2014 Accomplishments look for WaterSense Partners Make a Diifference Every Day . i' fr W%m WW WTM R£BAIZS Toilet Program 1 ¦r ™ m i— f- iieo J , Vmo ^Lj ( r * L It'* Your Garden. ' 3 Grow It Right! ^ CREATE ~ REBATE ~ EDUCATE ~ COMMUNICATE TM ------- gallons of water saved since 2006! Making a 1.1 trillion Difference Every *****4*44444****4**4*44 * WaterSense 1' has more than organizational partners. w Day raterSense* a partnership program sponsored by 'the U.S. Environmental Protection Agency (EPA), works collaboratively with companies, organizations, and communities to encourage innovation in manufacturing and support sustainable jobs for American workers. Since 2006, the WaterSense label has made it easy for consumers to find high-performing, water-efficient products. Across the country, millions of Americans are saving water, energy and money by installing WaterSense labeled products in their homes and businesses. WaterSense Labeled Products Ever since the first WaterSense labeled toilets hit store shelves in 2007, more and more product types have earned the WaterSense label, and the total number of WaterSense labeled models continues to grow. 2012 2013 2014 346 billion gallons saved in 2014 Partner Totals by State 1 - 9 10-19 20-29 ¦30-39 40+ That's more than the amount of _ water used by all of the households in I CXaS for a year! ,:ooy 2,071 3,206 4,576 6,377 IO,963 14,587 Lagend TOTAL LABELED MODELS Showerheads Flushing Urinals Weather-Based Irrigation Controllers Pre-Rinse Spray Valves WaterSense has helped reduce the amount of energy needed to heat pump, and treat water by 146 billion kilowatt hours, * enough to supply ^ J J J A a yea r's worth * * * * * * of power to more than . ***• million homes... t 2 ...eliminating 54 million metric tons of greenhouse gas emissions... iiilii * * n ...and more than 1,483 irrigation pros certified by WaterSense labeled programs ...the equivalent of planting nearly 1.4 billion trees... ...and saving consumers $21.7 billion in water and energy bills ------- WaterSense Labeled Homes Use Less Water A total of 133 homes earned the WaterSense label in 2014, bringing the total of WaterSense labeled homes across the country to 449. All of these homes were designed with efficient hot water delivery systems that save water and energy as well as reduce the amount of time it takes for hot water to reach the tap. Beginning in 2014, multi-family homes are also eligible to earn the WaterSense label. WaterSense9 labeled homes are designed to use less water! [' 6 i tftvoen) tfsintww vyWrrm qui fta water to ihe iad f«u nymxff KM) - cfflooncy and «rfc*rruince Higfipprfornvuj lnr0K«c» o't I Why wast# 2,900 f 13 DAYS tiktiHftlildllfrtftlft $70 per YEAR EE CE EE EE] CE EE C3D ffT' ShowerBetter^i Showering Better Saves Energy To coincide with Energy Action Month, WaterSense promoted "Shower Better Month" throughout October 2014. Using infographics, social media, and guest blogs, the campaign emphasized the water, energy, and financial savings that consumers could achieve by installing WaterSense labeled showerheads (see new infographic at left). WaterSense partners promoted the month with giveaways of WaterSense labeled showerheads, discounts, and demonstrations showing how consumers can save by switching out old fixtures. Hotels Check Into Water Savings: The H2Otel Challenge WaterSense launched a new commercial and institutional (C&l) campaign, the H2Ote! Challenge, in February 2014 to help hotels ACT: Assess water use; Change water-wasting products and processes; and Track their progress. WaterSense emailed hotels monthly savings tips, provided participants with recognition tools, and hosted eight webinars in 2014 to share best practices. More than 40 recruiting organizations encouraged over 800 hotels to sign up for the challenge! WaterSense H26tel Challenge MAKING AN IMPACT L® J Clwsc Down /•. I eaks Fix a Leak 4 2£0p Week MARCH 17 23, 2014 RECENT MEDIA HITS C ftSliftief RepOltS diy ESS S 4|£jr »6,244 (I) miortng WMrfans* LaM OftGAMC INON PAjDj FAN GROWTH Media Matters Through its outreach efforts in 2014, WaterSense received 6.6 billion earned media impressions, which would have cost $7 million if purchased as advertising. During Fix a Leak Week, March 17 to 23, 2014, the hashtag #fixaleak, trended twice and received 2,000 Tweets and 700 Retweets. To further promote campaigns and water-saving tips, WaterSense introduced two new tools in 2014: an editorial calendar with social media ideas for every month and a New Year's checklist of water-saving tips. What's Next? In 2014, WaterSense revised its specification and labeling criteria for professional certification programs. Starting in 2015, a new directory will make it even easier for consumers to find irrigation professionals certified by a WaterSense labeled program. WaterSense will also be broadening its C&l efforts to educate all facilities about water-saving best management practices and products such as flushometer-valve toilets, which will be eligible to earn the WaterSense label later in 2015. PHONE (866) WTR-SENS (987-7367) WEBSITE www.epa.gov/watersense EMAIL watersense@epa.gov epa-8oo-f-i 5-002 June 2015 ------- |