ENERGY STAR® Unit Shipment and
Market Penetration Report
Calendar Year 2007 Summary
This is the sixth year in which ENERGY STAR has collected unit shipment data
from partners and/or their representative associations and used it to project
market penetrations of ENERGY STAR qualified products.
In 2007, data was collected for the following ENERGY STAR qualified products:
Methodology:
ENERGY STAR market penetrations for a given year are derived by dividing
ENERGY STAR shipments by total US shipments.
ENERGY STAR Shipment Data
ENERGY STAR shipment data is collected from partners each calendar
year. EPA uses the reported partner data as the representative value of
all ENERGY STAR shipments during that year, i.e., no adjustments are
made to the totals to account for partners that failed to report their
ENERGY STAR shipments. Using the reported data represents a
conservative approach. Though this methodology may underestimate
ENERGY STAR market penetration, the data is reliable and the technique
is easily recreated. Response rates for all collected product categories
average 91%, suggesting that the reported partner shipments are nearly
approximate to actual total ENERGY STAR shipments.
Data:
Audio/DVDs
Battery Charging Systems
Boilers
Ceiling Fans
Central Air Conditioners/Air-Source Heat
Pumps
Commercial Fryers
Commercial Hot Food Holding Cabinets
Commercial Refrigerators and Freezers
Commercial Steam Cookers
Dehumidifiers
Exit Signs
External Power Supplies (EPSs)
Roof Products
Room Air Cleaners
Telephony
TVs/VCRs
Vending Machines
Ventilating Fans
Water Coolers
Furnaces
Geothermal Heat Pumps
Light Commercial HVAC
Monitors
Residential Light Fixtures (RLF)
1

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US Shipment Data
US shipments are composed of both observed and modeled data,
because manufacturers are not required to report total US shipments as
part of their ENERGY STAR partnership. Industry data is used as direct
input when it is available, whether attained through a trade organization,
publication, or market research. Otherwise, projections are used. These
projections are based on previous data, and forecasts are revised and/or
rectified or replaced with industry data each year or as soon as industry
data becomes available. A complete list of sources for total U.S.
shipments by product category is available in Sanchez, Maria, et al., 2008,
"Calendar Year Program Benefits for ENERGY STAR Labeled Products."
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Response Rate:
Percent of Partners that Submitted 2007 Unit Shipment Data:

		
nrm^ ¦ 	
— fel >3M if*;
Audio/DVDs
86%
14
Battery Charging Systems
100%
10
Boilers
100%
38
Ceiling Fans
97%
29
Central AC/Air-Source Heat Pumps
89%
18
Commercial Fryers
100%
5
Commercial Hot Food Holding Cabinets
100%
14
Commercial Refrigerators & Freezers
96%
23
Commercial Steam Cookers
100%
7
Dehumidifiers
94%
16
EPS
89%
70
Exit Signs1
28%
53
Furnaces
100%
26
Geothermal Heat Pumps
86%
14
Light Commercial HVAC
100%
8
Monitors
93%
46
RLF
98%
102
Roof Products
96%
195
Room Air Cleaners
100%
18
Telephony
100%
4
TVs/VCRs
95%
19
Vending Machines
100%
4
Ventilating Fans
95%
22
Water Coolers
82%
17
Total
91%
789
1 Due to the suspension of the ENERGY STAR specification as of May 1,
2008, the response rate for exit signs is low.
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Results:
ENERGY STAR Qualified Units Shipped & Corresponding Market
Penetrations:
MB	BH



Audio/DVDs
9.513.625
36%
Battery Charging Systems
6.504.582
16%
Boilers


Residential Gas Boilers
76.309
39%
Residential Oil Boilers
99.226
61%
Ceiling Fans


Ceiling Fan Only
2,646,934
34%
Ceiling Fan with Light Kit
132,100
1%
Light Kit Only
21,120
1%
Air-Source Heat Pumps
385.340
18%
Central Air Conditioners
1.031.664
21%
Commercial Fryers
6.112
7%
Commercial Hot Food Holding
Cabinets
19.557
17%
Commercial Refrigerators &
Freezers
147.273
61%
Commercial Steamers
4.948
12%
Dehumidifiers
1.151.380
58%
Exit Signs
828.568
21%
External Power Supplies
312.041.076
56%
Furnaces


Residential Gas Furnaces
1,030,976
32%
Residential Oil Furnaces
10,492
10%
Geothermal Heat Pumps
99.451
92%
Light Commercial HVAC
97.504
35%
Monitors	
CRT
131,267 ^
TT%
LCD
39,453,719
95%
RLF
15.591.002
7%
Indoor
10.810.297
6%
Outdoor
4.780.705
17%
Roof Products


Commercial
1,526,625,748.8 sq.ft.
10%
19,224,210.0 gal.
Residential (square feet)
402,523,369.0
9%
Room Air Cleaners
362,419
14%
nDue to the suspension of the ENERGY STAR specification as of May 1, 2008,
shipment data reporting for exit signs was incomplete.
2Light Commercial HVAC market penetration number does not include
gas/electric package units.
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Telephony


Cordless Telephone
2,262,071
14%
Answering Machine
0
0%
Combination Unit
7,383,181
34%
Additional Handset
160,413
13%
TV/VCR/DVD
17.451.171

TVs
16,648,934
53%
VCRs
0
0%
TV-VCR-DVD Combination


Units
802,237
12%
Vending Machines
63.812
26%
Ventilating Fans
898.571
13%
Water Coolers
624.428
52%
" Market penetration for ventilating fans does not include in-line ventilating fans.

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