£r I Money Isrft All fcufre Saving fl ENERGY STAR® for Roof Products Fact Sheet for Contractors What is I '..\T.R( 1Y STAR is a label that helps consumers identify products tliat save diem ENERGY STAR? money and help protect die environment by saving energy, which is usually generated by burning fossil fuels such as coal, oil, and natural gas. Manufacturers and retailers sign voluntary agreements allowing them to place die ENERGY STAR label on products that meet or exceed energy-efficiency guidelines set by die US Environmental Protection Agency (EPA) and the US Department of Energy (DOE),::Manufacturers and retailers also can use die label in product packaging, promotions, and advertising for qualified products. EPA allows manufacturers to use the ENERGY STAR label on reflective roof products tiiat meet die US EPA's specifications for solar reflectance and reliability. ENERGY STAR labeled roof products are designed to help save money on utility bills and reduce energy wastage. M>u What are the specifications for ENERGY STAR? What benefits are there for my business? Qualifying reflective roof products must have warranties diat are equal or superior to comparable non-reflective roof products. They must also meet the following criteria for solar reflectance: Roof Slope Initial solar reflectance 3rd Year solar refl ectance Low-Slope (< 2:12 inches) >0.65 >0.50 Steep-Slope (> 2:12 inches) >0.25 >0.15 Offer increased value to your clients. ENERGY STAR, an innovative government/industry partnership, provides businesses and consumers with energy- efficient solutions diat save money while protecting the environment for future generations. The ENERGY STAR Web site has a list of ENERGY STAR Qualified Roof Products and Manufacturers. This list is accessed regulady by Builders, Utilities, State Governments, and die public to purchase ENERGY STAR Qualified Products as well as to verify products that qualify for incentive programs. To request or provide information about incentive programs for reflective roofs please contact Erin Trager at etrager@icfconsulting.com. Bring third-party credibility to your business. According to a Household Survey done by the Consortium for Energy Effciency, the ENERGY STAR label is recognized by 40 percent of American consumers. Build upon die ENERGY STAR brand by taking advantage of die ENERGY STAR marketing tools such as ENERGY STAR's logos> fact sheets, and the Web site at www.energvstar.gx3v. Click "Products" and select "Roof Products." Stay competitive in the marketplace. Hie demand for energy-efficient products and services is increasing rapidly as consumers and local governments grow more concerned about energy management and the environment. Building codes across states reflect tins trend towards energy efficiency. You can stay ahead of your competition by offering clients ENERGY STAR Qualified Roof Products. (over) ------- £r I Money Isrft All fcufre Saving fl What Roof Products are eligible? How does it help save money and the environment? How can I participate in ENERGY STAR? As defined in the I "XI 1R( !Y STAR for Roof Products specification, the roof product will constitute the uppermost surface of the building structure. Eligible p roducts include single-ply membranes, built-up-roofs (BUR) , modified bitumen, spray polyurethane foam, roof coatings, standing-seam profiled metal, composite shingles, clay, concrete^ Or fiber-cement tile, slate, shakes, architectural profiled metal and individual metal roof components. Saves Money and Energy - According to: EPA about $40 billion is spent annually in die US to air-condition buildings — one-sixth of all electricity generated in a year! ENERGY STAR qualified roof products reduce die amount of air conditioning needed in buildings, and can reduce energy bills by up to 50%. Downsizes Cooling Equipment - A reflective roof can reduce peak cooling demand by 10-15 percent. As a result die home or building owner may be able to purchase a smaller, more efficient, and less-expensive cooling system. Decreases Pollution in Urban Areas - Reduced energy demand means less burning of fossil fuels, which results in less pollution from power plants. Also, ENERGY STAR qualified roof products help to reduce die "heat island effect," in which dark, heat-absorbing buildings and paved areas make die air in urban areas hotter, and more smoggy. • Educate your clients about die benefits of reflective roofing and odier energy- efficiency improvements tiiey can make. • Offer your clients quality ENERGY STAR Qualified Roof Products and energy-efficient improvements in their overall building systems. • Provide your business and clients widi savings from regional incentive programs. • Use die marketing tools provided by EPA such as ENERGY STAR's Web site, fact sheets, and logos. By meeting die ENERGY STAR Log.) Use Guidelines, you may use the logos below to promote ENERGY STAR. ASK ABOUT ENERGY STAR WE SELL ENERGY STAR These logos can be downloaded from www.enerpystar.g-ov/linkage. Submit case studies and articles about your projects to highlight die benefits of redective roofs. Your submission may be added to die ENERGY STAR Web site! For more information Steve Ryan, fiPA Rachel Schmeltz, EPA Erin Trager (202) 343-9123 (202) 343-9124 (202) 862-1168 www, enerpvs tar.pov ENERGY STAR Web Site Address Ryan .Steven@ep a. gov Schmelt2.Rachel@epa.gov ETrager@icfconsulting.com 1-888-STAR-YES (l-£ Toll-free Hotline 8-782-7937) ------- |