experts in the subject matter (both scientific and policy).

      •  Someone who represents the target audience (i.e., the people or groups you want to reach).

      •  Key individuals who will be involved in implementing the outreach plan.

  As you develop your outreach plan, consider whether you would like to invite any organizations to partner with you in
  planning or implementing the outreach effort. Potential partners might include shoreline and lakeshore property owner
  associations, local businesses, environmental organizations, schools, boating associations, local health departments,  local
  planning and zoning authorities, and other local or state agencies. Partners can participate in planning, product
  development and review, and distribution. Partnerships  can be valuable mechanisms for leveraging resources while
  enhancing the quality, credibility, and success of outreach efforts. Developing an outreach plan is a creative and iterative
  process involving a number of interrelated steps, as described below. As you move through each of these steps, you might
  want to revisit and refine the decisions you made in earlier steps until you have an integrated, comprehensive, and
  achievable plan.

  What Are Your Outreach Goals?
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  Defining your outreach goals is the initial step in developing an outreach plan. Outreach goals should be clear, simple,
  action-oriented statements about what you hope to accomplish through outreach. Once you have established your goals,
  every other element of the plan should relate to those goals. Here were some project goals for the Jefferson Parish
  EMPACT project:

      • To provide the public with a weekly, or more frequent "weather report" on freshwater diversions and their impact
        on water quality and algal blooms in area water bodies.

      • To gather baseline data in the Davis Pond Diversion outfall area to assist coastal scientist and managers in
        distinguishing the effects of river water from other ecosystem stressors.

      • To use the data collected to confirm remote sensing data and calibrate the predictive ability of remote sensing data.

      • To provide ground-truthed remotely sensed data on water quality and phytoplankton blooms to the agencies and
        organizations involved with public health, fisheries, and habitat related issues.

  Whom Are You Trying To Reach?

  Identifying Your Audience(s)

  The next step in developing an outreach plan is to clearly identify the target audience or audiences for your outreach effort.
  As illustrated in the Jefferson Parish project goals above, outreach goals often define their target audiences (e.g., the public,
  coastal scientists, fisheries, etc.). You might want to refine and add to your goals after you have defined your target
  audience (s).

  Target audiences for a water quality outreach program might include, for example, the general public, local decision makers
  and land management agencies, educators and students (high school and college), special interest groups (e. g., homeowner
  associations, fishing and boating organizations, gardening clubs, and lawn maintenance/landscape professionals). Some
  audiences, such as educators and special interest groups, might serve as conduits to help disseminate information to other
  audiences you have identified, such as the general public.

  Consider whether you should divide the public into two or more audience categories. For example: Will you be providing
  different information to certain groups, such as citizens and businesses? Does a significant portion of the public you are
  trying to reach have a different cultural or linguistic background from other members? If so, it likely will be most effective
  to consider these groups as separate audience categories.

  Profiling Your Audience(s)

  Once you have identified your audiences, the next step is to develop a profile of their situations,  interests, and concerns.
  Outreach will be most effective if the type, content, and distribution of outreach products are specifically tailored to the
  characteristics of your target audiences. Developing a  profile will help you identify the most effective ways of reaching the
  audience. For each target audience, consider:

      • What is their current level of knowledge about  water quality?

      • What do you want them to know about water quality? What actions would you like them to take regarding water
        quality?

      • What information is likely to be of greatest interest to the audience ? What information will they likely want to know
        once they develop some awareness of water quality issues?

      • How much time are they likely to give to receiving and assimilating the information?

      • How does this group generally receive information?

      • What professional, recreational, and domestic activities does this group typically engage in that might provide


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        avenues for distributing outreach products? Are there any organizations or centers that represent or serve the
        audience and might be avenues  for disseminating your outreach products?

  Profiling an audience essentially involves putting yourself "in your audience's shoes." Ways to do this include consulting
  with individuals or organizations who  represent or are members of the audience, consulting with colleagues who have
  successfully developed other outreach products for the audience, and using your imagination.

  What Do You Want To Communicate?

  The next step in planning an outreach program is to think about what you want to communicate. In particular at this stage,
  think about the key points, or "messages," you want to communicate. Messages are the "bottom line" information you want
  your audience to walk away with, even if they forget the details.

  A message is usually phrased as a brief (often one-sentence) statement. For example:

      •  The freshwater diversion this week had a	effect on Lake Salvador.

      •  Salinity levels at the sampling station in Lake Salvador are dropped below	ppt.

      •  The Hydrowatch site allows you to track daily changes on Lake Salvador.

  Outreach products will often have multiple related messages. Consider what messages you want to send to each target
  audience group. You may have different messages for different audiences.

  What Outreach Products Will You Develop?

  The next step in developing an outreach plan is to consider what types of outreach products  will be most effective for
  reaching each target audience. There are many different types of outreach: print, audiovisual, electronic, events, and  novelty
  items. The table below provides some examples of each type of outreach product.

  The audience profile information you assembled earlier will be helpful in selecting appropriate products.  A communications
  professional can provide  valuable guidance in choosing the most appropriate products to meet your goals within your
  resource and time constraints. Questions to consider when selecting products include:

      •  How much information does your audience really need? How much does your audience need to know now? The
        simplest, most effective, most straightforward product generally is most effective.

      •  Is the product likely to appeal to the target audience? How  much  time will it take to interact with the product? Is the
        audience likely to make that time?
               Brochures
            o  Educational curricula*
            o  Newsletters         •
            o  Posters             •
            o  Question-and-answer
               sheets              •
            o  Editorials
            o  Fact sheets
            o  Newspaper and
               magazine articles
            o  Press releases
            o  Utility bill inserts or
               staffers
Cable television programs'
Exhibits
Kiosks
Public service
announcements (radio)
Videos
E-mail       <
messages     <
Web pages
Subscriber list'
servers
Briefings
Fairs and      •
festivals       •
One-on-one
meetings      •
Public meetings
Community   •
days          •
Media        •
interviews     •
Press
conferences
Speeches
Banners
Buttons
Floating key chains for
boaters
Magnets
Bumper stickers
Coloring books
Frisbee discs
Mouse pads
Golf tees
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      •  How easy and cost-effective will the product be to distribute or, in the case of an event, organize?

      •  How many people is this product likely to reach? For an event, how many people are likely to attend?

      •  What time frame is needed to develop and distribute the product?

      •  How much will it cost to develop the product? Do you have access to the talent and resources needed for
        development?

      •  What other related products are already available? Can you build on existing products?

      •  When will the material be out of date? (You probably will want to spend fewer resources on products with shorter
        lifetimes.)

      •  Would it be effective to have distinct phases of products over time? For example, an initial phase of products
        designed to raise awareness,followed by later phases of products to increase understanding.

      •  How newsworthy is the information? Information with inherent news value is more likely to be rapidly and widely
        disseminated by the media.

  How Will Your Products Reach Your Audience?

  Effective distribution is essential to the success of an outreach strategy. There  are many avenues for distribution. The table
  below lists some examples.
      •  Your
         mailing list
      •  Partners'
         mailing list
      •  Phone/Fax
      •  E-mail
      •  Internet
      •  TV
      •  Radio
      •  Print media
  Hotline that distributes products upon request
  Journals or newsletters of partner organizations
  Meetings, events, or locations (e.g., libraries, schools, marinas, public beaches, tackle shops, and
sailing clubs) where products are made available
  You need to consider how each product will be distributed and determine who will be responsible for distribution. For
  some products, your organization might manage distribution. For others, you might rely on intermediaries (such as the
  media or educators) or organizational partners who are willing to participate in the outreach effort. Consult with an
  experienced communications professional to obtain information about the resources and time required for the various
  distribution options.  Some points to consider in selecting distribution channels include:

      • How does the audience typically receive information?

      • What distribution mechanisms has your organization used in the past for this  audience? Were these mechanisms
        effective?

      • Can you identify any partner organizations that might be willing to assist in the distribution?

      • Can the media play a role in distribution?

      • Will the mechanism you are considering really reach the intended audience? For example, the Internet can be an
        effective distribution mechanism, but certain groups might have limited access to it.
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      •  How many people is the product likely to reach through the distribution mechanism you are considering?

      •  Are sufficient resources available to fund and implement distribution via the mechanisms of interest?

  What Follow-up Mechanisms Will You Establish?

  Successful outreach may cause people to contact you with requests for more information or expressing concern about
  issues you have addressed. Consider whether and how you will handle this interest. The following questions can help you
  develop this part of your strategy:

      •  What types of reactions or concerns are audience members likely to have in response to the outreach information?

      •  Who will handle requests for additional information?

      •  Do you want to indicate on the outreach product where people can go for further information (e. g., provide a
        contact name, number, or address, or establish a hotline)?

  What Is the Schedule for Implementation?

  Once you have  decided on your goals, audiences, messages, products, and distribution channels, you will need to develop
  an implementation schedule. For each product, consider how much time will be needed for development and distribution.
  Be sure to factor in sufficient time for product review. Wherever possible, build in time for testing and evaluation by
  members or representatives of the target audience in focus groups or individual sessions so that you can get feedback on
  whether you have effectively targeted your material for your audience. Section 6.3 contains suggestions for presenting
  technical information to the public. It also provides  information about online resources that can provide easy to understand
  background information that you can use in developing your own outreach projects.

  6.2 Elements of the Jefferson Parish Project's Outreach Program

  The Jefferson Parish team uses a variety of mechanisms  to communicate time-relevant water quality information - as well
  as information about the project itself- to the affected commercial and recreational users of Lake Salvador and other
  nearby water bodies. The team uses the Parish Web site as the primary vehicle for communicating time-relevant
  information to the public. Their outreach strategy includes a variety of mechanisms (e.g.,Internet, brochures, presentations
  at events, and television) to provide the public with  information about the Jefferson Parish project. Each element of the
  project's communication program are discussed below.

  Bringing together experts. The EMPACT project stakeholders are made up of a variety of organizations that provide
  input on the information generated from the project and how it is communicated. These  stakeholders are identified below.

      •  Jefferson Parish Marine Fisheries Advisory Board

      •  Davis Pond Freshwater Diversion Advisory Committee

      •  Barataria-Terrebonne National Estuary Program (BTNEP)

      •  Lake Pontchartrain Basin Foundation

      •  SMSA Parishes

      •  Nearby State Agencies

      •  Local academic community

  Brochure.  The Jefferson Parish Environmental & Development Control Department published a brochure highlighting
  current projects overseen by the Coastal Zone Management (CZM) Program. The EMPACT project was announced in the


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  brochure. The team distributed the CZM brochures through local libraries and during community events. Appendix C
  contains a reproduction of the brochure.

  Newspaper. Shortly after the time-series sampling system became operational, two newspaper articles were run
  announcing the monitoring effort. The articles described the types of data to be collected, how the data were relevant to
  the community, how the data would be used, and where the public could access the data.

  Survey. To determine specific issues of concern in the surrounding communities, the Jefferson Parish team used
  information already collected by BTNEP, one of the team members. To increase public awareness for the estuary's
  importance and problems, and to encourage residents, users, and decision makers to become more involved in the
  promotion and protection of the estuary, BTNEP held a series of eight public workshops in 1998. These workshops
  provided citizens with information about the program and allowed them to address any specific issues of concern. The
  Jefferson Parish team used this information to find out what was important to the communities regarding their wetlands.
  Also the team was able to determine their target audience:

      •  Commercial and recreational users of Lake Salvador.

      •  Residents of communities that could be impacted by diversion related to flooding.

      •  Louisiana citizens concerned about coastal erosion, hypoxia in the Gulf, eutrophication, and algal blooms.

  Web site. The Jefferson Parish Web site can be accessed at http://www.jeffparish.net. The EMPACT project is discussed
  at http://www.jeffparish.net/pages/index.cfm?DOCID=1228. The Web site  is the main avenue used by the team for
  disseminating the water quality information. The site has a static  page which describes the Jefferson Parish EMPACT
  project. On the left side of the site, there are links to the USGS Hydrowatch site, which displays near-real time  data from
  the time-series sampling system at Lake Salvador. An example of the results measured by the time-series sampling system is
  provided in Appendix D. The Web site also has a link to the Earth Scan Laboratory's Web site. An example of the
  reflectance results taken from satellite data is provided in Appendix E. The site also has links to learn more about the Davis
  Pond Diversion Project and the EPA's EMPACT program.

  Piggybacking on existing events. The Jefferson Parish team has found some opportunities to promote the EMPACT
  project at other events. For example, BTNEP hosted  a one-day Forum to discuss their Estuary Program. The team had the
  opportunity to give a power point presentation concerning the EMPACT project. The team also provided a poster
  presentation and handed out an information sheet about the project.

  Developing the Lake Access Web Site

  Experience Gained and Lessons Learned

  The Jefferson Parish team uses a private contractor to manage their EMPACT Web site
  (http: / /www.jeffparish.net/pages /index.cfm? DOCID=1228). The team is considering ways to make the Web site more
  effective. Currently the site has only information about the EMPACT project and links to the data via Earth Scan and
  Hydrowatch. Because the information on the Jefferson Parish Web site is not routinely revised or changed, the team  is
  concerned that individuals interested in the near-real time water quality data are going directly to the Earth Scan and/or
  Hydrowatch Web sites. As a result, the team does not know how many people are accessing data generated by the Jefferson
  Parish EMPACT project. The team is  considering revising the Jefferson Parish site to store "live" data to attract users back
  to the Web site.

  The Jefferson Parish Project team recommends that you design your Web site to include live changing data (e.g., daily)  so
  that users will always find something new and different when they visit your site. The team also recommends that you set
  up procedures for notifying the project team when changes are made to your  site. Such procedures could include  providing
  your Web Master with a list of individuals (and their e-mail addresses) to contact when the site is modified (e.g., site has
  moved to a new address or new features are available).

  Some of the local entities interested in the Lake Salvador data do not have Internet connectivity. As a result they do not


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  have access to any of the near-real time data. At present, the team encourages them to visit their local library so they can
  access the Web site. The team is considering other avenues to relay the information to interested parties who do not have
  Internet access.

  6.3 Resources for Presenting Water Quality Information to the Public

  As you develop your various forms of communication materials and begin to implement your outreach plan, you will want
  to make sure that these materials present your information as clearly and accurately as possible. There are resources on the
  Internet to help you develop your outreach materials. Some of these are discussed below.

  How Do You Present Technical Information to the Public?

  Environmental topics are often technical in nature and full of jargon, and water quality information is no  exception.
  Nonetheless, technical information can be conveyed in simple,  clear terms to those in the general public not familiar with
  water quality. The following principles should be used when conveying technical information to the public:

      •  Avoid using jargon,

      •  Translate technical terms (e.g., reflectance) into everyday language the public can easily understand,

      •  Use active voice,

      •  Write short sentences,

      •  Use headings and other formatting techniques to provide a clear and organized structure.

  The following Web sites provide guidance regarding how to write clearly and effectively for a general audience:

      •  The National Partnership for Reinventing Government has a guidance document, Writing User-Friend^ Documents, that
        can be found on the Web at http://www.plainlanguage.gov.

      •  The American Bar Association has a Web site that provides links to on-line writing
        Iabs(http://www.abanet.org/lpm/bparticlell463_front.  shtml). The Web site discusses topics  such as handouts and
        grammar.

  As you develop communication materials for your audience, remember to  tailor your information to consider what they are
  already likely to know, what you want them to know, and what  they are likely to understand. The most effective approach is
  to provide information that is valuable and interesting to the target audience. For example, the local fishers in the Lake
  Salvador area are  concerned about some of the potential effects (e.g., changes in salinity and algae blooms) of the Davis
  Pond freshwater diversion. Also when developing outreach products, be sure to consider special needs of the target
  audience. For example, ask yourself if your target audience has  a large number of people who speak little or no English. If
  so, you should prepare communication materials in their native language.

  The rest of this section contains information about resources available on  the Internet that can assist you as you develop
  your own outreach projects. Some of the Web sites discussed below contain products, such as downloadable documents or
  fact sheets, which you can use to develop and tailor your education and outreach efforts.

  Federal Resources

  EPA's Surf Your Watershed
  http: / /www. epa.gov/ surf3

  This Web site can be used to  locate, use, and share environmental information on watersheds. One section of this site,
  "Locate Your Watershed," allows the user to enter the names of rivers, schools, or zip codes to learn more about
  watersheds in their local area  or in other parts of the country. The EPA's Index of Watershed Indicators (IWI) can also be
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  accessed from this site. The IWI is a numerical grade (1 to 6), which is compiled and calculated based on a variety of
  indicators that point to whether rivers, lakes, streams, wetlands, and coastal areas are "well" or "ailing."

  EPA's Office of Water Volunteer Lake Monitoring: A Methods Manual
  http://www.epa.gov/owow/monitoring/volunteer/lake

  EPA developed this manual to present specific information on volunteer lake water quality monitoring methods. It is
  intended both for the organizers of the volunteer  lake monitoring program and for the volunteer(s) who will actually be
  sampling lake conditions. Its emphasis is on identifying appropriate parameters to monitor and listing specific steps  for
  each selected monitoring method. The manual also includes quality assurance/quality control procedures to ensure that the
  data collected by volunteers are useful to States and other agencies.

  EPA. 's Non Point Source Pointers (Fact sheets)
  http: / /www.epa.gov/owow/nps /facts

  This Web site features a series of fact sheets (referred to as "pointers) on nonpoint source pollution (e.g., pollution
  occurring from storm water runoff). The pointers  covers topics including: programs and opportunities for public
  involvement  in nonpoint source control, managing wetlands to control nonpoint source pollution, and managing urban
  runoff.

  EPA's Great Lakes National Program Office
  http: / /www. epa.gov/glnp o /ab out.html

  EPA's Great Lakes National Program Office Web site includes information about topics such as human health, visualizing
  the lakes, monitoring, and pollution prevention. One section of this site
  (http://www.epa.gov/glnpo/gl2000/lamps/index.html) has links to Lakewide Management Plans (LaMP) documents  for
  each of the Great Lakes. A LaMP is a plan of action developed by the United States and Canada to assess, restore, protect
  and monitor  the ecosystem health of a Great Lake. The LaMP has a section dedicated to public involvement or outreach
  and education. The program utilizes a public review process to ensure that the LaMP is  addressing their concerns. You
  could use the LaMP as a model in developing similar plans for your water monitoring program.

  U. S. Department of Agriculture Natural Resource Conservation Service
  http: //www.wcc. nrcs.usda.gov /water /quality /frame /wqam

  Under "Guidance Documents," there are several documents pertaining to water quality  that can be downloaded or ordered.
  These documents are listed below.

      •  A Procedure to Estimate the Response of Aquatic Systems to Changes in Phosphorus and Nitrogen Inputs

      •  Stream Visual Assessment Protocol

      •  National Handbook of Water Quality Monitoring

      •  Water  Quality Indicators Guide

      •  Water  Quality Field Guide

  Education Resources

  Project WET (Water Education for Teachers)
  http: / /www.mo ntana.edu /wwwwet

  One goal of Project WET is to promote awareness, appreciation, knowledge, and good  stewardship of water resources by
  developing and making available classroom-ready  teaching aids. Another goal of WET is to establish state- and
  internationally-sponsored Project WET  programs. The WET site has a list of all the State  Project WET Program
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  Coordinators.

  Water Science for Schools
  http://wwwga.usgs.gov/edu/index.html

  The USGS's Water Science for School Web site offers information on many aspects of water and water quality. The Web
  site has pictures, data, maps, and an interactive forum where you  can provide opinions and test your water knowledge.
  Water quality is discussed under "Special Topics."

  Global Rivers Environmental Education Network (GREEN)
  http://www.earthforce.org/green

  The GREEN provides opportunities for middle and high school-aged youth to understand, improve and sustain
  watersheds  in their community. This site (http://www.igc.apc.org/green /resources.html) also includes a list of water quality
  projects being conducted across the country and around the world.

  Adopt- A-Watershed
  http://www.adopt-a-watershed.org/about.htm

  Adopt- A- Watershed is a school-community learning experience  for students from kindergarten through high school.
  Their goal is to make science applicable and relevant to the students. Adopt-A-Watershed has many products and services
  available to  teachers wishing to start an Adopt-A-Watershed project. Although not active in every state, the Web site has a
  list of contacts  in 25 States if you are interested in beginning a project in your area.

  National Institutes for Water Resources
  http: / /wrri.nmsu.edu /niwr/niwr.html

  The National Institutes for Water Resources (NIWR) is a network of 54 research institutes throughout each of the 50
  States, District  of Columbia, the Virgin Islands, Puerto Rico, and  Guam/Federated States of Micronesia. Each institute
  conducts research  to solve water problems unique to their area and establish cooperative programs with local governments,
  state agencies, and industry.

  Other Organizations

  North American  Eake Management Society  (NALMS) Guide to Eacal Resources
  http: / /www .nalms. org /

  This Web site provides resources for those dealing with local lake-related issues. NALMS's mission is to forge partnerships
  among  citizens, scientists, and professionals to promote the management and protection of lakes and reservoirs. NALMS's
  Guide to Local Resources  (http://www.nalms.org/resource/lnkagenc/links.htm) contains various links to regulatory
  agencies, extension programs, research centers, NALMS chapters, regional directors, and a membership directory.

  The  Watershed Management Council
  http://watershed.org/wmc/aboutwmc.html

  The Watershed Management Council (WMC)  is a nonprofit organization whose  members represent a variety of watershed
  management interests and disciplines. WMC membership includes professionals, students, teachers, and individuals whose
  interest is in promoting proper watershed management.

  Gulf of Mexico Program
  http://gmpo.gov

  The EPA established the Gulf of Mexico Program (GMP). Their  mission is to provide information and resources to
  facilitate the protection and restoration of the coastal marine waters of the Gulf of Mexico and its coastal natural habitats.
  The GMP's Web site has links to existing coastal projects, has links to educator and student resources, and provides near-
file:///P|A. .%20( J)/Estaary ,%20Lake%20and%20River%20W

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AIRNOW - Delivering Time-Relevant Water Quality Information to Your Community

  real time oceanic data.

  The Barataria - Terrobonne National Estuary Program (BTNEP)
  http://www.btnep.org

  BTNEP is the result of a cooperative agreement between the EPA and the State of Louisiana under the National Estuary
  Program. The program's charter was to develop a coalition of government, private, and commercial interests to identify
  problems, assess trends, design pollution control, develop resource management strategies, recommend corrective actions,
  and seek implementation commitments for the preservation of Louisiana's Barataria and Terrebonne basins.

                                                   NEXT CHAPTER

                               Table of Contents   Chapter:  123456   App:  A B  C  D_ E
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  CONTENTS
     1  TNTRODTJCTTON




       1.1 Background




       1.2 EMPACT Overview




       1.3 Jefferson Parish EMPACT Project




       1.4 RMPACT Metropolitan Areas




     2  HOW TO USE THIS HANDBOOK




     3  WATER QUALITY MONITORING




       3.1 Time-Series Water Quality Sampling




       3.2 Satellite/Remote Sensing Technology




       3.3 Water Quality Field Sampling




     4  COLLECTING, TRANSFERRING, AND MANAGING TIME-RELEVANT WATER QUALITY DATA




       4.1 System  Overview




       4.2 Time-Series Water Quality Sampling




       4.3 Satellite/Remote Sensing Technology




       4.4 Water Quality Field Sampling




     5  DEVELOPING IMAGES TO PRESENT WATER QUALITY MONITORING DATA




       5.1 What is Data Visualization?




       5.2 Satellite Acquisition, Processing, and Visualization Software




     6  COMMUNICATING TIME-RELEVANT WATER QUALITY INFORMATION




       6.1 Developing an Outreach Plan for Time-Relevant Water Quality Reporting




       6.2 Elements of the Jefferson Parish Project's Outreach Program




       6.3 Resources for Presenting Water Quality Information to the Public




       APPENDIX A Glossary of Terms & Acronym List




       APPENDIX B List of Authorized SeaWiFS Ground Stations A Jsers




       APPENDIX C Jefferson Parish Brochure




       APPENDIX D Example Data  from USGS Hydrowatch




       APPENDIX E Example Data  from Earth Scan Laboratories (Satellite Data - Reflectance)







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        Disclaimer

        This document has been reviewed by the U. S. Environmental Protection Agency (EPA) and approved for
        publication. Mention of trade names or commercial products does not constitute endorsement or recommendation
        of their use.
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                                                                                                EPA/625/R-01/005




                                                                                                   September 2001
  Delivering Timely Water Quality Information to Your Community
  The Jefferson Parish-Louisiana Project
                                   United States Environmental Protection Agency




                                   National Risk Management Research Laboratory




                                         Office of Research and Development




                                                Cincinnati, OH 45268
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                                                                                 Printed on paper containing at least

                                                                                  30% postconsumer recovered fiber

  ACKNOWLEDGMENTS
  Dr. Dan Petersen of the U.S. Environmental Protection Agency (EPA), National Risk Management Laboratory served as
  principal author of this handbook, and managed its development with support of Pacific Environmental Services, Inc., an
  EPA contractor. The authors of this handbook are grateful for the involvement and contributions of individuals involved
  in this project. The following contributing authors provided valuable assistance for the development of the handbook:

  George Arcement, United States Geologic Survey District Office in Baton Rouge, Louisiana

  Charles Demas, United States Geologic Survey District Office in Baton Rouge, Louisiana

  Dr. Quay Dorche, Louisiana University Marine Observatory Consortium, Baton  Rouge,  Louisiana

  Vickie Duffourc, Contractor for the Jefferson Parish Environmental and Development Control Department

  Paul Ensminger, United States Geologic Survey District Office in Baton Rouge, Louisiana

  Mark Perlmutter, Vaisala Inc.

  Jake Peters, United States Geologic Survey District Office in Atlanta, Georgia

  Andrew Puffer, U.S. Environmental Protection Agency Region 4, Gulf of Mexico Program Office

  Dr. Chris Swarzenski, United States Geologic Survey District Office in Baton Rouge, Louisiana

  Dr. Eugene Turner, Louisiana State University Coastal Ecology Institute, Baton Rouge, Louisiana

  Dr. Nan Walker, LSU Coastal Studies Institute and Earth Scan Laboratory, Baton Rouge, Louisiana

  Marnie Winter, Director of the Jefferson Parish Environmental and Development Control Department
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  APPENDIX A
  GLOSSARY OF TERMS & ACRONYM LIST
  A

  AD APS: Automated Data - Processing System.

  Algae: Simple single-celled, colonial, or multi-celled aquatic plants. Aquatic algae are (mostly) microscopic plants that
  contain chlorophyll and grow by photosynthesis. They absorb nutrients from the water or sediments, add oxygen to the
  water, and are usually the major source of organic matter at the base of the food web.

  Algal blooms: Referring to excessive growths of algae caused by excessive nutrient loading.

  Anoxia: Absence of oxygen in water.

  APT: Automatic picture transmission.

  AVHRR: Advanced very high resolution radiometer.
  B

  BTNEP: Barataria-Terrebonne National Estuary Program.
  C

  CEI: Coastal Ecology Institute.

  Chlorophyll: Green pigment in plants that transforms light energy into chemical energy by photosynthesis.

  CC^: carbon dioxide.

  CSI: Coastal Studies Institute.

  CZM: Coastal Zone Management.




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  D

  DAAC: Distributed Active Archive Center.

  DAS: Data acquisition system.

  dB: decibel

  DECODES: Device Conversion and Delivery System

  DIG: Differential interference contrast.

  Dissolved oxygen (DO): The concentration of oxygen (02) dissolved in water, usually expressed in milligrams per liter,
  parts per million, or percent of saturation (at the field temperature). Adequate concentrations of dissolved oxygen are
  necessary to sustain the life of fish and other aquatic organisms and prevent offensive odors. DO levels are considered a
  very important and commonly employed measurement of water quality and indicator of a water body's ability to support
  desirable aquatic life. Levels above 5 milligrams per liter (mg O2/L) are considered optimal and fish cannot survive for
  prolonged periods at levels below 3 mg C>2/L. Levels below 2 mg C>2/L are often referred to as hypoxic and when C>2 is
  less than 0.1 mg/, conditions are considered to be anoxic.

  DMSO: Dimethyl sulfoxide.

  DO: Dissolved oxygen.

  DOMSAT: Domestic satellite. A DOMSAT system utilizes a geosynchronous satellite to re-broadcast satellite data received
  at a central reception and preprocessing center.

  DVT(s): Data visualization tools.
  E

  EMPACT: Environmental Monitoring for Public Access and Community Tracking.

  EPA: U.S Environmental Protection Agency.

  ESL: Earth Scan Laboratory

  Estuary: A semi-enclosed coastal area, where seawater mixes with fresh water from rivers.

  Eutrophication: The process by which surface water is enriched by nutrients (usually phosphorus and nitrogen) which
  leads to excessive plant growth.

  F

  ft: feet.

  FTP: File transfer protocol.
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  G




  GAG: Global area coverage.




  GFF: Glass fiber filter.




  GIS: Geographic information systems.




  GMP: Gulf of Mexico Program.




  GOES: Geostationary operational environmental satellites.




  GPS: Global positioning system.




  GREEN: Global Rivers Environmental Education Network




  GUI: Graphical user interface.





  ug/l: micrograms (10"  grams)/liter.




  «S/cm: microsiemens per centimeter.
  H




  HAB: Harmful algal bloom.




  HC1: hydrochloric acid.




  HRPT: High resolution picture transmission.




  HTCO: High temperature catalytic oxidation.




  Hypoxia: Physical condition caused by low amounts of dissolved oxygen in water (i.e., less than 2 mg/1.)
  I




  1C: Inorganic carbon.




  IWI: Index of Watershed Indicators




  J
  K




  Kbps: kilobytes per second.











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  kg: kilogram.

  km: kilometer.

  km/hr: kilometers per hour.
  L

  Ibs: pounds.

  L: liter

  LAC: Local area coverage.

  LaMP: Lakewide Management Plans

  LNA: Low noise amplifier.

  LRGS:  Local readout ground station

  LSU: Louisiana State University

  LSU-CEI: Louisiana State University Coastal Ecology Institute.

  LUMCON:  Louisiana University Marine Observatory Consortium.
  M

  m: meters.

  mg: milligrams

  mg/L: milligrams/liter

  mph: miles per hour.

  MHz: Megahertz.

  N

  NALMS: North American Lake Management Society.

  NASA: National Aeronautics and Space Administration.

  NDIR: Non-dispersive infrared gas analyzer.

  Near-real time: Refers to data current enough to be used in day-to-day decision-making. These data are collected and
  distributed as close to real time as possible. Reasons for some small time delays in distributing the collected data include the
  following: (1) the time it takes to physically transmit and process the data, (2) delays due to the data transmission schedule
  (i.e., some collected data are only transmitted in set time intervals as opposed to transmitting the data continuously), and (3)


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  the time it takes for automated and preliminary manual QA/QC.

  NESDIS: National Environmental Satellite, Data and Information Service.

  NIWR: National Institute for Water Resources.

  NOAA: National Oceanic and Atmospheric Administration.

  run: Nanometer, 10   meter.

  NSP: Neurotoxic shellfish poisoning.

  NTU: Nephelometric turbidity unit.

  Nutrient  loading: The discharge of nutrients from the watershed into a receiving water body (e.g., wetland). Expressed
  usually as  mass per unit area per unit time (kg/ hectare/ yr or Ibs/acre/year).
  O

  ORD: Office of Research and Development.

  Organic: Refers to substances that contain carbon atoms and carbon-carbon bonds.

  OSC: Orbital Sciences Corporation.
  P

  PC: Personal computer.

  PCI: Peripheral component interconnect.

  pH scale: A scale used to determine the alkaline or acidic nature of a substance. The scale ranges from 1 to 14 with 1
  being the most acidic and 14 the most basic. Pure water is neutral with a ph of 7.

  Parameter: Whatever it is you measure - a particular physical, chemical, or biological property that is being measured.

  Photosynthesis:  The process by which green plants convert carbon dioxide to sugars and oxygen using sunlight for
  energy.

  POES: Polar orbiting environmental satellites.

  ppt: parts per thousand.
  Q

  Quality Assurance/Quality Control (QA/QC): QA/QC procedures are used to ensure that data are accurate, precise,
  and consistent. QA/QC involves established rules in the field and in the laboratory to ensure thatsamples are representative


file:///P|/...20(J)/Estuary>20Lake%20and%20River%^^

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  of the water you are monitoring, free from contamination, and analyzed following standard procedures.

  QWSU: Quality Water Service Unit.
  R

  Remote Monitoring: Monitoring is called remote when the operator can collect and analyze data from a site other than the
  monitoring location itself.
  S

  Salinity: Measurement of the mass of dissolved salts in water. Salinity is usually expressed in ppt.

  SeaWiFS: Sea-viewing Wide Field-of-view Sensor. The SeaWiFS is an Earth-orbiting ocean color sensor flown on the
  Orbview-2 satellite that provides quantitative data on global ocean bio-opticals  properties to the science community.

  [Source: http://seawifs.gsfc.nasa.gov/SEAWIFS/BACKGROUND/SEAWIFS_BACKGROUND.html]

  SCSI: Small Computer System Interface (pronounced "scuzzy")

  SEM: Scanning electron microscope.

  SMSA: Standard metropolitan statistical area.

  Specific Conductance: The measure of how well water can conduct an electrical current. Specific conductance indirectly
  measures the presence of compounds such as sulfates, nitrates, and phosphates. As a result, specific conductance can be
  used as an indicator of water pollution. Specific conductivity is usually expressed in «S/cm.

  SST: Sea surface temperatures.

  Surface Truthing: Relating the digital measurements of a parameter (e.g., turbidity and fluorescence) to field sample
  measurements for the same or a similar parameter.

  Suspended solids: (SS or Total SS  fTSS]). Organic and inorganic particles in suspension in a water mass.
  T

  TC: Total carbon.

  Time-relevant environmental data: Data that are collected and communicated to the public in a time frame that is useful
  to their day-to-day decision-making about their health and the environment, and relevant to the temporal variability of the
  parameter measured.

  TOG: Total organic carbon.

  Turbidity: The degree to which light is scattered in water because of suspended organic and inorganic particles. Turbidity
  is commonly measured in NTU's.


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  u




  UHF: Ultra high frequency, 300 to 3000 megahertz.




  UPS: Uninterruptible power supply.




  USGS: United States Geologic Survey.




  USAGE: United States Army Corps of Engineers.
  V




  VHP: Very high frequency, 88 to 216 megahertz.




  W




  WET: Water Education for Teachers.




  WMC: Watershed Management Council.
  X
  YSI : Yellow Springs Instruments .
                                                 NEXT CHAPTER




                              Table of Contents   Chapter:  123456    App:  A B C  D_ E
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  APPENDIX B
  LIST OF AUTHORIZED SEAWIFS GROUND STATIONS/USERS
   Andrew B. Archer

   303.790.8606, ext.
   3136
Antarctic Support Association
61 Inverness Dr. East, Suite 300

Englewood, CO 80112
  Dr. Robert Arnone

  601.688.5268
Naval Research Lab/Stennis Space Center
Code 7243

Building 1105

Stennis Space Center, MS 39529
  Mr. B. Edward Arthur
  Jr.

  228.688.5265
Naval Research Lab/Stennis Space Center
Code 7340

Stennis Space Center, MS 39529-5004
  Dr. Max P. Bleiweiss

  505.678.3504
US Army Research Laboratory
AMSRL-IS-EW

White Sands Missile Range, NM 88002-5501
  Robert A. Kamphaus

  757.441.6206
NOAA Ship Ron Brown
NOAA Ship Ron Brown

Atlantic Marine Center

439 W. York Street

Norfolk, VA 23 510-1114
  Dr. Francisco Chavez

  831.775.1709
Monterey Bay Aquarium Research Institute
P.O. Box 628

7700 Sandholdt Rd.

Moss Landing, CA 95039-0628
   Prof. Duane E.
   Waliser

   631.632.8647
Institute for Terrestrial And Planetary
Atmosphere
MSRC/Endeavor Hall #205

State University of New York

Stony Brook, NY 11794-5000
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   Dr. Kevin Engle

   907.474.5569
Institute of Marine Science
University of Alaska Fairbanks

Fairbanks, AK 99775-7220
   Rafael Fernandez-
   Sein

   787.834.7620, ext.
   2263
University of Puerto Rico
NASA-URC Tropical Center for Earth and
Space Studies

University of Puerto Rico at Mayaguez

Road 108, Km 1.0 Miradero

PO Box 9001

Mayaguez, PR 00680-9001
   Dr. Pierre Flament

   808.956.6663
University of Hawaii at Manoa
1000 Pope Road

Honolulu, HI 96822
   Mr. Scott M. Glenn

   908.932.6555, ext.
   544
Institute of Marine and Coastal Sciences
Marine Science Building

Rutgers, The State University

71 Dudley Road

New Brunswick, NJ 08901-8521
   Dr. Frank E. Hoge

   757.824.1567
NASA/GSFC Wallops Flight Facility
Code 972

Building N-159

Wallops Island, VA 23337
   Dr. Michael Laurs

   808.942.1279
Hawaii Regional Coastwatch Node
National Marine Fisheries Service

Honolulu Laboratory

2570 Dole Street

Honolulu, HI 96882
   Mr. Ronald J. Lynn

   619.546.7084
NOAA/La Jolla
National Marine Fisheries Service

PO Box 271

La Jolla, CA 92007
   John M. Morrison

   919.515.7449
Department of Marine Earth and
Atmospheric Science
North Carolina State University

1125 Jordan Hall

Box 8208

Raleigh, NC 27695-8208
   Thomas L. Mote

   701.777.3164
Department of Space Studies
University of North Dakota

Grand Forks, ND 58202-9008
   Dr. Frank E Muller-
   Karger
Department of Marine Science
University of South Florida

140 7th Avenue S.
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   813.553.3335
                                                                St. Petersburg, FL 33701
  Dr. Norman B.
  Nelson

  805.893.5303
University of California, Santa Barbara
ICESS, Ellison Hall

Santa Barbara, CA 93106
  Dr. Torben N. Nielsen

  808.956.5896
University of Hawaii/HIGP
1680 East-West Road

Post 619E

Honolulu, HI 96816
   Albert J. Peters

   402.472.4893
University of Nebraska
113 Nebraska Hall

Lincoln, NE 68588-0517
  Dr. John N. Porter

  808.956.6483
University of Hawaii
Hawaii Institute of Geophysics and Planetology

2525 Correa Rd.

Honolulu, HI 96822
  Mr. Raymond C.
  Smith
University of California, Santa Barbara
University of California Santa Barbara

Ellison Hall, 6th Floor

Santa Barbara, CA 93106
   Greg Stossmeister

   303.497.8692
University Corporation for Atmospheric
Research
PO Box 3000, UCAR

Boulder, CO 80307-3000
  Dr. Byron D. Tapley
UT Center for Space Research
3925 West Braker Lane

Suite 200

Austin, TX 78759-5321
   Dr. Andrew Thomas

   207.581.4335
University of Maine
School of Marine Sciences

University of Maine

5741 Libby Hall, Room 218

Orono, ME 04469-5741
  Nan D. Walker

  225-388-2395
Louisiana State University
Coastal Studies Institute

Howe-Russell Geoscience Complex

Louisiana State University

Baton Rouge, LA 70803
   Dr. Kirk Waters

   843.740.1227
NOAA Coastal Service Center
2234 South Hobson Ave.

Charleston, SC 29405-2314
                                              NEXT CHAPTER

                            Table of Contents  Chapter: 123456   App: A  B C  D_ E
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   APPENDIX C




   JEFFERSON  PARISH

   BROCHURE
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                                                                    Table of Contents    Chapter:   1  2 |  3   4   5   6      App:   A   B   C   D.  E
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  APPENDIX D
  EXAMPLE DATA FROM USGS HYDROWATCH
               2.00
                 00:00
   2.00
00:00
        00:00   00:00   00:00    00:00   00:00   00:00    00:00
PROVISIONAL DATA - SUBJECT TO CHANGE UPON FINAL REVIEW
                                         NEXT CHAPTER
                         Table of Contents  Chapter: 123456  App:  A B C D_ E
file:///P|/...20(J)/Estuary>20Lake%20and%20River%20W

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  APPENDIX E
  EXAMPLE DATA FROM EARTH SCAN LABORATORIES




  (Satellite Data - Reflectance)
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                                    Table of Contents   Chapter:  123456    App:  A  B  C  D_ E
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 United States      Office of Research   Office of Environmental EPA-625-R-01-007
 Environmental Protection and Development   Information      September 2001
 Agency        Washington, DC 20460 Washington, DC 20460 www.birdcast.com
 Developing and Implementing a
 Bird  Migration Monitoring,
 Assessment, and Public
 Outreach Program for
 Your Community
 The BirdCast Project
              I'

                              ^™ j *
   E  M  P A C  T
Environmental Monitoring for Public Access
       & Community Tracking
           I US EPA Office of Research and Development I

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DISCLAIMER
This document has been reviewed by the U.S. Environmental Protection Agency (EPA) and approved
or publication. Mention of trade names or commercial products does not constitute endorsement or
recommendation of their use.

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                                   EPA/625/R-01/007
                                     September 2001
Developing and Implementing a Bird
        Migration Monitoring,
       Assessment, and Public
        Outreach Program for
           Your Community
         The BirdCast Project
        National Risk Management Research Laboratory

           Office of Research and Development

          U. S. Environmental Protection Agency

              Cincinnati, Ohio 45268

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ACKNOWLEDGMENTS
             The  development of  this handbook was managed by Scott  Hedges  (U.S.
             Environmental Protection Agency, Office of Research and Development, National
             Risk Management Research  Laboratory)  with the support of Eastern Research
       Group, Inc., an EPA contractor. Technical guidance was provided by the BirdCast project
       staff and its partners. EPA and BirdCast would like to thank the following people and
       organizations for their substantial contributions to the contents of this handbook:

              Sally Conyne, National Audubon Society

              Sidney Gauthreaux, Clemson University Radar Ornithology Laboratory

              Duane Heaton, EPA Region  5

              Steve Kelling, Cornell University Laboratory of Ornithology

              Ronald Landy, EPA Region 3

              Ron Larkin, Illinois Natural History Survey

              Ralph Wright, EPA Office of Pesticide Programs

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TABLE  OF CONTENTS
       1. INTRODUCTION	1
             1.1 About the EMPACT Program	2
             1.2 About the EMPACT BirdCast Project	3
             1.3 About This Handbook	5
             1.4 For More Information	5
       2. HOW TO USE THIS HANDBOOK	7
       3. BEGINNING A NEW BIRD MIGRATION MONITORING PROGRAM  	9
             3-1 Program Structure: Overview of a Bird Migration Monitoring Program	9
             3-2 Selecting Program Partners	10
             3-3 Figuring Costs	11
       4. INSTRUMENT-BASED  OBSERVATION OF BIRD MIGRATION	13
             4.1 What is NEXRAD and What Can It Do?	13
             4.2 What is Bioacoustic Monitoring and What Can It Do?	14
             4.3 How Do NEXRAD, Bioacoustic Monitoring, and Volunteer
                Groundtruthing Fit Together?	15
             4.4 How Can A Bird Monitoring Organization Begin Using NEXRAD
                to Observe and Predict Bird Migrations?	15
             4.5 How Did BirdCast Implement the NEXRAD Component of
                Its Bird Monitoring Program?	16
       5. GROUNDTRUTHING OBSERVATIONS  	19
             5.1 How Does  Groundtruthing Complement Radar Analysis?	19
             5.2 How Does  BirdCast Conduct Its Groundtruthing Program	20
             5.3 BirdCast's Administrative Procedures	20
       6. EDUCATION AND OUTREACH  	27
             6.1 Developing an Outreach Plan	27
             6.2 Education and Outreach Tools	31
             6.3 Evaluating the Effectiveness of Outreach Efforts	37
             6.4 For More Information	37
       APPENDIX A BIRDCAST EDUCATION AND OUTREACH  MATERIALS	39
                                                                                                 in

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1
INTRODUCTION
                                                                                      -r
      Every year, several billion birds undertake seasonal
      migrations in pursuit of food, shelter, and nesting
      grounds. North America is the site of some of the
world's most spectacular bird migration, and millions  of
American "birders" enjoy spending time in the field iden-
tifying  the  birds passing through their  area. Migratory
birds are delightful not only for birders,  but also for
countless other Americans who casually observe their
comings and goings, particularly in the spring and fall.
These birds also have a distinct economic value (nearly $3
billion in the mid-Atlantic states alone) to the tourist and
outfitting industries  of the regions located along their
flight path.
Aside from  any immediate benefits they provide, migratory birds are valuable for the role
they play in our ecosystems—in particular, for eating insects and thereby keeping pest pop-
ulations under  control. We also have reason to be concerned about the well-being of
migratory birds that extends beyond any inherent value these birds may possess. As natu-
ralist Roger Tory Peterson  noted, birds are an "ecological litmus paper"—because of their
rapid metabolism and wide geographic range, they often
provide an early warning of environmental deterioration.
Migratory birds depend on many different kinds of open
space, such  as swamps, marshes, meadows, and suburban
parkland. Therefore, research and conservation  aimed  at
keeping a particular bird population healthy may lead  to
the broader goal of restoring these threatened habitats.
When migrating, a bird may travel hundreds or even
thousands of miles without stopping. The exertion of fly-
ing  such long distances   leaves  birds  exhausted and
vulnerable. Many birds, particularly those that encounter
adverse weather conditions, do not survive their journeys.
Unfortunately, human activities can further increase the
levels of stress and danger that a migratory bird faces. For
example:

    * Inopportune application of pesticides to  lawns, gardens,  and parks may poison a
      bird's food supply at just the moment when it is  weakest and most in need of nour-
      ishment. In the United States, migratory birds are particularly vulnerable to pesticide
      application as they migrate northward in the spring.
    * Lights on tall structures (such as skyscrapers and communication towers) may con-
      fuse and disorient birds, causing them to become exhausted and crash into objects.
      Similarly, birds injure or kill themselves by flying  into panes of glass. These problems
      appear to be particularly severe on overcast nights when  birds may circle a light
      source.
                                                                              of North America, the sight of migrating
                                                                     migration routes in North America
       INTRODUCTION

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    «• The development of land for human purposes such as agriculture, housing,  and
      commerce often renders it unsuitable for use by birds. Birds may be challenged not
      only by the loss of habitat in their breeding and wintering ranges, but also by loss of
      habitat at key stop-over points where they need to rest and regain strength over the
      course of migration.

    * Humans have imported animals to North America that prey upon migratory birds
      (e.g., cats)  or compete with them (e.g., starlings). These new biological threats, com-
      bined with decreasing quantities of suitable habitat, may reduce the population and
      range of a  particular migratory bird species.
There is much that property managers and the general public can do  to  mitigate these
problems if they are aware of them, interested in solving them, and educated about bird
conservation. During a period of peak bird migration, pesticide applications can be
delayed, bright building lights can be turned off, and cats can be kept indoors. Therefore,
outreach programs designed to inform these audiences about the status of seasonal bird
migration  are a promising route to improving the conservation of migratory birds.
EPA has developed this technology transfer handbook primarily for community organiz-
ers, non-profit groups, local government officials, and other decision-makers who  will
implement, or are considering implementing, bird migration monitoring and public out-
reach programs. The handbook is designed with two main goals in mind. The first goal is
to present  a case study showing how one regional outreach program—EMPACT's BirdCast
project for the mid-Atlantic coast of the United States—provides information that allows
property managers and the general public to assist migratory birds. The second—and per-
haps more important—goal is to provide you with guidance for developing a similar
program in your own region. The guidance in the handbook is based on the experience of
the EMPACT BirdCast project, as well as that of other experts in the fields of ornithology
and public outreach.

 1.1  ABOUT  THE  EMPACT  PROGRAM
This handbook was  developed by the U.S. Environmental  Protection Agency's (EPA's)
EMPACT Program (http://www.epa.gov/empacf). EPA created EMPACT (Environmental
Monitoring for Public Access and Community Tracking) in 1997.  It is now one of the pro-
grams within EPA's Office of Environmental Information. EMPACT is a new approach to
providing  timely environmental information to communities across the nation, helping
people to make informed, day-to-day decisions. Residents in 156 of the largest metropoli-
tan areas in the United States have or will soon have an  easy way to answer questions such
    * What is the ozone level in my city this morning?

    * What is the water quality at my beach today?

    * How high is the ultraviolet radiation in my city today?
    * What is the level of contamination at the hazardous waste site in my community?
    * What are the levels of lead in the soil in yards in my neighborhood?
To help make EMPACT more effective, EPA is partnering with the National Oceanic and
Atmospheric Administration and the U.S. Geological Survey. EPA is working closely with
these federal entities to help achieve nationwide  consistency in measuring environmental
data, managing information, and delivering that information to the public.
                                                                 CHAPTER  1

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EMPACT projects cover a wide range of environmental issues, such as groundwater con-
tamination,  ocean pollution,  smog, drinking water quality, ultraviolet  radiation,  and
ecosystem quality. Some of these projects have been initiated directly by EPA. Others have
been launched by the EMPACT communities themselves.

 1.2  ABOUT THE  EMPACT  BIRDCAST  PROJECT
EPA's EMPACT program started funding the BirdCast project (http://www.birdcast.org) in
1999, and the project started public operation on April 1, 2000. The project began as a col-
laboration among EMPACT,  EPA Region 3, EPA's Office of Pesticide Programs, the
National Audubon Society, Cornell University's  Laboratory of Ornithology, Clemson
University's  Radar Ornithology Laboratory,  the Academy of Natural  Sciences in
Philadelphia, and GeoMarine,  Inc. The four primary objectives of the project are:
1) To maintain an Internet Web site that posts educational information about bird migra-
  tion and the steps that property managers can take to mitigate the danger and stress that
  migrating birds face when passing through an area.

2) To predict and monitor bird migrations on a daily basis using weather radar. The data
  gathered by radar are continually interpreted by trained scientists  and presented using
  text summaries, charts, and radar maps. During its first year, BirdCast also experimented
  with using microphones to perform bioacoustic monitoring of bird migrations.
3) To collect and disseminate volunteers' reports of bird sightings. This information col-
  lection, known  as "groundtruthing," is coordinated through the  BirdCast Web  site.
  Groundtruthing information  is  stored  on   an  Web-accessible  database  called
  "BirdSource" that Cornell maintains. Visitors to the BirdCast Web site can query this
  database and display reports in chart or graph form.
4) To raise public awareness about the sensitivity of migratory bird populations. This pub-
  lic relations campaign,  coordinated by  National Audubon, involves generating press
  releases, working with local land managers, distributing promotional materials,  and
  making presentations at conferences and conventions.

 1.2.1   BIRDCABT'B REGIONAL.  Focus
To date, the  BirdCast program has primarily covered bird migration along a portion of the
"mid-Atlantic flyway," a coastal area between North Carolina and New England that expe-
riences significant migratory  bird  activity each  spring and fall. The  initial focus of
BirdCast's attention has been the  city of Philadelphia. BirdCast established a local partner-
ship with Philadelphia's local PBS station (WHYY) and the Academy of Natural Sciences
to develop a public relations focus on the region surrounding this city. The BirdCast pro-
ject's efforts to collaborate with land managers so far have consisted primarily of work with
Philadelphia's Fairmont Park Commission. It is hoped that eventually BirdCast can be
expanded to cover the entire Atlantic flyway. Birds could be tracked coming across the Gulf
of Mexico and at their first landfall. Birdwatchers up the coast could be alerted to the sta-
tus  of the migrating birds and provided with additional early warning of their arrival.
Despite its current regional focus, BirdCast also hopes to expand to cover the entire United
States by forming new partnerships with local governments and birding organizations. So
far,  BirdCast has succeeded at drawing both widespread media attention (it was discussed
in more than over 100 news articles by spring 2000) and attention in venues of national
importance (it has been covered by news reporters from both the New York Times and the
Wall Street Journal).
INTRODUCTION

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 1.2.2  BIRDCABT  IN  CONTEXT
The BirdCast project is a collaboration among individuals and organizations that made sig-
nificant contributions  to the field of bird monitoring both  before and after receiving
EMPACT  funding.  A brief history of these  bird monitoring activities  (and of radar
ornithology in particular) will help to place BirdCast in its full context.
At the outset of World War II, almost immediately after the invention of tracking radar,
British radar operators noticed that birds flying over the English channel would sometimes
appear on their screens. At the time, this fact was noteworthy primarily because it was pos-
sible to  mistake  a  bird  for a fast-moving-ship—significant  ornithological  use  of  this
phenomenon did not begin until the 1960s. Sidney Gauthreaux,  now Director of the
Clemson University Radar Ornithology Laboratory, began studying the radar detection of
birds at that time and has accumulated over 35 years of experience with the method. In the
1970s, the  United States Air Force also began studying bird migration as a serious hazard
to the operation of military aircraft, which often fly at high speeds and low altitudes. The
Bird Aircraft Strike Hazard (BASH) team organized by the Air Force began exploring
radar's potential to provide early warning of potential bird collisions. Their efforts were sig-
nificantly aided by the emergence of "Next Generation Radar" (NEXRAD) in the early
1990s. NEXRAD is a network of highly sensitive weather radar stations located through-
out the United States. In 1995, Sidney Gauthreaux also began using NEXRAD in his
ornithological studies.
Meanwhile, in the mid-1990s, the National Audubon Society and Cornell  University's
Laboratory of Ornithology began applying a very different emerging technology to the
field of bird conservation. These two groups collaborated to develop BirdSource, a sophis-
ticated computer database that  uses the  Internet to  allow birders from  across North
America  to send their observations to a central repository. With financial assistance from
the Packard Foundation,  these two groups spent more than $2.5 million developing the
BirdSource database as a nation-wide information technology resource for birders.
The idea of the BirdCast program emerged at a 1997 biodiversity meeting attended by per-
sonnel from both EPA Region 3 and the Department of Defense. EPA and DoD discussed
the possibility of providing the public with near real-time information about  bird migra-
tion using  radar technology. BirdCast  combined the  capabilities of Clemson's Radar
Ornithology Lab with the information technology capabilities of BirdSource so that mem-
bers of the  public would be able to not only view radar images but also submit data that
might  verify (i.e., "groundtruth") those  images. EMPACT began funding  the  project
through EPA's Office of Pesticide Programs and Region 3 in 1999, and BirdCast began its
public operations in 2000.

 1.2.3  RELATED  BIRD MONITORING  PROGRAMS
BirdCast is not the only program that  is currently using radar technology to track bird
migration. Additional groups, such as the ones listed below, either have pursued or plan to
pursue radar tracking technologies:
    * BASH, the U.S. Air Force's program to guard against collisions between wildlife and
      aircraft, has developed an Avian Hazard Advisory System (AHAS). AHAS can be
      accessed on the Web at http://www.ahas.com. This system uses radar to predict the
      risk of a bird-aircraft collision  along various flight paths at various times.

    * The   Illinois   Natural   History  Survey,   the   University   of   Illinois
      (http://www.inhs.uiuc.edu], and EPA Region 5 (http://www.epa.gov/region5} have pro-
                                                                  CHAPTER  1

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      posed setting up a project analogous to BirdCast for the Chicago region. The organ-
      izers hope to draw Chicago residents' attention to the unique role that their urban
      and suburban open spaces play in the migration of birds, thereby encouraging inter-
      est in the conservation of those open spaces.

 1.3 ABOUT THIS HANDBOOK
A number of bird observatories throughout the United States have expressed interest in
beginning projects similar to BirdCast. The Technology Transfer and Support Division of
the EPA Office of Research and Development's (ORD's) National Risk Management
Research Laboratory initiated the development of this handbook to help interested organ-
izations learn more about BirdCast  and to provide them with the technical information
they need to develop their own programs. ORD, working with BirdCast, produced the
handbook to leverage EMPACT's investment in  the project and minimize the resources
needed to implement similar projects in new areas.
Both print and CD-ROM versions of the handbook are available for direct online order-
ing from ORD's Technology Transfer  Web  site  at http://www.epa.gov/ttbnrmrl.  A PDF
version of the handbook can also be downloaded from that site. In addition, you can order
a copy of the handbook (print or CD-ROM version) by contacting ORD Publications by
telephone or by mail at:
EPA ORD Publications
USEPA-NCEPI
P.O. Box 42419
Cincinnati, OH 45242
Phone: (800) 490-9198 or (513) 489-8190
Please make sure you include the title of the handbook and the EPA document number
in your request.

We hope that you find the handbook worthwhile, informative, and easy to use.
We welcome your comments; you can send them  by e-mail from EMPACT's Web site at
http://www. epa.govIempactlcomment, htm.

 1.4 FOR MORE  INFORMATION
Try the following resources for more on the issues and programs this handbook discusses:
The EMPACT Program
http://www. epa.gov/empact

BirdSource
http://www. BirdSource. org

Cornell University Laboratory of
Ornithology
http://birds. Cornell, edu

National Audubon Society
http://www.audubon. org

Ralph Wright
EPA Office of Pesticide Programs
(703)  308-3273
Ronald Landy
EPA Region 3
(410) 305-2757
Sally Conyne
National Audubon Society
(215) 297-9040
Steve Kelling
Cornell  University Laboratory of
Ornithology
(607) 254-2478
INTRODUCTION

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CHAPTER  1

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2
   How  TO   USE   THIS   HANDBOOK
       T
      his handbook provides information your organization can use to create and imple-
      ment a Web-based bird monitoring program. It presents detailed guidance, based on
      the experience of the EMPACT BirdCast Project, on how to:
    1. Identify target communities that would be interested in reporting on and following
      the progress of bird migration.
    2. Record and present real-time information about bird migration using radar, weather
      information, and acoustic monitoring.

    3. Collect groundtruthing information from volunteer birders and present it to the public.
    4. Provide education  and outreach to members of the public about what to do when
      migratory birds pass through their area.

This handbook provides simple  "how  to"  instructions on each  facet of planning and
implementing a bird monitoring  program, along with additional information about bird
migration:

    * Chapter 3 discusses bird migration as a general conservation issue and how the dif-
      ferent members of a bird migration monitoring organization work with each other
      to help birds as they migrate.
    * Chapter 4 discusses instrument-based observations of birds.

    * Chapter 5 covers a variety of issues relevant to volunteer groundtruthing, including
      a detailed description of BirdCast's policies and experiences working with volunteer
      birders.
    * Chapter 6 treats the methods and strategies a  bird  monitoring organization  may
      make use of to conduct public outreach and education.
    * Appendix A presents examples  of education  and  outreach  materials  from the
      BirdCast project.
Interspersed throughout the handbook are success stories and lessons learned in the course
of the EMPACT BirdCast project.
       Haw  TO  USE THIS  HANDBOOK

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CHAPTER 2

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3
BEGINNING  A   NEW   BIRD
MIGRATION   MONITORING   PROGRAM
             This chapter provides guidance on important first steps that you will need to take as
             you start your bird migration monitoring program. Section  3.1 provides a  brief
             overview of the structure of a bird migration monitoring program and outlines the
       roles and responsibilities of program partners, based on the EMPACT BirdCast Project
       model. Section 3.2 discusses the critical process of selecting program partners who can best
       help you meet your program's objectives within your target community.
       The information in this chapter is designed primarily for managers  and decision-makers
       who may be considering whether to implement  bird migration monitoring programs in
       their communities, as well as for organizers who are implementing  such programs.

       3.1  PROGRAM  STRUCTURE:  OVERVIEW  OF  A
             BIRD  MIGRATION MONITORING  PROGRAM
       The EMPACT BirdCast project is a multifaceted project that engages a variety of activi-
       ties—everything  from  distributing posters  to counting birds. These activities  can  be
       grouped into  four main categories, which  make up the main components of the project:
       administration and public outreach, radar analysis, database management, and volunteer
       groundtruthing.

       The following paragraphs summarize these activities to  provide an overview of how the
       EMPACT BirdCast program works. These activities are  described in greater detail in
       Chapters 4 through 6.
       General Administration and Public Outreach. The administrator and staff of BirdCast
       are responsible for the primary public relations and outreach efforts of the project.  This
       includes managing the  distribution of posters about pesticide use, maintaining  contacts
       with news  media organizations to ensure that BirdCast stays in the public eye, issuing  peri-
       odic press releases, and working with  local land managers  to encourage bird-friendly
       gardening practices. The administrator also provides a broad range of support tasks related
       to the  project's birdwatching volunteer program. These tasks include providing advice
       about making bird identifications, making  quality control checks of data submitted by vol-
       unteers, and networking to recruit new volunteers. The BirdCast administrator also serves
       a central liaison with the other BirdCast staff, including the  radar analyst and the  chief
       database base manager.

       Radar Analysis. The  chief radar analyst and his assistant are responsible for predicting the
       degree  of  bird migration activity  in upcoming  evenings and for measuring the actual
       amount of bird migration using radar data. The  radar analyst (and/or his assistant)  must
       make daily reports of predicted and observed migration during the periods of bird migra-
       tion (in the spring and the fall) but have  fewer regular duties during the "offseason." They
       seek out and contract information service  providers to ensure a constant supply of radar
       data during the periods  of migration. Once per day, the radar analysts submit their predic-
       tions and observations to the database administrator via the Internet.
       Database Administration. BirdCast s database administrator and his staff ensure that the
       public has access (via the  Internet) to the  information submitted by the radar analyst. In
       the case of BirdCast,  the database is actually maintained as a separate organization called
       BEGINNING  A  NEW BIRD  MIGRATION  MONITORING  PROGRAM

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                 BirdSource. BirdSource is an entity distinct from BirdCast and it maintains a variety of
                 other Web-enabled birding databases. The BirdCast  database administrator issues  user
                 identifications to new volunteers, implements backups and system security measures, and
                 coordinates the  programming of changes to the database system. Also, while BirdCast's
                 bioaccoustic monitoring was being conducted, the project was coordinated by the database
                 administrator.
                 Volunteer Birdwatching. BirdCast's volunteers provide the "groundtruthing" information
                 necessary to verify the observations  made using radar instrumentation. Volunteers are
                 recruited by the project administrator and contact her with any questions or comments
                 they may have about their participation in the program. Registered volunteers make obser-
                 vations several times  a week and record their findings directly to the BirdCast database
                 (using the Internet).
                 The flow chart below summarizes the basic structure  of the BirdCast project. The chart
                 identifies the main activities of the project, the team members responsible for these activi-
                 ties, and the flow of work among team members. It also indicates where in this handbook
                 you can go for more information about specific activities.
                            BIRD CAST I  an EMPACT-funded, collaborative
                                      effort to track bird migration
                                                                                           a computer facility
                                                                                           at Cornell's
                                                                                           Laboratory of
                                                                                           Ornithology for the
                                                                                           collection and
                                                                                           dissemination of
                                                                                           groundtracking data
                 3.2  SELECTING  PROGRAM  PARTNERS
                 As described in Chapter 1, BirdCast is a partnership of several public and non-profit organ-
                 izations. These have included university laboratories, a wildlife conservation society, a park
                 management authority, and a natural  history organization. The reason BirdCast is com-
                 posed of such a wide range of partners is that its goals require the use of a wide range range
1 D
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of skills and community connections. None of the individual organizations, working by
themselves, would have  been as effective as  the collaboration of many different organiza-
tions, each possessing complementary skills and abilities.

For example, the staff of Clemson University's Radar Ornithology Lab have specialized
skills  in forecasting  and analyzing bird migration patterns using radar images and other
weather data. The National Audubon Society, on the  other hand, has an extensive media
infrastructure for presenting bird conservation information  to the public and can easily
enlist the  support of birding communities.  Cornell's Laboratory of Ornithology, in con-
junction with  the  National  Audubon Society, has  invested in the development  of
BirdSource,  a sophisticated Web-enabled database for the collection and distribution  of
bird monitoring data.

In starting your own bird monitoring program, you'll  need to assemble a team of individ-
uals or organizations who offer a similar range of skills and qualifications. To select partners
or team members, you should think about how each will fit into the overall program struc-
ture, and how different partners can work together to create a successful program. You will
also need  to consider their relationship to the region  where you will be monitoring bird
activity. For example:

    * A small, grass-roots organization that already has strong ties to the community can
      be ideal for providing public outreach and obtaining volunteer birdwatchers. Local
      chapters of birding clubs, natural history associations, or conservation groups can
      all be good choices. (For a directory of birding clubs in the United States, see:
      (http://birding. about, com/hobbies/birding/library/blalphausclub. htm.}

    «• A university with  an ornithology laboratory would make a good partner for identi-
      fying and interpreting radar images of birds. A professor or graduate student working
      in such a lab might either already have the necessary skills or be able to acquire them
      for the benefit of the bird monitoring project.
    * A government agency, university, or private company that employs persons with a
      range  of programming and "new media" skills would  make a good partner for the
      purposes  of establishing a Web site where the public can  access up-to-date radar
      images and submit and retrieve groundtruthing observations. Building such a Web
      site from the  ground up may require  access to staff trained in JAVA programming,
      Web page design,  network administration, and database building.

3.3   FIGURING COSTS
One of the important first steps for your organization to take when it is considering setting
up a bird  monitoring program is to estimate how much your planned activities will cost.
Although  your program need not be  as large or ambitious as BirdCast's, you may find it
helpful to know how much money BirdCast spent in its first year of operation.
In its  initial year (between December of 1999 and November of 2000) EMPACT provided
BirdCast with $449,500 for operations and  set-up. As shown above, these expenses break
down into five categories, each of which was handled by a separate entity:
    * Project management and national  level promotion  was handled by National
      Audubon  Society. This cost $71,000  or 16% of the overall EMPACT budget for
      BirdCast. This category covers all the public promotion of BirdCast  that went on
      during the year, excepting a local media campaign in Philadelphia.
BEGINNING A NEW  BIRD MIGRATION MONITORING  PROGRAM
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                                   Software for Processing
                                     NEXRAD Images
                                         22%
Project Management
 and National-level
   Promotion
    16%
                              Generation and
                              Interpretation of
                              NEXRAD Images
                                 15%
                                                                               Project Promotion in
                                                                                Philadelphia Area
                                                                                   17%
                                                       Database and
                                                      Internet Support
                                                          30%
                     * Project promotion in the Philadelphia area was handled by the Academy  of
                       Natural Sciences. This cost $76,500 or  17% of the overall EMPACT budget for
                       BirdCast. The Academy was responsible for encouraging local news media to discuss
                       BirdCast and reporting its findings.
                     * Database and Internet support was provided by the staff of the BirdSource project
                       at Cornell University. This support cost $136,000, or 30% of the overall EMPACT
                       budget. BirdSource staff maintained the  BirdCast Web  site, set up and managed a
                       database for groundtruthing observations, and coordinated BirdCast's bioacoustic
                       monitoring program.
                     * Generation and interpretation of NEXRAD images was performed by Clemson
                       University's Radar Ornithology Laboratory (CUROL) for a fee of $68,000, or 15%
                       of the overall EMPACT budget. As described elsewhere in this report, CUROL
                       submitted daily radar information about  bird migration  to the BirdCast Web site.
                     * Software for Processing NEXRAD images was developed by GeoMarine Software
                       for $98,000, or 22% of the overall EMPACT budget. GeoMarine developed soft-
                       ware algorithms for distinguishing radar signals reflected  from birds from those
                       reflected from clouds.

                 This cost breakdown represents the first-year of a cutting-edge  program and should not  be
                 taken as completely representative of the ongoing costs of other bird monitoring programs,
                 particularly those that are smaller in scale. For example, BirdCast organizers learned that it
                 was neither necessary  nor feasible  at present to automatically  distinguish birds from pre-
                 cipitation with software algorithms. The expense  associated with this component of the
                 program, therefore, was not carried forward into future years and need not be incurred  by
                 newer monitoring programs.
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4
    INSTRUMENT-BASED
    OF   BIRD   MIGRATION
DBS ERVATION
            Flying takes a lot of work. While larger birds (such as raptors, cranes, and waterfowl)
            will migrate during daylight hours, most songbirds migrate on clear, calm nights when
            weather conditions are most favorable to powered flight.  Unless there is a full moon
       out, lack of light can  make it almost impossible to visually observe migrating songbirds.
       Birders can take note of where such birds land in the morning, but actual songbird migra-
       tion is typically recorded using special instruments.
       The primary foundation of BirdCast's predictions and observations of bird migration is the
       information provided  by a network of WSR-88D weather stations located throughout the
       United States. These weather stations (and the data they produce) are collectively referred
       to as Next Generation Radar (NEXRAD). BirdCast has also experimented with bioacoustic
       monitoring of nocturnal bird migration. Although this technique has proved promising, it
       is not currently in widespread use due to cost considerations.

       4.1  WHAT is  NEXRAD  AND WHAT CAN  IT  Do?
       Like all radar systems, NEXRAD identifies the location of distant objects by transmitting
       radio signals and  analyzing the returning signals that have been reflected off of those dis-
       tant objects. Unlike previous radar networks, which were composed of WSR-57 and/or
       WSR-74C radar  stations,  NEXRAD radar is also able to measure  the radial velocity of
       objects by recording the Doppler shift of the reflected radar. (The Doppler shift is the dif-
       ference between the frequency of the transmitted radar signal and the reflected signal—if
                                                     the reflected signal is higher frequency
                                                     than the transmitted signal, it is an indi-
                                                     cation   that  the  reflecting object  is
                                                     moving toward the  radar station; con-
                                                     versely,  if the  reflected signal  is  at a
                                                     lower frequency, it is an indication that
                                                     the object is  moving away from the
                                                     radar station).

                                                     In addition to this new ability to detect
                                                     object velocity, NEXRAD is also distin-
                                                     guished by  increased object detection
                                                     sensitivity. This is particularly  impor-
                                                     tant for ornithologists because birds are
                                                     relatively weak reflectors  (compared to
                                                     the objects usually detected with radar,
       such as clouds, airplanes,  and ships). NEXRAD is capable of detecting birds flying at a
       range of heights and can provide a rough idea of the altitude at which a particular group
       of birds is flying.  NEXRAD is so sensitive that radar ornithologists need to learn  how to
       differentiate birds and insects—both can be detected.

       Finally, NEXRAD provides information about the reflectivity of a particular object (i.e.,
       how effective a particular object is at reflecting radio waves). Reflectivity can be determined
       by  a number  of different  factors but in the case of migrating birds, it provides indirect
       information about the number of birds traveling in a particular area.
NEXRAD Radar Station in Mount Holly, New Jersey
        INSTRUMENT-BASED OBSERVATION DF  BIRD  MIGRATION
                                                                                              1 3

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                 In summary, then, NEXRAD can help determine:
                    *The location of a group of migrating birds, including general altitude information.

                    * The speed with which the group birds are moving towards and away from a partic-
                      ular radar station.

                    * The approximate quantity of migrating  birds in a particular  area. Quantitative
                      NEXRAD estimates are calibrated by "moonwatching"  (counting the number of
                      birds that fly across a visible full moon) and by making next-morning ground obser-
                      vations.

                 4.2  WHAT  is B i 0 AC 0 u STI c  MONITORING
                       AND  WHAT  CAN  IT  Do?
                 BirdCast  staff have been experimenting with bioacoustic monitoring as a way of keeping
                 track of nighttime bird migrations. Bioacoustic monitoring is the process of recording bird
                 calls and matching them to a library of the bird calls of different species. When birds fly at
                 night,  they typically make frequent 50- to 100-millisecond vocalizations. Some birders can
                 make fine distinctions between certain kinds of birds simply on the basis of these calls (e.g.,
                 the distinction between the Veery Thrush, the Gray-Cheeked Thrush, and the Hermit
                 Thrush).  Although birders can perform something like bioacoustic monitoring right in
                 their heads, BirdCast staff are developing a computerized system to automate and stan-
                 dardize the process of recording,  filtering, and identifying bird calls.

                 A bioacoustic monitoring station, typically located on the  property of a volunteer birder,
                 consists of a computer with a sound processing card and a specially designed outdoor
                 microphone. The microphones used in bioacoustic monitoring can detect noises  made by
                 birds that fly up to 1,500 above the ground. Throughout an entire evening, the computer
                 automatically analyzes the sounds picked up on the microphone and digitally records those
                 sounds that appear to be made by birds. In the morning, a volunteer uploads this "filtered"
                 recording to the Cornell Laboratory  of Ornithology, where more sophisticated computer
                 software enters the information into  a database and attempts to determine which species
                 are represented in the recording.

                 The BirdCast program has recently found it necessary to curtail its bioaccoustic monitor-
                 ing program—only a very few stations are currently in use and there are no current plans
                 to establish  new ones. The greatest barrier to the  more extensive use of bioacoustic moni-
                 toring has been the cost of manufacturing the special microphones for the monitoring
                 stations. The basic materials for the microphones are quite inexpensive, but because pro-
                 duction  quantities were  extremely  low,  the  microphones were  being  hand-built  by
                 laboratory staff at  Cornell. The microphones currently cost about $2,500 apiece, but
                 BirdCast staff imagine that the microphones could be dramatically reduced in price if some
                 way were found to mass produce them.

                 Additional limitations of bioacoustic  monitoring  include the following:
                    * Weather conditions can affect both the likelihood that birds will make noises and the
                      ease with which those noises can be picked up with a microphone. Thus, it is diffi-
                      cult to disentangle weather variability from variability in the numbers of migrating
                      birds.
                    * Many species of birds do not make noises  while flying. Therefore, it is difficult to
                      gauge overall numbers of migrating birds solely using this method.
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    * Bioacoustic technology is in an early stage of development. The software that is used
      to quantify and identify birds on the basis of sound recordings is still quite experi-
      mental and there has not been enough time for scientific literature to accumulate on
      this topic.

4.3 Haw  Da  NEXRAD,  BiaAcausric  MONITORING,
      AND  VOLUNTEER GROUNDTRUTHING  FIT TOGETHER?
It is noteworthy that the altitude detection range for bioacoustic monitoring (0-1,500 feet)
does not overlap with the detection range  for NEXRAD radar (generally between 3,000 to
6,000 feet). The non-overlap of these two  ranges complicates the correlation of bioacoustic
results and NEXRAD results, as it is possible for certain bird species to picked up by one
kind of instrument and not the other. Due to the influence of variable weather conditions
and a lack of complete information about the  altitude at which different bird species fly
when they migrate,  it is not possible to precisely predict which species  will fly within the
altitude range of which instruments on any given evening.

Groundtruthing data collection, covered in greater detail in Chapter 5, is an essential com-
plement to both NEXRAD radar interpretation and bioacoustic monitoring.  One reason
for this is the fact that it is difficult to ascertain what kinds of birds are migrating through
an area solely from NEXRAD data. In combination with coordinated groundtruthing data,
however, it is sometimes possible to associate particular clusters of reflectivity with partic-
ular  species of birds. Groundtruthing also helps to calibrate the quantitative estimates of
birds made from radar and it serves as a quality control check of the basic reporting infor-
mation provided by radar and bioacoustic monitoring.

Until recently, the BirdCast Web site combined the daily results of NEXRAD observations,
bioaccoustic monitoring, and groundtruthing in a single display. The purpose of this dis-
play was to show how each of these methods produced results that were similar to those of
the other methods. Under ideal circumstances,  for example, all  three methods would pre-
dict the same degree of migration activity. This display has been recently discontinued on
the grounds that some viewers may have found it too complicated.

4.4 Haw  CAN  A  BIRD   MONITORING  ORGANIZATION
      BEGIN  USING NEXRAD  Ta  OBSERVE  AND  PREDICT
      BIRD  MIGRATIONS?
The essential first step in setting up a radar component for your migration monitoring pro-
gram is to contact an organization  that is already experienced in this  work,  such as the
Clemson University Radar Ornithology Laboratory or the Illinois Natural History Survey.
Such contact is essential for obtaining advice about the feasibility of your project and about
the best way to obtain the expertise necessary to accomplish your project. Depending on
the training and availability of your organization's staff, you will  probably need to either
delegate your actual NEXRAD analysis to an experienced laboratory or send a staff mem-
ber for  training at  such  a laboratory. Both  of these plans would  require negotiating a
working partnership with an organization possessing expertise in radar ornithology.

The  use of NEXRAD  to forecast bird migration, in the words of one practitioner, "is a dif-
ficult task that requires laboratory and field experience as  well as an appreciation  for
meteorological  phenomena." The interpretation  of NEXRAD radar to  observe current
migration is a similarly complex task. At present, it is an undertaking suitable for a gradu-
ate level or post-doctoral ornithologist who has  received hands-on training with an expert.
INSTRUMENT-BASED  OBSERVATION  OF  BIRD  MIGRATION
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                4.5  Haw  DID  BIRDCAST  IMPLEMENT  THE  NEXRAD
                COMPONENT  OF  ITS  BIRD  MONITORING  PROGRAM?
                In July 1998, Dr. Sidney  Gauthreaux of the Clemson University Radar Ornithology
                Laboratory (CUROL) helped propose the BirdCast project to EPA's EMPACT Program.
                His proposed task involved forecasting bird migration twice a day (mid-morning and mid-
                evening) over the Delaware Valley and then using Doppler weather surveillance radar (i.e.,
                the NEXRAD network of WSR-88D  stations) to validate the forecast and measure the
                actual  amount of bird  migration that occurred over the area. The text files and graphic
                radar files were to be sent to the BirdCast Web server at the Laboratory of Ornithology at
                Cornell University and posted on the BirdCast Web site.  GeoMarine, another partner in
                the project, was to  supply hourly WSR-88D imagery that had been processed to eliminate
                echoes from weather and  other non-bird targets. The hourly images would also be posted
                on the BirdCast Web site. A proposal was developed in August 1998 and work began after
                Clemson University signed a subcontract with National Audubon Society in mid-March 2000.

                4.5.1 ACTIVITIES IN  SPRING  2OOQ
                The first task was  to purchase a host computer (Dell Dimension XPS T600MHz, Dell
                Computer Corporation) that could be  used to download the WSR-88D images from the
                NEXRAD Information Distribution Service (NIDS) provider, download the weather data
                necessary  for generating a migration forecast, and serve  as host computer where Cornell
                could electronically "capture" forecast  text files, analysis text files, and the  mosaic radar
                image files. CUROL used Marta Systems,  Inc. as the NIDS provider. CUROL was famil-
                iar with Marta Systems' software, so it could easily make the mosaic images of the radar
                displays from the Delaware  Valley. In order to work from remote locations, CUROL also
                purchased a Gateway Solo  9300 CX laptop computer.  This allowed laboratory staff to
                work on forecasts and analysis while at home or traveling by communicating with the Dell
                host computer over the Internet. CUROL believes that laptops are essential for producing
                consistent and timely results for display on the BirdCast Web site.
                During a previous research project in the middle 1970s, Dr. Gauthreaux developed a multi-
                variate forecasting model to  predict the amount of bird migration in the Athens, Georgia,
                area. The input variables for  this model were the weather predictions for the period in ques-
                tion. Dr. Gauthreaux generated this model by step-wise regression analysis, choosing an array
                of weather variables that best explained the  variation of nighdy bird migration amounts. No
                existing forecasting models of bird migration were available for the Delaware Valley area and
                time constraints prohibited the development of a model for the region. Given this situation,
                CUROL used the Athens forecast model for the spring 2000 BirdCast effort.
                From 31 March through 30  May, Dr. Gauthreaux or graduate students Andrew Farnsworth
                or Jonathan Ariail gathered weather data via the  Internet from weather stations in the
                Delaware  Valley for input to the Athens  model. The model generated a forecast of the
                amount of migration expected over the Delaware Valley. The model was run before noon
                to forecast the amount of migration expected that evening at 10  PM, and it was run before
                midnight  to forecast the amount of migration expected the following morning at 10 AM.
                In addition, to verify the  accuracy of their forecasts, CUROL downloaded radar imagery
                from five WSR-88D stations (KAKQ in Norfolk, VA; KLWX in Sterling, VA.; KDOX at
                Dover Air Force Base, DE;  KDIX at Ft. Dix near Philadelphia, PA; and KCCX at  State
                College, PA) and made mosaic images showing the amount of bird migration over the
                Delaware Valley at the forecast times. The laboratory analyzed and interpreted the mosaics
                so that the viewer of BirdCast would be able to discriminate birds from weather and insects.
1 6
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Each morning before noon and each evening before midnight, CUROL staff placed the
text file of the forecast, the text file of the analysis, the graphic file of the radar reflectivity
mosaic, and the graphic file of the radar velocity mosaic in separate folders on the Dell host
computer. The BirdCast server at Cornell automatically downloaded the files and posted
the materials on the BirdCast Web site. Except for a few glitches near the beginning of the
project, the CUROL efforts proceeded with no problems.

4.5.2  LATER SEASONS  (FALL  ZQQQ  AND  SPRING  ZQQ1)
CUROL was encouraged to continue with  the BirdCast  program because of its success  in
forecasting the amount of bird migration during the initial BirdCast effort. There were a
number of changes between the second season of BirdCast  and the first.  For example,
BirdCast coverage was  expanded in this season to include the state of New York.  Also,
because only a very small amount of bird movement had been found in the mid-morning
hours,  CUROL discontinued forecasts and  analyses of daytime bird migration.
CUROL learned from the spring 2000 effort that using a single model to  forecast migration
amount over the entire BirdCast area resulted in inaccurate forecasts for  some areas.  In an
effort to overcome the geographical limitations of the spring 2000 model, CUROL devel-
oped two models specifically for the BirdCast area using a step-wise regression analysis  of
forecast weather variables and the amount of bird migration measured (i.e., the relative
reflectivity of targets [dBZ] displayed in WSR-88D images). CUROL used WSR-88D data
collected during the fall migration of 1999 for another CUROL project and Local Climatic
Data (LCD) for September and October 1999 that it purchased from the  National Climatic
Data Center (NCDC) for two stations: Albany, New York, and Washington, D.C. By the
spring  of 2001, CUROL had developed more than 30 regional models.
As in the spring of 2000, at 2 PM every day CUROL  placed a text file containing the
evening forecast, a text  file containing the analysis of the  previous evening, the graphic file
of the radar reflectivity  mosaic, and the graphic file of the radar velocity mosaic in separate
folders on CUROL's BirdCast host computer. As in the spring the Cornell BirdCast server
collected these files and posted them to  the CUROL portions of the BirdCast Web site.
The ability to generate a forecast each day,  including days on  which both forecasters were
traveling or away from the CUROL host computer, was greatly enhanced by a laptop com-
puter with an FTP program that allowed the forecasters to upload text  and graphics
remotely. With the exception of some  initial glitches that were  quickly corrected, CUROL's
models worked well. A sample of the Web page products for an afternoon posting (in this
case for the afternoons  of 28 and 29 September 2000) can be  found in Figure 1.

4.5.3  FEEDBACK  AND  CONCLUSIONS
CUROL received overwhelmingly positive feedback from the public with regard to its fore-
casting and the radar  ornithology tutorial that it developed  for the BirdCast Web site.
Although the forecasting and analysis portion of the BirdCast project is complete, CUROL
seeks to develop better  forecast models.  As it refines its methodology for building models
and its understanding of the interactions and correlations between specific weather vari-
ables and the amount of bird migration, the accuracy of its  forecasting will continue  to
improve.  Models are an absolute necessity for any attempt to track bird migration over
large spatial scales (such as the entire  eastern seaboard), and  improved accuracy will
improve scientists' ability to understand where and when large movements of migrating
birds will occur.
INSTRUMENT-BASED  OBSERVATION  DF BIRD  MIGRATION
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                      Figure 1. NEXRAD radar images of bird migration on September 28: reflectivity (1) and velocity (r).
                   Analysis 28 September evening:

                   Weather conditions over the BirdCast area were favorable for bird migration.
                   Northerly winds, clear skies, and cool temperatures associated with a strong ridge
                   of high pressure over the area facilitated southward movements of migrants across
                   the region. The reflectivity image (above left) shows extensive moderate to high
                   densities (15-28 dBZ) of non-precipitation reflectors over the coverage area. The
                   velocity image (above right) shows most of these reflectors are moving S and SSW
                   at 20-50 knots  on N and NW winds at 5-10 knots.  These are likely birds.
                   Migration amount was moderate to high across the region, with bird densities
                   reaching 600-1150 birds per cubic kilometers (25-28 dBZ) in many areas.
                          —Andrew Farnsworth, Clemson University Radar Ornithology Laboratory

                   Forecast 29 September evening:

                   Weather conditions over the BirdCast area will not be favorable for bird migration.
                   E and S winds and warming temperatures associated with high pressure off the coast
                   of New England will keep most birds on the ground. Migration amount will be low
                   to moderate, reaching densities of 80-120 birds per cubic kilometer (12-16 dBZ).
                          —Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.
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5
     B RDU N DTRUTH  ING   OBSERVATIONS
            The ornithological community uses the term "groundtruthing" to refer to a particular
            process of corroborating and supplementing instrument-based observations of birds
            (such as NEXRAD signals). This procedure is straightforward: one recruits birders in
      the area in question to count and identify birds there. A collective groundtruthing program
      serves a variety of purposes:

          * It  complements the radar data provided by NEXRAD.

          * As a form of "citizen science" it encourages birders to become
            increasingly engaged in environmental science and conservation.

          * It  makes birding more fun  by organizing an audience for the
            observations of individual birders.

      This  chapter  is  oriented toward helping  the  administrators  of
      bird monitoring organizations develop and manage groundtruthing pro-
      grams. It describes BirdCast's sophisticatedlnternet-based groundtruthing
      database (BirdSource). However, a groundtruthing program need not use
      precisely this kind of tool to manage its information. Regardless of a par-
      ticular program's data distribution/collection needs, the experiences of the
      BirdCast program may provide valuable insights.

      5.1   Haw  DOES  BROUNDTRUTH i N B
             COMPLEMENT  RADAR ANALYSIS?
                                                                           Dedicated birdwatchers are often eager
                                                                           to contribute their observations to
The eyes and ears of a careful observer offer the most direct indication
of the number and  type of birds in a  particular area.  Therefore, such  groundtruthing programs.
observations can serve as a means of calibrating, validating, and supple-
menting NEXRAD images of bird migration. As described in Chapter 4, NEXRAD does
not provide a direct sampling of the number of birds traveling through a particular area and
provides very little information  about what kind of birds are being detected. All it can do is
record the radio reflectivity at  a particular distance and angle from the station. During
spring migration in particular, there appears to be a high correlation  between nights when
radar shows bird-like signals and mornings when birders see a lot  of new birds  on the
ground in nearby areas.  Radar ornithologists are  still in the process of developing relation-
ships  between radar  activity at  a particular place and time and groundtruthing  results at
other places and times.  Therefore, there is heightened value in a coordinated program of
groundtruthing and radar imaging—the connection between the two data sets is as valuable
as the sets themselves. In the future, for  example, it may be possible to track the migration
of individual species  of birds using a  combination of radar and extensive groundtruthing.
      GRDUNDTRUTHINB OBSERVATIONS
                                                                                                 1 9

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                 5.2  Haw DOES  BIRDCAST CONDUCT
                       ITS  GROUNDTRUTHING PROGRAM?
                 Over an average week of operation, the BirdCast Web site receives more than 300 reports
                 of bird activity from its volunteers. The project then presents this information (in the form
                 of charts and graphs) to the Web site's visitors, who number over 80,000 in a 2-month
                 migratory  season. As these figures indicate, BirdCast's groundtruthing program requires
                 significant information technology infrastructure and program  administration. Whether
                 your organization is planning a groundtruthing program of similar scope or one that will
                 be smaller  scale, a knowledge of the methods and experiences of BirdCast in this endeavor
                 is likely to  be helpful.
                                                                            I N FRASTRU CTU RE
                 5.2.1  BIRDCAST'S  IN FOR MAT ION MANAGEMENT
                 As described in Chapter 3, BirdCast's operation relies on a substantial prior investment of
                 time, money, and labor in the establishment of BirdSource's information technology infra-
                 structure. This infrastructure consists of:
                     * Software: an Oracle database customized to handle groundtruthing data, JAVA
                      applications to process the information requests of users of the BirdSource Web
                      site, and a CIS tool that allows users to specify the latitude and longitude of their
                      observation site by zooming in from a map of the mid-Atlantic United States.
                     * Hardware: A four-processor server computer to maintain the BirdSource web site,
                      an uninterruptable power supply and tape backup system, and Internet connection
                      service for the computer.

                     * Support Staff: one full-time network administrator and five JAVA programmers.

                 This infrastructure, which cost $2.5 million to establish, is larger and more robust than
                 what is necessary to simply record and present groundtruthing information. One proposed
                 bird monitoring program, based in the Chicago area, expects to meet its information tech-
                 nology needs for 2 years at a cost of $100,000 per year. A potentially economical option
                 for  supporting groundtruthing programs may  be  to  collaborate with BirdSource staff at
                 Cornell's Laboratory of Ornithology. BirdSource staff expect that they could provide com-
                 plete information technology  support for an  initial outlay of $35,000-50,000  and a
                 maintenance fee of $5,000-10,000  per year. Depending on  the goals and needs of your
                 organization's groundtruthing program, it may not even be necessary to  spend  this much.
                 One group planning to set up a groundtruthing program in the Chicago area has estimated
                 that they could  store their data using spreadsheet software  and would not even need to
                 dedicate an entire Windows workstation to  the task.

                 5.3  BIRDCAST'S ADMINISTRATIVE  PROCEDURES
                 BirdCast records the birding observations of both registered and unregistered visitors to its
                 Web site. The former  are called "control" observations and  the latter are called "anony-
                 mous" observations.

                 5.3.1  COLLECTING  CONTROL OBSERVATIONS
                 Control observations are repeated visual inventories of birds obtained by regularly visiting
                 a particular site during a bird migration season. They are made by committed, experienced
                 birders known by or referred to the site's administrator. It is one of the primary tasks of the
                 administrator to identify these individuals, provide them with support and guidance, and
                 monitor and edit their contributions to the database.
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The site administrator actively recruits individuals to serve as  control observers through
several avenues:
    * Personal networking within the local birding community.
    * Appeals to local conservation groups, such as chapters of the Audubon Society and
      the Nature Conservancy.
    * Postings to e-mail distribution lists dedicated to birding.
A control observer needs be reasonably experienced at quantifying and identifying birds in
his or her area. He or she must also have enough free time, energy, and commitment to
make frequent visits to an observation site. Ideally, a volunteer should be able to make these
visits during the early morning hours (between sunrise and roughly 9 AM) when migratory
birds are most active. It is also  very helpful for a volunteer to be able to recognize birds by
their songs as this is the most rapid way of identifying the presence of a  particular species
of bird. (The Cornell ornithological laboratory makes recordings of bird  songs that volun-
teers can use for training purposes.)
At  present,  BirdCast has not  established a formal procedure  for screening observers or
checking their qualifications, as most control observers are friends or colleagues of the proj-
ect organizers. Some control observers,  however, are individuals  unknown to BirdCast staff
who have spontaneously approached the project about participating. It is assumed that an
inexperienced birdwatcher would tend to be discouraged by the time commitment required
in making regular observations over a prolonged period, so there is a process of "self-screen-
ing" inherent in signing up volunteers.
    Lessons Learned: How frequently should control observers go into the field?

   In the experience of BirdCast organizers, control observers should ideally make five visits to a sin-
   gle observation site during each week of a data collection period. A typical observation session takes
   between 1  and 2 hours, depending on the observer's time constraints and the abundance of birds
   at the observation site. This schedule  of frequent observations increases the likelihood of "catch-
   ing" the migration of different species of birds through an area. The goal is to have the observation
   record reflect the variability of the birds' presence or absence at a particular location rather than the
   variability of the observer's presence or absence.

   In the mid-Atlantic region of the United States, spring migration period takes place over a relatively
   short period of time: roughly from April 15 to May 15.  Fall migration, however, is more difficult to
   observe completely because it takes place over a more extended period of time. In the fall of 2000,
   BirdCast experienced significant difficulties with volunteer burn-out when it asked control observers
   to work from September 1 to November 1. In the future, BirdCast is planning to implement a stag-
   gered observation schedule that will keep observers' commitment limited to approximately 1 month.
   Volunteers living at higher latitudes  will begin and end their observing earlier than will volunteers
   living at lower latitudes.
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                 Once the site administrator has identified a new control observer, she briefs him or her
                 about the standard observation protocols used by the project and issues that person a new
                 User ID for logging into the site. Also, new control observers need to be shown how to use
                 BirdSource's interactive map to estimate the latitude and longitude of their observation site.

                 The interactive map is a software component of the BirdSource Web  site in which users
                 "zoom in" to their observation site by clicking on a map of the United States. Once a user has
                 selected a particular location, the software calculates that location's latitude and longitude.
                 Once they have registered and  determined the location of their observation site, control
                 observers use their User ID to access data entry pages on the BirdCast Web site where they
                 can enter:

                     * The date and time of their observations.
                     * Whether or not they recorded every species that they saw.
                     * The birders' estimation of their own skill at identification.

                     * The physical environment and weather at the place of observation.
                     * The numbers and kinds of different birds counted.
                     * Any additional information not provided elsewhere in the form.

                 The administrator has ongoing responsibilities  for answering any questions the control
                 observer  may have and for editing the data provided by the observer. The purpose of this
                 editing process is to ensure that the data provided by the control observers is of a high qual-
                 ity. Editing  requires some local  birding  expertise—one must review the  submitted
                 observations and make judgment calls about whether they are reasonable, questionable, or
                 obviously erroneous. The administrator flags control observations that appear problematic
                 and follows up with  the observer to resolve her concerns. The following signs, when they
                 appear repeatedly or in combination  with  each other, may cast doubt  on an observer's
                 results:
                     * Species that are extremely rare for the area, particularly in large numbers.
                     * Species that are extremely rare for a particular time  of year (particularly record-set-
                       ting early sightings of a species).
                     * The omission of migratory species that are quite common for the particular area
                       and time.
                 None of these signs is a certain indication that a set of observations is invalid, but they may
                 prompt the BirdCast administrator to request additional information from the observer,
                 such as sketches, notes, photographs, and the names of co-observers. Following is a sample
                 letter from BirdCast that requests additional information in a non-confrontational manner:
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                                                                      May 10, 2001
Dear Mr./Ms
I'm interested in learning more about the birds you've reported to our project and the site
from which you're reporting.  As you probably know, you've had some extraordinary sight-
ings during the two days for which you've reported.  Standard procedure for our BirdSource
projects is that we request verification for unusual reports before the data is entered in the
database.
Several of these would be all time early records for  your immediate area and the numbers
you report for some species are unusually large. On the other hand, your report for a species
like Yellow-rumped Warbler is very low.
We are making a great effort to  report only species and numbers that were well seen and
absolutely identified. Only sightings of this type will give our project credibility and, in the
long run, benefit bird conservation efforts. With  this  in  mind, would you review your
reports that I have listed below and answer the following questions?
       Was the bird  well-seen?  for how  long?
       Is this a positive identification? Which of the field marks were observed?
       Was the bird  photographed? Was it seen by  additional observers?
       Were notes taken?  Sketches made?
American Black Duck - Wild bird? late
Yellow-bellied Flycatcher - early
Golden-crowned Kinglet - late
Philadelphia Vireo -  1 unusual, 2 extremely rare
Bay-breasted Warbler - early, 2
Cerulean Warbler - early, 2
Mourning Warbler -  early
Yellow-breasted Chat - early, 2
Rusty Blackbird - late, unusual, 10 birds
I would also like to have more information about the site where you observed these species.
Is this land named?  Is it public or private?
Thanks very much for providing us with this information and thanks for your patience.

Sally Conyne
Audubon
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BirdCast also has a number of proactive strategies for limiting the amount of potentially
unreliable observations that it receives. These strategies include:
    * Putting caps on the number of individual birds of a particular species that can be
      reported.
    * Phrasing data entry questions clearly to avoid misunderstanding.
    * Offering assistance in the identification of birds to volunteers.
    * Creating area-specific checklists of birds for volunteers to use in data entry. This
      prevents the reporting of obviously erroneous reports (e.g., roadrunners in upstate
      New York)
                       Lessons Learned: Data Entry Burdens

  One  of the lessons that BirdCast organizers  learned when  they established their volunteer
  groundtruthing program was that they needed to minimize the data entry requirements for their vol-
  unteers. Some of the first volunteer observers complained that the observation protocols took too
  long  to key into the computer. BirdCast has reduced the length of its protocol since then to make
  volunteers' jobs easier.
5.3.2  COLLECTING  ANONYMOUS  OBSERVATIONS
Visitors to the BirdCast Web site do not need to register or commit to making a schedule
of repeated observations in order to submit data to the BirdSource database. Any birder vis-
iting the site may submit information as an "anonymous" observer. Strictly speaking, these
observers are not always anonymous because they are encouraged to  submit their e-mail
address along with their  observations. The term is meant in distinction to the control
observers, who are either known by or referred to the BirdCast staff.
The data entry form used by anonymous observers and the data they submit are very sim-
ilar to those of control observers. There are number of differences, however, between how
control and anonymous observations are handled. Unlike control observations, anonymous
observations do not include information about the latitude and longitude of the observa-
tion site. Instead, observers simply list the postal code of their area. Also, BirdCast does not
(at present) conduct any quality control editing of anonymous observations. BirdCast staff
currently do not have enough time to manually edit the anonymous observations, which
are  of somewhat less value than the control observations because they are not made regu-
larly.  BirdCast  hopes, however, that  in  the  future  they will  be able to  institute
computer-based "filters" that will provide automated quality control of anonymous data.

5.3.3  DISPLAYING  GROUNDTRUTHING INFORMATION
Visitors to the BirdCast Web site have two options for displaying observation data. They
may either:

    * Select a single observation location. The user then views a table (such as Figure 2 and
      Figure 3) of different kinds of birds counted at that single observation location (either
      an anonymous observation postal code or a specific control site). The table also lists the
      numbers of each kind of bird, and the numbers of reports of each kind of bird. The
      user may select whether this table  lists  results for the entire migration period or for a
      specific date.
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         Select a single species of bird. The user then views a graph (such as Figure 4 and Figure
         5) of how many times that bird was sighted during each day of the migration period.
         The graph includes combined information from all the control sites but excludes anony-
         mous observations. This is because anonymous observations are not edited for accuracy
         and are not likely to be made regularly at any single location.
   BirdCast Control Results for:
   Dryden Lake, NY            Lat:    42.4610113
   JAM Dates Combined        Long:   -76.2766158
Species Name
Pied-billed Grebe
Number of Number of
Birds Seen Reports
6
Great Blue Heron 2
Canada Goose
Wood Duck
Osprev
30
6
2
Bonaparte's Gull 10
2
2
2
2
2
2
                                                 BirdCast Control Results for:
                                                 Chestnut Hill College, PA      Lat:   40.0869233
                                                 I All Dates Combined          Long:  -75.2306741
                   Number of species seen: 6
 Fig 2. Single observation location: Dryden Lake, NY.
Species Name
Canada Goose
Red-tailed Hawk
Tree Swallow
American Robin
Number of
Birds Seen
12
1
6
9
Number of
Reports
1
1
1
1
                                                                 Number of species seen: 4
                                               Fig 3. Single observation location: Chestnut Hill College, PA.
        4/12  4/19  4/26   5/3  5*10  5(17  5/24  5(31
                     Date 12001)
Fig 4. Single species count: Canada Goose
                                                        4/12  4M9  4/26  S3  5/10  5/17  5/24  5/31
                                                                    Dale (2001)
                                                Fig 5: Single species count: Green Heron
GRDUNDTRUTHINB  OBSERVATIONS
25

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                  Chuck Hetzel
                  Hannah Suthers
 MEET Two  BIRDCAST  VOLUNTEERS
 Chuck Hetzel, one of BirdCast's control observers, doesn't
 have to go any farther than his back yard to collect data for
 the project. That's because he's fortunate enough to live at
 the edge of the  Schuylkill  Valley  Nature Center  near
 Philadelphia. Mr. Hetzel first heard  about  BirdCast
 through his  local bird club—the Cornell Laboratory of
 Ornithology was looking for volunteers in his area to host
 bioacoustic monitoring stations in their homes. Through
 this introduction to Cornell's research program, he became
 involved  in  making  regular control observations for
 BirdCast. It usually takes him between 1  and 2 hours to
 record the birds in his backyard, which he does nearly every
 day of the migration period around 7 AM. With more than
 50 years of birding experience, he doesn't  need to take an
 identification guide into the field with  him; all he needs is
a notepad or  a tape recorder for keeping track of the types
and numbers of birds  that he sees (or hears). Mr. Hetzel
enjoys the extra  motivation to  go  birdwatching  that
BirdCast provides—in sharing his observations through the
BirdCast database he enjoys an extra feeling of accomplish-
 ment and satisfaction about birdwatching.

 Hannah Suthers makes her control observations at an aban-
 doned  108-acre  farm in  central New Jersey. The farm,
 which has recently been converted into a wildlife sanctuary,
 is slowly reverting back to  forest. This  makes it a fascinat-
 ing birding site because the  land's habitat is undergoing
 continual transformation. Ms. Suthers has more than 50
 years  of experience as a bird bander and for more than 20
 years  has been studying how the farm's changing habitat
 has affected the population of resident birds in the  area.
 Now in her  retirement, she continues to publish articles
 related to avian population biology and trains graduate stu-
 dents from nearby Princeton  and Rutgers Universities in
 bird banding. After a  friend  referred her  to the BirdCast
 project, Ms.  Suthers started working as a volunteer for it,
 tallying  migratory birds  at  the sanctuary.  During the
 BirdCast  observation period, she aims to be in the field on
a daily basis, tallying birds  by sight and sound. She carries
a small notebook with her and jots down her tally in alpha
codes. A counting session can take anywhere between 1.5 to
4 hours, depending on the time of season and how many
different species are present. It can be tiring getting up so
early in the morning on a regular basis, she  admits. Though
she does not need to go out as frequently to spot-map the
singing males on their breeding territory, she feels that to
get an accurate picture of migratory movements one needs
to go into the field daily. One of the most pleasant aspects
of the work is the opportunity to greet all her "old friends"
as they fly through her area each migration season.
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    EDUCATION  AND  OUTREACH
      This chapter provides guidance on setting up and maintaining an education and out-
      reach component of a bird migration monitoring program. Section 6.1 provides tips
      on developing an outreach plan for your program, with a focus on defining goals, key
messages, and target audiences. Section 6.2 describes a variety of outreach tools that can be
used, and provides examples of outreach materials developed by  the  BirdCast project.
Section 6.3 describes the challenge of evaluating the  success of your education and outreach
program, and Section 6.4 lists some additional sources of information for education and
outreach.
The information in this chapter is designed primarily for managers who  are implementing
bird migration monitoring programs, as well as for education and outreach workers who are
responsible for communicating about these programs.

S.I   DEVELOPING  AN  DUTREACH  PLAN
BirdCast represents a  milestone for radar ornithology, a  field that has evolved slowly for
more than 30 years,  advanced by  a handful of scientists working mostly in isolation.
BirdCast's breakthrough is that it is  the first program to bridge the gap between these sci-
entists, collecting  and interpreting radar  images in their labs using highly specialized
technologies and techniques, and the general public. The founders of BirdCast also recog-
nized that "a picture is worth a thousand words"— a live visual image, such as a radar image
of birds migrating, or digital photos or videos from groundtruthers, would more likely stim-
ulate action than just a verbal  description of migration.

Communication is at the heart of the BirdCast mission: to provide the public with timely
information on the status of bird migrations, and to  educate land managers and the broader
public about  actions they can take  to assist birds during their migration  and reduce the
number of birds that die  while passing through. An effective education and outreach pro-
gram, therefore, is key to  the project's success.
BirdCast's education and outreach  program is run primarily by the National Audubon
Society. Staff from Audubon's  Citizen Science Program work together with Audubon's pub-
lic relations department to create educational materials, write and distribute press releases,
develop and deliver presentations, and  conduct direct outreach to land managers. Other
BirdCast partners (including staff from EPA's Office of Pesticide Programs, EPA Region 3,
Cornell University's  Laboratory  of Ornithology,  and  Clemson  University's Radar
Ornithology Laboratory)  contribute to the outreach  effort as well, mostly by delivering pre-
sentations.  In addition, Philadelphia's Academy of Natural Sciences, a founding partner of
BirdCast, developed many of the project's original outreach materials.
The first step to creating an effective education and outreach program of your own  is  to
develop an outreach plan. This plan will provide a blueprint for action. It does not have to
be lengthy or complicated, but it should define four things: What are your outreach goals?
Who are the target audiences?  What are the key messages and types of information that you
want to deliver? And what outreach tools will you use  to reach these audiences? Let's  look
at each of these questions in turn.
EDUCATION  AND  DUTREACH                                                         zv

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                 S.I.I   WHAT ARE YOUR  OUTREACH  GOALS?
                 Defining your outreach goals is the first step in developing an education and outreach plan.
                 Outreach goals should be clear, simple, action-oriented statements about what you hope to
                 accomplish through outreach. Here are some sample goal statements that a BirdCast-type
                 program might develop for its outreach effort:
                     * Convince  all local television stations in the region to give a brief report on bird
                       migration  after the weather forecast, or to run at least one report on bird migration
                       per migratory season.
                     * Place a story on bird migration in the major newspaper of each state in the region.
                     * Deliver a presentation to each bird club or Audubon chapter in the region.

                     * Conduct direct outreach (e.g., via letter or phone call) to the managers of all public
                       parks in your region.

                     * Attract 100,000 visitors per year to your Web site.
                 Where possible,  outreach goals should be measureable. This will help you when it comes
                 time to evaluate the success of your program (see Section 6.3). Abstract statements of good
                 intention (e.g., "increase the public's appreciation of the wonders of bird migration") do
                 not make effective outreach goals, even if such statements accurately describe one of your
                 main motivations for starting a BirdCast-type program.

                 S.I.2  WHO  ARE  YOUR TARGET  AUDIENCES?
                 The second step  in developing an outreach plan is to clearly identify the target audience or
                 audiences for your outreach effort. As illustrated in the sample goals above, outreach goals
                 often define their target audiences. You might want to refine and add to your goals after
                 you have specifically considered which audiences you want to reach.
                 The target audience for the BirdCast project is broadly  defined as land managers and the
                 general public. Yet within these groups there are a number of sub-audiences, each with spe-
                 cialized interests. For example, among the general  public there are (according to a 1998
                 report of the U.S. Fish and Wildlife Service) roughly 55 million people who consider them-
                 selves bird enthusiasts, and within that number there is a smaller pool of deeply committed
                 birders. Your goals for  conducting outreach to these committed birders may be different
                 than your goals for the general public. Likewise, the category of "land managers" includes
                 park managers, city officials, utility land managers, building managers, golf course man-
                 agers, and others. Here again, you will want to tailor your message for the specific audience.
                 Before you can begin tailoring messages for your different audiences, however, you will
                 need to develop  a profile of their situations, interests, and concerns. This profile will help
                 you  identify the  most effective ways of reaching the audience. For each  target audience,
                 consider:

                     * What is their current level of knowledge about bird migration and birds  in general?
                     * What do you want them to know about birds and migration? What actions would
                       you like them to take?
                     * What information is likely to be of greatest interest to the audience? What informa-
                       tion will they likely want to  know once  they  develop  some awareness  of bird
                       migration  issues?
                     * How much time are they likely to give to receiving and assimilating the information?
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    * How does this group generally receive information?
    * What professional, recreational, and domestic activities does this group  typically
      engage in that might provide avenues for distributing outreach products? Are there
      any  organizations  or  centers that represent or serve the audience and might be
      avenues for disseminating your outreach products?
Profiling an audience essentially involves putting yourself "in your audience's shoes." Ways
to do this include consulting with individuals or organizations who represent or are mem-
bers of the audience, consulting with colleagues who have successfully developed other
outreach products for the audience, and using your imagination.
S. 1 .3
         WHAT ARE  THE KEY MESSAGES AND TYPES
         OF  INFORMATION  THAT You  WANT  TO  DELIVER?
The next step in planning is to think about what you want to communicate. In particular
at this  stage, think about the key points, or "messages,"  you want to communicate.
Messages are the  "bottom line" information you want your  audience to walk away with,
even if they forget the details.
A message is usually phrased as a brief (often one-sentence) statement. For example:
    * Populations of migratory birds are declining and vulnerable.
    * The BirdCast Web site provides you with real-time information about the  status of
      bird migrations.
    * You can take steps to help protect migrating birds.
Outreach products often will have multiple related messages. Consider what messages you
want to deliver to each target audience group, and in what level of detail. As stated above,
you will want to tailor different messages for different audiences.
Let's look at how  this can be done. For instance, let's say that you are writing a press release
for distribution to newspapers and other general interest publications. Your audience, the
average reader of these publications, has relatively little interest in birds. What should be
the focus of your  press release? Probably you will want to concentrate on a few simple mes-
sages: that bird  migration is a fascinating and magnificent phenomena; that populations of
migratory birds are declining and vulnerable; and that individuals can help protect migra-
tory birds through simple steps such as keeping cats indoors, providing food and water, and
avoiding pesticide use during the peak of migration (you would probably time your release
for distribution just prior to peak migration).

On the other hand, if you were composing a press release for placement in bird club
newsletters,  you would probably spend less time preaching the wonders of migration (after
all, here you would be preaching to  the  converted) and more time addressing  complex
issues of special interest to birders: how the technical aspects of radar ornithology work,
how birders can attract  birds to residential yards by creating a landscape of native plants,
how to choose pesticides that cause less ecological harm. Your press release could  also pro-
vide detailed information on how birders  can participate as citizen scientists in BirdCast's
groundtruthing efforts. (See Appendix A, pages 49 to 50, for an example of a press release
for bird club newsletter.) Alternatively, you could choose to deliver all of this information
through a presentation at a bird club meeting.
EDUCATION  AND  DUTREACH

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                                                                Tall, brightly lit buildings threaten migratory birds by
                                                                disrupting their ability to navigate.
Here's another scenario: Let's say you are target-
ing the managers of a number of large buildings
in a downtown area.  In this case, your message
might be very focused  and simple:  that tall,
brighdy lit buildings threaten  migratory birds
by disrupting their ability to navigate, and that
building managers can prevent bird deaths  by
turning off lights during peak  migrations. But
the real challenge here would be reaching these
building managers with your  message. Could
you issue a press release  or media  advisory?
Possibly, but even if the local newspapers picked
up the story, there's no guarantee that the target
audience would read it. No, in  this case, the
only way to ensure that your message reaches the target is to contact the building managers
directly through a letter or phone call. In fact, you might have to follow up with repeated let-
ters or phone  calls. This type  of direct outreach is time-consuming and can be a drain on
resources, but in some circumstances  it is absolutely necessary.

6.1.4   WHAT OUTREACH  TOOLS  WILL  You  USE?
As the above examples illustrate, one of the challenges of conducting outreach and educa-
tion, besides tailoring your message for the intended audience, is choosing the best outreach
tool or approach for delivering your message. There are many different types of outreach
products in print, audiovisual, electronic, and event  formats  (outreach tools used by the
BirdCast project are  described in the next section). It's up to you to select the most appro-
priate products to meet your goals within your resource and time constraints. Questions to
consider when selecting products include:

    * How much information does your audience really need to have? How much does
      your audience need to know now? The simplest, most effective, most straightforward
      product generally is most effective.
    * Is the product likely to appeal to the target audience? How much time will it take to
      interact with the product? Is the audience likely to make that time?
    * How easy and cost-effective will the  product be to distribute or, in the case of an
      event, organize?
    * How many people is this product likely to reach? For an event, how many people are
      likely to attend?
    * What time frame is needed to develop and distribute the product?

    * How much will it cost to develop the product?  Do you have access to the talent and
      resources needed for development?

    * What other related products are already available? Can you build on existing products?
    * When will the material be out of date? (You probably will  want  to  spend fewer
      resources on products with shorter lifetimes.)
    * Would it be effective  to have  distinct phases of products over time? For example, a
      first phase  of products could be designed to raise awareness, followed at a later date
      by a second phase of products to encourage changes in behavior.
3D
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    * How newsworthy is the information? Information with inherent news value may be
      rapidly and widely disseminated by the media.
The key here is to make good use of the resources available to you. In the best of all worlds,
you would have the time and budget to personally contact every land manager  in your
region and to craft customized press releases for every type of publication and every audi-
ence.  But it  is unlikely that you will have the resources to do everything you'd like to  do.
The goal, then, is to pick your spots wisely. Reach as many people as you can, but also focus
on those audiences that  are most receptive to your message. If you have only limited time
for  direct outreach, concentrate on land managers who control critical habitat.
6.2
EDUCATION  AND  DUTREACH  TOOLS
This section describes a variety of outreach tools used by the BirdCast project. Examples of
specific outreach materials developed by BirdCast can be found in Appendix A.

6.2.1  BIRDCAST  WEB SITE
In addition to hosting radar images, daily migration forecasts, and groundtruthing data,
the BirdCast Web site (http://www.BirdCast.org) also contains an array of outreach and edu-
cational information designed to assist the public in the protection of migrating birds.
Major educational pieces on the site include:

    * Guidance on appropriate timing and application of pesticides to minimize birds'
      exposure.
    * Tips on preventing bird deaths caused by collisions with household windows.
    * Advice on controlling domestic cats to prevent predation on migratory birds.
    * Information on how tall buildings and radio towers can disorient birds, causing them
      to crash or drop from exhaustion.

    * Tips on bird feeding and watering, and on providing habitat for migratory birds dur-
      ing stopovers.
Many of these educational pieces are provided in hard copy in Appendix A of this hand-
book. Others can be found online (go to http://www.birdcast.org/ucanhelp.html). If you are
developing a  BirdCast-type program of your own, you can use these pieces as  a model to
stimulate ideas for your own outreach language. If you are a member of the public inter-
ested in birds and migration, you can read these materials to learn about steps that you can
take  to protects migrants.
One of BirdCast's mottos is: "Engage, educate, activate." The BirdCast Web site is  a key
tool  for accomplishing each of these goals. The site is designed to be both attractive and
interactive. The homepage, for example, features a colorful poster by Charley Harper, enti-
tled  "Mystery of the Missing  Migrants," along with a species key to help visitors identify
the birds depicted in the poster. Any birder visiting the site is welcome to submit data on
his or her bird observations (see Section 5.3.2, Collecting Anonymous Observations), and
visitors can also  search the database of groundtruthing observations to view tables and sum-
mary graphs. In addition, throughout the site there are  numerous links that visitors can
follow to gather additional information and access other resources.
EDUCATION  AND  DUTREACH
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                 The goal of all this interactivity is to engage visitors, interest them in the plight of migra-
                 tory birds, and give them a chance to participate in protecting and researching the lives of
                 migrants. The outreach materials are there to educate them. The site also features several
                 text pieces on the aesthetic and economic values of migrating birds, along with the beauti-
                 fully written preface to Scott Weidensaul's book, Living on the Wind: Across the Hemisphere
                 with Migratory Birds, which BirdCast was able to use with the permission of the author.

                 6.2.2   POSTERS  AND  OTHER  PRINT  MATERIALS
                 Because  BirdCast is a Web-based project, it has developed relatively few educational and
                 outreach materials for distribution in hard copy. When  the project was first launched, a
                 press packet was created for distribution to reporters and other media outlets, containing
                 news clippings and other outreach materials. But this is no longer in  use.
                 The main item that BirdCast partners distribute in hard-copy format is a poster entitled
                 "Audubon Guide for Healthy Yard and Beyond,"  which was developed by the  National
                 Audubon Society. The poster lists actions that home owners can take  to limit pesticide use
                 and create healthy habitats for birds and wildlife.  It also  includes  a guide to  home pesti-
                 cides, with information on chemicals, their uses, their toxicity to wildlife, and alternatives
                 to the chemicals. Altogether, over 1  million copies of the poster have  been distributed
                 through  Audubon  chapter offices,  bird-oriented  stores, parks  departments, and other
                 groups.
                 To  request copies of the poster, e-mail healthyhabitats@audubon.org. A version of the
                 poster can also be found online at:
                 http://www.audubon.org/bird/pesticides/10%20COMs%20boxes.htmL
                    Lessons Learned: Conducting Outreach Via Television Stations
                    When BirdCast was first launched, one of the original goals was to encourage television coverage
                    of bird migrations. BirdCast's founders envisioned that there would come a day when weather fore-
                    casters would routinely include migration updates as part of their nightly reports. But that day has
                    unfortunately not yet arrived.

                    As part of its education and outreach program, BirdCast has  made a concerted effort to conduct
                    outreach to newscasters and weather forecasters. The idea has been to combine radar images with
                    photographs and  educational information on protecting  migrants,  creating a package that will
                    appeal to television stations. But so far the results have been discouraging. Though several stations
                    have produced short news pieces on BirdCast, the general response has been that the BirdCast out-
                    reach materials are inappropriate for television in that they lack visual appeal. Newscasters have
                    stated that the radar images are  too esoteric and difficult to interpret.

                    In the future, the BirdCast project will continue to look for creative ways to package its outreach
                    materials for television. The Illinois Natural History Survey, another organization that has succeeded
                    at getting a local television station to make use of NEXRAD images of bird migration,  has some
                    ideas for getting television stations  interested. The Survey suggested pointing out to television
                    weather forecasters that significant bird migration usually  coincides with "meteorologically boring
                    periods" when they  might lack  weather-related material to discuss.  The Survey also  suggested
                    developing simplified visual displays that convey basic information (e.g., presence/absence of
                    birds, relative abundance of birds, general direction of bird movement) in a manner that parallels
                    the other displays on the weather forecast.
32
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6.2.3   PRESS  RELEASES
Press releases are a key tool in BirdCast's education and outreach efforts. Writing a single
press release and distributing it to dozens of publications simultaneously is a cost-effective
way of reaching a large and varied audience.

The National Audubon Society's public relations department leads BirdCast's efforts to
conduct outreach through the media. A PR department is an ideal choice for this job for
two reasons: 1) PR staff have the writing, editing, and outreach skills needed for devel-
oping stories that will  appeal to various  news outlets, and 2)  PR staff already have
contacts and working relationships with individual journalists, editors, and newscasters.
An experienced PR worker knows how to work with people in the media, feeding them
the information they need to get stories into print and on the air.
For BirdCast, the Audubon PR staff have done several rounds of outreach to  the media,
each timed to  coincide with a major migration (spring or fall). Their technique,  which
has produced excellent results so far, has been to write a single, in-depth press  release and
distribute it to a list of roughly 500 reporters whom Audubon has worked with in the
past. (Examples  of these press releases can be found on pages 45 to  48.) In some cases,
Audubon staff precede the press release with a phone call or e-mail to the reporter, meant
to kindle interest in the story. In other cases, Audubon sends the press release first, then
follows  up with an e-mail  or phone call.
Once a  reporter has expressed interest in BirdCast, the PR staff work with him or her as
necessary to get the story into print. Some reporters (maybe  half) request  additional
interviews with BirdCast partners or want help identifying a local angle for the story (for
example, a reporter from  a small city newspaper may want to interview  members  of a
local bird club).  Other reporters will develop a story using little more than the informa-
tion and quotes  found in the press release and other materials found online.
This type of personal contact with members of the press is crucial, as is the strategy of tar-
geting individual reporters or newscasters. The odds of placing a story fall drastically if you
just send a press release to a news desk or editorial department,  since most publications
are inundated  with dozens (if not hundreds) of press releases daily. Audubon's PR staff
always send press releases directly to  a particular reporter, and virtually every story they've
placed has been written  by a reporter whom Audubon had worked with in the past.

What if you don't have a contact at  a particular publication? One thing you can do is to
read some back  issues of the publication, looking for a reporter who has  demonstrated
some interest in topics related to your project. If the publication is a daily newspaper, it
will likely have a beat reporter who focuses primarily on science and/or the environment.
Outdoors writers often have an  interest in bird migration,  especially if their columns
cover hunting  and waterfowl migration. BirdCast has placed several stories with garden-
ing columnists, and numerous technology reporters have also written about the project,
focusing on the BirdCast Web site or on the project's use of advanced radar technology.
Once you have targeted a particular reporter, write him or her a personal e-mail or call
directly. Pitch the story, keeping your presentation short and to the point.  Ask the
reporter if he or she would be interested in reading your press release (or, better yet, sim-
ply attach the  release  to an e-mail as an electronic file). Also, it  never hurts to
demonstrate that you are familiar with a reporter's work by complimenting or mention-
ing some article  that he or she wrote in the past.
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                  How many publications or news outlets should you target? The simple answer is, as many as
                  possible. However,  there  are  different ways  to use the resources available to  you. One
                  approach would be to identify a limited number of publications that you view as critical, and
                  then to spend extra time and resources doing everything you can to place a story with them
                  (this might involve customizing your press release or following up repeatedly with a reporter).
                  If you don't have existing contacts with the news outlets in your area, this type of intensive,
                  focused effort might be necessary.
                  Audubon's PR staff have taken the approach of writing one major press release for each migra-
                  tory season (spring and fall) and distributing it to hundreds of media oudets throughout the
                  mid-Atlantic flyway, from New York to Maryland and the Washington, D.C. area. Audubon's
                  staff spend virtually no  time customizing  press releases for particular publications, though
                  they have  issued press  releases for particular  occasions. For example,  in  September  2000,
                  Audubon issued a spur-of-the-moment press release urging health officials not to spray for
                  West Nile Virus on a weekend when BirdCast was predicting that a large wave of migratory
                  birds would pass through the area. (See pages 47 to 48 for a copy of this release.)
                  Audubon's primary goal each migratory season has been to place a story in the major paper
                  of each state in the region, with  the idea that smaller papers will pick up the story after see-
                  ing it in a major paper (this has turned out to be true). The results of this PR effort have been
                  excellent. More than 100 articles on BirdCast appeared in spring 2000, including prominent
                  articles in the Philadelphia Inquirer, New York Times, Wall Street Journal, USA Today, and
                  other major publications. Articles also appeared in virtually every Audubon chapter and inde-
                  pendent bird club  newsletter  from northern Virginia  to southern New York. Additionally,
                  BirdCast was the subject of stories  in Scientific American and National Audubon magazines,
                  and the project was also featured on National Public Radio.
                     Lessons Learned: Dealing with the Redundancy Issue
                     Audubon's PR staff have found that one of the main challenges associated with conducting BirdCast
                     outreach through the media is the issue of redundancy. Birds migrate through the mid-Atlantic fly-
                     way twice each year, in spring and fall. Ideally, BirdCast would like to have the media cover both
                     migrations, every year. However, once a publication has covered the story once or twice, reporters
                     and editors no longer consider it newsworthy.

                     Audubon's PR staff constantly search for creative ways to work around this problem. One strategy
                     is to look for a "news peg" or tie-in, some newsworthy happening that can provide the basis for an
                     article. For example, you might craft a press release about  International Migratory Bird Day (an
                     annual event set on the second Saturday in May), and slip in some information about your program
                     within the body  of the text. Audubon staff  used a similar approach when they sent copies of the
                     poster "Audubon Guide for Healthy Yard and Beyond," to all of the reporters in their database;
                     the idea was to generate articles about the effects of pesticides on migrating birds and other wildlife,
                     with BirdCast as a subtext.

                     The key point here is that your program doesn't have to be the main focus of every press  release
                     you send  out. Look again at the press release on pages 47 to  48. The main message of this  release
                     was an urgent recommendation that  health officials not spray for West Nile Virus on a weekend of
                     intensive  bird migration. Yet the press release also managed to provide a thorough description of
                     the BirdCast  project, and it also touched on  a number of other important messages: the  decline in
                     numbers of migrating birds; their vulnerability to pesticides and other man-made threats;  and steps
                     individuals can take to  protect migrants.
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CHAPTER  6

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                                        Large areas of open or undeveloped land, such as city parks,
                                        provide important habitat for migrating birds.
6.2.4  DIRECT OUTREACH TO  LAND MANAGERS,
         BUILDING  MANAGERS, AND OTHERS
Property managers (including park managers, city officials, utility land managers, building
managers, golf course managers, and others) are a key target for BirdCast's outreach and
education efforts. Many property managers, especially in urban areas, control large chunks
of open or undeveloped land that pro-
vide important  habitat for  migrating
birds. These managers can help protect
migrants by avoiding pesticide applica-
tions  during migratory stopovers and
by considering the birds'  needs when
making other management decisions.
BirdCast relies on direct communica-
tion when  conducting  outreach  to
property  managers.  This   typically
involves  calling  or  writing  property
managers a few times a year to  update
them  on the status of bird migrations
and to  remind them of the need for
environmentally  responsible manage-
ment  practices.  In general,  BirdCast
has found direct outreach to  be a relatively time-consuming process (especially in compar-
ison to outreach through the media, where a much larger audience can be reached with a
single press release). In the future, the project may attempt to make more use of volunteers
in its direct outreach efforts.
Following are a few examples of effective direct outreach, taken from the work of BirdCast
and other groups:
    * In Philadelphia, BirdCast has worked closely with the Fairmount Park Commission
      to encourage environmentally responsible land management and to raise awareness
      of the plight of migrating birds. The Commission oversees a system of parks, golf
      courses, and baseball fields in the city, and works with other land and utilities man-
      agers in the Philadelphia area. BirdCast wrote to alert the Commission about the
      value of the parks' habitat to migrating birds and the timing of migration. BirdCast
      provided copies of the poster "Audubon Guide for Healthy Yard and  Beyond," for
      the commission to distribute, and provided all facility managers under their juris-
      diction with guidance  on environmentally  responsible pesticide application  (e.g.,
      how to alter the use of specific chemicals and minimize the impacts on migrants).
    * The City of Chicago and the U.S. Fish and Wildlife Service have signed an innova-
      tive "Treaty for Birds," which features an effort by downtown building owners to
      turn off their lights during migration periods. Members of the mayor's Wildlife and
      Nature  Committee worked  with  Chicago's Building Owners  and  Managers
      Association to spread the word to owners of downtown skyscrapers. Members of the
      Bird Conservation Network assembled the information needed to convince building
      owners that this action was warranted, and helped to  identify buildings  that were
      known for their high bird mortality.
EDUCATION AND DUTREACH
                                                                                                35

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                     «• In the Chicago area, a partnership of researchers, government scientists, city officials,
                       and conservationists is proposing to use radar ornithology to  identify key stopover
                       habitat  for migrating birds. The partners will then use direct outreach to educate
                       land managers about the habitat needs of migrating birds, and to ask them to take
                       steps  to protect and enhance bird habitat (e.g., by controlling the spread of buck-
                       thorn, an invasive plant that impacts biodiversity).

                 6.2.5  PRESENTATIONS
                 BirdCast  partners regularly deliver presentations  on the project to school groups, bird
                 clubs, American Birding Association meetings, Audubon chapters, and other groups. The
                 partners have developed several PowerPoint presentations for this purpose. These include:
                     * An overview of the  project.
                     * A more detailed presentation on how BirdCast integrates multiple monitoring tech-
                       niques (radar, groundtruthing, acoustic monitoring) to achieve a unified analysis of
                       bird migration.

                     * A presentation focusing on the radar ornithology component.

                 All of these  presentations  make use of screen captures from the BirdCast Web site, sample
                 radar images, and graphs from the groundtruthing database to give the audience a genuine
                 feel for how BirdCast works.

                 6.2.6  LISTSERVS
                 A ListServ is an automated system that automatically redistributes e-mail to names on a
                 mailing list. Users can subscribe to a mailing list by sending an e-mail note to a mailing list
                 they learn about; the ListServ will automatically add the name and distribute future e-mail
                 postings to every subscriber.

                 There are  numerous bird-oriented ListServs around the country. Some of these have a regional
                 focus, and are  used by birders to compare field notes and share notable sightings. Others are
                 devoted to bird conservation, activism,  and other topics of general interest. For an index of
                 ListServs administered by the National Audubon Society, go to http://list.audubon.org/archives/.
                 The American  Birding Association also maintains  a state-by-state list of birding  ListServs,
                 available at http://www. americanbirding. org/resources/reschat. htm.
                 BirdCast's education and outreach program utilizes ListServs as a medium for distributing
                 information about the program, such as press releases and announcements. ListServs make
                 an ideal tool for targeting an audience of committed birders. They are also  cost effective,
                 since there is no charge for subscribing to (or posting messages on) most ListServs.
                 BirdCast has also occasionally used ListServs as a tool for recruiting birders for the project's
                 groundtruthing efforts. By monitoring  the  discussions at  particular regional ListServs,
                 BirdCast  staff have been able to identify birders who  are both committed and skilled and
                 then contact them  directly via  e-mail. For more information  on recruiting birders  for
                 groundtruthing, see  Section 5.3.1.
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CHAPTER 6

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G.3  EVALUATING THE  EFFECTIVENESS
      OF  DUTREACH  EFFORTS
BirdCast has found no easy or cost-effective way of measuring the success of its education
and outreach program. Since the ultimate goal of the program is to encourage behavior
changes (e.g., changes in the way people use pesticides), the only true measure of success
would be to document behavior changes on a large scale. Doing this is beyond the scope
and means of the project.
Due to these limitations, BirdCast's partners have been forced to rely on other indicators
as a measure of the program's effectiveness. For example:
    * Between September  1 and October 21, 2000, the  BirdCast  Web site received
      1,867,163 "hits" and 147,423 visitors. These numbers show, among other things,
      that many people are returning to the site multiple times.
    * In the spring  of 2001,  roughly 100  to 150  people per week were  submitting
      "anonymous" bird observations to the BirdCast database. (See Section 5.3.2 for more
      information on collecting anonymous observations.)
    * More  than 100  articles  on BirdCast appeared in the spring of 2000, including
      prominent articles in major publications such as the Philadelphia Inquirer, New York
      Times, Wall Street Journal, and USAToday. The combined readership of these pub-
      lications is in the many millions.
If nothing else, these numbers  indicate that BirdCast has reached thousands (if not mil-
lions)  of people, raising their awareness about the plight of migratory birds and things they
can do to help. The numbers also seem to show that thousands of people are engaged in
the project and are participating on some level (for example, by returning to the BirdCast
Web site repeatedly, or by submitting their own bird observations). Overall, it appears that
BirdCast is succeeding in its mission: to engage, to educate, and to activate.

S.4  FOR  MORE  INFORMATION
The BirdCast Web site: http://www. birdcast. orgl

To access BirdCast's educational pieces  online, go to: http://www.birdcast.org/ucanhelp.html
Scott  Weidensaul's  Living  on  the Wind: Across the Hemisphere  with Migratory Birds
(Northpoint Press,  1999) has been called "a nimble summation of current thinking on bird
migration and attendant environmental themes" (Kirkus Reviews).
To request copies of the poster  "Audubon Guide for Healthy Yard and Beyond", devel-
oped by the National Audubon Society, e-mail healthyhabitats@audubon.org. A version
of the poster can also be found online at:
http://www.audubon.org/bird/pesticides/10%20COMs%20boxes.html

For an index of birding ListServs administered by the National Audubon Society, go to
http://list. audubon. orgl archives
The American Birding Association maintains a state-by-state list of birding ListServs, avail-
able at http://www.americanbirding.org/resources/reschat.htm
EDUCATION AND DUTREACH
37

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CHAPTER 6

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APPEN DIX   A
BIRDCAST   EDUCATION   AND
DUTREACH   MATERIALS
     PESTICIDES: Is  YOUR BACKYARD  SAFE  FOR  BIRDS?
     Our lawns and gardens are like other environments. Plants, insects and other animals all
     interact and affect one another. Altering a part of that system can have unintended effects
     on other components of it. This is an important thing to keep in mind when considering
     whether or not to apply pesticides around the home. Pesticides are not only lethal to pests,
     but to other wildlife as well. Here are three important rules to consider before applying any
     pesticides:
     1. Make sure you actually have a pest problem. Learn to identify pests and to determine
     at what stage they actually become a problem. Many times people treat for pests that are
     either not present, or not present in large enough numbers to cause problems.

     2. Know your pesticides. Read the labels on your pesticides CAREFULLY. Learn to iden-
     tify what  active ingredients are contained in the product. Read about the potential effects
     these pesticides can have on the other organisms in your yard and community.
     3. Check for alternative treatments. Make it a priority to use the least toxic method to
     control any pests or diseases. Many simple, non-toxic solutions are as easy to employ and
     as effective as chemical solutions. Contact your local  garden center and Cooperative
     Extension for advice.

     Making your garden or lawn more community friendly isn't difficult and may actually save
     you time  and money. Plus a little bit of education and a few changes around  your home
     can have a lasting effect on migratory bird populations and other wildlife.
     To learn more about the pesticides commonly used around the home, refer to Audubon's
     pesticide summary at http://birdsource.cornell.edu/birdcast/pestsum.html.

     Other useful pesticide web sites:
     EPA's  Office of Pesticide Programs: http://www.epa.gov/pesticides
     The National Pesticides Telecommunication Network:
     http://ace. orst. edu/info/nptn/index. html
     Toxicology and Environmental Health Information: http://sis.nlm.nih.gov/tehip.htm
     Look up all the registered pesticide products containing certain active ingredients:
     http://www. cdpr. ca.gov/docs/epa/epachem. htm
     The American Bird Conservancy's Pesticide Pages:
     http://www. abcbirds. org/pesticideindex. htm
     BIRDCAST  EDUCATION AND  DUTREACH  MATERIALS
39

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                 WINDOWS: AN  INVISIBLE THREAT  TO MIGRATING  BIRDS
                 Fact: Every year millions of birds die when they crash into windows in homes, schools, sky-
                 scrapers, factories, office buildings, and other sites.
                 Why: The transparent quality of windows makes them virtually invisible to birds, often
                 until it is too late to stop short. It is difficult for a bird in flight to distinguish between glass
                 and open space. It may see reflected vegetation in the window, but not the glass itself.
                 What You Can Do: There are different steps you can take in your home to prevent need-
                 less bird deaths caused by invisible windows.
                     * Move your bird feeder. Make sure your bird feeder is either a minimum of 3 meters
                       away from windows, or less than 1 meter away. Birds may still fly into the window
                       if you  move  the feeder closer, but they will not have enough momentum to injure
                       themselves.
                     * Reduce transparency and reflectivity. Change the angle or surface of the window
                       to lessen the  transparency and reflectivity. Cover the window's external surface with
                       a film, change the lighting, and keep all curtains closed or add external blinds.
                     * Mark  the window. You can etch the surface  of the glass or streak it with a bar of
                       soap. Hang strips of newspaper or ribbons, place  strips of masking tape on the win-
                       dow.  (These are  more temporary measures in case there  is  a severe problem.
                       However, most of these solutions are inconvenient or unsightly.)
                     * Apply netting. Perhaps the best and most permanent solution is to stretch netting
                       across the windows. Fine black netting that is  used to protect berry bushes and fruit
                       trees is available at many garden shops, home centers, and feed mills. Stretch the net-
                       ting across the window or across a frame that can be installed outside the window.
                       Be sure it is stretched with adequate tension to hold it several  inches from the win-
                       dow's surface. Birds may continue to fly towards  the window,  but they will bounce
                       off the mesh unhurt.
                     * Hang  hawk silhouettes. Attach hawk silhouettes to  the window's  surface. These
                       shapes probably decrease collisions because they break up the smooth reflective sur-
                       face and make the glass more  "visible" rather than because  they are shaped like
                       hawks; but, in any case, they seem to help. The silhouettes are most effective if used
                       in multiples.  It is helpful also to attach the silhouettes by a suction cup or a hanging
                       device from the outside so that movement caused  by wind will catch the birds' atten-
                       tion. Most people think that the graceful shapes are interesting rather than unsightly.
                       They're available commercially but they're also easy to make. (See the below instruc-
                       tions.)
4D
APPENDIX  A

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Materials:
    * black, light-weight plastic
    * clear, outdoor tape
    * scissors
    * a template or model of the shape (approximately 8 inches from bill to tail and 12
      inches from wing tip to wing tip)—go to
      http://birdsource. Cornell, edu/birdcast/images/hawk.giffa print-ready template
Simply trace or carefully draw the shape on the plastic, cut out the silhouette, and tape it
to the  outside of the window. Be sure to place several on any large expanse of glass. One
word of caution: you should check with the manufacturers of thermopane windows before
you place anything on the glass surface. If this presents a problem, hang the silhouette from
the sash around the window.                                                                 ^g^^
Not  only can you make your house safer for birds, but by making several silhouettes and
giving  them as gifts to friends, neighbors, and even that office building with the big glass
windows down the street, you can also encourage others to make their houses bird-safe.
Other Usefal Window Web Sites:

National Audubon Society: http://www.audubon.org/educate/expert/window.html
BIRDCAST EDUCATION AND DUTREACH  MATERIALS                          41

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DOMESTIC  CATs: A  CAUSE  FOR  CONCERN
Fact: Every year hundreds of thousands of birds are killed in the United States by free-
roaming domestic cats.
Why: Cats are natural hunters.  Even your cute house pet is innately a predator. But while
hunting is an instinctual behavior, cats are not a natural link in local food chains. Cats were
introduced to North America by humans towards the end of the 19th century as a method
of pest control. Since then feline populations have exploded out of control. Their preda-
tory activities are an unnatural burden on birds.  Keeping your cat well fed does not deter
it from attacking birds; hunting birds is a natural behavior unrelated to a cat's hunger. You
may not see your cat in action, but if you routinely let it outside it is likely to be killing up
to 10 birds every year. With nearly 60 million pet cats in America today, that is a signifi-
cant number of bird kills. Combined  with many other threats  birds  face, this  adds
significantly to their struggle to survive. When you allow your cat to roam free outside, you
are risking the lives of countless birds. You are also risking the life of your cat; those that
are kept indoors live happier, healthier, and longer lives.

What You Can Do: A cat is only responding  to a natural instinct. Ultimately you  are
responsible for your cat  and its behavior.
    * Keep your cat indoors, especially during the peak migratory seasons in  fall and
      spring.
    * Put an alarm  collar on your cat. Many collars exist which will hamper the cats' stalk
      and attack. These collars will not harm the cat, but will give an  unsuspecting bird
      ample warning to escape before a cat strikes. Bells alone will not stop a cat from
      attacking.

    * Spay your cat. Make sure you spay or neuter your cat to help keep the cat popula-
      tion in check.

    * Help  stray cats. In  addition to house pets, there are millions of stray cats in the
      United States, all  a potential threat to native wildlife. You can take in some of these
      cats or call a local animal shelter.
    * Keep birdfeeders out of reach. Make sure the birdfeeder in your yard is not cat acces-
      sible. Keep it high and away from windows and vegetation.
    * Join the Indoor Cat Campaign. Encourage others to keep their cats indoors.
      Check out the American  Bird Conservancy "Cats Indoors" at
      http:llwww. abcbirds. orglcatindoo. htm
Other Useful Web  Sites:
American Bird Conservancy: http://www.abcbirds.org
May 13, 2000 is National "Keep Your Cat Indoors" Day
                                                                  APPENDIX A

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MAN-MADE  OBSTACLES  POSE  PROBLEMS
FOR  MIGRATING  BIRDS
Fact: Millions of birds  die every year in building collisions.

Why: Tall buildings and their lights pose a serious threat to migrating birds. The feat of
migration is already a dangerous one with the natural hazards due to weather, predators,
and food scarcity. Birds are exhausted and hungry and yet humans have created tall obsta-
cles to complicate an already difficult journey.

Birds use a variety of different cues to navigate their migration route, including the pattern
of the  stars, topographic features, earth's magnetic fields, and the location of the setting
sun. If any of these cues are disrupted or unclear, for example during cloudy weather, the
birds will have difficulty staying on  their path. The lights of tall buildings and radio tow-
ers only contribute to  this confusion. The lights will often overwhelm natural cues and
disorient the birds. These confused birds will then circle the lighted structures, not because
they are attracted to the light, but because they are following an erroneous and obscure cue.
Blinking lights, which  often adorn radio towers, and bad weather only further contribute
to the  problem.  Eventually many of these birds will  collide with the building, with each
other, or will drop from exhaustion.

This problem is  increasing as more and more highrise buildings are constructed. The now
popular glass skyscrapers, found brilliantly lit at night, are augmenting the dangers.

Not all birds die from  the collisions. Some will only be stunned with minor injuries, but
often these dazed birds will fall prey to predators, cats and other birds, lurking on city streets.
Many will panic upon finding themselves in the midst of a busy, morning, urban setting.

Another related  danger to nightflying migrants are the  broadcast radio towers which may
stand 200-2000  feet into the night sky. There are around 75,000 towers currently built in
the United States and with the current progress of Internet and satellite technology another
5000 to be added every year. Each of these towers may kill hundreds to thousands of birds
in a single migratory season. Add lights and bad weather to the scenario and the death rate
grows even higher.

What You Can  Do:

    * Turn off all lights during the peak migration seasons in  fall and spring.

    * Write letters to the owners of tall skyscrapers requesting that lights be turned off at
      night during peak migration periods.

    * If you find a stunned bird,  carefully place it upright inside a brown paper bag and
      transport it to a safe area where it  can recover before resuming its journey.

Other Useful Web Sites:

Fatal Light Awareness Program: http://www.flap.org
Towerkills: http://www.towerkill.com
BIRDCAST  EDUCATION AND  DUTREACH  MATERIALS

-------
                 NATIVE  PLANTS AND  BIODIVERSITY
                 We have peppered our continent with new houses, sidewalks, lawns, and regimented land-
                 scapes that are relatively devoid of seedpods, berries or other natural food sources. Imagine
                 a different type of "yarden": birds chirping, butterflies flitting, bees busily transporting
                 pollen, and wildlife drinking and bathing in the rainwater you collected in your yarden.
                 You can create this scene, and in so doing, you'll find that you'll have to replace plants less
                 often and use less pesticide, time, money, and water.
                 To begin the transformation from traditional landscape to nativescape:
                     * Identify your existing plants,  then explore forests and other natural areas to examine
                       differences. Never remove plants from the wild.
                     * For a  gradual transition, retain high maintenance areas close to the house while
                       establishing a natural garden  toward the edges and back of your property.
                     * Consider neighboring property. Cooperate with your neighbors and extend existing
                       plantings to create larger joint habitat.
                     * Reduce lawn by breaking it up with curved borders around gardens, trees, shrubs and
                       groundcovers to create an "edge effect."
                     * Select native plants to attract birds through all seasons and  allow space for natural
                       growth patterns (less pruning).
                     * Consider tall native grasses (quail and other grassland species are declining), flower-
                       ing annuals and perennials, and shrubs for shelter and food.
                     * Consider removal of overgrown, unattractive plants that offer little wildlife value.
                     * Add to your plan a little at a  time. Enjoy a work in progress while reducing the area
                       of lawn.
                     * Plant more than one of a plant, as larger patches are more visible to birds. Plant them
                       in an irregular pattern so that it looks more natural.
                 AVOID TOXIC CHEMICALS. Birds eat the treated insects and berries.
                 Remember, numerous plant species attract a greater variety of birds and  other wildlife.
                 Check links below to find out more and where you can find native plants.
                 Learn more about how to reduce the use of pesticides, find alternatives, and create a healthy
                 backyard by region
                     * Pesticide and garden tips: Ten Commandments for a Healthy Yard:
                       http://www. audubon. org/bird/pesticides/10%20COMs %20boxes. html
                     «• The Environmental Protection Agency's Biopesticides site:
                       http://www.epa.gov/pesticides/biopesticides/
44
APPENDIX A

-------
    * Backyard Conservation: 1-888-LANDCARE,
      http://www. nhq. nrcs. usda.gov/CCS/Backyard. html
    * Native plants and gardening links: http://plants. usda.gov/plants/links. html
    *• Native plant societies by region: http://www.nanps.org/associations/frame.shtml
    «• Green Landscaping with Native Plants: http://www.epa.gov/greenacres/
    «• Audubon Habitat Collection from Monrovia: 1-888-PLANT IT

Further Reading:
The Bird Garden by Steve Kress
Bird Gardening Book by Donald and Lillian Stokes
The Chemical Free Lawn by Warren Schultz
Going Native by Brooklyn Botanic Garden
Landscaping for Wildlife by Carrol L. Henderson
Redesigning the American Lawn -A Search for Environmental Harmony by Bormann,
Balmori & Geballe

For additional information contact:
Director, Pesticide Initiative & Healthy Habitats
National Audubon Society
HealthyYards@Audubon.org
BIRDCAST EDUCATION  AND  DUTREACH  MATERIALS                          45

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      CITIZEN SCIENTISTS LEND A HAND TO BIRDS THIS FALL
         Award-Winning Web Site Combines Technology and Bird Science
                          to Help Birds Get Home Safely
New York, NY August 28, 2000 - This fall, migratory birds will  face a number of life
threatening challenges in their journey south.  In addition to predators, difficult weather,
and long distances, birds this year must contend with man made threats including poten-
tial poisoning from the pesticides employed to combat the West Nile Virus. With the help
of citizen scientists and state-of-the-art forecasting technology, birds migrating through the
Mid-Atlantic may get a break.
"Using the most advanced migration  monitoring techniques, in  combination with the
efforts of the public, BirdCast www.BirdCa.st. orgwi\\ become one of the most effective ways
to track bird movement, and protect bird species," said Audubon's  Senior Vice President
for Science, Frank Gill. "From September 1st through November 15th, National Audubon
Society urges citizens from New York to  Washington, D.C.  to report bird sightings to
BirdCast and to take action to aid birds."
As birds migrate, major  factors contributing to their demise include pesticide use; loss of
feeding and watering opportunities; impact with radio, television, and cellular towers, and
brightly lit office buildings which disorient birds, causing them to crash.  Scientists recog-
nize that migrating birds are in decline—down by nearly 50% since the 1960s.
BirdCast,  enabling scientists to predict bird migration through a  specific region, offers
practical uses for homeowners and public officials. Using BirdCast, homeowners will be
advised as to when to avoid spraying pesticides in their gardens, provide seed and water,
and when to keep their cats indoors,  in order to keep bird populations alive and well.
Building owners can use BirdCast to determine when to turn off disorienting lights that
often  cause birds to crash into windows and die.
Public Health officials are also urged to make use of BirdCast. "This fall, BirdCast has an
unintended and immediate use for county health officers,"  continued Audubon's Gill.
"BirdCast will provide guidelines on when to  suspend spray operations, helping officials
avoid unnecessary bird deaths and violations of federal Migratory Bird Laws."

BirdCast,  a project  of  National Audubon Society, Cornell Lab  of Ornithology,  and
Clemson University Radar Ornithology Lab, made its debut this past  spring and was a
resounding success. Funded by the Environmental Protection Agency's Office of Research
and Development and the Office of Pesticide Programs, the project was granted  the "Dr.
Copernicus Award"  by the  Copernicus Education Gateway, a Web site that features the
best educational sites for students and  teachers. Using radar pictures, audio samples and
most  importantly, personal observations  (or "groundtruthing,") scientists  were  able to
make predictions and draw conclusions about songbird migratory behavior.
Participants from the mid-Atlantic region watched the skies, reported their findings to the
BirdCast site and were then advised when to keep their cats indoors, to refrain from pesti-
cide use, and to provide food and water in order to protect migrating birds in their region.
Of particular interest to the thousands who visited BirdCast were the "10 Commandments
to a Healthy Yard" and "The Audubon Guide to Home Pesticides," still available at the site
http:l/magazine.audubon. orglbackyardlbackyardQQQ5. html.
                                                                APPENDIX A

-------
"By encouraging the public to report bird sightings in their region, BirdCast has and will
continue to enable scientists to gather valuable information on migratory movements," said
Gill.  "The project will not only increase scientific knowledge but also encourages people
to make informed decisions about when to apply pesticides, let their cats out or undertake
other activities that might cause birds harm."
This fall, with additional support from the EPA's Office of Pesticide  Programs, BirdCast
will expand into the states of New York and New Jersey. Scientists will generate morning
and evening pictures of warbler, waterfowl, and hawk migration through the region using
NEXRAD  (Next Generation Radar).   These snapshots of bird migration and weather
events will  be accompanied by interpretation and predictions from the Clemson Lab so
that the general public and city officials can both observe and  assist migratory birds.

"BirdCast has already inspired the general public to use this  new technology to observe
birds  and ultimately become  partners in conservation," said Sally Conyne,  Director of
Citizen Science for Audubon.  "This fall we are eager to track  bird movement once again.
Web users will be able to obtain  daily forecasts of bird movements, learn about the best
bird-viewing  spots and find out how human activity impacts birds. In addition, the site
now includes general information about migration, some late-breaking pesticide news, and
a variety of tips for the fall gardener."
Aside from adding color and music  to our lives, birds serve as important environmental
indicators, helping scientists assess the health of an ecosystem. Evidence of a declining bird
species in a particular region may indicate another problem such as the loss of food or water
sources, the destruction of specific habitats, or contamination  by a toxic element. Despite
the significant role birds play in local ecosystems, every year the numbers of migratory birds
that return to the Mid-Atlantic region, and other parts of the country, decreases. These
decreases may indicate problems with broad environmental implications, problems that
can impact us in many ways.
Founded in  1905 and with over a  550,000 members and supporters in 530  chapters
throughout the Americas,  the National Audubon Society conserves and restores natural
ecosystems, focusing on birds, other  wildlife, and their habitats for the benefit of human-
ity and the earth's biological diversity.
MEDIA CONTACT:
John Bianchi
Kara Grobert
jbianchi@audubon.org
kgrobert@audubon.org
212/979-3026
212/979-3027
BIRDCAST  EDUCATION  AND  DUTREACH  MATERIALS

-------
                     NATIONAL AUDUBON SOCIETY URGES NY. NT & CT HEALTH
                        OFFICIALS NOT TO SPRAY PESTICIDES THIS WEEKEND
                 Largest Wave of Bird Migration This Fall Predicted to Pass Through Tri-State Area
                New York, NY September 15, 2000- Using the latest technology in bird tracking techniques
                and the efforts of citizen scientists through BirdCast.org, National Audubon Society pre-
                dicts the largest wave of migration will  occur this weekend- and strongly  urges county
                officials to suspend pesticide spraying operations in the tri-state area.
                "This weekend will  be  one of the best opportunities for people to see a wide variety of
                species of migrating  songbirds and hawks, and to contribute their sightings to BirdCast,"
                said Sally Conyne, Director of Citizen Science for Audubon. "On the other hand, this week-
                end will be one of the worst times  for pesticide  sprayings to occur, due to the unknown
                effects of the use of Scourge and Anvil on birds and the consequent reduction of their food
                source. By not spraying pesticides in the tri-state area this weekend, county and city officials
                will avoid unnecessary bird deaths and violations  of federal Migratory Bird Laws."
                Migratory birds usually face a number of life threatening challenges in their journey south.
                This weekend, in addition to predators, difficult weather, and long distances, birds must
                contend with man  made threats, especially potential poisoning  from the  pesticides
                employed to combat the West Nile Virus.  With the cooperation  of health officials, help of
                citizen scientists and  state-of-the-art BirdCast technology, birds migrating through the Mid-
                Atlantic may get a break.
                "In combination with the efforts of the public, BirdCast www.BirdCast.org will become one
                of the most effective ways to track bird movement, and protect bird species," said Audubon's
                Senior Vice President for Science, Frank  Gill. "From September 1st through November
                15th, National Audubon Society urges citizens from New York to Washington, D.C. to
                report bird sightings to BirdCast and to take action to aid birds."
                As birds migrate, major factors contributing to their demise include  pesticide use; loss of
                feeding and watering opportunities; impact with  radio, television, and cellular towers, and
                brightly lit office buildings which disorient birds, causing them to crash.  Scientists recog-
                nize that migrating birds are in decline—down by nearly 50% since the 1960's.

                BirdCast, enabling scientists to predict bird migration through a specific region, offers prac-
                tical  information for homeowners and public officials.  Using BirdCast, homeowners will
                learn when to avoid  spraying pesticides in their gardens, when to provide seed and water,
                and when  to keep their cats indoors, in  order to keep bird populations alive and well.
                Building owners can use BirdCast to determine  when to turn off disorienting lights that
                often cause birds to crash into windows and die.

                BirdCast, a project of National Audubon Society, Cornell Lab of Ornithology, Clemson
                University Radar Ornithology Lab,  and Academy of Natural Sciences made its debut this
                past  spring and was a resounding success. Supported by the Environmental Protection
                Office of Pesticide Programs and Mid-Atlantic Office (Region III), the project was granted
                the "Dr. Copernicus Award" by the Copernicus  Education Gateway, an educational Web
                site for students and teachers.  Using radar pictures, audio samples and personal observa-
                tions (or "ground truthing,") scientists were able to make predictions and draw conclusions
                about songbird migratory behavior.
4B
APPENDIX  A

-------
Participants from the mid-Atlantic region watched the skies, reported their findings to the
BirdCast site and were then advised when to keep their cats indoors, to refrain from pesti-
cide use, and to provide food and water in order to protect migrating birds in their region.
Of particular interest to the thousands who visited BirdCast were the "10 Commandments
to a Healthy Yard" and "The Audubon Guide to Home Pesticides," available at the site
http:llwww. birdsource. org/birdcast/pestsum. html.
"By encouraging the public to report bird sightings  in their region, BirdCast has and will
continue to enable scientists to gather valuable information on migratory movements," said
Gill. "The project will not only increase scientific knowledge but also encourages people to
make informed decisions about when  to apply pesticides, let their cats out or undertake
other activities that might cause birds harm."

This fall, with additional support from the EPA's Office of Pesticide Programs, BirdCast
will expand into the states of NY, NJ and CT  Scientists will generate morning and evening
pictures of warbler, waterfowl, and hawk migration through the region using NEXRAD
(Next Generation Radar). These snapshots will be accompanied by interpretation and pre-
dictions from the Clemson Lab so that the general public and city officials can both observe
and assist migratory birds.

"BirdCast has  already inspired the  general public to use the  new technology to  observe
birds and ultimately become partners in conservation," said Audubon's Conyne. "This fall
we are eager to track bird movement once again. Web users will obtain daily forecasts of
bird movements, learn about the best bird-viewing spots and find out how human activity
impacts birds. The site  now includes general information about migration, some  late-
breaking pesticide news, and a variety of tips  for  the fall gardener."
Aside from adding color  and music to our lives, birds serve as important environmental
indicators, helping scientists assess the health of an ecosystem. Evidence of a declining bird
species in a particular region may indicate another problem such as the loss of food or water
sources, the destruction of specific habitats, or contamination by a toxic element.  Despite
the significant role birds play in local ecosystems, every year the numbers of migratory birds
that return to the Mid-Atlantic region, and other parts of the country, decreases. These
decreases may indicate problems with broad environmental implications, problems that
can impact us in many ways.
Founded in 1905  and with over a 550,000 members and supporters in  530 chapters
throughout the Americas, the National Audubon Society conserves and  restores natural
ecosystems, focusing on birds, other wildlife,  and their habitats for the benefit of human-
ity and the earth's biological diversity.
MEDIA CONTACT:
Kara Grobert  kgrobert@audubon.org
212 979-3027
BIRDCAST  EDUCATION  AND  DUTREACH  MATERIALS
                                                     49

-------
                                              BirdCast & NEXRAD

                 In the early days of World War II, British radar operators noticed mysterious, ethereal shad-
                 ows drifting across  their screens. Those apparitions, so wonderfully dubbed angels by
                 pioneering radar technicians, heralded the beginnings of radar ornithology. Radar's first major
                 contribution to ornithology took  form  only  a  few years  later when  in 1958 Sidney
                 Gauthreaux, then  a  high school student in New Orleans, postulated that if radar can see
                 planes and weather, why not birds? Only a few years later, as a Louisiana State graduate stu-
                 dent, he  found his  proof. His radar  images definitively proved the existence of massive
                 trans-Gulf migrations. Prior to these  observations, there was a continuing belief that the
                 majority  of migrants held to a more land  bound, clockwise pattern; arriving in North
                 America via Mexico.

                 Through the 60s,  70s, and 80s, however, radar's promise failed to fully evolve. There were
                 a few notable discoveries, such as in 1989 when Gauthreaux,  working from archival images,
                 awakened the ornithological world to the precipitous decline in migrating flocks—down by
                 nearly half when compared to the 1960s. The existing radar of the day, however, was prov-
                 ing largely inadequate. It lacked not only the necessary resolution, but it also failed to provide
                 a three dimensional view.

                 In the early 1990s, however, change was coming. The new, highly efficient NEXRAD
                 Doppler radar (Next Generation Radar)  began to be placed in service. The Air Force started
                 investigating NEXRAD's  utility in their Bird  Aircraft  Strike Hazard Program (BASH).
                 During this period, portable NEXRAD units were teamed with vertically  mounted thermal
                 imaging units so that the images captured by the radar could be visually verified. Elsewhere,
                 graduate students under Sid Gauthreaux were making their own exciting  discoveries. Their
                 breath-taking images of giant expanding aerial doughnuts were  found to be thousands of
                 Purple Martin radiating from critical roosting sites  each morning.

                 Radar ornithology work is now taking place  in many parts of the country and it is  soon to
                 come to the Mid-Atlantic. With the support of the Environmental Protection Agency's Office
                 of Research and Development and the Office of Pesticide Programs, a coalition consisting of
                 National Audubon, Cornell's Laboratory of Ornithology, and Clemson's Radar Ornithology
                 Laboratory, "BirdCast" will be coming soon to a computer near you on September  1, 2000.
                 To access BirdCast you will go to the existing Audubon/Cornell Web  site—BirdSource
                 http://www.BirdSource.org.  Throughout periods of peak migration, BirdCast will provide a
                 morning  and evening, unfiltered snapshot of the eastern region of the US from New York
                 through Virginia. The birds and weather shown in theseimages will be accompanied by inter-
                 pretation and a migration prediction provided by the Clemson Lab.

                 Is this work being done just as a special favor for birders? Well, not exactly. You can think
                 of BirdCast as an early alert and an  environmental billboard on the Internet. Linked to
                 BirdCast will be messages such as admonitions against the use of certain pesticides as well
                 as a number of other migrant-friendly  changes that people can make in their backyards.
                 We'll advise the residents of the region about the  pests that actually  pose local threats and
                 the safest management strategies. Included at the site are two charts of  special interest—
                 "10 Commandments for a Healthy Yard" and "The Audubon Guide to Home Pesticides."
                 With the completion of data collection this migration season,  we hope to use the inter-
                 preted and ground-truthed images in  pinpointing critical habitat in need of protection.
5D
APPENDIX A

-------
While all of this seems reasonably simple and employs proven technology, its not simple at
all. In fact, it's really research in the development stage. What has been sorely lacking in the
past  is you. Most earlier radar work has been lacking a critical component—ground-
truthing. Dozens, hundreds, and, indeed, thousands of sets  of eyes are needed to verify
what the radar images are capturing and to that end, BirdCast will have an interactive com-
ponent and will allow you to log on and enter your daily sightings. These will feed directly
into our database and be available to everyone in real-time.
So, BirdCast needs you. Dust off those bins and get ready to head to your favorite haunts.
While we encourage all of you to post each and every sighting, of greatest value  will be
sightings coming from those who can afford the time to make regular observations. Those
of you who would like to participate on a daily or regular basis or if you would like addi-
tional information please contact Sally Conyne sconyne@audubon.org. These data you
collect will greatly enhance our overall  understanding of migration patterns and move-
ments. And this project will educate a multitude of people about how their backyards can
be made friendlier and healthier for our angels. So, please, help us help the birds.
BIRDCAST EDUCATION  AND DUTREACH MATERIALS                          51

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U.S. EPA - The BirdCast Project - Table of Contents
                &EPA
United Slates
Environmental Protectiofi
Agency
EPA/625/R-01/007
  September 2001
                 Developing and Implementing a Bird Migration Monitoring,
                     Assessment, and Public Outreach Program for Your
                                           Community
                             The BirdCast Project
                       National Risk Management Research Laboratory
                              Office of Research and Development
                            U. S.  Environmental Protection Agency
                                     Cincinnati, Ohio 45268
               Acknowledgements
               The development of this handbook was managed by Scott Hedges (U.S.
               Environmental Protection Agency, Office of Research and Development, National
               Risk Management Research Laboratory) with the support of Eastern Research
               Group, Inc., an EPA contractor. Technical guidance was provided by the BirdCast project
               staff and its partners. EPA and BirdCast would like to thank the following people and
               organizations for their substantial contributions to the contents of this handbook:

               Sally Conyne, National Audubon Society
               Sidney Gauthreaux, Clemson University Radar Ornithology Laboratory
               Duane Heaton, EPA Region 5
               Steve Kelling, Cornell University Laboratory of Ornithology
               Ronald Landy, EPA Region 3
               Ron Larkin, Illinois Natural History Survey
               Ralph Wright, EPA Office of Pesticide Programs


                                     Table of Contents
                1. TNTRODTJCTTON
                  1.1 About the EMPACT Program
                  1.2 About the EMPACT BirdCast Project.
file:///P|/...amie/2014ORD_CDProject/625C03007/040120_1341%20(J)/Bird%20Migration%20Monitoring/html%20files/Start%20here.html[5/20/2014 2:35:49 PM]

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U.S. EPA - The BirdCast Project - Table of Contents

                  1.3 About This Handbook
                  1.4 For More Information

               2. HOW TO USE THTS HANDBOOK

               3. BEGINNING A NEW BIRD MIGRATION MONITORING
                  PROGRAM
                  3.1 Program Structure: Overview of a Bird Migration Monitoring
                     Program
                  3.2 Selecting Program Partners
                  3.3 Figuring Costs

               4  INSTRUMENT-BASED OBSERVATION OF BIRD
                  MIGRATION
                  4.1 What is NEXRAD and What Can Tt Do?
                  4.2 What is Bioacoustic Monitoring and What Can It Do?
                  4.3 How Do NEXRAD. Bioacoustic Monitoring, and Volunteer
                     Groundtruthing Fit Together?
                  4.4 How Can A Bird Monitoring Organization Begin Using
                     NEXRAD to Observe and Predict Bird Migrations?
                  4.5 How Did BirdCast Implement the NEXRAD Component of Its
                     Bird Monitoring Program?

               5  GROUNDTRUTHING OBSERVATIONS
                  5.1 How Does Groundtruthing Complement Radar Analysis?
                  5.2 How Does BirdCast Conduct Its Groundtruthing Program
                  5.3 BirdCast's Administrative Procedures

               6  EDUCATION AND OUTREACH
                  6.1 Developing an Outreach Plan
                  6.2 Education and Outreach Tools
                  6.3 Evaluating the Effectiveness of Outreach Efforts
                  6.4 For More Information

               APPENDIX A:
               BTRDCAST EDUCATION AND OUTREACH MATERIALS
                                                                       Next Section »
file:///P|/...aiuue/2014ORD_CDProjec1/625C03007/040120

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U.S. EPA - The BirdCast Project - Table of Contents
file:///P|/...aiuue/2014ORD_CDProjec1/625C03007/040120_

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U.S. EPA - The BirdCast Project - Table of Contents
                &EPA
United Slates
Environmental Protectiofi
Agency
EPA/625/R-01/007
  September 2001
                 Developing and Implementing a Bird Migration Monitoring,
                     Assessment, and Public Outreach Program for Your
                                           Community
                             The BirdCast Project
                       National Risk Management Research Laboratory
                              Office of Research and Development
                            U. S.  Environmental Protection Agency
                                     Cincinnati, Ohio 45268
               Acknowledgements
               The development of this handbook was managed by Scott Hedges (U.S.
               Environmental Protection Agency, Office of Research and Development, National
               Risk Management Research Laboratory) with the support of Eastern Research
               Group, Inc., an EPA contractor. Technical guidance was provided by the BirdCast project
               staff and its partners. EPA and BirdCast would like to thank the following people and
               organizations for their substantial contributions to the contents of this handbook:

               Sally Conyne, National Audubon Society
               Sidney Gauthreaux, Clemson University Radar Ornithology Laboratory
               Duane Heaton, EPA Region 5
               Steve Kelling, Cornell University Laboratory of Ornithology
               Ronald Landy, EPA Region 3
               Ron Larkin, Illinois Natural History Survey
               Ralph Wright, EPA Office of Pesticide Programs


                                     Table of Contents
                1. TNTRODTJCTTON
                  1.1 About the EMPACT Program
                  1.2 About the EMPACT BirdCast Project.
file:///P|/...entFromJeamie/2014ORD_CDProject/625C03007/040120_1341%20(J)/Bird%20Migration%20Monitoring/html%20files/toc.html[5/20/20142^

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U.S. EPA - The BirdCast Project - Table of Contents

                  1.3 About This Handbook
                  1.4 For More Information

                2. HOW  TO USE THTS HANDBOOK

                3. BEGINNING A NEW BIRD MIGRATION MONITORING
                  PROGRAM
                  3.1 Program Structure: Overview of a Bird Migration Monitoring
                      Program
                  3.2 Selecting Program Partners
                  3.3 Figuring Costs

                4 INSTRUMENT-BASED OBSERVATION OF BIRD
                  MIGRATION
                  4.1 What is NEXRAD and What Can Tt Do?
                  4.2 What is Bioacoustic Monitoring and What Can It Do?
                  4.3 How Do NEXRAD. Bioacoustic Monitoring, and Volunteer
                      Groundtruthing Fit Together?
                  4.4 How Can A Bird Monitoring Organization Begin Using
                      NEXRAD to  Observe  and Predict Bird Migrations?
                  4.5 How Did BirdCast Implement the NEXRAD Component of Its
                      Bird Monitoring Program?

                5 GROUNDTRUTHING OBSERVATIONS
                  5.1 How Does Groundtruthing Complement Radar Analysis?
                  5.2 How Does BirdCast Conduct Its Groundtruthing Program
                  5.3 BirdCast's Administrative Procedures

                6 EDUCATION AND OUTREACH
                  6.1 Developing an Outreach Plan
                  6.2 Education  and Outreach Tools
                  6.3 Evaluating the Effectiveness of Outreach Efforts
                  6.4 For More Information

                APPENDIX A:
                BTRDCAST EDUCATION AND OUTREACH MATERIALS
                                                                        Next Section »
file:///P|/...entFromJeamie/2014ORD_CDProject/625C03007/040120_1341%20(J)/Bird%20Migration%20Monitoring/html%20files/toc.html[5/20/20142:35^

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U.S. EPA - The BirdCast Project - Table of Contents
file:///P|/...entFromJeamie/2014ORD_CDProject/625C03007/040120_1341%20(J)/Bird%20Migration%20Monitoring/html%20files/toc.html[5/20/20142:35:^

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BIRD_Ack.qxd

  FPO Front Cover

  DD D Dii i i ss s sec c ell 1 laa a aii i i mm m mee e err r r

  This document has been reviewed by the U. S. Environmental Protection Agency (EPA) and approved or publication.
  Mention of trade names or commercial products does not constitute endorsement or recommendation of their use.

  EPA/ 6257 R- 017 007 September 2001

  Developing and  Implementing a Bird Migration Monitoring, Assessment, and Public

  Outreach Program for Your Community

  The BirdCast Project

  National Risk Management Research Laboratory Office of Research and Development U. S. Environmental Protection
  Agency

  Cincinnati, Ohio 45268

  AA A Ace c ckk k knn n noo o oww w wll 1 lee e edd d dgg g gmm m mee e enn n ntt t tss s s

  T he development of this handbook was managed by Scott Hedges (U. S. Environmental Protection Agency, Office of
  Research and Development, National

  Risk Management Research Laboratory) with the support of Eastern Research Group, Inc., an EPA contractor.
  Technical guidance was provided by the BirdCast project staff and its partners. EPA and BirdCast would like to thank
  the following people and organizations for their substantial contributions to the contents of this handbook:

  Sally Conyne, National Audubon Society Sidney Gauthreaux, Clemson University Radar Ornithology Laboratory
  Duane Heaton, EPA Region 5 Steve Kelling, Cornell University Laboratory of Ornithology Ronald Landy, EPA
  Region 3 Ron Larkin, Illinois Natural History Survey Ralph Wright, EPA Office of Pesticide Programs

  ii

  TT T Taa a abb  b bll 1 lee e e oo o off f f CC C Coo o onn n ntt t tee e enn n ntt t tss s s

  iii

  1. INTRODUCTION	 1

  1.1 About the EMPACT Program	2 1.2 About the EMPACT BirdCast
  Project	3 1.3 About This Handbook	5 1.4 For More
  Information	5

  2. HOW TO USE THIS HANDBOOK	7 3. BEGINNING A NEW BIRD MIGRATION
  MONITORING PROGRAM	9

  3.1 Program Structure: Overview of a Bird Migration Monitoring Program	9 3.2 Selecting Program Partners
  	 10 3.3 Figuring Costs	 11

  4. INSTRUMENT- BASED OBSERVATION OF BIRD MIGRATION	 13

  4.1 WhatisNEXRAD and What Can It Do?	 13 4.2 What is Bioacoustic Monitoring and What
  Can It Do?	 144.3 How Do NEXRAD, Bioacoustic Monitoring, and Volunteer
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  Groundtruthing Fit Together?	 15 4.4 How Can A Bird Monitoring Organization Begin
  Using NEXRAD

  to Observe and Predict Bird Migrations?	 15 4.5 How Did BirdCast Implement the NEXRAD
  Component of

  Its Bird Monitoring Program?	 16

  5. GROUNDTRUTHING OBSERVATIONS	 19

  5.1 How Does Groundtruthing Complement Radar Analysis?	 19 5.2 How Does BirdCast Conduct Its
  Groundtruthing Program	20 5.3 BirdCast's Administrative Procedures	20

  6. EDUCATION AND OUTREACH	27

  6.1 Developing an Outreach Plan	27 6.2 Education and Outreach Tools
  	31  6.3 Evaluating the Effectiveness of Outreach Efforts	37 6.4 For
  More Information	37

  APPENDIX A BIRDCAST EDUCATION AND OUTREACH MATERIALS	39

  1111 Introduction

  Introduction 1

  E very year, several billion birds undertake seasonal migrations in pursuit of food, shelter, and nesting

  grounds. North America is the site of some of the world's most spectacular bird migration, and millions of American
  "birders" enjoy spending  time in the field identifying the birds passing through their area. Migratory birds are
  delightful not only for birders, but also for countless other Americans who casually observe their comings and goings,
  particularly in the spring and fall. These birds also have a distinct economic value (nearly $3 billion in the mid-
  Atlantic states alone) to the tourist and outfitting industries of the regions located along their flight path.

  Aside from any immediate benefits they provide, migratory birds are valuable for the role they play in our ecosystems
  — in particular, for eating insects and thereby keeping pest populations under control. We also have reason to be
  concerned about the well- being of migratory birds that extends beyond any inherent value these birds may possess. As
  naturalist Roger Tory Peterson noted, birds are an  "ecological litmus paper"— because of their rapid metabolism and
  wide geographic range, they often provide an early warning of environmental deterioration. Migratory birds depend on
  many different kinds of open space, such as swamps, marshes, meadows, and suburban parkland.  Therefore, research
  and conservation aimed at keeping a particular bird population healthy may lead to the broader goal of restoring these
  threatened habitats.

  When migrating, a bird may travel hundreds or even thousands of miles without stopping. The exertion of flying such
  long distances leaves birds exhausted and vulnerable. Many birds, particularly those that encounter adverse weather
  conditions, do not survive their journeys. Unfortunately, human activities can further increase the  levels of stress and
  danger that a migratory bird faces. For example:

  Inopportune application of pesticides to lawns, gardens, and parks may poison a bird's food supply at just the moment
  when it is weakest and  most in need of nourishment. In the United States, migratory birds are particularly vulnerable to
  pesticide application  as they migrate northward in the  spring.

  Lights on tall structures (such as skyscrapers and communication towers) may confuse and disorient birds, causing
  them to become exhausted and crash into objects. Similarly, birds injure or kill themselves by flying into panes of
  glass. These problems appear to be particularly severe on overcast nights when birds may circle a light source.
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  Throughout much of North America, the sight of migrating birds marks the spring and fall seasons.

  Major migration routes in North America

  The development of land for human purposes such as agriculture, housing, and commerce often renders it unsuitable
  for use by birds. Birds may be challenged not only by the loss of habitat in their breeding and wintering ranges, but
  also by loss of habitat at key stop- over points where they need to rest and regain strength over the course of
  migration.

  Humans have imported animals to North America that prey upon migratory birds (e. g., cats) or compete with them (e.
  g., starlings). These new biological threats, combined with decreasing quantities of suitable habitat, may reduce the
  population and range of a particular migratory bird species.

  There is much that property managers and the general public can do to mitigate these problems if they are aware of
  them, interested in solving them, and educated about bird conservation. During a period of peak bird migration,
  pesticide applications can be delayed, bright building lights can be turned off, and cats can be kept indoors. Therefore,
  outreach programs designed to inform these audiences about the status of seasonal bird migration are a promising route
  to improving the conservation of migratory birds.

  EPA has developed this technology transfer handbook primarily for community organizers, non- profit groups, local
  government officials, and other decision- makers who will implement, or are considering implementing, bird migration
  monitoring and public outreach programs. The handbook is designed with two main goals in  mind. The first goal is to
  present a case  study showing how one regional outreach program— EMPACT's BirdCast project for the mid- Atlantic
  coast of the United States— provides information that allows property managers  and the general public to assist
  migratory birds. The second— and perhaps more important— goal is to provide you with guidance for developing a
  similar program in your own region. The guidance in the handbook is based on the experience of the EMPACT
  BirdCast project, as well as that of other experts in the fields of ornithology and public outreach.

  1.1 About the EMPACT Program

  This handbook was developed by the U. S. Environmental Protection Agency's (EPA's) EMPACT Program (http://
  www. epa. gov/ empact). EPA created EMPACT (Environmental Monitoring for Public Access and Community
  Tracking) in 1997. It is now one of the programs within EPA's Office of Environmental Information. EMPACT is a
  new  approach to providing timely  environmental information to communities across the nation, helping people to make
  informed, day- to- day  decisions. Residents in 156 of the largest metropolitan areas in the United States have or will
  soon have an easy way to answer questions such as:

  What is the ozone level in my city this morning?

  What is the water quality at my beach today?

  How high is the ultraviolet radiation in my city today?

  What is the level of contamination at the hazardous waste site in my community?

  What are the levels of lead in the soil in yards in my neighborhood? To help make EMPACT more effective, EPA is
  partnering with the National  Oceanic and Atmospheric Administration and the U. S. Geological Survey. EPA is
  working closely with these federal entities to help achieve nationwide consistency in measuring environmental data,
  managing information,  and delivering that information to the public.

  2 Chapter 1

  EMPACT projects cover a wide range of environmental issues, such as  groundwater contamination, ocean pollution,
  smog, drinking water quality, ultraviolet radiation, and ecosystem quality. Some of these projects have been initiated
  directly by EPA. Others have been launched by the EMPACT communities themselves.
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  1.2 About the BMP ACT BirdCast Project

  EPA's EMPACT program started funding the BirdCast project (http:// www. birdcast. org) in 1999, and the project
  started public operation on April 1, 2000. The project began as a collaboration among EMPACT, EPA Region 3,
  EPA's Office of Pesticide Programs, the National Audubon Society, Cornell University's Laboratory of Ornithology,
  Clemson University's Radar Ornithology Laboratory, the Academy of Natural Sciences in Philadelphia, and
  GeoMarine, Inc. The four primary objectives of the project are:

  1) To maintain an Internet Web site that posts educational information about bird migration and the steps that property
  managers can take to mitigate the danger and stress that migrating birds face when passing through an area.

  2) To predict and monitor bird migrations on a daily basis using weather radar. The data gathered by radar are
  continually interpreted by trained scientists and presented using text summaries,  charts,  and radar maps. During its first
  year, BirdCast also experimented with using microphones to perform bioacoustic monitoring of bird migrations.

  3) To collect and disseminate volunteers' reports of bird sightings. This information collection, known as
  "groundtruthing," is coordinated through the BirdCast Web  site. Groundtruthing information is stored on  an Web-
  accessible database called "BirdSource" that Cornell maintains. Visitors to the BirdCast Web site can query this
  database and display reports in chart or graph form.

  4) To raise public awareness about the sensitivity of migratory bird populations.  This public relations campaign,
  coordinated by National Audubon, involves generating press releases, working with local land managers,  distributing
  promotional materials, and making presentations at conferences and conventions.

  1.2.1 BirdCast's Regional Focus

  To date, the BirdCast program has primarily covered bird migration along a portion of the "mid- Atlantic flyway," a
  coastal area between North Carolina and New England that experiences significant migratory bird  activity each spring
  and fall. The initial focus of BirdCast's attention has been the city of Philadelphia. BirdCast established a local
  partnership with Philadelphia's local PBS station (WHYY) and the Academy of Natural Sciences to develop a public
  relations focus on the region surrounding this city. The BirdCast project's efforts to collaborate with land managers so
  far have consisted primarily of work with Philadelphia's Fairmont Park Commission. It  is hoped that eventually
  BirdCast can be expanded to cover the entire Atlantic flyway. Birds could be tracked coming across the Gulf of
  Mexico and at their first landfall. Birdwatchers up the coast could be alerted to the status of the migrating birds and
  provided with additional  early warning of their arrival.

  Despite its current regional focus, BirdCast also hopes to expand to cover the entire United States by forming new
  partnerships with local governments and birding organizations. So far, BirdCast  has succeeded at drawing both
  widespread media attention (it was discussed in more than over 100 news articles by spring 2000) and attention in
  venues of national importance (it has been covered by news reporters from both  the New York Times and the Wall
  Street Journal).

  Introduction 3

  1.2.2 BirdCast in Context

  The BirdCast project is a collaboration among individuals and organizations that made significant contributions to the
  field of bird monitoring both before and after receiving EMPACT funding. A brief history of these bird monitoring
  activities (and of radar ornithology in particular) will help to place BirdCast in its full context.

  At the outset of World War II, almost immediately after the invention of tracking radar, British radar operators noticed
  that birds flying over the  English channel would sometimes  appear on their screens. At the time, this fact  was
  noteworthy primarily because it was possible to mistake a bird for a fast- moving- ship— significant ornithological use
  of this phenomenon did not begin until the 1960s. Sidney Gauthreaux, now Director of the Clemson University Radar
  Ornithology Laboratory,  began studying the radar detection of birds at that time  and has accumulated over 35 years of


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  experience with the method. In the 1970s, the United States Air Force also began studying bird migration as a serious
  hazard to the operation of military aircraft, which often fly at high speeds and low altitudes. The Bird Aircraft Strike
  Hazard (BASH) team organized by the Air Force began exploring radar's potential to provide early warning of
  potential bird collisions. Their efforts were significantly aided by the emergence of "Next Generation Radar"
  (NEXRAD) in the early 1990s. NEXRAD is a network of highly sensitive weather radar stations located throughout
  the United States. In 1995, Sidney Gauthreaux also began using NEXRAD in his ornithological studies.

  Meanwhile,  in the mid- 1990s, the National Audubon Society and Cornell University's Laboratory of Ornithology
  began applying a  very different emerging technology to the field of bird conservation. These two groups collaborated
  to develop BirdSource, a sophisticated computer database that uses the Internet to allow birders from across North
  America to send their observations to a central repository. With financial assistance from the Packard Foundation,
  these two groups spent more than $2.5 million developing the BirdSource database as a nation- wide information
  technology resource for birders.

  The idea of the BirdCast program emerged at a 1997 biodiversity meeting attended by personnel from both EPA
  Region 3 and the  Department of Defense. EPA and DoD discussed the possibility  of providing the public with near
  real- time information about bird migration using radar technology. BirdCast combined the capabilities of Clemson's
  Radar Ornithology Lab with the information technology capabilities of BirdSource so that members of the public
  would be able to not only view radar images but also submit data that might verify (i. e., "groundtruth") those images.
  EMPACT began funding the project through EPA's Office of Pesticide Programs and Region 3 in 1999, and BirdCast
  began its public operations in 2000.

  1.2.3 Related Bird Monitoring Programs

  BirdCast is not the only program that is currently using radar technology to track bird migration. Additional groups,
  such as the ones listed below, either have pursued or plan to pursue radar tracking technologies:

  BASH, the U. S. Air Force's program to  guard against collisions between wildlife and aircraft, has developed an
  Avian Hazard Advisory System (AHAS). AHAS can be accessed on the Web at http:// www. ahas. com. This system
  uses radar to predict the risk of a bird- aircraft collision along various flight paths at various times.

  The Illinois Natural History Survey, the University of Illinois (http:// www. inhs. uiuc. edu), and EPA Region 5  (http://
  www. epa. gov/ regions) have pro4

  Chapter 1

  posed setting up a project analogous to BirdCast for the Chicago region.  The organizers hope  to draw Chicago
  residents' attention to the unique role that their urban and suburban open spaces play in the migration of birds, thereby
  encouraging interest in the conservation of those open spaces.

  1.3 About This Handbook

  A number of bird observatories throughout the United States have expressed interest in beginning projects similar to
  BirdCast. The Technology Transfer and Support Division of the EPA Office of Research and  Development's (ORD's)
  National Risk Management Research Laboratory  initiated the development of this  handbook to help interested
  organizations learn more  about BirdCast  and to provide them with the technical information they need to develop their
  own programs. ORD, working with BirdCast, produced the handbook to leverage EMPACT's investment in the project
  and minimize the resources needed to implement similar projects in new areas.

  Both print and CD- ROM versions of the handbook are available for direct online ordering from ORD's Technology
  Transfer Web site at http:// www.  epa. gov/ ttbnrmrl. A PDF version of the handbook can also be downloaded from
  that site.  In addition, you can order a copy of the handbook (print or CD- ROM version) by contacting ORD
  Publications by telephone or by mail at:

  EPA ORD Publications USEPA- NCEPI P. O. Box 42419 Cincinnati, OH 45242 Phone: (800) 490- 9198 or (513) 489-


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  8190

  Please make sure you include the title of the handbook and the EPA document number in your request.

  We hope that you find the handbook worthwhile, informative, and easy to use. We welcome your comments; you can
  send them by e- mail from EMPACT's Web site at

  http:// www. epa. gov/ empact/ comment, htm.

  1.4 For More Information

  Try the following resources for more on the issues and programs this handbook discusses:

  Introduction 5

  The EMPACT Program

  http:// www. epa. gov/ empact

  BirdSource

  http:// www. BirdSource. org

  Cornell University Laboratory of Ornithology

  http:// birds. Cornell, edu

  National  Audubon Society

  http:// www. audubon. org

  Ralph Wright EPA Office of Pesticide Programs (703) 308- 3273

  Ronald Landy EPA Region 3 (410) 305- 2757

  Sally  Conyne National Audubon Society (215) 297- 9040

  Steve Kelling Cornell University Laboratory of Ornithology (607) 254- 2478

  6 Chapter 1

  T his  handbook provides  information your organization can use to create and implement a Web- based bird monitoring
  program. It presents detailed guidance, based on

  the experience of the EMPACT BirdCast Project,  on how to: 1. Identify target communities that would be interested in
  reporting on and following

  the progress of bird migration. 2. Record and present real- time information about bird migration using radar, weather

  information, and acoustic monitoring. 3. Collect groundtruthing information from volunteer birders and present it to
  the public. 4. Provide education and outreach to members of the public about what to do when

  migratory birds pass through their area. This handbook provides simple "how to" instructions  on each facet of planning
  and implementing a bird monitoring program, along with additional information about bird migration:

  Chapter 3 discusses bird migration as a general  conservation issue and how the different members of a bird migration


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  monitoring organization work with each other to help birds as they migrate.

  Chapter 4 discusses instrument- based observations of birds.

  Chapter 5 covers a variety of issues relevant to volunteer groundtruthing, including a detailed description of BirdCast's
  policies and experiences working with volunteer birders.

  Chapter 6 treats the methods and strategies a bird monitoring organization may make use of to conduct public outreach
  and education.

  Appendix A presents examples of education and outreach materials from the BirdCast project.

  Interspersed throughout the handbook are success stories and lessons learned in the course of the EMPACT BirdCast
  project.

  22 2 2 How to Use This Handbook

  How to Use This Handbook 7

  8 Chapter 2

  T his chapter provides guidance on important first steps that you will  need to take as you start your bird migration
  monitoring program. Section 3.1 provides a brief

  overview of the structure of a bird migration monitoring program  and outlines the roles and responsibilities of program
  partners, based on the EMPACT BirdCast Project model. Section 3.2  discusses  the critical process of selecting program
  partners who can best help you meet your program's objectives within your target community.

  The information in this chapter is designed primarily for managers and decision- makers who may be considering
  whether to implement bird migration monitoring programs in their communities, as well as for organizers who are
  implementing such programs.

  3.1 Program Structure:  Overview of a Bird Migration Monitoring  Program

  The EMPACT BirdCast project is a multifaceted project that engages a variety  of activities— everything from
  distributing posters to counting birds. These  activities can be grouped into four main categories, which make up the
  main components of the project:  administration and public outreach, radar analysis, database management, and
  volunteer groundtruthing.

  The following paragraphs summarize these activities to provide an overview of how the EMPACT BirdCast program
  works. These activities are described in greater detail in Chapters  4 through 6.

  General Administration and Public Outreach. The administrator and staff of BirdCast are responsible for the primary
  public relations and outreach efforts of the project. This includes managing the distribution of posters about pesticide
  use, maintaining contacts with news media organizations to ensure that BirdCast stays  in the public eye, issuing
  periodic press releases, and working with local land managers to encourage bird- friendly gardening practices. The
  administrator also provides a broad range of support tasks related  to the project's birdwatching volunteer program.
  These tasks include providing advice about making bird identifications,  making quality control checks of data
  submitted by volunteers, and  networking to recruit new volunteers. The BirdCast administrator also serves a central
  liaison with the other BirdCast staff, including the radar analyst and the chief database  base manager.

  Radar Analysis. The chief radar analyst and his assistant are responsible for predicting  the degree of bird migration
  activity in upcoming evenings and for measuring the actual amount of bird migration using radar data. The radar
  analyst (and/ or his assistant) must make daily reports  of predicted and observed migration during the periods of bird
  migration (in the spring and the fall) but have fewer regular duties during the "off season." They seek out and contract
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  information service providers to ensure a constant supply of radar data during the periods of migration. Once per day,
  the radar analysts submit their predictions and observations to the database administrator via the Internet.

  Database Administration. BirdCast's database administrator and his staff ensure that the public has access (via the
  Internet) to the information submitted by the radar analyst. In the case of BirdCast, the database  is actually maintained
  as a separate organization called

  3333 Beginning a New Bird Migration Monitoring Program

  Beginning a New Bird Migration Monitoring Program 9

  BirdSource. BirdSource is an entity distinct from BirdCast and it maintains a variety of other Web- enabled birding
  databases. The BirdCast database administrator issues user identifications to new volunteers, implements backups and
  system security measures, and coordinates the programming of changes to the database system. Also, while BirdCast's
  bioaccoustic monitoring was being conducted, the project was coordinated by the database administrator.

  Volunteer Birdwatching. BirdCast's volunteers provide the "groundtruthing" information necessary to verify  the
  observations made using radar instrumentation. Volunteers are  recruited by the project administrator and contact her
  with any questions or comments they may have about their participation in the program.  Registered volunteers make
  observations several times a week and record their findings directly to the BirdCast database (using the Internet).

  The flow chart below summarizes the basic structure of the BirdCast project. The chart identifies the main activities of
  the project, the team members responsible for these activities, and the flow of work among team members. It also
  indicates where in this handbook you can go for more information about specific activities.

  3.2 Selecting Program Partners

  As described in Chapter 1, BirdCast is a partnership of several  public and non- profit organizations. These have
  included university laboratories, a wildlife conservation society, a park management authority, and a natural  history
  organization. The reason BirdCast is composed of such a wide  range of partners is that its goals require the use of a
  wide range range

  10 Chapter 3

  Management Coordination

  Bird Cast Database

  BIRD SOURCE BIRD CAST

  Other Databases

  Other Databases

  Other Databases Administration

  Management Coordination

  Control Observations

  Anonymous Observations

  Results Education,

  Outreach, Feedback Support,
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  Feedback Control

  Volunteers General

  Public Radar

  Ornithology Laboratory

  Automated through Internet

  Through a variety of media an BMP ACT- funded, collaborative

  effort to track bird migration a computer facility at Cornell's Laboratory of Ornithology for the collection and
  dissemination of groundtracking data Daily

  Radar Analysis

  of skills and community connections. None of the individual organizations, working by themselves, would have been
  as effective as the collaboration of many different organizations, each possessing complementary skills and abilities.

  For example, the staff of Clemson University's Radar Ornithology Lab have specialized skills in forecasting and
  analyzing bird migration patterns using radar images and other weather data. The National Audubon Society, on the
  other hand, has an extensive media infrastructure for presenting bird conservation information to the public and can
  easily enlist the support of birding communities. Cornell's Laboratory of Ornithology, in conjunction with the National
  Audubon Society, has invested in the development of BirdSource, a sophisticated Web- enabled database for the
  collection and distribution of bird monitoring data.

  In starting your own bird monitoring program, you'll need to assemble a team of individuals or organizations who
  offer a similar range of skills and qualifications. To select partners or team members, you should think about how each
  will fit into the overall program structure, and how different partners can work together to create a successful program.
  You will also need to  consider their relationship to the region where you will be monitoring bird activity. For example:

  A small, grass- roots organization that already has strong ties to the community can be  ideal for providing public
  outreach and obtaining volunteer birdwatchers. Local chapters of birding clubs, natural history associations, or
  conservation groups can all be good choices. (For a directory of birding clubs in the United States, see: (http:// birding.
  about, com/ hobbies/ birding/ library/ blalphausclub. htm.)

  A university with an ornithology laboratory would make a good partner for identifying  and interpreting radar images of
  birds. A professor or graduate student working in such a lab might either already have  the necessary skills or be able
  to acquire them for the benefit of the bird monitoring project.

  A government agency, university, or private company that employs persons with a range of programming and "new
  media"  skills would make a good partner for the purposes of establishing a Web site where the public can access up-
  to- date radar images and submit and retrieve groundtruthing observations. Building such a Web site from the ground
  up may  require access to staff trained in JAVA programming, Web page design, network administration, and database
  building.

  3.3 Figuring Costs

  One of the important first steps for your organization to take when it is considering setting up a bird monitoring
  program is to estimate how much your planned activities will cost. Although your program need not be as large or
  ambitious as BirdCast's, you may  find it helpful to know how much money BirdCast spent in its first year of operation.

  In its initial  year (between December of 1999 and November of 2000) BMP ACT provided BirdCast with $449,500 for
  operations and set-  up. As shown above, these expenses break down into five categories, each of which was handled by
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  a separate entity:

  Project management and national level promotion was handled by National Audubon Society. This cost $71,000 or
  16% of the overall BMP ACT budget for BirdCast.  This category covers all the public promotion of BirdCast that went
  on during the year, excepting a local media campaign in Philadelphia.

  Beginning a New Bird Migration Monitoring Program 11

  Project promotion in the Philadelphia area was handled by the Academy of Natural Sciences. This cost $76,500 or 17%
  of the overall EMPACT budget for BirdCast. The Academy was responsible for encouraging local news media to
  discuss BirdCast and reporting its findings.

  Database and Internet support was provided by the staff of the BirdSource project at Cornell University. This support
  cost $136,000, or 30% of the overall EMPACT budget. BirdSource staff maintained the BirdCast Web site,  set up and
  managed a database for groundtruthing observations, and coordinated BirdCast's bioacoustic monitoring program.

  Generation and interpretation of NEXRAD images was performed by Clemson University's Radar Ornithology
  Laboratory (CUROL) for a fee of $68,000, or 15% of the overall EMPACT budget. As described elsewhere in this
  report, CUROL submitted daily radar information about bird migration to the BirdCast Web site.

  Software for Processing NEXRAD images was developed by GeoMarine Software for $98,000, or 22% of the overall
  EMPACT budget. GeoMarine developed software algorithms for distinguishing radar signals reflected from birds from
  those reflected from clouds.

  This cost breakdown represents the first- year of a  cutting- edge program and  should not be taken as completely
  representative of the ongoing costs of other bird monitoring programs, particularly those that are smaller in scale. For
  example, BirdCast organizers learned that it was neither necessary nor feasible at present to automatically distinguish
  birds from precipitation with software algorithms. The expense associated with this component of the program,
  therefore, was not carried forward into future years and need not be incurred by newer monitoring programs.

  12 Chapter 3

  F lying takes a lot of work. While larger birds (such as raptors, cranes, and waterfowl) will migrate during daylight
  hours, most songbirds migrate on clear,  calm nights when

  weather conditions are most  favorable to powered flight. Unless there is a full  moon out, lack of light can make it
  almost impossible to visually observe migrating songbirds. Birders can take note of where such birds land in the
  morning, but actual songbird migration is typically recorded using special instruments.

  The primary foundation of BirdCast's predictions and observations of bird migration is the information provided by a
  network of WSR- 88D weather stations located throughout the United States. These weather stations (and the  data they
  produce) are collectively referred to as Next Generation Radar (NEXRAD). BirdCast has also experimented with
  bioacoustic monitoring of nocturnal bird migration. Although this technique has proved promising, it is not currently in
  widespread use due to cost considerations.

  4.1  What is NEXRAD And What Can It Do?

  Like all radar systems, NEXRAD identifies the location of distant objects by transmitting radio signals and analyzing
  the  returning signals that have been reflected off of those distant objects. Unlike previous radar networks,  which were
  composed of WSR- 57 and/ or WSR- 74C radar stations, NEXRAD radar is also able to measure the radial velocity of
  objects by recording the Doppler shift of the reflected radar. (The Doppler shift is the difference between the frequency
  of the transmitted radar signal and the reflected signal— if

  the  reflected signal is higher  frequency than the transmitted signal, it is an indication that the reflecting object  is
  moving toward the radar station; conversely, if the reflected signal is at a lower frequency, it is an indication that the
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  object is moving away from the radar station).

  In addition to this new ability to detect object velocity, NEXRAD is also distinguished by increased object detection
  sensitivity. This is particularly important for ornithologists because birds are relatively weak reflectors (compared to
  the objects usually detected with radar, such as clouds, airplanes, and ships). NEXRAD is capable of detecting birds
  flying at a range of heights and can provide a rough idea of the altitude at which a particular group of birds is flying.
  NEXRAD is so sensitive that radar ornithologists need to learn how to differentiate birds and insects— both can be
  detected.

  Finally, NEXRAD provides information about the reflectivity of a particular object (i. e., how effective a particular
  object is at reflecting radio waves). Reflectivity can be determined by a number of different factors but in the case of
  migrating birds, it provides indirect information about the number of birds traveling in a particular area.

  44 4 4 Instrument- Based Observation of Bird Migration

  Instrument- Based Observation of Bird Migration 13

  NEXRAD Radar Station in Mount Holly, New Jersey

  National Weather Service

  In summary, then, NEXRAD can help determine:

  The location of a group of migrating birds, including general altitude information.

  The speed with which the group birds are moving towards  and away from a particular radar station.

  The approximate quantity of migrating birds in a particular area. Quantitative NEXRAD estimates are calibrated by
  "moonwatching" (counting the number of birds that fly across a visible full moon) and by making next- morning
  ground observations.

  4.2 What is Bioacoustic Monitoring And What Can It Do?

  BirdCast staff have been experimenting with bioacoustic monitoring as a way of keeping track of nighttime bird
  migrations. Bioacoustic monitoring is the process of recording bird calls and matching them to a library of the bird
  calls of different species. When birds fly at night, they typically make frequent 50- to 100- millisecond vocalizations.
  Some birders can make fine distinctions between certain kinds of birds simply on the basis of these calls (e. g., the
  distinction between the Veery Thrush, the Gray- Cheeked Thrush, and the Hermit Thrush). Although birders can
  perform something like bioacoustic monitoring right in their heads, BirdCast staff are developing a computerized
  system to automate and standardize the process of recording, filtering,  and identifying bird calls.

  A bioacoustic monitoring station, typically located on the property of a volunteer birder, consists of a computer with a
  sound processing card  and a specially designed outdoor microphone. The microphones used in bioacoustic  monitoring
  can detect noises made by birds that fly up to 1,500 above the ground. Throughout an entire evening, the computer
  automatically analyzes the sounds picked up on the microphone and digitally records those sounds that appear to be
  made by birds.  In the morning, a volunteer uploads this "filtered"  recording to the Cornell Laboratory of Ornithology,
  where more sophisticated computer software enters the information into a database and attempts to determine which
  species are represented in the recording.

  The BirdCast program  has recently found it necessary to curtail its bioaccoustic monitoring program— only a very few
  stations are currently in use and there are no current plans to establish new ones. The greatest barrier to the more
  extensive use of bioacoustic monitoring has been the cost of manufacturing the special microphones for the monitoring
  stations. The basic materials for the microphones are  quite inexpensive, but because production quantities were
  extremely low,  the microphones were being hand- built by laboratory staff at Cornell. The microphones currently cost
  about $2,500 apiece, but BirdCast staff imagine that the microphones could be dramatically reduced in price if some
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  way were found to mass produce them.

  Additional limitations of bioacoustic monitoring include the following:

  Weather conditions can affect both the likelihood that birds will make noises and the ease with which those noises can
  be picked up with a microphone. Thus, it is difficult to disentangle weather variability from variability in the numbers
  of migrating birds.

  Many species of birds do not make noises while flying. Therefore, it is difficult to gauge overall numbers of migrating
  birds solely using this method.

  14 Chapter 4

  Bioacoustic technology is in an early stage of development. The software that is used to quantify and identify birds on
  the basis of sound recordings is still quite experimental and there has not been enough time for scientific literature to
  accumulate on this topic.

  4.3 How Do NEXRAD, Bioacoustic Monitoring, and Volunteer Groundtruthing Fit Together?

  It is noteworthy that the altitude  detection range for bioacoustic monitoring (0- 1,500 feet) does not overlap with the
  detection range for NEXRAD radar (generally between 3,000 to 6,000 feet). The non- overlap of these two ranges
  complicates the correlation of bioacoustic results and NEXRAD results,  as it is possible for certain bird species to
  picked up by one kind of instrument and not the other. Due to the influence of variable weather conditions and a lack
  of complete information about the altitude at which different bird species fly when they migrate, it is not possible to
  precisely predict which species will fly within the altitude range of which instruments on any given evening.

  Groundtruthing data collection, covered in greater detail in Chapter  5, is an essential complement to both NEXRAD
  radar interpretation  and bioacoustic monitoring. One reason for this  is the fact that it is difficult to ascertain what kinds
  of birds are migrating through an area solely from NEXRAD data. In combination with coordinated groundtruthing
  data, however,  it is sometimes possible to associate particular clusters of reflectivity with  particular species of birds.
  Groundtruthing also helps to calibrate the quantitative estimates of birds made from  radar and it serves as a quality
  control check of the basic reporting information  provided by radar and bioacoustic monitoring.

  Until recently, the BirdCast Web site combined the daily results of NEXRAD observations, bioaccoustic monitoring,
  and groundtruthing  in a single display. The purpose of this display was to show how each of these methods produced
  results that were similar to those of the other methods. Under ideal circumstances, for example, all three methods
  would predict the same degree of migration activity. This display has been recently discontinued on the grounds that
  some viewers may have found it too complicated.

  4.4 How Can A Bird Monitoring Organization Begin Using NEXRAD To Observe and Predict Bird Migrations?

  The essential first step  in setting up a radar component for your migration monitoring program is to contact an
  organization that is already experienced in this work, such as  the Clemson University Radar Ornithology Laboratory or
  the Illinois Natural History Survey.  Such contact is essential for obtaining advice about the feasibility of your project
  and about the best way to obtain the expertise necessary to accomplish your project.  Depending on the training and
  availability of your  organization's staff, you will probably need to either delegate your actual NEXRAD analysis to an
  experienced laboratory or send a staff member for training at  such a laboratory. Both of these plans would require
  negotiating a working partnership with an organization possessing expertise in radar ornithology.

  The use of NEXRAD to forecast bird migration, in the words of one practitioner, "is a difficult task that requires
  laboratory and field experience as well as an appreciation for meteorological phenomena." The interpretation of
  NEXRAD radar to observe current migration is a similarly complex task. At present, it is  an undertaking suitable for a
  graduate level or post- doctoral ornithologist who has received hands- on training with  an expert.

  Instrument- Based Observation of Bird Migration 15


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  4.5 How Did BirdCast Implement the NEXRAD Component of Its Bird Monitoring Program?

  In July 1998, Dr. Sidney Gauthreaux of the Clemson University Radar Ornithology Laboratory (CUROL) helped
  propose the BirdCast project to EPA's EMPACT Program. His proposed task involved forecasting bird migration twice
  a day (mid- morning and midevening) over the Delaware Valley and then using Doppler weather surveillance radar (i.
  e., the NEXRAD network of WSR- 88D stations) to validate the forecast and measure the actual amount of bird
  migration that occurred over the area. The text files and graphic radar files were to be sent to the BirdCast Web server
  at the Laboratory of Ornithology at Cornell University and posted on the BirdCast Web  site. GeoMarine, another
  partner in the project, was to supply hourly WSR-  88D imagery that had been processed to eliminate echoes from
  weather and other non- bird targets. The hourly images would also be posted on the BirdCast Web site. A proposal was
  developed in August 1998 and work began after Clemson University signed a subcontract with National Audubon
  Society in mid- March 2000.

  4.5.1 Activities in Spring 2000

  The first task was to purchase a host computer (Dell Dimension XPS T600MHz, Dell Computer Corporation) that
  could be used to download the WSR- 88D images from the NEXRAD Information Distribution Service (NIDS)
  provider, download the weather data necessary for generating a migration forecast, and  serve as host computer where
  Cornell could electronically "capture" forecast text files, analysis text files, and the mosaic radar image files. CUROL
  used Marta Systems, Inc. as the NIDS provider. CUROL was familiar with Marta Systems' software, so it could easily
  make the mosaic images of the radar displays from the Delaware Valley. In order to work from remote locations,
  CUROL also purchased a Gateway Solo 9300 CX  laptop computer. This allowed laboratory staff to work on forecasts
  and analysis while at home or traveling by communicating with the Dell host computer over the Internet. CUROL
  believes that laptops are essential for producing consistent and timely results for display on the BirdCast Web site.

  During a previous research project in the middle 1970s, Dr.  Gauthreaux developed a multivariate forecasting model to
  predict the amount of bird migration in the Athens, Georgia, area. The input variables for this model were the weather
  predictions for the period in question. Dr. Gauthreaux generated this model by step- wise regression analysis, choosing
  an array of weather variables that best explained the variation of nightly bird migration amounts. No existing
  forecasting models of bird migration were available for the Delaware Valley area and time  constraints prohibited the
  development of a model for the region.  Given this  situation,  CUROL used the Athens forecast  model for the spring
  2000 BirdCast effort.

  From 31  March through 30 May, Dr. Gauthreaux or graduate students Andrew Farnsworth or Jonathan Ariail gathered
  weather data via the Internet from weather stations in the Delaware Valley for input to the Athens model. The model
  generated a forecast of the  amount of migration expected over the Delaware Valley. The model was run before noon to
  forecast the amount of migration expected that evening at  10 PM, and it was run before midnight to forecast the
  amount of migration expected the following morning at 10 AM. In addition, to  verify the accuracy of their forecasts,
  CUROL downloaded radar imagery from five WSR- 88D  stations (KAKQ in Norfolk, VA; KLWX in Sterling,  VA.;
  KDOX at Dover Air Force Base, DE; KDIX at Ft.  Dix near Philadelphia, PA; and KCCX at State College, PA) and
  made mosaic images showing the amount of bird migration over the Delaware Valley at the forecast times. The
  laboratory analyzed and interpreted the mosaics so that the viewer of BirdCast would be able to discriminate birds
  from weather and insects.

  16 Chapter 4

  Each morning before noon  and  each evening before midnight, CUROL staff placed the text file of the forecast, the text
  file of the analysis, the graphic  file of the radar reflectivity mosaic, and the graphic file of the radar velocity mosaic in
  separate folders on the Dell host computer. The BirdCast server at Cornell automatically downloaded the files and
  posted the materials on the BirdCast Web site. Except for a few glitches near the beginning of the project, the CUROL
  efforts proceeded with no problems.

  4.5.2 Later Seasons (Fall 2000 and Spring 2001)
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  CUROL was encouraged to continue with the BirdCast program because of its success in forecasting the amount of
  bird migration during the initial BirdCast effort. There were a number of changes between the second season of
  BirdCast and the first. For example, BirdCast coverage was expanded in this season to include the state of New York.
  Also, because only a very small amount of bird movement had been found in the mid- morning hours, CUROL
  discontinued forecasts and analyses of daytime bird migration.

  CUROL learned from the spring 2000 effort that using a single model to forecast migration amount over the entire
  BirdCast area resulted in inaccurate forecasts for some areas. In an effort to overcome the geographical limitations of
  the spring 2000 model, CUROL developed two models specifically for the BirdCast area using a step- wise  regression
  analysis of forecast weather variables and the amount of bird migration measured (i. e., the relative reflectivity of
  targets [dBZ] displayed in WSR- 88D images). CUROL used WSR- 88D data collected during the fall migration of
  1999 for another CUROL project and Local  Climatic Data (LCD) for September and October 1999 that it purchased
  from the National Climatic Data Center (NCDC) for two stations: Albany, New York, and Washington, D.  C. By the
  spring of 2001, CUROL had developed more than 30 regional models.

  As in the spring of 2000, at 2 PM every  day  CUROL placed a text file containing the evening forecast, a text file
  containing the analysis of the previous evening, the graphic file of the radar reflectivity mosaic, and the graphic file of
  the radar velocity mosaic in separate folders on CUROL's BirdCast host computer. As in the spring the Cornell
  BirdCast server collected these files and posted them to the CUROL portions of the BirdCast Web site. The ability to
  generate a forecast each day, including days on which both forecasters were traveling or away from the CUROL host
  computer, was greatly enhanced by a laptop  computer  with an FTP program that allowed the forecasters to upload text
  and graphics remotely. With the exception of some initial glitches that were quickly corrected, CUROL's models
  worked well. A sample of the Web page products for an afternoon posting (in this case for the afternoons of 28 and 29
  September 2000) can be found in Figure 1.

  4.5.3 Feedback and Conclusions

  CUROL received overwhelmingly positive feedback from the public with regard to its forecasting and the radar
  ornithology tutorial that it developed for the  BirdCast Web site. Although the forecasting and analysis portion of the
  BirdCast project is complete, CUROL seeks to develop better forecast models. As it refines its methodology for
  building models and its understanding of the interactions and correlations between specific weather variables and the
  amount of bird migration, the accuracy of its forecasting will continue to improve. Models are an absolute necessity
  for any attempt to track bird migration over large spatial scales (such as the entire eastern seaboard), and improved
  accuracy will improve scientists' ability  to understand  where and when large movements of migrating birds will occur.

  Instrument- Based Observation of Bird Migration 17

  Analysis 28  September evening:

  Weather conditions over the BirdCast area were favorable for bird migration. Northerly winds, clear skies, and cool
  temperatures associated with a strong ridge of high pressure over the area facilitated southward movements  of migrants
  across the region. The reflectivity image (above left) shows extensive moderate to high densities (15-  28 dBZ)  of non-
  precipitation reflectors over the coverage area. The velocity image (above right) shows most of these reflectors are
  moving S and SSW at 20- 50 knots on N and NW winds at 5- 10 knots. These are likely birds. Migration amount was
  moderate to  high across the region, with bird densities reaching 600- 1150 birds per cubic kilometers (25- 28 dBZ) in
  many areas.

  —Andrew Farnsworth, Clemson University Radar Ornithology Laboratory

  Forecast 29 September evening:

  Weather conditions over the BirdCast area will not be  favorable for bird migration. E and S winds and warming
  temperatures associated with high pressure off the coast of New England will keep most birds on the ground.
  Migration amount will be low to moderate, reaching densities of 80- 120 birds per cubic kilometer (12- 16 dBZ).
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  —Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.

  18 Chapter 4

  Figure 1. NEXRAD radar images of bird migration on September 28: reflectivity (1) and velocity (r).

  T he ornithological community uses the term "groundtruthing" to refer to a particular process of corroborating and
  supplementing instrument- based observations of birds

  (such as NEXRAD signals). This procedure is  straightforward: one recruits birders in the area in question to count and
  identify birds there. A collective groundtruthing program serves a variety of purposes:

  It complements the radar data provided by NEXRAD.

  As a form of "citizen science" it encourages birders to become increasingly  engaged in environmental science and
  conservation.

  It makes birding more fun by organizing an audience for the observations of individual birders.

  This chapter is oriented toward helping the administrators of bird monitoring organizations develop and manage
  groundtruthing programs. It describes BirdCast's sophisticatedlnternet- based groundtruthing database (BirdSource).
  However, a groundtruthing program need not use precisely this kind of tool to manage its information. Regardless of a
  particular program's  data distribution/ collection needs, the experiences of the BirdCast program may provide valuable
  insights.

  5.1 How Does Groundtruthing Complement Radar Analysis?

  The eyes and ears of a careful observer offer the most direct indication of the number and type  of birds in a particular
  area. Therefore,  such observations can serve as a means of calibrating, validating, and supplementing NEXRAD
  images of bird migration. As described in Chapter 4, NEXRAD does not provide a direct sampling of the number of
  birds traveling through a particular area and provides very little information about what kind of birds are being
  detected. All it can do is record the radio reflectivity at a particular distance and angle from the station. During spring
  migration in particular, there appears to be a high correlation between nights when radar shows bird- like signals and
  mornings when birders see a lot of new birds on the ground in nearby areas. Radar ornithologists are still in the
  process of developing relationships between radar activity at a particular place and time and groundtruthing results at
  other places and times. Therefore, there is heightened value in a coordinated program of groundtruthing and radar
  imaging— the connection between the two data sets is as valuable as the sets themselves. In the future, for example, it
  may be possible to track the migration of individual species of birds using a combination of radar and extensive
  groundtruthing.

  55 5 5 Groundtruthing Observations

  Groundtruthing Observations 19

  Dedicated birdwatchers are often eager to contribute their observations to groundtruthing programs.

  5.2 How Does BirdCast Conduct its Groundtruthing Program?

  Over an average week of operation, the BirdCast Web site receives more than 300 reports of bird activity from its
  volunteers. The project then presents this information (in the form of charts  and graphs) to the Web site's visitors, who
  number over 80,000 in a 2- month migratory season. As these figures indicate, BirdCast's groundtruthing program
  requires significant information technology infrastructure and program administration. Whether your organization is
  planning a groundtruthing program of similar scope or one that will be smaller scale,  a knowledge of the methods and
  experiences of BirdCast in this endeavor is likely to be helpful.
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  5.2.1 BirdCast's Information Management Infrastructure

  As described in Chapter 3, BirdCast's operation relies on a substantial prior investment of time, money, and labor in
  the establishment of BirdSource's information technology infrastructure. This infrastructure consists of:

  Software: an Oracle database customized to handle groundtruthing data, JAVA applications to process the information
  requests of users of the BirdSource Web site, and a GIS tool that allows users to specify the latitude and longitude of
  their observation site by zooming in from a map of the mid- Atlantic United States.

  Hardware: A four- processor server computer to maintain the BirdSource web site, an uninterruptable power supply
  and tape backup system, and Internet connection service for the computer.

  Support Staff: one full- time network administrator and five JAVA programmers.  This infrastructure, which cost $2.5
  million to establish, is larger and more robust than what is necessary to simply record and present groundtruthing
  information. One proposed bird monitoring program, based in the Chicago area, expects to meet its information
  technology needs for 2 years at a cost of $100,000 per year. A potentially economical option for supporting
  groundtruthing programs may be to collaborate with BirdSource staff at Cornell's  Laboratory of Ornithology.
  BirdSource staff expect that they could provide complete information technology support for an initial outlay of
  $35,000- 50,000 and a maintenance fee of $5,000- 10,000 per year. Depending on the goals and needs of your
  organization's groundtruthing program, it may not even be necessary to spend this much.  One group planning to set up
  a groundtruthing program  in the Chicago area has estimated that they could store their data using spreadsheet software
  and would not even need to  dedicate an entire Windows workstation to the task.

  5.3 BirdCast's Administrative Procedures

  BirdCast records the birding observations of both registered  and unregistered visitors to its Web site. The former are
  called "control" observations and the latter are called "anonymous" observations.

  5.3.1 Collecting Control Observations

  Control observations are repeated visual inventories of birds obtained by regularly visiting a particular site during a
  bird migration season. They are made by committed,  experienced birders known by or referred to the site's
  administrator. It is one of the primary tasks of the administrator to identify these individuals, provide them with
  support and guidance, and monitor and edit their contributions to the database.

  20 Chapter 5

  The site administrator actively recruits individuals to serve as control observers through several avenues:

  Personal networking within the local birding community.

  Appeals to local conservation groups, such as chapters of the Audubon Society and the Nature  Conservancy.

  Postings to e- mail distribution lists dedicated to birding. A control observer needs be reasonably experienced at
  quantifying and identifying birds in his or her area. He or she must also have enough free time, energy,  and
  commitment to make frequent visits to an observation site. Ideally, a volunteer should be able to make these visits
  during the early morning hours (between sunrise and roughly 9 AM) when migratory birds are most active. It is also
  very helpful for a volunteer  to be able to recognize birds by their songs as  this is the most rapid way of identifying the
  presence of a particular species of bird. (The  Cornell ornithological laboratory makes recordings of bird songs that
  volunteers can use for training purposes.)

  At present, BirdCast has not established a formal procedure for  screening observers or checking their qualifications, as
  most control observers are friends or colleagues of the project organizers. Some control observers, however, are
  individuals unknown to BirdCast staff who have spontaneously  approached the project about participating. It is
  assumed that an inexperienced birdwatcher would tend to be discouraged by the time commitment required in making
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  regular observations over a prolonged period, so there is a process of "self- screening" inherent in signing up
  volunteers.

  Groundtruthing Observations 21

  Lessons Learned: How frequently should control observers go into the field?

  In the experience of BirdCast organizers, control observers should ideally make five visits to a single observation site
  during each week of a data collection period. A typical observation session takes between 1 and 2 hours, depending on
  the observer's time constraints and the abundance of birds at the observation site. This schedule of frequent
  observations increases the likelihood of "catching" the migration of different species of birds through an area. The goal
  is to have the observation record reflect the variability of the birds' presence or absence at a particular location rather
  than the variability of the observer's presence or absence.

  In the mid- Atlantic region of the United States, spring migration  period takes place over a relatively short period of
  time: roughly from April 15 to May 15. Fall migration, however, is more difficult to observe completely because it
  takes place over a more extended period of time. In the fall of 2000, BirdCast experienced significant difficulties with
  volunteer burn- out when it asked control observers to work from September 1 to November 1. In the future, BirdCast
  is planning to implement a staggered observation schedule that will keep  observers' commitment limited to
  approximately 1 month. Volunteers living at higher latitudes will begin and end their observing earlier than will
  volunteers living at lower latitudes.

  Once the site administrator has identified a new control observer,  she briefs him or her about the standard observation
  protocols used by the project and issues that person a new User ID for logging into the site. Also,  new control
  observers need to be shown how to use BirdSource's interactive map to estimate the latitude and longitude of their
  observation site.

  The interactive map is a software component of the BirdSource Web site in which users "zoom in" to their observation
  site by clicking on a map of the United States. Once a user has selected a particular location, the software calculates
  that location's latitude and longitude.

  Once they have registered and determined the location of their observation site, control observers  use their User ID to
  access data entry pages on the BirdCast Web site where they can enter:

  The date and time of their observations.

  Whether or not they recorded every species that they saw.

  The birders' estimation of their own skill at identification.

  The physical environment and weather at the place of observation.

  The numbers and kinds of different birds counted.

  Any additional information not provided elsewhere in the form. The administrator has ongoing responsibilities for
  answering any questions the control observer may have and for editing the data provided by the observer. The purpose
  of this editing process is to ensure that the data provided by the control observers is of a high quality. Editing requires
  some local birding expertise—  one must review the submitted observations and make judgment calls about whether
  they are reasonable, questionable, or obviously erroneous. The administrator flags control observations that appear
  problematic and follows up with the observer to resolve her concerns. The following signs, when they  appear
  repeatedly or in combination with each other, may cast doubt on an observer's results:

  Species that are extremely rare for the area, particularly in large numbers.

  Species that are extremely rare for a particular time  of year (particularly record- setting early sightings of a species).
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  The omission of migratory species that are quite common for the particular area and time.

  None of these signs is a certain indication that a set of observations is invalid, but they may prompt the BirdCast
  administrator to request additional information from the observer,  such as sketches, notes, photographs, and the names
  of co- observers. Following is a sample letter from BirdCast that requests additional information in a non-
  confrontational manner:

  22 Chapter 5

  May 10, 2001 Dear Mr./ Ms	I'm interested in learning more about the birds you've reported to
  our project and the site from which you're reporting. As you probably know, you've had some extraordinary sightings
  during the two days for which you've reported.  Standard procedure for our BirdSource projects is that we request
  verification for unusual reports before the data is entered in the database.

  Several  of these would be all time early records for your immediate area and the numbers you report for some species
  are unusually large. On the other hand, your report for a species like Yellow- rumped Warbler is very low.

  We are  making a great effort to report only species and numbers that were well seen and absolutely identified. Only
  sightings of this type will give our project credibility and, in the long run, benefit bird conservation efforts. With this
  in mind, would you review your reports that I have listed below and answer the following questions?

  Was the bird well- seen? for how long? Is this a positive identification? Which of the field marks were observed? Was
  the bird photographed? Was it seen by additional observers? Were notes taken? Sketches made?

  American Black Duck - Wild bird? late Yellow- bellied Flycatcher - early Golden- crowned Kinglet - late Philadelphia
  Vireo -  1 unusual,  2 extremely rare Bay- breasted Warbler - early, 2 Cerulean Warbler - early, 2 Mourning Warbler -
  early Yellow- breasted Chat - early, 2 Rusty Blackbird - late, unusual, 10 birds

  I would also like to have more information about the  site where you observed these species. Is this land named? Is it
  public or private?

  Thanks  very much for providing us with this information and thanks for your patience. Sally  Conyne Audubon

  Groundtruthing Observations 23

  BirdCast also has a number of proactive strategies for limiting the amount of potentially unreliable observations that it
  receives. These strategies include:

  Putting  caps on the number of individual  birds of a particular species that can be reported.

  Phrasing data entry questions clearly to avoid misunderstanding.

  Offering assistance in the identification of birds to volunteers.

  Creating area- specific checklists  of birds for volunteers to use in data entry. This prevents the reporting of obviously
  erroneous reports (e. g., roadrunners in upstate New York)

  5.3.2 Collecting Anonymous Observations

  Visitors to the BirdCast Web site  do not need to register or commit to making a schedule of repeated observations in
  order to submit data to the BirdSource database. Any birder visiting the site may submit information as an
  "anonymous" observer.  Strictly speaking, these observers are not always anonymous because they are encouraged to
  submit their e- mail address  along with their observations. The term is meant in distinction to the control observers,
  who are either known by or referred to the BirdCast staff.
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  The data entry form used by anonymous observers and the data they submit are very similar to those of control
  observers. There are number of differences, however, between how control and anonymous observations are handled.
  Unlike control observations, anonymous observations do not include information about the latitude and longitude of
  the observation site. Instead, observers simply list the postal code of their area. Also, BirdCast does not (at present)
  conduct any quality control editing of anonymous observations. BirdCast staff currently do not have enough time to
  manually edit the anonymous observations, which are of somewhat less value than the control observations because
  they are not made regularly. BirdCast hopes, however, that in the future they will be able to institute computer- based
  "filters" that will provide automated quality control of anonymous data.

  5.3.3 Displaying Groundtruthing Information

  Visitors to the BirdCast Web  site have two options for displaying observation data. They  may either:

  Select a single observation location. The user then views a table (such as Figure 2 and Figure 3) of different kinds of
  birds counted at that single observation location (either an anonymous observation postal  code or a specific control
  site). The table also lists the numbers of each kind of bird, and the numbers of reports of each kind of bird. The user
  may select whether this table lists results for the entire migration period or for a specific date.

  24 Chapter 5

  Lessons Learned: Data Entry  Burdens

  One of the lessons that BirdCast organizers learned when they established their volunteer groundtruthing program was
  that they needed to minimize  the data entry requirements for their volunteers. Some of the first volunteer observers
  complained  that the observation protocols took too long to key into the computer. BirdCast has reduced the length of
  its protocol  since then to make volunteers' jobs easier.

  Select a single species of bird. The user then views a graph (such as Figure 4 and Figure  5) of how many times that
  bird was sighted during each day of the migration period. The graph includes combined information from all the
  control sites but excludes anonymous observations.  This is because anonymous observations are not edited for
  accuracy and are not likely to be made regularly at any  single location.

  Groundtruthing Observations 25

  Fig 4. Single species count: Canada Goose Fig 5: Single species count: Green Heron Fig 2. Single observation location:
  Dryden Lake, NY.

  Fig 3. Single observation location: Chestnut Hill College, PA.

  Meet Two BirdCast Volunteers

  Chuck Hetzel, one of BirdCast's control observers,  doesn't have to go any farther than his back yard to collect data for
  the project. That's because he's fortunate enough to live at the edge of the Schuylkill Valley Nature Center near
  Philadelphia. Mr. Hetzel first heard about BirdCast through his local bird club— the Cornell Laboratory of Ornithology
  was looking for volunteers in his area to host bioacoustic monitoring stations in their homes. Through this introduction
  to Cornell's research program, he became involved in making regular control observations for BirdCast. It usually
  takes him between 1 and 2 hours to record the birds in his backyard,  which he  does nearly every day of the migration
  period around 7 AM. With more than 50 years of birding experience, he doesn't need to take an identification guide
  into the field with him; all he needs is a notepad or a tape recorder for keeping track of the types and numbers of birds
  that he sees  (or hears). Mr. Hetzel enjoys the extra motivation to go birdwatching that BirdCast provides— in sharing
  his observations through the BirdCast database he enjoys an extra feeling of accomplishment and satisfaction about
  birdwatching.

  Hannah Suthers makes her control observations at an abandoned 108- acre farm in central New Jersey. The farm,
  which has recently been converted into a wildlife sanctuary, is slowly reverting back to forest. This makes it a


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  fascinating birding site because the land's habitat is undergoing continual transformation. Ms. Suthers has more than 50
  years of experience as a bird bander and for more than 20 years has been studying how the farm's changing habitat has
  affected the population of resident birds in the area. Now in her retirement, she continues to publish articles related to
  avian population biology and trains graduate students from nearby Princeton and Rutgers Universities in bird banding.
  After a  friend referred her to the BirdCast project, Ms. Suthers started working as a volunteer for it, tallying migratory
  birds at the sanctuary. During the BirdCast observation period, she  aims to be in the field on a daily basis, tallying
  birds by sight and sound. She carries a small notebook with her and jots down her tally in alpha codes. A counting
  session  can take anywhere between 1.5 to 4 hours, depending on the time of season and how many different species
  are present.  It can be tiring getting up so early in the morning on a  regular basis,  she admits. Though she does not need
  to go out as frequently to spot- map the singing males on their breeding territory, she feels that to get an accurate
  picture  of migratory movements one needs to go into the field daily. One of the most pleasant aspects of the work is
  the opportunity to greet all her "old friends" as they fly through her area each migration season.

  26 Chapter 5

  Hannah Suthers Chuck Hetzel

  T his chapter provides guidance on setting up and maintaining an education and outreach component of a bird
  migration monitoring program.  Section 6.1 provides tips

  on developing an outreach plan for your program, with a focus on defining goals, key messages, and target audiences.
  Section 6.2 describes a variety of outreach tools that can be used, and provides examples of outreach materials
  developed by the BirdCast project. Section 6.3 describes the challenge of evaluating the success of your education and
  outreach program,  and Section 6.4 lists some additional sources of information for education and outreach.

  The information in this chapter is designed primarily for managers  who are implementing bird migration monitoring
  programs, as well as for education and outreach workers who are responsible for communicating about these programs.

  6.1 Developing an Outreach Plan

  BirdCast represents a milestone for radar ornithology,  a field that has evolved slowly for more than 30 years, advanced
  by a handful of scientists working mostly in isolation.  BirdCast's breakthrough is that it is the first program to bridge
  the gap  between these scientists, collecting and interpreting radar images in their labs using  highly specialized
  technologies and techniques, and the general public. The founders of BirdCast also recognized that "a picture is worth
  a thousand words"— a live visual image, such as a radar image of birds migrating, or digital photos  or videos from
  groundtruthers, would more likely stimulate action than just a verbal  description of migration.

  Communication is at the heart of the BirdCast mission: to provide the public with timely information on the status of
  bird migrations, and to educate land managers and the broader public about actions they can take to assist birds during
  their migration and reduce the number of birds that die while passing through. An effective education and outreach
  program, therefore, is key to the project's success.

  BirdCast's education and outreach program is run primarily by the National Audubon Society.  Staff from Audubon's
  Citizen  Science Program work together with Audubon's public relations department to create educational materials,
  write and distribute press releases, develop and deliver presentations, and conduct direct outreach to  land managers.
  Other BirdCast partners (including staff from EPA's Office of Pesticide Programs, EPA Region 3, Cornell University's
  Laboratory of Ornithology, and Clemson University's Radar Ornithology Laboratory) contribute to the outreach effort
  as well, mostly by  delivering presentations.  In addition, Philadelphia's Academy  of Natural  Sciences, a founding
  partner  of BirdCast, developed many of the project's original outreach materials.

  The first step to creating an effective education and outreach program of your own is to develop an outreach plan. This
  plan will provide a blueprint for action. It does not have  to be lengthy or complicated, but it should define four things:
  What are your outreach goals? Who are the target audiences? What are the key messages and types of information that
  you want to deliver? And what outreach tools will you use to reach these audiences? Let's look at each  of these
  questions in turn.


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  6 Education and Outreach

  Education and Outreach 27

  6.1.1 What Are Your Outreach Goals?

  Defining your outreach goals is the first step in developing an education and outreach plan. Outreach goals should be
  clear, simple, action- oriented statements about what you hope to accomplish through outreach. Here are some sample
  goal statements that a BirdCast- type program might develop for its outreach effort:

  Convince all local television stations in the region to give a brief report on bird migration after the weather forecast, or
  to run at least one report on bird migration per migratory season.

  Place a story on bird migration in the major newspaper of each state in the region.

  Deliver a presentation to each bird club or Audubon chapter in the region.

  Conduct direct outreach (e. g., via letter or phone call) to the managers of all public parks in your region.

  Attract  100,000 visitors per year to your Web  site. Where possible, outreach goals should be measureable. This will
  help you when it comes time to evaluate the success of your program (see Section 6.3). Abstract statements of good
  intention (e. g., "increase the public's appreciation of the wonders of bird migration") do not make effective outreach
  goals, even if such statements accurately describe one of your main motivations for starting a BirdCast- type program.

  6.1.2 Who Are Your Target Audiences?

  The second step in developing an outreach plan is to clearly identify the target audience or audiences for your outreach
  effort. As illustrated in the sample goals above, outreach goals often define their target audiences. You might want to
  refine and add to your goals after you have specifically considered which audiences you want to reach.

  The target audience for the BirdCast project is broadly defined as land managers and the general public. Yet within
  these groups there are a number of sub-  audiences, each with specialized interests. For example, among the general
  public there are (according to a 1998 report of the U. S. Fish and Wildlife Service) roughly 55 million  people who
  consider themselves  bird enthusiasts, and within that number there is a smaller pool of deeply committed birders. Your
  goals for conducting outreach to these committed birders may be different than your goals for the general public.
  Likewise, the category of "land managers" includes park managers, city  officials, utility land managers, building
  managers, golf course managers, and others. Here again,  you will want to tailor your message for the specific
  audience.

  Before you can begin tailoring messages for your different audiences,  however, you will need to develop a profile of
  their situations, interests, and concerns. This profile will help you identify the most effective ways of reaching the
  audience. For each target audience, consider:

  What is their current level of knowledge about bird migration and birds in general?

  What do you want them to know about birds and migration? What actions would you like them to take?

  What information is likely to be of greatest interest  to the audience? What information will they likely want to know
  once they develop some awareness of bird migration issues?

  How much time are they likely to give to receiving  and assimilating the  information?

  28 Chapter 6

  How does this group generally receive information?


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  What professional, recreational, and domestic activities does this group typically engage in that might provide avenues
  for distributing outreach products? Are there any organizations or centers that represent or serve the audience and
  might be avenues for disseminating your outreach products?

  Profiling an audience essentially involves putting yourself "in your audience's shoes." Ways to do this include
  consulting with individuals or organizations who represent or are members of the audience, consulting with colleagues
  who have successfully developed other outreach products for the audience, and using your imagination.

  6.1.3 What Are the Key Messages and Types of Information That You Want to Deliver?

  The next step in planning is to think about what you want to communicate. In particular at this stage, think about the
  key points, or "messages," you want to communicate. Messages are the "bottom line" information you want your
  audience to walk away with, even if they forget the details.

  A message is usually phrased as a brief (often one- sentence) statement. For example:

  Populations of migratory birds are declining and vulnerable.

  The BirdCast Web site provides you with real- time information about the status of bird migrations.

  You can take steps to help protect migrating birds. Outreach products often will have multiple related messages.
  Consider what messages you want to deliver to each target audience group, and in what level of detail. As stated
  above, you will want to tailor different messages for different audiences.

  Let's look at how this can be done.  For instance, let's say that you are writing a press release for distribution to
  newspapers  and other general interest publications.  Your audience, the average reader of these publications, has
  relatively little interest in birds. What should be the focus of your press release? Probably you will want to concentrate
  on a few simple messages: that bird migration is a fascinating and magnificent phenomena; that populations of
  migratory birds are declining and vulnerable; and that individuals can help protect migratory birds through simple steps
  such as keeping cats indoors, providing food and water, and avoiding pesticide use during the peak of migration (you
  would probably time your release for distribution just prior to peak migration).

  On the other hand, if you were composing a press release for placement in bird club newsletters, you would probably
  spend less time preaching the wonders of migration (after all, here you would be preaching to the converted) and more
  time addressing complex issues of special interest to birders: how the technical aspects of radar ornithology work, how
  birders can attract birds to residential yards by creating a landscape of native plants, how to choose pesticides that
  cause less ecological harm. Your press release could also provide detailed information on how birders can participate
  as citizen scientists in BirdCast's groundtruthing efforts. (See Appendix A, pages 49 to 50, for an  example of a press
  release for bird club  newsletter.) Alternatively, you could choose to deliver all of this information through a
  presentation at a bird club meeting.

  Education and Outreach 29

  Here's another scenario: Let's say you are targeting the managers of a number of large buildings in a downtown area.
  In this case, your message might be very focused and simple: that tall, brightly lit buildings threaten migratory birds
  by disrupting their ability to navigate, and that building managers can prevent bird deaths by turning off lights during
  peak migrations. But the real challenge here would be reaching these building managers with your message. Could you
  issue a press release  or media advisory? Possibly, but even if the local newspapers picked up the story, there's no
  guarantee that the target audience would read it. No, in this case, the only way to ensure that your message reaches the
  target is to contact the building managers directly through a letter or phone call. In fact, you might have  to follow up
  with repeated letters or phone calls. This type of direct outreach is time- consuming and can be a drain on resources,
  but in some circumstances it is absolutely necessary.

  6.1.4 What Outreach Tools Will You Use?
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  As the above examples illustrate, one of the challenges of conducting outreach and education, besides tailoring your
  message for the intended audience, is choosing the best outreach tool or approach for delivering your message. There
  are many different types of outreach products in print, audiovisual, electronic, and event formats (outreach tools used
  by the BirdCast project are described in the next section). It's up to you to select the most appropriate products to meet
  your goals within your resource and time constraints. Questions to consider when selecting products include:

  How much information does your audience really need to have? How much does your audience need to know now?
  The simplest, most effective, most straightforward product generally is most effective.

  Is the product likely to appeal to the target audience? How much time will it take to interact with the product? Is the
  audience likely to make that time?

  How easy and cost- effective will the product be to distribute or, in the case of an event, organize?

  How many people is this product likely to reach?  For an event,  how many people are likely to attend?

  What time frame is needed to develop and distribute the product?

  How much will it cost to develop the product? Do you have access to the talent and resources needed for
  development?

  What other related products are already available? Can you build on existing products?

  When will the material be out of date?  (You probably will want to spend fewer resources on products with shorter
  lifetimes.)

  Would it be effective to have distinct phases of products over time? For example, a first phase  of products could be
  designed to raise awareness, followed at a later  date by a  second phase of products  to encourage changes in behavior.

  30 Chapter 6

  Tall, brightly lit buildings threaten migratory birds by disrupting their ability to navigate.

  How newsworthy is the information? Information with inherent news value may be rapidly and widely disseminated
  by the media.

  The key here is to make good use of the resources available to you. In the best of all worlds, you would have  the time
  and budget to personally  contact every  land manager in your region and to craft customized press releases for every
  type of publication and every audience. But it is unlikely that you will have the resources to do everything you'd like
  to do. The goal, then, is to pick your spots wisely. Reach as many people as you can, but also focus on those audiences
  that are most receptive to your message. If you have only limited time for direct outreach, concentrate on land
  managers who  control critical habitat.

  6.2 Education and Outreach Tools

  This section describes a variety of outreach tools used by the BirdCast project. Examples of specific outreach materials
  developed by BirdCast can be found in Appendix  A.

  6.2.1 BirdCast Web site

  In addition to hosting radar images,  daily migration forecasts, and groundtruthing data, the BirdCast Web site (http://
  www. BirdCast. org) also contains an array of outreach and educational information designed to assist the public in the
  protection of migrating birds. Major educational pieces on the site include:

  Guidance on appropriate timing and application of pesticides to minimize birds' exposure.
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  Tips on preventing bird deaths caused by collisions with household windows.

  Advice on controlling domestic cats to prevent predation on migratory birds.

  Information on how tall buildings and radio towers can disorient birds, causing them to crash or drop from exhaustion.

  Tips on bird feeding and watering, and on providing habitat for migratory birds during stopovers.

  Many of these educational pieces are provided in hard copy in Appendix A of this handbook. Others can be found
  online (go to http:// www. birdcast. org/ ucanhelp.  html). If you are developing a BirdCast- type program of your own,
  you can use these pieces as a model to stimulate ideas for your own outreach language. If you are a member of the
  public interested in birds and migration, you can read these materials to learn about  steps that you can take to protects
  migrants.

  One of BirdCast's mottos is:  "Engage, educate, activate." The BirdCast Web site is  a key tool for accomplishing each
  of these goals. The site is designed to be both attractive and interactive. The homepage, for example, features a
  colorful poster by  Charley Harper, entitled "Mystery of the Missing Migrants," along with a species key to help
  visitors identify the birds depicted in the poster. Any birder visiting the site is welcome to submit data on his or her
  bird observations (see Section 5.3.2, Collecting Anonymous Observations), and visitors can also search the database of
  groundtruthing observations to view tables and summary graphs. In addition, throughout the site there are numerous
  links that visitors can follow  to gather additional information  and access other resources.

  Education and Outreach 31

  The goal of all this interactivity is to engage visitors, interest  them in the plight of migratory birds, and give them a
  chance to participate in protecting and researching the lives of migrants. The outreach materials are there to educate
  them. The site also features several  text pieces on the aesthetic and economic values of migrating birds, along with the
  beautifully written preface to Scott Weidensaul's book, Living on the Wind: Across the Hemisphere with Migratory
  Birds, which BirdCast was able to use with the permission  of the author.

  6.2.2 Posters and Other Print Materials

  Because BirdCast  is a Web- based project, it has developed relatively few educational and outreach materials for
  distribution in hard copy. When the project was first launched, a press packet was created for distribution to reporters
  and other media outlets, containing news clippings and other  outreach materials. But this is no longer in use.

  The main item that BirdCast partners distribute in hard-  copy  format is a poster entitled "Audubon Guide for Healthy
  Yard and Beyond," which was developed by the National Audubon Society. The poster lists actions that home owners
  can take to limit pesticide use and create healthy habitats for  birds and wildlife. It also includes a guide to home
  pesticides, with information on chemicals, their uses, their toxicity to wildlife, and alternatives to the chemicals.
  Altogether, over 1  million copies of the poster have been distributed through Audubon chapter offices, bird- oriented
  stores, parks  departments, and other groups.

  To request copies of the poster, e- mail healthyhabitats@ audubon. org. A version of the poster can also be found
  online at:

  http:// www.  audubon. org/bird/ pesticides/10% 20COMs%  20boxes. html.

  32 Chapter 6

  Lessons Learned: Conducting Outreach Via Television Stations

  When BirdCast was first launched, one of the original goals was to encourage television coverage of bird migrations.
  BirdCast's founders envisioned that there would come a day when weather forecasters would routinely include
  migration updates  as part of their nightly reports. But that day has unfortunately not yet arrived.
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  As part of its education and outreach program, BirdCast has made a concerted effort to conduct outreach to
  newscasters and weather forecasters. The idea has been to combine radar images with photographs and educational
  information on protecting migrants, creating a package that will appeal to television stations. But so far the results have
  been discouraging. Though several stations have produced short news pieces on BirdCast, the general response has
  been that the BirdCast outreach materials are inappropriate for television in that they lack visual appeal. Newscasters
  have stated that the radar images are too esoteric and difficult to interpret.

  In the future, the BirdCast project will continue to look for creative ways to package its outreach materials for
  television. The Illinois Natural History Survey, another organization that has succeeded at getting a local television
  station to make use of NEXRAD images of bird migration, has some ideas for getting television stations interested.
  The Survey  suggested pointing out to television weather forecasters that significant bird migration usually coincides
  with "meteorologically boring periods" when they might lack weather- related material to discuss. The Survey also
  suggested developing simplified visual displays that convey basic information (e. g., presence/ absence of birds,
  relative abundance of birds, general direction of bird movement) in a manner that parallels the other displays on the
  weather forecast.

  6.2.3 Press Releases

  Press releases are a key tool in BirdCast's education and outreach efforts. Writing a single press release and
  distributing it to dozens of publications simultaneously is a cost- effective way of reaching a large and varied audience.

  The National Audubon Society's public relations department leads BirdCast's efforts to conduct outreach through the
  media. A PR department is an ideal choice for this job for two reasons:  1) PR staff have the writing, editing, and
  outreach skills needed for developing stories that will  appeal to various news outlets, and 2) PR staff already have
  contacts and working relationships with individual journalists, editors, and newscasters. An experienced PR worker
  knows how to work with people in the media, feeding them the information they need to get stories into print and on
  the air.

  For BirdCast, the Audubon PR staff have done several rounds of outreach to the media, each timed to coincide with a
  major migration (spring or fall). Their technique, which has produced excellent results so far, has been to write a
  single, in- depth press release and distribute it to a list of roughly  500 reporters whom Audubon has worked with in the
  past. (Examples  of these press releases can be found on pages 45 to 48.) In some cases, Audubon staff precede the
  press release with a phone call or e- mail to the reporter, meant to kindle interest in the story. In other cases, Audubon
  sends the press release first, then follows up with an e- mail or phone call.

  Once a reporter has expressed interest in BirdCast, the PR staff work with him or her as necessary to get the story into
  print. Some reporters (maybe half)  request additional  interviews with BirdCast partners or want help identifying a
  local angle for the story (for example, a reporter from  a small city newspaper may want to interview members of a
  local bird club).  Other reporters will develop a story using little more than the information and quotes found in the
  press release and other materials found online.

  This type of personal contact with members of the press is crucial, as is  the strategy of targeting individual reporters or
  newscasters. The odds of placing a  story fall drastically if you just send  a press release to a news desk or editorial
  department, since most publications are inundated with dozens (if not hundreds) of press releases daily. Audubon's PR
  staff always send press releases directly to a particular reporter, and virtually every story they've placed has been
  written by a reporter whom Audubon had worked with in the past.

  What if you don't have a contact at a particular publication? One thing you can do is to read some back issues of the
  publication, looking for a reporter who has demonstrated some interest in topics related to your project. If the
  publication is a daily newspaper, it will likely have a beat reporter who focuses primarily on science and/ or the
  environment. Outdoors writers often have  an interest in bird migration, especially if their columns cover hunting and
  waterfowl migration. BirdCast has placed  several stories with gardening columnists, and numerous technology
  reporters have also written about the project, focusing on the BirdCast Web site or on the project's use of advanced
  radar technology.
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  Once you have targeted a particular reporter, write him or her a personal e- mail or call directly. Pitch the story,
  keeping your presentation short and to the point. Ask the reporter if he or she would be interested in reading your press
  release (or, better yet, simply attach the release to an e- mail as an electronic file). Also, it never hurts to demonstrate
  that you are familiar with a reporter's work by complimenting or mentioning some article that he or she wrote in the
  past.

  Education and Outreach 33

  How many publications or news outlets should you target? The simple answer is, as many as possible. However, there
  are different ways to use the resources available to you. One approach would be to identify a limited number of
  publications that you view as critical, and then to spend extra time and resources doing everything you can to place a
  story with them (this might involve customizing your press release or following up repeatedly with a reporter). If you
  don't have existing  contacts with the news outlets in your area, this type of intensive, focused effort might be
  necessary.

  Audubon's PR staff have taken the approach of writing one major press release for each migratory season (spring and
  fall)  and distributing it to hundreds of media outlets throughout the mid- Atlantic flyway, from New York to Maryland
  and the Washington, D. C. area. Audubon's staff spend virtually no time customizing press releases for particular
  publications,  though they have issued press releases for particular occasions. For example, in September 2000,
  Audubon issued a spur- of- the- moment press release urging health officials not to spray for West Nile Virus on a
  weekend when BirdCast was predicting that a large wave of migratory birds would pass through the area. (See pages
  47 to 48 for a copy  of this release.)

  Audubon's primary goal each migratory season has been to place a story in the major paper of each state in the region,
  with the idea that smaller papers will pick up the story after seeing it in  a major paper (this has turned out to be true).
  The results of this PR effort have been excellent. More than 100 articles on BirdCast appeared in spring 2000,
  including prominent articles in the  Philadelphia Inquirer, New York Times, Wall Street Journal, USA Today,  and other
  major publications.  Articles also appeared in virtually every Audubon chapter and independent bird club newsletter
  from northern Virginia to southern New York. Additionally, BirdCast was the subject of stories in Scientific American
  and National  Audubon magazines,  and the project was also featured on National Public Radio.

  34 Chapter 6

  Lessons Learned: Dealing with the Redundancy Issue

  Audubon's PR staff have found that one of the main challenges associated with conducting BirdCast outreach through
  the media is the issue of redundancy. Birds migrate through the mid- Atlantic flyway twice each year, in spring and
  fall.  Ideally, BirdCast would like to have the media cover both migrations, every year. However, once  a publication
  has covered the story once or twice, reporters and editors no longer consider it newsworthy.

  Audubon's PR staff constantly search for creative ways to work around this problem. One strategy is to look for a
  "news peg" or tie- in, some newsworthy happening that can provide the basis for an article. For example, you might
  craft a press release about International Migratory Bird Day (an annual event set on the second Saturday in May), and
  slip in  some information about your program within the body of the text. Audubon staff used a similar approach when
  they  sent copies of the  poster "Audubon Guide for Healthy Yard and Beyond,"  to all of the reporters in their database;
  the idea was to generate articles about the effects of pesticides on migrating birds and other wildlife, with BirdCast as
  a subtext.

  The key point here is that your program doesn't have to be the main focus of every press release you send out. Look
  again at the press release on pages 47 to 48. The main message of this release was an urgent recommendation that
  health officials not spray for West Nile Virus on a weekend of intensive bird migration. Yet the press release also
  managed to provide a thorough  description of the BirdCast project, and it also touched on a number of other important
  messages: the decline in numbers of migrating birds; their vulnerability to pesticides and other man- made threats; and
  steps individuals can take to protect migrants.
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  6.2.4 Direct Outreach to Land Managers, Building Managers, and Others

  Property managers (including park managers, city officials, utility land managers, building managers, golf course
  managers, and others) are a key target for BirdCast's outreach and education efforts. Many property managers,
  especially in urban areas, control large chunks of open or undeveloped land that provide important habitat for
  migrating birds. These managers can help protect migrants by avoiding pesticide applications during migratory
  stopovers and by considering the birds' needs when making other management decisions.

  BirdCast relies on direct communication when conducting outreach to property managers. This typically involves
  calling or writing property managers a few times a year to update them on the status of bird migrations and to remind
  them of the need for environmentally responsible management practices. In general, BirdCast has found direct outreach
  to be a relatively time- consuming process (especially in comparison to outreach through the media, where a much
  larger audience can be reached with a single press release). In the future, the project may attempt to make more use of
  volunteers in its direct outreach efforts.

  Following are a few examples of effective direct outreach, taken from the work of BirdCast and other groups:

  In Philadelphia, BirdCast has worked closely with the Fairmount Park Commission to encourage environmentally
  responsible land management and to raise awareness  of the plight of migrating birds. The Commission  oversees a
  system of parks, golf courses, and baseball fields in the city,  and works with other land and utilities managers in the
  Philadelphia area. BirdCast wrote to alert the Commission about the value of the parks' habitat to migrating birds and
  the  timing of migration. BirdCast provided copies of the poster "Audubon Guide for Healthy Yard and  Beyond," for
  the  commission to distribute, and  provided all facility managers under their jurisdiction with guidance on
  environmentally responsible pesticide application (e. g., how to alter the use of specific chemicals and minimize the
  impacts on migrants).

  The City of Chicago and the U. S. Fish and Wildlife  Service have signed an innovative "Treaty for Birds," which
  features an effort by downtown building owners to turn off their lights during migration periods. Members of the
  mayor's Wildlife and Nature Committee worked with Chicago's Building Owners and Managers  Association to spread
  the  word to owners of downtown  skyscrapers. Members of the Bird  Conservation Network assembled the information
  needed to convince building owners that this action was warranted, and helped to identify buildings that were known
  for  their high bird mortality.

  Education and Outreach 35

  Large areas  of open or undeveloped land, such as city parks, provide important habitat for migrating birds.

  In the Chicago area, a partnership of researchers, government scientists, city officials, and conservationists is proposing
  to use radar ornithology to identify key stopover habitat for migrating birds. The partners will then use  direct outreach
  to educate land managers about the habitat needs of migrating birds, and to ask them to take steps to protect and
  enhance bird habitat (e. g., by controlling the spread of buckthorn, an invasive plant that impacts biodiversity).

  6.2.5 Presentations

  BirdCast partners regularly deliver presentations on the  project to school groups, bird clubs, American Birding
  Association meetings, Audubon chapters, and other groups. The partners have developed several PowerPoint
  presentations for this purpose. These include:

  An  overview of the project.

  A more detailed presentation on how BirdCast integrates multiple monitoring techniques (radar, groundtruthing,
  acoustic monitoring) to achieve a  unified analysis of bird migration.

  A presentation focusing on the radar ornithology component. All of these presentations make use of screen captures
  from the BirdCast Web site, sample radar images, and graphs from the groundtruthing database to give the audience a


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  genuine feel for how BirdCast works.

  6.2.6 ListServs

  A ListServ is an automated system that automatically redistributes e- mail to names on a mailing list. Users can
  subscribe to a mailing list by sending an e- mail note to a mailing list they learn about; the ListServ will automatically
  add the name and distribute future e- mail postings to every subscriber.

  There are numerous bird- oriented ListServs around the country. Some of these have a regional focus, and are used by
  birders to compare field notes and share notable sightings. Others are devoted to bird conservation, activism, and other
  topics of general interest.  For an index of ListServs administered by the National Audubon Society, go to http:// list.
  audubon. org/ archives/.

  The American Birding Association also maintains a state- by- state list of birding ListServs, available at http:// www.
  americanbirding. org/ resources/ reschat. htm.

  BirdCast's  education and  outreach program utilizes ListServs as a medium for distributing information about the
  program, such as press releases and announcements. ListServs make an ideal tool for targeting an audience of
  committed  birders. They are also cost effective, since there is no charge for subscribing to (or posting messages on)
  most ListServs.

  BirdCast has also occasionally used ListServs as a tool for recruiting  birders for the project's groundtruthing efforts.
  By monitoring the discussions at particular regional ListServs, BirdCast staff have been able to identify birders who
  are both committed and skilled and then contact them directly via e- mail. For more information on recruiting birders
  for groundtruthing, see Section 5. 3.1.

  36 Chapter 6

  6.3 Evaluating the Effectiveness of Outreach Efforts

  BirdCast has found no easy or cost- effective way of measuring the success of its education  and outreach program.
  Since the ultimate goal of the program is to encourage behavior changes (e. g., changes in the way people use
  pesticides), the only true measure of success would be to document behavior changes on a large scale. Doing this is
  beyond the scope and means of the project.

  Due to these limitations, BirdCast's partners have been forced to rely on other indicators as a measure of the program's
  effectiveness. For example:

  Between September 1 and October 21, 2000, the BirdCast Web  site received  1,867,163 "hits"  and  147,423 visitors.
  These numbers show, among other things, that many people are returning to the site multiple times.

  In the spring of 2001, roughly 100 to 150 people per week were submitting "anonymous" bird observations to  the
  BirdCast database. (See Section 5.3.2 for more information  on collecting anonymous observations.)

  More than  100 articles on BirdCast appeared in the spring of 2000, including prominent articles in major publications
  such as the Philadelphia Inquirer, New York Times, Wall Street Journal, and USA  Today. The combined readership of
  these publications is in the many millions.

  If nothing else, these numbers indicate that BirdCast has reached thousands (if not millions)  of people, raising  their
  awareness about the plight of migratory birds and things they can do  to help. The numbers also seem to show that
  thousands of people are engaged in the project and are participating on some level (for example, by returning to the
  BirdCast Web site repeatedly, or by submitting their own bird observations).  Overall, it appears that BirdCast is
  succeeding in its mission: to engage, to educate, and to activate.

  6.4 For More Information
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  The BirdCast Web site: http:// www. birdcast. org/

  To access BirdCast's educational pieces online, go to: http:// www. birdcast. org/ ucanhelp. html

  Scott Weidensaul's Living on the Wind: Across the Hemisphere with Migratory Birds

  (Northpoint Press, 1999) has been called "a nimble summation of current thinking on bird migration and attendant
  environmental themes" (Kirkus Reviews).

  To request copies of the poster "Audubon Guide for Healthy Yard and Beyond", developed by the National Audubon
  Society, e- mail healthyhabitats@ audubon. org. A version of the poster can also be found online at:

  http:// www. audubon. org/bird/ pesticides/10% 20COMs% 20boxes.  html

  For an index of birding ListServs administered by the National Audubon Society, go to

  http:// list, audubon. org/ archives

  The American Birding Association maintains a state- by- state list of birding ListServs, available at http:// www.
  americanbirding. org/ resources/ reschat. htm

  Education and Outreach 37

  Chapter 6

  Pesticides: Is Your Backyard  Safe for Birds?

  Our lawns and gardens are like other environments. Plants, insects and other animals all interact and affect one
  another. Altering a part of that system can have unintended effects on other components of it. This  is an important
  thing to keep in mind when considering whether or not to apply pesticides around the home. Pesticides are not only
  lethal to pests, but to other wildlife as well. Here  are three important rules to consider before applying any pesticides:

  1. Make sure you actually have a pest problem. Learn to identify pests  and to determine at what stage they actually
  become a problem. Many times people treat for pests that are either not present, or not present in large enough
  numbers to cause problems.

  2. Know your pesticides. Read the labels on your pesticides CAREFULLY. Learn to identify what active ingredients
  are contained in the product. Read about the potential effects these pesticides can have on the other organisms in your
  yard and community.

  3. Check for alternative treatments. Make it a priority to use the least toxic method to control any pests or diseases.
  Many simple, non- toxic solutions are  as easy to employ and as  effective as chemical solutions. Contact your local
  garden center and  Cooperative Extension for advice.

  Making your garden or lawn more community friendly isn't difficult and may actually save you time and money. Plus
  a little bit of education and a few changes around your home can have a lasting effect on migratory bird populations
  and other wildlife.

  To learn more about the pesticides commonly used around the home, refer to Audubon's pesticide summary at http://
  birdsource. Cornell, edu/ birdcast/ pestsum. html.

  Other useful pesticide web sites:

  EPA's Office of Pesticide Programs: http:// www. epa. gov/ pesticides

  The National Pesticides Telecommunication Network:


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  http:// ace. orst. edu/ info/ nptn/ index, html

  Toxicology and Environmental Health Information: http:// sis. nlm. nih. gov/ tehip. htm

  Look up all the registered pesticide products containing certain active ingredients:

  http:// www. cdpr. ca. gov/ docs/ epa/ epachem. htm

  The American Bird Conservancy's Pesticide Pages:

  http:// www. abcbirds. org/ pesticideindex. htm

  BirdCast Education and Outreach Materials 39

  Appendix A BirdCast Education and Outreach Materials

  40 Appendix A Windows: An Invisible Threat to Migrating Birds

  Fact: Every year millions of birds die when they crash into windows in homes, schools, skyscrapers, factories, office
  buildings, and other sites.

  Why: The transparent quality of windows makes them virtually invisible to birds, often until it is too late to stop short.
  It is difficult for a bird in flight to distinguish between glass and open  space. It may see reflected vegetation in the
  window, but not the glass itself.

  What You Can Do: There are different steps you can take in your home to prevent needless bird deaths caused by
  invisible windows.

  Move your bird feeder. Make sure your bird feeder is either a minimum of 3 meters away from windows, or less than 1
  meter away. Birds may still fly into the window if you move the feeder closer, but they will not have enough
  momentum to  injure themselves.

  Reduce transparency and reflectivity. Change the angle or surface of the window to lessen the transparency and
  reflectivity. Cover the window's external surface with a film, change the lighting, and keep all curtains closed or add
  external blinds.

  Mark the window. You can etch the surface of the glass or streak it with a bar of soap. Hang strips of newspaper or
  ribbons, place  strips of masking tape on the window.  (These are more temporary measures in case there is a severe
  problem. However, most of these solutions are inconvenient or unsightly.)

  Apply netting. Perhaps the best and most permanent solution is to stretch netting across the windows. Fine  black
  netting that is used to protect berry bushes and fruit trees is available at many garden  shops, home centers,  and feed
  mills. Stretch the  netting across the window or across a frame that can be installed outside the window. Be sure it is
  stretched with adequate tension to hold it several inches from the window's surface. Birds may continue to fly towards
  the window, but they will bounce off the mesh unhurt.

  Hang hawk silhouettes. Attach hawk silhouettes to the window's surface. These shapes probably decrease collisions
  because they break up the smooth reflective surface and make the glass more "visible" rather than because they are
  shaped like hawks;  but, in any case, they seem to help.  The silhouettes are most effective if used in  multiples. It is
  helpful  also to attach the silhouettes by a suction cup or a hanging device from the outside so that movement caused
  by wind will catch the birds' attention. Most people think that the graceful  shapes are  interesting rather than unsightly.
  They're available commercially but they're also easy to make. (See the below instructions.)

  Materials:
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  black, light- weight plastic

  clear, outdoor tape

  scissors

  a template or model of the shape (approximately 8 inches from bill to tail and 12 inches from wing tip to wing tip)—
  goto

  http:// birdsource. Cornell, edu/ birdcast/ images/ hawk, gif for print- ready template Simply trace or carefully draw the
  shape on the plastic, cut out the silhouette, and tape it to the outside of the window. Be sure to place several on any
  large expanse  of glass. One word of caution: you should check with the manufacturers of thermopane windows before
  you place anything on the glass surface. If this presents a problem, hang the silhouette from the sash around the
  window.

  Not only can you make your house safer for birds, but by making several silhouettes and giving them as gifts to
  friends, neighbors, and even that office building with the big glass windows down the street, you can also encourage
  others to make their houses bird- safe.

  Other Useful Window Web Sites:

  National Audubon Society: http://  www. audubon. org/ educate/ expert/ window, html

  BirdCast Education and Outreach Materials 41

  42 Appendix A Domestic Cats: A  Cause for Concern

  Fact: Every year hundreds of thousands of birds are killed in the United States by freeroaming domestic cats.

  Why: Cats are natural hunters. Even your cute house pet is innately a predator. But while hunting is an instinctual
  behavior, cats  are not a natural link in local food chains. Cats were introduced to North America by humans towards
  the end of the 19th century as a method of pest control. Since then feline populations have exploded out of control.
  Their predatory activities  are an unnatural burden on birds. Keeping your cat well fed does not deter it from attacking
  birds; hunting birds is a natural behavior unrelated to a cat's hunger. You may not see your cat in action, but if you
  routinely let it outside it is likely to be killing up to 10 birds every year. With nearly 60 million pet cats in America
  today, that is a significant number  of bird kills. Combined with many other threats birds face, this adds  significantly to
  their struggle to survive. When you allow your cat to roam free outside, you are risking the lives of countless birds.
  You are also risking the life of your cat; those that are kept indoors live happier, healthier, and longer lives.

  What You Can Do: A cat  is only responding to a natural  instinct. Ultimately you are responsible for your cat and its
  behavior.

  Keep your cat indoors, especially during the peak migratory seasons in fall  and spring.

  Put an alarm collar on your cat. Many collars exist which will hamper the cats' stalk and attack.  These  collars  will not
  harm the cat, but will give an unsuspecting bird ample warning to escape before a cat strikes. Bells alone will not stop
  a cat from attacking.

  Spay your cat. Make sure  you spay or neuter your cat to help keep the cat population in  check.

  Help stray cats. In addition to house pets, there are millions of stray cats in the United States, all a potential threat to
  native wildlife. You can take in some of these cats or call a local animal shelter.

  Keep birdfeeders out of reach. Make sure the birdfeeder in your yard is not cat accessible. Keep it high  and away from
  windows and vegetation.
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  Join the Indoor Cat Campaign. Encourage others to keep their cats indoors. Check out the American Bird Conservancy
  "Cats Indoors" at

  http:// www. abcbirds. org/ catindoo. htm

  Other Useful Web Sites:

  American Bird Conservancy: http:// www. abcbirds. org

  May  13, 2000 is National "Keep Your Cat Indoors" Day

  Man- made Obstacles Pose Problems for Migrating Birds

  Fact: Millions of birds die every year in building collisions.

  Why: Tall buildings and their lights pose a serious threat to migrating birds. The feat of migration is already a
  dangerous one with the natural hazards due to weather,  predators, and food scarcity. Birds are exhausted and hungry
  and yet humans have created tall obstacles to complicate an already difficult journey.

  Birds use a variety of different cues to navigate their migration route, including the pattern of the stars, topographic
  features, earth's magnetic fields, and the location of the setting sun. If any of these cues are disrupted or unclear, for
  example during cloudy weather, the birds will have difficulty staying on their path. The lights of tall buildings and
  radio towers only contribute to this confusion. The lights will often overwhelm natural  cues and disorient the birds.
  These confused birds will then circle the lighted structures, not because they are attracted to the light,  but because they
  are following an erroneous and obscure cue. Blinking lights, which often adorn radio towers, and bad weather only
  further contribute to the problem. Eventually many  of these birds will collide with the building, with each other, or will
  drop from exhaustion.

  This problem is increasing as more and more highrise buildings are constructed. The now  popular glass skyscrapers,
  found brilliantly lit at night, are augmenting the dangers.

  Not all birds die from the collisions.  Some will only be  stunned with minor injuries, but often these dazed birds will
  fall prey to predators, cats and other birds, lurking on city streets. Many will panic upon finding themselves in the
  midst of a busy, morning, urban setting.

  Another related danger to nightflying migrants are the broadcast radio towers which may stand 200- 2000 feet into the
  night sky. There are around 75,000 towers currently built in the United States and with the current progress of Internet
  and satellite technology another 5000 to be added every year. Each of these towers may kill hundreds to thousands of
  birds in a single migratory season. Add lights and bad weather to the scenario and the death rate grows even higher.

  What You Can Do:

  Turn off all lights  during the peak migration seasons in  fall and spring.

  Write letters to the owners of tall skyscrapers requesting that lights be turned off at night during peak  migration
  periods.

  If you find a stunned bird, carefully place it upright inside a brown paper bag and transport it to a safe area where it
  can recover before resuming its journey.

  Other Useful Web Sites:

  Fatal Light Awareness Program: http:// www. flap, org

  Towerkills: http:// www. towerkill. com
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  BirdCast Education and Outreach Materials 43

  44 Appendix A Native Plants and Biodiversity

  We have peppered our continent with new houses, sidewalks, lawns, and regimented landscapes that are relatively
  devoid of seedpods, berries or other natural food sources. Imagine a different type of "yarden":  birds chirping,
  butterflies flitting, bees busily transporting pollen, and wildlife drinking and bathing in the rainwater you collected in
  your yarden. You can create this scene, and in so doing, you'll find that you'll have to replace plants less often and
  use less pesticide, time, money, and water.

  To begin the transformation from traditional landscape to nativescape:

  Identify your existing plants, then explore forests and other natural areas to examine differences. Never remove plants
  from the wild.

  For a gradual transition, retain high maintenance areas close to the house while establishing a natural garden toward
  the edges and back of your property.

  Consider neighboring property. Cooperate with your neighbors and  extend existing plantings to  create larger joint
  habitat.

  Reduce lawn by breaking it up with curved borders around gardens,  trees,  shrubs and groundcovers to  create an "edge
  effect."

  Select native plants to attract birds through all seasons and allow space for natural growth patterns (less pruning).

  Consider tall native grasses (quail and other grassland species are declining), flowering annuals  and perennials, and
  shrubs for shelter and food.

  Consider removal of overgrown, unattractive  plants that offer little wildlife value.

  Add to your plan a little at a time. Enjoy a work in progress while reducing the area of lawn.

  Plant more than  one of a plant, as larger patches are more visible to  birds. Plant them in an irregular pattern so that it
  looks more natural.

  AVOID TOXIC CHEMICALS. Birds eat the treated insects and berries.

  Remember, numerous plant species attract a greater variety of birds and other wildlife. Check links below to find out
  more and where you can find native plants.

  Learn more about how to reduce the use of pesticides, find alternatives, and create a healthy backyard by region

  Pesticide and garden tips: Ten Commandments  for a Healthy Yard:

  http:// www. audubon. org/bird/ pesticides/10% 20COMs% 20boxes.  html

  The Environmental Protection Agency's Biopesticides site:

  http:// www. epa. gov/ pesticides/ biopesticides/

  Backyard Conservation: 1- 888- LANDCARE,

  http:// www. nhq. nrcs. usda. gov/ CCS/ Backyard, html

  Native plants and gardening links: http:// plants, usda. gov/ plants/ links, html


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  Native plant societies by region: http:// www. nanps. org/ associations/ frame, shtml

  Green Landscaping with Native Plants: http:// www. epa. gov/ greenacres/

  Audubon Habitat Collection from Monrovia: 1- 888- PLANT IT

  Further Reading:

  The Bird GardenbySteve Kress Bird Gardening Book by Donald and Lillian Stokes The Chemical Free Lawn by
  Warren Schultz Going Native by Brooklyn Botanic Garden Landscaping for Wildlife by Carrol L. Henderson
  Redesigning the American Lawn -A SearchforEnvironmental Harmony by Bormann, Balmori &  Geballe

  For additional information contact:

  Director, Pesticide Initiative & Healthy Habitats National Audubon Society Healthy Yards@ Audubon. org

  BirdCast Education and Outreach Materials 45

  46 Appendix A

  CITIZEN SCIENTISTS LEND A HAND TO BIRDS THIS FALL Award- Winning Web Site Combines Technology
  and Bird Science

  to Help Birds Get Home Safely

  New York, NY August 28, 2000 - This fall, migratory birds will face a number of life threatening challenges in their
  journey south. In addition to predators, difficult weather, and long distances, birds this year must contend with man
  made threats  including potential poisoning from the pesticides employed to combat the West Nile Virus. With the help
  of citizen scientists and state- of- the- art forecasting technology, birds migrating through the Mid- Atlantic may get a
  break.

  "Using the most advanced migration monitoring techniques, in combination with the efforts of the public, BirdCast
  www. BirdCast. org will become one of the most effective ways to track bird movement, and  protect bird species,"
  said Audubon's Senior Vice President for Science, Frank Gill. "From September 1st through November 15th, National
  Audubon Society urges citizens from New York to Washington, D. C. to report bird sightings to BirdCast and to take
  action to aid birds."

  As birds  migrate, major factors contributing to their demise include pesticide use; loss of feeding and watering
  opportunities; impact with radio, television, and cellular towers, and brightly lit office buildings which disorient birds,
  causing them to crash. Scientists recognize that migrating birds are in decline— down by nearly 50% since the 1960's.

  BirdCast, enabling scientists to predict bird migration through a specific region, offers practical uses for homeowners
  and public officials. Using BirdCast, homeowners will be advised  as to when to avoid spraying pesticides in their
  gardens,  provide seed and water,  and when to keep their cats indoors, in order to keep bird populations alive and well.
  Building owners can use BirdCast to determine when to turn off disorienting lights that often  cause birds to crash into
  windows and die.

  Public Health officials are also urged to make use of BirdCast. "This fall,  BirdCast has an unintended and immediate
  use for county health officers," continued Audubon's Gill. "BirdCast will  provide guidelines on when to suspend spray
  operations, helping officials avoid unnecessary bird deaths and violations  of federal Migratory Bird Laws."

  BirdCast, a project of National Audubon Society, Cornell Lab of Ornithology, and Clemson University Radar
  Ornithology Lab, made its debut this past spring and was a resounding success. Funded by the Environmental
  Protection Agency's Office of Research and Development and the Office  of Pesticide Programs,  the project was
  granted the "Dr. Copernicus Award" by the Copernicus Education  Gateway, a Web site that features the best


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  educational sites for students and teachers. Using radar pictures, audio samples and most importantly, personal
  observations (or "groundtruthing,") scientists were able to make predictions and draw conclusions about songbird
  migratory behavior.

  Participants from the mid- Atlantic region watched the skies, reported their findings to the BirdCast site and were then
  advised when to keep their cats indoors, to refrain from pesticide use, and to provide food and water in order to protect
  migrating birds in their region. Of particular interest to the thousands who visited BirdCast were the "10
  Commandments to a Healthy Yard" and "The Audubon Guide to Home Pesticides," still available at the site

  http:// magazine, audubon. org/ backyard/ backyardOOOS. html.

  "By encouraging the public to report bird sightings in their region, BirdCast has and will continue to enable scientists
  to gather valuable information on migratory movements," said Gill. "The project will not only increase scientific
  knowledge but also encourages people to  make informed decisions about when to apply pesticides, let their cats out or
  undertake other activities that might cause birds harm."

  This fall, with additional support from the EPA's Office of Pesticide Programs, BirdCast will expand into the states of
  New York and New Jersey. Scientists will generate morning and evening pictures of warbler, waterfowl, and hawk
  migration through the region using NEXRAD (Next Generation Radar). These snapshots of bird migration and weather
  events will be  accompanied by interpretation and predictions from the Clemson Lab so that the general public and city
  officials can both observe and assist migratory birds.

  "BirdCast has  already inspired the general public to use this new technology to observe birds and ultimately become
  partners in conservation," said Sally Conyne, Director of Citizen Science for Audubon. "This fall we are eager to track
  bird movement once again. Web users will be able to obtain daily forecasts of bird movements, learn about the best
  bird- viewing spots and find out how human activity impacts birds. In addition, the  site now includes general
  information about migration, some late- breaking pesticide news, and a variety of tips  for the fall gardener."

  Aside from adding color and music to our lives, birds serve as important environmental indicators, helping scientists
  assess the health of an ecosystem. Evidence of a declining bird species in a particular region may indicate another
  problem such as the loss of food or water sources, the destruction of specific habitats, or contamination by a toxic
  element. Despite the  significant role birds play in local ecosystems, every year the numbers of migratory birds that
  return to the Mid- Atlantic region, and other parts of the country, decreases. These decreases may indicate problems
  with broad environmental implications, problems that can impact us in  many ways.

  Founded in 1905 and with over a 550,000 members and supporters in 530 chapters throughout the Americas, the
  National Audubon Society conserves and restores natural ecosystems, focusing on birds, other wildlife, and their
  habitats for the benefit of humanity and the earth's biological diversity.

  MEDIA CONTACT:

  John Bianchi jbianchi@ audubon.  org 2127 979- 3026 Kara Grobert kgrobert@ audubon. org 2127 979- 3027

  BirdCast Education and  Outreach Materials 47

  48 Appendix A

  NATIONAL AUDUBON SOCIETY URGES NY, NJ &  CT HEALTH OFFICIALS NOT TO SPRAY PESTICIDES
  THIS WEEKEND

  Largest Wave  of Bird Migration This Fall Predicted to Pass Through Tri- State Area

  New York, NY September 15, 2000- Using the latest technology in bird tracking techniques and the efforts of citizen
  scientists through BirdCast. org, National  Audubon Society predicts the largest wave of migration will occur this
  weekend- and  strongly urges county officials to suspend pesticide spraying operations  in the tri- state area.
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  "This weekend will be one of the best opportunities for people to see a wide variety of species of migrating songbirds
  and hawks, and to contribute their sightings to BirdCast," said Sally Conyne, Director of Citizen Science for Audubon.
  "On the other hand, this weekend will be one of the worst times for pesticide sprayings to occur, due to the unknown
  effects of the use of Scourge and Anvil on birds and the consequent reduction of their food source. By not spraying
  pesticides in the tri- state area this weekend, county and city officials will avoid unnecessary bird deaths and violations
  of federal Migratory Bird Laws."

  Migratory birds usually face a number of life threatening challenges in their journey south. This weekend, in addition
  to predators, difficult weather, and long distances, birds must contend with man made threats, especially potential
  poisoning from the pesticides employed to combat the West Nile Virus. With the cooperation of health officials, help
  of citizen scientists and state- of- the- art BirdCast technology, birds migrating through the MidAtlantic may get a
  break.

  "In combination with the efforts of the public, BirdCast www. BirdCast. org will become one of the most effective
  ways  to track bird movement, and protect bird species," said Audubon's Senior Vice President for Science, Frank Gill.
  "From September 1st through November 15th, National Audubon Society urges citizens from New York to
  Washington, D. C. to report bird sightings to BirdCast and to take action to aid birds."

  As birds migrate, major factors  contributing to their demise include pesticide use; loss of feeding and watering
  opportunities; impact with radio, television, and cellular towers, and brightly lit office buildings which disorient birds,
  causing them to crash.  Scientists recognize that migrating birds are in decline— down by nearly 50% since the 1960's.

  BirdCast, enabling scientists to  predict bird migration through a specific region, offers practical information for
  homeowners and public officials. Using BirdCast, homeowners will learn when to avoid spraying pesticides in their
  gardens, when to provide seed and water, and when to keep their cats indoors, in order to keep bird populations alive
  and well. Building owners can use BirdCast to determine when to turn off disorienting lights that often cause birds to
  crash  into windows and die.

  BirdCast, a project of National  Audubon Society, Cornell Lab of Ornithology, Clemson University Radar Ornithology
  Lab, and Academy  of Natural Sciences made its debut this past spring and was a resounding success. Supported by the
  Environmental Protection Office of Pesticide Programs and Mid- Atlantic Office (Region III), the project was granted
  the "Dr. Copernicus Award" by the Copernicus Education Gateway, an educational Web site for students and teachers.
  Using radar pictures, audio samples and  personal observations (or "ground truthing,") scientists were able to make
  predictions and draw conclusions about songbird migratory behavior.

  Participants from the mid- Atlantic region watched the skies, reported their findings to the BirdCast site and were then
  advised when to keep  their cats indoors,  to refrain from pesticide use, and to provide food and water in order to protect
  migrating birds in their region. Of particular interest to the thousands who visited BirdCast were the "10
  Commandments to a Healthy Yard" and "The Audubon Guide to Home Pesticides," available at the site
  http:// www. birdsource. org/birdcast/ pestsum. html.
  "By encouraging the public to report bird sightings in their region, BirdCast has and will continue to enable scientists
  to gather valuable information on migratory movements," said Gill. "The project will not only increase scientific
  knowledge but also encourages people to make informed decisions about when to apply pesticides, let their cats out or
  undertake other activities that might cause birds harm."

  This fall, with additional support from the  EPA's Office of Pesticide Programs, BirdCast will expand into the states of
  NY, NJ and CT. Scientists will generate morning and evening pictures of warbler, waterfowl, and hawk migration
  through the region using NEXRAD (Next  Generation Radar). These snapshots will be accompanied by interpretation
  and predictions from the Clemson Lab so that the general public and city officials  can both observe and assist
  migratory birds.

  "BirdCast has already inspired the general public to use the new technology to  observe birds and ultimately become
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  partners in conservation," said Audubon's Conyne. "This fall we are eager to track bird movement once again. Web
  users will obtain daily forecasts of bird movements, learn about the best bird- viewing spots and find out how human
  activity impacts birds. The site now includes general information about migration, some latebreaking pesticide news,
  and a variety of tips for the fall gardener."

  Aside from adding color and music to our lives, birds serve as important environmental indicators, helping scientists
  assess the health of an ecosystem. Evidence of a declining bird species in a particular region may indicate another
  problem  such as the loss of food or water sources, the destruction of specific habitats, or contamination by a toxic
  element.  Despite the significant role birds play in local ecosystems, every year the numbers of migratory birds that
  return to the Mid- Atlantic region, and other parts of the country, decreases. These decreases may indicate problems
  with broad environmental implications,  problems that can impact us in many ways.

  Founded in 1905 and with over a 550,000 members and supporters in 530 chapters throughout the Americas, the
  National  Audubon Society conserves  and restores natural ecosystems,  focusing on birds, other wildlife, and their
  habitats for the benefit of humanity and the earth's biological diversity.

  MEDIA CONTACT: Kara Grobert kgrobert@ audubon. org 212 979-  3027

  BirdCast Education and Outreach Materials 49

  50 Appendix A

  BirdCast & NEXRAD

  In the early days of World War II, British radar operators noticed mysterious, ethereal shadows  drifting across their
  screens. Those apparitions, so wonderfully dubbed angels by pioneering radar technicians, heralded the beginnings of
  radar ornithology. Radar's first major contribution to ornithology took form only a few years later when in 1958
  Sidney Gauthreaux, then a high school student  in New Orleans, postulated that if radar can see planes and weather,
  why not birds? Only a few years later, as a Louisiana State graduate student, he found his proof. His radar images
  definitively proved the existence of massive trans- Gulf migrations. Prior to these observations,  there was a continuing
  belief that the majority of migrants held to a more land bound, clockwise pattern; arriving in North America via
  Mexico.

  Through the 60's, 70's, and 80's, however, radar's promise failed to fully evolve. There were a few notable
  discoveries,  such as in 1989 when Gauthreaux,  working from archival  images, awakened the ornithological world to
  the precipitous decline in migrating flocks— down by nearly half when compared to the 1960's. The existing radar of
  the day, however, was proving largely inadequate. It lacked not only the necessary resolution, but it also failed to
  provide a three dimensional view.

  In the early 1990s, however, change was coming. The new, highly efficient NEXRAD Doppler radar (Next Generation
  Radar) began to be placed in service.  The Air Force started investigating NEXRAD's utility in their Bird Aircraft
  Strike Hazard Program (BASH). During this period, portable NEXRAD units were teamed with vertically mounted
  thermal imaging units so that the images captured by the radar could be visually verified. Elsewhere, graduate students
  under Sid Gauthreaux were making their own exciting discoveries. Their breath- taking images of giant expanding
  aerial doughnuts were found to be thousands of Purple Martin radiating from critical roosting sites each morning.

  Radar ornithology work is now taking place in many parts of the country and it is soon to come to the Mid- Atlantic.
  With the support of the Environmental Protection Agency's Office of Research and Development and the Office of
  Pesticide Programs, a coalition consisting of National Audubon, Cornell's Laboratory of Ornithology, and Clemson's
  Radar Ornithology Laboratory, "BirdCast" will be coming soon to a computer near you on September 1, 2000. To
  access BirdCast you will go to the existing Audubon/ Cornell Web  site— BirdSource

  http:// www. BirdSource. org. Throughout periods of peak migration, BirdCast will provide a morning and evening,
  unfiltered snapshot of the eastern region of the  US from New York through Virginia. The birds  and weather shown in
  theseimages will be accompanied by interpretation and a migration prediction provided by the Clemson Lab.


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  Is this work being done just as a special favor for birders? Well, not exactly. You can think of BirdCast as an early
  alert and an environmental billboard on the Internet. Linked to BirdCast will be messages such as admonitions against
  the use of certain pesticides as well as a number of other migrant- friendly changes that people can make in their
  backyards. We'll advise the residents of the region about the pests that actually pose local threats and the safest
  management strategies. Included at the site are two charts of special interest— "10 Commandments for a Healthy
  Yard" and "The Audubon Guide to Home Pesticides." With the completion of data collection this migration season,
  we hope to use the interpreted and ground- truthed images in pinpointing critical habitat in need of protection.

  BirdCast Education and Outreach Materials 51

  While all of this seems reasonably simple and employs proven technology, its not simple at all. In fact, it's really
  research in the development stage. What has been sorely lacking in the past is you. Most earlier radar work has been
  lacking a critical component— groundtruthing. Dozens, hundreds, and, indeed, thousands of sets of eyes are needed to
  verify what the radar images are capturing and to that end, BirdCast will have an interactive component and will allow
  you to log on and enter your daily sightings. These will feed  directly into our database and be available to everyone in
  real- time.

  So, BirdCast needs you. Dust off those bins and get ready to head to your favorite haunts. While we  encourage all of
  you to post each and every sighting, of greatest value will be sightings coming from those who can afford the time to
  make regular observations. Those of you who would like to participate on a daily or regular basis or  if you would like
  additional information please contact Sally Conyne sconyne@ audubon. org. These data you collect will greatly
  enhance our overall understanding of migration patterns and movements. And this project will educate a multitude of
  people about how their backyards can be made friendlier and healthier for our angels. So, please, help us help the
  birds.
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Figure 1 NEXRAD Radar images of bird migration on September 28: reflectivity (1) and velocity (r).
            I. Nl.XRAD rjcbr minges of bird migration on September 2H: rotlcLtivnv ih .UK! vt'litity ir»,
         Analysis 28 September evening:

         Weather conditions over the BirdCast area were favorable for bird migration.
         Northerly winds, clear skies, and cool temperatures associated with a strong ridge
         of high pressure over the area facilitated southward movements of migrants across
         the region. The reflectivity image (above left) shows extensive moderate to high
         densities (15-28 dBZ) of non-precipitation reflectors over the coverage area. The
         velocity image (above right) shows most of these reflectors are moving S and
         ssw
         at 20-50 knots on N and NW winds at 5-10 knots. These are likely birds.
         Migration amount was moderate to high across the region, with bird densities
         reaching 600-1150 birds per cubic kilometers (25-28 dBZ) in many areas.
         — Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.

         Forecast 29 September evening:

         Weather conditions over the BirdCast area will not be favorable for bird
         migration.
         E and S winds and warming temperatures associated with high pressure off the
         coast
         of New  England will keep most birds on the  ground. Migration amount will be
         low
         to moderate, reaching densities  of 80-120 birds per cubic kilometer (12-16 dBZ).
         — Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.
file:///P|/...FromJeannie/2014ORDJ^DProject/625C03007/(MO^

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Figure 1 NEXRAD Radar images of bird migration on September 28: reflectivity (1) and velocity (r).
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Figure 1 NEXRAD Radar images of bird migration on September 28: reflectivity (1) and velocity (r).
             I. Nl.XRAD rjcbr minges of bird migration on September 2H: rotlcLtivnv ih .UK! vt'litity ir»,
         Analysis 28 September evening:

         Weather conditions over the BirdCast area were favorable for bird migration.
         Northerly winds, clear skies, and cool temperatures associated with a strong ridge
         of high pressure over the area facilitated southward movements of migrants across
         the region. The reflectivity image (above left) shows extensive moderate to high
         densities (15-28 dBZ) of non-precipitation reflectors over the coverage area. The
         velocity image (above right)  shows most of these reflectors are moving S and
         ssw
         at 20-50 knots on N and NW winds at 5-10 knots. These are likely birds.
         Migration amount was moderate to high across the region, with bird densities
         reaching 600-1150 birds per cubic kilometers (25-28 dBZ) in many areas.
         — Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.

         Forecast 29 September evening:

         Weather conditions over the BirdCast area will not be favorable for bird
         migration.
         E and S winds and warming temperatures associated with high pressure off the
         coast
         of New England will  keep most birds on the ground. Migration amount will be
         low
         to moderate, reaching densities of  80-120 birds per cubic kilometer (12-16 dBZ).
         — Andrew Farnsworth, Clemson University Radar Ornithology Laboratory.
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Figure 1 NEXRAD Radar images of bird migration on September 28: reflectivity (1) and velocity (r).
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U.S. EPA - The BirdCast Project - Section 1: Introduction
                &EPA
              United Slates
              Environmental Pratecfofi
              Agency
EPA/625/R-01/007
  September 2001
                      Developing and Implementing a Bird Migration Monitoring,
                   Assessment, and Public Outreach Program for Your Community
                                   The BirdCast Project
                                                          Table of Contents
                                                           Next Section »
                                              Throughout much of S'ortli Amelia, [lie iig
                                              hii
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U.S. EPA - The BirdCast Project - Section 1: Introduction
                exhausted and vulnerable. Many birds, particularly those that encounter
                adverse weather conditions, do not survive their journeys. Unfortunately,
                human activities can further increase the levels of stress and danger that a
                migratory bird faces. For example:

                   •  Inopportune application of pesticides to lawns, gardens, and parks
                      may poison a bird's food supply at just the moment when it is
                      weakest and most in need of nourishment. In the United States,
                      migratory birds are particularly vulnerable to pesticide application as
                      they migrate northward in the spring.

                   •  Lights on tall structures (such as skyscrapers and communication
                      towers) may confuse and disorient birds, causing them to become
                      exhausted and crash into objects. Similarly, birds injure or kill
                      themselves by flying into panes of glass. These problems appear to be
                      particularly severe on overcast nights when birds may circle a light
                      source.

                   •  The development of land for human purposes such as agriculture,
                      housing, and commerce often renders it unsuitable for use by birds.
                      Birds may be challenged not only by the loss of habitat in their
                      breeding and wintering ranges, but also by loss of habitat at key stop-
                      over points where they need to rest and regain strength over the
                      course of migration.

                   •  Humans have imported animals to North America that prey upon
                      migratory birds (e.g., cats) or compete with them (e.g., starlings).
                      These new biological threats, combined with decreasing quantities of
                      suitable habitat, may reduce the population and range of a particular
                      migratory bird species.

                There is much that property managers and the general public can  do to
                mitigate these problems if they are aware of them, interested in solving
                them, and educated about bird conservation. During a period of peak bird
                migration, pesticide applications can be delayed, bright building lights can
                be turned off, and cats can be kept indoors. Therefore, outreach programs
                designed to inform these audiences about the status of seasonal bird
                migration are a promising route to improving the conservation of  migratory
                birds.

                EPA has developed this technology transfer handbook primarily for
                community organizers, non-profit groups, local government officials, and
                other decision- makers who will implement, or are considering
                implementing, bird migration monitoring and public outreach programs. The
                handbook is designed with two main goals in mind. The first goal  is to
                present a case study showing how one regional outreach program—
                BMPACT's BirdCast project for the mid-Atlantic coast of the United States
                — provides information that allows property managers and the general
                public to assist migratory birds. The second— and perhaps  more important
                — goal is to provide you with guidance for developing a similar program in
                your own region. The guidance in the handbook is based on the experience
                of the EMPACT BirdCast project, as well as that of other experts  in the
                fields of ornithology and public outreach.
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U.S. EPA - The BirdCast Project - Section 1: Introduction

                1.1 About the EMPACT Program

                This handbook was developed by the U.S. Environmental Protection
                Agency's (EPA's) EMPACT Program (http://www.epa.gov/empact).  EPA
                created EMPACT (Environmental Monitoring for Public Access and
                Community Tracking) in 1997. It is now one of the programs within EPA's
                Office of Environmental Information. EMPACT is a new approach to
                providing timely environmental information to communities across the
                nation, helping people to make informed, day-to-day decisions. Residents in
                156 of the largest metropolitan areas in the United States have or will soon
                have an easy way to answer questions such as:

                  •  What is the ozone level in my city this morning?

                  •  What is the water quality at my beach today?

                  •  How high is the ultraviolet radiation in my city today?

                  •  What is the level of contamination at the hazardous waste site in my
                     community?

                  •  What are the levels of lead in the soil in yards in my neighborhood?

                To help make EMPACT more effective, EPA is partnering with the National
                Oceanic and Atmospheric Administration and the U.S. Geological Survey.
                EPA is working closely with these federal entities to help achieve
                nationwide consistency in measuring environmental data, managing
                information, and delivering that information to the public.

                EMPACT projects cover a wide range of environmental issues, such  as
                groundwater contamination, ocean pollution, smog, drinking water quality,
                ultraviolet radiation, and ecosystem quality. Some of these projects have
                been initiated directly by EPA. Others have been launched by the EMPACT
                communities themselves.

                1.2 About the EMPACT BirdCast  Project

                EPA's EMPACT program started funding the BirdCast project
                (http://www.birdcast.org)  **#> i n 1999, and the project started public
                operation  on April 1, 2000. The project began as a collaboration among
                EMPACT, EPA Region 3, EPA's Office of Pesticide Programs, the National
                Audubon  Society, Cornell University's Laboratory of Ornithology, Clemson
                University's Radar Ornithology Laboratory, the Academy of Natural
                Sciences in Philadelphia, and GeoMarine, Inc. The four primary objectives
                of the project are:

                  1.  To maintain an Internet Web site that posts educational information
                     about bird migration and the steps that property managers can take to
                     mitigate the danger and stress that migrating birds face when passing
                     through an area.

                  2.  To predict and monitor bird migrations on a daily basis using weather
                     radar. The data gathered by radar are continually interpreted by
                     trained scientists and presented using text summaries, charts, and

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U.S. EPA - The BirdCast Project - Section 1: Introduction

                      radar maps. During its first year, BirdCast also experimented with
                      using microphones to perform bioacoustic monitoring of bird
                      migrations.

                   3.  To collect and disseminate volunteers' reports of bird sightings. This
                      information collection, known as "groundtruthing," is coordinated
                      through the BirdCast Web site. Groundtruthing information is stored
                      on an Web-accessible database called "BirdSource" that Cornell
                      maintains. Visitors to the BirdCast Web site can query this database
                      and display reports in chart or graph form.

                   4.  To raise public awareness about the sensitivity of migratory bird
                      populations. This pub-lie relations campaign, coordinated by National
                      Audubon, involves generating press releases, working with local land
                      managers, distributing promotional materials, and making
                      presentations  at conferences and conventions.

                1.2.1 BirdCast Regional Focus

                To date, the BirdCast program has primarily covered bird migration along a
                portion of the "mid-Atlantic flyway,"  a coastal area between North Carolina
                and New England that experiences significant migratory bird activity each
                spring and fall. The initial focus of BirdCast's attention has been the city of
                Philadelphia.  BirdCast established a local partnership with Philadelphia's
                local PBS station (WHYY) and the Academy of Natural Sciences to
                develop a public relations focus on the region surrounding this city. The
                BirdCast project's efforts to collaborate with land managers so far have
                consisted primarily  of work with Philadelphia's Fairmont Park Commission.
                It is hoped that eventually BirdCast can be expanded to cover the entire
                Atlantic flyway. Birds could be tracked coming across the Gulf of Mexico
                and at their first landfall. Birdwatchers up the coast could be alerted to the
                status of the migrating birds and provided with additional early warning of
                their arrival.

                Despite its current regional focus, BirdCast also hopes to expand to cover
                the entire United States by forming new partnerships with local
                governments  and birding organizations.  So far, BirdCast has  succeeded at
                drawing both widespread media attention (it was discussed in more than
                over 100 news articles by spring 2000) and  attention in venues of national
                importance (it has been covered by news reporters from both the New York
                Times and the Wall Street Journal).

                1.2.2 BirdCast in Context

                The BirdCast project is a collaboration among individuals and organizations
                that made significant contributions to the field of bird monitoring both
                before and after receiving EMPACT funding. A brief history of these bird
                monitoring activities (and of radar ornithology in particular) will help to
                place BirdCast in its full context.

                At the outset  of World War II, almost immediately after the invention of
                tracking radar, British radar operators noticed that birds flying over the
                English channel would sometimes appear on their screens. At the time, this


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U.S. EPA - The BirdCast Project - Section 1: Introduction

                fact was noteworthy primarily because it was possible to mistake a bird for a
                fast-moving-ship—significant ornithological use of this phenomenon did
                not begin until the 1960s. Sidney Gauthreaux, now Director of the Clemson
                University Radar Ornithology Laboratory, began studying the radar
                detection of birds at that time and has accumulated over 35 years of
                experience with the  method. In the 1970s, the United States Air Force also
                began studying bird migration as a serious hazard to the operation of
                military aircraft, which often fly at high speeds and low altitudes. The Bird
                Aircraft Strike Hazard (BASH) team organized by the Air Force began
                exploring radar's potential to provide early warning of potential bird
                collisions. Their efforts were significantly aided by the emergence of "Next
                Generation Radar" (NEXRAD) in the early 1990s. NEXRAD is a network
                of highly sensitive weather radar stations located throughout the United
                States. In 1995, Sidney Gauthreaux also began using NEXRAD in his
                ornithological studies.

                Meanwhile, in the mid-1990s, the National Audubon Society and Cornell
                University's Laboratory of Ornithology began applying a very different
                emerging technology to the field of bird conservation. These two groups
                collaborated to develop BirdSource, a sophisticated computer database that
                uses the Internet to allow birders from across North America to send their
                observations to a central repository. With financial assistance from the
                Packard Foundation, these two groups spent more than $2.5 million
                developing the BirdSource database as a nation-wide information
                technology resource for birders.

                The idea of the BirdCast program emerged at a 1997 biodiversity meeting
                attended by personnel from both EPA Region 3 and the Department of
                Defense. EPA and DoD discussed the possibility of providing the public
                with near real-time information about bird migration using radar
                technology. BirdCast combined the capabilities of Clemson's Radar
                Ornithology Lab with the information technology capabilities of BirdSource
                so that members of the  public would be able to not only view radar images
                but also submit data that might verify (i.e., "groundtruth") those images.
                EMPACT began funding the project through EPA's Office of Pesticide
                Programs and Region 3 in 1999, and BirdCast began its public operations in
                2000.

                1.2.3 Related Bird Monitoring Programs

                BirdCast is not the only program that is currently using radar technology to
                track bird migration. Additional groups, such as the ones listed below, either
                have pursued  or plan to pursue radar tracking technologies:

                   • BASH,  the U.S. Air Force's program to guard against collisions
                     between wildlife  and aircraft, has developed an Avian Hazard
                     Advisory System (AHAS). AHAS can be accessed on the Web at
                     http://www.ahas.com.   Mrv This system uses radar to predict the risk
                     of a bird-aircraft collision along various flight paths at various times.

                   • The Illinois Natural History Survey, the University  of Illinois
                     (http://www.inhs.uiuc.edu).   *•"»" and EPA Region 5
                     (http://www.epa.gov/region5) have pro-posed setting up a project
                     analogous to BirdCast for the Chicago region. The organizers hope to


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U.S. EPA - The BirdCast Project - Section 1: Introduction

                     draw Chicago residents' attention to the unique role that their urban
                     and suburban open spaces play in the migration of birds, thereby
                     encouraging interest in the conservation of those open spaces.

               1.3 About this Handbook

               A number of bird observatories throughout the United States have expressed
               interest in beginning projects similar to BirdCast. The Technology Transfer
               and Support Division of the EPA Office of Research and Development's
               (ORD's) National Risk Management Research Laboratory initiated the
               development of this handbook to help interested organizations learn more
               about BirdCast and to provide them with the technical information they
               need to develop their own programs. ORD, working with BirdCast,
               produced the handbook to leverage BMP ACT's investment in the project
               and minimize the resources needed to implement similar projects in new
               areas.

               Both print and CD-ROM versions of the handbook are available for direct
               online ordering from  ORD's Technology Transfer Web site at
               http://www.epa.gov/ttbnrmrl. A PDF version of the handbook can also be
               downloaded from that site. In addition, you can order a copy of the
               handbook (print or CD-ROM version) by contacting ORD Publications by
               telephone or by mail at:

               EPA ORD Publications
               USEPA-NCEPI
               P.O. Box 42419
               Cincinnati, OH 45242
               Phone: (800) 490-9198 or (513) 489-8190

               Please make sure you include the title of the handbook and the EPA
               document number in your request.

               We hope that you find the handbook worthwhile, informative, and easy to
               use.
               We welcome your comments; you can send them by e-mail from
               EMPACT's Web  site at http://www.epa.gov/empact/comment.htm.

               1.4 For More Information

               Try the following resources  for more on the issues and programs this
               handbook discusses:

               The EMP ACT Program
               http ://www. epa.gov/empact

               BirdSource
               http://www.BirdSource.org   <*"»"

               Cornell University Laboratory of Ornithology
               http ://birds. Cornell .edu

               National Audubon Society
               http ://www. audubon.org


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U.S. EPA - The BirdCast Project - Section 1: Introduction

                 Ralph Wright
                 EPA Office of Pesticide Programs
                 (703) 308-3273

                 Ronald Landy
                 EPA Region 3
                 (410)305-2757

                 Sally Conyne
                 National Audubon Society
                 (215)297-9040

                 Steve Kelling
                 Cornell University Laboratory of Ornithology
                 (607) 254-2478
                                       Table of Contents  II  Next Section »
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U.S. EPA - The BirdCast Project - Section 2: How to Use this Handbook
                             United SUes
                             Environmental Protection
                             Agency
EPA/625/R-01/007
  September 2001
                     Developing and Implementing a Bird Migration Monitoring,
                   Assessment, and Public Outreach Program for Your Community
                                  The BirdCast Project
                                       « Previous Section  II  'able of Contents
   Next Section »
                2. How to Use This Handbook

                This handbook provides information your organization can use to create and
                implement aWeb-based bird monitoring program. It presents detailed
                guidance, based on the experience of the EMPACT BirdCast Project, on
                how to:

                   1.  Identify target communities that would be interested in reporting on
                     and following the progress of bird migration.

                   2.  Record and present real-time information about bird migration using
                     radar, weather information, and acoustic monitoring.

                   3.  Collect groundtruthing information from  volunteer birders and present
                     it to the public.

                   4.  Provide education and outreach to members of the public about what
                     to do when migratory birds pass through their area.

                This handbook provides simple "how to" instructions on each facet of
                planning and implementing a bird monitoring program, along with
                additional information about bird migration:

                   •  Chapter 3 discusses bird migration as a general conservation  issue
                     and how the different members of a bird  migration monitoring
                     organization work with each other to help birds as they migrate.

                   •  Chapter 4 discusses instrument-based observations of birds.

                   •  Chapter 5 covers a variety of issues relevant to volunteer
                     groundtruthing, including a detailed description of BirdCast's policies
                     and experiences working with volunteer birders.

                   •  Chapter 6 treats the methods and strategies a bird monitoring
                     organization may make use of to conduct public outreach and
                     education.

                   •  Appendix A presents examples of education and outreach materials
                     from the BirdCast project. Interspersed throughout the handbook  are
                     success stories and lessons learned in the course of the EMPACT
                     BirdCast project.
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U.S. EPA - The BirdCast Project - Section 2: How to Use this Handbook
                                 « Previous Section II   'able of Contents ||  Next Section»
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U.S. EPA - The BirdCast Project - Section 3: Beginning a New Bird Migration Monitoring Program

                             Unitala*'t                                   EPA/625/R-01/007
                             Environmental Protection
                                                                        September 2001
                     Developing and Implementing a Bird Migration Monitoring,
                   Assessment, and Public Outreach Program for Your Community
                                  The BirdCast Project

                                      « Previous Section || Table of Contents || Next Section »


               3. Beginning a New Bird Migration Monitoring

               Program

               This chapter provides  guidance on important first steps that you will need to
               take as you start your bird migration monitoring program. Section 3.1
               provides a brief overview of the structure of a bird migration monitoring
               program and outlines the roles and responsibilities  of program partners,
               based on the EMPACT BirdCast Project model. Section 3.2 discusses the
               critical process of selecting program partners who can best help you meet
               your program's objectives within your target community.

               The information in this chapter is designed primarily for managers and
               decision-makers who may be considering whether to implement bird
               migration monitoring programs in their communities, as well as  for
               organizers who are implementing such programs.

               3.1 Program Structure: Overview of a Bird Migration
               Monitoring Program

               The EMPACT BirdCast  project is a multifaceted project that engages a
               variety of activities —everything from distributing  posters to counting birds.
               These activities can be grouped into four main categories, which make up
               the main components of the project:  administration and public outreach,
               radar analysis, database management, and volunteer groundtruthing.

               The following paragraphs summarize these activities to provide an overview
               of how the EMPACT BirdCast program works. These activities are
               described in greater detail in Chapters 4 through 6.

               General Administration and Public Outreach. The administrator and staff
               of BirdCast are responsible for the primary public relations and outreach
               efforts of the project. This includes managing the distribution of posters
               about pesticide use, maintaining contacts with news media organizations to
               ensure that BirdCast stays in the public eye, issuing periodic press releases,
               and working with local land managers to encourage bird-friendly gardening
               practices. The administrator also provides a broad range of support tasks
               related to the project's birdwatching volunteer program. These tasks include
               providing advice about making bird identifications, making quality control
               checks of data submitted by volunteers, and networking to recruit new
               volunteers. The BirdCast administrator also serves a central liaison with the
               other BirdCast staff, including the radar analyst and the chief database base
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U.S. EPA - The BirdCast Project - Section 3: Beginning a New Bird Migration Monitoring Program

                manager.

                Radar Analysis. The chief radar analyst and his assistant are responsible for
                predicting the degree of bird migration activity in upcoming evenings and
                for measuring the actual  amount of bird migration using radar data. The
                radar analyst (and/or his  assistant) must make daily reports of predicted and
                observed migration during  the periods of bird migration (in the spring and
                the fall) but have fewer regular duties during the "off season." They seek
                out and contract information service providers to ensure a constant supply
                of radar data during the periods of migration. Once per day, the radar
                analysts submit their predictions and observations to the database
                administrator via the Internet.

                Database Administration. BirdCast's database administrator and his staff
                ensure that the public has access (via the Internet) to the information
                submitted by the radar analyst. In the case of BirdCast, the database is
                actually maintained as a  separate organization called BirdSource.
                BirdSource is an entity distinct from BirdCast and it maintains a variety of
                other Web-enabled birding databases. The BirdCast database administrator
                issues user identifications to new volunteers, implements backups and
                system security measures, and coordinates the programming of changes to
                the database  system. Also,  while BirdCast's bioaccoustic monitoring was
                being conducted, the project was coordinated by the database administrator.

                Volunteer Birdwatching.  BirdCast's volunteers provide the
                "groundtruthing" information necessary to verify the observations made
                using radar instrumentation. Volunteers are recruited by the project
                administrator and contact her with any questions or comments they may
                have about their participation in the program. Registered volunteers make
                observations several times a week and record their findings directly to the
                BirdCast database (using the Internet).

                The flow chart below summarizes  the basic structure of the BirdCast
                project. The chart identifies the main activities of the project, the team
                members responsible for these activities, and the flow of work among team
                members. It also indicates where in this handbook you can go for more
                information about specific activities.
                                            View Full Chart
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U.S. EPA - The BirdCast Project - Section 3: Beginning a New Bird Migration Monitoring Program

                3.2 Selecting Program Partners

                As described in Chapter 1. BirdCast is a partnership of several public and
                non-profit organizations. These have included university laboratories, a
                wildlife conservation society, a park management authority, and a natural
                history organization. The reason BirdCast is composed of such a wide range
                of partners is that its goals require the use of a wide range of skills and
                community connections. None of the individual organizations, working by
                themselves, would have been as effective as the collaboration of many
                different organizations, each possessing complementary skills and abilities.

                For example, the staff of Clemson University's Radar Ornithology Lab have
                specialized skills in forecasting and analyzing bird migration patterns using
                radar images and other weather data.  The National Audubon Society, on the
                other hand, has an extensive media infrastructure for presenting bird
                conservation information to the public and can easily enlist the support of
                birding communities. Cornell's Laboratory  of Ornithology, in conjunction
                with the National Audubon Society, has invested in the development of
                BirdSource, a sophisticated Web-enabled database for the collection and
                distribution of bird monitoring data.

                In starting your own bird monitoring program, you'll need to assemble a
                team of individuals or organizations who offer a similar range of skills and
                qualifications. To select partners or team members, you should think about
                how each will fit into the overall program structure, and how different
                partners can work together to create a successful program. You will also
                need to consider their relationship to the region where you will be
                monitoring bird activity. For example:

                   •  A small,  grass-roots organization that already has strong ties to the
                      community can be ideal for providing public outreach  and obtaining
                      volunteer birdwatchers. Local chapters  of birding clubs, natural
                      history associations, or conservation groups can all be  good choices.
                      (For a directory of birding clubs in the United States, see
                      (http://birding.about.com/hobbies/birding/library^lalphausclub.htm.
                   •  A university with an ornithology laboratory would make a good
                      partner for identifying and interpreting radar images of birds. A
                      professor or graduate student working in such a lab might either
                      already have the necessary skills or be able to acquire them for the
                      benefit of the bird monitoring project.

                   •  A government agency, university, or private company that employs
                      persons with a range of programming  and "new media" skills would
                      make a good partner for the purposes of establishing a Web site
                      where the public can access up-to-date radar images and submit and
                      retrieve groundtruthing observations. Building such a Web site from
                      the ground up may require access to staff trained in JAVA
                      programming, Web page design, network administration, and
                      database building.

                3.3 Figuring Costs
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U.S. EPA - The BirdCast Project - Section 3: Beginning a New Bird Migration Monitoring Program

               One of the important first steps for your organization to take when it is
               considering setting up a bird monitoring program is to estimate how much
               your planned activities will cost. Although your program need not be as
               large or ambitious as BirdCast's, you may find it helpful to know how much
               money BirdCast spent in its first year of operation.

               In its initial year (between December of 1999 and November of 2000)
               BMP ACT provided BirdCast with $449,500 for operations and set-up. As
               shown above, these expenses break down into five categories, each of which
               was handled by a separate entity:

                   • Project management and national level promotion was handled by
                     National Audubon  Society. This cost $71,000 or 16% of the overall
                     EMPACT budget for BirdCast. This category covers all the public
                     promotion of BirdCast that went on during the year, excepting a local
                     media campaign in Philadelphia.

                   • Project promotion in the Philadelphia area was handled by the
                     Academy of Natural Sciences. This cost $76,500 or 17% of the
                     overall EMPACT budget for BirdCast. The Academy was responsible
                     for encouraging local news media to discuss BirdCast and reporting
                     its findings.

                   • Database and Internet support was provided by the staff of the
                     BirdSource project at Cornell University.  This support cost $136,000,
                     or 30% of the overall EMPACT budget. BirdSource staff maintained
                     the BirdCast Web site, set up and managed a database for
                     groundtruthing observations, and coordinated BirdCast's bioacoustic
                     monitoring program.

                   • Generation and interpretation of NEXRAD images was performed
                     by Clemson University's Radar Ornithology Laboratory (CUROL) for
                     a fee of $68,000, or 15% of the overall EMPACT budget. As
                     described elsewhere in this report, CUROL submitted daily radar
                     information about bird migration to the BirdCast Web site.

                   • Software for Processing NEXRAD images was developed by
                     GeoMarine Software for $98,000, or 22% of the overall EMPACT
                     budget. GeoMarine developed software algorithms for distinguishing
                     radar signals reflected from birds from those reflected from clouds.
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U.S. EPA - The BirdCast Project - Section 3: Beginning a New Bird Migration Monitoring Program
                             Software for Processing
                               NEXRAD Images
                                   22%
Project Management
 and National-level
   Promotion
                       Generation and
                       Interpretation of 1
                       NEXRAD Images
                           15%
                                                                           Project Promotion in
                                                                           Philadelphia Area
                                                                                17%
                                                  Database and
                                                  Internet Support
                 This cost breakdown represents the first-year of a cutting-edge program and
                 should not be taken as completely representative of the ongoing costs of
                 other bird monitoring programs, particularly those that are smaller in scale.
                 For example, BirdCast organizers learned that it was neither necessary nor
                 feasible at present to automatically distinguish birds from precipitation with
                 software algorithms. The expense associated with this component of the
                 program, therefore, was not carried forward into future years and need not
                 be incurred by newer monitoring programs.
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U.S. EPA - The BirdCast Project - Section 4: Instrument Based Observation of Bird Migration
               &EPA
United Slates
Environmental Protectiofi
Agency
EPA/625/R-01/007
  September 2001
                     Developing and Implementing a Bird Migration Monitoring,
                  Assessment, and Public Outreach Program for Your Community
                                  The BirdCast Project
                                      « Previous Section  ii  Table of Contents
                                           Next Section »
               4.  Instrument Based  Observation of Bird
               Migration

               Flying takes a lot of work. While larger birds (such as raptors, cranes, and
               waterfowl) will migrate during daylight hours, most songbirds migrate on
               clear, calm nights when weather conditions are most favorable to powered
               flight. Unless there is a full moon out, lack of light can make it almost
               impossible to visually observe migrating songbirds. Birders can take note of
               where such birds land in the morning, but actual songbird migration is
               typically recorded using special instruments.

               The primary foundation of BirdCast's predictions and observations of bird
               migration  is the information provided by a network of WSR-88D weather
               stations located throughout the United States. These weather stations (and
               the data they produce) are collectively referred to as Next Generation Radar
               (NEXRAD). BirdCast has also experimented with bioacoustic monitoring of
               nocturnal bird migration. Although this technique has proved promising, it
               is not currently in widespread use due to cost considerations.

               4.1 What is  NEXRAD And What Can It Do?
               Like all radar systems,
               NEXRAD identifies the
               location of distant objects by
               transmitting radio signals and
               analyzing the returning
               signals that have been
               reflected off of those distant
               objects. Unlike previous
               radar networks, which were
               composed of WSR-57 and/or
               WSR-74C radar stations,
               NEXRAD radar is also able
               to measure the radial velocity
               of objects by recording the Doppler shift of the reflected radar. (The
               Doppler shift is the difference between the frequency of the transmitted
               radar signal and the reflected signal—if the reflected signal is higher
               frequency than the transmitted signal, it is an indication that the reflecting
               object is moving toward the radar station; conversely, if the reflected signal
               is at a lower frequency, it is an indication that the object is moving away
               from the radar station)
                 NlvXRAD K.i.lir Si.umn in Mourn I Mlv. Xov |ctvcjr
                     ^^

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U.S. EPA - The BirdCast Project - Section 4: Instrument Based Observation of Bird Migration

                In addition to this new ability to detect object velocity, NEXRAD is also
                distinguished by increased object detection sensitivity. This is particularly
                important for ornithologists because birds are relatively weak reflectors
                (compared to the objects usually detected with radar, such as clouds,
                airplanes, and ships). NEXRAD is capable of detecting birds flying at a
                range of heights and can provide a rough idea of the altitude at which a
                particular group of birds is flying. NEXRAD is so sensitive that radar
                ornithologists need to learn how to differentiate birds and insects—both can
                be detected. NEXRAD Radar Station in Mount Holly, New Jersey.

                Finally, NEXRAD provides information about the reflectivity of a particular
                object (i.e., how effective a particular object is at reflecting radio waves).
                Reflectivity can be determined by a number of different factors but in the
                case of migrating birds,  it provides indirect information about the number of
                birds traveling in a particular area.

                In summary, then, NEXRAD can help determine:

                   •  The location of a  group of migrating birds, including general altitude
                      information.

                   •  The speed with which the group birds are moving towards and away
                      from a particular radar station.

                   •  The approximate quantity of migrating birds in a particular area.
                      Quantitative NEXRAD estimates are calibrated by "moonwatching"
                      (counting the number of birds that fly across a visible full moon) and
                      by making next-morning ground observations.

                4.2 What  is Bioacoustic Monitoring And What Can It Do?

                BirdCast staff have been experimenting with bioacoustic monitoring as a
                way  of keeping track of nighttime bird migrations. Bioacoustic monitoring
                is the process of recording bird calls and matching them to a library of the
                bird  calls of different species. When birds fly at night, they typically make
                frequent 50- to 100-millisecond vocalizations. Some birders can make fine
                distinctions between certain kinds of birds simply on the basis of these calls
                (e.g., the distinction between the Veery Thrush, the Gray-Cheeked Thrush,
                and the Hermit Thrush). Although birders can perform something like
                bioacoustic monitoring right in their heads, BirdCast staff are developing  a
                computerized system to  automate and  standardize the process of recording,
                filtering, and identifying bird calls.

                A bioacoustic monitoring station, typically located on the  property of a
                volunteer birder, consists of a computer with a sound processing card and a
                specially designed outdoor microphone. The microphones used in
                bioacoustic monitoring can detect noises made by birds that fly up to 1,500
                above the ground. Throughout an entire evening, the computer
                automatically analyzes the sounds picked up on the microphone and
                digitally records those sounds that appear to be made by birds. In the
                morning, a volunteer uploads this "filtered" recording to the Cornell
                Laboratory of Ornithology, where more sophisticated computer software
                enters the information into a database  and attempts to determine which
                species are represented in the recording.


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U.S. EPA - The BirdCast Project - Section 4: Instrument Based Observation of Bird Migration


                The BirdCast program has recently found it necessary to curtail its
                bioaccoustic monitoring program—only a very few stations are currently in
                use and there are no current plans to establish new ones. The greatest barrier
                to the more extensive use of bioacoustic monitoring has been the cost of
                manufacturing the special microphones for the monitoring stations. The
                basic materials for the microphones are quite inexpensive, but because
                production quantities were extremely low, the microphones were being
                hand-built by laboratory staff at Cornell.  The microphones currently cost
                about $2,500 apiece, but BirdCast staff imagine that the microphones could
                be  dramatically reduced in price if some way were found to mass produce
                them.

                Additional limitations of bioacoustic monitoring include the following:

                   •  Weather conditions can affect both the likelihood that birds will make
                      noises and the ease with which those noises can be picked up with a
                      microphone. Thus, it is difficult to disentangle weather variability
                      from variability in the numbers of migrating birds.

                   •  Many  species of birds do not make noises while flying. Therefore, it
                      is difficult to gauge overall numbers  of migrating birds solely using
                      this method.

                   •  Bioacoustic technology is in an early stage of development. The
                      software that is used to quantify and  identify birds on the basis of
                      sound recordings is still quite experimental and there has not been
                      enough time for scientific literature to accumulate on this topic.

                4.3 How Do NEXRAD, Bioacoustic Monitoring, and
                Volunteer Groundtruthing Fit Together?

                It is noteworthy that the altitude detection range for bioacoustic monitoring
                (0-1,500 feet) does not overlap with the detection range for NEXRAD radar
                (generally between 3,000  to 6,000 feet). The non-overlap of these two
                ranges complicates the correlation of bioacoustic results and NEXRAD
                results, as it is possible for certain bird species to picked up by one kind of
                instrument and not the other. Due to the influence of variable weather
                conditions and a lack of complete information about the altitude at which
                different bird species fly when they migrate, it is not possible to precisely
                predict which species will fly within the altitude range of which instruments
                on any given evening.

                Groundtruthing data collection, covered in greater detail in Chapter 5. is an
                essential complement to both NEXRAD radar interpretation and bioacoustic
                monitoring. One reason for this is the fact that it is difficult to ascertain
                what kinds of birds are migrating through an area solely from NEXRAD
                data. In combination with coordinated groundtruthing data, however, it is
                sometimes possible to associate particular clusters of reflectivity with
                particular species of birds. Groundtruthing also helps to calibrate the
                quantitative estimates  of birds made from radar and it serves as a quality
                control check of the basic reporting information provided by radar and
                bioacoustic monitoring.
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U.S. EPA - The BirdCast Project - Section 4: Instrument Based Observation of Bird Migration

               Until recently, the BirdCastWeb site combined the daily results of
               NEXRAD observations, bioaccoustic monitoring, and groundtruthing in a
               single display. The purpose of this display was to show how each of these
               methods produced results that were similar to those of the other methods.
               Under ideal circumstances, for example, all three methods would predict the
               same degree of migration activity. This display has been recently
               discontinued on the grounds that some viewers may have found it too
               complicated.

               4.4 How Can A Bird Monitoring Organization Begin Using
               NEXRAD To Observe and  Predict Bird Migrations?

               The essential first step in setting up a radar component for your migration
               monitoring program is to contact an organization that is already experienced
               in this work, such as the Clemson University Radar Ornithology Laboratory
               or the Illinois Natural History Survey. Such contact is essential for obtaining
               advice about the feasibility of your project and about the best way to obtain
               the expertise necessary to accomplish your project. Depending on the
               training and availability of your organization's staff, you will probably need
               to either delegate your actual NEXRAD analysis to an experienced
               laboratory or send a staff member for training at such a laboratory. Both of
               these plans would require negotiating a working partnership with an
               organization possessing expertise in radar ornithology.

               The use of NEXRAD to forecast bird migration, in the words of one
               practitioner, "is a difficult task that requires laboratory and field experience
               as well as an appreciation for meteorological phenomena." The
               interpretation of NEXRAD radar to observe current migration is a similarly
               complex task. At present,  it is an undertaking suitable for a graduate level
               or post-doctoral ornithologist who has received hands-on training with an
               expert.

               4.5 How Did BirdCast Implement the NEXRAD  Component
               of Its Bird Monitoring Program?

               In July 1998, Dr. Sidney Gauthreaux of the Clemson University Radar
               Ornithology Laboratory (CUROL) helped propose the BirdCast project to
               EPA's EMPACT Program. His proposed task involved forecasting bird
               migration twice a day  (mid-morning and midevening) over the Delaware
               Valley and then using Doppler weather surveillance radar (i.e., the
               NEXRAD network of WSR-88D stations) to validate the forecast and
               measure the actual amount of bird migration  that occurred over the area.
               The text files and graphic radar files were to be sent to the BirdCast Web
               server at the Laboratory of Ornithology at Cornell University and posted on
               the BirdCast Web site.  GeoMarine, another partner in the project, was to
               supply hourly WSR-88D imagery that had been processed to eliminate
               echoes from weather and other non-bird targets. The hourly images would
               also be posted on the BirdCastWeb site. A proposal was developed in
               August 1998 and work began after Clemson University signed a subcontract
               withNational Audubon Society in mid-March 2000.

               4.5.1 Activities in Spring 2000
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               The first task was to purchase a host computer (Dell Dimension XPS
               T600MHz, Dell Computer Corporation) that could be used to download the
               WSR-88D images from the NEXRAD Information Distribution Service
               (NIDS) provider, download the weather data necessary for generating a
               migration forecast, and serve as host computer where Cornell could
               electronically "capture" forecast text files, analysis text files, and the mosaic
               radar image files. CUROL used Marta Systems, Inc. as the NIDS provider.
               CUROL was familiar with Marta Systems' software, so it could easily make
               the mosaic images of the radar displays from the Delaware Valley. In order
               to work from remote locations, CUROL also purchased a Gateway Solo
               9300 CX laptop computer. This allowed laboratory staff to work on
               forecasts and analysis while at home or traveling by communicating with
               the Dell host computer over the Internet. CUROL believes that laptops are
               essential for producing consistent and timely results for display on the
               BirdCast Web site.

               During a previous research project in the middle 1970s, Dr. Gauthreaux
               developed a multivariate forecasting model to predict the amount of bird
               migration in the Athens, Georgia, area. The input variables for this model
               were the weather predictions for the period in question. Dr. Gauthreaux
               generated this model by step-wise regression analysis, choosing an array of
               weather variables that best explained the variation of nightly bird migration
               amounts. No existing forecasting models of bird migration were available
               for the Delaware Valley area and time constraints prohibited the
               development of a model for the region. Given this situation, CUROL used
               the Athens forecast model  for the spring 2000 BirdCast effort.

               From 31 March through 30 May, Dr. Gauthreaux or graduate students
               Andrew Farnsworth or Jonathan Ariail gathered weather data via the
               Internet from weather stations in the Delaware Valley for input to the
               Athens model. The model generated a forecast of the amount of migration
               expected over the Delaware Valley. The model was run before noon to
               forecast the amount of migration expected that evening at 10 PM, and it was
               run before midnight to forecast the amount of migration expected the
               following morning at 10 AM. In addition, to verify the accuracy of their
               forecasts, CUROL downloaded radar imagery from five WSR-88D stations
               (KAKQ in Norfolk, VA; KLWX in Sterling, VA.; KDOX at Dover Air
               Force Base, DE; KDIX at Ft. Dix near Philadelphia, PA; and KCCX at State
               College, PA) and made mosaic images showing the amount of bird
               migration over the Delaware Valley at the forecast times. The laboratory
               analyzed and interpreted the mosaics so that the viewer of BirdCast would
               be able to discriminate birds from weather and insects.

               Each morning before noon and each evening before midnight, CUROL staff
               placed the text file of the forecast, the text file of the analysis, the graphic
               file of the radar reflectivity mosaic, and the graphic file of the radar velocity
               mosaic in separate folders  on the Dell host computer. The BirdCast server at
               Cornell automatically downloaded the files and posted the  materials on the
               BirdCast Web site. Except for a few glitches near the beginning of the
               project, the CUROL  efforts proceeded with no problems.

               4.5.2 Later Seasons  (Fall  2000 and Spring 2001)
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                CUROL was encouraged to continue with the BirdCast program because of
                its success in forecasting the amount of bird migration during the initial
                BirdCast effort. There were a number of changes between the second season
                of BirdCast and the first. For example, BirdCast coverage was expanded in
                this season to include the state of New York. Also, because only a very
                small amount of bird movement had been found in the mid-morning hours,
                CUROL discontinued forecasts and analyses of daytime bird migration.

                CUROL learned from the spring 2000 effort that using a single model to
                forecast migration amount over the entire BirdCast area  resulted in
                inaccurate forecasts for some areas. In an effort to overcome the
                geographical limitations of the spring 2000 model, CUROL developed two
                models specifically for the BirdCast area using a step-wise regression
                analysis  of forecast weather variables and the amount of bird migration
                measured (i.e., the relative reflectivity of targets [dBZ] displayed in WSR-
                88D images).  CUROL used WSR-88D data collected during the fall
                migration of 1999 for another CUROL project and Local Climatic Data
                (LCD) for September and October 1999 that it purchased from the National
                Climatic Data Center (NCDC) for two stations: Albany, New York, and
                Washington, D.C. By the spring of 2001, CUROL had developed more than
                30 regional models.

                As in the spring of 2000, at 2 PM every day CUROL placed a text file
                containing the evening forecast, a text file containing the analysis of the
                previous evening, the graphic file of the radar reflectivity mosaic, and the
                graphic file of the radar velocity mosaic in separate folders on CUROL's
                BirdCast host computer. As in the spring the Cornell BirdCast server
                collected these files and  posted them to the CUROL portions of the
                BirdCast Web site. The ability to generate a forecast each day, including
                days on which both forecasters were traveling or away from the CUROL
                host computer, was greatly enhanced by a laptop computer with an FTP
                program that allowed the forecasters to upload text and graphics
                remotely.With the exception of some initial glitches that were quickly
                corrected, CUROL's models worked well. A sample of the Web page
                products for an afternoon posting (in this case for the afternoons of 28 and
                29 September 2000) can be found in Figure 1.

                4.5.3 Feedback and Conclusions

                CUROL received overwhelmingly positive feedback from the public with
                regard to its forecasting  and  the radar ornithology tutorial that it developed
                for the BirdCast Web site. Although the forecasting and analysis portion of
                the BirdCast project is complete, CUROL seeks to  develop better forecast
                models. As it refines its  methodology for building models and its
                understanding of the interactions and correlations between specific weather
                variables and the amount of bird migration, the accuracy of its forecasting
                will continue to improve. Models are an  absolute necessity for any attempt
                to track bird migration over large spatial  scales  (such as  the entire eastern
                seaboard), and improved accuracy will improve  scientists' ability to
                understand where and when  large movements of migrating birds will  occur.
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                                                      View Figure 1
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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations
               &EPA
             United Slates
             Environmental Protectiofi
             Agency
EPA/625/R-01/007
  September 2001
                     Developing and Implementing a Bird Migration Monitoring,
                  Assessment, and Public Outreach Program for Your Community
                                  The BirdCast Project
                                      « Previous Section  ii  Table of Contents
                                                        Next Section »
5. Groundtruthing Observations

The ornithological community uses the term "groundtruthing" to refer to a
particular process of corroborating and supplementing instrument-based
observations of birds (such as NEXRAD signals). This procedure is
straightforward: one recruits birders in the area in question to count and
identify birds there. A collective
groundtruthing program serves a variety
of purposes:

   •  It complements the radar data
      provided by NEXRAD.

   •  As a form of "citizen science" it
      encourages birders to become
      increasingly engaged in
      environmental science and
      conservation.

   •  It makes birding more fun by
      organizing an audience for the
      observations of individual birders.

This chapter is oriented toward helping
the administrators of bird monitoring
organizations develop and manage groundtruthing programs. It describes
BirdCast's sophisticatedlnternet-based groundtruthing database
(BirdSource). However, a  groundtruthing program need not use precisely
this kind of tool to manage its information. Regardless of a particular
program's data distribution/collection needs, the  experiences of the BirdCast
program may provide valuable insights.

5.1 How Does Groundtruthing Complement Radar
Analysis?

The eyes and ears of a careful observer offer the most direct indication of
the number and type of birds in a particular area. Therefore, such
observations can serve as a means of calibrating, validating, and
supplementing NEXRAD  images of bird migration. As described in Chapter
4, NEXRAD does not provide a direct sampling of the number of birds
traveling through a  particular area and provides very little information about
what kind of birds are being detected. All it can do is record the radio
                                                                    ^i •
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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations

                reflectivity at a particular distance and angle from the station. During spring
                migration in particular, there appears to be a high correlation between
                nights when radar shows bird-like signals and mornings when birders see a
                lot of new birds on the ground in nearby areas. Radar ornithologists are still
                in the process of developing relationships between radar activity at a
                particular place and time and groundtruthing results at other places and
                times. Therefore, there is heightened value in a coordinated program of
                groundtruthing and radar imaging—the connection between the two data
                sets is as valuable as the sets themselves. In the future, for example, it may
                be  possible to track the migration of individual species of birds using a
                combination of radar and extensive groundtruthing.

                5.2 How Does BirdCast Conduct its  Groundtruthing
                Program?

                Over an average week of operation, the BirdCast Web site receives more
                than 300 reports of bird activity from its volunteers. The project then
                presents this information (in the form of charts and graphs) to the Web
                site's visitors, who number over 80,000 in a 2-month migratory  season. As
                these figures indicate, BirdCast's groundtruthing program requires
                significant information technology infrastructure and program
                administration. Whether your organization is planning a groundtruthing
                program of similar scope or one that will be  smaller scale, a knowledge of
                the methods and experiences of BirdCast in this endeavor is likely to be
                helpful.

                5.2.1 BirdCast's Information Management Infrastructure

                As described in Chapter 3. BirdCast's operation relies on a substantial  prior
                investment of time, money,  and labor in the establishment of BirdSource's
                information technology infrastructure.  This infrastructure consists of:

                   • Software: an Oracle database customized to handle groundtruthing
                     data, JAVA applications to process the  information requests of users
                     of the BirdSource Web site,  and a GIS  tool that allows users to
                     specify the latitude and longitude of their observation site by zooming
                     in from a map of the mid-Atlantic United States.

                   • Hardware: A four-processor server computer to maintain the
                     BirdSource web site, an uninterruptable power supply and tape
                     backup system, and Internet connection service for the computer.

                   • Support Staff: one full-time network administrator and five JAVA
                     programmers.

                This infrastructure, which cost $2.5 million to establish, is larger and more
                robust than what is necessary to simply record and present groundtruthing
                information. One proposed bird monitoring program, based in the Chicago
                area, expects to meet its information technology needs for 2 years at a  cost
                of  $100,000 per year. A potentially economical option for supporting
                groundtruthing programs may be to collaborate with BirdSource staff at
                Cornell's Laboratory of Ornithology. BirdSource staff expect that they
                could provide complete information technology support for an initial outlay


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                of $35,000-50,000 and a maintenance fee of $5,000-10,000 per year.
                Depending on the goals and needs of your organization's groundtruthing
                program, it may not even be necessary to spend this much. One group
                planning to set up a groundtruthing program in the Chicago area has
                estimated that they could store their data using spreadsheet software and
                would not even need to dedicate an entire Windows workstation to the task.

                5.3 BirdCast's Administrative Procedures

                BirdCast records the birding observations of both registered and
                unregistered visitors to its Web site. The former are called "control"
                observations and the latter are called "anonymous"  observations.

                5.3.1 Collecting Control Observations

                Control observations are repeated visual inventories of birds obtained by
                regularly visiting a particular site during a bird migration season. They are
                made by committed, experienced birders known by or referred to the site's
                administrator. It is one of the primary tasks of the administrator to identify
                these individuals,  provide them with support and guidance, and monitor and
                edit their contributions to the database.

                The site administrator actively recruits individuals to serve as control
                observers through several avenues:

                   • Personal networking within the local birding  community.

                   • Appeals to local conservation groups, such as chapters of the
                     Audubon Society and the Nature Conservancy.

                   • Postings to e-mail distribution lists dedicated to birding.

                A control observer needs be reasonably experienced at quantifying and
                identifying birds in his or her area. He or she must also have enough free
                time, energy, and  commitment to make frequent visits to an observation
                site. Ideally, a volunteer should be able to make these visits during the early
                morning hours (between sunrise and roughly 9 AM) when migratory birds
                are most active. It is also very helpful for a volunteer to be able to
                recognize birds by their songs as this is the most rapid way of identifying
                the presence of a particular  species of bird. (The Cornell ornithological
                laboratory makes recordings of bird songs that volunteers can use for
                training purposes.)

                At present, BirdCast has not established a formal procedure for screening
                observers or checking their  qualifications, as most control observers are
                friends or colleagues of the  project organizers. Some control observers,
                however, are individuals unknown to BirdCast staff who have
                spontaneously approached the project about participating. It is assumed that
                an inexperienced birdwatcher would tend to be discouraged by the time
                commitment required in making regular observations over a prolonged
                period, so there is a process of "self-screening" inherent in signing up
                volunteers.
                     r
\
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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations
                              Lessons Learned: How frequently should control
                                         observers go into the field?

                         In the experience of BirdCast organizers, control observers should ideally
                         make five visits to a single observation site during each week of a data
                         collection period. A typical observation session takes between 1 and 2
                         hours, depending on the observer's time constraints and the abundance of
                         birds at the observation site. This schedule of frequent observations
                         increases the likelihood of "catching" the migration of different species of
                         birds through an area. The goal is to have the observation record reflect the
                         variability of the birds' presence or absence at a particular location rather
                         than the variability of the observer's presence or absence.

                         In the mid-Atlantic region of the United States, spring migration period
                         takes place over a relatively short period  of time: roughly from April 15 to
                         May  15. Fall migration, however, is more difficult to observe completely
                         because it takes place over a more extended period of time. In the fall of
                         2000, BirdCast experienced significant difficulties with volunteer bum-out
                         when it  asked control observers to work from September 1 to November 1.
                         In the future, BirdCast is planning to implement a staggered observation
                         schedule that will keep observers' commitment limited to approximately 1
                         month. Volunteers living at higher latitudes will begin and end their
                         observing earlier than will volunteers living at lower latitudes.
                 Once the site administrator has identified a new control observer, she briefs
                 him or her about the standard observation protocols used by the project and
                 issues that person a new User ID for logging into the site. Also, new control
                 observers need to be shown how to use BirdSource's interactive map to
                 estimate the latitude and longitude of their observation site.

                 The interactive map is a software component of the BirdSource Web  site in
                 which users "zoom in" to their observation site by clicking on a map of the
                 United States. Once a user has selected a particular  location, the software
                 calculates that location's latitude and longitude.

                 Once they have registered and determined the location of their observation
                 site, control observers use their User ID to access data entry pages on the
                 BirdCastWeb site where they can enter:

                     •  The date and time of their observations.

                     •  Whether or not they recorded every species that they saw.

                     •  The birders' estimation of their own skill at identification.

                     •  The physical environment and weather at the  place of observation.

                     •  The numbers  and kinds of different birds counted.

                     •  Any additional information not provided elsewhere in the form.

                 The administrator has ongoing responsibilities for answering any questions
                 the control observer may have and for  editing the data provided by the
                 observer.  The purpose of this editing process is to ensure that the data
                 provided by the control observers is of a high quality. Editing requires some
                 local birding expertise—one must review the submitted observations and
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                  make judgment calls about whether they are reasonable, questionable, or
                  obviously erroneous. The administrator flags control observations that
                  appear problematic and follows up with the observer to resolve her
                  concerns. The following signs, when they appear repeatedly or in
                  combination with each other, may cast doubt on an observer's results:

                     •  Species that are extremely rare for the area, particularly in large
                        numbers.
                     •  Species that are extremely rare for a particular time of year
                        (particularly record-setting early sightings of a species).

                     •  The omission of migratory species that are quite common for the
                        particular area and time.

                 None of these signs is a certain indication that a  set of observations is
                 invalid, but they may prompt the BirdCast administrator to request
                 additional information from the observer, such as sketches, notes,
                 photographs, and the names of co-observers. Following is a sample letter
                 from BirdCast that requests additional information in a non-confrontational
                 manner:
                                                                               May 10, 2001
                       Dear Mr./Ms
                       I'm interested in learning more about the birds you've reported to our project and
                       the site from which you're reporting. As you probably know, you've had some
                       extraordinary sightings during the two days for which you've reported. Standard
                       procedure for our BirdSource projects is that we request verification for unusual
                       reports before the data is entered in the database.

                       Several of these would be all time early records for your immediate area and the
                       numbers you report for some  species are unusually large. On the other hand, your
                       report for a species like Yellow-ramped Warbler is very low.

                       We are making a great effort to report only species and numbers that were well
                       seen and  absolutely identified. Only sightings of this type will give our project
                       credibility and, in the long run, benefit bird conservation efforts. With this in
                       mind, would you review your reports that I have listed below and answer the
                       following questions?

                             Was the bird well-seen? for how long?
                             Is this a positive identification? Which of the field marks were
                             observed?
                             Was the bird photographed? Was it seen by additional observers?
                             Were notes taken? Sketches made?

                       American Black Duck - Wild bird? late
                       Yellow-bellied Flycatcher - early
                       Golden-crowned Kinglet - late
                       Philadelphia Vireo - 1 unusual, 2 extremely rare
                       Bay-breasted Warbler - early, 2
                       Cerulean Warbler - early, 2
                       Mourning Warbler - early
                       Yellow-breasted Chat - early, 2
                       Rusty Blackbird - late, unusual, 10 birds
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                     I would also like to have more information about the site where you observed
                     these species. Is this land named? Is it public or private?

                     Thanks very much for providing us with this information and thanks for your
                     patience.

                     Sally Conyne
                     Audubon
                BirdCast also has a number of proactive strategies for limiting the amount
                of potentially unreliable observations that it receives. These strategies
                include:

                    • Putting caps on the number of individual birds of a particular species
                      that can be reported.

                    • Phrasing data entry questions clearly to avoid misunderstanding.

                    • Offering assistance in the identification of birds to volunteers.

                    • Creating area-specific checklists of birds for volunteers to use in data
                      entry. This prevents the reporting of obviously erroneous reports (e.g.,
                      roadrunners in upstate New York)
                                 Lessons Learned: Data Entry Burdens

                        One of the lessons that BirdCast organizers learned when they established
                        their volunteer groundtruthing program was that they needed to minimize
                        the data entry requirements for their volunteers. Some of the first volunteer
                        observers complained that the observation protocols took too long to key
                        into the computer. BirdCast has reduced the length of its protocol since
                        then to make volunteers' jobs easier.
                5.3.2 Collecting Anonymous Observations

                Visitors to the BirdCast Web site do not need to register or commit to
                making a schedule of repeated observations in order to submit data to the
                BirdSource database. Any birder visiting the site may submit information as
                an "anonymous" observer.  Strictly speaking, these observers are not always
                anonymous because they are encouraged to submit their e-mail  address
                along with their observations. The term is meant in distinction to the control
                observers, who are either known by or referred to the BirdCast staff.

                The data entry form used by anonymous observers and the data they submit
                are very similar to those of control observers. There are number of
                differences, however, between how control and anonymous observations are
                handled. Unlike control observations, anonymous observations do not
                include information about the latitude and longitude of the observation site.
                Instead, observers simply list the postal code of their area. Also, BirdCast
                does not (at present) conduct any quality control editing of anonymous
                observations. BirdCast staff currently do not have enough time to  manually
                edit the anonymous observations, which are of somewhat less value than the
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                control observations because they are not made regularly. BirdCast hopes,
                however, that in the future they will be able to institute computer-based
                "filters" that will provide automated quality control of anonymous data.

                5.3.3 Displaying Groundtruthing Information

                Visitors to the BirdCast Web site have two options for displaying
                observation data. They may either:

                    • Select a single observation location. The user then views a table
                      (such as Figure 2 and Figure 3) of different kinds of birds counted at
                      that single observation location (either an anonymous observation
                      postal code or a specific control site). The table also lists the numbers
                      of each kind of bird, and the numbers of reports of each kind of bird.
                      The user may select whether this table lists results for the entire
                      migration period or for a specific date.

                    • Select a single species of bird. The user then views a graph (such as
                      Figure 4 and Figure 5) of how many times that bird was sighted
                      during each day of the migration period. The graph includes
                      combined information from all the control sites but excludes
                      anonymous observations.  This is because anonymous observations are
                      not edited for accuracy and are not likely to be made regularly at any
                      single location.
                                BirdCast Control Results for:
                                Dryden Lake, NY             Lat:    42.4510113
                               I All Dates Combined        Long:   -76.2766158
                                                    Number of Number of
                                       Species Nama   Baas Seen Reports
                                       Pied-billed Grebe     3        2
                                       Great Blue Heron     2        2
                                       Canada Go&se.     30       2
                                       Wood Duck         6        2
                                       Q spray
                 2       2
Bonaparte's Gull     10       2
          Number of specie; seen:
                                2, Sinle observation kK.ulon: Hrytkn Like, NY.
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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations
 BirdCast Control Results for:
 Chestnut Hill College, PA       Lat:  40,0869233
I All Dates Combined           Long: -75.2306741
                     JNumber of Number of
        Species Name  Birds Soon  Reports
                         12      ~~T~
                         1         1
                                         Canada Goosa j
                                         RB [Mails d Hawk I
                                                          e
                                  1
        American Robin]    8        1
                  Number of species seen: 4
                               Fig 3. Single observation location: Chcsmm Hill College, PA.
                                                    BirdCast

                                       if?  4f19
                                                        5TIO  5*1 T
                                                    Darts (JflOl)
                                                                               '
                               Fi^ 4. Single species count: ('an^ta Cl
                                                   BirdCast
                                                    !>*!(? (2001)
                              Fit; ^: SiisnU1 sjviks iiiiuii: (ikvn H

                 Meet Two BirdCast Volunteers

                 Chuck Hetzel, one of BirdCast's control
                 observers, doesn't have to go any  farther
                 than his back yard to collect data for the
                 project.  That's because he's fortunate
                 enough to live at the edge of the
                 Schuylkill Valley Nature Center near
                 Philadelphia. Mr. Hetzel first heard about
                 BirdCast through his local bird club—the
                 Cornell Laboratory of Ornithology was
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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations
                                                           Chuck Het/fl
looking for volunteers in his area to host
bioacoustic monitoring stations in their
homes. Through this introduction to
Cornell's research program, he became
involved in making regular control
observations for BirdCast. It usually takes
him between 1 and 2 hours to record the
birds in his backyard, which he does
nearly every day of the migration period
around 7 AM. With more than 50 years of birding experience, he doesn't
need to take an identification guide into the field with him; all he needs is a
notepad or a tape recorder for keeping track of the types and numbers of
birds that he sees (or hears). Mr. Hetzel enjoys the extra motivation to go
birdwatching that BirdCast provides—in snaring his observations through
the BirdCast database he enjoys an  extra feeling of accomplishment and
satisfaction about birdwatching.

Hannah Slithers makes her control
observations at an abandoned 108-acre
farm in central New Jersey. The farm,
which has recently been converted into a
wildlife sanctuary, is slowly reverting
back to forest. This makes it a fascinating
birding site because the land's habitat is
undergoing continual transformation. Ms.
Suthers has more than 50 years of
experience as a bird bander and for more
than 20 years has been studying how the
farm's changing habitat has affected the
population of resident birds in the area.
Now in her retirement, she continues to
publish articles related to avian
population biology and trains graduate
students from nearby Princeton and
Rutgers Universities in bird banding.
After a friend referred her to the BirdCast
project, Ms. Suthers started working as a
volunteer for it, tallying migratory birds at the sanctuary. During the
BirdCast observation period, she aims to be in the field on a  daily basis,
tallying birds by sight and sound. She carries  a small notebook with her and
jots down her tally in alpha codes. A counting session can take anywhere
between  1.5 to 4 hours, depending on the time of season and how many
different species are present. It can be tiring getting up so early in the
morning on  a regular basis, she admits. Though she does not need to go out
as frequently to spot-map the singing males on their breeding territory, she
                                                          Hannah Suthers
                      ^^

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U.S. EPA - The BirdCast Project - Section 5: Groundtruthing Observations

                  feels that to get an accurate picture of migratory movements one needs to
                  go into the field daily. One of the most pleasant aspects of the work is the
                  opportunity to greet all her "old friends" as they fly through her area each
                  migration season.
                               « Previous Section II  'able of Contents  ||  Next Section»
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U.S. EPA - The BirdCast Project - Section 6: Education and Outreach
                             Unitala*'t                                  EPA/625/R-01/007
                             Environmental Protect™
                                                                        September 2001
                     Developing and Implementing a Bird Migration Monitoring,
                   Assessment, and Public Outreach Program for Your Community
                                  The BirdCast Project

                                       « Previous Section  II  Table of Contents II  Next Section »
                6. Education  and Outreach

                This chapter provides guidance on setting up and maintaining an education
                and outreach component of a bird migration monitoring program. Section
                6.1 provides tips on developing an outreach plan for your program, with a
                focus on defining goals, key messages, and target audiences. Section 6.2
                describes a variety of outreach tools that can be used, and provides
                examples of outreach materials developed by the BirdCast project. Section
                6.3 describes the challenge of evaluating the success of your education and
                outreach program, and Section 6.4 lists some additional sources of
                information for education and outreach.

                The information in this chapter is designed primarily for managers who are
                implementing bird migration monitoring programs, as well as for education
                and outreach workers who are responsible for communicating about these
                programs.

                6.1 Developing an Outreach Plan

                BirdCast represents a milestone for radar ornithology, a field that has
                evolved  slowly for more than 30 years, advanced by a handful of scientists
                working mostly in isolation. BirdCast's breakthrough is that it is the first
                program to bridge the gap between these scientists, collecting and
                interpreting radar images in their labs using highly specialized technologies
                and techniques, and the general public. The founders of BirdCast also
                recognized that "a picture is worth a thousand words"— a live visual image,
                such as a radar image of birds migrating, or digital photos or videos from
                groundtruthers, would more likely stimulate action than just a verbal
                description of migration.

                Communication is at the heart of the BirdCast mission: to provide the public
                with timely information on the status of bird migrations, and to educate land
                managers and the broader public about actions they can take to assist birds
                during their migration and reduce the number of birds that die while passing
                through. An effective education and outreach program, therefore, is key to
                the project's success.

                BirdCast's education and outreach program is run primarily by the National
                Audubon Society. Staff from Audubon's Citizen Science Program work
                together with Audubon's public relations department to create educational
                materials, write and distribute press releases,  develop and deliver
                presentations, and conduct direct outreach to land managers. Other BirdCast
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                partners (including staff from EPA's Office of Pesticide Programs, EPA
                Region 3, Cornell University's Laboratory of Ornithology, and Clemson
                University's Radar Ornithology Laboratory) contribute to the outreach
                effort as well, mostly by delivering presentations. In addition, Philadelphia's
                Academy of Natural Sciences, a founding partner of BirdCast, developed
                many of the project's original outreach materials.

                The first step to creating an effective education and outreach program of
                your own is to develop an outreach plan. This plan will provide a blueprint
                for action. It does not have to be lengthy or complicated, but it should
                define four things: What are your outreach goals? Who are the target
                audiences? What  are the key messages and types of information that you
                want to deliver? And what outreach tools will you use to reach these
                audiences? Let's look at each of these questions in turn.

                6.1.1 What Are Your Outreach Goals?

                Defining your  outreach goals is the first step in developing an education and
                outreach plan.  Outreach goals should be clear, simple, action-oriented
                statements about what you hope to accomplish through outreach. Here are
                some sample goal statements that a BirdCast-type program might develop
                for its outreach effort:

                   •  Convince all local television stations in the region to give a brief
                      report on bird migration after the weather forecast, or to run at least
                      one report on bird migration per migratory season.

                   •  Place a story on bird migration in the major newspaper of each state
                      in the region.

                   •  Deliver a presentation to each bird club or Audubon chapter in the
                      region.

                   •  Conduct direct outreach (e.g., via letter or phone call) to the managers
                      of all public parks in your region.

                   •  Attract 100,000 visitors per year to your Web site.

                Where possible, outreach goals should be measureable. This will help you
                when it comes time  to evaluate the success of your program (see Section
                6.3). Abstract statements of good intention (e.g., "increase the public's
                appreciation of the wonders of bird migration")  do not make effective
                outreach goals, even if such statements accurately describe one of your
                main motivations  for starting a BirdCast-type program.

                6.1.2 Who Are Your Target Audiences?

                The second step in developing an outreach plan is to clearly identify the
                target audience or audiences for your outreach effort. As illustrated in the
                sample goals above, outreach goals often define their target audiences. You
                might want to  refine and add  to your goals after you have specifically
                considered which audiences you want to reach.
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                The target audience for the BirdCast project is broadly defined as land
                managers and the general public. Yet within these groups there are a
                number of sub-audiences, each with specialized interests. For example,
                among the general public there are (according to a 1998 report of the U.S.
                Fish and Wildlife Service) roughly 55 million people who consider
                themselves bird enthusiasts, and within that number there is a smaller pool
                of deeply committed birders. Your goals for conducting outreach to these
                committed birders may be different than your goals for the general public.
                Likewise, the category of "land managers" includes park managers, city
                officials, utility land managers, building  managers, golf course managers,
                and others. Here again, you will want to tailor your message for the specific
                audience.

                Before you can begin tailoring messages for your different audiences,
                however, you will need to develop a profile of their situations, interests, and
                concerns. This profile will help you identify the most effective ways of
                reaching the audience. For each target audience, consider:

                   • What is their current level of knowledge about bird migration and
                     birds in general?

                   • What do you want them to know about birds and migration? What
                     actions would you like them to take?

                   • What information is likely to be of greatest interest to the  audience?
                     What information will they likely want to know once they develop
                     some awareness of bird migration  issues?

                   • How much time are they likely to  give to receiving and assimilating
                     the information?

                   • How does this group generally receive information?

                   • What professional, recreational, and domestic activities does this
                     group typically engage in that might provide avenues for distributing
                     outreach products? Are there any organizations or centers that
                     represent or serve the audience and might be avenues for
                     disseminating your outreach products?

                Profiling an audience essentially involves putting yourself "in your
                audience's shoes." Ways to do this include consulting with individuals or
                organizations who represent  or are members of the audience, consulting
                with colleagues who have successfully developed other outreach products
                for the  audience, and using your imagination.

                6.1.3 What Are the Key Messages and Types of Information That You
                Want to Deliver?

                The next step in planning is to think about what you want to communicate.
                In particular at this stage, think about the key points, or "messages," you
                want to communicate. Messages are the  "bottom line"  information you want
                your audience to walk away with,  even if they forget the details. A message
                is usually phrased as a brief (often one-sentence) statement. For example:
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                    •  Populations of migratory birds are declining and vulnerable.

                    •  The BirdCast Web site provides you with real-time information about
                      the status of bird migrations.

                    •  You can take steps to help protect migrating birds.

                Outreach products often will have multiple related messages. Consider what
                messages you want to deliver to each target audience group, and in what
                level of detail. As stated above,  you will want to tailor different messages
                for different audiences.

                Let's look at how this can be done. For instance, let's say that you are
                writing a press release for distribution to newspapers and other general
                interest publications. Your audience, the average reader of these
                publications, has relatively little interest in birds. What should be the focus
                of your press release?  Probably you will want to concentrate on a few
                simple messages: that bird migration is a fascinating and magnificent
                phenomena; that populations of migratory birds are declining and
                vulnerable; and that individuals can help protect migratory birds through
                simple steps such as keeping cats indoors, providing food and water, and
                avoiding pesticide use during the peak of migration (you would probably
                time your release for distribution just prior to peak migration).

                On the other hand, if you were composing a press release for placement in
                bird club newsletters, you would probably spend less time preaching the
                wonders of migration (after all, here you would be preaching to the
                converted) and more time addressing complex issues of special interest to
                birders: how the technical aspects of radar ornithology work, how birders
                can attract birds to residential yards by creating  a landscape of native plants,
                how to choose pesticides that cause less ecological harm. Your press release
                could also provide detailed information on how  birders can participate as
                citizen scientists in BirdCast's groundtruthing efforts. (See Appendix A. for
                an example of a press release for bird  club newsletter.) Alternatively, you
                could choose to deliver all of this  information through a  presentation at a
                bird club meeting.

                Here's another scenario:
                Let's say you  are targeting
                the managers  of a number of
                large buildings in a
                downtown area. In this case,
                your message  might be very
                focused and simple: that tall,
                brightly lit buildings threaten
                migratory birds by disrupting
                their ability to navigate, and
                that building managers can
                prevent bird deaths by
                turning off lights during peak
"IlilI. biigluly lii buildingp rhrc-iren migratory birds Ky
disrupting owii Ability to njvijpiti:.
                migrations. But the real challenge here would be reaching these building
                managers with your message. Could you issue a press release or media
                advisory? Possibly, but even if the local newspapers picked up the story,
                there's no guarantee that the target audience would read it. No, in this case,
                      ^^

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                the only way to ensure that your message reaches the target is to contact the
                building managers directly through a letter or phone call. In fact, you might
                have to follow up with repeated letters or phone calls. This type of direct
                outreach is time-consuming and can be a drain on resources, but in some
                circumstances it is absolutely necessary.

                6.1.4 What Outreach Tools Will You Use?

                As the above examples illustrate, one of the challenges of conducting
                outreach and education, besides tailoring your message for the intended
                audience, is choosing the best outreach tool or approach for delivering your
                message. There are many different types of outreach products in print,
                audiovisual,  electronic, and event formats (outreach tools used by the
                BirdCast project are described in the next section). It's up to you to select
                the most appropriate products to meet your goals within your resource and
                time constraints. Questions to consider when selecting products include

                   •  How much  information does your audience really need to have? How
                      much does your audience need to know now? The simplest, most
                      effective,  most straightforward product generally is most effective.

                   •  Is the product likely to appeal to the target audience? How much time
                      will it  take to interact with the product? Is the audience likely to make
                      that time?

                   •  How easy and cost-effective will the product be to distribute or, in the
                      case of an event, organize?

                   •  How many  people is this product likely to reach? For an event, how
                      many people are likely to attend?

                   •  What time frame is needed to develop and distribute the product?

                   •  How much  will it cost to develop the product? Do you have access to
                      the talent and resources needed for development?

                   •  What other  related products are already available? Can you build on
                      existing products?

                   •  When  will the material be out of date? (You probably will want to
                      spend  fewer resources on products with shorter lifetimes.)

                   •  Would it be effective to have distinct phases of products over time?
                      For  example, a first phase of products could be designed to raise
                      awareness, followed at a later date by a second phase of products to
                      encourage changes in behavior.

                   •  How newsworthy is the information? Information with inherent news
                      value may be  rapidly and widely disseminated by the media.

                The key here is  to make good use of the resources available to you. In the
                best of all worlds, you would have the time and budget to personally contact
                every land manager in your region and to craft customized press releases for
                every type of publication and every audience. But it is unlikely that you will

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                have the resources to do everything you'd like to do. The goal, then, is to
                pick your spots wisely. Reach as many people as you can, but also focus on
                those audiences that are most receptive to your message. If you have only
                limited time for direct outreach, concentrate on land managers who control
                critical habitat.

                6.2 Education and Outreach Tools

                This section describes a variety of outreach tools used by the BirdCast
                project. Examples of specific outreach materials developed by BirdCast can
                be found in Appendix A.

                6.2.1 BirdCast Web site

                In addition to hosting radar images, daily migration forecasts, and
                groundtruthing data, the BirdCastWeb site rhttp://www.BirdCast.org   a*qu)
                also contains an array of outreach and educational information designed to
                assist the public in the protection of migrating birds. Major educational
                pieces on the site include:

                    • Guidance on appropriate timing and application of pesticides to
                     minimize birds' exposure.

                    • Tips on preventing bird deaths caused by collisions with household
                     windows.

                    • Advice on controlling domestic cats to prevent predation on migratory
                     birds.

                    • Information on how tall buildings and radio towers can disorient
                     birds, causing them to crash or drop from exhaustion.

                    • Tips on bird feeding and watering, and on providing  habitat for
                     migratory birds during stopovers.

                Many of these educational pieces are provided in hard copy in Appendix A
                of this  handbook. Others can be found online (go to
                http://www.birdcast.org/ucanhelp.html   *"
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                 follow to gather additional information and access other resources.

                 The goal  of all this interactivity is to engage visitors, interest them in the
                 plight of migratory birds, and give them a chance to participate in protecting
                 and researching the lives of migrants. The outreach  materials are there to
                 educate them. The site also features several text pieces on the aesthetic and
                 economic values of migrating birds, along with the beautifully  written
                 preface to Scott Weidensaul's book, Living on theWind:  Across the
                 Hemisphere with Migratory Birds, which BirdCast was able to  use with the
                 permission of the author.

                 6.2.2 Posters and  Other Print Material

                 Because BirdCast  is  a Web-based project, it has developed relatively few
                 educational and outreach materials for distribution in hard copy. When the
                 project was first launched, press packet was created  for distribution to
                 reporters  and other media outlets, containing news clippings and  other
                 outreach materials. But this is no longer in use.

                 The main item that BirdCast partners distribute in hard-copy format is a
                 poster entitled "Audubon Guide for Healthy Yard and Beyond," which was
                 developed by the National Audubon Society. The poster lists actions that
                 home owners can take to limit pesticide use and create healthy habitats for
                 birds and wildlife.  It also includes a guide to home pesticides, with
                 information on chemicals, their uses, their toxicity to wildlife, and
                 alternatives to  the  chemicals. Altogether, over  1 million copies  of the poster
                 have  been distributed through Audubon chapter offices, bird-oriented stores,
                 parks departments, and other groups.

                 To request copies of the poster, e-mail healthyhabitats@,audubon.org.   ***»
                 A version of the poster can also be found online at:
                 http://www.audubon.org/bird/pesticides/10%20COMs%20boxes.html.   <****>
                          Lessons Learned: Conducting Outreach Via Television
                                                   Stations

                        When BirdCast was first launched, one of the original goals was to
                        encourage television coverage of bird migrations. BirdCast's founders
                        envisioned that there would come a day when weather forecasters would
                        routinely include migration updates as part of their nightly reports. But that
                        day has unfortunately not yet arrived.

                        As part of its education and outreach program, BirdCast has made a
                        concerted effort to conduct outreach to newscasters and weather
                        forecasters. The idea has been to combine radar images with photographs
                        and educational information on protecting migrants, creating a package that
                        will appeal to television stations. But so far the results have been
                        discouraging. Though several stations have produced short news pieces on
                        BirdCast, the general response has been that the BirdCast outreach
                        materials are inappropriate for television in that they lack visual appeal.
                        Newscasters have stated that the radar images are too esoteric and difficult
                        to interpret.

                        In the future, the BirdCast project will continue to look for creative ways
                        to package its outreach materials for television. The Illinois Natural History



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                        Survey, another organization that has succeeded at getting a local television
                        station to make use of NEXRAD images of bird migration, has some ideas
                        for getting television stations interested. The Survey suggested pointing out
                        to television weather forecasters that significant bird migration usually
                        coincides with "meteorologically boring periods" when they might lack
                        weather-related material to discuss. The Survey also suggested developing
                        simplified visual displays that convey basic information (e.g.,
                        presence/absence of birds, relative abundance of birds, general direction of
                        bird movement) in a manner that parallels the other displays on the weather
                        forecast.
                 6.2.3 Press Releases

                 Press releases are a key tool in BirdCast's education and outreach efforts.
                 Writing a single press release and distributing it to dozens of publications
                 simultaneously is a cost-effective way of reaching a large and varied
                 audience.

                 The National Audubon  Society's public relations  department leads
                 BirdCast's efforts to conduct outreach through the media. A PR department
                 is an ideal choice for this job for two reasons: 1) PR staff have the writing,
                 editing, and outreach skills needed for developing stories that will appeal to
                 various news outlets,  and 2) PR staff already have contacts and working
                 relationships with individual journalists, editors, and newscasters. An
                 experienced PR worker knows how to work with  people in the media,
                 feeding them the information they need to get stories into print and on the
                 air.

                 For BirdCast, the Audubon PR staff have done  several rounds of outreach
                 to the media, each timed to coincide with a major migration (spring or fall).
                 Their technique, which  has produced excellent results so far, has been to
                 write a single, in-depth  press release and distribute it to a list of roughly 500
                 reporters whom Audubon has worked with in the  past. (Examples of these
                 press releases can be  found in Appendix A) In some cases, Audubon staff
                 precede the press release with a phone call  or e-mail to the reporter, meant
                 to kindle interest in the  story.  In other cases, Audubon sends the press
                 release first, then follows up with an e-mail or phone call.

                 Once a reporter has expressed interest in BirdCast, the PR staff work with
                 him or her as necessary to get the story into print. Some reporters (maybe
                 half) request additional interviews with BirdCast partners or want help
                 identifying a local angle for the story (for example, a reporter from a small
                 city newspaper may want to interview members of a local bird club). Other
                 reporters will develop a story using little more than the information and
                 quotes found in the press release and other materials found online.

                 This type of personal contact with members of the press is crucial, as is the
                 strategy of targeting individual reporters or newscasters. The odds of
                 placing a story fall drastically if you just send a press release to a news desk
                 or editorial department,  since most publications are inundated with dozens
                 (if not hundreds) of press releases daily. Audubon's PR staff always send
                 press releases directly to a particular reporter, and virtually every story
                 they've placed has been written by a reporter whom Audubon had worked
                 with in the past.
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                What if you don't have a contact at a particular publication? One thing you
                can do is to read some back issues of the publication, looking for a reporter
                who has demonstrated some interest in topics related to your project. If the
                publication is a  daily newspaper, it will likely have a beat reporter who
                focuses primarily on science and/or the environment. Outdoors writers often
                have an interest in bird migration, especially if their  columns cover hunting
                and waterfowl migration. BirdCast has placed several stories with gardening
                columnists, and numerous technology reporters have also written about the
                project, focusing on the BirdCast Web site or on the  project's use of
                advanced radar  technology.

                Once you have targeted a particular reporter, write him or her a personal e-
                mail or call directly. Pitch the story, keeping your presentation short and to
                the point. Ask the reporter if he or she would be interested in reading your
                press release (or, better yet, simply attach the release to an e-mail as an
                electronic file).  Also, it never hurts to demonstrate that you are familiar with
                a reporter's work by complimenting or mentioning some article that he or
                she wrote in the past.

                How many publications or news outlets should you target?  The simple
                answer is, as many as possible. However, there are different ways to use the
                resources available to you. One approach would be to identify a limited
                number of publications that you view as critical, and then to spend extra
                time and  resources doing everything you can to place a story with them (this
                might involve customizing your press release or following up repeatedly
                with a  reporter). If you don't have existing contacts with the news outlets in
                your area, this type  of intensive, focused effort might be necessary.

                Audubon's PR staff have taken the approach of writing one major press
                release for each migratory season (spring and fall) and distributing it to
                hundreds of media outlets throughout the mid-Atlantic flyway, from New
                York to Maryland and theWashington, D.C. area. Audubon's staff spend
                virtually no time customizing press releases for particular publications,
                though they have issued press releases for particular  occasions. For
                example, in September 2000, Audubon issued a spur-of-the-moment press
                release urging health officials not to spray for West Nile Virus on a
                weekend  when BirdCast was predicting that a large wave of migratory birds
                would pass through the area.  (See Appendix A for a  copy of this release.)

                Audubon's primary goal each migratory season has been to place a story in
                the major paper of each state in the region, with the idea that smaller papers
                will pick  up the story after seeing it in a major paper (this has turned out to
                be true). The results of this PR effort have been  excellent. More than 100
                articles on BirdCast appeared in spring 2000, including prominent articles in
                the Philadelphia Inquirer, New York Times, Wall Street Journal, USA
                Today, and other major publications. Articles also appeared in virtually
                every Audubon chapter and independent bird club newsletter from northern
                Virginia to southern New York. Additionally, BirdCast was the subject of
                stories  in Scientific  American and National Audubon magazines, and the
                project was also featured on National Public Radio.
                         Lessons Learned: Dealing with the Redundancy Issue
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                         Audubon's PR staff have found that one of the main challenges associated
                         with conducting BirdCast outreach through the media is the issue of
                         redundancy. Birds migrate through the mid-Atlantic flyway twice each
                         year, in spring and fall. Ideally, BirdCast would like to have the media
                         cover both migrations, every year. However, once a publication has
                         covered the story once or twice, reporters and editors no longer consider it
                         newsworthy.

                         Audubon's PR staff constantly search for creative ways to work around this
                         problem. One strategy is to look for a "news peg" or tie-in, some
                         newsworthy happening that can provide the basis for an article. For
                         example, you might craft a press release about International Migratory Bird
                         Day (an annual event set on the second Saturday in May), and slip in some
                         information about your program within the body of the text. Audubon staff
                         used a similar approach when they sent copies of the poster "Audubon
                         Guide for Healthy Yard and Beyond," to all of the reporters in their
                         database; the idea was to generate articles about the effects of pesticides on
                         migrating birds and other wildlife, with BirdCast as a subtext.

                         The key point here is that your program doesn't have to be the main focus
                         of every press release you send out. Look again at the press release on
                         Appendix A.  The main message of this release was an urgent
                         recommendation that health officials not spray for West Nile Virus on a
                         weekend of intensive bird migration. Yet the press release also managed to
                         provide a thorough description  of the BirdCast project, and it also  touched
                         on a number of other important messages: the decline in numbers of
                         migrating birds; their vulnerability to pesticides and other man-made
                         threats; and steps individuals can take to protect migrants.
                  6.2.4 Direct Outreach to Land Managers, Building managers, and
                  Others
Property managers (including
park managers, city officials,
utility land managers,
building managers, golf
course managers, and others)
are a key target for
BirdCast's outreach and
education efforts. Many
property managers, especially
in urban areas, control large
chunks of open or
undeveloped land that
provide  important habitat for
migrating birds. These
managers can help protect migrants by avoiding pesticide applications
during migratory stopovers and by considering the birds' needs when
making  other management decisions.

BirdCast relies on direct communication when conducting outreach to
property managers. This typically involves calling or writing property
managers a few times a year to update them on the status of bird migrations
and to remind them of the need for environmentally responsible
management practices. In general, BirdCast has found direct outreach to be
a relatively time-consuming process (especially in comparison to outreach
                                                   Large ;»re» of open or undeveloped land, such ,IN diy ]\irk<,
                                                   provide important Iwlilwi for
                         ^^

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U.S. EPA - The BirdCast Project - Section 6: Education and Outreach

                through the media, where a much larger audience can be reached with a
                single press release). In the future, the project may attempt to make more
                use of volunteers in its direct outreach efforts. Large areas of open or
                undeveloped land, such as city parks, provide important habitat for
                migrating birds.

                Following are a few examples of effective direct outreach, taken from the
                work of BirdCast and other groups:

                    •  In Philadelphia, BirdCast has worked closely with the Fairmount Park
                      Commission to encourage environmentally responsible land
                      management and to raise awareness of the plight of migrating birds.
                      The Commission oversees a system of parks, golf courses, and
                      baseball fields in the city, and works with other land and utilities
                      managers in the Philadelphia area. BirdCast wrote to alert the
                      Commission about the value of the parks' habitat to migrating birds
                      and the timing of migration. BirdCast provided copies of the poster
                      "Audubon Guide for Healthy Yard and Beyond," for the commission
                      to distribute, and provided all facility managers under their
                     jurisdiction with guidance on environmentally responsible pesticide
                      application (e.g., how to alter the use of specific chemicals and
                      minimize the impacts on migrants).

                    •  The City of Chicago and the U.S. Fish and Wildlife Service have
                      signed an innovative "Treaty for Birds," which features  an effort by
                      downtown building owners  to turn off their lights during migration
                      periods. Members of the mayor's Wildlife and Nature Committee
                      worked with Chicago's Building Owners and Managers Association
                      to spread the word to owners of downtown skyscrapers. Members of
                      the Bird Conservation Network assembled the information needed to
                      convince building  owners that this action was warranted, and helped
                      to identify buildings that were known for their high bird mortality.

                    •  In the Chicago area, a partnership of researchers, government
                      scientists, city officials, and conservationists is proposing to use radar
                      ornithology to identify key stopover habitat for migrating birds. The
                      partners will then use direct outreach  to educate  land managers about
                      the habitat needs of migrating birds, and to ask them to take steps to
                      protect and enhance bird habitat (e.g., by controlling the spread of
                      buckthorn, an invasive plant that impacts biodiversity).

                6.2.5 Presentations

                BirdCast partners regularly deliver presentations on the project to school
                groups, bird clubs,  American Birding Association meetings, Audubon
                chapters,  and other groups. The partners have developed several PowerPoint
                presentations for this purpose. These include:

                    •  An overview  of the project.

                    •  A more detailed presentation on how  BirdCast integrates multiple
                      monitoring techniques (radar,  groundtruthing, acoustic monitoring) to
                      achieve a unified analysis of bird migration.
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                   •  A presentation focusing on the radar ornithology component.

                All of these presentations make use of screen captures from the BirdCast
                Web site, sample radar images,  and graphs from the groundtruthing
                database to give the audience a  genuine feel for how BirdCast works.

                6.2.6 ListServs

                A ListServ is an automated system that automatically redistributes e-mail to
                names on a mailing list. Users can subscribe to a mailing list by sending an
                e-mail note to a mailing list they learn about; the ListServ will
                automatically add the name and distribute future e-mail postings to every
                subscriber.

                There are numerous bird-oriented ListServs around the country. Some of
                these have a regional focus, and are used by birders to compare field notes
                and share notable sightings. Others are devoted to bird conservation,
                activism, and other topics of general  interest. For an index of ListServs
                administered by the National Audubon Society, go to
                http://list.audubon.org/archives/.  *"
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                      (See Section 5.3.2 for more information on collecting anonymous
                      observations.)

                   •  More than 100 articles on BirdCast appeared in the spring of 2000,
                      including prominent articles in major publications such as the
                      Philadelphia Inquirer, New York Times,Wall Street Journal, and USA
                      Today. The combined readership of these publications  is in the many
                      millions.

                If nothing else, these numbers indicate that BirdCast has reached thousands
                (if not millions) of people, raising their awareness about the plight of
                migratory birds and things they can do to help. The numbers also seem to
                show that thousands of people are engaged in the project and are
                participating on some level (for example, by returning to the BirdCast Web
                site repeatedly, or by submitting their own bird observations). Overall, it
                appears that BirdCast is succeeding in its mission: to engage, to  educate,
                and to activate.

                6.4 For More Information

                The BirdCast Web site: http://www.birdcast.org/   "**"

                To access BirdCast's educational pieces  online, go to:
                http://www.birdcast.org/ucanhelp.html   *»"»»

                Scott Weidensaul's Living on the Wind:  Across the Hemisphere with
                Migratory Birds (Northpoint Press, 1999) has been called "a  nimble
                summation of current thinking on bird migration  and attendant
                environmental themes" (Kirkus Reviews).

                To request copies of the poster "Audubon Guide  for Healthy Yard and
                Beyond", developed by the National Audubon Society, e-mail
                healthyhabitats@audubon.org.    ""i" A version of the poster can also be
                found online at:
                http://www.audubon.org/bird/pesticides/10%20COMs%20boxes.html

                For an index of birding ListServs administered by the National Audubon
                Society, go to http://list.audubon.org/archives  fiafj

                The American Birding Association maintains a state-by-state list of birding
                ListServs, available at
                htto://www.americanbirding.org/resources/reschat.htm   ""f
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U.S. EPA - The BirdCast Project
                           United SUB&
                           Environmental Protection
                           Agency
EPA/625/R-01/007

  September 2001
                    Developing and Implementing a Bird Migration Monitoring,
                  Assessment, and Public Outreach Program for Your Community

                                 The BirdCast Project
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U.S. EPA - The BirdCast Project - Appendix A

               A
United SUes
Environmental Protection
Agency
EPA/625/R-01/007
  September 2001
                    Developing and Implementing a Bird Migration Monitoring,
                  Assessment, and Public Outreach Program for Your Community
                                 The BirdCast Project

                                                    « Previous Section ||  Table of Contents


               Appendix A

               Birdcast Education  and Outreach  Materials

                  • Pesticides: Is Your Backyard Safe for Birds?
                  • Windows: An Invisible Threat to Migrating Birds
                  • Domestic Cats: A Cause for Concern
                  • Man-made Obstacles Pose Problems for Migrating Birds
                  • Native Plants and Biodiversity
                  • CITIZEN SCIENTISTS LEND A HAND TO
                    BIRDS THIS FALL
                  • NATIONAL ATJDTJBON SOCIETY URGES NY: NT & CT
                    HEALTH OFFICIALS NOT TO SPRAY PESTICIDES THIS
                    WEEKEND
                  • BirdCast & NEXRAD
                       Pesticides: Is Your Backyard Safe for Birds?

               Our lawns and gardens are like other environments. Plants, insects and other
               animals all interact and affect one another. Altering a part of that system can
               have unintended effects on other components of it. This is an important
               thing to keep in mind when considering whether or not to apply pesticides
               around the home. Pesticides are not only lethal to pests, but to other wildlife
               as well. Here are three important rules to consider before applying any
               pesticides:

                  1. Make sure you actually have a pest problem. Learn to identify
                    pests and to determine at what stage they actually become a problem.
                    Many times people treat for pests that are either not present, or not
                    present in large enough numbers to cause problems.

                  2. Know your pesticides. Read the labels on your pesticides
                    CAREFULLY. Learn to identify what active ingredients are
                    contained in the product. Read about the potential effects these
                    pesticides  can have on the other organisms in your yard and
                    community.

                  3. Check for alternative treatments. Make it a priority to use the least
                    toxic method to control any pests or diseases. Many simple, non-toxic
                    solutions are as easy to employ and as effective as chemical solutions.
                    Contact your local garden center and Cooperative Extension for
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U.S. EPA - The BirdCast Project - Appendix A

                     advice.
                Making your garden or lawn more community friendly isn't difficult and
                may actually save you time and money. Plus a little bit of education and a
                few changes around your home can have a lasting effect on migratory bird
                populations and other wildlife.

                To learn more about the pesticides commonly used around the home, refer
                to Audubon's pesticide summary at
                http://birdsource.cornell.edu/birdcast/pestsum.html.   *"»»

                Other useful pesticide web sites:

                EPA' s Office of Pesticide Programs: http://www.epa.gov/pesticides  "">»

                The National Pesticides Telecommunication Network:
                http://ace.orst.edu/info/nptn/index.html
                Toxicology and Environmental Health Information:
                http://sis.nlm.nih.gov/tehip.htm
                Look up all the registered pesticide products containing certain active
                ingredients: http://www.cdpr.ca.gov/docs/epa/epachem.htm

                The American Bird Conservancy's Pesticide Pages:
                http://www.abcbirds.org/pesticideindex.htm
                      Windows: An Invisible Threat to Migrating Birds

                Fact: Every year millions of birds die when they crash into windows in
                homes, schools, skyscrapers, factories, office buildings, and other sites.

                Why: The transparent quality of windows makes them virtually invisible to
                birds, often until it is too late to stop short. It is difficult for a bird in flight
                to distinguish between glass and open space. It may see reflected vegetation
                in the window, but not the glass itself.

                What You Can Do: There are different steps you can take in your home to
                prevent needless bird deaths caused by invisible windows.

                   • Move your bird feeder. Make sure your bird feeder is either a
                     minimum of 3 meters away from windows, or less than 1 meter away.
                     Birds may still fly into the window if you move the feeder closer, but
                     they will not have enough momentum to injure themselves.

                   • Reduce transparency and reflectivity. Change the angle or surface
                     of the window to lessen the transparency and reflectivity. Cover the
                     window's external surface with a film, change the lighting, and keep
                     all curtains closed or add external blinds.

                   • Mark the window. You can etch the surface of the glass or streak it
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U.S. EPA - The BirdCast Project - Appendix A
                     with a bar of soap. Hang strips of newspaper or ribbons, place strips
                     of masking tape on the window. (These are more temporary measures
                     in case there is a severe problem. However, most of these solutions
                     are inconvenient or unsightly.)

                   • Apply netting. Perhaps the best and most permanent solution is to
                     stretch netting across the windows. Fine black netting that is used to
                     protect berry bushes and  fruit trees is available at many garden shops,
                     home centers,  and feed mills. Stretch the netting across the window or
                     across a frame that can be installed outside the window. Be sure it is
                     stretched with adequate tension to hold it several  inches from the
                     window's surface. Birds  may continue to fly towards the window, but
                     they will bounce off the mesh unhurt.

                   • Hang hawk silhouettes. Attach hawk silhouettes to the window's
                     surface. These shapes probably decrease collisions because they break
                     up the smooth reflective  surface and make the glass more "visible"
                     rather than because they  are shaped like hawks; but, in any case, they
                     seem to help. The silhouettes are most effective if used  in multiples. It
                     is helpful also to attach the silhouettes by a suction cup or a hanging
                     device from the outside so that movement caused by wind will catch
                     the birds' attention. Most people think that the graceful  shapes are
                     interesting rather than unsightly. They're available commercially but
                     they're also easy to make. (See the below instructions.)

                Materials:

                   • black, light-weight plastic
                   • clear, outdoor tape
                   • scissors
                   • a template or model of the shape (approximately  8 inches from bill to
                     tail and 12 inches from wing tip to wing tip)—go to
                     http://birdsource.cornell.edu/birdcast/images/hawk.gif   ""i" for print-
                     ready template

                Simply trace or carefully draw  the shape on the plastic, cut out the
                silhouette, and tape it to the outside of the window. Be  sure to place several
                on any large expanse of glass. One word of caution: you should check with
                the manufacturers of thermopane windows before you place anything on the
                glass surface. If this presents a  problem, hang the silhouette from the sash
                around the window.

                Not only can you make your house safer for birds, but by making several
                silhouettes and giving them as gifts to friends, neighbors, and even that
                office building with  the big glass windows down the  street, you can also
                encourage others to make their houses bird-safe.

                Other Useful Window Web Sites:
                National Audubon Society:
                http ://www. audubon.org/educate/expert/window.html
                             Domestic Cats: A Cause for Concern
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                Fact: Every year hundreds of thousands of birds are killed in the United
                States by freeroaming domestic cats.

                Why: Cats are natural hunters. Even your cute house pet is innately a
                predator.  But while hunting is an instinctual behavior, cats are not a natural
                link in  local food chains. Cats were introduced to North America by humans
                towards the end of the 19th century as a method of pest control. Since then
                feline populations have exploded out of control. Their predatory activities
                are an unnatural burden  on birds. Keeping your cat well fed does not deter it
                from attacking birds; hunting birds is a natural behavior unrelated to a cat's
                hunger. You may not see your cat in action, but if you routinely let it
                outside it is likely to be  killing up to 10 birds every year. With nearly 60
                million pet cats in America today, that is a significant number of bird kills.
                Combined with many other threats birds face,  this adds significantly to their
                struggle to  survive. When you allow your cat to roam free outside, you are
                risking the  lives of countless birds. You are also risking the life of your cat;
                those that are kept indoors live happier, healthier, and longer lives.

                What You Can Do:  A cat is only responding to a natural instinct.
                Ultimately  you are responsible for your cat and its behavior.

                   • Keep your cat indoors, especially during the peak migratory  seasons
                     in fall and spring.

                   • Put an alarm collar on your cat.  Many collars exist which will hamper
                     the cats' stalk and attack. These collars  will not harm the cat, but will
                     give  an unsuspecting  bird ample warning to escape before a  cat
                     strikes. Bells alone will not stop a cat from attacking.

                   • Spay your cat. Make sure you spay or neuter your cat to help keep the
                     cat population in check.

                   • Help stray cats. In addition to house pets, there are millions of stray
                     cats in the United  States, all a potential threat to native wildlife. You
                     can take in some of these cats or call a local animal shelter.

                   • Keep birdfeeders out  of reach. Make sure the birdfeeder in your yard
                     is not cat accessible. Keep it high and away from windows and
                     vegetation.

                   • Join the Indoor Cat Campaign. Encourage others to keep their cats
                     indoors. Check out the American Bird Conservancy "Cats Indoors" at
                     http ://www. abcbirds. org/catindoo.htm   *"")"

                Other  Useful Web Sites:
                American Bird Conservancy: http://www.abcbirds.org  "">»

                May 13, 2000 is National "Keep Your Cat Indoors" Day


                  Man-made Obstacles Pose Problems for Migrating Birds

                Fact: Millions of birds die every year  in building collisions.



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                Why: Tall buildings and their lights pose a serious threat to migrating birds.
                The feat of migration is already a dangerous one with the natural hazards
                due to weather, predators, and food scarcity. Birds are exhausted and
                hungry and yet humans have created tall obstacles to complicate an already
                difficult journey.

                Birds use  a variety of different cues to navigate their migration route,
                including  the pattern of the stars, topographic features, earth's magnetic
                fields, and the location of the setting sun. If any of these cues are disrupted
                or unclear, for example during cloudy weather, the birds will have  difficulty
                staying on their path. The lights of tall buildings and radio towers only
                contribute to this confusion. The lights will often overwhelm natural cues
                and disorient the birds. These confused birds will then circle the lighted
                structures, not because they are attracted to the light, but because they are
                following an erroneous and obscure cue. Blinking  lights, which often adorn
                radio towers, and bad weather only further contribute to the problem.
                Eventually many of these birds will collide with the building, with each
                other, or will drop from exhaustion.

                This problem is increasing as more and more highrise buildings are
                constructed. The now popular glass skyscrapers, found brilliantly lit at night,
                are augmenting the dangers.

                Not all birds die from the collisions. Some will only be stunned with minor
                injuries, but often these dazed birds will fall prey to predators, cats and other
                birds, lurking on city streets. Many will panic upon finding themselves in
                the midst  of a busy, morning, urban setting.

                Another related danger to nightflying migrants are the broadcast radio
                towers which may stand 200-2000 feet into the night sky. There are around
                75,000 towers currently built in the United States and with the current
                progress of Internet and satellite technology another 5000 to be added every
                year. Each of these towers may kill hundreds to thousands of birds in a
                single migratory season. Add lights and bad weather to the scenario and the
                death rate grows even higher.

                What You Can Do:

                   •  Turn off all lights during the peak migration seasons in fall and
                      spring.

                   •  Write letters to the owners of tall skyscrapers requesting that lights be
                      turned off at night during peak migration periods.

                   •  If you find a stunned bird, carefully place it upright inside a brown
                      paper bag and transport it to a safe area where it can recover before
                      resuming its journey.

                Other Useful Web Sites:
                Fatal Light Awareness Program: http://www.flap.org
                Towerkills: http://www.towerkill.com
                                  Native Plants and Biodiversity
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                We have peppered our continent with new houses, sidewalks, lawns, and
                regimented landscapes that are relatively devoid of seedpods, berries or
                other natural food sources. Imagine a different type of "yarden": birds
                chirping, butterflies flitting, bees busily transporting pollen, and wildlife
                drinking and bathing in the rainwater you collected in your yarden. You can
                create this scene, and in so doing, you'll find that you'll have to replace
                plants less often and use less pesticide, time, money, and water.

                To begin the transformation from traditional landscape to nativescape:

                    • Identify your existing plants, then explore forests and other natural
                     areas to examine differences. Never remove plants from the wild.

                    • For a gradual transition, retain high maintenance areas close to the
                     house while establishing a natural garden toward the edges and back
                     of your property.

                    • Consider neighboring property. Cooperate with your neighbors  and
                     extend existing plantings to create larger joint habitat.

                    • Reduce lawn by breaking it up with curved borders around gardens,
                     trees, shrubs and groundcovers to create an "edge effect."

                    • Select native plants to attract birds through all seasons and allow
                     space for natural growth patterns (less pruning).

                    • Consider tall native grasses (quail and other grassland species are
                     declining), flowering annuals and perennials, and shrubs for shelter
                     and food.

                    • Consider removal of overgrown, unattractive plants that offer little
                     wildlife value.

                    • Add to your plan a little at a time. Enjoy a work in progress while
                     reducing the  area of lawn.

                    • Plant more than one of a plant, as larger patches are more visible to
                     birds. Plant them in an irregular pattern so that it looks more natural.

                AVOID TOXIC CHEMICALS. Birds eat the treated insects and
                berries.

                Remember, numerous plant species attract a greater variety of birds and
                other wildlife. Check links below to find out more and where you can find
                native plants.

                Learn more about how to reduce the use of pesticides, find alternatives, and
                create a healthy backyard by region

                    • Pesticide and garden tips: Ten Commandments for a Healthy Yard:
                     http://www.audubon.org/bird/pesticides/10%20COMs%20boxes.html

                    • The Environmental Protection Agency's Biopesticides site:
                     http://www.epa.gov/pesticides/biopesticides/    "i"


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                   •  Backyard Conservation: 1-888-LANDCARE,
                     http://www.nhq.nrcs.usda.gov/CCS/Backyard.html

                   •  Native plants and gardening links:
                     http://plants.usda.gov/plants/links.html   «")*

                   •  Native plant societies by region:
                     http://www.nanps.org/associations/frame.shtml   **i"

                   •  Green Landscaping with Native Plants:
                     http ://www. epa. gov/greenacres/  ""i"

                   •  Audubon Habitat Collection from Monrovia: 1-888-PLANT IT

               Further Reading:
               The Bird Garden  by Steve Kress

               Bird Gardening Book by Donald and Lillian Stokes

               The Chemical Free Lawn byWarren Schultz

               Going Native by Brooklyn Botanic Garden

               Landscaping for Wildlife by Carrol L. Henderson

               Redesigning the American Lawn - A Search for Environmental Harmony by
               Bormann, Balmori & Geballe

               For additional information contact:
               Director, Pesticide Initiative & Healthy Habitats National Audubon Society
               Healthy Yards@Audub on. org


                CITIZEN SCIENTISTS LEND A HAND TO BIRDS THIS
                                              FALL

               Award- Winning  Web Site Combines Technology and Bird Science to Help
                                       Birds Get Home Safely

               New York, NY August 28, 2000 - This fall, migratory birds will face a
               number of life threatening  challenges in their journey south. In addition to
               predators, difficult weather, and long distances, birds this year must contend
               with man made threats  including potential poisoning from the pesticides
               employed to combat the West Nile Virus.  With the help of citizen scientists
               and state-of-the-art forecasting technology, birds migrating through the
               Mid-Atlantic may get a break.

               "Using the most advanced migration monitoring techniques, in combination
               with the efforts of the public, BirdCast www.BirdCast.org   **"?> will
               become one of the most effective ways to  track bird movement, and protect
               bird species," said Audubon's Senior Vice President for Science, Frank Gill.
               "From September 1st through November 15th, National Audubon Society
               urges citizens from  New York to Washington,  D.C. to report bird sightings


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                to BirdCast and to take action to aid birds."

                As birds migrate, major factors contributing to their demise include
                pesticide use; loss of feeding and watering opportunities; impact with radio,
                television, and cellular towers, and brightly lit office buildings which
                disorient birds, causing them to crash. Scientists recognize that migrating
                birds are in decline—down by nearly 50% since the 1960's.

                BirdCast, enabling scientists to predict bird migration through a specific
                region, offers practical uses for homeowners and public officials. Using
                BirdCast, homeowners will be advised as to when to avoid spraying
                pesticides in their gardens, provide seed and water, and when to keep their
                cats indoors, in order to keep bird populations alive and well. Building
                owners can use BirdCast to determine when to turn off disorienting lights
                that often cause birds to crash into windows and die.

                Public Health officials are also urged to make use of BirdCast. "This fall,
                BirdCast has an unintended and immediate use for county health officers,"
                continued Audubon's  Gill. "BirdCast will provide guidelines on when to
                suspend spray operations, helping officials avoid unnecessary bird  deaths
                and violations of federal Migratory Bird Laws."

                BirdCast, a project of  National Audubon Society, Cornell Lab of
                Ornithology, and Clemson University Radar Ornithology Lab, made its
                debut this past spring and was a resounding success. Funded by the
                Environmental Protection Agency's  Office of Research and Development
                and the Office of Pesticide Programs, the project was granted the "Dr.
                Copernicus Award" by the Copernicus Education Gateway, a Web  site that
                features the best educational sites for students and teachers. Using  radar
                pictures, audio samples and most importantly, personal observations (or
                "groundtruthing,") scientists were able to make predictions and draw
                conclusions about songbird migratory behavior.

                Participants from the mid-Atlantic region watched the skies, reported their
                findings to the BirdCast site and were then advised when to keep their cats
                indoors, to refrain from pesticide use, and to provide food and water in
                order to protect migrating birds in their region. Of particular interest to the
                thousands who visited BirdCast were the "10 Commandments to a  Healthy
                Yard" and "The Audubon Guide to Home Pesticides," still available at the
                site http://magazine.audubon.org/backyard/backyard0005.html.   *""!"

                "By encouraging the public to report bird sightings in their region,  BirdCast
                has and will continue to enable scientists to gather valuable information on
                migratory movements," said Gill. "The project will not only increase
                scientific knowledge but also encourages people to make informed decisions
                about when to apply pesticides,  let their cats out or undertake other
                activities that might cause birds harm."

                This fall, with additional support from the EPA's Office of Pesticide
                Programs, BirdCast will expand into the  states of New York and New
                Jersey. Scientists will generate morning and evening pictures of warbler,
                waterfowl, and hawk migration through the region using NEXRAD (Next
                Generation Radar). These snapshots of bird migration and weather events
                will be accompanied by interpretation and predictions from the Clemson
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               Lab so that the general public and city officials can both observe and assist
               migratory birds.

               "BirdCast has already inspired the general public to use this new technology
               to observe birds and ultimately become partners in conservation," said Sally
               Conyne, Director of Citizen Science for Audubon.  "This fall we are eager to
               track bird movement once again. Web users will be able to obtain daily
               forecasts of bird movements, learn about the best bird-viewing spots and
               find out how human activity impacts birds. In addition, the site now
               includes general information about migration, some late-breaking pesticide
               news, and a variety of tips for the fall gardener."

               Aside from adding color and music to our lives, birds serve as important
               environmental indicators, helping scientists assess the health of an
               ecosystem. Evidence of a declining bird species in a particular region may
               indicate another problem such as the loss of food or water sources, the
               destruction of specific habitats, or contamination by a toxic element. Despite
               the significant role birds play  in local ecosystems, every year the numbers
               of migratory birds that return  to the Mid-Atlantic region, and other parts of
               the country, decreases. These  decreases may indicate problems with broad
               environmental implications, problems that can impact us in many ways.

               Founded in 1905 and with over a 550,000 members and supporters in 530
               chapters throughout the Americas, the National Audubon Society conserves
               and restores natural ecosystems, focusing on birds, other wildlife, and their
               habitats for the benefit of humanity and the  earth's biological diversity.

               MEDIA CONTACT:
               John Bianchi
               jbianchi@audubon.org
               212/979-3026

               Kara Grobert
               kgrobert@audubon.org
               212/979-3027
                NATIONAL AUDUBON SOCIETY URGES NY, NJ & CT
                  HEALTH OFFICIALS NOT TO SPRAY PESTICIDES
                                       THIS  WEEKEND

                 Largest Wave of Bird Migration This Fall Predicted to Pass Through
                                           Tri-State Area

               New York, NY September 15, 2000- Using the latest technology in bird
               tracking techniques and the efforts of citizen scientists through
               BirdCast.org, National Audubon Society predicts the largest wave of
               migration will occur this weekend- and strongly urges county officials to
               suspend pesticide spraying operations in the tri-state area.

               "This weekend will be one of the best opportunities for people to see a wide
               variety of species of migrating songbirds and hawks, and to contribute their
               sightings to BirdCast," said Sally Conyne, Director of Citizen Science for
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                Audubon. "On the other hand, this weekend will be one of the worst times
                for pesticide sprayings to occur, due to the unknown effects of the use of
                Scourge and Anvil on birds and the consequent reduction of their food
                source. By not spraying pesticides in the tri-state area this weekend, county
                and city officials will avoid unnecessary bird deaths and violations of
                federal Migratory Bird Laws."

                Migratory birds usually face a number of life threatening challenges in their
                journey south. This weekend, in addition to predators, difficult weather, and
                long distances, birds must contend with man made threats, especially
                potential  poisoning from the pesticides employed to combat the West Nile
                Virus. With the cooperation of health officials, help of citizen scientists and
                state-of-the-art BirdCast technology, birds migrating through the Mid-
                Atlantic may get a break.

                "In combination with the efforts of the public, BirdCast www.BirdCast.org
                  
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                "By encouraging the public to report bird sightings in their region, BirdCast
                has and will continue to enable scientists to gather valuable information on
                migratory movements," said Gill. "The project will not only increase
                scientific knowledge but also encourages people to make informed decisions
                about when to apply pesticides, let their cats out or undertake other
                activities that might cause birds harm."

                This  fall, with additional support from the EPA's Office of Pesticide
                Programs, BirdCast will expand into the states of NY, NJ and CT. Scientists
                will generate morning and evening pictures of warbler, waterfowl, and hawk
                migration through the region using NEXRAD (Next Generation Radar).
                These snapshots will be accompanied by interpretation and predictions from
                the Clemson Lab so that the general public and city officials can both
                observe and assist migratory birds.

                "BirdCast has already inspired the general public to use the new technology
                to observe birds and ultimately become partners in conservation," said
                Audubon's  Conyne. "This fall we are eager to track bird movement  once
                again. Web users will obtain daily forecasts of bird movements, learn about
                the best bird-viewing spots and find out how human activity impacts birds.
                The site now includes general information about migration, some
                latebreaking pesticide news, and a variety of tips for the fall gardener."

                Aside from adding color and music to our lives, birds serve as important
                environmental indicators, helping scientists assess the health of an
                ecosystem. Evidence of a declining bird species in a particular region may
                indicate  another problem such as the loss of food or water sources, the
                destruction  of specific habitats, or contamination by a toxic element. Despite
                the significant role birds play in local ecosystems, every year the numbers
                of migratory birds that return to the Mid-Atlantic region, and other parts of
                the country,  decreases. These decreases may indicate problems with broad
                environmental implications, problems that can impact us in many ways.

                Founded in 1905 and with over a 550,000 members and supporters in 530
                chapters throughout the Americas, the National Audubon Society conserves
                and restores natural ecosystems, focusing on birds, other wildlife, and their
                habitats for the benefit of humanity and the earth's biological diversity.

                MEDIA CONTACT:

                Kara Grobert
                kgrobert@audubon.org   *"t»
                212/979-3027


                                      BirdCast & NEXRAD

                In the early days of World War II, British radar operators noticed
                mysterious, ethereal shadows drifting across their screens.  Those
                apparitions, so wonderfully dubbed angels by pioneering radar technicians,
                heralded the beginnings of radar ornithology. Radar's first major
                contribution to ornithology took form only a few years later when in 1958
                Sidney Gauthreaux, then a high  school student in New Orleans, postulated
                that if radar can see planes and weather, why not birds? Only a few years


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                later, as a Louisiana State graduate student, he found his proof. His radar
                images definitively proved the existence of massive trans-Gulf migrations.
                Prior to these observations, there was a continuing belief that the majority of
                migrants held to a more land bound, clockwise pattern; arriving in North
                America via Mexico.

                Through the 60's, 70's, and 80's, however, radar's promise failed to fully
                evolve. There were a few notable discoveries, such as in 1989 when
                Gauthreaux, working from archival images, awakened the ornithological
                world to the precipitous decline in migrating flocks—down by nearly half
                when compared to the  1960's. The existing radar of the day, however, was
                proving largely inadequate. It lacked not only the necessary resolution, but it
                also failed to provide a three dimensional view.

                In the early 1990s, however, change was coming. The new, highly efficient
                NEXRAD Doppler radar (Next Generation Radar) began to be placed in
                service. The Air Force started investigating NEXRAD's utility in their Bird
                Aircraft Strike Hazard  Program (BASH). During this period, portable
                NEXRAD units were teamed with vertically mounted thermal imaging units
                so that the images captured by the radar could be visually verified.
                Elsewhere, graduate students under Sid Gauthreaux were making their own
                exciting discoveries. Their breath-taking images of giant expanding aerial
                doughnuts were found  to be thousands of Purple Martin radiating from
                critical roosting sites each morning.

                Radar ornithology work is now taking place in many parts  of the country
                and it is soon to come  to the Mid-Atlantic. With the support of the
                Environmental  Protection Agency's Office of Research and Development
                and the Office of Pesticide Programs,  a coalition consisting of National
                Audubon,  Cornell's Laboratory of Ornithology, and Clemson's Radar
                Ornithology Laboratory, "BirdCast" will be coming soon to a computer
                near you on September 1, 2000. To access BirdCast you will go to the
                existing Audubon/Cornell Web site—BirdSource
                http://www.BirdSource.org.  *•")" Throughout periods of peak migration,
                BirdCast will provide a morning and evening, unfiltered snapshot of the
                eastern region of the US from New York through Virginia. The birds and
                weather shown in theseimages will be accompanied by interpretation and a
                migration prediction provided by the Clemson Lab.

                Is this work being done just as a special favor for birders?  Well, not
                exactly. You can think of BirdCast as  an early alert and an environmental
                billboard on the Internet. Linked to BirdCast will be messages such as
                admonitions against the use of certain pesticides as well as a number of
                other migrant-friendly  changes that people can make in their backyards.
                We'll advise the residents of the region about the pests that actually pose
                local threats and the safest management strategies. Included at the site are
                two charts of special interest— "10 Commandments for a Healthy Yard"
                and "The Audubon Guide to Home Pesticides." With the completion of data
                collection this migration season, we hope to use the interpreted and ground-
                truthed images  in pinpointing critical habitat in need of protection.

                While all of this seems reasonably simple and  employs proven technology,
                its not simple at all. In fact, it's really  research in the  development stage.
                What has been  sorely lacking in the past is you. Most earlier radar work has
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U.S. EPA - The BirdCast Project - Appendix A
                been lacking a critical component—groundtruthing. Dozens, hundreds, and,
                indeed, thousands of sets of eyes are needed to verify what the radar images
                are capturing and to that end, BirdCast will have an interactive component
                and will allow you to log on and enter your daily sightings. These will feed
                directly into our database and be available to everyone in real-time.

                So, BirdCast needs you. Dust off those bins and get ready to head to your
                favorite haunts. While we encourage all of you to post each and every
                sighting,  of greatest value will be sightings coming from those who can
                afford the time to make regular observations. Those of you who would like
                to participate on a daily or regular basis or if you would like  additional
                information please contact Sally Conyne sconyne@audubon.org.  <*"»"
                These data you collect will  greatly  enhance our overall understanding of
                migration patterns and movements. And this project will educate a
                multitude of people about how their backyards can be made  friendlier and
                healthier for our angels. So, please, help us help the birds.
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