look for
PRACTICES
WaterSense
Accomplishments
2015
Saving Water for Future
Generations
&EPA

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Saving
W3tGF for
Future
Generations
WaterSense,® a partnership program sponsored by
the U.S. Environmental Protection Agency (EPA),
works collaboratively with companies, organizations, and
communities to encourage innovation in manufacturing and
support sustainable jobs for American workers. Since 2006,
the WaterSense label has made it easy for consumers to
find high-performing, water-efficient products. Across the
country, millions of Americans are saving water, energy, and
money by installing WaterSense labeled products in their
homes and businesses.
WaterSense Labeled Products
1
5 trillion9a,lonsof
4
4
4
4
4
4
4
4
4
4
2007 - 2012
water
saved since 2006!
4
17-2
4
2013
4
2014
4
2015
437
billion
gallons
saved in
2015
WaterSense4 ^90
has more than I ¦ m w
organizational partners.
fer*^
1 - 9
Partner Totals by State
10-19 ^20-29 130 -39 | | 40+
Ever since the first WaterSense labeled toilets
hit store shelves in 2007, more and more
product types have earned the WaterSense
label, and the total number of WaterSense
labeled models continues to grow.
That's more thcin the amount of f +	^
water used by all of the households in WallTOa 1113
for a year!
2010
3,206
2011
4,576
MS 1
44
9C
Legend
~
Toilets

Faucets

Showerheads

Flushing Urinals

Weather-Based
Irrigation Controllers

Pre-Rinse
Spray Valves

8.577
10.963
14,587
16.110
TOTAL
LABELED
MODELS
WaterSense has helped reduce
the amount of energy needed
to heat, pump, and treat water by
212 billion
kilowatt hours, *
enough to supply
a year's worth
of power to
more than
/-
19.4>
million
homes...
f
...eliminating
78 million
metric tons
of greenhouse gas
emissions...
iAiAiik
...and more than 2,200
Irrigation pros
certified by WaterSense
labeled programs
...the equivalent
of planting
2 billion
trees.
...and saving
consumers
$32.6 billion
in water and energy bills
204

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Savings
That
Perform
Outdoor
Ease
WaterSense Labeled Homes Nearly Double
A total of 246 homes earned the WaterSense label in 2015—which is
nearly double the number of homes that earned the WaterSense label
in 2014—as the housing market continues to recover. Whether single- or
multi-family units, WaterSense labeled homes are designed for efficiency
and performance, with beautiful, low-maintenance landscapes that save
water and incorporate products that are certified to use less water and
perform well. Builders can learn more about earning the label with the
WaterSense Labeled Homes Quick Reference Guide.
When in Drought (or Not)
In summer 2015, WaterSense created the When in Drought (or Not) campaign.
The campaign included tips, fact sheets, infographics, widgets, and another
video in our series featuring Flo, the WaterSense spokesgallon. During this
time, WaterSense also promoted a landscape photo challenge on social media,
featuring #WaterSavingYard makeovers to showcase that drought-tolerant
yards can be beautiful. WaterSense and its partners encouraged consumers,
landscape designers, and other professionals to inspire homeowners across
the country to save water outdoors by submitting their photos. Winners were
chosen by Facebook and Instagram fan voting.
Efficient Products, tducation for the Commercial & Institutional Sector
In December 2015, WaterSense released a final specification for flushometer-valve toilets, which are typically
found in office buildings and other commercial restrooms. With this specification, commercial and institutional
facilities can now access a whole suite of restroom products that save water. EPA also hosted a year-long series
of technical webinars as part of the WaterSense H2Otel Challenge; co-hosted a webinar series with the U.S.
Department of Housing and Urban Development dedicated to multi-family housing and water best management
practices; and began working on a new webinar series with ENERGY STAR® to help facilities use a little
WaterSense at Work to save water and energy.
Making an Impact
In 2015, WaterSense received 11.5 billion earned media impressions— a 74
percent increase over 2014—with a corresponding ad value of more than
$10 million. More than half of the
program's 21,300 media "hits"
mentioned the WaterSense label,
enhancing consumer awareness.
WaterSense was mentioned in
newspapers from The Washington
Post and The Boston Globe to The
Los Angeles Times and USA Today.
16,000
SOCIAL MEDIA GROWTH
2,910
2,510
2014
What's Next?
WaterSense is taking its focus
outdoors, promoting its new
"Find a Pro" directory of irrigation
professionals certified by WaterSense
labeled programs in 2016. In
outdoor products, EPA is drafting
a WaterSense specification for
pressure-regulating sprinkler bodies.
The program is also continuing to
examine soil moisture sensor irrigation
control technologies.
PHONE (866) WTR-SENS (987-7367) WEBSITE www.epa.gov/watersense EMAIL watersense@epa.gov
EPA-832-F-16-007
June 2016

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