Updated on
March 14, 2003
ENERGY STAR® Guide for
Residential New Construction
Lighting Programs
Cov8
3713/03.
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ENERGY STAR® GUIDE
Residential New Construction
Lighting Programs
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On average there are approximately 1.3 million new housing starts per year in the United
States. The connected load for lighting in these new homes equals approximately 1,820
megawatts. This represents a great opportunity for ENERGY STAR® qualified lighting
fixtures. If only 10 percent of these homes installed ENERGY STAR qualified fixtures
where applicable, 99,700 kW and 88,900,000 kWh could be saved.
This guide is intended to assist regional program implementers in the development and
implementation of residential new construction lighting programs. This guide is divided into
the following sections:
I. Overview of the Residential New Construction Lighting Industry
Section I provides details on the market actors, design practices, and budget issues. This
information is necessary to understand many of the distribution channels and how and
when different market actors will work together. In addition, this section describes how
products are specified and what influences purchasing decisions.
II. Designing Effective Residential New Construction Lighting Programs
Section II outlines important steps for developing a residential new construction lighting
program, from initial research and industry contact, to full implementation and follow-up.
Because the residential lighting market is built on long-term relationships and is slow to
embrace change, understanding the market and developing a strategic plan that conforms
to current market activities is critical. The steps outlined in this section will help regional
program implementers establish credibility with industry players, yielding a higher penetration
of ENERGY STAR qualified lighting products.
While this guide is intended to provide general assistance with the development of effective
market transformation programs, each region of the country will have unique market play-
ers, challenges, and barriers. The majority of lighting distributors/showrooms, which play a
critical role in the new home industry, are small local or regional market players. This fact,
in combination with the vast number of small regional builders and large national builders,
demands that any given outreach strategy' be customized for each region.
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I. OVERVIEW OF THE RESIDENTIAL NEW CONSTRUCTION LIGHTING INDUSTRY
Market Players and Distribution
Channels
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Residential lighting is a two billion-dollar per
year industry. The industry is comprised of
approximately 500 residential lighting manu-
facturers and more than 3,000 lighting
showrooms and distributors. While the
relationship between the manufacturers,
distributors, and builders may seem straight-
forward, the wide variety of distributor sales
methods and manufacturer offerings makes
this relationship more complex than it seems.
It is critical for the regional program imple-
menter to be familiar with the builders,
distributors, manufacturers, and their inter-
actions to effectively impact the market
place. The importance of researching the
market cannot be underestimated. The fol-
lowing sections provide an overview of the
market players, their role in the industry,
and the distribution channels they follow.
It is criticalfor the regionalprogram
implementer to be familiar with the
builders, distributors, manufacturers,
and their interactions for successful
program implementation.
Manufacturers
Manufacturers are responsible for develop-
ing products, establishing price points, and
selling products to other market players.
An ENERGY STAR utility program should
first identify manufacturers that have a wide
selection of ENERGY STAR qualified
products. Two manufacturers that can offer
builders a complete line of ENERGY STAR
qualified residential light fixtures include:
• Sea Gull Lighting Products
• Progress Lighting
Other manufacturers who offer a wide variety
of ENERGY STAR qualified residential
light fixtures1, though not a complete line,
include American Fluorescent Corp.,
Lithonia Lighting, Technical Consumer
Products, Cooper Lighting, and Good Earth
Lighting Inc.
Manufacturers market to lighting distribu-
tors, do-it-yourself stores, and, depending on
their size, directly to builders. Manufacturers
that sell to lighting distributors often offer a
complete line (cover-to-cover) of lighting
products including decorative, utilitarian,
portables, recessed, and track lighting. In
some cases the manufacturer may sell to or
do the bulk of the business with do-it-your-
self or hardware outlets, under the same or
different brand names (e.g., Home Depot
sells lighting fixtures under the Hampton
Bay brand name). It is important to note
that although the manufacturer may mar-
ket their products directly to builders, the
material the builders buy is almost always
purchased through local distribution.
Manufacturers typically reach builders and
distributors by one of the following means:
1. Factory representatives: Represent only one
manufacturer and may work with both
builders and distributors.
2. Independent representatives: Self-employed
salespeople who may represent several
lighting and accessory lines.
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Figure I, on the following page, shows how
a cover-to-cover manufacturer reaches the
builders and interacts with distributors.
Generally, the factory or independent repre-
sentative will present a lighting package, or
"house pak," to the builder at a negotiated
price. The lighting would be comprised of
inexpensive but decorative styles that would
appeal to the homeowner. When a manufac-
turer is the primary contact with the builder,
the contract will generally include all of the
home's decorative lighting. The lighting will
be sold and serviced through a local distrib-
utor, with builder prices and markup preset
by the manufacturer. The manufacturer will
typically try to "lock up" a builders lighting
business, using this contract to leverage
additional business through distribution.
Distributors and Retailers
A number of distributors cater to the new
construction single family market, and in
a distributor-to-builder relationship, many
interactions are possible. Sometimes a per-
sonal or professional relationship between
distributor management and the builder may
exist. At other times, the distributor may
have outside sales people or independent
representatives calling on the builder on the
distributors behalf. When attempting to
influence the builders choices, the distributor
(working with an outside sales representa-
tive) calls the builder, determines price and
mark-up, and may decide to use more than
one manufacturer. Types of distributors are
as follows:
Electrical Distributors
Wholesale electrical distributors generally
sell to builders and electrical contractors.
Electrical distributors usually do not have a
showroom but instead rely on catalogue
sales; typically a cover-to-cover line such as
Progress Lighting or Sea Gull Lighting.
Because electrical distributors offer both
electrical hardware and fixtures, an electrical
contractor will often go through them when
responsible for the entire lighting and elec-
trical package (decorative lighting, recessed,
switches, receptacles and wire). The electri-
cal contractor's lighting budget can be as
low as $250—$300, which typically includes
eight to 10 lighting fixtures. Because
ENERGY STAR qualified fixtures cost
25—50 percent more, including these fixtures
requires an increased budget. This may
present a challenge that regional program
implementers must address with builders
and electrical distributors.
Combo: Lighting Showroom/Electrical Supply
A combo distributor sells to both wholesale
trade and retail markets, and may offer staff
who provide design or consultation services.
A builder may have an account with this dis-
tributor and have worked out a pre-selected
list of lighting. Custom builders will often
send homeowners to a combo distributor
with a moderate allowance (typically rang-
ing from $350—$1,000) to choose their own
fixtures. Homeowners have the option of
exceeding this allowance at their own cost.
Stand-Alone Lighting Showroom
A stand-alone lighting showroom sells only
lighting, and may have one or more people
on staff who can provide design or consulta-
tion services. The stand-alone showroom will
sell to either builders or the retail market,
but electrical contractors usually will not
buy from a stand-alone showroom, as it
does not offer the electrical hardware they
need. As with combo dealers, custom
builders will often send homeowners to the
showroom with a moderate allowance to
select their own fixtures.
Builder Lighting Showroom
Builder lighting showrooms provide a high
level of service to their builder clients and may
have one or more people on staff that can
provide design or consultation sendees.
Though they are not open to the public and
do not sell retail, they are open to the builder's
customer to shop for a selection of lighting
for their new home, relying on a builder-
established budget for the lighting. The
showroom will stay within this budget while
allowing the homeowner to select their own
styles, with product selections limited to just a
few different manufacturers. Builder lighting
showrooms usually offer a cover-to-cover line
and products from niche manufacturers, and
may handle recessed lighting.
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FIGURE I. COVER-TO-COVER MANUFACTURER CONTRACTS DIRECTLY
WITH BUILDER
Gover-to-Gover Lighting Manufacturer
(any manufacturer who offers a complete line of residential lighting fixtures)
Brings manufacturer/builder
contract to distributor
to fulfill builders needs.
Factory or Independent
Sales Representative
Contracts with
builder for
lighting package.
Lighting Distributor
(Electrical Wholesale Supply, Lighting Showroom,
Combo, Lighting Broker)
Becomes manufacturers distributor in addition to securing
builders' business. Now stocks additional inventory
from manufacturer, displacing other vendors' products.
Lighting Broker
Similar to builder lighting showrooms,
lighting brokers deal only with builders and
do not sell retail. Lighting brokers, however,
have no showroom and thus the builder
typically offers homeowners their choice of
two or three lighting packages. Lighting
brokers will often mix and match product
offerings from a wide variety of manufac-
turers to maximize profit.
Lighting Showroom/Plumbing Supply House
Similar to other lighting showrooms, a light-
ing showroom/plumbing supply house may
have one or more people on staff who can
provide design or consultation services. The
lighting, plumbing supplies, and plumbing
fixtures are displayed in a showroom setting.
While the lighting is available at retail, the
plumbing and fixtures are usually only sold
to plumbers (customers may pick out certain
fixtures, but the plumbing contractor will
purchase them). The lighting selection is
generally limited to a few manufacturers and
inventory is light.
ENERGY SIAR'&is a registered US mark.
National or Regional Builder
National Builder (over 1,000 homes per year),
Regional Builder (plus or minus 1,000 homes per year), or
Local Builder (5 to 200 homes per year).
Lighting distributor delivers lighting, services the
builder, and handles the paperwork.
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Do-It-Yourself
This channel is used primarily by the home-
owner for a variety of reasons. If there is no
allowance for lighting or the budget is mini-
mal, the homeowner may be looking for the
least expensive lighting, or may not require
or want product assistance. Some homeown-
ers do not realize that there are different levels
of quality, or are unaware of local specialty
stores in their area. The builder might also
opt to go through a do-it-yourself outlet
when no relationship exists with a distributor,
or when the builder wants nothing to do
with the decorative lighting.
Designers
There are several types of lighting practi-
tioners that may call themselves lighting
designers, but their knowledge, experience,
and formal training will vary greatly.
Generally, lighting designers encountered in
the residential new construction industry
will fall into one of the following groups:
1) Independent - works outside the typical
distribution channel, but are employed
by the homeowner, builder, or other
market player to design and select light-
ing for the home.
2) Showroom employee - works for a light-
ing showroom or distributor to help
select lighting for the builder.
Independent lighting designers, including
architects, generally have a relationship with a
high-end lighting distributor. They work with
the distribution channels to ensure that the
design and layout of the lighting is adhered to,
and to prevent substitutions that may have a
negative impact on the integrity of the design.
Independent lighting designers and architects
tend to be very loyal to lighting manufacturers
with whom they are familiar. Convincing an
architect to specify ENERGY STAR qualified
residential light fixtures, if they are not familiar
with the manufacturer, can be difficult.
Lighting showroom employees that influ-
ence new home lighting can range from
salespeople to accredited Certified Lighting
Consultants2,. The showroom lighting
designer works with builders to select light-
ing. In this scenario, variations in style,
quality, and price come into play. The
builder and homeowner benefit from the
lighting showroom's ability to provide design
assistance and offer a wide range of lighting
styles and price points.
Builders
How and when the builder interacts with a
distributor or manufacturer has many vari-
ables. In large developments, this interaction
begins early in the planning phase, prior to
construction and, in some cases, during the
design process. In smaller developments, or
individually built homes, the interaction
between the builder and distributor or man-
ufacturer may not happen until the homes
are nearly complete. This interaction is
dependent on the manufacturer or distribu-
tor contacting the builder, as the builder will
wait until lighting is needed before interact-
ing with a lighting supply source.
Figure II, on the following page, shows
how a distributor interacts with the builder.
Generally the outside sales person will
present a lighting package or "house pak,"
to the builder.
When builders are influencing the lighting
choices, they are likely to pick a basic light-
ing package with just enough fixtures for the
Certificate of Occupancy, comprised of very
inexpensive lighting that meets the basic
needs of the homeowner. Builders will handle
purchasing directly through a distributor.
An electrical contractor may also assist the
builder in selecting the entire lighting pack-
age. This lighting package, typically from
a cover-to-cover catalogue, would be an
upgrade in decorative style from the basic
lighting a builder might choose indepen-
dently. Electrical contractors usually go
ENERGY STAR® is a registered US mark.
2A Certified Lighting Consultant is one of several credentials that lighting practitioners may obtain.
Although the credential does not necessarily determine the person's knowledge of ENERGY STAR
qualified lighting or interest to work with ENERGY STAR qualified lighting products, it is advantageous
for regional program implementers to know the different designations when interacting with the industry.
Descriptions of several lighting credentials are listed in Appendix A.
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FIGURE II. LIGHTING DISTRIBUTOR SELLS ONE OR MORE MANUFACTURERS9
PRODUCTS TO THE BUILDER
Lighting Distributor
Lighting Showroom, Combo, Electrical Wholesale, Lighting Broker
Distributor outside salesperson or independent salesperson
Regional or Local Builder
through an electrical wholesale supply to
purchase the lighting.
Determining the scope of a builder's
work depends on an understanding of both
the builder's geographic coverage and the
builder type:
Builder Geographic Coverage
National builders are large corporations,
working in several markets and building
several thousand homes a year. Regional
builders may also be large corporations,
working within a particular region and
building as many or fewer homes as a
national builder. A local builder will general-
ly be a smaller company and work in a very
specific market, building from five to 200
homes a year.
Builder Types
Tract hornebuilders are one of three primary
builder types. These builders, who may be
national, regional, or local in scope, develop
a large tract of land by building many
homes of one or two styles (sometimes
more), ranging widely in price, size, and
amenities.
Custom hornebuilders build on a smaller
scale and typically offer a full range of
choices and selections, although in some
cases they offer only one or two upgrades in
choices of lighting (and other features).
Custom building generally involves an
architect, lighting designer, and interior
designer, with the budget determined by
the homeowner in conjunction with the
architect or builder.
Speculation hornebuilders are local in nature
and do not pre-sell homes but rather build a
basic, no-frills home, assuming, based on
knowledge of the market, that the property
will sell after construction begins. Custom
hornebuilders often choose to build "spec"
homes on lots they feel will be more mar-
ketable and profitable after the home is built.
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I he Lighting/Electrical Budget
Lighting budget allowances vary greatly,
ranging from no allowance in cases where
the builder pre-selects a lighting package for
the homeowner, to thousands of dollars.
There is no "typical" allowance, as it varies
from builder to builder and is dependent on
a number of factors, such as home size, type
of home, and market influences.
The lighting package, or house pak, is gen-
erally considered to be all of the decorative
flushmounts, wall sconces, bath and vanity
lighting, and outdoor lanterns. In some
high-end homes, the recessed lighting may
be included in this lighting package.
However, recessed lighting is usually part of
the electrical package and supplied by the
electrical contractor.
The budget for this decorative lighting
package is determined by square footage and
established by the builder. Although there
are no established guidelines in the building
industry for determining a lighting
allowance, the lighting industry generally
recommends 1.5—3 percent of total built
cost to cover lighting (many specifiers argue
that is not enough). Regional pricing influ-
ences will include costs associated with local
code requirements or "piece-work" versus
time installation labor costs.
The electrical package includes controls
(switches, dimmers), receptacles, porcelain
sockets, outdoor floods, wire, boxes, service,
and recessed lighting. The budget for the
electrical package will be determined by the
square footage of the home, as national and
local codes will have minimum requirements
for placement of these items. The recessed
lighting may affect this budget if the number
of cans exceeds a certain quantity determined
by the builder and contractor.
If an architect or lighting designer is
involved, the budget is determined during
the bid process. The architect and/or design-
er will design a lighting layout, but may not
necessarily choose specific luminaires,
although a specification might read as:
Type A: downlight 50MR16 black alzak
Type C: wall mounted 2xl8DTT uplight
The contractor, homeowner, or showroom
salesperson may be the one to choose a spe-
cific brand and type fitting the description,
but it is the homeowner who will ultimately
determine the budget.
The lighting industry generally
recommends 1.5-3 percent of total
built cost to cover lighting.
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II. DESIGNING EFFECTIVE RESIDENTIAL NEW CONSTRUCTION LIGHTING PROGRAMS
Steps for Designing a Residential New
Construction Lighting Program
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Before "hitting the street" it is important
to gain a thorough understanding of the
market players and activities. A few items
the regional program implementers need to
know are:
• Who are the major builders in the target
geographical market?
• Who are the major distributors/show-
rooms in the target geographical market?
• Which manufacturers supply to the target
geographical market?
• Who is the predominant manufacturer
supplying to the target geographical
builder market?
• What are the specifying influences?
• What are the specific distribution
channels (e.g., manufacturer representative
sells directly to builder, distributor sells
directly to builder, etc.)?
Section I, Overview of the Residential New
Construction Lighting Industry, provides
general information to help answer some of
the questions above. Additional research will
be required to answer all the questions, which
may involve interaction with industry players.
Step 2: Research and Identify
Target Builders, Key Distributors
and Manufacturers
Identify Target Builders
Target builders are those who will be recep-
tive to ENERGY STAR qualified lighting
programs. The first tier of target builders
should be those who have participated in a
regional or national energy-efficiency new
construction program, such as ENERGY
STAR Homes. These builders are likely
candidates, as they will understand the
program's benefits and promotional value.
The primary determining factor for a target
builder will not necessarily be the size of the
builder, but rather that builder's impact in
the market.
The primary determining factor for
a target builder will not be the size
of the builder, but rather the
builder's impact on the market.
The following criteria should be considered:
• Is the builder promotionally-oriented (i.e.,
does the builder advertise)? Through what
medium?
• Is the builder a member of the local or
regional Builders Association, and is that
builder involved administratively?
• Is the builder a member of the Chamber
of Commerce?
Identify Key Distributors
The next step is to identify key lighting dis-
tributors. These distributors generally handle
the bulk of the builders' accounts in any one
market. The type of" distributor serving these
accounts varies greatly. A key distributor will
have the following attributes:
• has builder accounts,
• is willing to promote and sell
ENERGY STAR qualified lighting,
• deals with an ENERGY STAR
qualified lighting manufacturer,
• has an outside sales person or staff,
• has access to ENERGY STAR
qualified lighting,
• has a warehouse adequate to inventory
products for builders, and
• can service the builders' needs.
The entire process of targeting builders
and distributors will be one of continuous
trial and error. As this process unfolds, the
regional program implementers will be
able to narrow the search for appropriate
builders and distributors open to program
involvement.
A credible program MUST work
with distributors.
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Determine Key Manufacturers
Implementation of ENERGY STAR
residential lighting initiatives requires an
understanding of the capabilities of the man-
ufacturer and distributor to supply ENERGY
STAR qualified lighting to the residential
new construction industry. A key manufac-
turer will have the following attributes:
is an
ENERGY STAR RLF partner,
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needs. Builders will not be interested in a
plan that forces them to work with more
than one distributor, so producing a catalogue
that does not address all applications—both
ENERGY STAR and non-ENERGY STAR—
can be detrimental to the success of the pro-
gram. There are currently some applica-
tions, particularly at the high-end that do not
have viable ENERGY STAR alternatives.
The ENERGY STAR package should be
presented as an "upgrade" similar to upscale
counter tops and carpets. The following
categories have viable ENERGY STAR
alternatives:
• Downlights
• Cans (rough housings) IC/NON
ICandAT
• Utilitarian
• Interior, usually flush-mount
• Decorative
- Interior: linear fluorescent decorative,
decorative flush-mounts, pendants,
and sconces.
• Outdoor: wall-mounted lanterns
and post lights.
Step 5: Consider the Use of
Incentives
Incentives have to be carefully applied to the
residential new construction lighting indus-
try. Misapplication of incentives can have an
adverse effect on the existing market, anger-
ing and sometimes alienating the key market
actors who need to be influenced. A good
first step for developing an incentive pro-
gram is to hold industry focus groups with
lighting manufacturers, distributors, and
builders to gather feedback on different
types of proposed incentive plans and what
the regional market will accept.
The most effective incentive
program,s allow normal market
activities to take place.
Understanding the various roles, interac-
tions, and influences in each market will
help determine what incentives to imple-
ment, and when and how to implement
them. Market transformation is a long-term
goal, indicated by a change in both a con-
sumer's initial purchasing habits as well as
repeat purchasing habits. The most effective
incentive programs are those that allow nor-
mal market activities to take place, such as
advertising to create consumer demand,
educating sales people within the distribu-
tion channel, and standard inventory (stock-
ing) methods for products. Three categories
of incentive plans are:
A. Manufacturer incentives may include
design competitions, new product
development, or wholesale buy-downs.
B. Promotional!advertising incentives may
include cooperative advertising with
manufacturers and/or distributors,
point-of-purchase materials, and
employee spiffs.
C. Direct rebate incentives may include
mail-in rebates for consumers, retailer
instant rebates, torchiere turn-in
events, and subsidized retail prices.
The goal of incentives should not be to
price ENERGY STAR qualified products at
the same level as non-ENERGY STAR
qualified products, but rather introduce the
product to the market and provide an incen-
tive for the builder to try ENERGY STAR
and realize the other benefits—longer life,
lower lifetime cost, less heat. During incentive
availability, programs should teach builders
how to "upsell" ENERGY STAR qualified
fixtures based on benefits outlined in the
ENERGY STAR® Labeled Light Fixtures
Builders' Kit. Over time, as program success
builds, rebates can be lowered and phased
out, as they have been for many ENERGY
STAR qualified screw-based compact
fluorescent lamps.
Step 6: Educate the Consumer
As an alternative to, or in conjunction with,
monetary incentive programs, regional pro-
gram implementers should consider running
workshops and producing marketing material
that creates awareness of energy-efficient light-
ing fixtures and educates the consumer on the
benefits of energy-efficient lighting. The more
knowledgeable and comfortable a consumer
feels with a product, the more likely he or she
ENERGY STAR® is a registered US mark.
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is to buy it. Possible forums to conduct con-
sumer education include home-shows, local
retailers that supply ENERGY STAR qualified
products, and lighting showrooms.
At the 1995 Illuminating Engineering
Society's Annual Conference, the paper,
"Homeowner Acceptance of Energy-
Efficient Lighting Patterns: A Field
Evaluation," by Rita N. Kolati and
Russell P. Leslie of the Lighting Research
Center in Troy, New York, was presented.
The paper was the result of a side-by-side
field comparison of two identical model
homes, but for the lighting. One home used
standard incandescent fixtures while the
other used energy-efficient lighting. The
energy-efficient home "scored higher3 in
lighting comfort and attractiveness and had
higher illuminance and lower annual operat-
ing costs. Ninety-seven percent of the
observers said they would pay more for the
energy-efficient lighting." Regional program
implemented, working together with local
builders, distributors, and retailers, can con-
duct similar consumer outreach.
Step 7: Creating and Implementing
the Sales Plan
At this point, all builder and distributor
research is complete, a new lighting package
has been created, and decisions about incen-
tives have been made. It is now time to
create and present the sales plan. There are
three steps in this process:
The regional program implementer
and distributor together create a
sales plan that meets the needs of the
target builder and the builder's
customer base.
• Step 1: Create the Sales Plan
The regional program implementer and dis-
tributor create a sales plan with a lighting
package(s) that meets the needs of the target
builder and that builder's customer base. The
sales plan will address the following issues:
• price points,
• program incentives (these may be
indirect incentives, such as advertising,
manufacturer buy downs, model home
buy downs),
• service, and
• market influences, such as style.
• Step 2: Present the Sales Plan
Present the sales plan to the builder in one
of the following ways:
• As a joint presentation by the regional
program implementer and distributor.
The program representative presents
the ENERGY STAR program and the
distributor representative presents the
lighting package(s).
• By the distributor alone, after
creating the plan with the program
representative.
• Step 3: Move on to the Next Target Builder
or Distributor
Step 8: Follow-up
Follow-up will be particularly useful in deter-
mining if the lighting package selection is
appropriate and if mid-program changes are
needed. Builder satisfaction with the program
will be essential to gain the interest of other
target builders. A number of factors can influ-
ence builder satisfaction, including program
promotional activities available to the builder,
the program's ease of use, level of service from
the distributor, and the perceived quality of
ENERGY STAR qualified lighting.
Builder satisfaction with the pro-
gram will be essential to gain the
interest of other target builders.
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* The "score" was based on consumer responses to questionnaires that were placed in each model home.
See appendix B for information on how to locate this paper.
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As mentioned previously, homeowner satis-
faction is particularly critical and requires
that the lighting be both aesthetically pleasing
and represent an equivalent or improved
range of quality (measured against non-
ENERGY STAR qualified lighting). A light-
ing designer can be helpful in developing
proper lighting packages, which may include
both the lighting layout and product selec-
tion. The function of the lighting must meet
the general consumer perception of "quality"
illumination, with good color characteristics
and proper light levels. The homeowner will
also need to realize measurable energy
savings. Overall satisfaction is achieved
when the homeowner doesn't perceive a
difference between their new ENERGY
STAR qualified lighting and previous
less-efficient lighting.
This guide represents a starting point for
regional program implementers. The resi-
dential new construction market presents
many challenges and will require a coordi-
nated multi-year effort. The information in
this guide provides a sound framework for
residential new construction lighting pro-
grams. We look forward to hearing from
you about your successes in the field.
ENERGY STAR® is a registered US mark.
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APPENDIX A:
Certifications and Credentials for
Lighting Practitioners
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While interacting with the lighting industry
the following certifications and credentials
may be mentioned. They are included here
for reference.
Lighting Specialist (American Lighting
Association designation) - An employee
with a good grasp of lighting applications
and some technical knowledge. A lighting
specialist has studied lighting, attended
seminars, and passed an exam.
Certified Lighting Consultant (American
Lighting Association designation) - An
extensively trained expert who has attained
Lighting Specialist designation, which
involves passing a rigorous examination of
technical and practical design application
after accumulating over 50 credit hours of
training, and/or 10 years experience in the
lighting industry.
LC - A person who is "Lighting Certified"
by the National Council of Qualifications
for the Lighting Professions. An LC will
have several years of experience, a formal
design degree, and will have passed a rigor-
ous certification exam. An LC may be on
staff at a showroom, work for a design firm,
or be independent.
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APPENDIX B:
Resources
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1. Lighting Research Center
Web Site
Offers useful design guidance.
Home page: www.lrc.rpi.edu
Specific residential applications
and information:
www.lrc.rpi.edu/indexres.html
2. ENERGY STAR Web Site
For updates on the most recent qualified
product lists and partner lists.
Home page: www, energvstar. gov
Partner List and
Qualified Product List:
Visit www.energvstar.gov. choose
"products" then choose "lighting."
Choose a lighting type from the
right-hand side of the screen for links
to relevant product and partner lists.
3. ENERGY STAR Contacts
David Shiller
ENERGY STAR Residential
Lighting Fixtures Program Manager
United States Environmental
Protection Agency
shiller.david@epa.gov
Jeff Schwartz
ENERGY STAR Program Contractor
ICF Consulting
ischwartz@icfconsulting.com
• builder and manufacturer
outreach information
Paul Vrabel
ENERGY STAR Program Contractor
ICF Consulting
pvrabel@icfconsulting.com
• manufacturer and industry
outreach information
1
Meghan Hoye
ENERGY STAR Program Contractor
ICF Consulting
mhoye@icfconsulting.com
• manufacturer and industry
outreach information
%
Milanga Abeysuriya
ENERGY STAR Program Contractor
ICF Consulting
mabeysuriva@icfconsulting.com
• manufacturer outreach
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Reference Materials
Rita N. Kolati and Russell P. Leslie,
"Homeowner Acceptance of Energy
Efficient Lighting Patters: A Field
Evaluation," Lighting Research Center,
1995.
Peter Banwell and Mariana Figueiro, MS,
"Energy-Efficient Design Alternatives to
Residential Recessed Downlights," Paper
#12, to be presented at the IESNA Annual
Conference 2001.
Other Tools
ENERGY STAR® Labeled
Lighting for Kitchens
For more information contact:
• David Shiller
ENERGY STAR Residential
Lighting Fixtures Program Manager
United States Environmental
Protection Agency
shiller.david@epa.gov
• Ian Todreas
ENERGY STAR Program Contractor
The Cadmus Group, Inc.
itodreas@cadmusgroup. com
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ENERGY STAR!® Labeled Light Fixtures
Builders' Kit
For more information contact:
• David Shiller
ENERGY STAR Residential
Lighting Fixtures Program Manager
United States Environmental
Protection Agency
shiller.david@epa.gov
m
a
m
' Meghan I love
ENERGY STAR Program Contractor
ICF Consulting
mhoye@icfconsulting.com
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ENERGY SlAR®is a registered US mark.
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