EPA

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WaterSense

hhOtel Challenge
Tips for Recruiting

We're so excited that you want to recruit hotels to
sign up for the WaterSense H20tel Challenge!
We know it's not always easy to start the
conversation with a new organization—or even to
know where to begin in the first place. We hope
you'll find these tips useful as you begin your
recruiting.

WaterSense

H26tel Challenq

Get to Know the Hotel

•	Research the hotel. Its website might have information on its sustainability efforts.

•	Determine if the hotel participates in any green lodging or certification programs, such as
TripAdvisor Green Leaders, Green Globes, or another green initiative.

•	Try to find out if the hotel is owner-operated or if a third party manages the property.

Find out who tracks the utility data for the entire facility—an individual or multiple
departments

•	Contact the local water, wastewater, and energy utilities to see if the company is eligible for
rebates and other economic incentives for retrofit and replacement programs.

Who to Contact

•	Hotels and hospitality organizations in your service area or your membership base.

•	Individuals to target (varies by property type and operating model):

o Hotel Manager
o Hotel Facility Manager
o Maintenance Superintendent
o Operations Manager
o Sustainability Manager
o Facility Engineer

•	If you can visit in person, start with the front desk and ask who is the best person to talk to.

•	Don't be afraid to pick up the phone and call. Sometimes a conversation provides the
personal touch you need to spur the hotel's participation.

The "Pitch"

•	Water and energy costs continue to rise, reducing profit margins.

•	Saving water can also save energy, which maximizes cost savings and efficiency while
improving profit margins and increasing return on investment.

•	The WaterSense H20tel Challenge is an opportunity for the hotel to learn how to save water
and get recognized for its efforts. Hotels can participate by assessing their water use;


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changing fixtures, appliances, and/or operating procedures to decrease its water use; and
tracking the results.

The WaterSense program will provide free resources to help the hotel identify conservation
projects and reduce water use over time.

Increase competitive edge in the green travel marketplace. A recent survey by TripAdvisor
found that 79 percent of travelers place importance on choosing eco-friendly
accommodations.

Save operating costs, meet corporate sustainability goals, and customer expectations
simultaneously.

• Utility rebate and technical assistance programs might be available to help implement water
savings projects.

How to Encourage Hotels to Take the Plunge

•	Remind the hotel that water
savings are not limited to major
renovations or equipment
retrofits.

•	Many savings can be gained
from changes to operation and
maintenance standard operating
procedures or user behaviors.

•	Start with a facility assessment
or walk-through to identify
potential water savings areas
using the Water Assessment
Worksheets.

End Uses of Water in Hotels

Kitch en/Dish wa shiny

Landscaping

Cooling and Heating

Oomejtk/Re^rooiri

Pools

Laundry

Other

The WaterUSE Tool can help

provide water, energy, and cost

savings estimates to help prioritize projects.

Greatest water uses in a hotel are the best places to start
saving water.

• Rebate and technical assistance programs in local area can help them implement the
changes.


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