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gallons of water
saved since 2006!
Making a 1.1 trillion
Difference
Every	*****4*44444****4**4*44 *
WaterSense 1'
has more than
organizational partners.
w
Day
raterSense* a partnership program sponsored by
'the U.S. Environmental Protection Agency (EPA),
works collaboratively with companies, organizations, and
communities to encourage innovation in manufacturing and
support sustainable jobs for American workers. Since 2006,
the WaterSense label has made it easy for consumers to
find high-performing, water-efficient products. Across the
country, millions of Americans are saving water, energy and
money by installing WaterSense labeled products in their
homes and businesses.
WaterSense Labeled Products
Ever since the first WaterSense labeled toilets
hit store shelves in 2007, more and more
product types have earned the WaterSense
label, and the total number of WaterSense
labeled models continues to grow.
2012
2013
2014
346
billion
gallons
saved in
2014
Partner Totals by State
1 - 9
10-19
20-29 ¦30-39
40+
That's more than the amount of	_
water used by all of the households in I CXaS
for a year!
,:ooy
2,071
3,206
4,576
6,377
IO,963
14,587
Lagend
TOTAL
LABELED
MODELS
Showerheads
Flushing Urinals
Weather-Based
Irrigation Controllers
Pre-Rinse
Spray Valves
WaterSense has helped reduce
the amount of energy needed
to heat pump, and treat water by
146 billion
kilowatt hours, *
enough to supply ^ J J J A
a yea r's worth * * * * * *
of power to
more than . ***•
million
homes...
t 2
...eliminating
54 million
metric tons
of greenhouse gas
emissions...
iiilii
*	* n
...and more than 1,483
irrigation pros
certified by WaterSense
labeled programs
...the equivalent
of planting nearly
1.4 billion
trees...
...and saving
consumers
$21.7 billion
in water and energy bills

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WaterSense Labeled Homes Use Less Water
A total of 133 homes earned the WaterSense label in 2014, bringing the
total of WaterSense labeled homes across the country to 449. All of these
homes were designed with efficient hot water delivery systems that save
water and energy as well as reduce the amount of time it takes for hot
water to reach the tap. Beginning in 2014, multi-family homes are also
eligible to earn the WaterSense label.
WaterSense9 labeled homes are
designed to use less water! [' 6 i
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Showering Better Saves Energy
To coincide with Energy Action Month, WaterSense promoted "Shower Better
Month" throughout October 2014. Using infographics, social media, and guest
blogs, the campaign emphasized the water, energy, and financial savings that
consumers could achieve by installing WaterSense labeled showerheads (see new
infographic at left). WaterSense partners promoted the month with giveaways of
WaterSense labeled showerheads, discounts, and demonstrations showing how
consumers can save by switching out old fixtures.
Hotels Check Into Water Savings: The H2Otel Challenge
WaterSense launched a new commercial and institutional (C&l) campaign,
the H2Ote! Challenge, in February 2014 to help hotels ACT: Assess water use;
Change water-wasting products and processes; and Track their progress.
WaterSense emailed hotels monthly savings tips, provided participants with
recognition tools, and hosted eight webinars in 2014 to share best practices.
More than 40 recruiting organizations encouraged over 800 hotels to sign up for the challenge!
WaterSense
H26tel Challenge
MAKING AN
IMPACT
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Down /•.
I eaks
Fix a Leak
4 2£0p
Week MARCH 17 23, 2014
RECENT MEDIA HITS C ftSliftief RepOltS
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Media Matters
Through its outreach efforts in
2014, WaterSense received 6.6
billion earned media impressions,
which would have cost $7 million
if purchased as advertising. During
Fix a Leak Week, March 17 to
23, 2014, the hashtag #fixaleak,
trended twice and received 2,000
Tweets and 700 Retweets. To
further promote campaigns and
water-saving tips, WaterSense introduced two new tools in 2014: an
editorial calendar with social media ideas for every month and a New
Year's checklist of water-saving tips.
What's Next?
In 2014, WaterSense revised its specification
and labeling criteria for professional
certification programs. Starting in 2015, a
new directory will make it even easier for
consumers to find irrigation professionals
certified by a WaterSense labeled program.
WaterSense will also be broadening its
C&l efforts to educate all facilities about
water-saving best management practices
and products such as flushometer-valve
toilets, which will be eligible to earn the
WaterSense label later in 2015.
PHONE (866) WTR-SENS (987-7367) WEBSITE www.epa.gov/watersense EMAIL watersense@epa.gov

epa-8oo-f-i 5-002
June 2015

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