/ _jN LEARN MORE AT
energystar.gov
ENERGY STAR™ a U.S. Environmental Protection Agency and
U.S. Department of Energy program, helps us all save money
and protect our environment through energy efficient products
and practices. For more information, visit www.energystar.gov.
What ENERGY STAR Builder Partners Are Saying...
Across the country, homebuilders partnering with ENERGY STAR have seen success in their businesses,
from increased sales to improved staff morale to a stronger reputation for quality-construction and
environmental stewardship. These partners include national production builders, small custom builders,
green builders, modular home builders, and home manufacturers. The quotations below highlight just a few
of the positive results that builders have experienced through working with ENERGY STAR. Read more on
the following pages about each of these partners and others.
RYLAND HOMES"
"Of all the leading brand names that Ryland
strategically associates itself with, none has
power or market recognition than ENERGY
more
STAR.'
"The consumer benefits of
cost savings, coupled with
a growing concern for
environmental issues
such as climate change,
have become instrumental
to the success of our
marketing efforts and
referral activity."
SEGAL & MOREL
m
ue sea
"We noticed that callbacks
for heating complaints
became practically non-
existent in our ENERGY
STAR qualified homes."
"Not only did the program's real-world
requirements open the door for us to
effectively pursue energy efficient
building, but it also allowed us to easily
select smart products for homes."
ASPEN Hi^MES
OF COLORADO, INC.
"ENERGY STAR has provided the key to
the future. Customers responding to our
company survey stated that ENERGY
STAR was important in their selection of a
home builder."

"Since we have incorporated ENERGY
STAR into our building practices, we
have seen our sales triple in the past
two years."
IDEAL
-"Homebuilders
"l/l/e are grateful for
the invaluable
leadership, research,
and tools that
ENERGY STAR has
provided over the
years."
Palm
Harbor
Homes
"K. Hovnanian Homes is pleased to be part of a
practice that helps people preserve and conserve
energy through the purchase of a new home."
KYJgvrmuaiŁ\
A Homes,
lde Heritage
..we believe all families should get a home that
is built better, more energy efficient, healthier to
live in, has less impact on the environment, and
will be more valuable in the future."

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LEARN MORE AT
energystar.gov
Success with ENERGY STAR®
Builder Partner Testimonials
I
Anderson Homes
Site-built homebuilder in Raleigh/Durham, North Carolina;
ENERGY STAR Builder Partner since 2004, with over 600 ENERGY
STAR qualified homes built to-date.
You Belong Here.
Comments from Kelli Lennox, Marketing Manager
Anderson Homes is the leading builder of ENERGY STAR qualified homes in the Raleigh/
Durham market of North Carolina, l/l/e are committed to not only building affordable, energy
efficient homes, but also educating consumers on the importance and value of owning a qualified
home.
In 2006, Anderson partnered with two other builders, Southern Energy Management, and the
Environmental Protection Agency to develop and execute an educational marketing campaign for
the Triangle area. ENERGY STAR is still considered a "growing trend" in our area, but continues
to gain momentum which is driving more builders to join the program everyday. With
environmental issues being a key topic in the news today, more and more consumers are looking
for ways to reduce their impact on the environment and live in homes that deliver healthier indoor
air quality.
Throughout 2007, the homebuilding industry has experienced a downward trend and as many
builders struggle in tough market times, Anderson Homes maintains a competitive edge
by delivering ENERGY STAR qualified homes that help set a standard for innovative quality
building practices in the Raleigh/Durham market. Anderson Homes is committed to delivering
more than consumers expect and building a stronger future for generations to come. ENERGY
STAR is our guiding light.
Aspen Homes of Colorado
Site-built homebuilder in Loveland, Colorado;
ENERGY STAR Builder Partner since 2002, with
over 500 ENERGY STAR qualified homes built to- OF Colorado, inc.
date.
ASPEN Hl^MES
Comments from Rob Sabin, Director of Research and Development
Aspen Homes has been building 100% ENERGY STAR since 2003. Since that point, we have
observed a rapid development in both our own and our customers' quest for energy efficiency in
homes.
Our initial reaction to adopting the ENERGY STAR program was an appreciation for the ease it
gave us in transitioning towards energy efficiency. Not only did the program's real-world
requirements open the door for us to effectively pursue energy efficient building, but it also
allowed us to easily select smart products for homes. Once we became an ENERGY STAR
builder partner, we realized the value in the resulting changes. This motivated us to push forward
and not only meet, but exceed, the ENERGY STAR requirements.
As the housing market had moved towards green, Aspen Homes is significantly ahead of the
curve because of our experience with the ENERGY STAR program. Through utilizing its
practices, and being able to "brand" our name with ENERGY STAR, we were known as the

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premier energy efficient builder in the region. This helped educate the public about the
accessibility and value of green building, and the reliability of the ENERGY STAR name. Over
the last four years of working with ENERGY STAR, we've seen a transition from virtually none to
nearly 50% of customers basing their buying decision upon the energy efficiency of our homes.
Aspen has appreciated the continual improvements made by ENERGY STAR in raising the bar.
The new standards for homes have allowed us to fine tune our homes, and to know that the
changes are based off of a reliable, proven experience.
Blue Sea Construction
Affordable housing builder and developer in New York City, New York;
ENERGY STAR Builder Partner since 2002, with over 100 ENERGY STAR
qualified homes built to-date.
Comments from Les Bluestone, President and CEO
Blue Sea Construction is proud to have built many ENERGY STAR qualified homes and plans to
continue doing so. While we were certainly tentative when working on our first ENERGY STAR
development, we quickly discovered the benefits not only to the homeowners, but to us as well.
The homeowners we serve are low and moderate income families for whom saving hundreds of
dollars each year makes a real impact in their lives, l/l/e noticed that callbacks for heating
complaints became practically nonexistent in our ENERGY STAR homes.
As developers of affordable housing in the New York City area, we are rarely concerned with
marketing issues that other developers may experience, but we do have some very real cost and
sales price constraints that we need to wrestle with. Our concern is to build the best quality home
that we can within an absolute budget and that we continue to dispel any myths about affordable
housing being of a lesser quality than market rate housing, l/l/e take great pride in what we build,
how it reflects on Blue Sea's reputation, and are largely dependent on our track record to help us
acquire new work from the city and state. Being a part of the ENERGY STAR program has
helped us to accomplish all of these goals.
The Commodore Corporation
Manufactured homebuilder with homes in the Midwest,
Mid-Atlantic and Northeast;
ENERGY STAR Builder Partner since 2005, with over 500
ENERGY STAR qualified homes built to-date.
Comments from Erv Bontrager, Senior Vice President of Marketing
ENERGY STAR enables The Commodore Corporation to provide a large volume of HUD code
homes to homebuyers offering them maximum comfort and reliability, savings incentives from
some lenders and utility companies and up to $600 annual utility cost savings while, at the same
time, helping protect the environment.
Ideal Homebuilders
Site-built homebuilder in Lexington, Kentucky;
ENERGY STAR Builder Partner since 2005, with over 10 ENERGY
G^Homebuilders STAR qualified homes built to-date.
Comments from Matt Fiscus and Chris Woolery, Owners
Ideal Homebuilders was established in 2001 with the main focus being building energy efficient
homes. After all, Ideal stands for "Individual Durable ENERGY EFFICIENT Affordable Low
maintenance" homes. Since we incorporated ENERGY STAR into our building practices, we
(ommodore
(corporation
IDEAL

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have seen our sales triple in the past two years due to the marketability of energy efficient homes.
It is a true pleasure to see how happy and comfortable our customers and their families are in our
ENERGY STAR qualified homes. At the same time, as business owners, it is a wonderful feeling
knowing that we offer a product that is more environmentally friendly, and as a bonus it has
allowed our company to grow by leaps and bounds.
Olde Heritage Builders
Site-built homebuilder in Raleigh, North Carolina;
ENERGY STAR Builder Partner since 2004 with over 40
ENERGY STAR qualified homes built to-date.
Comments from Chad Ray, Vice President
Our company has been a 100% ENERGY STAR partner for over three years. The program is a
part of our company just like any other trade or step in the process. Our philosophy matches that
of the program in that we believe all families should get a home that is built better, more energy
efficient, healthier to live in, has less impact on the environment, and will be more valuable in the
future, l/l/e feel the message is important enough that we preach our successes to other builders
to get them on board, l/l/e also make presentations to local schools and civic clubs to help spread
the ENERGY STAR message. My goal is not only to be the best builder I can be but be the best
citizen I can be as well. I can achieve that in part by helping to save as much energy as possible
in turn emitting less carbon dioxide. Hopefully that will help make this earth a better place. If we
help do that, we have succeeded.
Palm Harbor Homes
National modular and manufactured homebuilder; ENERGY STAR Builder
Partner since 1997, with over 2,000 ENERGY STAR qualified homes built
to-date.
Comments from Bert M. Kessler, Vice President of Engineering
Palm Harbor's commitment to energy efficiency goes hand in hand with our commitment to
building high quality homes. Our 11-year partnership with ENERGY STAR has played an integral
part in our ability to deliver durable, healthy, energy efficient homes to our customers, allowing
them to enjoy significant savings over the life of their home, l/l/e are grateful for the invaluable
leadership, research, and tools that ENERGY STAR has provided over the years.
Palm
Harbor
Homti
Ryland Homes - Houston
Site-built homebuilder in Houston, Texas
ENERGY STAR Builder Partner since 2004, with
over 1,500 ENERGY STAR qualified homes built to-date.
Ryland homes*
Comments from Margaret Greenwood, Marketing Manager
Houston is the energy capital of the world, but that doesn't mean Houstonians are any less
passionate about saving energy, and that's why Houston homebuyers insist on the ENERGY
STAR. Air conditioning is a way of life in this hot and humid city, and homebuyers know that
ENERGY STAR will save them significant sums of money through high efficiency AC systems,
superior insulation and many other features. Buyers know that if they see the ENERGY STAR,
then "it's all in there." They can rest assured that they are buying the most energy efficient home
on the market, and they can focus on other priorities such as finding the right floor plan and
school district. Because utilities are typically the second-largest monthly housing expense after
the mortgage payment, the ENERGY STAR also assures homebuyers that their new dream
home will remain affordable long after closing. Ryland's partnership with ENERGY STAR has
helped us position ourselves as the energy efficiency leader in Houston and other Texas markets,

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and homebuyer research has shown that energy efficiency ranks at the top of the list of
homebuyer priorities. Of all the leading brand names that Ryland strategically associates itself
with, none has more power or market recognition than ENERGY STAR.
Segal & Morel
Site-built homebuilder in the Northeast;
ENERGY STAR Builder Partner since 2002, with over 300 ENERGY
STAR qualified homes built to-date.
SEGAL & MOREL
Comments from Kenneth Segal, President
The ENERGY STAR program continues to convey a positive impact on our company from both
consumer and building industry perspectives. Several years of branding Segal & Morel as
ENERGY STAR 'specialists' has greatly helped in distinguishing us from other well-regarded
developers operating in a competitive Northeast market.
Particularly with today's ever-rising fuel costs, the monthly savings afforded our customers by
ENERGY STAR qualified homes have been very beneficial to us in terms of our reputation as a
quality builder, as well as an important selling feature. The consumer benefits of cost savings,
coupled with a growing concern for environmental issues such as climate change, have become
instrumental to the success of our marketing efforts and referral activity.
In the future, we are certain that consumer insistence on ENERGY STAR will intensify. As it
does, Segal & Morel will be sure to incorporate the ENERGY STAR program's many advantages
into our changing home designs, floor plans and building practices.
Comments from Kim McDaniel, Vice President of Marketing and Advertising
l/l/e established Wilshire Homes Houston with a commitment to designing not only the most
energy efficient homes in Houston, but also the most environmentally friendly. While we strive to
lead the market through our energy efficiency efforts by building our homes to exceed ENERGY
STAR guidelines, our team gladly promotes the benefits of building green to our competitors.
The ENERGY STAR program helps others to walk in our footsteps, even as we maintain the lead
by continually "raising the bar" for constructing energy efficient, environmentally friendly homes, in
an environmentally friendly manner.
Built Around You.»
Wilshire Homes - Houston
ENERGY STAR Builder Partner since 2004, with over
™ 700 ENERGY STAR qualified homes built to-date.
~~~WTLSHTRE HOMES

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